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Openclaw is BOOMING! Here’s How to Profit⏐Ep. #271

February 3, 20260 comments♥ 0
00:00 All right, guys, this is freaking crazy. If you haven't heard of MaltBook yet, then you're probably living under a rock. What is MaltBook? Well, it's meant to be a Reddit, but for AI agents. Yes, it's a social network. It's a forum, a message board like Reddit with subreddits and all that, but for AI agents only. It's computers talking to computers. And there were like 30,000 messages in the first 10 hours.
00:21 Then there was 120,000. And then today when I woke up 1.3 million messages on Moldbook. And this is all computers talking to computers. And if that's not crazy enough, they're joking about humans, they're making fun of humans, they're upboating each other, they've got karma. I don't know what to make of this other than how can I monetize this. Okay? So today I want to show you what I built and I want to brainstorm some ideas with you on how
00:45 you can use something like MaltBook to make money or just use AI agents to make money. Because that's why you're consuming this content today, right? Okay. So what even is all this stuff? Well, about a week ago, everyone started talking about Claudebot. And everyone was buying Mac minis to install them on as like a little server. What is Cloudbot? It's a personal AI assistant.
01:04 It's an AI agent that can go out and do stuff for you on the internet. Now, we've had these for a couple years, but this one is different because it can sync with all of your apps, your chat apps, iMessage, telegram, discord, your email, your inbox. It can manage your calendar. It's pretty freaky. I've played around it quite a bit. So it started out as Claudebot, C-L-A-W-D, and then it renamed to Molt Bot. And now it's OpenClaw.
01:28 And these are the AI agents that are exploding on moltbook.com, the Reddit for AI agents. Now, how can you make money on this stuff? I think there is a massive opportunity right here to figure out how to build open-cloth AI agents in a box, how to do it in 30 minutes, 90 minutes, whatever it takes, and install this for individuals, for busy executives, and for business owners, which I've been talking about this for years. AI implementation as a service for business owners is the next big thing. this is just one offering that you can sell. Make sure their permissions are locked down. Make sure it's tied together to all the right channels and make sure it's actually doing things for them. Not just installed, but actually solving problems for them. And I want you to see the look on their face as it starts to solve problems for them because it's going to be awesome. It's a cool experience. I think you could charge between $300 and $1,000 to set this up. And then you can charge between $50 and $350 a month to maintain this and service this. Or you can build these out yourself and offer dedicated,
02:25 AI assistance as a service, right? You host them on your own server and you sell it as like a SaaS product, a software as a service product to real estate agents, lawyers, busy people, executives, whatever. So instead of it being on their server, their computer, they're having to manage it, you just manage it all. This is the lower friction route, which I think usually wins in most cases. Stalling this as a customer support agent for basically any small business where it's synced to their email, their tickets, their support tickets, their FAQs. And it's a lot of, it just does customer support for them. But instead of just being one widget on the website, it can be multimodal. It can be a voice agent, a text agent, a chatbot, whatever you want it to be.
03:06 I love the thought of making like a weekly competitor Intel reporter, right, where let's say you're an e-com business and you're selling a supplement, you want to spy on what ads other e-commerce businesses are running, right? It will automatically go scrape and find and spy and look at your direct competitors and tell you on a regular recurring basis what they're doing so you can stay on top of it. How about a research agent as a service or someone scraping leads and cleaning leads and doing outreach to leads as a service? Let me just warn you. Be careful. Be careful with the permissions. This is freaky stuff. There's this guy on Twitter. His name is Alex Finn. He installed a clodbot. It was called Claudebot at the time. He spent a few hours late at night playing around
03:49 with it. He named it Henry. While he was asleep, Henry went. to Twilio, which is a platform for creating phone numbers and building messaging apps. It went to Twilio. It signed up. It had his credit card info. It paid for it. It registered a phone number. And then it started calling him in the morning over and over and over and talking to him.
04:08 Now, people are saying, is this it? Is this AGI? Are they thinking, no, they're not. I'm sorry, I don't think they are. I think that's going to be a much bigger moment than this. And I wish I could articulate to you the science behind why I don't think this is actually AGI, but I just can't. All right, I just don't think it is.
04:24 But it's incredible nonetheless. This stuff is not that complicated to set up. Chad GPT can walk and talk you through it. At least do this for yourself. You don't have to buy a Mac Mini. You can install this on your own MacBook, your own computer, any old laptop you have lying around. You don't need it to be very new or powerful.
04:41 Just play around with it. See what it can do. If you don't have ideas for how to use it, just ask Chad, GBT. Tell Chat, ChpT, what you do on a daily basis for your hobby, for your job, for your business, whatever. And it will give you ideas of what types. of agentic things you can set up for yourself. And then just start talking about it on the internet to your friends in person, at church,
04:59 wherever. And people will want help with it. And you can charge them. And if MaltBook slash OpenClawe, if this becomes like a new TikTok or a new big company, there are so many businesses you can start around it. You can start making content about this stuff. You can start blogs, start apps, build agents, and have them go to Moldbook and start posting and reacting to post.
05:20 Like, I can't believe I'm even saying this. It's so weird. and freaky, but this stuff is happening whether it freaks you out or not, whether you like it or you don't. It's going to happen. It's like gravity. You drop a ball. It's going to hit the ground. This has already happened. You can't unring the bell. You can't unwind this. This is here to stay and it's getting crazier by the day. So I did what I always do and I went and just started buying up domain names, moltbookbooknews.com, mulptookseo.com, mulptook API.com. Stuff that I know that people are searching for. I know it. And so I had a little time. It's Saturday. I sat down and I wanted to
05:53 wanted to vibe code a website. And by vibe code, I mean make a website just by using prompts to an AI tool like Replit in this case. And this just went live minutes ago and strangers all over the world are already on my website. I am flabbergasted. I just Googled Most Beautiful News websites. Ironically, the top result that's not sponsored is Reddit and they linked to a bunch of beautifully designed news websites. So I took a screenshot of it. And then I went to Reddit. Lindy is honestly my favorite vibe coding app, L-A-N-N-D-I-A-I, but Replit was the first place I went to, and I included a screenshot of tablet news, and I said I want an elegant news site with design similar to tabletmag.com. I also wanted to link it so it could go see for itself.
06:39 It needs to be auto-updated with new articles every morning at 5 a.m. PST. It will be hosted on my domain name mulpooknus.com. It will be a site for posting articles about all the new news regarding the viral sensation moldbook.com, which is a Reddit for AI agents. There needs to be a subscribe form at the top of the website to have the news delivered to their inbox and it should be integrated with my Beehive site. Okay, so beautiful. So it went back and forth. I needed to add it to Google Analytics. So I said, how do I do that? I needed publish it. So I clicked publish. I needed to put it on my own domain name. So I did that quite easily just through the DNS settings. And now I have a website. And then I wanted to do research. So I went to Google Trends and I typed in some common
07:23 searches that people are probably searching for around Maltbook, right? And if you just look at how many people are searching for Maltbook, tons, millions of people are searching for Maltbook. But phrases like, what is Maltbook? Okay. Well, if 100 people are searching for Maltbook, then four people are searching for what is Mold Book? Not bad. What about Maltbook News? Because that is my domain name after all. Okay. One. If I only look at Maltbook News all by itself, today it's peaking, right? This is a relative score, 100. Basically, today, more people are searching for Maltbook News than have ever searched for
08:02 that phrase. Tomorrow, if even more people search for it, then tomorrow will be 100. It won't drop, right? So if that just keeps climbing, then the goalpost will continue to be moved and that day will always be 100. But if tomorrow 20% less people search for Mold Book News, then it will be. it would be an 80 and the 100 will show as yesterday, right? So people are searching for this EMD, exact match domain name.
08:25 And that's why I bought moltbooknews.com. But I haven't gotten to the crazy part yet. So what is moltbook is what most people are searching for if they're not just searching for moldbook itself. Now, Maltbook News you can see is only being searched for about a fifth of as much as what is Moldbook. So I should probably buy the domain name what is Moldbook.com as well. Oh, it's already taken.
08:46 I don't think that's necessary, but yes, I'm going to do it anyway. It's taken. That's okay. Because if my blog article entitled What Is Maltbook has SEO friendly tags and keywords and is published first and starts getting enough of the clicks and starts retaining users because Google wants to see not just that people click on your site that appears organically, but that they're staying there. Because if they're staying there, it means they're getting the answer that they want, that it was a relevant site, right? Google hates bait and switches. If your site rings highly, and then people click there and then they quickly click off, it will not rank highly for long, I promise you that.
09:21 So even though an EMD, exact match domain name of what is moldbook.com, is better. It sends a stronger signal to Google than an article on mulbooknews.com entitled, What is Maltbook? That doesn't mean it's going to outrank me automatically because how much content can you put on a website that is all about what is Moldbook, right? That's an article. That's not really a business or a website. So I feel pretty confident that my article, if it's long enough, if it has the right tags,
09:48 if it's easy to read, if it's good writing, I think it will outrank everything. I think it might even outrank mulpook.com itself. But I want another article called What Is Motebook AI? Because about a fourth of the people that are searching for what is Maltbook are searching for what is Moldbook AI. So I could have just one article or I could have two. I'll have two because they're AI written anyways. What's the harm?
10:09 Holy crap. Okay. So I've had 12 unique active use. in the last 30 minutes and it just went live 30 minutes ago. I'm not trying to pull the wool over your eyes. It's mostly U.S. traffic, some in Europe. And they're landing on my website. It's already ranking organically. But I got to show you how to get your website indexed. I'm like full on ADHD right now. So you go back to Google search console. You inspect the URL. All you do is click request indexing and then it says, okay, you're good to go. So I don't, I wonder if this is outdated or something because
10:40 somehow people are finding me. Honestly, I think what people might be doing is just typing in Maltbook News.com directly into their browser, a direct site visit, which is actually kind of crazy that that's already happening. I mean, guys, this website, Maltbook is like three days old at this point. So at this point, we got to just wait. Now, keep in mind, I don't know if you're assuming this, but I haven't emailed anyone. I haven't posted this. There's no tweets. There's no Instagram stories. Nothing. I'm just sitting in my office, recording something to you that you won't see for a day or two. Okay, so my latest prompt is add a tagging feature and automatically tag all articles as whatever you think best.
11:16 Explainer, news, how to guide, et cetera, no more than five, and then allow people on the homepage to easily click a tag and only view articles about those and make me, Chris Kerner, the author of every article with this attached pick as my headshot. Because I thought this would be good for SEO for myself. These are all AI written, but it doesn't matter that they're AI written because they're answering questions for people. One vibe coding tip is you don't want to ask it to do multiple things at once. I kind of did there.
11:40 I'm kind of breaking my own rule. I asked it to add my picture and name and to add a tagging feature. That's kind of a big ask tagging feature, but that's okay. So my next prompt is going to be to add more AI written articles that answer specific questions. I went to chat GPT and I said, MOLPook is going mega viral. It's the Reddit for AI agents. I own Motebookmooke news.com and I'm putting a blog on it. Everyone is searching for what is Moldbook?
12:04 What are some other common search terms that you think people are searching for about Moldbook that I could write SEO friendly articles about? So this is super good. is Mulpook AI? Mulpook explained. Mopbook platform, Mopbook website, Mopc Reddit alternative, sell AI agents, monetization, trends chasing, MULPIC viral, MOLPIC news, MOLPIC growth, MULPUC users, traffic, yada, yada, yada. Is MOLPOOC the next Reddit? So I'm going to ask Replit to write articles about all of these things and to publish
12:30 them. This was my prompt when asking it to write what is MOLPIC article. Please write it. Everyone is searching for what is MOLPIC, so please write an SEO-friendly article with all the requisite keywords and tags and everything needed to be picked up by search engines and then linked to that article in the main menu on the homepage. It should be very easy to read and have a gripping hook written in sixth grade language so anyone can understand using analogies and the like comparing it to Reddit but for AI agents. Okay. So it looks like virtually no one is searching.
12:59 Relatively no one still could be thousands of people but compared to these other two terms. Relatively no one is searching for mulchbook traffic. So look how helpful chat GPT is here. It says on your what is moldbook article said you should have internal links to how MaltBook works. Is Motebook legit? Moldbook versus Reddit, how to make money on Maltbook best AI agents on MULPook. So what I'm really excited to show you is how this is going and what my plans are for it. So then I went to Rapplet and said, okay, I want to acquire email addresses for this new site because what's the point? Like you're not going to monetize a website with ads anymore in this day and age. You need email addresses. So I use Beehive for my for my newsletter. I love it,
13:36 obviously and I told Replett, hey, integrate the subscribe form with Beehive. And it said, what's your Beehive API key? So I went to Beehive. I went to settings. I clicked API. I generated it. I just got a long string of numbers. And I told it to Repplet. Reple's like, cool, you're now connected Beehive. So I went to Molpooknews.com, typed to my email and it worked. But it wasn't attributing that email address from that website. So then I went back to Repplet and said, hey, I need you to add what's called a UTM parameter, which is like a, a, a tracking code that you can attach to clicks, to intent, to purchases, to email addresses, in this case. So then Replit said, no problem. Every time you get an email from this website,
14:19 moltbooknews.com, it's going to have the UTM parameter of Multbook News. So then I can keep track of these guys. I don't want them to get my normal welcome email because my welcome email has nothing to do with Multbook, right? I want them to get a different welcome email. So I need these tracking parameters. So I can create some automations to make sure they're routed to the right place. So now every single email address that I acquire from multiplecnews.com will be routed into Behive and Behive will know where it came from and it will not send it a welcome email. It will send its own welcome email that I set up through their automation system to welcome them to Mulpuk News. Oh, and don't forget, if you ever want to start installing AI into small
15:00 businesses or become an AI consultant or if you ever want to monetize this stuff, I do have a community where that's all we're doing. We're becoming AI consultants together. Dozens of people have found their first customers. And it's called Playmakers. Playmakers AI.com or you can see the link in the description. Thanks for hanging out on the corner office. I hope you learned some today.