A Bit Fruity with Matt Bernstein - The Cult of Stan Culture (with Amanda Montell)
Episode Date: September 26, 2024Well, I got Swiftied. As I sat there, sifting through ever more creative and graphic death threats, I wondered: is it time for a podcast episode? Today, Amanda Montell (of Sounds Like a Cult) takes us... on an exploration of how online music fan culture co-opted the harassment tactics of the far right, which co-opted the social justice tactics of Black Twitter. Let’s go, girls. Support me + listen to bonus episodes on Patreon! Huge thanks to the show's sponsors: Protect yourself online, wherever you go. Get a discount on NordVPN at www.nordvpn.com/fruity. Get 15% off a cuter, more sustainable way to clean at www.blueland.com/fruity. Me on Instagram. A Bit Fruity on Instagram. Learn more about your ad choices. Visit megaphone.fm/adchoices
Transcript
Discussion (0)
I want to read off to you some of the notes that I took while I was getting death threats.
I'm scared that by the end of this episode, they're going to have doxed me and all of my ex-boyfriends.
Hello, hello, and welcome back to A BitFruity.
I have been the subject of many harassment campaigns from Andrew Tate's teenage incells to J.K. Rowling's fanatical turfs,
to Elon Musk's Muskrats, to lives of TikToks.
bloodthirsty homophobes. You name it, I've had it. If there was a punch card for harassment campaigns,
I would be getting my free drink by now. Thank you. I thought that was funny. What, what drink would
it be? They're like very, very hibiscus because I'm a faggot. So I was surprised when, after all of that,
the coordinated cruelty of a certain fandom could shock me just by its scale. I'm not talking about
superfans of an aspiring American dictator or delusional conspiracy theorists on the hunt for an imaginary
pedophile ring being run out of the basement of a pizza shop? No. I'm talking about fans of country
darling turned pop superstar Taylor Swift. Rule number one of online mobs is that you should not feed
into them when they're on your tail. So I know that by doing this, I am kicking a hornet's nest. Nonetheless,
less, here we are. Today, we are going to be putting the cult in Stan culture, asking questions
like, why have some pop music super fans adopted the online harassment tactics of the far right?
What can it tell us about the state of pop culture, the internet, and a worsening epidemic
of loneliness? You could think of this episode as a companion to our last episode, which was about
chapel rhone and parasyality, except this time, instead of interrogating the relationship fans
have with their favorite celebrities, we'll be exploring the relationship fans form with one another.
And the lengths they will go together to assert the dominance of a pop star quietly reaping the
prophets. To do that, we are joined today by Amanda Montel, host of the prolific podcast, Sounds
Like a Cult, and author of multiple books, including cultish, the language of fanaticism, and her new book,
The Age of Magical Oversthinking.
Amanda, welcome to the show.
Hi, thank you so much for having me.
We were just discussing before we started recording
about how uncanny it can feel,
but also really validating and satisfying
when someone whose internet presence
you are so intimately familiar with
comes out as also being a follower of yours.
It's an honor to be here, Matt.
Well, I mean, I've called you here to Therapize me
through my trauma of being the target of the swifties for the last two weeks.
So I hope you're ready.
I really, I valued what you were saying earlier about how, you know,
the conventional wisdom when you've been dogpiled is to cut off the mob's fuel supply,
right?
But the royal family's trademark PR strategy of never complain, never explain,
is sort of at odds with what I understand to be,
cultural values on the internet of authenticity and transparency, never complaining, never
explaining, doesn't appear very authentic. But how could a person ever portray true transparency
and authenticity on the internet when everyone is going to interpret your statements differently?
Everyone is going to bring their own biases and backgrounds to your points of view. So it's really
hard to know what to do. And ultimately, I really respect that you're just kind of going with your
gut and I feel I may be naively confident that we'll be able to have this conversation in a way that
I hope won't further fuel the fire.
Okay, we should first establish how we got here, shall we?
Yeah, let's do that.
A little bit of background for why exactly we're making this episode, because after last one,
I was like, I'm done talking about celebrities and parasyciality and all of that.
I was like, I've closed this chapter.
I've gotten my piece out.
That was before last week.
So if you haven't been following page six or the New York Post or something, Taylor Swift has a friend named Brittany Mahomes.
Brittany Mahomes is the wife of Austin Mahomes, the quarter.
Don't you love when I talk about sports?
I don't have the terminology either.
I'm just like, they were doing like a ball rehearsal.
What is that called?
It was intermission at the ball show.
Brittany Mahomes is the wife of Austin Mahomes, who is the quarterback for the Kansas City Chiefs,
which is the same team that Taylor Swift's boyfriend, Travis Kelsey, plays for.
So Brittany and Taylor are essentially, you know, football wives.
Hi, post-production editing Matt here.
Patrick Mahomes is the football player.
Austin Mahone is the singer.
I am sorry.
Brittany got into a whole thing a few weeks ago where online she was liking some pro-Donald Trump content,
which got people on her ass.
And then she basically doubled down, which was the way she chose to do this was really funny.
I want to send you what she posted on her Instagram story amidst the backlash for her publicly supporting Donald Trump.
Can I send you this?
Please.
So her response went like this.
To be a hater as an adult, you have to have some deep-rooted issues.
You refuse to heal from childhood.
There's no reason your brain is fully developed and you hate to see others doing well.
A little inscrutable.
I know what she's saying.
I don't know.
It could use a copy editor a little bit next time.
But that was her response, which like at first blush and with no context, I'm like, yeah.
No, honestly.
Like, if you're coming from a really unresourced place, you might be more likely to spread venom on the internet.
With no context, fine.
I just love the idea of like everyone who's criticizing me for like supporting a, you know, an aspiring fascist dictator is a hater.
Is a hater.
This is the end game of like, fuck the haters.
I don't need to prove anything to anyone.
I'm a girl.
It's like, okay, yeah, all the haters and the losers.
This is also clearly like the bastardization of therapy speak that we're seeing propagate everywhere these days.
And yeah, just when you have the context, that being fascism, you know, stripping of rights, et cetera, this starts to seem a little insidious.
If you don't like Donald Trump, you need to heal your inner childhood wounds.
Yeah, I mean, what an unbelievably 2024 statement, right?
unbelievably. But so Donald Trump ultimately publicly thanks Brittany Mahomes on truth social. He posts,
I want to thank beautiful Britney Mahomes for so strongly defending me and the fact that MAGA is the
greatest and most powerful political movement in the history of our now failing country.
It's also, side note, I can never just stay on task, but it's so interesting how every time he like
talks about a woman he likes, he always calls her beautiful. Tell me about it. Or even a woman,
that he doesn't like. I mean, watching him try to make sense of and work his way around
Kamala Harris and her appearance and her speech and her identity and her, in the debate,
I found it really striking that he would manage to like insult her in a gendered capacity,
but also compliment her for seemingly sharing some MAGA principles in the same breath.
She really throws him for a loop. Women throw Donald.
Trump for a loop. All this is happening amidst growing calls for Taylor Swift to say something about the
election. Taylor Swift has famously, over the years, branded herself a feminist. She's branded herself
a sort of figure, unafraid to take political stances she deems correct and progressive,
regardless of the blowback that she might receive. And amidst people's ongoing calls for her to
basically endorse Kamala Harris for the election, which at this point she had not done, she is photographed
at a Chiefs game in the crowd hugging Brittany Mahomes.
This photograph of Taylor Swift hugging Britney Mahomes got a ton of blowback from Swifties
who had been hoping to see at this point some political statement by Taylor Swift,
whether that be an endorsement of Kamala Harris,
comment or perhaps sharing fundraisers for Palestine,
any sort of comment about the rising tide of bigotry against queer people and trans people
in the United States. At this point, she'd done none of that. And this felt like the most politically
substantive thing that she had done in a very long time. And so people were pissed. I was one of those people.
I want to clarify at this point my own personal feelings about Taylor Swift. I, first of all,
have been a big fan of Taylor Swift music since Fearless. That was, I believe, her second album.
As most people my age, you know, I'm 25, like, we grew up with her. I was in elementary school
when she started to get really popular around the fearless era.
And now I am a working adult, allegedly working.
And she only continues to become more famous,
which is a pretty unbelievable and unprecedented career trajectory.
But while I've mostly continued to love Taylor Swift's music,
I have ethical questions, as I think many people do,
around her accumulation of capital,
both financial, political, social.
and I think it's gotten to a point where she is so famous and so influential that, and we're all free to debate about this,
I do think, especially if she's going to brand herself, a sort of progressive political figure,
which she's done a number of times in her documentary Miss Americana, in her gay-themed music video for you need to calm down,
I think if she's going to posit herself that way and in doing so, endear herself to largely marginalize, especially queer audiences,
She does need to step up to the plate a little bit when so much is at stake.
And again, at the time of this photograph of her hugging Britney Mahomes, she had not done that.
Yeah, I'm personally a lot more interested in the fan behaviors and dynamics and how those have evolved and what they say about this particular time in history,
what they say about the general zeitgeist and psychological state of particularly American fans these days than I am in.
Taylor Swift herself. I regard Taylor Swift as a person who I could speculate all day long about
who she might be in her private life. Clearly, she values expansionism in a sense, you know,
like she's not someone who decided, you know what, I have enough. I'm going to quit while
I'm ahead, kind of, you know, like retire on a cloud. No, she, she likes to persevere. And I don't necessarily
really care to speculate too much about her personal life. I don't really pay attention to her
music, forgive me. But I am fascinated by the parasycial dynamics that she has participated in
probably more than the average pop star with her fans. Yeah, I'm interested in the sociocultural
context of her fan behaviors. But my personal relationship to Taylor Swift kind of doesn't exist. I listened
to the red album when I was in college living in Brooklyn and I enjoyed it. I think the song
Tretcherous is underrated. You can probably also sense that like years, years and years of
commenting on Taylor Swift's fan community have rendered me perhaps like overly cautious
about expressing my personal opinions of her because I'm really motivated to take the temperature
down on some of this discourse so we can really get into it. And if I like,
share too much of like my chitty-chatty brunch opinions on a public forum,
I feel like it might distract from some of the meat of what I want to bring to a public forum,
if that makes sense.
Totally, totally.
So I think we can safely say neither of us are swifties nor are we anti-Swifty.
We are observing each side like a tennis match.
Like a tennis match from the movie Challenger's.
We're looking at a lot of people and we're saying kiss.
Yeah, exactly, exactly.
So the photograph comes out.
I tweet, perhaps naively,
I don't expect a billionaire to lead the revolution or anything.
I'm just confused as to why one would make a movie
about standing up for what's right at any cost,
only to literally never stand for anything again.
Those were some fiery words coming out of me,
and that was before I understood the wrath of the swifties.
Now, would I say the same thing again now?
Probably.
But I certainly learned a lesson here, and I'm still figuring out which lesson that was.
So that tweet gets about a quarter of a million likes.
And the initial response was some people agreed with me, some people disagreed with me,
but that's Twitter.
It wasn't until Taylor Swift did endorse Kamala Harris one day after I sent my tweet.
And, you know, for the most part, people who are happy that
she had done that, moved on to other things, that the Swifties returned to my doorstep with
a vengeance. Now is when I would like to read a collage of messages and mentions I received over a
two-day period. All right, here we go, kids. Strap in. Trigger warning also for everything.
If you have a trigger, you know, warning. Respectfully, here is a present rope emoji.
She didn't speak up because a faggot told her so.
Okay, wait, also, sorry, something that's funny to mention is a lot of times,
because they know that writing faggot will sometimes, not always, thanks Elon Musk,
but sometimes flag Twitter's community guidelines.
So a lot of them do, they write faggot as like FAA and then the goat emoji,
which I actually think is hysterical.
Next message, you hideous beast, when you die up because of AIDS, we will be celebrating.
Next message.
You're a grown man.
with dick and balls grow up i mean that's true i do have those things all right thank you all right
here's here's a string of tweets from five different people once again you have made yourself look
unintelligent i hate an annoying senseless twink next oh so now you switch sides you fagget next damn you really
can't pick a side other than a other than bitch and moan can you next count your fucking days you
stupid motherfucker.
Next, shut the fuck up.
Next, it's always the horrible F.A. goat emoji.
I really do.
I appreciate the creativity.
Next, where's the apology, you faggot?
This time spelled F.A. 990T.
People like you make me wish for Trump's victory so he can take away your rights.
Good luck rummaging through garbage bins with those shitty ass nails that you probably put
in some other F.A.9's asshole.
Next, hope you die like dice emoji of AIDS, you filthy F-A-Gote emoji.
Next, you did nothing but run your dumb twink mouth.
Focus on your nails, not politics.
This came from an adult gay man.
Like what?
With photos attached to his profile.
That was shocking.
Next, but I thought she was a coward 48 hours ago.
She will make more impact than your F-goat.
That would just be like F-goat.
Ever can in this election.
And then finally, at this point, you're mentioning Taylor for the Twitter paycheck, which is funny because I am not subscribed to Twitter Blue. I do not give Elon Musk any of my own money. And I am not making a cent from my tweets on Twitter no matter how viral they go. So I am not mentioning Taylor for a paycheck. But thank you at Pepsi Romantics. Amanda, what's your hot take? I mean, I'm just like so sorry.
Oh, I'm fine.
Come on.
No, I know.
It's not because for most people, like, receiving a message like that would send you into
fight or flight, you know?
It really, it can feel really threatening and really dangerous.
Even if those people would never dream of interacting with you in person like that,
and I have to believe that most of them wouldn't, it feels really scary.
And I deal with internet confrontation that I feel is unjustified.
I'm still not good at it.
And I still feel like I'm pretty.
sort of doily skinned. Well, it reminds me of that hat or t-shirt or whatever or perhaps a
meme that just says like, don't you dare come for me, I will cry. My response is more like that
t-shirt that says, don't believe me, I'll come. I will say, you know, I did a little bit of
analysis in real times this was happening on Twitter and someone wrote to me saying, I know that
analyzing this from sort of a bird's eye view perspective can help deal with the pain while it's
happening and distance yourself from the pain. And I realize that with this podcast, that's a little bit
of what I'm doing, you know, analyzing why these people told me to die of AIDS and how they'll celebrate
it, it is a little bit easier to metabolize that through the lens of like analysis. I totally agree.
That's the only thing that's gotten me through moments when I felt really misunderstood or like
I was going through something incredibly painful and unnecessary having to do with the internet,
developing a sense of curiosity about why, about why they're acting this way, why my brain is
responding in this manner. It really, it really does help.
Amanda, before we interrogate what happened here, I want to talk a little bit about Stan,
Twitter, and Stan culture, which some listeners might be intimately familiar with, but others
might have no idea what I am talking about. And so I feel like to get everyone on the same page,
let's discuss a little bit of history. First of all, what is a Stan? Could you describe, to your
best ability, what a Stan is? Yeah, a lot of the literature and there is formal academic literature
on this topic, tends to define Stans as a coalition of particularly obsessive, zealous
acolytes of usually pop stars. So they usually exist with regard to musicians, particularly,
particularly in the pop space.
Some attribute the origins of this term Stan to Eminem,
who had a 2000 song titled Stan,
which told the story of a sort of obsessed superfan
who lost his mind when his idol wouldn't answer his fan letters.
And then conspicuously, the word Stan is also a perfect portmanteau of stalker and fans.
So that kind of demonstrates the intensity of this type of thing.
fandom, which has grown even more zealous and even more diffuse over the past few decades,
which we can discuss as well. With regard to Stan Twitter, I want to reference a really
fascinating paper that I found connecting Stan Twitter and reactionary fandoms with cancel culture
because I saw that one of the topics that you wanted to discuss today was hyperreactionary,
zealous fandoms appropriating some of the mob mentality and methods of far-right groups
and using them for different aims, different means, with a different aesthetic, a different flavor.
And I found it really interesting that someone named Haley Roos at Mullenberg College wrote a paper,
her honors thesis actually, about how techniques of cancel culture have been bastardized by
Stan communities. So Haley Roos talks about how cancel culture began on black Twitter. And the
original intention and mode of interaction of cancel culture, some listeners might already know this,
was to sort of, you know, take your consumer behavior into your own hands when you found that
a public figure or a celebrity is behaving in a problematic fashion, is acting in a way that is
racist, misogynistic, homophobic. You can sort of call in, call out, abstain from consuming
their products, resist putting money in their coffers, and that was a form of social justice
empowerment. But Haley-Ruse goes on to say, and I'm going to quote her here, the social justice
logic and activism behind cancel culture has been appropriated by Stan Twitter.
Stans noticed the power that cancel culture had to end careers, twisted the activism into harassment, and restructured cancel culture as an excuse to censor anyone who questions competes with or critiques their idols.
And one of the reasons why cancel culture now is perceived as bullying or honestly something really amorphous that means something different to different people, but oftentimes can be really venomous, is because.
of this bastardization bystand Twitter of some of these social justice tools.
Wow, you've gotten some foreshadowing into the rest of my outline.
Sorry, I hope I didn't like spill the beans or anything.
No, you didn't because I actually come at it from a different place.
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Now, back to the show.
I want to do a teeny tiny bit of Stan history because stand-dom is not new, right?
Like, superfans of different musicians have existed and have acted out for a long time.
You might recall, John Lennon was killed by a Beatles fan who was increasingly jealous of the Beatles fame and wanted it for himself.
Selana Cantania was killed by the president of her own fan club.
Joe Koscarelli wrote this interesting piece in the New York Times where he explained that
fandom before the internet was generally relegated to concerts and like isolated in-person meetups
between fans. It was competitive not in like my fandom should be better than your fandom and we can
get more streams on our song than you can on your artist's song. But it was more of just about like within the
fandom like I've been to 10 concerts and you've only been to eight. Kind of innocuous shit like that.
And he points out that American Idol was really like a symbolic turning point in the culture where fans could vote for their favorite artists to succeed or fail.
And then that the availability of streaming analytics on places like Spotify or Apple Music turned music fandom into this inner community competition.
I'm going to get Miley Cyrus's song to outstream the Lady Gaga songs that like the Miley stands can like beat out the little monsters or whatever.
In 2010s, we see the real introduction online of what would become Stan culture.
Justin Bieber had his Beliebers.
Nikki Minaj has the Barbes.
Ariana Grande has Arianeators.
Beyonce has the beehive.
Taylor Swift has Swifties.
And it turns into this sort of like evangelical Twitter-based movement.
What's interesting, too, is that you mentioned that Stan comes from the 2000 song by Eminem called Stan.
And the thing about Stan was it was a cautionary tale.
Stan was a super fan of Eminem who grew so angry with the fact that Eminem wasn't returning his letters
that he locked his pregnant wife in the trunk of his car and drove off a bridge.
Stan is a pejorative when Eminem uses it.
But it's been sort of twisted into like, I stand you so hard.
It's now like a competition of who can be the biggest Stan.
Stan Twitter today has hundreds of thousands of sales.
Stan accounts almost all anonymously run, usually with profile pictures of their favorite pop
stars. Joe Koscarelli, again, explained it best. He wrote, on what is known as Stan Twitter,
these devotees compare number ones in streaming statistics like sports fans do, voice crack,
like sports fans do to battling out, battling, battling, I can't talk about fucking sports.
Like sports fans do batting averages, championship wins and shooting percentages.
They pledge allegiance to their favorites like the most rabid political partisans or religious followers.
They organize to win awards, show polls, boosts sales, and raise money like grassroots activists.
And they ban together to pester or harass or even docks those who may dare to slight the stars they have chosen to align themselves with.
Last thing I want to say about Stan Twitter is their two main news sources on Stan Twitter.
Their CNN and New York Times are called Popperts.
Crave and Pop Bass with 1.8 million and 1.6 million followers respectively. These are two huge
Twitter accounts that basically just report on the comings and goings of different celebrities,
whether they release music or appeared in a paparazzi photo. You may have heard the lingo
Taylor Swift stuns in new photo. But these accounts have gotten so big that they're now
getting invited to the DNC. Both Pop Crave and Pop Bass were on the ground
at the DNC, think Kamala stuns in new photo.
I also want to mention, you can be a huge fan or scholar.
You can have an extreme admiration for a celebrity without being a stand.
You know, people who write books or make documentaries about people like Michael Jackson or
Madonna or, you know, drag queens who base their entire career around impersonating a specific
celebrity like Cher.
That's not necessarily standum.
The thing I think where fandom tips into standum is when your interest or adoration for an artist
becomes a parasycial obsession.
Totally.
That's totally fair.
And it actually prompts me to want to cite some research that attempted to quantify
certain categories of celebrity worship or fandom to paint a clearer picture.
The first chapter in my newest book, which is called The Age of Magical Overthinking,
is called Are You My Mother Taylor?
Swift. And I guess that's one of the reasons why I'm here today because since, you know,
long before this election season, as you mentioned, you know, Taylor Swift's level of influence
and level of capital only continued to skyrocket. I was really inspired to ask the question of,
like, what culturally and psychologically is responsible for these extreme cycles of celebrity
worship and dethronement that we're seeing right now? And I came to some answers that felt pretty
satisfying and a bit of foreshadowing here is that in a way they have to do with, you know,
our relationship to religion and worship in the United States, the conflation of celebrity
with religious authority, political authority, business authority. They also have to do
with, you know, emotional resources that are being fulfilled or not in our personal lives,
communities, families. But I want to talk about that spectrum of standum. First of all, I want to
say that celebrity worship has materially increased over the past few decades. So in 2019, there was
this one Japanese study that found that about 30% of adolescents aspire to emulate a media figure,
like their favorite singer or athlete. Another study published a couple years later in the North
American Journal of Psychology found that celebrity worship had increased dramatically since two
decades prior. I'm sure you've seen statistics talking about how vast majority
of young people, middle school age, aspire to be YouTubers more than astronauts or teachers.
So to your point, fandom falls along a spectrum. Not every fan is a stand. And the spectrum can go
from healthy admiration to pathological mania. There are absolutely benefits to worshiping, I guess,
maybe a celebrity in a well-calibrated way. In that chapter of the book, I quoted a reporter named
Danielle Colin Tomi, who wrote a piece for Bustle, where she talked about how Tumblr opened up her
eyes to nuanced opinions from an array of people in a space that wasn't intimidating to her.
Her fandoms were vehicles to talk about feminism, race, and LGBTQ representation in a format that
felt approachable. It was a way of sort of talking about.
politics or other issues that were important to her without, you know, having to talk about herself.
And that was really helpful. But there's also the dogmatic end of standum. So I found this 2005
study that was published in the Psychology Crime and Law Journal, which identified four categories
along the celebrity worship continuum. I'll name them and some of their symptoms, shall we say,
and we can determine maybe like which ones we each fall into about certain people. So first
there was one called the entertainment social level. And this was defined by sentiments like,
my friends and I like to discuss what my favorite celebrity has done. I love to gossip about
the likes of Jojo Siwa, et cetera. I would say I can squarely fall into the entertainment social level.
And then there was another category called intense personal, the intense personal feelings category.
And this was classified by statements like, I have frequent thoughts about my favorite celebrity
even when I don't want to. So we're inching along this.
spectrum, but this is maybe still not quite a stand. Me with Britney Spears. Yeah, you're just like
falling asleep thinking about her even when you don't want to. I'm like hitting myself in the head and we're
like, make the thoughts go away, but it can't stop. Well, and we can talk about how to get yourself out
of a thought spiral surrounding Britney Spears or anything else later. Cognitive behavioral therapy
for Britney Spears obsession. You know, I think there's a real market for that and we can we can explore, you know,
endorsing such a thing. Yes. This episode is sponsored by my new app, which offers
discounted cognitive behavioral therapy for Stans. That's seriously, that's becoming a more and more
important thing. So, okay, so the third category was called borderline pathological. And this level
was characterized by delusional thoughts, including my favorite celebrity and I have our own
codes so we can communicate with each other secretly. This might remind you of certain fandoms
ranging from, you know, Q and on type Q drops to Easter eggs, if I may say so.
I'm not naming anyone.
They can't yell at me if I don't say it by name.
This category was also defined by certain implausible expectations, such as if I walked
through the door of my favorite celebrities home without an invitation, they would be happy to see
me.
So now we're talking about that parisocial separation of reality and fiction that you were
alluding to, another sentiment expressed by this category was self-sacrifice. So sentiments there
included, I would gladly die in order to save the life of my favorite celebrity. There was a fourth
category as well, labeled deleterious imitation. And these fans expressed a willingness to engage in
illegal behaviors on behalf of their fave. So they would say things like, or they would agree with
sentiments such as if I were lucky enough to meet my favorite celebrity and they asked me to do something
illegal as a favor, like January 6th, I would probably do it. I'm like gripping the sides of my chair.
This is like so horrifying. Yeah, no, it is especially because these behaviors are increasing in a
measurable capacity. You know, I attribute it in part to the era that you were describing
earlier where we were seeing some of those celebrity assassinations. So that is obviously.
obviously extreme, violent, dangerous, but uncommon, thankfully, IRL behavior.
Fortunately, you know, we're not seeing violence quite like that as much anymore.
Although with the past two Trump assassination attempts, it's like, can we even really say that?
Although that's a different context.
And it's hard to say what those people's motivations were.
But what we are seeing, I think, in general, is a longing for community.
ritual, spirituality, and meaning that before that 70s era, like when we started seeing the most
intense celebrity stands of the modern era, such as Beatlemania, ever since that era,
celebrity worship has started to become more intense. And I really think that that is due to
the sort of exodus, if you will, away from mainstream religion in the United States and
away from, you know, trust in the mainstream government. There's a wonderful piece, an op-ed, that
the writer Jessica Gross wrote for the New York Times. And it's titled something like, you know,
when did we start taking celebrities seriously? And in that New York Times piece, she reported that in
1958, about three quarters of Americans, quote, trusted the federal government to do the right thing
almost always or most of the time. That was according to Pew Research. But then a few noteworthy
cultural events happened, including the Vietnam War, the economic recession of 1960,
Watergate, the formation of many different cults and spiritual groups.
You know, people were leaving their childhood Protestantism behind.
Sorry, go ahead.
I just like that we're tracing my many Swifty death threats to, like, the Vietnam War and Watergate.
No, but like, there is, it is not a coincidence that so many of Taylor Swift's stand scandals
are modeled linguistically in the style of Watergate, Tumblrgate, Lavendergate, Jetgate,
because to a certain faction of America, a certain niche, but increasingly not so niche corner of our culture, it felt like Watergate, right?
That's, I mean, that controversy gate is a form of internet slang now, but it comes from somewhere and it's not a coincidence.
So by 1980, only about a quarter of U.S. citizens trusted the government to do the right thing anymore.
But that didn't mean that we didn't need and want a different kind of public paragon to suggest that they could save us.
And that can be directly connected to the election of our very first celebrity president in the form of Ronald Reagan.
And, you know, kind of our relationships to celebrity worship changed forever from there.
Yeah. Yeah. Wow. That is a hallmark of my personality, though, is finding a way to blame Reagan for
everything. And thanks to Amanda, we've done it. Yep. Oh my God, 100%. We can blame Reagan for everything,
including this. But it's telling, I think, that, you know, at first ironically and then earnestly,
and we can talk to, we can talk about the ironic for earnest pipeline. We are now seeing
prayer candles emblazoned with the images of Taylor Swift, Harry Styles, Saint Dolly. And, you know,
there is a conversation to be had. I don't know if anyone has the definitively correct answers
about the role of celebrities in influencing politics as celebrity worship combines with
late stage capitalism, if that's a term that we're using. But what can be said definitively
is that there are some major negative side effects to extreme celebrity worship. I'm going to
rattle off a list of what basically are going to sound like the side effects on a pharmaceutical
commercial. And I want folks to know that like I am I am quoting from this empirical research.
And I don't want folks to feel judged or, you know, like I'm communicating that there's
something wrong with them for being a stand if you identify as such. Because again, that word can
mean different things to different people depending on the context. I have said so many times like,
I stand, you know, Jeremy Allenway or like, I stand chapel or whatever. And it can mean
different things to different people again. And I also want to communicate that like these communities
provide so much solace, particularly for marginalized communities. It is not the case that
like every Stan is going to suffer psychologically from their engagement with these communities.
However, there has been research to suggest that an excess.
of celebrity worship can come with some deleterious consequences.
According to this one 2014 clinical examination of celebrity worship, some psychological difficulties
that were found to be associated with high levels of standum included, quote, concerns about body
image, greater proneness to cosmetic surgery, sensation seeking, cognitive rigidity, identity
diffusion, poor interpersonal boundaries, some other observed qualities included depression,
anxiety, dissociation, narcissistic personality tendencies, thirst for fame, compulsive shopping and gambling,
stalking behavior, excessive fantasizing to the point of social dysfunction, which was termed in this
piece, and I love this phrase, maladaptive daydreaming, relatable, addiction and criminality.
Yeah. I want to pause quickly to mention that like, Stan Twitter can be very funny.
You know, the power of stendom is incredible.
Do you know about the Trump rally in Oklahoma?
Was this the K-pop situation?
Yes, yes, yes, yes.
Okay, so this is a good memory.
In June 2020, Donald Trump was running for president.
Donald Trump has been running for president for a very long time.
Donald Trump was running for president,
and he was holding a rally that June in Tulsa, Oklahoma.
The Trump team was boasting to media outlets
that they had gotten millions,
of ticket requests for this rally.
And reporters noted a shockingly small turnout.
And if you're watching this on YouTube,
I'm going to throw some pictures up on the screen
because they are very, very funny.
The Trump team said that the reason it was pretty empty
was because protesters outside
were preventing the true Trump supporters
from getting into the rally.
But reporters were like, not really,
they're like, were very few protesters.
And what actually happened was
K-pop fans
in mass registered for tickets beforehand
and coordinated a campaign
to artificially drive up demand for this rally
and then not go.
And interest, which is so smart on its own
and something that made it even smarter
was that many of these K-pop fans
were quickly deleting the content that they made about it
in real time so that the Trump team
would not catch on to the fact that they were doing this.
And they basically successfully thwarted a Trump rally.
And it was very funny.
You know, there are so many occasions of stands really banding together in a grassroots fashion that I think are really beautiful.
And the range of like outcomes that can come from, you know, celebrities treading outside of their lane into politics or activism can be, you know, Donald Trump to Dolly Parton.
You know, would we want to sacrifice Dolly Parton to save the world from Donald.
Trump, that's an interesting philosophical exercise. But, you know, would we want to give up
Jane Fonda and so many, you know, profound activist figure celebrities in order to protect
our society from the worst of the worst? I don't know. But I, yeah, I'm, I'm heartened by that
K-pop Stan story. It's hysterical. There's also, I mean, and this is kind of in the hall of
fame of stand Twitter situations, but do you know about, okay, I'm just going to tell you. In 2019,
there was a Taylor Swift's Stan account called Legit Tay Updates, which wrote, update. As most of you know,
I haven't been very active in the past couple of months because I was in prison. I'm back now,
though, more Taylor Swift updates coming soon. And someone responded, OMG, why? And Taylor wrote,
I refuse to join the IDF, LMAO.
Basically, legit Tay updates refused to join the Israeli military and was put in jail.
And then return to Twitter to be like, I'm back for more Taylor Swift updates.
Like, the resilience is unbelievable.
Yes.
Yes, yes, yes.
But, you know, there is a darkness here as I experienced.
and as one music critic Gillian Mapes experienced in 2020.
So in 2020, Taylor Swift dropped folklore, the album,
and Jillian Mapes, then a writer for Pitchfork, the music publication,
wrote a review for it that Swifties did not find to be sufficiently positive.
Jillian Mapes was doxed.
She had physical threats of violence made against her.
She was receiving repeated incessant phone calls to her home from Swifties.
And this is all insane behavior, but also the pitchfork review was an 8.0.
That is so high on pitchfork.
Like, that is crazy.
That's crazy.
I have a similar story.
So one of my pals Jill Guttewitz, who is a very, very funny writer, has had a longstanding
Twitter presence and is a self-identified Swifty.
she penned some truly hilarious and glowing reviews of Taylor's lover album for Vulture.
She was the victim of a Swifty Twitter dog pile because in one of her articles,
she referred to Taylor Swift's then boyfriend Joe Alwyn as human oat milk,
which like just is not cruel.
No, it's just like saying he's a white boy.
It's so, it's so mild. There is this really fascinating dynamic I've observed among Swifties where
they've always felt protective of her, as if she's like sort of ever needed the protection of like millions
of strangers. But like there's this weird, do I want to call it incesty? There's like this,
there's this like, you're my mother, I'm your mother, who's mother? Am I? Like, what is our relationship?
there's this real conflation of like maternal but also sibling but also Bessie but also fan
idol dynamics that I think prompts some Swifties to get to get defensive of Taylor Swift even when
critique is so mild even when if it's when it's not critique it's just a bit and Jill told uh she told me
on an episode of Sounds like a cult where we covered the cult of Swifties which was uh quite the tightrope walk
She once had the FBI show up at her house because of something that she tweeted.
But the FBI clears you when they determine that this is no longer a problem.
She was never proverbially cleared by the Swifties.
And so it is fascinating to me how Swifties will even sort of come after their own.
They'll even come after Taylor Swift as she violates some standard of mothering that they've set for her.
So it's all fascinating.
Well, to your point, I mean, something that I think, and I think this is kind of unique to the Taylor Swift fandom, is that they can kind of infantilize her as someone who would disintegrate at the tiniest bit of criticism.
Like, you know, I think the criticism I wrote of Taylor Swift for her lack of political action was pretty tame.
And yet for days, I was receiving hundreds of messages from Swifties about how I was bullying her.
Right, right.
While these same people are telling me to kill myself.
Yeah, no, it's truly, it's sort of ironic to put it mildly.
It reminds me of when there was all that discourse during the pandemic where people were
complaining that the term Karen was a slur.
If Karen is a slur, then yeah, you critiquing Taylor Swift's politics is bullying,
which is to say neither are the case.
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And now, let's jump back down the rabbit hole.
I want to talk about an important throughline between Gamergate and Stan Twitter and the tactics of Stan Twitter that, again, Joe Cuscarelli identified in the New York Times.
Gamergate, I've talked about it a little bit on this podcast in various episodes, but basically the TLDR is it was a coordinated,
loosely coordinated
2014 harassment campaign
mostly by very online
young white gamers.
My favorite demo.
Male gamers
against a few women
who were video game developers
and critics basically on the basis
that these women were
wokeifying video games, that they were
pushing for, you know, such devastating
things as complex female characters
with, you know,
realistic breast sizes.
It was a harassment campaign that mostly happened on 4chan and 8chan, which is even
crazier than 4chan, and Reddit.
Oh my God.
What would 16 Chan be?
16 Chan is just hell.
The three main targets of Gamergate were Anita Sarcassian, who was a video game writer and
critic, and the video game developer, Zoe Quinn and Brianna Wu, who sadly is now just kind
of a right-wing troll herself.
But they were all doxed.
They received death threats and rape threats for
months and in some cases years. What's interesting is you're probably hearing this right now and being
like, okay, this just happens every single day and you would be correct. This became basically the
textbook of internet harassment adopted by not only Stan Twitter, but other fandoms,
including those of Andrew Tate and accounts like libs of TikTok who just does this every single
day to like random gay and trans teachers. And now accounts like stop. Stop.
underscore anti-Semitism, which also every day just docks is like random Palestinian people for
like having a pro-Palestine pin or something and then like being like, we have to get this
flight attendant fired for being anti-Semitic. It's like this is just and directing their thousands
of followers to find the person's address and harass them into oblivion. The Gamergate
through line is an interesting one because what I felt when I was getting all of these messages
from Swifties telling me to like get AIDS and die, et cetera, et cetera.
You're just a faggot.
That da da da da da, da, da.
Like, what, you know, whatever, what hasn't been said to me?
These mirrored the exact messages that I received from thousands and thousands of 13-year-old
straight white male Andrew Tate fans when I had a little tiff with him in 2022.
Because you better fucking relax for you're fucking saying you're fucking good.
fucking gay cunt talking about injury tape like that.
Look at you, bro.
You're a gay cunt man.
Go fucking die, bro.
These are largely the identical messages to those that I received from avid fans of J.K.
Rolling for her turf stuff, not her Harry Potter stuff.
These are identical to the messages that I get anytime I criticize Elon Musk from all of his, like, you know, crypto bros.
The Stan Twitter playbook mirrors the reactionary slas.
celebrity right wing fandom playbook. That insight that I quickly identified while it was happening,
I was like, oh, if I cover the username and it's not like Taylor Swift updates 13, like this could
easily have come from like Andrew Tate is my daddy 13. And I would not know because the messages
are the same. Yeah, I think it speaks a lot about what kind of language is normalized on certain
platforms. Mercifully, I am not on Twitter. I tried.
to tweet a couple times throughout my life.
You're going to live longer than me.
You know, someone has to be conducting
some kind of really longitudinal study
about lifespan and Twitter use.
I would love to see those receipts.
But yeah, I think there is, you know,
a certain linguistic culture
that has developed on each individual platform
and people adopt, you know,
a linguistic vibe really quickly.
I talk about this in cultish, which is my second book that talks about the language of cults from Scientology to Soul Cycle, okay?
So like this wide spectrum of groups.
And what's really sort of insidious about cultish language is that, you know, an insidery language, no matter if it's as innocuous as pig Latin or as dangerous as sort of like incelly QAnon type verbiage, when you are involved in a community that makes you feel really.
accepted. That makes you feel superior to those on the outside. Like you have access to some
kind of transcendent wisdom. That makes you feel like your life is meaningful, that you have a strong
identity and can weather challenges that life might throw at you because you have this community
behind you. You have this identity that you can stand by. The language that they use,
even if it's really violent, is the first thing you're going to pick up because language is invisible
and seemingly commitment-free.
And it's also the last thing that you're going to let go.
And I found this in so many contexts when I started talking to cult survivors for that
book, folks who'd gotten out of everything from Heaven's Gate to just like a way too
intense fitness community.
A lot of them were like still using the in-group jargon that they had adopted when they
were a part of this group that they had since defected and were now lambasting.
So language doesn't appear powerful or influential to some folks because, you know, we grow up
with axioms like sticks and stones, give ricky bones, but words will never hurt you.
We often fail to recognize its material power.
So I think that's going on, especially on Twitter, you know, where the culture can be so
poisonous.
This type of language is normal.
No matter what, no matter what flavor or aesthetic your community has, this is the kind of register
that you might be talking in.
And I also think that just generally in certain corners of the internet,
our natural conspiratorial tendencies as humans are set aflame.
So, you know, we as a human species, like we really like to force cause and effect
relationships into situations where there is no real one singular villainous cause
for an unfortunate turn of events.
Sometimes it happened because of complex array of events or it just happened because of random
misfortune.
But we don't like that as human beings because it makes the world feel chaotic and unmanageable.
So in certain fan communities, Stan communities, really toxic ones like Andrew Tate,
but now it seems like also Swifties, there's a reason why like cue drops and Taylor Swift
Easter eggs can seem sort of analogous because there's a conspiratorialism underneath
at all. It is that same parisocial thing of like she or he or whoever is leaving messages
for me that only I can read. And if you are to threaten a stand's understanding of reality
and, you know, your critique of Taylor Swift in that moment seem to threaten a lot of these
people's understanding of reality, it makes the world feel chaotic. It makes them feel like
their community is at risk or that you're a threat to their community. And if they've had a lot of
practice using this vitriolic language because that's the culture of Twitter, it's going to lead
them to a pretty dark place.
Well, I mean, that segues perfectly into the next part of my outline, which I called standing
as a religion.
I want to read off to you some of the notes that I took while I was getting death threats.
Yeah, quantify, quantify that bullshit.
Okay, I was taking notes because I was like, this feels religious.
The way these people are attacking me, you know,
A few weeks ago for the first time, I know I'm late, but I watched Going Clear the documentary
about Scientology.
It's never too late.
It's evergreen.
It's great.
And if you haven't seen Going Clear, it is a good one to get a fundamental understanding
of Scientology and also to just understand how kind of the in-group, out-group psychology
of cults work.
But one thing that Scientology is, you know, notorious for is going against its defectors
and going against outsiders.
And as this was happening to me, for again, my most mild criticism of Taylor Swift, I was
getting this onslaught of harassment that felt like the stories I was hearing about and going
clear.
Evangelical.
And so I started taking some notes about like, okay, what about this feels religious
to me?
And here is what I wrote down.
The things that make Stan culture feel fundamentally religious.
You have a deified figure, whether it's a pop star or a CEO like Elon.
Musk or an influencer like Andrew Tate.
You have a community of fellow believers that sometimes you may attend in-person events
with that you might pay a lot of money for.
Tests of loyalty to the deified figure, rejection of outsiders, harassment of critics, and a
flow of money constantly towards the deity.
And I added that last bit, flow of money towards the deity, because Stans spend a lot of money
on these artists.
Yes.
I was reading this 2005 study.
It was in an academic journal called advances in consumer research,
and the study was called Parassocial Relationships and Online Communities by Paul Ballantine
and Brett Martin.
And they were writing in 2005 how basically parasycial online communities spend more money,
which I thought was really interesting because that is true of Stan Twitter.
These artists are not only streaming a song.
like a normal person would or like maybe buying an album here or there,
but they're setting up hundreds of playlists where they can add the songs,
the newly released songs of their favorite artists and play them over and over and over again.
They instruct each other on how to stream with the volume all the way down
so that you can stream a song all day without actually listening to it,
but so you can boost those artist numbers.
They are buying all 40 variants of Taylor Swift's Tortured Poets Department
and all the different vinyl and all the different vinyl and all the different
bonus tracks and all the different live versions, like they are spending so much money. And so I do
think it's important to note like, who is the ultimate beneficiary here? You know? Yeah. Well, you know,
first I, I want to sort of highlight that some folks get, they sort of bump up against the
conflation of terms like religion, cult, culture. I really like the way that theologian and journalist
Tara Isabella Burton talks about the sort of porous boundaries between these concepts.
She talks about how like there really is no stark separation between religion, cults, and culture.
It has so very much to do with sort of cultural normativity.
So many mainstream religions in the United States were once considered blasphemous cults.
There are plenty of groups.
I mean, this is one of the themes that I discuss on Sounds Like a Cult, albeit lightheartedly.
there are so many groups that on the outside look really sort of like ritualistic and, you know,
fringy, whether you're talking about like Disney adults or, you know, certain fitness communities,
that when you really break it down, it's like, okay, well, no, they're not as dangerous as Scientology.
And then there are certain, like, totally accepted on the books, government institutions,
Silicon Valley corporations that when you, you know, check off the list of red flags, you're like,
wait, no, that's actually more like a cult than that other thing we were roasting.
So that's important to point out, you know, there are plenty of jokes told by religious studies scholars to point out those fuzzy boundaries between cult religion and culture like cult plus time equals religion or a cult is a group where the leader thinks he can talk to God. A religion is a group where that leader is dead.
Now, we as a society are becoming less traditionally religious, but we are not becoming less ritualistic, zealous.
obviously the internet carves out a space for us to be ritualistic and zealous in a new way.
When I observe hardcore Swifty behaviors, it absolutely feels culty religious-esque, however, you know,
whatever sort of equivocal language you may or may not want to use.
Because Taylor Swift has fully participated in creating a sort of, you know, Bible-esque body of lyrics that people pick apart.
verses and interpret and lead their lives by. She's created a cinematic universe of aesthetics,
you know, and it is no coincidence that people use language like mother to refer to her.
Now, you know, using terms like mother or, you know, daddy or even aunt to refer to celebrities
does have its roots in ballroom culture where you would have, you know, your chosen family,
your mother in communities where, you know, the family you were born into might not have been
able to provide the parenting or mothering or sort of familial support that was necessary.
So that sort of, you know, chosen family idea has been adopted in ways that are not problematic
and ways that are problematic by stand communities.
And so in one sense it's a bit, in one sense it's a joke.
But in another sense, it's not a joke because I actually do.
did find some research to support the argument that I made in that first chapter of the age of
magical overthinking, suggesting that celebrity stands that were most inclined towards stocking
tendencies tended to be those who lacked what were so-called positive stressors from their
real-life parental figures and communities. And so they would focus on these surrogate mommies
and this sort of uncanny, fictionalized drama in place of those real-life parental figures and
real life challenges, say your mom, you know, telling you that like, you have, you cannot quit
the violin, you have to go to orchestra practice. It's going to be good for you. Or like your mom
challenging you to, you know, repair that relationship with a friend when you wanted to cut them out,
stuff like that. So I found, interestingly, that there was the sort of connection between
religiosity, celebrity fandom, and a profound lack of, of adequate mothering.
Wow. So maybe when they call Taylor Swift mother, it's like there's truth or at least empathy that I can give them for putting her on the mother pedestal. I mean, if the mother pedestal is empty, then.
Yeah, no, totally. And like, I can easily see that if you are not someone whose relationship with your mother, let's say, is nurturing enough, you might look for that type of support and validation and nurturing in places that fundamentally can never fulfill.
you because they're parisocial.
We just keep segueing so nicely, Amanda.
This leads to the next part of my outline, loneliness.
Here is where not only do I have to give empathy and understanding and, you know, perhaps a warm
hug to stands if they'll accept it for me, but also in admission.
Amanda, I had a stand account.
No.
For hoomst.
I know. That's the question, right? Because if I made one now, it would most certainly be Britney Spears. But as a child, I had a little monster stand account. Oh, wow. Which is Lady Gaga, if you're, you know, living under a rock. I can see that easily. Well, so this was the thing. I was probably 12 years old, which means this was 13 years ago. It was in the early days of Twitter. Lady Gaga had just come out with Born This Way. And I remember that.
that because I clung to that album, couldn't imagine why as a closeted queer kid, I remember
one summer making a Stan account. And I actually remember the username and I looked it up when I was
writing down notes for this episode and it's not there anymore. So I guess it deleted it at some point
or maybe Twitter got rid of it because it was inactive for so long. But I was a closeted pre-teen
gay boy. I did not have a lot of friends in real life. And I knew someone from summer camp actually
who had a stand account for Lady Gaga.
And I was like, oh, I'm going to do that too.
And I remember immediately.
And, you know, I had it with the profile picture was a picture of Lady Gaga.
And everything was like all of the different born this way photo shoots.
And we were streaming her songs.
And we were like, the edge of glory.
Stream the edge of glory right now.
Or actually, it was probably by the edge of glory because I don't,
I don't know if Spotify was really a thing yet.
But I remember being on my, you know, iPod Touch.
or whatever it was then, like, constantly.
And I was, like, checking and I was, like,
I was, like, doing, like, follow for follow
with all of the other Lady Gaga Stan accounts.
And it did, for a brief moment in time,
feel, like, a real void for me,
where I needed connection with other people.
And I wasn't getting that because I didn't,
because people were not nice to me at school.
So I want to mention here, too,
that, like, I think it's hard to ever
know exactly who's behind all of these stan accounts, but I think it's safe to say that a lot of them
are young queer people. Who else famously obsesses over pop stars in this way? I think the loneliness
I felt as a preteen, like I'm not envious of people that age now because I think loneliness has only
gotten worse, especially since 2020. I was reading a piece by Nicole Cardis and Salon. She wrote,
according to the May 2021 American Perspective Survey, Americans have fewer close friendships than they
did in the past. They talk to their friends less than before, and they rely less on their friends
for support. Could it be that Stan culture is the result of us replacing in-person friendships with
the mirage of celebrity ones? In other words, are we filling the gaps with celebrities because
we're actually lonely? And that resonates with me on a personal level. Oh, definitely. Oh,
definitely. I mean, not to quote Brittany Mahomes. What's her name? Oh, my God. I'm like,
We need to heal our childhood wounds.
No, but like honestly, let me quote a different actual icon that being L. Woods, happy people
don't shoot their husbands.
And like really resourced folks who are like immersed in IRL community are probably not quite as prone to engaging in the worst end of celebrity worship or the most deleterious end because they don't need to.
Now, that is not to say that, like, if you feel isolated in your community and so many people do in a way that is totally outside of your control, that you should, like, avoid fandom because you're afraid you might, you know, fall down the rabbit hole. I don't mean that at all. But, you know, I talk about this a little bit when I discuss cults in everyday life. There are certain signs you can look to to know if the particular corner of the internet that you're in might be getting a little too cultish for comfort. Like,
If you really aren't allowed to express any kind of critique or pushback, if you will be
censured for having one foot out the door, like if you're a little monster and a Swifty, you know,
there should be room for having an identity that is more complex and multifarious than the identity
of like just the perfect Swifty or just the perfect, you know, barb or whatever it may be.
But the, you know, the example that you brought up from your childhood also may
me think of like specifically Charlie X-CX's fandom. I don't know if you're familiar with the
example of, you know, folks sort of dehumanizing Charlie X-DX by, and by folks, I mean hardcore
Charlie's Angels, her biggest stands. They would dehumanize her by bringing sort of like
unseemly props for her to sign in meet and greets from poppers to, you know, sex toys to in one case,
a vial containing the ashes of one stand's dead mother going back to the.
mothering. And so many of these sort of like extreme and ritualistic stands were once
little queer kids. Because Charlie X-E-X is known for having like a very gay fandom, a very gay
white male fandom. And I have like incredible empathy. There's no, there's no excuse for
using violent language. And it's not like, you know, just because someone tweeted something
horrible about you, but they also identified as gay in their Twitter bio. They're somehow
absolved. Like that's not the case whatsoever. But I find that like if I can,
be more compassionate toward what someone who's clearly very lonely is going through and more
skeptical of my own behavior, that can be like a good place to like reroute the conversation.
I have been reading currently actually Naomi Klein's book Dopplganger.
Something she talks about a lot, which I mentioned in my episode previously about the
wellness to alt-right pipeline, is that sometimes people have correct feelings, but their feelings
are pointed in the wrong direction and oftentimes exploited by nefarious groups or movements.
And so the example she cites is that people have distrust in what is an increasingly
surveillance technology that's ever present in all of our lives through phones and cameras
and smart speakers and Siri. But that valid concern gets exploited by people who are like,
all of your information is going to be put in the vaccine QR code. And the vaccines are going to be,
used to turn you into like sheep communists, you know? And so that's why you shouldn't get vaccinated.
Yeah. And it is kind of a distinctly American thing too, I will say, because we happen to be an
exception among wealthy nations in that, you know, despite having so much money in the American
coffer, we don't have adequate social support systems in almost any way, you know, and that's becoming
increasingly true when I think about, you know, the barriers to accessing health care to women
and to queer folks, it's increasingly valid to mistrust the powers that be, which is also a
phrase that the Crunchy to All Right Pipeline has weaponized, it is increasingly valid to
mistrust them. And because we have this like every man for himself, bootstrap your way
to success, no one's going to help you but you, general.
American attitude, that like paves the way for potentially ill-intentioned figures to come in and be
like, the government's not going to save you.
I will.
And I think like what distinguishes a fan community from, say, an Andrew Tate style community
is because like Andrew Tate would be the cult leader, right?
Like he's actively participating and egging his followers on in a material and direct and violent way.
Taylor Swift is such a little mystery.
Like, it's always hard to tell exactly how much she's purposefully egging on her fans.
And that's like, I would call it a beige flag.
But it is different.
It is different from, you know, the groups where there is one singular charismatic leader, so to speak.
Yeah, it definitely is.
I guess in conclusion, I have empathy for the stands.
wish death on me though they may. I have empathy for them and I want something good, something fun,
something productive for them. Where do we go from here? Oh gosh. I really wish I had some super pithy
piece of wisdom to leave us all with. I don't know. I mean, unfortunately I learned while
researching the age of magical overthinking that it is really, really hard to change other people's
minds due to all of the cognitive biases each of us have at play in there. In fact, one of the
most disheartening stats that I learned while researching the book was that even an increase
in science literacy does not help people become savvier at distinguishing real facts. It just
helps people become better at using science to defend their existing beliefs. So like, it's a little
chalked, you know, but I just keep coming back to this sentiment that we're actually much better at
changing our own minds. And if we can kind of like lead by example with self skepticism and,
you know, sort of, yeah, I guess like taking steps like this not to not to be, you know,
as sort of like tribalistic as we might feel pushed to be by people who are like positioning us
as enemies. If we can extend empathy, if we can open up conversations, that's the only thing
that's been able to help me get through this particularly culty time. I could leave with this
sentiment. So on Sounds Like a Colt, we categorize every cult of the week as either a live your
life, a watcher back, or I get the fuck out. So like, I remember, spoiler alert, we said that Trader
Joe's was a live your life. Purity rings where I get the fuck out. There are a lot of different
types of watcher backs from like Soul Cycle to like theater kids. And I would actually, I would call
swifties, a hardcore watch your back. Yeah, I would say it's sort of like a watch your back sun,
a watch your back moon and a get the fuck out rising. So we got to, no, maybe I would say it's a watch
your back sun, it's a live your life moon and it's a get the fuck out rising. So it's a combination
of all three. And if we can have a sense of levity about that, it'll also help us get through.
There we go. The astrological warning signs of being a swiftie. Thank you so much Amanda Montel.
Thank you so much.
Amanda Montel, thank you so much for being here today.
Where can people get more of you, get more into cult's question mark?
Thank you so much.
This was a total honor and a pleasure, and I'm just so impressed by what you do at this show.
So if folks want to keep up with me, my books are available wherever books are sold.
My most recent one is called The Age of Magical O overthinking, and I talk more about celebrity
worship in there.
And I also have two podcasts called Sounds Like a Cult.
magical overthinkers.
Sounds like a cult comes out wherever you find podcasts on Tuesdays.
And magical overthinkers comes out every other Wednesday.
And if you have made it this far and are about to, I don't know, message me some new creative
way to kill myself that people have not yet discovered, then go with God.
I can take it.
I wish the best for you.
And if Taylor Swift is the Messiah, I hope she's coming soon to save us all from the hell
that we're living through.
I have nothing else to say.
I have nothing else to say after this experience.
I love you all.
Thank you so much for being here.
If you liked the show, I don't know.
Send it to your swifty cousin or don't.
I don't know.
I'm going to run in the other direction for now.
I'm going to lock my doors and shut my windows.
And until next time, stay foodie.
