a16z Podcast - a16z Podcast: Technological Trends, Capital, and Internet 'Disruption'
Episode Date: September 24, 2018with Fred Wilson (@fredwilson) and Chris Dixon (@cdixon) There's all sorts of interesting tech trends happening right now, including AI, VR/AR, self-driving cars and drones (as well as interesting stu...ff happening in verticals like healthcare and finance) -- and there's a lot also happening in seemingly more "mature" tech revolutions, such as mobile and cloud. But where are we now, really, with these shifts... and how does that inform how we think about the next couple decades? And does a framework like Carlota Perez's -- as outlined in Technological Revolutions and Financial Capital: The Dynamics of Bubbles and Golden Ages and summarized by venture capitalist and longtime internet investor Fred Wilson (of Union Square Ventures) -- fully apply when it comes to software? Because, argues Chris Dixon (general partner on a16z crypto), software "has so much more plasticity, ability to adapt, ability to evolve" that unlike hardware, "the core itself will also dramatically change... not just the apps around it". The total economic value that will be unlocked with the software revolution, observes Wilson, should be orders of magnitude bigger than what we saw with manufacturing for sure. But just how much internet innovation is actually powering true disruption (i.e., is more than just a sustaining innovation, to use Clayton Christensen's terminology)? How do new business models change everything? Dixon and Wilson consider all this and more in this hallway-style episode of the a16z Podcast, where we recorded the two having a think-aloud conversation about everything from the history of the internet and startups, the evolution of capital and infrastructure, to the advent of crypto. How do they they both define "decentralized", what do they think of dApps, and where do NFTs and "crypto goods" come in?? One thing's for sure: It's the most interesting time they've both ever seen in over 30 years of internet work, life, and play. Please note that the a16z crypto fund is a separate legal entity managed by CNK Capital Management, L.L.C. (“CNK”), a registered investor advisor with the Securities and Exchange Commission. a16z crypto is legally independent and operationally separate from the Andreessen Horowitz family of fund and AH Capital Management, L.L.C. (“AHCM”). In any case, the content provided here is for informational purposes only, and does NOT constitute an offer or solicitation to purchase any investment solution or a recommendation to buy or sell a security; nor it is to be taken as legal, business, investment, or tax advice. In fact, none of the information in this or other content on a16zcrypto.com should be relied on in any manner as advice. You should consult your own advisers as to legal, business, tax and other related matters concerning any investment.
Transcript
Discussion (0)
Hi, everyone. Welcome to the A6 and Z podcast. I'm Sonal. We recently took the A6 and Z podcast on the road to New York City. And so today's episode features a fly-on-the-wall recording of a conversation between venture capitalist and longtime internet investor Fred Wilson of Union Square Ventures and A6NZ Crypto General Partner Chris Dixon. The two discuss everything from current tech trends like AI to seemingly more mature trends like mobile and cloud to the advent of crypto.
And throughout the episode, they weave through past and present in internet history to reflect on where we are now, really, to where we may go next.
Are we seeing disruption?
Or is a lot of current innovation just a sustaining innovation to borrow from Clay Christensen's framework?
Or how about Carlotta Perez's framework for tech revolution and financial capital?
Does that fully apply to software?
And what precisely is so unique about software itself?
And how might that affect internet-native applications for things like crypto?
The two discuss all this and much more in this episode.
episode of the A6 and C podcast. As a reminder, the content provided here is for informational purposes
only and does not constitute an offer or solicitation to purchase any investment solution or a
recommendation to buy or sell a security, nor is it to be taken as legal, business, investment,
or tax advice. Please also see A6NZ Crypto.com slash disclosures for further information there.
So 2018, you know, I don't know what it is now, 25 years into the modern, the main
internet, some very large, some trillion dollar tech incumbents, very venture industry has
grown dramatically. Tech seems more mainstream. Some people argue it's perhaps becoming mature.
Maybe it's like TV where there's like four TV channels and there's four big incumbents.
There's all sorts of interesting stuff happening in like crypto and AI and new devices like virtual reality.
in augmented reality and self-driving cars and drones.
There's interesting stuff happening in verticals,
so like changes in health care and real estate and finance.
So I guess a question I think about a lot,
and I'm sure you do, is where are we now?
And how does that inform how we think about the next decade, two decades?
So, you know, I think it's really important to have a framework.
And as a lot of people who follow, you know,
me and USV know we're really big fans of Carlotta Perez.
And if you look at the big technological shifts that have happened over the past 200, 300 years,
what you see is that many of them last for kind of a century, right?
Like automotive or more broadly speaking, industrial or manufacturing-based businesses
were kind of the technological revolution of the 20th century.
And even though internet and tech kind of emerged very powerfully in the 80s and 90s, I think we might argue that internet and tech really is the technological revolution of the century we're in now.
And so if that's the case, it's 2018, we have 82 more years to go, and yet we're feeling like it's already a mature sector, right?
We're looking at it as in Google, Amazon, Facebook, Apple.
They have these massive entrenched platforms, and it's becoming really, really hard to compete with them.
How could we have another 50, 60, 70 years to go?
And I think, you know, going back to something that Mark Andreessen said, you know, in the original design of the Internet and the World Wide Web, you know, we didn't necessarily.
get it all right. And so what we have now in terms of like these entrenched platforms is
maybe a function of what the spec was that we've been building on for the past 25 or 30 years.
And if we could maybe broaden out what the protocols are to a point where, you know,
we could have a much more open and level playing field, we might actually.
have a lot more ways to go.
So that's me speaking optimistically about where we are.
Let me give you maybe a more optimistic view, which is, so one thing I want
with Carlotta Perez, and I think it's a brilliant, you know, brilliant theory and
explains a lot of history.
But I wonder if software is different than hardware.
And let me start to explain that.
So you build a car, you know, 1900-ish, you build cars, you have Ford and GM, et cetera.
They get better, but, you know, they don't dramatic.
they don't the fundamentally the car has stayed mostly the same uh you know obviously got better but
they're they're still the same basic function same basic uh um uh you know kind of design um and then all
the action from i don't know 19 probably what 30 to today move to kind of the quote unquote app layer right
it was it was interstate highway system and shopping suburbs and shopping centers and trucking systems
and the sort of the quote apps of cars right right and then tv right like so tv you build the tv you
have the radio, you know, the, you build the physical infrastructure, and then maybe you upgrade
color or HD or something, but it's fundamentally fixed, right? It's fundamentally, like once you've
built the core, it's fundamentally done, and then you just build around it, right? The internet, as
you, as of course know, is, is deliberately designed to be a very lightweight protocol where all
of the intelligence lies at the nodes and the servers and our software base and can upgrade
themselves. And so I guess what I would say is I wonder if software, because it's a, it's
fundamentally a software net, I mean, of course, at the bottom level, it's copper and other,
you know, fiber and other things and radio waves. But, but the heart of it is software. And I just
wonder if software has, my view, software has so many more degrees of freedom. It has so much more
kind of plasticity, ability to adapt, ability to evolve that maybe unlike the car and the TV, that the
core itself will also dramatically change and not just the apps around it.
So I think certainly the total economic value that will be unlocked with the software revolution
should be at least one, maybe two, maybe three orders of magnitude bigger than what we saw
with manufacturing, automotive, you know, for the reasons you describe.
I just think that it's just, if everything, if we can get everything into software,
than just imagine, like, what the possibilities are, right?
It's the expressive power, the, it's the designs, a much richer design space.
You can do so many, you can encode any kind of human process can be encoded in software.
Yeah, I mean, even, you know, the greatest thing about Tesla is the over-the-air software upgrade.
It's like literally getting the car and all of a sudden, I got a new upgrade and there's, you know, new software all of a sudden.
They actually fix, they actually fix, like, the braking and stuff, right?
They can fix anything.
I read today that they pushed an update to people who have cars in the affected areas of Hurricane Florence, I don't know, to make their batteries last longer, right, so that they could go long without charging.
That's fucking amazing.
Just think about that.
Boom.
Imagine like Elon Musk woke up thinking he was going to do that and he just hits a button.
Well, and it has implications.
So I remember reading a book about Ford and the whole, you know, the big problem was they broke down all the time.
And so the big innovation was service centers everywhere.
And so, you know, this change.
and being able to update over the air
also changes, for example, the service model
and therefore the kind of almost
the industry structure potentially.
I mean, the car is still not a piece of software, right?
But there's more software in that car
than all the cars that I've been driving
for my entire life.
And so, you know, we'll get more and more
of what we interface with
in business and our personal life, whatever,
that's going to be software as opposed to hardware.
And I just think that that makes the top.
total available market of this technological shift way, way, way larger, I think we're in a
moment in time where it feels like there's not a lot of innovation. And, you know, I will admit
that, you know, the past maybe four or five? Well, when you say innovation or disruption?
Disruption, yeah, because I think there's a lot of innovation, right? I mean, there's great stuff
happening in AI and self-driving cars and. Right. But a lot of that's accruing to, AI is a really good
example, right? So, you know, if you look at the big tech companies, I don't think that they were
disrupted very much by the shift from web to mobile, and I don't think they're going to be disrupted
very much by the adoption of AI power software. It may just, it may further entrench their
monopolies because of the data, the fact that you're differentiating AI through data, and they're
most likely to have the most data. I forget where I read this. This data is now four or five years
old, but if you look at the top
hundred mobile apps
and you look at what the top hundred websites
were before the iPhone came out, it's not a very
different list, right? So,
you know, those companies,
Facebook, I think, is the perfect example of this,
saw that the mobile
phone and mobile apps
could potentially disrupt them.
They pivoted their
focus to get there, and they got
there. And the net of it is that they're in a
stronger position than ever. So
I don't think, you know,
that a lot of the innovation is currently powering a lot of disruption.
One thing that mobile did, you know, you take the ride hailing as an example,
it did enable new behaviors which allowed for startup opportunities that, right?
I mean, so it did, you know, every, I think of it is every new computing platform has new capabilities.
Right.
And generally, startups will exploit the uniquely new capabilities,
and incumbents may or may not successfully port over to the platform.
In the case of mobile, they did.
But it also unlocked, you know, so you had the intimacy of the camera allowed for Snapchat.
But even that, you know, I've always thought that the Maps layer could commoditize the entire ride-sharing business.
Hasn't, right?
Like Uber and Lyft and a bunch of other companies, a bunch of companies in Asia, dominate that business.
But I don't understand why the map on your phone, whether it's an iPhone or an Android phone, isn't the ride-sharing application.
And then all of these ride-sharing networks are just-
Maybe what Google wants to do longer term,
I wouldn't think, with their self-driving car effort in their maps.
You've got a button, you use Google Maps, you open it up,
you've got a button, get a car, right?
Like, why doesn't that happen today?
I don't get it.
Like, how, I mean, I don't understand why the map interface
hasn't become the default interface for dispatch of anything,
whether it's a scooter or a car or a bike or whatever.
Maybe it's just like it's going to take some time.
Maybe that stuff doesn't happen overnight,
Right, but that's where I want to do the dispatch.
So even that, I think, you know, the mobile OS has had the opportunity to suck that functionality in.
And that is one thing that's going on a lot right now is that the functionality is getting sucked more and more into the operating systems and the proprietary apps that these big companies have built on top of those operating systems.
And so that's what, so when you say there isn't a lot of innovation, what you,
I think what we're, to clarify, there's a lot of clever, you know, inventions happening.
There's AI.
I think if it is like AI, new computing platforms, crypto, et cetera.
But there's a lot of that happening, but a lot of it feels sustaining as like Clay Christensen would say, not disruptive, right?
So it will reinforce the current industry structure, not change it.
I think that's right.
But yet, you know, and this is why we're so interested at crypto, I think crypto is the one.
is the one innovation out there
that feels highly disruptive
because it's a real change in business model.
It's not just a technological change.
It's a fundamental change in business model.
You're not monetizing with ads.
You're not monetizing with subscriptions.
You're monetizing with the underlying token.
It's like orthogonal to all of the...
So mobile wasn't...
Mobile was sustaining.
The Internet was disruptive.
So in some ways,
crypto, like the Internet,
is the first kind of potentially major disruptive wave.
Is that your view?
Yeah, I mean, I think what Google did is that they made advertising the business model for applications, right?
Like my mail and my, you know, my browsing and my searching is all supported by advertising.
Like Microsoft would have made me pay for that, right?
They would have said, you're going to pay for Explorer or you're going to pay for Outlook.
And that's how we're going to monetize it.
Google comes along and says, no, that's an ad product.
And so that's what's disruptive is like that's just everything changes when you change the business model.
It's like all of a sudden, you know, your strengths become your weaknesses.
And that's what allows a lot of new entrants to come in.
It's funny because I talk to people now who I think weren't around during the early Internet.
And a lot of people will say, I hear it a lot that, well, the Internet came along and, you know, by 94 had all these killer apps.
And it was incredibly, you know, I think one fun exercise is to go.
watch movies from the 90s as a way does it kind of go back and look at it and first of all
the interesting thing right the internet just doesn't exist there's no mobile phones every once in
a while someone will like it's like this ritual they'll say i'm going to go online and like the very
phrase like go online right kind of is this kind of archaic phrase that that is from that era right
and it's and then like there's beeping and there's this and there's this email and they get on
and they do this thing and then they get off and like it's this thing and it's this thing you do for
10 minutes but it almost if you actually watch movies from 90s like the internet that even that
doesn't happen, right, except for, like, hackers or some, a couple of, like, specialty movies
or something, right? And it was essentially, you know, I mean, it was like literally waiting
for an image to load. And, like, innovations at the time were things like having the image
load in a less annoying way because it was that slow. Like, I remember listening to what
we would now call podcasts over dial-up in 97, 98, a friend of mine, Josh Harris, had this
company called Sudo. And he was making basically audio and video.
Wasn't it kind of like Justin TV, like he was just 15 years too early, but he had all the right ideas.
And, you know, all the ideas that happened now, web vans, Instacard, like they all, all of them, I had this board game.
I still have it somewhere.
It was called Dot Bomb.
Right.
And it was like making fun of all the terrible ideas.
I blogged about this ones.
And it was like this joke game about all the stupid ideas the 90s.
And it's literally like every unicorn like hot company today.
It was like internet money.
you know, grocery delivery.
Well, you know, you and I are friendly with an entrepreneur here in New York, New York name
a D. Seidman.
A D. Seidman had YouTube in, like, 99.
It's just like it didn't make any sense in 99.
Like, you know, it was broadband.
You needed the infrastructure, right?
Like, I mean, I think it was 2000, well, was YouTube 2005, I think.
Spy, six.
That was kind of the moment when broadband really tipped and you could plausibly have, right?
I mean, in the model ways, the internet didn't, wasn't a real thing, I think, until you had broadband.
I also think we needed, I think.
I think the two big moves that that made YouTube successful,
whereas all the people who tried YouTube before YouTube,
were broadband.
That's like 80 to 90% of it and also social sharing.
So the idea that you could take a YouTube video
and embed it on your MySpace page
or even just send somebody like a URL
and boom, they hit it and they could watch something.
Like the idea that everybody was going to go somewhere to watch something
with social and social sharing, it blew that idea up.
Now all of a sudden,
And the embeddable YouTube player, like, that was genius.
Yeah, before that, remember it was like heavy.com and these things.
And they were really like, there's a whole concept before that was destination and that
was a business model.
Part of it was a business model innovation to your earlier point, right?
Because the thought was you need to get eyeballs on your pay, stickiness, these concepts,
which prevented people from encouraging wide distribution.
Like the whole idea of embed, like one school of thought would have been letting people embed
YouTube.
Well, how do you make money?
How do you do this?
Right.
But that was one of the very insightful things.
of the YouTube creators did.
Right.
But broadband, I think, you know, was the main thing.
But everybody had that opportunity, right?
Everybody who was trying to do YouTube at that time was benefiting from broadband.
So there were a couple things that YouTube did, that others didn't do.
And I think the embeddable player was maybe the move that differentiated them from everybody else.
And just maybe the timing.
Plus, they had a lot of venture capital money behind them.
So they could spend money.
Sometimes that's the key difference.
I think I was reading this history
I think it was Vimeo and a few of the competitors
and they had just a whole different set of financial constraints
and also frankly the view towards copyright
I think YouTube took a more laissez-faire view.
Right, but that ultimately caused them to have to sell to Google
because they concluded that they couldn't continue to play the game
that way, which was the right way to play the game
as an independent company.
They needed somebody who could fight the content owners.
Okay, so going back to what's happening today
then, right? So kind of the big, I mean, I think there's multiple layers here, right? So there's
kind of the big core tech trends. I don't know if you agree, but I think it's kind of
AI, kind of a proliferation of new kind of computing devices. I still think cloud, I think
cloud is still, I mean, cloud's like a 10-year-old story, but I still think cloud is driving a lot
of innovation, like still think. Cloud infrastructure or apps, so SaaS or? I'm thinking of the
infrastructure. It's pretty amazing how having the fresh code base, having the fresh attitude, the
different perspective you can just you can kind of type them if you could build on stripe
versus you couldn't build on strike yeah you know like that was a big difference like that
whole pain I mean just the whole modern thing into the developer experience I think the whole
concept of like developer experience like really thinking through you know I think you didn't
didn't you're obviously you were investor in Twilio right they one of their big focuses was kind of
to help time to delight or something or time to hello world of just like immediately getting
in there and like the idea of introducing text messaging
into your app like what's the big deal about having to be able to text natively from an app but you think
about it and like so many little things but their big things are enabled by an app being able to text
you like with a two-factor code or your cars arriving or whatever like like and to do that before
Twilio was was like hard and now it's like five lines of code and where but where how do you think
about so in that in the cloud infrastructure world you have AW
Azure, Google Cloud.
That, I think, is game over, mostly.
Like, maybe there's somebody who's going to come out from left field.
Game over in the sense of incumbents are winning, or AWS has won it, or...
I think incumbents, I think Google's going to take some share...
I feel like what Google's doing is they're going top down into that market.
They're going to some of AWS's biggest customers, and they're saying, you know, we've got some better tech.
Maybe they do, maybe they don't.
We'll do it for less, and we'll care about you where they don't.
They're taking share.
But I think it could be like Amazon has 60% of the market, Google is 30% of the market, and Microsoft has 10% of the market.
I think it's going to be a three-player game in that business.
And that's good.
I think the thing I hear from Google is the challenge is it's just the sort of the high-touch concierge enterprise kind of model, which those companies, you know, whatever the city banks of the world expect is just not something they're used to, although now they have Diane Green.
So maybe Microsoft will get there, you know?
I've heard, I've heard, is Microsoft has been making more progress because they're used to, because exactly that is, I mean, Microsoft fundamentally is an enterprise company today, right? And they, and they're very, very good at sort of, you know, servicing these large corporate clients. And then they also have these, as I understand it, these sort of like they tie everything together. It's effectively a new kind of bundling, right? You already have office, you have all this other stuff.
But there's a second kind of enterprise customer. There's the truly legacy enterprise customers who are I think you're right. It's a very high touch, white glove kind of thing.
then there's the new enterprise companies, the Spotify's of the world, right?
Like, Spotify is going to either be on Amazon, Google, or Microsoft.
But Spotify might not be high touch, right?
They may just want really good infrastructure.
And they may care that, for example, Google seems to have an advantage on their, you know, their TPUs, their AI chips, for example, all the kind of bells and whistles and fancy technology they have, which, of course, they will have.
I think winning the hearts and minds of developers is really,
hard when you've got an incumbent. And it's like the standard. Like every developer knows how to
build on AWS. So if you're starting a company, where are you going to build it on? You're
probably building on AWS. 90% of the companies, maybe 95% of the companies we back are built on
AWS. But once you're an established company and you can think about maybe moving from one
to another, I do think, I think that there'll be three players in that market. So how do startups fit
in then to cloud? Well, I think they're a big beneficiary as a cloud infrastructure.
Okay. So you're building on top. And that's,
You're able to take what was Cappex and move it to OPEX and focus on what you want to focus.
Focus on music playing.
That's a story, by the way, that's a story that's been playing out for better part of 10 years.
What I'm saying is I think there's still some legs to that.
Like you were saying, what are the big drivers?
It's AI.
It's AR and VR.
It's crypto.
And then we were talking about a few other things that I think are still playing out.
And one of the things that's still playing out is cloud.
I think there's still some legs there.
Well, I think also on the app side, I mean, SaaS.
I mean, I think we live in this world where we think everything is, you know,
you know, is SaaS-based.
Right.
The data I see, and it's something, it's like sub-10% of corporate applications today are still, you know, it's unbelievable low.
Right.
I mean, it's still, people are still using, you know, I don't know, you go to the, whatever, you go to the United Desk and they've got like a DOS interface.
You go here and they've got windows.
You know, I mean, the government hack was like cobal, you know, like, and so, and a lot of it's more modern, but it's still like it's windows, it's whatever.
It's not, you know, we live in this kind of world of where we think everything is SaaS.
delivered. And so, you know, you see these really interesting things happening where, like,
vertical SaaS is an interesting trend, right? Where you see this, you know, whatever, massage parlors
need their own billing and reservation system or something. And it turns out that's a big
market. And people, those people previously wouldn't really have software. I kind of think of it almost
like people have this view that like AI is going to come take the jobs, but they have this kind
of anthropomorphic idea that it's going to be like the Jetsons, like this robot is going to come
and move over, I'm going to type and do it.
But what actually, the way that the jobs are actually taken is a much subtler thing,
which is these new software applications, just, you know, whatever, your new payroll system,
your new payroll SaaS app, just suddenly you don't need as many people in your payroll department,
right?
And it's a much subtler thing.
And it's not a one-to-one transition.
And it's not a literal thing of like, kind of like Elon Musk, AI comes in and like replaces
your payroll department.
And it's just like more and more just kind of incremental software comes in and just makes everyone more efficient, which takes jobs.
Now, I think also will create many jobs.
They'll just be, it's just always harder to envision the jobs that are created than it is to envision the jobs that are destroyed.
What you're talking about right now, I think, is where a lot of the action is in startups and venture capital right now.
If I look at where a lot of the dollars are being invested, where a lot of the value creation is happening, where a lot of the bigger companies are getting built, it is sort of in that enterprise SaaS area.
I think consumer has gotten harder because of some of the things we've been talking about before, but I don't think that enterprise SaaS has gotten harder.
And so in a way, I think for we've thought for the past four or five years, it's more of a grinded out execution operation.
operational, not super sexy style of startup and style of investing that has been winning the day
and the things that were kind of happening in the latter part of the last decade where you had
like a Facebook come out of nowhere or Twitter come out of nowhere or YouTube come out of nowhere
where VCs were making a hundred times their money on these huge big consumer breakouts.
We see those but not as many.
Yeah, I mean the great thing about SaaS, right, is the business, once you have those customers
and they like your software, they stick with you.
So it's like an annuity, right?
It's a very high margin annuity.
It's a challenge to get those customers, and you have to get, there's a lot of detailed kind of sales and marketing execution to go reach efficiently.
I mean, that's kind of the trick in a lot of those companies.
How do you efficiently reach the massage parlor or the whatever, the small business payrolls, you know, a person needs payroll.
Yeah, the founders all complain to me.
They're like every venture capital meeting I take, they want to know KAC over LTV.
They want to know our metrics driven.
They want to know our sales power.
want to know, like, you know, and I was like, because honestly, that's what separates the
winners and the losers in that world.
And in that world, there's almost always five credit, or three to, two to five credible
competitors, too, right?
So it's like a cage match.
It's like, you know, it's not like you're some weird, you know, controversial.
But they're also not winner take all markets, right?
So the, it's probably still a power law distribution in the outcomes, but maybe it's not as
severe. Maybe it's not, maybe the winner's not 10 times bigger than number two, who's then 10
times bigger than number three, which you can see in consumer, but maybe in enterprise, it's the
winners three times bigger than the next biggest one, who's then three times bigger than
the next biggest one. And if it's a business that can support, you know, billions of dollars
of market value, that could be two or three companies that could be pretty big winners for the
founders and for the VCs who back them. So let's maybe talk a little bit about the change
capital market world so the venture world has changed a lot there's new ways to fund
startups including you know crowdfunding which you've been really involved with
there's you know the ICOs and the kind of the crypto stuff that's that's kind of you know
emerging there's a lot more venture capital there's a lot more stages of it there are these
mega funds you know I guess what you know how is it how have you seen the industry
change over time and
Well, I think the first thing I would say is what you said is that I think there's more capital available for founders today than there's ever been.
And I think that's a good thing.
You know, a lot of people in the venture business or the people who give us the money, you know, think there's too much money.
And maybe yes, but the reality is like what's good for founders is good for the venture business.
I just kind of believe that as like a fundamental truth.
So there's a lot of money out there.
The traditional angel seed, early stage VC, then growth VC market, I think the explosion of capital is probably more in the later stage, you know, with the soft banks and Sequoia going out and raising however many billions they raised and so on and so forth.
And I think that, if anything, there may have been a slight contraction in Seed and Angel and early stage money in the past few years.
But I think that what's interesting about crypto, so first of all, you know, there's a lot of people who went and, you know, used tokens or just a crypto business plan or a business model to go tap into like a lot of new money that was showing up in the world of crypto.
And I think that that may, you know, certainly in 2017, and even now there's a lot of that money sloshing around.
But I think what we're really seeing, and I'm an optimist here, and I'm hopeful about this, is that we're seeing a new capital market being built.
We're seeing a new way of raising capital that's global from the ground up, that's not subject to these, I think, antiquated laws.
around who can invest in startups and who can't invest in startups.
And just unleashing the startup capital markets to be global and anyone can play is great.
It's a huge innovation, right?
And I understand there's people out there saying there's going to be scams and, you know,
people are going to invest and lose all their money.
And I get all that.
And I realize that that's not all good.
But in general, I think that making it possible for everybody to invest in these high growth opportunities is good.
And I think it's good for founders that the capital markets for what they're doing are going to continue to grow.
I mean, the fact that today you have to be literally a millionaire to invest in startups, right, to be an accredited investor, if you actually participate in an ICO, it's very complex, right?
You need to download, like, a wallet.
You have to, like, put in a long hexadecimal address.
I don't, I mean, and I have pretty, pretty sure that almost all the people that
participated in those things were technical people that were into crypto.
I mean, the vast majority were.
And those are people like, and I just said like anecdotally around Silicon Valley, these
were like programmers who were very sophisticated, who understood exactly what the technology
was, who were not, maybe not accredited investors and who felt like now they finally found
a market where like they understood the product, right?
I mean, they were customers of the product.
They were literally protocols built for developers and they would use it.
And they could participate in this.
And the idea that, you know, a non-technical wealthy person is able to invest in that,
but this programmer who really deeply understands the protocol is not just seems strange, right?
Very strange. And wrong. The other thing is, you know, if you were an early user of Facebook,
you might have said to yourself, oh, my God, this thing's going to be huge, right?
It was, so let's say that was 2003 or 2004 or 2005, whenever that was.
when do Facebook go public?
11, 12?
Right?
So it was like seven years before you could eventually become a shareholder on Facebook.
But if you're an early user of Bitcoin, you had Bitcoin day one, right?
So like what's great about crypto is that I think it allows the early adopters to not only be users, but also participate financially if they want to.
If they want to hold on to their Bitcoin and go along for the ride, they can do that.
And that's why I think this token business model,
is so exciting, is that in a way, it kind of takes the world of investing and the world of
using and combines them.
And like, there's this, I read this blog post last week about, like, there's two parts
of crypto.
There's the money part of crypto and there's the utility part of crypto.
Tech and money, I think.
Yeah, tech and money, right.
And, like, the money people are like Bitcoin maximalists, and they're really focused on
hard money.
And the tech people are Ethereum maximalists, and they're focused on, you know,
DAP platforms and smart contracts and all that, I don't buy that at all.
That to me is, I mean, I'm not arguing that that's what the world is today.
I think that, I think that is Eric Tornberg who wrote it, and I thought it was very insightful
about where we are in crypto right now.
But I reject that idea, and I think what's powerful about crypto is that they're the same
thing, that using and investing are the same thing.
And you don't have to be a user to be an investor, and you don't have to be an investor.
and you don't have to be an investor to be a user.
But if you want to be, you can be both.
And it's just as easy to be, like, it's just easy to be both, right?
And that I think, it's just not right,
particularly for a lot of these businesses
where the user is the product, right?
Facebook users made Facebook.
Twitter's users made Twitter.
You know, YouTube users made YouTube, right?
It's just not right that the people who make the product
have no participation in the value appreciation.
And beyond that, right, to me,
to me, one of the great tragedies
in the history of the technology industry
is that what happens
and there's a sort of life cycle of every network, right?
But I use the network in a very broad sense.
I think Windows is a network, right?
So it's a network between developers and users, right?
And there's a life cycle, right?
And they start off and at the beginning,
there's sort of this, you know, the network,
the platform wants to attract everybody
and they play very well.
And so they, you know, they provide tools,
for the third-party software developers, Facebook early on, says, hey, media companies come work with us.
You know, they're solicitous. And then over time, you know, that you hit the kind of growth peak and
everyone, it's a party and everyone's having a good time. And like, you know, if you're growing 100%
you every year, you know, you don't worry too much about stuff. And then eventually the top of the
S-curve comes, right? And then it becomes, that's when things get ugly. And that's when, and it's not,
and I don't blame any of the management of these companies or the boards. I think it's just the logic
of the business model. The logic of the business model is sort of, it forces them at that point when
when things start to slow, like Google, like Google search.
Like if you look at mobile, like, it's hard now.
You get all sponsored links on mobile.
They just keep adding more sponsored links.
You have Yelp going up in front of Congress and doing, you know, like when it's the
growth period, hey, great, we'll have two, one little ad at the top and like.
But your point is, when the pie's growing, no one's fighting over the piece of the pie.
When the pie stops growing, people start fighting over the piece of the pie.
And then what happens is these networks have these kind of internal battles, right?
And those are the most vicious battle.
Like, that's the funny thing about tech.
I think that people outside of tech don't.
So traditionally in economics, people think of substitutes as the competitors, right?
So the hamburger and the hot dog are the competitors.
Whereas in tech, actually, the hot dog and the hot dog bun are the ones that have the most vicious fights.
Microsoft Netscape, you know, Facebook Zinga, like Twitter and the Twitter apps or whatever, right?
Because, like, with Twitter, it just feels kind of tragic to me that you had this giant developer ecosystem that was trying to make the protocol proliferate.
And they could have worked together in concert.
And it could have been a much bigger and more impactful platform, but the logic of the business model, the ad-based business model said we need to control the experience. We need to control where the ads appear. We need to like, et cetera, et cetera. Again, not placing blame on anybody. It's the logic of that model. Right. Well, look, I mean, you know, I did live through that period. And I was on the board of the company during that time. And I very much wanted to see an open platform. I mean, if you read the blog post that I wrote when we invested in Twitter, it's still on your.
usv.com. I wrote about the API and the open ecosystem and all the stuff that was getting built
on top of Twitter. That's what I wanted Twitter to be. But we had an advertising attention-based
business model. And the truth of the matter was, there were other people who were out there
running around buying up third-party Twitter clients. And inside Twitter, we saw that and we're
like, we can't have that, right? We can't let somebody go get half of our user base by acquiring
all these third-party clients
and then taking them on to a new network
and then we've just lost half of our users, right?
Particularly when we have a attention-based business model, right?
If Bitcoin and tokens had existed in 2005
instead of 2009,
I think it's very possible that Twitter could have adopted
a token-based business model,
left the protocol open,
Twitter could have been the protocol,
and the third-party clients
could have been the clients on top of the protocol,
and it could have worked beautifully
and like part of me just wishes that we could have done that
and then we could have seen how powerful this new business model is
we're going to see it eventually we're going to see it someone's going to do it
and we're going to be like holy fucking shit well and the thing you'll have is instead of the
fighting right you'll have this beautiful alignment between the core protocol all of the
third-party developers all of the users and by the way the other thing you didn't mention
when you mentioned the bitcoin users not only do those users own bitcoin and participate in it
And they also probably, by the way, disproportionately have Twitter followers, Reddit Karma,
hacker news, cred, whatever that's called, Google Juice, right?
And they're out there like talking about it and marketing it.
And so you have, you know, you have this army of users, miners, developers, core protocol developers, all fully aligned, right?
And all, and by the way, and control and probably very powerful, relatively speaking,
on the most important marketing medium of the, you know, the Internet.
And it's just a very powerful combination.
I think that's very, by the way, I think that's a wonderful thing.
I think that's very scary to a lot of the people whose jobs it is to regulate and protect the capital markets.
Because they're looking at that and they're saying there's all these people who own a lot of this thing and they're out there promoting the shit out of it, right?
The truth of the matter is, though, it's, most of these people are not pumping and
dumping. The truth of the matter is, mostly people are true believers, right, who have held
all the way through. Once my money gets into the crypto ecosystem, it's going to stay in the
crypto ecosystem. It might, you know, move like, I'm definitely going to be playing around
on all these networks and, you know, using them and staking and doing all this incredibly cool
shit that you can do. But that wealth that I took out of Fiat and put into crypto back in
11, 12, 13, 40, it's not going back that way.
Let me just try this out.
I have this theory, see if you think of this theory.
I have this theory that we are in the middle of a transition period where the digital world is becoming more important to the point.
But we're in a transition period in the sense that we still, it's even in our, we still, we still think of the, the, the, the, the, the, the, the, the, the, the, the, the, and the, and, and, and you see this, by the way, and all the critiques of Bitcoin, for example.
Oh, like in the end, a lot of like the, you know, traditional economists critiquing it, it boils down to, oh, it's this, it's fake money. It's, it's digital, therefore it's fake, right? And like, for example, like to think that gold, which, you know, has whatever, besides out of dental and speaker wires and they has no real utility, like to think that has some kind of like ontological, like higher status than a digital good is, I think evidence of this sort of offline bias, right? And like, and I think you hear it, by the way, I notice is whenever people use the language, e-sports, right? Notice e-commerce.
Like when you have to preface, the online one is the one with the modifier, right?
Right.
Right.
And so at some point, by the way, these things will flip.
And it'll be like, that's commerce and then there's offline commerce.
Right.
That the predecessors to Bitcoin were called eMoney.
Yeah.
And there were a lot of predecessors.
And whenever you have a modifier on the thing, you know that people think it's subordinate.
Right.
Right.
But eventually it'll flip and it'll be like Amazon is commerce and Walmart is, oh, yeah,
it's like, you know, meat space or offline commerce or whatever they're going to call it.
So I think we're in this transition period.
And it's funny, too, because, like,
you know, Fortnite made $300 million last month on dance moves, right?
Emoats, right? And so digital goods have become a massive industry, for example, in
video games, and, and there's digital resources, domain names. You know, I've always bought,
I've been a long-time collector of domain names. I'm like, look, it's a little piece of the
internet. Like, of course it's going to be valuable. And I've always wanted them and I hold on
to them. And that's a multi-hundred million. I've never sold any of those either, by the way.
I never sell a domain, you know? Why would you? It's all, I mean, it's the inter, you own a piece
of the internet. It's like owning, it's like owning, it's like owning real estate around Central
Park or something. In a way, this is like religion, right? Like, it's like, you know, I would
never ever sell a domain. I might swap a domain. Like if you said, you know, hey, I've got,
you know, ABCD and I said, well, I got, you know, we might swap it. Never, never sell it for
dollars. So I think that we're in this transition period where we're still kind of like
anchored on this sort of thing of like, well, it's not real, right? But it's going to be
obvious 10 to 20 years from now, especially as like the newer generation kind of grows up and just, of
course, an e-mode is worth more than an offline equivalent or whatever, and that it's
going to be, and the language is going to change with it and just the whole kind of way of
thinking about it. And there's not going to be this weird thing. Like, oh, it's digital. It's not
as, right. You just what I'm saying, though? And I think, like, e-sports is a great, like,
the other thing I think about it's, like, a lot of, like, I remember a lot of times in the
history of tech, like mobile 2011 or 12, it felt like mobile was definitely growing, but I don't
think, at least for me until, like, maybe 2012, I didn't realize it had actually replaced desktop.
There was a moment at which it was sort of like, wait a second, this isn't just like a big thing.
This is, this is the thing.
Right.
You know what I mean?
And you realize now in retrospect that we thought we were in kind of this growth period,
but we were actually in this hockey stick.
Right.
Right.
And I think that sort of, I believe one of my theories is we're in this like, so take e-sports
as an example.
I think we're in this hockey stick right now with e-sports.
Like video games, it's just going to be obvious that like it's going to seem, I mean,
I think it's always great that people play physical sports.
I'm not anti- But, you know, it'll be like horseback riding, vinyl records, like, you know,
a whole bunch of other kind of...
I think this is where
what geeks call
NFTs, non-fungible tokens,
you called,
I think you just call them digital goods.
Crypto goods.
Yeah.
I think the innovation here
is that these digital assets
can be scarce,
can be one of a kind.
You know, the reality is
like we've never had the ability
to make a digital good
non-replicable, right?
And that's, I think, what, you know, has held back a lot of the business models around digital goods is just like if you had an MP3, you could give it to a million people.
If you had an, you know, an impug, you could give it to a million people.
So I was explaining this to somebody last week who's trying to, like, figure out, you know, crypto.
And I said, you know, think about all of the digital goods that you earn in a video game, right?
And you spend, you know, you're obsessed about this video game for like six months and you collect all these incredible video.
But they're stuck in the game.
Like, imagine if you could take them out of the game and you could put them in your wallet or think about it just like your bank account, right?
And then another game comes along and you could literally take them to another game.
And this person who I was talking to who was a skeptic, like a fucking skeptic like you wouldn't believe, he's like, holy shit.
My 12-year-old would just be all over that.
Like, that's, that's like, you have just given my 12-year-old his, like, Nirvana.
I said, but that's what we're doing here.
Like, that is, that's where we're going.
I think, I think games will be the first to adopt this stuff because they, uh, they just
tend to be very kind of fast cycle time, experimental.
But also, no, no, it's not just that.
It's also who's playing them.
It's, you mean, the kids, the kids that are sort of more open to new tech.
Yeah, they, like, them, like, tell a kid to download, like, an Ethereum wallet that has
NFT capability and move their games out of Fortnite into their coin-based wallet.
Or like, that's not going to get in the way.
But I think the other thing with NFTs that excites me is I feel like this should be a
wonderful time in history for creative people with, you know, 4 billion smartphones and
the ability to just sit down and write something and create a piece of music.
And from a business model perspective, it hasn't been.
And to one of the things that's really exciting me about NFTs is if you let's take music
as an example, right?
So mostly
selling the song itself
has become a not great business model
and so a lot of musicians have moved to
they go to where the scarcity is right
and the scarcity is offline
and so it's shows and merchandising
and so one of the really exciting things to me
about NFTs is the idea
that you can reintroduce digital scarcity
and have whatever exclusive album art
exclusive whatever maybe this is
to me it seems like a very promising
new business model not just for games
but for writers for musicians
for
you know whatever
you know, filmmakers,
video makers,
reintroducing scarcity,
allowing kind of business model innovation.
I mean, game...
Well, the cool thing is it,
it doesn't have to be
that there's only one of them.
It could be that there's a million of them
or in the case of Bitcoin, 21 million.
We still haven't mined all the Bitcoin.
And we're
nine years into it now, right?
So, like, imagine if you made a song
I just came up with, I think, a pretty cool idea.
Imagine if you made a song and there was 21 million listens to it
and you had to mine the listens, right?
But it was going to take maybe five or ten years
to mine all those listens.
Actually, you get 21 million listens pretty quickly
on the most popular songs.
But like, imagine if there was some mechanism
of releasing a piece of art or a piece of music
that felt more like mining Bitcoin than it did.
You could never do scarcity.
There was no way to,
I mean, they tried with DRM and things like this, but this is always a...
But the point I'm trying to make is, like, I don't think necessarily for the artist the move is super tight scarcity.
I think the move might be pretty loose scarcity, but still some scarcity.
And the other thing that's cool that's happened with Bitcoin is the value has risen over time.
And I know that's come down recently, but it's mostly risen over time as we've started to mine more and more of it, right?
So we've never seen...
Well, you have seen that a little bit in art.
Like, certainly physical art, that's what you do see.
But, you know, I don't have a crystal ball view of how this is all going to go down.
But I definitely think that the move is not.
One of the things I learned really, like, almost, like, painfully was that when we first started investing in the Internet in 94, 95, 96, what we were doing was dumb.
We were just basically investing in things that had existed in the offline world that were getting moved on to the Internet.
Like, okay, so let's invest in an online newspaper.
Let's invest in an online store
Let's invest
But that's actually not the move
The movies you've got to find the native thing
That needs to happen now that you have this thing
It's funny every form of media
You go back and you look at the early movies
And they were plays
And they were trying to film to play
And then later on they're like
Oh we can do a close-up
We can do an establishing shot
We can do this, we can do that
And they just develop a new grammar
And then there's sort of the
There's like the movie native movies or something right
I think it's a very common pattern throughout
So I think with digital goods
With music with film with art
I think it will be some crypto native thing. It's not to make, I don't think it's to make like a limited edition piece of your art, like that there's going to be ten of these. I think it's something that's more like the way Bitcoin has happened, where it gets mined over time, released by engaging. Something you could never have done before as opposed to a direct kind of whatever, just like porting over some concept from the non-crypto world. That's why I don't love when when entrepreneurs, founders come to us and they're like, we're going to take mortgage back securities and put them on.
the blockchain or we're going to take um like they're they're they're really interested a lot of
people are interested in taking things that exist in the physical world or the existing financial
world and putting them on a on a distributed ledger and i mean i think that that's like i think
there is some incremental value to doing that but what i'm much more excited about is people creating
brand new things de novo from scratch um on these crypto networks um that never existed off the
crypto networks couldn't have existed off the crypto networks and always will live on the
crypto networks like to me that just seems like a 10x or a hundred X better idea yeah like
Dow's is a good example so like like autonomous organizations right right um this concept which is now
it kind of fell a little bit to disrepute because of this thing called the Dow which was was kind
of mismanaged it's unfortunate that they named themselves and after the big idea but this idea
that you can I mean to me it still blows my mind that you just look at any of these interesting
solidity contracts and it's just it's code running on the internet no one can you know once the
developers have shifted out and taken off all of the like you know the the you know the controlling
kind of uh code um it's just it's just literally a code that exists out is autonomous code um and it's
got a sort of it's its own little organization right and these things will get more and more
sophisticated um and this is something they could never exist it before right um like numerai is one that
you guys are involved in for example people think that numerai is
a hedge fund powered by a crowdsource network of data scientists. And it is. But I actually think
if you really try to understand what Richard's doing, I think he's playing around with staking.
It's like staking is a really powerful idea. I mean, it's existed forever. I mean, if you read
Talib's new book, it's really all about skin in the game. It's about staking. But I think that
we're going to see a lot of really innovative things being done with staking because I think
crypto tokens make staking super easy to do.
And there are, like, I think Richard's idea is that if I can get data scientists to stake
their models, to put skin in the game against their models, I'm going to get much better
models than if they just throw them up against the wall.
So I just think we're going to see a lot of innovation around staking, around governance,
you know, on-chain governance.
Is that going to work?
I don't know.
I think, like, part of me says it'll never work.
And part of me is like, I hope it does work.
Obviously, we're both excited about crypto.
How long, and then there's all these great ideas floating around, but it's early.
You know, how long do you think it'll take to play out to sort of, I mean, it'll obviously
hopefully take many decades, but like when will we start to see meaningful applications
used by people beyond the kind of crypto enthusiasts?
I think that we've got to fix.
It's the broadband issue.
We've got to figure out how to get,
crypto networks that are truly secure and decentralized that can handle much higher transaction
processing speeds than what we have today.
It's, I think it's, to me, it's a, it's, think of the crypto network as a computer.
Right.
And the computer has different design criteria.
It's very different than traditional computers a network, right?
But, but in, you know, the consensus mechanism, et cetera, makes this abstraction that's a
computer on top.
And you need trust.
You need developer experience.
You need scalability.
And, yeah, it's like we're internet pre-bodied.
band were mobile phone pre-i-phone
exactly like remember like remember
the danger the side kids and
people were building like um what were they called
were they called um was it was like wap or something
there was like some standard for building applications
on I had I had this poor friend who was like
into mobile from like the 90s and I think he like gave up in 2006
like it's never going to happen that's what we are
we have not had our iPhone moment in crypto yet and and like that's
we need the iPhone moment and that's what I'm waiting for
And, you know, it doesn't have to be totally decentralized.
There's this whole narrative around, like, you know, where on the decentralized curve is enough.
I just think, like, decentralized means that nobody controls the network.
And that's kind of, to me, fundamental.
To me, it means trust.
And it goes along with nobody control.
Like, you trust the network.
I trust that if I have this NMFT, I really have it.
Right.
And no one can take it away.
No single person can take it away.
No bad system engineering can take it away.
what's the quote like power corrupts absolute power absolutely corrupts or whatever it is but like look you just said like when facebook realizes that they've got the keys of the castle you're going to start to extract rents like it's just it's just it's what happens so that's why decentralization is so important and so i think you gotta have a crypto network or two or three or four 10 who knows um that is truly decentralized truly secure and can process transactions at the speeds at least of like uh
an ATM network or something, you know.
We don't have that yet.
So we need that and then and then it happens over.
So whenever that happens and then hopefully we have the five to 10 year kind of immediate
explosion of apps the way we did with the internet and mobile and then and then a long
tail of kind of further innovation.
Definitely.
That's what I see.
And that's why largely we're not investing in a lot of DAPs.
I mean, we are playing around with NFTs and games for all the reasons you, you,
you raised. I just think that's the first place that we might see it. And by the way,
if you go back and look at the history of infrastructure, sometimes it's the apps
that demand the infrastructure. And then the infrastructure gets there because the apps
demand it. So games, in a way, games might make it such that we get the crypto network we
need, right? Like, like, what's a good historical example where the app demanded?
I think, actually, by the way, games have driven, for example, games have driven GPUs.
So, like, just like the, that market is one where the gamers have been endlessly hungry for more polygons.
And that created this kind of, you know, invidia and this whole industry around it, which then had these interesting, you know, then, of course, spun out the deep learning movement, right?
Well, I mean, it may be a good example.
Like, a lot of interesting core infrastructure came out of Netscape, right?
Why did Nescape have to build it?
Because it didn't exist.
So we...
SRIP script cookies, SISL.
Right. But if you go all the way.
back to where we started, I think we are maybe in the most interesting time I've ever seen
in my 30-year career, but it's not at the surface, right? It's like under the water. And you're not
getting rewarded very much as an investor for being, you know, super bullish. Last year was great.
Like, everybody wanted to own crypto, but I think that was kind of like a wave and it's certainly
come and gone. I don't think you're getting rewarded a lot for that. And you are getting rewarded
a lot more for, you know, the more operational execution oriented stuff like enterprise SaaS
and things like that. But I think what's super interesting is the stuff that's going to start
bubbling up and that's where my head's at.
Awesome. All right. Thank you.