a16z Podcast - a16z Podcast: The Future of... You
Episode Date: February 28, 2017Humans have always wanted to enhance themselves -- from getting nutrition just-right to optimizing their performance, whether in sports or health or work. And food is a big part of all that. But our c...urrent systems of food production (and consumption) are far from efficient and sustainable let alone optimizable. That's where a whole new generation of wearable/ bio-feedback, food and nutrition, food production, and performance enhancement/ "nootropics" companies come in. How do these approaches move from the internet and online communities into the mainstream? Or from the university lab to the field? Or, put yet another way, from hobby to daily practice? After all, what we measure, what we take in, and what we output defines what it means to be human. We discuss this "future of you" in this episode of the a16z podcast with Daniel Chao, CEO of Halo Neuroscience; Rob Rhinehart, CEO of Soylent; James Rogers, CEO of Apeel; and Geoffrey Woo, CEO of Nootrobox -- based on a conversation with Chris Dixon at our inaugural Summit event. The views expressed here are those of the individual AH Capital Management, L.L.C. (“a16z”) personnel quoted and are not the views of a16z or its affiliates. Certain information contained in here has been obtained from third-party sources, including from portfolio companies of funds managed by a16z. While taken from sources believed to be reliable, a16z has not independently verified such information and makes no representations about the enduring accuracy of the information or its appropriateness for a given situation. This content is provided for informational purposes only, and should not be relied upon as legal, business, investment, or tax advice. You should consult your own advisers as to those matters. References to any securities or digital assets are for illustrative purposes only, and do not constitute an investment recommendation or offer to provide investment advisory services. Furthermore, this content is not directed at nor intended for use by any investors or prospective investors, and may not under any circumstances be relied upon when making a decision to invest in any fund managed by a16z. (An offering to invest in an a16z fund will be made only by the private placement memorandum, subscription agreement, and other relevant documentation of any such fund and should be read in their entirety.) Any investments or portfolio companies mentioned, referred to, or described are not representative of all investments in vehicles managed by a16z, and there can be no assurance that the investments will be profitable or that other investments made in the future will have similar characteristics or results. A list of investments made by funds managed by Andreessen Horowitz (excluding investments and certain publicly traded cryptocurrencies/ digital assets for which the issuer has not provided permission for a16z to disclose publicly) is available at https://a16z.com/investments/. Charts and graphs provided within are for informational purposes solely and should not be relied upon when making any investment decision. Past performance is not indicative of future results. The content speaks only as of the date indicated. Any projections, estimates, forecasts, targets, prospects, and/or opinions expressed in these materials are subject to change without notice and may differ or be contrary to opinions expressed by others. Please see https://a16z.com/disclosures for additional important information.
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The content here is for informational purposes only, should not be taken as legal business tax
or investment advice or be used to evaluate any investment or security and is not directed
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slash disclosures. Hi, I'm Hannah and welcome to the A16Z podcast. This episode of the podcast is all
about enhancing what it means to be human, from what we eat to what we measure, to what we produce,
how we perform. It is based on a conversation with Chris Dixon that took place at our
inaugural summit event with Daniel Chow, CEO of Halo Neuroscience, Rob Reinhartt, CEO of Soylent,
James Rogers, CEO of Appeal, and Jeffrey Wu, CEO of Neutcherbox.
Okay, great. So maybe, since you guys all do interesting stuff, maybe we should go down
and just describe kind of what your product is and a little bit about it, what it does.
Yeah, sure. I'm happy to start. My name is Daniel Chal. I'm the founder and CEO of Halo Neuroscience. We're a human performance company. And specifically, we build technologies that use electricity to stimulate the brain and produce temporary states of hyper learning.
Cool. My name is Jeffrey Wu. And we started off in this hardcore biohacking community where people were tinkering with Russian Alzheimer drugs, different powders. I had like, you know, sub-millimeter drug scale, mixing different
ratios of different powders and different compounds. And tens of thousands of people were doing
this in their kitchens, in their home labs. I'm Rob Reckler. I'm co-founder and CEO of Soilet.
So I see a future where food is healthy by default. We started with a nutritionally complete
powdered meal replacement. More recently released a line of beverages, flavored beverages,
functional beverages, including caffeine and thionine. So there's an element of not just
nutrition, but enhancement, a bar as well. We're also investing in research in the food system
in the food supply chain and with the end goal of reducing the resource cost of food production
as far as possible.
My name is James Rogers.
We're trying to improve the efficiency of which we're growing and producing food by reducing
spoilage.
And so our company does that by taking uneaten plant material, so things like stems, leaves,
grapeskins, orange peals, banana leaves, whatever's not being eaten.
We blend those things up, and then from those blends, we extract very particular
subsets of molecules.
We turn those into a powder.
We then dip fresh produce into that solution.
and allow it to dry.
When it dries, it leaves behind this imperceptibly thin barrier of plant material on the
outside of the produce, and that thin barrier slows down the rate that water evaporates
out of the produce and slows down the rate that oxygen gets in.
And by doing that, we can extend the useful shelf life of fresh produce by a factor of three
to five times.
So, James, can you frame a little bit the kind of state of food production?
If you look at all produce, all produce has the same characteristics.
It's all seasonal and it's all perishable.
The problem with that, though, is that regions of the world only have certain periods of the season when they can produce a certain kind of produce.
And so now if you look at the regions of the world where labor costs are low, water costs are low, where we can produce high-quality fresh produce, and then you look at what the shelf life of that produce is, well, we know the speed of a boat, and you can start to draw rings around where produce is available during certain portions of the year.
There's certain kinds of produce and certainly certain high quality types of produce that we can't get year round.
And so it's trying to address is improving the transportability of that produce, but there's also some infield applications as well that allow us to harvest at higher fruit maturity and quality.
Is this something that is a breakthrough material science that couldn't have been done before or like why now?
It boils down to really what resource use intensity is going to become in the next 20 to 30 years.
We're going to need 50% more food in the next 30 years to feed the world.
growing population. It's going to need to come from improving the efficiency with which
we're utilizing the food that we're actually growing. And if you look at, you know, food spoilage
rates in the United States, they're around 40%. So we're throwing away almost half of what we're
growing. And you look at all of the agricultural inputs that grow into producing that food,
you know, 80% of our fresh water, 20% of our greenhouse gas emissions, you know, all the
human capital that goes into producing this food, all the pesticide usage that ultimately ends up
been a runoff. And so, you know, why now is the problem is continuing to mount and that
it is enabled by new advancements in material science that we weren't able to do up until maybe
20 years ago. And that's really come to linking the properties of single molecules to the
properties of a microstructure that can be developed with those molecules. So Rob, same question
for you. Why now? So I think a lot of advancements have been unlocked in both agriculture,
of food production and food processing out of the eyes of the common consumer.
It is staggering the amount of efficiencies that have been unlocked in both agriculture
and food processing.
The food processing technique that can ship a product that is maximally nutritious and neutral pH
and store it at ambient temperatures, this took advancements in material science in terms of
packaging, process engineering, in terms of filling liquid that is incredibly prone to spoilage.
Honestly, a lot of people have become disillusioned with the products that the larger
traditional food companies have been able to create a lot of the big traditional CPGs of the world
just became slow to innovate, risk-averse, slow to adopt new technologies.
E-commerce has been an enormous tool of ours, something that we were able to...
You're completely online right now, right?
Like all of your sales are e-commerce?
We sell exclusively online.
So maybe if you can talk to like build about kind of the internet movements around your products?
Absolutely. We would not exist without what we've been able to do online.
Launching with crowdfunding, building an online community, Reddit, our own forums,
having this degree of intimacy unlocked by the internet is just something that would not have
been possible before. Bringing the consumer into our product development life cycle, listening to
them, asking them what they want and then incorporating it into our products, releasing version
numbers food, version 1.1, 1.2, 1.3, 2.0. It's something that would never have been possible
before. Before you make a product, you hope people like it, you put it on shelves, you see if they
buy it. We've been able to have this build, measure, learn, adopt a cycle that never would have
been possible before e-commerce in the internet. We can tolerate a higher degree of risk. We can take
bigger chances. We can move faster with new technologies and techniques and test things online. If
people like them, then we can push them through our national distribution channels. If something
fizzles, then we can go back to the drawing board. So using the internet, as well as recent
food processing technologies have recently enabled us to make the kind of products we can at the
price we can, too. It's having this degree of sophistication in engineering and still ending up
or the product that costs a few dollars is really fascinating.
I mean, it's easy to make something expensive,
but making something on-speck by the millions at such a low cost
that the typical American can afford.
It takes a lot of technology and engineering.
So, Jeff, maybe people don't know what Netropics is.
You talk about that and how is the sort of Internet movement?
Absolutely.
I think geographically, people that are looking to enhance themselves cognitively physically,
you know, before the Internet, right,
you're basically constrained in our geographic proximity.
online communities really allowed people to connect from, you know, people that wanted to live forever in Ohio
could talk to people that wanted to live forever in San Francisco. So neutropics is this notion of cognitive
enhancement. We have alcohol that push your cognitive state in a certain direction. You have
marijuana pushing a different direction. It stands to reason there are compounds in the universe
that can push your mental state in a more positive, more productive state. The community is really
drawn from, you know, off-label use of different supplements, different research chemicals,
and really just trading tips, trading, you know, sort of hobby tactics.
You know, one thing I like to think about is if the Homebrew Computing Club was a group
of hobbyists, a bunch of tinkerers around computer parts in the 70s 80s, I feel like that
same kind of excitement, enthusiasm are the biohackers today, where people are tinkering with
human inputs and tracking all these different biometrics.
There's a fundamental desire for humans to want to enhance and improve themselves.
I think that's one of the key factors that differentiates us, humans, from lower animals,
being able to manipulate our environments and ourselves.
Why I think it's particularly interesting today is that I'm a computer scientist by training,
and one of my big thesis on interesting applications are built on top of the available sensors out there.
If you look at mobile devices, a lot of the sensors have stagnated,
but where sensors have really exploded in terms of availability and cost is sensors on the human body.
So I think we can finally now start quantitatively tracking performance improvements on different things you can consume.
So it's two sides of the same coin, right?
Inputs, if you're not measuring your outputs, well, you're just sort of holistically guessing.
And let's bring engineering sort of first principle thinking to measuring humans and then closing that loop to enhance ourselves.
And if you're not familiar with it, if you go to like, if you go to Reddit slash R and your
There's a whole community of people who develop what they call their stack, which is sort of their mix of different thing, you know, caffeine and all these other kinds of things. And then do a lot of, a lot of these people will have various sensors on their bodies. Rob, you did that for a while too. Like, so this is sort of a whole. What model of CGMD?
Freestyle Libre. I just got one of those. Yeah, no, they're great.
So anyway, so Daniel, can you tell us more about the technology and kind of what, what exactly you guys do?
Yeah, so we build a wearable neurostimular. Actually, Sean, do you mind bring that up? So this is a,
motor cortex specific neurostimulator.
So these, we call them primers, but, you know, that's a fancy word for electrode.
For us, this is where the electricity comes out of.
And when you put this on, like a regular set of headphones, the neuroanatomy works out
such that these guys, these primers, will cover the part of the brain, motor cortex,
that controls movement in our bodies.
So everything from skill acquisition to strength and explosion to endurance, all of these
things can be sort of like there's a neurologic component to all of those things.
So how can we use neurostimulation in temporary states of hyperlearning, combine that with
physical training to enhance athletic capabilities, really any sorts of movement?
We've had neurosurgical teams reach out to us asking if they could use this technology to
train the next generation neurosurgeons. We've had artists reach out to us to see if they
could more gracefully move a brush over canvas. We've had me.
musicians to help with the technical aspects of, say, playing a violin. So, you know, sort of anything
movement-based, we could accelerate the rate at which you learn. Can you talk about sort of where
you see your technology going and what you see is the future of food production? Up until now,
we have utilized, what I'd say are chemicals. And the distinction in my mind between a chemical
and a molecule is that a chemical is something that humans have created that hasn't existed.
before in nature, and that a molecule is something that nature reuses all the time.
They're kind of the fundamental building blocks of nature that get reused and recycled.
And that up till now, we've been able to kind of deal with the negative externalities that are
associated with crop production that result from these, quote-unquote, chemical and pesticide usage.
But we're starting to bump up against those negative externalities actually impacting our lives
and maybe not even becoming externalities anymore if they're getting internalized.
And what we look at and say, well, nature has really done a hell of a job without us on this planet,
utilizing these molecules.
And the way that nature does it is not by selecting a specific molecule to do one thing.
The approach that nature has taken has been to use a microstructural approach.
It's given reptile scales.
It's given plants, a cuticular layer.
And so the way we look at the future is to actually use those same building blocks from nature.
and basically use our knowledge of how to make those things, build the structures that we want,
and build these microstructures that will give us crop protection.
And right now we focus predominantly on post-harvest preservation of fresh produce
because 40, 50, up to 80% in the developing world of produce just being lost.
But that long term, we really have an opportunity to also start employing some of these strategies in field
is not a pesticidal agent that's cytotoxic to some life form.
But to use these molecules to form barriers that act as,
forms of molecular camouflage in the field and use this cloaking mechanism, which some organisms
in nature already use. So we view the future as really an opportunity to use this knowledge of
material science and knowledge of how to reconstruct nature's molecules into clever structures
that will ultimately allow us to deliver produce that last twice as long for the consumer and
has grown without pesticides.
Rob, the future of soillander future food.
I think you're going to see more technology, both in agriculture and in food products.
food production is still intrinsically inefficient, especially animal products. You just lose so much
energy. You lose so many resources at every step from the sun to grow the corn, to feed the animal,
to process the meat. And of course, unconscionable amounts of fresh food gets thrown away.
I think you'll see greater adoption of preservation technologies that aren't in mass adoption today,
such as irradiation. I think you're going to see more genetic modification, not less.
We're not going to be genetically engineering soy and corn anymore.
It's much too slow. It's much too inefficient. We're going to grow more basic organisms,
basically the most basic plant, which is algae. Algae has been eaten for centuries. Seweed, if you like
sushi, spirulina is a well-known superfood. We're going to see more adoption of single-sode organisms.
Yeast has, of course, been part of the food system for a very, very long time, but just recently
have we gotten the tools to engineer these organisms. So I think we're going to use single-celled
organisms to produce the same proteins and fats and carbohydrates that we used to wait an
entire growing season for, that we can have organisms that double within hours. And I think we can
use the front end techniques, we can use texture modifiers, synthetic flavors to make
meats that are much more convincing and much more sustainable and efficient to produce.
I think that a lot of food is going to be grown in giant steel vats rather than fields. But that
means that we're never going to run out of arable land because all you really need to make food
is sunlight and air and water. So if you lose less energy at every step, you're going to produce food
a lot more efficiently. You're going to feed people a lot. More people with a lot more nutritious
food. More food will be more nutritious. The cost will lower. And absolutely the resource cost and the
sustainability factors are going to become much more important. All right, so we have a question over here.
This question is directed toward Daniel and Jeffrey. Both of you have different mechanisms for putting
your brains in different states. The obvious question is, is there any synergy here? What happens
if you combine these two things? Can you speculate on what would happen when you put them together
instead of using them separately? So there's a really interesting paper that came out about two years
ago that looked at the treatment of major depression. And it's a two-by-two factorial design,
120 subjects, 30 and one of four groups. You either got electrical stimulation alone, or you got
Zoloft alone, you got the two combined or none at all. Electrical stimulation and Zoloft did about
the same. So that's awesome because you can use electrical stimulation as a potential replacement for a
drug. But the two did better yet together. So, you know, it suggests that there's some sort of
potential, there's some sort of feed forward, right, some sort of potentiation that goes both
ways. Yeah, cognition is such a complicated notion, right? You can break that cognition to certain
measurable psychometrics like reaction time, working memory capacity, etc.
And there's so many different pathways that, you know, attack each of these and outputs.
Part of the notion of stacking different compounds or different devices is, you know, figuring out synergies.
I think that's like a right there of research because most studies are focused on single compounds.
It's simpler.
But I think in the future there will be just systems, you know, perhaps, you know, something that's like automating a bunch of different variables being inputted to find optimal outputs.
And one of the issues, if I could just add one of the challenges here, right?
I mean, both Jeff and Rob, you're doing a lot of, you're commissioning a bunch of scientific studies.
Because one of the challenges here that just haven't been that much research on all of these things.
Yeah, we run a peer-reviewed study.
It'll be published later this year in a nature journal using a controlled study,
studying the effects of tolerability of people living on soilant and measuring a lot of biomarkers,
vitamin, mineral nutrition, and otherwise, and, you know, mental cognition is a big one.
But I'll just point out that, you know, neutropics have been,
a part of our society for a very long time. I mean, how many people in this room have caffeine
in their system right now? You know, why not the anine? Why won't the anine be as or even more
adopted than caffeine or new novel neutropics that have yet to be discovered? And what if those
end up in our breakfast by default? What if those end up in a lot of our food products by default?
I think that, you know, the line between food and medicine and enhancement may begin to blur.
Yeah, I see it as just inputs into the human system, right? If you just, again, boil down
Humans, I mean, obviously, we're more complicated than a computer, but it's a system nonetheless, right?
A set of inputs coming in for some predictable type of output.
And foods, supplements, consumables, different regimens, you know, wearing a, you know, a neurostimulator, all different inputs into the human system.
I agree.
So all really fantastic and inspiring concepts.
And my question would be to you two gentlemen, how do you think about scalability and extending these ideas beyond the already
sort of bought in sustainability community or however you might define the niches that would be
more receptive immediately to the concepts that you're bringing to market.
Yeah, I mean, the way that we think about it is that we don't really want to market our products.
We want to market the benefits that growers receive by using our products.
So one little antidote, I'll just tell is that most of you probably have had the complaint,
you know, my tomatoes don't taste like anything anymore, they taste like water.
and the reason for that is that the tomatoes harvested at a stage three,
and a color index of three, which means it's green.
And you really want to consume it at a color index of five or six when it's that deep red.
And the reason for that is that the fruit will continue to ripen on the vine.
But if you pick it early, you'll end up with something that has only one fifth of the nutrient density
that it would is if you let it matured all the way to that state of five.
But for transportability reasons, you will choose to harvest at a third.
Three, let it mature during transit and just sell that tomato that still looks like a great tomato, but it's only got one-fifth of the nutrient density.
And so rather than us talk about how great our technology is to consumers, we work with our partners, with our growers to say,
here's some new things that you could do with your harvest practices to improve the quality of fresh produce that you're harvesting and delivering to your customers so that you're able to advertise a more nutritious, better-tasting tomato to the in-consumer.
and we think that's something that's a general interest, not just to an niche audience.
I think that's a really good question.
Part of it boils down to how do you get people to care about sustainability.
As a company that we do sell directly to consumers, asking someone to pay more for a more sustainable
product is a long shot.
Most of the market is probably not going to be up for that.
I think you have to confer some benefit directly to the consumer.
But I think that's entirely possible because of something is more sustainable than the resource costs are lower
and you have more control over its design.
So I think you need to combine the sustainability factors.
with things that confer a consumer benefit,
such as lowering the cost or putting more work into the design
and making it a more attractive product.
All right. We're out of time, but thanks, everyone.
Thank you, dear.