a16z Podcast - The Economics of Carbon Removal with Nan Ransohoff
Episode Date: November 30, 2022What happens when there’s demand for a solution that doesn’t quite exist yet?Today, we bring on Nan Ransohoff to talk about this exact problem as it relates to carbon removal, and how Frontier —... the initiative out of Stripe that she is leading – is using a nearly $1B advanced market commitment fund to try to jumpstart this market.If you don’t know what that means, don’t worry – we’ve got you covered.Throughout the episode, we discuss the multivariate carbon equation and why emission reductions are not enough, the difference between offsets and permanent removal, who’s paying for tons today, what solutions already exist and how Frontier is vetting them, moving down the cost curve, where policy fits in, and ultimately what success might look like in this nascent industry.This is part 1 of our 3-part series on carbon removal. Look out next week for part 2 and part 3, where we dive into a growing marketplace for carbon and showcase several carbon removal solutions. Resources: Frontier’s website: https://frontierclimate.com/Nan’s Twitter: https://twitter.com/nanransohoffNan’s article: https://nanransohoff.com/A-mental-model-for-combating-climate-change-846be1769d374fa1b5b855407c93da66 Stay Updated: Find us on Twitter: https://twitter.com/a16zFind us on LinkedIn: https://www.linkedin.com/company/a16zSubscribe on your favorite podcast app: https://a16z.simplecast.com/Follow our host: https://twitter.com/stephsmithioPlease note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. For more details please see a16z.com/disclosures.
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This field is so early, we don't want to pick a horse yet.
What happens when there's demand for a solution that doesn't quite exist yet?
Today, we bring in Nan Rantahoff to talk about this exact problem as it relates to carbon removal
and how Frontier, the initiative that she's leading out of Stripe, is using a nearly $1 billion
advanced market commitment fund to try to jumpstart this market.
Now, if you don't know what any of that means, don't worry, we have you covered.
Throughout this episode, we discussed the multivariate carbon equation.
and why carbon removal is becoming an increasingly important part of that.
We also discussed the difference between offsets and permanent removal,
what solutions exist today and how Frontier is vetting them,
how we might move down the cross curve, who's paying for these tons today,
where policy fits in, and ultimately, what success might look like in this very nascent industry.
This is also just part one of our three-part series on carbon removal.
In part two, we dive into a growing marketplace for carbon,
and in part three, we showcase several carbon removal solutions with the founders that are building
them. Enjoy.
The content here is for informational purposes only, should not be taken as legal business,
tax, or investment advice, or be used to evaluate any investment or security and is not
directed at any investors or potential investors in any A16Z fund. For more details, please
a16Z.com slash disclosures.
All right. Today we have a very exciting guest in topic. We have Nan Ranzahoff from Stripe, who's also running their frontier program. And if you're wondering what frontier is, we're going to get into that. But it covers a topic that a lot of people are becoming increasingly interested in. And that is carbon removal. And before we jump into carbon removal specifically, I think it'll be important for us to understand.
what we're going to call the carbon equation, right? So what goes in, what goes out, how those balance
one another, and how collectively we address the carbon problem that we're facing as a world.
So with that said, Nan, I'd love to jump into this idea of the carbon equation. But before we do
that, I think it'll be important to understand how much carbon dioxide is in the atmosphere today
and how that is different from what we've seen in the past. So what are we seeing?
in terms of those parts per million or just how much carbon is in the atmosphere?
Today, there are roughly 416 parts per million of CO2 as of 2021.
For context, back in 1900, this was around 290 parts per million.
So that is 43% increase in the amount of CO2, in the atmosphere in the last 120 years.
This is the highest level that we've seen in at least 3 to 5-ish million years.
It's pretty substantial, and the vast majority of this is driven by humans pumping fossil fuels from the ground into the atmosphere.
Yeah, so this has been very closely charted for a very long time.
And the other important aspect of this is that it doesn't seem to be reversing, correct?
How are we seeing that number go up every single year as we aren't collectively changing our actions?
The source of these emissions is effectively from humans using energy. And humans have been using more and more energy as we've grown in population and as the quality of living has increased. That has traditionally been associated with more fossil fuel usage to dry cars, to power air conditioning, to build things, to get around. These all require energy. And the primary sources of energy to date have been dead plants and dead animals that we have found underground and brought those.
to the surface and use it to create energy for humans, the crux of decarbonization and the work
that we have to do is figure out how can we still enable economic growth for humans and other
living things without harmful climate and environmental impacts. And there has been a lot of
increasing evidence that this really is possible to do. But that is the work of decarbonization,
increasing growth without harming the climate. I love that you mentioned that.
because for a while, as people were trying to address the climate issue, the response typically
was, okay, we need to pare back our emissions, which I think is part of this overall equation that
we're talking about. But I think maybe that narrative has shifted to, it's going to be really
hard for us to effectively pair back emissions with so many global players, so many people
acting in their own interests. And so what are the other inputs to that equation? And you wrote
a really good article called A Mental Model for Combating Climate Change, which really broke down
that multivariate equation. And I think one of the reasons that this topic in particular sometimes
overwhelms people is because I hear about all of these things that are contributing to the equation
and how we might reverse it, whether it be renewable energy or individuals pairing back their
consumption or the grid, or now we're talking about carbon removal. But how do you go about thinking
about that? How would you break that down to help people maybe understand, as you say in your
article, the forest from the trees? It is complicated. And I think the thing
that is true about climate is it's our entire global infrastructure. So you have to grapple with the
whole thing. But to your point, I think it's hard to digest the details if you don't have a
framework to hang those details on. So the way that I think about it is roughly the world admits
about 50 billion tons of CO2 equivalents every single year. And in order to stay within
reasonable warming targets, we need to get that number to net zero by 2050. And the reason that
we say net is because there are some parts of the equation that are going to be really hard to
decarbonize. So if we're emitting 5 billion tons by 2050, we also need to be taking out
5 billion tons as well so that the plus 5 minus 5 equals 0. And there are two main things that we can do
to do this. The first is we can stop emitting in the first place. This is the priority and should be
roughly 90% of our collective efforts. The other thing that we can do is take CO2 that we've already
put into the atmosphere, already put into the ocean, take it out and store it permanently.
Both of these things, you can further break down into supply and demand. There are the things
that on the emissions reduction side that consume energy, and then there's where does that energy
come from. So we can talk about that in detail, but these are things like making sure that all
of our appliances and vehicles can digest renewable energy, and that functionally means
making them electric. So we need to make those appliances electric. You need to make those appliances electric.
We need to then power those appliances with renewable sources of energy.
So switching from things like natural gas and oil to solar and wind and nuclear.
And then we need to attach those two things by updating our grid infrastructure.
We're going to have a lot more demand.
And we're going to have supply that is intermittent.
The sun is not always shining.
The wind is not always blowing.
So we have to figure out how to attach those two things in a way that works for this new world.
and then that's going to mean a big rewrite.
There's plenty of other things like food is another source of energy
and how do we decarbonize heavy industry,
how do we make our stuff like steel and cement?
Those are big components of it too.
On the carbon removal side,
we can also think about this as supply and demand.
Supply are the companies that are removing CO2 from the air or the ocean,
and demand is the customers that are buying that CO2
that are essentially paying those companies to take CO2 out of the atmosphere and ocean.
And we can get into the problems of why
this has been so tricky, but functionally at a very high level, we want to get from 50 gigatons
of emissions to net zero by 2050. We need to reduce emissions. We need to remove a bunch of CO2
from the atmosphere. And you need to do all of that very quickly. Yeah. And so there are two parts
of it, like you're saying, there is the reduction in emissions. But then there is also this need for
carbon removal. And something you mentioned in the article is that actually already today, we have
too much CO2 in the atmosphere. So even if we do get to that net zero,
this removal part of the equation is really important.
Something that people may be familiar with are carbon offsets.
Is that the same thing as carbon removal as we're going to talk about it in this conversation?
Or can you highlight what maybe some of those differences might be?
Offsets have become a very loaded term.
And when people use that word, I think they often mean different things.
So offsets can be used to refer to both the emissions reduction side of the equation
or the carbon removal side of equation or the sort of counterfactual side of equation of
I'm paying for something such that I want to be sure that it doesn't happen in the future,
the sort of counterfactual piece.
The problem with offsets is that the range of quality is very broad
and we have trained ourselves to think that we can solve climate change at $2 a ton or $10 a ton.
And if that were true, we would have done it by now.
We aren't going to do that at this point in time.
And so what we're really focused on, I suppose you could say, is like a very specific subset of offsets as canonically defined.
But we are really focused on permanently removing carbon dioxide from the atmosphere and the ocean and storing it for at least a thousand years.
So that is how we have scoped our area of focus.
And this is really intended to be, again, a complement to the emissions reduction side of the equation.
which again has to be 90% of that, but in order to remove CO2 already in the atmosphere and in order
to help offset some of the really hard to decarbonized sectors like cement and steel,
which we may be able to fully decarbonize that. But as a hedge, we want to make sure that
carbon dioxide removal is another built out tool in our toolkit. I like the term tool in your
toolkit because as we've talked about so far, there are so many contributing factors to this
equation, and this is just one of them. But Frontier in particular has given this definition of
specifically removing carbon from the atmosphere for at least a thousand years. And I think that's
clarifying, right? Because I know certain offsets have gotten some flack, because the math's not adding up,
or maybe there's not enough trees in the world to add up to the offsets that people are in theory
delivering. But I think what you've outlined so far is a really clear framework or definition
for what specifically Frontier is looking to do. And so let's jump into that. I know it's a broad
question, but what is Frontier? Frontier is an advanced market commitment to buy an initial
$925 million worth of carbon removal over the next nine years. And the need for Frontier is really
grounded in what you just said. Roughly the IPCC says that we're going to need about six billion
tons of CDR by 2050. And we have some of the solutions that we need to get there today. But it's
very unlikely that planting trees and soil carbon sequestration by themselves are going to
scale to that $6 billion per year number, right? Six billion in tons is about what the
entire United States emits every single year. It's just a very large number. And we need to
develop a portfolio and we basically don't have that yet. The reason that we don't have that is
because historically, first of all, we didn't really realize we are going to need as much
CDR, as we now do. And this became very clear in the 2018 IPCC report that in addition to
emissions reduction, we're also going to need to do a huge amount of carbon removal. The solutions
that exist today on the supply side are basically non-existent, and the solutions that do exist are
very expensive. And that is in large part because there haven't been customers for carbon removal.
Unlike with energy, humans derive value from energy, right? We can use it to do stuff, to build stuff
to make stuff. With carbon removal, like you're pulling CO2 out of the air and storing it somewhere
permanently, you're like intrinsically not using it. And so there hasn't been a natural market
for CDR. And as a result, if you're an entrepreneur, why would you want to start a company if
nobody is going to buy the product that you're selling? If you were an investor, why would you want
to invest in a company if that company isn't going to have a revenue stream? And so what we are
trying to really solve via frontier is this chicken and egg problem of,
of how can we create a compelling enough market
to pull entrepreneurs into this space
and to pull investors into this space
such that we can start to build
this really exciting portfolio of solutions
that we're going to try a bunch of stuff,
some of it's going to work, some of it's not,
but that collectively has a chance of getting us
to that 5 to 6 billion tons per year number by 2050.
That's the idea.
And it's a fascinating concept
to pursue it specifically as an advanced market commitment.
Fund. So we want to dive into that for sure. But I have to ask you, you brought up this really
important question around supply and demand. So we have these companies that are now working
towards these carbon removal technologies. And in the past, they haven't had a customer. Now there is
somewhat of a customer through Frontier. And there are several companies, I think, that are
contributing to this fund, including Stripe, I think Meta, McKinsey. Why are these companies choosing
to invest? What do they get? Because I assume they don't get any equity within these companies.
and they're not getting a monetary return. And let me know if I'm wrong about that. But what is
the incentive at play for the supply side to show up? You highlight a really important distinction,
which is think of the $925 million in Frontier as customer funds, right? We are the customer for
carbon removal companies. We are not making an equity investment in them. We are putting money in and
we are getting tons out. And Frontier was co-founded with Stripe, but also Alphabet and Shopify,
META and McKinsey, and all of these companies have their own net zero programs.
Governments and companies are lining around net zero.
And the fundamental principles of net zero are, one, measure your missions, two, reduce them
as much as you possibly can, and three, deal with the rest.
And the deal with the rest is a little squishy right now.
Everyone's trying to figure out, like, what does that even mean?
What do we do with this?
And the problem is, as we've talked about, there's really no supply.
So the motivation for a company is really to make sure, in part, that both we as companies,
but also the world, has the set of solutions that we need to meet our collective net zero targets.
So these are an important part of our corporate programs.
They're an important part of government net zero programs.
And without early buyers who are willing to buy at inefficient prices and are willing to buy at a premium right now,
we aren't going to have the solutions that we need in 5, 10, 20 years to meet those goals.
So it's in part in line with our existing corporate programs, and it's in part a little
philanthropic in nature and that we are overpaying for these tons so that there's cheaper
tons available later to a larger set of the market that also has 90-year commitments.
And is the hope that not only we will reduce the cost of this carbon removal, but that
there is some sort of policy in place because something that I'm curious about is you have half
of Fang in this initial cohort who is willing to kind of front load this investment. But there
aren't that many companies that have the funding or really the margins to deploy into this net zero
approach. And so what I'm wondering is whether that will actually be mandated or regulated
into the market, or if the hope is that you see many other smaller companies step up and do it
through that philanthropic lens? Do you have any thoughts on how this market actually evolves past
this initial investment? I view the voluntary market. So we would think about Frontier as voluntary,
right? These are companies volunteering and saying, hey, we want to help drive this ourselves.
I think of the voluntary market is a great way to get us to first base, but to your point,
it's not going to get us all of the way there. If we contextualize this,
in what the market is going to need to be by 2050, right? If we're talking about 5 billion
tens per year at $100 a 10, or even, let's say, best case, we can get this down to $10
a ton. That is $50 billion to $500 billion per year. Frontier is $1 billion over nine years.
So there's a huge gap between where we are now and where we need to get to. At the same time,
Frontier is both a big step and a small step depending on the lens that you look at it. Because
prior to this, $30 million cumulative had been spent buying permanent CDR. So compared to that,
a billion dollars is a massive step, but compared to $50 to $500 billion per year, we still have a long
way to go. And to your point, it's very hard to imagine voluntary markets getting us really
anywhere close to that. And that's global GDP is like $100 trillion. It's just that we're talking
very large numbers at this point. And so policy is really going to have to play an important.
role here, and that could be in the form of direct government procurement. It could also be in the
form of the government creating a compliance market effectively by pricing the negative externality
of a ton of CO2 and then pushing that on to private companies and emitters. I think there are
like a number of different mechanisms for doing that, but you are very right to call out that
voluntary markets and altruism alone are not going to get us to the volume that we need. And that's
almost systematically true with something as big as climate. Yeah, I am very much a fan of philanthropy
and the idea that people would contribute to the market just out of empathy or the goodness of their
heart. But we've seen that historically not always be a driver, especially to the size of
a problem like climate change. Since we're on the topic of government and policy,
the Inflation Reduction Act has recently gone through government. And I just wanted to ask you
about this in particular, as this relates to carbon removal or the carbon equation, does
this fundamentally impact the things that Frontier is working on or carbon removal solutions in
particular? And if so, how is that changing this market? So the IRA is a largely fantastic
piece of legislation and it for the most part focuses on the emissions reduction side of the
equation. And that's great. I think that is and should be the focus right now. So there's tons of
good stuff to unpack there. On the carbon removal side, the most important thing was changing some of the
numbers around 45Q, which is a tax credit that goes to carbon removal. And effectively,
what the IRA did was increase the price of the tax credit associated with permanent carbon
removal, specifically direct air capture, and lower the threshold for companies that are eligible
for that. They also added something like direct pay. So they basically sweetened the 45Q pot
for carbon removal companies. That is great. The challenge, and one of the things that we are
focused on in the next coming years, so the way that 45Q is written right now and not to
to wonky into tax credits. But it's basically written in a way that is only accessible by a
really small subset of companies. So it's written for companies doing more traditional direct-air
capture. But if you are doing kelpsyncing or an enhanced rock weathering or bio-oil injection,
you can't get access to 45Q. Or even if you're doing injection and mineralizing it underground
versus just injecting a CO2 stream, those kinds of solutions are not eligible for 45-Q. So a big area of
focus for carbon removal policy for us is how do we make sure that, one, we get the right macro
policies in place to support a healthy ecosystem that will grow over time. And two, how do we
make sure that those pieces of legislation and that these benefits are accessible to a really broad
set of carbon removal companies? This field is so early. We don't want to pick a horse yet.
We just outline the criteria of what it is we want to see. What does great carbon removal look
like it's permanent, it has a path to low cost, it considers environmental justice and other
safety implications, but we want to make sure that we're not saying, oh, it has to be DAC or it has
to be enhanced rack weathering, or it has to be kelpsyncing. How do we invite lots of solutions
to the table and then double down on the ones that are working as they scale up? Right now,
policy accidentally picks a horse, not because it ever intended to, but because we wrote it
before a lot of these other potential pathways even existed. So we need to figure out how to
that's read the needle there. That's fascinating because I did not realize that policy in particular
highlighted one solution, which sounds like it's direct air capture. Is that just because you said
it seems to be somewhat of a timing thing, but it is also because the measurement or the
verification exists for that particular technology and not the others, or is it strictly
just like a first horse to the race? I don't know the full genesis of 45Q, but I imagine it's
a compilation of a number of different things. I'm glad you brought up these different
solutions because it is fascinating to consider that we're so early to the market that we truly
aren't sure what types of solutions will be the winning horses in this race. Hopefully there will be
several. But it sounds like right now it isn't clear and there isn't one candidate that we can
count on to scale up to the need that you mentioned before. So something that would be helpful
is to understand the suite of solutions that we're seeing out there. And I know you alluded to them
already, but maybe also if you could speak to where some of the gaps are. Are certain ones
really low cost but not scalable? Are other ones running into certain challenges that are really
important for us to unlock? Could you just speak to maybe the market that we at least have today?
We could spend four hours on this topic. So I think that on the supply side, as you mentioned,
we need a portfolio of solutions. And I'll run through some of the ones that we're seeing right
now. And as you said, highlight some of the gaps. So a lot of people are probably familiar with
Direct Air Capture, Climbworks is very photogenic. You've probably seen pictures of
there. They look like giant fans. They sex CO in into these boxes. They find the 412 parts
per million of CO2. They condense that. And then they mix it with water to make fizzy water and
inject it underground into basalt rock in Iceland where it will mineralize. That's an example
of a direct air capture company. We also have charm industrial, which is taking waste biomass like
corn stover. And they're pyroizing it, which basically just means heating it up and turning
into oil and then injecting that underground, where it will then stay for thousands of years.
We have companies like Running Tide that are kelp sinking. So they essentially have 100 foot
strings of rope. They seed that rope with kelp spores. They drop into the ocean. It grows over six
to nine months. And when it becomes mature, it sinks to the bottom of the ocean because kelp is
negatively buoyant and it will stay there forever. There's another company called Undue that is
essentially. So rocks are a way that nature captures CO2 naturally. It just does it really slowly. So there's a number of companies that are trying to figure out how do we speed that up. Undue crushes up rock, basalt or olivine, spreads that over land. It absorbs CO2 and then eventually makes its way into the ocean as bicarbonate. And these are just to give you a flavor of the kinds of different approaches that we are seeing. There are lots of gaps. And recently Frontier issued our fall RFP and we highlighted some of these gaps.
I think one area that we are particularly excited about is synthetic biology.
So nature does carbon and removal for free, right?
Plants do it with photosynthesis, rocks do it.
And the nice thing about nature as well is that it self-replicates.
Machines don't self-replicate for free.
Nature does.
The challenge with nature is that many solutions aren't permanent and many solutions
take up really valuable, arable land that we are likely going to need to use for other
things. So a company like Running Tide is interesting because it combines or attempts to combine the best
of what nature does and mitigate some of the downsides. It is storing carbon on the proverbial
desert floor of the ocean and is making it permanent by getting it below the thermocline. And so
there are a lot of different possible solutions in this space. I think that we haven't yet seen.
In our last round of purchases, we gave a little bit of R&D money to a company called Living Carbon that has a core business that's focused on trees, but they're also interested in how they can engineer recalcitrant biopulmer.
So they're basically trying to figure out if they can get algae to create sporo-pollinin, which is a rather inert form of biomass.
And if they can do that at scale, that potentially unlocks a promising, quote-unquote, nature-based solution that's permanent and doesn't take.
up a lot of arable land. So we could talk about this for hours, but that's at least the
flavor of the kind of thing that we're excited to see more of. Thank you for going through those.
And for people listening, we will be going into several of these solutions in a little more
depth with some of these founders. How on earth does Frontier vet these solutions? Because it
sounds like they're very early and there's such a broad range of solutions. It's not like someone
can walk in and say, hey, we have this many customers and this ARR and this turn and all of these
metrics that people who invest in SaaS as an example are very familiar with and can parse very
easily or at least compare to other companies. How does Frontier go about selecting these companies
and what are you paying attention to here? Because it sounds like some of these companies may
even be pre-solution, right? They have an idea for a solution. They're not actually taking the
carbon out yet. So can you speak a little more to how you actually orient this fund and decide where
the money goes? It is a great question. It's a challenge.
and we are reiterating on this.
So a little bit of context here.
Frontier was an outgrowth of what initially started
as a small Stripe commitment
for a million dollars of carbon removal
back in 2019.
So we did a round for ourselves.
We then launched Stripe Climate,
which makes it easy for any business
to put their money into carbon removal,
which we then collate together
and use it to buy even more carbon removal
down the cost curve.
So we've done two rounds of purchases
with our money and buy a Stripe Climate.
And then we had this most recent rounds.
We've done this four times.
We've evaluated four cohorts of companies.
And our general process here is one to get really crisp on the criteria of what it is we're looking for.
And we have kind of three buckets of things that we look for.
The first is, does it mean our criteria?
Or do we think that it has the chance of meeting our criteria, right, that we've laid out?
This is a thousand years of permanence.
Does it have a path to being less than $100 a ton?
Does it have a path to being more than half a gig a ton per year at some?
scale and does it make use of storage that's not using a lot of arable land.
That's about the one.
The second is, do we think that the team has the ability to execute on the proposal?
And three, how does this fit into our larger portfolio?
We want to build at Frontier, a risk-adjusted portfolio of solutions that we think
collectively has the best chance of getting to scale.
In order to evaluate that, we have written a pretty lengthy application for projects and we
rely on a set of internal experts and external experts to help us evaluate those. The tricky thing
in evaluating these companies is for one company, you need a biochemist and the other, another one,
you need a geologist. And for somebody else, you need a lot of different kinds of expertise.
So we have an in-house team of science experts, but we also have a pretty extensive roster of
wonderful scientific and technical and commercial experts and governance experts that help us
evaluate these applications. For every application that we get, we give it to at least a couple of
these reviewers. We then take it back, synthesize all of it, and make calls. But I think to your
point, we're learning a lot every single round that we do this, and we are continuing to edit our
process to best reflect those. The one other thing I'll call out is we have two separate tracks with
Frontier to get at the stage question that you raised. So for really early stage companies that are just
getting started, we have a pre-purchase track. And these are $500,000 checks that we give to the
company before they've given us the tons. So it's like an advanced purchase, so to speak. And if they
don't deliver, we don't have any big course and that's okay because they are relatively small
numbers, but we are willing to take a fair amount of risk at this stage because of the volume and
because we think that there is some nugget of something really interesting that we want the company
to really dig into and explore. For later stage companies, we are offering offtake agreements. And this
is effectively an agreement for a larger amount that a company could take to a bank and use it
to help them get financing. And for these companies, we are looking for more mature solution
development, right? This isn't their first tens. They've had some success actually delivering
tons in the past, and we don't pay them until they deliver us the ton. So it's de-risked for us
from that perspective, but it's helpful for the company because banks care a lot about if anybody's
going to buy the thing that they're financing. So there's two tracks, and we have a more
thorough diligence process, as you can imagine, for off-takes, or just actually in the process of
doing that for the first time. We kicked that off actually a couple of weeks ago along with this
round of purchases. So stay tuned there, but we'll try to tailor the diligence process to the stage
of the company. I'm glad you covered that because it does clarify almost like different stages
that are merging in this carbon market. On the latter example, where you are paying for a certain
number of tons to be removed, how are you determining that price? It sounds like it's being determined
by the efficacy or the price that the company can achieve, right, through their solutions.
But I want to understand a little bit more about that market because I know we're early stages,
but if we imagine some efficient market of the future, who is setting those price points?
And are you with these companies saying, hey, we'll pay for this amount of tons at this price,
but we hope that you can get it to this before we're willing to put more money in?
Or can you just speak a little bit more to how you see this price market evolving?
and if it can become an efficient market in the future?
If you imagine a bunch of cost curves
for different kinds of carbon removal solutions,
they have different intercepts, starting intercepts,
and they have different slopes.
So some of them are really expensive at the beginning,
but they drop really quickly.
Some of them are pretty cheap at the beginning,
but they have slightly gentler curves
because there aren't maybe as many economies of scale
or the learning curves aren't as deep.
So they're all over the map,
and I would say that we are closer to the left side of the chart
than the right.
or just getting started. So you are right to call out that, especially in these early days,
the price setting for the off-takes, it's more judgment-based than that. And we are effectively
going to work with a company to really dig in and understand their costs today, understand what their
costs look like in the future, what are the key assumptions driving those, and trying to figure
out how would an off-take from us accelerate them down that cost curve? And so it's like,
we're backwards evaluating and forward evaluating on the prices. We're very far. I get worried when
people start to talk about carbon removal as a commodity. You can't commoditize something that barely
exists. We can't be treating these all as having the same price because they don't today. But that
doesn't mean just because they're expensive today. They couldn't be cheap in the future. And so what we're
trying to balance and it is a hard balance and we will get it right, I hope most of the time and get it
wrong sometimes is how do we help support the solution that we think have the best possible
chance of achieving our criteria in the future rather than evaluating them on exactly where they
are today. Can you speak a little bit more to that specific price point? So it sounds like it ranges,
but what is that range that we're seeing today? And then you mentioned that maybe best case in the
future will hit $10 a ton. How far away are we from that? Today we have purchased via our
strike climate portfolio and frontier up to $2,000 a ton and as cheap as $75 a ton.
I would say our weighted average is probably somewhere in the maybe $3 to $700 a ton range.
In the future, everybody says $100 a ton.
I think it's a little finger in the air.
Directionally, we know we want it to be a lot cheaper.
I don't know whether it's going to be $200 or $50, but roughly in that direction,
at the volumes that we're talking at $5 billion per.
year, getting it from $100 to $50 or $100 to $90 makes a big difference. So we want to push it
down as much as we can without compromising on quality. And I don't think we know yet exactly where
it's going to land. And that's okay. We just know that it needs to be a whole lot cheaper than it
is today. Yeah. And we've seen technology go down exponentially in price and efficiency. So we'll
hope that this applies the same way here. But you mentioned the idea of carbon removal eventually
becoming a commodity and we're not there yet. But one aspect of a commodity is having, as we
talked about before, an efficient market, but as part of that efficient market, you have very
clear measurement, very clear reporting. In this case, very clear verification that people are doing
what they're saying. They're doing. They're taking the carbon out at the level that they're reporting
on. So can you speak a little bit more to how you're going about that process? How are you working
with these companies to ensure that they're reporting the right metrics, that they're
verifying them. And then as we talked about before, I'm sure it's so different across every
company because some of them are working with kelp, some of them are working with direct
air capture, some of them are working with getting the carbon dioxide into rocks. How do you actually
verify all of these processes effectively? You have highlighted a very large existing challenge for
carbon removal. It's hard for the reasons that you mentioned, right? One, there's so much
diversity in the kinds of carbon removal solutions. How you do MRV for bio-oil sequestration is very
different than kelpsyncing, and that's very different than direct air capture. There's just a lot
of heterogeneity and process. The second reason it's hard is because a lot of these companies
are basically just getting started. They are bench scale or just post-bench scale and trying to
prove out the core technology. And the third reason, I suppose, is that unlike other parts of
climate where we are transitioning existing infrastructure or in an existing industry, carbon
removal is a new industry.
And so a lot of the surrounding ecosystem infrastructure isn't yet set up.
And Charm, for example, delivered their first tons for us last year and we've face-timed
with the injection well to validate.
It was just this obviously doesn't scale.
And that's okay at really small scale.
This is a couple hundred tons.
But just to give you a sense of how early we are, they've since come out with a really
well-developed protocol for their own MRV.
But just want to give you a sense of like where we're starting from, there's a long
way to go.
What we are actually working on right now in conjunction with carbon plan is prototyping
MRV for our existing portfolio, for a few sample companies in our portfolio to
take this kind of gnarly abstract concept and make it more concrete.
And I think one of the big themes is that it will be really beneficial for the proverbial
us to move away from thinking about carbon removal as a binary thing of yes, it happened or no,
it didn't, and moving towards more of a probabilistic way of thinking about uncertainties.
So there are going to be a lot of uncertainties, especially with open systems like help sinking.
There are less uncertainties with closed systems like direct air capture.
But how can we develop robust measurement and verification without stifling innovation
and meet the field where it is rather than pretend that it was this sort of like perfectly
measurable world. Like, the world is complicated and that is just the reality of the situation.
So let's figure out what we can do most effectively within the constraints of the world that we
live in and thinking in terms of probabilities, I think, is going to be for us a really big concept.
I keep coming back to the comparisons with maybe more traditional technology companies and software.
Vaporware is a very common term. It sounds like there's going to be some sort of parallel with carbon
removal. And what we see in many industries is pie in the sky ideas and then hopefully meeting
those ideas with execution. And hopefully Frontier will help in that process. As you design Frontier,
how are you actually defining success? Because it sounds like we're so early, you can't really
define it on, we're going to take out this many tons of carbon dioxide. Is it that you have
three solutions at the end of the decade that bring out a certain number of tons or a certain
price point or that the market has this many companies in it that are trying to produce.
solutions. How are you thinking about what success might look like? It's a great question and you've
highlighted why it's tricky. Where we are with carbon removal, we're not optimizing for the number
of tons right now. We are optimizing for really trying to get carbon removal on its best possible
trajectory by 2030. So we think about where we want to be by 2030 is essentially breaking that
down. A couple of the things that we want to be true. One, we want demand to no longer be a
growth bottleneck for great carbon removal companies. And that is going to mean a very large number.
We can debate the exact specific care, so to speak, but we want that to be true. We want there to be
a diverse portfolio of great companies that are pursuing the most promising pathways and scaling
really quickly. I'll give an early leading indicator for this past RFP. We had a 120 pre-applications,
and we saw half of that just six months ago in our spring cycle. So I think we're starting to see
this field inflect. This whole thing might actually work. But we want to shake the tree for the best
possible solutions and try them out. By 2030, we basically want to know which carbon removal
pathways will and won't work and what collective scale so that we can double down on the ones that we think
have a shot of really getting to those huge numbers and so that we know how high we need to turn the dial
up on other climate solutions. As we talked about the beginning, carbon removal is one tool in a larger
toolbox. And once we get more information on how successful do we think that this field might
actually be, we can balance that with other tools in the climate toolbox. I think this is a really
important decade to shake the tree, try all these promising solutions, weed out the ones that
don't work and really double down and scale up on the ones that do. I'll also say that to your comment
on vaporware, there will be some maybe fraudulent activity in the space or bad intentions. But I actually
think for the most part, all of the founders that are getting into this space are out on a limb
trying something that they want to work and scale because they care about the climate. And
my hope is that when we discover that solutions won't work, which we absolutely will, we don't
skewer the people who started them. It's just this is what early innovation looks like. People are
going to try things. Some of them are going to work. Some of the things that we try and frontier won't
work. And that is not because there weren't good ideas grounded in a good hypothesis. It's because
we have to test those hypotheses in reality. And I think that bringing this sort of innovation first
and compassionate mindset to the field is going to benefit everybody. I definitely agree. And I
think something I'm excited about are also maybe the dovetails of some of this technology.
If we think back to the space industry or the first space race, the goal there was to get someone on the
moon, but the amount of technology that was then applied to other industries, I mean, Silicon
Valley was born out of that. And I think that naturally, as we invest money into carbon
removal, some of those solutions can likely be applied elsewhere. I mean, there's no certainty
around that, but we've just seen that throughout history, that when you invest a lot of money
and a lot of smart brains into solving a problem, that they come out with all types of things.
And I think I heard on a podcast, listeners can let me know if I'm wrong, but the technology
behind direct air capture may have actually come from another industry. So we constantly see this
throughout history. And I'm excited to see where that might apply as well. I wanted to come back
to this idea of cost and the cost curve. And I know it's impossible to tell how cheap things will get
and how quickly. But have we seen early signs of technologies that you're working with or companies
that you're working with go down that cost curve in promising ways? We have and it's early. So I think
this is a difference in hard tech, right? It takes time to build your first deployment,
figure out what's working, what's not, and then translate those learnings into second,
third, fourth, plus deployment. So these are very early indicators, but Charm has made some good
progress in optimizing their pyrolyzer and the transportation of biomass. ClimWorks is getting
down the cost curve through their Orca and then Mammoth is going to be next. But these are
things that you have to do in the real world and then incorporate the learnings. What,
the lab is not the same as what in the real world. And you should talk to Peter about this in your
interview and some of the learning that they've gotten. What do learning curves look like in practice?
I think we talk about them in the abstract a lot. But this is, I think, could be a really interesting
thing for you to bring up with the founders that you talk with. What are you actually seeing
on the field? How has that changed your next version of the thing? And how does that impact your
costs? Yeah, I think you're right that a lot of the time we talk about things in these abstract
terms, but I think naturally as we do see more companies working on this, there will be best
practices. And naturally, we want to see competition in this industry where we don't have just one
direct air capture company or one kelp sequestration company. We want to have many in this industry
so that we do see competition. We do see new ideas and we see these companies learning from one
another. I want to hear from you to see if there are particular areas where you wish there was
more attention or you wish there were more founders pouncing on certain ideas because it's
It sounds like there are certain, as we talked about before, horses in this race that are getting a lot of attention, maybe a lot of funding as well.
But are there areas that you see a lot of promise that maybe aren't getting the intention or interest that you think that they should?
Should give you a flavor of the kinds of things. Within the supply side of carbon removal, things like the synthetic biology solutions that we talked about earlier, we would love to see more rigorous measurement reporting and verification for ocean alkalinity enhancement.
There's an opportunity to do a lot more.
We think in geochemical CDR, there's a number of things on the supply side that we would
love to see.
At the ecosystem level, there are a lot of gaps on the demand side as it pertains to
getting more money into this field.
And I'd love to see more corporates and more governments really focus on how does
permanent CDR fit into their strategy today for net zero.
As you said, a billion dollars is a good step in the right direction, but it is nowhere
near enough, and we are going to need more corporate buyers to lead the charge on getting money
into the pot while we, in parallel, figure out how to accelerate the policy piece of the puzzle.
So there's a lot of work to be done there on the demand side. And then from a general ecosystem
perspective, I think there's a lot of infrastructure that we're going to need around making sure
that we even have an infrastructure of MRV to scale, right? When you think about measurement
reporting verification for something like kelpsyncing, right? If somebody's doing kelpsinking
in the Atlantic versus the Pacific, for example, will likely need different verifiers to go out
and look at those companies. What are the protocols that we accept? How do we get all that
information in one place? There are a lot of sort of system level questions on the MRB side
that we're going to need answered. And so this is all sort of part and parcel of building an
ecosystem. As a buyer, it would be great if we could just sit back and only focus on buying
stuff, but if you do that, you'll get bottlenecked, right? We need MRV in order to scale up as a
buyer, and so we have to pay attention to that. If we don't have the policy in place to take us
past this initial billion dollars, this billion dollars won't have done much, right? Like, we need
somebody to pass the baton to, so we have to pay attention to the policy side. So this is a long
way of saying there are gaps across the supply side, the demand side, and this sort of ecosystem
system side, and we're going to need different types of talent and resources focused on each
of those different components. Yeah, it sounds like you're going to need a lot of talent to help
verify these solutions. Sounds like maybe there are entire companies that can slot in here
once the market is large enough to actually be the verifier or to actually create the right
process for that. It sounds like for now, Frontier is closing that gap. But naturally, with such
a big problem to solve, the gap for solutions, whether, again, it's individuals that want to
lend their talent, companies that want to plug some of these gaps is immense. I want to ask you
a little bit more about the international aspect of this all. So obviously climate is a problem
that we solve collectively if someone emits across the world that eventually impacts us
and same vice versa. As we think about these carbon removal solutions, perhaps this is
strange question, but how do you think about the international relations aspect of this? If one
country is focused on removing a bunch of carbon, does then another country who maybe has less
altruistic endeavors or plans just think, oh, now I can emit more? Or even if you remove the country
aspect of this, if you bring that down to a company level or an individual level, is there a sense
of, okay, now that we're removing carbon from the atmosphere, I now have more room, I have more
runway to actually be a bad actor. Are you thinking about those things or is that a topic that's
come up within the community? People often refer to that as the moral hazard problem.
And that can exist at the company level or the country level or the individual level.
The benefit of the world moving to a net zero frame is that the sort of fundamentals of this
are first focus on emissions reduction and get that as far as you possibly can and then deal with
the rest. But the sort of spirit of it is we have to do both. It is a yes and. And this is consistent
with the science that came out of the latest IPCC report, right? In order to make the math work,
we're going to have to do both. And so my hope is that while I do understand, and I'm certainly
empathetic to the moral hazard risk, we have to figure out how to walk and chew gum at the same
time. We have to do both. And that is just the reality that we are in. If we had done a better
job with emissions reduction 50 years ago, we could be in a different situation. But like,
We're not. So let's just do the best we can with the information that we have and make sure that
our efforts to remove CO2 are not negatively impacting emissions reduction efforts.
Yeah, I think you're right that maybe it's natural to imagine this more pessimistic take on the
world and how people sometimes are bad actors, but in general people are good. And I think it's very
exciting, as we've talked about throughout this conversation, that people are focused on these
solutions. And we hope to see a lot more of it. I want to close.
out with a question about you because throughout this conversation and even our conversations prior to
this, you're clearly very passionate about the subject. You now are working full time on these
solutions and leading frontier. But I want to ask why? Because some of your previous career
endeavors were not focused around climate or carbon removal. So how did you get into this space?
And why in particular are you so passionate and excited about this particular endeavor?
My first foray into climate was back in 2012 at OPEO. Power. And I was a management consultant for a couple of years after undergrad. I learned a huge amount. It was great for many reasons. But I personally realized about myself that I am not problem agnostic. I care a lot about what I now call my 2am test. Will I be excited to be working on this at 2 in the morning? And I thought climate would pass that bar. So I gave it a shot. I was at O Power and kind of validated that hypothesis and met a number of truly wonderful people, many of whom are so.
in the climate space. I worked at Nest. I went to Uber to focus on Uber pool. The sort of
hypothesis was to get more people and fewer cars. And I honed in on carbon removal in large
part from reading, I was reading the 2018 IPC report in 2019. And as we've discussed, one of the
big takeaways there is in addition to emissions reduction, we now also have to do a lot of
carbon removal. And I sort of went on the supply, rabbit hole and said,
Maybe I'll work at one of these companies, but I'm not a scientist or an engineer by training.
Then I thought to myself, well, maybe I'll go work on the policy piece, but I'm also not a policymaker.
So the question I became obsessed with and framed for myself was how do you build a market for carbon removal in the absence of policy?
And at the time, Stripe had just published a blog post about how the sort of theory of change behind this initial million dollars.
And I read that and was like, okay, that's not a lot of money, but this is the right way to think about it.
and had a couple of conversations with the team.
And we were jamming on a bunch of different ideas.
And they basically said, if we turned this into a real team,
would you be interested in leading it?
So that is what brought me to Stripe the carbon removal piece.
I think I've learned that I approached this, I guess, job search,
if that's what you'd call it, in more of a top-down way
of looking at the climate solution holistically,
trying to figure out where is there a gap that I'm positioned to solve
and where's the best place to do it from.
So that's what I'm in a strike.
Awesome.
And I'm glad that you mentioned this idea of being not
industry agnostic, as in you wanted to specifically address an issue within this space.
Just because you mentioned it in this idea of designing a solution in a specific way,
we spoke to it earlier about Frontier specifically being an advanced market commitment fund.
Could you just quickly speak to why it's structured that way and why you and the team at Stripe
and Frontier believe that is the way that we can build this market versus perhaps, I'm sure
people can dream up infinite other ways that you could address this.
problem? Why specifically that route? So this is the concept that we borrowed from vaccine development
and it was invented by some economists at the University of Chicago back in the early 2000s.
And the idea here, let's pretend you want, say, a malaria vaccine for the developing world.
Big pharma companies may not be excited to make the investment to build that vaccine because
they are wondering, is there going to be a customer on the other end that will buy this at a price
that will justify my costs.
So the idea with this initial AMC per vaccines was for a bunch of governments and philanthropies
to pool their money together and say, hey, pharma companies, if you can build a vaccine to this
spec, there is, in the case of the PVC vaccine, $1.5 billion for you at the end of it in revenue.
And it worked.
This accelerated the development of this specific vaccine, and by doing so, saved what is estimated
to be almost a million lives from doing that. But the sort of interesting thing about a
advanced market commitment is that you can send a really loud demand signal before you've
picked a solution. You can send a technology agnostic demand signal to say, this is the spirit
of what we want. Again, it's our criteria. We want permanence. We want path to low cost,
et cetera, et cetera. But we don't care if it's direct air capture. We don't care if it's
enhanced rock weathering or kelpsinking. We want a diverse set of solutions. And you
can send that signal now. The other interesting part about an AMC is you can get a lot of benefits
without actually transferring the cash now. Like the signal in itself is really powerful. And so I think
there's actually a really interesting arbitrage there of like you get many of the benefits
before the money actually changes hand. The commitment itself is really impactful. So we picked
a billion dollars effectively because it was the smallest big number that we could reasonably go after. But
as we've talked about, a billion dollars is not the entirety of a market for carbon removal.
It's a step down the cost curve. But unlike vaccines, there's still a long way to go.
Yeah, but it's a stepping stone. Because if you were to just say, hey, this is a multi-trillion
dollar market in the future, but you get nothing today until you create the solution of the
future, then that's not very compelling. So I think you're right that sending the signal out
there into the world is an important step towards the future that we hope to get to in many years.
But you have to provide a short-term incentive. You can't just say, hey,
Eventually, you might get something.
So it sounds like this particular advanced market fund worked in the pharmaceutical industry in the past, but it's being applied now to a new industry.
Were there ways that you had to adjust the approach?
And if so, what did you need to incorporate there?
Yes, there were, as you said, a number of different ways that we had to take the core concept of an AMC, but apply it to work for the specific dynamics of carbon removal.
One of the ways is that, as we just talked about with carbon removal, a billion dollars is not.
not the entire market. For the case of the PVC vaccine, $1.5 billion was enough for the
farmer companies to justify their investment in this space and the development of the vaccine.
That is one sort of big difference, and it was a bit of an experiment, but like we couldn't
go raise a trillion dollars. That wasn't an option for us. So that was one of the ways that this
differs. Another is that in the case of big pharma, these are large companies with other
businesses, and they have big balance sheets. So the financing piece isn't as important for them,
whereas in the case of carbon removal, these are upstarts. They don't have another big business that they can use to get financing or as collateral. And so we specifically leaned into the offtake portion of this as a way to help mitigate that challenge. The offtake piece is really important for small companies, especially in this industry, but for small companies that don't have other things to fall back on, they need to be able to take that to a bank in order to get financing, whereas that's not as important for pharma companies. Another piece is that,
that with vaccines, we've scaled vaccines before, right? We know how to do it. With carbon removal,
we don't even know which solutions we are definitely going to be scaling. And so as a result,
we have to help these companies get down the cost curve, build the Tesla Roadster, and then keep
getting down the cost curve, whereas with vaccines, those intermediary steps aren't as significant.
And then I think the final piece is we've really tried to lean into criteria that,
lay out a technology agnostic solution here because we are so early. There's a lot of technological
distance, so to speak, in figuring out which solutions are actually going to scale. So those are
some of the key differences in how we designed it. And about last fall, sent a cold email to Susan
Affie and Chris Snyder and Rachel Glouinster, who ended up with some of the key economists who
designed the initial PVC vaccine, who have partnered with us really closely to help us fit the
concept for carbon removal specifically. We ended up last fall meeting for a couple of hours
every week to talk through all these different details because it really isn't a copy pace.
And I think there's a huge amount of value in the concept of an AMC, but it has to be carefully
fit to the industry. And we tried our best to do that. I'm just going to ask you if you think
that this concept could be refit into other industries and why it hadn't before, because
it sounds like the AMC is uniquely suited to pharma.
as you said, because a lot of these companies have these large balance sheets to make some of these
bets. But now that you have almost refit it to a new industry, do you think that new model could be
applied or should be applied in other domains? I think there's huge potential for AMCs to make a big
difference in other areas and specifically within climate. At a very high level, think about, you know,
there's a market price for something and the price of something today, over time it comes down
and the kind of area under the curve is almost what we could call the green premium,
I think AMCs can be very accelerative in areas where either there isn't a market price
or accelerating the technology down that cost curve.
So basically, whether that's sustainable aviation fuel or hydrogen or green steel,
I think that there are a lot of different areas within climate that this concept could be applied to.
I don't think it's the only market mechanism that we can use. And the IRA has a huge amount
of really important subsidy and other interesting market mechanisms that are going to help
accelerate technologies down that cost curve. But AMC is, I think, are a really compelling
option when you have a place that you want to be, but you have hesitant suppliers because
they're not sure that anybody is actually going to buy something and therefore they don't do
anything at all. Yeah, I think this is probably a terrible analogy, but it reminds me of
if you've ever seen this video where there's one person dancing on a hill. And it takes so much
energy, so much inertia to get the second person dancing. But then the third person sees that second
person dancing. And inertia is like such a fundamental part of our world. And I think it's fascinating
to hear how you're using some of these new mechanics. You're almost designing them to bring
enough people into this industry or at least get that inertia going. So I think if I've learned
anything from this conversation, it is that there's so much opportunity within this space,
as we've talked about, not just with the new market dynamics, but new companies, new needs
for talent. And so it's fascinating. And something that we hope that people take away from this
podcast, regardless of the episode, is that there is so much opportunity in the future and that
there is particularly in the space a lot of room for people to get involved. So Nan, thank you so
much for the work that you're doing at Frontier for the time that you spent with us today. And we
will, of course, share a lot of the resources that you mentioned, your article. On the frontier
website, there's a suite of your portfolio where people can go and view some of these solutions.
And if there's anything you wanted to end off on, I'll give you the mic. But again, thank you
so much for your time today. I think you perfectly summarize the conversation. So thank you
so much for having you step. It was a treat. Awesome. Thank you. Thanks for listening to the A16C
podcast. If you like this episode, don't forget to subscribe, leave a review, or tell a friend. We also
recently launched on YouTube at YouTube.com slash a16c underscore video where you'll find exclusive video content. We'll see you next time.