a16z Podcast - When Two Giants Intersect: Healthcare Meets Fintech
Episode Date: May 9, 2023Most people don’t need a reminder of the state of healthcare in America. But it’s not just the consumer that’s hurting. Medical debt is increasing, billions are lost in unpaid claims, hospital...s are in the red, service prices can range up to 30x…. In this episode, a16z GPs Julie You and David Haber explain where the healthcare system breaks down and how the three party system — between payors, providers, and consumers — can be rethought through the lens of Fintech.Learn more about Healthcare x Fintech here: https://a16z.com/healthcare-meets-fintech/Topics Covered:00:00 - Introduction02:50 - The intersection of healthcare and fintech 05:40 - The problems within US healthcare 09:00 - The stats behind US healthcare12:10 - Where do the problems stem from in healthcare?15:50 - New opportunities and regulatory changes17:50 - Pushback on regulations19:40 - Provider and patient models and transparency21.10 - The ‘No Surprises Act’ and the ‘Cures Act’23:20 - Applying fintech infrastructure to healthcare26:00 - Example: how Juniper in embedding fintech in healthcare30:10 - Opportunities in the healthcare/fintech market33:05 - Payvidors unbundled 34:55 - The financial operating system for healthcare37:40 - How founders can approach the problems39:23 - The investor standpoint on company opportunities41:00 - Unsolved problems in the market45:25 - The bridge between start-ups and incumbents 47:20 - Healthcare incumbent stats 48:50 - The window of opportunity for healthcare and fintechResources:Read the article ‘Healthtech x Fintech’s Biggest Prize: The Financial Operating System for Healthcare: https://a16z.com/2023/02/07/healthtech-x-fintechs-biggest-prize/Read the article ‘ Payvidors, Unbundled: Opportunities in Healthcare Fintech’:https://a16z.com/2022/06/01/payvidors-unbundled-opportunities-in-healthcare-fintech/Find Julie on Twitter :https://twitter.com/julesyooFind David on Twitter: https://twitter.com/dhaberStay Updated: Find a16z on Twitter: https://twitter.com/a16zFind a16z on LinkedIn: https://www.linkedin.com/company/a16zSubscribe on your favorite podcast app: https://a16z.simplecast.com/Follow our host: https://twitter.com/stephsmithioPlease note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. For more details please see a16z.com/disclosures.
Transcript
Discussion (0)
Until recently, it was nearly impossible to figure out what something cost.
What words come to mind when you think of buying something with the click of a button?
How about just tapping your card to pay?
Or your credit card being paid off automatically,
or even your credit card company automatically detecting fraud.
When I think of those things, the words that come to mind are things like seamless, clean, easy.
And these are affordances that the world of,
fintech have granted us. Now let's do another exercise. What happens when you think of the
health care industry in America? I assume that seamless is not the word popping into your head.
And you're actually not alone if your conjurant terms like confusing, clunky, or even broken.
But what you may not know is it's not just the consumer that's hurting. Every year medical debt is
increasing. Billions are lost in unpaid claims. Hospitals are in the red. Service prices can range
up to 30x. There must be a better way. Well, in this episode, we talked to A6 and Z general partners,
Julie U and David Haber, who highlight the emerging intersection of healthcare and fintech,
and how changes in regulation and technology may actually enable founders to pave a better future.
They talk about exactly where healthcare breaks down and how the three-party system of payers, providers, and consumers can actually be re-examined through the lens of fintech.
And if you'd like to learn a lot more about the fascinating intersection of health care and fintech, our team just came out with a microsite, which you can find at a16c.com slash healthcare dash meets dash fintech.
And of course, you can find that link in our show notes.
As a reminder, the content here is for informational purposes only, should not be taken as legal, business, tax, or investment advice, or be used to evaluate any investment or security, and is not directed at any investors or potential investors in any A16Z fund.
Please note that A16Z and its affiliates may also maintain investments in the companies discussed in this podcast.
For more details, including a link to our investments, please see A16c.com slash disclosures.
So today we are talking about the fascinating and emerging intersection of healthcare and fintech.
And we have two people here who know a lot about both of those spaces.
And so Julie and David, I'd love if we could just start there, if you could introduce yourselves
and talk about why you're interested in this space in particular and how maybe your backgrounds,
both as investors, but also builders in your respective spaces, has led you here.
Well, it's great to be here. I'm Julie, you, a general partner on our healthcare team.
We focus on all things, technology as applied to healthcare, broadly speaking.
Healthcare fintech, as we'll talk about, is obviously a huge part of that.
We believe there's massive market opportunity, which is obviously one of the reasons that I'm excited about it.
But I would say the primary source of my inspiration of passion for healthcare fintech
comes from my entrepreneurial career prior to this.
So I was a co-founder of a company called Kairus.
We built a scheduling-oriented product, a software product, that was sold to large provider
organizations.
Where scheduling is obviously a very sexy area of healthcare.
We always sat right adjacent to what's called the revenue cycle in healthcare.
So, you know, sort of how the payments are processed, how claims are submitted.
And I was always like sort of peeking next to me at the revenue cycle space thinking,
gosh, that's where the action is at, right?
Like, that's where the transactions are.
That's where the payments flow.
That's really where the rubber hits.
the road in terms of, you know, all of the weird incentive structures that drive the seemingly
irrational behaviors of healthcare. I always aspired to sort of expand my product into that zone.
We never quite got there. But when I came into this seat, I was very, very motivated to
explore that opportunity set from an investment lens.
Thanks so much, Steph, for having us on. I'm David Haver, a general partner here at Indreason.
Yeah, joined the firm a little over a year and a half ago as a GP on the fintech team,
but had spent, you know, the prior decade, both as an investor and an entrepreneur, had started a
fintech company called Bond Street, which was in the small business lending space.
We financed a number of practices at the time and then ended up selling the business to
Goldman Sachs in 2017 and had sort of a variety of strategy roles there before joining the firm.
One of my sort of core beliefs, I think both in life, but specifically in investing, is that
opportunities live between fields of expertise.
And I find myself really enjoying kind of spending time at those intersections.
It's one of the reasons I've always loved fintech because I've always viewed it, candidly,
more as more horizontal than as a vertical.
It's just been an amazing kind of collaboration, spending time with Julie and the rest of the
environment health organization, you know, kind of going deep on this intersection and I think
bringing, again, the depth of both of our experiences and the operating platforms behind us
to kind of look at this problem space through both lenses. I think having both perspectives
of deeply understanding kind of the healthcare side and understanding kind of the fintech
ecosystem and the infrastructure and how that sort of enables new business models, I think is
really opening up kind of a ton of opportunities in the space and why we're so excited to kind of
spend more time in this category. Absolutely. And I think with health care in particular,
many people would agree, you know, Julie, you use the word irrational, but I think other people
may apply terms like clunky, maybe even broken. But to your point, David, they may not know
the depth of that particular industry and they may not understand why it might be broken.
And so maybe we can kick things off there. Julie, where do you think the health care system
breaks down the most? Yeah, you're absolutely right that it's pretty much all broken. Or, I mean,
the other way that people oftentimes talk about it is that it's actually working as designed.
And a lot of that, you know, spends back to the way that payments are designed and processed
exacerbates. I think a lot of the challenges that we experience as consumers.
I often take the system view to this space. I'm very enterprise focused in the companies that
I primarily spend time with. And when you look at it from the system lens, the core trifecta
of stakeholders in our healthcare domain very simply put would be the following. So one is you have
obviously the providers, the actual doctors and nurses and all of your care providers and
services companies that actually deliver care. They're obviously a key stakeholder. You've got your
payers, which are largely either insurance companies, private insurance companies, government-funded
insurance, and then arguably even consumers to some degree are payers themselves for the out-of-pocket
component of what we pay for healthcare. And then, of course, the third party being the patient
themselves. And so the point there being that the people delivering the service and receiving the
service are not the people paying or, you know, sort of privy to the payments flow of those
services. And that very bifurcation is what causes so much of the incentive misalignment
that we experience in our healthcare system today when a provider delivers a service. And I think
like probably rightfully so, like they don't necessarily care about the cost of things as long as
it's the right thing for the patient. But that's where you start to land in the territory of these
surprise bills, you know, these prices that end up much higher than you had anticipated. And, you know,
price is not a factor in the initial decision as to where to send the patient. Obviously,
there can be a ton of, you know, lack of transparency and just surprise, you know, down the road
when those bills actually come to roost. And then similarly on the consumer side, you know,
a lot of us, you know, think about how do we shop for care? How do we make sure that we're getting
agency in the process of determining where we should get a certain service? And yet, until recently,
it was nearly impossible to figure out what something cost. And it was both the price of that service,
as well as the mix of services that would actually be required as part of a certain encounter.
So there is a little bit of legitimacy there where, you know, based on your diagnosis,
you might not actually even know the full breadth of services that you need.
But all of those factors contribute to the overall obfuscation of what things actually truly
cost, what ultimately gets built for.
And then, you know, lastly, how they get paid for.
And that's, you know, the payer side of the equation is equal parts sort of obscure and obtuse
in terms of the rules that each individual plan.
product, you know, within the carrier universe operates under in terms of determining what
something should be reimbursed for under what circumstances. So it's not the case that if you get
the same exact service from different providers in different locations that you're necessarily
going to get the same price, which is kind of crazy. That payer angle is, I think, the kind of the
overlaying dimension that creates all this uncertainty and, again, results in this poor user
experience for all parties involved. Yeah, I mean, it feels like there's a bunch of actors, a bunch of
incentives that all go into this funnel, and then the output of that is what everyone experiences
and maybe actually what would be helpful to set the tone, it feels like listeners maybe don't need
this reminder, but if we started with a couple statistics of where we are now, like almost
as if the output of that funnel of those actors, of those incentives, are there any facts
or statistics that either of you have run into that, again, kind of just set the foundation
or almost like the reality that we're in within health care? Yeah, I mean, I'll just start with
like the headline number of health care costs and health care spending in our country,
$4.3 trillion every year, which is roughly about 20% of GDP, is spent on health care.
And I think the key thing there is not necessarily how much we're spending.
Because, you know, if we were spending that much and getting amazing service and amazing outcomes,
then we would all want to pay more for it because we're getting value.
But I think the challenge in our country is that our health care outcomes are actually getting worse.
I don't know if you guys saw the stats recently on life expectancy, you know,
decreasing. Of course, the last couple of years, obviously largely run by the pandemic, but the
yield of a given health care dollar spent in the U.S. is far, far lower than all other developed
nations in the world, which is a sad, sat state of affairs. So I think that's probably like
the headlines that, you know, that we should start from. And then, you know, related to what
I said earlier, I'll probably call out additional stat, which is, you know, just the administrative
waste and bloat in our system due to the fact that we have this complex trifecta of pay or
provider patient results in a tremendous amount of spend that is completely unnecessary and
or just pure administrative overhead. So, you know, the stats that we see are roughly about
a third of every dollar of revenue collected by a hospital is spent on administrative tasks
required to collect it, you know, meaning really you're only seeing roughly about a 70% yield
on every dollar that you're actually supposed to get paid for your services purely based on
the work necessary to file the claims, to get claim status, to negotiate those claims, and then, you
ultimately get paid. That in of itself sort of, you know, illustrates the amount of just
embedded overhead in the healthcare system that results in, you know, these sort of cost
structures that are unsustainable over time. I think the other big trend that we've seen
certainly over the last decade is just, you know, dollar shifting towards the patient and
their responsibility for sort of paying for health care. And I think the status that it's
grown to something about 50% of all health care costs, you know, something like $370, something
a billion dollars a year, our kind of patient-led responsibility. Half of Americans carry medical
debt today, 20% of them don't believe they'll ever be able to pay it off. So this is a huge cause
for bankruptcy, huge cost for stress and other issues beyond just the physical health, the financial
health impact that this is having on, you know, everyday Americans is pretty significant.
And so, look, it's one of the biggest industries in the country. It's also one of the biggest
problems. And so it's one of the reasons why we're so excited for entrepreneurs excited to tackle
these big challenges. Yeah. And I'm so excited to talk about those solutions. But I guess something
that is still sitting with me is it doesn't seem like the system is really working for any of those
three parties that you mentioned, Julie. I mean, hospitals are inefficient. Medical debt is increasing.
That's impacting the consumer who has to sometimes pay that debt. Billions are lost in unpaid
claims every year. And so again, it's not like of the three parties, someone is winning.
Right? It's a mess all around. And so maybe just to reiterate this question, like, what is going on here? Is it the rails of the payments that we're using? Is it just the incentive structure that is misaligned between three parties that all have different goals? What really is underpinning this reality that we're in today?
Yeah, I think each individual party would certainly not take the blame themselves, but I think there's been a lot of pressure on the sort of the payer provider access of that trifecta that I described earlier that I would say,
is really driving sort of a lot of that breaking point. So, you know, to be honest, when you look back
at the last couple of years, it was a super tough couple of years for all industries, let alone, you know,
healthcare, but in particular, provider organizations really, really suffered during that period
of time. And, you know, remember, we shut down the world, right, in 2020, meaning like no one
could go in for any kind of service. You know, the majority of health care spend prior to the
pandemic was physical in-person visits where you were physically going to a hospital, going to
clinic getting those in-person services, and obviously all of that was shut down except for,
you know, COVID-related things. And so literally, revenue lines went to zero for a lot of service
lines for these major hospital systems and clinics. Hospitals arguably were much more on
their heels, whereas if you think about the way that insurance works, right, like during those
same years, we were also paying the same levels of premium dollars to our health plan, but our
utilization went way down, right? So health plans were actually sitting on a tremendous amount
of cash. And obviously there's regulation around the level of profit.
that health insurance companies can make on the core business. But, you know, in essence, those companies
were in a much, much different and much more positive financial position than the provider side of the
market. So I think there is a groundswell of pointing the fingers at the entity that, you know,
is sitting on a lot of capital that did, you know, sort of benefit from the underutilization that
we experienced over that course of time. Meanwhile, last year, I think it was literally 50% of hospitals
were in the red. I think there's a lot more focused these days on the pain of the prevent.
you know, versus necessarily the pain of the payer, whereas, you know, I think there's many ways
in which both sides certainly suffered through all this. But I think that's where, you know,
you saw, like I just read a headline recently about how the payer-provider contracting dynamic,
it can be very hostile. And, you know, when these contracts come up for renegotiation every
couple of years, it's always this sort of game. We've actually talked about this on a private
podcast where it's kind of this dark art of, you know, contract negotiation where, you know,
the provider sort of assumes that whatever rate they contract will get negotiated.
down by the payer. And so they inflate the price that they present in those contract negotiations
and it just spirals upwards. And that's actually what a large portion of the driver of the increase
in price year over year and healthcare has been is simply just that contracting motion.
So no basis in reality of actual cost structure of the providers or, you know, arguably some
of that might have been wage inflation related in the last couple of years, but really there are
other existential factors that kind of contribute to that. So that dynamic, that sort of hostile
relationship has been probably, you know, one of the primary drivers of some of the nefarious
behaviors that, you know, result in this continuous bloat on the system side.
And obviously, that probably contributes a longer systemic cost, but in many cases, the consumer
also gets stuck in the middle because they're still paying a decent percentage out of pocket
and that number is increasing over time, too.
Yeah, it feels like one of the main complaints from the consumer is not just that they're
paying more, but they don't have that transparency into what's happening between these other
two parties that are part of the system. But a lot of the dynamics that we've talked about so far
aren't necessarily new. The healthcare industry has been slow moving for quite some time.
It's been, if we use that term again, broken for quite some time. But it does feel like
maybe certain things have changed more recently, where at least there may be certain unlocks
that allow founders to maybe step in and build within this intersection of healthcare and fintech.
And so what gets you excited today about perhaps new openings within this arena and what may have changed over the last few years?
It's rare that people talk excitedly about regulation, but healthcare is one of those domains where I think regulation can be a tailwind for innovation and category creation.
There's lots of historical examples of this. I think the most traditional example that a lot of people point to is electronic health records did not really exist in adoption, major adoption, until the meaningful use law came into play where the government literally paid.
paid financial incentives to doctors to adopt digitized technologies for medical record storage.
So that was really the sea change that drove so much of the digitization of our infrastructure
layer of health care. Similarly, right now, we have a number of regulatory tailwinds that are
driving payment-related reform. And so, you know, we have things like a price transparency law
that went into effect over the last couple of years that forced hospitals and insurance companies
to publish their contracted rates. It was hugely controversial. There's a lot of
still lawsuits in play. People are still pushing back. But the fact of the matter is, we now have
thousands of hospitals and hundreds of payers who have published all this data. Obviously,
they're publishing it in forms that make it very, very difficult to parse. And so entire companies
exist to actually process that data where investors in Turquoise Health is one of those players
and actually make it actionable in the context of their contract negotiations and the way that they
engage with both providers and patients. But that's obviously a huge driver of change in terms of how
we think about what used to be assumed to be opaque now just being out there and, you know,
people not having a place to hide when it comes to comparing prices between two different providers
who, again, are providing the same service, but at widely different prices. So that's been a massive
change that it's only just starting to play out, I would say. So I think we have still years for
it to really seep through the system and address a lot of the challenges that we described earlier.
You mentioned lawsuits and some pushback. Just because I feel like listeners might be curious,
what is on the other side of that? It seems like maybe an obvious reform that we should be able to see how much something costs if we're paying for it or someone is paying for it for us. So what was on the other side of that?
Yeah, I think, you know, again, I have some degree of sympathy for these, you know, businesses. Like effectively what we're doing is taking proprietary contracts and publishing them on the web, right? So, you know, there's been a lot of pushback from the parties to those contracts, which are the payers and the providers, who say if it's proprietary data and we should not be forced to.
to publish such data in a public forum because that's our competitive advantage in our market
is that we're able to negotiate special rates with our counterparties and, you know, we lose all
of that competitive edge if we're to put it out there. So that's the crux of most of the
pushback from the incumbent lens is really that sort of propriety. The counter argument is that
there had been previous laws that required things like upfront estimates for consumers. If you
called your hospital, you were, you know, sort of mandated to be able to present an estimate
prior to coming in for a certain procedure or a certain set of services, and from a consumer
lens, like, those never really got implemented or enforced in a way that was reasonable, in my
opinion. I remember, you know, my past life, when that law went into effect in the state of
Massachusetts, we actually did a bunch of, like, secret shopper calls to hospitals to see what that
user experience was like. And, you know, you basically got told, like, oh, you'll get a call back
in an undeterminate amount of time. It was generally, like, one monolithic number, and there was
no explanation as to what the range of assumptions that went into that number were.
And again, you get the call back like a week later when you might have had the procedure
like two days after that call. So the whole implementation was really poorly executed.
So I think the argument on the consumer side of like, listen, you guys promised this to us
years ago. The form of that just didn't address any of our concerns about limiting the amount
of financial exposure that we might have related to healthcare services. So, you know, those are
kind of the siren calls on both sides of the argument. And so it sounds like we now have more
transparency, but it also sounds like there were a couple other regulation changes that happened
alongside that. Yeah, just maybe one more out call out, which we've talked about before, is just
all of the movement towards value-based payment models. So this notion that, you know, a lot of
the reason that, you know, healthcare business models were not resilient during the pandemic
was that they were entirely fee-for-service-oriented, meaning you only got paid for the specific
services that you delivered. And therefore, again, if the service was not delivered, you didn't get
anything. Value-oriented models tend to be much more bundled in nature. So either getting a sort of
a set upfront rate or price for a set of services related to an encounter. So like a value-based
orientation around a need for placement surgery would be rather than charge for every individual,
you know, doctor who's involved in the procedure, the anesthesiology, all the pre-visit, post-visit
stuff. You'd actually just get charged one bundle for the entire journey. And then the providers at risk,
Right. So if they go above that budget, they are, you know, paying out of pocket effectively to cover the remaining cost. But if they stay under that budget and keep you out of the hospital and avoid errors and all that kind of stuff, then they get to pocket the difference. And so it aligns incentives for the provider and the patient in terms of staying within certain bounds, but also creates a lot more resiliency around the payment flows into the provider practice because they're not just relying on individual services getting built and paid for. So there's been a whole set of regulation around driving adoption.
of those payment models.
You know, Medicare Advantage, I think, has been the most prominent form of that.
It's very early days in terms of adoption across our industry, but it is a very, very promising
means to align incentives in a fun and a different way that results in much more transparent
behaviors.
Absolutely.
And maybe before we jump into the FinTech side, just wanted to clarify the No Surprises Act
and the Cures Act, it feels like those also were pretty fundamental to maybe changing this
incentive structure that you've talked about so far.
Yeah, the No Surprises Act is very closely tied to the.
Transparency Act, which basically limits the ability to do surprise out-of-network billing for patients.
And you've probably read in, you know, lots of news articles, these incidents where you go get
a surgery in-network hospital, the actual surgeon is in-network.
But lo and behold, the anesthesiologist is out of network.
And all of a sudden, you're getting, you know, a bill for just that slice of the service
at a rate that's, you know, outsized relative to what you would have had to pay had it been
in-network doctor as part of that procedure.
this act limits the liability on the side of the patient and the provider in those situations.
And then the Cures Act, it's a little bit orthogonal to Fintech, but certainly related in that
the main provision that people care about is patient data access, enabling patients to
readily access their full medical record data and that, you know, sort of limit the cost of
access. So it used to be the case that, you know, you'd have to potentially pay a couple hundred
dollars somebody to get access to your own medical records on paper, you know, or even like
a CD-ROM. You know, this is a great example.
of an act that actually incentivized a whole bunch of startups to come out of the woodwork
and create apps that allow you as a patient to basically collect all your medical records
from multiple providers in a single swoop and really, you know, sort of have agency over
them. I think the way that it relates to the fintech universe is that a lot of insurance
adjudication acts require access to patient data to approve, you know, certain reimbursements.
This act allows much more data liquidity to support those decisions versus the traditional way
of doing it, which is faxing literally medical records back and forth and having nurses look at them
in a manual fashion. It does have sort of an indirect impact in the fintech world. Absolutely. And I think
it's kind of crazy to even reflect on the fact that some of this system is still running on faxes,
on CD-ROMs. Like that's surprising, but at the same time, I guess it aligns with, you know,
the broken nature, the clunky nature that people see on the other side. You talked about these regulations
as tailwinds, but another tailwind for founders can be new technology. And so,
David, maybe you can take this on. How has maybe the fintech infrastructure or technology that
has been built up over the last couple years or decades maybe fundamentally changed and can be
introduced into this new world?
Very happy to jump at that. The other thing I would just add is I think it's important to
kind of emphasize that obviously we just lived through a global pandemic. And that's right,
and that's the entire kind of healthcare ecosystem. And so I think a lot of the question that
entrepreneurs ask themselves when they're embarking on building businesses, will I be able to
sell into, you know, historically slow-moving incumbents, right? And I think the pandemic created
a sense of urgency because everybody went remote, because, you know, both the provider-impaired
systems were, you know, challenged in different ways. The willingness and sort of urgency, again,
to adopt new technology is, I think, is an interesting kind of, you know, tail-ended opportunity
for new entrepreneurs. And I think a really unique component why now. Obviously, an unfortunate one,
but the reality. Certainly one of our core theses at A16-Z has been that every company is going
become a fintech company. And Julie and I have been riffing that, you know, either every health care
company is already a fintech company or is certainly going to become a fintech company. And I think in large
part, as you mentioned, that's been enabled by new fintech infrastructure. So, you know,
our partner, Alex Rampel is written quite a bit about, you know, fintech really becoming kind of a third
leg of business model stool, right? If you think about historically most, you know, technology companies,
the core kind of modernization mechanisms were either, and you would sell advertising to generate
revenue or it was sort of transactional in nature. Maybe you're paying a subscription or buying a product.
I think increasingly, FinTech is becoming kind of that third stool, which can become embedded
within kind of all different types of technology companies as a way to drive engagement or
retention or certainly modernization. There are companies delivering kind of banking as a service,
sort of enabling you to offer new card products or embed lending or embed payments. All of these are
basically primitives that can kind of be plugged into transactional points of intent, right?
You know, any time a consumer is through transactant, there's an opportunity to bed a financial
product to finance that transaction or, you know, for a small business owner, accelerate the
working capital, right? We'll probably get into this, but a lot of the providers in the country
are small businesses at the end of the day and they're delivering services and then ultimately
waiting, you know, up to 90 days or longer to get reimbursed by these big insurance companies.
they've already delivered the service right to the patient and that can create a lot of strain
you know just in their own working capital and ability to pay employees and one of the biggest
reasons small businesses died and saw this intimately through bond street was just working capital
and so one you know just tangible example for how i think a really interesting kind of opportunity
at the intersection of fintech and healthcare that we've invested in is a company called juniper
they built effectively billing software for highly recurring healthcare and so their insight was that
areas like the Hebrew Health, today they serve some of the largest autism clinics in the
country. These are practices where patients are visiting their provider over 100 times a year,
right? These are a recurring nature of that experience creates the opportunity to automate
a lot of the back-end workloads, you know, more significantly, they would argue, than a
one-off kind of elected procedure. And so, again, they built technology that essentially
submit, you know, health insurance claims programmatically to the insurance companies, to the payers.
take on kind of the revenue cycle management and deal with, again, all of the denials and adjudication
that comes with submitting those claims and really empowering the provider to get reversed by the
payer, get paid by the payer. And what's really unique about that, again, having built a small
business lending company, is that because of the position they said, they really understand
the entire kind of working capital or cash flow lifecycle of that practice. They're effectively
processing 100% of their revenue, right, through their system. Every patient that
through the door. They're submitting the invoice to the payer, and they're seeing statistically
when and how much and at what rate, you know, those services are being reimbursed by the insurance
companies. By the way, they get paid three to five percent just for that, right, for delivering
efficiency. Historically has been a very manual, you know, process for a lot of these providers
with a couple of folks in the back office. But again, from a fintech perspective, if you understand
statistically, the probability of repayment and the timing of that cash flow, you can extend
credit, right? So you can advance working capital to the small business center to the provider
and let them get paid tomorrow, right, or the same day for delivering that same service,
because you know, based on all of their historical data and all of the practices in your
network, the statistical probability of getting repaid. And that's a really important, and I think
a great model for a lending business, because importantly, again, you're not
getting negatively selected, right? They're not cherry picking a specific invoice that you're trying
to essentially, what's called factor, that they believe they may never actually get a reimburse
and ultimately you as the lender are taking that credit risk. You're seeing 100% of their revenue
and 100% the data and statistical probability of repayment. So you can extend, you can choose
yourself to kind of push credit or factor it entirely, right? And just deliver that as a value
proposition to the provider that, look, you know, if you work with Juniper, you don't have to
wait 90 days to get reimbursed. You can continue scaling your business, serving your patients,
which is really why you started this practice in the first place. That was the other key insight
from, again, Bond Street was that most of these entrepreneurs started their businesses because
they were passionate about their product or their service or their craft, not because they wanted
to be the CFO of their business. And so I think the ability to sort of abstract away a lot of that
financial complexity and drive efficiency for these small business centers. It's just,
it was funny. I was an angel investor in the business before joining in recent. And in my first
conversation with the founders, I was like, it's awesome that you guys are a fintech company.
They're like, no, no, no, what are you talking? We're an healthcare company. It's like,
yeah, you're in the payments flow. You're seeing the working capital life cycle. And
it's been amazing to watch them kind of come up to speed on the fintech side. And, you know,
six months later, Christop, the CEO is like, dude, you're totally right. We're a healthcare company
and a fintech company. Exactly.
is the intersection that both of you have been working on exploring. And I think you mentioned this
earlier, David, but there is this unique perspective when you have the expertise from both sides
to you understand what these providers need and want. And I love that you pointed out that most of them
they want to provide, they want to operate. They don't want to be in these deep complex payment
workflows and to be dealing with invoicing. And so I think that's one very clear area where you've
identified a problem that these providers have. And we talked about, you know, there's
the provider, there's the payer, there's the consumer. And so within that ecosystem, it'd be
great to hear from both of you what other gaps you see where healthcare and fintech can intersect
and solve a problem for one of those three parties. Yeah, I'll actually key off of a couple
themes that Dave mentioned that I think are super relevant to a lot of healthcare fintech companies
that we see. One is the notion of how do you get into the full data flow of finances running
through the system for a given party such that you can effectively, you can underwrite risk in a
different way than any single player who's sort of in the end-time value chain of healthcare payments.
And then the second piece being, you know, how do you take product that exists in other
places and then make it understand healthcare? So one example that sort of covers those two
themes in a completely different space than Juniper, but with a lot of the same sort of rationale
is a company called Thatch that's actually doing this in the employer-sponsored healthcare space.
So if you think about like what David was saying about like SMB, you know, business owners
and the one going into this business to want to be a CFO, same thing with a company, right?
like what's the number two line item in their P&L outside of payroll? It's typically
healthcare expense, right? Because you have to cover your health insurance benefits for your
employee base by law. But again, you know, we weren't founders because we wanted to like pay
health care expenses for our employees. And yet like as a founder, you're basically faced
with having to choose. Like you have to pick your poison basically of like what health plan do
you provide for your employee base or do you provide an ICRA product that, you know, just give them
cash to go shop on their own. You know, those are pretty non-trival decisions to make and have like
real everything from like tax to administrative implications. And so what Thatcher's doing is basically
creating a card. It has all the characteristics that you would expect of a card, but it also understands
health care in the sense that they've coded it in such a way that it can pull from your health care
savings account, your HSA account. The payments are tax advantaged or the spendest tax advantage.
There's a whole like layer of logic that needs to be codified into the card such that it understands
what it can be used for under what circumstances and sort of, you know, treat those payments one way
versus, you know, other payments that you might be making outside of those rails.
And then, you know, because that is then in the flow of all of the health care expenses
that the employees or the consumers are taking on, they can then, again, have just a better
sort of underwriting chassis to then suggest better health care benefit products to the employer,
such that every year they can optimize their spend, they can optimize the categories that they're
covering, you know, deprioritize things that people are not utilizing.
You know, this notion of sort of the last mile utilization data around health care benefits,
kind of a holy grail problem where, you know, we all sort of get coverage for our healthcare
expenses, but it's very, very difficult to track exactly what benefits are being used over
time. I think that's another sort of spin on some of the same themes. Absolutely. It feels like
in both cases, there's an element of data transparency that we alluded to earlier, which you're
giving, in this case, the company access to that information so that they can utilize it more
effectively. Are there any other themes that you'd call out here in terms of how founders can
look at this industry and say, ha, there's this data opacity. Let me solve that or any other
gaps that you see that are maybe also just waiting to be addressed. So many. So we wrote a piece
a few months ago called payviders unbundled. And so what we did was we looked at the biggest
companies in the healthcare space and even in like markets in general. Most of them are large
insurance companies that also have a provider component to their business. So they're called pay
because they're sort of vertically integrated across insurance and care delivery services. And we sort
of did a breakdown of what are the drivers of their business models, what are the kind of key
components of them, what are opportunities to basically do what they're already doing 10x better
as a startup and directly compete, but then also articulated a number of underserved areas that,
you know, those incumbents are not really paying attention to where there's sort of
white space opportunity for startups. And so, you know, a couple of examples there.
Core insurance products are obviously a place where there's a lot left to be desired in terms of
everything from user experience to the cost, a set of services that you get as part of an
insurance plan. But we also recognize, especially from, you know, seeing insure tech play out
outside of health care. It's a really hard business to build and a really hard business model
to get right. And so that said, you know, we think there's a huge opportunity for sort of
neo-carriers, so to speak, right? So upstart health insurance products to be built in a tech
native fashion that, number one, does focus on user experience. Number two, does use data.
out in novel ways, whether it be on the underwriting side, whether it be on the consumer
engagement side, whether it be in terms of how insurance carriers interface with their providers
and maybe be helpful versus being belligerent, as they traditionally might have been, that
we believe it's a hard and very non-trivial type of business to build, but certainly one that's
right for opportunity. And we have a few in our portfolio like Devoted and Firefly that are
pursuing business models like that. And so that's an example of where, again, you'd be sort
of competing with incumbents, but, you know, trying to emphasize user experience, cost
structure, efficiency, using technology.
Another article we wrote, which had the title, Healthcare Pintech's Biggest Prize, was the
financial operating system for healthcare.
And I think the core kind of ethos was you have a lot of patient data, right, living in
practice management systems or in an EHR that are often unbundled or kind of separate
from, you know, the cash flow life cycle of these providers.
So both understanding kind of cash in and cash out in terms of expenses.
And I think there's a huge opportunity to kind of reconcile or kind of synthesize both sides
of that equation.
And again, the example with Juniper is just sort of, we talked about a piece of it, right,
both enabling a provider to kind of more efficiently process claims, understanding the kind
of full cash flow life cycle of practice.
But the implications and sort of wedge for starting there, I think are pretty significant
because you could, you know, both extend into the consumer facing experience, you know,
get on to scheduling and, you know, estimating, you know, healthcare expenses,
getting to payroll and other expenses for the provider,
enable, again, the small business owner to forecast their cash flow
and provide sort of business analytics for them, again,
to kind of run their practices more efficiently.
And I think this analogy, again, doesn't just exist kind of at the small business level,
but at some of the largest kind of health systems level.
And it was a great graphic name, Julie, you can talk about,
which was like the pilots sort of flying blind, you know,
not understanding kind of their own, you know, cash flow icicle, even for some of the biggest
provider networks in the country. Yeah, we were astounded in the market work that we did on that
one. We sort of assume that like the large enterprises have their act together. And it's really kind
of the SMBs that, you know, need some of these tools. But, you know, it turns out it's a relatively
universal problem, this notion of kind of a system of record, a source of truth for the finances
of health care providers. And that has such, you know, significant implications on like broad swaths
of workforce, right? As David mentioned earlier, just, you know, a lot of these CFOs were saying,
like, there are months where we don't know if we can make payroll. And, you know, these places
that manage staff of hundreds of providers, sort of flying that blind is quite incredible. So
certainly believe that there's a massive opportunity there. And I think those are also great
examples where you can take software-oriented products that, you know, sort of manage financial
insight, but add on financial services products to, you know, contribute to the financial health
of the practices that are using them so that you have that sort of bifurcated software plus
fintech revenue stream dimension that you see outside of healthcare as well.
You know, something that's coming up as you guys are highlighting the vast amount of opportunity
here is that a founder or potential founder might say, you know what, maybe I do have
background in fintech but not healthcare or vice versa. And that might sound intimidating to not
really understand, let's say if you are coming from fintech to understand the like
complexity, the deep complexity that exists in this world.
And so how would you think about that? How would you think about what problem is worth solving, depending on a founder's background, or how they can further get immersed in this really interesting intersection?
Simply put, if you're from healthcare, go find your David Haber. And if you're in the whole fact, go find your Julie U. But in all seriousness, I think, like, first of all we should acknowledge, like, each individual space is super hard, let alone like the intersection. You know, there's just a lot of esoteria that makes it really challenging to know just off the cuff. As, you know, as David mentioned, we truly do believe in this kind of thing.
intersection thesis. And we think that the only way to get it right is really to have hybrid DNA
on the founding teams of these companies such that you truly have expertise on both sides of the aisle,
so to speak. I think both healthcare and fintech entrepreneurs are often kind of kiddred spirits,
right? I think a lot of like on each side, you know, both got in because there was some
often overarching mission right behind kind of the business and problem that they were trying to solve.
Both healthcare and financial services are fairly complicated, highly regulated industries. And so
it's not that you're coming from, you know, building a DEC, you know, e-commerce business, you know,
into healthcare necessarily, you're coming from, on the Fintech side, from a place of
understanding capital efficiency and, you know, and regulation and now applying some of those
insights to the healthcare space. And Fintech has a tendency to sort of intersect across a lot
of different categories and is becoming, you know, very much of a business model. I think
you've seen that play out over the past, you know, five plus years in areas like vertical
software, where, again, you know, companies have started by solving kind of
of a software workflow in lots of different categories. And then it become kind of layering in
financial products as a business model. I think people are now recognizing that that same playbook
and opportunity, you know, exists in the healthcare side. Partnering up, as Julie mentioned,
with somebody who kind of understands those lit problems, whether it is from the provider,
whether it is from the payer, whether it is from the consumer. And taking, again, a lot of the
same playbooks that exist in fintech, which we're very happy to help with and begin to apply those
in health care, I think is a huge, huge opportunity. Yeah, one more thing I would add to that,
terms of the investor lens, which is going to sound self-serving, but it's really a serious thing
that I would think about if I were a founder in the space is the capital requirements of these
companies tend to be pretty unique. If you're building an insurer tech business in health care,
there are regulatory requirements around cash reserves and, you know, what kind of financial
profile you need to have as a business to be able to stand up. And it's state by state as well.
And so it's pretty complex landscape that you have to have investors who understand that and
properly fund you so that you have enough runway to meet the same set of milestones at
you know, you might otherwise take less capital, frankly, with other types of business models.
I think there is a, you know, both a unique playbook for the founders, but also even for us,
a unique way that we look at investment opportunities that sort of have these characteristics.
Yeah, I feel like if I was a listener to this conversation, I would have taken a few things away.
One, the healthcare system is broken. I don't think anyone needed a reminder of that.
But two, there is somewhat of a why now. Things are changing. Regulation has changed. The technology
has changed, fintech infrastructure has changed. And so there is an opening, potentially, or several
openings and gaps for founders to tackle. But also, Julie, I think what you pointed out is really
interesting that this is like a tough intersection to address as a founder. There may be specific
capital requirements. And so given that A16C is focusing on this intersection, we're funding
companies in this space, you two have studied this space. Just wanted to give you the opportunity
if there are any gaps that you still see and if a founder is listening and wants to raise their hand
and step up and say, hey, I want to fix this problem, anything that you'd like to highlight there
in terms of what you're looking for could be this specific problem that you'd like to see solved
or the type of founder that you'd like to see get involved.
Yeah, I'll put out one that I consider sort of a grand challenge of healthcare from an insurance perspective.
And I think there's some specific examples right now in the market that are unsolved
that I think need to be solved just on the basis of trend.
So the biggest class of insurance coverage in our country is employer-sponsored, right?
So, you know, us three, we all get insurance through our employer.
Most people have some sort of health benefit through their employer.
The sort of fact of the matter is is that turn, right, the turnover in a given employee base
tends to be a few years, right?
Like every few years, people will change jobs.
And therefore, the period of time that you are on a given health plan is relatively finite.
It's relatively short.
But there's a lot of expenses, a lot of examples of expenses in health care,
where you might have a very high upfront cost
that doesn't play out from an ROI perspective
for a very long period of time.
And so if I'm your insurance carrier
and I'm going to eat that cost,
I'm actually not going to want to eat that cost
unless I'm going to have you on my plan long enough
for me to see the ROI, right?
And that's what results in a lot of these
seemingly not understandable, like sort of blockers
on the insurance side as to why they're not covering X, Y, or Z.
And so a couple of examples that are prevalent right now,
Ozambic and these sort of miracle drugs
that result in weight loss.
They're expensive, thousands of dollars a month.
Employers are really struggling with how to think about supporting these drugs in terms of coverage, right?
There's been a widespread adoption amongst folks who are willing to pay out of pocket, but obviously that's not affordable for the best majority of Americans.
If I'm an employer and I'm going to be willing to sort of foot the bill for thousands of dollars per year for this drug, but when it comes to weight loss, obesity, metabolic health, oftentimes the potential heart attack that I avoided down the road, like I'm not going to see that benefit for many, many years.
beyond the time horizon that you're going to be an employee for me. That's one example.
Another really interesting example that we encounter, given that we invest in biotech companies
on the other side of the house of my fund, is these sort of one-and-done therapies, right? So we've
heard about these like sort of miracle gene therapy drugs where with one procedure, one injection,
you cure a disease that otherwise might have been fatal. And these drugs can cost upwards of a
million dollars, right? So very non for the expense, but, you know, obviously significant impact
to life expectancy and life quality. But again, an individual carrier who pays that fee up front,
you know, again, might not see the benefit or the ROI might not be there for the period
of time that the employee is on their plan. So I think there's this huge problem around how do you
properly underwrite these kinds of products as people sort of switch between multiple health
plans. Is there some vessel or chassis that you could, you know, sort of use to follow people as
they move from health plan to health plan that distributes the load of that financial burden
across multiple carriers so that, you know, no single one has to bear the full burden.
So it's a very non-trivial problem, but it's increasing in prevalence in terms of those
kinds of products that have that characteristic to them. And I mean, we've spent a lot of time
with incumbent insurance carriers. They have not figured this out yet. You know, I do think that
there needs to be a consumer-centric type solution that solves for this, that the consumer is
aware that they are carrying certain benefits across, you know, multiple years and multiple
health plans. And so I would love to see that problem solved in some way, shape, or form,
probably in partnership currently with startups and incumbents, but probably requiring a different
type of data model and, you know, just a fundamentally different approach from the consumer
lens. That is so fascinating. And Julie, just as a clarifier, is that also why most insurance
companies won't cover preventative medicine because of that same dynamic? Yeah, it's a great point.
Yep, exactly right. And that's where I think Medicare Advantage,
you know, has shown the promise of doing it in a value-oriented way with regards to preventative care
because Medicare, you know, seniors tend to be on the same Medicare plan for much longer,
obviously because they're not changing employers, it's really just their own individual plans.
You have much more incentive to invest in preventative care that, you know, again,
will accrue benefits over multiple years because those people tend to be stickier on their health plans.
Well, I mean, I think that's clearly such a big and important problem to be solved.
David, what about you? Does anything jump out there as, again, this, like,
grand challenge that you think, if solved, could really fundamentally change this ecosystem?
Yeah, I mean, we've talked a lot about, you know, provider issues and obviously challenges that
patients have. I think we talk less about the pairs. And one of the big kind of initiatives that
we have focused on, certainly on the FinTech side that Julie and I have been beginning to
work on kind of this intersection is just building deeper connectivity to all the incumbent institutions.
In FinTech for too long, kind of the technology, FinTech ecosystem and the kind of large
incumbent traditional financial services ecosystem were kind of parallel universes.
And I think that was really a mistake because I certainly saw this inside of Goldman.
The culture of these institutions are changing very quickly, right?
The recognition that they're not going to build everything in-house or that they can't
and their willingness to adopt third-party technologies is just accelerating.
And yet, so much of the workflows of these institutions, even in a place like Goldman,
which is probably one of the more progressive kind of tech-forward large financial institutions
in the world are still like human-driven processes.
I mean, thousands and thousands of folks
sitting in Salt Lake City or Dallas or Bangluru processing trades.
And you can imagine that the healthcare system is in a similar place
or likely even further behind.
And one of the opportunities that we see here at Andreessen
is just being a bridge, right, between the entrepreneur
and that started ecosystem into these large and common institutions.
And then just helping both us and the entrepreneur
or build authentic kind of non-transactual relationships with key decision makers, you know,
folks who are running these kind of really important divisions and business units. And that can obviously
radically accelerate kind of the go-to-market or relationship building for these smaller
companies who often find, and I found this very difficult to navigate, you know, these large
organizations. Even people within an institution like Goldman didn't understand kind of a broader
surface area in the pockets in the different business units and how they fit together.
For the audience, it would be helpful to know how big these companies are.
like how many people work at Goldman and then Julie like how many people work at United
Health Group like how many employees are we even talking about? I mean Goldman was I think now like
something like 45,000 employees. The last was like over 40 billion in revenue.
United Healthcare is significantly bigger than that.
Net health care is literally the biggest publicly traded healthcare company. I think it's like half
a trillion dollars at this point market cap. It looks like the latest numbers I have are
380,000 employees. I remember a lot of those are there's like the administrative side of
UHG but there's also a lot of doctors.
and clinicians. This is not a UHG stat, but we were speaking with another large national health
plan, you know, payer and talking specifically about their call center operations, because a lot of,
you know, to David's point, like a lot of these Fintech operations manifest in the form of call
center agents. This place had 30,000 call center workers across their enterprise, right? So,
I mean, just imagine, I mean, this gets to the point that, you know, we're making here is that
these organizations now recognize that they need to engage with innovators to be able to fundamentally
transform their businesses and both, you know, reduce the cost structure through technology,
but also just better engage consumers, right? Because at the end of the day, their business
is heavily reliant on member engagement, that being the means for them to manage the costs
of healthcare delivery by, you know, doing the proactive things, as you were saying stuff,
and, you know, just getting ahead of potentially high acuity, high cost encounters. I think there's
this sort of special window of time where the stars are aligning in terms of, you know, what the
innovators are working on and what they're great at and what they're much better at, frankly,
then, you know, the incumbent players and also what the incumbent players are recognizing that they need as superpower to move forward.
Yeah, I mean, I'd say, you know, for any fintech entrepreneur who are healthcare curious or healthcare entrepreneurs, we're fintech curious, you know, coming out.
Julie and I are often hosting dinners, again, at this intersection in New York and San Francisco and other parts of the country.
So we'd love to spend time with you.
Yeah, we're really excited about the space if you couldn't tell.
And we think there's some massive businesses to be built.
So we're excited to hear from you.
Amazing.
And both of you have written extensively, you and your.
your teams on these topics and more.
So we'll share a bunch of those links in the show notes as well so that people can go
and dig a little deeper if they are interested to.
Awesome.
Thanks so much,
amazing.
Thank you.
This is great.
Thank you.
Thanks for listening to the A16Z podcast.
If you like this episode, don't forget to subscribe, leave a review, or tell a friend.
We also recently launched on YouTube at YouTube.com slash A16Z underscore video, where you'll
find exclusive video content.
We'll see you next time.