Absolute Motivation - I WILL NOT GIVE UP - Powerful Motivational Speech Video

Episode Date: June 10, 2026

I WILL NOT GIVE UP Powerful Motivational Speech Video. This powerful motivational speech video by Absolute Motivation is about refusal. Not motivation—refusal to quit when it gets hard. It centers on discipline, consistency, resilience, and the mindset to keep showing up when progress is slow and setbacks hit. No shortcuts, no waiting—just daily action and execution. If you want results, you don’t stop. ♠️ Our channel members: / @absolutemotivation ✏️ Featuring some of the most motivational speakers in the world. 🤝Special thanks to all our partners, not just in this video but all our videos. We love you. 📱Maintain your motivation. 💡 Our official website: https://absolutemotivation.net 👕 Our official merch: https://absolutemotivationshop.com/ 👉🏻 Thought-provoking editing tapestries: @AbsoluteMotivation 📸 Instagram: @absolutemotivationofficial Our speeches are created by, remixed or licensed to Absolute Motivation. For licensing information, message [e-mail] 🔊The music in this video: The music is licensed via the fantastic teams at: Musicbed Artlist Really Slow Motion Audiomachine 🎥 The video footage In this video: All video footage used is licensed through either CC-BY, from various stock footage websites, or filmed by us. All Creative Commons footage is listed at the video's end and licensed under CC-BY 3.0. Film and TV shows used in the video are interwoven with the video's narrative, related to the video's topic, and corresponding to FAIR USE. #absolutemotivation #motivation #motivationalspeech #hopecore Learn more about your ad choices. Visit podcastchoices.com/adchoices

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free of charge. BetMGM operates pursuant to an operating agreement with Eye Gaming Ontario. If you're 26, be 26. Stop trying to be 56. It's not expected, and it's a burden that you don't have to carry. And don't look for what you are supposed to be fully, completely polished, sharpened, edged, tempered at 26, or 36, at 46. You've got a lot more forge time left. You've got a lot more hammer blows left, and it takes time.

But if you will patiently embrace the process, then by the time you get up in years, You can be a man that you're proud. If you practice forthright and voluntary exposure to that which terrifies and dismayes you, it transforms you. Hey, listen, chase your dreams, not people. Because people change. People leave. But your dreams, they stay waiting on you. Stop chasing validation and start chasing purpose.

And watch how everything that you were chasing. start chasing you. Nobody is better than you and nobody is smarter than you. Get that out of your head because that is a killer. That's a self-sabotaging idea. You see somebody doing better than you, the natural conclusion is if he or she's doing better than it must be better. No, they're not better than you, they're not smarter than you.

They just learned the cause and effect relationships before you did. Some of them are idiots. You have more intelligence and potential than you could ever use in 100 lifetimes. The question is, if it doesn't work, try something else. Failure is not an option. I'm unstoppable. Nobody's smarter than me. Nobody's better than me.

If they're doing better, it's because they figured out the formula before me. Brother, I'm convinced that every man has a moment in his life. We're quitting would feel a lot like peace. But reality, just the devil trying to convince you you're not worth your purpose. Don't stop. I said loving yourself is the most powerful thing. we can do, then everything flows. Everything flows beautifully.

I'm not talking about vanity or arrogance, because that is not love. That's always fear. I'm talking about just really respecting and appreciating this incredible, magnificent being that we are. They're never scared to let people know how they feel. They live in the moment, and they're filled with courage, and they're wonderful, and we were all like that.

all like that. I've got to remember that you were filled with courage and you were full of love and you adored yourself when you were very little. And say, in spite of this, I'm in control here. I'm not going to let this get me down. I'm not going to let this destroy me. I'm coming back and I'll be stronger and better because of it. You have got to make a declaration that this is what you stand for.

You're standing up for your dreams, you're standing up for peace of mind, you're standing up for health. If you capture more life, then you will see you have more grace. The depth, dimension, and scope of your life is determined by how much life you capture within you. If you have not captured substantial life within you, you will live a small life. That's how it is. If you are willing to see that always life, God is speaking to you, which is what all of our jobs are, your number one job is to become more of yourself and to grow yourself into the best of yourself. You actually have a biological instinct for meaning that orientes us in the world. and that instinct manifests itself

when we place ourselves in a position in the world where we're competent, where what we're doing is working so that we're not too terrified and anxious, but also while we're simultaneously advancing ourselves and improving our ability to cope with the world. So, for example, if you watch an athlete, a high-level athlete who's at the peak of his or her performance, you see someone who's extraordinarily practiced at what they're doing

and has developed the expertise necessary to do it. But then you also see them push themselves on that developmental edge to make themselves just that much better. And that function is associated with an intrinsic sense of meaning. And whenever you see anyone manifest that, you are automatically drawn to it. You see that when an actor pushes him or herself beyond their limits. You see that when someone speaks extemporaneously

and manages it extraordinarily well. And I'm trying to help people understand that this meaning is a true phenomenon. It's not a secondary thing. And also to point out that most of the time that meaning is associated with the adoption of responsibility. The parameter, the principle, the value, the ethic that actually helps us continue with perseverance and patience is how. hope. Hope is that one element that can keep us going. The worst thing to happen in life is to lose hope and be hopeless. So if you're sitting there waiting for our turn to come, hope against hope. One day, I will also have my time and my place. When, how, we do not know because these are factors that are completely.

completely beyond our control. See, we look at everything about, oh, what can I learn? And actually, half of learning, in my opinion, is really unlearning. Everyone already has the answer inside of them. You're not really learning anything new. You're just trying to get rid of all the bad lessons you learned. And everyone has that. So it's not so much about like,

oh, is this person going from here to here? It's not really that. It's like it's someone going from here to here. And for me, one of the ways I've always thought about is you can't take the world further than where you visited internally. So for me, every person that we're meeting already has that journey right there. And all you're asking them to do is look inwards as opposed to outwards.

And I think it's something nice for us to know so we don't judge and label people. We don't walk around and take, oh, those are spiritual people, those are not spiritual people. Because yeah, we're all. We're all spiritual people. And it's just that some are covered. It's like the sun's always out. but often it's covered with the clouds, rarely here, or a bit more lately. But the sun is always out.

It's just get covered by the clouds and that's us. We've just been covered. And we get covered by those clouds and they cloud our identity, they cloud our perception. So all we're doing for ourselves and others is clearing out the clouds. And the more we do that for ourselves, the more we can do it for others, and the more we do it for ourselves. And that is what the law of thinking is. When you learn how it works, miracle tap. Most people, their misery is derived by their inability to sit quietly in a room by themselves.

You know how many people are frightened of their own company? You are your own competition actually. Nobody's your competition. We have to compete with ourselves every single moment. every single day to get better than ourselves. When you're prepared, there is no fear. Because even if you've walked out of something and you feel like you've failed at it,

your preparation is so strong that you're going to take that failure and turn it into the outcome you desire. You have flow within you. You have genius within you. Most of us are so distracted. They're so overstimulated. They're so interrupted that they don't create the silent spaces where their genius can present themselves. Basically, it all begins with how we choose to think.

As you think, so shall you be. Seven little words that I think are perhaps the most important things that we can learn and master in our lives. This old proverb notion that I become. become what I think about all day long. And once you know that what you think about is what expands, you start getting real careful about what you think about. You don't allow your thoughts to be on anything

that you don't want, or that you wouldn't want to have manifest or show up for you in your life. Okay, well, if you have some faults and you feel insecure and inferior because of that, well, you should. Now, it shouldn't be so much that you're crippled by, and unable to take action. You shouldn't be beating yourself into the ground because you're not everything you could be because no one is and if you beat yourself into the ground then you can't get up and improve. But you you you have to differentiate like okay to what degree am I being hard on myself

counterproductively critical adopting inappropriate stereotypical representations of masculine competence. How much of myself criticism is ill-advised? fair enough and you want to deal with yourself with a certain level of care but then along with that there's the well fix your weaknesses tell people this is there's a daily practice like if you get up and you just have no discipline whatsoever you get no value of anything your diets don't work when you don't do them exercise doesn't work when you don't do them but most of people have some experiences that they want to shift and once you shift those things your whole life changes but life is constant growth

Everybody is motivated by two different things. One, you have the beautiful things in your life. The flip side of that equation are the things that it's people that doubt you. I find in very acute moments, the darkness serves you better. How specifically am I going to achieve that goal? Like, what are the strategies and the tactics, meaning what are you going to do? How specifically are you going to do it? Why when I'm going to ask myself empowering questions like, how can I overcome this obstacle?

What can I do to overcome this obstacle to manage your mindset and your emotions? What are you going to do to overcome the obstacles that are in your area, whether the mental obstacles, physical obstacles, financial obstacles, strategical obstacles, tactical obstacles, tactical obstacles? Well, yeah, if you want to achieve goals, there's a thinking, there is a feeling, and there's a behavior that gets you. You can't give away what you don't have. Can't give away love for others if you don't have love in here to give away. If what you have in here is contempt, if what you have in here is anger, if what you have in here is fear, then these are the things you're going to be giving away in your life.

You need a sustaining meaning that's deep and profound and deep and profound enough to get you through bad times because there will be very bad times in your life. There'll be death and there'll be illness and there'll be disappointment of all sorts. And there'll be just the standard difficulties of life in the world to contend with. And you really must have something

that's profound and powerful to set him against that. And I think that your voluntary adoption of the struggle to improve being is the proper antidote to that. Right now in most people's experience, it is me versus universe. This is how people are experiencing life. Otherwise, why continuous anxiety, fear, they think they are fighting for their life, all the time why they're fighting the whole universe individual and the universal being in competition with the universe is a stupid thing to do the thing will make me love my life the most is to do the things that are fulfilling and i think fulfillment has a very specific universal

formula and that formula is work your ass off to get very good at something that you care deeply about that allows you to serve not only yourself but other people that's a The simple thing is this. See, if your joy, your sadness, your happiness, your misery is determined by something or somebody around you, the chances of you being joyful in your life is remote. The core, the core of what really matters that we are the same. You know how I know that? Because all of us are seeking the same thing. And we'll go out into the world. and each pursue based upon what you believe your talents are, what your skills are, maybe your gifts are, but you're seeking the same thing. Everybody wants to fulfill the highest, truest expression of yourself.

Deep down aside, I believe most people on the planet are heartbroken. Why? Because they have betrayed the visions, ambitions, values, mission, in their heart. They have betrayed their talent. One of the things that first comes to mind, you know, if we were just to try to say in a few words, what's mindfulness? A very common response might be, well, it's living in the present moment. It's being in the present. So that's a pretty good beginning. You're all very aware of how much of the time we are lost in thoughts of past and lost in thoughts of future.

Sometimes very little time is actually spent in the moment, you know, of this proliferation of thoughts. Because we can be observing experience and we often are through. many different filters in the mind. We can be observing experience through the filter of desire. We can be observing things through the filter of anger or aversion, or through the filter of delusion. You know, there's just a cloudiness.

We're observing. We're in that mode. But the observation is being conditioned by the particular mind state. There is no shame in wanting something. This whole world is based on wanting something. You've got to discover your gift, and when you discover it, you got to soak it.

You got to wring it out, man. You got to diversify it. Most of us only have one talent. But do you know that that's all you need? If you take that background that you're from and never let it define you, but allow it to redefine you, you. All that stuff works for the good. Do you understand that you needed everything that's

happened to you in the exact order that has happened in order for you to be the person that you are today? It's either you have it or you don't. That sounds like excuses to me. I mean, you got to figure it out. If you really have an obsession to figure it out, you will figure it out. And every puzzle is constructed differently. Everybody has a different puzzle, man. You just got to figure out your own puzzle. You're wondering why other people are successful. Like, who gives a You can say you think it sucks, but to spend time wondering why someone is successful and hating it doesn't do any good. I don't spend time wondering why I hate things or hating things or hating on someone or being jealous. Don't mistake kindness for weakness.

And if you think about why that saying exists, that saying exists for two reasons. One, because people do mistake kindness for weakness. The other reason that that statement exists is they're saying, don't do that because it's a mistake. Because kindness is not weakness. In fact, kindness takes strength. And when you have that person that has that internal fortitude, most of the time, those tough guys are acting like they're tough because they're insecure about something. That's what's going on.

And so when people actually have, when people are kind, it's because they're secure. It breaks my heart to see people who could be geniuses, who could be super healthy, who could have lots of prosperity, who could be doing amazing things in their community, who could be living gorgeous lives, serving the world, shining their luminosity on the world, and they're stuck. And they blame it. It's because of my mom. It's because of my dad.

is because of the country I live in, just a whatever, just a... I mean, that's... We do create our reality through our mindset, heart set, health set, and soul set. There are people who say they want to be a champion, but they don't know the cost. There are people who say they want expensive vehicles, but they don't know the cost.

You see, the cost is not on the sticker. The cost is not going to be. not going to practice. The cost comes with maintenance. Maintenance is getting up and having discipline every single day. Maintenance is having the work ethic to outwork your competition and to imagine that they're coming for you and that you have the hunted. I always put people way above me when I was growing up. Like my God, they had to have a lot more than me to get to where they're at.

And a lot of them did. But once you get around, the best of the best of the best people, you can kind of start breaking them down and realize, man, you're just me. Like we all have, but all you did was you hit it better. Everything that you do, you should keep striving to find out just how great you can be,

but there's a cost that comes with it. It may cost you some relationships because some people can't handle being around someone so driven. Can you stand having people isolated, from you because you demand so much from you, then they know that they can't withstand being around you because the sun gets too hot and some people will know. You know you have the desire to achieve more.

And so what's it going to take for you to start rewriting the story in your life? See, the problem is you have bought into this false narrative that you are destined for failure because you come from a failed family. You come from a divorced family, you come from a family of alcoholics, blue collar, blue collar, we're just supposed to be blue collar. No, you're not. No, you're not. You can make as much money as you want.

You can have as much freedom as you want. You can have as much opportunity as you want, but you've got to go out and get it because I can tell you right now, every single one of you out there, have exactly what you deserve. You have to start living your life in expectation. You have got to start expecting great things to happen for you in order for it to. to happen. I hate plan B. Every thought that you put into plan B, you're taking away now that thought and that energy from plan A. I've never ever had a plan B. That I made a full commitment that I'm going to go and be a party building champion. I made a full commitment that I'm going to

be in America. I made a full commitment that I'm going to get in the show business and I'm going to be a leading man no matter what it takes. I will do the work. I would do the work over and over and over until I get it. You want your stuff. It's necessary you take responsibility for it. That you make it happen, that you don't give up, that you don't take any objection or disappointment or defeats personally, that you keep on keeping on,

that you don't decide that I can't make it because you can't see the light at the end of the tunnel, that you realize that's a part of the program. And here's something you've got to resolve. Say this to yourself every day. See, as long as you're breathing, you've got a shot at your greed. The work you put in will cost you. It'll cost you calluses.

It'll cost you time. It'll cost you relationships. And you can't go back. Once you start on this journey, you've got to continue. Because if you turn back, you'll have regret. And there's no reason for you to regret being great. There's a cost. Pay it.

When I wake up in the morning, I don't think, am I motivated to go do what I'm supposed to do? No. I don't think about it for one millisecond. When the alarm clock goes off, I have no thought about whether this is easy, whether this is hard, whether I want to do it, whether I don't want to do it,

none of that matters. It's an emotionless, thoughtless discipline. When the alarm clock goes off, you get up, you get out of bed, and you go do what you're supposed to do. I don't care how it feels. I don't care if it's easy or hard. It doesn't even matter to me.

It's just a reaction, it's a discipline, and it's life. And that's the way I choose to live my life. to live my life. Our mind wants to protect us. The mind is like honestly it has a tactical advantage over us. It knows our deepest, darkest fears or insecurities. It knows where we start to feel, uh, we start getting that doubt creeping and says, hey man, you know what, man, maybe this isn't good. Let's go back home to the wife. This is not comfortable. So in that moment, the mind directs us. It's a protective mechanism. It really saves us from discovering that the mind's like, I want to be in charge of you. I don't want you to be in charge of me.

So it tells you, let's just stop right here. But once you start breaking through that barrier and start breaking down that governor, the governor that you've put in your mind, because we forget we are in control of our mind. So I'm here to tell you, if you can't think for yourself, if you can't make the moment, money. If you're starting to go broke, that's exactly what the opposition wants. You must be willing to go after everything as if you have absolutely nothing and no one with you. Because the truth is, at the end of the day, the only measuring stick or rather not you achieved it is the dreams you had and the goals you establish and rather you accomplish them.

You must live a life with purpose. Health is wealth and right now you're full. You're full of wealth. You're full of strength and possibilities. Do not leave Earth with the tank half full. No, we put in our minds what we should do. But we believe our mind is telling us, it's get us all this feedback. We have to reprogram it and tell us, no, no, no, we're good.

We're good, we got, this sucks, but it's okay. Go around telling people what your story is. Everybody has a story. 80% don't care. and 20% glad it's you. It doesn't matter about what happens to you. What matters is what are you going to do about it? Small daily, seemingly insignificant improvements

when done consistently over time lead to stunning results. That is how you get to transformation. That is how you become a needle mover. Colby didn't become Kobe because he made a revolutionary change one day in a prize. Kobe became Kobe. The great women and men who changed the world, Mandela, Mother Teresa, Mahath Mugambi, Rosa Parks, Martin Luther King Jr., the great state leaders, they became who they were by the small, daily, seemingly insignificant things that they did every day. You see, greatness is what you need behind. It's the legacy that your children will see. It's the legacy that your children will see. It's It's the thing that people line up beside and the reason why they label you as captain of the team.

It is earned, it is not given. You must go after it. You guys ain't understand what you don't have to do. You don't have to work hard, you don't have to pee right, you don't have to sleep right, you don't have to do more than what's required of you. You don't have to do anything that you don't want to do. But you also don't have to win, you don't have to be a success in life. So the greatest things in life takes sacrifice and discipline.

And that's why so few people achieve break. days because they don't want to sacrifice, they don't want to discipline for some greater. So you see all these people that have great things in life that you look up to? It's because they were sacrificed and disciplined long before you ever knew them. In Toronto, every arrival is a statement, and nothing says it better than this. Cadillac Optic was the number one selling luxury EV in Canada for 2025. Find your rhythm across a seamless 33-inch display and an immersive 19 speaker AKG surround audio system. This city demands agility, and Optic delivers with precision to make a good.

Every drive, extraordinary. Let's take the Cadillac. Find out more at Cadillac Canada.ca. Luxury sales claim based on S&P Global Mobility Canadian New Vehicle Total Registrations for calendar year 2025 for the Cadillac definition of luxury. This episode is brought to you by Activia. You might already be eating yogurt, but not all yogurts are created equal. Activia contains over one billion probiotics per serving to survive and reach the gut alive. When it comes to gut health, Activia is the number one family doctor-recombed. recommended probiotic yogurt brand. Choose Activia. Feel good from the inside out. Visit Activia.ca for more details. It all starts with who you are.

Who you are is more important than what you do. Because who you are is your character. And your character is an accumulation of your thoughts, your habits, and your priorities on a day-to-day basis. Because those three things determine the choices you make. And the choices you make make make make are who you're. are. Well, the caterpillar calls death, the world calls a butterfly. And that's just so. In the pursuit of the person that we're supposed to become, those dreams, those ambitions, that elevated mentality,

that version of who we're supposed to be, we must let an old version of us die. See, a caterpillar with wings can't fly. It must change its body. It must let its wings expand. It must go through a metamorphosis, a process of preparation, so that the transformation into a butterfly is possible and is painful. And you'll feel confined and it will be uncomfortable. But all of that is unnecessary so that when the day comes, you can spread your wings and show the world how beautiful you are. Champions find a way to make it happen. No matter how long it takes, they find a way. Don't be ashamed to say you're nervous, but find a way to get over it.

You thought you was just going to have a dream and a goal, and you were just going to wake up and just walk into the sunset. It don't work like that. You have a dream, and then life punks you. Life punks you and say, do you really want this? It's a part of it, but I paid too much. My greatest moments didn't come from my greatest moments. My greatest moments came from my greatest defeats

because it was doing my defeat that I had to find a way to get back up. Your job in life, my job in life, is to step out of our comfort zone. It is to step out of our comfort zone because we know that staying in our comfort zone is going to hurt. It's going to create a lot of regret. It's going to create a lot of missed experiences, a lot of missed opportunities,

a lot of missed love, a lot of missed finance. Take a step every day in the direction that you want to be in because what that creates is a habit. You've got to reverse engineer your life. You've got to. That's part of the process. And that's what's going to mold you into the person

that can sustain everything that you're trying to build. If it came to you overnight, you wouldn't know what to do with it. If it came to you through some trial and tribulation, you're going to understand the work it takes to maintain it, and it's going to stay. Without risk, there's no reward. It doesn't work any other way. The hardest thing of life cuts, it isn't doing this stuff.

Isn't going past your current levels of comfort, hitting new levels. That is not the hard part of life. The hard part of life is when you don't have the time to do this anymore. And you didn't achieve everything you wanted to do. And you look back when you're like knowing there were pockets throughout your existence, but you could have applied yourself. Now, all it's left is you. and a self-arrest, self-paralleled state,

thinking, wow, I could have been great. And there won't be anything to stop you. The ground won't restrict you. You'll have the freedom to be wherever you please. Share the message that you're meant to share. But you must go through that prerequisite of a transformation, letting the old you die so that the new you can come forward. Life is not here to make you suffer.

This life is here. to make you understand what is your potential. But in this lifetime, there's something else for you to achieve. Discover your potential. Maybe there is something bigger that you can become. There's never the right time. But the stars are never going to align. You have to just decide, I'm making a change and do it

and roll the dice and that on yourself. It's the only way to do it. Almost like the only way to learn how to swim is to jump in the water and figure it out on the fly. Sun don't stop for nobody, man. Sun don't stop. be up in the morning regardless. A sun is going to be up

in the morning regardless of how I f***ing feel. The sun is going to shine in the morning and the nighttime the moon going to be there and you're going to look up these days going to keep going by. There can be no growth without goals. If you are going in the

precise right direction regardless of how quickly or slowly you're always making progress. If you're not going in the right direction very quickly, you can actually push yourself further away from the goal to the ultimate who want. You do not rise to the level of your goals. You fall to the level of your systems.

Never make a decision when you're in the valley. Always remember that. Never make a light decision when you're in the valley. Because oftentimes when we're at our lowest, we go through adversity, opposition, and something is tough, we make a permanent decision over temporary condition. Never make a permanent decision when you're in the valley.

There is no one on this earth who is like you. You're the only person who can do what you do, who has lived your life, has internalized your experience, and that song in your heart belongs to you and you alone, and hold that very dear because it's precious, and every voice is worth hearing. So whatever story you have, whatever you want to say, say keep it close and and hold it dear and stay true and you'll be fine.

Marked and scarred but if you've scarred it means you've healed because scars don't come where there is a wound stand and fight again take the test of a man test of a woman and pass that happiness and success is available for every last one of you But I'm gonna tell you what you're gonna have to do. You gotta change your mindset. If you plan it on being successful, you have to change this here. The difference between successful people and non-successful people is right here. It ain't no difference.

It ain't none. I ain't got no more than none of y'all got. God gave me the same thing he gave y'all. But you have got to change your mindset. If you want to become the best version of who you are supposed to be, risk is required. Period. Whatever success means to you, properly define it, but always look at it in terms of do I love what I do?

Do I know what I'm doing? If opposition and adversity happens, will I still believe in what I'm doing? Can you be committed to the process of what you're doing without being emotionally attached to the results of what you're doing? Can you be committed to it in the midst of opposition, in the midst of adversity? Because if you can be committed to it,

in the midst of opposition and the midst of adversity, now you can believe in it. So when it goes wrong and it doesn't play in your favorite, you can still believe in what you're doing and you're not gonna run, love what you're doing, know what you're doing, but above all, believe in what you're doing, man. Practice makes improvement.

You can always better your best. You can always go beyond anything that you have ever done. You're never hit a state of perfection. You're always bigger than what you do. And so all you're looking for, new breakthroughs through practice and practice and practice, you'll get better and better. You've become a drifter in life. In other words, you are like a rudderless ship.

You are not going under your own power. You are letting the currents of life, of circumstance, of the opposition determined how you feel, how you think, what you experience. I think it's believing in the 85-year-old version of you who's exactly who you want to be. And then ruthlessly looking at the discrepancy between the pittance of a human that you are now compared to that man or that woman. And then step by step, breaking down the many differences and starting on the first one and pulling the thread. The idea that self-love is holding yourself to a higher standard than anyone else does, you believing in you more than anybody else does.

Move on. Straight up. Move on. Forget them. Lay hold of it. You lay hold of it. And when that thing tells you to quit, you look at it in his eye and say, I ain't going nowhere.

I will break you before you break me. You will not defeat me. You will not destroy me. Some of you are so ignorant. You've been through so much hell. You're going to quit now? You should have quit ten years ago. You should have been quit.

You don't quit now. Here's the tenth round. You got two more to go. And when you get to success, it's not about skill. When you get to a certain level of success, it's about stamina. It's about you won't break me. You can't take me. I fought too long.

I fought too hard. As life unfolds, life comes at you with so much. It's going to be certain seasons in life to where you're in a season of just enduring. You just got to endure right now, right? Whatever you're going through, sometimes you're in that season of, man, to endure. Those things are necessary so you can become a different version of yourself and you can grow and learn from these experiences. So one day you can go back where somebody else is going through something and you can share them. But in terms of you framing acceptance as saying that I am comfortable with who I am and I cannot be better and I must be satisfied with that is the biggest embodiment of failure that I can imagine.

There's a difference between saying I am good enough and I am good. So you could say I am good enough for my current state based on the work that I've put into it, but I could be better. You can accept that the work that you have done has created the outcome that you've created. But you do not need to accept that the outcome that you've created is the end-all, be-all, and the last outcome that you need to have. But deep down, you know that something more is for you, and that's the risk. And as scary as it can be, as terrifying.

as the leap may seem. That wrist, to the edge of where you are and where you can go, is where life begins. That space is where you feel alive. That voice that's calling out from inside of you, it may not be the voice of encouragement. It may be the voice that says, stay where you are, we're comfortable here.

And it will give you every reason and sell you every reason, and sell you every clause of why it makes more sense to stay. And the place where you can go, the version of you that waits, it won't say a word. Can you sustain the failure to opposition and the challenges? Because the one thing I can guarantee, you're going to get hit with opposition and adversity, doctor. I don't care how cute you are.

Don't care how strong you are. Don't care how nice you are. It's coming to see you. I don't care how grand your dreams and your goals are. It's coming to see you. Don't care how nice of a person you are. It's coming to see you. I don't care how motivated you are.

It's coming to see you. That's why it says adversity causes some cast of break and other cast to break records. Be one of those media strategy people clicking through slides, scrolling spreadsheets. Yes? Good. This is for you. Because on Spotify, there's an audience that's different.

Locked in. loyal, invested. They're called fans. Fans don't just listen to music. They feel seen by it, like it belongs to them. So when your brand shows up on Spotify, that's who you're talking to. And you're right next to artists like me, Lizzo. So, are you ready to talk to fans?

Spotify Advertising. You're among fans.