All-In with Chamath, Jason, Sacks & Friedberg - Sundar Pichai, CEO of Alphabet | The All-In Interview
Episode Date: May 16, 2025(0:00) David Friedberg welcomes Alphabet CEO Sundar Pichai (2:58) Will AI kill search?: Google disrupting itself, evolving search to follow the user (15:32) Infrastructure advantage, foundational mode...l differentiation (25:08) Future of human-computer interaction, hardware, competitive landscape in AI (35:29) Energy constraints in AI (41:20) Google's progress in quantum computing and robotics (47:56) Culture, coddling, and talent recruitment in the age of AI (56:50) Does he consider Alphabet a holding company searching for Google's next $100B business? Follow Sundar: https://x.com/sundarpichai Follow the besties: https://x.com/chamath https://x.com/Jason https://x.com/DavidSacks https://x.com/friedberg Follow on X: https://x.com/theallinpod Follow on Instagram: https://www.instagram.com/theallinpod Follow on TikTok: https://www.tiktok.com/@theallinpod Follow on LinkedIn: https://www.linkedin.com/company/allinpod Intro Music Credit: https://rb.gy/tppkzl https://x.com/yung_spielburg Intro Video Credit: https://x.com/TheZachEffect
Transcript
Discussion (0)
We're sitting here at the Googleplex with the CEO of Alphabet Sundar. Thanks for being
here. Great to have you here David. Look forward to it. Is Google at risk of being truly disrupted
from AI? Recently we're testing it in labs. This whole new dedicated AI experience called
AI mode coming to search. OpenAI has Sam, XAI has Elon, Meta has Zuck, Microsoft has Sacha.
Are you willing to kind of share your perspectives on those four competitors?
I think maybe only one of them has invited me to a dance, not the others.
Biggest regret?
Look, there are acquisitions we debated hard, came close.
Just give me one name.
We're gonna get in trouble. Maybe Netflix.
We just leaned into the user experience.
And over time, we figured out monetization to follow.
It's like one of the original principles of Google.
Follow the user.
All else will follow.
Yeah, there you go.
I'm going all in.
All right, besties.
I think that was another epic discussion.
People love the interviews.
I could hear him talk for hours.
Absolutely.
We crushed your questions in a minute. We are giving people ground truth data to underwrite
your own opinion. What did you guys think? That was fun. I'm really excited for this conversation.
You and I started working at Google on the same day in 2004. I didn't quite realize that. We're
both in the same time. Same Nugler class. We had the hats on that same week on the Friday all hands. I'm now a podcaster. You've done a little bit
differently. You're more than a podcaster but you're very good at podcasting too. Well, I
appreciate it. I think I respect the other stuff you've done as well. So I appreciate it. But in
your tenure at Google, you ran Chrome, Chrome OS Drive, Google Maps,
and it's been 10 years now since you've been the CEO here
at Google Now Alphabet.
Amazing and congratulations.
Under your tenure as CEO,
the stock has gone up by four and a half X
to a $2 trillion market cap today.
You've grown revenue from 20 billion a quarter
to nearly 100 billion a quarter.
It's been a really incredible run to see someone
that kind of started as a PM
and grew your way into this incredible role.
So congrats, how have you liked the job?
No, look, I mean, I love building products.
And in some ways, Google was really set up,
I think the founder set up this kind of a deep
computer science approach and like you take that and apply it to build things which can
impact people on a day-to-day basis.
And so, it's that kind of a product and technical culture which is the essence of the company.
So I love doing that and there, you know, there's not
a single week which goes by, but I feel like I don't get to do that. So those are the parts
I really enjoy. But obviously, you know, running a company of this scale where you impact so
many people, I think it's a privilege. So enjoyed every part of it.
You're at a pivotal moment in the company's history today. Have you read The Innovator's
Dilemma?
You know, I'm obviously very, very familiar with the concept.
I don't think I've read the book, actually.
But it's one of those things which is so much in the ether.
You think you know it.
I say it in jest because that's the talk of the town,
the talk on Wall Street, the talk in Silicon Valley.
Is Google getting disrupted in this moment?
AI seems to create a fundamentally different paradigm
for human computer interaction.
Consumers are asking AI questions through chat interfaces.
They're getting complete answers.
They're engaging with AI systems in a way
that they traditionally didn't do
with the classical search interface.
Is Google at risk of being truly disrupted from AI?
Is the core search business,
which the ad revenue
on search is about a $200 billion run rate out of 360 billion of your total revenue,
most of your profits.
And it seems like Google's in a really challenging quandary where if you disrupt yourself too
quickly, all of that revenue can go away, it can be really impactful.
So is Google being disrupted by AI at this moment or is Google leading?
It's a good frame of good question to talk about. You know, I've definitely, you know,
for almost a decade, you know, one of the first things I did was to think of the company
as AI first. It was very clear to us. We had Google Brain underway in 2012. We acquired
DeepMind in 2014. 2015 when I became the CEO, I said, look, the technology is really evolving.
The reason we were excited to approach our work as AI first is because we really felt
that AI is what will drive the biggest progress in search.
And so, you know, I think even the last couple of years, I view this as an extraordinary
opportunity for search. I think if you look at how much information means to people, I think they're going to,
each person is going to have access to information in a way they've never had before. So,
it feels very far from a zero-sum construct to me. And we are seeing it empirically when people
are using search. Obviously, there are a couple of major things we have done with search.
Transformers drove some of the biggest innovations in search with BERT and MUM,
dramatically improved search quality.
We launched AI Overviews about a year ago.
It's now being used by over one and a half billion users
in over 150 countries. It's expanding the used by over one and a half billion users in over 150 countries.
It's expanding the types of queries people can type in.
And we see it empirically.
The nature of queries is expanded, so there are whole new use cases coming into search.
We find for queries where we trigger AI overviews, we see query growth.
And the growth continues over time.
Getting the feedback from AI overviews, recently we are
testing it in labs.
There's a whole new dedicated AI experience called AI Mode
coming to search.
We'll speak about it more at Google I.O. And in AI Mode,
you can have a full-on AI experience in search, including
follow-on conversational queries.
And we're bringing our cutting-edge models there, where the models are actually working
to answer your questions using search as a real native tool, right?
And there, the queries, people are typing in queries like literally long paragraphs,
right?
The average query length is somewhere two to three times
is what we've seen search as it existed two years ago.
So we are seeing people respond.
Search is always, from the outside,
people look at it and say,
search kind of looks easy to do.
The craft of search is very hard.
Over two decades, I think,
we've had a real not star of understanding
what users want in search.
And you know, you've been here, we're kind of a very metrics driven company.
We kind of know what works.
Users are our North Star.
And empirically, we see that people are engaging more and using the product more, right?
So all that.
To your question about innovators dilemma, I think the dilemma only exists if
you treat it as a dilemma, right?
Like for me, all along in technology, you have these massive periods of innovation and
you lean into it as hard as you can.
It's the only way to do it.
When mobile came, everyone was like, well, it's like you're not going to have the real
estate, like how will ads work, all that stuff.
You know, mobile was a transition which ended up working great.
I can give great examples, right, like TikTok has come in.
YouTube has thrived since the moment TikTok has come in, right.
And it was a whole new format.
We did Shorts when we launched Shorts, Shorts absolutely didn't monetize
anywhere near long form, but we just leaned into the user experience and over time we
figured out monetization to follow.
So to me, you don't think about it as a dilemma because users, you have to innovate to stay
ahead and you kind of lean in that direction. It's like one of the original principles of Google,
follow the user, all else will follow.
And I think the Google is dead disruptor narrative has,
as you point out, been kind of repeated a number of times.
Today, people are pointing specifically,
and I appreciate your points about there's
new search experiences coming.
The search experience, it sounds sounds like is going to evolve.
As people look at standalone apps, they compare Gemini as a standalone app to ChatGPT to the
Meta experience.
The stats that came out in the recent court testimony that had some data revealed from
March, I don't know where the data came from, but it said the Gemini AI app had 350 million
monthly users compared
to ChatGPT at 600 and MetaAI at 500.
Is that the wrong way to think about it, that the Gemini standalone app isn't the future
or the AI bet that Google's making?
But it sounds like there's going to be much more of a kind of timed out integration into
how the search experience evolves.
And what happens to Gemini?
In search, maybe the most widely used Gen.ai product today
might be Search with AI overviews.
People are using it intensely.
Obviously, we have a standalone Gemini app.
I think we are making progress there,
particularly with the introduction of Gemini 2.5 Pro.
We have seen a real uptake and engagement
and usage growth in the product.
We have a lot more to come.
Just in the last few weeks, we have shipped deep research,
an updated canvas, audio overviews.
You can now go and do video generation with VO2
straight in the Gemini app.
On Android phones with Gemini Live, you can screen share, you can talk to what's on your
screen.
So there's a lot coming that way, and users are responding.
Look, ChatGPD has obviously had phenomenal success, but I think it's still early days
and we are definitely seeing traction, seeing growth.
To me, what matters is if you innovate,
our users responding and using it more,
and that seems to be the case.
So it's in our hands to continue innovating.
I think it's a fiercely competitive moment.
But I would say across our products,
people are coming and using and consuming information
across search using the Gemini model increasingly
in YouTube, in the Gemini app and so on.
So I think it's a much broader view we have.
If I were to think about the unit economics
of Google's business, there's a cost to serve
a search query and there's revenue per search query,
ad revenue per search query.
How is that number changing or how will that change in this kind of evolution in search
towards more of an AI interface?
Because I've got to assume that to serve an AI driven query is much more expensive than
to serve a search query.
Look, this is something I think people are really worried about two years ago,
but have always felt to the extent that something is about the cost of serving it.
Google with its infrastructure, I'd wager on that, right?
And on our chances to do that better than pretty much anyone else.
And we have actually seen like,
for a given query, the cost to serve that query
has fallen dramatically in an 18 month timeframe.
What is probably more of a constraint is latency,
I would say.
So it's less the cost per query.
I think our ability to serve the experience
at the right latency, Search has been near instant.
So how do you think about that frontier
has been more of a question.
The cost per query is not what I think will end up.
I think we've done the transition well.
That's not a primary driver of how it'll impact things.
And do you have a point of view on ad revenue per AI query?
We already, with? You know, we already
with AI overviews, you know, we are at the baseline of, you know, it's the same as without
AI overviews. And so we've reached that stage in a sub but from there we can improve, right.
And I think, you know, always felt, you know, the reason ads have worked well in search is because commercial information is also information.
People, when they have that intent,
are looking for that most relevant information.
So I don't see any reason why AI,
just from a first principle standpoint,
why won't AI do a better job there as well?
And so I think we are comfortable that we can work the transition through. Some of
it may take time, but all indicators are that we'll be able to do it well.
Over time.
Over time. But it's already AI overviews when we show ads, we've kind of reached the baseline.
Do you feel that pressure on Wall Street and the board? What's the tension that you feel as a leader in trying
to manage this transition on the product, on the revenue model for an organization of
this scale?
I don't know how many leaders have done it successfully in the history of business.
Where do you feel the tension?
Where do you feel the pressure and how much leeway are you being given by the founders
and the board to do what's needed here?
Two things. How much leeway are you being given by the founders and the board to do what's needed here?
Two things.
I mean, the main, it's a moment of acceleration, right?
So if anything, the good thing about these moments is you don't even have time, a lot
of times to think about some of those questions.
You are, I think a lot about making sure we have the best models.
We are pushing the frontier as a company.
And I think the last few months have shown
the breadth and range of what we are doing.
We are there, and we have to continue to stay there.
So for me, you think and you worry a lot more about execution from within.
That's all.
Are we executing?
Are we moving fast?
Are we innovating?
And I think over the past 12 months, I think we've really picked up pace as a company
to meet the moment.
So that's where I do spend a lot of time.
Look, as a CEO, one of the first things I did in 2015, in addition to being AI first,
was to really bet big on, you know, we had great products like YouTube.
We had Workspace and Cloud, but really turning them into robust
businesses, right, as well as great products.
Last year, we exited a combination of YouTube and Cloud at $110 billion.
I think, you know, people don't internalize that Google is one of the largest enterprise
software companies in the world now.
And so look at-
And the largest media company.
You know, in some ways, right? And, you know, definitely we're doing a podcast. the world now. And the largest media company.
In some ways, right?
And definitely we're doing a podcast.
I think we're the largest podcasting service in the world.
And so I feel like as a company, we are set up well.
For the first time, you have this cross-cutting technology.
To our earlier point, thinking of us as a deep computer science company, what better technology than AI, which horizontally can impact all aspects of our business?
Search, YouTube, cloud, Waymo, and the other new things we are doing.
So it feels like an exciting time.
So not a lot of what we've continued to do well in Search.
We are doing well in these other businesses.
And so to me, it feels like, you know,
one of the biggest opportunities ahead as a company too.
I think the next decade ahead looks to me
as exciting as the past decade.
As I think about my time at Google,
right below us in the garage,
Urs and his team were building these super secret
shipping container data centers.
They had these like data center in a box
that you could ship anywhere as long as you had access
to water and power to connect to the internet.
And you could scale data center capacity all over the world.
That was 20 years ago.
It's always seemed to me that one of Google's core
and not well understood advantages
was its infrastructure advantage,
something that Google's invested in to its core
from the beginning.
Can you tell me a little bit about
where you view Google's infrastructure advantage playing out
in the AI competitive landscape today?
How does it translate into cost, speed, product, quality,
and where do you guys think about investing into cost, speed, product, quality,
and where do you guys think about investing the 70 billion of CapEx this year?
In the chip layer, in the networking, the data center?
We can unpack both, right?
Like where our CapEx is going,
but on your first part, right?
Like one of the ways, you know,
we look at the Pareto frontier of performance and cost.
Google literally is on the Pareto frontier of performance and cost. Google literally is on the Pareto frontier.
So we deliver the best models
at the most cost effective price point.
Our flash series of models are real workhours
in the industry.
And part of why we are able to do that
is because we train and serve our models on our infrastructure,
including TPUs, right?
And we are in our seventh generation of TPUs,
and we built our first version in 2017.
I remember talking about it at Google IOP,
probably people didn't pay attention to it,
because like, you know, why are you building
a specific machine learning accelerator chip?
Look, it plays out everywhere to your earlier question on cost per query in search. The reason we feel comfortable we can serve it at
that scale is because we are constantly innovating through each generation,
including chips which are really, really good at inference, right? And Ironwood,
which is our latest in our TPU series,
a single part of ironwood is over 40 exaflops, right?
And so the scale of these things are incredible.
And we have thought about all the way from subsea cables
to the scale at which we do infrastructure is unparalleled.
And I've always viewed that full stack approach,
deep infrastructure foundation,
fundamental R&D on top of it.
And then you build and innovate on top of that.
And I think that approach will serve us well over time.
But it really empirically plays out in the cost
at which we are able to provide our models.
Part of the reason we've had a lot of traction with Gemini 2.5 series is not only are they
great models, but we are offering it at a very attractive value.
And we can do that because we are driving our infrastructure costs down.
On the $75 billion in CapEx for 2025,
obviously majority of that goes into servers, data centers,
and so on, servers being the vast portion of it.
I would say on looking at 2025,
and looking at the compute part of the spend,
half of that is going towards our cloud business in 2025. And obviously there is a very different,
it's a very different business to search and so on.
So a lot of it is to power the innovations
from Google DeepMind pushing the frontier.
And we're doing it across many dimensions, right?
Not just large language models, but even there,
doing it across not just text, images, video, et cetera,
building world models, right?
So there's just a lot of innovation
which we are pushing on the frontier.
Obviously, to support our core products like search, YouTube,
Gemini, et cetera.
But 50% of the compute goes to its Google Cloud. Let's just talk about chips for a second.
This is a big part of the conversation,
is NVIDIA has got the real market monopoly in AI,
is what everyone says.
Do TPUs provide a wholesale replacement
for your need for NVIDIA in the supply chain?
Or is NVIDIA still a core part of the mix in the data center
for training versus inference in LLMs versus
other models.
Maybe just share your understanding of where the mix evolves to for you guys.
Look, first of all, at a high level, NVIDIA is a phenomenal company.
Jensen is awesome.
We have been working with NVIDIA now for a very, very long time, and we continue to do
so.
And we serve a lot of the germini traffic on GPUs as well.
So we give customers choice, et cetera.
Internally, we train our Gemini models on TPUs, right?
And we serve it that way across our products.
But we use both.
And I do think, look, I do think everyone in the industry
is going to try and do something like that.
But, you know, it's, you know, NVIDIA's R&D and their ability to drive that innovation.
Their software stack is world class.
So you know, they have a lot of advantages as a company and I have extraordinary respect
for them.
You know, but we've always had, you know, we are committed.
You know, we are actually deploying GPUs internally
as well. I think I like that flexibility. But we are also long-term committed to the
TPU direction as well. So I think it's a good combination to have both. And I think we push
each other and drive the frontier forward.
Just going back, so there's an infrastructure advantage
inherent in all of the investment
that's been made for 20-plus years
and the continued investment.
A lot of folks have said that some
of the performance in foundational LLMs
is kind of starting to plateau.
And as a result, we're seeing a less kind
of differentiated landscape amongst the competitors.
And that should be a consideration for Google. That's the outside kind of narrative.
Can you share a little bit about, and then I want to come back to non-LLM models
where there's other advantages for Google in a minute, but maybe just on this point,
how much more of an opportunity to continue to evolve LLMs, is there? Where does Google's advantage lie
in maintaining better performance in the models over time?
I think maybe it was Andrey Karpati who used the term AJI,
which is like he called it artificial jagged intelligence.
So I think the progress is not going to be always smooth.
Like you go through these periods,
it looks like something's slow slow and then you see a paradigm
breakthrough, et cetera.
And it's been going like that for a while.
I think obviously over the last couple of years, all of us scaled up on pre-training
and then there was a lot of momentum with post-training and then with inference compute
and now, you know, this progress with how do you take all that and stitch together and
agentic workflows and, you know, and so on.
So I do think there's a lot of progress and it feels pretty continuous to me, right?
I think it's both true progress gets harder, which I think will distinguish the elite teams,
at least on the foundational side, you know, I think I think I think that that might be a factor
I felt the heart the heart of the problem is I think you know, we are well set up for that
I think I think we are well set up for that. I do think we are
Pushing the research frontier in a much broader way than most other people
pushing the research frontier in a much broader way than most other people, beyond just LLMs, transformer-based models, diffusion-based models, all those areas we are exploring in a deep, deep
way. There's always the chance that we may reach a point where you quite don't get that returns to the additional compute
you're gonna put in.
But I quite haven't seen it yet, right?
The progress looks maybe harder
because you're not dealing with a lot more compute.
So you're really running into the loss of like,
can I actually get as many electricians as I can
to build the data centers at the speed, you know, all that stuff.
But I haven't seen, or at least talking to our researchers,
haven't seen anything fundamentally,
hey, like we are not gonna be able to move past
at this point or something like that.
Does Google have a data advantage with YouTube
or other products or services?
Are you able to train on that data
in a way that others can't?
I think we have the opportunity to create much better experiences for people. I think people use
products like Gmail, Calendar, Docs, YouTube, Search, etc. So with their permission, taking
that personal context into account, I think we can deliver much better experiences. We are working
on that, but it's something on which we have to deliver. But I view that as one of the
differentiated innovation opportunities we have
ahead as a company, but it's something
we are thoughtfully working on,
we'll make progress there.
That makes a lot of sense.
If search evolves, and I've been using a lot of
voice AI tools, I find them incredible.
I can have a conversation, access the news, dive deep on a topic. It's just it's so incredible.
What do you view the future of human computer interaction being five to ten years from now as AI evolves, as
computing evolves, am I looking at a screen? Am I typing in a chat? Am I using an AirPod and just getting audio?
Am I doing audio plus a screen?
Is it just a personalized interface and there's no even concept of the web?
What does the future look like for accessing information and pursuing my interests in life
as a human using compute?
It's a great question.
I do think the answer has got to be, we've always, humans have adapted to computing
and it's always been that way.
But over time, the answer will be that you need to do
less of the hard work, less of the adaptation
and computing kind of works for you, right?
And that's the Holy Grail, I think.
And we are making progress, right?
Be it touch, be it voice,
everything interests us towards this future.
For example, when I wear AR glasses,
I already wear glasses, so it's not that, you know,
but the AR glasses aren't quite as comfortable
as my normal glasses, but they're getting there.
It's obvious to me that that'll push it
to the next level of seamlessness where it kind of is ambiently there and doing stuff for you.
So I think that's the air of how it'll, you know, it has to be more seamless and just
be there for you.
You know, will it be like neural link down the line, right?
You know, like, you know, when I want to understand something, is it that seamless?
I think all of that is a possibility.
But I think in the immediate world, given you're going to have really natively multimodal
models which can take audio, vision, language, all of that, and be there in your line of view.
So I think when AR really works, I think that'll wow people.
I'm not talking about immersive displays, I'm talking more about AR glasses, right?
And I think that paradigm looks very interesting to me, having used it.
You can kind of feel that next leap, right, where I think we'll all enjoy using it in
a way.
But you still have a little bit of system integration challenges to work through.
So we have maybe a couple cycles away to get to that sweet spot, what smartphones were
in around 2006, 2007.
So but maybe that's the next leap, right. And so probably that's what's exciting for me.
Are you spending a lot of time on hardware?
Yes, right.
I think we are definitely excited about BDAR classes,
the next form factors.
Robotics is another area, all that.
And we obviously built Pixel phones,
you know, people vast data centers.
So we are definitely in the physical world.
You can think of Waymo as a big robot.
We are driving around everywhere.
So we're making with our partners cars that way.
So definitely yes.
I just want to zoom out and look at,
there's this competitive landscape
that's emerged for Google that maybe, maybe it's always been challenging. Maybe there's always competitive landscape that's emerged for Google that maybe it's always been challenging,
maybe there's always been competitors, but they're getting a lot of money and they're investing a lot
of money more than ever to compete with Google. How have the founders of Google, I've seen both
of them recently, sounds like Sergey's spending time here, they both independently shared with me
that this is the most exciting thing they've ever seen in computer science and it's transforming Sounds like Sergey's spending time here. They both independently shared with me
that this is the most exciting thing they've ever
seen in computer science, and it's transforming everything.
How engaged are they?
How much time do you spend with them?
And what's your relationship like there?
They are obviously fortunate to have both of them involved
in their own unique ways deeply.
I talk to them all the time.
Look, I think both Larry and Sergey, you know, credit
to them. They always envision like where AI would be. I think their ability to understand
trends and I swear I've had conversations maybe as early as like 15, 20 years ago about moments like this with them.
I think they both would argue that this is the most exciting time in the field, you know,
and they both engage in their own ways.
I think Sergey is definitely spending time with the Gemini team in a pretty hardcore
way, like, you know, setting and coding and spending time with the engineers.
And that gives the energy to the team,
which I think it's unparalleled, right?
Like to have a founder sitting there,
looking at loss curves, giving feedback
on model architectures,
how can we improve post-training, et cetera.
I think it's a rare place to be.
But my favorite conversations are sometimes when the three of us sit and talk.
The combination of, I mean, they are very nonlinear thinkers, so I feel like it expands
the conversation into ways which you always don't expect and out of it which comes interesting
ideas.
So I think I always have access to that.
But I think I've worked with them for such a long time.
You know, there is friendship, respect,
the mutual dialogue, we love doing that.
And I think it's, I'll always have that.
Your competitors out there have active founders.
OpenAI has Sam, XAI has Elon, Meta has Zuck, and Microsoft has Sacha.
Are you willing to kind of share your perspectives on those four competitors,
both the companies and the leaders? Look, it's obviously by definition,
it's a very impressive group, right? And I think you're talking about some of the best companies, some of the best entrepreneurs,
all that.
Look, it shows both how much progress we are going to see because you're basically talking
about many people who are working hard to drive that progress.
So to the earlier question when you were talking about, are we gonna see progress? The answer has got to be yes,
because of the unique types of people here pushing progress.
So look, each of them, they're different people.
I'm fortunate to know all of them,
and I think maybe only one of them has invited me to a dance,
not the others.
But I just look, I spent time with Elon maybe two weeks ago when I talked to him and his
ability to build future technologies into existence, I think it's just unparalleled.
So like, look, these are phenomenal people.
I respect all of them.
There's partnerships involved, there's competition involved, but if I were to step back and say,
at the end of the day, I love driving technology progress in a way that impacts people positively.
When you think about areas like healthcare and other important areas, education, we are
now talking about this why AI is so profound.
So, the opportunity is what excites me.
I think all of us are going to do well in this scenario.
That's how I think about it.
Right.
I think that's what a lot of people don't grok.
And I think this is an important point.
Everyone out there says there's competitors, there's a winner, and everyone else is a loser.
But this is an entirely new world that's going to be a lot bigger than the world we had last year.
And everyone's building down their own path, but there's going to be a lot of success.
It's not just that who's going to beat whom in the marketplace.
When the internet happened, Google wasn't even around.
Right.
So the other thing you can say is there there are companies we don't even know,
haven't been started yet, their names aren't known,
might be extraordinarily big winners in the AI thing.
So it's going to be, AI is a much bigger landscape,
opportunity landscape, than all the previous technologies
we have known.
Combined.
Combined. Combined.
Yeah.
And so, you know, so, which is why I think it's all about,
you know, the companies which will end up doing well,
or you will do well because you're able to innovate
and execute with the best talent.
That's, that tends to being the driver.
Well, let's talk about that.
Yeah.
And let's talk about the unknown competitor,
DeepSeek popped up.
Tell me about your impressions of the model,
the performance, the rumors about the next model.
And what does that tell you about what's going on in China
and what's going on that we're not seeing?
Look, I think the main moment from DeepSeek was,
look, always, if you kind of follow the AI research
and scan through papers and read them,
nobody who does that would underestimate China, right?
So when you look at the amount of research output from China, right, they have extraordinary
talent.
And so, but I do think all of us had to adjust our priors a little bit after the deep-seek
moment, which
was like, well, they are even closer to the frontier than most people maybe assume.
And so I think that was a moment.
I think internally for us, I think externally people are very impressed and rightfully so
with how efficient their models were.
Interestingly for us internally, we benchmarked it to Flash and Flash was as efficient or
you could argue in some ways better.
So I think to our earlier conversations, I do think this is more maybe internal baseball
for us.
We were benchmarking and saying, look, it's good to see because they had to work in a
hardware constrained way, I think, which is what drove a lot of their innovations and efficiency improvements. And so I was pleased with that. But it tells you that
the frontier is evolving rapidly. There are more players closer to it than people fully realize,
and it's going to be a very dynamic moment in the industry. I think China will be very, very competitive on the AI frontiers, just what I always assumed.
And much of the narrative, and I think probably the fact, around the ability to deploy AI
at scale is one that is predicated on availability of electricity.
Even Elon, and I've been talking about this for a while
on my podcast, but Elon this week is saying,
hey, I need a terawatt of compute.
Terawatt is roughly the power production
or the electricity production capacity
of the entire United States.
US is going from one to two between now and 2040.
China's going from three to eight,
and there's probably upside given all the new
electricity production technologies that they're rolling out now, which will be additive to that. 2040, China's going from three to eight and is probably upside given all the new electricity
production technologies that they're rolling out now, which will be additive to that.
How much is electricity generation going to play a role in who is going to economically
benefit from AI over the next 10 to 15 years?
And where is the US compared to China?
And maybe where is Google?
Well, look, you are definitely hitting on what is,
when you look at any system,
you want to find where the constraint is,
because that's what like gets the whole system,
and you are rightfully identifying
the most likely constraint for AI progress,
and hence by definition, GDP growth and all that stuff, right?
So I do worry about it a lot, but the answers are,
sometimes you run into challenges which are,
you have to solve, you're running into physics barriers
or something like that.
This is not a problem like that.
We already know the technologies that can work to supply the demand we need.
So it's more to me an execution challenge, right?
I would phrase the energy problem as it's obviously multifaceted.
But I think be it really embracing, we shouldn't have innovators dilemma in the energy sector,
right?
So we should lean into all the possible innovations ahead.
And there are many of them.
Obviously, first of all, people perpetually, I think, will underestimate solar, right?
Solar plus batteries will end up being huge.
You know, obviously, the amount of innovation that's going into nuclear, geothermal, all of that
are opportunities to embrace and more, I'm not mentioning.
But I think upgrading the grid, solving for transmission, permitting to make all of that
progress faster. And then actually, I think we maybe workforce constraint,
like to my earlier point, right?
I think we are all, if you look at the number
of electricians leaving the workforce,
this is suddenly all of us,
and you project out this demand,
there's a huge mismatch, right?
So literally how do you make sure there is incentives
and workforce development to address shortages like that
over the next decade will end up being important policies?
I think we are fortunate in people like Secretary Wright
and Secretary Burgum, I mean, they are very,
I think deeply aware of the, and I think they are hitting
the problem hard.
But I definitely think it's solvable, but I think we all have to put our mind towards
it.
But for your business today, you don't see electricity constraining growth in the business
in this moment or in the projectable future.
No, I wouldn't say that, right?
Like just for example, we are supply constrained this year in our cloud business, right?
And when we are, all of us are simultaneously looking to scale up data centers, right?
So we are running into real constraints.
The way the constraints play out today is delays in projects because of permitting or
not having access to electricians.
All of that is realities all of us are dealing with.
So if this trend line continues, the pace at which we are all ramping up, and obviously
for it to continue, we all have to generate the returns on it.
And so it has to really impact the economy in a more substantive way so that they go
hand in hand.
If the trend continues, these constraints will be much more visible, I think.
Today, we are all working through these constraints.
So I think there are real constraints today, but I expect it to, for us to be competitive
with China, et cetera, I think we have to solve these constraints in the near future.
What does that look like then, fast forward 15 years, the US has 25% of the electricity
of China?
Is China just bigger GDP in that moment?
Is the pie going to grow for everyone?
How do we kind of think about-
The way I've assumed is that US is always, there's never been a time where US just doesn't
meet these moments, right?
So to me, I look at it and say, it just means that the capitalist solutions will innovate
through this moment, right?
That's why people are working hard to build SMRs and nuclear fusion, et cetera.
So I've kind of assumed we will meet that moment.
And if we don't, or if the lines don't match, I think the conversations will get louder and louder
till we meet the moment. That's the way I internalize it.
There's a history of Google investing in innovative technologies and being ignored
or being told that they don't make much sense. Good luck. The TPU is a great example. The
acquisition of DeepMind is a great example. The investment in infrastructure is a great example.
The insane continued investment forever in Waymo is a great example.
And suddenly it looks like Waymo is on track to be a hundred billion dollar business.
And this is actually going to work.
Mind blowing persistence and patience.
By the way, we are doing the same patient approach
in many other areas.
That's my next question.
Quantum is one.
So tell me about quantum.
Yeah.
Because everyone ignores quantum.
You've had this investment for some time.
Why is quantum so important?
Because again, I want to use the historical data that it
seems like a small bet.
Good luck.
But what does quantum evolve to from a compute perspective for humanity?
And when does that happen, do you think?
Obviously, quantum has gotten a lot more attention in the last 12 months or so, but we have been
working, just like Waymo, we work through these things, whether there's attention from
the outside or not, because we are working on these things out of conviction on the long-term
trends, right?
So, it comes from those first principles.
Obviously, the universe is fundamentally quantum.
To do any kind of large-scale simulations in a way that truly represent nature, you
would need some versions of quantum computing.
I think to me quantum feels like where AI was around 2015.
I would say in a five-year time frame, you would have that moment where a really useful
practical computation is done in a quantum way, far superior to classical computers.
That will be the that aha moment,
I think which will really show the promise of the industry.
I'm absolutely confident that we will get there
when I see the progress and I can pattern match
to progress in the other fundamental areas we have worked on.
So it really doesn't feel like obviously,
look, these are very challenging areas, you
may hit a constraint. I do think a lot of people are making announcements in quantum,
so in some ways it's tough to distinguish them. We had the same scenario in self-driving
maybe three years ago. There were so many people doing self-driving. It looked like
everyone was roughly the same, but they weren't. I could internally tell the difference that
how far ahead Waymo was. I feel that way about our quantum effort too. I could internally tell the difference that how far ahead Waymo
was. I feel that way about our quantum effort too. I think there are a lot of
announcements, a lot of noise in the industry. There are a few good people but
like you know, but I do think we are at the frontier there. And so, you
know, I'm pretty excited about it in a three to five year time frame. But we'll
be patient and get there.
Yeah.
Do you want to speculate on a business in quantum?
Look, we are committed to, in almost all these cases,
our goal would be to demonstrate more and more useful
practical algorithms and show progress on that
and give access to it through cloud.
And I think, you know, I always say it's tough to project innovation on top of a platform.
Nobody could say just because you had smartphones and GPS and payments, something like Uber
would get invented.
You couldn't linearly sit and project Uber from the underlying innovation.
That's how the world works.
And so for me, quantum is that foundational, again, just like AI, there's going to be extraordinary
innovations on top of it.
We don't know the algorithms yet.
It's almost like trying to predict how people would use personal computers in 1977 or something.
We're very early.
And, you know, some of the constraints in quantum are that there aren't quantum computers to test them out, new algorithms to test them out. There's a lot of
theory in quantum algorithm development, but not a lot of testability
experimentation at this point.
We are working on all of that too. I think we'll have more exciting moments to share this year. So
look forward to making it happen.
I think that that's what's interesting. It will expand people's minds of the
potential of what you can actually do. Right now, no one really knows how to think about quantum,
where it's gonna take us,
but those announcements, I think,
are gonna be really prescient.
And then, I'm assuming all your friends will show up
and say, we've got a quantum effort down too.
Tell me about robotics.
I think this was gonna be the year of the robot.
We see so many models being trained on simulation data
or real world kind of observational data that are then being used to control physical
Systems call it physical AI call it robotics
Lots of startups lots of big companies Google bought Boston Dynamics and a bunch of other robotic companies
I think Andy Rubin was overseeing these for a while and then you sold them off and decided it was too early
What's your point of view on the opportunity in robotics today?
How does Google play here?
We are definitely, for robotics, you know,
we again have probably, you know,
one of the most advanced frontier R&D teams in the world now.
You know, and the Gemini robotics efforts
around vision language, action models, et cetera, world class.
I do think robotics, so we are now thinking through
how we either partner or where we actually bring products out. You are right, we tried the application layer too early
where I think robotics wasn't really being influenced
by AI as much.
But now it's really the combination of AI plus robotics that gives that next
sweet spot, right?
And so we are making plans there, nothing to share today.
But you will see us make more announcements in the space.
But we are definitely foundationally driving the underlying models and we are building state-of-the-art models there.
We are working with partners and testing it. When I look at the progress of humanoid robots, etc.,
I mean, in the past I would say, well, this is obviously, you can see how janky they are.
Now I have to take five seconds to look at it
and say closely and say, is this fake
or is this an actual robot doing it?
Right, right, like already I'm in that moment.
And so, and so you can see the progress
in the field underway.
So I think, you know, we are probably two to three years
away from that magical moment in robotics too.
And so, so that's the next exciting phase.
Is a good way to think about it that Google could potentially
develop the Android for robotics and ultimately
have a broad play here?
Yeah, we have intrinsic.
So one of our bets is effectively doing that,
so supporting robotics manufacturers.
We are committed to having the best.
Gemini as a model will take all modalities into account, work very, very well for robotics.
It's definitely something we are committed to being on.
How we actually bring products out, first party versus third party, et cetera, is where
we are thinking.
I want to talk a little bit about culture, which seems to be a key differentiator on
the kind of competitive landscape.
I go back to thinking about Google offering free food, massages at work, 20% time as a
way to attract and win in the early days of the talent wars in Silicon Valley, early 2000s,
and that persisted.
But what happened is it grew and it became more amenities.
And the narrative is that Google ended up creating a culture that kind of moved away
from more accountability and performance
and was much more about coddling employees.
Can you just comment on kind of your observations
on the evolution of Google over the 20 years
that you've been here and what you've tried to do lately
as a leader, how you think about the culture you want to foster
and what you're doing about it?
Look, I think it's important to step back and say,
you know, the underpinnings of a culture
in which you really invest in employees
and you empower them.
And even some of the perks was to create a culture
where it's positive, optimistic,
you're in an innovation mindset,
people are talking to each other,
maybe by giving lunch here,
people are all sitting and talking ideas through lunch,
you're cross-pollinating, imagine.
So that is the thesis of it,
not that we are trying to give lunch to people, right?
And so I, till today, feel,
we still get a lot of innovation in the company at all levels
of the company.
And I think people wake up, you know, and say, well, I can go do this notebook LM, etc.,
are great examples, right?
And so people do that all the time.
So I think empowering employees has been and is and will be a source of strength for Google,
right?
I think we can attract higher caliber people who feel like they have agency to do that,
right?
But that doesn't mean, like, you know, I think people shouldn't confuse that with, like,
today, for example, you can take something like Google DeepMind.
I think there is all the way from Demis and others, you know, extraordinary leadership
team, be it Cori, Jeff, Oriol, Noam, etc., all these
leaders have strong opinions on how to drive the frontier forward and that's happening
too.
So I think it's important to strike a balance between the two.
I think when you empower employees a lot, in some ways, we're allowed for more free
speech than other companies.
That's one way you can think about it.
So you're going to hear voices.
Sometimes you can hear like what is effectively 500 people in the company, but that doesn't
represent the company as a whole.
So in some ways we are different from other companies and can confuse it on the outside,
I think.
But I think overall, look, we have a clear sense of where we are going.
I think we want to empower people all in the service of our mission.
So if anything, you know, over the past few years, and you are right, there are moments,
not just us, but as an industry, I think.
I think some of the other things became more of the focus than the mission of the company
and why we are all here, right?
We are not all here in the company
to resolve our personal differences or something.
We are here because you're excited about, you know,
innovating in the service of the mission of the company
and the impact you can have.
And so bringing that focus back,
that's something I've been very deliberate about
for the past few years.
And I think it needs reinforcing.
I think one of the lessons for me was we all grew so much
that you assumed everyone always understood
those underpinnings, but then when you added so many people,
you realize you have to go back and repeat that a lot
to help people internalize that.
We've done that, and we do that all the time.
I think moments like this help a lot too.
The current moment is just genuinely both so exciting and so intense.
It actually reminds me a lot of early Google.
When I walk into the GDM building, some of our earliest engineers are all sitting there
working together.
People come in five days a week at a minimum, right?
And so you have that intensity and you have that excitement
and I feel that same sense of optimism.
So that's what I'm focused on, right?
To me, that's the hard-coreness which matters, right?
Like are people, smart people, really working
with a passion and that's where that intensity comes from.
And you have to work hard to create that.
And there are pockets of the company if that doesn't happen.
You figure out what are the changes you need to make to do that.
And sometimes, for example, I've recreated the notion of labs.
And because I said, well, there are things that are possible with 10% teams, and
so we need to go and do that again. And there are quite a few projects, both we have shipping
and are underway to come, which will be an outcome of those efforts as well. So, you
know, your culture, your values are enduring. Culture is something you're constantly tweaking
to make sure you're true to your values.
And so by definition, there's going to be drift and you work hard to snap it back.
Was there a moment in the last 10 years where you said, I've got to spend more time on this?
Oh, for sure.
Look, I think COVID was such a big distortion to our way of working, right?
So, you know, fundamentally, Google was designed to be a culture in which people were seeing
each other, engaging with each other.
So losing that continuity, right, I think definitely impacted our culture.
So when we have gotten people back in a 3-2 model, and some teams are, you know, work beyond
that.
I think it's been important.
I've spent time to get those connections back.
Like, for example, GDM, we were intentional in creating a physical space where we can
get all of them back in the same building, both in London, both in Mountain View. And taking our newest building with that kind of a tent-like roof structure and putting
all the people in and being intentional about it has made a massive difference.
Have you found a shift in your ability to recruit top talent?
A lot of great talent has started other great companies.
Other great companies in Silicon Valley have
recruited folks.
I know there's always a talent war going on, but has there been a tenor shift for Google
in the last period of time because of some of the underlying advantages in AI or some
of the cultural changes that are underway?
The talent market, we go through these fierce moments for talent.
AI is one of them.
And whenever there are these Google, obviously, we are fortunate to have some of the most
talented employees.
So we are a source.
I'm equally proud of the fact that Google has left to start over 2,000 companies, right?
And so there is a virtuous cycle.
I think people come back.
We acquire companies.
I think all of that keeps the company fresh.
But in the current AI moment, look, I think we are both holding on to critical talent.
We are recruiting.
You know, I always look at the tip of the tree of are we able to attract the best PhD
researchers coming out of the top programs?
And the answer is yes.
You know, and there are people who have left, who have come back.
And so I feel good about the position we are, but you work at it hard every week, every
month and so on.
Do you think this is going to change in the future with how we do education and how AI
plays a role in education?
Are you going to be able to identify, recruit, and then teach and train talent out of high
schools and at an earlier age. And the traditional kind of college education system is going to change because of AI, on-the-job training.
There's a lot of potential to change.
I just, there's a part of me which feels maybe we've all misunderstood what colleges are about,
and maybe colleges are about that community and people getting together and exchanging.
So there may be intangibles which still maybe make it more valuable than we all perceive
it to be.
But the way I think about it is you're going to get extraordinary talent at more places
around the world.
So that's the way I think about it because people have access to with AI, so you don't
need to be in a few certain places to be that great talent.
So I think the nature of that changes.
By the way, I think it's an important thing to internalize.
We often talk about talent.
We've always been able to recruit the best talent in the country.
But now there's extraordinary talent
emerging in other parts of the world too.
So I think it's something not to lose line of sight.
And maybe that's the way I would think about it.
So just taking a step back, zooming back,
I had a conversation 10 years ago with Larry Page
where he talked about the transition from Google to Alphabet.
Alphabet is gonna be this holding company.
It's gonna discover or develop the next $100 billion
revenue business.
At the time, I think Google wasn't quite at $100 billion.
There have been a lot of these investments and other bets
since that time.
Do you still think about Alphabet as a holding company?
Are there still multiple businesses
that you want to kind of stand up and foster
and have this kind of holding company model, is that still hold or is Google really the core engine that's going to continue
to evolve and continue to have ancillary businesses that are somewhat adjacent to Google?
Lancer two ways, right? So I think the way we are not a holding company in the sense
that we are not just looking to invest capital
in other attractive businesses.
That's not who we are, right?
We are from a foundational technology basis.
If we can take that technology and that R&D we do and identify problems in which we can
innovate and bring a differentiated value proposition,
we'll do that.
So that's the way we approach it.
And so the structure is an outcome of that.
And which means you will have businesses on paper, they may look like very disparate,
but there is a common strand underneath them. So Vamo is going to keep getting better because of the same work we do in Gemini and AI over
time as Google Cloud, to search, to YouTube, to isomorphic, to robotics, et cetera.
So that is the unifying layer.
And then it's a continuum.
Is Google Cloud a Google business or an alphabet business?
We segmented out, and so the branding matters less, I think.
We'll have a range of companies.
Some of them will leave and IPO out because maybe that's the best way they can make progress.
So all of that is a possibility.
But what I think I, the founders, think about
is like the underlying innovation by which,
so we think of the units of quantum, right?
Alpha fold and hence isomorphic, right?
Self-driving and building the Waymo driver
and hence all the businesses on top of it.
So it's more maybe that the businesses on top of it.
So it's more maybe that's how we think about it.
Does X still play a big role in driving innovation and you continue to invest there?
Yeah.
Look, I think if anything, X over time, a lot of these innovations did come out of X,
right?
And so including Waymo, the early incarnations of Google Brain, right?
Yeah, so I think Excess and Incubator allows us to, you know, push the boundaries.
They're thinking about tapestries, thinking about the grid problem that are, you know,
extraordinary. are extraordinary, but it's all rooted in computer science, physics, kind of a deep
technology R&D. And I think that's the foundation across everything we do.
As we wrap up, I want to ask you one last question to hopefully frame your experience
of the last 10 years as CEO. Biggest regret, biggest mistake, and what you're most proud
of? Look, I think we have, as a company, I think there aren't that many companies which can
push the technology frontier.
Like, you don't hear of companies winning Nobel Prizes often.
That level of foundational R&D we do and then apply it to create businesses and value.
I think we have done an extraordinary job at that
and we aspire to do that.
I'm really proud of that.
I think we're pretty unique as a company that way.
A lot of small regrets by nature.
I tend to look forward and I learn from mistakes we make.
But look, there are acquisitions.
We debated hard, came close, and you know,
some of them are.
Just give me one name.
You don't have to.
We're getting in trouble.
Maybe Netflix, right?
Like we debated Netflix at some point super intensely inside.
So you go through these moments, right?
And you know, and so, I wouldn't call it regrets,
but you always look back and like, you know,
like, you know, in a world of butterfly effects, there were alternate paths, but maybe they
are in a different part of the multiverse.
Yes.
Yes.
I always tell people, I think they underappreciate the role that Bell Labs played in driving
innovation and ultimately human prosperity in the early 20th century.
And I do think a lot of people under appreciate the role that Alphabet is
playing in driving innovation across so many different lanes which drives
prosperity businesses, competition, all that stuff aside the innovation that's
being driven out of Alphabet continues to impress and benefit us all and so I
want to thank you for your leadership and the time, Sindar.
Thanks David, Real pleasure.