Analytic Dreamz: Notorious Mass Effect - "BEÉLE, WESTCOL, OVY ON THE DRUMS - LA PLENA (W SOUND 05)"

Episode Date: May 9, 2025

Linktree: https://linktr.ee/AnalyticBecome A Patron Of The Notorious Mass Effect Podcast For Additional Bonus Audio And Visual Content For All Things Nme! Join Our Patreon Here: https://ow.ly/oPsc50VB...OuHJoin Analytic Dreamz on Notorious Mass Effect for an in-depth segment on W Sound 05: “La Plena” by Beéle, Westcol, and Ovy On The Drums. Released February 19, 2025, this reggaeton-Caribbean fusion track soared to #12 on Spotify’s Global Daily Top Songs and #1 in seven countries, amassing over 93 million YouTube views. With Ovy’s Latin Grammy-winning production, Beéle’s melodic vocals, and Westcol’s creative vision, “La Plena” dominates 70% of its streams on Spotify. Analytic Dreamz breaks down its chart success, cultural impact, and fan-driven social media buzz.Privacy & Opt-Out: https://redcircle.com/privacy

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Starting point is 00:00:03 Getting back into reggae tone, specifically with these particular artists, as far as Bill and West Cole, we have to talk about how their music video is going insane as far as highlighting a lot of West Cole's creative direction, but also the phenomenal and iconic Avi's signature production style as far as the song resonating with the masses. And of course, having phenomenal success as far as the music video being concerned, as it is currently the ninth. most played music video in the world. So whenever we're talking about Beal and other artists that also have a contribution to this specific track, I wanted to focus on Bill as he has an upcoming album title Barando that's set to come out May 15, 2025. And let's just say it's very extensive. Pulse. As when it comes to hear this music LLC under exclusive license to 5020, records you have to understand that not only are they trying to encaptivate the masses but of course with this reggae tone and Caribbean style and the rhythms and then Bill coming over as far as with his vocals you have to understand that when you're a Colombian artist trying to encapsivate the masses you have
Starting point is 00:01:24 to be understanding of all the different varying points of people not being able to understand whatever you're saying so for me in particular whenever i'm listening to tracks i don't understand the language usually is the song structure and sonically i try to see if it's uh here and and listen to see if it's pleasing to me as song structure and sonically is one of the main things you should focus on if somebody doesn't understand the language now of course when it comes to their specific region as far as a lot of different charts being considered they are one of the more prominent artists in Spain having uh having achieved the number one position in well seven countries but of course including Spain so with that being said I think the main
Starting point is 00:02:14 thing getting into this is just showcasing how it's Spotify Dominus is showcased throughout the streams as a 70% of the total streams which is insanity but of course the music video trumps all the streams as when you look at it in particular the the track on YouTube has a hundred fifteen million views and it just came out two months ago so when it comes to the notorious mass effect obviously we could tell that they have a hand and creating one of the more Caribbean reggaeton infuse type of musical offerings that we've had in 2025 and also when it comes to I'll be on the drums and his overall hand and a lot of blending of traditional
Starting point is 00:02:56 modern elements he has been highlighted time and time again is having a very premier having a very important effect on a lot of different artists to the point where i'm not going to say a ferrell or dr jare kiney but trying to think in that landscape of somebody who's producing from behind the scenes and nine times at the 10 if he's on the production if he's overseeing the overall creation of the track is going to it's going to end up being high quality so one of the things i was showcasing well one of the things i was noticing as far as this particular track is definitely how they was putting immense respect on ovie's name to the point where they was saying that the synergy between bill west cold and ovi on the drums was basically the reason
Starting point is 00:03:42 why this track came about because if you don't know when it comes to making a music video when it comes to the actual song there's a lot of social media elements that's in play and with the high engagement on social media platforms. It showcased a lot of people doing the, well, their respective dances as far as having a dance challenge and trying to encapsivate people on their own while having this track in the background, which is why I always say when it comes to you being a musician, TikTok and a lot of other social media is what you should be using to impact the masses. Because if you're not using social media, I'm just going to assume you don't want to be
Starting point is 00:04:19 taken seriously as an artist. So when it comes to Burrondo and the extensive track or the extensive track listing as far as this particular album coming out May 15th and don't forget this is from the artist Bill, not to get West Gold or Avi misconstrued. Bill is the one putting out this album, Burrondo on May 15, 2025. But in general, I do believe when it comes to La Plena, which is the track I was talking about, far as it having its music video and it being the ninth most played music video in the world. I think that's a big shout out to the Caribbean rhythm and how people are very drawn toward tours that type of musical creation. Because if you don't know, when it comes to Avi on the drums and the respect put on his name,
Starting point is 00:05:10 he has a lot of impact on the masses from working with artists like Shakira, Carol G, as far as the track TQG, and and Carol G once again and the one and only on Nikit Tanya Mirage. But then you know what I'm saying? I was like, damn, look at the state of hip hop. Like what's going on? As he worked with Nikki and Carol G for the track, Tusa. And basically, he also has a Latin Grammy and spent 25 weeks at number one as far as
Starting point is 00:05:37 Billboard's Latin producers chart. So I'm putting a misrespect on Avi. You can't forget about Beal and West Cold, but there's a common theme throughout these monumental hits, especially with the Caribbean influence, blending the the reggae tone also and that is ovi on the drums so shout out to him for having a feral type of impact on caribbean infused music and at the end of the day have you ever heard caribbean type music and if you haven't click well first click my link tree my bio let me know one of my social medias what do you think about this track in general but if you haven't heard any caribbean influence
Starting point is 00:06:14 music i would definitely highly suggest you go to obvi on the drums and listen to his production Thank you.

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