Analytic Dreamz: Notorious Mass Effect - "BON IVER - SABLE, fABLE"

Episode Date: April 11, 2025

Linktree: https://linktr.ee/AnalyticJoin Analytic Dreamz in this Notorious Mass Effect segment diving into Bon Iver’s evolution and latest release. Founded in 2006 by Justin Vernon, Bon Iver blends indie folk with experimental and ambient sounds. From the raw emotion of For Emma, Forever Ago to the Grammy-winning Bon Iver, their journey continues with the 2024 SABLE, EP. Explore “There’s a Rhythm,” a haunting track with sparse acoustics and introspective lyrics, earning praise from Pitchfork and Rolling Stone. Analytic Dreamz unpacks its chart performance, streaming stats, and cultural resonance, including 1.9M Spotify streams and a No. 1 spot on Billboard’s Top Alternative Albums.Privacy & Opt-Out: https://redcircle.com/privacy

Now getting into Bon Iver, I don't usually talk about this musician a lot, but the last time I checked, I did cover him back in July 28th, 2023 when he put out, well, he was on the track titled My Eyes that was off of the Travis Scott album. I think it was called Utopia. So when it comes to Bon Iver, the last time I covered him was when he was on. Utopia. Yeah, it was Utopia back in 2023 from Travis Scott. Now, of course, he's back with his own offering as far as an album. And it's out now on all DSPs and it's titled Sable Fable. Now, of course, this is 41 minutes

of an offering, a musical offering as far as this particular artist and he's under what in the world? What is that? I don't know. I've never seen this before. He is under Jag. Jag war Now we're gonna figure this out right now Cause what type of title is that

Jag Jag You wore Okay that is insane They won't know what that is Let's see You war Let's do music label Because I have to know what this is

I've never seen this ever Like is this man independent Obviously he can be Because you know The numbers that he's doing Not saying that you have to be signed To do these type of numbers but he's peaked at number two on the billboard back in 2016 with the track a million so i would

assume is a pretty oh it's actually just an indie record label in bloomington indiana well who would have thunk anyways so the record label that bond ivor is under is known for its uh alectic roster spanning indie rock folk and experimental music and it was founded in Armin in Charlottesville, Virginia. Hmm. And it started with small releases for local bands like the Curious Digit. Now, that is insane. I ain't gonna lie.

This is why I like diving into the music industry, because who would have knew, who would have thunk that you could impact the masses under a music label that titles themselves Jag, Jag, War? That is insanity. So anyways, back to Bon Iver, right? He has an album out, Sabo, Sabo, Fable, is 41 minutes in length

and essentially he's doing a lot of experimental music but a lot of the elements is ambient and electronic of course with that being said the band members are Vernon, Sean Kerry Michael Lewis

Matthew Matthew Macon McCahn McCahan I think that's how you say and Andrew Fitzpatrick and Jen Wesner so whenever I go to his Instagram account.

I ain't okay. Bond Ivers shows up as a singular person. So, I don't know, maybe that's just a part of his, like, crew or whatever. But the main thing I was willing to say

is his notable collaboration, uh, besides the Travis Scott, which I covered as far as in 2020, the Ma A's track. He was also with Taylor Swift on a track titled Exile, which went number six on the Hot 100 list.

Now, also has another peculiar, name has Kanye West he did a track with Kanye West Kanye West Kanye West Bon Iver okay so Kanye Kanye West and Bon Iver what in the actual he was on my beautiful dark twisted fantasy so you learn some every day Bon Iver was on my beautiful dark twisted family on the specific track lost in the world ladies gentlemen this album came out 2010 this man Bon Iver has been around for a minute Anyways, essentially he was, because this is my first time ever doing a segment specifically on him.

So I want to give you some of the background. He was founded in 2006 by Justin Vernon. I don't know who that is, but obviously he does. So the single that led up to this because he had a specific marketing rollout for this album. And the single was, oh yeah, He had multiple different singles. He had, if only I could wait, he had everything that's peaceful love. He had things behind.

Okay, so he had like a whole EP before he put out this album because this came out this year. And then he also had a EP titled Sable back in October 18, 2024. So he's been building up for this. He's been building up to this for a minute. And it makes sense as I'm not going to say if you're under independent, you have to do more work. but let's just say the music label or the music industry, a lot of things are made easier and simpler if you're signed to a major label

because now you didn't, you know, play ball as far as the game is considered and they let you in a certain doors. So with Bond Iver being on pitchfork, right, him being on Rolling Stone, does that say my podcast? What the world? That's crazy.

It says NM. obviously it probably stands for something else but it says delicate harmonies and emotional way I definitely didn't say that so I don't know where they got that from but anyways so him being on pitchfork and Rolling Stone is very introspective

and I think with him and the music that he's putting out he's basically gaining a lot of traction and not to make this sound like incisitive but you know he's gaining a lot of traction through his mental health conversations I don't want that to be taking the wrong

way I just wanted to let y'all know that I'm not like being like insensitive to the way he's in and captivating the masses through mental health conversations right and the way that he's having it is very impactful to the to the point where it's still developing even for a lot of his fans as far as how he's engaging with them and the mental health conversation so it seems like he's a great resource when it comes to those type of topical conversations when it regarding mental health and music so him putting out music having that theme resonates to a lot of people right and ultimately that is a hard theme to get across the music and make it sound commercial as far as having that replayability

factor because when it comes to analytically this man is doing numbers on the charts as when he put out sable back in 2023 as far as a single i don't know when he put out sable back in it was It's 2024, I believe. Let me see. Yeah, Sable came out back in 2024. When he put that out, it ended up being a phenomenal release as that particular track, debut number 21 on Billboard 200, right? And then the entire EP ended up selling 18,000 first week as far as 12,000 in traditional sales and 6,000 streaming equivalent. So he's no stranger to putting up numbers on the charts. He's no stranger to putting out very impactful music once again you know talking about mental health and having a lot of in-depth conversations surrounding that but ultimately just wanted to let y'all

know that bond ivor has an album out now on all dsps titled sable fable so click my link to my bio let me know one of my social medias if you've been a huge bond iver fan what has been your favorite track from bond ivor so far