Analytic Dreamz: Notorious Mass Effect - "EL RABBANITO - LA FORMULA"

Episode Date: July 8, 2026

Linktree: ⁠⁠https://linktr.ee/Analytic⁠⁠Join The Normandy For Ad-Free NME, Additional Bonus Audio And Visual Content For All Things Nme+! Join Here:⁠⁠ ⁠⁠https://ow.ly/msoH50WCu0K⁠⁠ In this segment of Notorious Mass Effect, Analytic Dreamz delivers a full breakdown of El Rabbanito’s breakout hit “La Fórmula,” released June 17, 2026 via DEL Records.Analytic Dreamz explores the rise of Hugo Lopez, the Culiacán-born Regional Mexican artist known for corridos tumbados, from his 2021 YouTube beginnings with “El Flako De Culiacán” to his current momentum under DEL Records. The episode examines the song’s themes of success, luxury, confidence, and street energy, highlighted by the standout lyric “Ya encontré la fórmula, voy a hacer un cochinero.”Listeners get an in-depth look at the track’s rapid chart climb: Top 50 on Spotify Mexico with peaks between #18–#37 and nearly 490K daily streams, Apple Music Mexico Top 30 entry, over 4.6 million Spotify streams, 3 million YouTube views in two weeks, and strong TikTok virality reaching #3–#4 on Mexican charts. Analytic Dreamz analyzes DEL Records’ strategy, playlist impact, and how “La Fórmula” builds on hits like “100% Mayo.”This segment offers key insights into the digital-first success driving corridos tumbados in summer 2026. Privacy & Opt-Out: https://redcircle.com/privacy

Shepard, promise me you'll tell them to subscribe for a free content. Now I know what y'all probably saying right now. Analytic Dreams video on Spotify to see the video along with the audio. Y'all probably think it to yourself. Is that JZ? All right, my fault. You know, obviously they're not saying that because that would be crazy. But then, you know what I'm saying?

I was like, damn, look at the state of hip hop. Like, what's going on? But obviously, shout out to El Rabinito because of course, this man just generated. Just accumulated. 1.1 million monthly listeners. So with that being said, the main thing I wanted to talk about, of course, is El Rabinito's latest track that's percolating in Mexico specifically as far as the 37th most played track in Mexico being La Formula.

But then you come to realize El Rabinito also has the EP out as of June 19th that is seven tracks long, 23 minutes in length. And when it comes to that specifically, you come to realize that law formula definitely is to breakout song for Rabinito. How big will they get? I guess we have to wait and see because this is more of a newer entry into Mexico specifically. So if we're jumping into the 37th slot, as far as the most played track in Mexico, I think that's a phenomenal accomplishment.

When you look at El Rabinito specifically, I think, well, if you don't know anything about him, basically he's a regional Mexican singer from Kulia Consent in the lower Mexico and specializes in caritos caritos sumbados and regional mexicanos so of course i think his start his rise to fame not i think of course i researched you know i researched this you know you don't mean not too crazy you ain't got to do all that come on druskin they ain't got to do all that all right now anyways but definitely make sure to rate this five starts so anyways when it comes to rapinito he gained attention after launching his youtube channel in february 2021 with el flaco de kulea con to Dell Records, which is, that's a phenomenal feat.

Now, for all my content creators out there, I'm just going to go on a little side tangent right quick. Let's just say certain doors may not be opening, right? And you probably think it to yourself, you're like, hmm, I wonder why they're not opening for me. Safe to say, not, you know, you don't always have to do this. But if you do find the right agency, because that's always important, I believe certain doors will open that otherwise would have been closed

if he was independent. Just food for thought. So anyways, Rabinito. His notable projects include Caritos Amigusto in 2022, Caritos al-Meximo. That came out of 2024, Pura Caledadad. I think I said it right. In 2025, and his popular songs are titled 100% Mayo and whatnot. You guys.

See, that's the problem. What do you mean about that? All right, my phone is a PG podcast. 100% Mayo. His other popular songs include Sin Muta, Photo, Barbary. Wabotis, Davy de los Acme. I think this is how you pronounce it.

But basically, those are his top performing tracks. When it comes to La Formula, that's the newer track that is percolating in Mexico specifically. But of course, it is July 7th, 2026,

and it's still the 37th most plate track in Mexico. So I do believe that, especially with this song and the themes of it, because of course, you know, through my research, I realized,

or not realized, but I understand, and learn what these songs are about because you know I do have to translate it but language barrier is set to the side this song includes themes of success luxury lifestyle parties confidence

romantic conquests you know hey rapinito you know what I'm saying I saw the music video on my brother you know what I'm saying If you ever need a co-star just let me know All right my fault let me get back to it That's my fault that's me Anyway so when it comes to the early chart performance It's safe to say

although it's only about like three weeks old, this song has increased potential as far as how much of a mammoth of an impact it could have on the masses, especially when you look at it as far as Apple music, it entered top 30 shortly after release. And of course, when you look at YouTube, the official Dell Records video exceeded 3 million views in roughly two weeks. and then one of the most authentic tools for musicians that I keep saying time and time again because I don't think people understand how influential TikTok is in the music industry as of right now.

There's a reason why they was once beefing with UMG, there's a reason why the United States was like, you know what, we're just going to cancel the whole app in the country. Guess what? Ladies and gentlemen, TikTok is still available in the United States. TikTok is one of the most influential apps

in general, but definitely specifically for musicians, because if you blow up with a short form video and people clamored for it or they get enamored by it, it's almost as if you had a small label because the virality on TikTok could really catapult your music career. Now, with that being said, I think with this particular track, the main thing I was wanting to get across is that we have a newer artist once again he just celebrated two million monthly listeners which is not a small feed by any stretch of imagination when you look at his 490 000 daily streams this man is going to figure out how he wants to structure his career for the next two to three years because this track is shaping up to be one of his big is his and if you don't know it's written by hugo

Antonio Lopez Felix and Brian Rolando Lopez Gastelum Gastelum. So when it comes to those writers, it's just me. You know, just give my little, you know, give my little 50 cents or whatever. What did they say? My two cents? Yeah, my two cents. My fault, not 50.

I think you should keep the writers. You know, and when it comes to those writers specifically, I think if you keep those for the foreseeable future, it will be immensely rewarding for your career. because basically I think it's great for if somebody introduces themselves as a creative and they positively affect your brand in a way that now you have one of your best your most popular tracks currently if they have any hand on it like as far as a heavy impact I think they should be rewarded and carried along your journey as far as in their music career but of course rabbinito he probably knows that but he's a newer artist just wanting to give my two cents and with that be it said shout to him for having a magnificent track as far as long as long as long as long as long as long as long as long as long as long as long as Law Formula being a 37th most play track in Mexico. And of course, don't forget that when it comes to his latest offering, he has a EP titled Desde La Officina that dropped June 19th, once again, seven tracks, 23 minutes in length, and is out on all DSPs. So with that being said, click my link to show you in my bio to follow me on my social medias. And of course, if you're on

Spotify, let me know what is or who is your favorite up-and-coming Caritos artists. And also, when it comes to Mexicana in general, what is your favorite type of music from Mexico? My name is Shannon Maldonado. I'm the founder of Yawi, a gift shop from the lens of artists and handmade objects. I chose Shopify because when I was testing other platforms, it was definitely one of the most user-friendly.

It was important to me to think about where we would be in the future, all of the tools for reading your sales, like planning inventory, they're just right there on your dashboard. For anyone starting a small business, the biggest thing I can tell you is it doesn't have to be perfect. Shopify can help you build upon it. Start your free trial on Shopify.com.