Analytic Dreamz: Notorious Mass Effect - "HÒA MINZY, NS XUÂN HINH & TUẤN CRY - BẮC BLING (BẮC NINH)"

Episode Date: March 28, 2025

Linktree: https://linktr.ee/AnalyticIn this segment of "Notorious Mass Effect," Analytic Dreamz unpacks the "Bắc Bling (Bắc Ninh)" Official MV. Explore Hòa Minzy’s fusion of quan họ folk and pop, NSƯT Xuân Hinh’s debut rap, Masew’s innovative production, and Tuấn Cry’s songwriting. Released March 1, 2025, it celebrates Bắc Ninh’s heritage, hitting 90M YouTube views by March 26. Topping Vietnam’s charts and streaming globally, its cultural impact—boosted by TikTok and tourism initiatives—shines. Analytic Dreamz dives into key takeaways, artist backgrounds, and sales milestones.Privacy & Opt-Out: https://redcircle.com/privacy

Just want to say thank you to everyone. Thank you for giving me and my team such a wonderful new year gift. Now, of course, that was from the Vitamese singer Hoa Menzzi, as with this particular track, Bachbling, or Backbling, depending on how you want to pronounce it. It is objectively speaking, the six most popular music video on YouTube as far as globally, which is no small feat, right? If you're unfamiliar with this particular artist, just know this singer is known for blending

traditional kwan ho folk music with modern pop. Bach bling highlights a lot of her cultural roots and, of course, with the music video. As you can check out on her Instagram, Hoa Menzie underscore Rose. It has a glimpse or a snippet of the music video. music video and let me tell you the other two artists because I actually listen to this track believe it or not so the other two artists on this track ensuit chahan hen and to one cry I believe that every time I listen to music outside of what I normally cover and it sounds phenomenal sonically but then as a hip-hop connoisseur you

start to realize i may not understand the words but i can understand that these two gentlemen are flowing over the beat their flow is essentially very well established at the beginning and it's really on point to uh basically it showcases how they take the craft serious as far as the the verse structure because the flow is immaculent obviously i don't know what they're saying but when it comes to sonically and structure of a song that's what i measure whenever i listen to tracks that i do not know the actual uh meaning as far as the words and things of that nature but of course due the research i find out behind well after the fact what is going into the meaning of the track like what are they trying to get across and it also was throughout the track as far as me looking

up the english translation but you know there's a popular phrase lost in translation and that's That's why I do a lot of research just to make sure I'm not putting certain messages on other artists that I don't understand just because I didn't look it up. So that's why I always try to do a lot of research before I get into these different cultures. Because of course, in the Vietnamese culture, Hoa Menzzi is currently going and is growing at an insane pace, especially on YouTube. I mean, 95 million views in three weeks is very insane, no matter how. I use slices for a music video. So having other artists on there, such as in suit as far as Tuan and them adding the rap element, well now for me, it's more familiar as far as how to judge how palatable the song is.

Because obviously I don't know the words, but as far as sonically, as far as song structure, I could always break that down. So with that being said, this track is directed by Enhu Deng as produced by Masu. And as far as Masu, he is a claim producer integrating traditional vitaminese instruments with electronic beats. And of course, when it comes to the inspiration of the track, Bok Nen tourism efforts, including free tours March through June of this year. So it is very important that you know that Bok Nen is having a lot of efforts. put tours tourists who come through including free tours so just want to let y'all know that just so you have that in your repertoire as far as in the future so as far as the youtube success 18 million

views in five days obviously currently is at 95 million right as far as her instagram account they've been pun intended keep an account of all the accolades garnered on youtube to the point where now it is the six most played music video in the world globally. So the fastest growing music video in 2025, 90 million views in 25 days, like I said, it's currently at 95 million. Chahun's rap segment alone gained 1 million plus YouTube short views, essentially what I was talking about earlier, as Hoa, hoa. Make sure I'm getting her name right.

Yeah, Hoa Menzie, her Instagram profile was showcasing the music video on her Instagram. So that clip they also use on YouTube as a YouTube short. And that also has millions of views. And they probably realize just like me that these two gentlemen are, well, their flow is immaculate, right? Even though you can't tell, well, if you don't speak that language, you won't be able to exactly understand what they're saying. You can still acknowledge that these two gentlemen definitely know how to put a verse together. And it sounds like that throughout the entire track. And then with the Vitamese singer coming in to add more of an angelic type of touch on the track,

it's the overall great anthem, especially for her region and something to be proud of, which is what she is as far as her putting out her social media posts and also her label mixes coming out and talking about. their focus on Vietnamese artists because if you don't know it was founded to empower independent musicians and of course they just found their niche and Vietnamese artists so based in Vietnam mixes aims to bridge the traditional and modern music scenes helping artists reach global audiences through digital platforms so having artists like Hoare Menzie and this track back Bling going insane on YouTube currently being one of the more popular tracks released in 2025 on YouTube just showcases the worldwide attempt from her label mixes and how they're successful through her because like I always say music labels out here have a lot of artists all you need is for one to hit superstar status and guess what the gamble for the other 50 or 60

plus artists that didn't work out is made up by that one superstar just think about that that is why a lot of labels try to sign as many artists that they could possibly with uh what they could possibly handle as far as budget and as soon as that one pops off is off to the races because now you finally found what you was looking for the entire time it's a very low percentage to have somebody blow up in the music scene and when they do blow up best believe the major machine is going to be right behind him so as far as hoa minzi that is essentially the case mixes is putting a lot of marketing campaigns together to showcase the popularity of this track bachbling and i think that with the music videos ultimately adding on top of that and then of course combining with her performance with cultural

elements from back neen to visually complement the song overall the aesthetic and the culture of Vietnam is captured. So with that being said, click my link tree in my bio. Let me know one of my social medias. What do you think about the Vietnamese track Backbling by Hoi Menzzi? And if you haven't listened to it, will you be giving it a listen?