Analytic Dreamz: Notorious Mass Effect - "MIKE WILL MADE IT, SWAE LEE, & LATTO - DIFFERENT BREED"

Episode Date: October 20, 2023

Linktree: https://linktr.ee/AnalyticBasketball and music are two of the most popular forms of entertainment in the world, and now they're coming together in a major way. ESPN has partnered with Grammy-winning producer Mike WiLL Made-It to create a custom music strategy for the 2023-24 NBA season.In this segment, we'll discuss what this partnership means for fans of both basketball and music. We'll also talk about the first single to be released from this partnership, "Different Breed," which features Swae Lee and Latto.Whether you're a die-hard NBA fan or just a casual listener of music, this segment is for you. We'll explore how this partnership is changing the way we experience basketball, and we'll give you a sneak peek at the music that will be soundtracking the upcoming season.Privacy & Opt-Out: https://redcircle.com/privacy

Grammy-winning producer Mike Will made it has just released a new track featuring the one and only Sway Lee and the luxurious lotto titled A Different Breed. Now, the reason why I put so much sauce on that is simply because Mike Will, to me, holds a special place in my heart, pause, when it comes to producers, simply for the fact that he gave me certain hits. and opposite of what the charts would tell you. So, go-up home by Young Thug, for me, is a cult classic. I don't care what you say. Gu-up Home is just one of the more fire tracks I've heard in hip-hop as far as the sound, the artists, and the combination of the two. So with that purrs, Mike Well has had a plethora of other tracks,

like with future Razzle-Dazzle off of his one of his soundtrack I forget what it's called basically that one I'm naming a lot of things that may not be publicly known but to me

these are like personal classics so Razzle-Dazzle by future go-up home by Young Thug I'm probably missing a lot but all you need to know is Mike Will is one of them

so don't get that twisted when it comes to this collaboration and what collaboration you might be asking, like, am I talking about? ESPN has collaborated with Mike Will simply to customize the music strategy promotion for ESPN. What does that mean? He's curating the sound in a lot of the promo you see for the NBA season when Curry is hitting a shot from the other side of the court or when LeBron is eating fruit on the sidelines or when KD. is in the mirror and he just disregards his brush to go about his day like those sort of things

you'll be hearing mike will's production all over those promo reels so with that being said uh a lot of things with this track is very interesting because mike will said it himself that this is the perfect partnership well he said quote this is the perfect partnership because i make the music people want to ball to now if that's not a true statement i don't know what it is basically ESPN is collaborated with a variety of artists, right? Todd Dulleson, Janelle Monet, GEZ, Mike Towers, I can keep going on and on, A-Bugie. And now with the Georgia trap producer, Mike Will made it, he's back crafting a lot of hits

for the NBA that I think strategically will go down as one of the better collaborations that ESPN has done. Because now putting my personal bias to decide, Mike Will is in a certain team. of producers. So that tier is like a Metro. Kanye West. I take Keith, a boy wanted to basically the top of the top producers, right?

There's a lot of producers, if you may not know, in the game. So to be amongst the 1%, I think it's a pretty notable achievement that needs to be highlighted and acknowledged. So that's basically where I wanted to cover Sway Lee and Lottos on the track. I haven't heard the track, but I wanted to cover it before it came out because I love Lotto. I love Sway Lee.

Both of them put out consistently quality music. Quality music on a consistent basis will make a fan at a me 10 times out of 10. So for Swayley and Lado being on the same track, I would be remiss to think I wasn't going to like this track. So I think this track is going to be fired even before listening to it. But for you, click my link to my bio. Let me know in one of my social media. what do you think about this collaboration with Mike Will made it and Kendrick uh not kentrick um sorry Mike will made it sway Lee and Lotto with this track titled different breed

out now on all DSPs and there's something else I wanted to highlight oh yeah ESPN promoting different breed will well began October 16th but is now on DSP platforms so with that click my link to you in my bio, let me know in one of my social medias. Have you listened to the track? And if you did, do you think it's fire or trash? And do you think this collaboration between ESPN and Mike Will will go down is one of the greatest collabs and music producer and sport platform history?