Analytic Dreamz: Notorious Mass Effect - "SPOTIFY CAMPAIGN CALLS OUT APPLE FOR 'OUTRAGEOUS' ANTI-COMPETITIVE PRACTICES"

Episode Date: August 3, 2024

Linktree: https://linktr.ee/AnalyticSpotify Takes on Apple: A Battle for Fair PlayIn this segment of Analytic Dreamz's Notorious Mass Effect, we dive into Spotify's ongoing campaign against Apple, highlighting the tech giant's restrictive practices for app developers. We'll examine the "Censored" campaign, exploring its tactics, objectives, and impact. The segment will discuss the broader implications of Apple's actions, including regulatory scrutiny and the potential effects on the digital marketplace. We'll also analyze Spotify's advocacy efforts and the growing pressure on Apple to change its practices.Privacy & Opt-Out: https://redcircle.com/privacy

Ladies and gentlemen, we have a battle. Now, if y'all thought that Drake versus Kendrick beef was at a high, let me tell you something. In recent news of Spotify, raising their prices in the U.S. for the second time in just one year, Spotify Premium Individual Plan is increasing from 1099 to 1199 per month, with the premium family plan going from 1699 to 1999 per month. month. That is not the focal point of this segment. Let me tell you when people want to be petty and is on a global scale funded by millions if not, well, definitely billions of dollars as far as the corporation Spotify and Apple are considered. The biggest thing about this segment is that

Spotify has launched an entire campaign just based off being petty. and why am i saying that because one of the things about spotify is that they will take it to the court and they will put out campaigns in the sense of just being petty because of course in recent news you know based off of the info that i've been getting from just you know reading and stuff U.S. antitrust lawsuit is reportedly targeting Apple because of the 16 states that have filed an antitrust lawsuit against Apple for allegedly maintaining an illegal monopoly. Sound familiar?

I mean, Epic Games, the creator of Fortnite once tried to do that. Guess what? They failed. Spotify is trying to do. do it not gonna say i'm biased towards spotify but let's just say y'all know where my bread is buttered you know what i'm saying so all i'm gonna say is they have a tall task ahead of them anyways for the people over at analytic dreams video on spotify you're probably wondering about this image and let me just take away the suspense so let me zoom in right quick and what do we have here a whole

statement by Spotify basically is the focal message from their campaign, the censorship campaign, created to highlight Apple's restrictive practices against app developers. So Spotify said, what exactly is going on? Well, Apple stops us and others from showing you are full deals in our apps unless we pay to use Apple's in-app payment. system, which we believe is anti-competitive and ends up costing you some great offers. But hang in there because we're doing our best to change this. That means you'd see more great details like this delivered straight to your app. Simple.

So anyways, that's a statement from Spotify. And of course they say to stay updated, Go to time to playfair.com slash DMCC. So time to playfair.com slash DMCC. And then that is the message following this campaign of three months premium, Spotify premium, stuff like that. It's like crossing out, you know, basically to tell you that Apple restricts them from actually going to detail. I already read off the message. Y'all get what I'm saying.

So the objective is basically to inform. users about Apple's restrictions that prevents developers from promoting deals and offering deals within their apps within Apple apps unless they use that Apple's in-app payment system. Once again, what does this remind you of? Epic Games, the creators of Fortnite going at Apple. now technically i'm not saying that tech companies are one of the more monopo is it monopolistic anyways one of the more monopoly based franchises that we have because technically a monopoly is supposed to be illegal right but i would say that tech companies are the farthest in pushing the

boundaries of what and what is not a monopoly that's what i would say so Overall, this campaign is going to be interesting for Spotify to get the U.S. court involved because seemingly they've already been involved as far as targeting Apple for other states that have filed antitrust lawsuits against Apple for the same reasons, favoring its own apps over competitors, blocking cloud gaming apps and competitors from iMessage competitors. compatibility restricting devices like tile competing with air tag means just so much stuff going on in the apple ecosystem to where now when you look at it from a totality standpoint one can argue that apple is practicing monopoly tactics let's just say that so anyways that's the biggest thing you need to know about this the Spotify versus Apple would never end I mean just on a very miniscule level I mean, people talk about what is the better music app, Spotify, Apple.

So that's the type of conversations. People are having. But, you know, at the end of the day, it's really bigger fish to fry as too many companies, powerful companies, who you think aren't hurting for a dollar have came out and said that Apple needs to stop with the restrictions and effort to promote their own products. and if you think about the ecosystem that Apple has built, especially with the invention of the iPhone, one could say that they have worked themselves into that position,

but then one could ask yourself, or one can ask themselves, where does it stop? Like, where does it end? As far as the legal and regulatory actions, what can be a, effective in trying to maintain fair competitive practices because too many companies have came out and said that Apple is just simply an illegal monopoly.

So with that being said, click my link to your in my bio. Let me know one of my social medias. What do you think are the global implications of all of these companies and states coming at Apple for antitrust laws? and do you think anything will change because of it?