Aspire with Emma Grede - The AI Lessons That Will Change How You Operate

Episode Date: March 24, 2026

Allie K. Miller has been working in AI for nearly 20 years, and she says most of us aren't even close to using these tools to their full potential. Today, she's going to teach us exactly how to change... the way we work, think, and operate with AI. Allie built teams at IBM and Amazon, advises companies like Google, OpenAI, and Salesforce, and TIME named her one of the 100 Most Influential People in AI. Nearly two million people follow her because she's one of the clearest voices translating AI for people who aren't engineers, which is why she's the right person to have this conversation with. In this episode, Emma and Allie get into the practical, actionable side of AI that most people never hear about—from the systems Allie has built to run her life and business, to the mistakes that keep most people stuck at the surface level. You'll learn: Why treating AI like a search engine is the biggest mistake people make and how to start treating it like an employee who works for you around the clock The prompting shift from "senior analyst" to "CEO" that changes the quality of everything you get back How to build a context document about your life, business, and beyond that makes every AI interaction more useful The automated briefing system Allie uses to manage her calendar, goals, and priorities every morning The study that shows how using AI the right way can make you more creative What's driving the 25% gender gap in AI adoption and what women can do about it right now If you've been holding back from using AI because this all feels overwhelming, or no one's ever taught you how to use it well, start here. What's the first thing you're going to try with AI after this conversation? Drop it in the comments and come back and tell us how it went. For more conversations like this on business, leadership, and leveling up how you work, subscribe to Aspire with Emma Grede so you never miss what's next. To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices

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Starting point is 00:00:00 I am so excited to share my debut book with you or Start With Yourself, which is available now. You might have seen the headlines, you might have seen the social, but this book is exactly what I intended, a conversation that will make you think, and it's a blueprint for anyone who wants success without the toxic positivity. Start with yourself is about self-leadership, because wherever I go, women ask me how I got to where I am. But what you really want to know is how you can get there. So I'm doing what I do best, sharing and navigate keeping what's works for me in the hope that you can borrow from a philosophy that has served me so well. The truth is I'm not an expert. I've just lived it. I've made the mistakes. I've had the
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Starting point is 00:01:26 emma greed.com to purchase the book, also available on Amazon, your favorite audio platforms, and all good bookshops. So for the latest in our Career Girls Guide series, I'm bringing you the episode you need, and it's all about AI. Right now, we are living through one of those moments in history where something fundamental shifts, and most people don't fully realize it until it's already happened. Today, artificial intelligence is moving faster than almost any technology we've ever seen. It's changing how companies operate, how decisions get made, how creativity happens, and even how people build careers and businesses. But here's the interesting thing. The real divide isn't going to be between people who are technical and people who aren't. It's going to be
Starting point is 00:02:21 between people who learn how to use these tools and people who simply watch the change happen around them. And if you talk to the people closest to this space, they'll tell you something surprising. AI isn't just about automation or productivity. It's actually about amplification. It amplifies how quickly you can learn, how effectively you can communicate, and how powerfully you can execute ideas. Then comes the real question. How do you make sure this technology works for you instead of feeling like something is happening to you?
Starting point is 00:02:52 Today's guests have spent years at the center of that conversation. She's advised companies, governments and leaders around the world on how to understand and apply AI in practical ways. and more importantly, she's one of the clearest voices explaining what this technology actually means for the rest of us. So today, we're talking about what AI really is, where it's headed, and how anyone listening can start using it to become better at what they do. The Start With Yourself tour kicks off on April 15th in New York City. Tickets are on sale now at emigre.com. Starting a business sounds exciting until you realize how many pieces you actually need to put in place. It's not just forming an LLC. It's your address, your website, your email, your operating agreement, the things that make your business feel real. That's where today's sponsor, Northwest Registered
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Starting point is 00:05:09 To experience a whole new world of comfort, visit a sleep number store or go to sleepnomer.com. Sleep number to a good life sleep. Ali, I am so happy to have you here today. This conversation's been a really long time coming. And as someone who is completely obsessed with their productivity, I'm really excited about talking to you about what you know the best in the world. And I really want this episode to be almost like a masterclass for people that really want to use AI to amplify their life, their work, their business. And I know that there is just so much that you can give them.
Starting point is 00:05:50 So if my listeners give us the next hour, can you just tee us up for what you think would be the most valuable thing that they can get out of this conversation? Yeah, and thank you for having me. I think productivity is absolutely going to be part of it. So much of what I'm seeing right now is AI to do things faster so we can get more time. back, and I want people to reallocate that time toward amplification and toward figuring out how to grow their business and not just send emails faster. So I'm actually going to be hitting it from both sides. You've been doing this for 20 years, and I feel like the large majority of us have probably caught on in the last two or three. Botox is a wonderful drug. Chat Chubit coming out was kind of
Starting point is 00:06:29 the grand opening for a lot of people. There are still people that haven't yet used these AI tools, and there are some people who are building AI agents to help run their business. So it's been out for about three and a half years, like the really accessible AI tools, but you've got millions of people who are at completely different zones of operation. If you were one of the people that decides not to adopt AI, like what's going to happen in the next two years for that person's career? So I started in AI almost 20 years ago. I've been in it every single day for the last decade.
Starting point is 00:07:01 And I think if you didn't adopt it back then, I would say, okay, you're losing maybe 10% gains. It's okay. You're not going to fall horribly behind. We are now, sort of in the last year, at a stage where not adopting AI is actually putting you in a really detrimental position for not only your business,
Starting point is 00:07:18 if you are an entrepreneur, but for your own individual career. And I really would not have said that five years ago, but the last year and a half has changed. And what has changed exactly? So these systems, when they were first kind of coming out, A lot of them were just finishing your sentences. It was the ability to respond back to you, right?
Starting point is 00:07:37 That was the big Chachyipati moment. Is that anyone, not just engineers, could access these tools, ask a question, get an answer. And it was amazing. Like, I don't want to undercut that moment. It was jaw dropping. I moved to New York because I was on a road trip. Chatchipati came out and I was like, the whole world has changed. I need to move right now.
Starting point is 00:07:54 And just I found an apartment in five days. That's how crazy that was. And you knew in that moment, like, that was like the kind of like changing moment for you. I was one of the first users of Chachapitie. Within 48 hours, I spun down the company that I was working on. My co-founder and I said, see ya, I'll check in with you later. We split, and we went 100 miles an hour toward this stuff. So what could you see then that perhaps so many of us didn't see?
Starting point is 00:08:20 One of the big things was that these systems could just hold on to more information. So when I was really working on early conversational AI, i.e. AI that you can talk to, and it responds back to you. It used to be that when you were asking, like, your third question, it had complete amnesia, couldn't remember a single thing that you said it in that first go. All of a sudden, it could hold on to a conversation topic. It started learning.
Starting point is 00:08:43 And so the combination of just being able to go back and forth and hold that information, the fact that it was not some ugly, you know, terminal sort of looking thing, like it really wasn't for engineers. It was just a normal website. And the fact that it was like very performant and fast, all of that combined, you just tested and you're like, this is the moment that I've been counting down for it. I want to kind of go back a little bit before we really delve into what is going to be
Starting point is 00:09:08 like these big unlocks for everybody listening. But just for somebody who is sitting at home right now, can you just explain exactly what AI is, like in a simple framework? Like, how should we be thinking about what AI is? The way that I define it and how it was initially launched in, you know, 1956, it's been around for a while, is that it's AI attempting to mimic what a human can do. And that might mean typing tweets. That might mean like your Roomba going around and cleaning your home. That might mean a self-driving car because, again, it's mimicking the fact that a human can drive a car. So it's just some sort of computer system mimicking a thing that a human can do.
Starting point is 00:09:48 And that thing might be really simple or really complex. So what do you think is the biggest misconception that's actually stopping people from benefiting from AI right now because I feel like so many people feel either like beyond excited by it or were completely intimidated and overwhelmed. Yeah, it's kind of weird, right, that we like lost this middle ground of people. A hundred percent. Like first two years, everyone is kind of floating along now. It's you're either at 10 or you're at one. I think what a lot of people are still tripping up on is that they believe it is only for the most technical among us. There's something like a million data scientists and machine learning engineers in the world. There's something
Starting point is 00:10:26 like 30 million developers. And even the most advanced tools that I am using, that I am helping other non-technical business professionals use, only a couple million people are using those tools. So I think that there's still a lot of education to be done or at least self-expermentation to say, wait a second, even though these things sound really technical, it's actually a myth. You can use these tools if you're a non-technical, non-coding business professional. and I know it because I see it every single day. I'm working with Fortune 500 CEOs who are secretly kind of telling me,
Starting point is 00:11:01 hey, I don't actually know what is happening in the systems. Can you show me? I work with business professionals. I've taught courses. I've taught millions of people. They realize in that moment, those first five minutes, they go, it's this easy?
Starting point is 00:11:13 Why did no one tell me it's this easy? But it takes opening the computer and having that moment of humility and going, I'm okay feeling dumb in this moment. I'm okay, you know, having a little bit of fun an experimentation because I know in the next five minutes I'm going to learn something that I didn't know before. But I think that piece is absolutely critical. And for me, the single biggest unlock that I've had is this ability to experiment because it's so, like you are so habitually trained
Starting point is 00:11:39 to use whatever device you're using in the way you currently use this. And the minute you go, okay, I'm not going to open that. I'm going to do this instead. I'm actually going to give myself some time to play an experiment and I don't know who has time. But I have literally scheduled. I mean, nobody. I definitely don't have the time. But for me, because I had like those moments where I was like, oh my God, this is a game changer. I decided that it made sense for me. Every four to six weeks, I would do a day. And the way that my brain works, I can't take an hour. It just doesn't work for me. I have to escape. I have to put myself in like a hotel room somewhere and go, okay, this is what I'm doing today. And I'm going to play and I'm going to learn. Not everybody can do that, obviously, but I do think it's really, really important, as you just say. to like play an experiment and be okay to be overwhelmed by it, because what comes out of that time is something really amazing on the other end, right? So we were just joking about how no one has time. It's an important thing to just acknowledge.
Starting point is 00:12:37 Like you can come up with these excuses. You can say, I'm too busy. Everyone's too busy. You can say, I'm not an engineer. You have to kind of come to terms with the fact that millions of people have figured out the most advanced tools. So they figured it out. Even if that means falling, you know, behind, again in air quotes,
Starting point is 00:12:54 for two weeks just to be able to kind of get to this next paradigm. It's that level of curiosity, that ability to be in learning mode, and you just giving it the time. And I think if I could say anything, it's like those things are an imperative. What I really want to do today is move what I think are most people's like that habits, which is using AI like a bit of a, you know, search engine and kind of like shifting all of their behavior forward into like what is possible. And so if somebody is using AI like a glorified search engine, what comes next for them?
Starting point is 00:13:29 Two things that I would want that person to do. The first is to kind of hold onto this idea that habits will open up new use cases for you. And so one of the most important things that you can do is just make it a habit, make it something that you're going to, even outside of, oh, I need to find the answer to like, where is a spy or filmed or whatever. Outside of an actual search engine question, you got to start a search. start going to it with the weird stuff. So, hey, walk me through the entire process of setting up my first Google AdWords campaign or taking a photo while you're on your walk and saying, what is this tree? Can I plant it in my house? And by the way, give me five ways to become a better botanist in my life. Like, that is not as much of a glorified search engine that's taking action on your life. Having that be a habit, having that be something that you go to, I literally
Starting point is 00:14:18 have a post-it on my computer. I had this for the first like three years that just said AI, question mark, right? And just reminding myself, like, just try the thing. The second, which is way weirder to say and happy to go into it with examples, is that AI is not a tool. So if I, I know, I know, because if you think about it as a tool, you'll think of maybe something beyond glorified search engine and you'll go up one level. And I guarantee you, you will find amazing things that will make you 20 to 30 percent more productive. You will brag to all your friends that you cracked the case, you will feel really, really good about where you have figured out AI in your business or your life, or your family, or your friends. However, if you treat it as this weird beast alien
Starting point is 00:15:03 infrastructure, the operating system for your life, and you treat it as this weird thing, you start to realize that we can reinvent the way we do things. So it's not just using AI as a replacement for what our human task would have been. It's being able to take a step back and say, okay, the way I used to prep for podcast interviews was these 15 steps. What I'm suggesting is don't even start with today's process. Take a step back and say, my goals are to have a great interview
Starting point is 00:15:33 where the person's laughing and having fun. My goals are to make sure that my guest feels comfortable. My goals are to be educated on what that person's background is. You have to take one big step back, go goals first, and then twist to be able to figure out how to use AI as this weird beast as part of that process. I so hope everybody is taking notes
Starting point is 00:15:54 because that is just a fundamental shift in the way of thinking with this, right? Because people are literally searching for those 15 things, like, how do you help me through these 15 things? We are not taking a bird's eye view and going, help me get to the end result. Literally tell the AI system,
Starting point is 00:16:11 Klaude, Chatsubit, Gemini, whatever. Tell this system what that goal is. Describe your life a bit. And then instead of saying, and now build me this three-step method to move to Nashville, I want you to instead say, hey, AI, ask me questions and interview me, right, Emma Greed style, to figure out what you most need from me to get to that weird answer. So this is a really important part that you're talking about here because I feel like for so many of us, we've been trained in Google to like limit the length of our sex, right?
Starting point is 00:16:44 Because there's like 60 characters. It's like, it's right there. Yeah. What you're talking about is probably not even, it's like changing the way you search. Like, I talk everything in. Does that even make a difference? Because I feel like what happens is then I'm expressing myself, I'm having a much broader conversation. It's more like a brainstorm as opposed to a question. Like, is that input making any different? Because I want to kind of talk to you about prompts. Yeah. Even like the way to prompt, does that make a difference? So you're dictating into Chajibati or Cloud or something right now? Oh, yeah. Or Gemini or any of them. How many times a day do you find yourself yap into AI? A lot.
Starting point is 00:17:21 Like what? It depends on the day on what I'm doing, but at least 10, 15 times. Like, I'm just like a lot. I'm a big chatter. I don't type very much because I feel like it takes up too much time. So I dictate all my emails in. But do you know what I mean? It just like it comes from that behavior of not wanting to type.
Starting point is 00:17:37 It's like I don't text, I don't type. So it's like I talk everything into my phone. So that's just like my habit. But I find that what happens is I give more. background, I give more context to my prompts when I'm doing that. But again, I would never do it if I was typing it. Totally. And also, every single thing that you just said is golden. That is one of the biggest tips that I give to people. Dictation is four times faster than typing. I very rarely am typing these days. So I use dictation tools like Otter AI or whisper flow. I use it on my
Starting point is 00:18:09 phone. I use it on my desktop. Depending on the length of the thing that I'm dictating in, if it's a quick, you know, quick shot, maybe two minutes. There are times when I want to prep or walk through a big newsletter or a big web redesign where that recording is 45 minutes long. Wow. Like if I'm running a brand new keynote and I'm giving a talk to 30,000 people and I want to reshape my messaging, you better bet I'm going on a walk in New York. I'm talking to myself like an insane person and I'm walking up and down the street talking
Starting point is 00:18:39 for 45 straight minutes and you're totally right. it's more natural than typing. It's easier to get more content out. And it's easier to share your context. So a lot of the systems right now, goal, context, and maybe some details on like what resources you have or whatever. But that context sharing, that is literally the core of these crazy agentic systems that are working for you while you sleep. But they need to know who you are. All right. So talk to me about supercharging out prompts because one of the things that I was reading about was this idea of meta-prompts, right? And this layering and follow-up questions. But what you're talking about is much broader. If you're having like a 45-minute conversation, so tell,
Starting point is 00:19:21 tell me what are the, like, the best ways that we can learn to get and make our prompts, like, really work for us. So if you and I had been having this podcast a couple of years ago, then I would have said you have to come to it almost like you're a senior analyst where, like, you are laying out the steps, you are specifying the structure of every single thing you needed to do. So if you wanted it to, I don't know, find you the best basketball tickets to a game or something, you would say, I need you to find me two seats in the 30th row of the back section and this you would give it really strict order of operations. And so you're kind of functioning as like very spreadsheety senior analyst. What we saw in the last, again, year-ish is this movement into more of that COO, CEO type prompting where you're really giving it a, an overall goal that you want to get done and the context of what's going on, you might want to give it criteria. So like success criteria, how do I know that I have found the right basketball tickets for you? How will I know that I have solved your, you know, business question that you have?
Starting point is 00:20:27 You might give it resources. You might say, I have three people, each with 20% bandwidth. I have an extra $2,000 that I can allocate to this. It has to get done in the next three months. so you might kind of give it a little bit of a box to work in. And then you might at the end say, and here's some blockers that I have or some open questions. But you're way more prompting, and I'm using that in very loose air quotes, you're prompting it like it's a teammate.
Starting point is 00:20:54 Like right now, this year, it's AI as a teammate. And that means you're really talking to it and saying, if I were talking to a coworker with amnesia and they just woke up today, what do they need to know about me? Because thankfully, if you're asking a business question, the answer for Emma Greed should and is different from if I'm asking the exact same question.
Starting point is 00:21:17 If people don't give context, I almost want to lean over and be like, do you not think you're special? Like, do you not think you're unique and weird and funky? Do you not think you have different problems than everyone else? You want to bring all those nuances into that context. So when I'm dictating for 45 minutes, maybe I'll have the task up front
Starting point is 00:21:33 and I'm going to say, hey, I want you to, think through the keynote that I'm about to give. It has to be 45 minutes or less. Here are five examples of previous keynotes that I've given, right? That's more context. And I'm going to ramble for the next 30 minutes about things that I want to talk about. The prompt was actually only that first, like, minute. Totally.
Starting point is 00:21:53 The rest is just context. Yes. Attachments, images, audio. I am like a context hunter. Like even just looking around your podcast setup, I'm like, I'm like, yeah. You're taking in all of the years. inputs and it's got to go in to get whatever it is that you need out.
Starting point is 00:22:09 And everything around us is context, right? The transcript of this podcast, that is context. The design, maybe I take a lot of photos and say, this is the aura of aspire. And this is what she kind of talks about. I take photos of the microphone. I say, how can I deliver the best speech into these types of microphones? I might take a photo of the chair and say, what are the best size heels, like the height to be able to sit?
Starting point is 00:22:31 I don't know. Did you do any of this, by the way, now? I'm like, what these are all the prompts that you put in? So as you're going through your business, just think to yourself like meeting transcripts, that's context, every freaking Google doc you've ever written, context, every email you've ever read, sent, social post, all of that is building up context, yes, but kind of like your second brain. And so a lot of these top AI users, they're building up, and I'm going to simplify it, but it's
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Starting point is 00:23:43 complicated to my routine. You just add the four daily scoops to water or coffee or a smoothie and it fits so easily into your day. We've worked out a special offer for my audience. You can receive 30% off your first subscription order. Go to armour.com slash aspire or enter Aspire to get 30% off your first subscription order. That's A-R-M-R-A dot com slash Aspire. The start with yourself tour kicks off on April 15th in New York City. Tickets are on sale now at emmagre.com. I try to speak to so many people that I work with about how they're using AI. And the number of people that are actually bringing other data points into their searches,
Starting point is 00:24:28 it's actually like way less than you think. Totally. And so I think that that's a really important thing because you are talking about not just giving context in, you know, from yourself, in the way that you're you speak it in, you're like, okay, like, then I'm going to, like, bring in past evidence. I'm going to bring in data points. I'm going to bring in some Excel financial information. You're like adding so that whatever you get out is going to give you back this really, truly rich information. Also, I'm exhausted. Like, you want me to constantly remind the AI system who I am
Starting point is 00:24:57 and what my background is? No, I have one document that says these are Ali's 2026 goals. Now, I might consistently update that document, maybe once every quarter or something. But now, If I am developing a new productivity system, you know, I have like a morning briefing where every single morning I get a download of my calendar. All right. First of all right, you just said two things that for everyone listening to Aspire, they're just wait a minute, morning briefing and you spoke about goals. We're coming back there.
Starting point is 00:25:28 But before we move on, what I want people to understand because I think that there are just so many, and I'm not going to call them tools, systems, whatever they are right out there, from chat to Gemini to grok to perplexity, like, you know, Claude, on and on and on. People don't know what to use for what. And so when you are thinking about what tool or what platforms you use for each thing, like how are you contextualizing that? And should we all be using more than one thing? Because something that, you know, I think we've all heard is the more you use it,
Starting point is 00:25:58 the more it understands you, the better and more nuanced, the information you get out. So how are you thinking about that? So the more that you use one, I'll just say like master tool. So that's kind of the Chattibouti T, Claude Gemini. It's like these everything machines that have coding and images and conversation back and forth and the ability to create spreadsheets and revenue models. All of those large tools, let's just say, large systems can help you and are building up memory on you.
Starting point is 00:26:24 So for pretty much everyone, I'm going to say pick one master tool that you just like the style of response of. Right. And so some people are going to pick Claude, some people are going to pick Chatsyipi, et cetera. but just pick one that you can anchor a lot of your experiences around. You're going to connect it into a lot of other systems. So my Claude, my chat, GBT, BT, all of those are connected into my Gmail, into my Google calendar, into my notion.
Starting point is 00:26:49 So you're giving full visibility to those systems to connect into everything else that you use every day. And you recommend that people actually do that. Assuming that you don't work in extremely high risk. You're working for MI5. It's like you're good. Yeah, exactly. And if you are, talk to me because it sounds pretty cool and I want to learn more. I think like if it's very high risk, be smart about it.
Starting point is 00:27:10 But for the most part, we have thousands of really top enterprises making those connections and they're opting out of data sharing. So what are the benefits of you attaching like your email to whatever system it is that you're using for AI the most? So just like we talked about with context hunting, you want that context to be updated in real time. So the ability for me to say like, hey, can you go ahead and look at my recent two weeks of email, can you come back with like what you think my energy score is? And based on that, can you figure out whether I should take a vacation next week or four weeks after and you can look at my upcoming calendar to see how feasible that is? Like that sort of visibility into how your whole business or
Starting point is 00:27:54 whole life is happening. That's definitely one. You know, I know a guy that set up an entire app that just gives him. He calls it family OS. And it just gets a gives him a readout for his like kids, his wife. It tells him like all the emails that he got from his school. It uses the shared calendar. But it just puts it all in one place. Yeah. I do it for the school emails because I'm famous for not reading school emails. And I tend to sit there on a Sunday and scroll through and try to get the gist of it. So now it's like I bundled together the whole week's school emails and I'm like, tell me anything I need to know. And it's actually amazing at just summarizing that. And I'm like, maybe the school should have done that for me. Can I ask you,
Starting point is 00:28:31 Do you have like a modality or a cheat code that you use to kind of approach every interaction that you have with AI? A very important thing that is like making me stay humble is that AI is a lot better at coming up with its own prompts and at coming up with its own reasoning steps than I am at telling it. So you asked about metaprompting. I am very infrequently going to a system and say, do this exact thing, because, I have done it the last way for 20 years and you will copy me. Just assume that you're wrong. Assume that you're doing something inefficiently. Assume that it's not as good as it could be. And so you're going to go to these systems and say, listen, here's the general thing I want to do. Help me help you figure out how to get this done. So that interview mode, that is a very common first step.
Starting point is 00:29:24 And I'm 99% of the time right now and maybe it'll change by the time this comes out. I'm using Claude Code for 99% of my work. And so just the ability to talk back and forth and then for me to say, okay, go solve that. Show me what it would look like to go solve that. I can, in the span of an hour, start to get a prototype of like whatever it is that solves my problem. Just ask it to be your co-pilot on these problems and like really treat it as a first-class employee. Like don't treat it as this little thing to hide. hide in the corner, imagine if it was a supportive mechanism for your entire team, your entire
Starting point is 00:30:06 business, and put too much responsibility on it, put too much onus on it, and see what it comes back with. Like really, truly try and break it. That is such an interesting way to even think about it, and I never thought about that before. This is the one thing in your life that you can totally overload without any sense of guilt, any worry. You're like, this is just a resource that is at your disposal and there's no limit essentially. Totally. And there are, you know, risk scenarios, right? It could, there's data privacy concerns.
Starting point is 00:30:37 So obviously you want to be safe on that. You could run out of your tokens and it'll say, sorry, you know, come back in four hours when I have more brain power. It could give you maybe the wrong answer, not the best answer, but I am pushing back going, are you sure that's the right answer? I even, this is going to get really weird, but if I solved it with one AI and I get this perfect outcome and I go, ah, this is the plan. This is how I'm going to do my daily competitive research. Anyone would normally just launch that thing. No, you've got to go over to the other one.
Starting point is 00:31:09 I'm going to go to a second AI and go, hey, can you judge the hell out of this thing? I'm going to say, can you check it for this? Can you check if this? And I will have these AI systems battle to make sure that they've been tested to improve. 100%. I do exactly the same thing. I think especially when you are feeding information in, like financial information or data, to then look at like multiple systems and see what they give you back is pretty interesting, actually. And I, so I do a lot of revenue modeling. I do a lot of forecasting. You can say, I want you to, this is now going to be very advanced, but again, every single person can do this.
Starting point is 00:31:45 You can say spin up four different agents. You're just literally in natural language. There's no coding. Hey, spin up four agents. I want you to build out this model. In one method, I want you to go in research and find best in class for McKinsey. In the second one, I want you to find best in class, Mr. Beast. Third, I want you to find best in class, Emma agreed.
Starting point is 00:32:05 And fourth, I just want you to pretend like you're my mom and you're scared of, you know, high risk and do it from that ankle. Me, your mom, Mr. Bees and McKenzie. I mean, it's a motley crew. Let's go. And then you have these four answers. And again, you couldn't do that five years ago because we just didn't have the time. and now I can run any single highly critical business task by like 10 different personalities and in the span of 20 minutes make it 2x, 5x more robust.
Starting point is 00:32:35 So like I'm all for productivity. I think productivity is great. I think if we didn't have productivity, no one would be using this thing, right? But creating higher quality work, work that's been seen by more second set of eyes. Like that is where AI really shines. I feel like we've all had that moment where we've seen. seen something or we've read something or we hear something that we just know is AI generated. And we immediately kind of get this feeling like it really bothers people. And I wonder what
Starting point is 00:33:04 you think about that. That's a super intentional thought. I love that. I too feel icky when I read it. And I'll say I feel ickier in really human situations. So if I'm talking to a therapist, let's say, and they're very clearly reading off their screen, wow, comma, alley, comma. That sounds really difficult. The landscape of what you're dealing with. I'm like, uh. You're like, come on. I mean, there was one so disturbing circulating online the other day, the priest that was
Starting point is 00:33:34 very clearly giving this sermon and then they read out the end of the prompt. It's not just a sermon. It's a reinvention. Would you like another version? And I was like, no, she didn't say that. You know, that just is horrifying, right? People are using it for wedding vows. People are using it for things that I wouldn't.
Starting point is 00:33:51 And so I think it's fine using it for things like, I don't know, Google ads or something that just feels lower risk. And by the way, there might be some businesses that say, I want to show up authentically no matter what. But people are using AI to, you know, transcribe their podcast to be able to turn it into helpful transcripts. They're turning their newsletters into audio overviews. There's a lot of accessibility gains from it.
Starting point is 00:34:15 But if the actual core writing, if the first draft was written by AI, yeah, it's low quality. The best thing that people can do is take their own first pass and then have AI do some of the review, do some of the poking and prodding and review it from five different points of view and try and, you know, twist it and figure out what's going wrong. But we are best off if we are still the first draft. I couldn't agree with you more. I think that there is some stuff that you just can't AI your way to, right? like having a taste level.
Starting point is 00:34:47 Like, there is so much within the world of podcasting that we use AI tools for. But at the end of the day, it's like the guests are who I want to speak to, right? There has to be a taste level and there has to be an energy and there has to be a connection and a level of interest. And that stuff is all innately human. Like, you can't fake that piece of it. And also, you would have a way worse interview if you were hitting me with AI generated questions. Yes.
Starting point is 00:35:13 People think about just the one-off moment of like, oh, I wrote my email faster and I got it out. But they kind of forget about the domino effect. Like, maybe you lose trust with one of your customers. Maybe that person that was going to share your newsletter to 10 family members isn't going to. And so people are so caught up in that first short-term gain that they're missing the long-term play of like what it means to build a business in the AI age. And is that all just very personal? Like, how are you drawing lines? how do you speak to both individuals and companies about where you draw that line?
Starting point is 00:35:46 So everyone has their own point of view, and it's definitely a spectrum. For me, writing your wedding vows with AI, I would say, no, unless you're getting married to an AI, then they probably love it. I think every single business has their own corporate values. And so if you are an entrepreneur, like really take a step back without AI and start to ask yourself, like, what are the core values of my business? and then think about how does that interact with or overlap with or not overlap with AI. The way that we thought about this in our businesses is that there is just, it's almost like
Starting point is 00:36:18 the other way around as opposed to thinking about what AI should do. We think about what should AI not do. What are the places and the spaces that we need to protect, whether that's creative or specific to product design or it's elements of marketing, but it's like these are places where human touch just can't be replicated, and then everything else should be AI. That's a really fantastic approach. The extra layer that I want to add on,
Starting point is 00:36:43 and again, I work with Fortune 500 companies, private financial institutions, startups. What I want to also advocate for is to review your rules. There might be a reason that you didn't use it. It might be because AI performed too poorly on that task, and you come back six months later or a year later and suddenly AI would have been a massive help in that space.
Starting point is 00:37:05 You have to maintain flexibility. You have to have people on your team that are willing to have that open mind. You know, one thing that we don't use it for is like writing client thank yous. It still would feel very weird to have AI write that. I want to talk to you a bit about trust because for so many people, the question is not necessarily about the appetite for usage is, is the information I'm getting correct? Can I trust this information?
Starting point is 00:37:28 So how do you think about that right now? A couple things. One, we talked about having multiple AIs weigh in on things. And I know that sounds like. like you're multiplying the errors, but actually you are reducing it as long as they're not in the same room. Right? Because you're looking for the similarities. You're looking for where there's differences and you're actually saying, okay, like what is my experience telling me? What is true? And by the way, so I've worked at IBM, I've worked at Amazon. When I was at IBM and we had to have people label
Starting point is 00:37:54 images to say, you know, what's in this image, what's in this image? What we learned was that to make it go a lot faster instead of checking every single image, you could just give that same image to five different And if four out of the five agreed, right, just like those recaptias, like, where's the bicycle? Yes. If a whole lot of people agree, you should feel pretty confident that that is, you know, directionally accurate. Start using it with things that you know very, very well to get a sense of that bullshit. And anchor it to grounded data, like give it access to the internet, give it context documents,
Starting point is 00:38:26 that's always going to improve it. The majority of errors that people show me where they go, see, Allie, I knew it. AI doesn't know anything. I open it up and I go, it didn't browse the internet. you're asking you a question about like the Mario movie and it's giving you, you know, answers based on data from 2024. Of course, it's just making stuff up. That is one. And then the last tip is going back to it and saying, no, I found an error, even if you didn't find anything and just saying, no, a lot of this is wrong. Go and read through it again. And just kind of poking
Starting point is 00:38:55 and prodding and not settling for a first go is also going to be super helpful. But you're right. The hallucination rate is still, you know, it's very low. It's under 1%. But it's enough that on very high-risk things, I am poking and prodding to. You have to. What do you think is the most common way that you see really smart people misuse AI? Misuse AI? Yeah. Almost like the biggest mistakes that you see people make when they're trying to use AI really
Starting point is 00:39:20 productively. Definitely using it for the first draft of things tends to lead to over-reliance. I think that is great advice, by the way. Having the first draft be you and something that you came up with and then getting AI to critique and go back and make it better. It's like, that's just to me a no-brainer. It should be the starting point of everything. The number of executives who are making so much money, they come to me and they ask about their kids and they're worried about their high school kid just using Chachibati or Klaude or whatever to cheat. Just cheat and write their essay. There was a study
Starting point is 00:39:53 out of MIT done that basically if you had AI write your essay, even if you then wrote your own essay, the originality, the creativity, the brain activity that second time around, even though you are only using your own brain and fingers was worse. If those two were switched, if you worked on your own, you're in your own world and saying, oh, this is the perfect essay, and then you wrote with AI, it was completely flopped. Brain activity went up, creativity went up, and it was even better than not using AI at all. Wow. I mean, that's just all you need to hear, isn't it? Yeah, over-reliance is one of the biggest fears. If I'm talking to anyone under 30, right, people who maybe haven't yet developed their really deep expertise in a field like someone who has worked
Starting point is 00:40:37 for 10, 20, 30 years in a field, over-reliance might lead to being less valuable in the workforce. People just need to rewind that and listen again because that is such an important starting point because none of us want to lose what it is that makes us great conversationalists or what inspires our learning. We don't want to dumb ourselves down. We want to use this. all to lift ourselves up. And so that starting point is really, really, really important. So for people that run businesses, whether it's like a company is, a side hustle, creative practice, whatever it is, I want to ask you, like, what's the sort of highest impact starting point? If you're starting something, you're like, you know, in the early throes of a business,
Starting point is 00:41:20 what should people be thinking about? The first thing that I'm going to say to do, which does not have immediate value, but is a lot of like measure twice cut 800 times is you have to write up a context doc on your business. Maybe you have AI interview you, whatever, but I want an entire document. Mine is about 500 lines. All right, talk to me. What is a context doc? What are we doing? Just like a description. So for you, you might have one on skims. You might have one on aspire. You might have one on good American. What's going in the concept, dog. It literally is like, here's what we do. This is what we sell. This is where we sell it. This is what we price it at. These are our customers. The point of you, AI. Yeah, this is great. That is literally what it is. It's like,
Starting point is 00:42:00 So things that are not written down, things that are not codified anywhere. So maybe your pricing, maybe what you sell all over your skews, those are on your website. Give me the behind the scenes what I don't know. Like tell me your struggles. Hey, we've tried to hire five different growth marketing people. Here's why it didn't work. Here's why my team is 100 people instead of 20. Whatever the thing is, you want to give things that are not written down. Or else I would just say go onto the Skims website and pull stuff down. So things like, like, here's what I've struggled with. Or I've tried three times to run a conference and here's why it didn't go well. Or I've always wanted to expand into Asia, but here's the three things that are
Starting point is 00:42:40 holding me back. Things that you've never written down, things that if you were talking to an executive coach and they pulled out, they unearthed these questions of like the deep, seated feelings. What would that say? That's how these docs get to be pretty long. So again, 500 lines. Yours is 500 lines? Yeah, but AI wrote the vast majority. I was on my treasied. I was on my tread desk, walking, and just like, la la, la, la. And talking. Having another 45 minute conversation with AI. I feel like there's like a through line in your life.
Starting point is 00:43:09 You're doing a lot of long conversations. Yeah. But that is what people are not maybe doing. Do you think, like, we're giving like really pissy, short-off prompts. And you are sitting there giving the full kitten caboodle background, everything that's in your head, everything that happened, why it happened, full context. That is creating a document. You're feeding that to AI.
Starting point is 00:43:30 and then you're using it, that background to solve all the problems. There are times where I don't do that, right? If it's like write me a baseline NDA and put it between me and Johnny Smith. But if it is make me a PowerPoint that is going to impress every VC that I walk in front of, and I give it three sentences that says I'm, you know, one of the best AI advisors in the world go. Are you joking me? Like, what do you think it's going to do? There was a research paper done that basically said,
Starting point is 00:43:56 the people who are really good at their job without AI are not necessarily the same ones who are good at their job with AI. Oh, I love that. And they studied these two groups of people, and they figured out that one thing separates the two. What is? AI theory of mind. So can you picture yourself in the AI's shoes? Can you picture yourself in there and go, what would the AI agent need if it were trying to make the VC deck, if it were trying to make an entire financial statement, make an entire, hiring and growth plan for the next year.
Starting point is 00:44:29 How amazing is that to think about. So you could be sitting there right now in a job where you're struggling, where you're not the number one golden, you know, employee of the company. And you could have this complete turnaround because you figure out how to utilize AI properly. The playbook is being rewritten. If you are someone that has been overlooked, if you are someone who for the last three promotions, someone's like, you're good.
Starting point is 00:44:55 But sometimes you pay too much attention. to all the other departments around you, you don't go deep enough. Oh my God, a generalist with AI on that, like, there's so much that can be done. So, so, so much, yeah. God, I feel like that must just be so satisfying for people to hear because I think the prevailing wisdom that's out there right now is that AI is scary and AI is coming to get you and if you don't know it, you're never going to know it. And you're saying the absolute opposite. This is a tool that can supercharge even if you are not somebody who's like really thriving in your professional life right now. I want to both say the scary things and say, yes, it can amplify you and the playbooks being
Starting point is 00:45:34 written. This is how I'm wired. But whether you're an optimist or a pessimist or whatever, the fact that you're afraid is not the same thing as feeling stuck, right? Taking one small step in the direction, like that is still movement. And so I meet a lot of people who are afraid and I go, that doesn't mean you can't do something about it. Learning how to use these tools, again, figuring out a Claude Code Codex sort of thing, scheduling one thing to run automatically. Like, I'm happy to walk you through just like a little bit of an AI first work week that I have. Give me an AI first work week. So in all of these tools, including by the way, in just normal chat chit, or Claude Co-work, you can schedule things to happen. So let's say that every single
Starting point is 00:46:19 Monday, you're on a hunt or your team is on a hunt trying to figure out what new podcast guest should we have? And so maybe the first step is looking at things that are trending and then within that experts that are in those fields. So if you knew that AI was trending, you would look up experts, you would find whoever. Yeah, maybe. Perfect. That sort of thing. Why do you have to kick that off? Why are you the first domino? You know it's going to happen every single Monday morning. That should run without you. So I have my morning briefing scheduled for me every single morning at and again, going back to these context docs, I don't just say summarize my emails because who cares? Like, I could have a human do that for me. The reason I want AI involved in this because I want
Starting point is 00:47:02 to take in a million things of contacts that a human just wouldn't have time for. So I'm not just summarizing my emails. I'm summarizing my emails and maybe pre-drafting some replies. I'm pulling in my calendar and it's giving me a sentence description of everyone I'm about to meet with or it's pre-making. some of the decks that I have to present. Or because I feel like I've no social life in New York, it's finding me things to do in New York that night that I can book last minute tickets for that are aligned with the types of things that I want to do. And then even after that, it is going through all these things that are working on my list. And it has the 2026 goals of what I want to get done. And every single day, it's giving me two things to say,
Starting point is 00:47:44 you got to hit your weekly goal of this and this. And it's like a double check of a alignment, the theme for my year is alignment. I want to make sure that the actions that I'm taking are aligned to the type of impact that I want to make on this world. I want to teach a billion people how to use AI. If I am stuck responding to emails about support tickets, am I doing the thing that I need to do? And so this AI is calling me out. But it can only do that because it's connected to these systems. It has that goal document. And I could have done this on my own, but I am reallocating my deep intelligence and expertise and trust and authenticity into client conversations, into one-on-one conversations, instead of summarizing my own calendar.
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Starting point is 00:50:28 already using Pipe Drive. Right now, when you use my link, you'll get a 30-day free trial. No credit card or payment needed. Just head to PipeDrive.com slash Aspire to get started. That's pipe drive.com slash aspire and you can be up and running in minutes. I constantly talk to people about going after your goals and writing them down and then saying no to everything that isn't getting you closer to your goals. But then there is this struggle of prioritization. Everything else that's happening in your life, a bad hair day, like a migraine, like whatever it might be.
Starting point is 00:51:08 What you're talking about here is so incredible because what you're doing is taking all of the thinking piece out of it. Like I have to do this. Okay. the prioritization, you're actually delegating so much of the decision making so that you're freeing decision making. But it's like you're freeing your brain and you're freeing your energy to actually focus in on the things that are going to move the needle, the things that are going to get you closer to your goals. It's also, I'm a people pleaser. Oh, not me, babe. You should have an entire episode just dedicated. Listen, with you and your organization, to me and my lack of people pleasing
Starting point is 00:51:42 and we take over the world. I think at my core, I want to help everyone. It's a lovely trait, by the way. Of course. It's better to be. It's almost better and nice to be a people pleaser. It will do. But I think what AI gives me the second look into is really calling into question whether helping everyone means helping people in the right way. Yeah.
Starting point is 00:52:03 And you getting to this goal of reaching a billion people because if every time you please somebody, you could actually see what it subtracts from what you're trying to do, you would think about it differently, but you don't have that. And so the AI is actually helping you be. so much better at getting to what it is that you wanted to do. It's this like maintenance system and I find myself staying more on track because I'm not delegating large thinking. I'm delegating these mini moments so that my brain can be reallocated to the best work that I can do. And almost like, and I hate to kind of be the spiritual person
Starting point is 00:52:41 that, you know, is in the room. But it's like those menial small tasks are not the highest and best use of your time. So you are actually elevating your entire self by being able to put your goals right at the top of your list and then actually get to them. And I also want to call out a lot of people and I've met them are really proud of the work that they're able to complete on what I would think of as, you know, tasks that A I can help with. Their work identity is based on these tasks. They go, I'm the best person at reviewing our blog posts, whatever the thing is. I'm the best person there is. and it's really hard to come to terms with the fact that AI might be better at that task now.
Starting point is 00:53:20 And so, like, yes, I agree with every single thing we've said for the last, you know, hour and a half, whatever. But I still want to acknowledge that there are going to be people where it takes them several months to walk away from some of those tasks because you're going to be very good at that task. You've probably done that task for years.
Starting point is 00:53:36 Everyone praises you for being great at that task, and I'm still telling you to walk away from that task. Every time I've left something that I have, have been really good at. I've kind of opened up new pathways and new things for me and grown and stretched myself and become more confident and more resilient because as humans, like human nature is that we have to progress, right? And so if you stay in that place of comfort for too long, you end up getting stuck. And I think that I speak to so many people who are frankly really good at their jobs, but they're bored. They're not challenged. And so I would try to reframe that and
Starting point is 00:54:13 think about how you can supercharge the job that you're in and almost like shift what it is that you're good at in a new direction, right? There's so many different ways that you can think about this. And as an optimist, I would be like, let's go 10, like let's go in and see what you can shift and see what you can change because that's going to be really life altering. And I think in the best ways. Forget like just the professional part of this. If you think about growth as a human, there's some really good stuff here. Yes. Some really. I talked to like one of the best exec coaches in the world, bestseller, whatever. And I said, what is the number one thing that you keep coming back to in all these conversations? And they
Starting point is 00:54:52 basically said that for all of these execs that they advise and help with, that the vast majority of them leave their roles or pivot out of their roles too late. That when they feel like they are finally ready, they look back on it two years later. They go, why don't I do it six months earlier. Yeah, I wasted so much time. And that when you leave at the right time, it feels like you left too early. and only in hindsight do you go, oh my God, I needed that discomfort. Yeah. I would do the same thing with AI. If you feel like right now is a little too early to pivot your role,
Starting point is 00:55:19 a little too early to walk away from that task, again, not 80% early, but 30% early, that means it's the right time. It's the right time. Let's talk about something important because I feel like there's such a growing concern and a conversation about women being left behind when it comes to the conversation in AI. I'd really like to understand what are you seeing and what does that gap look like? We talked about this a little earlier, which is around gatekeeping. And gatekeeping is a powerful drug, and a lot of people are using it in AI.
Starting point is 00:55:52 And you realize that when you use some of these platforms and systems, and you build out, you know, a chief of staff that's working on your behalf and flagging things to you, you realize that you are gaining 10x on that task. Why would you tell anyone about that if you are gaining all of that value? So what I'm seeing a lot, especially right now, is uneven leverage because these early adopters are largely men, because a lot of them are engineers, a lot of them come out. They're not opening up the pathways for women. Right, sorry, I understood. Like, women have higher, these are scientific studies. In 75 countries studied, women outperformed men on verbal ability in all 75. Women go to therapy more than men, journal more than men, which helps with that goal-oriented stuff that we were talking about.
Starting point is 00:56:39 higher empathy than men, again, might help with some of that, how to work back and forth with AI. Women have the skill sets in spades, especially because of how we work with AI agents today. But these systems are being adopted by largely technical young men. How do they? And because of the power of leverage and gatekeeping as a result, you might just not see these stories being told because they're getting done in private group texts. And so you kind of have to acknowledge that there are going to be people who are going to keep all of their cards close to their chest and that they're disincentivized to share this information with you and that you have to work twice as hard to grab and find that information. It's one of the reasons that I post online all the time. No, and I see that from you.
Starting point is 00:57:24 Yeah. And listen, this isn't just a reserve of AI, right? That's a bigger, broader business conversation and you could take the whole of tech. You could take, you know, politics at large and really apply the same. type of thought to it. But I want to talk about women specifically and the uptake of AI. Like, what's at stake if women don't change the behavior and become more comfortable with using AI? So stats-wise, there's 8 billion people in the world, something like 1 billion-ish have adopted AI at all. Out of that, you know, maybe a smaller percent are actually paying for it. And a tiny, tiny percent, less than one one thousandth of the world, are using some of these agentic tools like cloud code or codex. So it's somewhere between like two and ten million people. Out of a base of
Starting point is 00:58:13 eight billion. Wow. A lot of people look at that number and they go, oh, I have so much time. It's only, you know, 0.1 percent, fine, I'm good. What I want to share with the world, having seen the inside of companies that are leveraging this, the inside of solopreneur shops that are leveraging this, is that the power that you get out of using that type of tool is the highest amount of leverage I've ever seen in my entire life compared to any other tech release ever. So you can look at these numbers and go, oh, I have plenty of time. Or you can look at it and say, oh my God, these 10 million are going to lap us before we even realize what's happening. The businesses of tomorrow that are being made by one person, five people, that needs to be started today. And they're being started with these
Starting point is 00:59:02 tools that, again, only a couple million people are even using. And are they being started by women as equally as they're being started by men? No, absolutely not. Women adopt AI 25% less than men. Only 25%. Yeah. You think that that could have been bigger? I think it's bigger. I think, listen, I only have like a tiny data pool, right? I have a few hundred people that work here and I am, my team will tell you, pretty consistent in asking who's using what. Oh, they're using. But let's be honest, it's like when I get the list from the girls, it's shorter than the list of things that are coming from the boys. Do you also think the quality is different or is it just by number? No, I think it's just about adoption, right? It's just about a level of, and I think a lot of this is happening socially. If you're a guy in your group chats,
Starting point is 00:59:48 in your text chains, in your DMs, you're getting sent stuff, your bros are sharing it and it's just a different level of socialization. And for women, perhaps that's not happening so much. And so that's like another one of the million reasons that I wanted you on today, because I think there is so much stuff here that women are going to be able to grasp onto so long as we like have the conversation, we share the information, not gatekeeping any information. And you do that so beautifully because I read your newsletter that comes on LinkedIn. And honestly, largely, that's where I'm getting like, you know, I'm going to try this. I didn't know that was happening. It will prompt me to read something else that you've linked out to. It's just that encouragement to be on it. And I guess beyond
Starting point is 01:00:29 systemic change, my question is, if you're a woman right now and you're thinking about like, how do I close the gap for myself, what's your suggestion? Like, what should we do today? First, you're reminding me that in my inbox, I am getting DMs. And it's like a very common template, right, where people are going, my name is XYZ. I am so and so years old. Usually it's like older than 30, somewhere between like 35 and 55. I've been using AI every single day. And everyone around me thinks that I'm crazy. I agree with you on the socialization, but I have a theory that a lot of people listening to this are using AI a lot, but they're surrounded by people who have no idea what's happening. You might be better off instead of finding the people that you went to high school
Starting point is 01:01:13 with or college with. You might be better off going to like an AI meetup and finding people who are in this space where they go, oh, I understand we're in Act 2. I understand we're in Act 3. I understand what is needed from business professionals in this moment and are willing to die. in. So just, you know, thinking about your circle, you should always surround yourself with people that you want to be more like. What is that beautiful quote that I love? You become the average of the people you surround yourself with. So it's like, check out who's around you. By the way, let's go a little weird at that. You are the average of the five people around you. Maybe two of those people are AI. Like, maybe you decide. Oh, one second. You just changed that one for me.
Starting point is 01:01:49 Huh. Wait a minute. You're like, just switch a bitch out and bring in an agent. Okay. Really? But maybe you're Like, I'm mostly against AI companions and whatever, but like they're amazing. We didn't even get there. Sparring partners. But as a sparring partner, as like when we get down to this, like, you're really thinking about like this from a time point of view, right? It's like if you're going to surround yourself with people, then you need to surround yourself.
Starting point is 01:02:15 Do it now. Yeah. Do it now. I think like AI is making me feel weird about time and that I think like time is a construct and no longer exists. But anyways, I think that urgency exists, particularly as it means learning AI. You kind of just touched on it. I feel like there.
Starting point is 01:02:27 are so many people that use AI for therapy or for companionship, what do you actually make of that? I really want everyone to be able to get the help that they need. And I'm disappointed in our healthcare system that not everyone has access to that. So on the one hand, I'm like very pro people getting the help that they need. You also have states like New York who are working to ban people asking questions about health into these systems. I think we're at a stage where people are still learning what is right, what is wrong. My bigger worry is with children. I am very loudly against, you know, AI toys without any sort of parent supervision. We're in just like the muddy muck of it. I personally really get concerned about AI as a therapist, but AI as a coach, I think is a
Starting point is 01:03:16 totally different thing. So I think it's a really fine line. What about when you, you know, because you just mention kids when we think about AI being so like not, you know, accepted in schools. Like my kids are at a school where AI is absolutely not allowed. They're young. Obviously, they're not of kind of test taking age. But what are your thoughts on that not being an accessible a moment for learning in schools for the most part? I think it's a very helpful tool to bring into the classroom when it makes sense. High school age. Yeah, definitely at high school at least. I see people cheating on all of their tests and essays with AI. So my biggest thing that I haven't yet seen from teachers at large is changing the way that they
Starting point is 01:03:58 test students because AI is there. So maybe you have essays being written by AI and then you have your actual students edit and talk about how it's bad or how it sounds like AI. Maybe you do more oral exams. Maybe you do more group projects. There are a lot of ways to test our children and make sure that they're progressing and growing that make more sense in the AI age. That's one of the biggest changes that I want to have happen. And then again, just having that constant threat of, am I teaching over reliance or am I
Starting point is 01:04:29 allowing over reliance or have I given people AI access as a system of support? Education in general is always a bit behind enterprise. So they're still catching up a bit. Parents unfortunately have a lot of burden right now. I would have healthy conversations with your children. I would not advocate for AI as a companion. I would make sure that they are putting down their phone and talking to friends, human friends, but parents are going to have a tough two to five years. How do you think about that in terms of your own AI consumption? Because you do this for a living. You've been in it for years. You arguably have an unbelievable understanding of where it's all going, where it's headed. How do you balance that and make sure that you're being healthy, that you're doing other things. Is that even
Starting point is 01:05:16 a concern of yours? It is definitely a concern. There are some nights like this is now we're this is a therapy session. There are nights where I am using Claude Code and I get so into the thing that I'm building and just the magic of me actually solving my problems. I will all of a sudden look at the clock and it's 5.30 in the morning. We're in the unhealthy stage of Allie using artists to be Thanks for being honest about that because you go in a rabbit hole with these things. Oh, yeah. And I go to AI meetups and I'm not alone. It's not like I'm a weirdo.
Starting point is 01:05:48 All these people are suffering from sleep issues. And I think it's a variety of things, just AI is not helping. So one is you might find yourself addicted to what you are capable of doing. And that can be a really self-reinforcing thing that you just want to keep going and going. I think one of the best things that you can do, because again, there's always more that you can do, always more that you can build, always hours that you can take out of your sleep. One of the best things you can do is just carve out time to be non-tech. So I have a group of friends in AI.
Starting point is 01:06:19 There's about seven of us, like I guess 11 with partners. And we're renting out a home in a city that none of us live in. And it is a tech-free weekend. And we have like an arts and crafts thing and like a performance hour. I advocate for people proactively blocking this time out to learn AI, yeah, but also proactively blocking out time and breaks. Some of my most creative AI solutions or thoughts or business ideas come from the off times. And you have to give your brain sort of some of these waves or else you're going to just completely burn out.
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Starting point is 01:07:41 on May 17th and the signature Southern Country Rock of Eric Church on July 19th. Tickets on sale now at Yamava Theater.com, only at Yamava Resort and Casino, celebrating its 40th anniversary. U.N. Must be 21 to enter. So before we wrap, a quick reminder that start with yourself is available for pre-order and tickets for the live shows are available now. Starting April 15th, we're coming to New York, Los Angeles, San Francisco, Chicago, D.C., Boston, Atlanta, and London. Visit emagreed.com for tickets and full tour details. I cannot wait. I love that you have this, like, giant mission of, you know, like reaching a billion people and turning this idea of, like,
Starting point is 01:08:35 anxiety into agency. Will you talk a little bit more about that and just tell me what that type of progress actually looks like? So a lot of people have anxiety related to AI and a lot of people have anxiety related to all other parts of their life. What I have found is that one of the best solves for anxiety related to AI is actually testing the tool. Like when I really dig into it with people that have anxiety on it, it's because they haven't yet tested at the level. It's like a fear of unknown more than anything. And that once they actually test these systems,
Starting point is 01:09:04 they go, oh my God, I can't do this part of my job at all. Like, what was I worried about? And so I want people to start to reduce anxiety by having at least exposure to it and at least deciding that you hate the tool or you don't want to use the tool after that test. That's a big one. Second is definitely having that kind of group effort toward it and not feeling like you are alone.
Starting point is 01:09:24 That is another big common source of anxiety. And then I think the third one is this like identity work that people are having to go through. I've spoken with tons of people educated millions. Those are the three core sources of anxiety. They all chime very, very true. Yeah. Yeah. That's what you hear from people.
Starting point is 01:09:44 Yeah, which is like, I'm a seller. now AI is making calls or I'm a marketer, but now AI is managing an 80 country campaign at scale. And a lot of people are having to look inside and go like, what is my role in this future? And the complex answer is that that answer is still being figured out. But the bigger answer and why I talk about agency is because the answer is being figured out and it's being decided by people who are involved. Beautiful, right? It's like you have to be in it.
Starting point is 01:10:16 to win it. It's like, don't ignore it because that's not going to be helpful at all. When you think about just your biggest challenges and your biggest concerns right now, what are they? As it relates to my individual worker, just as I'm looking at AI. A little bit of both, really. There are so many challenges. I think, like, education is still a massive challenge, especially as these new types of systems come out. All of this has kind of happened in the last couple months. So, like, how do you manage a multi-agent file system with self-learning capability? That is just a hard thing to bring into the world. Also, cost right now is starting to become an issue. And the way that I think about money and the way that I think about time has literally changed since end of
Starting point is 01:10:58 2022. So I used to think of what is my hourly rate or, ah, this is how I should calculate the cost of software and the cost of my time. And we had ways of measuring these things over the course of decades, right? What is the worth of your hour like your lawyer? Or what is the worth of this tool? And I think one of the biggest challenges, and this relates to education, relates to all these other smaller pieces, is what is the value of time in the AI age? Yeah. Because if you're lawyer. How do you charge for it? Exactly.
Starting point is 01:11:30 Oh, yeah. No one listening should be charging by the hour anymore. Like that should be obvious. That should be dead. I mean, that's not good. Yeah. Yeah. That's just like.
Starting point is 01:11:39 Charge by outcome, charge by retainer. Charge by outcome. Yeah. Charge by project. act. I hope my lawyers aren't listening. The shift
Starting point is 01:11:50 that's happening, so that's on the time side and on the money side, people are not looking at these tools going, oh, but it's $20 a month and I don't know, or $200 a month or $10,000 a month.
Starting point is 01:12:01 They're looking at it compared to the outcome and the value that these things can generate. That's why I'm talking about that productivity is kind of a trap. Like, it's obviously important. But the idea that you can have AI
Starting point is 01:12:12 help you create a brand new business line. Like, I'll give you this is an enterprise example, but IKEA, they released an AI chatbot that was able to answer 47% of their questions, and they did not need the humans that they had before. They didn't need all of those humans. So 8,500 customer support agents were no longer needed in the customer support role, but they had 8,500 people that were crazy smart on the IKEA catalog, which is insane, as you know. And they had always wanted to create an interior design business line. So they re-skilled them into interior designers that were AI supported.
Starting point is 01:12:50 And so AI is coaching them in the process. AI is helping generate these new interior designs. And hey, put this stool over here and this table over here. This new business line generated $1.4 billion in the first year. That's crazy. If you hadn't thought about time and money in the business, the new age way, in the outcome and growth and top line type way, you would have never started that business line.
Starting point is 01:13:15 Time and money, the way that your parents taught you about it, the way that your accountant's probably thinking about it, it is completely different than it was five years ago. Wow, that's, yeah, I mean, that's insane. Yeah, Einstein was right. Yeah, literally, literally. When you think about your legacy, you personally and what you're put here to uniquely do.
Starting point is 01:13:40 What does that mean to you and what does that look like right now? It's something I'm like always kind of thinking about, always tweaking a little. The North Star is definitely bringing up non-technical, non-coders, business professionals into this age because I think the best work of humanity is done when everyone's involved, not just amazing PhDs in science or incredible software engineers. Like, we need everyone. And so I want to get this into the hands of, you know, a billion business professionals. I just, I see the future of humanity as net better if I can do that.
Starting point is 01:14:17 I have had two near-death experiences. And just like every time that I have come out of that, I'm like, this is the time to double down. Like, I am dedicating my life to this, even if it means losing a little bit of sleep, even if it means sweating in a podcast room, like even if it means all these things, I have to do it because that is why I'm still alive. I mean, how have we got to all of this time that you just mentioned to you?
Starting point is 01:14:44 Like, are we talking about that? What happened to you? I was in a, this sounds so weird to be casual about it, but it's like my way of, you know, dealing with it. I was in one terrorist attack. I was in the Boston Marathon bombing, and then I was in a hotel shooting about a year ago. Oh my goodness.
Starting point is 01:15:02 But look at me now. All right, we're going to move to Rapid Fire really quickly. What is the one AI tool that you personally can't live without? Whisper Flow, because I'm dictating nonstop. Typing makes me feel like I am a cavewoman. What's the last thing you asked AI to do or answer? I was on a walk this morning, and I did ask it to tell me what tree it was in front of me. But then I asked weird questions, and I was like, how many people do you think in all of eternity have climbed trees?
Starting point is 01:15:31 and just was like getting to talk to it. She is a curious, Kathy, over here. My head is like that view of the numbers circulating around so on. I can literally see it now. It's an outlet for my weirdness. I can see it now. If AI didn't exist, what career would you have pursued?
Starting point is 01:15:46 Game show host. Is that weird? I'm like obsessed with Game Show Network. No, I can see it actually. You would have done a great job. I like love trivia. I love the crosswords. My like dad was in the crossword championships.
Starting point is 01:15:59 Like, we are a game. I feel. I feel like it would be a really complicated game show, though. Like, do you know what I mean? What is a book that changed your perspective? Crucial conversations, thinking fast and slow. Oh, a good one. Atomic habits.
Starting point is 01:16:14 This were probably my top three. You're wonderful. This was absolutely amazing. And I just am so grateful for the work that you're doing, actually. I think it's really, really important. And I think that, yeah, I just, I find you so, I feel like everyone that listens to this podcast, needs to follow you, needs to read your newsletter, needs to keep up with what you're saying and what
Starting point is 01:16:36 you're teaching. You really are a wonderful teacher. Thank you. Really, really first class. Thank you. Thank you. Thank you for that human compliment. There you go. Thanks for joining me on the Aspire podcast. For more strategies on how to build the life of your dreams, be sure to subscribe to our YouTube channel. If you're loving this podcast, be sure to click follow on your favorite listening platform. While you're there, give us a review and a five-star rating and share an episode you loved with a friend. We'll be so grateful. Aspire with Emagreed is presented by Odyssey. I'm your host, Emigreed.
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