Bankless - 196 - 10 Timeless Lessons for Crypto Investors With Morgan Housel

Episode Date: November 13, 2023

Welcome back to Bankless, Morgan Housel. Morgan has written "The Psychology of Money", and most recently "Same As Ever" which discuss the dynamics and psychology around money and markets. In this epis...ode Morgan drops lesson after lesson that you can apply to your own investing strategies and life broadly. It's a masterclass that is sure to have you reflecting on the decisions you make as we enter what may possibly be the next bull market.  ------ ✨ DEBRIEF | Ryan & David unpacking the episode: https://www.bankless.com/debrief-morgan-housel  ----- 🏹 Airdrop Hunter is HERE, join your first HUNT today https://bankless.cc/JoinYourFirstHUNT  ----- 🌎 Linea DeFi Voyage https://bankless.cc/Linea-defi-voyage  ------ BANKLESS SPONSOR TOOLS: 🐙KRAKEN | MOST-TRUSTED CRYPTO EXCHANGE ⁠https://k.xyz/bankless-pod-q2  ⁠  🦊METAMASK PORTFOLIO | MANAGE YOUR WEB3 EVERYTHING ⁠https://bankless.cc/MetaMask  ⚖️ ARBITRUM | SCALING ETHEREUM ⁠https://bankless.cc/Arbitrum ⁠  🗣️TOKU | CRYPTO EMPLOYMENT SOLUTION https://bankless.cc/Toku  🦄UNISWAP | ON-CHAIN MARKETPLACE ⁠https://bankless.cc/uniswap  🔗 CELO | CEL2 COMING SOON https://bankless.cc/Celo  ------ TIMESTAMPS 0:00 Intro 6:49 History Always Repeats 11:44 Can We Break The Cycle? 16:49 THE BEAR MARKET 21:20 Psychology Of Investing 26:45 The Value Of Hard Things 29:26 Attaching Identity To Ideas 36:52 Markets Have Memory 42:23 The Key To Being Happy 47:27 Competing Against Yourself 55:32 Our Relationship With Money 58:51 The Power Of Incentives 1:04:48 Don't Try Too Hard 1:11:19 Investing Strategies 1:15:09 The Value of Imperfection 1:20:43 Optimism and Pessimism 1:24:41 Crypto's Barbell Thesis 1:27:53 Good Things Happen Slow, Bad Things Happen Fast 1:33:27 Final Bit Of Advice ------ RESOURCES Book: https://www.morganhousel.com/  Morgan: https://twitter.com/morganhousel  Morgan Last on Bankless: https://youtu.be/9VflkmluTVQ  ------ Not financial or tax advice. See our investment disclosures here: https://www.bankless.com/disclosures⁠  

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Starting point is 00:00:00 Look, I'm a very optimistic guy, but the answer is no. There's absolutely no hope whatsoever. I would bet so heavily that 100 years from now, we're going to have bubbles that would look exactly like they did in 1999 and exactly like they would have during the housing bubble. Like, pick your bubble, 100 years from now, 200 years from now. That's going to be the case. Welcome to Bankless, where we explore the frontier of internet money and internet finance. This is how to get started, how to get better, how to front run the opportunity. This is Ryan Sean Adams, and I'm here with David Hoffman, and we're here to help you become more bankless. Guys, a lot has changed in crypto throughout the cycles. But some things haven't.
Starting point is 00:00:46 We're here to talk about the things that haven't changed. We've got timeless investing wisdom applied to crypto from writer and investor Morgan Housel on today's episode. It's a few different things you need to know for different parts of the cycle. We've got lessons for the bear market, lessons for the bull market, and lessons for the apathy market. a few takeaways for you. Number one, why the bear market was painful, necessary, and yet good. Number two, why those that survived the bear market now have an advantage. Number three, how to manage your brain during a bull market when things get frothy. Number four, how to actually be happy, no matter how much wealth you have.
Starting point is 00:01:22 Number five, the traps that you're going to fall into during the bull market, unless you know how to spot them well in advance. Number six, optimism versus pessimism, how to balance them to become a better investor. I could have been like listed 10 more of these because I feel like the insights per minute on this episode today were absolutely off the charts. We put in the title 10 timeless lessons for crypto, but the truth is there's probably like a hundred here. There's like too many to count and we didn't really count them. What's the significance of this episode for you? I think the most significant thing about this episode is the timing in which Morgan's book just happened to come out along with all of the bullishness that's coming out of the crypto space. We are about to enter a time in which
Starting point is 00:02:07 the bull market beer goggles are on. And we need advice like this to merge into our brain and have deep understanding of as we navigate that bull market. Because this is when the time in the market in which this advice is the hardest to follow, yet it is going to have the most ROI if you can follow it. This is like trying to flex your brain muscle, your diligence, your own discipline as an investor. And so like listen to this episode, write notes, listen to it twice. Do something that you need to do to merge this information into your brain because it will save you multiples of your portfolio as you navigate the bull market. It is timeless wisdom. It's wealth generation strategy, is wealth preservation. And it's also, I would say, just like the perfect Ryan and David episode,
Starting point is 00:02:57 one part investing, one part psychology. So good. Like I said, just the timing of it all. I think it is perfect. Yeah, the wise investor wins. The disciplined investor wins. I think this is even truer in crypto than it is in traditional markets, actually, David. And so we hope you enjoyed this episode with Morgan Housel. He'll be right on. We're going to begin in a minute. But before we do, we want to thank the sponsors that made this possible, including the venue in which you can practice all of this timeless, crypto, wisdom. That's Cracket. which is our number one recommended exchange for 2023. If you don't have an account, what are you waiting for?
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Starting point is 00:05:33 Whether you are a developer, enterprise, or a user, Arbitrum orbit, lets you take your project to new heights. All of these technologies leverage the security and decentralization of Ethereum and provide a builder experience that's intuitive, familiar, and fully EVM compatible. Faster transaction speeds and significantly lower gas fees. So visit arbitram.io where you can join the community, dive into the developer docs, bridge your assets, and start building your first app with Arbitrum. Experience Web3 development the way it was always meant to be. Secure, fast, cheap, and friction-free. Bagel station, Morgan Housel is a writer and investment partner at the Collaborative Fund.
Starting point is 00:06:08 We had Morgan on a year ago to talk about the principles in his book called The Psychology of Money. I got it right behind me on the bookshelf. I don't know if you could see it, guys. It's one of the best investing books that I've read in the last decade. And that episode is my recommendation for one of our top 10 must listen to episodes for crypto investors, particularly if you're starting on the bankless journey. But today, Morgan brought some new timeless advice for us because he's just published a new book. It's called The Same As Ever, and this is a guide to what never changes.
Starting point is 00:06:39 It's a series of 23 punchy stories, timeless truths about people, societies, and how to live. This, my friends, is important wisdom as we go into the crypto bull market. Morgan, welcome to bank lists. Welcome back, I should say. Yeah, Ryan, David, thanks for having me. Looking forward to it. All right, man. Let's start with the theme of this book. Why are you focusing on stuff that's the same? Isn't the same stuff boring? Like, why not new things? It is boring, which is why we don't pay attention to it, but that's always at our own detriment. So I've been a financial writer for going on 18 years now. And a big part of that journey and what I've written about was just how frustrated, cynical, disgruntled I became at how bad
Starting point is 00:07:18 the entire industry was at forecasting. The next bear market, the next recession, like anything, no matter what it was. I mean, here's one little example of this that I was just thinking about this morning. I remember, I'm pretty sure it was in Fortune magazine. It was one of the big business magazines. They published an article in 1999 that was 10 stocks for the decade ahead. And it was like 10 safe blue chip stocks that like you can count on for the decade ahead. And I swear, it was Enron, AIG, Kodak.
Starting point is 00:07:44 It was like, go down the list of the companies that went out of business. So this is one, like everyone. knows how bad the community is, not just the media community, but economists, financial advisors, analysts, portfolio managers, and predicting what's going to happen next. So there's two things you can do with that realization. You can become even more angry about it and just a fatalist and say, nobody knows anything. Don't even try. Or you can say, okay, what does never change? We have no ability to predict what is going to change. That's probably too blanket of a statement, but it rounds to that for most people. But if you look across economic history, and not just economic
Starting point is 00:08:20 history, but a lot of history, it's the same behaviors over and over and over again. It's like how we respond to greed and fear and risk and uncertainty. That never changes. And if you read about financial crises from 100 years ago, 200 years ago, it's the same thing. It's the same thing over and over and over again. So then I was like, okay, well, let's just focus on that. Let's just focus on what we know is never going to change. I have no idea when the next bear market's going to come, but I know exactly how people are going to respond to it and what they're going to think about it and how they're going to feel because that's never changed. So that was kind of where it came into play for me was just starting with a frustration and then saying like, okay, well, what's the positive way out of that observation rather than just becoming more of a cynic? Morgan, if I can make a prediction about the content that we were about to discuss, there's that old quip of one fish swims past the other and says, how's the water?
Starting point is 00:09:08 I think like the fish replies like what's water, right? Implying that like there are so many things that happen so frequently that we just can't identify it. I think the bankless version of this was like our first few episodes was about identifying money because it's such a invisible force that we never really approach and attack head on that when you do, your brain opens up and all of a sudden there's a world that's expanded to you. I feel like that's about what we're about to get with you in a variety of different lessons. There are so many fundamental truths about the way that the world works that we just are not awoke to because of how, like, default they are, how common denominator that are. That's my prediction about this.
Starting point is 00:09:47 And here's what I love about this. I've been pretty open. I'm not a crypto investor. I'm not a crypto, you know, completely negative. It's all going to hell. It's all a joke. I'm not that person either. But here's why I think that doesn't matter in this.
Starting point is 00:09:58 And this is the same for psychology and money. The overlap between the behaviors among a crypto investor versus an index fund investment. investor versus a mutual, like a municipal bond investor. There's a lot of overlap there. How people respond to greed, fear, risk, uncertainty. It's all the same. And so much of what I've loved about the kind of research that I get to do is I'm a financial writer, but I actually don't read or research that much about finance. I love reading about all kinds of different history, all kinds of different fields, and recognizing when those behaviors in medicine or military or like physics or take any field and seeing how how they respond to these topics applies perfectly to investing.
Starting point is 00:10:40 Morgan, so another thought I have, you were talking about your frustration. You decided to channel that frustration with all of the noise in the finance industry into a book, the psychology of money and now kind of this book. I still predict that people like you, people like me, maybe people like David, people who are listening to this advice and this wisdom and actually applying it, will still continue to be frustrated. Because I think we are still in the minority of people who are actually applying these lessons. So I'm zooming out.
Starting point is 00:11:10 Crypto is probably about to enter a next bull market. And Morgan, I guarantee you, we are going to make many of the exact same mistakes we made in the previous bull market. And we're going to do it over and over and over again. And that frustrates me. For folks that have been through many market cycles, It's just you're looking at this and you're like, it's going to happen again, isn't it?
Starting point is 00:11:34 We're going to do the exact same thing. Is there any hope in this book of breaking us out of that cycle? Or is the hope only at the individual level? That an individual can kind of wake up and be like, hey, I don't have to do this. I can see all the other dumb humans repeating the same mistakes, but I don't have to do it. Or is there hope that we could actually break this cycle as kind of a society, as an industry, as a, you know, a market? Look, I'm a very optimistic guy, but the answer is no. There's absolutely no hope whatsoever.
Starting point is 00:11:58 I would bet so heavily that a hundred years from now we're going to have bubbles that would look exactly like they did in 1999, exactly like they would have during the housing bubble. Like, pick your bubble 100 years from now, 200 years from now. That's going to be the case. You can state it confidently for a couple reasons. One of which is that the bubbles of 99 in 2007 are exactly how they played out 100 years ago and 200 years ago. It's the same thing over and over again. And I think to say, to make a statement along the lines of, we will learn our lesson and never have another bubble is equivalent to saying we've learned our lesson and we'll never have another war.
Starting point is 00:12:35 Like it's very fun to think about. It's very just like, oh, wouldn't that future be great? And of course we should learn our lesson because after every war, there is some sense of like, God, that was so dumb. Like, how could we have possibly done that? We'll never do that again. But you will. Of course you will. And it's the same for finance, particularly with bubbles.
Starting point is 00:12:52 There's a chapter in same as ever that talks about common. plants the seeds of crazy. And it's really just like the origin of boom and bust. And I love, there's a story about this economist back in the 1960s named Hyman Minsky. And during the 1960s, there was a lot of like scientific optimism across all scientific communities. Like we had just landed on the moon and like eradicated polio. So there was this big surge of like if smart people put their heads together, we can solve any problem in the entire world. And a lot of economists back in the 60s came together and said, it's time to eradicate recessions. We need to figure out the science of monetary policy and fiscal policy to make sure that we will never have another recession again.
Starting point is 00:13:31 And honestly, when you've just landed on the moon, it doesn't seem that crazy to think that you can avoid two quarters of negative GDP. Sure. Like, it doesn't seem like that big of a deal to try to figure this out. Hyman Miski said, bullshit, it's never going to happen. You are never ever going to eradicate recessions. And he came up with this idea called the financial instability hypothesis. And very briefly to grossly generalize it. It basically says, if you never have a recession, people get very optimistic. When they get optimistic, they go into lots of debt. And when they go into lots of debt, you're eventually going to have a recession. So he was like, look, the lack of recessions is what creates the next recession. So if you, like, if you eliminated
Starting point is 00:14:10 recessions, you would just guarantee a massive recession in the future. And the same thing applies to investing markets, stock markets, crypto markets. If the stock market never went down, there would be no risk. If there's no risk, you would very rationally bid valuations up very high. And when valuations get very high, you're going to have a crash because the market's so fragile to uncertainty at that point. So I think that's why we will never learn from these. Calm plants the seeds of crazy. What Jaime Misky said was stability is destabilizing. The more stable something becomes, the more it is pushed towards destabilization. And so during every market bust or recession, there's always a finger pointing. Like, who screwed up here? Whose fault was this? Because you broke the system. And to some extent, that's usually true to some degree. But when you really take Minski's ideas to heart, you realize, like, no, this is just a normal functioning of any capitalistic society. And so to me, the takeaway from that is you're never going to get rid of it. You're never going to get rid of it. Because if you try to get rid of it, it literally just makes it worse. So that's why I'm an optimistic person. But to answer your question, there's no hope whatsoever.
Starting point is 00:15:19 Yeah, it's interesting. I noticed the very beginning of your book, you kind of addressed it to for the reasonable optimist. Maybe that's what you are, Morgan, is a reasonable optimist. And anyone who's reasonable, maybe they come to the conclusion that you have, which is, we're never going to break out of this cycle. So let's stop trying. And we've certainly seen our periods of calm, and we've certainly seen our periods of crazy in crypto. And there are 23 different lessons in this. I don't think we'll have time to touch on them all. But what I want to do is, I want to break this into three different kind of sections of the conversation for different, lessons, different advice that applies to every single one of these three sections. The first is bare market advice. So when we're feeling low, when we're in the bear market, some of the principles from your book that spoke most to me. And then bull market advice, when things are going really well, when things are exuberant, what lessons should we be listening to most then? And then the advice when you're in between is neither bull nor bear. We call it the build market or maybe more accurately, the bore market. When things are just really boring and you feel like you want to do something. So let's start with the bear market because that has been impressed upon everyone listening at bankless.
Starting point is 00:16:24 Certainly, crypto has been in a bear market recently. The last time you were on, it was September 2022. And we were already in a bear market in Crypto Morgan. And then we saw a lot more shit happened, okay? Because two months later, FDX happened. And that was November 22. And I think a lot of people who are listening to Bankless and crypto investors, they got a massive dose of humility at that point. We now are coming out of this. We have wounds. We have scars. It's actually the last chapter of your book is called Wounds Heal and Scars Last. Can you talk about the value of scars? Is there any case that some of this pain was actually good for us? What would you say about that? I wouldn't even frame it as good or bad, but it's just the idea that everybody has their scars from life. And therefore,
Starting point is 00:17:10 or everyone, based off of the personal experiences that they've had, I view the world differently than you do. Even if we're roughly the same age and same education, we'd read the same information, I've lived a different life than you have. And to everybody, everyone is like that. So everyone thinks that they are looking at the world objectively and trying to figure out the world objectively.
Starting point is 00:17:30 But everyone is just like a set of mirrors reflecting what they've experienced in life. And I use the example in the start of that chapter of, if you drive past the Pentagon in Washington, D.C., There's no sign whatsoever of 9-11. They rebuilt the building. They put the trees all back. There's not a single mark that a plane hit that building 22 years ago. But if you go one mile down the road to Reagan Airport, the scars of 9-11 are everywhere.
Starting point is 00:17:54 Take your shoes off, take your belt off, take your liquids off, you know, when you're going through security. The scars of it are everywhere. And I think that idea applies to so many things of like the Great Depression. Look, by the 1940s, it was done. It was gone. We were back at new highs. the scars of the Great Depression lasted through today. There are still people who, you know, if your parents live through the Great Depression, they taught you and told you X, Y, and Z about
Starting point is 00:18:19 how you can lose your money so easily. And that is influencing behaviors at this moment. Even if the scars or the wounds of the depression are done, the scars are still lasting. So the idea that just everyone is a reflection of the experiences that they've had. And since everyone has had very different experiences, we all view the world completely differently. And look, as I said earlier, I am not a crypto investor. I couldn't really tell you why that is. I couldn't be able to articulate X, Y, and Z of why I'm not. But I bet if you put me on the therapist's couch for a couple hours,
Starting point is 00:18:49 we would tie it back to some experience that I've had in my adult life that said, I would rather invest the way that I do today than invest the way that you do. It's not because we disagree with each other. It's because we're different people talking over each other. I think that's a big point, particularly with an asset class like crypto that tends to be controversial, loud, hand wavy. It's easy to miss that every financial debate where you have people disagreeing with each other, nine times out of ten, the people don't actually disagree with each other. It's people with different risk tolerances, different time horizons, different goals talking over
Starting point is 00:19:23 each other. And so that's very common in financial markets to look at other people, making other decisions, and say, you're crazy, you're dumb. Why are you doing that? You should be doing this thing that I'm doing without this idea that there is no right answer in finance. We're all just kind of mirrors of the scars that we've been put through in life. And so as I always talk about what's a thing that I've changed my mind about in investing, I think 10 years ago, I was much closer to the idea of, no, there is one right way to invest. It's the way that I do it. And if you're doing it differently, you're doing it wrong. I think that's kind of what, that's kind of how I believed. And now I'm just so far of just like, whatever works for you, just do that. Just do that. There's a
Starting point is 00:20:04 million ways to do it. There's this great quote from Keanu Reeves where he's like, I'm too old to argue with people. And even if they say two plus two equals five, like if it's working for you, like just have fun, man. If it's working for you, just go down. I'm too old to argue with people. And I feel like I, because of my belief that everyone is kind of scarred in their own way, and I am the equivalent of that with financial matters. I want to see if I can underhand you something because I think you'll be able to take it and run. You and I, Morgan, have shared an interest in in psychology and I bring this up basically any given moment I can on the bankless podcast. I want to talk about this specifically the way that like
Starting point is 00:20:37 lessons and memories are formed in a negative perspective with parts of the human brain, which is the amygdala, which is the fear center of the brain, the fear and stress and trauma center of the brain where like emotions get spawned and then the hippocampus, which is where memories form. And these things are really, really close. Negative memories get encoded into people at like 10x the rate as any other type of memory because humans have this very strong aversion to fear. How does this component, how does this property of like the way that we encode lessons, this is very strong aversion to fear and pain, how does this like work its way into your lesson? Well, let me tell you how it works for me as a writer.
Starting point is 00:21:15 I'm sure you guys can relate this too, being in media. One good review kind of just waves over you. It's like, oh, that was a good review. They like the podcast. They like the book. Okay, great. I forget about it three seconds later. A negative review, a negative comment can stick with me for a month.
Starting point is 00:21:29 Oh, my God, Morgan. Have you ever read YouTube comments? They are the absolute freaking worst. I try not to because I know what's going to be there. It's a cesspool. But even if you read the YouTube comments, if there's a guy saying, hey, Ryan and David, love your podcast. So great. I guarantee you, you guys forget about it 10 seconds later. Right? It does like, that blows right over you. And I think so that just aversion to bad news or just like you take bad news so seriously. And good news is like, all right, like whatever, just move along. I think that idea like socially with the comments applies to investing as well. So the idea that, you know, the very common, this is almost like cliche to say that law. losses hurt more than gains feel good. So doubling your money, like, cool, feels great. Like, okay, cool, double my money. Awesome. Losing 50%? Like, you'll remember that for the rest of your life. And a lot of that is just because of like, you're investing to make money. So when you make money, you're like, yeah, that was the point. That was why I'm doing this. That was my expected outcome.
Starting point is 00:22:20 But losing money, you're like, no, I invested to have more money and now I have less. What the hell happened here? So I think a lot of it is just even just at the knee jerk, like, soul level. You're like, this was not what I intended to happen. And then I think, the bad behavior comes into play when you say, oh, I'm trying to make money, but now I have less. I need to change what I did. I need a different strategy. I need to turn the dials and pull the levers to do something differently. And that intuition is the cause of the majority of bad investing behavior, where because you're experiencing run-of-the-mill volatility, you're experiencing a normal amount of volatility, but you think you need to go do something differently now. That's the core of bad
Starting point is 00:22:57 investing behavior. And I think it all stems from the fact that you're going to experience the pain of loss so much more vividly than you do the joy of gain. There's one twist on this. If there's like a devil's advocate to this, I think it's really interesting. I've been reading a lot lately about nostalgia and just the science of nostalgia and whatnot. And a lot of it is because we remember the past not as it was, but as it should have been. Wow. So a lot of people look back in their childhood and be like, oh, it was so great. It was so much fun. Played with my friends, great house, loving parent, like whatever it was. The 1990s were great. I'm just saying. There's just as comedians usually do. They sum it up.
Starting point is 00:23:33 perfectly. John Stewart says, the only reason you think the world was better during your childhood is because you are a child. And I think there's a lot of that too. But we remember the past as how it should have been. So when you're an adult today, you look back and you're like, as a kid, I had no responsibility, no mortgage, no bills. I just got to hang out with my friends and eat junk food and I never gained weight and everything was perfect. But I guarantee you, like, as a kid, you were actually, everybody, myself, everybody was stressed about what was going on at school. And you had the stress of this and the anxiety of that. And it's like, but you remember it because it should have been good, even if it wasn't. I had this experience recently with my wife
Starting point is 00:24:07 about 10 years ago. Before we had kids, we had this amazing apartment in Bellevue, Washington, and it overlooked the lake, and it was in downtown, great location. We didn't have kids so we could sleep in and go out to brunch and everything was perfect. And I told her, I said something along the lines of like, God, life was like, that was perfect. That was the perfect life. And then she reminded me, and she was right. And she said, Morgan, during that period when we lived there was the period that I was the most anxious, the most maybe mildly depressed that I've ever been. But I remember it is good because it should have been good, even if it actually wasn't. So that's the other twist on negative versus positive is I think a lot of times we look back at even the economy of the 1990s.
Starting point is 00:24:48 You think, oh, it was great. It was a perfect bull market. No, it wasn't. There was a real estate crash in the early 90s. There was a interest rate surge in 94. The global financial system damn near fell apart in 1998. In hindsight, we think it was great, but it wasn't. It wasn't. Like, that's not what people were actually experiencing during that time. So the pain is always worse on the downside then, and that's what people feel during the bear market most acutely. You said that, you know, scars are just kind of a story. They are what they are. They're neither good nor bad. Yet you also wrote a chapter called It's Supposed to Be Hard. And the subtitle of this chapter is called Everything Worth Pursuing Comes With a Little Pain. Can you tell us about the value of hard
Starting point is 00:25:27 things. Like, should we, in order to reap the gains of future bull investing markets, should we be satisfied with this pain? What is the value of hard things? I think in investing, it's really clear that what do you get paid for? You get paid for dealing with and putting up with uncertainty and volatility and periods of decline, periods of no gains. That's what you're getting paid for in the long term. So yes, you can make a lot of money investing, no matter what asset you're investing in. But why? Like, the world is not so kind that it's just going to give you dynastic money for doing nothing. You have to, like anything else in life, there's a price that you have to pay. The pain is the cost of entry, basically.
Starting point is 00:26:05 It's the cost of admission for getting this. But I think the knee-jerk reaction when you're experiencing pain is I or somebody else did something wrong in my investing process. Either I screwed up or the Fed screwed up. It's usually one of those two things is what people, usually how it's framed. And sometimes that might be the case. But run-of-the-mill volatility, which is what you experience 98% of the time, is the cost of admission for doing well. There's also this other thing,
Starting point is 00:26:30 this really applies to crypto. There's this quote from Shamath that I love, where he said, however fast any investment can double in price, that's the half-life for how quickly it can decline. So if you want to own an investment that can double in a year, you also own an investment
Starting point is 00:26:44 that can easily lose 50% in a year. You want to own investment that can go up 5x in a year. You also own an investment that can lose 80% of its value in a year. And so I think that's really true. And you see that a lot in crypto, of course. Like this is an asset that can and sometimes has gone up 10fold in a year.
Starting point is 00:27:00 Don't be surprised when off of very little news it can fall 80, 90% in a year as well. Or in the case of a lot of shit coins, 100% in a year. Yeah, we saw some of that. That's what you're getting. And so don't be surprised because that's what you signed up for. That's the cost of admission that you're paying. Like if you want like an amazing vacation, don't be surprised when you get a massive credit card bill. That's what you signed up for.
Starting point is 00:27:20 So I think just acknowledging what that cost is makes a lot of difference. and people just understanding what they're getting into and also making that volatility just a little bit more palatable when you experience it. I think transferring this into the crypto context, I think is just only too easy. The classic meme of someone that comes into crypto is that they come in for their first time
Starting point is 00:27:39 in the middle of a bull market, like halfway through, and then they think that there's a lot more bull market ahead of them than there actually is, and then they quickly find themselves on the other side of the curve, and then they're in the bear market, and then they're experiencing the full length of the bear market, and that's all of a sudden when it gets hard.
Starting point is 00:27:59 And then more than half of those people leave. And this is where me and Ryan talk about, like, congratulations. You are now a settler, not a tourist, but also you have, like, one more year of bear market to, like, grind your teeth. And, yes, it is hard. And so, like, there's the outside perception of crypto people of, like, you guys had it so easy. Your assets just went up.
Starting point is 00:28:19 But then everyone in crypto understands, like, you don't understand. what I had to go through to get here. It was so hard. I mean, one thing that comes to mind here is that I think anytime in financial matters when you can complete the sentence, I am a blank. It doesn't matter what it is. I am a value investor. I am a crypto investor.
Starting point is 00:28:38 I am a bond investor. You are almost by definition attaching your identity to how you invest your money. And to some extent, unavoidable. I do this. Everybody does it. But it really gets dangerous when during the bull market, you complete that sentence by saying, I am rich, I am smart, I am a genius, I am savvy. But then what do you do during the bear market?
Starting point is 00:28:59 What do you say? I am a bag holder? Moron. I'm a bag holder. I'm poor. I'm an idiot. Diamond handser. And so that's when it really gets, it's a dagger to your identity.
Starting point is 00:29:09 Right. Because you built your identity based off of market movements, most of which was just like beta. It wasn't even you. It was just the market movements. And then you tie that to your identity. And then on the way down, it can be hard to, the easiest way to deal with it is to just not even check, does not even think about it. Don't even open your brokerage account.
Starting point is 00:29:27 Don't even open anything. It's just like because you don't want to complete the sentence of what you are now. And so that's why like attaching your identity to how you invest or like this applies to a lot of things. Attaching your identity to your politics. This is like a very dangerous thing because all those things are outside of your control. And by definition, they're going to go in a different direction at some point than you want it to. No matter what your politics are, somebody on the other side is going to win some election. And if your identity is I am. A blank, like, it's going to hurt you. It's going to hurt. So, like, it's a classic Paul Graham quote. Keep your identity small. You want to have very few things in your life where you say, I am a blank.
Starting point is 00:30:04 You know, I like saying I am a father. I am a good spouse. Like, those I like, but I kind of push back personally at attaching my identity to any kind of investing strategy. I think all of this reminds me. Well, David is talking about the difference between settlers and tourists of this quote that you put in from Harry Truman. And he says this, the next generation never learns anything from the previous one until it's brought home with a hammer. I've wondered why the next generation can't profit from the generation before, but they never do until they get knocked in the head by experience. Nothing is more persuasive than what you've experienced firsthand. That is a subtitle of one of your chapters. And that's certainly something that we see in crypto. It's basically
Starting point is 00:30:44 there's a set of crypto people who've been through multiple cycles, you know, kind of the crypto-OGs. They're basically bomb-proof. And these are like oracles, four-hour space, but every single time they observe newbies, people who are entering crypto for the first time, making the exact same mistakes. And I guess the value of coming through a bare market and holding onto your conviction and going through all of this pain is that you get to join their ranks. You get to become a veteran. You get that hard-fought experience firsthand. But why do we always have to learn the hard way, Morgan? That's kind of a question we have. Like, why can't we just learn from the OGs and not repeat the same mistakes? Why is it always this next generation
Starting point is 00:31:28 has to be hitting the head with a hammer? I think it's because, as I said in the book, nothing is more persuasive than what you've experienced firsthand. Look, I'm a history buff and I really like military history, but I've never served in combat, never served in the armed forces. Never in a million years, no matter how many books I read about what it was like, will I understand 1% of what it's actually like to be shot at in combat? Never in a million years will I come remotely close to it. And there's a lot of research on this. Like, There's a lot of stories like from World War II about in training, a lot of the soldiers have come out with full of bravado.
Starting point is 00:31:59 I'm going to go in there and I'm going to blast them down like that. And then they actually get to the front lines. They get shot at and they're absolutely terrified. You don't understand anything until you've experienced firsthand. And so in financial matters, if you've never lived through a 50% decline, it's very easy to study when that's happened in the past. And by the way, because you're studying it with hindsight, you know how the story ends. You know that the story did end, that that bare and
Starting point is 00:32:22 market did end and you had a rebound. So when you're studying it, if you've never been through a bear market and you study one, they all look like opportunities. You always look at it and you're like, ah, if I own tech stocks in 2002, that was when you should have bought made all your money. Everyone should have bought stocks in 1932. That was when, and of course, in hindsight, but during 1932 and and during 2002, people didn't know it. If you don't know how the story ends, you assume it's going to last indefinitely. And there's also some like downside of this as well. Mark Andrescent's talked a lot about the reason that, at least one of the reasons that you had a new tech boom beginning in the early 2010s is because that's when you had a new generation of people coming
Starting point is 00:33:00 to Silicon Valley who did not remember the dot-com bust of 2000. And before that, it was very hard to have a new tech boom in 2004 because all those people were scarred from 2000. They were all still around. And it wasn't until you had young people who didn't understand it come in. And I think that's true for a lot of things. In politics and war, where it's like, you know, there's that saying, like science progresses one funeral at a time. It's hard to, once you've been ingrained, if not indoctrinated, with one view of how the world works, it's hard to push that aside and keep going. So the other danger about this is that even if you've lived through multiple bear markets, the next one's not going to be the same. It'll be the same in the sense that you're going to
Starting point is 00:33:37 lose a lot of your money, but what's going to cause it's going to be completely differently, what the government's response is going to be different. And so a lot of people had said, you know, hey, we went 35 years without ever seeing a sustained rise in interest rates. But there's a lot of responses to that. You could push back in that and be like, well, so what? Like even if you lived through the interest rate surge of the early 1980s, the one that we're dealing with today is not the same. It's different in all kinds of different ways. So even if you have experienced these declines, it doesn't necessarily make you better prepared for the next one because the next one's going to play out totally different. I mean, compare what we went through in 2008 with what we went through in the early. early days of COVID. They were both massive market declines, but 2008 was, screw those greedy bankers.
Starting point is 00:34:21 And 2020 was, am I going to die in the next week? How do I get my kid to school? Just like the emotional reaction to it could not have been more different. Even if you had experienced losing half your money, even if that was the same, how you did it was totally different. The way I try and teach friends coming into the world of just like investing and finance that I have to share that's relevant to this is I try and tell them that markets have memory because markets are just, collective consciousness of their participants. And if their participants all have the same scars, for example, then in a particular market, in a particular sector of a particular asset, if those people that own that asset or are investing in that vertical have all the shared
Starting point is 00:35:01 memory, a shared trauma, if you will, about something, then that market will react in that particular way. One thing I've noticed in the crypto markets that are happening recently is there seems to be like a time is a flat circle element happening right now in the crypto markets where a lot of the same assets that appreciated significantly at the very early stages of the last crypto market are the same crypto assets that are appreciating very early in this part of the phase as well. And so I'm getting a lot of just like deja vu about my first bull market because a lot of that is happening because it's the same market participants. And so like the idea of just like markets themselves as our collective human consciousnesses
Starting point is 00:35:39 have memories stored in them and they will react to their environment in very similar ways. Yeah, definitely. And a lot of it is like as a generation, you go through experiencing the same thing. If we're all roughly the same age, like we experienced 2008 the same way. We experienced COVID in roughly the same way, just because we were at the same phase of life. And we're versus our parents experienced not only the experienced things that we didn't, like the inflation of the early 1980s, but when they experienced 2008, they were at a very different phase of their life. A lot of them were kind of in their late careers, early retirement years. Whereas if you were graduating college into the financial crisis, or if you were in college during the financial crisis,
Starting point is 00:36:17 you experienced it totally different. So a lot of it is like every generation kind of goes through as a cohort with understanding risk in their own way. And I mean, a stark example of this is like, if you were a young adult during the Great Depression, that stayed with you forever for the rest of your life. If you were a kid during the Great Depression,
Starting point is 00:36:33 maybe you had some influence by what your parents told you. Like even if you were alive during that time, it's going to scar you in a very different way than it did those who were young adults. There's a lot in psychology where what you experience as a young adult, let's call it age 15, to 30 is so influential because you are young enough for your mind to still be kind of malleable. You can form new ideas about the world, but you're old enough to have responsibility where it's
Starting point is 00:36:56 like, I really need to figure out how the world works because I've got bills to pay and I've got people that I need to socialize with. And so what happens during that 15 year period is very influential for the rest of your life. And it makes it so different generations don't really understand the financial views of another. I really saw this after 2008 when gold, for a period of time became very, very popular. And who it was popular with were the baby boomers. It was not millennials. It was boomers who it was popular with.
Starting point is 00:37:23 And I think at least one of the explanations is that boomers live through the inflation of the early 80s, that the millennials didn't. Either they weren't alive or they were too young to know what was going on. And so you had during that period, boomers, by and large, to generalize, were like gold, gold, and millennials are like, what the hell are you talking about? Why would you want to own gold? So every generation has that. For sure, within the next 20 years, our kids, you know, 20, 30 years from now will be looking at the three of us being like, I don't understand why they believe X, Y, and Z about the economy.
Starting point is 00:37:53 That's definitely going to happen. And they'll be saying the same thing about their old millennial parents. And that happens every generation. Yeah, that's so true. I mean, the young adults that grew up during the Depression, 1920s, 1930s, those are the original bankless adults. Let me tell you, those people did not trust banks. All right, this is like the grandpa in later years who kept all of his money in tin cans. underneath his basement floorboards, right? So it leaves an impression in terms of your asset
Starting point is 00:38:17 allocation and your preferences. So Morgan, we've talked about the bear market season and we've drawn some lessons out of it, but it looks like crypto might be entering a bull market season. Of course, there's no way to know for sure, but early signs of this, like Bitcoin, ether, you know, prices going up. And when that happens, because we've been through bull market cycles before, things get absolutely crazy. People lose their minds during bull runs. And I think your book has some advice for us during Bull Runs. I want to actually start here, though. And this is maybe an odd place to start, but I think it's the right place to start.
Starting point is 00:38:52 A lot of people blamed the bear market on greed in crypto. And I actually don't think it was greed, at least not precisely greed. I actually think the worst behaviors in our industry were caused more by envy than greed. And this is what one of your chapters talks a little bit about. But it's basically this observation that I think everyone is saying. in crypto, where assets are up like 10x, 20x, 50x, 100x. Like, the price of ether went from double digits to 4,500 in like, you know, 18 months, 24 months, and people still weren't happy.
Starting point is 00:39:29 They still weren't happy about that. And the reason is because they were looking for at someone else's portfolio or they were looking at some other asset that was pumping even harder. And of course, social media amplifies all of this. but there's a sense that it's never enough unless I have more than the other guy. This quote is, envy is the thief of joy. And I want to ask, as we're getting prepared for maybe this next bull market season, how could we actually be happy with what happens?
Starting point is 00:39:56 Because if we do get a bull market, our wealth is going to increase. But if our happiness doesn't increase, like, what's the point? Can you tell us, like, what is the key to actually being happy? What is the key to being content? What have you learned about this? This is very similar to what we talked about earlier. At the broad level, at the macro level, we will never be able to get over this, the idea that like your expectations are going to rise in lockstep with your circumstances. At the societal level, we'll never get over it. You can easily imagine a situation in which our grandchildren are earning twice as much money as we are, adjusted for inflation. Their medical technology is unfathomable compared to what we have today. Their life that they live in like general peace, like peaceful times, and they're no happier for it. And by the way, the reason we can imagine that is because that's precisely the condition we find ourselves in. It's exactly what's happened. It's so much better than it was 100 years ago or like 300
Starting point is 00:40:48 years ago or imagine being a feudal peasant on some Lord's fiefdom and just slaving your days away in the field. If John D. Rockefeller or Andrew Carnegie or J.P. Morgan had a time machine and could see how the median American family lives today, they would fate with how amazing it was, particularly things like medical technology. You know, John D. Rockefeller was worth almost half a trillion dollars, just for inflation. He never had penicillin. He never had Advil. He never had chemotherapy. He never had all of these things that, by and large, ordinary people can benefit from today. He didn't have. But ordinary people don't necessarily think that they're living, or they definitely don't think they're living better than Rockefeller, because those, what would have seemed like luxuries to him just become necessities for us. Your expectations rise in lock steps. So Advil doesn't feel like magic anymore. It just feels like something that everyone's entitled to.
Starting point is 00:41:33 And I think at the broader level, like if envy is the negative connotation to the, that idea. I think what really happens is that people look at other people and say, well, if they can have that, not only can I have it too, but I deserve to have what they have. And this is really what gets into bear markets. It's like if I see you making a lot of money, it's not just that I want that money too, but I deserve it. Because people have a natural, I think, push towards equality in terms of if like, you're not any better, you're not smarter than me. You're not working harder than me. So if you have more than me, well, I deserve it too. And then it's very easy to take the jump and be like, well, if I deserve it, I should go out and acquire it through any means necessary,
Starting point is 00:42:12 through leverage, through taking wild risks, because I deserve what you have. So I shouldn't need to work that hard for it because you didn't work hard for it, so I deserve it too. That feeling is what makes bull markets run out of control. And that's always been the case. But now in the social media world, where you're not only sharing with how you're doing, but you're exaggerating, if not lying about how you're doing in terms of the life that you're living and how happy you are and like, you know, how beautiful the vacation pictures are going on. The NFTs that you flex, Morgan. That's what our industry was doing last cycle. That too. Or it's like, this has been the case forever. Like during a bull market, everyone talks
Starting point is 00:42:46 about the winners. Nobody talks about the losers. That's always the case of how it works, just like gambling. And so because of that, it's easier than ever to look around and be like, other people are happier than me, other people have more money than me, other people are prettier than me, and I deserve what they have. And that's the trigger for bad behavior. behavior. And so I think that happens in every bull market, but it's just more potent now. And it's faster now. You know, the dot-com bubble was a eight-year endeavor, really started in earnest in 93 and really came undone in 2001. I was actually like by crypto standards, that's a long run. Slow motion. That's like, that's half of our lives. Two cycles. Yes, because now you can have a full
Starting point is 00:43:25 cycle in 12 months, in 12 months. And even the housing bubble was a six-year endeavor, you know, 2001 to 2007. And so I think largely because of social media, things just play out much faster now. And so you have much more rapid gains and much more rapid busts than we have in the past. And crypto especially operates so dominantly on Twitter where people will flex as much as possible their victories in the bull market. And they'll never really disclose their losing trades. They'll mostly just only talk about their winning trades. And so crypto people I think that's what I do, David. Of course, that's what I only. I only don't. only ever have winning trades. Everyone knows this. And so like I think especially in crypto,
Starting point is 00:44:06 which kind of has like an unhealthy relationship with wealth flexing in a bull market on Twitter where we all live 24-7 during a bull market. We are especially susceptible to this. And we use this meme on bankless that when the bull market started, we've done a few of these. We put on our bull market goggles. Like there are our beer goggles. There are our drunk goggles. As a bull market goes on, like you are deeper and deeper into the party and you are getting less and less sober as time goes on. And so I think like the way that I would try and like give advice for crypto people entering the cycle is don't look at your neighbor in envy. Do your best to be grounded and look at your past self and look at your net worth or your investing successes based on past expectations of
Starting point is 00:44:48 yourself, which is your anchor rather than your neighbor on crypto Twitter who just flex their really good trade or they're really valuable NFT. The thing though, like what you just said is 100% true and I agree with every word of it. it's ridiculously hard to pull off in practice. Oh, for sure. Because just like from an evolutionary perspective, if you're competing for resources, competing for spouses,
Starting point is 00:45:08 competing for food, competing for land, it doesn't matter how much I have. All that matters is I have more than you. That's the only thing that matters. So when you look at other people getting rich, the New York Times article, everyone's getting hilariously rich and you're not. That very intentionally, very skillfully,
Starting point is 00:45:23 is just like a dagger of inferiority to the people who read it. And even as someone who's, I'm not going to say I'm immune to bubbles, but I think I'm close to it in terms of I have very little FOMO. Not zero, but I probably have a below average amount of FOMO. But even there's periods during those booms where I look at it and I'm like, I don't know, am I missing something here? Like, am I the idiot here?
Starting point is 00:45:44 It's very easy to second guess everything that you believe about markets when people around you who you are, even if it's just implicitly competing with, are doing much better than you. It's a hard thing to sit back and watch. So, Morgan, I just want to tie this off because it's so important. I look around me in crypto and I see a lot of. wealthy people, and so few of those people are actually happy. Even in crypto, right? So, like, why is that? What is the key to happiness? Is it this idea of lowering our expectations? Like, you know, hopefully, if we're investing well and doing these things, we will be more wealthy
Starting point is 00:46:18 than we were previously. That doesn't equal happiness. How do we get off this envy treadmill here, this, like, hedonist trap that we fall into all of the time? So there's a book written about 10 years ago by guy named Dan Harris. The book is called 10% Happier. And the book is about meditation and how meditation can change your life. And he called it 10% happier because he got tired with all the bullshit about meditation will make you like turn you into the Buddha completely and utterly transform your life. And he was like, no, meditation's great. But if you do it right, you might become 10% happier. Like keep like, let's be real about what this is like how much the needle is going to move here.
Starting point is 00:46:50 And I think I think you could write a very good book about money called 10% happier. Because can money buy happiness? Yeah, of course. Can it make you happier? Of course it can. Can it remove anxiety? anxiety uncertainty, yes. But maybe that's 10% of what's actually going to make you happy. Because the calculation for happiness includes, like, are you in a loving relationship?
Starting point is 00:47:09 Do you have good friends? Are you healthy? Do you have a clear conscience? Do you sleep eight hours at night? Do you, like all these other things that have nothing to do with money? And so there's a great quote from Rick Rubin, the music producer, where he says, you cannot become truly depressed until you achieve your dreams because then you realize that you feel no different than you did before. And then you're filled with hopelessness. So it's easy when you don't have a lot of money to say, if only I had more money, all my problems would go away. But then if you get more money, you're like, no, I feel the same.
Starting point is 00:47:40 I'm just as anxious and depressed as I was before. And then you're hopeless because you're like, I used to have a sense of hope that money would make it better. But now that I have the money, I feel the same. And I realize it's not doing anything for me. So I think money can make you 10% happier. Like having a lot of money can make you 10% happier. A lot of the very wealthy people who are unhappy, a lot of that is cause and effect.
Starting point is 00:48:00 because what made them wealthy is an absolute fanatical relationship with entrepreneurism or investing or whatnot that has come at the cost of a lot of other things. It's come at the cost of their social life, their sleep, their health, all kinds of other things that's going to come directly at the expense of. And so I think that's true. It's a combination of those two things. It's like, you know, I think what most people really want is a simple life. They want independence and they want simplicity in their life.
Starting point is 00:48:27 But what they're actually seeking is like high status. seeking happiness. They're seeking status is what they're actually chasing, whether they know it or not. And status is a game that, like, A, can't be won because there's always somebody who is richer and prettier and happier than you are. So if your goal is to just be happier and richer than the people around you, you're never going to win that game. And two, it's like the people who are the most fanatical about doing it are living just an inherently unbalanced life that's going to come at the expense of. So I think that's a lot of, and maybe to the question of, like, what can we do about it? I think some people are more naturally inclined towards not needing to impress strangers and others, whatever the deep-rooted sense of insecurity is there.
Starting point is 00:49:06 Every day they wake up. And even if they're not saying these words explicitly, the feeling is like, how can I show off to gain the attention of strangers in the world? And so I think that's a big part of it. And other people have more of that than others. But to me, the biggest financial liability is needing to impress other people. And if you can tamp down on that, that's the biggest move that you can make towards using money to actually make yourself happier. Are you launching a token? Is it already alive?
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Starting point is 00:51:54 and you can even pay for gas using ERC20 tokens. But, SELO is a community governed protocol. This means that SELO needs you to weigh in and make your voice heard. Join the conversation in the SELO Forum. Follow at SELOorg on Twitter and visit cello.org to shape the future of Ethereum. I don't know if this rings true for you guys, but I feel like I am at my healthiest with respect to relationship with money when I'm using it as a tool to enhance my freedom.
Starting point is 00:52:20 And like the status trap that you're just talking. talking about Morgan, that is not freedom. No. That's just another exhausting game that has no end. It's like ultimate levels. Like you can't level up high enough. You're just on this other type of treadmill. And so I'm not always there. But when I'm at my healthiest with respect to relationship to wealth and money, it's just a tool. Yeah. It's just a tool so that I can live my life. Now, this doesn't answer the question of if you have that freedom, what do you do with it? Right. You have to find your happiness within those bounds. And after that, it's probably, probably not going to come from more money. Does that ring true for you?
Starting point is 00:52:56 Everyone's definitely different here. And the way that I would say is like for those people, not only is that those high expectations like not making you happy, I would frame it a social debt. Like it's a form of debt that's you're buried. And so a lot of people might be their assets, they're billionaires, but they have more than that in this intangible social debt that's holding them down about needing to impress other people, needing to put on a certain, you know, flashiness about who they are and then like attaching their identity. and their value to that is really tough. I think at a broad level, there's two things you can do with money
Starting point is 00:53:27 about how it can help you in life or what you can use it for. You can use it as a tool to make yourself happier or you can use it as a measurement for other people to value you at. And like mostly strangers of like you want other people, you're using it as a scorecard for other people to look at you and be like, oh, Ryan's clear successful because he's driving this car, he's living in that house. And when you frame it like that, it's obvious what most people should be doing,
Starting point is 00:53:51 using it as a tool to make yourself happier rather than showing off. A really succinct way that somebody explains one time is that a high-end Toyota is a nicer car than an entry-level BMW because the high-end Toyota is filled with things that make driving pleasant for you. Really nice seats, really nice sound system, moon roof, whatever it is. The entry-level BMW is just bragging rights. It's actually not that great of a car, but you get the decal to show off to other people. And I think a lot of things in life are like that.
Starting point is 00:54:19 It's true for houses. it's true for clothes. It's true for like all kinds of things. It's like you can use it to make yourself happier or you can use it to show off to other people. And almost every dollar that we spend falls into one of those two buckets. And I think when you think about that, it pushes you naturally towards of like, okay, like by the way, those people aren't even paying attention to you. The people who you're showing off for are not even paying attention to you. So why bother doing that? Let's just try to do something that's actually going to make you happy. Morgan, during the last bowl market, the incentives for this entire industry got real bad.
Starting point is 00:54:50 that led to some bad things. And I think, again, everything's a fractal, everything kind of repeats. That's going to happen again. There's going to be some bad incentives at play yet again. You wrote in the subtitle of one of your chapters, when incentives are crazy, the behavior is crazy, people can be led to justify and defend nearly anything. And boy, did we see that last cycle in crypto, people justifying and defending all of these bizarre things, you know, literal Ponzi schemes, if you will. I'm curious from your perspective, Morgan. What can you tell us? us about the power of incentives. What wisdom do you have for us on this topic? So for me, you know, kind of starting my investing career in the aftermath of 2008, a lot of
Starting point is 00:55:30 that period, particularly like the Occupy Wall Street period around 2010, a lot of it was a lot of Americans saying, screw those greedy Wall Street assholes. The people at Goldman Sachs, people at Lehman Brothers, like you guys ruin the economy. And I'm not saying that that narrative is wrong. To some extent, there was like at the edges, of course, there was very bad behavior. But I think what people missed is the people who could sit there and say, screw those bankers were underestimating the odds that if they themselves had a $7 million bonus dangled in front of their face, they would have packaged the subpride bombs just like everybody else did. Just like everybody else did. So like people don't know. And if they say they went, they're probably lying.
Starting point is 00:56:07 They're full of shit. People don't know the boundaries of their morality until they've been put in that kind of incentive situation. I mean, to put this in like a completely different context, Chris Rock has a skit where. where he says, men are as faithful as their options. And of course, that's not, that's not, like most Chris Rod, like most comedy, it's designed to be like, like, you know, like provocative. But I think for a lot of things in finance, like morality is bounded by your options. And when your options change, your morality is going to change too.
Starting point is 00:56:37 David, what do you and I often say is like crypto is just like an acid test for your character? Yeah. Both the bear cycle and the bull cycle, that remains true. Yeah. Yeah. The rate at which you are presented with like moral and ethical considerations in crypto is like faster than any other domain that at least I've experienced in other walks of my life. Yeah. And it's really hard during a bull market because all of the
Starting point is 00:56:57 signals and all the people around you, even when you are doing terrible things, all the signals are, no, that was the right thing. Right. And look, this is not to- congrats on the good trade. And this is not to justify any of the behavior whatsoever. But I would not be surprised that if in September 2002, Sam Begman-Fried went to bed thinking, I'm doing the right thing. This is the right thing. This is all working out. There was this one guy. He made out this famous tweet in Twitter where he makes this tweet where he says, I engaged in what I thought was a highly profitable trading strategy. And later he was arrested for this by the CFTC for market manipulation. And he made this a good trade, bro. It was just a profitable trade. Like incentives can be like really blinding to you. And I think even the people who in hindsight say, I know what I did was wrong. And I admit to do it in the most. In the most, moment, the incentives can get you to believe almost anything.
Starting point is 00:57:50 They can get you. Yeah. Yeah. So what's the lesson here? Do you have to just like beware of the incentives or just understand what incentives are at play and understand how that can affect distortions of reality? I think one of the lessons is that we underestimate how crazy the world can get because most people that you know and then I know or just my general understanding of how humanity works is I think most people are inherently good. Not everybody, of course, but most people are inherently good. But what people miss and underestimate is that good people with wrong incentives can do some terrible, terrible things. And therefore, we underestimate the odds of all kinds of craziness, whether it's a Holocaust or a bear market. We underestimate the odds of a large group
Starting point is 00:58:29 of people are, and definitely are in hindsight, really, really bad decisions about what they're doing. Because in those right circumstances, you and I may have done the exact same thing. And we'd be fools to think that the people who we criticize that they are less moral than we are versus they were just in a different incentive situation than we are. So A, yes, of course, be careful with the incentives that are around yourself, but that's hard to do. I think B, more broadly is like, like expand the boundaries of what you think humans are capable of in positive and negative ways, because with the right incentives, people can do amazing things as well. One of the chapters in the same as ever is about how the biggest technology booms come when the world is on fire.
Starting point is 00:59:07 It comes during wars and recessions because the incentive in the 1940s is we have to figure out nuclear energy today. Nothing is more important. Because if we don't figure it out in the next three months, there might not be any more United States of America. That incentive will supercharge technology like you've never seen before because the incentives are right. So not all of the incentive discussion is about the bad things people can do. There can be great incentives that really push people towards getting everything right. And a lot of the most well-run companies are like this too. It's not that they're smarter than everybody else or have better information.
Starting point is 00:59:40 It's like they just have a better incentive system for pushing people towards doing the right thing. Charlie Munger always talks about, I think it was at FedEx. They used to pay the people who loaded the trucks by the hour. And they were slow because they were just like, we're getting paid by the hour. And then they started paying them by like, hey, when the truck is full, you can go home with a full day's pay. And they just got like productivity tripled overnight just because they came up with a better incentive system. So I think that explains a lot of like really good moats in business. It's just a better incentive. Yeah, and I think it explains many collapses that we saw last bull cycle in crypto, including
Starting point is 01:00:13 Tara Luna. You may have heard of this in algorithmic stable coin, right? The incentives behind that system were massively skewed. Very bad incentives went into that. And we ended up with a massive collapse. So Morgan, another bull market lesson, David and I just dispensed on an episode we've recorded this morning some of our bull market advice. And it was summed up in this phrase, do nothing. That's the best thing you can do during a bull market is actually nothing. You've got this chapter called trying too hard, and you have this quote, there are no points awarded for difficulty. You don't get any extra points for doing something the harder way, for complexity. Can you tell us what you meant in this chapter? What is the problem of trying
Starting point is 01:00:55 too hard? And how is that a hazard for us when we approach investing, particularly in a bull market? Yeah, particularly in investing. I mean, in most fields, in life, there is a correlation between effort and outcome. Like, if you want to get better at sports or you want to get in better shape, like you need to work harder. That's the solution. And in investing, I just think it's not the case. That if anything, it's the opposite. That there's a lot of evidence that the harder people try, the worst they're going to do. Because at its core, it's a misunderstanding of what you have control over. And particularly for average, ordinary individual investors, even high net worth investors, what you have control over is very little. Outside of your own behavior, it's virtually
Starting point is 01:01:31 nothing that you have control over. So you want to think that like, oh, if I work a little harder and do more diligence and turn over more rocks and like have more decimals in the spreadsheet, then you're going to do better. Because if you were training for a marathon, like the harder you work, like that correlation would exist. But investing it, it just doesn't. And so look, you talked about during the bull market, do nothing. I think in the bear market too. To me, I mean, this is how I invest. Yeah, it's true. I'm a long-term dollar cost average investor. So every month I invest the same amount into roughly the same investments. and I plan to keep them there for 50 years.
Starting point is 01:02:04 No matter what we're doing, no matter whether it's a 1999 boom or a Great Depression bust, I plan to doing the same thing. And look, whether it was the 2019 boom or the March of 2020 bust, I was doing the same thing. Like, it didn't change whatsoever.
Starting point is 01:02:19 And I think when you realize how influenced your behavior can become by the emotions of the ups and downs, to the extent that you can mechanize your investment strategy of just saying, I'm going to do X this many times for this many years, no matter what's happening.
Starting point is 01:02:34 To me, it's very hard to beat that. I mean, there's a paper published a couple years ago, and the title was something along the lines of, even God cannot beat dollar cost averaging. And it was based off of this idea that they did all these back tests where they're like, look, even with hindsight bias, let's try to come up with a strategy, like an asset allocation strategy in a back test
Starting point is 01:02:54 that will beat dollar cost averaging. And it's hard to do it. You can't come up with like a reasonable strategy that actually beats it because taking the emotions out of the equation of trying to pick the bottom, trying to pick the top. This is so ridiculously hard. Morgan, I want to see if I can throw a fastball about this particular angle here because there's something that I'm not sure about that advice that resonates with specifically crypto markets.
Starting point is 01:03:15 Last bull cycle, I did not see the whole like NFT phenomenon coming. And to our detriment and to our entertainment, crypto bull markets are like 10,000 little doodads and widgets showing up around your desk and spinning all over the place. like, oh, look at me. I'm going up in price. Ooh, I'm a new thing over here. There was one time we all speculated on JPEGs of text for like three weeks straight that went from zero to $100,000 and then back to zero. And the thing is like, at least for us as content producers in this space, we actually
Starting point is 01:03:46 kind of had to like focus on like why it was called loot. Why did this loot phenomenon even happen at all? We had to like kind of diagnose it. Like why did that happen? And like, why are NFTs, these little widgets that just appeared out of no. where that went up to like a million dollars and then back down but not to zero like why is that happening and so like to some degree we actually have to focus on it it's a part of the story and evolution of crypto so if you just dollar cost average into btc and eth you would miss a lot
Starting point is 01:04:17 of the story of what makes crypto crypto what would you say to that i would say you're totally right and that's true in the stock market as well here's how i'd frame it i read stock market news every day every day i know what the dow did every day i read the wall street journal i understand i'm aware of all of it, but it never influences my behavior. I pay attention to it every day because I think it's intellectually stimulating. I think it's fascinating. I think markets are a window into human behavior that I enjoy. But if every day I turned on CNBC and watched Jim Kramer and said, I need to go buy this and sell that, that is almost certainly going to be a detriment to your long-term success. So if, so here's the other thing. I'll say for the 10th time on the show,
Starting point is 01:04:54 I'm not a crypto investor. I follow all of it. I'm aware of the narrative that's happening because I think it's so fascinating. You find it entertaining at least, Morgan? Do you find it entertaining? I wouldn't use the word entertainment. I would say intellectually stimulant. Because entertaining is just like, is almost like taking pleasure at other people's emotions. Sure. But I think it's fascinating.
Starting point is 01:05:13 So even if I'm not taking action on it, I'm paying attention to it. Because I think you are right, David, that like understanding the narrative of why these things happen is incredibly important. And I think one of the ways that I am able to be a long-term buy-and-hold investor is because I know that the disconnect between narratives and long-term economic growth can be so detached. But I would not understand that unless I was studying them all day, every day. To your point, this is really important. A lot of long-term investors are just like,
Starting point is 01:05:41 oh, I'm investing for the next 20 years. I don't need to pay attention to the short run. No, no, no. The long-term is just a collection of short-terms. And you need to experience and endure and survive them in order to get to the long-term. So to say that you can just dismiss the short-term, I think, is wrong. That's what derails a lot of long-term investors
Starting point is 01:05:58 is that they think they can ignore it. Like, no, you have to pay attention to it and understand what's going on. Even if your understanding is, this is absurd and it's crazy and you're all going to lose your money, that's an understanding that you need to pay attention to. The way I take away the lesson from this, the trying too hard thing is the classic kind of mid-curve type meme, right? Which is like, if you look at so many bull markets, the best thing you can probably do is buy like an index of crypto assets or buy some of the blue chips, buy Bitcoin and Ether, and then just kind of hold and just ride it. Whereas the mid-curve approach is like, oh, this asset's.
Starting point is 01:06:29 pumping. I got to go research that. Let me do this, you know, hours of analysis every week and research the best possible tokens and allocated there. I bet the vast majority of those types of crypto investors did not perform a simple buy and hold strategy of a crypto, you know, top 25 indice or just a straight Bitcoin and ether investment. That's what you mean by like trying too hard. Yeah, I'm curious too, because it's obviously very popular in stocks, but do you guys know, are there crypto investors that dollar cost average into Bitcoin and Eath? A hundred percent. And just do that every single month.
Starting point is 01:07:02 That's our program. That's what we do. I'm pretty sure you're looking at it. That's it. I'm more of a lump buyer, but Ryan's a big DCA guy. Oh, DCA for life. Just because it's psychologically, it's so much easier. And what percentage of those investors like you, like where would you sit on the spectrum of traders?
Starting point is 01:07:18 You've outperformed 90%, 95% by doing that versus the research in and out? I will say, like, I don't think. many, you know, good studies have come out about this. Although there are, like, you kind of, you could look at Bitcoin ether performance over time. I will say everybody who has been through crypto in multiple cycles that I know who has gotten extremely wealthy, that's their approach. It's just simple buy and hold. I know very few traders. In fact, the traders that many in crypto put on a pedestal last cycle, blew up. Some of them are in jail right now. Some of them have blown up their hedge funds, right? Yeah. Yeah. And so, like, case in point.
Starting point is 01:07:56 You can make money as a trader, but like 95% of people can't, and 99.9% of people listening this podcast are going to fail at that relative to a simple dollar cost average into blue chip asset strategy. I think it's probably harder psychologically to do it in crypto because the fomo during the bull market is more extreme than it would be in the stock market. So in the stock market, a dollar cost average investor is going to earn, let's just say, 8% per year. And the meme stock investor is earning 20%. Like, it's more, but it's not absurdly more. Whereas I think in crypto, the DCA investors, you know, during the bull market's making 30% per year,
Starting point is 01:08:35 but the shit coin guy is earning 17,000% per year. That's exactly what happens. So the foamol between watching that, it makes it harder to maintain that. I think that one of the big problems I would say in crypto is that you mixed what we were talking about earlier with envy with the shit coin investor who can randomly get like a 10,000 X mixed with what I would kind of say, and about the entire industry, me and definitely Ryan are just like, we're bad at hitting the sell button. Yeah, we are. And like, if you're a DCAer, you don't really need to as much, that's actually kind of the point of DCA. But like, for me, I'm like, I'm a DCAer on one side, but I will totally ape into that meme coin just because it's funny. And also I'm hoping for the 1000X. And then I'll
Starting point is 01:09:17 get the 1000X and then I won't sell it. And then it won't really matter. I would say like we're as an industry kind of bad at hitting the sell button. And if you're doing that, if you're aping into the shit coin with a small percentage of your money, then it's great. Like back to what we started this podcast, the Venn diagram of stock market investors and crypto investors of how they behave is very overlapped because so many stock investors will be like, hey, 90% of my money is going to be dollar cost average into Vanguard. 10% I'm going to have fun with. I'm going to trade and I'm going to buy, I'm going to pick the tech stocks I think are
Starting point is 01:09:47 going to boom over the next five years. And I think that's a perfectly healthy way to invest to be like, look, this is the core of what's going to drive my retirement. But this is the intellectual itch that I need to be itched in order to stay engaged with the game. And it's fun. And I learn about investing. So I think like that that's a perfect parallel with what has always existed in the stock market with what now exists in crypto. So Morgan, I'm a bit of a perfectionist. I'm wondering if you can kind of like walk me off that ledge because you have a chapter that talks about the huge advantage to being imperfect. And maybe I'll tie this to the bull market that we've just been talking about too, which is I see
Starting point is 01:10:23 many investors, and I don't do this anymore, but I remember a time when I was newer and used to do this where I would obsessively try to perfectly time the top and the bottom. So like, I just want to buy at the very bottom. This is before my dollar cost average day. And I just like, look at the chart. Is it the bottom yet? Well, it could go lower. And I'm trying to like perfectly time that. But you talk in your book about the value of imperfection. Tell us about that. What is the value of imperfection. Well, for most things in life, it's just acknowledging how powerful room for error is in a world that's uncertain. If you're always trying to be perfectly efficient, what perfectly efficient means is no room for error, which during the periods of surprise is going to wipe you out every single
Starting point is 01:11:06 time. I mean, we saw this with a lot of like car manufacturing, where for the last 30 years or so, the push has been become, let's be as efficient as we can, just in time manufacturing, like less low inventories we can hold. And then you have a period in 2021 where the demand for, cars explodes and supply chains break and they're all screwed during this period where the demand for new cars has never been higher they couldn't supply them because they had no room for error in their supply chain and you can imagine a world in which they had 10% room for error and for most of the last 30 years their earnings were marginally lower but in 2021 they could have cleaned up they could have just gotten all of it so it's like having that room for slack it feels like a dead weight lost it
Starting point is 01:11:48 feels like an opportunity cost in nine out of ten years, and then one out of ten years, you make all of it up and then some. I think that's really important. To the point about picking the bottom, I mean, it's always been the case in the stock market that more money has been lost trying to avoid their markets than just enduring them. And a lot of tremendous amount of money is lost in investing by people who are saying, I need to sell before stocks fall or I need to buy in before, like just that trying to pick the perfect point is why they lose money. And the people who are imperfect, like the dollar cost average investors, who I'm saying, by definition, I'm going to buy at the top. By definition, because I'm going to buy every single month.
Starting point is 01:12:27 There's going to be a month when I buy stocks, and that's not efficient at all. But by doing that, you're actually going to end up with the best outcome because you're not engaging in the crazy behavior of trying to pretend that you know when it's going to peak, when it's going to bottom. So I think there are a lot of things where it's like you look at it from the outside and you say you should be able to do better than that. I can spot all this inefficiency. see. But it's actually the realization is like that's actually the best that you can do is being a little bit imperfect in a world where there's uncertainty. In an uncertain world, having anything that is perfectly efficient is like by definition you're saying that the future is uncertain, but I know what the future is going to hold. It's like an incredible amount of ego that's wrapped up with the idea that you don't need room for error in your portfolio. So acknowledging and appreciating the value of room for error and imperfection is a big part of this. I feel like I need to apply that personally a little bit too. I get that perfectionist personality out of my life a little bit. Like that can be hazardous as well, although it's a two-edged sword because it can also be good for certain things as well.
Starting point is 01:13:25 I'll say one other area where this comes up a lot is how people schedule their day. Yes. And like everyone knows like the Instagram influencer who is like, I wake up at 3.45 and at 347, I'm doing squats. But if you actually study like very successful people, by and large, their day is filled with unstructured free time. And that looks inefficient. But what they do is like that unstructured free time gives us.
Starting point is 01:13:46 him time to think, gives them time to be creative, gives them time to ponder, which is like, that's how they actually solve problems. And the guy on Instagram who is scheduled every second from the time he wakes up to time he has no time to be creative, no time to think. So that's where like a schedule that looks inefficient is actually the best that you can do over time. When I'm at my best is when my calendar is empty and I'm banging out like three articles a week for the newsletter. Yeah. Sounds like I haven't been able to do that in a while, but I'm still So he'll put it around or maybe like once every two weeks. It's pretty good.
Starting point is 01:14:17 This is something that Buffett talks a lot about. His schedule is empty almost every single day. He goes out of his way, like no scheduled meetings, no scheduled phone calls because he's lived his entire life just waking up and letting his mind run free. What's the problem I'm trying to solve today? Let's just try to be creative and like really think this through. And you can't do that if you're scheduled every second. So Morgan, we talked about the bull market advice you'd have for that.
Starting point is 01:14:38 We talked about the bear market and advice you'd have for that. There is this in-between place that we actually spend probably the majority. majority of our time in crypto, which is like this kind of boring place. And I think that has probably been the entirety of 2023. It was just been a little more boring. Like the worst happened in 2022 and 2023 has been a little bit boring. And I want to ask you about that part of the cycle because I think you have some advice there. In particular, one of your chapters is juxtaposing optimism and pessimism. It's called elation and despair. And I find during these like kind of boring periods of time, I find myself wrestling with.
Starting point is 01:15:14 with these things. Sometimes I'm like, oh, well, humanity, things are going great. Like, everything's amazing. The internet couldn't be better. Look how much, like, value it's bring. Crypto is going to absolutely change the world. Other times, I'm like, wow, look at this industry. Like, what, I can't believe what's going on? Like, what an absolute waste of human potential? You know what I mean? So I float between these areas of optimism and pessimism. What is the most healthy way to be? Is it, what have you learned, I guess, about optimism and pessimism? Should we always be optimistic? Is there value in pessimism?
Starting point is 01:15:48 Are we trying to find the balance here? I would first say that these periods of mediocrity of like periods of flatlining that we're going through maybe now or the last year in crypto, those can actually be the most dangerous periods because it's like the saying, the opposite of love is not hate, it's indifference. And that's what tends to happen here. So look, if you're in the financial journalism media space, you know there is nothing better for your page views than a bear market.
Starting point is 01:16:10 everybody's paying attention during the bear market. And so that's when you're actually, you're hyper engaged. It's during the flat period that everyone abandons the game. And so I don't have this data, but I would bet that more crypto investors left in 2023 than left in late 2022. In 2022, they were glued to it all day in 2020. Like, that's boring. I'm out of here.
Starting point is 01:16:30 It's the apathy market. That's another term. That's what does it. Same with relationships. When you hate someone, you're thinking about them all day. You only abandon them when you don't care about it anymore. And that's really true. With optimism and pessimism, the thing that's hard to wrap your head around is that you need both of them to coexist at the same time to do well over time.
Starting point is 01:16:47 And if you are just a pure optimist or a pure pessimist, both of those will run you off the cliff at periods of time. You need to be pessimistic that what lies in front of us in the next 12 months, in the next five years is going to be tough. It's going to be a constant chain of surprises and setbacks and disappointments and bear markets and terrorist attacks and wars and pandemics. But if you can endure those and make it through those, then the rewards for those who actually stick around can be great. So that's like, like I've always said, save your money like a pessimist and invest your money like an optimist. And you need to do that at the same time.
Starting point is 01:17:23 You need to invest with the idea that the short term is going to be a mess. But if you can survive it, the long term is going to be great. What does that mean practically? Morgan, does that mean like making sure that you have enough, like you have padding, you have a certain amount of months saved up so that you can pay your bills and that kind of thing? and then everything else you're kind of investing, like a wild optimist? I love the barbell asset allocation. I think Nassim Taleb talked about the extreme version of this,
Starting point is 01:17:46 which is definitely not a recommendation for most people to do this. But he said, and I might be paraphrasing him here, this might not be exactly what he said, but he was like, a perfect investing strategy is 95% treasuries and 5% way out of the money put-in-call options. It's like the Black Swan portfolio. But it's like very bar-billed. And that portfolio is very pessimistic on the short-term
Starting point is 01:18:06 and very optimistic about the long. term. It's kind of what that gets you. Again, not a recommendation, but I think my portfolio is like the Wuss version of that. It's like I have a lot of cash. I have a lot of liquidity. I have absolutely zero debt because I'm a pessimist about the short term. But I also have a very large chunk of my assets in stocks that I hope to own for 50 years because I'm wildly optimistic about the long term. And I think getting those two things to coexist is actually very hard for people. They're either the doom or gloomer, put everything in gold, everything is going to go to hell or they're the wild yolo investor of just like leveraged up to the eyeballs and like let's go for
Starting point is 01:18:43 it that tends to be more common but i think in any endeavor in business and investing in anything in sports getting optimism and pessimism to coexist is really what you need to do well over time i think as first cyclers who are going to come into crypto for their first full cycle so they came in like in the middle of the last bull market and didn't get to see a full cycle they will tend to if i'm like this is how I did it, lean, like, wholly optimistic in terms of exposure to crypto because, like, okay, I got a taste for what the cycle is last time. Now I'm going to enter fresh at the very beginning of this bull cycle. So I'm just going to fully expose myself to crypto and going to ride the whole entire thing up. And that's what I did. It worked for me. And like doesn't work in
Starting point is 01:19:24 the future guaranteed. But then crypto people, I think, tend to find their barbell strategy, not necessarily with fiat or treasuries or dollars or cash, but with real estate, with a different kind of hard asset, one that doesn't like rug out from under you if the developers decide they're done with the project. And so like I think the crypto, because we love hard assets in crypto, the crypto barbell is like, you know, maintain your crypto exposure because we're crypto people. That's what we love to do. And buy yourself a house once your optimism has paid off because that's your conservativeness. That is your pessimism. If crypto goes to shit, you have somewhere to live. You have a bed. That's how I would like articulate our version of like the barbell thesis. How do you take
Starting point is 01:20:09 that? I think that's great. I think it's great. But it's also very rare that you would have someone who is very bullish on crypto and say, I want to own my house outright because I'm scared of the short term. It's hard to like, it's hard to get those things to coexist. But any successful entrepreneur, I think you see this. One of the things that's so interesting about Microsoft as a company, is that no company has been more optimistic about technology for the last 50 years almost that they've been around, started in the 1970s. And very few companies have been run as conservatively as Microsoft in terms of just an absolute mountain of cash held on the balance sheet at all times. And Bill Gates has talked about this. He did that intentionally. He said from the day he started
Starting point is 01:20:50 Microsoft, he always wanted to have enough cash in the bank so that he can make payroll for one year with zero revenue. And he said even when he left Microsoft as CEO in 2000, it was still like that. And it's still managed like that today. A lot of the tech companies are. And when Gates was asked about this back in the 90s, he was like, look, if you understand the history of technology, tomorrow is not guaranteed. Even if you're on top of the mountain today, you can be out of business tomorrow. It just changes so fast. And he was like, look, look what happened to IBM. And we're from the most powerful tech company in the world to a shell of its former self. That could happen to Apple. That could happen to Amazon, of course. And so, like, understanding how fragile the world can be
Starting point is 01:21:27 pushes you towards this level of conservatism on one end. But if you're operating in a world that you're wildly optimistic about, you can still be crazy optimistic about getting there. You just want to make damn sure that you have enough liquidity in order to stay in the game long enough to actually reach that mountaintop. Morgan, I think one of the hardest things about the bore market, maybe let's call it the apathy market, which we've been in. Maybe we still are. Maybe we haven't hit full bull market yet. But in this apathy, market is just everything feels like it takes so long. And we like stair step our way upwards. So it's a little bit forward and then a few steps back. And it's this stair step type of thing. And there's
Starting point is 01:22:04 that old finance expressions. Assets take the stairs up with the elevator down. And that certainly seems to be our experience in crypto. You've got this chapter called overnight tragedies and long-term miracles. And I think the theme of it is good things happen slow, bad things happen fast. Can you answer why? Like, why is that the tendency in markets, in life in general. Why do good things take so long and why do bad things? Why are they just catastrophic? Like, why is it immediate? It's true for almost anything. I mean, you know, it takes three to five years to build a skyscraper and 10 seconds to tear it down. It's true for a lot of things fall into this idea. I think it's because good things come from compounding. Compounding is by
Starting point is 01:22:40 its nature like a slow, a slow process that it's really driven by the amount of time it's being done for, the longer the better. Whereas damages are caused by single points of failure breaking that tend to be catastrophic immediately. And so it's easy to become pessimistic about the economy because the good news happens slowly, but the bad news happens instantly. So like the two biggest negative news stories of the last hundred years were, in my view, Pearl Harbor and 9-11. Those are the news stories where it's like, oh, this is bad.
Starting point is 01:23:13 This is terror. Like the world's fundamentally different in a bad way now because of this. Both of those events from start to finish were less than one hour. It just happened instantly. But think about the good news that's happened in the last hundred years. The decline in mortality for certain diseases, the increase in life expectancy. All of those are very, very slow. So I use the example in the book about the improvement in heart disease survivor rates over the last 80 years
Starting point is 01:23:38 has saved literally tens of millions of lives. It's been this incredible boon to society that back in 1950s there were no blood pressure medications. And if you got a heart attack, you were dead. even if you went to the ER, there's no bringing you back. Whereas we've made so many improvements in that field that saved tens of millions of lives. And most people don't know about it because what actually happened is that the heart disease mortality rate improved by 2% per year for 80 years. Now, if you understand compounding, growing at 2% for 80 years is incredible.
Starting point is 01:24:07 It gives you an amazing result. But in any given year, you're never going to see a news headline that says breaking news, heart disease mortality increases by 10 basis points last month. So boring. Nobody cares. So boring. Nobody cares. So over the lifetime, it fundamentally changes everyone's life. And in any given moment, everyone's oblivious about it. Now, compare that with 9-11. How many people are oblivious to 9-11? Zero. Everybody knows it happened. Everybody remembers where they were when it happened. So the way that optimism and pessimism play out, the speed at which they play out, pushes you towards being pessimistic about the future. Because at any given point in time, you open up the newspaper and the thing that's being written about nine times out of 10 is negative. Because, that's what happens.
Starting point is 01:24:49 Car crashes, plane crashes. Those things are always going to be, once in a while there is a new breakthrough in MRNA technology, CRISPR, OZMPIC, whatever. Sometimes there is like breaking news, this is amazing. But even with that, how it actually plays out tends to be pretty slow. So, you know, solar energy, the discovery of that, I don't know this, but I imagine when they first discovered solar, it was like, this is incredible. This is amazing technology.
Starting point is 01:25:13 But it took literally 100 years for it to actually catch on to where people actually start putting them on their roofs. So even when you have a major breakthrough that is newsworthy, for that to actually benefit your life usually takes a very long period of time. And there's just no comparison with that with negative news. It seems like that's almost like a fundamental truth because of physics, right? Like objects will lean towards entropy, will lean towards chaos when they're in a state of order, right? It's just easier for things to fall apart than they are to spontaneously put themselves together. In fact, they don't do that. It takes labor and effort for things to come together, and then they will, by default, fall apart no matter what.
Starting point is 01:25:52 You're absolutely true. And so even if the path is towards entropy, it's going to lead towards chaos. What is equally true is that the labor of putting that back together and growing and innovating and solving problems is more powerful. So even if you live in a world where everything seems like it's going to hell all day long, over the course of 100 years, the progress that you've made in terms of the average quality of life or the average person is completely incomparable. And so it's true in the economy. Like, I've been investing for 20 years since 2004. There has never been a single moment during that period when there wasn't a hundred things that you could point to that was going wrong in the economy. Oh, yeah. And going wrong in the stock market. And during that period, this market's up fourfold.
Starting point is 01:26:33 4X during a period when every single day you could have listed a hundred things that were terrible at any given moment in time. There's always a reason to be bearish. No, there's always, always, always. And we talk about the glorious 1990s. But as I said earlier, is this. same. If you were an investor in 1994, you could list 100 things that were going terrible with the economy. Even in 1999, it would Y2K everyone was worried about, you know? There's always something to point to even if over time the path tends to be towards not just growth, but because it's compounding, it's incredible growth. Well, Morgan, I found this conversation immensely helpful and also just the timing of this for where we are in the market cycle. There's just so much activity going around in the crypto markets right now that like a lot of people that have listened to
Starting point is 01:27:10 bank lists for the very first time are about to enter a phase in the market cycle that they were not able to see because they came in mid-cycle last time. And so they're able to apply these lessons in a full-scope fashion. So I just want to thank you for coming on. And I think you're also just like the perfect guest, not just for the timing, but also to scratch Ryan's itch of just being investing focused and my itch of being psych-minded. That's just perfect. The timing of this, I think, is just perfect. If we just had time for just like one last bit of advice as maybe you're a personal favorite or you think the one that crypto people need the most or whichever one just comes to mine first? What would be the last thing that you would leave us with? To me, the most powerful
Starting point is 01:27:48 chapter of same as ever, at least that was to me personally that I think about in my own personal life is that if your expectations grow with your income, you're never going to be happy with your money. And we talked about this earlier and how at the society level it will always be like that. But I think about that with my own household finances, if you're lucky enough to have a rising net worth and a rising income and you don't go out of your way with just as much emphasis to keep your expectations in check, you're never going to be happy. And if you want to be happy, and of course, everybody does, you have to go out of your way. And it's very difficult to do, but to do that, to be grateful for what you have and to think about to compare yourself, not to somebody else right
Starting point is 01:28:24 now, but compare yourself to yourself five years ago. Who were you five years ago? Compared to that person, by and large, me and you and a lot of people listen to this are doing great today, even if they open up Instagram and they feel inferior to everyone else. Relative to who you were at some point in the past, you're probably doing great. What a perfect way to end this episode with the word gratitude, and I'm certainly grateful to being crypto. I'm grateful for everyone who listens to this podcast. And bankless listener, I'm hopeful at the end of this episode, you can think about some ways that maybe you're grateful. If you're listening to this, you're probably a settler. You probably have some net worth in crypto. You're probably doing quite well, at least relative to
Starting point is 01:29:01 the rest of the world. That's something to be incredibly grateful for. This time that we're alive, a lot of us missed the boom days of the internet, and yet here we are with kind of the second internet with crypto. What a fantastic set of opportunities. Morgan, I feel like the bankless listener is now an all-weather investor. So we talked about bull, we talked about bear, we talked about the apathy markets. And I just want to thank you once again for these incredible insights. It's been a lot of fun. Thanks, guys. This has been fun. Let's do it again in another year. We'll talk about what hasn't changed. You coming out with another book in another year? It might be a little bit more than a year, but there's more coming, yeah. Well, guys, you got to read Morgan's new book.
Starting point is 01:29:35 I've got it right here actually in front of me. It's called The Same As Ever. We'll include a link in the show notes to that and also through the archives morgan's first appearance on bankless the psychology of money that is an absolute must listen to as well guys david and i are about to go record our debrief episode where we unpack this episode the episode that we just had with morgan howsell if you're a bankless citizen you already have access to that that's in your premium podcast feed that includes links to bonus episodes no ads if you do not have access to this feed you can go activate it on bankless dot com. Risk and disclaimers. Of course, we always end with this. You got to know, none of this has been financial advice. Maybe some life advice sprinkled in is definitely a life advice episode,
Starting point is 01:30:16 but crypto is risky. You could lose what you put in. We are headed west. This is the frontier. It's not for everyone, but we're glad you're with us on the bankless journey. Thanks a lot.

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