Bankless - Why the Near $NRR ETF is Different | Hunter Horsley and Sal Ternullo
Episode Date: October 5, 2026NEAR just got a new institutional gateway, but the ETF may only be the beginning of the story. Bitwise CEO Hunter Horsley and Sovereign’s Sal Ternullo join David to unpack why investors are starting... to view NEAR through the lens of AI, how NEAR Intents has already processed more than $32 billion in volume, what staking and token buybacks mean for the asset, and why a future filled with many AI models, chains, agents, and stablecoins could play directly into NEAR’s strengths. --- 📣SPOTIFY PREMIUM RSS FEED | USE CODE: SPOTIFY24 https://bankless.cc/spotify-premium --- BANKLESS SPONSOR TOOLS: 🔓NEAR | TRADE CONFIDENTIALLY, GET 20% BACK https://bankless.cc/near2026 🎯THE DEFI REPORT | ONCHAIN INSIGHTS https://thedefireport.io/bankless 👑BANKLESS CONTENT MCP https://www.bankless.com/premium --- TIMESTAMPS 0:00 NEAR’s New ETF 2:15 Bitwise and NEAR 8:49 Selling NEAR to Investors 12:18 Intents and Buybacks 20:23 Staking and ETF Demand 26:34 The AI Opportunity 33:11 Many Models, Many Chains 38:37 AI Privacy 42:48 Closing Thoughts --- RESOURCES Sal Ternullo https://x.com/sal_ternullo Hunter Horsley https://x.com/HHorsley --- Not financial or tax advice. See our investment disclosures here: https://www.bankless.com/disclosures
Transcript
Discussion (0)
Bankless Nation, I'm here with Sal from Sovereign.
Sal's going back onto the podcast after we had him on five or six months ago to talk about Sovere and near.
Sal, welcome back to Bankless.
Thanks for having me, David.
And I also am joined by Hunter from Bitwise.
Bitwise just released the first, I believe, near ETF. Hunter, congratulations on that.
And also welcome back to Bankless.
Thank you.
Thank you.
Yeah, fun to be with you guys.
Or Hunter, is this your first time on Bankless?
We usually have Matt and Ryan on.
Is this your first time?
Oh my gosh.
That might be possible?
I don't know. Seems odd. Yeah. Yeah, that feels wrong to me. I'll have to look into the archive. Either way, it's a pleasure to have you on. Okay, we just, Neer just got its first ETF from Bitwise. That's the topic of the day. But I also want to just talk a little bit more about NIR as a treasury asset. The first time we talked about this on bankless was with Sal, as I mentioned, four or five, back in February, I think. Sal, the sound bite that I is reverberates in my brain to this day was you saying something along the lines of, based off of the current human,
usage of the near blockchain and near intense,
I think NIR is 2 to 4X underpriced
at current human level of a human levels of adoption.
And that gets before anything around AI agents
or how near is at the intersection of AI and crypto.
When you said that NIR was a dollar in some change or something
and just trading today just shy of $5 after hitting $5.5.5.
So you got to tip the hat to you, Sal,
for being ahead of the curve here.
Tell me, just give me the last simulation
of your life in the last like four or five months
is near activity and tension has just crescendoed so much.
Yeah, I mean, honestly it feels,
and I think it's not just for me,
it's to the entire ecosystem,
the entire developer community.
Yeah, there is an incredible amount of energy and effort
that is focused on building and advancing near
and across that entire ecosystem,
I think everybody has felt some validation
and vindication from the market and recognition.
You know, I get the fortunate opportunity
to be a spokesperson speaking on behalf
of our share conviction around the asset.
and I'm happy to see obviously how prices have shaped out.
But it definitely feels like a moment where we need to seize momentum
and continue to scale both the intense product and the NIR AI side.
So excited to get into those things as well.
Now, Hunter, as soon as NIR really caught a bunch of momentum
and with the price action in recent weeks and months, Bitwise comes in with a near ETF.
Maybe people are looking at that at a surface level and saying like,
okay, well, NIR's got attention, so Bitwise issues the ETF immediately.
maybe that's the case, but I think that underserves how integrated Bitwise has been in the
NIR ecosystem and has been for a long time. Maybe you could just illustrate for me and the listeners
the history that Bitwise has had with NIR. So I mean, delighted for this juncture of the
journey where the BitWise Near ETF, which has the fun ticker NRR, is live. But you're right,
have observed NIR for a long time, saw what Sal was.
was doing with Sovereign, the incredible execution of the team and conviction of the community
for a long time. We wrote institutional research coverage and valuation analysis, I believe
over a year ago now, introduced an ETP in Europe. And then through the on-chain solutions
part of our business started contributing to the network directly as a staking provider. Today, I believe,
the fourth largest validator on NIR,
and then had the opportunity to work also on Intense with an MPC.
And then ultimately, the more recent and topical development,
which is the introduction of NRR and the opening of an ETF as an avenue for investors to participate in here.
So, you know, I think that NIR is one of the most exciting,
Teams and projects, for lack of a better term, in the crypto space.
And we felt that way for a long time.
These things didn't happen overnight.
So very delighted to get to contribute in different ways to what we think has such great potential.
Would you say that the involvement that Bitwise has with the near protocol and being kind of hands-on?
Is that typical of, like, do you do that with Ethereum, for example?
Like you guys have a staking operator, so maybe there's some corollary to here with Ethereum.
how do you identify opportunities to go so hands on
and what motivates this?
We love being as involved as we can
and I think it's harmonious.
Ultimately, taking a step way back,
Bitwise manages something like $16 billion.
It's other people's money.
It is long bias, meaning at the highest level,
the best thing for Bitwise for our clients
is that near or other crypto assets and ecosystems do well
and have the opportunity to grow into the best version of what's possible.
So a component of that is, of course, allowing investors access
through solutions like an ETF,
and investors have been getting access through Sovereign as well,
which is another great avenue.
But consistent with that also is if there are ways that we can contribute
to the health and success of the ecosystem
through running validators, for instance,
understanding
the ways that the ecosystems are developing,
that near, I would say, in particular,
has executed incredibly
and has produced many exciting developments
that have great usage, near intense, of course,
being a breakout rocket ship.
We want to do all those things.
So, I mean, Bitwise is not the largest
or most important institution,
in crypto, we're about 150 people that, you know, we can't do everything. But to the extent we can,
you know, I think it's a privilege. And it's also very aligned with what clients want from us
that we try to be connected and contributing to the success of the things that ETF investors
are investing in. Sal, you are intentionally very, very hands-on at Sovere. That's kind of the whole
thesis of sovereign is to own a bunch of near, but also grow near, as a
if you own an equity stake in the whole entire system,
because in a way you kind of do because you own a bunch of NIR.
So you are hands on.
That's the thesis behind Sovere,
giving your perspective of what it's like to have had bitwise,
also shoulder to shoulder with you inside of NIR.
Yeah, I mean, it's honestly been awesome.
I think the starting point that Hunter talked about
on the institutional kind of byside research coverage
took a target market-based view that I think really started to reorient,
you know, native liquid funds,
hedge funds around the asset and the potential,
in the context of the convergence of crypto and AI.
It was a bold moment.
You know, it was not,
we were not performing well in markets at that time.
I think they were trading like a dollar in 30 cents.
And to have the fundamental understanding of the project,
you know, experience with the team,
the execution model,
the product milestones that can lead you to think about the market
they're going after and start to underwrite valuation projections around that.
Super compelling from my perspective.
I'm certainly used in a number of investor conversations.
We obviously leverage our own research,
but there's an inherent bias associated with that where we're not looking horizontally across
ecosystems.
We're focused on near specifically.
But I think what really defines why BitWise is such an important partner for the ecosystem
is those infrastructure layer components, right?
They're actually operating the network alongside us in the validator community.
They're operating the MPC network and chain signatures, which is, you know, the foundational
primitive powering near intense.
and I think that takes alignment to a different level here.
So we're super, super excited for Hunter and the team on the launch of NRR.
And candidly, I think the first three days based on your tweets Hunter
look pretty good on the inflow side.
So excited to see the market demand actually prove out here.
Incredible.
Incredible.
And it's not true of every asset.
So in the first three days, I think something like 50 million of inflows into NRR.
And, you know, sometimes I'll tweet something along the lines of, you know,
delighted to see the conviction from investors, which I think I tweeted yesterday. And that's honestly
how I feel, you know, nobody needs to buy anything. And nobody's buying a Bitwise ETF for exposure
to BitWise. They're buying it if they have conviction and want exposure to near. So to see the
strong response, I think, is incredibly exciting. And it's a very strong start for an ETF.
Whenever we have somebody from BitWise on the show, I always enjoy asking the question, what's
it like to talk about these assets to the outside world? The people who don't listen to bank lists,
who aren't on crypto Twitter, understand that crypto is a legitimate asset class and they should
probably be diversified in that direction. And they have people like Bitwise offering ETFs and
ETPs to include in their portfolio. So I think when you guys launched the Bitcoin ETF, we had you
on and asked you this question. Same thing with the Ethereum ETFs, which is just like, how do you
explain NRR, the Bitwise near ETF, how do you explain it to the average end investor who wants to
know a little bit more about what they're buying? So, you know, you got the Bitcoin ETF. They probably
know Bitcoin. They have the Ethereum ETF. How does a near ETF fit into somebody's portfolio?
There's a lot of a lot of different approach. I think with, there's so many things I want to say.
The first thing you want to say is that a conversation for Bitwise with a client is less like being the professor and more like being the TA.
If you think back to school.
But we start wherever the partner or the client is at.
And that can be a lot of different places.
And I think our job is not to be as brilliant as Ilya or Sal.
but to try to meet people where they are.
So that I would say number one.
So actually, there's a lot of variation in the conferences,
sorry, in conversations.
And the goal is always just to help the client step forward
and feel things are useful.
The second thing I would say is that I think that we've moved on
from the coin market cap era,
which is to say that many of the new investors in the space,
mainstream investors, wealth managers, institutions,
your uncles,
they don't organize different crypto assets
based on their relative ranking on coin market cap.com.
They've heard of Bitcoin, maybe a few others.
They don't know the relationship between these things.
And I think that NIR actually has a very strong connection
to what investors today care about.
AI, to say the obvious,
is the main topic
of everything for investors, the economy, and so on and so forth.
And with NIR, you have the opportunity to introduce it by saying the co-inventor of LLMs
has created a blockchain that helps individuals use AI and move assets across the blockchain,
but also is architected so that agents can do so as well and is growing like crazy.
That doesn't require that somebody become a PhD in the nuances of cryptocurrency.
infrastructure or a vision of a different future of the financial system. I think that's very
powerful. So I think that that's something that near, you know, in the context of the mainstream
investor really, really has going for it. Then how does it fit into a portfolio that, you know,
it really, it really depends. It really depends on on the investor. I think the theme of
2026 is that investors have gotten comfortable with Bitcoin and are looking beyond Bitcoin
at what else they want exposure to. And I think near is a first class candidate for
for what will be part of that story.
I think one of the things that makes near interesting as an asset
is some of the revenues that is produced natively by the chain
through near-intents, confidential intents.
Maybe, Sal, just because we have you here,
can you kind of just give us the 101 on near-intense, confidential intents,
how that actually captures value for near the blockchain
and what that turns into how that economically impacts near the asset?
Yeah, happy to do that.
And by the way, Hunter, great pitch.
if I was rewinding multiple years in my experience,
I would, that would land and resonate very well with me.
So I think I can learn a thing or two from you on my own investor
kind of buy side engagement there.
So intense, David,
I think we talked about this when we were on the last time,
but the intense framework is really the idea of a user expressing the outcome
that they aim or wish to achieve,
and then allowing for a market of solvers to solve for that outcome.
And so what has been implemented today is effectively basic,
digital assets to digital asset swaps, and now recently in the last several weeks with the
introduction of Ando and 400 tokenized equity products, the ability to swap between any digital
asset and any tokenized equity instrument. You'll see that continue to scale. Right now,
it's been driven by human interactions. Near Intense focuses both on a first-party application
called NIR.com, which actually just today dropped a new user experience that I was looking at
before this call, and it's incredible. So I encourage you both to check it out.
out, but more importantly, through B2B distribution partners.
And so near intent is implemented with a number of different wallet providers from ledger
to Zodal and the ZCAS ecosystem, which enables the seamless interaction to swap between
assets.
But again, right now, it's very much focused on human interactions.
Behind those human interactions, we've processed more than $32 billion in volume on the system
and are starting to scale the take rates in each of those transactions in a similar
manner to what you would conceptualize for a centralized exchange venue. And that's driving both gross
total fees generated by near intents, but more importantly, retained revenue to the protocol on a net
revenue basis, which is driving buybacks of near tokens that are held in a permanent capital vehicle
and not being burned today, to be clear. So we're super excited to see where this goes as not only the
asset scope and kind of spectrum of supported products expands on near intents, but more importantly,
as we've discussed in the past, really realizing the agentic opportunity behind this where this scales
not on a linear basis, but on a 10x multiplier outcome.
With growth in intense volume and usage, is there a notion of near being deflationary?
Is that how it impacts the economics of the near the token, or does it go into the staking yields?
How does it actually come back into the token for the end user?
Yeah, it's a good question.
And we put out this report looking at the deflationary threshold.
which I think we're going to correct in our next iteration of our report.
You know, deflationary has a very explicit meaning in the context of economics and kind of
supply side, demand side systems where the near that's being purchased back on a net revenue
basis is not being burned, which is the mechanic that you oftentimes see in ecosystems like hyperliquid.
That near is being retained in the protocol.
And so I think over time as we contemplate what that looks like, that is a demand sink
on the system that is removing near from circulating supply and may in the future fund incentive
architecture like what we are proposing very recently in the near governance forums to think about
again reducing inflation from 2.5% to 1.6% over a two year linear curve but really on the second
phase opening up the academic and kind of technical research process to think about whether
or not it's feasible to ever contemplate a fixed supply asset around near. I don't have the
answer to that question, but I'm challenging the ecosystem and our partners to really think through it.
And obviously, if we end up in an end state like that, you know, revenue that's being generated
and buying back near could be used in the incentive design to ensure economic security,
decentralization, et cetera.
Okay, so you are, what you're doing is you're kind of throwing a flag at the, hey, the deflation
word might not make the most sense here.
What is happening is there is revenue being generated from near intense.
That is going to buying back, not burning, but buying back and removing from supply.
into kind of this temporary holding vehicle
where we will reintroduce it
into the near system, maybe in some way
as we've determined the fitness
and most appropriate nature to do with that
at a later point in time.
But nonetheless, the buybacks are still real.
Is that a way to summarize that?
Yeah, and the idea of reintroducing
is very much if the community and ecosystem
and validator set decides in that direction.
We could reintroduce it to the burn address.
Yeah, exactly.
We very much could.
the community could decide that, hey, all this near that's accumulated, we should just burn it.
But my hope is that we can get to a system that is really focused on value accrual to near and
thinking uniquely about kind of the differentiation that we have versus other L1 ecosystems.
And I think one of those is obviously real revenue and real product market fit right now in
intense.
And soon, I think you'll start to see a lot of data on the NER AI side that tells the same story.
I've been trading crypto for almost a decade.
And I've used so many different wallets, exchanges, aggregators, or front ends.
and I'm basically always looking for the same thing,
just one interface with a deep liquidity
across a bunch of chains and assets
where I can access markets like perps,
earn yield, trade confidentially,
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and I'm just always switching wallets,
juggling, gas fees, or getting eaten by slippage.
But near.com feels fundamentally different to me.
I can do anything I want from any chain
and keep all of my activity confidential.
Crypto, tokenized assets, perps, payments.
I can even earn yield confidentially.
One account, over 30 chain,
confidential by default.
It's the way that crypto ought to work.
And it's powered by NIR,
which has moved over $30 billion cross-chain,
uses post-quantum signatures,
and has run over five years on Mainnet with zero downtime.
NIR.com is the best way to be on chain
and be in control.
Get 20% of your trading fees back on NIR.com
using the bankless link in the show notes,
not investment advice.
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Okay, so now that we have the 101 and 201 of near the economics on the table, Hunter, how does this work
in its way into the Bitwise NRR ETF? So there's a staking component. Talk about the way that this
expresses itself here. Yeah, I think what Sal was describing is relevant in two ways for investors
in NRR. I mean, the first, of course, and simple is that the ETF handles staking on behalf of
investors. So it's one less step, one less decision that they have to get right. And I think that
that's a benefit to investors. But then stepping back, I think that more broadly, to, to
elements that Sal touched on are very compelling to investors, or at least that's our sense.
The fact that there is growing utility that connects to the investor through value capture
and the buyback feature that was discussed, I think in 2026, that's something that investors
have sort of matured into looking for. And then also, you know,
sort of a high-level concept,
but I think it's also indicative of the health of the ecosystem,
that it hasn't ossified, but rather is dynamic.
And I think that's evident in so many ways in the near ecosystem.
But there's a vibrant community and, of course,
core team that are thinking about how to continue to advance the purpose,
usefulness and ecosystem.
So I think those things in 2026 matter.
I kind of like to draw an analogy to,
if you guys think back to early 2000s,
internet companies, consumer internet companies are very new.
And people were talking about page views and eyeballs,
websites that had page views and eyeballs.
And 20 years later, the way that things have matured
is people have more specific metrics and things that they're looking for.
They're looking for average revenue per user, ARPU.
They're looking for daily actives, monthly actives, retention rates.
So the understanding has increased over time, and that's part of the maturing of a category.
I think similarly in crypto, this is not a brand new space in 2026.
The space is matured, and I think seeing the health of the development ecosystem is something
that people look at. They of course want to see the use case. They want to understand the story around
value creation and value capture, which is revenue by another name. And I think NIR has strong substance
across all those dimensions, which Sal illustrated. So Hunter, give me the day one through four,
I think, of NRR trading. So we're still in the first week. You mentioned it was a pretty healthy
start, a pretty strong start to NRR. Give me some of the metrics and how you actually measure success.
Is it possible to comp these to Ethereum, Bitcoin, Hyperliquire,
some of the other ETS, and how you illustrate success in NRA?
Yeah, yeah, I think it's maybe easiest to compare it to other ETFs
that have launched this year.
It has been extraordinarily strong relative to that.
I don't want to sort of call out specific instances,
but there are assets with larger market caps that are trading less volume,
had less inflows when ETFs for those assets launched this year. In the first three days,
I have to wait to see the results from Friday. But in the first three days, I believe close to
$10 million of inflows, sorry, over $10 million of inflows a day, volumes ranging from 10 to 20 million
a day. This is extremely strong for an ETF and very strong when compared to other ETFs launched
for single crypto assets this year.
So I think a lot of indication
that there is demand for exposure to NIR
and then of course anecdotally
that there's interest as well.
So we're very excited for the start of the journey here.
It is ultimately a bridge or a pipe.
It allows investors to get access to NIR.
Near is the subject.
but to have this additional pipe open, I think is a great thing for the maturity of the capital
market around Near.
How do you account for the success in just the first early days of the Near ETF?
Part of it, I have to imagine, is timing.
Like, NIR has captured the attention of a lot of the smart contract bid in the crypto market,
so the timing has been very, very strong.
Are there any other reasons that you can add into just like why the strength has been so good?
I think it's, I think timing, timing is in general really good.
You know, it's possible to have a successful ETF launch, even in a bear market.
We saw that with Behype, the hyperliquid ETF, which launched in a, in what was broadly a bear market.
So, but, but I think the market, the market sentiment turning a bit, you know, I wouldn't say that we're in a raging bull market.
We're still, you know, meaningfully off of all-time highs for Bitcoin, which, you know,
which I think sets the tempo for the perception of the space.
And then I think also we're in an important moment
with the conversation about AI broadly amongst investors.
And I think that NRR and NIR in general create a new, interesting opportunity
around a thesis that a lot of investors have.
So I think that those two things,
as well as hopefully we strive to do a good job of raising awareness.
of the ETF and the opportunity.
And I think all those things taken together,
set it up for the possibility of success.
So you've been in NIR for forever.
Now you're in NIR when NIR has an ETF.
Talk about how that might change
just the dynamics of NIR moving forward into a bull market.
If we, you know, knock on wood,
are at the beginning stages ending looks one or two of a bull market.
Near has seen two bull markets or three bull markets in the past.
near is not a new a new layer one it's a pretty veteran layer one and you've been around for like the whole time if i if i remember remember correctly uh so if we go into this new uh bull market with ai is the most exciting thing since sliced bread now we have a near etf how do you just think that dynamic changes for near uh as kind of crypto returns to some semblance of relevancy to the mainstream world yeah i honestly it's it's welcome to like to have hunter team communicating as they are on this podcast today and
and kind of bridging the convergence of these different themes from the revenue meta to
the vision that Elie is painted that's being realized in kind of the product journey of near
AI to enable user-owned sovereign control of models on the back of kind of the Q2 to Q3 arc where
the enterprise market woke up and started to get concerned around IP and kind of data confidentiality
as it relates to frontier models. It just feels like a perfect conflict of timing. And I think from
the whole ecosystem viewpoint, welcome a sophisticated institutional asset manager with 15, 16 billion
plus an AUM, helping to tell that story to a new investor universe on the public market side.
So, you know, obviously, we were off doing that ourselves. We have been doing that, but it's a different
platform. We're a small team. I think Hunter alluded to 150 people that are working on the Bitwise side.
And so to welcome with open arms to have them out here. And I'm glad to see that the product's done really
well. Obviously, that means that there's economics behind it for bitwise and good incentives for
them to continue positioning. I look forward to seeing it break $100 million and then ultimately
a billion AUM. You and me both. You know, I think one other thing I want to just say about
the moment, the moment for NIR is, you know, I said before, I think we're moving on from the
coin market cap era. And I think that there's a way of looking in near relative to other
crypto assets or blockchains, et cetera. And people in the crypto space will of course do
that. But I think for the mainstream investor, the investors who are new to the space this year,
when you look at near relative to other valuable platforms in AI, it might be the cheapest thing
you've ever seen in your life. A $5 billion market cap, something like that, you know, that's probably
a tenth of the average valuation placed on on AI platforms with traction these days.
So I think there's almost some unlearning of prior mental models that at least I and sometimes others who've been in the space for a long time have to do to be open to the new frame that I think investors looking at this space anew have for these opportunities.
and I think that that is an element of what is so constructive around the opportunity for NIR.
I mean, if I can build on that, we've seen in the last 12 months,
companies that have similar density of intellectual capital to what I see across the core
near contributors that are raising pre-product, pre-model on the AI side at similar valuations
to what Nair was traded four months ago, right?
we're talking at that point about a two or three billion dollar network. We were seeing
companies effectively coming out of stealth announcing rounds at post money valuations of that scale
on the AI side. So I think that's a great point, Hunter, when you reset the frame and you
contemplate this, not in the preconditioned kind of coin market cap ladder, but really thinking
about it across the broader spectrum of the target market that we're going after, which is both
of these technologies converging. This is exactly where I want to go next. I want to talk about, learn about
the ways or what NIR has exposure to in the future,
like the version of the future that NIR has exposure to.
So when we had you on at the early part of this year,
we talked about just the fundamentals of NIR
in the human context before we kind of moved on
to the growth of AI.
The cool thing about NIR is that it is one part in crypto,
but is one part built for AI.
So it has exposure to a certain kind of future in the AI world.
And so an AI bull market is in some ways also a near bull market.
If you remove AI, the thesis around near becomes far less interesting,
it's much more marginalized.
Talk about what the future potentially has in store for the world
and how that might involve exposure to near the asset.
Yeah, I mean, this comes back to Ilya's vision
that I think has attracted and excited investors
all the way back to 2018, 2019,
before I even knew them at that point.
but the common feedback loop is that earlier was talking about the problems that would arise
from centralized AI before near MainNet went live. That's a common anecdote I hear when I'm talking
to, you know, funds that were investing into either near AI before Near was building a blockchain
or prior to the Mainnet Go Live, which was the idea that if we build towards a future,
that centralizes intelligence and context and allows for reinforcement, you know, self-improvement
and reinforcement training on on a frontier kind of oligopolistic basis,
it would not be a utopian outcome from one of the most important technologies of our time
and a very clear recognition that decentralization and some of the other attributes around privacy
would be the direction that he wanted to build towards to realize abundance
and have kind of a positive outcome from this entire kind of journey.
And so that's what's gotten me excited.
It's part of the reason I chose to kind of shift gears and
and build sovereign and obviously name our business sovereign,
was the idea that we can build technology to enable users to be sovereign
and control their intelligence, control their assets, control their data.
We can enable businesses to have sovereignty in the context of their own kind of business environment
and the same on a nation level as well.
And so I think that the general purpose tech then here is building enables all of those different outcomes.
And it's a future I want to build towards that my children can live in
and not end up in a world where, you know, we have one company and that's the only company in the world
or whatever the talk track was that was coming out around this.
One other maybe narrower comment, I'd just love to add that I think is a relatively recent
development. I think, you know, the vision for NIR has been around for a while. But it seems to be
as of this juncture of 2026, like the trend across both crypto and AI is going to be fragmentation.
And, you know, Sal hit on it there at the end. But,
there are going to be many models that people want to use.
They're likely going to be different applications.
People may end up with multiple agents versus one monolithic model or agent.
And then similarly, I think what we're seeing in public blockchains in 2026 is that,
as unsatisfying as it is for people who have a favorite L1,
we're probably going to wind up in a world with multiple L1s,
multiple different stable coins
and I think
the way that NIR has executed
is to position themselves
to be on the right side of fragmentation
and to be a simplifying force
that enables an agent or a human
to leverage the models they want to,
the context, if it's
confidential computing or otherwise
to be able to traverse different blockchains,
different assets.
And so I think that that's
that's a bet that would be that would be much less useful if you wound up with one public blockchain,
one stable coin, and everyone using chat GPT only. But I think that that bet is paying off
and is actually going to continue to pay off immensely in the ways in which NIR is useful.
And I realize I'm going on a little bit long here, but the one other thing I wanted to append
to that is, you know, I think if you were in the internet community in the late 90s,
there was a sense of the birth of the internet and a moment and a movement.
But by 2007, the e-commerce people were gathering at one conference and the social network people
were gathering at another conference and the server people, another one, and the internet.
You know, there's some fragmentation.
Those are all internet companies, but some fragmentation.
And I think, you know, for the type of journey that NIR is on, which is, I think, a technology story,
I think a lot of the same inferences that are important to technology companies generally
are important to the success of this story.
And I think one that is constantly underestimated in the crypto space by investors is the importance
of the team and the leadership and the dynamism of that execution.
I definitely think that building digital gold is a different project than the project that that NIR has underway.
And so, you know, I think the point I'm trying to make is that for this, the mandate and the vision that NIR is taking on, I think that the dynamism of the team of Ilya of key leaders like Sal is really important to success in the same way that you would, you know, a technology investor would be looking at the team for a new, you know,
you know, Seacorp raising money, venture capital money to build an AI platform.
So, you know, I think that that's a real advantage that NIR has relative to its specific vision.
I think the point about fragmentation, I think I really resonate with.
I was talking to John from Venice.
We do a monthly show with him.
And a very similar pattern kind of cropped up.
And I think I can say these words and I think Sal will take it and run with it.
maybe, hopefully, if I say them correctly.
We were really talking about this spectrum between the Frontier Labs, Open AI, and Anthropic,
who are producing God.
They're trying to produce God models, the one model that will rule them all.
And it's just so singularly powerful and all-encompassing that, you know, this one single model will just lead everything.
And then what Venice has learned.
And also Alex Atala from OpenRouter also plays his bet here correctly.
actually in the sense that he exited his company for $7 billion,
is that actually there's going to be a diversity of models.
And Venice is playing in the same world where, you know,
there's maybe the one super powerful model is totally going to be a thing,
but there's also going to be many, many, many, many models.
And combining them in fun, weird ways is also going to be a thing.
It's the commentorial power of these models
that is also going to produce a lot of fruit.
And I called it, like in that episode with John,
I called it the biodiversity of models,
where there's just like a, to me,
that version of the future just seems more interesting.
And I remember getting into crypto
and kind of thinking something similar.
If crypto is just Bitcoin, like Bitcoin's cool,
but I don't know if I'm like into crypto as a project
if there's just Bitcoin.
And I think NIR kind of has a similar place in that thesis
of just like singular total systems.
Isn't really as interesting as weird combinations
and cross-chain communications
between all these different possible combinations.
And to me, that's a future
that seems more balanced, more healthy.
I'm not saying that with any sort of evidence or reason,
but it feels correct to say.
Sal, am I on to something here?
Yeah, I mean, I hold a very similar view,
and I think to your point,
the bets that have been made on a diverse model set
being used for different reasons and purposes
is continuing to be reinforced in the market every day.
at the end of the day, if there is an, you know,
omni-intelligent model that's produced out of one of these frontier labs,
I think it will be savvy enough to contemplate economics and cost
associated with certain decisions and actions and functions that need to be performed on its behalf.
But certainly within the enterprise market,
you're seeing the emergence of kind of these tiered structures
that are leveraging frontier intelligence for tasks that are not, you know,
highly confidential, touching personally identifiable information.
and then open source models that are in confidential computing infrastructure similar to what private inference from near AI is providing.
And I think you're going to see this layer that sits on top of this as a router gateway for policy enforcement and kind of control management and any sophisticated enterprise,
which will also have the benefit of increasing the ROI on AI investment,
which has been this kind of omnipresent conversation over the past two years of like, where's the ROI?
And I think when you get to this heterogeneous consumption of models and you're using frontier intelligence for two or five or X percent of your workloads and also ensuring that you're not compromising information that will result in a data privacy issue, you can also get the benefit of the unit economics.
So I think near fits perfectly in that on the private input side.
We are actively hosting effectively all of the kind of widely adopted open source models, but in manners that give you real privacy guarantees.
You as the client, when you use private inference from AI, can run a verifier and prove that there's no telemetry and no data leakage in the prompt process or in the output generation process.
I think from an enterprise point of view, that will become a fundamental requirement over the next two or three years.
I think people are just starting to wake up to it now.
But when we zoom out two years from now, technical architecture that guarantees privacy, if you're running on shared services, you will have to have that.
You know, it's interesting.
There's been a meme in Silicon Valley for maybe 20 years that people say they care about privacy,
but they don't really and they don't make choices.
But I really do wonder if there is a change in consumer awareness and preference underway right now
on the heels of some of the anxieties about the information being fed into LLMs
and the possibilities for where.
where that could go, the headlines around, you know,
breakthrough in math and science,
maybe based on the, you know, information disclosed to an LLM,
that's resulting in a real shift in preference for privacy.
It seems that there's a lot of signs to them,
that may be not just the same preference that's existed for 10 years,
but about a heightened level of awareness and preference,
which of course near and others facilitate.
There's actually empirical data on this now.
You maybe want to look it up.
Not now, David, but later on,
if you go look at Google search trends for the past 30 years,
privacy is at a multiple of any other peak in search trends.
So that's just one proxy for considering this.
But I think it gives you a rough consumer kind of point of view around it.
And it's a chart that kind of looks like near intense volume.
It's just a straight parabola.
It's so interesting.
You know, if it almost feels, it almost feels like, you know, privacy is like it's,
its whole, it's whole huge arc in that, you know, if you think about sort of one of the original
conversations about Bitcoin was sort of freedom and sovereignty over your money and, and the
ability to earn value and save your value without being at the whim of central institutions.
And, you know, there's a way of looking at privacy, which is it's, it's the exact same
concept just applied to your information.
And Sal, I didn't know that fact about search history, but that's super interesting.
Well, Sal, Hunter, this is very exciting time to be in crypto.
It's a very exciting time to be around the world of AI.
AI is changing a lot of things.
It's nice to have a chain that is accounting for the chaos of AI.
It's nice to have a chain that's one foot in crypto, one foot in AI.
Hunter, it's great to have another ETF.
out in the wild. So congratulations. It's a bit wise and congrats on it being a healthy one.
And so, Sal, Hunter, thanks for coming on the show and just talking to me about near today.
Thank you. This is fun. My quest. That was a blast. Bankless station, you guys know the deal.
Crypto is risky. You can lose what you put in. But nonetheless, this is the frontier.
It's not for everyone, but we are glad you are with us on the bankless journey. Thanks a lot.
