Barbell Shrugged - Mark England: The Language of Coaching and Creating Opportunities — The Strong Coach #18

Episode Date: March 4, 2019

Mark England (@markengland2020) has professionally coached thousands of clients worldwide using the power of words and stories for over a decade. He holds an BA in business and a Master’s in Educati...on. Mark is the co-founder of Procabulary and is a lifelong personal development enthusiast.   In this episode of The Strong Coach we discuss Mark’s start in coaching, what’s held Mark’s attention throughout his career, why the best coaches are the best breathers, the secret to creating opportunities (hint: it’s not that complicated), the power of putting pen to paper, the biggest opportunity you can take advantage of right now, Mike and Mark’s new course, Enlifted, and much more.   Come join us at www.thestrongcoach.com   -Mike   Episode Breakdown:   ⚡️0-10: How Mark got his start in coaching, facing his fears to pursue his passion, how to overcome insecurities, opening yourself up to constructive criticism, what makes a coach great, and the experience of coaching a circus (kids swim class) ⚡️11-20: Focused conversation, what has held Mark’s attention throughout his career, why the best coaches are the best breathers, checking your personal life at the door, how to know what you need to show up well, and why you need to get reps under your belt to be a successful coach ⚡️21-30: The secret to creating opportunities (hint: it’s not that complicated), following the process, to get better things have to get a little weird, confidence vs. comfort, and one of Mark’s biggest goals ⚡️31-40: Shape yourself to the task, why you need to think in decades, being process oriented, and working to be a world class coach ⚡️ 41-50: The power of putting pen to paper, participating differently in the world, refining your rough draft, and speaking your ideas until they are matter of fact ⚡️51-60: Changing your identity, who is the person that achieves the thing, and changing what you believe about yourself ⚡️61-70: Emotional workshops, the power of practicing on yourself, breaking the macro level down to the micro level, and the biggest opportunity you can take advantage of right now ⚡️71-80: The creation of Mike and Mark’s new course, changing the lives of millions of people through the Enlifted course, and how to get early access to the Enlifted --------------------------------------------------------------------------------------------------- Show notes: http://www.shruggedcollective.com/tsc-england --------------------------------------------------------------------------------------------------- ► Subscribe to Shrugged Collective's Channel Here http://bit.ly/BarbellShruggedSubscribe 📲 🎧 Listen to the audio version on the Apple Podcast App or Stitcher for Android Here- http://bit.ly/BarbellShruggedApple http://bit.ly/BarbellShruggedStitcher Shrugged Collective is a network of fitness, health and performance shows that help people achieve their physical and mental health goals.  Usually in the gym, but outside as well. In 2012 they posted their first Barbell Shrugged podcast and have been putting out weekly free videos and podcasts ever since. Along the way we've created successful online coaching programs including The Shrugged Strength Challenge, The Muscle Gain Challenge, FLIGHT, Barbell Shredded, and Barbell Bikini. We're also dedicated to helping affiliate gym owners grow their businesses and better serve their members by providing owners tools and resources like the Barbell Business Podcast. Find Shrugged Collective and their flagship show Barbell Shrugged here: SUBSCRIBE ON ITUNES ► http://bit.ly/ShruggedCollectiveiTunes WEBSITE ► https://www.ShruggedCollective.com INSTAGRAM ► https://instagram.com/shruggedcollective FACEBOOK ► https://facebook.com/barbellshruggedpodcast TWITTER ► http://twitter.com/barbellshrugged

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Starting point is 00:00:00 I hired a new coach last month, spent more than I ever have before, and put my money where my mouth is. I find that the amount of money I spend on a coach is directly correlated to the level of commitment I have to the process. I know what I charge others to be coached by me and my team, and I knew that if I wanted to go to the next level, that I needed to spend more than I charge. I spent four times more than I charge. I spent four times more than I charge. Big commitment equals big results. It's been uncomfortable, very uncomfortable. Every week, I meet with my coach for 90 minutes and we get deep.
Starting point is 00:00:37 The result, everything is changing. His questions are invading every part of my life and I am seeing more clearly than ever. Life is coming into focus and everything is moving fast. My coach's first question was, why did you hire me? And I told him, I worked with a coach a couple years ago and I knew I left a lot on the table. I hid things from him and got average results. I hired this coach because I knew I was ready, ready to lay it all out there.
Starting point is 00:01:07 I told him about my previous coaching relationship where I failed to be vulnerable, about how I hid the truth, and now I am committed to sharing everything in my life. I am committed to the results. He smiled. I'm the kind of client coaches love to work with. It hasn't been easy.
Starting point is 00:01:25 I'm accessing a new level of coachability and a new level of courage. I'm shifting who I am to the person I want to be, the person who gets results, the man I'm meant to be. Who are you meant to be? What are you hiding? Are you ready to lay it all out there? Schedule your discovery call today at thestrongcoach.com. Now for our show with Mark England.
Starting point is 00:01:49 He's a high-level coach that is bringing next-level communication to the conversation. Enjoy the show. I'm so excited today because I get to sit with one of the best coaches I've ever met, and I've watched him in action for two years now. I met you two years ago, almost. January 20th. Yeah, very, very close to a little over two years now. And I was so impressed with what you were doing and how you do it that I kept on wanting to hang out.
Starting point is 00:02:28 So we started hanging out quite a bit. And the spending time with you has been instrumental in my own personal growth and has made me a better coach. Having you do some coaching with me, watching you coach other people, and simply being around you and seeing how you run your own life has been really cool for me and transformational in a lot of ways. The way street buddy. So I'm excited that I get to sit down with you and talk about this art of coaching that we have going on. So a lot of people likely didn't hear the show we did two years ago, or if they did,
Starting point is 00:03:21 it's so long ago. Can you give us a quick overview of what got you into coaching and what got you into the lane of coaching that you've really focused on? I started coaching MMA in college. That's when I can identify the first time that I ever taught a class. And I enjoyed it immediately. A little freaked out. And recognized that it was something that fascinated me,
Starting point is 00:04:03 the art and science of relaying information to people. Obviously, it helps a lot when someone is coaching in a subject matter that they're passionate about. If I had to teach algebra, I'd be horrible. I'd suck. Violin, I'd be the worst that's when I started then I moved to Thailand
Starting point is 00:04:33 what freaked you out about you said it freaked you out a bit being looked at being seen being in front of the group and being responsible for people's experience and them learning things. It was... and that's par for the course. We've done, on a little side note, we've done a lot of trainings with
Starting point is 00:05:04 yoga teachers and that's the same thing. They're up in front of their class teaching yoga, communicating. And part of them is, well, at least in the early stages of it, before they develop their confidence, and then if they take it far enough, their, their comfort. And that's something we're going to talk about a lot about today. It's very important to know that there's, there's a whole other gear past confidence. Um, when, when people first start out, they've got a lot of, uh, uh, uh, insecurities about their ability to do the job well. And I was right there. And that went on.
Starting point is 00:05:48 I taught for two years. My last two years in college uprooted my life and moved over to Thailand. Did you feel more comfortable in that two-year period? And what was that process like? Sure, sure. Recognizing that observing other teachers, how they were teaching, observing how less and less, being less and less harsh on myself, which the less critical someone is of themselves emotionally, it's good to be objective about it okay decreasing that that the emotional side of uh of self-criticism it opened me up to to get better faster when i recognized that i was like okay cool
Starting point is 00:06:55 i'm going i'm going to make mistakes and i'm also going to learn from those mistakes and i'm also going to learn to talk better to myself about myself during this process of me learning how to relay information. That is what coaching is. It's a relay of information and it is absolutely a dialogue and not a monologue. We're going to get into that too. The best coaches are the best listeners because they pick up on things. The worst coaches are the ones that think they know exactly how the class is going to go and just plow on through regardless of the feedback and the cues that they're receiving. Things way took off for me as far as being a coach went when I started teaching elementary school sports. I was an elementary school sports teacher
Starting point is 00:07:48 for five years in Thailand, in Bangkok, at an international school. And, you know, I've done a lot since then. A lot of coaching, a lot of presenting, a lot of training coaches. And I come back to it, man. If you can take a group of 30 second graders, line them up, got an hour and a half to do it, get them across two streets over into a swimming area. Everybody dresses out. Everybody gets in the pool. Does the practice. Survives free time. Get them back into the locker room dressed
Starting point is 00:08:34 with all of their stuff because they're going nuts, bro. It's the most exciting time of the day for them. They're going absolutely mental. It's time to go swimming. Second graders. These are seven year olds. These are seven year olds, man. That's mental. It's time to go swimming. Second graders. These are seven-year-olds. These are seven-year-olds, man. That's wild. It's wild. 30 of them. 30.
Starting point is 00:08:49 It's a circus. You're taking a circus into water. And you get them, everybody from point A to point Z with all their gear in the allotted amount of time. You've got to be good with your words. And then if you can make the whole thing fun,
Starting point is 00:09:09 and then if you can enjoy all of that at the same time, then you've got a lot of the pieces of the puzzle in place. Another section to the chapter of my coaching skill set was when I started as a counselor down at the spa. And this was the second. I was in Thailand for a decade. First five, Bangkok, sports teacher. Second five, counselor at a cleansing resort on the island of Kosomoi, Lamai Beach. And that's where I sat down.
Starting point is 00:09:49 And there's a lot of moving parts when you're coaching kids and sports and things like that. Frisbees flying around, dodgeballs. You've got to jump in the pool from time to time, save a kid. It's dynamic. What is in one sense less dynamic is when you sit down in a room with another person,
Starting point is 00:10:11 two chairs facing each other, five, six feet apart, and have a very focused conversation. And I started that in 2007. And I lived on that island and did a fuck ton of sessions, a metric fuck ton, in that amount of time. And it's like going back to what holds your interest, what you're passionate about,
Starting point is 00:10:41 that's a key ingredient in getting better at anything. The stuff that I'm not interested in, I'm not getting better at it. It fascinates me to watch someone tell me and themselves a story and what happens as they do, from the macro movements of their body to the micro movements of their breath, their face, facial expressions, tics, somebody says something, they touch their nose twice. In poker, that's called a tell. And it held my attention. And it held my attention regardless of how many sessions I did.
Starting point is 00:11:25 That was one of the two things. There are a few things that have just hold my attention. One is martial arts, and two is the language game. And so here's another component of getting good at coaching or anything. Just do the reps, man. Do the reps and be excited about doing the reps i would some days i would start i gave this uh i gave this challenge to i did a training for a group of uh language coaches in this was about five six years ago
Starting point is 00:12:01 and out of the side of my mouth i was at at the very end, I was like, you want to test yourself? Do six one and a half hour sessions in a day. So you're essentially starting at eight and if you structure it and you want to have lunch, you're done at 10 p.m. At around, you know, the fifth, sixth session,
Starting point is 00:12:23 the room is spinning. The room is absolutely spinning. You've OD'd on language. You've OD'd on story. You've OD'd on people's emotional responses. And that's when you start to... Well, at that point, if you're still able to focus on it, super cool, and I was.
Starting point is 00:12:46 I mean, I've done that so many times, I've forgotten to count. Relaxation is a huge part of coaching, too. And how many conversations have you and I had about breathing? The best coaches are the best breathers. The best breathers are the best coaches because breathing and listening go hand in hand. When someone's stressed about whatever,
Starting point is 00:13:15 I mean, there is a lot of this. There's a lot of variables to look at in becoming a great coach. You know, your personal life. We can talk about that too. Being able to check that at the door. So you bring as little story as possible into the session so you're as present as possible or very present
Starting point is 00:13:38 and you're breathing well and you're listening and you're communicating and you're clear, clear in your speech do you have any methods for checking yourself at the door because i i've seen signs i walk into gyms and there's a sign that tells the athletes to check their ego at the door. What about the, I rarely hear about this for coaches. Is there rituals or something, something that you do or you've seen other coaches do where maybe they take a couple deep breaths
Starting point is 00:14:16 or maybe they listen to a song or? That, that and prepare. Prepare and know what you need to show up well okay for me i like to move in the morning i like to get up i like to have two or three hours before i interact with anyone whether it's a coaching call or a presentation whatever get up hydrate move breathe focus get clear about what i'm doing and why, and then show up. And then not get into trouble in the first place. Okay?
Starting point is 00:14:51 I have had plenty of experiences of making my life hard on myself, harder than necessary. And showing up compromised. Okay? I can think of times I was in relationships that, and trust me, absolutely, life is going to happen. You do something long enough, you're going to get it all. You're going to get every kind of weather. You're going to get the curveballs.
Starting point is 00:15:17 You're going to get the broken arms. You're going to get everything. And, as you do more and more of the reps, I'm big on big, big on the reps, you'll be able to get over yourself. Okay? One thing that comes to mind,
Starting point is 00:15:41 we were at 10th Planet last year and I got my arm snapped. Got on a plane the next day, flew to Tulsa, Oklahoma. First time I was going there. I had two corporate presentations to give at a major petroleum oil producing facility. And then another one at a CrossFit gym the next day my arms flopping around and I was getting ready for the it was that morning I was getting ready for the presentations at the the corporate presentations I put my jeans on and the pocket in my left, the pocket's all bunched up in my left pocket of my jeans. I take my hand, and I shove it down in there like you do. You know, you put your pants on.
Starting point is 00:16:33 Your pockets are all bunched. You want to get them in place. My arm comes out of the socket. Yikes. And I get wild-eyed. I'm just staring at the wall, and I start beating cold sweat on my forehead. Pull my arm out, put it back in socket, breathe,
Starting point is 00:16:58 and I chunked it down. So here's a strategy. If you've got a whole bunch of stuff going on, and it looks global, and it's huge, and it's all-encompassing, it's called chunking down. drama facilitating that I can do to make my arm any better. All I have to do is give a good presentation. Just one. Because I've got two. And then after I give that one good presentation, all I have to do is give another one.
Starting point is 00:17:45 Okay? So just the presentation. Focus in on it. Sometimes it's a challenge. Sometimes it's easier than you might think. That sounds like something that comes with reps as well. Big time, man. Focusing only on what's happening next.
Starting point is 00:18:00 Yes. I remember this when I was in the Navy. I was at Bud's, and it was, if you started thinking about what was going to happen. I was at Bud's and it was, if you started thinking about what was going to happen the next day or even three hours later, over. Over. Over. People started thinking that far ahead. It was over. It was the next five minutes, the next one minute, the next step, just one more step. That's called chunking down. And it brings what's most important into focus. We're just staring at each other.
Starting point is 00:18:47 We do that a lot yeah it's I think when you get to be friends with somebody long enough it's there's a comfort that's exactly right and
Starting point is 00:18:56 and that's the reps too yeah become comfortable so let's talk about confidence versus comfort okay and when I start this part of the conversation, I always go back to the TED talk. So we gave, when I say we, I mean vocabulary. Myself and my business
Starting point is 00:19:14 partner Adam Chin, we gave a TED talk in February 2000. No, not February. It was June 2017. So almost two years now. And up until that time, I'd been speaking full-time for 10 years. I had a lot of reps. And this was a jump up in opportunity, I'll call it that. So before giving that TED Talk, the most people I'd spoke in front of was 400. This was now 1,800 in Richmond, my hometown, at the Carpenter Center, the most prestigious theater in Richmond, in front of 1,800 people on the red dot, recorded.
Starting point is 00:19:58 I get one shot. And as I walked myself through that process, ran the simulations, I recognized that I could mess this up. I could, I could choke. I've done it before in presentations, lots of fun. And I looked at that and I said, okay, that is, that is absolutely, that's, that is a possibility. How do I minimize that? And the answer is very obvious, is you prepare. You prepare very, very well. I said, if I go out there and I choke, I'm going to be able, I'm going to be okay with it to the degree that I'll be okay with it, because I know I prepared well, and we prepared very, very, very well. And once I had that conversation, got clear on that, I said, okay, how am I going to be on stage?
Starting point is 00:20:55 Am I going to be confident? And I saw myself confident on stage and it was, chest was puffed out a little bit and i was confident and i said that's not it i said i want to and i took the crowd out of it i said you know forget them for a moment what about me what do i want from this i want to i want to enjoy myself on that stage i've worked my ass off to create that opportunity. It's like stepping up to bat in the World Series. When you say to create that opportunity, you went after it. Big time, man.
Starting point is 00:21:37 What were the steps to making that happen? I know a lot of coaches see other coaches doing big things or doing what they want to do. They're like, oh, I wish I could be like that coach. I wish that would happen to me. Sure, exactly. That's outcome-oriented. Focus on their process. I wish I could be as consistent as that coach.
Starting point is 00:22:01 Take out the wish. The drama comes down. So I wish I could be that dedicated to, well, I could. Then you use the word could. You put everything on the table. And you socialize the idea. So this is what it sounds like.
Starting point is 00:22:17 Well, you know, I could be that dedicated. And you get comfortable with that idea. And you take out the could. And you put in can. I can can and you see the tone comes down a little bit and it's becoming more matter of fact big world away from I wish and I hope
Starting point is 00:22:34 I can be that dedicated okay so let's turn that even a little bit more back on me I can be that dedicated take out that because I already am and on me. I can be that dedicated. Take out that because I already am and put in more. I can be more dedicated. So I get asked a lot,
Starting point is 00:22:50 how do you give a TED Talk? I say get really fucking good at something. First and foremost. Because that's normally how it happens. And then go after what you want. For better or for worse, I'm one of the kings of going after what I want. I live by the quote.
Starting point is 00:23:09 Love this quote, that I would rather be trampled in the stadium than be a spectator in the stands. I know that's true. I've watched you over the last two years. You set your sights on something. And professional life. You've seen it. Yeah. You set your sights on something.
Starting point is 00:23:23 It's step by step. You continually make your way towards that. I'm relentless. It's not even patience. I don't even know what to call it. And I didn't grow up like that. Well, it seems to me that you recognize the process and you know that you're in a step of the process, whereas a lot of people are, and speaking for myself,
Starting point is 00:23:50 and I've gotten a lot better at this, which is so focused on the end result that when the end result isn't arriving, I am, you know, I'll say this, when the end result's not arriving immediately, I used to freak out. Me too. And now I realize,
Starting point is 00:24:05 oh, I am in a step of the process even though that step of the process in which I'm in at times feels like nothing is happening. One of my, the first teacher that I, one of my first teachers I can claim because I met the guy.
Starting point is 00:24:23 I did a three-day meditation workshop with this dude in a Knights Templar castle, an 11th century castle in the south of France. See, this is what happens when you set your sights on things. You end up in strange places. Strange places. Strange places.
Starting point is 00:24:38 People ask me that a lot of times or say, I wish I could live the life like you do. It's like, well, there was a lot of saying yes to interesting things to get from one step to another. And it normally doesn't cost as much money as what you think. A lot of times it means not doing some other things, but really giving something all your focus. And being comfortable and being able to listen to yourself.
Starting point is 00:25:09 So you can say yes to the weird stuff when it starts to show up, because it will. The path to whatever you want to get really good at, to get really, really, to master something, you're going to have to get a little bit weird. Right, because if it didn't get weird, everybody'd be doing it. Everybody'd be doing it. So it has to be weird. You have to be different in order to be great or to master something because it's going to be outside of the norm.
Starting point is 00:25:38 Yes. Automatically by the nature of what you're wanting. That goes back to style. Everybody has a style in them of, let's just say, you know, the majority of people that are listening to this are athletes or coaches. You have a style of working out. You have a style of coaching. Okay. And you've got to get rid of the general preconceived notions of how to do it to bring out your own uniqueness. The only reason why anyone ever stands out at anything is because they're doing it differently. That's also, they've nurtured their unique gifts and they bring it into the arena of their choice. Back to this guy Stuart Wild, he said that even when you think nothing's happening, things are happening. When he said that and I
Starting point is 00:26:32 heard that, I said, oh cool, I can play that game. All I have to do is just get good at waiting. I never take my eye off the ball. Negation acknowledged. I keep my eye on the ball. Back to the TED Talk. I took the crowd out of it, took their experience out of it, took the whole thing and just focused on me. I said, you know what? I want to have fun up there, man. And that's not confident.
Starting point is 00:26:59 That's comfortable. That was a turning point for me when I recognized comfort as the next gear past confident. Because then a world of self-expression opens up. And I walked out on stage and I was comfortable. And because I was comfortable, I was breathing well. And because I was breathing well, my message, the presentation, it came from a different place. When someone's in a stress response, they're worried about messing up and other people, are they enjoying the class and all the other ways that people, you know, occupy very valuable mental real estate. They create that or engage that sympathetic nervous
Starting point is 00:27:48 system response and the breathing gets trapped. It gets trapped in the upper chest and then they come off sounding like they are, which is self-absorbed, insecure. Breathing in the chest, it's amateur hour. And that's where everybody starts, wherever you are on this path. And guess what? I'm on this path too. If someone said, Mark, you have to speak in front of 50,000 people tomorrow, I would walk out on that stage. Would I do a better job 10 years from now? Absolutely. So one of my goals is I'm going to give a presentation to an entire stadium full of people. 50,000. Let's go with that number. I want to know what that feels like. And I also want to become and will become and am becoming the person that can do that. And that's the process. So to dovetail off a very important point that you made, Mike,
Starting point is 00:28:46 and most people do this in goal setting too, they focus on the big picture and they focus too much on the big picture or the goal, the outcome. When we do goal setting, I just did one recently up in Michigan, 5% on what you want, 95% on the process. And that might be a little high. I only need to look at that where I'm going once a day, maybe once or twice a week, and just crush, marry the process, become obsessed and focused on the process, refining the process. So when I'm presenting, I change my workouts to become a better presenter.
Starting point is 00:29:35 Because guess what? Trial and error and trial and success. I know for a fact that if I'm presenting at 3 o'clock or I'm doing a coaching call at 3 o'clock and I go in and lift heavy in the morning, I show up different. I also know that if I get up and do some mobility exercises, do my breathing, hydrate, get a protein-rich breakfast in in the morning, I show up different for those calls, for that presentation. There are so many ways.
Starting point is 00:30:15 This is great news, people. There are so many ways for you to get better at what you want to get better at, directly and indirectly. This conversation is reminding me I was reading a book recently, which is a secret book, folks. I'm ordering that secret book on Amazon after this call.
Starting point is 00:30:32 Every time I talk about secret books, I get DMs telling me about the secret book. Don't do that to me, man. But there was one phrase that I'd say one chapter when I'm reading a book, But there was one phrase that... I'd say like one chapter.
Starting point is 00:30:48 When I'm reading a book, there's always a phrase in a chapter which I pull out my notebook and I write it down. And this was one. And it was, shape yourself to the task. That's beautiful. Shape yourself to the task. Shape yourself to the task. And the guy was talking
Starting point is 00:31:06 about a single task like there's only one task that matters he was talking about a particular task and he was talking about if you want to go after this particular if you want this result you have to to shape yourself to the task and that's one thing that I've realized over the years. And what I'm talking about is focus is, and I'm in a continual shaping myself into a single task and finding what that single task is. That's the most meaningful to me. That's, that's where the gold is at. And, uh, at least for right now. And when I, when I read that, I go, wow. Find that one task and shape yourself to that. What you're talking about is your workouts are to be a better coach, to be a better speaker.
Starting point is 00:31:58 The way you eat is to be a better speaker, better coach. And maybe with the way you sleep, it sounds like everything revolves around shaping yourself to that single task. And I run into a lot of coaches that are either working, I've got my accounting job, and then I have my coaching. Or one that used to be more popular than now, but I'm sure this will speak to some people's I'm going to be a high level athlete and a coach. And I've never seen somebody hit their potential as a coach while trying to train to be a high level athlete at the same time.
Starting point is 00:32:38 And that's because people are shaping themselves to many tasks so they get spread out and they get okay at a lot of different things and when I talk about people I talk about myself I've over the years gotten pretty good at a handful of things and I know that if I want to achieve mastery it's going to require that I shape myself to a single task. And that means that the workout is no longer about impressing other people because I can squat and swing and do whatever. It's about if I train like this, will I be able to achieve that single task in the future. And it may be a physical task. I may be like, I want to run this Spartan race or go to the CrossFit Games or whatever it is. And everything revolves around that single task.
Starting point is 00:33:35 But I really like the way you're approaching, like even your workouts serve your coaching. You call me a one-trick pony for a reason. I called you a one-trick pony at one time, and then you got, you loved it so much. Loved it. I was like, yes, that is phenomenal feedback. And it's the same thing.
Starting point is 00:33:57 You know, jack of all trades, master of none. Yeah. Here's a word or a couple of words to play with. And, you know, Muhammad Ali said it. He said, I called myself the greatest before I ever believed it. And look what happened there. I started doing that eight, nine years ago. I remember on my porch when I first started,
Starting point is 00:34:31 when I first verbalized it, I said, I am a world-class presenter. And it freaked me out to say it because it wasn't true. But guess what? I'm a whole lot better than I was then, and I'm pretty damn good now. You give me another 10 years, you give me another 15 years, I'll be in a handful of people that can command a crowd and relay a specific message and deliver value. You're talking about something that's 10, 15 years from now. Oh, yeah.
Starting point is 00:35:05 That was another thing I got from you. I remember it was December of last year. So it was a year and two months ago, we were standing in my living room, and you were talking to my friend Val and me. And one of your mentors, one of your friends had said it, which then made it into the strong coach curriculum, which is, and I'm paraphrasing, I made it my own. I took whatever you said and the way it made sense to me,
Starting point is 00:35:36 which was average people think in years. Yes. Or ordinary people think in terms of years and extraordinary people think in terms of years and extraordinary people think in terms of decades. Decades. That's Ed Hudson. Ed Hudson. Ed Hudson. Ed Hudson, he's like, you got to think in decades. Yep. And that stuck with me. Yeah. If you've been in the Strong Coach program, you'd see that quote on a slide with Ed Hudson underneath and people are probably wondering who the fuck is Ed Hudson? A total beast.
Starting point is 00:36:06 Yeah. An absolute beast of a guy. 67-year-old man that hangs out with people in their 30s and 40s because... Run circles around them. Run circles around them. I can't keep up with a guy. No, no.
Starting point is 00:36:15 No one can. And he hangs out with people that young because he says people that are his age can't keep up. No. No, they're in a complete board. Bore him. He's the most
Starting point is 00:36:28 well-traveled person I've ever met. Professionally, he won. And he came from a farm. Was that a farm boy turned into... Turned into that, yeah.
Starting point is 00:36:41 Just leave it at that. Yeah. He does well in a lot of areas very impressive man yep this is so when he says some shit when he says some shit you listen listen i've spent i've lived with that guy if we put all the um add up all the time i've lived under the same roof with that guy for a year. And it changed me. It changed me. The conversations that I was privy to hear,
Starting point is 00:37:12 the stuff that came out of the side of his mouth. We're at dinner one time, and someone says something. And he turns to them, he goes, do I look incompetent to you in any way, shape, or form? And I was like, that's the most fucking badass shit I've heard in a long time. He's one
Starting point is 00:37:34 of the most competent people. I mean, whatever walks through that door, that dude owns it, and he knows it. Yeah, I was at the house one weekend, and I got up at 6 a.m i'm like yeah man i'm crushing the fucking day he comes in from a bike ride he'd been up at 4 a.m he was out riding bikes and wherever in we were in venice california and he comes rolling in like how's it like he's just
Starting point is 00:38:02 i'm like wiping the sleep out of my eyes yeah he's he's just wide awake wide open like it was the middle of the afternoon and he stayed that way until that night it's 10 o'clock at night he's still fucking going i'm going to bed he built himself that way and then he did it again the next day then he did it again then again the next day he's a healthy guy he's he's He is an extremely healthy person across the board. Anyways, yeah. Hearing you talk about spending time with him changed you. I've got to hang out with him a little bit, and I look forward to more. Yeah, there'll be more.
Starting point is 00:38:38 We'll go up and see him. Yeah. All right, anyways. And he is so process-oriented. Yeah. He is so process-oriented. Yeah. He is so process-oriented. Of course he sees the big picture. And he understands the value of, to use David Robinson's term, the grind.
Starting point is 00:38:58 The grind, the process. That's where the gold is. If you want to become a world-class coach first and foremost start using those words say it to yourself see what happens and be unattached to what happens if a hundred percent of you calls bullshit on it so what just write that down in the corner of your mind and say on this date i said this to me and none of me believed me yeah then say it again next year after you've gotten better and see what percentage of you buys in.
Starting point is 00:39:28 One of the things that I've got from hanging out with you is writing shit down. I've always journaled and my journaling practice in the last six months I went to Burning Man. I came back from Burning Man
Starting point is 00:39:42 and something happened there. Something happened there that lit a fire that caused me. I now journal one to many times a day. Yeah, you do. The book is with me at all times. And something happened this past year that I started seeing it with you. I started seeing it with the process that we had done together. And then when something about Burning Man just lit that fire, and I started journaling like a madman. Now, this is something that I haven't talked about much,
Starting point is 00:40:22 is people will say, well, what should I journal about? Or how should I journal? And I go, you know what, just whatever comes to mind, which is a, which is a great place to start just to be able to look at what's inside your head from an objective perspective, get it on paper so you can see it. And, um, instead of it just running circles inside of you. And, uh, the, a lot of the processes I've learned from you and writing something down like I am a world-class coach. I've written so many things down in the last six months that there's a part of me screaming at me saying, no, don't write that down. For a couple of reasons. Sometimes I'm writing something down that is not true yet. And there's a part of me going, you know, that's not true and screaming.
Starting point is 00:41:15 And then I write it down anyway. And then all of a sudden that voice gets quiet. The other thing that I've written down is things that feel like, not feel like, things that are commitments. When I write this down, I am saying that this is true, that this is happening. And I, just last week, I'm writing something down and there's a part of me going, don't fucking do it. Don't fucking do it. Because if you do this the life as you know it today goes away if you write this phrase down because i know the power of the pen you've heard the pen is mightier than the sword it's true and the if you want to talk about you you know, I'll go down a slight side note here, which is everyone's got a warrior inside of them.
Starting point is 00:42:10 And that warrior is not about fighting things outside of yourself. It's about killing off things that are inside of you. And that warrior uses a sword and cuts things away, cuts parts of you away that are no longer serving you. And when you whip out that pen and you write it down and you commit to a new path, that pen is the sword. And if you think this is bullshit, go give it a try. Start writing down who it is you want to be and what it is that you're going to do. And Mark has some ways of writing things down and phrasing them in a way that makes it more powerful. So it's one thing to simply write and write things down. It's another thing
Starting point is 00:43:00 to write it down in the way in which Mark has created this process. That all of a sudden, I've watched like a key going through a lock. And the tumblers going click, click, click. Things I thought that were going to take 10 years start unfolding in months. Months. I wrote it down one time. I didn't write it down over and over again. Sometimes I do if I really want to try to speed it up. But I write it down one time and I write it down with intention. My heart is in it when I write it down. And when that happens,
Starting point is 00:43:41 the key just slides. Click, click, click, click. And I have been in awe of what has unfolded. And the speed at which it happens, and the way that it happens is completely unpredictable. So, yeah, I went down this path of writing shit down. Guess what? Let's stay on that path. We talk about this in our goal-setting workshops. Most people, myself included, have at one point in time,
Starting point is 00:44:14 I know you were homeschooled, let's just say middle school or high school, have handed in a rough draft. I went to college. You went to college, you did it. I never had to hand in rough drafts there, though. Anyways, go ahead.
Starting point is 00:44:27 That's because you're smarter than me. The fact is that many times in my high school and college career, I would hand in a rough draft. So what did that look like? The night before, get something down on paper, got to hand something in. Maybe even the morning of, scratching it, scribbling it out, maybe even the parking lot. And I would hand that in, and what would I get back? C, C grade.
Starting point is 00:44:57 Rarely did I crack the B. I don't think I ever got an A from a rough draft. And then what happened when I would hand in a second or a third draft? Let's look at the process of that. So I write a rough draft. It never occurred to me that you would hand in rough drafts. This is one of those homeschool moments I'm having. I'm going, oh, I would do a rough draft,
Starting point is 00:45:26 and then I would write a second draft. Oh, no. But you actually turned in the rough draft. Oh, big time. I did not know this. Yeah, low participation. So what are we talking about here? That's like a good ego check.
Starting point is 00:45:36 I like that. Good. Exactly. Good. What's one of the major themes of this conversation? We're talking about participating differently. We're talking about participating differently. Yeah.
Starting point is 00:45:56 I write the rough draft, and do I immediately write the second draft right after it? Very rarely. Most of the time, I'd write the rough draft and go do something. Go do something else. Let my thought process settle. Then I come back an hour later, the next day, whatever, redraft it, and I take some of this out, and I tighten this up, and I've got a clearer thought process.
Starting point is 00:46:18 Let's just say I go for broke. Third draft. Let's get crazy. Let's get crazy. So same thing. Rough draft, come back to it later. Second draft, leave, come back to it later. Third draft, now I've got something that's shaped well and it's formatted and it's got edges and borders and points.
Starting point is 00:46:37 It's clear, much clearer than what was in my head before I even rough drafted it. That's the process you're talking about with your journaling. You take these rough thoughts that it's very unlikely that it's conversational in nature. It's like half-sentence concepts. And you get them down on paper and you write them out conversationally. Okay? write them out conversationally, okay? And as you do that, you get to become, you get to check in with yourself about how freaked out you are
Starting point is 00:47:11 about certain ideas about yourself. And taken far enough, you get these things, get people, get your thoughts written down on paper and then objectively look at them. Your thoughts are not you, Okay? There's a difference. And then build upon those thoughts. And then verbalize those thoughts. Say them out loud. It's freakier than writing it. Especially if you say it with someone else in the room. And then what you want to do is if you like what that sentence, that spell, the definition of a spell is a word or a combination of words of great influence.
Starting point is 00:47:53 When the first time that I said that I am a world-class speaker, that influenced me greatly. It still does differently now because I'm much more comfortable with that idea. I'm much more comfortable with that version of myself. I'm much more comfortable as that being my identity. And that's what you want to do. You want to get your ideas flushed out on paper and start to speak them in ways that you become more and more comfortable until they're matter of fact. When what you say, you say it and it's just matter of fact, you are spelling at a very high level. I've seen people, you know, they'd say things, you know, I'm really good at that. And they do that. They inhale.
Starting point is 00:48:48 They pull it back in. Part of them sends it out, and then part of them pulls it back. Okay? Or they'll say something, you know, I think I could do that. Their language is screwed to begin with because of the soft talk, and then they'll touch their face a couple of times. Okay? Their language is screwed to begin with because of the soft talk, and then they'll touch their face a couple of times. Or they'll give someone credit for something that they're awesome at. You know, you did a really good job in the competition today.
Starting point is 00:49:17 And you know, I'm going to do really well next time too. They have to add that in there. That's a little bit of a side note. That's a very interesting pattern and very common too. When you give credit to... I say this when I'm talking about friendships and achieving things in life. Get to a space in yourself
Starting point is 00:49:42 where you can be happy for someone that's done what you want to do regardless of whether it happens for you or not. That's freedom. And most of the time, you're going to go there too. Give people credit and mic drop it. And take a fucking compliment, people. Seriously. Seriously. Take a fucking compliment and mic drop it. And take a fucking compliment, people. Seriously. Take a fucking compliment and let it be.
Starting point is 00:50:10 Yeah. Someone says, you know, you did so well in the presentation today. And the hardest thing to do is just say thank you. And leave it alone. Don't trash it. A lot of people, the way I've heard that to get people to start accepting compliments better
Starting point is 00:50:29 is you're robbing the other person of being able to give you a gift. That and yourself. Yeah, definitely yourself. I think a lot of times, first step, someone needs to think about that before they can even
Starting point is 00:50:41 learn to accept something that for themselves. That's been a big one for me over the years is accepting compliments. It's a great thing to get comfortable with. That's what we're talking about, comfort. Get comfortable at being really good. It's one thing to get really good at something and then be uncomfortable at being really good
Starting point is 00:51:02 and having people give you credit and compliments for being really good at that. That's not fun. You're not comfortable in it. Trust me, this is a hardcore practice. Next time you all get a compliment, everybody who's listening to this show, just say thank you and watch what happens. Part of you is going to spaz internally. Just observe it and keep your mouth shut. It's harder than you think. Trust me, I know. I've gone through it. And you'll get better at it. And as you get better at it, you're going to change your identity. Your identity does the heavy lifting for you. And it's made up of your thoughts and what you think and say. Yeah. That's a, that's been a huge shift I've made over the last say year, couple um, is instead of, instead of setting, I mean, it's okay to have
Starting point is 00:52:09 outcome goals, you know, you definitely be setting outcome goals, but then asking who is the person who achieves the thing and put your attention on becoming that person that I having that identity. Um, and a lot of things, there And a lot of things, there's a lot of things that contribute to an outcome. And to think that you're going to do one, two, or three things out of an infinite amount of variables, they're going to help achieve that. I think that sounds like a really hard way of going about it. Whereas shifting your identity,
Starting point is 00:52:42 if your identity shifts, you can then, when anything is thrown at you from any variables thrown at you, you go, well, how does this person behave? That becomes a much more valuable way of going about goal setting. And that's something I've learned from you. I want to rewind because you said something earlier that really stuck and which is saying things before you believe them. And we did talk about, you know, having discomfort and even if I don't believe it, write it down. And can you talk about beliefs and identity as well? And being able to shift those or even having the desire.
Starting point is 00:53:31 A lot of people are like, well, I don't want to change. Like, who will I be then? You know, if I change how I believe, what I believe about myself, what I believe about the world. Because beliefs are tied to identity in a way. Is that how you see it? Our identity is an ongoing process. The current definition of identity is the fact of being who or what a person is. I dispel. Dispel means to cast out.
Starting point is 00:54:04 I dispel that idea, that definition on stage at TED. I said, raise your hand if you see yourself differently in any way than you did 20 years ago. Everybody raise their hand. It got a big round of laughter because it's ludicrous, obviously. My identity at five is different than when I was 25. And now I'm 42, it's different there too. And it's going to continue to be created and recreated. Very interesting fact. This is something I want to point out too,
Starting point is 00:54:42 as you're talking about it as a process. I think culturally, there's this acceptance that human development stops in your early 20s. Basically, once you get out of school and then you start your job, now you're an adult. And so we have all these stages of development for children. We go where you have an infant and then you have a toddler and then you have adolescence and then you have teenage years and then you're in your 20s. Now we start talking about decades, but everyone's like, well, that's just an adult. It's like all of a sudden after 20 years of life where you have all these stages of development, which it's easy to point at, it just stops. And I think a lot of people,
Starting point is 00:55:30 because that is, there's only one word for being an adult instead of all these stages for being an adult, they stop too. And they cling to that one identity that is presented to them when they hit their 20s, get out of college, they start their job, and all of a sudden, that's who they are. And changing that can be a real motherfucker. I know that. I moved to Thailand when I was 26. And up until I moved over there, I was in Richmond in the circles that I ran in.
Starting point is 00:56:05 I was the tough guy. I was the MMA fighter. And I liked that identity a lot. I moved to Thailand, jacked my knee up again, had my second knee surgery, and that whole thing stopped. Nobody knew me as that over there. And... there. And you ever seen the movie Ray with Jamie Foxx? No, I know. I'll have to watch it now. Yeah. One, it's an amazing movie. And two, a large part of the reason that people maintain their identity is because they're addicted to it.
Starting point is 00:56:52 When I went over there and my fight career ended, I remember laying in bed just like Jamie Foxx did at the very end of that movie. And he was coming off of heroin. And he was rolling around, writhing in the bed, shaking, sweating. I did that. Coming off of my addiction to being a fighter. My identity was so wrapped and entrenched in that. I literally had electric shocks because I hadn't trained in four or five months. That's when the reality set in. Okay. Because I didn't want to believe what the doctor said. Yeah, I'm walking around with a
Starting point is 00:57:39 gangster lean, a limp. I can barely walk without a limp. And I was in a lot of pain. And when I started to go through the withdrawals of that life, because it was the identity, it was the lifestyle, I really went through withdrawals. And then there was the hangover. The hangover from that shit lasted for years. The first one was the worst. I didn't laugh for an entire year. And I went way beyond bitter. I was seething. And part of that, I mean, it went as deep as deep could go for me with my identity. I was slow in school. I was in special classes in the sixth grade.
Starting point is 00:58:24 Took me five years to get out of high school, five years to get out of college, seven years to get my master's. The first thing that I found that held my attention, which gave me some evidence to disprove my conclusion, which is not a fact, my conclusion that I was stupid and there was something wrong with me, was martial arts. Oh, I'm getting good at this. This is something I'm actually good at. Actually implies surprise. Surprise, surprise.
Starting point is 00:58:57 Why am I surprised? Because the rest of me thinks I'm a fucking dum-dum. Okay? And then I take that away, and I'm worse off than when I fucking started because I thought I had exercised all those
Starting point is 00:59:15 demons in the ring. Like, oh, I got over that. No, I hadn't. It was just a layer of it was a band-aid on top of a infected mental and emotional wound. So the hangover from that was, it was the worst hangover I've ever had. And it went on for a long time.
Starting point is 00:59:37 And it was either sober up or just be a shitty version of myself. I mean, I looked down that road. I've said this before on other podcasts. I don't think yours. This is like, I moved over there with my girlfriend from college. Stunner, dude. Smokeshow. Awesome person, too.
Starting point is 01:00:04 Funny. Life of the party. Smoke show. Awesome person too. Funny, life of the party, just awesome. And she started taking salsa lessons. I'm not taking salsa lessons. I could barely walk without a limp. She would go on Tuesdays and Thursdays
Starting point is 01:00:19 and then we would go to La Rueda, which is the wheel in Spanish, Cuban salsa dancing club on the weekends. Guess who goes to Cuban salsa dancing clubs? Cuban dudes that are really good at dancing salsa. You can see where this is going. And so I would watch them spin her around on the dance floor.
Starting point is 01:00:52 I'm at the bar, drinking, draining Heinekens. One particular evening, I'm doing my thing. They're dancing with her. We're in the community. Everybody knows we're together.
Starting point is 01:01:10 Oh, and by the way, guess what Cuban dudes really like? American girls with hourglass figures. Blondes. I mean, shock, surprise, surprise, people. You know, never thought of that. And I'm watching them, and I can see the computer running. How am I going to get her out from under his nose? That's not what bothered me.
Starting point is 01:01:35 What bothered me is that I didn't give a fuck. I was cold. Completely numb to that. That person that I said that I loved. And I looked at that and I was like, dude, you are in it. You are in it. Shortly thereafter, I started going down to that spa just as a guest. As a patron. One night, dude was giving a talk on emotional detoxification.
Starting point is 01:02:11 Me and all my wisdom, I laughed at it. I was like, emotional detoxification. The person that told me about it, I was like, man, you need to go. I grumbled under my breath
Starting point is 01:02:23 and I went. And I watched him change this woman's story in a matter of ten minutes. Played it through three times, changed a little bit here, changed a little bit there. And he's like, okay, now it's y'all's turn. Partnered us up, and I was with this girl, and she told me about something that she wanted to get off her chest. And we used the techniques that he showed us, and some things changed for her.
Starting point is 01:02:53 I'm watching this, and then it was time to switch, time for me to go. I said, oh, hell no. I'm not talking to anybody about anything. But I did take action I got straight up I just walked out on this girl walked out, walked out of the room went to the internet cafe
Starting point is 01:03:16 and immediately straight there downloaded an 85 page manual on emotional freedom technique the tapping stuff. That's what the guy's workshop was about. I went back to my hut and I started going through it. And lo and behold, I started to feel a little bit better about some things.
Starting point is 01:03:37 Surprise, surprise. Cool. I'll take it. What's next? Give me all the DVDs. I ordered 85 DVDs. Watch those. Kept practicing on myself. Started to do sessions with other people. Just a little bit here, a little bit there. Okay, what's next? I go out and do a training with the founder, Gary Craig, in Denver in 2005.
Starting point is 01:04:10 I've been paying attention to words for a while now. And it tickles me where things are at, generally speaking. Yes, with myself and our businesses and specifically and then generally, something happened, man. People are a lot more hip to this whole thing now than they were five years ago or ten years ago. Start talking to people about mindset. Yes, mindset has been popular for a long time, but people are now talking about the words, dude. Those are the building blocks of the mindset. Mindset is like talking about deadlifts.
Starting point is 01:04:57 You've got to break the macro movement down into the micro movement so people can study it and figure out where they're out of alignment and make corrections there. It's the same thing with language. Mindset is the macro conversation, the words. That's the micro conversation. That's where you can practice things that will improve the macro across the board.
Starting point is 01:05:31 Tickled, man. It's in the air. The cat's out of the bag, dude. Yeah. Guys, it's a very common conversation these days. A lot of people are studying a lot of different techniques. Coaches at the highest level always end up at language. Yep.
Starting point is 01:05:50 I know a lot of coaches, and the best, they've done some language work, all of them. So if you haven't done that yet, then there's your... Get excited. Get excited right now if you haven't done that yet or much of that yet. It's your biggest opportunity. It's your biggest opportunity and you can practice it. It's a path and the results just compound on themselves. It's the best thing I've ever done for myself ever. It's been, for me, it's been the best way for me to continually grow from moment to moment. Yes.
Starting point is 01:06:32 You know, I think for myself and for a lot of people, we have experiences that cause us to have revelations or ahas and have experiences that cause us to make life changes. And having the tool set of knowing the processes in which to change language allows me to keep tweaking every single day. So it's sped up, whatever it is that I'm doing, it's sped it up. Like I said, there were things I thought were going to take 10 years that took a matter of months. And it was because I was able to, day after day, continually refine the conversation. And that made the biggest difference. Yeah, I've been so impressed with all of this whole process that it was last spring that Mark and I were hanging out.
Starting point is 01:07:24 We decided to do a few workshops. If some of the listeners may remember, we were doing some workshops, which will remain nameless. It was good enough. It was good enough to start. It was good enough. Yeah, we named... The only reason it will remain nameless is because I want you to remember a different
Starting point is 01:07:42 name and not that one. A better name. A better name. Much better name. A better name. Much better name. And so back in the spring, we did a few workshops on the East Coast. And they went pretty well. And we enjoyed doing them. And we saw that there's a big opportunity.
Starting point is 01:08:01 It made a big difference in people's lives in a single day. People that sat with us for a single day, there were big shifts that were made. And I really, really got excited about it. We got excited about it and we started talking and we said, let's put together a course. Let's put together a program for athletes specifically and we started talking about it the conversation began we wrote it down I know you wrote it down I know I wrote it down and we we started asking you know what would make how can we make this happen what would would make this possible? So we got your business partner on a call. How good is that dude? This dude is, I am looking forward to audience. I'm telling you right now, there is a man named Adam chin. And when he comes on the show, the only reason I have not interviewed him yet is because the time I've spent with him, we've been busy. Super busy. We've been busy putting together something
Starting point is 01:09:05 epic. We had a task in which we shaped ourselves to. We get Adam on the phone and the three of us get chatting about a course, a program for athletes.
Starting point is 01:09:23 At first, he was a little skeptical. And then after talking a few times, next thing we know he's flying over from Thailand so that we can work on it together. So last August, and by the way, anyone who's been following me also knows that last year I did a lot of traveling around and screwing off. So this was one of the first things I had done. I had launched the Strong Coach, and that has been really fun and enjoyable. And taking coaches through that process was amazing. And then next thing I know, we're doing a course for athletes as well. I go, oh, wow. I wouldn't even say it was overtly planned. It wasn't like I had this grandmaster
Starting point is 01:10:14 plan that I was working towards. It was all of a sudden, it's like, oh, this coaching thing, it's going awesome. I'm loving this process. Oh, we're doing this with athletes. Both processes helped me be better at both of them. And so Adam flies in in August. And the three of us meet up in a house in Palm Springs. A mansion. A mansion in the desert. Dude. And we meet up in this mansion for a week.
Starting point is 01:10:40 And we lock ourselves inside. We get a bunch of food. We lock ourselves inside. And we start ourselves inside. We get a bunch of food. We lock ourselves inside, and we start writing scripts. We start with ideas on how the program can go, and I remember we're two and a half days in. By the way, this mansion is just amazing. It had two swimming pools.
Starting point is 01:11:03 We enjoyed ourselves. Oh, my God. We enjoyed ourselves. Oh, my God. We enjoyed ourselves. But we were focused. We worked. Yeah, the three of us. That's when I knew it was on, when us three got in the same room together,
Starting point is 01:11:15 and I looked around, and I was watching you two interact, and then I just felt the vibe. I was like, we have the magic. Yeah, Adam's a genius. He's like, we have the magic. Yeah. Adam's a genius. He's a genius. Putting things together and taking very creative ideas and making it make sense. And funny.
Starting point is 01:11:35 And so when he gets on the show, y'all, you're going to... When he comes on... He's the secret weapon I get messages a lot of times from people I had to listen to that show three times you'll listen to this one five and we got together we spent one week
Starting point is 01:11:54 writing scripts two and a half days in I go wow this is more than just a course this is way more and so everyone looked at each other and everyone shook their head everyone said yes everyone was thinking the same thing and it was we were all in agreement that it was something more so so because we were thinking first it was just gonna be to be like, all right, we'll put
Starting point is 01:12:25 together this 21 day course, yada, yada, yada. And, and the work was so obviously powerful and that, that we knew we were going to want to do more. So we're, we're excited, uh, to be, uh, bringing this and displaying it, uh, today and that, um, in a way you, you can, you're getting a taste now, but, um, yeah, we've been working on it. What I thought was going to take us a month or two to put together. It turned into, we were together for a week and then I go to Burning Man and I come back and we get together for another 10 days. And then we – I forget how it all went. But we ended up spending one – I would say it was 10 days total just simply scripting it out.
Starting point is 01:13:14 And then it was another two weeks of filming and late nights. And it got weird. It got weird. I mean, we were all living we we filmed it we we wrote it and filmed it between California and Virginia we stayed in Jack LaLanne's house when we were filming it too yeah we were in yeah we stayed in Jack LaLanne's house in Palm Springs oh magic magic in that house so we yeah I'm so excited about this. The amount of consideration and contemplation that has gone into...
Starting point is 01:13:54 Did we drop the name yet? Not yet. Go for it. I'll let you say it. The amount of contemplation and consideration and the crafting of the message for Enlifted has been... What's a good word? What's a good word? we have orchestrated something that is going to profoundly change the lives of everyone who comes
Starting point is 01:14:33 in contact with it forever. That's true. I had, I, I had so much energy in the process because I knew that to be so true the entire time. It was really fun. It was the most intent and the most fun I've had putting anything together. Myself included. Yeah.
Starting point is 01:15:02 Let's talk about, and let's blame Adam Chin for something else. He's the name guy. Yeah. Let's talk about, and let's blame Adam Chin for something else. He's the name guy. Yeah. He's my business partner in Procabulary. When we teamed up in 2014, he came up, he said, we can call it one of two things. He goes, we can call it Procabulary.
Starting point is 01:15:19 The hair stood up on my arms. I said, stop. That's it. This summer, we're out to eat in Venice. He and his wife stay in. He sends me a message. He goes, we could call it Enlifted. And I'm looking at my phone, and I just get this, it was a very unique kind of smile. This knowing washes over me. I take the phone, stick it in Bledsoe's face and you just start doing the Simon Scott slow
Starting point is 01:15:55 nod. And I was like, it's on. Yeah, we're, as you can tell, we're very excited about it. And, uh, you will be very excited about it too once you get inside the membership site because it is full of tons of gold. So much gold. Gold. Pure gold. And yeah, so I'll put this right here. If you want to get early access to it, go to enlifted.me slash shrugged. Now that's
Starting point is 01:16:29 spelled E-N-L-I-F-T-E-D dot M-E slash shrugged. You'll get on the early access list. So as soon as we open it up, you'll be able to get right in there and check it out. If you're paying attention to my Instagram, we've already thrown some people, some beta testers in there. And what's funny is I totally forgot about this is we embedded in a lot of hashtags into the course. So that as people go through the course, they could say, they could tag us in and and we encourage them to participate to participate and i forgot about it and i'm and we started throwing beta users in there and then i get up the next morning and i open up my instagram and people are posting all sorts of stuff and i go oh shit uh we we need to get our our uh our instagram account in order and I need to get the links up and I need to do all this stuff because we've got people that are interested
Starting point is 01:17:30 and people are posting about it and they don't even know where to go to find anything out about it. So last week I jumped in there and we put up some pages. So if you go to enlifted.me slash shrugged, you will find at least somewhere where you can put your email address
Starting point is 01:17:49 so we can tell you when it launches. And if you're on that list, you will be notified before anybody else that access is available and you'll be able to get in there. We want to be careful as to not let too many people in. You know, we can't just let 1,000 people in immediately. We've got to make sure everything is nice and tight
Starting point is 01:18:12 and is working really, really well. So if you want to get access early, make sure you're on that list. That's all I've got to say about that. Here's a question. Yeah. Who is, what is, Philly? that's all I got to say about that. Here's a question. Yeah. Who is,
Starting point is 01:18:28 what is Billy? I was like, what's he going to say? Billy, you, inside the course, you will be able to meet, you will have the opportunity to meet
Starting point is 01:18:39 Billy. Now, Billy is, you already know a lot of Billys. You do know a lot of Billys. In fact, I used to be a Billy. And, Billy is... You already know a lot of Billys. You do know a lot of Billys. In fact, I used to be a Billy. And Billy is my evil inner workout partner, my alter ego that brings me down.
Starting point is 01:18:56 And Billy makes quite a few... He's in quite a few scenes in the course. By the way, in this... The course is funny as shit. There's no other way. It's hilarious. I've yet to see anyone build a course where there's comedy skits inside of it.
Starting point is 01:19:11 So if you want to point and laugh at me as Billy, then, well, you'll get to do that. Extremely, extremely enjoyable. That's all I've got to say about that. So, yeah, I said we'd leave it with that. Anything you want to mention, Mark? Anything we want to leave these coaches with? I'm good for now, man.
Starting point is 01:19:37 We'll do it again, of course. I'll say this, is for the Enlifted program, if you're a coach, get it before your athletes get it. Because if your athletes get it first, you may be in trouble. So you may be violating some core tenets of the way of the enlifted athlete. You'll be behind the curve. You'll be behind the curve.
Starting point is 01:20:04 You're going to have to catch up. So make sure you get in there as a coach because it will raise your game as a coach. Big time. Big time. And if you're an athlete, it's going to raise your game as an athlete. And if both coaches and athletes go through this,
Starting point is 01:20:21 it's going to create a whole new relationship that's going to be way easier and way easier to achieve the results that you're looking for. You're going to understand yourself differently and you're going to understand your clients differently. Absolutely. And what does that equal? Results.
Starting point is 01:20:39 Results. So go over to enlifted.me slash shrugged and check it out and follow we have an Instagram account which we're doing very little with we'll be doing some stories we're going to post
Starting point is 01:20:52 some stuff up you can follow that at at enliftedathletes on Instagram so man Mark
Starting point is 01:21:00 is there anything else you want to say before we go as always thanks for listening, guys. Yeah. All right, Mark. And gals.
Starting point is 01:21:07 Thank you so much for coming on the show. Thank you for having me, Michael. Thank you for doing this, getting together with doing this program. It's rad, bro. I've had a blast. I'm stoked that we've gotten to work together. I look forward to the work we do in the future. Likewise.
Starting point is 01:21:22 Later. Later. All right, y'all know the deal. Stitcher, iTunes, wherever you're listening, go give us a five-star review, positive comments, please. This helps us reach more people all the time.
Starting point is 01:21:38 And make sure to go over to nlifted.me slash shrugged. Get on the list so we can get you early access to the program that Mark and I talked about. And coaches. If you want to see what your next step in your coaching career is, if you want to develop that, get your personal and professional development in line with becoming the best coach possible, go over to thestrongcoach.com and set up your discovery call with Danny. See y'all next week.

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