Barbell Shrugged - Real Chalk  — Creating Better Content w/ Duke Loren  — 41

Episode Date: September 18, 2018

This episode is going to educate you on creating better content for your business or social media streams. Duke Loren, a professional photographer for CrossFit HQ, dives into the smallest most budget friendly ways to get started. We slowly begin to build from iPhone accessories, to base model professional cameras, the lenses you should think about getting, and a few other options. After we get equipment out of the way, we dive into all the settings. What they mean, what settings you should be using, and few tips for editing. As a previous CrossFit athlete, affiliate owner, and now professional photographer for CrossFit HQ, I thought this episode would be right up so many peoples alley. It’s such an important topic right now that not only makes you more valuable, but is slowly becoming a MUST asset to have. If you can’t use use a computer or a cell phone your pretty worthless right? Well... If you want to win in business or social media and you can’t tell your story your also worthless. Content tells your story! Photos, videos, and words... I’m this episode, we knock out the photos and videos in English ;)   Have a great listen! - Ryan ------------------------------------------------------------------------------ Show notes: http://www.shruggedcollective.com/rc_loren ------------------------------------------------------------------------------   ► Subscribe to Shrugged Collective's Channel Here http://bit.ly/BarbellShruggedSubscribe 📲 🎧 Listen to the audio version on the Apple Podcast App or Stitcher for Android Here- http://bit.ly/BarbellShruggedApple http://bit.ly/BarbellShruggedStitcher Shrugged Collective is a network of fitness, health and performance shows that help people achieve their physical and mental health goals.  Usually in the gym, but outside as well. In 2012 they posted their first Barbell Shrugged podcast and have been putting out weekly free videos and podcasts ever since. Along the way we've created successful online coaching programs including The Shrugged Strength Challenge, The Muscle Gain Challenge, FLIGHT, Barbell Shredded, and Barbell Bikini. We're also dedicated to helping affiliate gym owners grow their businesses and better serve their members by providing owners tools and resources like the Barbell Business Podcast. Find Shrugged Collective and their flagship show Barbell Shrugged here: SUBSCRIBE ON ITUNES ► http://bit.ly/ShruggedCollectiveiTunes WEBSITE ► https://www.ShruggedCollective.com INSTAGRAM ► https://instagram.com/shruggedcollective FACEBOOK ► https://facebook.com/ barbellshruggedpodcast TWITTER ► http://twitter.com/barbellshrugged

All right, Chalk Nation, I'm back and we are hitting the podcast with a new guest here. We're going to be talking about photography, cinema, social media, and all that entails a camera. So we're here with Duke and he is a photographer for the CrossFit Games and CrossFit and he used to own a gym. And am I missing anything? Yeah, a whole lot. So basically what I think will be really cool

is if we can explain to everybody the type of equipment that they need to use to up their social media game. Some cheap things they can get into, some tricks that they can do to make themselves look better. Or maybe they're not into social media and they just want to take some really cool photos somewhere outside or with their family or whatever they want to do.

But a lot of people are getting really into photography and taking photos and videos and such. And it's overwhelming our lives, I feel like, a little bit. Everybody's living on Instagram. I feel like there's going to be more car accidents than anyone's ever seen pretty soon. Yeah. 100%. But we can talk about your story and how you got into photography.

I think it's really, really cool. We touched on it a little bit and I wanted you to save it. So when I first met Duke, I was coaching at a gym and he came in as a member and always talked to me about opening a gym and he had questions about it. And then lo and behold, he wound up opening his own gym and then photography was born in Orange County. That's pretty much how it happened. Let's talk about that.

All right. Yeah. So, uh, I opened a gym and, um, I wanted to help people. I didn't know how. So I thought, Oh, I'll open a CrossFit gym. That's a great idea. Whatever. Anyhow, uh. That's a great idea. Whatever. Anyhow,

we all think it's a great idea. It ended up not being that cool of an idea. Well, actually I had a blast, but, uh, so we opened gym and then at that time, Instagram was like just becoming something like,

I didn't even know what it was. Yeah. What year is this? I forget. Ooh, seven years ago, seven years ago was. Yeah. What year is this? I forget. Ooh, seven years ago, seven years ago around. Yeah.

And, um, so anyhow, I thought everyone's stuff was really cool. So I was like, man, how are they all getting these, uh,

these cool photos on Instagram? And I noticed everyone was kind of using their iPhones. So I was like, Ooh, which at the time, which was cool. It looked so cool. And now I look back and I look at an iPhone five and I'm like,

Oh my God, I can cool. It looked so cool. And now I look back and I look at an iPhone five and I'm like, Oh my God, I can't imagine being forward in time. Now I'm looking back and thinking that an iPhone X photo is bad. Like where are the photos going to go to? Cause like right now I'm like, wow, this is an amazing photo. I don't know how they're getting better.

I don't know how they're going to do it, but anyway, go ahead. Yeah. So then, uh, I was like, Ooh,

fancy me. I'm gonna go buy an iPad. Show these people up. I bought an iPad. I started taking pictures on the iPad. i was like oh fancy me i'm gonna go buy an ipad show these people up i bought an ipad i started taking pictures on the ipad i was like haha this is cool and i remember seeing that at the time because i was like oh duke's gym always has like the coolest photos and it makes a difference like it makes it attracts people yeah it's interesting and then i thought you know this isn't good enough i'm not not happy with this. I'm going to go buy a professional camera, right? Which I thought professional was the Canon 3Ti.

The Rebel? Yeah, the Rebel. It was like 500 bucks. Yeah, it was real crappy. But at the time, I thought it was amazing. Yeah. And I didn't have enough money to buy a lens, so I borrowed a lens from one of my friends. It was the Nifty 50.

And to be honest, if you're just just starting out that's like a great combination um the lens is like 99 so you're telling people the beginner package the rebel the canon rebel 3 that's where i started nowadays i think there's so many more options though because they came out with mirror they came out with all this other stuff yeah we'll get into that later yeah so then i uh started taking pictures and then you know i i got i upgraded my camera i was like man i'm getting really good at this i don't know what i'm doing i'm obviously starting in the worst lighting ever and i dove headfirst i googled everything i reached out to everybody i could i self-taught my myself on everything that I know. And so I started taking pictures. And then one of my members asked me if I could take a family photo for him. I kind of looked at him and was like, yeah, for sure.

Yeah, let's do it. Like, I got a perfect park. It's around the corner. I'm going to stick you under that tree. I'm going to take your picture and, you know, send them to you tomorrow. So after I took their picture, we laughed for a little bit. They gave me $500. Damn. Yeah. And took their picture, we laughed for a little bit. They gave me $500. Damn.

Yeah. And I was like, wow. Do you know how hard it is for me to make $500 at this gym? And I'm here from 4 a.m. until 8 p.m., six days a week. Wow. Hmm. So these lights went off. Yeah.

And right then and there, I started saving everything I was making from photography, and I just invested my equipment right back into it. And, uh, within a year I was making more money in a day than I was in the whole month at the gym. And then, uh, after two years sold the gym and, uh, been doing this ever since. But, uh, I reached out to like everybody and anybody that i could when i was first starting and i just wanted to shoot it didn't matter what it was yeah i remember when you wanted to come to my gym and shoot yeah and you had amazing photos then yeah i just but i just wanted to learn and

the more you shoot the more you learn right and then uh i don't remember when it was but after i sold the gym is when i actually had to get serious and charge money. And, you know, I have a mortgage, a studio, and family, a wife and kids, and it changes everything. Now you won't see me cruising around like just shooting people. Yeah. Which is what most people are doing on social media. They're just trying to get around and shoot anybody they can. Yeah.

Which, I mean, if you're just starting out, I think that's the way to go. I mean, it's the only way to do it. Yeah, like I shot college sports for a while, and I shot them for free. And then I worked my way up, and then I got paid. And then once I started making enough money, I was like, I found a bigger job. And then you just kind of keep... Say if you make $500, and then you do kind of keep once you make, say if you make $500 and then you do that same exact job for $5,000, you're never really going to go back

to that $500 job because you're like, I did the same amount of work. Why would I do that? That's, that's a waste of time. And I have people message me all the time on Instagram and they're like, Hey man, I really want to shoot. And I'll look at their page and I'm like, your photos suck. I'm out. So like, I guess if you're getting that experience, you start posting better photos and then you'll start attracting, you know, better clientele or a little wealthier clientele that can give you some money like businesses and such.

Yep. And I think like that's, that's kind of where I'm at now is try to only work with companies and only do advertising jobs because those are the only ones that are really worth it. I could see that. Like if that was me, that's probably what I would want to do. Yeah. I mean, once you get a taste of it, it kind of ruins you for all of the other stuff. Like I don't even really like taking pictures for fun now. I'm like, it's not worth my time.

Yeah. But at the same time, like I do love it. And honestly i i would i would do it all for free if i didn't have my family yeah yeah so when a business hires on let's say a business is like starting up they're like a kind of a startup business and they're they're doing their own photos or they have like a college intern doing photos for them and they're just trying to make things work right now get the best footage they can have you seen like a high um like return when they once they start hiring like a serious

person take some serious photography like do they wind up making more money or getting like more leads for the company or like do you know very much about that totally is there a lot happening once that happens yeah 100 um i'm trying to think of a good example that people would understand, but I can't really talk too much about it. You know who does that really well? It's Virus. Virus? Right, so they... They step their game up quite a bit. Years ago,

they used to do... There was a different guy, I think, that managed it. Their stuff was really good. Well, I think that really changed that company's because i was always like man you guys page is awesome yeah like oh everything's so great i haven't looked at it now i don't i don't see it uh but i know that that really is helpful for companies because once you have good photography i believe that everyone else takes you serious if you have

crappy photos and you're not going to take the time to invest in representing your brand the way it should be, then why would anybody want to buy your stuff? That's like websites. When I travel, I'll go to a CrossFit gym's website. And if it looks like shit, it could be the best gym in the world. And I don't even know. And I'm just like, man, this website sucks. And I just want to move on because I just immediately think that everything else is going to suck. People are going to suck. The bathroom is going to suck. The weights are going to suck. But it could be like the greatest gym ever and I would never know. So recently

I actually hired a cinematographer to just film me work out. Like I just started this month. It's literally been like two weeks. Every time I work out he comes. He just films me the whole time I'm working out. Like I'll just,

my warmup, my workout, everything. He makes me a bunch of little clips, takes a couple of photos here and there. He has a nice little setup and, um, I pay him like a monthly salary now and he just gives me all this stuff. And I've been putting it up.

Like you were telling me that you used to notice my contents a lot better. Yeah. And I was stagnant for a while on my Instagram. And like now all of a sudden I get a couple hundred followers like every couple days or something. I'll get like a hundred followers. And it's like the most consistent I've seen my followers go up. And like I might not even get like an outstanding number of likes or an outstanding number of views on a video. But the constant feed is like building me

and i'm like holy shit this is super cool and it's definitely worth it but i mean it's taken me a lot to get to that point i have all these different streams right now revenue that are coming in where i'm like okay it's it's worth it now for me to do this and i can afford to do it yeah exactly um and i'm really excited about it I think it's making a huge difference. Yeah. You can see the return right there. Yeah. But for everybody else that's listening right now, I think that they're all just like, okay, I can't wait till they get to the part where they talk about how to increase like my page or my business or I'm a trainer and I want to get more clients or this or that. So like let's say someone right now is listening and they really want to up their game what is like let's start with the cheapest thing that they can do to get in to make their photography or their videos look really really good you're talking about like a company or like an influencer

no like a something that they can buy for their own okay for their own video so like if i had to say and i'm not a professional photographer by any means i would say say if you get a gimbal, like a DJI Osmo. Yeah, yeah, yeah. So if you guys don't know what I'm talking about, yeah, for your iPhone, it stabilizes the image. And then when you're moving around the gym, it looks like super clean. Yep. And because most things are going on Instagram, you can't really tell the superior quality.

No. So that would be my first pick. 100%. I think that's the most brilliant thing people can do. Have a coach follow you around with that thing. There you go. And it keeps everything super stable and it looks insane. Yeah.

Dude, it's awesome. Especially if you have the X. Yeah, the X is amazing. It's crazy. And then I don't know if people understand too. When you go on your phone, there's like 1080 and there's 4k and there's all of these things that are on their phone all the numbers and they have no idea what they mean can you explain what those mean uh well so it's weird i'm i'm kind of different than everybody everyone

always like there's these gear heads out there that you know they swear by you know shoot 4k and you know and all the best of everything. Um, 10 80 is fine. Yeah. You can shoot in 10 80 all day long and nobody's like you and the rest of the world will not know the difference if it's 4k or 10 80, maybe some photographers and videographers, they might be able to tell, but most of the people,

no one can really tell. It's on Instagram. You're like, what do you, how, you know. If you record it in 4K. Yeah. And let's talk about what does 4K mean versus 1080? You got me.

Seriously. 4K is better resolution than 1080. Yeah. And then there's 6K, 8K, all that. Yeah, which is like. There's no reason for it. Yeah. So if someone takes a 4k image and they crop it down

to 1080 yeah that is increasing the quality correct and that does that make it better when it goes to social media or not really so you can shoot it in whatever you want to so you say you shoot an 8k well you're not going to export that in 8k because tvs don't even do 8K. So say if I shoot a video in 4K, I usually export it in 1080. A, it's faster. I don't have to wait for it to render for an hour. B, people want their stuff fast, and they're not going to be able to tell the difference. It's not like this is HBO and we're going for an Emmy.

People are doing Instagram. It's Instagram and Facebook. You don't really need that much. So it's better to just put your phone on 1080? I think so. That's my personal opinion. I'm sure people will freaking be barking up a tree, but 1080 is fine.

And then the frames per second, there's like 30 and 60. Is there 90? There's 24. Most people say like 24 is the best for interviews. Like if you're going to do an interview like this. I shoot them in 24. I shoot them in 60. I try to shoot everything in 60.

If you want like a choppier look, you can change stuff. But I like shooting slow-mo in 120, which is just butter. And now with technology nowadays, dude, with the Canon 1DX Mark II, you put that thing in slow-mo in 120. Yeah. Which is just butter. And now with technology nowadays, dude, with the Canon 1DX Mark II, you put that thing in slow-mo, 120, press record, it comes right out of your camera like gold. Huh.

It's not even fair. So it makes it automatically slow? Yeah. Oh, that's cool. And then you can speed it up and make it regular speed, correct? Yeah. Okay.

But you don't want to it's so awesome so let's say um someone now is like okay i just heard him say like canon mark blah blah blah and now they're freaking out they're like okay they're talking about cameras now yeah so like let's say what's like the the best starting camera besides the rebel one that you're talking about before yeah i do believe like the sonys right now are kind of taking over um in some people's minds a little bit so you don't think so i don't know i think they're crap okay yeah so what do you think right now let's say i'm listening to the show and i want to get i want to start investing in a nice camera yeah i think i think it would have to depend on what what you want to shoot they're most likely going to be in the gym in the gym they're going to shoot in the gym. In the gym. They're going to shoot in the gym.

So usually that's crappy light. That's really low light. It depends if you want to go DSLR or if you want to go mirrorless. I think most people are going to want to go mirrorless because it's smaller. Correct. And you can travel with them. I personally think that the Fuji X-T2

is like the most epic mirrorless camera around. Okay. X-T2? like the most epic mirrorless camera around. Okay, X-T2? Yep. And how much is that? That'll run you like, oh, yeah. Is it too much? No, I don't think so.

Well, maybe after your first camera. It's like, I don't know, you don't quote me on it. It's like $1,500 to $2,000 maybe. Okay, and that's no lens. Yeah, I think it's the body. Just the body, yeah. Is there a cheaper body that that's out there that's i think is good entry yeah yeah they have some i don't i don't know what they are

off the top of my head but i like fuji stuff they're they're they're awesome for for um almost everything like that's the camera i use when i travel around with my family and um like i was in hawaii like two two or three years ago when that trail run was going on yep and i shot some stuff on the fuji and it was great like i love it you can do anything with it i think i remember you telling me too because i was asking you a year ago i think like what was a good entry-level camera that was pretty cheap and you told me that sony a6300 yeah yeah yeah so yeah i mean the sony don't get me wrong. Sonys are great. They're just not for me, right?

I want simplicity. I feel like the Sony is too complex with their menu. You have to go too deep to change one thing, which I don't like. I like personalizing my buttons where I know where it's at. For sure, I think easy is better. It's fast and I'm done, you know. A lot of the best photographers I've seen, they always have a Canon or a Fuji usually. Really? And then, like, the newer photographers that I've been seeing.

Sony. Like the social media people, they have the Sonys. Yeah. Sony's really good for video. Yeah. Right? If you're going to do like a lot of the CrossFit guys that do the journals and stuff, they use Sonys because they can travel along with them really light.

They're small, compact. The lenses are small. I just never jumped on the Sony train. I kind of try to do whatever it goes. I do the opposite of what people do, kind of. If it's cool, I don't want to be doing it. I want to be doing whatever is not cool. All right.

So let's say now everyone's like, okay, there's a couple good camera ideas I might want to pick up, and I'm still inside the gym I might want to pick up. And I'm still inside the gym. I want to get the best footage I can for someone probably working out. They're probably going to be moving around a lot. They're probably not going to be sitting there with a snatch, just sitting there and holding it and staring at me for 30 seconds.

So let's talk about, one, let's get into some settings and stuff that we'll put on the camera. But before we do that, let's talk about what kind of lens do we want inside. All right. So inside. So you want the fast lens. Fast lens means like aperture. You want like a 1.2, 1.4, a 1.8. And that's the f-stop, correct? That's the f-stop, yeah.

So when they look at the lens, it says f1.2. Yeah, or 1.8 or 2.8 or 4. Is that going to make the background very blurry? Yeah, so to get this clear, whatever it is, higher or lower, I say the bigger the number is, the clearer the background is going to be. The lower the number is, the blurrier the background will be. Which I think everyone's into the blur right now. Exactly.

Which everyone thinks that the photographer does something crazy and special. We don't do anything. We just point the camera at the person, press the button, and somehow magically the background's blurry. But everyone thinks that we do it. Trade secret right there. All right. So you want a low, something like between an f or a 1.2 and 1.5 yeah you can do you can do 1.8 yeah i mean anything 2.8 is good in the gym like depending

on what time it is okay right i mean that crappy uh canon rebel with the one point i think it's eight so 50 nifty uh worked great that's a really bad camera but i mean it worked great like i you know i think i went from that camera to the 70d and i had the 70d for a while and then i realized which is a canon yeah which is a canon i've been canon the whole time and then i the 1DX Mark II. But the bodies really don't have much to do with it. It's mostly the lens, right? That's what everyone says, right? They're always like, invest the money in the lens.

Yeah, in the glass because that's where it's at. That's what the difference is, is the glass. So let's say to someone now is like, okay, I know what kind of lens I want to get, I know what kind of lens I want to get. I know what kind of camera I want to get. Before we get into the settings and all that, what's the cheapest way? If they go on to Craigslist, I remember telling you, hey, man, I might buy this camera on Craigslist. And you're like, well, look at the history and see how many photos were taken on it.

Is there things they're looking for if they're trying to buy a lens? Do people fuck up the lens? Yeah, absolutely. And then try to sell it? And how would you know? And then if you buy a camera that has 10,000 shots on it, how would you know that? Yeah. So you want to ask them for their shutter count.

And shutter count, it's pretty easy. You stick it in your computer. It tells you how many photos the thing's taken. Or it'll tell you right on the camera. It's pretty easy as long as you just google it google knows everything yeah and then same with me like i bought one of my first lenses i think it was a 70 to 200 f4 on craigslist so i googled you know hey what what do i look for if is it dropped if it's dropped if it's broken what are the main things to look for if i don't want to buy this lens i'm buying on craigslist and boom you know 4 000 things come up look for? If I don't want to buy this lens, I'm buying it on Craigslist.

And boom, 4,000 things come up in a second. So then when you go to buy your lens, you just do all those tests. Usually I'd bring a camera and I'd shoot pictures of it. I'd look at it and then walk away or buy the lens. Oh, that's really cool. I mean, it's good to know. Yeah, absolutely. Because some people, bodies, me personally, I'd stay away from on Craigslist unless they're like, unless you really know that they're well taken care of. But you don't know like if someone just drops it off the table and something's wrong and you just don't see it right now.

Yeah. That's always the scary part. But if it's only like 500 bucks or whatever, go for it. But lenses are a little bit more sketchy. Are they a little bit easier to buy? Yeah, I've bought, jeez, I don't even know

if I've bought a new, I think I've bought one new lens and it was the Sigma 50. Everything else I've bought on QuickTest. Which is a cheaper one, right?

Yeah, yeah. Yeah, those are cheaper ones. And then if someone was to buy something new, I would just throw this out there. I think the, is it B&H Photo? B&H, yeah. B&H Photo is the way to go. They have tax-free. Yeah. And then if someone was to buy something new, I would just throw this out there. Is it B&H Photo? B&H, yeah.

B&H Photo is the way to go. They have tax-free. Yeah. B&Hphoto.com. Yep. And then another one is, I hope Sammy's doesn't hear this, but what I like to do is I'll go to Sammy's. For those of you who don't know, Sammy's is a local shop here in California. Sorry.

Go to your local camera store, right, wherever you are. In California, we have taxes and they suck. So if you buy like $1,000 lens, it's going to be like $1,700. I don't know. Whatever. The taxes just suck. So I always like to go, hey, man, can you honor the no tax from B&H? And 99% of the time they honor that because if they don't i'm just like okay cool i'll buy right

now let's buy it on my phone and they're like no no no no no like we'll honor that you know it's actually have said that to me before like i bought something there and they i brought a roadie uh like a recorder for my camera okay yeah and they were like oh we'll take we'll crack the tax off i was like oh i was looking at this on bnhH. Yeah, exactly. That's all you got to do. It's just being smart. Do your research and figure it out. And you want to support the local store. I don't want to buy from New York.

Yeah, I'd rather too. I want to buy from them. Of course. And I get it right now. I don't have to wait two days. That is good. And then they have warranties and such in the store as well. Yeah. Okay, so now we got the camera.

We got the lens that we're talking about and then we know how to buy that at the cheapest price which is great which is everybody always wants to know and now let's talk about some settings so now i'm looking at my camera and it looks like it's in every language that the world's ever made right yeah so for me when i look at my camera and i'm still not a pro yet and i have a, I have a Sony a 6,500. Yeah. Those are great. And,

um, I have an F 1.8 lens. Yeah. And yeah. Yeah. And, um, when we say 50, we mean 50 millimeter.

Yeah. So for everybody out there who doesn't know. So, um, I know for me, I really want to play with the manual, which is the M setting and the aperture, which is the a setting, right? Cause when I put those on, I really want to play with the manual, which is the M setting, and the aperture, which is the A setting. Because when I put those on and I fuck around, I realize I get really cool photos sometimes.

And I'm like, holy shit, I just made a really cool photo. So when people are moving around in the gym, we'll talk about not moving around and we'll talk about moving around. So now they're moving around. What kind of settings are we looking for to get the best image that we can? I mean, imagine that they know what good light looks like first. Yeah. So settings, talking settings.

So every gym's different. Every lighting situation's different. If you shoot in the morning, the afternoon, or night, it's all different. So you don't really have a general setting, right? Because it's always different. Like if I shoot in your gym in the morning

or if I shoot at night, my settings are going to be completely different. Even though it's just the same movement? Yeah. Just because of the ambient light from outside. Okay. You know, because if it's dark, you know, it's different. We're just using the lights from the ceiling or whatever. Yeah.

But if it's the day, I have all that light coming in. I don't even need those lights from the ceiling. So a lot of that has to do if your camera body can handle the iso right and iso is like makes your photo grainier or not so grain right but supposedly that's the cool look nowadays because everyone will go on visco and just put the film grain on there and this was cool yeah is that what makes it like kind of like bleached white uh or does that just make it really hardcore looking? No, the ISO. Yeah.

When you're saying grainy, though. Oh, grainy. Yeah, no, grainy is like, what do you want to call it? It's just grainy. It looks like sandpaper. Okay. You know what I mean? Yeah, I know what you're talking about now.

I'm just thinking of so many different photos and how you would describe them. Yeah. So that depends, right? So you might, you want to them yeah so that depends right so you might you want to have a body that can handle a high iso i mean it depends if you're just shooting for fun yeah it really doesn't matter you can put it up you really don't want to go above 6400 on any camera in my opinion um i never do you know some people will shoot to 10,000 or 12,000, whatever it is. Good for them. That's cool. I don't like to.

Even though the cameras can handle it, it's just not my thing. And for me, you know, everybody says, a lot of people say online is like, oh, if you're shooting action, you want to be at 500 of a second. That's the shutter speed 500. But shutter has its own setting right yeah yeah you know what i mean so that's kind of trips me out too so i'm like should i put it on shutter speed because like this guy's going ham on the bike yeah or do i keep it on aperture i'm not sure yeah so you so i so starting off the cameras are so sophisticated nowadays aperture priority for most people is like in in good light that's all you need

to do literally um so what does that mean aperture priority that means that the camera is literally going to pick if you're changing the aperture so the 2.8 to 4 or whatever if you put that on 2.8 and then you find the right iso like say 400 or something right do you put it on auto iso you can if you want yeah which is totally fine with me i could care less it's that's great um the the camera will pick the shutter speed for you which will expose that image perfectly for you so the cameras are so good nowadays you could shoot all day long on aperture priority um that's even a good way for me actually sometimes i'll start if i don't have a lot of time i don't have time to something's going fast

boom i'll throw down aperture priority i'll look at the settings cool i'll tweak go to manual i'll tweak it myself okay this is where i want to be because everyone has different looks you know everyone has they want to expose things differently um if you're moving around a lot at in from shade to bright light to shade like aperture priority is the way to go you're moving around a lot at, in from shade to bright light to shade, like aperture priority is the way to go. You're not going to, Oh, I'm going to manual on the guys in shade.

I'm going to change my shutter speed. Then the guy's going to go into the sun and I'm going to change my shutter speed. Like, dude, you don't have enough time for that. Yeah. Some people might,

I mean, those guys are really good. They're probably, you know, yeah, they've been doing it for a super long time. That's not me. I won't do that. Yeah, they've been doing it for a super long time. That's not me. I won't do that.

Okay, so what is the difference between manual and aperture? Manual, you can control everything. Everything. Yeah, you control ISO, you control shutter speed, you control aperture. Aperture priority, you control ISO, and you control aperture. Okay. And that's it. So for gym stuff, so back to the shutter speed 500 is what people say

i like to shoot gym stuff at a thousand anything that's moving i went a thousand or higher and that's frames per second yeah no that no that's just uh one one thousandth of a second so that's your shutter speed um i like it a thousand some000. Some people, oh, 500, 800, whatever. Cool, good for you. I'm at 1,000. All right. Or higher, right? At your gym, I want to shoot you at 1,000 or higher because you move so fast, right? And I like sharp images.

I don't like blurry, out-of-focus photos. Oh, that's cool. So if my speed's at 500 and you're doing a snatch you're not going to be tack sharp you're gonna it'll be all blurry something will be out of focus like your arms will be moving something will move in your face or whatever it is something be moving because that's a quick movement okay so now that sounds really good for movement and all that and i think that's what most people are probably going to want to be shooting in probably like a lot of gym owners right now listening and they're like all right

i'm gonna get a camera and i'm gonna put it on this and i'm gonna start taking photos i'm gonna see how i do yeah um so the next thing is like what about just like someone just sitting still still and they're posing is it still the same i mean so say for instance if i'm i'm doing i'm shooting you and you're gonna do six rounds of something right you're gonna rest and then you're gonna shoot you're gonna go back i'm keeping the same setting i'm not gonna change but if i'm doing like a portrait of you or something yeah like a portrait there you go i'm gonna change my so i'm gonna keep my aperture where it's at because it's already at 2.8 or the lowest it is on that lens and then i'll change my shutter speed okay i usually i like to keep mine

at 125 for portraits. All right. Some people like 60. I mean, whatever. Everyone's different. I like 125. Cool. Yeah. It depends if you're using a flash or a strobe or natural light.

It's all different. There's so many things. I think everyone's going to have natural light. Exactly. For starting. Yeah. They're not going to have a whole setup and all that. Yeah.

I mean, aperture priority is the way to go, personally. So if you're on aperture priority and your photos are blurry, look at your shutter speed. If it's low, if it's at like 30 or 60, then raise your ISO. Make your ISO higher until that number, your shutter speed gets higher, say at 400 or 500. Then now you can chill and practice with that. Okay. And that's the same thing with outside. If it's too fast, then just lower the ISO.

If it's not fast enough, bring the ISO up. And this is all on Aperture. Yeah. Dude, Aperture is awesome. Aperture is the way to go for us. For us fitness people. Dude, a lot. So I used to shoot pro sports and college sports.

Dude, a lot of the best guys use Aperture. Okay, cool. Yeah. Like no one cares about if you shoot manual or not. Your client cares if you get the photo. They don't care how you shot it. They want that photo. Well, if you're in a situation and you missed a photo because you don't care how you shot it. They want that photo. Well,

if you're in a situation and you missed a photo because you're, you're in a setting you shouldn't be in, you're an idiot. You blew it. Right. Like the shot is everything. What are you doing? Still?

Number one is just the shot in general. Right. Yeah. But then after this is all said and done, there's still like editing and stuff to do on Adobe or whatever you choose to use. What is the easiest, most streamlined way for someone to take their footage and just maybe modify it a little bit before they post it on Instagram or their social media outlets? From their camera? Yeah.

Man, when I first started, I was using iPhoto. Okay. That's because I couldn't afford Lightroom. I couldn't afford anything else, and iPhoto. Okay. That's because I couldn't afford Lightroom. I couldn't afford anything else. iPhoto was the way to go. And then I got a little more money and I got to buy Lightroom. I was like, this is awesome.

Did it make a humongous difference? Yeah, because you can buy presets. Okay. You can Google whatever you want. Freaking Under Armour preset and 15 of them will pop up. Oh, really? Oh, wow. Download that. It's like $100. Sweet. Now my photo. Oh, really? Oh, wow, download that.

You know, it's like $100. You're like, sweet. Now my photo. Whoa, look at that. My photos are epic. Wow, you can download Under Armour's preset? Pretty much. Similar to it. Not the exact, but like.

Does it say Under Armour when you're on there? Because I've never even been on it. Some people will say like, oh, I have this, you know. Okay. And then if you know someone that works somewhere, which who you know is kind of is kind of everything you just ask them hey what are the settings out for that photo and they'll tell you cool thanks now wow that is super rad i didn't even know that yeah or whatever look you want film look uh you know moody look contrasty whatever just google it someone will have a preset of it you got to buy it but download it into your light room and guess what and they're usually

one button and then they all just turn into that yep oh wow that is red i did not know that that's super cool you'll have to fix the exposure and the the shadows on every photo or just depends on how you shoot them yeah or what look you're going for but yeah like 90 of the wedding photographers they do that batch all and preset and then export them. Because I think the biggest thing for most people right now is they want to get their social media better. I think everyone wants their social media to be better, especially nowadays when people are making so much money off social media.

It's like a legitimate job now. Yeah. I mean, I started doing more professional photos on my CrossFit Chalk Instagram, not just my own, and just putting more knowledgeable stuff in there. And just concentrating on that, that's been growing as well. My Instagram followers on there just over the last month or two have gone up over 1,000, 1,500, maybe 2,000 people. Yeah, it's awesome. Because you're just keeping it consistent.

Yeah. People want to see good photos, right? Yeah, they see that and it instantly changes everything. Yeah. It's awesome. Because you're just keeping it consistent. Yeah. People want to see good photos, right? Yeah, they see that and it instantly changes everything. Yeah. It's crazy. They think, oh, wow, good photos. This place must be awesome. Then you go in there.

Not your place, but say you have a page that's like, oh, it's totally epic. Yeah. Then you go in there and you're like, wait, this place is not epic. It wasn't that cool. But you got in the door and they got some money out of you for sure. Yeah, exactly. You know what I mean? Good photos, I believe, or social media, they're key is their key it's key yeah it'll make it break you and i'm the worst at social media so yeah i like how you said you wanted to talk about social media and the photographers

that do social media so this is the real chalk podcast and it wouldn't really be a real chalk episode if we didn't talk some shit so oh man so my biggest like uh social media gathering thing whatever you want to call it um it's pretty funny because i don't have a lot of followers on instagram um i don't really post a lot a lot of stuff i do is nda i can't even post yeah uh so i know i've asked you for photos you're like i can't and i'm like fuck this is like it's like having a friend that's a navy seal you're like i can't tell you anything unless I kill you. I'm like, what the fuck, bro? I just want a photo. I don't want to die. So it's kind of weird.

You got all these people and they... The people that shoot the... And no offense to you, whoever you are. I mean, everyone's different. You do your thing. That's good for you. But you'll see someone with like 150,000 followers that shoots chicks in bikinis.

And it's like that's their whole page, right? And then to the regular person or the inspiring photographer, they're probably like, wow, man, this guy's killing it. He's got 150,000 followers. Like, shoots hot chicks all day. Like, da-da-da-da-da. Like, man, he's probably making so much money. And then you ask one of the girls that, you know, he shot. And you're like, hey, how's probably making so much money. And then you ask one of the girls that, you know, he shot and you're like, Hey, how much did he charge? And they're like, Oh, he did

it for free. And you're like, Oh, that's interesting. Why? Oh, he wanted the, uh, you know, the followers for me. Cause I have a million followers. Yeah, that's cool. Well, that's cool. And then you'll ask another chick that he shot with the same thing. You're like, how does he make any money? That's a question. And question and then you know i'll get an instagram and hey wow that's a message oh this guy has a lot of followers what's he want and the guy will ask me hey how do you make a living shooting photos looks like you're doing pretty well buddy so i don't know why you tell me no no man like you know i know guys that like shoot playboy and they're asking, how do you make a living? Wow. So, everyone that I know that actually makes a living, like I have two kids. I have a wife, a mortgage, a studio.

Everyone that I know that actually makes a living, their Instagram game is not good. They're spending it in the most, you know. Yeah, like I'm trying to get business. I'm not Instagramming like, like hey here's my photos and and i don't personally i don't really care how um cool my instagram is right i care like my my priority is different right like my priority is about building my my follower of my partner is taking care of my family right so everything changes if i was like a single dude yeah i'd probably be shooting whatever and caring about everything else yeah like i'm not you know so

it's interesting and with instagram nowadays like so many people buy followers and buy likes yeah and i think that's really sad because a lot of people might go to someone's thing and see that and they're like oh my god and it's never as it seems no it's like never is as it seems so i've actually gotten better to where i can kind of look for a few things to see if they're full of shit yeah exactly right like well you have a hundred thousand followers but you have 44 likes yeah that's really weird yeah or you have a thousand followers but you have 3 000 likes That's really weird. Or you have 1,000 followers, but you have 3,000 likes. That's really weird. Yeah.

How does that happen? It doesn't. It doesn't. Yeah, exactly. That's the thing. Just to let you know there, whoever is out there that buys them and has likes and followers, we know. Maybe not everybody, but we do. I know.

The people who really matter and are really trying to find trying to find, like, people with sustenance out there, like, that's – like, I'm at 90.5 or something. And I would do anything to get to 100. And I'm like, fuck, I should just buy them. Just buy 10,000. But it just not – it doesn't matter anyway. Yeah, yeah, exactly. Because if I'm trying to convert these people to sales, like, on either my online program or to buy, like, a book that I'm selling or whatever it is it's like well it's 10 000 people that don't really matter anyway that aren't even there so what is the difference yeah i mean you look cooler just for that first

second yeah and there's so many people i just want to message and be like dude i fucking hate you i don't know you but i just want you to know that like i have pure hatred for you because you're you're fucking things up for all of us who are trying really really fucking hard but yeah that's like for you guys out there you don't know like if you see someone who has 200 000 followers and they have 500 likes on a photo which is still a lot of likes 500 but like if you have 200 000 it just doesn't add up there's a problem there should be a few thousand there for sure. Or if it's opposite. If you got 500 followers but you got 5,000 likes on every one of your photos and it's like a piece of grass or like a dog's face or a shoe or something. You're like, hmm. Yeah, how?

So 5,000 people that aren't following you like that shoe? I wonder what happens though for these companies. Like if a big company comes in and wants to pay you per post. They'll look at your insights. Okay. Yeah. And they'll figure it out. Yeah, they'll figure it out.

Okay, cool. I know a lot of those people, or not a lot, but I have some few friends in that kind of industry. And the companies are now suing those people that are falsely saying that they have this many followers and likes. Oh, wow. Yeah, because they're saying, oh, well, if you post me, you give me 10 grand and I'll get you business. And they're like, oh, okay, cool. And then all of a sudden,

there's no business. You're like, huh. Well, once a year, actually, Instagram comes in and they wipe all the fake ones clean. Yep. I think it's once a year, like once every couple months.

I love it. And even Dan Bolzarian. Oh, no way. He went down like a few million. Oh, my gosh. You know what I mean? So even people no way he went down like a few million oh my gosh you know what I mean so like even people like that are trying to get a few

just so you look ridiculous yeah yeah yeah like oh I got 10 million no I have 20 million yeah like with Kim Kardashian he's got like 120 million

or something oh my gosh what do you or I heard Beyonce posted a photo that got so many likes that it like it like paused Instagram

no way yeah it got like 10 million it like paused instagram no way yeah they got like 10 million or like i don't know or maybe it was that gomez girl or something she's got so many likes that like instagram was like had to fucking take a break oh it doesn't go high enough yeah it's like insane oh yeah what do you what do you think about the the crossfit photographers not crossfitFit HQ, but regular CrossFit photographers. Everyone I've ever met is weird. They're super creepy weird.

They just want to shoot everybody. I want to say someone's name specifically so bad, but I'm not going to do it. But he loves to shoot people naked. Oh, God. I don't know if he exists anymore if it's the same oh really thinking about yeah yeah i i don't um i think i know who you're talking about but he would always be like yeah let's do a shoot dot dot dot naked yeah yeah yeah i know exactly who you're talking about yeah that guy's gone i think he might be in jail to be honest oh i'm not quite

sure oh this is i think he's really turning around right now i think he shot like an underage girl and and uh and like the the parents found out and they like freaked out and i think he literally his website and instagram everything's gone wow yeah because i haven't seen him in a long time i'm pretty sure we were probably talking about even if not it's good content right now crushing. But I think that a lot of the CrossFit photographers, there are some that are really good out there that have really good photos. But I feel like a lot of them have like the same style. Yeah. Like when you say the graininess on the photo, like it's kind of like that 300 movie type

of style. You know, it's got like... Turn the clarity up. The comic book style. Like... Yeah. What is it like on Instagram? Like the XP Pro or whatever filter it is.

Yeah, yeah, yeah. But when I first saw your photos, I just remember just seeing like – it was just such a different photo than I was used to. Uh-huh. And I have this other guy that comes to the gym. His name is Aaron and he – Oh, yeah. He's awesome.

Yeah, Aaron. You know what I'm talking about? Oh, yeah. He's awesome. He has a Canon Mark D or whatever and he shoots for Nike and stuff and does a lot of cool stuff. And his photos are insane as well. Yeah, he's great. He has a Canon Mark D or whatever. And he shoots for Nike and stuff and does a lot of cool stuff. And his photos are insane as well. Yeah, he's great. I like him.

But there is a humongous difference when I have someone who's been doing it for a while or they've geeked out on it so much that they just know what a dope photo looks like. Yeah. And I think when you say, even before, when you're like, I don't like using the same cameras everybody uses. You don't like using the same filters everybody uses either. I feel like your whole style is totally different. And I feel like when you get someone who has a style like that, people are always like, dude, where the fuck are you getting those photos?

Yeah. And that's what kind of creates a buzz on your Instagram or your social media outlets. Yeah, 100%. And you can tell the photographer to edit them however you want to. Yeah. Like, it's not that hard, you know. I feel like it's always been easy when they're like,

how do you want the photos to look? Or whatever. Yeah, just tell them. Usually they give me something and I'm like, oh, those are so rad. And I just get really happy about it and I'm excited.

But I do think that people need to start, especially if they're a business owner, they really have to take some money and pay someone to help them out. 100%. For sure. at some point i think it's extremely valuable and it's something that i've only like seriously invested in and been getting really serious about as of lately and it's made a huge difference for the social media

world and everybody that i know that i follow i noticed that their photos it's no coincidence that i'm like it's not because they're like super attractive or they're giving me like amazing content all the time. I'm like lured in by the photo. It's like a hundred dollar bill on a fucking fishing line. It just keeps going down the street. I'm like, that thing is so cool.

You know, I really want it. So I think that makes a huge difference. And I just think that people are underplaying it. Like they think that they just have to post every day. No, you gotta, so you don't have to post quality. Yeah, exactly. You don just have to post every day. No, you got to. So you don't have to post quality.

Yeah, exactly. You don't have to post a lot. You just post quality. I've even heard companies like Vans and like some of these huge surf companies, like they went from posting multiple photos a day to trying to get people's attention to just posting like once a day. Yeah. But it's like a super rad photo with like some meaning to it or whatever it is.

Yeah. But it's been making a humongous difference for them like i know vans specifically had said that wow they're like we're in hurley yeah because they're both here for those of you don't know like their their offices are here in california and a lot of the people who work for them actually work out of my gym and they were telling us now like yeah we just like to do one photo it's got to be a sick photo cool story behind it or whatever and they're getting more into that realm now than ever. Yeah, don't post a bunch of crap. It's not going to get you anywhere.

It definitely does not, yeah. But there's people out there like Gary Vee. You know Gary Vee? Oh, God. I think Gary Vee is really cool the first week that you hear about him. Like the first time you hear about him? Yeah, you're like, oh, man, this guy's cool. Then you realize you're absolutely full of shit.

It's not even that he's full of shit. I just feel like he says the exact same thing every day. Yeah, yeah. My friend did it. So my friends actually videoed him for a shoot. And we were just like, dude, come on. Did you actually meet him? Yeah, we're just like, come on, man.

You can't fool me. I'm looking right in your eyes man well he did make some really cool businesses that were like millions of dollars or whatever yeah and he did it off of like kind of social media stuff and youtube and all that i'm not hating on gary no yeah um i just think it's interesting that he just says the same thing all the time and he'll still dig it as long as he's inspiring people that's's... Yeah, and he is. Do your thing. It's good. But he says post so much that people are sick to their stomach. Yeah, I would just unfollow. Yeah, that's what I feel like.

You post too much, I'm not following. I'm done. I don't even want to see once a day. I want to see just something dope. Yeah. You know, if I see something cool, I'm cool. Yeah. If I don't, then I'm done.

And I agree. I don't have patience for that. I don't need to see 60 photos of yourself or of you in the same day. I'll see one cool one. I'm like, rad. Or just one like just super rad butt photo just every single day. Once a day. I was listening to the Joe Rogan.

Oh, yeah. Have you seen his stand-up on Netflix? No. But he's funny. He's talking about how people are asking for advice from presidents and all these things. And everyone's all into politics and just who to ask permission to do things and blah, blah, blah, blah. And he's like, and there's people out there that have 8 million followers with just butt photos. He's like, this is a different kind of human that like, we're not really sure how to classify,

but there's 8 million people that would rather follow this ass than like Donald Trump. That's so crazy. You know what I mean? And he's like going off and I'm literally dying. Oh, that's good. Joe Rogan's funny.

Yeah. And it just goes to show you like just the power of social media. Yeah. And then the power that you have with the photos that you take and the content that you're posting totally yeah if you're a photographer and you're starting you should you should definitely have a social media page of you know your facebook your your website should have your best work on it and then your instagram is pretty much like people say it qualifies you as like your portfolio nowadays uh as photographers but i i i've not i've never gotten any business from instagram that's just me to all everyone out there that does good for you you're you're awesome i've maybe gotten like 40 inquiries and uh not one of them has had a budget so yeah and i mean when i say budget i don't mean like a thousand dollars or three thousand dollars i had a budget. So, yeah. And when I say budget, I don't mean like $1,000 or $3,000.

I mean a budget for the shoot that you're going to do. Yeah. A lot of people think like, oh, you know, like $250 for a shoot. Like, I'm stoked. And then this company will print out a poster of it. Well, no one coming up knows that that poster is a usage fee. You need to be charging for that. Like you need to be charging for every single photo that's being used anywhere.

I didn't know that when I first started. I had to learn that. Now it went from sports to now all I do is pretty much advertising, and then I'll do the CrossFit stuff. That's fun because I like to capture the emotion and i like to um i love the the crossfit mentality i love i like the atmosphere of it it's fun yeah the atmosphere is cool i'd imagine shooting at those is probably great and everyone's freaking shredded yeah it's great i mean it's a great time so with with the new platform that they're doing right now for regionals and all that,

or the absence of regionals, are you going to be going to like Waterpalooza now and like the Granite Games and some of the other qualifiers that they're using? You know, I don't know. We haven't really talked about that. So just to clarify for everyone out there, I freelance for CrossFit HQ. So I shoot their regionals and I'll do their games

and then I'll do some journal work for them throughout the year. And yeah, I don't know much about it, but I guess it's changing somehow. Yeah. I for one, that's another episode in itself, but I think that what they're doing is cool. Yeah, totally.

I think it's going to be cool. I think they're concentrating more on health but I think that what they're doing is cool. Yeah, totally. I think it's going to be cool. I think they're concentrating more on health, and I think that's really awesome. That'll help change a lot of people in general. I think it's interesting that he wants 150,000 affiliates. He does? Yeah. He was saying, I see the future as 150,000 affiliates. How many do you have right now?

15. He has 15,000? Yeah. So he makes like 7 million or something? What is that? 15,000 times 3,000 a year. What is that? $7 million or something? What is that? 15,000 times $3,000 a year. What is that? That's a lot.

That's a lot of money. Yeah. So you want $150,000? Oh, my gosh. Or $15 million maybe a month? No, that's a year maybe. A year. That's a year.

That's a lot. That's a lot of money. Yeah, maybe it's either $15 or $150 or something. Well, not to mention each seminar every single weekend. Which are packed. Which are packed. Yep. Which, yeah, those, yeah.

Do you ever go and shoot at those? No, I don't shoot those. There just happen to be a lot of changes, I think, after the games. I'm not quite sure. Yeah, I'm excited to see where it all goes. It'll be interesting. I think it's always cool to – I think every five years something happens, whether it's CrossFit changes or maybe it goes away and something cool comes out like some fucking competitive Zumba or like – you don't know what's going to happen, right? Yeah.

But I think it's interesting. We're in a cool time. I think as a gym owner, it's either really scary or it's really exciting. Yeah. But I think if you're doing things right, like for me, I'm not really nervous about it no matter what. Yeah. But yeah, I think it's cool. I think before we end the show, I just wanted to full circle around.

So we did talk about cameras for people to pick up. Yeah. Cheapest way to start. Yep. Making your social media outlets look great. We said the gimbal yeah totally google too like freaking literally if you don't know the answer or you don't trust somebody's word just google it do your own research like that's that's what i did i did

my own research oh people all this this does not no i'll do my own research and i'm gonna make my own decision with my own gut have you found that the best photographers are the same or they went to school and did stuff? So that's funny. This is actually a pretty funny story. I was on a shoot. What was last week? Two weeks ago? I don't know when it was.

Two or three weeks. Maybe two weeks ago. And it was a pretty large advertising shoot. Can't say a name because it's not coming out. But it was a pretty big shoot. And I had three assistants and then there was a video side that we had and there's like seven assistants for them there's probably like 25 people on the set maybe 30 people on the set and uh my assistant was well the guy that moved the lights around he's a light assistant

he was asking me if i went to college for photography. I said, no, I went to the University of Google and YouTube. And I believe I learned a lot. The University of Google and YouTube, I like that. This guy, I go, well, you obviously did because he wouldn't have asked me, right? So where did you go? And he told me, New York School of Brokes or whatever it was. And I was like, oh, I'm really impressed. That's really cool.

He started talking to me and he was using these words that I had no idea what he was talking about. But he was doing it in a manner where he was, like, trying to belittle me in front of, like, the clients. So finally I was like, hey, you know, man, like, honestly, like, no one here knows what you're talking about with these crazy words that you learned. Could you, like, simplify that for me so I can understand it and then we can communicate on a normal level. He's like, well, I don't even know how if you're,

I don't even know how you're shooting this if you don't even understand that word. I'm like, all right, well, here's the deal. I'm shooting and we hired you to be the assistant. So please just do your job.

Like you're not going to impress anybody here. Like my best advice to assistants is I assisted too. That's the best way to learn is to be a fly on the wall. Like don't, I don't care where you went to school or what you shot or who you know, or what set you moved a trash can on yesterday. Like I don't care. So no one else does either.

Like if you just told me like oh i was on beyonce i did a shoot for beyonce yesterday well everybody that doesn't know anything is like oh you're so cool but for the people that know things dude you you probably set up the snack bar and you're telling everybody you want to shoot with beyonce like that we don't care yeah period so anyhow i don't know where i was going with that, but don't, don't do that. I like the university of YouTube and Google comment was very great. Oh, you have to like,

that's, that's the best. Literally. Like if you know how to do it, Google it and figure it out. Like don't read. I mean, you can figure out anything on Google and YouTube nowadays.

Yeah. And, and, and say yes to things that you're afraid of. That's when you grow. Like if you don't know how to do it, figure it out. If you fail, so what?

What's the worst thing that's going to happen? You're not going to get hired again? Who cares? It's actually like this podcast. I mean, I had to figure out how to use all the equipment. Actually, I tried to Google and do a bunch of things. And you have people say, oh, how to start a podcast and this and that. But they didn't have my equipment.

They didn't do anything. And I recorded a bunch of podcasts, that sucked, you know, and then I got better at it, and I found out, how many fucking gigabytes, I needed on a chip, and like,

what kind of mic, was going to do this, and that, and all these things, and sometimes I spent a lot of money, on some shit that I didn't even need, yeah, yeah,

and it definitely happens, but, yeah, I'm glad that we got to go over, some entry that people can do to start increasing their social media accounts, some equipment that they can buy, some settings that they can play with, ways to buy things at the cheapest level, the University of YouTube and Google as their best teachers. And number one advice, if you want to and i tell i mentor a lot of people and uh you know i do a consulting for them before you want to say and uh if you

want to do photography for a living um learn how to use strobes learn how to use lighting because anybody in the world can use natural light i'm a natural light photographer cool what do you do when someone asks you how to change or manipulate a scene when it's nighttime but you have to make this living room look like it's a daytime you know that's what you have to learn if you don't learn that you're not going to really unless you're like a wedding photographer you only use natural light and you know a flash or something yeah but if you really want to make a living you got to learn strobes and you have to master lighting otherwise you're gonna have a rough rough road all right well before we end the show let's talk about um where people can find

some of your photography on my instagram i never post on you have some photos on there though i do stories i do some stories yeah there's some cool photos on there i've seen yeah you've definitely had my naked ass on your story at one point that's true that's very true i remember you were laughing when i posted that so good so what is your uh my instagram is duker it's d-o-o-o-K-E-R. Three O's. So watch the stories, I guess, and don't look at the page. Well, it just proves, for me at least, I don't have a lot of followers, but I make a living. I pay my mortgage.

I pay my studio. My family, my wife will never do that but the people that know that need to know that hire me they're they're the people that i care about they're the people that hire me because they know i've shot these people which for me is makes me happy yeah i don't care about the general public or how cool i am with them but for everybody else who's listening i think it's important for them to know how important it is for them to have a good photo 100 for their business 100 because it, I think it's important for them to know how important it is for them to have a good photo for their business. 100%. It's going to drive more business for them.

It's all who you know. It's all about being like what you said earlier. You said, dude, all the photographers are weird. A lot of them are weird. Don't be a weirdo. Just be a normal dude. Have conversations with people. Be nice. Say hi. Then you'll get work it's not it's a

relationship business it's not there's a million photographers that are way better than me at taking pictures guess what they probably don't make a living yeah don't know why yeah they probably shot an underage girl somewhere they probably did oh man, man. All right, guys. Well, hopefully you got all the information that you need to increase engagement on your social media outlets. Some tips you guys can use to shoot photos of people in either your gyms or maybe you want to shoot yourself or you and your friends are in the gym and you want to have cool photos for Instagram, or you just want to get into photography in general. And there's just so much information out there and so many different types of cameras and settings and this and that. And I hope that this clarified some things for you guys so you can be a little more Insta-famous, as we should say in this world right now.

Insta-famous is everything. So I hope you guys enjoyed the the show and we will see you on another episode coming up next Tuesday.