Bedros Keuilian Podcast Show - 163. How Winners Build Their Life

Episode Date: November 11, 2025

Everyone wants results until lifestyle gets in the way.People blame genetics, upbringing, or time. They say, “I wasn’t born fit,” “I didn’t come from money,” “I don’t have the right partner.” But the truth is, your lifestyle decides your outcomes.Not your DNA, not your circumstances.In today’s episode of The Bedros Keuilian Show, I’m breaking down one of the most dangerous lies people tell themselves: that they’re victims of their genetics or their environment. Whether it’s your body, your business, or your relationships it all comes down to the standards you set, the discipline you keep, and the habits you repeat.Stop blaming what loaded the gun. Start owning how you pull the trigger.If you’re ready to take back control of your health, your wealth, and your life, this episode will show you how to design a lifestyle that wins.DOMINATION DOWNLOADSTRAIGHT FROM THE DESK OF BEDROS KEUILIANYour weekly no B.S. newsletter to help you dominate in business and in lifehttps://bedroskeuilian.com/MAN UP SCALE BUNDLE: $29 (100% Goes to Charity)Get your Digital Man Up book + Audiobook + 2 Exclusive MASTERCLASSES & Support Shriners Children’s Hospital. https://www.manuptribe.com/limited-offerREGISTER FOR THE LEGACY TRIBEGet the Life, Money, Meaning & Impact You Deservehttps://bedroskeuilian.com/legacytribeJOIN MY FREE 6-WEEK CHALLENGE:Transform into a Purpose-Driven Manhttps://bedroskeuilian.com/challengeTHE SQUIRE PROGRAM: A rite of Passage for Your Son as He Becomes a ManA Father and Son Experience That Will Be Remembered FOREVERhttps://squireprogram.com/registerTruLean Supplements | https://www.trulean.com/pages/bedrosGet 50% Off Trulean Subscribe & Save BundleUse Code: BEDROS Few Will Hunt Apparel | https://fewwillhunt.com/Get 20% Off Your Entire OrderUse Code: BEDROSOPEN A FIT BODY LOCATIONA High-Profit, Scalable Gym Franchise Opportunity Driven By Impacthttps://sales.fbbcfranchise.com/get-started?utm_source=bedrosPODCAST EPISODES:https://bedroskeuilian.com/podcast/STAY CONNECTED:Website | https://bedroskeuilian.com/Instagram | https://www.instagram.com/bedroskeuilian/LinkedIn | https://www.linkedin.com/in/bedroskeuilianTwitter | https://twitter.com/bedroskeuilian

It's not about health and fitness, but it is about lifestyle. And whether it's relationship, whether it's business, or your health and fitness, it's a byproduct of the lifestyle that you're living, my friends. Welcome to the Bedroes Coolie and Show. Back when Q was rolling with Lorenzo and a Benzo, I was banging with a gang of instrumental. Now you've all heard the quote, genetics load the gun, but lifestyle pulls the trigger. If you haven't heard that, we're going to break that down right now. Guys, welcome to the Bedrose Coolian show. So my name is Bedros Kulian, and today's episode is about that lifestyle.

Now, the other day, I was at a big box gym locally here in Southern California, and a dude walked up to me. He's like, dude, I listen to your podcast. I really appreciate what you do and how you help out. But look at me genetically, I'm not meant to be fit. And he was a pretty heavy dude, and he's in there working out. And I was encouraging him. And I was saying, like, dude, guess what?

Genetics load the gun, but lifestyle pulls the trigger. And he was like, you know, that's starting to make a lot of sense. and he is of the Hispanic descent. And so he's like, man, my culture, we eat a lot of fatty foods, a lot of high sugar foods. And so da-da-da-da, and I get it, right? And you probably add to that cultural effects, like the type of foods that his culture eats. And then you add to that the type of genetics that he might get from mom and dad. Maybe the odds are stacked against him in terms of being a walking, talking,

anatomical chart, being lean and super jacked, right? But that doesn't mean that with great. greater effort and more discipline that he can't get the body that he wants. And that is the topic here. It's not about health and fitness, but it is about lifestyle. And whether it's relationship, whether it's business or your health and fitness, it's a byproduct of the lifestyle that you're living, my friends. And so listen, I'm completely sick and tired of the excuses that people give, right? Well, I'm too busy and therefore I can't pour into my relationship. Or, you know what, if I just had the knowledge and the skill sets or if I was born rich, then I could, I could, you know,

maybe quit my career and go start a business. Or if I just had the genetics to be fit and not fat, then I would be of better health. Guess what? I'd want better genetics. I mean, my mom and dad did not give me the best set of genetics. And then growing up, especially when you're sub six years old, the fattier foods you eat, the more fat cells you build, right? Fellas, I don't know if you know that or not, but if you're like me and you grew up on very fatty foods early on in your life, like below six years old, you multiplied your fat cells. Those fat cells don't go away. That is the formidable time that your body is building fat cells. Those fat cells from that point on don't go away. They can get bigger or smaller based on lifestyle, what you eat and how you

work out and et cetera, but they're never going to go away. Whereas someone else who could be born to the same parents, right? And let's say the parents feed them leaner. quality of life in terms of the quality of food and the lifestyle they give them is a leaner diet. Well, guess what? That kid's not going to build the same level of body fat cells that I am, right? And therefore, same genetics, but that kid doesn't have the fat cells to multiply if they were eating fat or foods. And so what happens? Kid number two has an easier time staying lean their whole life. But that doesn't mean me, kid number one, can't be lean and jacked and strong and have defined muscles, it just means I have to put in more effort, more consistency, and have everything my workout

and nutrition more dialed in. You get what I'm saying, right? And that is the message here, lifestyle. Lifestyle is the most important thing in any category of achievement. Like if you're trying to make your relationship better, and I share this with men all the time, you know, think about this. You didn't pick your parents. You didn't pick your siblings. You didn't pick your kids. There's only one person in your life that you chose, right? And that is the honey that you're with. And so, you chose her, you're like, because I want to be with her. Cool. Awesome. You made the conscious decision to be with her. But then, let's say that you stopped focusing on that relationship, that you stopped pouring into that relationship. You stopped nurturing that relationship.

And all of a sudden, you guys become two ships passing in the night. What happened? Now, obviously, she has a responsibility in that relationship, but so do you. And let's just focus on what you can control. We can't control what other people can do, but we can't control what we can do, right? Now, if this person still is the right person for you, then I have to ask, why are you neglecting them? Why are you neglecting them? Why is it that all of a sudden they're not a priority? They're not part of your lifestyle. You don't include them in the experiences. You're not focusing on nurturing that relationship, getting to know each other at an even deeper level, and therefore you become two ships passing in the night.

Wouldn't that be a lifestyle choice, right? Your habits, your daily rituals, your daily routines, your standards, your discipline, all of that determine lifestyle. Same thing for business. Let's say you've got a business and you're listening to this and you're like, man, one day I want to have like a more successful business, a business that I don't stress out over a business that I'm actually making really good money and I can have great experiences and have time freedom, et cetera.

Cool, man. I want that for you. But what are the lifestyle choices that are leading you to where you are today, a business that's struggling, that's suffering, this unpredictable, that's inconsistent? You know, when you wake up, are you screen sucking on social media? When you wake up, are you avoiding your workout? Are you avoiding the proper nutrition that you need to feel your body and your brain so that you can be a more effective entrepreneur and leader? Are you avoiding and neglecting reading of the books? getting the coaching, the mentorship, the guidance that you need to produce the outcome in terms of

how do I market better? How do I build a better brand? How do I increase conversions? How do I become a better leader, a better communicator, better decision maker? Because all of those things get traded out for what? For screen sucking, for distractions, for doing fake busy work, also known as tactical loitering, right? Where it feels like you're doing something to move the business forward. but really you're just kind of loitering. You're not really getting anything done. Man, I'm sick and tired of people like this who will blame lifestyle and time and family

and they don't know how. They didn't have the means that it come from that pedigree. I mean, how long are you going to blame the circumstances around you and not take responsibility for the lifestyle that you're living, right? So let's just go back to fitness for a second because I think this is the most common denominator. And then everything I share here in fitness, you'll see it breaks down into your business and the way you can make more money and it breaks down

into having a more meaningful and deeper relationship with your honey right and like i said man uh because i get the messages like if you're like dude you know my honey's not participating in deepening this relationship my honey's not participating in nurturing this relationship you know i may have chosen the wrong person well guess what buttercup there's a 50% divorce rate for a reason right and so maybe you made the right choice maybe you didn't make the right choice. If you didn't, you're probably going to end up part of that 50% divorce rate. If you made the right choice but you're neglecting your honey and your relationship, it's going to soon end in a divorce.

But if you made the wrong choice because you were too young, you were too dumb, you were just a different person, you grew and she didn't, she grew and you didn't. Whatever the case might be, man, I'm not here to judge you. I'm here to tell you that how long are you going to stay in a crappy relationship? you may as well leave that relationship, work on healing yourself, bettering yourself, becoming the version of yourself that you would find attractive, that the next best woman would find attractive, become that guy. And when you become that guy, you will find that woman, right?

Makes sense. But again, those are lifestyle choices that you have to make because it's easier to make the choices to do average things and stay mediocre and watch social media and hang out on only fans. And how many things are going to check out on chat GPT and prompt chat GPT to confirm for you? Really? Really? Whatever happened before chat GPT and social media? How did the rest of us make money and get by and have discipline and structure and standards and routines and rituals that actually moved our life and our desired goals forward?

right? And so you're either going to have to make the excuses or you're going to find the reasons why you need to figure this thing out for yourself. And I'm here to tell you, we're going to attack the fitness part right now. And I'm going to tell you right now that when you're, where your fitness is concerned, you know that you need a workout as in due resistance training and then you got to do cardiovascular training, right? And then you've got to work on your diet because you can't out train a bad diet, which means 85, 95% of your results are a byproduct of what you eat, your diet, the shit you put in your pie hole, right? And so if you're walking around saying, look, I'm genetically meant to be fat, the people in my family all have heart disease and diabetes

and high blood pressure, okay, I get it. Genetics have loaded the gun for you. But the choices you're making and the lifestyle you're living are about to pull the trigger. So just because everyone else has had a heart attack and everyone else has a stent in their heart and everyone else is on blood pressure medication and everyone else has diabetes, therefore you share the same genetics. You're going to allow yourself to succumb to that and you're just going to be an active participant and having high blood pressure and heart disease and diabetes

because it's genetically embedded in you? No, man. What if you're the one that decides I'm going to actually do something different with my lifestyle? I'm going to set different standards for myself. It starts there. Because if like, what do standards do, right? They create a non-negotiables for you. Standards is all about non-negotiables. I'm willing to do this.

I'm not willing to do that. That's what a standard is. The standard is there's a certain level of cleanliness. I'm going to keep my room and my environment and myself and my car and my workspace. That's a standard, right? A standard is a certain type of person I'm going to hang out with, a person that doesn't gossip, a person that is focused on problem solving, a person that carries a positive mental attitude, a person that focuses on optimism and positive energy, a person who carries high frequency, right? Those are the standards you're going to carry for yourself. Those are the standards that I carry. And so if I come across someone that is not aligned with my standards, it's very easy to go, aha, you don't fit my standards. Peace out. Homie, you're done. We're gone. We're not

friends. We can be acquaintances. I might see you and wish you well, but we're not going to spend a of time together because proximity is powerful and I will end up becoming like you if you are a person with lower standards and you live average life of mediocrity and you accept this this peasant way of living right so beyond standards the other factors that affect lifestyle are your disciplines hey guys quick interruption to the bedroes cooling show it is cold and flu season and I want to make sure that you have a strong immune system and that your body is fighting off inflammation because right Now, lots of people around you have the cold or flu. And you want to make sure that, one, you don't get it.

And if you do get it, you want to get over it as quickly as possible so you can go back to dominating your day and stacking wins, right? So most of you out there are probably taking a whole bunch of supplements like vitamin C, vitamin D, echinacea, ginger, turmeric, astragulus, B12, zinc. And while all these things are great for building your immune system, one, they cost a lot of money. And two, the quality of the ingredients in here are not great. So I want you to throw all these away. And instead, what you're going to do is you're going to get to try to do you

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Plus you're going to get free shipping and a 30-day unconditional money back guarantee. This product is so good, such high quality, wrong efficacy and third party tested that I want you to try it out at no risk. So use my name Bedrose to get 50% off plus free shipping and 30 day unconditional money back guarantee. Now back to the show. Like how disciplined are you? Are you always looking for motivation and inspiration to push you forward in life?

Or do you have enough discipline to say that if these are my standards that no matter how I feel tired, exhausted, I didn't sleep well, it's cold. outside, it's raining, it's snowing, it's hot. I'm still going to go out there and do my workouts and eat right because I have set a standard of fitness for myself where I'm going to weigh X amount of pounds. I'm going to have this much muscle mass. I'm going to have that level of body fat percentage. I'm going to have this level of mobility, flexibility, and function because I want to be a great example of humanity to my kids. I want to be a great example of humanity to my family, to the co-workers that I have. And I want to be an asset to the world

and not a liability, right? So once you have your standards, your discipline is going to maintain those standards by saying, even though I feel this way, I don't feel like working out, it's hot, it's cold, it's rainy, it's snowy, I didn't sleep well, I'm going to go do the things I need to do anyway. That's what discipline is.

That's the second factor of lifestyle. And then you've got your habits, right? And habits are pretty crazy, man, because habits can get very pliable very quickly. And what I mean by this is, think about this, you go on a vacation. And you go on a vacation and what most people do is they break their habits that they have at home. So if you've got a structured set of habits at home where you wake up early, you get some work done, then you go to the gym, then you meal prep and you eat right all day long and you keep a positive mental attitude. You work off a to do list.

While you go on a vacation, you're like, fuck it, all that is out the window, right? And I get it. You want to take a little time off. First of all, when you look at the word vacation, by the way, it's vacating. You're vacating your current lifestyle. How horrible is your life that you want to vacate from your lifestyle and go away? Right? I'm all about vacations.

I love going on vacations. But vacations to me, I'm in a new destination, having new experiences while doing the things that are still a part of my routine. Why? Because I love working out regularly. I love eating clean. Not because I love doing those things. I love the byproduct that they produce in me, right?

I love the strength. I love being lean. I love being respected when I walk into a room because people are like, damn, that guy's 51 years old, and he's lean and jacked and he's strong. And I love being very functional on the jiu-suitzum mats and being able to move and flow and have mobility and flexibility and strength. And all of those things I love, and therefore I'm willing to be disciplined to do the things I don't necessarily love, but I've got to do to have those biose.

products, right? And so if you're going on a vacation, what happens is most people will trade out their good habits for bad habits on a vacation. Now they're going to sleep in. Now they're going to eat sloppy. Now they're going to break their productive routines. And then when they come back home after a week of vacationing, you know what happens next. You get into a little bit of a funk, like a little emotional depression. You have a hard time waking up early, getting back into your routine, you almost need to spend another few weeks of spinning your wheels, trying to get back to your routine that was good for you in the first place. So why break your habits? If you have a structured habit here at home designed to set you up to win every day, that habit should

go with you to your vacation. Now, if you look at a vacation like most peasant-minded people do, vacating your current life, in other words, escaping your current life to go somewhere, to temporarily get away and distract yourself and to not feel the pain of your current life, then guess what? Yeah, you are probably going to go there and live like a human animal. You're going to over drink, over party, over sleep in, overfeed yourself, and then come back to your shit life. And it's only going to be shittier, isn't it? Because again, lifestyle determines everything. So if we know that there's standards, there's disciplines, and there's habits that you've got to maintain winning habits no matter where you go and what is happening in your life.

Like, dude, my mom died two years ago, two years and one month ago. My mom died, 25 months ago, right? And she died of dementia. She was old in her mid-80s. And when I think about it, I had every reason to break my daily routines, my habits, my lifestyle, my discipline, to lower my standards. but I showed up and I kept recording the podcast. I showed up and I kept leading my team at Fit Body Boot Camp, a truiting supplement and Fuel Hunt and FitPro Tracker and my coaching clients.

I showed up. I continued to show up. Now, was it painful? Was it even more difficult? Absolutely, man. You're losing your mom. Like, that's a very deep connection. Even if you didn't have the best connection in relationship with your mom,

the act of losing your mom is just like, it's like a gut punch that knocks the wind out of you. But I knew that if I were to compromise on my lifestyle, that could put me in a tailspin that could affect me in my relationships, that could affect me in my business, and that could massively affect me in my health. Because trust me, when I say the months after my mom passed away, I was in so much grief and pain and sorrow,

I didn't want to go work out. I was numb. I didn't have any desire to go work out, but I would go and I would do the best I could in the gym. I would still wake up when I'm supposed to, and maybe I didn't get 100% of the things done every day, but I got 75, 80% of the things done. I would show up to work and lead the best I could.

And if I needed to get emotional, I would walk into my office and sit for a moment and get emotional. Or Joan would come in, who's my assistant, and she's known me for 11 years, and she'd sit on the couch with me. And, you know, her mom passed away many years before mine, and so she'll give me some sage advice and I would get my emotions back together

and go back to leading my team. What is the alternative? To let everyone down around you? To go deeper down the pathetic, dark tunnel of despair? It's not worth it, right? It's not worth it. Think about how many people are counting on you. Think of how many people are looking up to you.

Think about all the things that you want to do. And if I allowed myself, I would have let my sadness and my depression and my funk of losing my mom, I would have allowed it to spread out over a longer period of time. But I maintained my standards, my disciplines, and the habits the best that I could. Every day I woke up and I put one foot in front of the other. And I'm saying this, not because I'm patting myself on the back, but I'm saying this because I want you to understand, as my friend Jason Redmond says, retired Navy SEAL. You've heard me talk about him before. He was shot up seven or eight times across his body with a machine gun. His nose blew out. His orbital plate blew out. His arm is stuck in like a 90 degree

angle because they were going to amputate it, but they were able to save it. It took over 35 surgeries to piece him back together. Like he says it. He goes, man, look, you know, we were on a mission trying to kill the bad guy. But we got ambushed. And life will ambush you, my friends. Life will ambush you. You will have times, seasons in your life where things aren't working out your way. And they could be things like my mom, where we knew that she was gradually deteriorating. We knew that a few years ahead of time. Other life ambushes show up, boom, instantly. One minute you're driving, next minute you're in a car accident, right? What do you do after that car accident where you got an instant life

ambush. Everything was going great. Everything was working your way. Now you got into a car accident. Or now you got some bad news. Or now she says she wants a divorce. Or now competition gets funded and you're like, holy shit, it is time to get serious with work. Well, you got to get back to it. You got to go back to your routines, right? And that's the final thing that I want to talk about, which is your daily routines. Your lifestyle is a byproduct of your habits, your standards, your disciplines, and your daily routines. And so if you're having troubles in your relationship, go back to your daily routines, habits, standards, and discipline. Like what are the standards that you've set for your relationship? Have you ever thought about getting a piece of paper and a pen and writing out these

are the expectations I have? I don't want to argue. I want to be able to talk through problems. Neither one of us should have to get emotional. We should have, let's say, whatever, a monthly or a weekly date night. We want to travel at least once a year or several times a year. We want a lifestyle where we're living in this kind of community and that kind of home and neither one of us are working more than whatever number of hours per week. When was the last time you set the standards for your relationship with your honey? And I said, hey, are we on the same page here? Can we work towards this? Can we compromise? Right. And then we design our lifestyle, our daily routines, habits, standards, disciplines to produce that outcome. Same with your health and fitness. Same with

your business and your money. And so where daily routines are concerned, man, think about this. There's something that you do every day that either takes you closer to winning or losing, right? And there might be some things that you do every day that bring you closer to winning or losing. Identify what those things are that you do every day. Maybe it's sales calls. Maybe it's posting content and then following up with everyone who left a comment. Maybe it's sending out an email broadcast three or four days a week with a great, you know, star story solution framework. And then having a call to action at the end of that email broadcast where you're stimulating leads. And then those leads end up getting on your calendar.

And you start doing sales calls. And you start making more money. And money starts solving your problems. And those problems create freedom and opportunities and experiences, right? Because once you solve those problems, you have. breathing room. You solve your financial problems. You have more breathing room. You have more options. You have more clarity. And you'll have a better quality of life, better experiences. Isn't that what you want? Right. So you know there's things that you do every day or that you should

be doing that can increase your ability to make more money, have a deeper, more meaningful relationship, and get closer to your health and fitness goals. And there's things you're doing every day as part of your routines that will take you away. Right. Like if you have a routine where like, yeah, my routine is to work out at night. And as it turns out, I miss 50% of my workouts because by the time night comes after work comes, I'm exhausted, I'm tired, I've got no willpower, I've got no endurance, and I said, going to the gym, I go home. All right, guess what?

Change your routine up, homie. Have you considered that? If you want to prioritize your health and fitness, why not change up your routine, which means modification to your lifestyle, so that you can work out first thing in the morning. and now you don't have to worry about missing half of your workouts in the evening because you're going to get 100% of your workouts during the day. If you're like, man, I don't know what to eat and therefore I'm always eating fast food and blah, blah, blah, blah.

There's got to be some kind of meal prep company. Hell, go to NutritionSolutions.com. Go to iconmeals.com. Both of those companies have amazing foods that you can order based on your macros and you can stack it up in the freezer, microwave it, and boom, you can eat it. There's your proteins. There's your fats. There's your carbs, right?

And then give yourself one choice. cheat meal a week. Not one cheat day a week, one cheat meal a week as a reward system. But build nutrition programming into your routine. Build training early into your routine. Build sitting down with your honey and having a conversation into your routine. Maybe you want to go start working out with your honey and make that your connection time, right? Because if you feel like, well, I don't have time. Can you guys do something together? Can you go on a walk together? Can you work out together? Can you work out together. Can you find a new hobby together, right? And if so, now you're deepening that relationship. Same with your business. And so understand this, man. Genetics could load the gun. Stress could load

the gun. Not having time could load the gun. There's all these circumstances that can load the gun. But lifestyle, the lifestyle that you choose and design, the routines, the habits, the standards and the disciplines that you carry will determine the outcome. I hope you got a lot of value out of this episode of the Bedros Kuhlion show. Understand that lifestyle is the determining factor for everything. If you got a lot of value, if you're watching this on YouTube, I would hope that you would like and subscribe because if you do, you're going to help out the channel and you're going to help out the algorithm

by exposing this content to more men who need to level up in life and in business. And always remember this, that average is the enemy. Success is your responsibility. And change can take place in an instant if you are willing to flip the switch. I'll see you next time.