Bedros Keuilian Podcast Show - Jason Capital: Use Your Outside Voice - 119

Episode Date: October 7, 2019

Were you told to use your inside voice as a kid? This week, one of Craig Ballantynes students, Jason Capital stops by to talk about how he found success in his voice and how others can too. He talks about some of his processes and what helps him stay above the rest. From reading hundreds of books to changing your state, Jason has really honed in on what it takes to be successful at such a young age.    “They’re not buying the message as much as they are buying the messenger.” “The more I fail elegantly, the faster I going to learn.” “People are more interested in who they are going to be than what they are going to get.” “Your state is 100% your responsibility at all times.” - Jason Capital   Here’s what you’ll discover: 04:41 - Power speaking will make you sales 13:29 - How Jason knows when to switch gears 24:40 - People care more about their role then their paycheck 36:28 - Change your state   “Know yourself.” “You can not have a physical transformation without a mental transformation.” “Do not reject yourself.”  - Craig Ballantyne   Follow us on Instagram: @realcraigballantyne / @jasoncapital   Buy Man Up and get Bedros’s High Performance Leadership Course for FREE: https://manup.com/   Make sure to review us on iTunes: http://bit.ly/theempireshow   Youtube: https://youtu.be/7ATodCmCgso  

Your state is 100% your responsibility at all time. So if I'm not in a good state, I got to record videos. I just need 10 seconds and I will go, Oh, my friend, welcome back to the Empire Podcast show. This is the first time for a second time. Second timer Jason Capital. Welcome back to the show, my man. That's right.

This is the first time we've had somebody on for the second time, and it's going to be absolutely amazing. So Jason, why don't you give us a real quick rundown? You know, people have met you before. Real quick rundown. You know, you've joined the eight figure. Empire Club. So tell us about how business is going, who you're serving, what you're doing. Sure. So what I do now is I help people replace rat race life with laptop life, as you've

seen me say many times on Instagram. And they have modeled it once you're placed. That is what I do. That is my focus right now. I have, we do a lot of stuff on Instagram, a lot of stuff on YouTube, a lot of stuff with webinars, a lot of paid acquisition on media and stuff like that. And then I'm starting to actually branch out and put my hands in different other cookie jars, get my hands in other cookie jars, excuse me. your hands and other sushi rolls. We definitely have a sushi tonight, right? We are. Awesome, awesome.

All right. So listen, listen, we're going to have like two phases, two levels to this interview. One, we're going to talk about the foundation stuff. I mean, you, as a young man, it's very uncommon for someone of your age or your interest to be so invested in studying the masters and the greats. So we're going to talk about that and really open up people's eyes of all ages to who you should study. And then we're going to get in some nitty-gritty, granular stuff about the magic that you're working. on the social media. So the really cool thing is that we're celebrating a decade of knowing one

another. And I like to describe this. Can we hug it out? Yeah, yeah, yeah. I'm Mike's might touch, but I know. I don't want to blow that up. It's, I was describing as a decade of decadence for you, decade of dominance. So we met when you were 19 years old, and I want you to explain how you are different now compared to back then, on high level and, and regular stuff too. So, first of all, 10 years has been, that's insane. Right. Incredible. You've had an underground marketing event held by Yonick Silver. So shout out to Yonick for having the event.

Yeah. And, you know, well, actually explain why you went there. So you must have been same in your ambitions back then, but then how you've evolved over the 10 years. Well, so. And what that can mean for? So when I went there and we met, I was at Michigan State. I was in college, but I knew I didn't want the normal life that all my friends were going towards with their degree. So I was looking for ways like, how do I make money in any other way?

My motivation, this is something that's changed. My motivation then was it was not to make money. I didn't need money. I don't care about money. I just wanted to play basketball, right? Yeah, yeah. I just didn't want a normal life for a normal job. And so I needed to find a way just to make enough

so that I could spend my time doing what I actually wanted to do. You were already getting out of rat race life with laptop life. I knew rat race wasn't for me when I was nine. Literally nine. I remember my dad would wake me up for school every morning who it's like, he's got work to do and he's taking time away to wake his son up and get him ready. And I would be mean to my dad. And then, because, you know, you're waking up, Dad, just let me sleep.

And I tell my dad, when I get older, I will never have an alarm clock when I wake up. I will wake up when I want to wake up. I don't know how, but that was like my goal, right? I knew I didn't want this. I have to, it was just right. Now that we wake up with an alarm clock very early now. Sure, sure. But it was the freedom to choose that alarm clock.

Of course. Yeah, you're not forced. So when I went to that event, I had an ebook for basketball that wasn't selling, and I didn't know, like, how to make this work. And I met you and I met a couple other people at that event. And me and you sat down and you wrote on a napkin for me. A lot of people have heard this story, like, what to do. And I just followed the instructions. I didn't try and outsmart my teacher, and I took the napkin home.

And, you know, I was making $20,000 a month the very first month when I got back to school. Absolutely amazing. Yeah, which was great. So, like, biggest difference, you asked, between, you know, me then and me now, I think just, I was very innocent back then. I don't want to say, like, I'm not innocent anymore. Sure. But there's just very innocent. I'm surprised you're not wearing all white.

Yeah, I mean, I was a dating coach for many years, right? Like there's, Hawaii, have dubs floating around me or something. I just, I've, I always talk about, like, when I'm teaching younger people or anyone how to make money, it's all about high income skills, right? We talk about, and the big three to me are copy, closing, and speaking. And a lot of that has to do with influence and persuasion and cognitive biases and power speaking and power influence and triggers and all this stuff that compels people to do things that is below the conscious level and knowing how to market and speak and persuade to those things.

Well, let me stop you right there for a second. So back before I read your book, High Status, and saw you speak at Fitness Business Summit about it, I used to get really excited and kind of talk with this high, whiny voice. And I still do sometimes, but today, so many people will send me direct message and go, like just randomly go, wow, you get a really great radio voice. And I learned how to, you know, move where the voice comes from. And that then gives me more authority and allows me to convert more sales.

And I know some people are saying, you're going, that's ridiculous. But it is so darn true. And that's the power speaking stuff that you teach. It's not just the words. It's the tonality, the pace, the pitch, the tone, all that sort of stuff. Yeah, because people, they're not buying the message as much as they're buying the messenger. Oh, I like that. And how you speak conveys everything about you.

Like, if I was up here talking, and I was talking up here and it was like weird, you would think differently about me. Whereas, so a more resonating voice where the tonalities are shifting, you're holding people's attention, We got them on the edge of their seat. There's so many things we can do with our voice. And it just, like, I remember back in school, you probably had this too, where there would be a sign on the wall and it would say, use your indoor voice.

We've been, or you're at dinner with your parents, and you speak up because there's family friends there, and they turn to you and they go, don't raise your voice when the adults are speaking or things like that. We're taught, and we're taught to, we're neutered. We're neutered at a really young age to not express ourselves. And this is such a powerful tool that,

everyone has the ability to like get into. Like the average person, this is true, they speak 12 minutes a day. Like, how are you going to get good at speaking when you talk only 12? Like, you know, that there's 12 minute abs, not a real thing. 12 minute power voice, not a real thing. Like, we need you speaking. I have my students speak 60 minutes every single day. Every day, just to practice get the reps.

And like, you were doing it already because you speak to so many experts. Well, the 300 podcasts that I did promoting my book made me as, I was actually telling Asher, one of our guys here is that he's like, you know, you guys really have this nailed down. And it's because, yeah, I've done literally the 10,000 hours, you know, the 300 podcasts. And the way that I describe it is now when I speak, there's all the things I can do the up and down. I've studied everything from pastors to Louis C.K. Because those guys hold audiences, right?

And they shift from, I'm telling a story about this, and now I somehow segue into another story that's funny as heck, but about something totally different. I'm like, man, I got to study those guys. and by doing that and by doing the podcast, I was able to now, I say that my brain is three seconds ahead of what comes out of my mouth. And I'm also able to avoid the ums and aws that most people, when you see somebody speak, and even if they're a great speaker, if they're umming and awing,

you're like, oh my gosh, this is kind of boring, you lose the attention. But if I'm not sure what to say, I will just drag things out like that. And it was by doing the podcast and the hours and hours and hours of repetition, and getting some feedback and going through the virtuous cycle loop, as I call it, I was able to do it. And a lot of that was through what I read from you, but also what I model from you, because you're one of the few people who I watch on Instagram because you know what you're doing.

Yeah. Thank you. I appreciate that. No problem. And, dude, your transformation, it's awesome. You're speaking now is... Not just my hair transplant, but actually... No, your hair is majestic, and it makes me smile inside. But you...

No, your speaking is, like, kick ass now. top 1% dude. Yeah, and it's also I'm really more excited about this stuff that I speak about, but also realizing, hey, when you go up to speak, and this is really great advice for everybody at home, because most people when they go up to speak, they're like, oh my gosh, what are these people thinking of me and I'm so worried? And now I'm really inside my own head and I got to read off the slides and all that sort of stuff.

You have to understand that when you go to a presentation, nobody sits in the audience and goes, man, I really hope this person sucks. Like they're all there and they all think that because you're on an elevated stage that you're some guru. And if you can just come and be entertaining and deliver some energy to them and also teach them a couple of really great nuggets, you're going to blow people away,

which is what you guys do all the time. Well, and you remember, the audience, like you said, they're not there for you. Like when I'm on stage, even at my own event, I even tell my audience at the summit, like, hey, just see, like, I am aware. Best audience ever, by the way. Best audience ever.

I'm aware, they're not, I tell them, you're not here for me. You're here for yourself, as you should be. So as the speaker, it takes a lot of pressure off you to realize, oh, I don't need to be some magical person on stage. They're here for themselves. If I can just give that energy, share a little bit, help them in some way, then they're going to, like, they show up and they're like, I hope he's good.

I hope she's good. Like, they want you to succeed. They're on your side. Yeah, 100%. So if you're a real estate agent, if you're a speaker yourself, if you're a coach, if you're a trainer, anything, you just need to have this power speaking stuff and these simple skills. And that's what you're teaching at Perfect Life Retreat, my big event.

He's my keynote speaker. the student becomes the master after all these years. And so I want to see you there. Beidros is going to speak as well. It's going to be all the empire crew. Sharon's going to be really great. PerfectLifeRetreat.com, November 8th and 9th in San Diego. So walk us through how this can change somebody's life,

not just in sales, but in personal relationships as well. Totally. Well, so I have a unique background in this in that I was a dating coach for men for several years. Basketball coach to dating coach. Basketball to dating to what I do now. Yeah. And so I spend a lot of time working with,

guys who wanted to become more attractive to the opposite sex. And the thing we'd always work on, I'd never taught them cheesy pickup lines or like, that was never what was about. It was about developing you as a man and your character and your personality. And the greatest force multiplier that we had for these guys was their voice. It'd be body language and voice. Like those were the big things.

So when we worked on those things, we'd find out not only could they then attract the type of girlfriend or wife that they wanted, but they would get promotions at work. they would go to the nightclub, and instead of waiting in the GA line, they'd just get whisked away to the front. They just found, you order at Starbucks, and the girl just smiles at you a little bit more as she hands you your mocha frapachino latte, whatever. Right, right, right. So, like, how many days a week do we use our voice? All of them, right?

Everyone that ends in why, we are talking. And so if we have this thing here and we're using it every day, doesn't it make sense that we should probably get good at using it? So anyone who talks, period, should be working on their speaking, should be working on their voice. One of the things I love about you is that you study the history, the past, the Titans. Who was it that you started, like, that caught your attention on this mindset, and then that you went to study and learn from, and how did you put it into your little system that you have that people can use in so many things? So the first VSL I ever produced was when I was doing the dating stuff,

and we launched it, and sales are tanking immediately. As when I like you know you line up all the affiliates and they mail and the numbers are low. That's like a Bad position to be in, right? And I hit up John Benson because I knew he like I remember I talked to him at some point and he mentioned something about tonality like it just a seed was planted So I hit him up and I said John this thing's not converting could we work on it fix the tonality He listened to it. He goes you sound angry in his VsL. Oh interesting and I probably was right. I was like I was yelling at the guy. I'm like you need to live better And he okay I will I'll buy it. All right, fine.

Just stop yelling at it. Yeah, seriously. So I was like, dude, can we work in this? Yes, how much? And he goes, it's $4,000 for an hour. And I think I had $4,500 or something like that in my whole entire account. And I was like, well, screw it. I have nothing else to do.

Sure. Let's do this, right? So I sent him the money. I was living in Santa Monica, and I went all the way to Malibu where he lived. And he actually spent like two and a half hours with me. We re-recorded the whole VSL, but I re-recorded it with him standing over my shoulder. And he would correct me every few sentences, hey, say this, say, say, say, it's, say, this way, move you're this way, change your cadence like this. And that was the first time where I was

like, holy crap, I changed one little thing. It sounds like the emotion the viewer feels is totally different. That's amazing. And so that, it was from the very beginning. I knew that there was something. And of course, we relaunched the VSL very next day and conversions more than double. Wow. All we changed was tonality. So before we jump into like other people that you study from history, the one thing that I love that you do is that you're super quick to quit things or change things. And most people, they try and like get, you know, water from a stone or something like that. So let's talk about what you are not doing. So, you know, whether it's some of the courses and stuff, like you don't push your high status stuff, you know, book as much because

you found something that converts better. So when do you say, okay, listen, it's time to move on from this or how can we re-engineer what it is? I'm very, very quick to change stuff when it doesn't work as you said because I my entire thought process and decision-making is is fully based on what one buffett would say the correctness of my analysis okay what people think or what people don't think has zero influence over the decision so some people will start an offer or a push or a promotion and it doesn't sell and they go well I got us I got to keep pushing it otherwise sunk cost but all this time and energy into it of course right I will just drop it right right like an egg

over a skillet like I'll just drop it I don't care and then I'll go on and I'll test the next thing. Like I know, like to me this whole game is about how fast can I learn? Right? Like I need to build a machine, I get that, some sales automated type machine, but I'm only going to do that just by learning and testing and testing and testing and I want to experiment with so many different things because the more I fail elegantly, the faster I'm going to learn and that learning advantage is what's going to give me that advantage

over my competition. So somebody who's in your world, one of your students and they're like, man, you know, something's not working right now and they have limited resources. How do you tell them like, hey, listen, who's your Here's like how you got to go and experiment and figure things out. Like what would say to those people? So for those people, typically I would check one of two things. Let's say it's an IG agent and they're trying to get clients and they can't get clients.

I would need to look at. The two things I'd look at is their state and then their strategy. Okay. Both of those things. So an IG agent in that course, it's, I think, 12 hours of training. The first two hours we spend entirely on state. Like it's an Instagram course and we don't talk about Instagram at all for the first two hours because I've been doing this long enough to know that no one is going to succeed with a business opportunity.

of any kind if they are not in the right state mentally and physically, energetically. I need to build them up first so that they can take the strategies. And when they go and talk to the doctor or the yoga instructor or the e-com store, they don't sound like a loser. They sound like an expert. They sound like a figure of authority. So I need to work on those things with them first. So someone that's say they can't get clients, I'm going to check one of those two things.

Well, how are you coming off, your status? Because I know, I've been contacted by a few of them. And contacted by a few people, you know, a bunch of people in a whole bunch of industries. And you can tell when somebody's coming in riding a wave of rejections. Yes. And you're like, Eeyore. Yeah, it's like Eeyore the donkey trying to sell me on something. It's never going to work.

Right. You got to be Tigger. Eeyore is selling you like, it'll put a pep in your step. I promise. Yeah, you're like, no. Right. And then I have other, I've been, there's a true story. I have a buddy.

You, you know, runs a $50 million a year company. And an IG agent of mine reaches out to him and just says, hey, I love what you're doing but I noticed you're not very good at Instagram you should hire me as your IG agent I will I will 10x your business for you and my friend is sitting there he's like this is how I get to 500 million like I've been trying so hard to figure it I just needed a random person on Instagram they're gonna 10x my business right and he's 21 years old yeah and he so like so and that's so I said state that's strategy right that's not a good strategy what I teach all my

agents in this regard is lead with the giving hand and then just give and give and give it just guilt that them with your givingness. Like give them value, give them seven days of scripts for your stories, give them seven days of captions, just give it to them. At some point, if they use it and they get a positive result, they will come back to you and they'll want to work with you. Yeah. That's the totally opposite of the scarcity mindset. I got to go and get this person and I'm not going to give them anything. But that doesn't get you anywhere. That doesn't get you anywhere. I mean, we know this, like in every area of life. And I even tell them, I'm like, yo, like when someone reaches out

to you and is just like, hey, you're not good at this. You should hire me for it. Are you, are How open? Do you like them? Do you want to? No. So why would you think it would work any differently? Yeah, all right. So let's switch gears now to the foundational stuff.

So you know, you're a David Ogilvy guy, you're a Charlie Munger guy, and you study all these billionaires and you're just reading Titan. And so why do you go to these people? And who should, you know, if you were to pick a couple people, who should the people at home be starting with right now? I personally have never found that I've gotten a lot out of the trending bestseller books. Sure. I don't know if you've, have you had a similar experience?

Well, I mean, like the shoe dog book was really great, but only in a, like, hey, listen, look how much everybody has to go through. And so when somebody comes to me and says, hey, listen, I, you know, it's been three weeks and I'm not at 10 grand a month yet. I'm like, you need to reshoog and realize, like, the guy was broke for 18 years before it became a billion-dollar company. Yes. So there's some time, you know, some of that stuff for sure. Yeah. But definitely if you want to go to somebody who's who is the first person to do something and persevere through something. something and figure it out with that empire thinking, you know, the people that you go to are

totally different. Yeah. Yeah. Well, so like the bestselling books, in my opinion, a lot of them could just be articles. Yeah, always. Six-page articles. Almost all of them could be articles. So I'm not going to spend too much time reading those. I'll skim through those. I like the masters, the ideas that have lasted generations. Like, like there's a few key ideas I think they get passed down from generation, generation that actually they survive for a reason. And those are the ideas I want to get close with. Those are the ideas I want to really understand. And that's why like a guy like Charlie Munger is so great. I mean, he has lasted centuries or generations himself. He's like 95 years old. He's like 95 and he's still ticking. And thinking sharply.

Incredibly sharply. Yeah. So like Munger, I love. Ogilvy is great. But then Benjamin Franklin is a hero of mine. I love to read the Isaacson biography on him, the Steve Jobs biography, I think, is the greatest American is, is that the greatest American, the Benjamin Franklin one? The title of it? The First American? The first American? I think it's the first American. Yeah.

Yep. And so like those types of ones. And then like Titan, right, Rockefeller. Yeah. That book was unbelievable. I get so much more out of following the trail, like the breadcrumbs of someone's life, the whole thing from start to finish, then these little snippets that we get in articles or Instagrams or these, you know, nonfiction books that come out now.

Like that book, Titan was unbelievable. All right. I got so much from that. What was like, man, because I know you've mentioned something. of this stuff in your Instagram stories. Like, that's what I love about some of your Instagram stories. Like, hey, I'm going to teach you something from the past. It's a principle, a timeless principle.

And you're teaching this mostly to younger guys. Like, awesome that this knowledge is being passed down, whether or not they go and follow up and do their own research. But what are some of the things that really stuck out to you from those things? One was the series of bullshit Rockefeller had to go through to build his empire in the first place. And so, like, to me, it invokes contrast bias. because we live in this instant gratification, like Instagram world. I'm not making $10,000 in three weeks.

Your shit sucks. I've been a real estate agent for three months, and I'm not on $100K. Now I'm going to go do something else. Oh my gosh. Please don't quit. So following someone and watching them get punched in the face every day for like 20 years straight before the empire is like an empire, it gives you perspective. It's a Phil Knight thing, too.

It's a Phil Knight thing. Like, dude, there was a biography I read on Alexander the Great. I read this five or six years ago. And it was just like 500 pages of he woke up, he picked a new country, he wanted to take over, he went there, he took it over, new country, took it over, and every step of the way he's getting his ass kick, people are dying, but he just got up every day

and was like, nope, we need to keep going, we need to keep conquering. And there's not one battle from that book I could tell you about. I don't remember any of them, but what I remember is that he started here in Greece and he went all the way to India and he conquered everything on the way. And there was so much arrows, and bullshit he had to deal with on the way

that he just kept going. And that for me gave me such juice and perspective on what I'm doing. It's like, OK, we have this vision that's a place we want to go. He went from Greece to India on a horse and killed everyone on the way. Like, I think I can build this company. I think I can do this.

Hey, let's go back to when you were 19. How does your vision at 19 differ from your vision now? And not just in terms of the actual details, but in the scope of it, like, oh my gosh, I'm capable of this. compared to what you thought you were capable when you were 19? When I was 19, my goal was just to make $1,000 a day and have a cool apartment and a housemaid

who cut up fresh organic fruit for me every morning. My dream was, I'm near ocean, and I wake up, and I come to the kitchen, and it's just pineapple and berries and mangoes, and it's just freshly sliced, but she's gone. She already did it, so I'm up this year. Got it. That was like the dream. Okay.

I hit that very, very young, right? And that's cool, but at the same time, once I hit that, it was like, well, where do I go from here? And that was when I actually backtracked, started hanging out some of the wrong people. Got it. And, you know, I moved back home in my mom's basement, right? Now, the big thing that's changed with the vision is before the vision was about me,

and now it's not about me at all. I don't want any acclaim. I don't need any of that stuff. It's entirely about things that I believe in that I want to share more with the world. One of them, I was being interviewed yesterday, that I want to do, which is unrelated to any of this stuff, is I want to throw the biggest yoga festival the world's ever seen. Just because I believe yoga is such a mindful thing

where we can raise people's consciousness, not in the foo-fui way, but genuinely make them more mindful, more conscious. You were talking about awareness in one of your Instagram stories from power of yoga. Yeah, yeah. That's like the untethered soul. You've read that book? Yes.

See, the point of yoga is awareness. Like if you're walking down the street and you look in a yoga class, you think it's body weight exercises. But if you're in the class, you know, that's not calisthenics. This is a mindfulness. meditation. So I want to get the whole world like doing downward

dog and they're sitting here and they're like, why the fuck am I doing this? But then they're also like, it feels so good. I don't want to stop. Like I want to, I just want to, that's one thing I want to share. Got it. That out there more. All right. And you also want to help so many people. It's not just a phrase, replace rat racing, come. No, it's real. We've helped 78 people

in the last four months. The big mission for what I'm doing with this stuff is I want to create 100 millionaire students in the next three years. Okay. That's the, I want to help create 100. So we started four months ago. We've got seven millionaire students so far. Got it. So we're homing along, but 93 in the next 32 months, I got my work cut out for me.

Well, I mean, it all spirals up from here. Totally. For sure, right? When you put that foundation in place and the more people and that's... Oh, no, we'll do it. It's just... Well, this is what I'm doing. Yeah.

Perfect, perfect. All right. So that then is like an external vision mission to you. And do you find, like, when you have that perspective on things that now it's easier to get people into the world and now it's like, oh my gosh, if I just would have been, been this way in the first place, I would have been better off. What do you mean? Well, does it galvanize people?

Like, oh my gosh, this is what he's about. I'm going to join that mission. Or that mission's not. Now that I have. Yeah, it's like, so like Elon Musk wants to take people to Mars. That brings on a whole lot more people than I want to make a nice looking car. Totally. Yeah.

So I am aware that in marketing, everyone should have a mission that they believe in, but it's also the external mission that they wear out for the public. They show the public. So when I say, I'm on a mission to create a hundred millionaire students, I am where there are people in their own brain or going, I want to be one of his millionaires students. Right, because they want the recognition, because they want the recognition more

than they want the millionaire status, right? So in marketing, it's more important that we sell to roll than benefit. See, the old paradigm is, break that down. Yeah, the old paradigm is, you know, don't sell features, sell benefits. Well, I want to take it a level up and say, don't even sell benefits, sell role.

Who are they, like this is the old Jim Rone quote. It's not what you get, but who you become. People are more interested in who they're going to be. than what they're going to get. People only want to be a millionaire or have a million bucks because of the status they perceive they will have in the domains of their life,

family, friends, work, social community, online, et cetera. Yeah, so. It's like the irony. The more money you get, the more free stuff people give you, the more, like, here, have everything. But they don't even want the free stuff. They just want to be one of the few

who gets the free stuff. It's the lucky person club, right? This is why, like, when I'm marketing, it's better for me to say, be my next millionaire student versus become a millionaire. Millionaire. Millionaire students sounds so much better.

I've given you a role to live up to something, an aspiration that you're moving towards Right, and when they go to high status, they're like, oh my God, that's, there's that guy. And so now that person is famous in a small group. Totally. Yeah, they can see all that stuff. So like, be one of the first, be one of the few, etc. Like different roles you can give to people. Even like Russell with QuickFunnels, you're a funnel hacker, right?

Like that's a role. It's an identity for people to have that they want to aspire to. Well, you and I've been to Dan Kennedy events and whether or not. You know, like Dan's not doing well or whatever, or is passed away. But, you know, Dan would have people stand up at events. Like, he would say, okay, who here has spent $5,000 with me? And everybody would stand up. And then it would go to like over $100,000.

And you could tell people wanted to stay standing because they wanted the recognition from the man up on stage. Yes. And it's like, I've been here for 25 years and I spent $325,000. Now, the more you spend, the great thing. about Dan's stuff, the more you spend, the more in most cases you've made. That's why you're spending so much. But it was interesting to see everyone kind of become a little kid. Like, teacher, give me recognition, give me a gold star.

But that goes back to the whole role thing. Because most of the people in that world, they were not like fancy millionaires. They were just, you know, salt of the earth, like Kansas state millionaires. And it wasn't about the money. It was about the freedom and the American lifestyle. they were always aspiring to. The American dream, they got it through the money, but it was more like, I want to have this.

The money in the bank wasn't really the big thing to them. Yeah, and my hypothesis is that a lot of those guys who were standing up, I spent 50, I spent 75 grand with Dan, that's a huge motivation for them to spend more. Right. To make sure at the next event, when he asked his question, they've moved up. They're not in the 75 Club.

They've got to be in the 100 Club. So how does everybody else use this? We know how you use it, and I know how I use it, and we're talking about these other experts that use it, But how does somebody who's a real estate agent use this? How does somebody who's a nutrition coach use this? How does somebody who's building a supplement company use this? Sure.

Well, so let's say it's a nutrition coach and you do transformations for people through their diet. Well, then maybe you have the, I don't know, if it's guys, maybe it's the six-pack club. Yep. Right? Or maybe it's the little black dress club is something. The little black dress club. Yeah. For our fit body boot camps, that's what we do.

That's perfect. Yeah. So you have a club for it and you have to obviously do something to get in the club. but you pimp out the club to everyone else. You hold these disciples up as the standard that everyone else should aspire to. And they see these people getting the validation and getting the recognition,

and that's what's going to motivate them. So you're actually helping them achieve the transformation they want in the first place using this marketing tool. So we both have a coach talking more, and doesn't he do that with black belts or something? Yeah, it's a little, and they'll tell you, it's a little convoluted because there's a lot of belts and it's hard to keep track of.

But yeah, I think, truth of it, I think Taki could simplify it to just like three levels because he's got like nine belts now. Got it. I think every 10 grand there's a new belt. But that's exactly what it is, right? It's as you go up to a certain level, you wear a different belt. And there's a ceremony about it. Yes.

Because it's not just, okay, here. And so in boardroom, right, which is the group I'm in, at the end of every boardroom event, there's the blade. Oh, right. It's handed out to the guy who's had the best transformation in that group. And these guys, they're all running, you know, multi-million dollar businesses. They're like, oh, they just want the blade. Right. More than the money, they want the blade.

It's very, very interesting to see that. But, I mean, you know this. Like, money's only, it's just whatever. Well, you know what Napoleon said, right? What did you say? Napoleon said that when he found out that men will die for ribbons, that was like a huge game changer. Yes, men will die for a ribbon.

Yeah, and for recognition. Okay, so speaking of Napoleon, now we get back to the people that have power, that have influence. And you recently interviewed Robert Green, the author of the 48 laws of power. It's 48, right? What was the 49th one? There is none. Oh, so it was a 50th one he did with 50 cents.

He skipped 49 for mystery. Oh, okay, got it. It's an intriguing mystery around it, yeah. Okay, great. So you recently interviewed him, and without, you know, giving away the entire thing, it's a YouTube video you have on your channel, but what were some of the big takeaways you had, maybe even not from what he said, but how he operated?

So the first thing I noticed, because we did interview at his house, was books everywhere. I've known a lot of people who are, like, really, He is really into books. I'll tell you the biggest thing I took away was the amount of research he does for the work that he creates. He's not trying to race through

to create a course or something. He wants to create great pieces of work and expression. And whether people love him or not, he can't control that, but he wants to create the best thing he can. There's a strong dedication to mastery that I really, really vibe with. So book is art to him? It is the art, yeah.

And so he's working on his new book, Sublime. Right. I think that's the working title about engineering, more peak experiences in your life. Okay. And what can happen to your brain? And so he goes, yeah, I'm working on it. I was like, how long you think until it's ready? Four years. Okay. Why? Well, in my room right now, I have 106 books stacked up right now that I have to read as part of the research. And he's already read, I think, a couple hundred books already. He will read 300 to 500 books to write one book. So it's almost like he goes through not just one, but two, a limb. cycles before he writes a book. Or he writes a buck. Right. Like if you think about, oh my gosh, this person takes four years to compete in one event,

this guy's taking eight years to write one book. Double. Yeah, right? That's the 100 meter sprinter, right? We'll spend four years training to run 10 seconds. But Robert Green, in like 100 meter dash. Robert Green will spend six or eight years studying and researching one month. Which makes Walter Isaacson, the guy who writes all those biographies, like that much more

amazing because he pumps those things out really fast. Yes. I don't know how he does it, but he does it. Amazing. You saw that. And I think there's two different things that you can learn from somebody. You can learn from what they say, but also in how they operate. So I know you were taking a screenshot of like where he wrote the 48 laws of power and

it looked like a rinky didn't think little desk. So what did you learn like from that environment that he put himself in in order to succeed? Well, of course, I think it should speak to anyone here who's like, I'm in the wrong environment for my work or negative influences or whatever, crab in a bucket. Like, he wrote 48 laws of power. He wrote all these amazing books that have sold tens of millions of copies at a rinket table with a little, like, laptop stand. That's it.

But what's key is that, so it doesn't matter where you are or where you're at. You can create something masterful no matter where you are. He did it just, it's a basic table. It's not like he's got some amazing office and a team of eight research people. Like, it's just him, right? And the other part of it is that he has the same ritual and routine for the writing. It's the same place. Take me through this because I'm a big sucker for routines and rituals.

Well, no, his is very simple. So he gets coffee. Yep. I think, I believe it's a coffee or tea. What is he right? I don't know. That's a really good. I should have asked that question.

But he gets coffee or tea. Yeah. And he just, that's it. Once he makes that, he knows that's his sign. All right, it's time to write. So it's him and it's always his cat. His cat is always with him when he's writing. In fact, the screensaver on his phone was a picture of his cat, not his girlfriend.

There you go. Yeah. Yeah. All right. So when you're creating stuff, though, Like, you're always in these amazing environments, whether you're in Puerto Rico, whether in Thailand, whether you're in Vietnam with the elephants or whatever. You're in these great places.

Most of the time you're getting great ideas there, but when you're not, how do you get in the right state to get the right ideas so that people who are listening who are like, man, I'm not in Thailand riding elephants to Vietnam. So what do I do? For ideation? Yeah. So one, elephants are cool. Even creating your daily stories.

Yeah. Like, you've got to get the energy up and you know you're a master of changing states. So, yeah, like, Thailand, like, you don't need to go Thailand and Vietnam to get ideas, right? You don't need to go to the Himalayas and meet some guru on the top of the mountain. Who's going to share a fortune cookie with you and on the piece of paper on the fortune cookie. Well, that's where Bulletproof coffee got back. Right, yeah. It did.

The top of a mountain? Well, in Tibet, that's where he... Is that right? Yeah, because he was there and they were drinking the Yaks coffee stuff. That's a good backstory. So there you go. Yeah. Sometimes you will get one there, but you don't have to go there.

Yeah, let's not bet on the Himalayas, right? Your Breakters. So, two things that I think are really important. One, there's a great book. ideas? No. Little baby book 30 pages written 60 years ago, I think it's the best book on how to actually create ideas.

And he talks about five steps into this process. And it's... Who was it? It's James something, I don't remember his name actually. Technique for producing ideas. But he talks about how when you're looking for an idea, it's basically just a few phases. First is like the research where you gather up all the information that you possibly can. Like take it all in and then really like think hard, like actually try to think up the idea.

We know that you don't think. of big ideas they appear before you. Sure. But you try hard and you really almost nudge it, you almost force it. And then when you think you can't think anymore, you stop, you let it go, and then you go do other things. And at some point during those other things, you can count on the fact that this mechanism will give you the idea.

It's kind of like Hemingway. I'm a big, I'm a big Hemingway guy. Hemingway would stop in the middle of a sentence or something for his writing and come back the next day. Yes. I love that technique, by the way. Okay. So yeah, so for me for coming ideas, it's two things.

One, it's the research. Like, I need to be taking in information from a lot of places. I love Dan Kennedy's quote. You can't have new material without raw material. So I need a lot of raw material coming in, and I get that from mostly books. I don't spend a lot of time flipping through websites and stuff. I don't find that useful. So a lot of books, conversations with great people like you, helps me a lot also,

and studying what my competition is doing. So I take in a lot of research. I do all that stuff. And then the second thing for ideas is state. One of the things I've always noticed about the people who are the top performers in the planet that I've been around is that they're able to rapidly change. their state they can go from zero to a hundred real quick any given moment so if I'm gonna go on camera I don't want to just go on camera because I'm probably not

gonna be in the most energetic charismatic powerful state that I well that's what you said when you came in here because I've filmed a couple episodes before and you're like well this is no fair you're already warmed up this isn't fair yeah and so when I tell people who are filming something I say you're gonna throw away the first 10 minutes so when you do it you know go and film a couple of fun videos before you get into filming your course or whatever because it's especially back when I was not so great on camera, we would film the chorus and then the guy would say,

you know, we're going to go back and film those first couple sessions. Oh, my God, I'm so tired. But he was right because you start off low energy and you got to go. So most people, they struggle. They're stuck and they're struggling with energy. They're like, you know, first of all, they're the, they're the, I love it. I get tongue tied. And one day I said struggle.

I love it. Oh, they actually are stuck and struggling. So someone is like, they're struggling. They're like, oh, my gosh, I can't talk to the phone. I have low energy and I feel really awkward. But you can't use those excuses. You've got to flip around and go, well, what would Jason do? What would Jason do in this situation right now?

He'd somehow magically turn the energy on it. What do you do? What can they do? Your state is 100% your responsibility at all time. So if I'm not in a good state, I got to record videos. I just need 10 seconds and I will go, and I don't mean to be the first person never barked on your podcast, but that's all I'll do.

And literally, that's all it takes. I'm like, oh yeah, I'm ready to go. So what we're looking for when you change state, the fastest way to do it is just a massive, intense change in your physiology, which is a fancy way of saying, move your body in some different way, like your voices and anchor. So if you just, you're like, all right, I'm going to go on camera.

Well, let me just talk extra loud for the next 10 seconds and just say a bunch of words that don't really mean anything, Guta, Brussels, kale. But now you're actually, you're more warmed up. You're a little more free, you're a little more energetic, and now you're going to take this energy going to camera. Like we need to, we're on camera, we need to be able to impact someone. On the other side of the world, 8,000 miles away through a tiny screen.

If your energy isn't good, you're not going to be able to reach them. And now they're going to have a less than stellar day because you didn't step up yourself. That's like when I was younger and more skeptical. You know, you see Brendan and guys, you know, people that you hang around with like, oh my gosh, why are they so energetic and stuff? But that's what people need. They need that stuff so much because first, the, you know, the, you know, the people. the enthusiasm overcomes any deficiencies and maybe the message, but also it's like the other person is a lot of people aren't the self-starters,

and so you have to show up and kind of start them up. Yeah, and I think something really useful for a lot of people to understand is if you're a big Hollywood actor or your Beyonce, then it is already assumed that your stage persona is not who you really are. Right. When Beyonce goes on stage, she calls it Sasha Fierce. She is an anchor that she runs through, and it's an identity shift, and now it's like she's playing a character,

and now she's Sasha Fierce on stage, and Sasha Fierce can rock 100,000 people. Yeah. Beyonce doesn't, right? So when you go on camera, it's not the worst idea to have your stage persona and then your real one. So if you're going on camera,

you're like, this isn't how I really am. It's not, that's okay. We need you, we need you plus like 20% when you go on camera because everyone else at home is in this kind of, you know, meandering, just kind of bored state looking for someone to expect.

One of a sloth state. The way that I look at is like, okay, know yourself, If you know yourself with awareness through yoga or meditation or whatever it is, or just good self-reflection and introspection, you know, and then you can kind of assign yourself the character. Like, I've always assigned myself the character of the preacher. Yeah, right?

The preacher. There's preacher Craig. And then I say, turn yourself up to an 11. Yeah. And when you do that, you're like, because I really kind of am the preacher. Like, it's not, like, if I was like to think myself as like, you know, like the Rico Suave ladiesman, I'm like, that's not me, you know? And so even if I turn myself up to 11, it'd be ridiculous.

And people would know, and it's not authentic, but it is authentic to be your best self and turn it up to 11, in my opinion. And that's what people on the other side of the camera want. Because, again, if people are watching your stuff, they're probably, in most cases, there's going to be more prospects than customers watching your stuff. So people that haven't bought. And they haven't bought because they haven't been given, overcome the inertia. They haven't had the energy of themselves. So you need to give them and transfer that energy. And I remember one time you said, like, salesmanship is a lot of the transfer of energy.

energy. Yeah. Yeah. So walk, walk people through. Because again, there's so many people watching who are just like, I wish I could be like, like Jason on video. You can because it's skill and studies. So it's take us through that. Repetition is the mother, like of all. Like it's repetition. You got to get the reps in. And if like if you, we said it before. Like if you're not talking 60 minutes a date, then you need to do it. So all of my students, let's say they only talk 20 or 30 minutes a day in normal conversation. Well, then you need an extra 30 minutes. minutes today where you can just go on your phone and you'll just talk to the camera. And you can post it or you cannot post it, but it's the idea of practice. It is the great thing about doing podcasts, solo podcasts. Like if you have a podcast and even if nobody listens, so like if you're going to be doing

the talking as Jason says, why not do the talking and get it out there? Yes. And people will listen to your first podcast and your 10th and go, wow, it's amazing. Wow, here's a great lesson, actually. I did a 30-day selfie video challenge on Instagram, minute-long video. And I came from the world of body transformations. And back when we did the body transformation, I realized, okay, you cannot have a physical transformation without a mental transformation. And I was shocked at the end of the 30-day selfie challenge how many people just had massive improvements in their confidence.

I'm like one minute a day for 30 days in front of your phone, just imagine 60 minutes a day for 30 days in front of your phone. It's going to be absolutely amazing. Now, here's the thing is that just to do the practice is not enough because the thing that was a huge game changer for you was when John Benson was over your shoulder. Sure. Expert advice and correction, right? We need feedback. Yeah.

Yes, we need feedback. So that's why, like, if you're going to record it all by yourself, 30 minutes practicing, that's fine. But you should be posting it so you know what do they like? What do they not like? It's hard to get feedback from the marketplace, right? One big thing I can say to this also is like, don't reject yourself. Let the marketplace reject you. A lot of people, they'll look at the video.

that they just recorded and go, I don't like my nose or my hear or my ears, I don't want to post this, you're rejecting yourself. Now put it out there. I'd much rather you put it out there and get some some asshole somewhere to be like your nose looks weird or something like that. That's so much better because one, you'll realize it doesn't matter. And soon, now you're not the one rejecting yourself. Well, and that goes back to your dating world. Like so many guys were rejecting themselves by not doing anything. She won't like me. She won't want to talk to me. So I won't do anything. Yeah, it's just an excuse. Like, no, no, do not do yourself. the disservice of rejecting yourself.

Let other people do it for you. That is a writer-downer. If you remember nothing else from this show, or the shows that Jason has been on, is do not reject yourself. Because you see it, I see it. I mean, people go, they're 45 years old. They've rejected themselves for 30 years,

and they're just finally overcoming that. And it really hurts. You're not going to regret the times where you got rejected by other people. You're only going to regret the times where you rejected yourself. Absolutely amazing. All right.

So let's transfer now the nitty-gritty. You're doing so much stuff on YouTube and Instagram. What is working? What is hot? What do you think is going to be next for you guys in this space? So I gave a talk last week to about 50 real estate agents who all run seven-figure agencies. It was Roland Frazier was his group actually. Oh, nice. It was very cool. Closing table or whatever? Yes, closing table. Yeah. It was a great group at the Brits Carlton and Dana Point. It was like beautiful. Oh, sweet. Yeah. But this is what I told them and it scared the crap out of a lot of them. And hopefully it'll scare the crap a lot of people listening here. I truly, truly believe when it comes to video, talking head is dead.

So, talking head videos, if it's not dead, it's dying. Talking head, of course, being it's just someone's face and they're sharing something with you. I know for sure. My Instagram TV videos are a talking head only half the views of when it's not. Totally. Yeah. And we all, so many of us who are already doing video, we relegate ourselves doing talking head because it's easier to do.

I don't have to get other people. I can even do it on my iPhone. just get it done real quick, but people, like, there's so much competition for your audience's eyeballs that they're just not going to sit through anything that think is boring. And you know what most talking head stuff is? Somebody yelling at the other person. When does that happen in real life? Right? Never. Right. You, like, if it was a real person, you wouldn't allow someone to just talk, talk, talk at you. Now, like, what if you're talking and you're on, it's the video of you on stage talking to an audience? That's not a talking head video

because there's all these people. There's an interaction going on. So talking head is dead. What we're doing with all of our content, we're attempting to do, is everything has to be interactive. Everything has to be dynamic. I remember you talking about this, like, two or three years ago. You were like, man, you were like, from now on, I want to have all my stuff filmed as if, like, there's, you know, it's just regular conversation. Yes. And there's somebody there filming it. Because that's what people want to do.

They want to listen into a conversation between you and Robert Green. Yes. They want to be the third person at the table. Yes. They want to be the third person at, like, dinner. I had dinner last night with the Baderos and then this guy, Van, who sells gold, and it was like the most amazing stories. And he's a really cool dude up in Long Beach.

I'll introduce you to him. And like if somebody, I bet people would have paid $1,000 to sit there because they're like, man, if I could just sit there and be the fly on the wall. And that's what you're kind of going for now. And that's why you're doing way more of these interviews, I guess. Yeah, way more of the interviews. I mean, there's also the benefit of like the networking part with all the interviews, which I like.

Yeah. But yeah, that's why I'm doing interviews. I'm doing more more like man on the street type stuff okay I don't have you seen like my Instagram stuff yeah yeah well I saw you you're like advertising for a man on the street to be in your videos yeah yeah well no no those are for different ones right so I'm that's the thing I'm doing is I'm bringing some of my Instagram audience members and we're gonna record like dramatized coaching sessions okay for but but they're gonna be fun ones right so like here's so I got my I'll tell you exactly this strategy right I'm a 10 dollar a month thing my weekly skills that I'm selling right

That's where I want everyone to start. So on Instagram, I was like, I could do a talking head video talking about how great it is, but no one cares and no one's going to watch that. Well, what if instead we took people from my Instagram audience and what's the big idea on the skills thing? Well, it's like J.C.'s the wizard and he's going to tell you what to do to get your copy closing speaking up. And it works, right? So we're going to, we're going to embellish this. We're going to dramatize this. So I'm going to put on my Versace robe and maybe get like a magic wand as a wizard.

and we're going to take an Instagram follower, a 19-year-old kid or something, and he's going to be at the mall trying to buy something expensive, and it's too expensive, and he can't afford it because he doesn't make enough money, and he's going to look sad. Then Jason's going to walk up next to him in the robe and the wand

and go, well, what's the problem, young man? He's going to tell me, and I'm going to whisper something in his ear and do-da-da-da, and boom, before you know it, we're walking out of the mall, and he's got Louis Vuitton bags in his arms and he's happy as gold. And that's the whole video. And that's so much that demonstrates what I could say.

I could say, listen, you can't buy the stuff you want now, learn the high income skills, I'll show you, now you can. No one believes that. No one wants to listen to a talking head, but instead I just show you. You see the product in action. That's going to compel people a hell of a lot more and be a lot more engaging for content. Do you follow Greg O'Galliger on Instagram? I do. Man, that guy's good.

He's great. I mean, if there's anybody as good as you. He's great, yeah. And he brings on Kino Warriors. So he's basically done everything that you've described. You know, he's given a club. You're a Keno warrior. You know, you've, you use the supplement, so you've got the BDE.

You know, you know what the BDE is, right? And then, you know, it's like, hey, there's a meetup and there's this and there's that, and everybody's label themselves. And, I mean, first of all, this stuff is great, but he's also so good. And then, because it's so often there's other people and all that stuff in, when he does do a talking head, when he slows it down and all of a sudden goes all Eckartoli on people and, like, talks about the power now, people really get into it because it's so different than what he normally does. And that's the same approach with Cardone is another guy that I watch. Because when you open up the story, like my problem is when people open my stories,

they know what they're getting. And that is the problem. It's like, oh, it's going to be a rerun of him, you know, talking head. So I'm doing stuff to not do that. But when you open up Cardones or Gregs or yours, you're like, I don't know where he's going to be. I don't know what he's going to be doing. I don't know what kind of show is going to be inside the story. And that's the excitement.

That's why people go back. And so if it's like Cardone in some other country or it's going to be Cardone with the kids today or it's going to be cardone just be like right up in your face, bro. And you got to get to 10x, 10x, bro, 10x life. You know, and it's like, oh, okay, well, that was good enough because it's not normally like that. But if you're always the same thing over and over again, then you're screwed, right? Yes, yes. And I know we talked about Charlie Munger for a second.

And him and Warren have this thing where they say, if an entire year passes where we don't forfeit one of our most dearly held ideas, we consider that a wasted year. Oh, I like that. It's wonderful. And I think with the Instagram story stuff, you find one thing that kind of works,

you get comfortable with it, and then you never want to try anything else. I think the best advantage of Instagram stories for someone right now is to keep trying new stuff. One, because you'll- Daily experiment, 365 experiment, opportunity. You'll find new stuff that works. But at the very least, your audience

will never know what to expect. And it's that unpredictability that keeps them watching. Like, I watch Grant all the time, because I never know what the hell he's going to be or what he's going to be putting his kids in the freezer at the grocery store and then putting that. He had a chokehold on Alaino one day. I took a screenshot because I was like, you do not post this on Instagram. It's not funny, but he didn't, he doesn't care. That's a great thing. He just does not care. And so many people with Instagram, they're like, oh, well, you know, every third post has to be a quote so that when somebody looks at my grid that, you know,

it's picture, video, quote. And it's like, oh my gosh, if this is what you're thinking, about in terms of Instagram, you're foolish because Grant Cardone will use that filter where it puts like the lace hat on and the lipstick on. He'll put that on his main feed. He doesn't care. And that's like if you're going to follow anybody for ideas, I mean, that's where I get so many of mine. So I'm, I'm consulting right now, or I'm having him consult my team is DRock right now. Gary Vaynerchuk's team. Got it. DRock runs all Gary's stuff. And the biggest thing that, one of the biggest things I've gotten from so far is the importance of quantity over quality with all your social media.

So they really believe... Cardone's big on the attention thing. And the 50 pounds of clay idea. Let's just produce as much as we possibly can of different stuff. Because you're not trying to find the perfect story, the perfect post. Just post a ton of stuff of everything

on all these different platforms. Let the audience tell you what they like most and then take those parts and turn them into remixes for other types of content. Absolutely amazing. All right. So we're right out of time here.

Recent quote on Instagram, you said trials are not denials, delays kill dreams, and you've always said success, low speed. So what's the final message you want to leave people with here? I mean, that testing and just getting it out there is amazing. So lay us on a final message here from JC. So it's 2019 right now. Yeah.

It's almost 2020. The entire world, most of it's on social media, the rest of it will be there in the next couple of years. If you, I love this quote I saw Grant say recently where he said, it's not who you know anymore. It's who knows you. Oh, I saw that. Yeah. About the hairstylist. But there's something about.

in like in the next few years there's going to be a certain group of people top two or three percent who are going to simply be known their content like will like i'm noted as a fact now where people come up to me and like oh are you my course no i saw one of your ads a couple of years ago and i'm like this is there's a there's a long-term delayed effect of just being everywhere that right because the marketplace is only so big so if you get the content out now the ads out now you push you start putting all this stuff out now in a couple of years your content will have reached every corner and crevice of the internet and social media. And that's going to give you that

KLT factor with people who, they may be cold. You may be running ads to them two years from now, but they'll have seen some content from you two years ago. And there's something there that they've seen you before that allows the conversion to happen a lot, happen at a higher clip. So if there's one thing I can say, it's get your fucking self out there now,

start publishing, start posting, go quality over quantity, you know, like fail forward and just start posting, start putting yourself out there, you're going to have such an advantage because I promise you, 97% of the people listening to me right now, they won't do it. Right, exactly. They want people that will dominate. Yes.

Absolutely amazing, my man. So, listen, Jason will be taking this message to the next level at the Perfect Life Retreat, November 8th and 9th in San Diego with Badros, myself, Sharon. All the cool kids will be there. We'll see you there to perfectlife retreat.com. That's it for the Empire Podcast show

with the first time, second timer, Jason Capital, all right? So go to iTunes, give us a five-star review. Go follow this kid on YouTube as Well, I can still call him a kid. You're still 15 years younger than me. And here's to another decade of dominance for you, my man. Awesome.

So good. Peace out.