Better Offline - "Cycular" Financing w/ GamersNexus

Episode Date: October 7, 2026

In this episode, Ed Zitron is joined by Steve Burke of GamersNexus to talk about NVIDIA’s “cycular” financing, Trump’s “superintelligence” accord, the growing bubbl...e in the gaming industry, and the Steam Frame VR headset. Save $10 off a year of my premium newsletter: https://edzitronswheresyouredatghostio.outpost.pub/public/promo-subscription/gzqwkv54e1 YOU CAN NOW BUY BETTER OFFLINE MERCH! Go to https://cottonbureau.com/people/better-offline and use code FREE99 for free shipping on orders of $99 or more. --- LINKS: https://www.tinyurl.com/betterofflinelinks Newsletter: https://www.wheresyoured.at/ Reddit: https://www.reddit.com/r/BetterOffline/  Discord: chat.wheresyoured.at Ed's Socials: https://twitter.com/edzitron https://www.instagram.com/edzitron https://bsky.app/profile/edzitron.com https://www.threads.net/@edzitron Email Me: ez@betteroffline.comSee omnystudio.com/listener for privacy information.

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Starting point is 00:00:38 Hello and welcome to Better Offline. I'm your host, Ed Zittron. Better Offline. That's right, folks. We are back at it. Subscribe to the newsletter. Download the premium. Download this episode.
Starting point is 00:00:59 Download all the episodes. I need those downloads or else buy some merchandise if you must. But today, we are joined by the mighty Steve Burke of Gamers Nexas to talk to us about something called cycular finance. finance, cycle, cycle, you learn? It's not a circle. It's a cycle. So this is the virtuous cycle, is it that Jensen Huang has been talking about?
Starting point is 00:01:22 Why you tell me, it was, it came up in your video, but I want to hear your eloquent way of putting it? They said that they, they know that, quote, some will refer to this as circular financing, end quote. But if you read some of their posts, they talk about how it's a. virtuous, as you said, cycle. And as we know, cycles are not circles. That's... Yeah, they're cycles. They just go in a shape that might be circular, but it's not the same thing as a circle. Right. It's really best you don't think too much about like cycle and bicycle and everything on a bicycle is moving in kind of a circular motion. But it's a specifically different thing. They made that very clear.
Starting point is 00:02:09 Yeah, this is, and so this is Invidia in their last earnings trying to justify what is obviously blatantly circular financing where they invest in someone or they provide residual guarantees. Now, I just want to also add that they're saying they'll provide residual guarantees with data centers, but not saying what that actually means. There's lots of articles that are saying, oh, it could be this and that. Invidia is not actually saying anything about what that means. They've said in one post, it would be up to 25%, but not what that would actually result. I've noticed this with a lot of it. I mean, like the superintelligence accord. Oh, Christ. What is this thing? I didn't want to jump the gun. I'm sorry. No, please. Just let's get to it. Fucking. So, yeah, I mean, as you know, the Trump administration gathered
Starting point is 00:02:57 some of the AI executives, SI. Sorry, I fucked that up already. SI. They've issued an executive order to rename artificial intelligence to super intelligence for purposes of government documents, and which just to get ahead of it is not binding and does not do anything. And I did notice that the company's on there. It's like anthropic. Elon Musk was on there representing, I guess Elon Musk and whatever he does now. Jensen's signature on there, your friend Vidia. A&D was absent, but AMD did follow up and say that they were happy to support and participate. It just seemed to, it felt the same as a group project when the one kid in the group who did
Starting point is 00:03:46 actually nothing, hands in the paper, you know, and says, we worked very hard on this. AMD's jumping in there to say, we're happy to be a part of this too, even though we weren't really fully included. Yeah, it's such a bizarre thing because they also signed. this self-regulatory thing as well, where they've agreed to do absolutely nothing, legally binding in any way, shape, or form? Well, they did say that they would police themselves. Oh, good. And as we've seen, look at how well regulated the tech industry is as a direct result of their regulation of themselves. You know the Elmo meme where the background is on fire and he's waiting? Yes, yes. Yes, that's kind of what I'm picturing right now.
Starting point is 00:04:26 What I liked about it as well is just how all of these guys who genuinely, I'm saying this without any irony or anything. Genuinely, these companies have more power than the United States government. They actually do. If they wielded it. But all of them, the second, the absolute second, Trump is like, sign the document. I'm going to, all of you must kiss the ring. They fall over themselves to do so.
Starting point is 00:04:52 And I mean, did you see the video of Mark Zuckerberg and him talking? Which one? So outside of the White House, they were talking and him and Zuckerberg were yucky. it up and people like, oh, Zuckerberg can barely hold his laughter in. When actually what happened was the moment Trump turned away, Zuckerberg looked like he had diarrhea. He was just like he looked like he'd seen the face of God. But the best part was in the background of Trump warbling on about some shit that Bailey made sense. Dario Amadeh looked like he was being stabbed in the leg by a little man. He was like actively grimacing. I did notice, I did notice that Dario when he was asked
Starting point is 00:05:30 to speak to the reporters for a moment, he looked so, I don't know if it was conflicted or if he's just naturally, look, I get it, like natural awkwardness I get, but that didn't really look like what that was to me. He just looks strange. Yeah. He just looks like a weird freak. And I'm willing to call him that because someone from Anthropic in front of the Pope threatened to walk out because the Pope would not accept that machines were conscious.
Starting point is 00:05:59 Okay, okay. This thing, how are you feeling about this? Just on a personal level, how do you feel right now looking at this every day as I am? It's bad. Really? When NVIDIA said on their call, you know, some will refer to this as circular financing, and they showed this sort of interest, this self-awareness for a second. I genuinely had a moment where I paused the call, and I just said,
Starting point is 00:06:29 I sat there like, oh, this is going to be really bad when it goes. Yeah, that's how I've been feeling right now, because we've, I think we've gone past the point where anyone rational is disagreeing with the financial argument I'm making. Like, I think that that ship has sailed. But no one really wants to accept what it means. And it's like, the thing that I don't get with Nvidia as well is where you talk to people about this, you're like, hey, so like half or more of their revenue comes from five companies, out of those companies, half of them to three quarters of them require debt to buy the GPUs,
Starting point is 00:07:02 10-year treasuries are skyrocketing, which means the cost of borrowing for everyone is going more expensive. At some point, Nvidia's revenue has to drop. And people respond by saying, yeah, but you know, things are okay after the dot-com bubble. And it's like, okay, but what happened during that? Yeah. What happened during? After is a pretty long window.
Starting point is 00:07:25 Yeah, you've got about 20. 26 years, give or take, I guess, a year for the after the dot-com bubble. Yeah, and also, I just don't think that that really applies here, because instead of dark fiber, we have GPUs that, as I've established, are not getting installed. Right. I mean, so this is, I think for me, at this point, one of the biggest questions is just like,
Starting point is 00:07:50 we've been talking about this, but it's the, where are the GPUs? Right. Everyone would love to have that story. And I don't think at this point, I mean, let me what you think on the reporting side, but I don't think someone figures out this like, oh, what warehouse or what warehouses realistically are GPU sitting in unused unless someone internal comes out and says it. Like, hey, I'm a forklift driver, you know, at XYZ warehousing. and we have 1800 G.B. or whatever GPU servers here. Because otherwise, I would think all that stuff is so close to the chest that you're not going to have a leak from the executive circle. And the companies that are warehousing, it's also not clear to me.
Starting point is 00:08:44 So if Microsoft buys a ton of GPUs and then you have Satya Nadella who actually said on camera, that he has more GPUs than he has, quote, warm shells and a quote that he can plug them into, right? Like, we know they have more GPUs than they're using. He said that. What I don't know is where do those GPUs sit in that purgatory? Yeah, are they in a data center but without power? That wouldn't make sense, though, because if the data center didn't have power, that would actually be dangerous for them. Yeah, and he also did, he did say warm shells, which to me, in your situation there, I think the only way that happens while his warm shell statement is true is if it's a data center that doesn't have power yet. And I just don't see that happening.
Starting point is 00:09:24 You know, like, because then you're probably not even permitted, right? It's just, and again, you go to the various journalists about this and you try and make him talk about it. And they go, ah, you know, this is actually what jokerifies me. It's when you try and talk to your peers and they're like, yeah, you know, it's bad, I guess. but who's to say? And it's just like, okay, but we've sold possibly $200, $300, $300 billion worth of GPUs that have gone nowhere and they're planning to buy more. This alone is a story.
Starting point is 00:09:56 And they look at you like you're reading algebra to a dog. Yeah, I mean, it's like, I feel like a product physically exists probably. I hope so, legally speaking. Like, if it doesn't, and this is just literally, balance sheet transfers, that's so bad. Right. I mean, that's how I feel, too. It's like, I think there's a certain level of awareness. And I don't, everybody is people aren't stupid, I think.
Starting point is 00:10:24 And it seems unlikely that it would be a pure balance sheet type of algebra. I think that they just have a, if I had to guess, they're sitting in warehouses in Taiwan. Yeah. They just, that they get manufactured and they just get stored somewhere. And that's, like, we're never seeing the, things. And I mean, I was, I reported with the Guardians, I should have down about this, but they're, uh, Microsoft, as of a few months ago, only had less than two gigawatts worth of AI capacity online. And most of that was H-100s and H-200s, like the vast majority of it.
Starting point is 00:11:02 And it's like people, people don't realize how bad that is, because it means that most of the blackwall sold in 2025 have gone nowhere. It means that any of the chips are, you know, it means that any of the chips sold this year have gone nowhere. Bryce Elder at the FT report the other day that there was an analyst who said that 50% of the chips sold this year and next year have nowhere to go. And so it's like, why, I mean, why are we doing this is probably the biggest question right now, and no one really wants to talk about it. Well, you know, on the consumer side, there's something really interesting. We're working on a story on this, which I can, I can, basically, I mean, I can share it in advance. But we got an email from someone about a, you're familiar with Microsenter,
Starting point is 00:11:47 big retailers. Yes. Yeah. So for anyone doesn't know, Microsenter's gigantic retailer computer parts. Gigantic, I guess, in a relative sense. For the computer parts world, they're big. And they have, and we've confirmed, started using forms for customers buying 5090s, which is this NVIDIA's flagship consumer GPU, sort of. It's kind of workstation, prosumer consumer. So these forms,
Starting point is 00:12:15 they ask the staff to obtain from the customer, things like a government-issued ID to prove who they are. The purchaser, the customer walking into the store buying this GPU or desktops containing it, have to certify that they're the end user, or if it's for someone else, that they've obtained certification from that end user, that this device is not being exported, not being resold,
Starting point is 00:12:40 and is in full compliance with, you know, the covered list and export control laws. And this is a micracellor-specific thing right now. Like, you go on Amazon and buy a 5090 or new egg. They don't make you fill out a form like this. So it's microtsenor-specific for at least the time being. But it's interesting to me, I guess, because we're now in a situation where 5090s, which were launched as a consumer part, that's been hard to get
Starting point is 00:13:06 because all the silicon is being taken for these data center parts that are probably sitting in a warehouse. That part is now so difficult to obtain that you have to potentially provide government ID and certifications in order to buy it. Like, a credit card isn't enough, which is wild to me.
Starting point is 00:13:28 What is this to do? Is this to stop the sneaky Chinese from taking it? I think that's pretty. That's probably the sort of the build usage of it, you know? Is that really what China is doing to get these GPUs? No. It feels like snapping a band-aid on the side of the Titanic as it sinks up on the ocean. Well, I mean, Nvidia had one of its own people detained in Taiwan implicated in smuggling, right?
Starting point is 00:13:54 Not long ago. Well, there's more smuggling stuff that came out today that I've yet to even fucking read. Yeah, I saw the headlines. There's more shit going on. But it is really funny, though, is paraphrasing the blue. Bloomberg headline about it, but it was Nvidia's overseas sales of Nvidia GPU's getting to China shows holes in due diligence.
Starting point is 00:14:14 Right. Not like, hey, has Nvidia known that this is happening? Which is very obvious by now. Like, there was the Bloomberg story from end of last year where there was a picture of him with the CEO of a Singaporean data center company that was sending the chips to China, like having drinks with her at a big party. Right. Like it was like a professionally taken photo.
Starting point is 00:14:35 And people were like, yeah, you know, it's still an open question. Are you just referencing Bloomberg repeatedly to hurt me, Ed? No, no, no. I'm referencing it because the times they do, usually their biggest business is threatening to sue you for using videos of Donald Trump, I realize. But on their off time, they do journalism sometimes. Right. Okay, got it.
Starting point is 00:14:55 Yeah, I feel really bad as well because the legal side is different. But, nevertheless, that was a bullshit. But it is funny, though, how no, we've, there we go, that's the second one. It's like, another thing that no one really wants to talk about. First of all, it's, hey, the data centers aren't really getting built, like the say, and the chips aren't being put in them. And the second is, Nvidia is 100% aware that they're getting these chips to China and doesn't appear to be doing anything or, alternatively, might want it to.
Starting point is 00:15:24 I think that's the one sort of asterisk I have on that form from Microsenter. I emailed them. They didn't respond. I emailed them to ask, is this, did Microsenter decide to implement this form? Or did NVIDIA apply pressure and say you need to do this? You know, maybe, maybe the government traced a serial number of a device back to microcenter supply or something. Or did the government ask you to do this form?
Starting point is 00:15:48 And they haven't answered me. But in the case of NVIDia, I don't know, maybe there's like a, look, we're trying. Here's this piece of paper we're making a physical retailer use, right? But ultimately though, yeah, I don't know where the GPUs are going. What I do know is that a big component of the GPUs, the memory, has gotten into even worse shape since the last time we spoke, which is these three gigabyte higher density modules. Now, what was this? So the memory supply for GPU Vram like GDDR7 has continued to worsen from a pricing standpoint. where there's two kind of main types of modules that NVIDIA uses right now in consumer cards,
Starting point is 00:16:36 which, and I kind of hesitate on consumer every time now because the 5090s really, it's been bought up by a lot of sort of home AI type of people. But they've got a higher density three gigabyte module. You find those on the RTX 6,000 Pro, which has just doubled in price from $8,500 to $16,000 from NVIDIA directly. And then there's lower two gigabyte density modules. And so the pricing's gone up, and availability has gone down on the higher density modules where you really only have sort of three main suppliers for them. And if you look at Micron's margin on its memory now, I don't know if you saw that the other day.
Starting point is 00:17:16 Yeah. Did it go? I actually saw it was higher. I think it's 88%. It's about 90% margin on consumer memory. Well, I'm glad Micron is doing okay. I was worried about them. Yeah. I just feel bad. Aren't they also taking billions in taxpayer subsidies as well? Yeah, but who doesn't do that?
Starting point is 00:17:35 Good. Good. Well, I'm glad that we attack people for doing dodgy things on their taxes. But I mean, people strictly, not companies. Companies must be able to do that. Companies need as many loopholes as possible. The music you love. Your favorite radio stations.
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Starting point is 00:19:27 Wherever you get your podcasts. This is all me queuing up. Did you hear about the META story? Oh, no. Which, what, it wasn't, is it good? It's not. META has been using the R&D tax credit to try and take billions of dollars worth of data centers off of their taxes, basically a tax rebate, by saying that they are an R&D expense for a project that may fail. Oh, wow.
Starting point is 00:19:59 No, I didn't hear about this. New York Times put this out this week. It's just, again, how many dodgy things need to happen for people? to be like, okay, maybe this is dodgy, maybe this is bad. Because even the microcentre thing, sure those things are getting bought up by, like, whoever, they're getting bought up by whatever little AI perverts might buy them. And theoretically, the Chinese could get them. I don't know.
Starting point is 00:20:23 But we have a real way the Chinese are getting these chips. Like, it's happening. It's probably through Malaysia or Singapore or, there's another country out. Taiwan, Macau, Singapore. are pretty common ports of ingress. And there's a whole question too of like, is there even any point to try and export control or I don't know. When we talked about it back last year,
Starting point is 00:20:48 the conclusion I came to was I'm not really sure. I don't feel qualified to judge if there should or shouldn't be a law on it. But what I do feel as fair to say is if we're going to have them, they should make sense and probably be actually enforced. otherwise what's the point? And yeah, it seems like we've got kind of sort of a lack of follow-through, you know, at either the government level or a lack of enforcement at the company level. Yeah, I mean, also the question, this is Just Dario, a great, great friend of mine who writes has the single worst, like, I love the guy, it's one of my favorite people, has the single worst
Starting point is 00:21:29 design blog I've ever seen, but he now moves stuff off of it. So many ads. It's truly crazy. But the thing that he's done very well is he's been looking at Nvidia very intensely and Kakashi and other guys been doing this as well, where it's the way that Nvidia has changed how it puts in its sales, how it counts where something was going. It used to be, it's say, oh yeah, 10% of, I'm pulling a random number, 10% of our sales went to Singapore. But what they changed a few quarters ago was it's now the HQ of the company buying them. Oh, yeah. So it's like, oh yeah, like 90% of our sales go to America. And as we all know, it's really hard to start an LLC. Right. Yeah. No, it's nearly impossible. It's about $200. How would I put it? It's millions of dollars. It's not $100 and five minutes. Right. Multiple companies that do this immediately. And it's just funny because if it turns out a sizable amount of this money is coming from China, which I don't know how much it would be, that will eventually go away once China just copies America and
Starting point is 00:22:33 stopping doing the AI bubble or when they truly moved to their own chips. But at the same time, it doesn't seem like China has any trouble getting them. You know, not only that, but I also, I've had a, I've seen a lot of the Anthropic and these other LM company, model company posts where they complain about how they, well, at least according to them, their models are being stolen. And they'll always point to China and the companies in China as stealing their models. And which is just like what people have always said forever about manufacturing coming out of China in terms of sort of the, it's like the scapegoat of, that's just what people point to is copycat. But the truth of matter is these days there's a lot of really good engineering coming out of China.
Starting point is 00:23:22 Yeah. But what's interesting to me is how these LLM companies, they still draw upon this old image. of China and its sourcing for what it it's IP I guess. And these are companies like Anthropic and, you know, OpenAI and meta, who are in the business of stealing everything made by anybody ever. And they then have the gall to point at literally any other company and say, you're reverse engineering or stealing our IP. I just, I have a really hard time reconciling why I should feel bad. Like take the China and the U.S. and the whatever out of it, right? take all the geopolitics out. Why should I feel bad if a company that has ingested all these
Starting point is 00:24:08 authors and musicians and everyone else's work, then feels like their IP for their LLM has been infringed upon by a competitor? You know, it's like, make me care. Well, also the other thing is, I think there's also a fairly large layer of xenophobia to it. I also think, paraphrase my girlfriend here, America misses the USSR so bad. Oh, oh, we miss having, we miss having like an argument with Russia. Oh, we don't have an adversary anymore. We miss having an adversary so much we started shit with Iran who is dabbing on America on Twitter, which is embarrassing for everyone. But this distillation thing. And so Steve, I assume what you mean is like the models, like Chinese models training off of outputs from chat GPT and
Starting point is 00:24:55 Claude, right? That's what they claim. Yeah. Yeah. So here's two things with this. One, you're completely right. Who gives the fuck? Oh, oh, suddenly the stealing machine. doesn't like when it's stolen from. What are you going to do about it, bitch? Why don't you distill from other people? It isn't theft. It's ridiculous. And it's so silly as well, because the argument is, well, it's our models that created the outputs and thus we own them. It's like, okay, well, who created the shit you trained on? Right. Did it pop out of the fucking air? Did the internet create it? I mean, if I break into someone's house and I do them a favor and steal their LG television and then a different thief steals that
Starting point is 00:25:30 from me, I feel like it's kind of hard for me to cry about it as the original thief. Yeah, I mean, well, the answer would be both of you would be criminals, but one would be the funnier criminal. Right. There was a level of funniness to it, but there's also another thing that no one really can quantify yet, which is how much of their revenue is a result of distillation? Because Anthropic in their S-1 that leaked this week, or sorry, last week even, is they are, But they're saying that like 20% of their revenue or something comes from overseas.
Starting point is 00:26:03 So, and I mean, some of that might be Australia. Apparently they have a huge Australian. I don't know why Australian listeners. If you have any information, please email me, easy at better offline.com or EZ for those of you in Australia. But the other thing is, is I wouldn't be surprised if like hundreds of millions or billions of dollars came from the distillation. And if that's the case, they kind of need this to continue. I will also argue that if it must be quite a large share, in which case, how can they not tell? And if the answer is, the Chinese are too sneaky, well, sounds like they're out innovating you.
Starting point is 00:26:39 Sounds like you're terrified of them out innovating you. Why don't you, I don't know, why don't you distill off of their models? In fact, that just occurred to me. Why don't they distill off those models or their own models and make cheaper models, right? They, surely they could. See, there's a problem. What's the problem? Well, you just said the word cheaper.
Starting point is 00:26:59 Oh, right. My bad. Yeah, no, that's the wrong direction. Yeah. Well, and now also, so have you really looked into Broadcom at all? You had to look at... I'm afraid of why you're bringing them up specifically right now. Well, the reason I'm bringing them up, I'd be looking forward to talking to you about this, actually, is Broadcom is currently doing an invidia impression.
Starting point is 00:27:21 They're really desperate to do invidia style. So what they are doing is they have now, so Anthropics S-1, they have $413 billion worth of uncancellable commitments, which is very good for a company that have $4.8 billion in revenue. Sorry, $4.6 billion last year, lost $8 billion. Now, $161.2 billion of that is to Broadcom. Broadcom, their largest customers are now Anthropic and Google, both for TPUs, all of them mostly going to Anthropic. and also OpenAI's Halapino chip. The less we think about that or say that, the better. So right now, Hocktan of Broadcom is actually raising $60 billion more to just keep doing more of this.
Starting point is 00:28:08 And so we have this another pressure on the overall RAM market, more demands of the HB RAM market because of fucking Broadcom. Right. And so it's weird as well because Broadcom. doesn't really have, they don't have any consumer gear, so you'd think that this would work out better for them. But their margins are worse. They don't have the supply chain that Invidia has. They have a supply chain. They're pretty good at enterprise chips, but they are still nowhere near as proficient at it as Invidia, which is interesting in and of itself. But I think we're going to see Hock Tan try and race Jensen Huang to be the biggest chip company, which is hilarious because they won't do it. They'll be potentially dead by then. But it's just interesting watching the semiconductor industry.
Starting point is 00:28:53 kind of eat itself at this point. I do wonder who's left standing at the end. You know, if there, or when, if or when there's some kind of collapse, if we just kind of go full doomsday and assume it's, it's a sort of a catastrophic collapse at some point where maybe one domino falls and then, you know, a bunch of other ones do. I genuinely don't know who is in the strongest position to remain standing. I feel like Nvidia is probably in one of the stronger positions. They'll be okay. It would just be 90% smaller. Right. Yeah. And that's crazy too, because I mean, if you look at their revenue, just whatever, four or five years ago, I guess, right? It's like a fraction of a fraction of what it is today and most of it was still gaming.
Starting point is 00:29:42 So I'm not sure. I really, I don't know, I wish I could say that my hope would be in the event of some kind of drawback of the B-to-be stuff if the companies have to go crawling back to consumers. I would hope that consumers would try to not buy from them as a means of, you know, like fuck you for what you've done to our industry.
Starting point is 00:30:06 But unfortunately, your options are in the GPU space. NVIDIA, Intel, which NVIDA wants like 4 or 5% of, and Intel's barely present there. And AMD, which hasn't
Starting point is 00:30:22 really done a whole lot to garner much sympathy itself. And so it just feels like we're kind of, like, who do you give your money to? I guess Lee Swan coming out of China or maybe someone else, but there's not really any, it's those three, you know. Well, the other thing that I've been thinking about with the gaming GPUs, which it sounds like they no longer, Nvidia no long discloses on its earnings, which is. They group it in with edge computing. Yeah. So it's all rolled in. Fucking, Jesus Christ. And the edge computing category, if I remember correctly
Starting point is 00:30:55 from our coverage of it, is not even enough revenue to kind of equate the tax bill that NVIDIA has. That's kind of how small it is now. And that contains gaming, right? And AMD, their gaming was still
Starting point is 00:31:11 broken out in one of the previous reports recently, and they had seen something like a 30% decline in that category, which makes sense. But here's the thing that I've been really thinking about, which is, okay, let's say AI bubble bursts, I'm sure that's going to happen. Invidia and AMD haven't really been working on gaming very much the last few years. Like no one really. It feels like the entire intelligence of these companies has been focused on building chips that can sit in warehouses and can benchmacks.
Starting point is 00:31:43 Which makes me wonder, like, what happens to gaming after this? I think the good news is in terms of like playing video games as a fun thing to do, it's doing great. You look at Steam's numbers, Steam's a private company. They're a big digital platform for people who don't know for games purchasing. And they're doing more like better revenue than ever from some of the reports that have come out. But I think a lot of it's going towards indie as an independent games these days as opposed to the big studios. and what that tends to mean, although not always, is that things like the graphics fidelity
Starting point is 00:32:21 or the demand on the system are lower because they're more focused on just getting a fun game that's playable out, not necessarily these sort of GPU melting graphics. And for the GPU companies, that's uninteresting, unfortunately, right? Because they can't sell more GPUs. If you, like, why are you making a game that's fun when you could make a game that sells graphics cards? Is I think their perspective.
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Starting point is 00:33:29 Didn't catch the latest Roland Martin unfiltered podcast? Here's what you missed. And the argument is, do you want to win? If you don't win, you have no power. It's real. Those are the very people who I always say
Starting point is 00:33:44 vote against their own economic interest, and they complain about the very thing to receive. It's raw. I knew that the issue of transgender athletes was not going well with a a lot of black men. Roland Martin Unfiltered.
Starting point is 00:33:59 I went off, I said, this is exactly what I'm talking about. Y'all going to scream at Chanel, but you don't want to see a black luxury company in the same vein. Catch Roland Martin's daily commentary on the Black Information Network. 12 seats, those are moving south. So you Democrats, you don't wait to 2030, you better be hitting the ground going hard in the south now. And download Roland Martin Unfiltered on the IHart Radio app. Podcasts, wherever you get your podcasts. But the thing is, I'm just, gaming at this point is reaching its own kind of bubble status
Starting point is 00:34:41 where games either cost $100 or $1 billion to develop. I'm being dramatic, but you get my point. It's not too far off. And everything is, it's so expensive to buy a new console and everyone's very unhappy. Like Xbox, Microsoft looks like they might. But I don't know if they'll sell it off, but it's no longer a foregone conclusion that they'll keep it. And there's rumors about Xbox Game Pass, which was obviously a bad idea being rolled back. Like, what a surprise.
Starting point is 00:35:11 Selling hundreds of games for $30 a month wasn't a good idea. Kind of like streaming media except Duma. And it just feels like gaming is kind of accelerating to this point where it will have its own financial credit. Like, I mean, as Nvidia, AI bubble ends, AMD, same deal. They have to go back to pleasing gamers at a time when inflation is high and the prices are high and no one can really afford anything. What the fuck are they meant to do? They just, like, I just don't see how it works. I mean, I think, yeah, to your point, I think in that situation, sort of normal people, as in customers, are probably the last people you're going to shake money out of if times are,
Starting point is 00:35:57 tough and they're worried about losing their jobs. It might actually better to try and stick with the sort of B2B and just hope that you can scrap together enough. I don't think there's a B to be a B to be left. I will say, this is my most dramatic statement I'll make on this episode. I think the Steam Machine is a better console than the Xbox or PlayStation 5. Perhaps the PlayStation 5 has better, they may have better games, and maybe the performance is better, but as far as the experience of using the fucking thing to play video games, games, I like the controller better, I like the experience better. That's cool.
Starting point is 00:36:32 I mean, I can, I like hearing opinions like that because it's, it is like, people lose sight of the fact that consoles, although you can compare the performance. And this team machine's basically a console, though, it's a computer. It's also like thrice the cost of a PlayStation 5, the economics of, uh, the, yeah, these days, though, I mean, the PS5, if you buy it with a disc drive now, which is a whole separate topic. Oh, yeah, it's like seven million. No. Yeah, it's, yeah, they're over a thousand.
Starting point is 00:36:57 $1. Jesus Christ. Yeah, actually. So they're like, weirdly for the Steam Machine, their competition's kind of getting closer to them. And yeah, I do think it's interesting, though. I think if you look at where gaming's gone with the lack of the super high fidelity graphics and towards more of these more playable, more fun games, stuff like the Steam Machine or like consoles are better positioned for it
Starting point is 00:37:20 because you don't need the crazy graphics. But on the game bubble, you mentioned, I don't know if it may be interested in for your people who watch from the financial industry side, but on the gaming side, a lot of these big studios really are struggling now. I mean, epic games is not far away from me. I've heard a lot of sort of talk and rumors from people who work there about, and this relates actually to AI, about the internal push to use AI and to add it to sort of the job requirements for people working there. Jesus Christ Yeah And so
Starting point is 00:37:58 You know This is Yeah Tim Sweeney Did you know I I haven't shared this yet With anyone publicly
Starting point is 00:38:07 This is an exclusive Oh yeah Did you know that Tim Sweeney Has blocked The Gamer's Nexus Twitter account No No
Starting point is 00:38:16 What a coward Oh it's one of my great honors I need to print that out And frame Was that because you kept asking him for an interview Yes, and I may have, it's because he kept beating the drum about AI and how you shouldn't need to disclose if a game has AI in it or AI art or assets, which is something that Steam has, you know, required. And he didn't like that because they're invested in AI at Epic.
Starting point is 00:38:47 And I repeatedly offered an interview, and I may have, in my last round said something to the effect of, look, I know that town revoked your zoning for the mall that you bulldozed to put your new offices on, but we could do an interview there, although I suppose the backdrop of gravel and needles is probably not a good backdrop. And then he blocked me. Why? I just can't look at it. Yeah, it's like when CZ from Binance blocked me after three months of, yeah, well, it's like,
Starting point is 00:39:21 I kept posting the smiling man image. underneath everything he said. He blocked you? Wow, congratulations. That is awesome. Famous actual criminal. That's actually really cool that he blocked you. You should put that on your awards and accolades section.
Starting point is 00:39:41 Yeah. You get people boasting about Mark Andreessen blocking them. That's super easy. No, you need to get actual, you need the big criminals. But as we wrap up, I actually did want to ask you about something positive. The Steam frame, the VR headset, can you tell me about, like, it's something where I have actually not had a ton of time, like my mate Casey just got it, but I haven't had a ton of time to look into it. What's it like? It's cool. It feels like a fun thing to talk about. Yeah, I mean, VR, it continues to sort of have the chicken or the egg challenge, which is just getting enough distribution where developers want to develop for it. But it has matured a lot in the 10 or so years I've been covering the headsets these days. The steam frame is expensive with sort of an asterisk I'll come back to. But one of the things it does really well is comfort,
Starting point is 00:40:33 where they've kind of finally made a headset that for some of the people on the team, they find just comfortable out of the box without needing to buy a third-party, you know, strap to attach it. And so VR has gotten more approachable, I think, no matter what you buy for everyday people where it's no longer this big mess of like a round. rat's nest of wires you have to plug in to use. And so it's
Starting point is 00:40:58 pretty fun. The thing that I thought was the most interesting with the steam frame versus its biggest competitor, which is meta's quest, is the steam frame, although more expensive, their privacy policy was very clear. Like they straight up
Starting point is 00:41:15 told us, no, we do not sell or share data for marketing and advertising like third-party ad purposes and all of the room scanning data. You know, these VR headsets now, they have cameras on them, they have microphones in them. You have to scan or look around your room to use it. And Valve was very clear with us where they said all of that stays local to the headset for purposes of processing where you're standing in your house for playing VR games.
Starting point is 00:41:43 Whereas meta, if you read their privacy policies, which are like recursive and nested and tens and tens of thousands of words, they have all kinds of terrifying clauses about the data that they extract and send, you know, exfiltrate back home for who knows what, being a big AI company. So on the positive side, I thought it was really cool. It was like, okay, you say what you want about Valve's pricing or about VR in general, but the fact that they have this thing with cameras and microphones,
Starting point is 00:42:13 and they're choosing to not sell data that they can collect with those, that's so rare these days. Yeah, it gets back to the thing I said about the Steam Machine. One of the things I like about the Steam Machine is that it has a list of my games on it and some games I might like to buy. And it doesn't have an ad for a fucking FX show. It doesn't have tracker featuring tracker, the guy who tracks things, or like an ad for Diet Pepsi or whatever.
Starting point is 00:42:39 Like, I don't have to go through. It's not even trying to advertise me a new game. It's just like, hey man, you were playing this. You want to play this? Here is in a small bar at the bottom some other things you might like, but you should play the thing you want to versus the Xbox. The PlayStation 5 is better, but the Xbox is a fucking nightmare. It reminds me of the epicenter in Charlotte, North Carolina. Just this big blaring thing and you can't find North Carolina references around here.
Starting point is 00:43:11 But you can't find what you want and it's really loud and it sucks. That is the Xbox now. Well, have you seen Microsoft's newest patent? What they patent? The, they patented the technology to identify the least intrusive times to inject advertising into video games and media that people, and the programs, it's not just games. It could be, it could be Excel for all you know, where it's like, or QuickBooks, hey, you want to complete that general journal entry?
Starting point is 00:43:41 You have to watch this ad first. So that was kind of their newest patent. Oh, God. It truly is, it's such a depressing state where I pretty much, it's actually great to say, I think Valve might have a meaningful chance of dethroning the Xbox. Like, there's, it's crazy to say that. Yeah, there's a lot of money behind Val. I used to be a big Xbox head.
Starting point is 00:44:03 I used to really, I use the, I love the Duke. I think the Duke is a great controller for those listening who don't remember the Xbox, the first Xbox, not called the Xbox one, that was a later one. You're talking the original control. the original one, had just this chunky motherfucker of a controller. And it's so satisfying. It's just like a big, like, you could, if you, if you, like, used one to defend yourself, it would take a knife.
Starting point is 00:44:27 Not really, you shouldn't try that. And then the Xbox 360 was great. And then each one got slightly worse. Yeah. And then, and now we're at this point when the Xbox 1X is just a shittier PC. I mean, just their branding is a mess. They went from Xbox to Xbox. 360, Xbox one, Xbox
Starting point is 00:44:47 Series X, Xbox 1, Xbox 1X. And I mean, I kind of Asha Sharma, I kind of feel for her in that she's just been dropped in a post frat party house with a tiny brush and they're like, clean it the fuck up, woman. Go. Go to fix it. Do you think
Starting point is 00:45:06 she is being put in as like an axe person? You know how sometimes the companies will put in a new executive to kind of clean house and then that person is the bad person, you know, and they get them out? Yeah. I think that there's a, I think it might be that, but she's not really agreeing with it. Okay. Because she seems to be doing these interviews. The thing is, if she's doing these interviews and she's saying, oh, I want to make Xbox good, I'm jumping in customer service calls to make it good, and she's just fucking lying, then Jesus Christ, what a monster. But I think she might be put there as a mean.
Starting point is 00:45:44 of chopping things off, but also not wanting to. But I kind of reminds me. Yeah, I just watched margin call again last night, which I really recommend, and there's a bit in it where Jeremy Irons stands to Demi Moore and goes, I'd really appreciate it if you didn't fight me on this, as he tries to leave everything at her doorstep. I think that may be it with Satchinadella. I also think that there is a certain degree of having a very public face of something going wrong with Microsoft
Starting point is 00:46:12 that they can point at. and make everyone focus on. As the AI bubble falls apart, has some use too. But I think that people will also say, oh, that's a really smart move. Now, it probably feels smart to them, but it's actually a terrible idea. Because what's more than likely going to happen is this Xbox collapse, which is inevitable at this point. They're going to have to start laying even more people off. It's going to happen around the time of either before or after the AI bubble.
Starting point is 00:46:42 So it will be Microsoft getting two hits at once. once. And I, it's also, but this is kind of the acceleration of the problem with the game industry that every console has to get more expensive because of memory. Every AAA game has to be twice or thrice as expensive. Every game can't just be a video game that you buy once. It has to be a live service game. Right. Yeah. By fucking, what is it, that Madison Beer, Justin Herbert's girlfriend, you can play as her and fork knife or whatever. Like, it's like every single game has to be plus plus go on for 15 years, like destiny. I mean, oh, that's a whole other thing.
Starting point is 00:47:21 I think it's the, we're at peak extraction of money from consumers. Some of these Sony and Microsoft have at various points in recent years talked about how they start seeing a plateau on their user base, and so it's time to get more money per user, right? And so, yeah, we're sort of, and I think we've hit the point where, like, consumers are obviously have had enough. And it's just, okay, this is, you're no longer providing me this super convenient I can watch movies from the internet. Cool, thank you. Yeah, like, I'll give you $5 a month.
Starting point is 00:47:59 We're way past that. Yeah. And they don't want to compete for your money. They don't want to do more useful things. They just want to turn the screws on you more. It's genuinely sad as well because gaming is one of the few things that I have, replicably enjoyed in my life, along with music. It's a real escape.
Starting point is 00:48:18 And it's also just the games I've enjoyed the most have not been AAA for years. Like Slay the Spire 2, the raccoon coin game I play. I'm not sure if anyone's familiar with that one. It's a coin machine where you have a raccoon. It's by the Bellatro people. Belatra, another fun game. And I can't, I don't remember the last time I played a AAA game and really stayed into it. I borrowed a copy, which won't be able to do in the next few years, of the new James Bond game,
Starting point is 00:48:49 mostly because the bloke kind of looks like me. And I quit five minutes in. Jensen said that he looks like him. Wait, what? James Bond in the new James Bond game, first light, he looks exactly like me. He said, Jensen said, on stage. Well, he's not Asian, so that's the biggest. He said he sort of looks like me.
Starting point is 00:49:10 I think it's because he had a leather jacket on. Okay, Jensen. It's kind of like the tweet where it's like the guy who's only seen Boss Baby. Oh, this is giving me real Jensen Huang vibes. But I played five minutes of it. And the reason I stopped is it begins with a helicopter crash and you were injured. And so you have to slowly shuffle along a beach. And it's just this prestige dog shit. This prestige games, I'm sure you've seen clips of Wolverine.
Starting point is 00:49:38 Yes. It looks painful to play. Oh, I'm surrounded by guys. they better hit R3 and L3 to activate Wolverine mode. It's just every AAA game is like that now, to the point that, oh, I don't want to fucking get involved. Even if it looks fun, I'm going to have to struggle through the cut scenes and the weird prestige bollocks.
Starting point is 00:49:57 And it also costs them a bazillion dollars. Like, Wolverine costs hundreds of millions of dollars. How do you fuck up a Wolverine game, man? I don't know. It's like the most straightforward superhero game he could do. It's just, it's kind of. of bleak, but I do think there is an opportunity for PC gaming to somehow come out the winner, though. I think so. I mean, I think with the smaller development scene, and unfortunately, it's just with the shortage of components now,
Starting point is 00:50:27 man, yeah, the companies in the space for PCDI are hurting, and I think a lot of them are, I think what's going to happen is these companies won't be able to really truly survive, but you'll see the brand. persist as sort of a shell of itself to continue moving through whatever inventory is still in warehouses because to truly close would be to signal to your distribution and retail partners that they need to stop buying whatever's left. And a lot of that's because people can't, it's not because it's necessarily the cases of the coolers are bad,
Starting point is 00:51:03 it's because if a stick of RAM is $250, you know, for half of what you want, then it's just not viable to build a computer. Well, with that happy note, I'm going to end it there. Steve, what you're working on now you want to hype? What's coming up down the pike? Now we're working on even more of the smart TVs actually after our LG one. So it turns out, yeah.
Starting point is 00:51:32 I mean, there's some pretty concerning stuff still with LG that we'll talk about at some point. And right now, one of the things I'm playing around with is connecting the profile. files of smart appliances. So if you have a smart refrigerator and a smart TV, connecting those devices to then monitor how well does the advertising platform know when I've, like, depleted my supply of Red Bull in the fridge to then start shoveling Red Bull ads in front of me on a TV. Well, tech industry sucks. You heard it here first.
Starting point is 00:52:09 This has been better offline. I'm super happy now. Thank you so much for joining me. Steve, we'll have those links in the episode notes, and everyone will be back with the monologue. Thank you. Thank you for listening to Better Offline. The editor and composer of the Better Offline theme song is Mattersowski. You can check out more of his music and audio projects at Mattisowski.com. M-A-T-T-O-S-K-I.com. You can email me at E-Z at Better Offline.com or visit Better Offline.com to find more podcast links and, of course, my newsletter. I also really recommend you go to chat. Where's YourEd.at to visit the Discord and go to our slash Better Offline to check out our Reddit. Thank you so much for listening. Better Offline is a production of Cool Zone Media. For more from Cool Zone Media, visit our website, coolzonemedia.com or check us out on the IHeartRadio app, Apple Podcasts,
Starting point is 00:53:08 or wherever you get your podcasts. Didn't catch the latest Roland Martin unfiltered podcast? Here's what you missed. There should not be a single law enforcement agency. It does not have cameras. It's real. Black farmers have been under attack. This is just the latest example of them just slapping DEI on anything. It's raw. And I'm sitting here going, they are playing y'all for fools. Catch Roland Martin's daily commentary on the Black Information Network. And download Roland Martin unfiltered on the IHeart radio app, Apple Podcasts, wherever you get your podcasts. This is an IHeart podcast. Guaranteed human.

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