BiggerPockets Money Podcast - 261: Stop Taking Money So Seriously w/ Joe Saul-Sehy & Emily Guy Birken
Episode Date: December 27, 2021Building wealth takes decades with some serious hard work and many, many mistakes along the way. The problem? Most financial independence chasers see themselves as having to be perfectionists. Every i...nvestment must be perfect, every dollar spent housed within a budget, and at no time can money become something fun or playful. Joe Saul-Sehy and Emily Guy Birken rightfully see this type of “serious money attitude” as a mistake that should be avoided at all costs. Every financial guru, expert, or leader in the field has made money mistakes, stressed about money, and finally overcame to accomplish greatness. This is exactly what Joe and Emily want you to accomplish through their new book Stacked: Your Super-Serious Guide to Modern Money Management. Joe and Emily threw out the old-fashioned mentality about money having to be a serious subject. Instead, they littered their new book with humorous anecdotes, financial innuendo, and lessons that will allow you, your child, your spouse, or your best friend to succeed. If you’re tired of stressing about money and want to start stacking it instead, preorder the new book today! In This Episode We Cover Why most personal finance books tend to miss the mark on being entertaining and informative Risk management and how it goes far beyond simply buying insurance The importance of having a financial plan in place NOW before disaster strikes 401ks vs. Roth IRAs and the future tax implications of retirement accounts Tax brackets and the simplicity of calculating yours Why Joe needed to “fire” his own mother from working on his book And So Much More! Learn more about your ad choices. Visit megaphone.fm/adchoices
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Hey there, as the Bigger Pockets podcast network grows, we're always on the lookout for talented people
who think they have what it takes to co-host a show. Is that you? Do you want to be just like me?
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Growing Bigger Pockets Podcast Network.
Welcome to the Bigger Pockets Money Podcast, show number 261, where we interview Emily, Guy,
Birkin, and Joe Saul, See High, and talk about their fantastic new book called Stacked,
your super serious guide to modern money management.
So, yes, from the outside, it can feel a little weird to hear, like, the dark humor
or the humor that you use to cope with tough situations.
But it really does make a huge difference in your ability to cope with things.
that are really tough.
And that's not to say that money isn't serious
and that people don't have good reason
for crying over their money,
but if they can start looking at it
a little bit more playfully,
that'll provide enough of that psychological distance
that they can make better decisions.
Hello, hello, hello.
My name is Mindy Jensen.
And with me, as always,
is my modern money management master,
co-host Scott Trench.
Thanks, Minnie.
That's four M's.
I think I'm stealing the moniker,
triple M,
from another financial blogger,
and going with quadruple M, Modern Money Management Master.
That's me.
Yeah.
I was trying to make it sound like you're a modern money management master,
not my master co-host, Scott Trench, because that would be weird.
Ooh.
Yeah, it was like very strange.
Okay.
Scott and I are here to make financial independence less scary, less just for somebody else.
To introduce you to every money's story because we truly believe financial freedom is attainable for everyone,
no matter when or where you're starting.
That's right. Whether you want to retire early and travel the world, going to make big time investments in assets like real estate, start your own business, or get a general, well-rounded introduction to finance. We'll help you reach your financial goals and get money out of the way so you can launch yourself towards those dreams.
So excited to talk to Joe and Emily. I'm actually very upset with myself that I've never had Emily on the show by herself yet because I think she has a fascinating money story. But they are here together today to talk about their new book,
just actually really, really good. I don't know if you have read any. Well, so I say that and I feel
bad saying that, but I don't know if you've seen every single other money book that's been out
there. And some of them are great and we've had those authors on. And some of them are,
I don't know how to say this without sounding snotty. So I'll just, you know what?
If you want to email me at Scott at biggerpockets.com. But some of them just rehashers.
hash the same old things in a non-interesting way.
And Joe and Emily have taken the basics and shared them in a very interesting way.
They've taken the next step and the next step.
And they even dive into some advanced investment strategies that a lot of these books
don't talk about.
Everything is presented in a really interesting way.
And I actually really, really like this book.
I'm super excited about it because,
it's such a fresh take on modern money management.
Yeah.
And, you know, we've had Joe, Saul Sehigh, host of the Stacking Benjamin's podcast on the Bigger
Pockets Money podcast.
I think two times now over the years.
We're going to have to get Emily on to hear her money story.
But these are two experts and big time, you know, players in the personal finance space.
With that, I'm sure they'll go straight to their heads, that particular compliment.
But the book is really good.
I mean, it's a really well-constructed, fun.
funny, fun book, you know, and I particularly enjoyed the third and fourth sections and learned a lot.
I, you know, I think they have masterful frameworks about thinking about risk management and tax strategy in particular with that.
And I was picking up a large number of nuggets.
And I've probably consumed 50 of these types of books over my, you know, over the last couple of years.
So that this is one of my favorite, this is my favorite genre.
Hopefully that's not a surprise to anyone.
and I really, really particularly enjoyed this book, so I would highly recommend it.
Stacked.
Your super serious guide to modern money management coming out tomorrow.
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Today, joining me is the lovely Emily Guy Burkin, also known as the notorious EGB.
I call her that.
I don't think that very many other people do and they should.
I have never actually had Emily on the show by herself, which is an oversight on my part.
She is a brilliant financial author.
and just a general all-around wonderful person.
I follow her on Twitter,
and she shares one good thing every single day,
which lifts my spirits,
and I just love her.
Also, Joe Salcihai is back
because he wrote a book with her.
So welcome, Emily and Joe.
Well, thank you for having us.
With friends like Mindy, with friends like Mindy.
Who needs anybody else?
I love you, Mindy.
I love you too, Joe.
You're like my 13th favorite Joe.
I know.
Thank you.
That's good.
At least he's the top 20.
Okay.
You two have writtenly, writtenly.
Wow.
I don't even know how to speak.
You two have recently.
I think it's we be writtenly.
Yes.
You recently wrote a book.
You have recently written a book.
It's what I wanted to say, but instead I said writtenly.
You have recently written.
writtenly a book. It is called Stacked, the Super Serious Guide, Blah, Blah, Blah. Emily, tell me what
it's actually called. It is called, and I can display. Stacked your super serious guide to modern money
management. Your super serious guide to modern money management. I have been reading my little Vana.
I love this book. I really love this book. And I've read a lot of money books out. I don't know
you know this, but you're not special. There's a lot of money books out there. And what I really
like about your book is that really the only difference between your book and every other book that
I've read is everything. When you start off at the beginning of your book, it is the basics. But it's not
overly wordy. It's not overly talking down. It's just here's the stuff you need to know. And then you
move on to the next thing. But at the very beginning, Joe says, right in the introduction,
if you're going to grow, mistakes are going to happen. And I love the easy to say that right out
of the gate because so many people are focused on being perfect. So many personal finance
people project this image of perfect financial perfection. And while Emily, of course,
is financially perfect. Joe's a giant mess and has shared all of his mistakes throughout the
book, which I think is really, really nice to come clean financially with these mistakes.
Because, I mean, have you ever been on Twitter or Instagram or Facebook or, you know, any of
these other things?
And all you see are these perfect, you know, here's my financial picture of the month.
And look, I made all this money.
And I did all these perfect things.
And look at me, I'm so great.
And you learned so much more from the mistakes.
Why did you choose to write this book?
What was the need you wanted to fulfill?
with with with stacked i uh the idea was mine and i had written a book scott over about a decade
and i kept stopping and starting and stopping and starting and i finally got it done i took it
seriously i got it done i handed it to my spouse when you wrote your book was your spouse your alpha
reader scott we we had just started dating and so yeah she she was she and my dad were that were
two huge contributors to the writing of the book so also could give my shot to my mom uh she was
unhappy that I did not put her in the acknowledgments in the first edition and is featured very
prominently now on that.
You didn't put the woman who birthed you in the acknowledgement?
How many hours of labor to bring you into this world?
Okay.
This isn't about you.
This is about Joe and his 10-year birth.
But no, but you think about that stuff later.
You know, once it hits the printer, you go, oh, crap.
And then you realize this big old mission.
And yeah, that's tough.
I had a big typo too.
one of my friends helped me and he's a Zach and I spelled him as a zatch.
Anyways, back back to your book here.
Who is your, who is your primary reader?
No.
Yeah.
So mine is Cheryl.
Same thing.
And I handed her this thing.
I was very proud of it.
She, I don't know, she read for like half an hour before she gave up, like a whole 30,
like 28 minutes.
And she's like, this sucks.
And it was like, it was, you know, I'd started it.
I'd started it.
just at the time I was leaving financial planning or just after, and it was super serious.
Like our first blog was super serious.
I thought I was the only person giving advice on the internet, you know, all this stuff.
And it just, it wasn't a fun.
And it was, it was long-winded.
It was boring.
And I was like, man, this isn't it.
But I knew I had things that I wanted to say because, you know, the podcast is now over
episode 1,200.
So we clearly have had something to say.
And I thought, you know, like you, you talked to a little.
a lot of different people. You read a lot of different books. And I always felt like there was this
missing piece. But I couldn't really clarify what it was until Cheryl and I were in Portland,
Oregon and we're at this bookstore called Powell's, this huge bookstore. I don't know if you guys
have been there, but it's like a block long. And for creative people, it's a wonderful place to get
lost because they've, they bought out the block, I think, a little at the time. So there's all of
these weird nooks and crannies. And I find myself after a while, a wine.
and looking at things and getting ideas.
I find myself in the kids section, which I know Mindy shocks you.
And I see the Hardy Boys Detective Manual.
And I remember, Scott, when I was in fourth grade, like my brother and I carried this
thing around everywhere.
And it was written.
It was a legit book.
It was written with the help of a real life retired FBI agent.
And so we studied this thing so hard when my dad would leave.
on a muddy day.
We would look at his tire tracks as he left for work at General Motors.
My mom, when she would touch a doorknob, we'd go with the tape and we'd tape the doorknob
to get her fingerprint because you can't trust mom.
Don't know where she's been.
So we dog-eared this thing.
And I got this germ of an idea that really, you know, was very stacking Benjamin Z, which is,
man, if we had like this campy thing that was very serious but it was about money for adults,
but they dog-eared it, they kept it with them, you know.
If we had that, that would be great.
So then we fly home, and at that time I'm living in Michigan.
And while we were away, my mom has a key to our house.
And she finally, I was 50 years old, Scott.
I'm 50 years old.
My mom's finally let me have my crap out of the attic.
Like, you can't trust Joe until he's 50.
And there's, you know, the sixth place father's son bowling tournament trophy from when I was nine.
and we took, you know, sixth place and one of the legs is broken off.
She gave me that.
Joe's Little League pictures with the teams.
But the Cub Scout Wolfguide was in there.
And this is actually a great, I don't know if I like or detest the word hack,
but something that you guys talk about that we talk about all the time is gamification,
which a lot of these cool apps are helping us do.
Gamification makes so much of this boring, tough stuff fun.
and the Cubs Cots were great at this even when I was a little kid.
So they tell you at the end of it, at every chapter, which they call a chapter in achievement,
and you'll get a badge every chapter.
You start off with the things you're going to need.
They succinctly tell you how to do it.
To show proficiency, they have a thing, a bunch of list of things that you have to check off that you do.
And if you do them all, there's a spot for your mom to sign it so you can get the badge.
So we thought
We thought that if we could do that
And make it actually a fairly serious book written in a funny way about money
For people where every chapter
And our chapter is the same
We have badges at the end of every chapter
We show proficiency at the end
There's a place for your mom to sign at the end of the chapter
It's parent signature
Putting your mom's John Hancock on your Benjamin stacking
Makes It Official
And if you finish the whole thing, you can tear out the page where we have a certificate of completion from mom and Emily and I.
But inside there, it is, you know, some pretty legit stuff.
So that was the idea.
By the way, selling this to the world's biggest publishers, this is what we told them.
It's during COVID.
So Emily and I are on these calls with all these because you take it on like a road show, the project.
And we're going, our agent was great about setting us up with all these different publishers.
And I felt so weird at the end of everyone going.
And so what we want to do is the Hardy Boys Detective Manual meets the Cub Scout Wolf Guide,
but for adults and about money.
What do you think?
And I expected the Zoom call to go black, like right then, like we were done.
I remember being a big fan of the Hardy Boys.
And I think the plot of every single one goes something like this.
Mysterious murder or theft happens.
The Hardy Boys get deeper and deeper into the weeds.
They get close to a discovery.
They get knocked, unconscious, taken,
hostage. The crime is then confessed to them by the person, and then they're given a
laughably long period of time to escape, and then the culprit is apprehended. Is that your
approach to finance that you put into the book, into the media? That's actually,
that is the whole plot of stacked. You just gave away the ending. That's what happens at the end.
Well, and to take your question a little bit seriously when you talk about a laughable period of time
to get away, is that to Mindy's point and something that Emily writes all the time is this stuff
is way too serious to take it seriously all the time. There's a very serious report that I read
recently from a group called nonfiction. It's called the secret financial lives of Americans.
And it reports that over 150 million of us in the United States, nearly half of us, have reported
crying about our money, that we cry about our money. And you'd think that that's people that are
mostly very close to the best, people living paycheck to paycheck. That's not the truth.
Almost half of people making $250,000 a year or more are crying about their money. And so you think,
you know, what we always seem to focus on in finance world is what's the hot new thing?
What's the hot stuff? What do we need to see next? And I don't think, guys, people are crying
about the fact that central bank digital currency might become a part of our lives over the next
couple of years, but that's the hot new thing, right?
They're not crying about the fact that Roth conversions and the mega backdoor Roth IRA might go
away at the time that we're recording this.
They're cried about that.
They're crying that they don't know what to do.
So we thought that in the landscape of books, there needed to be a spot where we presented
some serious stuff in a very campy way to kind of lighten the mood so we can take it more seriously.
Well, and that's one of the things that I think is really important because you can ease tension
by making jokes.
You know, some of the hardest times in your life are going to be a lot easier,
and you're going to be able to think about them more clearly if you can joke about it.
And in some ways, that can look weird from the outside.
My dad used to tell this story of, he was at a hotel once where there was a convention of
undertakers.
And so he was like in like, someplace where he could overhear them in the lobby,
and they were making jokes about undertaking in mortuary science.
And he was just like, I don't think I'm meant to be hearing this.
So, yes, from the outside, it can feel a little weird to hear like the dark humor or the humor that you use to cope with tough situations.
But it really does make a huge difference in your ability to cope with things that are really tough.
And that's not to say that money isn't serious and that people don't have good reason for crying over their money.
but if they can start looking at it a little bit more playfully, that'll provide enough of that
psychological distance that they can make better decisions.
Yeah, and there's a whole bunch of research out there that says that humor helps you with
memory and retention of information and understanding of these key concepts, I'm sure.
It's just more interesting to read something that's funny rather than to read something that's
boring.
And if you have a partner who maybe isn't so interested in money or isn't so interested in getting their financial stuff in order,
finding a way to communicate with them is going to be key.
And giving them some super boring book is not that key.
Having them read a book that's interesting that has them keeping the pages turning is going to be the best way.
to get them interested.
So you, you know, I love the theme here.
We have a humorous take on, well, we have a serious take on finance with humor blended
throughout and, you know, a gamification system with, you know, parent signature and approval
with that.
But how did you frame the book?
I see there's four parts with that.
Could you walk us through those four parts and why you structure it that way?
There's actually, Scott, in this piece, the way that we structured it, frankly, there's a,
and by the way, this is a great hack for.
anybody that is working on any project. Take stuff that you really like, pay homage to it,
remix it, make it your own. But creativity is built on what you like from other people. And
there's so many other people in this book. But one person who's in here is Scott Trench. And I
really like the fact that set for life starts off with, you know, starting small and then building
from there. And being a book that's made for, we don't know where you're starting from. I thought
that your logic and framing your book that way was very smart and stacked while it has a different
tone is is very much structured in a similar fashion. It starts off with the basics of stacking
your first Benjamin. Where should you start, number one? How do you get your budget together?
How do you get your butt out of debt? How do you maybe make some more money? All the basics to start
stacking that first Benjamin. Then how do we build a stack of Benjamin's? How do we invest that money
and some of the 201 stuff? Then how do you protect it? That's the third part.
of the book. And then last is the stuff that the Uber nerds really like, where we're talking
about modern portfolio theory, strategic under diversification, tax strategies. Like we go from
very basic budgeting at the top to modern portfolio theory at the end and really makes for quite a ride.
Yeah. I particularly enjoyed part three of the book here and thought there was a really
advanced part three and part three and four where there was a particularly advanced
understanding of risk management.
And you start off that section with the chapter, The Condom Broke and other risk management
horror stories with that.
But we actually had you on the podcast a while back to give us your viewpoint on insurance.
And I thought that was a really strong and sophisticated and clear way of communicating
how insurance can reduce risk in your life.
And that knowledge obviously translates to this book.
And I think what's a really, really powerful framework here.
Well, thank you. I mean, some of the, some of the very basic thing when it comes to that part, Scott, for everybody, whether you read our book or not, the big key that Emily and I think wanted to focus on is do not think about buying insurance. The insurance industry wants you to think about buying insurance. The key is to think about risk management. Where are the risks in your life and how do I overcome those? So let's, if you don't mind, let's give people a few of them. Number one is the base of your whole risk management strategy is having an emergency fund.
Because once you have an emergency fund, now I can raise my deductibles on my insurance, which
it means it's going to cost me money.
You know, before inflation just went sky high and we can now get an eye bond paying 7%.
Everybody was talking about, you know, I'm earning half a percent in my money markets,
this money is sitting there doing nothing.
Well, it actually is saving you money in other places.
Even though I'm not earning any money on that money, because I have it, I need to buy less
insurance.
I'm paying less to insurance companies so that the interest I'm.
earning is in terms of not buying as much from these people that will do what I'm now doing on
my own. The second thing it does is it allows you two things with your investment strategy,
which are to be patient and to have some courage when things go tough, right? I mean, there's times
when things are difficult. And if all of your money is invested in the optimal way and you don't
have an emergency fund to float you through those bad times and to give you the courage to hang in
there. You know, the great thing when I was a financial planner was I could tell people, well,
you're not going to need this money for a year. Even if you lose, if the worst stuff happens,
you lose your job right now, we've got a year sitting over there. So you're good. You're fine.
So that's the base of it. Another very quick hack that I was, as I was leafing through,
just prepping for today that I remembered was, you know, my house got broken into.
They gave me, the insurance company was really good, but they gave me a blank sheet of paper.
and they said, write down everything that you owned.
And where are you going to start?
Like if your house burns down or whatever.
So just take your phone and do a, do, I think Emily, you and I called it,
do like your own MTV Cribs where you're going through your house and you're narrating
as you're just open up drawers about your badass kitchen and awesome, you know,
awesome bedroom and whatever else.
And just go around and do a video.
My insurance company was great at replacing whatever.
I told them. And they took my word for it. I just had to tell them what I owned. And that would have been
impossible had I not made a video. I think that's a great tip. And you don't really think about this.
Hey, what if my house burns down? I'm going to have to get an itemized list of all of those
different little things. But yeah, making a video of it is a 10, 5, 10 minute, maybe even less
activity that you can do once or twice a year or maybe even less frequently and get 90, 95% of
whatever you lose back in that event. So I think it was a fantastic tip.
The other thing about, you know, the risk management aspect of it is we tend to get very
narrow focus on what risk means to us. So, you know, if I talk to someone who says, like,
I'm very risk-averse, the idea of losing principle just is, is terrifying to me. And, you know,
like talking through them, like, well, what about what inflation is going to do to the buying
power of that money? And saying, like, you know, I'm not.
I understand why that is scary for you, like the idea of investing and losing principle is scary for you.
But, you know, have you looked at the overall risk to your money just sitting in a place that's safe?
Same thing with, you know, stuff like the house burning down and things like that.
There are the things that we think of as risks.
So, for instance, in my neighborhood, there's quite a bit of property crime near where I live.
So when we think of risk, you know, in terms of what's going on in our home, that's,
that's the one that we're like concerned about.
And remembering there are other risks, remembering like, you know, fires do happen.
There are, you know, floods happen, like any number of other things.
And so just kind of recognizing that you might have tunnel vision about what kind of risk you're
most likely to face and getting kind of a sense of opening that up and recognizing what risk
or most likely what risks you need to protect yourself against, even if they're unlikely,
and doing the best that you can to kind of cover those gaps.
We were talking in the book about risk management and about what Emily just said about
risk of losing principle.
And there are a lot of people very safely losing buying power, right?
Especially now with inflation through the roof.
Like you are super safely losing your ability to buy anything.
because you need to be in investments long term that beat inflation.
The other thing we thought about that, had we written this book, Emily, I was thinking
when inflation is as high as it is now, we would have totally included something about the fact
that you could buy like a pallet right now of like canned corn and just hang on to it.
And the fact that the palette of canned corn six months from now is probably going to cost a bunch
more.
Like it's a great way to play the risk game in the commodities market.
Like, that's just anyway, maybe not.
Maybe that wouldn't have made the book.
I'm so glad we got a reference to Joe's background as a farmer on the podcast as well as in the book with that.
That's all Emily.
She pointed to me totally, yeah.
Was that a bet?
Is that your advice from a commodity standpoint is to purchase large quantities of canned goods?
And then bury them in the backyard.
Exactly.
So you can either sell them for more later or the zombie apocalypse.
You're golden.
Yeah.
Well, you know, it comes up quite a bit on it, and it comes down to like, hey, it's 2021, about to be 2020 as we're recording this.
And where do you go for yield?
Do you go to stocks with, you know, do you go to real estate?
Do you go into debt?
Or do you buy debt?
Do you buy pallets of canned corn?
Do you keep cash?
You know, what is that?
There's risk associated with all of those different types of things.
And cash is not a safe option.
You know you're going to lose to inflation over the long run with it.
It's just a matter of, you know, how do you create an allocation across your portfolio that makes sense in that context?
I have a, I want to bring up a point here, Joe.
You have a part in the book, investor mistake number four.
Investors make emotional mistakes.
They make emotional decisions.
And you suggest writing out an investment philosophy and make a plan and stick to it.
on episode 119 of our podcast, mad scientists.
I don't know if you've heard of him.
He is generally regarded to be rather brilliant when it comes to money.
And if you've met him in real life, he's rather stoic.
And you know, you would think he would be this rock.
And I hope I'm painting this picture of him as like this solid person.
But when we talk to him right after the March 13th dip or the March 2020 dip,
he said that that freaked him out.
And he always thought he would be able to handle a market downturn.
But when it actually happened, he was like, oh, my God, I'm not as cool as a cucumber as I thought I was going to be.
But he's also super logical.
So he's like, okay, I'm not going to make any rash decisions.
I have faith that the market's going to correct itself.
So I'm going to take notes right now.
I'm going to make, you know, journal entries, how I'm going to make.
how I am feeling right now.
And when the market has corrected,
when the market has calmed down,
I'm going to go back in
and reevaluate my asset allocation
so that I can make smart decisions
outside of the heat of the moment.
And I just want to challenge everybody listening
to do that.
Remember back to March 2020
when your stock portfolio took an enormous dip.
And how did you feel?
Freaked out.
out or you didn't notice because you don't look every single day like some nerds and that's okay
too but that's I mean that's a real frankly to hear him say that was so helpful because he's so
perfect in every single way and to hear him be like nope I freaked out too that was really helpful
to hear and I like that you have that that advice make a plan and stick to it and it's hard to
stick to it step number one if you see the market falling and you know you want to stay in
it, you know you want to stay in it. Stop looking at the market. I think of it a little bit like
taking a social media break. So, you know, social media has many wonderful things, but sometimes
you're sitting there doom scrolling and you're like, oh my God, everything is awful. The meteor
just needs to come right now. And if you take a break and step away and then all of a sudden
the bluebirds are singing and the sun is shining and you're walking your dog.
and you're like, hey, things aren't so bad.
I think of taking a break from news about your money can also be similarly helpful,
particularly when there's things like downturns.
And you know you've got a good plan.
You know you're all set.
And if you just stay the course, you'll be fine.
So taking that, like, I'm going to step away.
I'm going to let the sunshine and the bluebirds sing and all of those things.
And the news will still be there when I come back if I need to know.
And if I don't, I don't need to see every third person screaming about the sky falling.
And because that's not going to do anything other than make my rage vein pop and my blood pressure go high and make me do something I might regret.
I like the mindset shift that Emily's talking about.
Another mindset shift that I like is, you know, think about yourself as a company.
So many of us, we go to work and we work for somebody else and we make these completely rapid.
decisions for them, then we come home with the money that we work hard to earn and we make
completely emotional decisions with all the cash that we brought home. So I think we have to think
about ourselves as the CEO. Like if I'm the CEO and I'm getting ready for a quarterly earnings call
with my with my investors, where am I at? Where am I at? Where am I telling them I'm going to be
next quarter? Where am I going to be before that? And it also reminds us, don't work in the moment,
work on the machine, build an investing machine and work on the machine. So,
that you're not reinventing the wheel every single, every single time that you invest. I've talked before
with you guys about the fact that, that Scott, you know that my son is a big fan of yours. He's up now
to eight houses. So, eight rental properties. And he has at 26 years old very quickly built a machine.
And you know what? The first house sucked. He made a ton of mistakes. He made fewer mistakes on the
second one, fewer on the third. And now he has, as David Green talks about,
He's got his team together.
You know, he has a team in place.
He's, he's got his strategy.
He knows what he's doing.
He knows who his good partners are.
And now he's moving very quickly.
And, you know, the last two doors, he did very, very quickly because he's got that.
Do the same thing with your stock portfolio.
Build yourself an investment.
It's called investment policy statement.
What am I going to do?
When do I look at my portfolio?
What are the moves that I make?
How bigger those moves?
Do I make a 20% move?
Can I make a 10% move?
Certainly, you're never going to move everything.
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One of the things I've noticed in your book is most chapters, maybe every chapter you have an interview,
for most chapters, you have an interview with an expert that comes in on that topic.
And one of my favorites of those, it was one of the later chapters in your book where you're
talking about one of Mindy and I's favorite subjects, which is Roth versus 401K contributions
in that.
And I want to get specific into this point in general into why you chose to bring that format in
and how you use that as a tool throughout the book here.
But one of the things I thought that was really fascinating from that discussion was
apparently there's $21 trillion in 401ks and $800 billion in Roth IRAs. And your opinion, or this gentleman's
opinion, is apparently that that has major ramifications for how the IRS might play certain
tax games going forward. And I thought that was a – could you speak to that and give us a little
guidance about that topic specifically, and then zoom out and talk us about how you chose to bring these
experts in. Yeah, absolutely. That was David Bignight, and he has written some great books about
trying to get your taxes, tax rate as close to the euro as possible. And it's been a fantastic
guest on a couple different episodes on our show. But he, you know, he talked to, I believe it was,
if I remember, the comptroller of the government, which is a nonpartisan position. And this person
told him, he said, tax rates are going to have to go up. And it's just math. It is, it is just
is clearly math. So what we definitely need to do, we don't know definitively where tax rates are
going, but if the math says that they're going up, we want as much money in a Roth position
as we possibly can. And if you think about that and just moving away from the book a little bit,
you know, every, every non-Roth account is a joint account, right? It's a joint account with you
and your uncle in Washington. And the bear of this is, it isn't even your real.
uncle, right? And you've never really met him. But even in a 401k, like you work your butt off to put
money in the 401k and your uncle's riding all those sweet gains with you. But the second you
convert it to a Roth that becomes just yours, and if you do it while tax rates are low and while
we still have an opportunity, your ability to do that, to make that flip is much better today than
possibly any time in the future. So he was highly advocating that move. And I hope that answers your
question, the piece that you were. Well, one point from that discussion that I thought was striking was you say,
well, might the IRS change the rules one day on these rods and Roth IRAs and say, yeah,
we're going to go ahead and start taxing the gains on those and we're going to renege on that.
But the point about the concentration of wealth in the 401k versus the Roth was I think really
important in that. Would you speak to that? Yes. No, I know exactly where you're going now.
There he says when he talks about the amount of money in the Roth, he's like, these,
people are elected officials and so many people are using this. Their number one goal is to get
reelected. And if their goal is to get reelected, why the hell are they going to get rid of that?
So the chance that they would get rid of that, even though logically it makes sense, hey, we're just
going to take this back. Oops. We don't want this money to be tax free forever. We can't handle it.
There's a lot of other levers, he said, that could be pulled. And that's a lever that they are
increasingly unlikely to pull. And if I could just jump in, like,
One of the things, so I wrote a book on Social Security in 2015.
Literally three weeks after I turned it in, they changed the rules for Social Security.
Oopsies.
And so I had to, it did fulfill one of my lifelong ambitions.
I wanted something that I wrote would cause someone to go, stop the presses.
Which we weren't that far along, but I did have kind of that moment of a little record scratch.
And because the change in social security claiming options negated about 50% of what I'd written.
And I thought that was a really important thing for me to remember and for all of us to remember
is that things can change with a stroke of a pen.
Now, they're unlikely to.
And when people ask me specifically about Social Security, you know, people in my age will say,
Is it going to be there for us when we retire?
And I say yes.
And if it's not, we're going to have bigger problems than social security.
Because whatever it is that's going on that causes Social Security to vanish or not be there or whatever is going to be a much greater threat to us.
And so I'm thinking, you know, like the crackin arrives from the sea, zombie apoclipses, you know, aliens descend.
And like, I'm thinking things like that is what would lead to something that would cause a change in that just because of the way human nature is, the way our laws are set up and all of those things.
It's very unlikely.
And but remember, it could happen.
If it does, you're probably dealing with something even bigger and you're going to, like your taxable or non-taxable Rother account is going to be the least of your worries.
And one more point on that was, hey, there's $21 trillion in ROT and 401.
which are tax deferred. And there's $800 billion in Roth IRAs. If you want to increase revenue
to the federal government, do you raise taxes three or four percent or do you renege on the
promise you made to the Roth IRA contributors? Right. And that was, I think that was a really
fun, like fun zoom out way to think about that, that particular problem with that. But who are
some of the other experts that you brought in to interview for the book? And how did you choose when
and where to insert those.
It was, so I'll start with that part, which is funny.
I'll go back to steal like an artist.
I like the way, Scott, that you set up your book.
I thought that was great.
I was on Amelia Island near Jacksonville, just this beautiful resort area.
And Cheryl and I are walking through this little resort town.
And there was a beautiful little bookstore walked in there.
And there was a book that was written by Howard Stern.
And Howard Stern, the entire book was just,
just interviews with some of the really cool people he's talked to. And I found myself fascinated,
just reading the pages. And I also thought, we've interviewed so many people. We've interviewed so many
great people and had so many great discussions. Frankly, then, once we decided that that was going to be
at the end of every chapter, I also, picking the ones were very difficult. We had so many,
so many fantastic conversations. But we really went to the topic first that was in the book and
then said, what was a great conversation we had there? So about having a good debt strategy,
Laura Adams, who's Money Girl, when we talk about basics of investing, a great conversation.
We have with Jill Schlesinger from CBS News and another one of my favorite podcast, Jill on Money,
which is just a really fun, good podcast. We have Gene Chatsky in the book at the end who kind
of wraps it all together. What does this all mean and how do we apply meaning to all these things?
We talked about David McKnight earlier.
A woman named Mori Tahropore, who probably isn't to many people here, somebody that they've heard of.
But she's negotiated with the NFL Players Association, and she helped teach them how to negotiate.
That's one of many firms she teaches at Wharton, teaches negotiation at Warden.
And we had a fantastic conversation about negotiating raises and negotiating for, you know, if you're priced negotiating, like how to do that and how to frame it.
Phil Town, when we get to more complex investing, of course, Phil Town buys individual investments, something a lot of people here don't do.
But Phil is phenomenal at it.
So Rule One investing is his New York Times bestseller.
It was hard.
We talked about budgets.
We talked to the budgetista, Tiffany Aliche.
One of the things that I really liked about this is about doing this is it reminded me a little bit of those old-timey variety shows where it would be hosted by.
Sonny and Cher, but featuring, and then they would have all these, all these, like, really
famous people.
And so that's kind of what it felt like to me is, like, you know, Joe and I are the hosts of
this variety show, but we've got all of these, you know, major talents are also coming in and
lending their voice.
And it just was a really cool way to make sure that we got a chance to really have fun when
we were talking, but also make sure that there was a, um, uh, well,
like the expertise came through very clearly from all the people from the interviews.
One of my favorite points from any of those interviews were two people who created a thing called
Everplans. And the best piece of advice that nobody thinks about, and I just had a family
member pass away. And we think about estate planning. You know what we don't think about
that's increasingly important, everybody? We don't think about what's the pass
onto your phone.
We think about all the passwords of the stuff in your phone,
but if they can't get into your phone,
it's going to be very difficult for them to get all that other stuff.
So somebody's got to know just what that little password is to get on the phone
to get to the things.
That was a cool tip that I had totally overlooked my entire career,
had never thought of that until they were on our show.
Yeah, I think that that's kind of like a good example of the power of your book.
You have a great structure.
you have the expertise from both of you guys.
You've got a ton of humor and you've got these experts that you brought in because of the way that they construct their arguments and their discussions about these specific areas of personal finance across everything from budgeting to advance to state planning and tax strategy.
Thanks.
It's very much like the Stacking Benjamin's show itself.
you learn something in a fun way.
You learn something despite yourself.
You're not even trying to learn, and you already do.
I like the fact that we got to laugh our head off.
I mean, just the concept.
Cheryl, you know, I wrote this book all over the place,
and I remember I was living in Vermont for a while,
and I'm out on the patio writing in this beautiful condo where we are in Stowe,
and I'm maybe two beers in, which makes me write faster.
That explains a lot.
that.
But I found that if I write, Scott, if I write the first draft fast and loose, like it just,
it came out better and then I would, you know, edit very, very diligently.
Man, we edited the heck out of this book.
But the, but Cheryl said, she's like, the whole time I'm sitting out there, she can hear me laughing.
And if I'm laughing while I'm writing it, I'm hoping, you know, your results may vary.
But as we were writing it, like just Emily calling mutual funds MF for an entire chapter,
MFs, these MFs, you know, that's so funny.
And having you, having you say it like, like, what's his name, Emily?
Samuel L. Jackson.
Yeah, these MFs.
Yes.
That was great. Referring to Thomas Jefferson, his old Tommy J.
I thought was great.
Tommy Jeff.
I also thought, Tommy Jeff, yeah.
And then you're, and then your growing budget and you, that was funny.
Like the thing between the 50s mom and son, you know, mom.
I was creating my budget.
My voice cracked.
It's okay, honey.
It happens to everybody when they're getting their money together.
Just some of those things are just so stupid.
They were great.
It was so fun to write.
It was so much fun writing.
Well, for one thing, I like to use a little bit of humor in everything that I write,
but it often gets edited out because I'm often writing for venues that want something
a little more serious, the one approachable but serious.
And so getting a chance to actually let my humor off the leash was great.
But even better was like the fact that I had a specific audience in mind, Joe.
I was like, I want to make Joe laugh when he reads this.
And that was even more fun than just generally trying to be funny.
Just specifically like, oh, Joe's going to love this.
So which one of you guys?
Who's going to narrate the book and make sure that these points are emphasized like that?
Yeah, go ahead.
Joe did the majority of the narration, but there were some things that I wanted to have part in.
So I narrate my tattoo story, and then I narrate all of the footnotes and all of the Post-it notes that are throughout.
And you open every chapter with the tools you'll need and you also do that.
the achievements at the bottom of every chapter. And I do the achievements at the end.
Yes. The big piece of that, though, is so my mom appears on the show from time to time in these
little snippets. Like she'll say, you know, you can't go play with that Ramsey boy until you clean
your room. She'll say stuff like that. But she, I had to, in real life, I had to fire my mom,
which was difficult. My mom had me when she was 18. She's very young.
and she has a very young voice.
And so she doesn't make the acknowledgments either.
We said she does.
We do think, Mom, I made, I didn't, I didn't Scott drench that one.
I got that one right.
But what's, what was weird was in the show, in the show, I had to, I had to let her go.
And I told her, I said, mom, it's because you sound too young.
You're, you're too.
She's like, whatever.
That's fine.
But I'm sitting in this meeting of this nonprofit that I work with.
We build walking trails around town.
and I love doing it.
I'm on the board.
And it's safe routes to schools and healthy living and also an inexpensive way to build
property values in our town.
So the woman, there's a couple that kind of leads to the charge of the founders.
And Julie Ray Harrison has this wonderful voice, like this Northeast Texas Lilt.
And she's this just sweet woman.
And I'm sitting in a meeting and I'm like, oh, my God, you're my mom.
You are totally my mom.
So I asked her after a meeting a few years ago, if she played mom,
I'm on the podcast.
So when people who listen to our show,
if you've listened to our show
and you've heard our sip-it-to-mom,
that's my friend Julie Ray Harrison.
Well, what was cool was,
was that Penguin Random House,
our book is on their Avery imprint,
Penguin Random House came to Emily and I,
and we're talking, and they're like,
well, is your mom going to read the mom parts?
And I'm like, really?
You actually want mom to read all the mom segues?
And they're like, yeah, yeah, can your mom do it?
I'm like, well, okay, it's not my mom.
So I get to go to Julie Ray,
And I said, hey, will you play my mom one more time?
So Julie Ray went in the studio.
And if you get the audio book, you're going to hear, quote, my mom do all the mom parts
throughout the book, which I think was the most fun.
That was great.
That was pretty awesome.
That's fantastic.
So we have multiple, multiple questions.
I can't believe you fired your mother.
It was so hard.
I'm callous, Mindy.
Look at me.
Wow.
Don't call.
Well, I got to keep up with Emily.
No, I got to keep up with Emily, which if you.
read the book, we don't need to talk about this now, but you'll learn that Emily's tattoo
says she's a stone cold killer. And you don't make it with Emily Guy Berkin. I was wondering if
that still existed. It does. Yes. I can remember before I got the tattoo, I remember meeting someone
who had a ridiculous tattoo that he got while he was in the military. And I asked him, why don't
she, why don't she get it removed? He's like, why throw good money after bad? And I was like,
fair. It's reasonable.
As long as it's not a gangtor.
So, yes, the tattoo does still exist.
And I am a stone cold grandma killer.
Yes.
You near the end of the book, explain how tax brackets work.
And I could just kiss you for that.
That is such a great explanation.
So many people get this wrong.
So many people understand the tax brackets to be.
be I'm in the 37% tax bracket, therefore I pay 37% of my income to taxes.
And that's not how taxes work.
And it's one of those things that I know how it works.
I could sit down and explain it to you, but it takes a really long time for me to
figure out how to explain it.
And you guys just do a really great job of that.
So thank you so much for explaining that in such an easy way.
Thank you on behalf of everybody.
Could you explain it now so for folks?
No.
That was my husband actually made that the visual suggestion.
He's very good.
He's an engineer and he sees things visually.
So like I'll explain something to him and it'll be like a wall of text at him and he'll be like,
and if I draw a picture, like, oh, okay, I get it.
So I was talking to him about how I wanted to provide some sort of visual for how the
progressive tax rate works.
And I was having trouble thinking of it.
And I was thinking like sand in an hourglass, but that doesn't work.
And he thought about it for a little bit.
And he came back, he's like, you know those champagne glass pyramids where you've got one glass at the top and then four underneath and then so on and so forth?
And you pour a glass of champagne in the top.
And then what goes over, it goes into the next.
And what goes over there goes into the next.
The champagne bouncing goes into the next.
So, yeah.
And I was like, that is perfect.
And so, so, you know, if your income is the champagne bottle, then the glasses represent, like, the progressive level of taxation.
And so if, you know, you have an income where it only gets down to the third level of champagne glasses and you only get like a drop in there, that's all that you're going to be, you're only going to be paying on that drop, paying the percentage of that bracket on that drop.
And so I really appreciated my husband's visual mind at that point.
Jamie for the win.
And now Jamie should get the champagne fountain tattooed on his back.
That seems unlikely.
Although he may agree to have a champagne fountain.
You know, as I don't think he'll get the tattoo.
of one.
Those types of visuals are littered throughout the book.
There's one on that.
And there's another one that you had in there that was, there's one here that's on a
money script inventory where you can take a quiz.
And what was the other one?
Oh, the cheat sheet for investing.
Hey, if you're going to invest in this timeline, this is a potentially good asset class.
If you're going to invest in this timeline, this is a good one.
If you're in one to five years, here you go.
If you're in less than five years, sorry, if you're less than five years, sorry, if you're
less than five years, here you go, five to ten years, here you go, and ten plus years,
here you go. So I think there's a lot of cool stuff that you've been able to implement in the
book like that. We actually thank you for that. And this is just because of the way we learn.
We've had some brain experts actually on the show about how we learn. And I have, when I,
when I stopped being a financial planner, I went back to school to become a school teacher.
and human development and the way people learn just fascinates me.
And we are largely visual.
There's three types of people on earth.
There are visuals which make up most of the world.
And for the rest of us, we live in a visual world.
How do you know if you're a visual?
You think about the way you talk.
Even if you're listening, you'll say, oh, that looks good to me.
Like somebody will explain a concept and they'll go, yeah, it looks good.
That strategy looks good.
That's good stuff.
Audio is the second biggest group of people.
And those people say, sounds like a plan, right?
sounds wonderful. Third group in the smallest group, and this is my son, he's got to feel it,
right? I got to feel the plan. So most of us, most of us learn better when we're visual,
which goes to Amy's point and why Jamie was so helpful. Did I say Amy? Did I call you Amy?
You did. I was like, I'm sorry. Who am I?
Yeah, goes to Amy's point. You know, Amy. I wasn't talking about you. I was talking about Amy,
clearly.
Your other co-writer.
Yes.
Goes to Emily's point.
It's funny because I took Emily and I took Jamie and I put them together.
So Emily and Jamie like the just just if you can see it, you're much more likely to do it.
Plus we really, and this was fun, was that Emily's a kick-ass cartoonist.
And so she got to show off her cartooning skills too, which was cool.
Yeah.
Earlier this year, I was trying to post a cartoon a day.
It fell apart because 2021.
But I was doing that pretty much daily early on in the year.
And Joe messaged me at one point.
He was like, why don't you draw something for the book?
And I was in a fetal position under my desk for a little while going, oh, my goodness.
And I, like, made myself presentable.
I was like, sure.
But, yeah, that was.
was really, really exciting. And, you know, it's, I'm so delighted to have this book out. But I'm also
be like, and now I'm a published illustrator. Well, guys, this book is going to be fun for visual.
It's going to be fun for, if you like jokes, it's going to be, it's going to be, have a great audio.
Three different contributors for, for, for, for, for, for, for, for, for, for, for, for, for
people find it. Where can people learn more about the book? Yeah, Emily, you want to go first?
Sure. Well, it's going to be available, um, December 28th, officially, anywhere books are
sold. That includes any online bookseller, your local retailer, we love independent bookstores,
libraries, all of that. You can pre-order. You can go to Emily Guy Burkin forward slash stacked,
and you can pre-order it. And pre-orders actually really help authors because all the pre-orders
that are made prior to the day that it is officially published are counted in that first week's worth of
sales. So pre-orders can help determine if a book is going to get on any kind of bestseller lists.
And so those are, those are some really great ways to find it. And I really hope people will buy it.
And you can also find it at stackybenjimins.com slash stacked as well, my home. And also,
Emily and I are going on this crazy 40 city tour to go meet as many.
personal finance nerds as possible. We're coming to Denver. We're coming to Longmont. That tour starts
on December 5th. We go to Dallas, Houston, and Austin, then fly to the West Coast, then down to the
southeast, and we're traveling. I think you mean January 5th. Did I say December? You said December.
Be quiet, Amy. Let me start that again. Three, two, one. We're not editing that out,
Yeah, so.
That is, that is.
You can get three, two, one all you want, but we're not going to add that out.
Hey, it's my podcast.
Yeah, January, January 5th.
And then through mid-March.
So come see us wherever we are.
We're having most of them at microbreweries, a few at libraries, but we're going to a lot
of city.
So hope to meet a lot of personal finance nerds.
And we're going to try to invite our community out wherever we are.
So hopefully we see Mindy and Scott.
and other cool people along the way.
Awesome.
And where can people find out more about you guys?
You can find me on my website, emily guyberkin.com.
You can also come find me on Twitter at Emily Guy Berkin.
I am on Twitter way too much.
But as Mindy mentioned, on social media every day, I share one good thing from that day.
Something I've been doing since 2018, and it has made a huge difference for me.
And I've been hearing from a lot of people that it's really meaningful for them.
So I would love for you to come see me on Twitter and tell me your one good thing.
I try to share five bad things to counteract that every day.
No, I don't.
I totally don't.
I'm average Joe money on...
Don't yuck my yom.
I'm average Joe money on Twitter and you'll find me at the Stacking Benjamin's podcast every Monday, Wednesday, Friday.
A lot of places to go in and find the book and both of these individuals, Joe and Amy here.
We will link to all of those.
Emily.
We will link to all of those places of the show notes at biggerpockets.com slash money show 261.
If you just want to remember one, there will be able to link out to all of the things that we just talked about here.
Joe, Emily, thank you so much for coming on the show today.
It was pleasure to have you.
Thank you so much for having us.
This was.
Yes.
And Emily, I want to have you back on your very own show so we can hear your money story because we've already heard Joe's.
And we need you now.
That would be wonderful.
I would love that.
I wanted to say on my end, Scott, it was fantastic and Mindy was here too.
So I'd try just trying to.
Yes.
Thank you, Joe.
I'll say some choice words to you after we stop recording.
I will bid you both adieu.
All right, kids.
Okay, that was Joe and Emily.
That was a lot of fun.
I always love talking to Joe.
I always love talking to Emily.
not that you would know because I've never had her on the show before because I'm a terrible person.
Joe, as you know, is a financial, former financial planner.
He has filled in for you, Scott, when you were too busy for me.
So he's, and he does a great job of filling your shoes.
Emily is lesser known to our audience right now, but clearly a master of her own, a master in her own right.
And I really enjoyed talking to them.
I really enjoyed their book.
Like you said in the introduction, I learned things from this book.
And I don't want to be a snob.
But a lot of these books, I'm just, you know what?
Yeah, email Scott at BiggerPockets.com and tell him what a terrible person I am.
But I'm not the target market for most of these books.
And that's okay.
There is a target market for these books.
And most of these books I don't learn something from.
But I did learn a lot from this book stacked.
So if you are in a position of you know a lot about money, or you are trying to get your spouse on board, your partner on board, you would like to start the conversation.
This book is an excellent introduction to finance.
It's almost like whether you have money or want more money, right?
It's a book for those who have money and those who want to have more.
Okay, Scott.
Should we get out of here?
We should.
From episode 261 of the Bigger Pockets Money podcast, he is Scott Trench, and I am Mindy Jensen saying,
Go out and Stack Those Benjamins.
