BiggerPockets Real Estate Podcast - 400: “This Advice Changed My Life” with Brandon and David
Episode Date: September 17, 2020Over 400 episodes, we've absorbed a lot of hard-won real estate investing wisdom from our guests. Pretty tough to boil down to 10 concepts... but that's exactly what Brandon and David set out to do on... today's show! You'll hear them outline each principle, cite the person they learned it from, and bring it to life with real-world examples from their own investing experience as well as those of previous guests. It's a fitting tribute to a major milestone for the show, and we hope it inspires you to revisit some classic episodes and implement this advice in your own business right away. Thank you for supporting us; we sincerely appreciate you. If you like what we do, can we ask you to take 30 seconds to leave us a rating and review on Apple Podcasts? Every single one helps, and seeing your feedback motivates us to create more value on the road to episode 500! In This Episode We Cover: Playing "great defense" with your spending The danger of jumping the gun with the wrong tenant, deal, or partner Focusing on one niche until you're a master Asking yourself exactly what you need to achieve your vision Ways your ego can cost you money in real estate investing Tracking results and constantly improving Only investing in assets you know well Why you should strive to be great at your day job Why bigger deals aren't necessarily more harder And SO much more! Links from the Show BiggerPockets Forums BiggerPockets Bookstore Andy Frisella BiggerPockets Podcast 353: Turning $5K Into $5K/Month and Retiring at 40 with Tim Rhode My Body Tutor Josh Dorkin BiggerPockets Podcast 356: 30+ Rentals (in a Pricy Market) Through BRRRR and Section 8 with Joe Asamoah BiggerPockets Podcast 362: Big Goals? Here’s How to Get Your Spouse or Partner on Board with Jay and Wendy Papasan BiggerPockets Podcast 113: Becoming a Millionaire Real Estate Investor Using The One Thing with Jay Papasan BiggerPockets Podcast 276: Early Retirement ($10k/Month) by Age 35 with Bryce Stewart James Wedmore BiggerPockets Podcast 330: How to Ditch Distractions and Get WAY More Done With Cal Newport BiggerPockets Podcast 245: Creating Wealth that Lasts Generations with Bestselling Author Ryan Holiday BiggerPockets Podcast 396: Post-COVID-19 Investing and Landing Great Deals at Auctions with David Osborn and Aaron Amuchastegui BiggerPockets Podcast 328: How to Laser-Focus on the Wildly Important With Author Chris McChesney BiggerPockets Podcast 246: Surviving the Coming Crash, Earning 20% Returns, and Buying Mobile Home Parks with Kevin Bupp BiggerPockets Podcast 262: $600,000 Per Month in Gross Rents from Mobile Home Parks with Jefferson Lilly BiggerPockets Podcast 125: The Key to Business Success with Bestselling Author of The E-Myth Michael Gerber Check the full show notes here: https://www.biggerpockets.com/show400 Learn more about your ad choices. Visit megaphone.fm/adchoices
Transcript
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This is the Bigger Pockets podcast show number 400.
Stop telling me what you have and what's possible with what you have.
He said instead, tell me what's possible, period.
Then tell me what you need to make that happen.
This advice just completely at the time, like it seems so simple now, but it just blew my mind.
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What is going on, everyone?
It's Brennan Turner, host of the Bigger Pockets podcast here for show number 400.
I feel like we should insert some like clapping sounds here with my co-host, Mr. David Green.
David, what's up, man? Welcome to Show 400.
Thank you very much.
It's kind of amazing that Bigger Pockets has this many awesome episodes and that I get to be a part of it.
I've listened to all $399 before this one and I'm excited to be a part of 400.
Yeah, man, I'm pumped.
Yeah, it's crazy.
Like, we've never missed a week in, what is this like seven?
I don't know.
I don't do my math very well.
Seven or eight years.
It's been a while.
And there's been so much good advice on this show over the last, you know, over almost a decade now of just real estate advice.
on how to get started, how to build wealth, how to save money, how to make money, how to do all this
stuff. And so today we're going to actually spend the next 845 hours going through every episode.
I'm just kidding, no, but we are going to go through some of the best advice we've heard both on
this show and from books we've read, from mentors we've had in the past and just really just
dive into this world of like good advice that's going to help you on your real estate journey.
So whether you've done your first, you've done no deals, you've done one deal, two deals,
You've done 100 deals.
If you want to invest in real estate,
we want this show to be one that you just come back to over and over and over
because this is the stuff that changed my life,
that changed David's life.
And we're excited to share with you guys today.
So with that said, before we get to the advice,
it's time for today's quick.
Quick tip.
All right, we've done that quick tip.
I think, what, 400 times now?
I don't know if we had it on the first couple shows,
but we brought it in the early episodes.
Today's quick tip is very simple.
Listen, guys, we don't charge for this show.
I'm going to pull something out of another podcast, Andy Frizzella's podcast.
He says us, but I'm going to totally steal from him.
We don't charge for this show.
The cost, there is a cost to it.
The cost is go out and leave us a rating or review or at least tell a friend about the show.
It just helps us out a lot.
So that is what it costs for this show.
And I would love if you just tell the world about this show and that we're doing good stuff here.
Because that's how we reach more people with the message of,
you're not having to live in a cubicle for the next 80 years of your life to recover.
retire on government cheese.
Our goal is to get you out of that life plan and get you something better.
So sound good.
David,
anything you want to add to that?
You feeling good?
Yeah,
you also benefit when you share the show with other people because all of us,
when we first heard it,
we're like,
this is amazing.
This is all I want to listen to.
Well,
the more people you have in your life that think and feel the same way,
the more it will strengthen the part of you that is trying to make progress in
that world.
Life is more fun when you do it with somebody else,
and it's more effective when you do it with a tribe or a group.
So work on building that tribe right now by sharing the parts of real estate investing that you love.
And just like Brandon and I have found more success in our personal lives once we've teamed up with our friendship,
I want more and more people to have experiences like that for themselves.
Yeah, good stuff, man. I love that.
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All right.
With that, let's get to today's show.
We're just going to go through a bunch of the best advice.
I'm not even sure how many, I think we might have 10 tips in here.
We might go a little bit more.
Might go a little bit less.
We'll see.
But we just want to talk about the things that changed our life.
And so tip number one actually is one that when we were kind of prepping for the show
ahead of time, David, you brought up.
Do you want to take number one then, the best advice, some of the best advice you
ever got?
Yeah, the best advice that I ever got came from Tim Road, who we actually had as a guest
on this show.
he was my original real estate investing mentor. He's a person that got me started with real estate
when I was 18, 19 years old. And he taught me to always play great defense. We had him on show
353, if you want to learn more about Tim. And by gray defense, what I mean is get your personal
finances under control before you try to scale and build really big wealth. There's an easy analogy.
Before you start pouring water in your bucket, plug all the holes. Because you can go out there,
you could be really good at this stuff and you can make a lot of money and then you can lose
at all. And we've all heard those stories of people that once the money's rolling in, it's really hard
to plug those holes at that point. You know, who you are is who you're going to be. And many people
take the Mike Tyson route and they don't learn until it's too late and they've lost all their money.
So I really love the concept of I have these goals. How can I start with delayed gratification,
with discipline, with getting my own financial picture under control before I put a lot of effort
into scaling. And I know there's a lot of people like you, Brandon, who have success stories that
have shown where because you delayed the life that you wanted to have in the moment, you have a much
better life now. Yeah, that delayed gratification thing is huge. Like I always like to use the analogy of
whenever I eat a bowl of Lucky Charm cereal, right? I always eat my cereal first and I save the
marshmallow. Then I pour more cereal in and I eat more that cereal and I don't touch the marshmallow
yet. So after like two or three bowls and you know, now everyone knows why I was a 300 pound,
you know, middle schooler. But I'd have like this giant bowl of marshmallows and I'd like save it all
of the end and it was like the best ever right so like this idea of delayed gratification you know
early on in my investing like i was struggling like when i was like a couple years into it my wife
and i were like we were like living aiming like for free we called it church hacking because like
we literally lived like there was some church a friend of mine had a church where like the pastor
used to live next door or the priest or whatever and he left and the house need to be fixed up
so they my wife and i stayed there did all the manual labor to fix it up didn't have to pay rent
even though we weren't even living like we weren't paying anything to live there
we still were not getting ahead at all.
Like, we were, like, losing ground.
And, like, I was going deeper and deeper into credit card debt.
And it wasn't until I read, uh, so to piggyback on your advice you got from Tim Road.
This is the same advice I got from Dave Ramsey, uh, from the total money makeover,
that book.
It's still like every dollar should have a name.
Like every dollar has to have a spot.
And so like I sat down and I really, and everyone hates the word budget.
But I sat down and I just, I took my bank statement.
I put every single item in a category.
I said, where's this going?
And I realized like I was spending a,
a thousand dollars a month more than I was making.
I mean, I was only making like,
I don't know,
like a couple of grand,
three grand a month.
Maybe I don't think I was spending four.
And so like every month I was going deeper and deeper into debt and deeper and deeper
and deeper and hold because I didn't have that foundation.
I wasn't playing good defense.
I was trying to flip houses a little bit and trying to work a couple,
you know,
odd jobs and doing some contracting stuff and just couldn't get anywhere.
I had no defense.
So it wasn't until like I just stopped right then and we like made a plan.
And we even went to the envelope budget.
We literally bought this like 80 like,
like bill fold type thing Heather carried in her in her purse and we put money at the
beginning of a month in every one of those like I had to get that self-discipline of stop just buying
whatever I want because it's you know I because I want it right then and that changed everything
was building that foundation so yeah great I feel like when you do that and you don't allow
yourself to buy the thing you want the desire for those things doesn't go away it grows it creates
a pressure I really want that thing and if you are strict and disciplined and you don't let that
pressure escape. It can build to the point that it actually propels you towards your goals,
all the excuses that you have. But what if this goes wrong? But what if something happens? You get over it
when you have this pressure behind you. Like, I really want that. And that actually makes it easier
for you to go be successful to learn more to be so good that they can't ignore you, which is something
we're going to talk about later. You make it easier for yourself to be more successful when you
set that thing that you normally would just go by as a goal that you have to earn your way to
And there's also a practical element of this.
When you have your own budget under control and you have plenty of reserves, the fear of what
if I lose money becomes much less significant because you would lose capital you've saved.
You're not going to let your family starve.
It's a completely different dynamic when you have a safety net.
Yeah, that's so true.
You know, there's a buddy of mine named Adam.
He runs a company called My Body Tutor.
It's like the fitness program I've been using for a couple years.
And I love it.
Big shout out to My Body Tudor.
So Adam says this thing.
He says, you've got to learn to.
to exercise your no muscle.
And I love that phrase the no muscle.
Like, because most of us have very weak no muscles.
In other words, like the ability to say no to things.
Like, well, I wanted it.
So I just got it.
Right?
I wanted that cheesecake.
I wanted that new car.
I wanted that better house, whatever.
And so like we have a very weak no.
But like the more you exercise that no muscle by saying no to things,
even though maybe you'd be a fine having it.
Like, who cares of it?
It's just a beer.
It's just a cookie.
It's not going to change anything.
It's the idea of developing that muscle.
making it stronger, that benefits you in every other way of your life. And so I have a question for you,
David, before we move on to the next advice, what are some tangible ways people that are listening to
this in their real estate business can start like with that advice of playing more defense?
How do they play defense in real estate? Like, what does that look like?
First thing you do, just like if you're playing a sport, ask yourself, where's the other team
scoring the most points on me? Are they beating us with the long ball every single time?
Is our pitching giving up a lot of home runs? Well, your own expenses, your biggest threat is
your housing expense. For almost everyone I know, the most money they spend goes towards their housing.
That can come in the form of a mortgage on a house you don't need. You're spending way more to have this
big fancy home or rent that you're paying that goes to someone else. Attack that. Ask yourself how you
can save money. And house hacking is the pill that will work for almost everybody. Now, we describe house hacking
as go buy the property, rent out the rooms, rent out a part of the unit, do something to get some rent
coming in since you have to pay for housing. And that is the best way. But for some people that can't do that,
their credit's not there. They can't get a loan, whatever. I house act in reverse. I rented a room
from somebody else for six years while I was working as a police officer. And I spent about 20%
what it would have cost to have a house all to myself. And during that time, I put that money that I
would have spent on housing into a budget. And then that was my down payment for the first six rental
properties that I bought. So even if you can't buy a property for your own self, you can still house
hack renting rooms from other people. That's the very first thing I would say. And then the next thing is
Brandon, like what you said, consider where your money's going. Are you watching it and looking at it
every month and seeing that's where all my money went? Is it really that important that I ate out
that often? Or I took a vacation that I didn't even need. Or I have this $160 cable bill when I
never watch TV anyways.
There's tons of ways that you're probably spending money that you're getting zero value in
return.
Go eliminate all those.
That's the calories you save that you aren't even going to miss.
Yeah, that's so true.
Yeah, you know, because I played defense in my life, or once I changed all that, right,
I read the Dave Ramsey's book.
I started setting a budget.
I really got specific on lowering my expenses.
I exercised my no muscle a lot more.
We ended up buying like this fixture upper house that was like a live and flip.
And it wasn't even a house stack.
It was literally just, it was like 80.
No, I think we paid $65 grand for it.
And I did all my own work to fix it up.
And it, you know, it was just a nice, simple house, but it was cheap.
I think my mortgage was $400 a month to live there.
Because everything in my life and I didn't have any new car, I didn't have anything like that.
I kept it very, very low.
Then I was able to like, I was making $3,000 a month in cash flow when I was 27.
So I quit my job when I was 27.
Doesn't mean I laid on a beach.
It wasn't like I was retired.
But what I got to do then, because I had enough money coming in to pay all my bills,
now I could focus on on a little bit more
I don't count risky but more
adventurous stuff
two things that I did one I started buying more real estate
I started like doing bigger deals
because now I had like more time to focus on
I just started doing my flipping
but then maybe more most impactfully
as I started this you know podcasting
with a friend of mine named Josh Dorcan here
on a little podcast called Bigger Pocket
so that was like this entire
being here today was a result of me
like having had played good defense at that point
having learned what good defense was.
So whether that, I'm not saying you're going to go start a podcast,
but maybe because you kept your expenses low,
you can afford to quit your job that you don't like anyway
to go to do a job that makes half as much money.
But who cares?
Because now you have flexibility or go become a real estate agent
because you can take that risk of a job that doesn't necessarily have a paycheck.
But because your expenses are so low,
now you can go and do make a whole lot more money.
Because the opposite of defense, of course,
is once you have a defense down,
then you can go on the offense and take the bigger risks.
Absolutely.
It's huge.
It's investing in yourself when you have enough money.
And I've had interns that came to work for me that saved up their money.
They left their W-2 stable job.
They came here.
They took six months to learn it.
And now they're making more in a couple months and they were in the full year of their other jobs.
They invested in themselves.
So it just in general, if you can get good at defense, it will open up so many doors to improve your life.
Yeah.
So true.
Man, I feel like you take an hour just on that one point.
But we got to move on.
So let's go to the next tip here.
Let's see.
Number two,
this is the advice that I got early on,
very early on.
Before I ever bought my first job,
I sat down with this guy named Harry.
So Harry was a customer.
My wife worked at Starbucks when we got started.
And Harry was a customer there.
And he had done real estate.
So my wife got to talking to him because she's friendly at Starbucks and, you know,
learn this.
And I sat down with Harry for a cup of coffee at Starbucks because he was an experienced
investor.
And I asked him,
what, you know,
what should I do?
What advice does he have?
And here's the advice he gave.
That's a long setting up for this.
Harry said, wait for the best tenant.
I don't know the exact words he used,
but he said,
don't feel like you have to go and take a tenant
because you have this mortgage looming
and you're not going to be able to pay the bill next month.
He's like, wait if it takes a month,
if it takes two months, if it takes three months,
the tenant will make or break the deal.
So wait for the perfect tenant.
And that advice, I think, like,
was the beginning of what we call,
like, excellence in property management.
there's a lot of terrible landlords out there
but there are some and my wife I would put up there
as one of the best of being like excellent
at being a landlord or property management
because it is not a skill that you can just like
you're just bored with like you have to learn
how to do it the right way
and the biggest piece of that
is learning how to pick the right tenant
so that's the advice is don't jump on it
don't jump the gun wait for the best tenant
I would say that that advice applies
to other parts of real estate as well
when I'm representing people selling their home
you often hear agents that brag about
sold in two days. And every time I hear that, I cringe because I think, what if you'd a wait at 12,
got five offers instead of jumping on the first one, used them all to negotiate against each other
and got yourself another $50,000 to $80,000. It's often an ego thing where you say,
hey, I sold my house in two days. I'm the best agent around. I tell my clients all the time,
we should wait for the best offer, not the fastest offer. Now, that comes with knowing your market.
Sometimes houses sit six months. And if you get an offer right off the bat, your best offer is the first offer.
don't get scared to where you jump too quick. Oh, I have a tenant. Let's lock it up. Once you've
accepted an offer as a seller or accepted a tenant as a landlord, there is a power shift that
occurs. That person now has a lot more power. It's very difficult to get a bad tenant out of a
property. It's very easy to get a bad tenant into a property. And the same goes with a contract.
It's very hard as a seller to get out of a deal with a bad buyer. You got to wait. I know,
Brandon, you just recently sold a condo in Hawaii, and I think I gave you that same advice.
The offer came in. It was contingent on selling another one. And I said, I think you should wait.
You've only been on the market a short time, see if there's something better that comes in.
And we see a lot of investors that are just so scared of what if I lose that they lose the
perspective of you could do better if you wait. Yeah, just patience in general with all this stuff is like,
take time to breathe. My performance coach tells me that all the time. Just like, Brandon,
breathe like you're like think through this don't just react like think through is this the best
choice for my myself more my finances for my family for my future like is this really the best thing
and when we take those moments of just breathing through that then we find the tenant that carries
us into you know into success I mean like I think Joe Asamoa who is a show 356 it was like he
that's one of my favorite shows we've ever done and Joe gave that advice right like the tenant is
the asset like yes.
the house is an asset, but really like the tenant is what's going to make or break. If you have a
terrible tenant, you're going to get burned out quicker. You're going to lose money. And if you
don't learn how to find that great tenant, you're going to struggle. So again, look at this in the
long term. Take your time. Breathe. I just had a conversation with a client who was selling his house.
Believe it or not, two days before closing, the sprinkler system went off and completely drowned out
the entire property. He's owned it for several years. Two days before closing, it went off for no
reason at all. He lost the tenant and he was thinking, man, I just don't know if I want to go through
this again. And this was the conversation we had. This could be a blessing because it's going to
prepare you for having to have the stick-tuitiveness that you need to be an investor because stuff
is always going to go wrong. You cannot react every single time because in this world, in this journey,
Brandon, I'm sure you can agree. You take a lot of shots to the stomach. You get punched a lot.
And not reacting is a really, really, really important way to be able to build wealth. And I think
Joe, that's a perfect example of how this should work.
He gets a property that is so amazing, everybody wants it.
And then he takes his time picking the best one.
Instead of short-cutting it on the front end, not getting many options and then having
to pick the best shirt in the dirty laundry.
Yeah, that's a good analogy.
All right, let's move on to number three.
Number three.
So this one comes a little bit of a story.
So a lot of you guys know, bigger pockets actually, so a few years ago,
Josh sold a chunk of bigger pockets off to private equity.
So it wasn't a big deal, but Josh, his daughter went through that difficult time.
You got to probably heard the story when he was on since then.
But he basically had to retire.
Like he just stepped away and had to deal with his family for a while.
His daughter's doing great, by the way.
He's actually just hanging out with his whole family yesterday.
But what this private equity firm put a board in place, the board of directors in place.
And they brought in this guy named Mike.
And Mike is like, I think chairman of the board.
And Mike is like a guy that's been around the business world forever.
Like he's been in dozens of different businesses.
He just understands business.
He's very smart guy.
He's,
we sit down to this table,
this big long table and we're trying to tell,
this is our first meeting and we're trying to tell Mike all the stuff that we have.
Like we're like,
okay,
we got this many developers.
We got this many people.
We got this marketing person over here.
And after a little bit,
he holds up his hand and he says,
guys, guys, guys,
guys, stop.
And we said what?
And he said,
stop telling me what you have
and what's possible with what you have.
have. He said instead, tell me what's possible, period. Then tell me what you need to make that
happen. This advice just completely at the time, like it seems so simple now, but it just blew my mind
because my entire, I really, it's not just bigger pockets. I'm talking all of my life. I have looked at
what do I currently have? Money? What like relationships do I have? What assets do I have? What can I do with
what I have? And then I go and build something based on that. Instead, he said work backwards from the, a vision from like,
this is where we want to go and then work backwards.
At the same time then, like right after that,
I was on a plane and I read that book.
It's called The Vivid Vision or Vivid Vision by Cameron Harold.
You guys have probably heard me talking about before.
And it's all about having like a three to five year vision of where you want to go and then
backing up to it.
So that's what I did my business.
I just literally said, okay, I want $50 million of real estate in three years.
Because that sounded like neat.
And then I said, I want a thousand pads.
And I want in order to do that, what do I need?
What resources do I need?
I'm like, well, I'm going to need a, you know, a director of acquisitions.
Somebody just to find deals for me.
I'm going to need, you know, an assistant.
I'm going to need somebody just to help me with my life, like, just to coordinate all this because I'm going to the next level.
I'm going to need somebody handle investor relations because we're going to have to raise money.
And so we started a 506 fund.
I'm going to have like these people.
I define what all five roles were.
And I said, okay, well, how do I find these people?
And I basically worked backwards from the vision of what's possible.
and I built what we have.
And so our goal was 1,000 pads in three years.
And now here we are a year and a half into it.
We're going to close on our 1,000th pad property because we're buying mobile home parks.
We're going to have our 1,000 units next week.
Actually, when this show comes out, we should have had it.
Actually, we'll have hit that number a year and a half early from what our goal was.
And because we saw the vision work backwards.
So anyway, thank you, Mike from the Bigger Pockets Board for telling me that advice.
It completely changed my life.
I see the other way of thinking, hey, this is what.
I have, what can I do? That comes from a mindset of someone who's dropped into the woods with a
couple matches and a lighter and a compass, right? And like, how do I survive? It's literally a scarcity
way of thinking. And it doesn't take into account that you work, you live in a world where there's
so much available to you. And it's hard to open your mind and allow yourself to believe it. If you've
always worked in a W-2 job and you think, well, this is all the money that I'm able to make or this is all
that I'm worth. The plan you put together will be based on that information, but you are able to
make a lot more money than that. You have more options available to you than you think if you can
embrace this way of thinking. So this is, it's a muscle you have to develop similar to the no muscle
of what do I want. Okay, what would I have to do to get there? Who would I have to become to get there?
What would I have to learn? But as long as you are comfortable approaching life with that method,
having a big portfolio of real estate goes from how could that ever happen to that wasn't nearly
as hard as I thought. And Brandon's example, I think is a really good one of once you actually
set that thing in place, your goals tend to happen much quicker than you would have thought.
Yeah, you know, this isn't even just about like a lot of people are listening going,
well, good for Brandon. You know, he's got some big portfolio. But I'm trying to buy a duplex
right now. I'm trying to get started. Like I can't just go say I want $50 million. You're right.
But this applies to the small stuff as well. And it's actually related to the other advice I want
to bring up today. But we'll make it part of this.
this advice packet here.
And that is from Rich Dad, Poor Dad, right?
Robert Kiyosaki's just unbelievably good book.
He said in there, the poor say, I can't afford it.
And he's basically saying people who are financially poor.
The mindset.
The mindset of, yes.
Yeah, I mean, the poor mindset is I can't afford it.
The wealthier, the rich mindset is asking the question, how do I afford it?
So a lot of people are saying, well, I don't have any money so I can't do it.
But instead, it's that don't tell me what you have and then try to explain what's
possible with what you have.
Tell me what you want.
Tell me where does you want to head to?
What is the vision?
I want to own a duplex this year.
Okay.
How do you own the duplex this year?
Well, I live an expensive market.
And every property is a million dollars.
I can never come up with a down payment.
Yeah.
Like, right?
Like how?
Well, do you know there's 5% down conventional loans now?
Oh, really?
I thought it was 20%.
Yeah.
They went their whole life thinking.
That was the way you had to do it because they never asked that question.
Oh, wait.
You were in the military once.
You can get a 0% down VA loan?
What?
And get it for nothing now?
You live in a rural area, rural area until like you can, you know, get this thing done for
USDA alone, get it done for zero percent down.
Really?
Like there are so many options out there.
Once you start asking the question, I'm a big believer, how is the most powerful word
in the English language?
Just asking yourself how this gets done.
It just changes everything.
And then work backwards from there.
Beautiful.
I love that.
Cool, man.
Well, two more quick points in that.
I want to bring up just because they're kind of related to this point.
Number one, the book, the one thing from Gary Keller and Jay Pappas, then.
Jay's been on the show a couple times.
He's one of our really good buddies, very smart real estate investor and agent and business owner and his wife's awesome.
Anyway, they had this whole thing called goal setting to the now.
It's basically like, what is your vision like three years away?
Like three years, I want to own $50 million in real estate and a thousand pets.
Okay.
To be on track for that for my three year goal, what do I need to accomplish this year?
Oh, I guess I need to, you know, build a team and buy my first park.
right, or whatever yours is, right?
Okay, to be on track for your one-year goal, what's your quarter goal then?
To be on track for your quarterly goal, what is your weekly benchmark?
Like, what do you got to get done in this week?
And then to be on track for this week, what do you got to do with this day?
To be on track for today's goal, what do you got to do this minute?
All right?
So, like, you really work backwards to this like now.
Like everything, if you asked, if you just do that simple one-minute practice every day,
like a couple minutes, maybe every day, you will, it'll change your life.
because all of a sudden success is no longer a mystery.
It's now a formula.
It's now just ingredients that you're putting together.
And when you work backwards to get there,
you're like, oh, I guess it's really not that complicated.
Which is why we stress like journaling,
like the intention journal we offer at bigger pockets.
I mean, I literally do it every single day.
It's sitting right here so I can do it because I missed it this morning
because I was running.
So now I got to do it when this podcast is over.
I'm going to do it because then I go,
what is the goal?
What's the quarter?
What's the month?
What's the day?
What's the minute look like?
So good.
That's all I got on that.
That's really, I think that that's all we have to share.
Yeah.
And then, you know, if you want to see, what do I do in the meantime when I'm trying to figure
that out?
Because you're not going to sit down in one moment and draw an entire blueprint of your success.
We'll ask yourself, what can I do right now to get started?
And I feel like show what, 276 that we did with Bryce Stewart was an amazing show where
he gave an incredible piece of advice that really spurred this entire topic, which was
vacuum the truck.
I don't know exactly what I have to do to sell a truck, but I know it needs to be cleaned.
So let me get started doing that and get some of my creative juices flowing while I'm trying to figure out the master plan.
Yeah, everyone's like, I can't figure out the five mile plan.
I don't know how to get to a million dollars in real estate.
I don't know how to build an empire of real estate.
So they just give up.
But he's like, look, like, I don't know how to sell a truck that had a title on it or had a lean on it.
So did that mean I don't sell it?
That's how we operate in life so many times.
I don't know how to do the whole thing.
So I'm not going to do anything.
but I can guarantee you there's like this zone of clarity.
I like to call the zone of clarity I run to you all the time.
If you're driving through a fog bank, you can't see a mile down the road.
You can see 50 feet, though.
That's your zone of clarity.
Work in your zone of clarity in the right direction and you'll just, you'll always see
a little bit more.
So get out there and what is that thing today you can do to vacuum your truck?
There's a lot of people that they just said, well, I know I want to buy a house.
I don't know what it takes.
Let me call an agent.
They end up in their zone of clarity ends up in my zone of clarity.
And I say, oh, I've done this a million times.
Yeah, yeah.
You don't even have to figure this out.
Just follow me.
And they're like, oh, my God, I had no idea.
It was this simple.
They thought they had to figure everything out.
It was that first step of vacuuming the truck that brought them into my world where it's already all been laid out.
And that's another great example of how just starting something and maybe asking who could help me instead of I have to do all this myself.
How do I find someone else that can help me get started can vastly exponentially decrease the amount of time it takes to learn something?
Yeah, so good.
All right, moving on to the next one.
So I heard this piece of advice years ago.
There's a guy named James Wedmore.
He's like an online marketer, influencer guy.
He teaches how to do like,
I used to teach how to do like videos for YouTube.
So a lot of my early YouTube content,
even to today, was based on what I learned from James.
But this is completely unrelated to video making.
It's about real estate.
He had this little diagram and it had an island,
like on one side of it was like big whiteboard.
basically. And one side of the whiteboard was an island. He said, this is reality island.
The other side of the whiteboard, he wrote, this is your goal island or fantasy island or whatever.
Like the place you're trying to get to. And he said, what most people do is they start building a bridge
from reality island where they are today over to whatever the island they want. Now, you're probably
the same way, right? You live where you are today. But you really want to get to a million dollar net worth,
quitting your job, being able to support your parents in their retirement, whatever it is.
And you start something. I'm going to start an Amazon business. I'm going to go and do this
flipping house thing. I'm going to try a whole stuff.
I'm going to buy rental properties. I'm going to do the birth strategy.
And instead of building one bridge, you start building one, and you get a little bit bored because
you know, reality sets in and you start doing the next bridge. Or it's slower than you think it should
be. So you do another bridge. So you start selling, you know, whatever on eBay, because you think
that's the next way to get there. And pretty soon you've got 20 bridges all being built.
And none of them are making any progress because you're constantly running from bridge to bridge to
bridge rather than building one bridge across. So the advice is build one bridge until I,
completion or mastery.
And mastery means somebody else is basically,
it's just running on an autopilot by itself.
Somebody else is running it.
Your machine's going and you can move on to something else.
So if you see people like Dr. Oz doing 100 things,
it's because he's got people on each one of those things or Oprah or whatever.
They got people that run each one of those because they are like they're masters of that craft.
So yeah, build one bridge until completion.
And don't be afraid to say no, right?
This is what I found when I'm working with homebuyers.
And this is,
it's the same with brand.
new investors, just human nature, we're always afraid in the beginning to miss out. We have
FOMO, fear of missing out. What if I say I'm looking for a duplex, but then I find it eight
unit commercial complex and I don't get it because I wasn't open-minded. So we flood ourselves with
opportunities and options and then we're paralyzed and we can't make any progress. And it comes
from a scarcity mindset. There's not enough in the world. So I have to take whatever comes my way.
but the smart people that are successful,
they don't spend a lot of time worrying about losing a deal.
They spend a lot of time drilling down
and niching into what I really want
and they focus on that bridge until they've got it down.
Then they've earned the right to laid gratification
to go chase after that eight unit commercial complex
that they might be looking for.
With buyers, they have all of these,
I want to buy a house over here,
but I want to do that and I want a house hack,
but I also like that house on the hill.
And I might want to buy in this city,
but I might want to buy there.
and they never get anywhere. It is only through eliminating options that they actually make progress.
And so my job as an agent is to dig deep and find out what do you really want? What is your goal?
How do I eliminate all the wrong options until the right one is clear? Then once we've got it,
now let's talk about what your other goals are. You've put that, your house hacking, you bought a
duplexing, you're living in one unit, you're running out the other. You also mentioned you want to be
a great school district. How long before you have kids? It's going to be five years. Okay, let's put a
five-year plan together for how you can buy that house on the hill that you really want.
And I'm hoping that you guys recognize when you focus on building that bridge,
all the other stuff that Brandon and I are talking about right now speeds up the process of
building it.
You build it quicker when you start to incorporate all these principles that people have taught us
into those goals.
Yeah, that's really good.
Yeah.
And just to piggyback on the saying no thing, I've told the story at BP Con last year,
but I'll say it again now is that's something I learned from Josh Dorking.
You know, we just talked about Josh Minna ago, you know, founder of bigger pockets.
He was so good at saying no to every idea.
I mean, I think he said no to the podcast when I first suggested.
We should do a podcast and the webinars and the books and all of it.
He said no to everything because he knew that if his default was no,
then you have to convince him to say yes.
In other words, like you can't let your default be yes.
And make your default no.
Then yeah, then convince me why this is a good idea.
And so today in my life, I just,
generally have a default no to almost everything.
Like I default no.
That way I can have time to reflect, is this really the right thing?
Podcasting, yet it was the right thing at the time to start a podcast.
For you, like, is it really like, no, you should not start an Amazon business right now
if you're also flipping houses.
Because now once you say no, now if somebody's got to talk you into it, or you really
got to talk yourself into it.
You got to put some thought into like, is that really the right thing?
So I guess the lesson I learned them from Josh was make no your default because that allows
you to build one bridge and not to.
is distracted with 50 different bridges that I know you want to.
And one more point I'll make on this is, and it's a point, it's a, it's a advice we had later
on plan for today's show, but I'm going to actually bring it forward and talk about it right now.
Cal Newport, who was a guest at our podcast, I don't remember what episode it was.
I'll look it up in a minute.
But Cal Newport wrote a book called So Good, they can't ignore you.
It's basically this idea of like, if you want to achieve success in anything, you've got to
build rare and valuable skills.
In other words, you've got to be really good at.
Now, how do you get really good at something?
It's not by building 20 bridges, right, David?
Yeah, absolutely.
And it goes back to that point we made earlier about pressure.
If there's always an obstacle that stops you from being more successful,
and it's usually some form of personal growth you have to go through,
self-limiting beliefs, lack of discipline, lack of believing in yourself,
or frankly, just a skill set that you have to build up.
The more pressure that you can build up, the easier you're going to blast through that thing.
Well, imagine that you have a natural.
desire of pressure that's building to help you, but you've got 20 different bridges going on
so that pressure is going over 20 different areas. It never builds up to enough to blast through
the obstacle that's getting in the way. And so you never accomplish anything. Saying no eliminates
ways where you're losing water pressure and keeps it all in one area so that you can blast the obstacle
and then take the full force of your concentration and your focus and put it towards
blasting down the next goal. And this was something when I was new, people told me,
I didn't take them serious.
And as I've become a little bit more successful, I recognize now this is why everybody gave me
that advice.
Let me put this into a tangible way for listeners.
If you're just getting started right now, you maybe, you know, want to buy your first property.
Okay, if you had a very clear idea of what that first property is, I want to house hack a duplex
or I want to buy a fourplex just to own as a rental in what city and what condition.
You've got all that laid out.
If every morning you woke up and said my goal by the end of the year or whenever is to
close on this fourplex.
and what can I do today to make myself better to be able to do this?
What skill can I develop?
How many deals can I analyze today?
How many viewings can I go look at?
How many offers can I make like this week for that one goal?
If that's all you thought, that was like, I mean, I'm not spending time with your family or whatever.
I'm just like like that is the primary thing that you know when you wake up.
That is where you're headed.
You're marching there.
Does anybody listen to this?
There's a quarter million people listen to this right now.
Do any of you believe that you would not achieve that goal if that's what you really did?
if you just knew that that's where you had it
and you wrote it down every day
and you believed that it's possible
and you constantly asked how
could you do it?
I think everybody here is not in their head right now
saying yeah, of course I could do it.
So why don't we?
Why don't we?
I don't know.
Well, there's a fear of what if I don't do it right?
But the answer to that is you're not going to just give yourself grace.
You're not going to do it perfect.
The second time you go try to buy your next fourplex,
you will get it in half the time
and twice as good of a deal.
And every single time you do that same thing,
you get better and faster at doing it.
And that is how you build mastery.
And once you're thinking,
okay,
I can buy a fourplex without even thinking about it.
I'm on autopilot.
Now you go do the next thing.
You've built that bridge.
Yeah, so good.
Man,
again, another one of those shows.
We can talk forever about it.
But if you want to know more about that,
Cal Newport,
thank you, Kevin,
our producer,
wonderful producer.
And then Kevin,
it's 330.
That's the episode he was on with 330,
70 episodes ago.
Crazy.
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Moving on.
Tip or advice number five.
You want to talk about this one, David?
Yeah, advice number five is going to be,
don't let your ego lose you money.
This came from Ryan Holiday on show 245,
the author of Ego is the Enemy,
Obstacle is the Way.
I think he has probably other books that are,
noun is the verb,
or however that pattern goes
of how he labels his books.
He was actually the assistant of Robert Green
and learned how to write incredible books.
He developed mastery
he has a great example.
Like, that's why he's doing so well.
He actually has a book called mastery.
That's funny.
That's very funny.
Yes, that's, of course, what we're saying.
And what we want to talk about is don't let your ego lose you money.
Okay?
There's so many times that we throw good money after bad.
You've heard the phrase you make your money when you buy.
There's a reason people say that.
It is very easy to overpay for a property and try to dig yourself out of that hole by over-rehabing it,
by hiring the cheaper real estate agent, by holding onto the property.
hoping that the market continues to go up, all bad ideas.
And they're typically motivated by, I can't sell a property for a loss.
This is not how successful business people think.
If you're going to sell a property for a $5,000 loss now,
but changing your plan, trying to over-rehabit leads to a $20,000 loss later,
it's the same as making $15,000 to sell it for a $5,000 loss now
and make it up on the next deal.
Right?
And there's other ways. It doesn't even have to be the same deal. You can be bad in one asset class
and say, well, I'm not going to try to make more money flipping houses if I'm bad at it.
I'm going to go in a different area and make that money up. And I know, Brandon, you have a lot
of examples of how you've seen this thing play out in your life.
Well, I mean, definitely. But like, like, I was going to say, I'm thinking back to like deals that
I've lost money on, like especially like all in a rental property, right? And I think there's
doesn't cash flow.
Just year after year doesn't cash flow.
And I'll hang on to it.
And when you were just talking there, this sort of my mind was going.
I was like, I think I was like punishing myself for doing a bad deal.
Like there's two thoughts that came at.
The one, like, it's like, I did that.
I need to punish.
Rather than just like cutting my losses and moving on, which would give me a lot more
mental like, like sanity.
I was like, I got to like, you know, whip myself on the back with this property every
month because I made the mistake of buying it where I should have just like freed up like
Like my coach always tells me it does it feel heavier light?
I love that like asking a question because I want to do things that make me feel light.
Doesn't mean easy like there's a big difference like I hate running but I run.
But it feels light to run.
It's just it's hard but does that make sense?
It's like it's like mentally it's not it's not a mental burden.
Yeah, it's not a burden.
Yeah.
Yeah.
So I would like hold on the properties and this is where ego plays into it.
I mean it's funny just talking this through right now is there are in.
influencers out there. And I'm an influencer, right? I admit that. I don't even like that term,
but I'll say it. Like, who brag about I've never lost money on a deal ever. I've done 500
deals and I've never lost money. And I wanted to be able to say that. And I realize that's just,
that's just ego. Like, yeah, I've lost money on deals now. Like, I can say that. There's been a few
deals or lost money. Does that make me a bad investor? Maybe. But I think it makes me an honest investor
because there's a lot of people who lose money on real estate deals. And so like I would hang on to
stuff because I just didn't want to lose money on that deal versus why couldn't I just sell that
and go put money into something that I that feels light and that feels fun and exciting and again
it could be real estate it could be like what something else maybe what feels light to you is like
you're like you're like I'm going to go against everything we're teaching at bigger pockets but
maybe not maybe you're just trying to do real estate for the last couple years you've been just
trying it and it always feels heavy you just hate it all the time like maybe you should think like
I don't know.
Maybe there's something that I could, I keep losing money in real estate.
Maybe I got to do try something else.
Maybe I should go be a real estate agent instead.
I've been an investor.
Maybe I should go sell items on Amazon.
Now, that's hard because you also don't want to give up because you don't want to just
constantly move from thing to thing.
But if you've given it like years of hard work and focus and determination and it just feels
heavy and awful, yeah, maybe it's time to make money in another niche or another asset.
I've seen this play out in practical terms with my clients who bought a property and
something went wrong right off the bat.
So I'm thinking of one where they bought a condo right before the market softened from COVID.
They spent too much on the condo in the first place because they used a bad agent.
They, um,
their son was going to move into it.
And then he changes mine and said,
I actually don't want to live there.
So they had to go find a tenant to stick in there.
And they did not know anything about screening tenants.
Like all of this snowballs into a bad deal when you see things go wrong.
And I'm like, yeah, that's okay.
You made a, you made a mistake.
things didn't go like you thought, get out, start over with a better asset.
And so this person is losing about $700 a month on this condo of $450 HOA fees, by the way.
So just eliminating that right there could make the deal way better.
They don't want to sell it because they're going to be at a $5,000 loss if they do.
They feel like if I sell now, I'm going to lose money.
However, they could sell that condo, go buy a single family house that has two different units, rent them out,
turn that $700 a month loss into a $400 a month gain.
in six to nine months, they could turn around what they thought was the loss.
And over the next 10 to 20 years, it's a no-brain or better financial move.
What's stopping them is that ego move of, I don't want to lose money on this deal.
And it's so easy to lose sight of the forest for the trees.
And that's what we want people thinking about.
Don't let your ego make the decision.
It is okay to lose money.
To Brandon, to your point, would you guys rather be the investor that has made a million dollars over 10 years
and never lost money on a deal?
or the investor that's made $20 million over 10 years,
but you've lost a million trying to figure it out.
Yeah, I'd rather have the lesson learned.
Yeah, it's okay to lose money if you learned.
Exactly.
Yeah, in fact, I think it was Aaron and Mucosegi,
who was on our podcast recently, the foreclosure, you know, guy.
Aaron said, I think it was aired, it could have been Brian Burke,
but one of them told me, they said,
we buy a lot of properties at auction.
And we know, because when you buy at auction,
you can't always get inside and inspect them and see what you're getting.
He said, we know that one to two to three of them are just going to be not moneymakers.
We know we're going to lose money on them.
It's okay because like it's the long game that matters.
They know the other ones are going to make way more than it will compensate for the losses.
And it was just an interesting way to looking at real estate from like somebody I really respect was like not, you know, I never lose money.
I would never do a deal.
Like, like, hey, we're getting out there.
And it is one last note on this and we can move on is early mistakes early on.
Like your early property.
Like your first property or two, David.
is going to make like 1% of your net worth 20 years from now,
maybe half a percent or a quarter, right?
But we think it's such a big deal when we're getting into it.
Because it is a big deal.
You have to go through the first deal
to get to the next and the third and the fourth and the fifth.
But wealth is not built from a property.
It's built from a portfolio.
Right.
So wealth is built over time by having lots of properties
and you pay them off over time maybe
or they just keep going up in value.
But it's not like one deal.
So if you're scared to jump in
because you don't want to make a mistake
or you're looking for that home run deal
for the first one,
like I think that's more eagogy.
go than anything. You're just trying to do it perfect. Like get out there, get in the game.
You're going to take some punches on your mouth. It's okay. Like, hopefully you don't lose money.
Have good reserves and a good defense so you can do that. We talked about earlier.
But it's not going to make it like the most important thing is 10 years down the road from now.
Did you gain all those lessons? Did you jump in? Did you learn? So if that's holding you back
right now is a fear of I don't want to, you know, make a mistake. Just make the mistake.
Just do it now so you don't make it later on. Love it. It's great advice.
Thanks, man. All right. Next piece of advice.
Number six. This is something that Brandon says often, and I really like it. I'm going to let you take this one, Brandon. The advice is you can go broke buying good deals.
Yeah. So this was, I think I heard this from my buddy Kyle, who was my mentor growing up. You guys have probably heard me talk about Kyle before. He was my best friends at the time, Adam. Like we were young 20s. He was his landlord. So I painted houses for him. So Kyle said when I was like, oh yeah, I want to buy this thing and this thing. And I was all excited and I was broke. This is even pre Dave Ramsey of like, you know, I was spending all this money.
And I was excited about real estate.
And he said,
Brandon,
just understand you can go broke buying good deals.
And his point was,
you have to have reserves.
You have to be smart about what you're doing.
Like,
just because on paper it looks like a good deal.
Doesn't mean you should fire at everything.
He's just basically saying,
kind of,
I guess what we've been talking about earlier,
is like,
keep your ego in check.
Like,
make sure like the deal makes sense
not just on paper,
but in reality.
Like,
learn your lessons.
Don't scale too quickly.
But I mean,
I'm not saying be afraid and go too small.
But,
you know,
I don't,
this is why.
I'm generally not a big fan of going from zero to a thousand deals your first year
because you haven't had time to learn the lesson. So anyway, that was the advice is you can go broke
buying good deals, especially if you don't have the knowledge yet to be able to handle those
deals. You don't have the infrastructure to have them. So when people tend to fail at real estate,
it's usually because they got a little too big for their britches and they went broke buying good deals.
You know, I see this come up a lot in also the phrase good deal is very subject.
You can tell yourself you got a good deal, and sometimes it's your ego talking.
We see this in my world of real estate brokerage or agency where people think if they got it
under the list price, that means they got a good deal.
Or if they got it under the appraised price, that means that they got a good deal.
And I know there was a lot of people in 2006, 2005, they got something under list price that
thought they were bragging, hey, I got a great deal.
And two years later, those places in California were worth half what they paid.
that appraised value moves.
It's not set in stone.
And the same is true for people that got something.
Sorry, that was for the list price.
The same is true for the appraised values.
You can get something that appraises for more that feels good at the time.
But when the market goes down, everything goes down.
And if you don't have reserves in place to weather the storm or that property doesn't
pay for itself, it may not look like a good deal when things change.
So don't make that mistake of chasing what you believe is a good deal thinking that
that's keeping you safe. Yeah. So good, man. Yeah, don't go broke buying good deals. Have reserves.
Keep your going to check. Yeah, anything else you want to add there or you move on number seven.
Yeah, let's move on. All right. Number seven, winners track results. Winners track results. I think
there's a, there's a famous phrase that says like what's managed to get. What's that phrase?
You know what I'm talking about? Inspect what you expect. Yeah, that's another. But it's the same
same concept. Oh, what you focus on expanse. That's what you're thinking. It close. It's the same
concept. Yeah. It's like it's an
m-m thing. It's like an alliteration. What manages
matters. I don't know. Whatever.
The idea being
Winners track results. In other words
like if you want to get better
at eating less food, track your calories. You will eat less food because
all of a sudden you be aware of it. If you want to be better at
real estate investing, you want to buy more properties this year,
start tracking how many leads are coming across your desk. Start tracking how many
deals you're analyzing every week. Start talking about how many
offers you're making. Just tracking
this stuff makes such a difference. In fact, like, in
In our company, Open Door Capital, we, for the mobile home park business, we meticulously set goals and track the number of, one of the hot leads that are coming in, cold leads that are coming in.
We track like the number of deals we underwrote fully.
We call them a hard look or we like, we took a like a long underwriting process on it.
And the ones that we try, we just underwrote quickly like a kind of a rule of thumb analysis.
We check all this stuff.
How many offers we made.
How many LOIs, all that stuff.
So the key is in that, I believe probably more than anything else.
else has made the difference in my business.
Anytime I track meticulously what I'm doing, things tend to improve, which was a big part
of the show.
We had an author named Chris McChesney.
He wrote a book called Four Disciplines of Execution.
It's probably my all-time favorite business book, definitely in the top five.
It was show number 328 in the Bigger Pockets podcast.
And that's the advice he gave, is focus on your lead measures.
David, do you want to explain what lead measures are?
Yeah, you have to understand lag measures to compare them to lead.
lead measures to have some context. So let's say you're trying to lose weight. Once you step on a scale
and you see how much you weigh, we would consider that a lag measure because you're tracking something
that has already happened. You're tracking the result, not the action that led to the result.
A lead measure would be tracking daily how many calories you're actually eating. Because when you track
lead measures, you're thinking in your mind, if I eat this gummy worm, it's going to affect my goal
in this way. As opposed to, well, let's just see how good I did when I tracked my weight.
lots of people know to track their net worth.
That's cool, but it's much better to ask yourself what would lead to an increased net worth.
Okay, that's buying deals and then work backwards from there.
In order to buy more deals, I need to look at more properties.
I need to write more offers.
I need to look at more properties and work all the way back to the point that you can actually vacuum your truck.
And training your brain to look at the world that way and value lead measures will almost certainly lead to better results.
Yeah.
It's funny how much all these advice tips.
Like they fit together.
There's a common thread.
Yeah.
And they all fit together so well.
Like, yeah, you're tracking your lead measures, your thing, but you're getting your lead
measures because it's the vision backwards.
It's that advice like, you know, start with the end in mind.
And don't tell me what you have, but tell me what's possible.
Tell me what you need to get there.
It's that.
It's all connected.
I love that.
Another related piece of advice that's part of this number seven.
I can't remember the guy's name.
I wish I could.
I just don't remember it.
But I was at an event.
It was like a Go Abundance event.
And David and I were part of this tribe called Gobundance.
And there was a speaker there who'd won a gold medal.
I think it wasn't swimming.
He'd won a gold medal.
And he said this phrase, and I wrote it down at the time and I thought it was so good.
And I think about it all the time.
Winners are made in practice.
Winners are made in practice.
In other words, like you see, I mean, you guys get the analogy, right?
And no matter what it is in life, it's not like they suddenly woke up that day and won a gold medal.
Like that gold medal was actually earned from the hundreds and hundreds and hundreds of practices before,
thousands of practices, waking up at 5 a.m. and going to swim and all that. That's where winners
are made. And so in real estate investing, like winners I made in practice, what does that mean?
It means running the numbers, analyzing the deals, going to meetups. That's all practice.
Like you're not necessarily closing on a house. That's the end result. That is the lag measure.
It's the practice. It's the reading the books, listening to the podcast, attending the webinars.
That's all practice for the end for what you're going to get to. So again, how can you make sure every single
day you're practicing. It doesn't take eight hours a day, but it does take time every single day.
Consistent daily action is what leads to results. Beautiful. That's great advice.
Thanks, man. Let's move on. Number eight, you want to take that one?
I love this one. This is advice that comes right out of the book, the richest man in Babylon,
which was one of, I consider that book to be a mentor to me when it comes to my own personal finances.
and one of the rules of finances that came out of that book is only invest in what you know.
There's a story that's told in the book about a very hard worker who's saving all his money,
who is approached by a friend who says, hey, I got the inside scoop on a deal.
Anybody relate to this, somebody who comes up to you talking about something that you don't understand,
but how you have a great opportunity?
And the person says, I know a guy who's going to sail this ship to this country,
buy a bunch of gems at wholesale prices,
then sell the ship to a country where they have a bunch of money,
sell them at a 10 times profit,
and then come back with all the money they've made.
If you invest X amount of dollars in this deal,
you can get X amount of return.
And the person thinks about it and he says,
where else can I get a 10x return?
Here's my money.
And here's the crazy thing.
Nobody ripped him off.
The people who he trusted were honest.
They intended to do exactly what they said.
But in the story,
they weren't sold gems.
They were sold colored pieces of glass
that they didn't recognize were not valuable
because they didn't know the asset class that good.
So even when everybody was honest and upfront,
they still lost all their money.
And the rule or the moral of the story
that you take from this is you should only invest
in things you understand.
I understand real estate and that's why I invest in it.
When people come to me and say,
hey, do you want to buy Bitcoin?
Do you want to invest in foreign exchange trading?
even do you want to get into the stock market?
My answer is always no until they convince me, like you just said earlier, Brandon, of yes.
Not because I don't trust the people, because I don't understand the asset class.
And it's foolish to put my money into something I don't understand.
That's so good.
And like, yeah, so good.
I had a buddy the other day just like just the other day.
He comes to me and he says, what would you, what would you say if I got a buddy?
What would you say?
I got a buddy who he's making an 80% return on investment every month.
month on your on your money 80% every month it means you basically double your money every single
month almost and I would say and he's like he's like it's like it's a brand new proprietary
system that works with 4x and blah blah blah and I was like banging my head on the table like first
of all I'm not saying it's not true let's get that like just like I would never say the stock
market is not a good idea I mean look at the last four or five months it's been amazing right
I would never say Forex doesn't work or day trading doesn't work or Amazon businesses
FBA, all that stuff.
I would never say that it doesn't work.
But it's, I don't know it.
And so, like, I mean, I could, I could pretty much tell you whatever this guy was trying
to do doesn't work.
But I don't know.
Maybe it did figure out some proprietary thing.
I don't know.
But it doesn't matter.
I have a default no because the way I operate my life is based on that.
It's the same advice.
I read the same book early on is I don't invest in things.
I don't know.
It doesn't even mean I have to be a complete expert.
But the person I'm investing in, like I'll put money into other syndication projects,
like other investors.
It's because, A, I understand the.
basics of real estate and I investing in a person I understand, which is also like,
because I know they understand the asset class. And so like, even that I would say probably
is not necessarily quite as safe as doing it yourself. But it's a whole lot better than saying,
well, I don't know anything about Bitcoin, but my brother-in-law is starting a Bitcoin mining
company. Yeah, he didn't do Bitcoin last year either. But man, have you seen Bitcoin? And then they
invest in that terrible advice. Don't do it. Yeah. I get approached a lot by the people that are trying to
buy like in the cannabis industry, right?
Like it's legalized.
Let's be the first people to get into there.
I'm okay to miss out on an amazing opportunity because I, let's say that everybody
had the best of intentions and they're very smart people.
There's still curveballs that could be coming that they don't see.
And I'm definitely not going to see it.
And all this work I've done to study real estate benefits me zero when I'm trying to figure
out how to make money in the cannabis industry.
I know I've talked to a lot of real estate investors that were super good at what they
did and they got crushed when they stepped outside of their asset class. Even something as simple as
buying hotels instead of commercial property. Have you heard that one too, Brandon? The people that know
how to do multifamily and then they try to buy a hotel and they get absolutely hammered. There's just
too many things that you can't see coming. And like we're saying, every time you learn a new thing,
you have to be ready to get punched in the mouth a little bit. You don't want to put a big chunk of
money into an asset class and go get punched in the mouth. If you're not willing to do things right and
really learn what you're investing in. So for me, hard-know. If somebody approaches me with an
opportunity in an industry, I don't know. And it takes the pressure off of me to, like, I don't want
to hurt my friends' feelings. There's sometimes your buddies will come to you and you don't,
you don't want to do it, but you don't want to say no. I just point to that book. I say,
well, I can't because it violates the principles and richest man at Babylon, and that's my
mentor. Yeah. End of discussion. That's so good. You know, yeah, I mean, I could just leave it
right there and let you drop the mic, but I'm going to pick it back up again and go a little longer.
Just a tad longer on this.
You know, so people might be wondering, like, well, what about expansion and growth?
And, you know, you don't want to stay in that single family house forever or that duplex forever.
Like, how do you grow into a next level if you never, if you don't, you know, if you don't know it, right?
And the answer is you learn it before you get into it.
And you really.
So, like, when I decided to get into mobile home parks, I didn't know anything about it.
I just interviewed Jefferson Lilly here on the podcast, interviewed Kevin Bup here on the podcast and really enjoyed their episodes.
So rather than just going and buying a mobile home park,
I then read every book I could find a mobile home park,
talked to every mobile home park investor I knew,
and just like spent months and months and months,
like living in this world of practice for analyzing deals
and working that, like, that's how I was able to expand.
And even when I did, I didn't expand into like a thousand unit portfolio right away.
I bought a 40, boy, it was a 42 units at the time.
We've expanded it to 50 now.
And then I didn't even do that entirely.
I brought in a partner.
with Ryan Murdoch on that very first deal because he lived in the area like he understood that
market he had managed mobile home parks and though he had an owned one before he had managed them
for like a decade so I then harnessed all of his experience with all the education I was getting
and that is when I bought that first park and you know what we learned so many lessons that we've
lost money in different ways I mean overall that deal is going to be amazing but like different
aspects of it cost way more money than we thought and it's because we didn't know it
even with all that experience and knowledge we still didn't know it but you know what we
started small. Then after that, we bought a 168 unit. It was bigger, but it wasn't like a million
times bigger, right? We learned some lessons there. And then I lost 40 grand on a deal I tried to buy
and it didn't work out. So I lost 40 grand worth of earnest money. And like, that sucked. But I got
back up and tried a little bit more. So in other words, the point being, doesn't mean you have to
stay where you're at forever. But investing in something like you have to learn it before you can
invest in it. So it doesn't come easy. You have to put in some practice. Absolutely. All right.
All right. Last one.
All right. Last one today.
Let's see. You want to talk about it?
Yeah. The last one I want to talk about is that bigger deals does not always equal harder deals.
There's a misconception in people's minds that buying a single family house is easier than buying an apartment complex.
I would say it's different. And it feels easier if you understand single family homes, which most people do.
but something as simple as getting the financing for a 100 unit apartment versus a one unit
residential property is often way easier to get it for the apartment than it is for the property.
Even if it is harder, it's not a hundred times harder. It might be 10% harder if there's some
additional work you need to do. But yeah, we found commercial loans are actually generally easy.
Very good point.
A residential. Yeah. Don't get caught up into the thought that buying a fourplex is more difficult
than buying a single family house, okay? Or buying an eight unit property is way harder than buying
two fourplexes. Okay. The random concept of the stack where you buy a one unit, then a two unit,
then a four, then eight, and 16, and you continually improve. Sort of combines only invest in what you
know with the growth principle. You're staying in your lane of real estate investing, but you are
expanding how big you get. And we have found that once we get into the bigger deals, they're not always
harder than the smaller ones. They just feel that way at first because you have to learn something
different that you didn't know before. Yeah, that's really what is. It's just like you, you have a certain
knowledge base right now. And so in the beginning, everything feels hard. And so it is like going
from nothing to a single family house is much easier, I'm sure, than going from nothing to a 100 unit,
like, because there's just things you don't know. However, if you stay at the single family forever,
like rather than growing, you're just sticking there because it's easy. You're living in your
comfort zone. That's another way you could have phrased this entire tip today. This advice is
bigger doesn't always equal harder, but the same, like, don't live in your comfort zone,
unless that's really just what you want.
You're just happy in this little spot.
But like, I think there's so much happiness and growth and, and try new things that people just get
stuck in their comfort zone of like, I just buy little deals.
But if the idea of bigger deals worries you because you think it's harder, that's what
we're trying to erase here.
Bigger deals are not harder.
They're different.
You have to learn them.
There's a whole new learning curve.
But take it a step at a time.
How do you vacuum that truck?
What's the first step?
How do you learn? Who can you consult with? Who can you bring in to help you? What resources do you
currently have and which ones do you need to build? That's how you get to that bigger level, if that's
where you want to get to. And that's what I did with the David Green team, my real estate brokerage.
When I was selling two houses a month, I was working a legit 10 times harder than I am and
we're on pace to do around 140 this year. Right. I'm doing way more work, but it is way easier
for me because as I grew when I brought people in to kind of share the load and we became more
efficient, it got a lot easier to make a lot more money and be a lot more effective. There's so
many agents that are afraid of that growth. And so they try to just do it all themselves. And
most of them max at like 40 houses a year, it's very difficult to get to do more than that as a
single agent. But I follow this principle myself. And now I have a much more profitable,
streamlined, more fun and easy business with several people because we grew than if I had stayed
in that small place, which was a comfort zone at the time, that was a lot harder. Man, I was
grinding to get to that 24 deals a year.
Because if you're selling two houses, you're probably working with like eight people
every single month to try to get there.
And now that I'm on the other side of it, I totally understand this principle.
And I would be hard pressed for me to ever go backwards once I've tasted it on this side.
Yeah.
Yeah.
I would tell my wife that a lot in the growing years as we're building our portfolio.
Like it'd be hard work.
We'd up until 2 a.m., you know, like painting a unit.
And I mean, there's a whole lesson there on like, you know, when's the time to move out of
doing your own work and should I've done it.
But besides that point, I would often tell her, and still to this day, like,
the only way this becomes easier is by going bigger.
Because she'd be like, are you sure you want to buy that next level, that next property,
that bigger thing?
I would say the only way this becomes easier.
So today, I mean, like, I think she works a couple hours a month on the rent, on the managing
side of the business.
I work a couple hours a month on the current like portfolio we have.
And, you know, I spend time with my team up with our capital, but they do 90% of the work.
And it got, it's finally come true where it's.
easier because we got bigger. Now we have the support needed to be able to support the team.
So in reality, sometimes going bigger is actually like way better.
And that's the reward for stepping out of your comfort zone. That's the, if you can delay that
gratification and continue working towards, okay, I'll put all my money back into my business.
I'll keep getting punched in the teeth until I figure out how to find the right team members
or be a better leader. All the pieces that you needed to get to where you are now with Open Door Capital,
the reward is you can make money at the beach. You can work when you,
want to. You can work on the things that feel light to you. There's definitely an amazing light
at the end of the tunnel if you keep pushing forward. Yeah, so good. Hey, you brought up something and I know
we said that was the last tip, but I want to add one more in here since we actually took one away
earlier. So, make this full 10 piece of advice. And you mentioned maybe you need to work on your leadership.
So I want to talk on that just for a second, not just leadership, but also just business, like,
success. So this is the advice is comes from Michael Gerber, who was on our show a long time ago.
I don't remember what episode was, but Michael Gerber. He wrote the amazing.
book, The E-Mith Revisited.
If you have not read the E-Mith Revisited,
please read The E-Meth Revisited.
It is game-changing.
But that book can be summed up in this sentence,
this piece of advice,
work on your business,
not in your business.
Now, I'd add the word,
not just in your business,
because at some point you have to work
a little bit in your business.
But what he means by that is
there are people who are really good
at he uses this analogy.
At baking cakes,
it doesn't mean they can run a bakery.
Those are two completely different skill sets.
There are people who can, you know, invest in or who can, who can paint a wall but can't manage tenants because they're two completely different skills.
And so the advice that he's basically giving here and then I'm giving everyone here is focus on being a business owner.
And how do we as a rental property owner or as a house flipper?
What does that mean?
It means A, like you're always thinking in terms of systems and processes and people.
Like how do I systematize this?
How do I make this a process?
You're also thinking about leadership.
How do you inspire people around you?
How do you get others to come to your side?
I mean, you're not leading if nobody's following you, right?
The clearest definition of a leader is somebody who has followers.
So like how do you get people fired up around you?
How do you inspire those people?
How do you just like have a vision for where you're headed?
Like that's a business, that's a CEO's job is to have a vision and to just focus on that.
And so that would be, I guess my advice is like really work on the higher level stuff,
the business stuff.
Don't read just real estate books, but read business books, read personal development.
That's the higher level that you need to master.
What do you think?
Oh, absolutely.
Real estate investing is a form of owning a business.
Every rental property you own is its own little business.
And having several of them all together in a portfolio is just a bigger business.
When Brandon and I are helping people through why they're having trouble getting started
with real estate investing or why they've hit a plateau, they can't quite get over it.
It's always a business principle that needs to be brought in.
right when we're talking about how to run numbers how to analyze how to how to build cash flow
those are the fundamentals of the business that we are in this is why we're talking about it but
it's still a business yeah still a business and so learn learn the business get good at the
business skills and you're going to see everything in your life get better like it's the people
like i've told the story before but maybe we'll even end it with this i had a i had a friend i have
a friend whose parents were real estate investors for like 40 years. And they're like super hard
working, blue collar people, very, very hardworking. They owned maybe two dozen rental
properties in the area. They mostly did their own work. They screen their own tenants did all that.
And I'm not saying anything wrong with that. We still do with some of our own projects as well.
Like, you know, we have a kind of internal team. But they never treated it like a business.
It was always a hobby to them. They were always just like, you know, randomly get a phone call in
their cell phone. They run over to fix a leaky pipe or whatever. And for 40 years, they managed their
real estate this way.
At a couple years ago, they went bankrupt.
I mean, like, they lost everything pretty much.
They even got a divorce in the process.
This couple who'd been invests.
I mean, we don't invest in real estate because we like managing tenants.
We don't do it because we like managing contractors or flipping houses or whatever.
Like, that's not why we do this.
We do it because we want the life that is possible.
So in other words, these people spent 40 years trying to create a life possible and never got
there.
And I would argue the reason why is because they never
treated their business like a business. They always were working in their business and never on it.
And as a result, they never got the amazing life that real estate can offer. So don't be that person.
Develop businesses, like systems processes, people and get this done right.
Make that part of your vivid vision. How are you going to build those systems? How are you
going to build those processes and work backwards from there? Yeah. I really like to think of it as a
machine. I think Gerber might have said that in the book. But everything I try to think of is like,
how is this an engine that just runs?
This piece moves into this piece, which turns this piece.
Everything runs like a machine, and I am not a part in that machine.
Now, I might be in there.
I might temporarily be a part, but I recognize that I am a part that can be replaced with somebody else.
Yeah, sometimes parts, things break.
And you got to go in there while you're waiting on the replacement part or the new person to hire.
You go play that role for a time being.
And as they come, then you replace yourself and you get right back out and you work on the next piece.
Yeah, one of the best piece of advice ever had,
when we were planning the show, I should have thought of adding this as an actual piece,
but it fits here perfectly, is this, it was some billionaire being interviewed.
And they asked him, what's the secret to your success?
And the guy said, I'm a quitter.
And the interviewer laughed and said, well, what do you mean?
He said, I'm a quitter.
Everything I do in life is to quit.
I start something and I find the fastest way out to get somebody else who's better to do that
job correctly and to keep it going.
So I'm always quitting.
I'll start something and I quit it.
It doesn't mean that nobody's doing it.
It means that I find somebody better to do it.
And so I'm basically,
I'm his job and your job and ever listening, your job is a mechanic or an engineer.
You're building a machine and keep that mindset.
I'm building a machine.
I'm not the machine.
I am not a part in a machine.
I am building the machine.
And I'm going to just keep being a quitter so that each one of these works more fluidly
and slowly together.
So good.
I mean,
that's a lot of what long distance real estate investing,
the book is written about how I put the systems together to buy in other states
because I didn't have the luxury of going to paint the wall myself.
It's somewhere else.
So it forced me to kind of tighten.
up those systems. But this is really good. You want to listen to this because you can escape the job
you have and end up with the new job of being a full-time real estate investor, which may be better
than the job you had before. But it's still a job, right? It's much better to own a business,
not just have a new job. Yeah. So true. All right, man, this was fun. I don't know. I probably
should do kind of an ending here. We don't have to do the famous for anything. But maybe I'll ask you
this question. What books are you reading right now? What fires you up? What books in your path made a big
influence on you. Maybe we'll kind of end it that way, give people something to go listen to or read.
Hitch anything by Orrin Kloff. I've talked about that quite a bit. I don't like the title because it
sounds like how to be a salesman, but it's really about the psychology of getting people to understand
what you're trying to say has been huge because as I'm trying to build my machine that you
referred to, other people have to play a role in it. And I need to get them bought into that vision.
And the principles in that book really helped. That was one of the things where I had to say,
what do I need to do to accomplish what I want?
Well, I need people.
Well, how do I get them to buy in?
I'm missing a skill.
That book has sort of stood in the gap.
And then, of course, it also helps with the people that are coming to me to buy or sell
a house.
They're often nervous.
They're scared.
They're confused.
And the better that I can communicate what's in my head and get it into theirs, the more
success I'll have.
And that's something that I'm just very passionate about.
Okay, I want to be it B, and I'm at A, what does it take to get there?
Oftentimes, it's knowledge and books like the ones that we refer to today or
mentors like the ones we referred to today can help bridge that gap.
How about you?
What are you reading right now?
I'm reading a book called Storyworthy by a guy named, I think it's named Matthew Hicks.
It's called Storyworthy.
It's about storytelling, just being a good storyteller.
I'm reading that one right out.
And it's phenomenal.
But I'm going to actually name another book.
I want to recommend if you guys have not read Cashflow Quadrant by Robert Kiyosaki,
I want to recommend that one today because it ties into what we just talked about a
minute ago about.
You can be working in your business or on your business.
He basically defines there's like four quadrants that people find themselves in.
They're either employed by a company.
Which is fine if that's what you want to do.
And there's nothing wrong with that.
But you're there until you find a way out of it or you die.
Then there's the self-employed.
It's like, I own a landscaping business.
I go out every day and I cut grass and I trim trees.
And then there's the business owner.
They own a business and they hire people to go out and trim all those trees for them.
And then there's the fourth category, which is the investor.
It's the person who basically puts up the money for the business owner to be able to buy their tools
so they can then hire employees to put it out there.
So the investor just makes money off.
investing their cash. And so in the beginning, real estate investors really go through all four
stages of those. I mean, we all have jobs when we start. And eventually, most of us become
self-employed. Like I was definitely a self-employed landlord. I was in there like doing all my own
work, doing everything myself, just because that's what my job was. Today, I consider myself much more
of a business owner. I have people that do most of that stuff. I'm making the engine. But then fourth was
the investor, which now I take my cash that I make, whether it's from anything, right, from book sales,
from rental property cash flow from flipping houses.
And I dump that into investments, whether it's people.
I invest in people and build my team, but also other people's syndications or other
projects in the future that are hands off.
So a cash flow quadrant was a big one for me.
Beautiful.
Cool, man.
Well, thank you for 400 episodes, Brennan.
I wouldn't be here right now if it wasn't for you and for all of BP.
Hopefully everybody who listened to this got a little bit more value and they understand that,
you know, I believe that one of the few things in life that you cannot outwee
give is real estate. Everything you give towards learning it, investing in it, whether it's your money,
your time, your energy, whatever. Real estate will always pay you back more than you give. That's one of
the reasons I love it so much. That's so good, man. Well, everybody, if you like today's show,
like we said earlier, please do us a favor. Leave us a rating review in iTunes and tell a friend about
this show that you liked it. Last thing here, just a personal favor of I got to ask everybody.
So we recently relaunched my three early books, which was the book on investing with no and low
money down, the book on rental property investing and the book on managing rentals.
We basically relaunched with new covers, updated content a little bit.
And we never really did like a huge formal launch for it.
But just want to let everyone know that that's out there.
So here's a favor I'm asking is, A, if you haven't read any of those and you were going to
do it, if you want to pick it up and get the new cover, that would be helpful.
But more importantly, if you have read it, especially if you read it on Amazon, like you
bought it from Amazon, if you could leave me a review for those three books.
And I'll throw David's as well.
If you bought David's on Amazon, those verified reviews are really important.
for helping us reach more people with those books.
So that's just the personal favor I'm asking for.
And that's all I got, man.
So you can find David Green over on Instagram at David Green 24.
I'm Beardie Brandon, of course, on Instagram.
You can follow Bigger Pockets everywhere at Bigger Pockets all over YouTube, all over Instagram.
I don't know if we have a TikTok yet, but we probably will.
And that's it.
That's Bigger Pocket.
So, David, you want to take us out of here?
All righty.
Thank you.
This is David Green for Brandon 400 episodes Turner, signing off.
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