BiggerPockets Real Estate Podcast - 806: How Two Soccer Moms Went from Small Multifamily to $11M Real Estate Deals w/Breanne Weber and Denise Mayen
Episode Date: August 17, 2023Want to invest in multimillion-dollar multifamily deals? You might think you don’t have what it takes to take down seven or even eight-figure real estate investments, but you’d probably be wrong. ...Today’s guests went from buying $99,000 rental properties to $11M multifamily apartment complexes while raising young children. So how do you scale from small to large multifamily and do it at a time when asset prices are so high, and competition remains fierce? David Greene is joined by Matt Faircloth, instructor of the BiggerPockets Multifamily Bootcamp and author of Raising Private Capital. If you’re an avid BiggerPockets listener, you’ve probably heard Matt before on our past multifamily episodes. Today, Matt brought two of his students, Breanne Weber and Denise Mayen, to touch on how they went from real estate rookies with a few flips and rentals to chasing $11M multifamily real estate deals. Breanne and Denise walk through their steps to find, analyze, and raise capital for massive multifamily deals. From finding the right partners to building your team, splitting roles and responsibilities, and chasing deals that seem almost impossible, today’s episode is for ANYONE who wants to level up their real estate portfolio and get into bigger properties with better profits. In This Episode We Cover: How to go from small to large multifamily investments and why you need to be “adding more zeros” Finding your perfect real estate partner and what they should have that you don’t Raising private capital for your real estate deals and why it’s not as hard as you think The four real estate “superpowers” your team MUST possess to get big deals done Diving deep into the $11M, 104-unit deal Breanne and Denise got under contract When to walk away from a real estate deal and how to know it’s too much to handle And So Much More! Links from the Show Find an Agent Find a Lender BiggerPockets Youtube Channel BiggerPockets Forums BiggerPockets Pro Membership BiggerPockets Bookstore BiggerPockets Bootcamps BiggerPockets Podcast BiggerPockets Merch Listen to All Your Favorite BiggerPockets Podcasts in One Place Learn About Real Estate, The Housing Market, and Money Management with The BiggerPockets Podcasts Get More Deals Done with The BiggerPockets Investing Tools Find a BiggerPockets Real Estate Meetup in Your Area David's BiggerPockets Profile David's Instagram David’s YouTube Channel Work with David Matt's BiggerPockets Profile Derosa Group Sign Up for a BiggerPockets Bootcamp Book Mentioned in the Show: Grab The Revised Edition of “Raising Private Capital” by Matt Faircloth Connect with Breanne & Denise: Breanne's BiggerPockets Profile Denise's BiggerPockets Profile Braid Capital Instagram Click here to listen to the full episode: https://www.biggerpockets.com/blog/real-estate-806 Interested in learning more about today’s sponsors or becoming a BiggerPockets partner yourself? Email advertise@biggerpockets.com. Learn more about your ad choices. Visit megaphone.fm/adchoices
Transcript
Discussion (0)
This is the Bigger Pockets podcast show 806.
So I understand that we need all this money.
How do you get it?
I was just like, I don't even know how we're going to get like a million dollars, but at first.
And then, you know, as you start building it and talk to people, you realize, okay, there's an avenue out there.
Getting one person to give you $1 million is very difficult.
Getting 20 people to give you $50,000 if you've got the right systems and processes and their right.
mindset around it is much easier. What's up, everyone? This is David Green, your host of the Bigger Pockets
Real Estate Podcast. The biggest, the baddest, the best real estate podcast in the world here today,
joined with my co-host Matt Faircloth. Matt is a good friend, fellow superhero fan, and really good
multifamily real estate investor who is joining me today with two of his standout students from
the Bigger Pockets multifamily boot camp, Brianna Denise. First off,
Matt, welcome. Glad to have you here on the show today. Honor to be here. Real quick, David. As you know, I'm a Capt to New Captain America fan. Who's your favorite superhero? Real quick. I like Beast from the X-Men as a kid. Oh, you went to Beast. Okay. I'm with you. All right. Yeah. I liked that he was savage, athletic and smart. He was kind of like Batman. He's the Beast's a trifecta. He's a bit of everything. Yeah. Yes. But he loses every fight he's in. He never does anything spectacular. So I always thought he was going to become a bigger player in the Marvel Universe than he did.
But yeah, he's probably my favorite.
That's because it had Kelsey Grammer playing, but that's what you're going to do.
No, I'd pick.
You can't a Fraser play a superhero, that's fine.
That's it.
But anyway, thanks for that.
As you know, I'm a Captain America guy.
And it's awesome to be here with you today and talk all things multifamily superheroes
and all the phenomenal David Green analogies coming at us today in the episode as well.
Yeah.
So let me ask you, as a newer investor, what's something that people can look forward to getting out of today's show?
You know, David, this is a phenomenal episode about.
about scale, right? This is, we've got some guests here, just the conversations about starting
on smaller, accessible real estate and scaling quickly into larger and larger real estate. So you don't
have to start at 100 unit apartment building. You can start small and buy that 100 unit apartment
building pretty quickly down the road once you'll learn the ropes and learn the lessons.
And before we get to bring into these, today's quick tip is every partnership needs a gas pedal
and a brake pedal. If you want to accelerate your learning and investing, you can sign up with
the Bigger Pockets multi-family boot camp with Matt Fairclath here.
And as a bonus quick tip, go look for a partner and sign up together.
It might work out for you like it did for today's guess.
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All right, let's get to Brian and Denise.
Brandon Denise, welcome to the Bigger Pockets podcast.
So happy to have you, lovely ladies.
Now, my understanding is that you both took the multifamily boot camp with my buddy, Matt Faircloth here, learn how to be better multifamily operators and were the standout students from the class.
So congratulations for winning a contest that you didn't know you were in.
But the prize is you get to be here on the podcast with us.
We're delighted.
Thank you so much.
Yes, thank you.
Brandenis are go-getters, man.
And they've, they set some big, hairy, audacious goals for themselves.
they fully immersed themselves in the boot camp.
They actually set some of the standards in the boot camp that we still carry now about what
it is to go all in in the bigger pockets multifamily boot camp.
So they would, you know, bring deals ahead of time.
They would come on the boot camp, you know, bring them on live and they would chat
with some things that they were working on and stuff like that.
So far and away really grabbed on to opportunities that were in front of them through
the boot camp.
with both hands and latched on. And I think that we'll hear more of their success stories today.
But I think that they're very committed, go all in. They really have each other's back as partners
that I see. And they also do one more thing that I really, really commend them for is they don't
chase shiny nickels when it comes to markets, right? So many people, David, you talk to
are investing in, you know, chasing 30 markets across the continental United States.
Brandon Denise are smart enough to pick a specific market, which we'll hear about today.
and really, really triple down on that market of San Antonio, Texas and become experts there.
So that's why I'm big fan, and I'm really grateful to have them on the show today.
Thanks.
We're excited.
Can't wait to tell you all about it.
As a result of that boot camp, you two got into contract on a 104 unit building, ended up
deciding to not close on it.
We'll talk about what came up during the process to get you out of it.
But just what was that process like to get into contract on 100 unit building after your first boot camp?
It was a lot of hard work.
I mean, we put in so many LOIs underwritten several, several deals, meeting with brokers and everything, a lot of, so much work, so much work.
You don't even really realize until you're in the thick of it how much work it is.
But it was exciting.
It was definitely a lot of upping our game and adding a lot more zeros to the type of deals that we're used to doing.
Yes.
It's a great way to look at it.
More zeros, right?
I mean, we're going to talk about some of your origin stories.
deals that you guys had. And in a lot of ways, a lot of the psychology is really being okay with
a couple more zeros involved in the transactions, right? Yeah, absolutely. Now, you two are
real estate investors and partners before you got into the boot camp, correct? You knew each other
earlier? That's correct. Yeah. Right? And you live and invest in the San Antonio area. You
partnered on two properties together prior to this, but way less zeros. And you've done 30 real estate
transactions between the two of you, correct? That's right. Yeah, mostly flips and then a couple of
smaller multifamily properties together.
And a few single family rentals.
Right. So kind of the standard stuff, most bigger pockets listeners are going to be comfortable
with. And then you decided to go from taking on, you know, the small little criminals in
Gotham City to Thanos himself and jumping up into the big leagues here. Now, before we hear
more about this deal that you bought, which I'm curious to learn more about, can you just share how
the two of you met and started this partnership? Yeah. So I actually kind of stumbled into real
estate investing. I had been a stay-at-home mom and a teacher before that and went through a divorce
and found myself needing a job, basically needing to provide for myself. And my dad was very entrepreneurial,
had grown a business and had some money he wanted to put toward real estate and just said,
hey, would you be interested in learning about this with me? So we did. We did some learning and then
realized, oh, we could create a business that would allow me the flexibility that I wanted because I had
little kids at the time. And I really wanted to, you know, spend time with them and be able to
to pick them up after school. And it seemed like a great fit for my skill set, being able to project
manage and run contractors. And I love the design aspect of being able to work on a house. And so that's
kind of how I got started in it was basically managing a bunch of flips and putting my parents' money to
work. So I was, you know, starting out stewarding their money and figuring out how to grow that for
them all the while providing for myself. So that's kind of how we got started. And I'll let Brian jump in
and share how we met.
Yeah, I got started because we actually had a lot of debt, personal debt, student loans,
car payments.
And I was down the path of, as Dave Ramsey says, you know, I'm sick and tired of being
sick and tired.
And I knew that something had to change.
And I had always had a real passion towards design and real estate in general when I was
like a little kid, my favorite show.
was Bob Villas Home Again in this old house, the OG HG TV.
Yeah, exactly.
And I knew I wanted to get into flipping houses, but I had no idea how to do it.
And I was just determined, I made a decision that I was going to pay off all of our debt.
That was going to happen.
No questions.
And I was going to start flipping houses, no questions.
So the question then became how.
And so I started talking to everybody and I started listening to the Bigger Pockets podcast.
And I was like, all right, I'm going to pay off all this debt.
And while I'm doing it, I'm going to educate myself.
I built like a calculator on how to, you know, analyze the deals and how to estimate the rehab.
And while I was networking and talking to people, somebody on our kids soccer team said,
hey, that lady over there, she flips houses. I was like, really? So I picked up my camping chair
and set it down right next to Denise and said, hi, I'm Brian. I heard you flipped houses.
The rest is history, right? So we started chatting and I basically said, well, you want to come see
my spreadsheets? You want to come? Yeah. You want to come do some demo at a house?
Such a real estate investor pickup line right there. Come on. Right. You know, how nerds meet each other.
Yeah. I mean, I was still fairly new at it. I'd only been doing it.
for a couple of years. I think we were on house number five or six, something like that.
So I still felt like very much a newbie in a lot of ways. But, you know, we had some systems down.
I had met a lot of contractors. I kind of generally knew what we were doing. And so I just said,
hey, you want to come meet all these people, come meet agents, come meet contractors, you know,
come meet wholesalers, go walk houses with me. And so during that, probably almost a year of us
kind of getting to know each other and her coming along and showing that, okay, we have sort of shared
values and perspectives on, you know, what our goals are. We enjoyed hanging out and, you know,
potentially working together. And then Brianna, she was searching for her first flip. She also ran
across our first small multifamily, a triplex, and brought it and said, hey, I don't see how this
can't be a great deal. And she was right. Yeah. Yeah. So I found this $99,000 triplex.
and it had two tenants living in it currently,
and one vacant.
It was in pretty rough shape,
but it was still habitable.
And I was looking at the rents that they were bringing in compared to the purchase price.
And I was like, gosh, I mean, I don't know.
I'm still new.
I don't really,
I haven't really looked at rentals,
but I feel like this is a really good deal.
But at this time,
I had paid off a whole lot of debt and had only saved up a little bit of money.
And that little bit of money I had given to another real estate investor who was doing a flip.
And he was kind of showing me how he ran his business with my investment.
And so I was basically tapped out.
But I knew I really liked Denise.
She had already shown me how she ran her business.
And I could see that she was a systems oriented person and definitely somebody who I wanted to work with.
So I brought this deal to her.
And I said, hey, I don't have any.
money, but. Oh, also, I don't have much either. I'm a single mom with little kids. But hey, my,
my parents like real estate investing. And, you know, make they give us a loan. So they,
so we convinced them, you know, we showed them our business plan. We, you know, basically proved to
them that it would be worth it. And they, you know, allowed us to borrow bridge funding from them
to make the deal happen, which was, you know, a tremendous gift. I know that not every, you know,
everybody has, has easy access to that. But in our case, again, it was very much, all right,
we, we know that they get paid first, right? They get of anything that comes out of this,
they're getting paid first. And sure enough, when we were able to refinance out of it, you know,
and do basically a Burr strategy with a triplex, we were able to pay them off. And that was
such a fantastic feeling. And it was great for them because they, they made some money.
They're like, so you're going to, you know, put this money back to work for us, which we love.
Yes, we did.
So bonus quick tip here.
When you meet someone and they ask if you'd like to see their spreadsheets, that's them trying
to be your friend.
That's the equivalent of a five-year-old who's like, hey, do you want to play or do you
want to see my toys?
Always say yes.
That's a real estate investor.
Do you want to be my friend line, right?
Yeah, absolutely.
Quick comment, guys.
I really love a bit of your backstory there.
Thank you for sharing that.
I find that those real estate investors were business owners in general that had the biggest
why that they want to get going for Brie and for you.
was to get you and your family out of debt.
For Denise is obviously single mom, live a bigger lifestyle, stand on your own two feet,
all those kinds of things.
Those are big whys.
And those real estate investors that I know that have a big enough why are the ones that
are willing to hustle, grind, not just looking for the world to bring them deals or
anything like that.
They're looking to do whatever it takes to succeed.
David, what do you think?
Yeah, there's definitely, that's such a good question.
It revolves mindset.
Entrepreneurialism in general, I tend to refer to.
to it as the house cat versus like the cat in the wild.
We're raised in a W-2 world where someone brings us our tuna every day.
And they say, here you go, eat your tuna.
And then we complain about the fact that, well, I can only eat the tuna.
They bring me.
There's a ceiling.
I can only go so high.
We see all the negatives of having a job.
They have to show up every day and have to punch a clock.
There's got to be more to life than this.
And there is.
But when you leave that world,
the what I call the W2 world where you get tuna brought to you every day, you have to learn how to
hunt. And that never, like, sinks in until people get there. You get rid of the ceiling that held you
back, but you lose the floor that was safe to you. Now you have to develop the skill of finding
what you want to eat. And then knowing, is that a thing worth the chasing, right? Like, cheetahs don't
chase every single gazelle. They try to find the one they had the better chance of shaking
down. You can't spend your whole day analyzing every deal that comes your way. You'll never
get anything done. You'll burn up all your time and your calories and your energy. You have to learn
how to hunt when you do it. And we can call it grinding. We can call it hustling. Then people go,
I don't want to do that. That's hustle porn. I don't want to work my life away, right? We can call it
whatever we want to call it. But what I refer to it as is hunting. You have to find the opportunities
that you want in life and then build the skill to take that down. It doesn't have to be a dirty word.
It actually, I think, makes life more fun. There's a confidence and a swagger that you walk around
with knowing I can get that person to be my friend. I can raise capital for these people and make
them a return. I can take down a deal and I can manage it well where you just hold your head a
little bit higher because you feel good about yourself, but no one's going to do it for you.
I just want to acknowledge the first glorious David Green analogy has been dropped. So fantastic,
house cat versus wild animal guys. Where in your life right now are you being a house cat when you
really ought to be a wild animal? Well done. I love that, David. You got me thinking about that.
Like sometimes I'm like, where's my tuna?
Like, no, I got to go get it.
I got to go find the tuna.
Nobody's bringing that to me.
I do not naturally come by that hunter personality.
That is not something that I had five years ago.
I feel like I've kind of, again, sort of stumbled into that.
But what I have realized is that when, when, if you are not already that person, if that is not something that you feel confident and strong in, that going out and talking to every single person about real estate, find those people.
who are and just kind of like, you know, show up and be willing to show them your spreadsheets and,
you know, offer to introduce them to somebody. You know, you have something to offer, right? You have
something to bring to the table. And, you know, a lot of people who get into real estate investing,
they do it because they already have money and they're, you know, they don't necessarily have the
time and they want to put their money to work. But then there are a lot of people who, if you don't have
that money, you're going to be bringing the time and energy, right? You're going to be putting in that
that sweat equity, but there's something really fantastic about that partnership between,
you know, people who have one or the other and can team up and go really far with it.
I think that's a wonderful point, Denise.
I've referred to that in other real estate books as fish catching versus fish cleaning.
Sales and the 1099 job is a little bit more.
How do you catch a fish?
What do you put on the hook?
How do you find them?
Where are the fish?
There's a skill in setting the hook and getting the fish in the boat.
And then there's fish cleaning.
Once the fish has been caught, it just since there in rots, if you can't actually manage it,
manage the operation, keep the thing profitable. So you have to have people that know how to do both.
And then how they combine synergistically is what makes a great partnership, which I know we're going to get
into later in the show. You two found each other with similar values, but different skills.
And that, I think, is the key to a successful partnership. And it's wonderful seeing how that worked out.
So what are your role? You guys are partnered up now, right? What do each one of you do in the partnership
and, you know, like who's catching the fish and cleaning the fish and everything like that?
through with more specifics, what each of you do for your business and a, and maybe also weave in
some things you guys have done past that triplex. It sounds awesome that you did with your parents
coming into finance that as well. Yeah. So when we first started working together, that actually
was a concern of mine because I had learned enough about owning and operating a business to know
that you need people who have complementary skills to you. And when I first was getting to know, Denise,
I was a little concerned that we had too much in common and that we weren't different enough
because we both love the design. We both love managing the projects and we had some strong
opinions one way or the other. And so it did take owning that first property and managing it.
At first, we didn't really define any roles. We definitely have done that now. But at first,
We were just kind of figuring it all out.
And we each tend to gravitate towards a different job.
And as we kind of practice working together,
we were able to actually see that actually we're very different.
We have very different skill sets.
And they complement each other quite well.
So I knew that she was somebody I wanted to keep partnering and to hunt for that next deal.
so which we did find. So the before that way, so you're you did the hunting, um, if you will and the,
and the, uh, investor relations capital raising. Denise, what was your side? Yeah, you, you were
cleaning the fish, but in real estate, uh, talk, what was that? Lots of operations. So again,
I, I love running a project, you know, accounting aspect, you know, that, that part to me. I enjoy. I like
the spreadsheets and things like that. Um, you know, just making sure that every task gets done, that
nothing's overlooked. That's really where my strength is. I don't love hunting. I had said for years,
I wish someone would just bring me deals. And then I met someone who would, which was fantastic.
Because, you know, she brought both of the deals that we had, the, you know, a triplex and then a
fourplex that we actually just recently sold. And so that was our, you know, a full cycle deal that
was excellent. We were able to create the returns that we had hoped for. You know, we executed on
the project that we planned. So it was a very good feeling for anyone who knows that feeling of
executing, getting full cycle on a deal. It's such a great feeling. It is because you go into a
deal with thoughts and potential and possibility and then you are able to generate cash flow and sell it
and it produces the results you anticipated. So there's nothing better than that. Matt, I know you're a
fan of superheroes. You look a bit like a superhero. We were talking earlier about the fact that you
you've become ridiculously fit. You've lost a ton of weight, put on a whole bunch of muscles,
and you look like Steve Rogers recording right now. You tend to look at investing through this
prism of superheroes. So, like, I'm going to throw it to you and let these ladies describe what
their superpowers are when it comes to investing. Well, thank you, David. But as you know,
I'm a superhero junkie. And so when we developed the personalities that we know exist that are
required around real estate investing. I just say, hey, this is an opportunity for me to throw
a little superhero shout out. So I called them the four superpowers of real estate investing.
And this is one of the concepts that we teach in the multifamily boot camp. Briefly, those
superpowers are the person that goes out and networks and has lots of relationships and kicks
in doors to produce deals. That's called a hunter, right, in this conversation that's Brian.
Then there is the person that underwrites the deals and analyzes them and creates a business plan
from that deal. We'll talk about in a second on who's doing that in your team because awesome
story there. Then you've got the person that takes that deal and takes that business plan and
gets investors excited about that and also assembles the debt and puts together the money and
that person is creatively called the money. And that money person goes and gets the investors
that signed up to enroll and everything like that. Then you've got the most important, yes,
yet the most under-promoted and under-bragged-about role, you know, right, Denise, on the Superpower Avengers team. Right, the dish cleaner. The fish cleaner. The fish cleaner. And that's the person that we call the hammer. And that's because what they're doing is they're taking this deal, this business plan, these dollars, which is all that is potential, right? And that's how the potential to make a lot of money for yourself and for investors or potential to completely wrap all that potential around a tree.
and drive it into a ditch and completely jacked the whole thing up, right?
And that's what turns that potential into reality.
And that's some call it asset manager.
I like to call it the hammer, right?
So you guys got clear.
I'd like to think on the multifamily boot camp because I saw some real assemblage happen on your
team between the two of you guys and us explaining those roles and getting a lot of meat
and potatoes around those things during the boot camp.
But also, could you guys tell us how you met that missing link in your team, the one
that creates a business plan who, in our superpower assessment, we call the brain.
Yeah.
So Brian had been looking at what, you know, trying to encourage me to look at larger multifamily
deal.
She's like, Denise, this is where the future is for us is what we need to be doing.
And I was dragging my feet very much, not super excited about it, feeling very overwhelmed.
And so she had already been learning some about multifamily syndication.
And we had signed up for a program.
They ended up canceling the session.
And I guess the day before the cutoff for the multifamily boot camp through Bigger Pockets,
last summer, I heard a podcast through Bigger Pockets and y'all mentioned it.
And I texted Brian and said, hey, I think we should do this.
Brian likes to remind me that when the person who's dragging their feet says go.
You go.
You go.
And so we signed up for that.
while we were there, again, Brian being an excellent hunter posted on kind of the shared forum,
you know, who's interested?
You want to tell?
Yeah.
So one of the first exercises you guys had us do in the boot camp was to determine if we
were more of a brain, a hammer or a hunter or money.
Money.
Thank you.
And so actually, we went through it and we each did it independently and we compared notes.
And we kind of said, all right, what are we lacking?
What skill set are we lacking?
And it was clear that we needed a third partner in there to kind of fill in some of the gaps,
at least one more.
And so when we got into the boot camp, we actually kind of went into it with two separate objectives.
Denise was really just trying to learn the ins and outs of syndication.
And I was looking for a business partner.
I was looking for somebody to bring into the team.
And so I actually posted in on all the Slack channels and in all the different groups,
because that's the communication program we were using when we did the boot camp.
And I said, hey, I'm looking for a hundred plus unit apartment complex in the San Antonio
market who's crazy enough to do it with me.
And there were several people crazy enough to do it with us.
We were very thankful for that.
So I had a bunch of people reach.
back out to me like, hey, that sounds really interesting to me, tell me more. And so, uh,
between the, the boot camp classes, uh, we were scheduling Zoom calls with these different people to
kind of get to know them to make sure that they're a good fit for us, both personality wise,
like, did we even like them? Um, goal wise and then also strength wise using that chart that
you have given us. And we knew we really needed help understanding,
the underwriting of a large multifamily because that was something we didn't have experience with
and a little bit more just the general understanding of how to manage a project like this.
Right. The asset management, kind of the unique aspects of asset management that go with a really
large multifamily compared to a smaller multifamily or single family.
Because they are different. Very different. And I will add to this for those listening to podcasts,
you typically only hear the exciting part of the deal, which is the hunt.
Yeah.
Right?
When we watch National Geographic, you watch the Cheetah chasing the gazelle.
That's where all the drama is, the tension, are they going to get it?
You're either rooting for the cheetah or you're rooting for the gazelle.
People pick sides.
That's the fun part of investing, assuming that you like that stuff, it can also be wildly stressful and cause anxiety and some people hate it.
But in general, the people that are like actively seeking their education, they're like,
yes, yes, how did you find the deal? How did you underwrite the deal? How did you take it down?
What were the negotiations like? What did you do to get a better deal? Or how did you beat the other
side? And that is good stuff to talk about. I'm not putting it down. But it's like 10 to 20% of the whole
thing, right? Now you've caught that thing and you got to figure out what you're going to do with it.
And that no one talks about this. But it's 80%. I'm making these numbers up. I have no idea
if that's actually accurate, but hopefully you guys agree with me. It's 80% of the success is how do you
manage it? How is it operated? How do you create efficiencies? How do you take advantage of economies of
scale? How do you solve the problems that continue to pop up? Right? There's deferred maintenance.
We have to pave a parking lot. There's a roof that's going to be leaking. Tenants are asking for this.
Employees are having this problem. The guy across the street added these things to his apartment.
Are we going to do the same? When should we refinance? What should we do with our investors? That's
That stuff usually makes or breaks the deal, and it never gets talked about.
We just show the, you know, the fishermen catching the fish.
They got a live well full of fish and no one sees, well, are we getting those things
clean before they go rotten?
How are we selling them in the market?
How are we making sure that we're getting the most fillet out of the fish or whatever?
What do you guys, what can you share with our audience about this experience of operations
and how much attention it should get to have a successful investment?
Yeah.
So I think, you know, even before we started looking for deals together as a team, we had to create a team, right?
So Brian and I had already had, you know, three and a half years together operating a business, right?
So we, we had kind of figured out and worked out a lot of the kinks.
And so, you know, we more or less understood what our roles were.
But now we're brating in a third person, right?
We're adding another person to the team who, first of all, he's not local.
He doesn't live here.
but he has tremendous experience in the underwriting and asset management world, which was perfect for us.
He had not already owned investments.
So we were a perfect fit for him as well because he wanted someone who had that expertise and experience knowing what it's like to have your money on the line, right?
Have someone else's money on the line that you're responsible for.
And so when we brought Brent Romero into our team and created this new business, I mean, it took several months of us meeting weekly.
I think that was one of the things that may have even been mentioned on the boot camp is,
hey, you know, let's meet every week and start, you know, having a business meeting,
having a team meeting together.
And so I think a lot of it was, you know, talking through, okay, what are our goals?
You know, what are each of our strengths?
Where are we struggling?
And then figuring out who's struggling in different areas, right?
Like what are some of those pain points and solving those problems together and learning how to do that?
So I think that lays a good foundation then for when you actually have a deal and you have to solve
problems or you have, you know, someone has a unique family situation that comes up and
someone else on the team has to step into their role briefly. So I think that's, that was a big
part of it. I don't know what else do you want to add, Brianne to to the operation side of that.
She's like, I'm just glad I got a fish cleaner in the house. Thank you. I just, I, I want to go
Brienne to Brienne, like from, from like fish catcher to fish catcher. Isn't it phenomenal to have
people like Brent and Denise and your team that can clean the fish and you can really focus. Because I can
tell you, my business really grew quite a bit when I had people behind me that were really able to
handle the ops because yeah, the fun part for you and me is going out finding deals talking to
investors, but the necessary part of the business that allows us to do that side of the business
is the other side of the house. So, Bram, what is it opened up for you in having Denise and Brent
on your team that are able to run that side of the company for you? It is the best thing ever. I
like I'm on a basketball team and I'm just giving them the ali-up and they're they're the ones
dunk in them you know um so it's it's actually it's pretty great because I really can focus on
networking and talking to people and opening up opportunities finding different brokers
all the things that I love I'm a social butterfly I can talk to people all day long and
to the point where they get sick of me um yeah yeah it's a
Okay. I know how it is. You know, I can talk real estate all day long and and I'm able, people, I don't know why, people like to help me.
You guys. I guess. They want, they want to help me. And so people are like, hey, I heard about this thing. I heard about this thing. And they are constantly sourcing opportunities for me. And when I find these great opportunities, I can give them a quick precursory glance.
and be like, yeah, that looks like a real opportunity or, I don't want to waste everybody's time.
But if it looks like a real opportunity, I can give it to Denise and to Brent, and they can
underwrite it, they can analyze it, they can manage it. They are, you know, I toss them the ball,
they're dunking it. And it's a great way to run your team. Well, and I'm grateful because I
don't love the hunt. That is not my favorite part, right? I don't love the going out and sourcing deals.
that is not something that is my strength.
That is not my favorite part.
And so being able to work on a team with someone else who's great at that really allows both of us to be stronger.
And that's something we also have noticed.
We were in a few different masterminds in different groups.
And even through the boot camp, we have noticed that because we were working together,
we were able to accomplish so much more.
And I think what I, you know, one of the things that I appreciate with the boot camp and the reason why you learn and you grow so much is because they give you all this stupid homework.
And, you know, nobody wants to do the homework. The homework is not fun.
You know, it gets you out of your comfort zone and everything. But we were, by the end of the boot camp, we were divvying up homework assignments.
It was like a little study group where we could put our efforts in different directions.
for the same common goal and able to actually go a lot farther.
And as we have been working together, hunting for deals, underwriting deals,
we have seen our team move faster than other people who are trying to get into
multifamily by themselves.
Because it's, and that's one thing too.
When we got this one under contract, we, we were putting in 50, 60 hours each.
And we're just like, there's no.
way you could do this by yourself. Like it's just, I mean, especially new. I mean, maybe if you were
way more experienced. But I mean, it's just, it's so much, so much that you have to do,
um, that it, you know, the team is where it's at. I will forgive you for calling the homework we gave
you stupid and you're welcome. Yeah. And you're welcome because it seems like it made a difference,
but everybody thinks homework's stupid at first. Yeah. Well, I'm also a fitness instructor and I get people in my
classes complaining every week that I make them do squats, but they still keep coming back.
Well, oddly enough, and Matt, don't forget your point there.
Many people will say they hate it, but the reason they're there is for that.
Yeah.
It's for the accountability.
One thing is I've gotten older in life I've learned is oftentimes we're afraid of
disagreement or conflict because we think it's going to make people mad, but it ends
up making people respect you more as long as it's handled in a classy way where you don't
take things personal.
Sometimes giving people resistance will draw them to you in a subconscious
just wave and that you would think it would push them away.
Same is true for homework.
Same is true for accountability.
We will grab and complain and moan about it, but then we'll show up the next day
because we know that's actually what's going to get us in shape.
Yeah.
Yeah.
Brian and I regularly talk about how we know how to argue productively.
Like that is something that we have learned how to do.
And we also regularly will tell people, look, we're not easily offended.
Like neither of us is easily offended.
You know, I'm trying to get my kids to learn how to not be easily offended when they're,
you know, brother or sister.
you know, bumps into them. Again, you know, more often than not when when you have those conflicts,
even in a partnership, it's not because that person was intentionally trying to step on toes or
something. It's, it's just that you're different people with kind of different strengths and
weaknesses and different perspectives. And so we regularly practice, okay, I am not going to be
easily offended, right? And I'm going to offer this other person a lot of grace. And then we just,
it's a lot of communication, right? And saying, hey, I'm open to critique. Like, how did that go? What do you
think where can I be stronger and then being, you know, trusting that person, you know,
to listen and learn from them as well.
Yeah.
Well, that was a question I wanted to ask you each about relationships because this is not
talked about often, but this is the truth and I'm sure you guys are going to admit it.
Resentment creeps into relationships.
How have you two navigated those emotions that are going to come up and then the thoughts
that come out of the emotions saying, I should be getting this or I should be doing that?
You know, I am actually, one of the things I have very consciously tried to work on myself is to compliment people more.
And I think showing a lot of gratitude and appreciation for your partner, business, romantic, whatever, goes a long way.
And I, I mean, I try to acknowledge both the things that she has accomplished.
and also the progress that she has made.
I hope that she agrees with me.
I do.
I do very much.
I think that's actually a huge thing.
Brian is excellent at that.
She's very much an encourager.
And that's one of the things that I have realized about the power of partnerships in
general is that it does require some nurturing, right?
It does require, you know, some making sure that you are pouring into that other person.
So encouraging that person.
But also, I think being willing to communicate well, like asking each other regularly,
hey, what is not going well here?
What is going well?
You know, so having those touch-based moments of, all right, how did that work out?
You know, what didn't work?
I think early on in our, you know, investing journey together, one of the things we
discovered is that when we were having a conflict over, okay, you know, what's the best use
of this $2,000 when we have, you know, $10,000 worth of repairs that need to be made on this
property. We know that at some point we're going to get to these. What's the highest priority or what's
the best way to address this issue with a tenant? Early on, there were many conversations about
who has the stronger opinion on this particular issue. And so for one of us, it's like,
well, we both have an opinion about it, but one of us, it really doesn't matter all that much.
Like, we're just, we don't feel that strongly about it. And so I think being willing to say, you know,
this is my perspective, but I really don't care that much. And I trust you and I'm going to let you
pick this one. And then the reverse happening as well. Yeah. Yeah. And we check in with each other
regularly. Honestly, like in any, in any endeavor, you are one person's in be super excited,
raring to go over the hill and just crushing it. And the other is just like, I'm just not feeling
it. Like, and so you have to bolster each other up. And,
also like you can we have built the relationship around each other where i can go like denise i'm drowning
i need help where is the life raft yeah no really and then you have to be willing to actually step in and
say okay i got this i'm gonna i'm gonna take this i don't love doing this this is not my strength but
or or we even said okay you're not going to do this anymore i know i'm not going to do this anymore
who are we hiring the who not how idea yeah yeah yeah
Yeah, yeah, yeah.
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Hiring Indeed is all you need. So that guys, that's awesome. Thank you. Bringing it back here to the,
just to just to, we talked about more zeros, right? I want to just, I touch that because
something you guys got from the boot camp is you got connected to Brent. That's awesome.
You guys got, you know, clarity on the roles that each of you bring to the table, what your
superpowers are, right? Now, another thing that we got into in the boot camp was
talking about larger deals that were perhaps a little bit larger than what y'all were looking at
at the time right aka adding more zeros and there's a bit of your journey that as you guys became
comfortable and talking about you know prices that began with an m you know millions instead of instead of
with a t right um you you guys just that there was a mindset shift because you guys talk us through
briefly what that mindset shift was with what the experience was like to graduate up into the end of the
millions through changing your mindset. Yeah, I remember the very first apartment complex that I had
convinced some broker to tour with me. And I, you know, I'm there and I had learned to ask what
the whisper price was. So I'm like, hey, what's the whisper price on this one? Can you define that
briefly? Do you mind? Yeah, for some reason, they don't put stickers on apartment buildings. There's no big
old for sale sign in the front yard. There's no high tag. There's no for sale sign. And even when they
post it up on the internet for you to peruse, they don't put a price tag on it.
They call it a whisper price. They call it a whisper price. But they don't really whisper it.
They're very proud of it. Oh yeah. They'll tell you straight up. You just have to ask them,
what is the whisper price? It's the opposite of whisper. They'll shout it at you.
It's the most ridiculous thing. Just put a price on there. So this is my first apartment complex
that I'm touring with a broker. And I asked him with the whisper price. And he whispers $12 million.
And I about fell over.
Like my heart stopped.
What?
I was like, I mean, obviously I played it cool.
Like, oh, yeah, okay, 12 million.
That makes sense.
But in my heart, I was like, holy cow, $12 million.
Like, it, I, our first property was $99,000.
It wasn't even $100.
And it really, like, it took me, it took me a minute.
Like, and I, I think I even.
call Denise and I was like Denise 12 million dollars yeah and I'm like even if we only have to put 20% down that's
you know like that's so much money um like how is this even done yeah and and it did it it took us
i say we had to acclimate ourselves to that world we had to um be around other people who were
actively working in multifamily. And it took about a year before we're like, yeah,
12 million. No big deal. That's what it is a $12 million property. Okay. Did taking the boot camp
help with any of that? Yeah. Oh, yeah. A ton. Because again, you're, you're around all these
people that are operating in that space, right? And so you're seeing the normalcy of, oh,
okay, these deals are getting done by all these other people who are similar to us, right?
like we don't have any kind of special, you know, guru status or anything that, that, you know,
allows us to step into that space. You know, we're not coming in as multi-millionaires,
but we're coming in as as wanting to learn, eager, you know, committed to making sure that
we're providing for ourselves and for our investors and, you know, taking care of tenants and
providing good housing and all of those things that we had already been doing. And so shifting toward,
okay, these same things can be applied in this larger format, in this, you know,
more expensive context. But again, we know how to do this, right? We know how to do these things. It's just a
matter of learning those applications and how do we tweak it to really work on that larger scale.
And so I think the boot camp was a huge part of getting us to that point. Yeah, the boot camp really,
one of the most valuable parts of the boot camp were the office hours that they offered and the
opportunity where we had to actually directly ask questions to Matt,
Hervey or Justin or Hohn.
Like, okay, so I understand that we need all this money.
How do you get it?
And to have a little bit of back and forth and to ask those very specific direct questions
where we were getting like the hangups and to help move past it.
Yeah.
And talking about that, Brian, on the capital raising side, I remember I talked to you offline
about there were investors that, you know, you're buying a triplex.
There's certain investors that are interested in being.
the only investor or whatever is in a triplex. When you start looking at a $12 million apartment complex,
there are other investors and perhaps more investors. It's actually some investors get excited
by the larger number by being involved. What was your experience in talking to investors as you
guys started to pursue larger projects? Yeah. It actually was very encouraging for me as I was
talking to people because I knew we were going to need to bring in several people to help raise
those dollars and to raise that capital. And as I was talking to people, you know, I realized that a lot of my
friends that I thought were not as well off or actually quite well off. And we're like really
excited for an opportunity of someone that they can invest with that they already knew and trusted
and they have been watching my real estate journey and knew that I would do a good job,
managing their money and helping to manage the asset.
And as I talked and networked with more people,
I was introduced to people with really substantial personal net worths.
And you start to realize when you hear in your head that you have to raise $5 million,
that sounds like a ridiculous amount of money.
But if you're really pushing and networking and talking to people,
you can actually find that, you know, actually $5 million sounds attainable.
Like, it's not, I mean, like, I was just like, I don't even know how we're going to get like
a million dollars, but at first.
At first.
And then, you know, as you start building it and you talk to people, you're like, okay,
there's an avenue out there.
Getting one person to give you $1 million is very difficult.
getting 20 people to give you $50,000 if you've got the right systems and processes and the right
mindset around it is much easier.
Yes. And I think I was especially surprised by how many people have money sitting around
earning next to no interest, right? I think that to me was very shocking to realize how many people
do not know where to put their money. And for us being able to say, we have an opportunity
for you to put your money in a place that's, you know, it's backed by a heart of asset, right?
we have this really solid business plan with it.
We've already proven through these other investments that we know how to put other people's
money to work.
And seeing and hearing from people who are excited about being able to put their money into
real estate passively without having to be landlords, without having to go out and hunt,
without having to manage the property themselves.
I think to me that was really encouraging and exciting because I love being able to do that
for people that I know and have met and say, I can get you really fantastic returns
on the money that you've already worked hard to get for yourself, right?
Like, let us help you do more with it, right?
Instead of it just sitting in this account earning next to nothing.
Well, that's a bit of a superpower in and of itself.
If you have the ability to take a person who knows nothing about real estate,
nothing about finance, they just saved a bunch of money or maybe they inherited it,
they don't know what to do, and you can make that grow for them.
Absolutely.
We love it.
I mean, that to me, I think, is one of the most exciting parts about getting into the
multifamily, like syndication space of group.
investing. That's what a syndication is, being able to, you know, pool a bunch of people's resources
together and go out and, and, you know, buy this, this large real estate property.
$12 million. Yeah.
Now, if only we could get Black Rock out of the pool so that we can have more people doing that
for all the people we know instead of these humongous private equity firms coming in and
just gobbling everything up like Godzilla in Tokyo.
Yeah. Another analogy. There it is.
Next segment of our show is the world famous deal deep dive.
in this segment of the show, we ask every guest about a deal they've done.
In this section, Matt and I are going to fire questions off at you guys taking turns.
Matt, you ready to go?
I'm ready to go.
And guys, I want to acknowledge something that this is still a great conversation about the deal in that even though the outcome wasn't quite what you wanted.
And I won't let the cat out because we're going to ask that in just a second.
But there's, I'll say this.
No matter what the deal is, there is a lesson.
And that deal doesn't necessarily have to close or not for there to be the lessons learned.
Sometimes the ones that don't close have the best lessons for us to learn.
So with that, let us hop in.
David, take it away.
Question number one, what kind of a property is it?
All right.
It's a 104 unit apartment complex in San Antonio, Texas.
How'd you find it?
So Brent, our underwriter slash asset manager, expert, you know, he,
had been talking with brokers left and right, looking at deals online. And I think he was the initial
one that did just a cursory pass at it. So he's actually stepped into the Hunter role in a lot of ways.
And so he found this one, brought it to us and said, hey, y'all should go take a look.
All right. And how much was it? So it was $11 million.
And $11 million, which was substantially cheaper than $12 million.
I mean, it's a million dollar discount, right?
to shake a stick at. But I mean, by this point, we had been underwriting and looking at deals and
placing offers for 10 months, right? So, so 11 million dollars after 10 months felt like a sale,
right? Yeah, I mean, this is great. How did you negotiate it? So we actually had placed an offer on it
way before for a lot less. And like, I think it was like 10.2, something like that originally.
And it was not accepted. They went with somebody else and they fell out of contract.
And the broker reached back out to Brent and said, hey, you know, what can you do?
Give me a realistic number.
And in the meantime, we had learned a lot more about underwriting specifically deals in San Antonio.
And we found that there was room that we could come up.
And, I mean, basically the broker said, hey, if you can get to $11 million, it's yours.
So we sat down and we really dove deep.
we're like, all right, what kind of returns can we realistically get at 11? Do we feel confident in it?
And we found that yes, we could. So we offered them $11 million, sent the letter of intent,
which is basically apartment speak for we brought an offer. Isn't that a good feeling when the guy
decided to date a different girl? And then that girl turned out to be not quite the performer,
she said and he comes crawling back. He's like, hey, hey, miss 10.2, I know I kind of dissed you,
but I mean, do you think maybe we could get over that? We could try it again. And you're like,
well, can't we make up? Yeah. Where are we going to have this conversation? I'm thinking
Forbes Steakhouse would be a nice place if you really want to make it up to me.
Well, that happens a lot in real estate, right? I think anyone who has been in the real estate
investing world, that happens a lot. Things don't always go exactly as planned. Things fall out of
contract, somebody's lender, you know, doesn't, doesn't do what they're supposed to do. And so,
again, you know, you don't burn bridges, right? You stay in contact. Again, Brent, you know,
maintained a good relationship with this broker and kept reaching out and saying, hey, just
checking in, you know, how's everything going? And so, of course, the broker reached out,
back out to Brent and said, hey, you know, we're interested. You want to, you know, take another
stab at it. And so that was a very exciting thing to have happened. Which would not have happened
had you not made an offer. And so that's the lesson there before we move on.
is the way you negotiate great deals.
You can't negotiate a deal you didn't make an offer on.
Let's go there.
So you made an offer, you get a phone call.
I say all the time, if your offers accepted the minute that you sent it, you might have
offered too much.
Unless it's a multiple offer situation where you get one shot, you got to knock them out
with one punch.
In general, you want that offer to be a jab.
I want to kind of feel out how the other side is.
Do they counter me?
How do they respond?
You learn more about the situation by putting that offer.
So it's a part of the process.
It's not the process.
Next question.
How did you fund this deal?
So we plan to syndicate it, hired a attorney to set up the security with SEC, and we're actively raising capital.
So the biggest part of it is debt, right?
So getting a loan, which again, you know, in multifamily speak, we were looking at an agency loan, which is basically just a Fannie Freddie loan.
Most people are familiar with Fannie Mae and Freddie Mac.
So, you know, looking at a large, you know, government-backed loan for, I believe we were looking at about $7 million of it would be covered by that loan. And then the remaining part of the purchase, which would be about $4 million, plus the operating cost, reserves, and then the money to do some renovations on it was another million. So we were looking at fundraising, you know, over $5 million from limited partners to bring into the deal to participate in it alongside that debt that we were going to have.
equity. That's great. And multifamily can have a different hold cycle. It's not like you can't fix and
flip a multifamily or a durber strategy or whatnot a multi. You can do all those different things in that.
So what was your strategy on this property, meaning like hold cycle? What was the, give us like a brief
rundown to the business plan. Yeah. So the plan going in was to hold it between four and five years.
So again, part of our debt, part of our loan was going to be a, it was a five-year loan with a fixed interest rate, which is a really big deal right now.
You know, for when you're looking at these larger deals, oftentimes you end up with variable interest rates.
And so we're really excited about having a fixed interest rate for that full five-year term.
And, you know, we would be looking to sell it at around four and a half years or so.
So that'd be the whole time.
And then during that first couple of years, you know, the about half of the, you know, the, about half of the,
renovations that we were going to put into it were interior updates. So making sure that the interiors
of the units were brought up to kind of the status of what the clientele, right, what the residents
would be looking for, new tenants would be looking for in the area. And the owners had already
renovated about half the units and they had already proven rents. So they already had some tenants in
those units at the rents that we were targeting. So that was exciting because we could
see, okay, we know that we can get these rents. So we'd be renovating the other half. And then there were also
some additional kind of deferred maintenance items and some updates to some exterior stuff that,
you know, would help bring about a little more community and drive just the general. Yeah,
retention and amenities on the exterior. So fresh, you know, codes of paint, updating a sport court,
things like that. So those were the primary parts of the business plan. All right. Now, what was the
outcome with this deal? So early on during, well, about a couple weeks in, we lined up all of our
property managers to do due diligence, which is where we really get in with a fine tooth comb and
really look at the property. And I got to give a shout out to simplicity property management
because they really did a stellar job. She showed up, Jody, with her crew of a dozen people. And
she grouped them into, in every group, there was a handyman, there was an H-Fact, there was
electrician, and there was a plumber. And the group of four went into, several groups of four,
went into every single unit of that property. And we got pictures and notes on every single
unit of that property. So we knew it exactly with the condition of the inside of the property.
She also brought with us a roofer and a plumber for to do the outside, a landscaper.
I mean, just a foundation guy, all the major things that you're going to have issues with on a property.
And while going through due diligence, we found a few things that were unknowable up until that point.
And one of the biggest one was that the roofs actually had severe wind damage and there needed to be a claim for.
for the wind damage on the roof,
that we asked the sellers to do that.
And then also we found some foundation issues
on a couple of the properties.
And so in order to compensate for these extra CAFX
that we discovered,
we asked for them to do a claim on the roof
and just a $200,000 reduction on the price,
but they were not willing to play ball.
They wouldn't do anything.
Yeah.
So it got to the point where with the extra money that we were going to have to put into this property,
we would no longer be able to confidently give our investors the returns that we knew was going to be marketable.
It makes you wonder, is that the same reason that it didn't work out with the last girl?
There's a good chance.
You have no idea.
Did they find the same thing?
At a certain point, you have to wonder, is it me or is it you?
That's exactly right.
That's exactly right.
Now, to be fair, I think a lot of people make the mistake in today's environment that
this operator is probably looking at comps from nine months ago when rates were lower and
there was a frenzy to buy real estate and they don't realize the market has changed,
especially with anything that is underwritten financially with commercial standards where
cap rates play a factor and interest rates affect demand, which that affects cap rates.
They're highly sensitive to rates.
residential real estate that's mildly sensitive to rates. Commercial real estate is incredibly sensitive.
And you can go from being on top of the world, all the attention, you're the bell of the ball,
to nobody wants you like that. And you have to pay attention to what's going on with market.
So I'm glad that you guys were able to have that experience, share it with all of us, and let our
listeners know, hey, these are legit reasons to back out of a deal. It needs a new roof. We're going to
have to do a capital call with all of our investors to get the money to come back. That's not the
way that I want to start a relationship with my in-laws here,
that immediately having to ask for extra money and destroying trust.
So either they will do the deal or they won't.
Now, I don't know if this was relevant in your situation.
The only thing I might add into it is in some cases,
if they don't want to reduce the purchase price,
but you don't have the money,
there could be something where you get a $200,000 second position lien,
assuming that the lender's okay with it,
or a promissory note or something where they fund you over time.
the money that is needed to fix the roof so that it doesn't ruin the deal for your investors,
they still get the money out of it. I think creative finance in those cases is much more
practical to use than when it's like, I'm going to buy a $12 million property with pure creative
financing when most sellers, they want that money to pay off the investors that they
bought the property with. What do you think about that, Matt? Well, I think that creative financing
in general had gone away in multifamily over the last couple of years, but is going to be making a
strong comeback. It's going to be pretty much the only way you're going to get deals done.
And I think it's a shame that the seller and I'm also going to throw a rock right now at the
real estate broker because real estate brokers tend to get in the way of creative financing
because they sometimes feel that creative financing may put at risk their very, very precious
commission of the closing and that kind of thing. So I think that it's going to become necessary.
A situation like that, I talk to you guys offline about, you know, many, many different ways
that this could have gotten worked out.
Roof could have gotten fixed after closing.
I don't get why somebody doesn't want to turn an insurance claim unless there's some
insurance hokeyness going on there, which is what I suspect was going on, but not, you know,
who knows.
But for some reason, I think we're willing to do that.
But neither here nor there, guys.
You guys lived another day in that.
So what, aside from the lessons you've listed here, what lessons did you guys learn from
this process that you're willing to carry forward for your business?
And that's what's great about lessons.
Is they're going to stick with you and that?
So what are what, what, what, what, what, what, what, what, what, what, what, what, what, what, what are you going to carry into your next deal because of this transaction?
Yeah.
Yeah.
So I think, you know, as we were talking about kind of creative financing, one of the things that we did, again, in trying to figure out, can we salvage this deal, right?
Is it still a deal?
Um, is, is, is learning a lot of how can we be creative even with, um, you know, how we're allotting funds, right?
Can we make adjustments to our cap-x plan, um, you know, to the renovation plan?
And can we do different debt that would allow some changes there?
Can we look at making adjustments to what our investors would get in terms of doing maybe a fixed rate for some of them,
which is a preferred equity stance is what that's called?
And so, you know, realizing, oh, there are a lot more creative ways that we can find deals
and make sure that we're able to look for opportunities in different ways.
I think to me, for me, that was a really big adjustment, was realizing, oh, there are a lot more
ways that we can, you know, keep a deal in play. But at some point, you have to realize, okay,
this, you know, after having many, many hard conversations and realizing this is no longer
conservative underwriting, right? At some point, you get to a threshold where, you know, we want to
be able to make sure that we're providing a level of safety and security for investors. And when
that's no longer happening, then the deal doesn't make sense anymore, right? And
that's definitely disappointing. But I think not as discouraging as maybe it would have been in the
past because we saw so much progress. So lessons learned. I think we also, I mean, like,
honestly, this was really kind of an extension of more stupid homework because it gave us an
opportunity to thoroughly vet our property manager and actually see them in action. And
And now when we get into our next one, we already have a piece of that puzzle solved and ready to go.
We learned a lot about negotiating with a seller.
And some people, I mean, we've, you know, we're not new to negotiation.
We've been doing it for years on all of our deals.
But it's another, it's another layer, another caliber of negotiations.
And, you know, we also learned that, you know what, you can vet the property, but maybe you should also bet the sellers because we found some interesting things on that note as well.
Oh, come on.
You can't make a statement like that and not give us some kind of juicy detail.
Just reputation.
The door is open already.
There are some reputations.
What does that mean?
Are we talking about Jeffrey Epstein stuff?
No, I think we should cut it there.
Yeah. Really? Okay.
When you have multiple people that are on your team, whether that's contractors, property
managers, et cetera, saying, do you, are you aware that this seller has a reputation?
Right. When you hear that multiple times, then, oh, okay, there, again, not to say that
that would have ruined the deal, right? Like, that's not going to make or break a deal.
But certainly going in with more information is always useful, right? Like on any, on any situation.
Yeah. That's a great lesson, guys. It's always good to look people out.
It's a big world out there, but it's also a small world for people that operate in the playgrounds that we operate in.
Which is why we're cutting it there.
No, and I get it.
Just to touch a few things that have been in my experience, guys, there's always a broker that's done business with it.
If a seller's been around for long enough, there's always a broker that's work with them.
And it's a good reason to call a broker to say, hey, what was your experience like, right?
This is a good way to find out firsthand what experiences have been.
in my experience on these kinds of things, just to give a consolation prize, they'll be listening.
They're doing a deal doesn't always mean it's going to get to closing.
It's because sometimes they don't.
And you're much better to make a decision based on, you know, there's two decisions you make
in a real estate transactions.
Either my decision is based on closing, right?
And that closing is going to bring me a fee, is going to bring me reputation that I can
flag up.
Say, look what I just bought.
And it brings me the Facebook post that I get.
get to do to point to that apartment building with me standing in front of the in front of the sign in
front of the property and all that that we all see. I get to do that. That is a decision you do. So whatever
it takes, I'm going to do this. Or I'm going to do right by my investors. And I'm going to put them
into a deal that's going to make sense fiscally for them. And I'm not going to compromise investor
returns based on me getting to take a selfie in front of the entry sign to the apartment building and
say, look what I just closed. Right. I'm not saying, I'm just saying, but there are many,
folks out there that close deals that seem to be a little bit lean. And you wonder which of those two
that I just put out there are more important, closing the deal and getting a fee at a self-fee or
doing right by your investors. And I'm sure I can tell you guys did the latter, which is doing
right by your investors. I'm sure you told them, hey, listen, didn't work out. It would have damaged
your returns to close this deal. We're just as upset as you are, but we're going to go out there and
find you the next one. And I can guarantee those investors are going to be at your side the next time you
guys find a deal. So it'll just make you that much stronger in that. So that's my my consolation
price to you guys and anybody here listening that swung and missed or had a deal, go under contract and
then not close. It actually can be a benefit long term. So that's what I got. Thank you. Thank you guys for
your honesty and the deal deep dive. That was a great conversation. Very much so. And thank you for joining us
on the podcast today. This has been awesome to hear about your journey from doing small deals to
taking a boot camp to going after a big deal to getting super close but avoiding what would have been
a bad deal on your first multifamily investment, which is not when you want to make the mistake.
You don't want to make a huge mistake on your first one that you can't recover from.
And then sharing all that information with us for people that want to know more about you,
where can they find out about each of you?
Yeah.
So the primary place is on our website, invest with braid, B-R-A-I-D dot com.
So our company is Brade Capital.
And so we're doing large multifamily deals through that.
And then you can also find us on Instagram and other socials through two moms investing.
That's what we are.
We are two moms investing.
That's the number two moms investing.
And then you can also look for us individually on socials as well.
That's great.
Guys, I got to tell you, I really enjoyed working with you on this project.
We were lucky enough for Dorosa to be a bit of a fly on the wall or maybe kind of involved
in peripherally in this project.
So I'm really grateful to see you guys do this.
And I'm really excited to see what's next for Braid.
And also enjoyed chatting with you guys here on the show.
It's been a blast.
We love working with the Drosso Group too.
You guys have been awesome.
Matt, where can people find out more about you?
Well, they just said at Jerosa Group.
D-E-R-O-S-A, derosaGroop.com.
They can pick up David, the new and improved revised edition of raising private capital
in my book at that website and also at biggerpockets.com for us slash RPC with
a new forward written by my man Pace Morby and a bunch of new content written by yours truly as well
to bring the capital raising game up into today's market, today's conversations. That's either
at biggerpockets.com forward slash RPC or at my website derosa group.com where they can hear
all kinds of great stuff that we offer as a company. Funny you did that. I was just talking to BP
publishing a couple months ago about needing to write a updated version of Burr and long distance investing.
So apparently I'm not the only one with great ideas. Yeah. And you should do it. It's a lot of fun.
it's a great way to touch content that's already helped a lot of people to kind of bring it back
to today's conversations. And those two books are phenomenal. And a lot, it's helped a lot of people.
So I, I'll take that as a commitment right here, David. You're going to do that. So awesome.
That's exactly right. Yeah, I also get to go back and see how cringy I was when I was writing
before I knew what I was doing. Like, what on earth was this, right? Like looking at high school
photos of how people were dressing. It'll probably be very similar experience.
Thank you, ladies.
And people want to find out more about me and whether I actually am cringe, suss,
or all the other things that young kids are saying,
you can riz me up by going to my online profiles at David Green 24 or visiting
David Green24.com.
Maybe we need to put a webinar together where we go over all the stupid things that young people are saying.
And all of the weird things that multifamily operators say,
and just create a key when you hear agency debt.
What that means is Fannie Mae.
and just kind of bring some ease and comfort to the not doesn't need to be so complicated world
of multifamily game show david did guess multi-family like lingo or young child lingo like just throw
the word and guess like you know which one is it really funny yeah vintage and it's like family
feud and they're sitting there putting their hands together the buzzer yeah which one does this mean also
i started posting on my instagram like it's not a word of the day because i do it every day but words
that I just think need to die.
Like we can stop saying this now, please.
There's nothing worse than when 15-year-olds on Fortnite start saying something.
And then 60-year-old men on ESPN start using the same language.
And I'm like, oh, geez, please.
It's over now.
Stop this.
Yes, exactly.
So you can check that out.
Thanks again, ladies.
I appreciate you being here and sharing your stories.
We will make sure to follow up with you.
Keep fighting the good fight.
Catch those fish, clean those fish.
And I hope and pray that your partnership stays a positive one for years to come.
This is David Green for Matt Steve Rogers Faircloth, signing off.
Thank you all for listening to the Bigger Pockets Real Estate podcast.
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