BTC Sessions - "High More Than Sober" Rock-Bottom to 113-Day Rebirth: Bitcoin, Abs & Empire | Michael Morelli

Episode Date: November 4, 2025

Mentor Sessions Ep. 037: Michael Morelli on Rock Bottom Addiction Recovery, Building a Bitcoin-Powered Fitness Empire, Parallels to Sound Money & Radical LongevityMichael Morelli's Bitcoin journey mirrors his brutal addiction recovery: from high more than sober for a decade, snorting oxycodone amid bankruptcy and affairs, to a 113-day shred from 25% to 8% body fat—bootstrapping FitScript into a multimillion-dollar data-driven health empire coaching 600+ men with peak biomarkers while stacking BTC as a maxi since 2020. Inspired by Saifedean Ammous' "The Bitcoin Standard," Morelli draws logical parallels between paleo nutrition's ancestral simplicity and Bitcoin's finite, sound money—why it's the only asset that "just seems logical" in a fiat-fueled health and wealth disparity crisis. In this BTC Sessions interview, he busts carnivore myths (labs "fucking wrecked"), unpacks peptides for faster gains, red light therapy hacks, and his no-excuses mantra: if a coke-addicted bankrupt can rebuild to live until 150, stacking sats with low-time preference, Bitcoiners have zero excuses for subpar health. Topics:Brutal rock bottom: Addiction, abuse & what led there113-day rebirth: Fatherhood spark & no-excuses mindsetBootstrapping empire: Mom's basement to millionsFitness myths busted: Carnivore dangers & paleo logicBitcoin awakening: Shitcoins to maxi via SaifedeanHealth-money parallels: Disparity extremes & white coat trapsActionable optimization: Low-hanging fruit for BTC stackersPeptides decoded: Mechanisms for faster recoveryRed light therapy: Mitochondria boost & hair regrowthEntrepreneurship grit: Fuck Aging brand & mindset masteryChapters:00:00 Teaser & Intro01:24 Background & Journey02:09 Addiction & Rock Bottom04:42 No Excuses06:10 Abuse & Roots13:04 Fitness & Control16:34 Empire Collapse19:03 Biz Success23:42 Myths & Paleo26:13 Lab & FitScript31:05 BTC Parallels & Journey33:06 Disparities & Pharma38:50 Actionable Tips43:07 Longevity & Alpha47:53 Peptides & Red Light1:02:45 Outro & DiscountAbout Michael MorelliPerformance health engineer, founder FitScript. Test, don’t guess. X.com: @morellifitFitScript: fitscript.me (mention podcast for $1000 off)Check previous ep with Prince Filip of Serbia: https://youtu.be/h7kyNNUuLOg💰 Supported by @BowValleyCU — Tired of big banks? Join Bow Valley Credit Union, run by freedom and sound money advocates, as Canada's only traditional institution directly integrating Bitcoin for seamless, no-hassle transfers, no rehypothecation, self-custody withdrawals, insurance, auditability, and ideal corporate balance sheet integration. If you or your business is in Alberta, switch today! 👉https://qrco.de/bgGaIQ😏 "Supported" by @PantiesBitcoin — Gentlemen, Panties for Bitcoin has you covered! A Bitcoiner brand for Bitcoiners, run by a HODLer family. Gift your lady top-quality underwear with BTC—surprise her with style & orange-pill her into the Bitcoin economy! 👉 https://qrco.de/bgEYRO⚡ POWERED by @Sazmining — the easiest way to mine Bitcoin and take control of your financial future. ⛏️You own the rig 🌍 It runs on clean energy 🔐 You get cheap Bitcoin BELOW Exchange Cost Start stacking wild sats today: 👉 https://qrco.de/bg8Jwq 📚 FREE Bitcoin Book Giveaway: New to Bitcoin? Get Magic Internet Money by Jesse Berger FREE! 👉 Click: bitcoinmentororange.com/magic-internet-money 💡BOOK Private Sessions with Bitcoin Mentor: Master self-custody, hardware, multisig, Lightning, privacy, and more. 👉 Visit bitcoinmentor.io Follow Us on X:• BTC Sessions: @BTCsessions• Nathan: @theBTCmentor• Gary: @GaryLeeNYC#Bitcoin #MichaelMorelli #FitScript #AddictionRecovery #BitcoinFitness #PaleoBitcoin #HealthOptimization #Peptides #Longevity #BTCmaxi #RockBottom #SoundMoney #BTCSessions

The truth is, is 13 years ago I was addicted to alcohol and drugs. I was high more than I was sober. I was having an affair on my wife, a Chapter 7 bankruptcy, had $1,000 to my name. I'm moving back with my mom at 31 years old. 113 days, I went from 25% body fat down to 8. I just regained controlled my life. I launched a product called HitMax. And right out of the gate, it just smashed.

So it was health first for sure. And then it was Safedine's the Bitcoin standard, which really, opened my eyes and I know that if I did it, that literally anybody in the world could do it. Today we're joined by Michael Morelli, a performance health engineer who transformed from a decade-long addict to building a multi-million dollar Bitcoin field fitness empire with Fitzscript. In this episode, Michael breaks down his brutal rock bottom story in what led him there. I remember being 13, 14 years old. He'd have a bad date and he would find some reason to just rip me apart. How he redefined himself and amassed a huge following, starting from his mom's

basement. My first video is still up. You'll see me in my mom's basement with an iPhone. The parallels between health optimization and Bitcoin. Eating that way seems logical. Bitcoin just seems logical. Plus, Michael reveals his radical vision for longevity. And I'm living until I'm 150. Bro, when I'm 80, I'm going to be running. I'm going to be running and lifting like I do now. Good morning, Michael. So excited for you to join me today. I want to dive right into the past and actually kind of where we were 13 years ago and what brought us here today. Because I have a bit of familiarity with the story, but I think it's really kind of harrowing and kind of encouraging.

So for those that aren't familiar, who are you? What's Fritz script? Just briefly, we'll dive into more details. And what got you started 13 years ago? Yeah, Michael, I call myself a performance health engineer after 13 years being in this space and transforming millions of lives. I get that title.

However, people see me now. They see how I look, how I think, how I act, how I care myself, the confidence. And they're like, well, gosh, you know, no, it's easy for him, right? But the truth is, is 13 years ago I was addicted to alcohol and drugs. I was high more than I was sober. There was a period of about a decade. I started using ecstasy.

It was the gateway drug at 19 years old. So I was sober all the way through high school. Didn't go to any of the drinking parties like a lot of my friends did. And then I started using ecstasy. It was the underground raves. It was really popular in Florida. Florida. An ecstasy led to drinking, led to cocaine and opioids that was, you know, snorting oxycodin and morphine. It got really, really bad. And for the better part of a decade,

I was, I was very, very addicted to drugs. And at about 31 years old, I found that it was going to be a dad. So long story short, I was having an affair on my wife going through, or really going through a series, a chapter 7 bankruptcy, found out I was going to be a dad addicted to cocaine and alcohol at the time. And so like literally rock rock rock bottom. In fact, five of my friends who I used to use with have all passed as a result of drug overdose. So it was really when people say, oh, he was addicted. Yeah, sure.

Okay. He was addicted. But no, I was like, this was like rock, rock bottom. You know, either I was going to kill myself of an overdose or I was going to get sober. And God sent me an angel. And I found out it was going to be a dad, even though I pushed it away. And I'm like, no way, that's not mine. Like any guy would do.

I'm in a relationship. I'm married. Like, no, it can't be mine. So anyway, it ended up being mine. Ended up leaving my now ex-wife, still with the mother of my child. But that birth changed everything for me. I decided to get sober. I decided to find faith, started picking up the Bible and had a transformation.

113 days. from 25% body fat down to eight. I saw my abs. I was confident. I just regained controlled my life. And then I thought, well, if I could do it, I could teach other people how to do it too. And so then I got six certifications over a period of six months. And all while doing this, I posted my journey on YouTube, Instagram, and X.

Well, Twitter, but now X. And people just started to resonate. They were like latched on to my story because I talked very openly about my drug addiction, my drug use, my faith. was very, very transparent about it all. And so I developed a following very, very quickly, millions of followers now, you know, over the years now. But that's how this whole thing started back 13 years ago.

That's incredible. You know, it's funny. I think that the reason that people love a story, they love a narrative too. And there's something about that to go from one such extreme in terms of addiction and, we'll just say bad life habits, to then being trying to go for like the ultimate of health, it kind of removes the ability for them to have any excuse.

Like if you could do it at that point in time, there's really nothing that they have that they can lead on and say that, oh, this is the reason why I can't. This is the excuse why I can't. It shows that like anybody can do this even from the very bottom. Yeah, exactly. I've got over 600 men inside Fitzscript, which is a data-driven science performance,

um, nutrition training, you know, human optimization company, if you will, where you run 124 biomarkers, then do all your nutrition training. supplementation coach you for 12 months. I've got over 600 guys in there. And you just said something. If I could do it, meaning me,

anybody can do it. And I truly believe that. And I'm very, very, very direct and blunt and hard on my guys because I know where I was and I know that if I did it, that literally anybody in the world could do it.

And I have that and hold that belief so tight, right, in my heart that I'm like, no, you can fucking do it. No, I do believe in you. No, We'll do this if you make the decision right here and right now. Are you worth it?

Are your kids worth it? Is your family worth it? Is your bloodline worth it? Are you fucking worth it? Yes. So let's get it done. It's absolutely. If it's okay,

I want to just backtrack for one second because I find, like, I didn't realize that the addiction had started as young as 19. Like, that's like right out of the gate. I'm just kind of curious. Like, one, how did you possibly afford that addiction this entire time? and how are you at all functioning?

And was there, like, the birth of your child being this massive wake-up call, I can 100% relate to that sort of idea, right? That direction of family and purpose and meaning. But there must have been a tremendous mind shift that came with this as well, too. Like, anyone who's been addicted since 19, I'm going to say that things probably weren't great beforehand. So it was more than just overcoming potentially like a physical addiction, but possibly even just a shitty history as well, too.

So, like, what the hell led to that sort of state? at such a young age. And how the hell did you afford that lifestyle? Yeah. Great, great question. So I started working at 13 years old from my father at what is called the Daytona flea market. So Monday through Friday and go to school, I'd give up my weekends and I would basically sell as seen on TV product, infomercial products. This is not, you know, the slapper, you know, the choppers, the pillows, the snuggies, those things.

And so I gave up my weekends. I also became a magician at 14 and I started a magic shop. And so I was selling, you know, floating dollar bills and watch tricks and coin tricks and things. So 19 came around and I was introduced to ecstasy. And I just fell in love. And at the end of the day, right, all addiction is just an escape, right? Like all we're doing is numbing the pain and escaping. And if I take you back, you know, I have a.

the relationship my father, you know, was not so good. Unfortunately, he's passed now. He actually passed this year. And we just couldn't figure it out. And I remember being 13, 14 years old, he had a gambling addiction. And so addiction runs in the family, if you believe that. And so he'd have a bad day at the racetrack. He used to gamble on horses.

And he would come back to the Daytona flea market, and he would find some reason to just rip me apart. and it wasn't just like, hey, bad job. It was, you're going to never, you're never going to be anything without me. Michael, you're fucking never going to be anything without me. He would get close to my face. Big Italian guy, 275 pounds, 5-8, big round, scary motherfucker.

And he would point and he would spit. I would literally feel his spit on my face. Mind you, there's people in the aisles. This is at Tone of flea market, you know, middle of the day. I would do this in public. Right in public. Right in public. It bears the shit out of me.

Of course, you know, at that age, I'd start crying. I'd go into the back. My grandpa, who worked for my father at the time, would come, console me, say, hey, don't show him this. Don't show him the weakness. Don't cry. Be strong, right? And so, you know, that was part of it, you know, going through high school. I played four years of high school basketball. He was never at even one game. It was just never involved. Now, he provided for us. There was a roof over our head, you know, gave me a job. There's a lot of really good things.

but I never had a best friend in my father like I think a lot of guys do but I also know that there's a lot of guys who have that same sort of emptiness and pain as a result of a father who was never there. Yeah, it's definitely something over the last I want to say like, well definitely being a Bitcoin show we're going to touch it at some point in time

but it's like that 1971 what the fuck happened right? With the fiat system, everything kind of breaking down I feel like it's an increasingly more common story that just what the role and the kind of relationship in parenting is really degraded over the last couple decades And Michael, that's just fucking, that's harrowing. And I'm, I, I feel for you, man. That's the immediate parallel that I see is like, okay, we had a hole in our heart from a shitty relationship with our father who was verbally abusive, if nothing else directly in public with other people.

That led you to trying to basically hit those dopamine hits somewhere else. I can see why was part of the wake up call when you found out about your daughter then to basically be like, I'm not going to be him. I'm going to be better. 100%. 100%. 100%. 100. 100% you nailed it. Like there's no way that I'm going to be my dad. There's absolutely no way. I know I felt, I felt the pain. Now, I will say this, I am who I am today because of everything that has happened to me over my life. And so everything, and I believe this wholeheartedly, everything is happening for you, not to you.

And even that, right? If I didn't have that, maybe I don't have the chip on my shoulder. Maybe I'm not as successful as I am. Maybe I don't impact millions of lives. Maybe I'm not the man who can then come in and impact and change other men's lives. if I don't have that experience. Well, it's funny because even just that, and when you're talking about, like, giving nobody any excuses at the beginning, the first thing that you're really doing is giving them complete locus of control.

It's all you. You can do it. Don't let the, yeah, 100%. Fuck, that's incredible, man. And I feel for you, it's really impressive that you were able to take, what would have killed all your peers, right? I used to run around in music circles

and play in punk fans and shitty punk fans back in the day and have a lot of fun doing that too. And the amount of people in that space that just it's all the outside world and they just give up and you can see the trajectory that we're on that they're on

and they never have that wake up call that moment where they're gonna go like if I keep doing this where the hell am I in five years? You're exactly right and think about this like Nathan at 13 I had one of two choices right I could believe my dad and have turned into somebody

who had no drive. You're right dad I'm not going to be anything without you right or I could say you know what fuck you I'm going to show you that I can be everything and more than you ever were. Right?

It's one of those two things. And I have a brother who is also verbally abused and is at some level successful, but has also really been afraid to push forward in the ways that I have as a result of the verbal abuse. I think he on some level believed our dad, whereas I said, fuck that. No chance. I don't believe you. I'm going to be everything and more.

That's incredible. And it reminds me to leave that parallel of like you got the alcoholic father and then one son's an alcoholic and one son never touches it, right? Like you both almost have like an extreme reaction to it and gets it's very, it is unbelievably difficult. And I commend, yeah, I commend you for making that decision to be a better father for your daughter because that is so unbelievably important in someone's trajectory, their health, their outcomes, their intelligence, their success. and business and life and everything.

Like, it's, it's, I was like, it's, it's not necessarily very difficult to be a good parent, but it's so easy to fuck them up if you just start doing abusive or neglectful or just you're not there or not present. So I find that really inspirational, love that sort of attitude. And I'm glad, I'm glad to see it's worked out so well since. And so. Appreciate that. Daughter comes.

Yeah. We said, fuck it. We're done. We're out. I am changing things right now. First and foremost, why fitness? Were you involved in fitness beforehand? Like, why was it like, that's the path?

I'm going to take. I dabbled in it. You know, I read the, the muscle and health, the muscle and fitness magazines. I was in the gym, you know, it was one of those things where I would, you know, I would go and I would have a chest day and then three weeks later, I'd have another chest day, you know, and I obviously I wanted to look good, especially, you know, you're 19, 20, 21, you know, it's, you're in that life and so, you know, you want to have a nice body. And so I wanted to have a night's body, but I didn't have the discipline at that time. And then 31 came around. And, you know, it's a really good question.

I, it was the one thing I could get control of, right? In my life, everything was so chaotic, right? And it was like, you know, wife left me, obviously. Why wouldn't she? Literally going through bankrupt had $1,000 to my name. I'm moving back with my mom at 31 years old. I'm in her basement. She's got a Bosu ball, a TRX, a bench, some dumbbells, some kettlebells.

And so, you know, at the time it was like, that was my environment. These are the things that I had. I needed to get control. I could control. That's the thing I can control. And so one thing led to the next. And I think it was I started seeing success. I latched on to paleo.

I was researching diets, I remember. And I latched on to paleo because it made so much sense. I'm like, what am I going to do? How am I going to eat? And I'm like, oh, gosh, okay. Well, eating kind of like your ancestors did, right? Like what you could hunt and gather and pick. Oh, well, that seems pretty.

That's what I'll do. And then I did high-intensity double training exercises, you know, the bird dogs and the burpees and the kettlebell swings and just things that I could do in that environment. And I had really, really good success so much that I would go to the coffee shops that, you know, were my places, if you will. And I started getting compliments. Women would be like, oh, well, you look good. And I'd get compliments from people like, well, what's changed? You look great. And I'm like, oh, okay, well, this kind of feels good.

let's keep going. And so I think that was also part of it. It was like people don't realize they think, oh, I'm just, you know, it's just about looking good. You just get this newfound confidence and you feel like, okay, I've got control of this. I've got discipline here. What else can I do with this? It starts to translate to other aspects of your life too.

And just a quick side note too for anyone out there, if you got a friend who's working out and he's looking good, tell him. It's unbelievably motivating and it's so reinforcing to get that feedback from your peers that like, Yeah, we see the work that you're putting into, right? It's all good proof of work. Hell yeah. Okay. Imagine mining Bitcoin, cheaper than buying on an exchange,

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So we start working out. Things are going better. We're feeling better. We've thrown down the drugs. We're trying to get our shit together. I do want to actually quickly unpack before I continue with that too. What business was it that was going bankrupt? Because we had the magic shop earlier. Is that what that was or where were they at that point? No. I started so in 2007, I started television frenzies. And television frenzies was I was selling all the infomercial products in mall stores. So I took what I did with my dad and I started a store at Mayfair Mall, which was one of the top malls in like the Milwaukee Wauwatosa area. And I went from one store to seven stores in the matter of a couple of years. I grew that business to 33 employees.

And we were doing, I think, $5 million at the time. That was the business that went bankrupt. Is that just because the internet age or what the hell happened there? It's a combination of things. You know, got to the point where it was my cocaine addiction was so bad that it wasn't just at night when I was drinking. I would actually bring it to work and I would be using cocaine, sniffing lines, like, while I was at work. Wow. And then, you know, the woman that I was having an affair on with my current wife, mother of my kids, she was my assistant.

And so, you know, she would come into the office and, you know, just, yeah, whatever you think, whatever you just thought is exactly what's, it was exactly what was happening. And so, yeah, I mean, it, it was a, it was self-destruction. And, uh, and then also, it became less fun. to come to the as seen on TV store in the mall because the Walmarts, the Walgreens, you know, all the gas stations,

everybody started to have their as seen on TV sections. And so when your aunt or uncle went to get their prescription meds, they came through that section and they bought it there as opposed to coming to my store in the mall. So the bottom fell out. I had over a half a million dollars of mall leases personally guaranteed. So that coupled with drinking and drugging just collapsed. Yeah, just a whirlwind that fell apart.

And it's funny, the thing that stood out to me when you said that is like, man, he's finding time in the day to run this multi-million dollar business, have an affair, get a bunch of coke, do a bunch of coke, drink a whole bunch. I don't really have an excuse to not find 30 minutes to work out. He made it work at the worst point in time. Holy shit, right? Yes. It's like the homeless crack addict.

It's like, you think he's not going to find money to get some that day? It's like, no, get out there and hustle. You've got no excuses. So take me forward them. We've decided we're working out. We're getting and she. shape. And we said there was something. It was like Hitmax beforehand. It was like the precursor of FitScript. When we start to turn this into a business, how did that kind of evolve? And were

there any major mistakes that you made in the early days of kind of getting into the fitness industry? Yeah. So for 12 months, I didn't have anything to sell. It was just give as much of value as I possibly could. I was smart enough to build an email list. And I gave out a PDF 47 page program called fast start fat loss. Remember it like it was yesterday. In 12 months, I gave out 150,000 copies. So I built an email list. And then it was time to sell or at least make an offer. I met a friend at a crossbed gym that I was working out with at the time. And he was doing info products in the tennis niche. And he's like, you can do this. Like you can actually build a funnel and like sell stuff. And I was like, okay, cool.

So thank God, you know, he knew video editing. He taught me video editing. He taught me, you know, audio. He taught me, he taught me everything. And so it was me, I was writing all the emails. I was doing all the editing. My first video was still up on YouTube, 2013 of May. You'll see me in my mom's basement with an iPhone.

Like, I was so nervous. And so it was so there. But it was there. And I never took it down. But to kind of close the loop here, I launched a product called HitMax. And that was a $30, PDF 20 minute workout sort of you know I think it was like a like an eight or 10 week program

and right out of the gate it just smashed I mean smashed in the first year we sold 150,000 copies and then in two years was like 250,000 copies at $30 and it was a fucking PDF that cost me $1,000 to make right and so tons of profit it was absolutely crazy money starts rolling in and I'm just like, holy shit, like, we're going to do this. I can change a lot of fucking lives doing this. And so then I went on tour. I did some live workouts locally, and I went to California. I did a live workout in Santa Monica Mall.

They closed down the mall. I had people flying in from all over the world to literally work out with me. There was like 250 or 300 people in the middle of this mall working out with me. And then after we went and got juices and hung out, I've done other retreats like that, you know, across different parts of the U.S. that have been wildly successful. And then from there, it was like, well, what's the next thing people need? And it was nutrition.

And so I launched a custom meal plan business, and we did over 100,000 meal plans, literally for people all over the world on every continent. We had somebody doing one of our custom meal plans. I had 12 nutritionists. And then from there, what's the next thing? It's like, well, you need supplements. Okay, cool. So I started a supplement company, and so I was managing these businesses.

And then they came up with a really good idea, which is called detox, detox organics is a chocolate superfood that reduces bloat, helps detoxify the body, very, very nutritious, all organic, high high quality. And I launched that, kind of moved from the stuff I just shared into that business, and then started really building that business. And that puts us to 2016, 2017. Oh, and I wrote a book, a best-selling book called The Sweet Potato Diet, which is basically a carbs cycling program that takes all of your carbohydrates,

turns them into or tells you to basically move all your carbohydrates into sweet potato and it like shreds your body like shreds fat. So that's, I know where I want to. How? Yeah. How on the sweet potato? That is the first time I've ever heard somebody say you're going to get absolutely like Brad Pitt Fight Club ripped on sweet potato. Yeah. So take all of your carbohydrates, right, all the shit that you eat, which for most people, right, there's processed food in there.

There's fucking bread. There's rice. There's all kinds of shit. And just say, okay, you know what, for the next 30 days or just try it for seven. We had the seven-day challenge where you would swap older carbohydrates for sweet potatoes alone, meaning like every only, the only carb that you eat for seven days of sweet potato, and you'll drop probably 10 pounds in the first week. Wow.

Okay. Like that, yeah, by making that shift. And so the premise behind the book was we're going to carb cycle on any given day, right, high, medium, and low. And that represented, you know, a carbohydrate macro profile predominantly with sweet potatoes. and you would do that over 10 to 12 weeks and totally transform your body. That was the premise of the book.

And there was 50 recipes we had two potato brownies and sweet potato waffles and pancakes and soups and all kinds of stuff in that book. That's really cool. I actually want to tease out that a little bit. So again, for someone like myself that's not very familiar with the fitness industry and there's just a plethora of information

and advice and stuff out there. And it kind of reminds me of like the shit coin world in the sense that like Bitcoin is a signal but there is a ton of noise out there. Is there anything that you're seeing in the fitness space that for lack of a better turn, it's just completely bullshit or like old miss that people are still hanging on to?

A ton of it. But I think that, you know, here's the thing, right? There's a lot of good information, sure. But at the end of the day, nobody knows you. Nobody knows your body. Nobody knows your labs. Nobody knows your medical history. Nobody knows you.

And so you have to take all of it. Even the shit that I say with a grain of salt, you can take tidbits and you can, you know, experiment with this and experiment with that. But to go, and I'll give you an example, right, the carnivore diet is crazy popular, right? And you've got a lot of guys touting, you know, eat meat, eat meat only.

Well, that may work for some people. The people that we see, the labs that we run at Fitzscript, those hardcore, serious carnivore guys, we look at their labs and their labs are absolutely fucking wrecked. And so it might be working for you. You might feel good. You might lose weight. But for how long?

and what is the ramifications and impact on the inside, on the, on the on the on the on the on the on the actual bio markers. And so not to say that you shouldn't do carnivore. I'm simply saying that let data drive the decision making take everything you see here on the internet as a grain of salt because nobody knows you. No, I completely agree. It's funny. I've even noticed some people doing carnivore and I did it for a bit myself there. I'd like to get back to it because I got a little bit fat and lazy lately. But the um, I. I. Um, I. I. noticed that I even people that I was talking to, purely anecdotal, that I saw differences between even different ethnicities. So my wife was having some like inflammation problems and wanted to do a restrictive diet to see if we could figure out, is there something in the diet that's like pissing you off? And she went just basically straight lion for a bit in order to kind of clear everything out and we can slowly reintroduce. And we found like with me, I did, I felt great and did really well with just meat and dairy. But for her and she's got native ancestry as well too, she needed sugar. She needed fruit. She needed berries and she felt a lot better. And I met in a few others that were kind of that same boat.

So I agree that, like, to think that with the amount of differences we can see between people from all over the world, you're going to have differences in their dietary needs, whether they're able to process better. It would make sense that there wouldn't be a one-size-fits-all. I'm curious then, if you disagree, please jump in there. But I'm curious then, what made the transition to focusing on the lab work? So that's a great question. And let me touch on carnivore. I'm not telling you that you should stop carnivore if you're a carnivore person. I don't know what you should be eating. I don't know what the most optimal foods are for you. I can tell you if you've gone carnivore and you think all of your health problems have gone away because your gut is not irritated anymore, bring the foods back in. And very, very quickly, you'll see that the gut has not been healed. And so oftentimes, right, it's like we need to heal the gut. There are foods that you should be eating and if you can't eat them, it's not about eliminating it's about healing the gut so that you can digest those foods. And the thing that I think about, right, going back to paleo as the most logical explanation on how to eat possible, it's like if you go back a thousand years, and I'm an advocate for a high protein diet, by the way, I eat a high protein diet.

If you go back in thousand years and there was berries on the bush and you were hungry, you ate the fucking berries on the bush, right? If there was a squirrel, you shocked the squirrel, you ate the squirrel. So you ate what you had access to. You didn't eat just meat. Now, I'd argue that there are some populations, some of our ancestors, probably ate a lot more meat than others because that's what they had access to. But it wasn't just like, okay, I'm only going to eat meat. It's just illogical, in my opinion. Beautiful, beautiful.

No, I agree. And I think that individual, it's almost like individualized medicine, right? It's precision medicine, precision health. I think these things are really important. I think that you're the same as everybody else and what works good for somebody's going to work for you is not necessarily the case. I mean, we can probably all agree that if it comes in a box

and if it's heavily processed, it's shit, but it doesn't necessarily mean that like one specific paleo versus carnivore is going to be the one that works for you. So again, we're doing health. We have success with the PDF. Things are going really well there. Where do you make this pivot to FitScript? When do you start introducing lab work into kind of your thought process, as opposed?

Three years ago, I was the first customer. So I'm ripped on the outside. but low energy, pretty fatigued. I'd argue falling apart on the inside. Anybody looked at me would be like, dude, that's the epitome of health. But something was just off. So Paul Burgess, who had been a friend of mine for a decade, and literally, you know, I would say my one and only mentor in this space,

the one guy that I trust, wanted to run labs. Now, he has been practicing functional medicine for 30 plus years, has seen it all, and he said, let's run your labs. And I said, okay, well, sure is shit, the labs came back, and he caught the early onset of cardiovascular disease. A decade out, like a decade out. So there was nothing to be afraid of today, but I'm on a trajectory. Like I told you, you're on a trajectory.

Right. We're all on a trajectory right now, and we need to take a look under the hood to understand what that actual trajectory is. And the unfortunate part is Western medicine doesn't run extensive labs, nor are their ranges even sensible to detect some of these diseases, right? They're not proactive. They're not preventative. They're reactive and they're only looking to diagnose and treat.

And so you need to understand what's going on under the hood. So I found out I was going to have the early onset of, or I found out that I had the early onset of cardiobasca disease. And so I was like, wow, I said, you know, we've got to get what you do out to more people, but people can't afford, you know, $100,000, which is what it cost to work with him one-on-one. Wow.

And I said, so how do we build this out, do it a little bit differently to bring it to the masses? And that's really how Fitzgrip was born. It was taking what he did and also what I have done right on the aesthetic side. I'm really good at getting guys shredded and strong and fast. I've seen Ben and Selly. Yeah, Ben is crushing it. Selly is crushing it. And so, right, and it, you like looking good, you know, makes you feel good.

part of it, right? And so as you're looking good and you're building, you're more apt to stick with whatever the fit script is, if you will. And so I wanted to combine them both. I want to get you healthy on the inside, improve your biomarkers, reverse declining health trends, plug your nutrient deficiency, and get you ripped shredded and strong and confident on the outside. And that's the premise behind FitScript. That's how it was born. And because I've had so much success, right, allowing data to drive my decision making, right? What I eat, how I train, how I supplement, the peptide therapy, the TRT therapy. All of it, I, like, it's the only way in my mind now.

It's the only way. And so now over 600 guys in, same thing, like one after the other. If you're following your fit script, you become unrecognizable in a matter of months. It's just incredible. I'm curious if that was the parallel with Bitcoin. And maybe you can just touch a little bit on how you came into Bitcoin and maybe other parallels you see in health. But I immediately hear the, because I think if I'm not mistaken,

it's we have don't trust verifying Bitcoin, and it's don't guess test for Fitzgerber if I'm not mistaken. Test don't guess. Yep, yep. Beautiful. Was that immediately parallel? Is that the kind of, let's say, the foundation of why you were open to Bitcoin? And when did you come into Bitcoin?

Came into Bitcoin in 2020, actually. So it was before that. Yeah, it was a while before. It was just after COVID. I started really, really, Oh, I read Safedine's book, The Bitcoin Standard. That was the first book that I read. And I wasn't always Bitcoin only.

Now I'm Bitcoin only, but it was Bitcoin, and then Bitcoin went into Solana and then Solana NFTs back to Ethereum NFTs. I got rid of all of my Ethereum NFTs in the tippy, tippy, tippy top of the NFT boom. Luckily, Gutt told me like, this is shit. This isn't going to last. Sold everything and moved all of those. profits into Bitcoin 100% down when it was like 17 to 20K per coin. And so ever since then, I'm like Bitcoin only.

I'm not interested. So now I've been through the FTX crash and these liquidations and sort of these events. And I'm like, you know what? Like I'm just not interested in anything else. So it was health first for sure. And then it was Safedine's the Bitcoin standard, which really opened my eyes to this new money, right?

This finite supply of money that's. not controlled, can't be controlled. There's no CEO. To me, that's just, again, right? It's like paleo and eating that way seems logical. Bitcoin just seems logical. Yeah, no, I completely agree. I'm curious if you see any parallels between like the current state of health in the U.S.

and the current state of the money as well, too. There are tons that we can draw on. But one thing that kind of stood out to me that I was thinking about the other day is that, we have this kind of, well, it seems to be, it could be wrong, but this growing wealth disparity, right? where those that have a ton are having more and your middle class and lower are kind of getting just like stomped out, right?

And it's that we don't have this nice bell curve in distribution, it's getting worse and worse and worse. And I realize that I almost feel, and I could be wrong, that the same sort of thing is happening in health where you have people like yourself that are extremely healthy, but then it seems like on the other side,

I'm seeing more and more fat, unbelievably unhealthy, and there's not like, there's not a normal in the middle, right? There's not like, oh, he's kind of in shape. It seems like we're going to one extremes. Either you've woken up to this, you have the resources, you're committed to it,

and you're getting healthy, or you're just getting massive and falling apart. Yeah. Yeah. You're absolutely right. I think, you know, half the population is obese, and I think we're only increasing disease, cancer rates. You know, one person dies every 33 seconds from heart disease.

It's fucking nuts. You know, and so it's just, it's absolutely mind-blowing with the information, the technology, peptide therapy, all of these. data-driven performance health companies, you'd think we'd be getting healthier, but we're not. And I think it's largely in part of people still believing the guy in the white coat.

Like the guy in the white coat is the guy that I go to for health. No, he's not the guy you go to for health optimization. He's the guy you go to an emergency if you break a bone or you need stitches. That's where you go for that. You don't go to the doctor to keep you healthy or to optimize. He's just, they're not taught that. That's not the agenda. That's, they, it's maybe like three hours I heard of, of nutritional guidance during the

entire, you know, Ph.D. Or medical school. Three hours. Everything else is pharma, medicines, how to diagnose and treat. There's no optimization piece in there. No, it's, it's absolutely incredible. It reminds me of like, it's just like, don't believe you're lying eyes in the sense that I'll take a nice example.

It's like, that man is a woman. It's like, no, he's not. and then you've got the really fat doctor and it's like, I'm going to tell you about health. It's like, I don't know. You may have gone to school for a long time, but the evidence is really stacked against you at this moment, but people just roll with it.

There's such as, let's say, deferral to authority, right? They just, here's where I go. They've completely, going back, they've outsourced their responsibility for their health and nutrition, for their finances, for the money, for everything. And, you know, I don't, I don't envy you in some sort of sense because if you're on this mission to increase health,

I think you're up against a fucking behemone. They're both like pharmaceuticals, processed foods, just the information that's out there. People are increasingly lazy. It's without, I think, without fixing the system, it's damn near impossible. You can have the wins on the individual level, but I feel like at least over the last 10 years,

things have gotten worse, not better, in terms of health for both Canada and the U.S. Yeah, they have. The hope is that as people become more aware and more conscious, that we can slowly break through And, you know, right, I know it's one person leads to two and we're only at 600 inside Fitzscript. But the message that I share on my Instagram, whether there's a million followers or on X where there's a couple hundred thousand followers, I know that that's penetrating because the DMs are flooded.

People want the information. People are open now. And they're less trusting of the medical system, Western medicine and big pharma, no doubt. Right? Like they're seeing their grandmas and grandpas wither away after trusting, you know, big pharma, right? And at the end of the day, you know, that's a trap, right? You're not going there to get healthy. Did your grandma ever come out of there healthy and vibrant?

No, grandmas and grandpas, they go there and pretty soon it's like, you know, I'm sorry, but you've got three weeks to get your affairs in order. It's never like putting them back, you know, putting back into society and all of a sudden, right, they're playing pickleball again and they're golfing and right, and they're thinking. and it doesn't work like that. Yeah. No, I completely agree. Are you sick at the Fiat-funded fast fashion

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they're Bitcoiner, they're stacking, they know the truth about the money, they know the truth about the health care system and nutrition as a whole. What is the low-hanging fruit? If you're just, your elevator pitch to somebody, I want you to walk away and have some actionable items for tomorrow. What are the biggest mistakes or like the highest ROI items they can start to work on?

Yeah, I think we first need to anchor, anchor in, do they have the desire? Okay, let's assume that they have the desire. What's their why? Right? Without a big reason, right? Like bigger the reason, the bigger the result. Right? So we've got to anchor in the why.

Do you have enough respect for yourself? Have you raised your standard on life? are you going to show your kids what's possible? Because if you're fat, you're sloppy, you don't have confidence, you don't have motivation, you don't have drive, that's what your kids are going to ultimately learn. And that leads to poor health. And the way that the medical system is unfolding all over the world, right,

the last thing that you would want is an unhealthy fucking child. Not today, not tomorrow, not when they're 20, not when they're 40, not when they're 60. So you need to first, and I love to tug on the heartstrings of fathers, because we want what's best for our kids. We'll take a bullet for our kids, right? I will stand in front of the moving train. I will push you out.

I will move in front of a bullet. I will take it for you tomorrow. But we won't get healthy for them. But we won't get healthy for them. So first is the desire. Second is anchoring in the why. The why, because if the why is not strong, you're not going to do what I'm about to tell you.

You're never going to do what I'm about to tell you. And so desire, why, anchor it in, raise your fucking standard as a man. and then it's a handful of things. And you first meet yourself right where you're at. You don't go to the gym for 90 minutes, five days a week. That's not what you do. You don't bring in all of the habits today because there's a lot of them.

I didn't start this way 13 years ago. I started being whole real foods from as close to nature as possible and doing 20-minute workouts in my living room, mom's basement. Wow. That's what I did, right? I didn't know about hydration and hydration packs and sleep optimization, stress management, meditation, and all the shit that I do today,

the red light therapy usually behind me. No, it was two things, right? And so you have to build this into your lifestyle, first and foremost, and you have to stack the habits, right? So choose one, get really good, 7, 14, 21, 30 days. Cool, you're ready for another one? Boom, layer it on top. Don't think that you have to go to the gym for 60 to 90 minutes.

Most of these motherfuckers aren't moving period at all. So a walk around the block is a, big step in the right direction for a lot of America. So eat real whole foods from as close to nature as possible. I call it a 90-10 rule. All right. For every 10 meals, you get one. You need to have it outside the house and you get to eat whatever the fuck you want for that one meal.

But the nine leading up to it were whole real single source foods. It's that simple. Pick it, hunt it, gather it, shoot it, kill it, right? That's a real whole food. Back to exercise, walks, some pushups, some sit-ups, some air squats in your living room. Get off the fucking couch. You're not going to find your purpose. You're not going to find meaning watch, bin-watch, binge watching Netflix.

You've seen enough of fucking Sunday football. How many fucking football games you need to see on Sunday, guys? You know what I mean? Like you're withering away. You're showing your kids that it's okay to be lazy. It's okay to be distracted. All this football, this porn, this masturbation. all this shit is stealing the souls of men.

That's what it's doing. It's ripping the fucking souls out of our men and keeping them distracted so they can't be strong, they can't be confident, they can't think to themselves, and they can't fight for their fucking families. If you're going to build a Bickland Citadel,

you've got to be in king shape. Absolutely, you're got to do you aren't. I want to see a million of coin. I don't know when it's happening. I want to stick around for as long as possible. I want to see how like I've been, I just stack and hold and wait and if I could get past 80,

past 90, past 100, to even potentially enjoy the fruits of actually being early into Bitcoin, to understanding Bitcoin, to putting in the work, to actually see that pay off and see my kids and grandkids enjoy it. Imagine. And I'm living until I'm 150. So when I hear 80, I cringe. I'm like, 80? 80? Bro, when I'm 80, I'm going to be running. I'm going to be running and lifting like I do now at 80. And it's possible, right? But the other thing too, right, is belief system. Right? So we talked about desire. We talked about why. We also got to talk about your beliefs. Your beliefs are probably shot. You probably tried some things, right? You're probably down and out. You're probably a little overweight. Maybe you can't see your Peter when you pee out of it because it's gotten too bad,

right? And you're like, shit. You're like, oh, shit, okay, you probably, you probably feel like shit right now, arguably, right? And so you need to first believe and see yourself as this new man in this new role as a human being who's now realizing his full potential who's now back on the the growth curve because at the end of the day we're here to evolve we're here to grow when you stop growing ultimately you're dying right a flower that stops growing is fucking dying and so you need to have a zest for life and i'm telling you this guys you start taking control of your body things are going to start to shift things are going to start to shame you're going to have a newfound confidence your wife is going to look at you in ways that she probably hasn't looked at you

you know since fucking high school right she's gonna start looking at you she can be starting coming coming on to you i hear it all the time my guys are like yeah my wife just you know made a pass at me she hadn't done that in a fucking decade you know she's chasing me up the stairs right you know i don't have to beg and so you know it's like you know a lot of a lot of men for a lot of women are just they're not celebrating their husbands anymore they're fucking tolerating them yeah right they're tolerating them oh he's you bring him a beer he's watching fucking Netflix, 40 pounds overweight, sitting his fat ass on the couch. You know, and it's just like, bro, that ain't the way it's supposed to be.

We're fucking savages. We're men. We're alpha. We're fighters. We're hunters. We're fucking men. We need to bring that back. And it's really, really important.

This mission, it's an important mission to help inspire men realize and become their full potential because I was down and out. I know what it's like to be down and out. And I know that if I could overcome the shit that I overcame, no doubt my mind that I can help other men do the same. 100%. I'm immediately reminded of Neil Hound the fourth turning as well too. We've been in the era of weak men create hard times.

Guys, if you're watching this and you're a Bitcoiner, you know the fucking hard times are ahead. You cannot be a weak man to deal with that. You have to step up. You have to be the leader. You have to return to what we're supposed to be. Yeah. Yeah, I mean, we used to carry fucking swords and shields and shit.

You know what I mean? Like, we used to pick up boulders and shit. And now we have these, you know, these blue, these, we have these pacifier fucking vapes. So we're walking around with one hand, you know, our face in the phone, one hand with the phone and the other one smoking these raspberry, puffy fucking lemonade vapes, man. It's pathetic. Agreed. Actually, I'll ask you on that one too, because I've seen some information back and forth too. Nicotine.

Yeah, I love nicotine. I love nicotine. I love nicotine. This is what I use, Nicknack. Oh, beautiful. Yeah, you and Francis. I have you seen, I have seen some things talking about basically neuroprotective effects of nicotine. Absolutely. Which almost kind of makes sense as like a mild stimulant that we would have been chewing on walking around North America.

Yeah, I love nicotine. I think you've got to use it, you know, again, right? It's like anything. Are you in control or is it in control? You know, how much are you using? Is it one pack patch in every hour of the day? Or are you saying, hey, you know, I've got some focused work. I could use a little bit.

Are you using it before your workout for a little bit of focus and energy there? I think, right? It's like it's a tool. Use it as a tool. Otherwise, it becomes a crutch and an addiction, and then it controls you. But I'm a big fan of nicotine when used right. Beautiful. I'm glad to know.

I'm glad we're on the same page there, too. Caffeine. Yeah. Caffeine is great, too. It's the most underutilized fat burner. I mean, I shouldn't say it's underutilized. People don't use it like that. People actually put the cream and the sugar and the 17 pumps of vanilla and, right,

the frosting and the chocolate chips and the chocolate and the vanilla and this it becomes a fucking cake it's not an ice cream it's a milkshake yeah it's a milkshake it's not a coffee anymore but I have a couple of shots of espresso in the morning um the thing about that is you want to wait 90 minutes before before caffeine because your body gets up right you've got this adrenaline and cortisol response it's doing its thing and then you bring in coffee too soon right it messes with your your body's circadian rhythm and your body's own sort of natural you know cortisol and adrenaline on spikes. Beautiful, beautiful.

I've heard you talk about like alcohol as a no-go so we can leave that one for the moment too. I did want to talk about peptides, because you've got the other company as well too. Is it real peptides? Yeah, realpeptides.com. It's a for-research only peptide company. It's, yeah, peptides have been an integral part of my life

for about a half a decade. I've really been going down some of the deep, deep, deep, rabbit holes with peptides. over the last couple of years. I've got a number of our clients inside FitScript on them having phenomenal results. It allows us to speed up the process. It allows us to help people heal faster, regenerate faster, think more clearly, lose body fat faster, gain muscle faster, and a host of other things.

Yeah, I was hoping you can get on, if you have any information on kind of the mechanisms behind it as well, too, because both the peptide side and the light therapy side as well, too, those are areas that I don't know what the hell is going on in terms of like why they're effective or what it's actually stimulating or creating or what response to bodies having to it because my first instant when even hearing about it was like well that's just this is short chain amino acids

right so why couldn't we get that from a dietary source what is it what specific peptides are having what kind of effect why is this not something that we can maybe that we get maybe an additional boost versus relying just on dietary source and then also the red light therapy what's going on how does this work yeah This feels like your magic shop to me.

Yeah. So let's unpack peptides, right? Peptides are just signaling molecules, signaling molecules, right? Small chains of amino acids, our body's producing about 7,000 of them at least that we know of. Right. So peptides are being produced in your body. Now, as we age, that production diminishes in declines with time. Just like testosterone, just like good a thion, right?

Just like a lot of things. And so as we age, right, that process and production declines, we bring in peptides. to said precise signals to the cells to say, hey, do your job better. They could be neurotransmitters. They could be ligands. They could be hormones. But at the end of the day, right, there are signaling molecules that go in and say, hey, I need you to do your job.

Wake up. I need you to do your job more efficiently. And so in a nutshell, that's what it is. And so, you know, there's a lot of different peptides out there. There's more, you know, being studied in clinical trials. I think, you know, GLP 1, you know, whether it's semi-glutitis, Epitide or Red and Trutide is one that's being talked about or that you've heard. It makes up so GLP ones make up about 40% of the total peptide sales.

But again, right, GLP is made in your small intestine, right? Your body makes that. And so it's a it's a peptide, of course, that is going to signal your brain that it's full, right? In a nutshell, it's going to help you sip. And so when you bring it in exogenously, right, it suppresses the appetite, but it does so much more, right? It's going to improve insulin sensitivity and blood sugar regulation. It does wonders for joints. You know, some people have great cognitive benefits.

And so in my experience, right, and I don't suggest some of glutide. I think there's a great place in an argument for gerzepitide, but retitutide, which is the triple agonist, which is looking at, you know, the GLP, the GIP, and the glucon receptors, which is going to do all of those things, plus have an anabolic muscle building effect. that you're dropping body fat, you're gaining lean muscle at the same time, which is the holy grail. That's a great peptide for people. And now we've used it and fantastic results. And it's allowing people to get results much faster, which means they get motivated and they stay motivated because they're seeing the results.

That makes sense. I actually want to tease out that one a little bit too. So Mike, I'm a lazy shit. So why not just take those impact that if we're talking about GLP ones? That's a great. So I'm going to go two ways with that. A lot of people were like, no. He has to do diet.

He has to do his training, right? He's got to get his sleep right. Do not bring in a peptide. You cannot do that. But then on the flip side, I'm thinking, but if I can give him a GLP and all of a sudden he's looking in the mirror in a week and he's lost 10 pounds, he likes the way that he looks, now is he more likely to eat healthier and to maybe start training and to maybe start taking things more serious?

Right. So I think there's a time and a place. It's not do this peptide and don't do all of these other things because that's a slippery slope. But if I can give somebody a peptide, get them really motivated, which then opens the door for them to do all of the other things that we do inside Fitzgrip, right, which is optimize your sleep and your metabolism, right? Hydration, nutrition, training, stress management, sunlight. Then, right, I'm for that. Beautiful. Okay.

So what is going on with the red light therapy? this is the one that I don't understand this way the mechanism that's happening under the surface, but it feels like somewhat voodoo. Yeah. So I don't have a ton of experience going deep down the rabbit holes. I've got red light therapy. I use it. You've got two different wavelengths.

You've got, you know, red light, and you've got the near infrared red light. It's great for mitochondria health, you know, which is, you know, the energy factories of the cell. So it's great for energy. It's great for collagen production in the skin. Great for recovery. great for, you know, after a workout if you want to, you know, stimulate the muscles and sort of regenerate those things faster.

You know, so there's a lot of benefits. I think the research is still relatively new, in my opinion. And, you know, one thing that's come about is these infrared saunas. So you've got infrared saunas and then you've got the dry finish saunas. I'm a big believer in dry finish sauna because that's where all the studies are. I mean, if you go back thousands of years, they've been used by the finished people forever and ever and ever. whereas I think the infrared sonners are a little trendy, a little new. Do I think that there's some benefit? Yeah, probably, but they don't ever get as hot as the dry finish sonnas.

And so if someone's asking me, hey, which one, I'm saying dry finish all the way. But in a nutshell, you know, better recovery, mitochondria health, collagen production, you know, activating, you know, certain responses at the cellular level. I think that those are all, you know, those all pose benefits with regards to red light therapy. Did you notice any like, like, oh my God, I started doing this and then this happened after that. Was there any like observable benefit from the red light therapy that you picked up on when you started using it? So I was already pretty optimized when I started doing red light

therapy. And so, you know, the more optimized you are naturally like even with peptides, right, if you're super optimized, you're going to feel peptides less than if somebody was less optimized and they bring in, you know, they bring in a peptide. I'll say this. The peptide or the red light therapy, right, that I've got back there where you just sit in front of, no. But I have a very specific hair protocol. So I've got serums and peptides and shampoos and an entire sort of hair care regenerative restorative routine. And if you look back there, you can't see it.

Nope, I took it. It's a hat with 312 red lights. It's the number one that you can buy. It's by Capilis. It's very expensive. And I started using that two months ago as a part of my hair care routine. And bro, like, I don't know if you can see, but I mean, the hair is pretty thick, dude. The hair is fucking, I'm 44.

I'm not supposed to have hair like this. My dad's bald. So, you know, I think in that regard, I'm like, I've really become a believer since using, since using that cap. No, beautiful, beautiful. The last thing I did want to touch on, I actually wanted to explore with you a little bit, because the, I've heard you speak so much about fitness, but the, uh, the other thread that I've seen for at least the entire path is entrepreneurship. Yeah.

Right. It seems like it's been business, business, business, which is fantastic. And I wondered if you could even just share a little bit. bit about like, I've got the two companies running now too. Do we have any plans for additional, any growth or anything on the horizon that we're looking to accomplish? And just, what's your philosophy? How do you view business? What, if somebody was thinking about maybe starting their own little fitness program or starting their own little side hustle, what's your kind of attitude towards it? What advice do you have for maybe young budding entrepreneurs? Yeah, we'll unpack that.

So I do have plans. So we're getting ready to launch and we grab this really quickly. I'm getting ready to launch a lifestyle brand called Fuck Aging. I just filed the trademark. Nice. And, I've got a few things that we're working on with this brand, but this is a lifestyle brand. We're going to have fuck aging retreats, fuck aging clinics. We're going to take this really, really, really far. So this is a fun and exciting brand. As you know, I've got Stitch Group, which is a data-driven performance optimization company, and then we've got real peptides.

And so, you know, all of it is in the health space, health and wellness space. You know, for me, that's where I focus my time because that's the difference that I want to make. You know, I think my mission is to advance and elevate humanity. And that's one thing that I want to do before I leave and then hopefully pass these companies on to my son to take the torch and continue to really work on making America healthy again. With regards to entrepreneurship, it's the same advice that I have for taking control of your body.

You know, it's taking control of your life at any level. First you have to accept responsibility for where you're at today and know that you are the culmination of your habits and understand that if you're going to truly make entrepreneurship work, that you have to, again, go back to, do I have the desire to do this? Okay, what's my why? A lot of people come into this, right? And it's like, well, I just want to make a bunch of money. And it's like, okay, cool. Well, I'll tell you what. After you get kicked in the mouth a few times and you get, you know, drop kicked really to the ground. Is your why big enough? Is your why going to be so big that it keeps you getting up, right? You're going to get up and dust yourself off over and over and over again. And more often than not, excuse me, what I find is that these entrepreneurs get in, their why is not big enough. And so, they fail a couple of times and it just becomes not worth it. You know, and so for me, I've got drop kicked and kicked and, you know, you name it, right?

Like I got knocked out many, many times, but I keep getting up because the mission and vision and purpose behind what I'm doing is so, so, so very important. So I think, you know, entrepreneur worship is great if you're getting in it to just make money. Okay. That works for some people. But for me, I need to sink my teeth into things and projects that I know are going to be beneficial and ultimately change humanity. And I think when you start thinking like that, then when you get into business and you get kicked and you get knocked down, it's really easy to get back up because you're like, man, you know what? Like this is too important. This is too big.

I know that I need to do this work. And so you're more apt to get up and just keep going on. No, it's in Canada, I think it's better in the U.S. There's at least a bit of more of an entrepreneurial culture. But in Canada, the envy of successful entrepreneurs, I find is one of the most. frustrating aspects. Because one, it's like you like you like you like you like, you like, you have no idea how many late nights, how many hours, how many times is like, am I going to make payroll

the next day? Like it was such a struggle and the success now was the result of all the work that he put into it. I don't think enough people are actually taking a snap at these sort of things and actually going out and doing it. I did notice earlier we were talking about starting up, I think it was HitMax, that you were smart enough to get the emails to start building out the newsletter following and to have that resource available too. Is there anybody in sort of the business space that you follow or that you think is worth people like, this book is great, this guy's fantastic, who influenced you in business?

Where did you learn these sort of things? That is a really good question. I am an avid reader, but I think what's most important now for people is really getting hold of the mindset and the belief. You know, so I listened to a lot of Bob Proctor. I'm a big fan of Eckartoule, a lot of philosophical stuff, a lot of like really going deep into the psyche and understanding, okay, like how is my mindset? Yeah, you know, like the mindset, mindset, mindset. You know, I'm a fan of I don't really, I don't spend too much time with, you know, going over entrepreneurial content, the content that I, that I, that I'm listening to on,

on any given day is either the law of attraction, law of vibration, Bob Proctor type stuff, or I'm deep down, you know, looking at research and peptides and labs and things like that. You know, I'm a fan of, of, Hermosi. I think he's outstanding. I think he's got a great message. Can't go wrong, you know, listening to him. And there's others, too. But I think for me, I'm more focused on making sure that my mindset is fucking bulletproof,

that I'm envisioning what I want to happen, you know, so I'm waking up. And I'm all immediately thinking the lives that I want to. change, you know, the vision for my life, how I'm going to live my life, the lives I'm going to change, and just the companies that I'm going to build, the vehicles I'm going to build to do that. And I'm doing that, you know, as much as I can throughout the day, I'm really, really envisioning, you know, and one of the things I envision, like, so, so vividly now is getting on my private jet, which I don't have yet, and literally flying all over the world to clients' houses who have done a great job, who have seen major success in Fitzscript,

surprising them by knocking them on the door and spending a day with them. Like I just, for me, that is one thing that is going to happen. And the reason why I say my private jet is because I don't fly. I think commercial airlines are a fucking joke. I think it's a fucking concentration camp. You go there and people are sick and just it's really just, it's not, I haven't flown in over five years, not because I'm scared, but because I just, I'm not in, I don't want to be in an environment at all.

Yeah, fair. And so on the vision board is a private jet and says fuck aging on it. And I will use that jet to go to client after client after client and I will reward them and I will hug them and I will love them and I'm going to surprise them. Hey, it's me, great job, right? Let's go for a workout.

Let's go get a juice. And so that's something that I really like, I see a lot. Like I'm seeing that every single day all day, Nathan. That's incredible. I don't know why. So I naturally have the same sort of habit that I'll just say things.

are going to happen and kind of just envision them. And there's not even a lot of thought or like work that goes into it, but it works. And I have no idea why or how. You try to affirm that to people. It's something about like directing your subconscious towards the goals that you want to achieve. It's like you've got to have that, that landmark in front of you so that you can at least kind of stumble in the right direction if nothing else. 100%.

You are what you believe. You are what you think about most often, right? You are your thoughts. You are your beliefs. And then, you know, once you get into Fitzscript, right, I'm going to help you challenge those beliefs. Like, why do you believe what you believe today? Well, it's because my dad told me, you know, 30 years ago, okay, well, where did your dad learn it? Do you ever ask him? Well, he learned it from his dad, but where did his fucking dad learn it? Well, he learned it from

a school teacher. Okay, so now your beliefs are actually not your beliefs. They're not your dad's beliefs or his dad's beliefs. They're actually the fucking school teacher that your grandpa had 70 years ago. Yeah. Beautiful. Amen. Michael, fantastic conversation. Thank you much for San Jose. Where can people go to find your work We're going to check out FitScript and all the good stuff there. And additionally, I will bug you too. If I want to do FitScript, can I pay in Bitcoin or will I be able to in the future?

Yes, you can pay in Bitcoin. What I'm going to do for all your listeners, if you're listening up until this point, that means that we kept you engaged and that you care and that you resonated with my story. And if that's you, go to FitScript. Me, a book a call with one of our health advisors. Mention this podcast. mention this podcast and Nathan that you saw me and will give you $1,000 off your FitScript. $1,000 off.

I'll tell the team, I'll make that happen. We can serve Australia, New Zealand, we could serve the UK, and we can serve all of the United States. We can find the labs within a five or 10 mile radius of you, get you taken care of, get you all your nutrition, training, supplementation based on labs, coach you, and help you become unrecognizable. and that's a fucking money back guarantee and promise that we have. So fistrib. combe.

And then I am Morelli, my last name, M-O-R-E-L-L-I-F-I-F-T. I'm on Instagram. I'm on YouTube if you like long-form contact. I'm on X as well. Engage with me, DM with me. I'm happy to help and serve in any way that I can for sure. Hey, you. Yes, you are watching the Bitcoin price movements and the latest exciting news.

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