BTC Sessions - Why You MUST Start a Bitcoin Podcast in 2025 (How-To-Guide) | Walker America

Starting point is 00:00:00 You're only thinking that we have too many Bitcoin podcast because you're already deep within the Bitcoin echo chamber. We are still so, so, so early. That's Walker, host of one of the fastest growing Bitcoin podcast, the Bitcoin podcast, chatting with top Bitcoiners, spreading adoption and stacking millions of views and listens. Podcasting gives you so many new skills and opportunities no one imagines. So, how does he do it? The hack is that you get to have awesome, long conversations with amazing and inspiring Bitcoiners. What's better than that, right?

Starting point is 00:00:28 In this episode, you'll learn why the Bitcoin. Bitcoin podcasting space is still wide open to newcomers. You may think there are too many Bitcoin podcasts, but really look at that. Look at it relative to the overall size of the financial podcast industry. How to Find Opportunity and Nail Your Niche. A huge gap that I see. The essential tools for getting set up and started today. You can be up and running and have a professional-looking podcast set up for under 500 bucks.

Starting point is 00:00:52 As well as top growth hacks and common mistakes. One, and this is probably going to sound really, really stupid, but it was non-obvious to me. Walker also drops a hot take you might not be expecting. The end is people learn about Bitcoin and the power that it offers you as an individual. So in this case, I think the ends, the ends do justify. All right. Greetings and salutations, fellow Pleb. Walker, thank you so much for joining us today. I want to have you on because really Gary and I were talking the other day and we're all parents here,

Starting point is 00:01:26 that we have these big dreams and aspirations for our children. We want them to grow up and succeed and to have a respected place in society, really contribute. And well, historically, you know, that really spoke to doctor or physicist, maybe engineer or entrepreneur. But the Bitcoin podcaster really is what we hope, what we dream for our kids. And so we want to explore that with you, how you got started, how to make it happen, how anyone can do it. And so just to get us going, take us back to the beginning here. You have the fastest growing Bitcoin podcast. What inspired you to get started to actually take action and go down this courageous path?

Starting point is 00:02:01 Honestly, and first of all, Nathan Gehry, thanks for having me on. here. Stoke to be here with this crew. What got me started in podcasting was actually my wife, Carla Bitcoin, and I were content creators making short form content, just humorous, comedic. She did a lot of singing as well. Me, I don't sing. You don't want to hear that. But then she got pregnant. It was actually the, it was the upcoming birth of my son that ended up pushing me into podcasting because her as the brains and the technical powerhouse behind our content creation operation, she was like, I'm not doing any of that right now while I'm pregnant. Like I'm about to burst. Like, nope, we're done with that. One last Christmas song. And then then I'm taking a pause for the foreseeable future. So I said,

Starting point is 00:02:40 well, how am I supposed to, like I still want to do stuff to educate people about Bitcoin. I still want to help spread that message. I'm not a developer. You know, I can't code. So what can I do? Well, what if I just start a Bitcoin podcast? Initially, I was like, I was going to do it as a joke. I was taking it from my satirical angle of like, I'll do a Bitcoin podcast about Bitcoin podcasting. Then I said, well, what if I just actually did this series? What if I do want to educate people? I do, you know, I want to have somewhere to be able to send my friends and family. And if it's like actually me talking to them in a more formal podcast setting, maybe that'll

Starting point is 00:03:12 resonate. And so then I just started making episodes and had no real plan with it, but it was like, I want to be able to do something. I want to be able to contribute. And you can just do things. You can just start a podcast. You don't have to ask anyone's permission. There's so many tools available.

Starting point is 00:03:27 We can get into all of that a little bit later. But for me, it was really just the desire to keep. doing what I could in my very small part to spread the word about Bitcoin, to educate people, to do that with my friends and family. And also, I mean, selfishly, an outlet to talk to awesome bitcoins, such as yourself, such as, you know, you guys know how this is. It's a great thing about Bitcoin podcast and the hack is that you get to have awesome, long conversations with amazing and inspiring bitquiners. And that's, I mean, what's better than that, right? We all need more Bitcoin conversations in our, in our normal lives. And so podcasting is a great outlet for that.

Starting point is 00:04:00 I mean, sex maybe might be better than that. I'm just, I'll step on here. Okay. I mean, you got me there. But besides that, you know, it's a pretty great hobby in terms of it being not destructive. And it can turn into an actual profession for you as well. You've seen a lot of people who have left fiat jobs entirely and like just become Bitcoin

Starting point is 00:04:20 podcasters. That's not me yet. But I work a fiat job still. But that does give me the freedom to say, okay, I don't need to worry about having sponsors. I want to do this because I want to spread the word about Bitcoin. If I make a little bit of money along the way, great. But that's not the end goal. It's not the goal in and of itself.

Starting point is 00:04:39 The goal is, what can I, you know, ask not what Bitcoin can do for you, but what you can do for Bitcoin, right? That's absolutely beautiful. Kind of touching on us, we touched on the Y a little bit there as well, too. But what if someone was to push back and go, oh, we already have so many Bitcoin podcasts. What's the point of me jumping in doing it? How can I maybe contribute?

Starting point is 00:04:55 What would you say to that person, maybe to encourage them? I get it. I get what you're saying and feeling, but you're only thinking that we have too many Bitcoin podcast because you're already deep within the Bitcoin echo chamber, the Bitcoin bubble. Zoom out for a second. Look on any of your podcasting apps that you use. I personally use Fountain because they're a Bitcoin podcasting app. But if you go on Apple Podcasts, you on Spotify, any of the podcasting index sites, you'll see that if you go into the kind of the finance and investment category, there are, I mean, more podcasts in that kind of tradfi or fiat finance category than

Starting point is 00:05:33 you can shake a stick at. It is, I mean, hundreds and thousands, tens of thousands of these podcasts. There is a lot of noise out there. Now, compare that to the Bitcoin podcast, which you may think there are too many Bitcoin podcasts, but really look at that. Look at it relative to the overall size of the financial podcast industry, which is massive. And think about what a disservice it is to all the people who are struggling out there right now, who want to learn about how they can make their lives better. But instead of finding a Bitcoin podcast, because there's such a, they're a drop in the bucket compared to Tradfai podcasts, they stumble on some dividend bro telling them how to make, you know,

Starting point is 00:06:13 a couple percent a year in growth by buying the S&P 500 index. It's like, no, no, no, no, no. The reason that you should start a Bitcoin podcast and the reason we need more Bitcoin podcasts is because we're not even close to having the same amount of Bitcoin podcasts as we do TradFi podcasts until we have more Bitcoin podcasts than TradFi podcasts. The market is not saturated. We are still so, so, so early, both from the kind of monetization side of Bitcoin, but also from the media side of Bitcoin. We are just getting started. So if you still believe that you were truly early to Bitcoin, you're early to Bitcoin podcasting. I mean, there's a lot of runway left.

Starting point is 00:06:53 And I honestly think we need as many different types of voices as possible talking about Bitcoin. Because you guys know how this is. You never know what particular host, what type of episode format, what type of style is going to resonate most with a specific person. It's different for all of us, I'm sure. It's going to be different for everyone else out there. So you never know, you may just find a niche that really fits you well and also appeals to a surprisingly large number of people who think a lot like you. not completely agree I pulled before even the episode

Starting point is 00:07:24 and then Gary sorry I'll let you jump in there and I'm like it was I was curious because I agree that like we're not the other thing too is that we're not competing with other Bitcoin podcasts that's not who your competition is your competition is every other distraction that's out there on YouTube,

Starting point is 00:07:35 Twitter, the works and so I got Grock to just give me some estimates the best estimates I could find for Bitcoin podcasts in total was 80 that there were 80 Bitcoin podcast compared to 4.6 million podcasts up to 700,000 active podcasts and even for just comparison point

Starting point is 00:07:51 the estimates I could find for golf podcasts, for golf, was 200 to 500. So we have more golf podcasts than Bitcoin podcast, despite of being a global monetary network, which everyone benefits from. And it's so critically important to everyone, absolutely everyone. Not to mention, like, even to your point, like, you'll find your own little niche. There could be something that you have that's new. Also, people just kind of cycle out, right? They move on to other things or become too busy.

Starting point is 00:08:17 Maybe they get pregnant and they can't do these things anymore, right? But even if you just have, maybe you have a second language, right? We always assume, like I'm always looking at kind of the English speaking podcast, Bitcoin podcast network. But even that spans Australia to the UK to North America. It's, there is a big world and a giant audience out there. And that's, that's who we're fighting for. Amen.

Starting point is 00:08:37 Well said. It is crazy. I was going to guess 100, maybe around 100 Bitcoin podcasts. And I mean, that's nothing. That is nothing. It only seems like there are a lot of Bitcoin podcasts because you, as somebody who, who's listening to this right now, you're already a Bitcoiner. You're already listening to Bitcoin podcast. You're seeing, maybe you see the same guests pop up on, you know, a cycle of podcasts.

Starting point is 00:08:58 Everyone always complains about that. That's just, I'm sorry, once you become a podcast, you realize that's just the reality of scheduling guests is that they like to do them all in a row. And that's good. It's a, again, it's a great way to be able to talk to other Bitcoiners, to go down, like, it's been a huge part of my rabbit hole journey looking into Bitcoin was actually starting the podcast because it forces, me to go even deeper as I'm preparing for conversations with all different types of people. It's forcing you to check your own assumptions. And it's forcing you to make sure you actually really know how to talk about Bitcoin in a way that is going to appeal to a large number of people,

Starting point is 00:09:34 hopefully, you know? I completely agree. Gary? No, everything you guys are saying makes sense. And I got to tell you, Walker, going into this, I was in the position that you were sort of mocking a bit in that I talked to Nathan. I'm like, doesn't everybody in Bitcoin have a podcast? Like, what are we doing here? But it was Nathan who was saying very much what you're saying. Like, yeah, it's actually not as much as you think compared to all the other ones out there. And, you know, we're not necessarily competing with each other.

Starting point is 00:09:59 We are competing with just all the other stuff out there, all the other noise, as you'd say. Because I went in thinking, you know, kind of the joke, you know, tell me you're a Bitcoin or without telling me you're a Bitcoin. It's like, oh, I'm a 30 to 40s white male libertarian who has his own podcast. Like, oh, okay. There you go. you're a Bitcoiner. So I just assumed kind of everybody did. Like, what are we doing here?

Starting point is 00:10:21 But with that said, I guess I'd ask, and I don't mean to put you on the spot if you haven't thought about this at all. But is there something in the Bitcoin podcast space that you think is missing? Is there a niche that's not being filled, whether it's in terms of tone or subject matter or the type of hosts, anything that you might think of off the top of your head? Yeah. I mean, it's a fantastic question. I think Nathan addressed one of the points that I would immediately say, which is

Starting point is 00:10:46 Bitcoin podcasts in as many languages as possible, right? And if you notice, you know, if you're, if you are not an English as your first language speaker and you're listening to this, I'm sure the numbers that we're saying for how many Bitcoin podcasts there are, those are way higher than the number for your native language. You know, there's, there's a decent number in Spanish. There's some, you know, great Italian Bitcoin podcasts. There, you know, all over the world, there's podcasts in most languages, but there's very few. It's not like it's saturated throughout all of these different language markets. So if you, either if you're a non-native English speaker or you are just are very fluent in a second language besides English, use that to your advantage.

Starting point is 00:11:31 Create content that reaches across language barriers. That's a huge thing. Another thing I would say is right now a huge gap that I see in Bitcoin podcasting is younger Bitcoin podcasters. Bitcoin podcasters that are zoomers, like on the younger end of that age spectrum. Like you said, Gary, correctly, there are a lot of Bitcoin podcasters in kind of the maybe late 20s, early 30s to, you know, mid-40s, somewhere in there. That's the majority of the space, right? But if you're younger, if you are, you know, maybe you're still in college. Heck, maybe you're still in high school, listen to this. But you're, you know, you're a zoomer.

Starting point is 00:12:08 Go out there and start a Bitcoin podcast because you can speak directly to your peers. Like you tend to your, your viewers are often aligned with whatever your personal demographic is as a host. You'll have outliers, but they generally line up. So, you know, like all of us, we're going to attract people that are kind of like us. And that's a big swath of people, obviously. But we need, and I mean this not in the kind of BS woke way, but we need as much diversity in Bitcoin podcasts as possible. But like real diversity, natural diversity, you know. And so I think that's another huge thing.

Starting point is 00:12:42 Young people, like, you have an opportunity to, if you are into Bitcoin and you are in your early 20s right now or in your teens, first of all, Bravo. I wish that that was the case for me. You have so much incredible road ahead of you to pick up speed. The biggest thing, you just got to start. And so, like, why not? If you're already consuming Bitcoin podcasts, if you're listening to your 40 hours per week, why not start one of your own?

Starting point is 00:13:08 And you can do this at any age. You know what? We need more boomers maybe that are starting Bitcoin podcasts. too. You know, we just, we need to spread the demographic. More women starting Bitcoin podcasts. Like, there are some really excellent ones. Natalie Brunel does an incredible, incredible job. She's one of the best in the biz. She's on my feet. Yeah, mine as well. But we need more of that. Like, and again, we don't need this for some BS, you know, D-E-I type metric. No, it's just that you never know what type of host, what type of content, what type of tone is going to appeal to somebody.

Starting point is 00:13:38 And they don't know it either until they hear it. So you could be that person. I largely agree. I think it really speaks to we're battling for the culture in our place in the culture and the mainstream culture. And by mainstream, I just mean like broader, right? And so the more people we have out there advocating talking to different niche groups, different sub sub, even sub genres, but sub demographics, I think the better off that we're going to be. I'm curious Walker. Again, we'll get into the how in a little bit as well too. But were there any obvious mistakes that you made at the beginning that you kind of learned from or were there something when you first got going like, man, I wish I knew this right at the start. One, and this is probably going to sound really, really stupid, but it was non-obvious to me because of the way I consume podcasts, which is typically just the audio, you know, listening to, tuning into someone's RSS feed through whatever podcasting I have and just listen to the audio. I didn't do video from the start. I didn't start doing video until a few episodes in when I realized that people really wanted video. And that's actually how most people consume their podcast is video. Even if they're not actively watching it, they've got YouTube. up on another monitor or something. So that's something that, again, probably for the, anyone that's younger listening this, they're going to be like, what a total boomer move to not realize you need to do video. But okay, maybe it's, if it wasn't obvious to me,

Starting point is 00:14:54 perhaps it's not obvious to everyone. So do video. And the great thing is that it's easy to do that, right? They're great tools. We're recording right now on Riverside. For you guys, this is Riverside's what I use as well. I don't think any of us are sponsored by Riverside in any way. This is just, that's just the tool that I use.

Starting point is 00:15:07 And I like it. And it makes it really easy. It makes it really easy for editing as well. That was another thing. Initially, I was recording through kind of just like other software, or I was exporting stuff out of Riverside and trying to edit externally. Try and simplify your workflow as much as you can. That is, I think, one of the biggest things.

Starting point is 00:15:26 Do not add extra steps where you do not need to. So find a platform like maybe it's Riverside, maybe it's something else. There's a lot of different options out there for recording. But make sure that it has inbuilt tools that allow you to basically do as much as you possibly can in one place, you know, cut, cut clips, do editing, insert an intro and an outro, put a little music behind your intro, whatever it might be. Simplify your workflow as much as possible. Because if you're also still working a fiat job like I am, you know, you need to make sure that your workflow is as simple as possible so that you have as much, as much time on your

Starting point is 00:16:01 hands to do maybe your fiat work. You know, you can't be spending all day editing as much as you might like to. So simplify workflow. And beyond that, I guess I would also say focus on the social aspect of it. I think that right now, it's very beneficial to promote your podcast on X, you know, maybe even on Instagram on some of these traditional channels. I don't use Facebook anymore. Perhaps I should, but I don't know. I just can't bring myself to do it. I shut that down a long time ago. LinkedIn, I think, is also kind of a waste of time. So you want to very much tailor your social focus to where you are going to be able to attract people. One great place, if you are starting a Bitcoin podcast that I think is better than any other

Starting point is 00:16:44 place to start to build an initial following, if you're not already some influencer with a bunch of followers on X or Instagram or whatever, check out Noster. Noster is right now primarily a ton of Bitcoiners. There's a lot of other people as well, but there's a lot of hardcore bitcoins there. And they love to support Bitcoin content creators, Bitcoin podcasters. So that is a great place. You can build, you know, you don't even have to set up an account. You just generate a key, keep that key safe, and start posting about it.

Starting point is 00:17:15 And the great thing about using Noster is that people can send you Bitcoin if they find your podcast valuable. So they can zap you sats. You can start monetizing your podcast from day one paid in Bitcoin if you use Noster. And it's a really, really excellent place to, again, connect with other Bitcoiners to be able to organically grow that audience. One thing I would also say that this is just general advice is don't get frustrated if you're not getting the views, the downloads, whatever, right away. It's not easy.

Starting point is 00:17:45 Like you should, if you want to start a Bitcoin podcast, do it because you really have a desire to do that. Like don't do it because you think you're going to get rich. You think you're going to get famous. Maybe that comes at some point. But if that's your goal, you're going to be setting yourself up for a lot of disappointment because it is a grind. You guys know this. It is not easy. The downloads don't just come.

Starting point is 00:18:06 You know, just because you start a podcast doesn't mean people are going to listen. Tell them about it. Share it with your friends and family, too. That's something maybe I wished I did a little bit earlier. I told my family about it, but didn't really share it with a lot of, you know, my friends. And now I've got friends who have been super, super supportive of it who listen to, you know, all the episodes who will send it out to, you know, other friends outside of their network. So use your own in real life network.

Starting point is 00:18:33 Don't discount that. Don't be, you know, somehow like ashamed of it or worried, like, what are they going to think about me being a podcaster? Like, they'll support you. And it's a really great way to, again, kind of grow that podcast by word of mouth from people that you're already connected with in the real life, in the real world. So that's another thing. Yeah. Say, again, don't be, don't be afraid of a lack of initial success. You've got to keep grinding. I think, I forget what the statistic. to guys, but most podcasts don't make it past like a dozen episodes or something. It's like, maybe it's 20. It's like, but it's like a huge, huge percentage of podcasts just stop. And they're just dead podcasts now. So keep grinding. Keep pushing.

Starting point is 00:19:18 I would also say the last thing and then I'll shut up. Try and think about, you know, we were talking about what's your niche, right? You know, do you have a specific angle? Think about that very hard because you don't just have to have an interview format podcast. You can try something completely different. You could do news roundups, things like that. You can do tutorial type things. You can do product reviews.

Starting point is 00:19:42 Grand BDC Sessions has a lot of the tutorial market lockdown. But that doesn't mean that, again, it's too late for somebody else. People want different perspectives. And again, in different languages, with different presenters, different hosts. But think about what you want to do. Maybe you just read Austrian economics texts to people. That's the other thing is your Bitcoin podcast doesn't just have to be solely about Bitcoin. They find an angle that interests you, find it the way it relates to your life.

Starting point is 00:20:11 Again, you know, maybe you are just like most Bitcoiners are super into Austrian economics. So you want to actually make that kind of your foundational angle for the podcast and then bring in Bitcoin on the side. But maybe this appeals to a different, you know, different genre of people. Maybe you're really into, I don't know, motorcycle maintenance. and you want to talk about Bitcoin as it relates to, you know, caring for a beautiful machine. I don't know. Find out what else in your life you're passionate about

Starting point is 00:20:38 and see if there's a way for you to work that in because I think that adds a different dynamic that can be really valuable. You just gave me a brilliant idea there. You ever see those videos? It's like women putting on their makeup and they're telling a story or something as they're doing it. The two things are completely unrelated. Like the motorcycle maintenance, that'd be a perfect setup for a guy just like working on his bike

Starting point is 00:20:55 and talking about, okay, so here's what I saw on the Bitcoin News today or here's something you didn't know about Austrian economics. where the two are interesting. I watched that show. Yeah. Yeah. And by the way, pass me a crescent wrench, you know, like. Exactly.

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Starting point is 00:23:02 the best thing you can bring into an audition is yourself because what you bring that's genuine to yourself, nobody else brings. And that in and of itself will be interesting in some way. So I talked to Nathan about the best thing we can do with our podcast, you know, to have it, have success is be consistent, be genuinely ourselves, join a channel that already has 350,000 subscribers like BT's sessions. And, you know, you're good to go. This one simple trick in YouTube. So go ahead, Nathan. I was just going to say, I will say, and we'll get in maybe into more of the details and data-driven

Starting point is 00:23:36 stuff that we can explore later on as well, too. But the subscriber account is not as much as a benefit as you would think. And that was a quick lesson right at the start. It really was. And I want to just quickly tag on there. Talking about going out there and promoting yourself, I think people have a really hard time doing that. And to Gary's point and your point,

Starting point is 00:23:56 be yourself, be authentic, you have value. Again, we are so early in adoption. You have something to contribute. You can help educate people. You can help spread the word. Don't have any shame in marketing yourself. Go out there and market yourself. Tell people about it.

Starting point is 00:24:09 Amen. Oh, sorry, Gary. No, I don't mean to jump it, but I did want to ask talking about marketing yourself. I have to get back to something you said. Why didn't you tell your friends at the beginning? Oh, that's good. I guess because it's a great question. Part of it was that, you know, running up,

Starting point is 00:24:26 I haven't been in Bitcoin that long. It was like I got in like during, you know, during COVID after I'd ignored Bitcoin many times before that in the preceding years. But it wasn't until like COVID where I think a lot of people, you know, you've got more time at home. And that's when Carl and I started creating content and going down the rabbit hole, like started getting deeper into it. But at that time, like running up to that first, that first, you know, tippity top in 2021,

Starting point is 00:24:49 I was at the, I was at the orange peeling stage where I wanted to tell everyone and everyone, you know, dropping all my friends into it the same email. blast and, you know, telling it like, you know, saying a lot of stuff. And then Bitcoin crashes down to like 16K. And I'm like, oh, I mean, luckily or unluckly, I don't think really any of my friends except maybe one or two had gotten any stats at that point. And so, but I honestly, I just felt like almost a little bit like a little bit stupid because I was like, God, you know, I know that Bitcoin is changing the world. I know that this is like a great buying opportunity down here low. but I can see it from their perspective where it's like, okay, you know, Walker's out here,

Starting point is 00:25:31 you know, with his, with his engineering background, what does he know about finance? And now he's telling me to buy this asset that just lost 80% of its value. Like, no, thank you, sir. So I think that was part of it. It was I was just kind of like, oh, okay, now like what? I'm going to go back to them and say, hey, guys, you know, maybe you haven't heard me talk about Bitcoin in a little while. But want to us check out my podcast.

Starting point is 00:25:51 Like, it was a little bit of just like a little bit of just embarrassment, I guess. But then you get over that, I think. And podcasting is a great way to do that. Like you're literally putting yourself out there. You're learning in public very much so because none of us know everything there is to know about Bitcoin. Absolutely. None of us. So you were going to say stupid stuff.

Starting point is 00:26:12 You're going to make mistakes. And that's okay because the best thing you can do is to learn from those mistakes. And, you know, again, I would recommend if you're at that point in your orange-pilling journey where you still want to orange pill all of your friends and family, which like I do still want to orange pill my friends and family. My desire to orange pill other random people in, uh, in outside of that really tight knit circle in my personal life is a bit less. But that's why I want to orange people on the internet, right? Orange pill people on the internet. So like, depending on where you're at in that journey, like, don't be afraid. If you've already been talking your friends and families

Starting point is 00:26:49 ear off about Bitcoin, heck, you tell them you got a podcast. It's just going to be par for the course. So you don't, don't, don't, don't be afraid. Don't be a sure. ashamed, you know, sing it loud from the mountaintops. You are a Bitcoin podcaster now. Very cool. Man, man. Yeah, I just, it was just a good story. And yeah, I could easily see how you might be embarrassed about it that like it just dropped, they told everybody to buy it. And now all of a sudden like, oh, no, totally. Still buy it and listen to me, even though I just told you to do the wrong thing. Had some friends who bought through the bear market. And like, now are like, hell yeah, man. Like, you know, we're, we're on, we're on the same level now.

Starting point is 00:27:26 I had some other friends who really didn't start actually paying attention to Bitcoin again until Trump started talking about. Then they were like, maybe I should get some. And I was like, wow, that was Trump saying Bitcoin one time was better than all of my orange pilling and Bitcoin evangelism that I'd ever tried. So, you know, take that as you will. You know, it's funny. I got two things, just two stories to tag on that quick. One of them is I had similar responses that after we hit 100K, I got a call from one friend. And he was just like, man, man, I bet everybody is so happy they listen to you because he listened to me during the bear market. And I had to tell him, it was like, it was just you.

Starting point is 00:27:58 You were the only one. Nobody else followed you. It was just you. Went, oh, my good friends, trying to tell me something important here. Maybe I'll give it some consideration. And it worked out quite well for him. And the other one is that I find it, we all go through that evangelizing phase, which again, if you're in that point right now, that'd be a great time to take that energy and pour

Starting point is 00:28:15 into podcasting. But for me personally, I realized looking back on it, that it wasn't me trying to spread the word so much as it almost became like a filter mechanism. like I went through all these people that I told and it was like oh wow I people that didn't expect I was so aligned on values with I actually was and they almost like revealed themselves to me by being open and listening and curious and other people that I expected to be more interested in it weren't it was like okay we can have a bit of a divergence there that I didn't see beforehand so I found that particular interesting but with that enough of the

Starting point is 00:28:45 setup enough of the setup we know why we know that you should everyone listening to this if you got it if you made it this far you're starting a bitcoin podcast today after you complete the video and hit the like button now what is the minimum requirements how do walker how do you get minimally set up to capture that james earl jones kind of style voice that you've got well capturing that kind of voice may may just come down to some genetics um but but but you two can sound uh and look like a professional podcaster really really easily today for a pretty uh a pretty small initial investment this is kind of the amazing thing now you could of course just use some some air pods and uh and you know just your

Starting point is 00:29:25 your laptops, webcam, and honestly, that'll be fine. But if you want to just like take it one little step further, you can do that very easily. So what I recommend to people, and I just created a page on my website for this today, actually, in preparation for this interview. Because I was like, you know what, let's, let me let me put this together with like some links for people. So you can just go quickly, click through. So if you go to Bitcoinpodcast.net slash gear, you will, you will be able to find that. But basically what I would say is what you need, if you want a minimum, a nice, easy starting setup without any complicated extra cabling and other panels and things, get yourself a Sure MV7 microphone. It's like it is a, it's the microphone I used until very

Starting point is 00:30:09 recently when I, when I upgraded a little bit, but that requires some additional hardware. So the Sure MV7 is, is excellent. You can plug it via USB directly into your computer. You don't need any extra preamps or anything like that. You don't even know, you don't have to know what a preamp is. Like, you're good to go. It's all contained in there. It sounds really good. You'll sound professional. And it's going to just elevate that setup a little. It's like a couple hundred bucks for one. So it's, it's an investment. It's, it's sats. You're spending. But it will take that podcast up a nice notch. The other thing, you know, get yourself just a little like microphone stand again. Maybe, you know, like you can get them very cheap or you can spend, you know,

Starting point is 00:30:44 like 30, 40, 50 bucks. You can spend a few hundred bucks in a microphone stand. But you don't need to. You can get a pretty inexpensive one. I've got some linked on the website as well. You can get yourself a little starter webcam for a hundred or 150 bucks, you know, a Logitech one or one of these other ones. You can get one of the ones that tracks you as you move because maybe you're doing the Bitcoin, you know, and the art of motorcycle maintenance type thing and you're going to be outside, you know, working around, moving around, doing your podcast. I don't know. And then get yourself just a basic light. Just you can get one that clips into your computer. You can get one that sits on a little stand. But again, you can get all of this, like professional,

Starting point is 00:31:19 professional microphone, you know, a nice little webcam, a little stand and a little mini light, a little key light, as they call it. And you can do that for under 500 bucks. Like that's, so you can be up and running and have a professional looking podcast set up for under 500 bucks. What you choose for your background, you know, you don't have to paint a wall black and get a custom neon sign, although those are pretty cheap things to do as well, actually. I highly recommend custom neon signs just because they're fun. But, You know, figure out where you're going to record in your house. This is something that people may not think about if you're not used to working with audio,

Starting point is 00:31:55 which I wasn't until I started a podcast, but you learn all these new things. You want your wherever you're working to be relatively sound treated. And now that just means if you are in a small room with a bunch of curtains hanging on the wall already or something, it's going to, it's going to sound great. It's going to sound fantastic. You just don't want a bunch of reflective services. So you can't see it, but around me on either side, because I'm kind of a weird like tunnel-shaped room. I've got different sound acoustic sound pads in the wall.

Starting point is 00:32:20 You can see him behind Gary as well. He's got same ones that I've got up here on the ceiling. And they're, again, pretty inexpensive. I think you can get like a 52 pack of those sound panels for like 30 bucks on Amazon. Not a huge investment. It'll make a big difference. That is just going to help you have that nice professional sound. So again, get yourself a microphone.

Starting point is 00:32:40 It doesn't have to be the shore. This is just the one I use. So it's the one I'll recommend because I'm only going to recommend what I've personally used. Get yourself a little stand for. it. I think it comes with a little tiny one. I was balancing mine on a bunch of Bitcoin books when I first started to get it up near my mouth. Get yourself a little webcam unless you've got a really nice one built into your computer and get yourself a little light. And you are good for like under 500 bucks all in. You will be ready to start a professional looking Bitcoin podcast. Now, if you want to

Starting point is 00:33:07 upgrade that, you don't need to. But if you feel like I would just recommend get the bare minimum, which is what I've just described, get started because that just starting and is the hard. to step. And then if you want to upgrade later, you can. You can get yourself a Shore SM7B. And these will run you more like $450, which is, you know, like the cost of the entire basic setup I just mentioned. So it's a, it's an investment. Like you're going to be investing more and make sure that you're, you know, you're ready to make that investment. You can get a sound mixing board. You can get the, you know, XLR cables to plug everything in. You can get yourself a mirrorless camera that plugs in. That's what I'm using right now as Sony Alpha 6700. But you

Starting point is 00:33:47 don't need all of that super fancy stuff to get started. That's what I really want to emphasize. Again, all in, you can have everything you need and your podcast is going to look and sound great. And you can do that for under $500 and have a professional setup. I think it's important to emphasize like how powerful that is. You don't have to have a giant production team and a newsroom and, you know, be on cable news to be able to have a voice these days. You can spend a couple hundred bucks, get some pretty darn good equipment, and have a professional sounding and looking show just like that. And no one can tell you that you can't do it. Like, that's a really powerful thing. That's the amazing thing about podcasting. Nobody can stop you from doing it.

Starting point is 00:34:30 Nobody can stop you from publishing your RSS feed. No, YouTube can stop you from publishing on YouTube. But that's why Noster's great because you can publish your videos on there and no one can stop you from publishing there. Does that answer the question for kind of what I'd recommend for the basic setup? No, that's great. I got to tell you to, so you remind me a thing that I almost completely forgot about.

Starting point is 00:34:47 So I do have the drum kit behind me, and I did the punk rock DIY thing for a while. By the way, one of the cheapest ways that you can soundproof or at least dampen

Starting point is 00:34:54 a little bit, sorry, not soundproof, is the cardboard cup holders that you get from like McDonald's. Those actually work great for dispersion. You can just tack those up on the wall, and so does carpet underlay, which you can usually get from a store

Starting point is 00:35:04 for like super cheap and you can just glue that up. Same sort of thing, yeah, a cartons as well too. Yeah, eight cartons as well too. Yeah, 100%.

Starting point is 00:35:10 It's all but just scattering it. And then in terms of that, we talked about Riverside. There's also Stream Yard, Restream, Podcastle. You can even just do these sort of things on Zoom. There really is a very low barrier to entry. And so let's assume now that we've got the gear. You've got things started to set up. What are you doing in terms of prep?

Starting point is 00:35:27 How are you thinking about what you're going to do? How are you planning out the shows and how are you preparing? Wait, we're supposed to plan these things? I do it for you, Gary. I love you. Okay. This is news to Gary. He's like, holy crap.

Starting point is 00:35:37 There's preparation that goes into these things. He was surprised there was more than us for Bitcoin podcasters. This was shocking to him. Yeah. Although, so this, this is a great question. And I think this is partially going to be a function of what kind of a show are you doing, right? What is your intended, who is your intended audience, if it is some specific, you know, niche within the Bitcoin ecosystem or some other one? And what types of episodes are you trying to create?

Starting point is 00:36:02 Now, if you're doing, let's say, like these, where it's, you know, interview, conversation style, and then, okay, your prep is going to necessarily involve, first of all, you need to find some. guests. That should maybe step one. If you're going to have a show that has guests on it, you need to reach out to those guests. You need to get them scheduled. Here is something that is really amazing about the Bitcoin community. Bitcoins are really happy to come on other Bitcoinsers podcasts. They're really happy to come on new podcasts as they start out. People are very generous with their time and their attention, even though as Bitcoiners, we know very well how much our time and attention is worth. Bitcoiners are happy to support other Bitcoins, especially when they're just starting out. So don't be afraid to ask people. Ask me. I'll be happy to come on

Starting point is 00:36:46 your show. You can probably get much more interesting people than me though if you want to. And you know, don't be afraid. Just just reach out to them. But then actually do the work to prepare for it. You don't want to invite somebody on the show, especially if it's, you know, something you really look up to and respect and then be unprepared to have a really meaningful conversation with them. Do some research. And don't try to think outside of just normal boilerplate things. Try to figure out what really makes that person tick. Maybe try to go down a different angle if you've listened to this person on other podcasts, try to figure out what's something that you felt was missing? Like, what's something that you've been curious about personally that you would like to know about that person or their

Starting point is 00:37:23 journey into Bitcoin or how they think about the world that hasn't been asked? And now you can just ask it because you have a podcast. That's the great thing. For me, I always try to make my episodes more like a conversation than an interview, right? Because just that's my personal style. I prefer listening to Joe Rogan versus Lex Friedman. I've never made it through more than five minutes of a Lex Friedman show because I find it eye-gougingly boring. So it's just, it's not for me. No disrespect to Lex.

Starting point is 00:37:51 He's built a more successful podcast than I will ever have. It's incredibly impressive. I just don't like the style. Personal preference, but maybe you're different. Maybe you want to have it be a really formal kind of journal, you know, classically journalistic interview where you just really hit him with question after question. That's fine. That's going to be up to your style.

Starting point is 00:38:09 But prepare. Take the time. Like if you are going to be spending an hour or an hour and a half on an interview, you should take that amount of time to prepare. And trust me, that time will fly by and really think about these things. You can use AI tools to help you. You know, it's very easy now to go on Grock on X and just summarize a person's profile. Ask Grock to, you know, give you a list of questions with, you know, thought provoking and insightful themes that you can discuss on your Bitcoin podcast. But that's, they're going to be. somewhat boilerplate. You can get some good ideas from that, but don't rely on that entirely. Really think. Think about what you would like to know. Like, ask meaningful questions, have a meaningful dialogue, and don't be afraid to break out from whatever script you had if your guest is going in a different direction. I always try to encourage rants and tangents, because to me, that's where things get really interesting. But again, maybe you want some that's a little bit more buttoned up, a little bit more interview style. And so do do that. Do what

Starting point is 00:39:09 feels right to you. But moral of the story, you're going to want to prepare for these episodes. And now if you're doing something that's more, maybe it's more of a news roundup or an explainer, you really want to prepare for that sort of thing. You want to have have these ideas fleshed out already and then be able to riff on them when you actually, you know, start recording. And I would say also take feedback. Like if you, I've, you will get a lot of unconstructive feedback about your show and people telling you just how much it, you know, how much it sucks or how much they think your fake Batman voice is stupid. And you're like, well, that's just, shoot, that's just my voice. So I guess I'm a bit screwed that. This show's not for you.

Starting point is 00:39:50 But there's going to be a lot of constructive feedback too, where people tell you, maybe you're, talking too much, not letting your guests talk enough. Maybe you're not talking enough. You know, they want to hear more from you. Let some of that early feedback help guide you. But don't treat it as gospel truth either. Everybody's got an opinion. You ultimately want to make a show that you are proud of, that you know to be good. So trust your own instincts. Trust your own taste.

Starting point is 00:40:16 Take feedback from people externally. But take everything with a grade of salt, you know, because everybody has an opinion. You know, I don't need to go into the phrase about why, you know, opinions are like assholes. But yeah, we get it. Moral of the story, prepare, take feedback once you've started putting out some episodes, but think about these things hard for yourself. Because ultimately, like you are probably going to be your own harshest critic as well, or you should be.

Starting point is 00:40:43 Like you are going to be most critical of the job that you are doing. And that's a good thing. But really, the number one thing you got to do is start. So think about that, think about what type of show you want, and then just start doing it. Because if you're like me, I changed the trajectory of my show a little bit. Initially it was just going to be news and me doing Austrian Audible readings. That's why I mentioned these two things earlier. was just going to be what I did the show. I wasn't going to do interviews. And then I

Starting point is 00:41:08 decided, you know what? Actually, no, I do want to start doing interviews. Why am I cutting myself off from this? So then I incorporated that in and now interviews are the majority of what I do. And there's still some some news stuff. There's still some Austrian audible readings. But I figured out that I wouldn't have figured that out until I started. So like the best thing you can do is just start. And then you're going to figure some of this stuff out on the go. you're obviously passionate about Austrian economics. It's obviously not something that's covered in traditional schools nor pop culture. How did you get into that and why?

Starting point is 00:41:43 It's a great question. I mean, honestly, I've got to thank Safedin. I was like reading the Bitcoin standard was kind of my sending, it sent me down that Austrian economics rabbit hole as a kind of necessary result of reading the Bitcoin standard and going deeper down the Bitcoin rabbit hole. And then you discover it's like like with. many of the rabbit holes related to Bitcoin. Oh my God, there's this whole other world I didn't know exist. I didn't know Austrian economics was a thing. Maybe I'd heard those words before, but they

Starting point is 00:42:11 never stuck in my head. I was too busy living inside the matrix. And so for me, I, you know, reading the Bitcoin standard and then realizing, wow, there's this branch of economics that is seems to be completely different from anything I've ever heard about. And like, why, you know, why is no one talking about this? It's like, well, and it just makes a lot of sense. sense and there's these really brilliant thinkers and they've been, you know, there's all these books that they've written from many, many decades ago now. Like, where has this been all my life? And I think a lot of people have that that realization, like Bitcoin is still pretty new, but a lot of the ideas that underpin Bitcoin from a monetary perspective are not new at all.

Starting point is 00:42:50 They're decently old ideas and they've stood the test of time. They follow first principles. They stand up to basic logical tests. And so that's, yeah, I'm great for. to safe for that. And since then I've done a lot of reading of Austrian economists. And I'm very grateful for all the work that they did to really kind of lay the groundwork for this incredible sound monetary theory that we're all able to truly benefit from today. Thanks to Bitcoin. Bitcoin is the sly roundabout way that Hayek talked about. Like it's it's amazing that we actually get to live through what the Austrian economists hoped we could have under a perfected sound money standard. It's just that when they were around, they just had a pretty good

Starting point is 00:43:35 sound money. It was gold. But now we have sound money that has been cryptographically perfected, and that is Bitcoin. We're lucky to be alive and able to podcast about it at the same time. Like, haza. That's beautiful. It's funny enough on that note, too. I was finding surprising that so many, there are quite a few, right? Like you've got safe, even Dr. Bob Murphy, you've got Peter St. Donge. There are notable modern day Austrian economists that are in the Bitcoin rabbit hole. but I find it so weird when I see one that isn't that hasn't found their way here. Because it's almost like you have all this historical knowledge and you get to watch something monetize in real time based on the ideas you've long held, but you still sometimes get that resistance, which is why I need the Bitcoin podcasters apparently to do it for you. I'm curious.

Starting point is 00:44:15 One of the other things that I find really beneficial about this. So beyond beyond like the views and the networking and having the nice conversations, I think that one of the best ways that people can try to add more value for others and ultimately stack more sets is really. by expanding your skill set. And I've found this whole experience really, really unexpectedly rewarding in terms of picking up new skills that one, I didn't know I was missing or that I didn't know what actually have value

Starting point is 00:44:41 in the sense that even if you just did this for a bit, and I would encourage me, but I think the stat was 12. Make sure, plan for 13. At least get to 13. Commit to doing 13 so you can get past that mark and then whatever happens from there, happens from there.

Starting point is 00:44:52 But I'm curious, what other skills have you developed as a result of this or what are benefits from the actual podcasting process? have you found? Yeah, it's, it is amazing. You don't know what you don't know until you start learning, right? With, with anything. I mean, Bitcoin's a great example of that, but I had no idea about any sort of, you know, like audio mixing or even just sound treating a room. I didn't, I didn't know

Starting point is 00:45:16 what that entailed. I didn't know anything about, about just like editing podcasts or about, about any sort, like, like, I knew nothing about any of this. I was starting from from zero, right? Like, Carla, my wife was the editor behind all of our short form videos. So I think, I mean, honestly, one of the most valuable things I've found through podcasting, this is less of a tangible type of learning, but more of just, I guess, experiential is structuring how to better structure conversations. just on a broader scale, like how to be able to actually lead a longer form conversation. Like, we all have some, if you talk to other humans, which most of us do, we all have some innate feel for that, right?

Starting point is 00:46:07 It's just natural. It's what we do. Human beings are naturally storytellers. It's how we've passed down knowledge for generations. But figuring out how to get really good at that, how to craft a series of smaller conversations into a larger narrative, how to really direct that narrative in the way that you want that is maybe not immediately self-evident, but becomes emergent. That's really powerful. And it's a skill that like you want to get better at. You want to get better at storytelling. You want to get better

Starting point is 00:46:35 at conversation. Podcasting is a great way to do that. On the tangible level, I think a lot of the stuff that is really valuable for people is honestly learning how to set up a little studio and learning how to make it sound good and professional and look good and professional, that is a very, very valuable and underrated skill. Like if you have the ability to do that, you become your own little media company in a world that is, was dominated by, you know, legacy, mainstream, whatever we're going to call them media outlets that were one to many. You know, it's broadcasting single point to many points and there's no feedback there either. It's a one way broadcast and it is completely centralized. We live in an age of decentralized media now. We can broadcast from many to many.

Starting point is 00:47:22 We can broadcast, like, there is a complete mesh now. This is a very valuable skill to be able to have because in an age where you no longer have to be subservient to a kind of media political elite that control the narrative, you can shape your own narrative. You can, quote, influence people. the term influencer is kind of this dirty word. But like at its core, that's what anyone does when they when they speak and are heard by others. And the larger the scale at which you do that, the more people you speak to and that hear you, the more influence you have. So as Bitcoiners, I think it is incumbent on us to speak to as many people as we can. And in order to actually be listened to by these people and to be picked up by the algorithm and a lot of these centrally, you know, controlled platforms, like YouTube, you need to make sure that it looks appealing, that it sounds appealing, that people have a reason to click on that click-baity thumbnail and decide to actually give you a piece of their attention and time. And it's more difficult for longer form episodes than it is for just short, viral, you know, reels or TikToks or whatever. 60 to 90 seconds, that's easier to keep

Starting point is 00:48:39 someone's attention for that long. Keep their attention for 10 minutes, 30 minutes, an hour. hour and a half, two hours, that is a lot more difficult. So having, building the skill set to be able to actually make your podcast look and sound good. And again, you can do this pretty cheaply from what I mentioned before. If you want links to the gear, go to Bitcoinpodcast.net slash gear, grab some, get yourself started. But spend the time to make it look good and sound good. Because I don't know about you guys, but when I, if I hear a podcast where the audio is just completely, completely screwed. It's screechy or whatever. That's not a pleasant listening experience. So it seems superficial. It seems almost vain to be like, well, you want to look and

Starting point is 00:49:23 sound good, but no, no, no, you do because you have a good message. That message is Bitcoin and the freedom that it brings. You need to give yourself the best shot at getting that message out there by learning how to set up these little studios. And then that's a skill you can take with you for the rest of your life. Like you are going to be able, you can create a studio. out of anything. You can broadcast from anywhere. You can be your own media company. That is a really powerful thing.

Starting point is 00:49:49 No, I completely agree. And just on that note, yeah, I've even found that particularly with YouTube audiences can be much more forgiving of visual, but they're not forgiving as much of the audio. So if you're going to,

Starting point is 00:49:59 you know, from that list, if you're going to pick the one thing, it's go for at least just the quality mic, which does not have to cost a lot to begin with. And the other thing I want to just tag on there is the particularly in the way that the kind of, let's say the employment landscape is changing as well.

Starting point is 00:50:12 Let's just say that you want to get a job at like your favorite Bitcoin hardware company. They've got two candidates yourself and one of that look the exact same, but you know how to create content that looks good and sounds good. You're your own little marketing department. That is a huge value ad for any business or service, even if it's something that you've created yourself. It's very, very important to be able to put yourself out there in a way that can track and find the right audience. Gary, did you have any thoughts on that, buddy? I'm just sitting here enjoying your voice, man. I went in hating the fact that you have a better voice than I do.

Starting point is 00:50:42 And it is so lovely. I want you to read me stories at night when I go to bed. I might have to start a new Bitcoin podcast that is just Bitcoin bedtime stories. Who can say? Like, there you go. There's another niche guys. Like there are so many of them. That's the thing.

Starting point is 00:50:56 Like I say that like somewhat tongue in cheek, but also like I have legitimately been asked that or like people who are like, could you just do like some Bitcoin ASMR? And I'm like, I guess. Yeah, I don't know. If this is what people want. You never know what's going to resonate with people. You never know if maybe you reading the white paper in a soothing voice. is what's going to get somebody to look into Bitcoin.

Starting point is 00:51:13 You don't know. So like experiment, guys. Like you can have fun with this. It should. That's the other thing. It should be fun. Like, because when you're starting this out again, I'm going to beat this drum. Do not do this expecting to make money because you, unless you are somehow a freak of nature,

Starting point is 00:51:29 you are not going to make money right away. And that shouldn't, again, be your goal. The goal should be to create value to provide something to other people to the world at large that is valuable. the money will come after. And, you know, it's a means, though. It's not an end, right? Having some money, some sponsors, that may allow you to get some upgraded equipment.

Starting point is 00:51:50 That may allow you to, maybe that allows you to quit your Fiat job at some point. That's great. But like, know that it will be a grind at first. So make sure you have fun with it. Enjoy it. And then it's going to make you better at it as well because you're always better at doing things that you like doing. This is just, this is just basic, right?

Starting point is 00:52:08 Yeah, without question. And the money will come. Hundreds. Hundreds of dollars, I promise you. No, it's great. It's great. Thank you so much. Imagine mining Bitcoin, cheaper than buying on an exchange, with direct payouts hitting your wallet like clockwork. Saz mining makes it real. You own the rig. No gimmicks. It's your asset pumping out Bitcoin every single day. No markup on hardware or electricity. They get paid when you get paid. Fully aligning incentives. Mining Bitcoin below exchange cost is a great way to DCA your stack. It's so simple, anyone can do it. No tech skills required. You get white glove support and education, a rig performance guarantee. Plus, it's powered by 100% carbon-free energy prioritizing renewables. Ready to take control of your Bitcoin future? Visit SaaSmining.com by scanning the QR code or clicking the link in the description down below

Starting point is 00:52:55 to book a free consult and start mining today. You mentioned Carla. I have to ask because she's into Bitcoin too and you guys have done comedy videos together. And I've watched some of them and the songs are great. I can't sing. but she actually has a very lovely voice. How did, and maybe, maybe Nate, maybe you already know this. Was she into Bitcoin before you, you before her?

Starting point is 00:53:20 How did you guys meet? Because man, you got a unicorn, beautiful, intelligent, talented, and also into Bitcoin. Like, seriously, man. I count my blessings every day. We met like, we met like 15 years ago. It was like the first week of college. I didn't start dating for a while after that and then, you know, got married some years later. And now we've got a beautiful, beautiful son together.

Starting point is 00:53:46 And I'm incredibly blessed and fortunate man. And I again, count my blessings every day. In terms of how we kind of got in, we sort of started going down the rabbit hole together at the same time. We both, you know, heard about Bitcoin years before, you know, ignored it. And then she brought it up to me again during like the 2017 run up to the top. And at that point, you know, neither of us had a lot of a lot of cash line around. And she was like, oh, I can't afford a full Bitcoin. I'm like, I can't afford a full Bitcoin either because we didn't know you could just buy a few

Starting point is 00:54:16 sats. Like, so I'll always have empathy for people that don't know that because that was, that was me. And so she got a couple of Ethereum. I know. I got a couple of light coin. And then, you know, the crash went off and we kind of ignored it again. And for multiple years more until it was COVID times. Then we both kind of like started looking at it again.

Starting point is 00:54:33 We'd been like, you know, lurking. Bitcoin Twitter lurkers for a little while and then just kind of started, it was nice that we were able to go on this journey together because I know that oftentimes that journey of going down the rabbit hole can be very isolating if those around you are not on a similar path. And so if you do have the the good fortune as I did to have an amazing wife or our husband, if you're a lady, that is going down this journey with, or dude, either way. Yeah, whatever. We don't put your boat. Yeah, I don't care. I'm, you know, you do whatever you want. But if you have a partner in this journey, a significant other, maybe it's just, you know,

Starting point is 00:55:09 a girlfriend or boyfriend still, you guys, you know, aren't, aren't hitched yet. That's great because then you have somebody who is the closest person who should love you more than anyone else if they are, you know, especially if they're your husband or wife, hopefully they love you more than anyone else. That's a different problem that I don't think we need to address if it's not the case. But that makes the whole journey a lot easier because you have somebody to very, verify very close to you that you are not in fact crazy and you are not alone. And then that's really valuable.

Starting point is 00:55:38 So yeah, whenever people ask me like, how do I get my wife into Bitcoin like yours? I'm like, I don't know. Give her parents that escaped a communist country and give her a very anti-state bent. And it helps if she was, you know, is like highly educated but also like doesn't want to be a girl boss, which like, you know, is like a whole, like another unicorn there. And yeah, so I have no advice for you. It's just choose your wife well, I guess. But I, you know, I didn't know at the time we were getting married that Bitcoin would be

Starting point is 00:56:14 part of our future together. And now it very much is. And so don't be discouraged if your wife doesn't listen to your podcast, though, guys, because mine still doesn't because she hears me talk enough about Bitcoin during the day. So that is a universal thing, I think. You know, the spouses don't listen to each other. podcasts. That makes total sense.

Starting point is 00:56:32 100% there. I was going to say, you know, the best tactic that I found was just buy a bunch, wait four years, and then that seems to prove you right. And then they're a little more curious. It tends to kind of benefit things.

Starting point is 00:56:43 What is this? I agree with that. Here's where he got in and here's where it is now. Would you like to learn a little bit more? And that definitely helps out. Jumping back off that lovely sentiment and going in a completely different direction. So I wanted to make sure I covered this as well too. Let's talk about clickbait and packaging,

Starting point is 00:56:57 particularly with YouTube. I'm curious kind of your thought process on. You have great thumbnails, titles, intros, and I know at least from my experience, that takes, I spend way more time working on the packaging than the actual like even interview prep and the interview itself because that was one of the hardest lessons when I first got going here was that YouTube, particularly speaking to YouTube,

Starting point is 00:57:16 it's a click and watch platform. If they never click, it doesn't matter how good it is. So how do you go about thinking about that, Walker? What's your kind of strategy or thought process behind it? It's a great question. and it's one I would say this was this was something that I've changed my opinion about actually because when I first got in I was again I wasn't even trying to do video and then I started doing video and I was like okay now I guess I got to figure out like this whole YouTube thing and it was frustrating for me because I hate the clickbaity stuff I hate the open mouth like oh you won't believe what happened here selectively capitalized words you know shocking expert says doom which we never do on the BTC session show no no no Not at all. Not at all. Neither does simply Bitcoin. Neither of you guys do any of that. So I hate that stuff because it feels so cheap and dishonest. I've changed my opinion. I mean,

Starting point is 00:58:12 I still think it's cheap and dishonest, but I think that's a function of the platform. It's not a function of the creator. And I, well, I've, I still try to, like my last, my interview with American Hodel and Eric Kaysen, I literally, for the text on the, my thumbnail put shocking thumbnail exclamation point. Did you really? Yes. You can see it. That's the other thing about having a fiat job is I actually, I don't have to entirely

Starting point is 00:58:41 care as much. Like, this is not my sole source of income. And so this is a way that like, I have to be tongue in cheek. I have to make a joke about things sometime because like the whole YouTube thing annoys me. All of that being said, the way that my opinion has changed in this a little bit is YouTube as annoying as it is, as much as it is a centralized platform that completely, you know, your BDC Sessions channel got temporarily banned from YouTube for a while. Thank you know,

Starting point is 00:59:09 goodness for the incredible public uprising that got you guys back on, rightfully so. But you're at their mercy, right? You're also at them. So you're at the mercy of them from a content standpoint, from a moderation standpoint, from an actual platforming standpoint. You're also at their mercy from an algorithmic bias standpoint. So if the YouTube Algo, if you don't get show, own on the homepage. If you don't get recommended in the watch next category, your only way to get people to watch the video is by people directly clicking a link that you've posted somewhere else on social media. And if you don't have a huge following there, or if the algorithm on that other social media platform, like on X, deprioritizes links. So even when you post a link there,

Starting point is 00:59:48 it's not going to get that much traction. Like, you're kind of screwed, right? So then what do you do? Because this is the thing that I came around to. It's like you want this message that Bitcoin is the best savings technology that has ever existed. That is a censorship-resistant, uncomfuscatable means of payment for anyone around the world that decides to educate themselves on and start using it. That it is perfected sound money. That it is the separation of money in state. You want to get that message out there. You need to get that message out there.

Starting point is 01:00:19 But if the algorithm doesn't pick you up on YouTube, your message. is going nowhere. Now you have your RSS feed as well. We can we can talk about that, how that's still a really important thing. And I know some people will just post their shows on YouTube. I highly recommend also having an RSS feed, which is really easy to set up where you can post the audio because that is much more censorship resistance than YouTube. That aside, people need to see your content to click on your content. I just said just click and watch. If you don't play their game a little bit, people don't see it. They don't click it and they don't watch it. And it's as simple as that. So it's a, it's sort of like an ends justifies the

Starting point is 01:00:57 means scenario where the end is people learn about Bitcoin and the power that it offers you as an individual. The means is sometimes you got to make some clickbait. And like I, I, I hate it. I truly hate it. I feel dirty every time. And I still haven't even, again, gone fully clickbaited. I'm just halfway there. And, you know, half the time that I just make a joke out of the thumb no anyway because I'm like I can't do this I can't do this but I think you can find your own happy media right because you want YouTube is what they say top of the funnel right that is how most people are going to discover it uh Spotify also you you can that's a a whole different kind of ballgame over there because they do have audio and video uh so there's there's some different tips and tricks

Starting point is 01:01:45 there to help you get your your content picked up by their internal algorithms but this is the difficulty, guys. You are at the mercy of an algorithm. You are at the mercy of a centralized platform that decides what kind of content it wants to show and to whom. And these algorithms, they don't think or feel. They just execute a set of steps based on past user behavior. And we can debate whether or not there's any manual tweaking of that on the backside to deprioritize certain topics. But that's a different story. This is where I'll just say, again, protocols like Noster are incredibly valuable because they're only, the only algorithms that exist there are ones that people opt into to start using. Otherwise,

Starting point is 01:02:25 everything's chronological. So I would again beat the drum that it's a really great place for small creators to be able to get a really good start, a really good foothold, and find a passionate audience that is looking for great quality content. And again, you can't be deplatformed from Nostr because there is no platform. There's just a protocol like Bitcoin. But this is a communication protocol. So, yeah, I want to say that. I struggle with the clickbait still. I know, I know that I would get more views if I made my, my thumbnails and my titles more clickbaity. And sometimes I do, but a lot of times I just, I still can't bring myself to do it. I probably just need to get over that.

Starting point is 01:03:01 That's like a personal block that I have. But, but yeah, if, you know, you guys, sessions and simply Bitcoin are great examples of providing awesome content and getting a lot of people to view it because you guys play the game of the, you know, the thumbnails and the titles. And you play it really well. And I think it's ultimately a huge net benefit because, yeah, they may come for the clickbait thumbnail, but they stay for the revolution. They stay because the information that they're getting is really great. And it is ultimately going to make them a more free and prosperous individual. So in this case, I think the ends do justify the clickbait means. I agree.

Starting point is 01:03:40 And I just want to add and sorry you and then I'll let you jump at the group. One, I can confirm it does say shocking thumbnail. I did just look it up. And it is an outlier video. It's doing great. So it's just like. It's banging right now. It's bagging.

Starting point is 01:03:50 And you got to wonder, like, how many people, like, I wonder if they, like, even got past shocking. They just saw shocking and then continued from that point on. But to your point, yeah, I had very much of the same sort of reaction when I came into the space as I felt very, felt very dirty with the kind of clickbait content. And it felt very uncomfortable. And it was, I did get pushed like, look, you have to go further than you think. Almost go like to the point where, like, you can't take it anymore and then just back it off a little bit so that you're cool with it. But the best analogy that I have is that it's almost like the difference between like creepy and romantic. the same gesture can completely be taken two different ways, depending on how attractive the guy actually is.

Starting point is 01:04:25 Yes. Yeah, 100% right? And so even when I'm constructing these videos or working on the intros, I'm very much thinking about like, okay, I'm going to lean into this sort of clickbait, but I'm going to try to undo it in the first 30 seconds. Like it's not clickbait if you actually deliver on the promise of that title and thumbnail quickly, right? So just keep that in mind. Like you want to make sure that your video, even if you're going to push it to the extreme, that you're actually then validating what it was in some sense and directly addressing it as well too.

Starting point is 01:04:52 And the other one, they can flag you for that for moderation. If you make a super clickbaity, this is like something technical, but if you make a super clickbady thumbnail, it's like really good at getting people to click, but then your video has absolutely nothing to do with whatever that was. That's actually like a potential content community guidelines violation on YouTube. So that's like something to keep in mind. Like, you know, people will get mad if you do not deliver on what's promised. So if you're going to have something that's, you know, if you're going to have something that's really shocking and, you know, the doom and whatever else or, you know, Bitcoin to the moon, like, you better really deliver on that because people don't like being tricked.

Starting point is 01:05:27 100%. They don't like being tricked a little bit. They want to be tricked a little bit, but not, not all. Persuaded. Persuaded. Yeah, persuaded. On that note, too, I was going to say that, like, being aware that your audiences on different platforms are different audiences. So particularly on, like, the Twitter audience is very different than the YouTube audience.

Starting point is 01:05:42 The YouTube audience is majority actually newcomers. It's largely newcomers coming in checking. stuff out. And you made that note there almost touching on the click through rate and then if you had like a terrible retention, are there any of the data sets that you pay attention to or metrics that you find useful? Yeah. I mean, I honestly, this is one of those things where I need to get deeper into a lot of this. This is part of my podcasting journey still, right? Is like figuring out the whole YouTube thing. What I honestly really like to pay attention to is even beyond the YouTube, I'm always very curious about how the RSS feed performs.

Starting point is 01:06:15 Because I view that as to be a more honest metric for how much interest there actually is from my existing audience and from the slightly larger audience on a given topic, on a different conversation, because it's less algorithmically driven. So I know that if, you know, I'm getting thousands more downloads

Starting point is 01:06:37 on the audio from my RSS feed for a particular episode, I'm like, okay, this one's really resonating with people. Whereas sometimes a video on YouTube, like even if it doesn't, maybe it's not like your best episode ever, but for whatever reason, the algorithm picks it up and it gets, it gets more clicks, it gets more eyeballs. It doesn't tell you quite as much. It might tell you a little bit about, okay, well, what brought people in the door there? But maybe you see that it got more views, but the retention was really low. I think the retention is a really interesting piece. Generally, that's, I think, probably one of the most important

Starting point is 01:07:08 things you can look at and that YouTube does provide, which is great, is how long did people actually watch this. Like if you got an hour-long interview and people only watched the first 45 seconds on average and then stopped, okay, you didn't deliver on what you promised then. You know, you did something wrong there. If you got an hour-long interview and the average person made it through 25 minutes, that's great. I mean, because people's attention spans are really, really short. This is the other thing you have to realize. It is really important to hook people in those first 30 seconds because they're used to watching videos where the entire length of the video is only 30 seconds. You are competing with TikTok and you're competing with Reels. You're competing with

Starting point is 01:07:49 YouTube shorts. You're competing with short form videos on Twitter. You are competing with the goldfish attention economy, which is, okay, interesting. Swipe, swipe, swipe. And so if you do not keep them hooked, they will drop. And you will not get them. back. And then the algorithm learns that people dropped quickly. And then it will punish you for that. So this is, it's this vicious cycle where you, and it's kind of terrible you have to play this game. Because on the one hand, it's, I think for a lot of us that are bitcointers, it's like, we know value when we see it. And we know that, you know, if somebody is, we would hope that if somebody is creating value, that that would be what rises to the top, right? That, you know,

Starting point is 01:08:34 that the cream rises to the top. But it's just not the case. All of the, you know, either you know, like Moonboy or Doom and Gloom, you know, crypto shills get crazy amounts of views on YouTube because they play that game really well. The difference is between those crypto shills and the average Bitcoin podcasters, the average Bitcoin podcaster is not trying to sell you a shit coin. They're actually bringing good information. So we are battling against, you know, again, we're not fighting other Bitcoin podcasters here. There's plenty of room for Bitcoin podcasters, we're battling in the attention economy for a small slice of a really, the small individual attention pie that each person has.

Starting point is 01:09:16 Like people, their attention is very limited. So pay attention to how long people are being retained on your videos for. Because if you're not getting very much retention, like try switching things up, change things up. Like, you know, I do this all the time. Like maybe I just remove my own kind of talking head intro for a particular episode because that's where people, it turns out, that's where people were dropping. off. Like they just, you know, they like the intro, but then once I start talking just me,

Starting point is 01:09:39 they're doing my little, you know, greetings and salutations thing. They're like, that's stupid. I don't like that next. Learn from this. But again, play around with, you know, what you see on YouTube versus what you see from your RSS feed. The RSS feed is also much harder to grow, right? But once you have it, once you have people that are subscribed through whatever podcasting app they listen to, they are going to be getting every single one of your episodes put into their feed. And I know, I don't know about you guys, but for me, it's like, I'm more selective about what I bring into my podcasting subscribed feed for, you know, audio podcasting apps than I am on YouTube.

Starting point is 01:10:18 YouTube, I'll throw subscribes around, you know, like pretty, pretty liberally. I'm much more conservative when it comes to what do I want to, when I open up fountain every day, what do I want to see there in my following feed? So it's, it's different approaches, right? And then again, Spotify is a whole different game. But I don't even know if we want to get into that because Spotify is a little IQ to, but maybe worse. Gary, I have a ton of the questions, but do you want to jump in there? No.

Starting point is 01:10:43 I mean, I just had a couple of small ones, but if you get to the ones you want to get to, man. Well, first and foremost, I didn't want to touch on for anyone. Again, okay, we're telling you to start your Bitcoin podcast today. And when you do, when you record that first episode, either tag me and Gary and Walker, throw it on an oster. Let us know, we're holding you to it. We covered YouTube. Let's cover RSS feed a bit. what's the minimal entry point?

Starting point is 01:11:04 How do we get that started up and running? Yeah. So RSS feed like this RSS feed is what a what what a podcast is like that's what it came from. Adam Curry invented this. It's stands for really simple syndication. Like this is just a very standardized way to be able to publish your content in audio format.

Starting point is 01:11:28 And it can it's also used for, you've probably seen it used for like news articles and blog posts. for all sorts of different things, but we're talking about it in the context of publishing audio. You publish your audio and then it gets picked up by Apple and Spotify and Fountain and podcasting. It gets picked up by everybody who is syncing these different RSS feeds for podcasts. Like this is the beauty of it. It's just a standard that is used. So you can like I started out using RSS.com to publish my audio podcast because that was when I looked up RSS feed publishing, that's like the first one that came up because it's rs s dot com i've since then switched to hosting with

Starting point is 01:12:05 fountain which i've again i'd like to support bitcoin companies uh bitcoin and noster companies when i can and they've done a really nice job with hosting but you can you can host in any any number of means and then the reason this is important is because you may you may have just your video show right on youtube and that's great and like you should do that you should have a video show and you should posted on Rumble too. You can post your videos on Spotify as well. You should do that. I don't recommend hosting your RSS feed with Spotify because Spotify's a little bit of a black box and it's weird and I think they're very, it's a very big wall to garden. But do whatever you want. It's a free country. It is important that you have an RSS feed because this is again like a huge,

Starting point is 01:12:49 huge, huge number of people. As much as YouTube is top of the funnel, I think a lot of your most most dedicated subscribers will ultimately come from that audio RSS feed. It comes from people taking long drives, you know, or driving to work every day and listening to Bitcoin podcasts and, you know, hopefully not watching video while they're driving. Like this is what true podcasting is, is the RSS feed. That is like where podcasting, you know, from the pod father, Adam Curry, like, that's, that's what it came from. It wasn't originally video on there. It's just, just audio. So take advantage of that. And it's also a great thing because as I mentioned, I started out with, RSS.com. I then switched over to Fountain for hosting. You can port this RSS feed around and

Starting point is 01:13:29 host it with different things. It is a much more censorship resistant medium than YouTube, where you can be deplatformed at the snap of a hat for violating whatever community guidelines they decided applied to your channel on that particular day. So I think as bitcointers who may be talking about things that sometimes are not totally politically correct, or may ruffle some feathers, it's really great to have that RSS feed where you know you are not going to get the platform from there. And even if for some reason, some RSS feed provider did shut you down, you can always move that elsewhere.

Starting point is 01:14:00 So that's, I think that's a really important thing. It's super easy to do it. You just need to export an MP3 version of your podcast in addition to the video version. It uploads fast. It's just a little MP3 file. And it's just going to, again, cast a wider net for you. So super important, have that RSS feed set up. In addition to, you know, do the video, post on YouTube, post on

Starting point is 01:14:20 and Rumble, post those videos on X, wherever you want to post them, but get that audio-only version as well and publish that via your RSS feed. Beautiful. Gary, you mentioned Noster a few times. Where will the Noster-Noster-GIF debate end? Are we calling it Noster? Are we calling it Noster? I, well, the beauty of it is that it is an open protocol.

Starting point is 01:14:45 So you can call it whatever the heck you want. I say Noster. I think I'm in the very small minority there. My own wife says Noster. So, you know, take that, take that as you will. I also say Hodel, not. I noticed. Haudill.

Starting point is 01:14:59 But that's just because I have a brain. But I do, I do respect that American Haudill identifies as Haudill. And so I'm always, I just want to be really respectful of his choice, how he's presenting, which, and he's Hoddle presenting. I thought you're going to say, I do respect that American Haudill also identifies as having a brain. Yeah, no, he definitely has a brain. He definitely has a brain.

Starting point is 01:15:23 So this, you know, it's, uh, and again, we'll always have so much respect for him, which is why I choose, uh, I choose to call him by his chosen identity. Very good. Perfect. It's very nice of you. Very nice if you walker. Okay. So a couple, couple last things.

Starting point is 01:15:37 You've been extremely generous with your insight and your time. And I do want to respect. But again, we are doing the Bitcoin podcasting right now. So quickly, I need to know is this time different. Um, I need to know if, uh, what the price is going to be in a week's time. and anything else that I can really take, throw at the beginning and hook the viewers in. The price in a week's time will not be the same price that it is today. All right.

Starting point is 01:15:56 I can say that. Yeah, yeah, you're going to want to put this in the thumbnail. Shocking Bitcoin price prediction. No, I, I, I, okay. Okay. Okay. Okay. So what I would say, okay, to the, is this time different?

Starting point is 01:16:09 Man, I don't know. And I don't, and I don't, I think anybody who tries to claim that they're really good at predicting the future. is a liar. I think there are some people that are pretty decent at it, but generally humans are pretty bad at predicting what comes next. I think that's the best thing you can do in the beauty of Bitcoin as a savings technology, as a tool for freedom of transaction, the great thing about Bitcoin is that you don't always have to be worried about what's going to happen next week or next month or next year. The great thing about Bitcoin is that it actually allows you to plan for the future. It allows you to plan long into the future and just

Starting point is 01:16:48 then create value, live your life, spend time with your family, and not constantly worry about what's going to happen tomorrow, the next day, the next week. That is the freedom that Bitcoin gives you. And so whenever people are, you know, okay, is this time different? Is it, let's say, man, I don't know, because I'm not thinking about this, this time or the next time. I'm thinking about what does this mean when, you know, my, like in 20 years when, you know, my son's, you know, 20 years old. Like, I'm thinking about what does this mean for the next generation. I'm thinking about what does this mean, you know, at a minimum of four or five years in the future. And so is this time different?

Starting point is 01:17:25 I don't think human nature ever changes. But I think that I think that we are probably, I don't know, dare I say that, dare I say, there's, now I'm falling in my own trap, but dare I say this has smacks of super cycle vibes. But I have no idea. And you don't either. And anyone who tries to claim that they do doesn't actually know with certainty. So the best thing you can do is what Odell says, which is always going to be probably the best advice, stay humble and stack stats. And I would add on to that, start a Bitcoin podcast, create value.

Starting point is 01:17:55 And hopefully that gives you a way to also stack some stats. But think about the long term. That's the whole reason Bitcoin exists. So you don't have to play these fiat games of worrying about what's going to happen in the next couple weeks. Think about years in the future. Think about decades in the future because that's what Bitcoin allows you to do. And if you're still stuck playing these Fiat games on Fiat timescales, you're missing the point.

Starting point is 01:18:19 Yeah. And I think to almost sum it up even, you're not buying a lottery ticket to try to get rich. You're buying peace of mind. And that is worth so much to just set it and forget it and not have to think about this stuff. It's great. It is wonderful. And that doesn't mean you can't check the Bitcoin price chart because we all like watching the, you know, we all like. You know, we all like that, right?

Starting point is 01:18:43 Like, that's, that's just fun. It's less fun when it's going down. But the great thing is that, like, the deeper you go down the rabbit hole, the more excited you get when Bitcoin's price goes down. Like, I would love to see us nuke right to 58K. Oh, sure. I would just bring it on. I don't, I didn't think I was ever going to get stats that cheap again.

Starting point is 01:19:01 I still don't probably think that we will. But boy, I would love that. Sure. It would be a fantastic stacking opportunity. I need to find some Fiat because I'm pretty short on it. But, you know, I'll scrounge some up. Sell some chairs. I don't need this one.

Starting point is 01:19:15 No, 100%. Actually, one, one last thing. One last thing. It's a little bit of candy. I want to tag on to the end of the episode here. You are right. And both we are incredibly early in terms of Bitcoin adoption and Bitcoin podcast. I'm wondering if you have any insight or any thoughts on kind of the current

Starting point is 01:19:28 treasury company adoption and what we're seeing there from, I think, potentially newcomers in the space, but maybe it could be wrong. The one thing that always catches my attention is it does seem like the network is quite quiet, right? We're seeing sub one set per V byte transaction fees. And my worry here is that we're early in adoption, but the newcomers coming in, and maybe they'll transition, are going into ETFs, the Treasury Company. We're getting less of the self-custody mindset, which I think is, again, why it's so important

Starting point is 01:19:55 to have these sort of shows in conversations. I just want to get your quick thoughts. Nice end to the episode. What do you think about the Treasury companies and currently where we are in adoption? Great question. I think that Treasury companies like Nation State adoption, were inevitable if Bitcoin was winning. And Bitcoin is winning right now. Bitcoin is very clearly winning. If Bitcoin is winning, then obviously corporations and nation states, like individuals,

Starting point is 01:20:25 want Bitcoin. It is the best asset that you could possibly hold. It's also an asset that, you know, it's digital gold, but it is so much more than that, right? It allows you to, the freedom to transact in a censorship-resistant way. it is so very superior to gold. Now, given that Bitcoin is winning, of course we were going to see this. That doesn't mean you have to like it. You don't have to celebrate it. I don't even have to think about it if you don't want to. But this was always going to happen as a natural and necessary result of Bitcoin winning. Okay, that aside, this again, if Bitcoin's successful, there's no circumstance under which corporations and nation states are not going to want a piece of that action.

Starting point is 01:21:06 that should be obvious to anyone. Happy to hear disagreements. I think I'll be able to, you know, talk you out of them because I just don't think there's that many reasonable ones to counteract that. Now, whether or not like, oh, okay, for people who are just getting into Bitcoin, should they dabble in these treasury companies? I don't tell anyone what to do with their own money. You can do whatever you want.

Starting point is 01:21:25 It's kind of, you know, like, hey, you do you, man. But what I will say is that I would be very, very cautious if you are just getting into Bitcoin now of dabbling with these treasury companies. I think that there is a very, very high probability that the majority, and I mean vast majority, probably except for like maybe a couple of them, I think the vast majority of them are going to underperform Bitcoin when held over four years. Probably went on a shorter time scale than that. I mean, Bitcoin's outperforming them right now by quite a lot. Because they may, you know, if you get in early, right, when they, you know, do their SPAC or they have their IPO or whatever

Starting point is 01:22:02 it might be, maybe you catch a lot of initial upside. That's great. You're up in Fiat. But until you cash out that Fiat and, of course, pay your taxes to the appropriate authority and then convert those proceeds that are left over after taxes into Bitcoin, you're not up at all in real money terms. You're up in Fiat terms, but Fiat is a terrible measuring stick. So if you are still like, you play Fiat games, you will win Fiat prizes. If your goal is just to acquire more Fiat and see more zeros in that fiat account, that's fine. But I would argue that you're, you need to go a little bit deeper down the Bitcoin rabbit hole. I think that these are very interesting ways for pools of capital that do not yet have a way to get exposure to Bitcoin to get that exposure. They're very

Starting point is 01:22:51 interesting ways for people in jurisdictions that maybe have unfriendly Bitcoin laws around like capital gains, like for instance, Japan, to be able to get exposure to Bitcoin. There are massive pools of capital that have no reasonable way to actually get exposure to spot Bitcoin. So they're going to go through these proxy vehicles. That's okay. That's fine. But as an individual, I'm not talking to those people. And I think that that's ultimately good. That's good for Bitcoin. That's a creative to Bitcoin. That is that, you know, number go up is also a Trojan horse for freedom go up. It's a good thing. You need both. But I'm talking to you, the individual of the Pleb right now. Be very, very careful. Do whatever you want with your money, but remember that you are probably not a very good trader.

Starting point is 01:23:29 you will probably get burned. You will almost certainly not be able to outperform just stacking sats, just buying and holding Bitcoin. And if you do, good for you. But until that's realized in Bitcoin terms, those are just fiat profits. They don't actually really mean that much. The fiat is a bad measuring stick. So be careful. Remember that your ultimate goal should be to acquire more Bitcoin. And if your strategy for doing that involves a bunch of other steps and needing to watch all these different charts and play all these fiat games, ask yourself, is that worth it for what? Even if you are a super great trader, a couple extra percentage points, Bitcoin's the best performing asset in the world. But like, if you're so greedy that you think I need to outperform the best performing asset in the world, okay, man, go for it. But like, don't come crying to me when you get burned.

Starting point is 01:24:23 I have a little bit of exposure to some of these treasury companies for fun, knowing that I will. probably, I'm going to try to get more Bitcoin as a result of it, I'm probably going to fail. And it's going to be another good reminder to me that I should have just stayed humble and stacked more sets. But like, that's a choice I'm freely making. You can make that same choice. But again, be careful. And remember, we're dealing with, we are at 0.2% of total addressable global asset value is

Starting point is 01:24:52 currently in Bitcoin, $2 trillion dollars in Bitcoin versus $1,000 trillion in global asset values. 0.2%. So Bitcoin is the best performing asset in the world, and it's only 0.2% of the global asset value. Where do you think it goes from here? And do you really want to mess around spending time that you could be spending playing outside with your kids and hanging out,

Starting point is 01:25:14 taking your wife to dinner or doing literally anything else but staring at charts, trying to play these fiat games? I don't know. I don't think that's worth it for a couple extra points that you got to pay taxes on anyway before you get them into Bitcoin.

Starting point is 01:25:26 but that's just me. And I think the last thing I'll say is adoption-wise, we're so darn early. I'm not worried about low mempool action. I think that this is, we hear that when the mempool is too full, we hear that it's pricing out people in the third world. When it's too empty, we hear that there's a security budget problem. I think that the free market is going to work out all of these things

Starting point is 01:25:50 as people make individual subjective value judgments about what is best for them over the due course of time. So in the meantime, I'm going to stay humble. I'm going to stack sats and I'm going to keep Bitcoin podcasting. And of course, spending time with my lovely son and wife. Because that is really, that's the whole reason any of us do any of this, right? Is to be able to take care of our families and spend more time with them. That is the goal.

Starting point is 01:26:17 That is the end. Acquiring more Bitcoin or that's not the end. Neither is acquiring more fiat. That's definitely not the end. that may be a means, but remember that the end is creating the best quality of life that you possibly can and spending as much time as you can with the people that matter most to you and that you love the most in the world. That is all that really matters, at least to me. Beautiful. And with that, where can everybody find you, Walker?

Starting point is 01:26:40 You can go to Bitcoinpodcast.net, and it's got all the links there. And Walker America on X at Titcoin podcast on X and Instagram. you can just search for the Bitcoin podcast wherever you get your podcast or on YouTube. Again, but if you go to Bitcoin Podcast.net, you'll be able to find all the resources there. Do check out Noster, especially if you're starting a new Bitcoin podcast, but even if you're not, check out Noster. You can find me there at primal.net slash Walker, primal.net slash titcoin. Come say hello.

Starting point is 01:27:11 If you start a Bitcoin podcast, tag me. I'll share it. If you do want to have me as a guest, I'll be happy to come on and pay it forward. Like all those great people who came on my show early on paid it, you know, forward to me. And yeah, the last thing I'll say is just, just start. That's the hardest thing is just getting started. But you can just do things. And Bitcoin allows you to just do some pretty cool things that actually might move the needle in terms of making this world a little bit better place than it currently is under this Fiat standard. So just start that Bitcoin podcast

Starting point is 01:27:42 and let me know when you do. Hey, you. Yes, you watching the Bitcoin price movements and the latest exciting news. It's awesome to stay in full. but the real power of Bitcoin comes from taking control. Don't just watch, take action. Head over to BTCsessions.ca slash learn for free step-by-step tutorials that guide you through every major skill you need to know, plus full video playlist for deeper dives on any topic you like. And if you're ready for the ultimate fast track,

Starting point is 01:28:15 scroll to the bottom and check out Bitcoin Mentor.io for premium one-on-one experience with my team of Bitcoin experts to ensure you get it right the first time. Don't wait, secure your Bitcoin future today. Hit the link of the show notes or scan the QR code on the screen. If you enjoy this episode with Walker, please do like and subscribe and check out the previous episode with Libertarian VP candidate Spike Cohen. Perfect. Thank you, Walker.

Starting point is 01:28:49 Thanks for having me, guys. I look forward to hearing your voice in my dreams. Didn't stop on that note.

BTC Sessions - Why You MUST Start a Bitcoin Podcast in 2025 (How-To-Guide) | Walker America

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