Cameron Hanes - Keep Hammering Collective - KHC 002 - Justin Waller

Episode Date: January 31, 2023

Justin Waller is a multifaceted entrepreneur; from steel construction, real estate, business consulting, and investments. Justin explains troubleshooting managerial pitfalls early in his career, as well as, his relationship with the polarizing Andrew Tate, investment properties in Dubai, the male and female dynamic, and perspective on purchasing a Bugatti.    Follow along: Instagram: https://www.instagram.com/cameronrhanes Twitter: https://twitter.com/cameronhanes Facebook: https://www.facebook.com/camhanes/ Website: https://www.cameronhanes.com   Connect with Justin Waller: Instagram: https://www.instagram.com/Jwaller7/ YouTube: https://www.youtube.com/c/JWALLER Twitter: https://twitter.com/Waller7J   Special thanks to our sponsors. MTN OPS Supplements: https://mtnops.com First Light: https://www.firstlight.farm Leupold: https://www.leupold.com Black Rifle: https://www.blackriflecoffee.com Hoyt: https://hoyt.com Bass Pro / Cabellas: https://www.basspro.com   0:00:00 Introduction and Justin’s background 0:05:12 Setting lofty goals and the overachieving mindset 0:07:30 If you’re going to meet God, He’s up at 4am 0:09:26 Importance of healthy relationships in management 0:11:30 World doesn’t run without blue collar workers 0:18:17 Real estate through Construction and having “good debt” 0:20:50 “Trump’s the GOAT” 0:21:19 Woman in the construction business 0:23:50 Ego is the enemy 0:28:35 Witch hunt for women 0:30:10 Future for Justin Waller? 0:35:30 Property in Dubai and the Tate’s 0:36:42 Hearts of young men 0:37:47 Top G 0:44:30 Changing yourself for the better 0:45:45 The marriage dynamic 0:49:30 “List of Hate” 0:53:20 Cam’s elk hunting haters 0:59:09 There’s enough cake for everyone 1:01:23 Everyone’s “Ace in the Hole” 1:04:36 The Last Dance and the winning mindset 1:08:54 What do women want? 1:17:20 Helping young men 1:19:00 Justin’s experience during his Lift, Run, Shoot day 1:24:45 Closing statements

Hoyt archery has been my bow hunting sponsor since 2005. And personally, I really don't care what bow you shoot, what brand it is. I just hope that you have the same level of confidence in your equipment as I have in mine. Because I know if I get one opportunity with my Hoyt, it's going to pay off. First Light Farms has been a great sponsor of the podcast because bottom line, not everybody gets their bowl every year. So some people's freezer isn't filled with elk meat. For people like that, they want an option of how can they eat elk meat that's great tasting and really as close to wild as you can get because if you look where these elk are raised in

New Zealand, it's mountainous country. So if you're looking for an option of great tasting lean, high quality protein, check out First Light Farms. All right, we're here, the Keep Hammering Collective. This is episode two with Justin Waller. How are you doing? Glad to be here. I think the hard part's over. Yeah, yeah, yeah, good day.

Good day. We've had a full day for sure. Lift, run, shoot. Been great to share it with you. I just want to say, you know, as an intro, the reason why I reached out about having you come on is that you caught my attention on Jedediah's podcast. And I liked you were talking about business.

You were talking about your struggles coming up. up as a businessman and then I see, you know, then I look at your Instagram and I see like this lifestyle. I'm like crazy, lavish, looks like so successful. And it's like, I'm like, that's a journey. That's a journey that I think I could learn from. So tell me about what's the story of Justin Waller. Man, you know, I grew up in South Louisiana. Always joke when I'm somewhere really nice, like Dubai. I'm be like, man, this is a long way from the trailer park. You know? So I grew up in the South. My dad was a cotton farmer, and he, you know, it didn't work out there.

So he went into managing restaurants, managed a little chain called Mr. Cook and then was doing McDonald's. Met my mom in Vicksburg, Mississippi. Didn't have the best childhood. I think I've told that story a million times or anybody watching this, watch me knows about that. And in a lot of ways, I saw what I didn't want to become. And I think people see things and they either follow that route or they kind of go away from it. I kind of went away from it. Right.

Very blessed for that childhood. What was challenging? Well, I mean, it was, you know, we're poor. There was a good bit of violence and screaming and a bunch of custody courts, police, you know, a lot of physical altercations in front of us, things like that. Things I would not change, though. I like to be very, very clear about that. I feel very, very lucky. to have had, you know, certain things

or see certain things in my life. Mm-hmm. And then I decided to, you know, go to college and go that route, play football. Graduated in 2009 though. Hmm. So I thought I was gonna get this job in Dallas, you know? Right.

That didn't work out. So I had actually read Rich Dad Porta at my junior year on the way to play Arkansas. I was telling you about that. Now you even said that on Jedediahs, like, you know, because I'm a bit dyslexic, You know, so it's like I read it, I read it once, but I really kind of read it five times. Right.

So I sunk in. And so I knew what I wanted to do, but I thought I was going to get a job in, in transition from stacking some money up going into a job. Yeah. Didn't really work out that way. I ended up waiting tables, ended up getting a job. I saved up enough money to apply for my contractor's license. Okay. And again, I did finally get a job around 2010.

Mm-hmm. But, you know, youngest one in, last one in, first one out on the layoffs. Okay. So what was the job? I was working right outside of New Orleans doing a levy project. Okay. And a little town called Braithway. So we're driving piles like 150 something feet in the ground.

Oh. Yeah, it was crazy. It was where the wild things are, too. Alligators, hogs, everything was out there. And it was one of those situations where it's like, you know, you're living off per diem. You know, you work in 12 hours a day. but you're stacking that money up. Yeah.

No. And Rayman noodles aren't that bad. Right. Chittance for chicken's not that bad. And I knew I had a goal. Yeah. So I did that. And then because I got laid off, I didn't really have an option.

When I was a little boy, I would work for my stepdad. He'd do metal buildings in backyards. So I kind of had that consciousness. Right. You know, and I, so you didn't have a job and you're like, now what? Now what? Right. So, I mean, I was already broke.

Yeah. You know what I said? Yeah. So what I did is, um, I took that money. and what was happening and as I was living off the per diem and I knew I wanted to start the business so I went to the bank and had the lady

auto draft my check and did this other account where I wouldn't see it because you had to have a net worth of $10,000 and I didn't have it. Nobody had it, right? Not in my family. So once I had done that, I took the money,

I applied for my license for residential. Yeah. And then I took the money and put it in another bank and then when I applied for my commercial. I don't know if I had to do that or not that's what I did. Yeah.

When I make for my money, damn sure you know um and that'd be 12 years ago in march so 12 years 12 years seems like it's been 20 right seems like it's been forever but uh but the growth too i mean could you have anticipated where you'd be now back then you know what's funny is when i was 24 i set goals that i was not yet qualified to make. So when I got to 30 and I wasn't where I thought I was supposed to be. Yeah. I was upset.

But what I didn't realize, I'd gone from two guys in one truck to five trucks and, you know, 30 guys. Right. You know. And so you're on your way up. I was. Yeah, you just had huge aspirations. Man, you have that, you know, you had that, you know, all these big goals,

millionaire by 30. Now the business was doing two million. Right. Three million. Yeah. At the time. but it's very hard to be profitable. I had scaling issues.

Yeah. I got thumped. I should have went bankrupt so many times. I remorgeted my house a bunch of times to cut. I've never missed a payroll. Okay. But I've been fucking close. Yeah.

I've been real close. Right. And I've had all kinds of things happen. I've had steel fall. I've had roofs leak. I've had guys get cut wide open. Oh, man. I've had truck stolen.

I bought my own tools back from the pawn shop. Yeah. You know, it's the game, you know. So you get, you know. I took some hits. We pivoted about four years ago. And I just stayed in the same game long enough to, you know, you take that jab enough time to eventually you slip it. Right.

It's just like a fight out in the school yard, man. Eventually you roll on top. You better get your licks in. Yeah. Yeah. And so that's what we did. And it worked. I found the systems and the structure that really worked for me.

I got a lot of help, read a lot of books, paid for a lot of consulting. You know, I didn't pay for college because. of football but I certainly paid to learn yeah you know well even like being young and you said you want to be a millionaire by 30 where was that how where was that dreaming from I mean why why was that because most people like I'll just speak for myself you come up you just want to get a good job you want to get a job that pays the bills maybe if you play the game right you can buy a house and a decent truck so where'd this I want to be a millionaire by 30 come overachieving I guess yeah You know, I feel, did you have people you look up to that?

I did. I'd tell you what I did in my 20s is I really, I spent a lot of time physically alone. Mm-hmm. But I never felt alone. I was listening to YouTubers. So, like, if I had a rough day or any kind of day, like, I'd start my day. I'd wake up before, go gym. Mm-hmm.

I said this other day, it was like, dude, if you're going to meet God, he's up before him. Yeah. Because you can hear your own thoughts, you know? No distractions. No distractions. And then you go through physical pain. And then so you come off that euphoric, you know, feeling that the only natural high that I'm truly in love with. You know, it's like, that's the best feeling in the world.

Right. Like, I don't jog, you know, like, I'm sure you did today. I did today. Fuck. I did today. But so I would do that. And then I'd be listening to a book. So I spent time with authors like Patrick Clencione.

He's got a series of books that I really love. Ideal Team Player, Death by Meeting, you know, getting, naked, which is about vulnerability with the team. You like remove walls, politics in the business. So there's not like tension that you can't see. You should knock it out, right? And then Robert Gerber E-Mith. And I did E-Mith for 18 months. And it really got me obsessed with systems. Even to the point where I think I over-systematized at some point. And so a lot of growth from me came from oversystematizing the business and for getting the people part for a little while. Okay.

You know. Right. And so I've really kind of found myself evolve into the sweet spot of both. Like we still close a month out. Right. We still have a project process. We're still doing safety quality production. Right.

A very tight system for hiring where we can extract out whether somebody's kind of fibbing about how good they are. Right. You know, so things like that. Putting the right people and the right dynamics in place. So do you, and you consider all that not just the bottom line then. So if the system takes care of itself, the bottom line takes care of itself. How do you wait that? Where do you see the importance?

So there's systems and there's culture. So if you can get a good culture in systems, you know, because I want, you know what's most important to me in my business when it comes to my people's intention. Because if I got somebody that wants to do a good job, more than likely. So you ever heard somebody say, some of the smartest people in the world make things the simplest?

Right. So instead of using big words or trying to do this crazy, thing. If you take somebody that has pure intention and you set them up to be graceful, and what I mean by that is like if they have naturally the right demeanor for the position. So if I have an estimator, I don't need him to be a people person. I need him to almost have an engineer's mind. Right. So looking at the details in a different way. He's not going to miss a number. He's not going to not read a little note on the side. You know this. You've read drawings. You miss one little note in a set of drawings.

Yeah. And the building's 200,000 square feet. That one little detail is going to go all the way down that building. Yeah. And that could cost you quite a few man hours. Right. So I want that kind of person in this role because he's going to be graceful in this role. Right.

Whereas if you have, let's say, a superintendent, you want him to have some soft skills. Right. You don't want him yelling MF or from across the slab. Right. Because now you've put that man in the corner. He's got to quit. It's a big part of management is relationships. Right.

Yeah, getting the most out of people that have to believe in you. You have to believe in them. Right. And so putting people at the right seat on the bus where they're naturally the right seat on the bus. And then systems and then culturally just pulling them together. You know, and say, guys, this is the goal. This is what we're doing. This is what we're doing.

And then I incentivize my people. You know, I wrote my ops manager, which is a woman in construction, a $30,000 bonus check last week. Really? Yeah. And I was happy to do it. If I could have made it a golf check or woulda. And so I'm going to tell you something, too. Next year I think it's going to be bigger.

Really? Yeah, yeah. Construction is going to do all right. You know, and that's, I mean, that's another thing that drew me to you is that I'm, I don't know, I love labor. I love the guys who are actually out there doing the work. You know, I've got an affinity towards fighting for those guys because that's what I did at my other job is construction guys. And I felt like management would somehow overvalue themselves.

And I'm like, no, these are the guys doing the work. And that's what I heard in your story also is the guy. You talked about relationships and the guys in communications. And how do you, I mean, where is that affinity from? Because you did it yourself? Absolutely. But then you, I mean, you got to understand the world doesn't run without these guys. You know, I mean, we could be as good as we want in the office.

if they don't turn up at 6 a.m. And get on that roof in the sun, it doesn't happen. If men don't build roads, if what you do to put the water under the roads isn't done, then people don't have water. And I think one thing that we mess up,

particularly in society or I think social media causes lives, we forget the guys that make this world go around. Right. Yeah. I love soldiers on my heart, And I think I love anybody that stands up for soldiers. And I'm not comparing the two.

But what I am saying is I don't think we appreciate them in and build this country enough. Right. Because without them, we don't have them all. Right. We don't have a house without a framer. We don't have a toilet without a plumber. And I think a time will come when enough young men check out to drop ship and do other things where there's going to be a YouTuber one day and saying, hey the new hack is if you know how to roof right you know you made that point earlier today

dude it's going to happen talking about plumbers and about the people doing the work because you're right it's it's it's it's uh i don't know it's a process where ups and downs things are valued things are devalued but man that skill of labor and making a product that is going to come back you're right and it is a skill yeah let me let me just say this i when we we were talking last night, I was really, you remember I was telling you about my general superintendent. He's been putting these buildings up since before I've been alive.

He's 52 or 4 or something. Yeah. And I called him up because we were talking about him and I was like, man, I haven't called him in a couple weeks. So I called him this morning and I gave him an assignment. I said, listen, go buy yourself a steak. Take Johnny, which is the supervisor on the job we're doing in Georgia.

Send me a picture of you two eating a steak. You know, because when I think about him and I think about the skills takes for him to do what he does when he has to get a 200 300 300 300 800,000 square foot building plumbing square yeah that's not a normal skill right it's a dying skill right and if he gets that wrong when we go to put the roof on the roof's going to be crooked yeah and that's expensive yeah so he's insurance just as much as he is a guy out there working in the field bullshit right he's also training the next generation of guys mm-hmm what I think is tricky

for us is that because if a young man goes on a date with a girl to say, I've had it happen to me. Yeah. What do you do? Oh, well, I do metal buildings. Yeah. She's going to be like, I'm not with a tech guy last night. What? Metal buildings.

What are you scrub? Right. You know? But they don't, I mean, you can be country balling too. Yeah. But I think that it's harder for a young man today to take pride in working with his hands. because he gets on Facebook and he feels like he's lost. Right.

Because he's not drop shipping from a beach. Now, I push the real world. And I do think the real world is one of the best online schools ever to be a... It is the best online school ever to be assembled. If you want to work on the internet, the real world is the thing to do. Because the guys that are teaching those classes about how to drop ship or do FBA or copyright or whatever, they actually have businesses where they are literally millionaires from that business. Right.

Which makes them automatically 10x better than college. So if you want to take that route, if you have an affinity for those things, I think that's good. But I think if a young man likes to work with his hands and he doesn't want to drop ship or copyright, we somehow need to figure out a way to make that respectable in society. Right. So he can get the positive feedback he deserves. Yeah. So for me to come on a podcast and say it is not a problem.

Right. Not a problem because I've packed sheet. I've put roof on. It's hot. It's, dude, it is physically and mentally. Right. Tough. So I respect the guys that build a country and I'll never come off of that.

Yeah, me neither. I mean, there's a Jordan Peterson has a clip where he's talking about the guys who are breaking their backs to keep this country afloat or lit up, the electricians, the linemen, the construction workers. And, yeah, I mean, I love it because I do feel like those. guys don't get the respect they deserve and they they do bust their ass every day it's hard and you know I know it must be tough you come home from work you know you're trying to pay the bills you see you you you go online like everybody does and they see all these people with money and that must be like man what am I doing wrong and that's why I was I was interested in in your story how you went from like just a guy getting by paying the bills to now you mentioned

Dubai. And I mean, it looks like it's like everybody's dream as far as money goes. Yeah. You know? And it's just like it feels like if you did it, couldn't others do it, right? I mean, if you have that hunger, you have the passion you mentioned. And then also what I've picked up from you is you're always learning. So you mentioned the books you listen to. You mentioned many authors, which I think that's key because I don't think a lot of people read books like they could and learn from, you know, the experts in the field. But I also have picked up something else from you if, you know, you talk about Dubai and you talk about property you've invested in and buying. And it seems like you're diversified in where that money's coming in. I've heard,

like you talk about four or five different things that's making you money. Some of it is you said $500 an hour. And then some of it is millions of dollars investments. But it's all coming, it's all positive. It's all coming in. So is that intentional multiple money streams or how do you see income? Yeah. So I think Grant Cardone says this. I say this a lot, but the formula for wealth is you learn, you get competent, you learn how to make money. And then you have to protect the money from a tax perspective. Right. And then you make it grow. So for me, my goal was always to get to real estate through construction. It was always the goal. Always real estate. It was always real estate.

But if you really study real estate, and everybody has their own way. So I'm not dissing it. Anybody that starts off in a single family house or whatever, that's fine. But the property I just bought, I'll give you an example, 3.7,000, 64 units, you know, we're going to raise the rents. But what I really, really, really want is the depreciation against my active income in the construction business.

Gotcha. Yeah. Robert Kiyosaki talks about this a lot. He's like, what you want it to get wealthy is you want good debt. Good debt cash flows and depreciates. Okay. Like good debt, explain that. Yeah, good debt. So good debt is like my property, let's say, it's around an ACAP.

So I'm going to get positive cash flow from it. But what I'm going to do is I'm going to hire an engineer to do a cost segregation study and depreciate the property. I see. So Tom Ruralwright has a book called Tax Free Wealth. And his goal of the book, in my opinion, is to get people to look at the IRS as a partner, not somebody stealing from them. Right.

That's a huge shift. It is a major shift. And the reason that's a major shift is that the government knows they're slow. They know the private sector is substantially faster and will work more efficiently than they will. Right. So instead of them going out and trying to do it themselves, they'll create tax breaks. Okay. Or depreciations.

Yeah. You know? So, for example, if I buy my property any cash flows. and I depreciated. Let's say the depreciation goes past the cash flow. Just for an example. So that means all that money I made, I don't pay taxes on. Anything that's left over, I can put against my active income in my business.

So let's say I'm an escort and I am. I take a salary. I get to save money because like when you're an employee of your own business, I don't have to match FICA Medicaid suit. So you save like 7%. Right. Right. But I'm still in a pretty good tax bracket.

Mm-hmm. Right. So all that left over depreciation comes off the top of that. Comes off of that. Yeah. So I get, so let's say that's an extra 20 grand. So I pay, so my taxable income is 20 grand less. So I want as much debt as I can get so I can depreciate.

Right. Against my active income. I see. And that's why guys like Trump don't want to show their taxes, not because he broke any laws, just because he's going to piss people off. Because he's good at what he does. He's good. He's good with money.

He's a goat, bro. He's a man, bro. I love Trump. Did you read his book? The Art of the Deal? Yeah. Yeah, I read it. I'll tell you another thing about Trump I like.

Okay. I do this model. His construction management was a woman. And my ops manager and my team, all women. Okay. You know, now, not the guys in the field. Right. But I got like six women in the office.

I sent them all to roof in school. They know all the parts of the building. They know, like, I literally train on myself. They know the game. Right. You know, they've run screw guns. They get it.

Right. And for that reason when... So they've never... They haven't run a screw gun for a job. No. But they just know the process. I do that so they know the process. No, they've literally put roof panel on.

Okay. Like, they literally put panel on. And that's so they have a better perspective on when they're making decisions from the office. So they can have a conversation. Okay. And so when they see something on a checklist, they're like, I know what this clip is. I know what an MR-24 roof panel is.

I know what Butler is versus American or New Corps. All these big metal building manufacturers. I know what a GERD is, Perlin. They know the parts of the building. Because I think that's important because guys are always looking for something to be like, they don't know what the fuck they're talking about. Did you hear that? Yeah, yeah, yeah.

So it's like just not even knowing the lingo, even if you've nailed everything else because you don't know the one lingo thing that guys talk about, they'll say they'll discount everything that they've said. So I think that's smart. No, I'm probably, and they're killers too. And, you know, I was telling you about this is, like, one thing I really want to clear up this year, because of the space I'm in and some, you know, in some of the collabs I do is that I don't think women are stupid, bro. Right. Women are very, very powerful if you put them in the right place.

Right. Men and women are equal. They're good at different things. Yeah. And what's in your business, what's a woman better at? Why do you have women in those key positions? Cool. So they're very organized.

Mm-hmm. I feel like they are quicker to be on. board with a mission. You know, I mean, my guys are, man. They love me. Yeah. You know, like, I don't, I don't have, I don't have a lot of beef with my guys. Right.

But also, I'm big enough where my guys know that if they get fresh with me, I'll just fire them and replace them. You know what I'm saying? Yeah. So with men, I think it comes down to respect and like, what can this person do, you know? So when I'm like, hey, listen, Eric, tie off on the roof, you know, but I don't do that anymore. And the reason why is because why I threaten him? because he's going to want to like he's going to do this right yeah they want to

they want to challenge yeah they want to it's just natural I'm not even mad at the guy for it right so why art of war why fight the war yeah noelia tell eric to tie off mm-hmm hey Eric tie off yes ma'am I'll do it for you sorry about that yeah click done why it's not the ego right challenge I don't I don't need the boost I know I can fire you bro I don't I don't I don't want dude I love you I don't like but he's like but I'll tell you another thing. He might have gotten a fight with his wife last night. Right.

He might have went to the bar with the guys. It's hot as hell outside. Right. You don't know what's weighing in. I don't know what's going on. You know? And so to me, man, it's way less about ego and more about like, what can we do to get it done? How can I set the formula up and the plays up for it to run smoothly?

Putting people in positions to succeed. I feel like that's my number one job is just that people up to be graceful. Right. And then love them anyway. Yeah. So you mentioned a couple things that why you think women are better in those positions. Was there anything else? I wouldn't say that they're just really good.

Okay. I just, you know. Yeah. I know that, I know that, you know, most of my industry is men. And very clearly they're good. Look at the things that we built in this world. Yeah. You know.

I think for what we're doing and how we do it and how we're set up, it works for us. if you look at the total poll of a project, you have, you know, investor, you know, and he's tied to investor owner. And then you have architect and then you have general contractors. And then you have a project manager and a site superintendent. And you have subs. And then you have the guys that work for the sub. You know, and we're a subcontractor.

So that puts us down here. We're just good at it. Right. You know, we got a bunch of men and we do it. So for where we are and what we do, no, man, they're really, really good. And Trump did the same thing. Yeah. And I'll tell you this, I do call them my Trojan horses because if one of my girls has to really rip somebody's ass, there's no ego.

Yeah. Yeah. Yeah. And I think you can get a lot more done without ego. Yeah. Oh, I think they're just saying, you know, ego kills. It does, man. It does.

That's a known thing. And I do know ego with men. I know how men are, you know, I mean, I know how it works. I know how everybody wants to be the man. But yeah, that communication can be challenging. I mean, ego can, I mean, ego is enemy. And maybe how you have a setup, maybe that is the best way to go. Right.

And how Trump, I guess Trump, you know, in the art of the deal, he explains it. You know, I do have, I mean, obviously there's way more men in the company. You know, we have 165 people. I got six women. Right. You know, and there's managers in the field, you know, there's supervisors. How does the structure break up from labor to management, so to speak? So you have to have somebody on site competent.

Yeah. Right. Because, I mean, the drawings, you know, and laying things out and making sure that, you know, we're making proper lift plans and working with the safety and doing JSAs and handling time sheets and pulling the boys. I mean, look, I don't have many boys' Scouts working for me. Yeah. It's nothing for me to get a call saying, hey, the guys got drunk,

and they got in a bar fight, and the cops are looking for the trucks, and my logo's on the trucks. I mean, I've had it all happen. Yeah. They burned down an Airbnb last year. I got a video, I guess, like, six months ago. Yeah.

Two of them just fist fighting in the hallway in the hotel. Like bleeding. Both of them took their shirts off. I'm like, bro, what are you? I'm about to whip both y'all's ass. It's just like one of them peed on the others. Look, stuff happens. Yeah, yeah.

But that's just the industry. Right. You know? Yeah. No, I understand. I used to super get stressed out about that. Yeah. But now, man, it's like, man, I've been through it.

Right. You know? Well, so of the 165 of the, how many, say 100 workers? Or what would you say? How many laborers actually putting up the buildings? You know, I don't know. I was just trying to figure out if management, Well, so we have work in for them.

We run six-man crews, so whatever 165. Okay. You know, and then we have a couple extra guys, you know, they'll go around. If they, you know, building's settle. Right. You know, we're talking about how Stan and see Maroo's work. You know, they, you know, they expand and contract with heat. Well, a lot of times that'll push mastic out.

That goes in between. Okay. So when that building needs to go through a couple cycles, sometimes it'll leak or sometimes the guys mess up, you know, nobody's perfect. But we'll have guys. They'll go behind and fix something, whatever. So, however. that math works out. But yeah, it's definitely interesting.

It's not boring. No, I, well, and also you mentioned, you mentioned how you have women in your company, but you said you wanted to clear that up because of some of the collaborations you have. Yeah, I just, I think that sometimes in, in the space that, you know, there's a witch hunt for women. Yeah.

And I do know that, there's a lot of good women in this world. And there's a lot of women I very much respect. My women being first in line. Right. And I know it's that respect and that care and that communication and that adult relationship where you respect each other that gets me where I am. And I would never take that away from them right.

Ever, ever. Yeah. Is that, too, you say that to dispel, like everybody gets labeled toxic and masculine and all this? Yeah, but, you know, nobody. nobody wants a man to be strong until it's time to protect somebody. You know what I'm saying? I've heard that about cops. You know, everybody wants to defund the police until they actually need somebody with a gun.

I think that's one of the hardest jobs in the world right now. You want to talk about unappreciated. You can't even do your job without worrying about, you know, go to jail. Oh, I know. And you want to talk about underpaid, you know? Yeah. And I'll put teachers in that basket as well. Yeah, I know.

We're putting a lot of responsibility on teachers and, law enforcement and man the backlash very much outweighs the benefit a lot of times so yeah we need I think that compensation needs to I don't know address that absolutely I couldn't agree with you more it's a tough that those are tough gigs yeah yeah I want to take a second out to talk about the optics I use for hunting and that's loop hold loop hold knows that when it comes to performance in the field trust is earned for over a hundred years countless hunters and shooters have put their trust in loophole optics. Whether it's driving rain, freezing temperatures, or dramatic altitude changes, every loophole optic is guaranteed to stay fog-free and deadly accurate.

While other countries warranty failure, loophole guarantees trusted performance for life. Hunt after hunt, season after season, year after year. Loophold optics will never let you down. because a company run by hunters and shooters knows that when you are miles from the nearest road and hours from the closest store, failure is not an option. So in your next hunt or during your next competition, let Loopold earn your trust.

Visit your local retailer or loophole.com to learn more. Bass Pro Shops and Cabellas knows that everyone has their season. Deer season, turkey season, duck season, every animal a unique challenge, every hunt and experience. Before your season starts, get into Bass Pro shops and Cabellas to gear up with all the ammo you'll need. We've restocked and reloaded our entire selection of ammunition. We will not be undersold.

We've got the widest selection in the area with the most competitive pricing. Gear up at your ammo headquarters, in store or online at BassPro.com and Cabellas.com. So I know where you're at now. Where do you see what's your, what's the future hold? Where are your goals now? I mean, you said even when you're early 20s, you want to be a millionaire by 30. So now what? Now you're 37?

Yeah, just turned 37 a couple weeks ago. Still young, by the way. I know. I feel old, though. I get what you're saying. And I know you're right. But it's hard. So, I mean, there's monetary goals for the company.

Yeah. there's certainly a number of doors we're trying to hit this year, you know, at a certain, at a certain return. So we're looking at that purchasing. Yes. That's what you mean? Yeah. So, I mean, like, if we're buying apartments, our trailer parks, you know, we're looking

between eight and a 10 cap. We're trying, we really want to be able to, you know, put that money back into the properties because we don't, you know, already the interest rates are high, so we need to offset that. Right. And hopefully 24, 24 goes, you know, the right way. And the interest rates fall will refinance and keep buying properties. I definitely want to buy enough property to offset my income

because we're definitely going to continue to go to the construction company. Right. I want to definitely broaden my influence online and help young men. I've never done such fulfilling work in my life. Really? Well, yeah, because if I build a building. Yeah. And there's no issues.

Nobody calls me and says good job. But there's nothing like getting 100 messages a day saying, hey, man, you're changing my life. Keep doing guys work. Right. Right. And I think it's definitely something worth working on. I don't have a problem working for the young men.

That means everything to me. I had my struggles. I still have my struggles. We're talking about that earlier. I'm not perfect. There's things that are on my mind all the time. you need to get better at this. You need to get, that voice never goes away.

Right. You know, and I want to be the first one to say that. So, and that's because you didn't have anybody to ask those questions or when you were that age. So you're trying to be that for somebody like you. Or what's the calling? I don't know if it's from some lack that I have. It's just that I feel like if I can be helpful, truly helpful.

Make a difference. Hat in hand. I think everybody, wants to do something great and something bigger than themselves. I don't think it's, you know, and like I told you, I do the shit for me. I already make money. Right. I just want to do something.

It makes me feel like a good person. And I know I'm helping people. Right. And I think that's very human. I think most people are good people. It's not the bad person I worry about. It's the desperate person I worry about. Yeah.

Yeah. I would agree with that. Have you had somebody who you've helped over the years that now is just bawling? dude, I've done it in quite a few things. I'm actually helping this guy right now. He's starting a construction business. And my financial advisor, my guy at Edward Jones, he was like, hey, call this guy. So I've been talking to him a lot.

I've helped people with their fitness a lot. Not as a trainer, you know. Yeah. But I feel like the best way to do is the way I'm doing it now on the macro. Because when I do those AMAs, man, I get questions and I feel like I'm able to answer them honestly and help those guys out. And I'm not, he, the kid that asked me the questions, not the only one with the question right yeah you're just the one saying he's just the one saying yeah so uh yeah

in a lot of ways you know i feel like i'm i'm really helping a lot of people makes me feel good man yeah it does so it's not so much you know financial being a millionaire but it's just making a positive difference in their life whether it's fitness mindset yeah money um so the one guy who you said i asked if you know you've helped somebody turn into a baller the guy who you said you're uh Guy that Edward Jones wanted you to call. So he's killing it? He's just getting started, but I will tell you this. Okay.

The guy that does my YouTube, I give him a pretty decent cut of how we do everything. Yeah. And he travels the world with me. He goes everywhere. He sees every construction meeting. He sees everything. And I'm really, really proud of him because he's like, he's young. Yeah.

He's 21. Okay. He's sitting on like 75K. Man. And I'm like, you're about to push that in a mobile home park deal. Oh. You know what I'm saying? I mean, at that age, to be able to invest.

It's ridiculous. And the stuff he gets to see. So far ahead of the... Right. Yeah. He gets to see it all. You've exposed him to a whole... You've pulled the curtain back, basically, is what it is.

It's really cool. Yeah. So, he, man, he's been on private jets. He's been to Dubai multiple times. He's been all over Europe with me. When I go home, he lives in my house. Feed him. It's not my son.

He's pretty unique for a 21-year-old. Yeah, it's really cool and it's really fulfilling for me. I love him to death, man. He works really hard. I'm trying to think when I was 21, I worked at this warehouse we drove by because you looked at the concrete wall. I worked there for $4.72 an hour. Shut up. So I was not on a private jet in Dubai.

I know that. I tell you, when I was just going to football practice and trying to pass, you know, class. Oh, man. I mean, so your goal is just to continue to grow all facets of your business, including the coaching. And then that property in Dubai, or I mean, are you buying property in Dubai? Or where was that? I bought a seven bedroom bill in Dubai. And it's really Andrew and Tristan Tate's fault.

Really, we're sitting there. They're joking around. They're like, well, you should buy. We can be neighbors. And we can wave at each other. And it just a joke turned into like, okay, let's do it. How did you come in contact with that? I mean, how'd that friendship form?

So I joined the war room. And that's Andrew's group. There's a lot of groups of men. you know and for me I've done Vistage I've seen a million of them and you're like wondering is this legit is this guy he's just trying to get my money is he going to help me so the war room must be proven bro it was one of the best things I ever did and I've joined a bunch of

these groups and gone through the motions and and I still do groups like this because I feel like you meet group people like I'm in Tony Robbins business platinum group and it's one of those high paying groups where you hang out with Tony and like they bring in people like Ray Dalio to teach you about money because I'm always I'm trying to I'm trying to to grab consciousness. Yeah.

But I'll never, like, Andrew takes one of the most wonderful human beings I've ever met my life. I hate everything that's going on. Like, love him with all my heart. Yeah. Like, I'll die on that mountain with you, bro. Yeah.

Let's get on that hill. Where's a sword? Why is he, why is the enemy of the state, so to speak? I mean, what's it going on? He's got the hearts of young men. Mm-hmm. He's got the hearts of young men. And that's a threat.

Absolutely. And in the real world, I post three to five stories every day of some kid that's, not even out of freaking high school yet making three, four grand, five grand, six grand, 10 grand, sometimes 20 grand in a month. Yeah. You know, the real world is legit because like I said before, the difference between going to college and joining the real world is the guy that's teaching you in the real world is actually making a bunch of money doing it right now. And he's saying,

hey, if you go on Twitter and say this, this, and this and you write your copy like this, it's going to convert to a sale. Right. And these kids are hungry. Right. Because you know the difference, I think, between kids now and, like, when I was a kid, I didn't have social media. Right.

So your world was small. It was small. Yeah. I think that young men particularly are more entrepreneurial than they've ever been. Right. And they took all the heroes away from the kids. There's no Rambo. There's no G.I. Joe's.

So what do you have? You got top G. Top G, bro. Get some, bro. Tristan Tate, Andrew Tate, you know, obviously I spend a lot of time with them.

Yeah. Myron Gaines, Sterling Cooper, all of them, man. Brandon Carter, man, these are good dudes.

They're solid guys. And they speak the truth and they say some things that people don't like. Right. And look, people might not like it, but it doesn't mean it's not true.

Right. You know, and a lot of times that's how it happens. Yeah. And it's definitely resonating with young men. I mean, I see the audio and it's like, it's hard not to like jump on board.

You're like, hear somebody say, with that much passion and conviction. And it sounds good and you're like, God, dang. He's one of the most passionate men you'll ever mean. I'm ready to run through a wall for this guy. You know? It's like, but it's hard because there's those people who have that natural leadership

or that something about him, that it factor. Yeah. He's a fucking hero. Mm-hmm. You know? And he's going through adversity, but I believe that any man that achieves anything in this world will go through fire. Mm-hmm.

And he's just going through his. Yeah. You know? Trump went through his. They tried to go after Joe, right? Yeah. bro anybody at the top bro they're coming jo's goat bro you know what are you going to do yeah joe's he's in i mean i think the reason why he's i don't want to say untouchable or uncanslable but people have listened to him

so much for hours a day they know they can't they're not going to buy the BS because they know joe because you can't fake it for hours every day if you don't like joe rogan you don't believe in jesus right up so i don't like whatever yeah and people are tired of that shit Right. You know? Yeah. So I think, yeah. I mean, so he's, they feel like they know him.

I don't think people know Andrew Tate or Tristan Tate as well as that because it hasn't been exposed to it. They see the hot takes. And they're either super offended or motivated and like nothing in between. Well, to Andrew's credit, man, you know, I always say the best side of Andrew is the side of the world never sees. And I do believe that's true. But I also think he's a genius in regards to like he's. He's got it all. You know, he's got, he's got the showmanship.

He, he's really good at trolling people. Yeah. You know, and he knows what he's doing. And, I mean, Joe's not like, Joe's not ever going to go where Andrew will go. But I believe with all my heart, look, if he's guilty of anything, not only I'm a blonde, I'm a fool. Because I've been around him way too much. He's done way too, too much positive for young men. These kids are making money.

They're working out. they're working on their personal skills, they're working on finances, their understanding economies better. Their geopolitics wasn't on my radar until I joined the war room. So between that in the real world, he's doing way more good for the world

than most anybody else, for sure. Well, you say you've seen the best side of them. What is that? What's the best side of Andrew Cohn? He's respectful. Staff comes in. He tells him, thank you. You know, he does.

things for people. He helps little kids. You know, he, I was with him in Dubai and we were at our buddy, Jules' house. You know, this guy's a baller, you know, his son comes. His son wants to learn how to box. Andrew sits there and takes time to teach you the kid how to box. You know, he takes, you can't, we can't go anywhere without him having to take 400 pictures, but he does it. Right. He does it with a smile on his face, man. He didn't have to do that shit. Yeah. You know, he's just a good person. And so is Tristan. Yeah. Tristan's very underrated in regards to, you know, a lot of people that are online because Andrew's there.

Right. But they're a team, man. And he has his place in the support of Andrew. And I can't emphasize enough how much I love them boys. So not coming off of it. I think, and I think people could, I mean, if they're going to criticize Andrew or Tristan, especially Andrew because he's so vocal. And then they see you. They're going to lump you in with that.

And right, wrong, or indifferent, fair. life isn't fair but all I know is from what I've seen today your effort and then not only that but also you're in doing the dishes after we ate lunch so it's like oh yeah people people it's really easy to lump these like oh he's toxic he says this he does that and I'm like I don't know I've seen firsthand how you are so if you're gonna discount this guy because he knows this guy it's not really how the world works or how it should work and dude if you like me you'd like Andrew. Yeah. And I have zero doubt. I have zero doubt about anything that I say about supporting him in any way. Yeah. I have I have so little doubt that I'm willing to say it publicly. So burn me with him.

Yeah. You know, I'll give a fuck. Burn me with him. You know? Yeah. Because I mean, look, when I say hundreds of messages today, I can't imagine how many he gets. Oh, yeah. I can't imagine. I mean, your vote of confidence, because you know them means something. I mean, it's not just like the people who want to cancel them because they're offended by something or they're threatened or their movement whatever the feminine movement is you know he's the anti so i don't know i think what you say you know them you spent time with them i know the type of person you are means a lot i challenge somebody to find somebody to spend any kind of time with him so they don't like them right well that'd be a good test unfortunately that's not how it works people make these judgments online based on a clip

You know what I mean? And they're ready to throw the baby out with the bathwater. So, absolutely. Yeah, it'd be nice if everybody could spend time with people they don't understand. I mean, I've got plenty of hate too that I've read. And I'm like, hmm, well, nobody who's actually hunted with me has ever said this. But whatever, whatever. What are you going to do?

We all get it, man. It's part of it. You know, I've really gotten comfortable in that. That was my biggest insecurity starting. Getting hate? Yeah, well, and it wasn't from hate from strangers. It was like from the people back home. Yeah.

It was from the people on my Facebook. That hurts a little more. Yeah, because you care. That hometown hate. You care, bro. You really, I did, you know, and now I don't. And I think I overcorrected in my first year. You know, I was a little bit hot.

Yeah. Coming in, kind of like I was going to dunk on them. Right. You know? But I think I had to, though. I think it was growth for me. Because if I didn't full send it, like, like, screw you. Yeah.

I wouldn't have said that at all. Yeah. And I think, you know, I know me coming up, been a long, grind and it's like you can never really everybody makes mistakes and you know when I was young I wasn't I was an idiot I was not smart I wasn't I wasn't not making I was never thinking about the future I was thinking about that night and if I was going to get a buzz that night you know what girls I might see at the rock pit or at the fire or something so it was like my you know obviously I'm not going to be the very best version of myself and I feel like sometimes the hometown you outgrow that but that

still lingers you know you know that those people's know know you and all the screwups you've made and so yeah I'm doing good over here and it's like it's tough are you've changed and they can accept that you've changed especially right if you're trying to go out there and saying that you've changed into something better

or positive yeah yeah and especially then also then that comparison kind of reflects on them yeah because if you're killing it they're not they're like okay well I'm going to take a little of his shine because he was a fuck up right yeah Yeah. I mean, there's a lot to it, man. You got to kill them with love, bro. You know, you're taking their energy anyway. So, I mean, I know that I do, I will say this, though. I had a long conversation with two of my friends from high school. They're married.

And they had a lot of questions about, like, what I say about the male and female dynamic. And I just, I'm so grateful that we had the conversation because just because I'm not going to be traditional, if you will, it does not mean that I don't believe in marriage. And I certainly believe in love and I certainly believe in family. And I'm really glad I was able to have that conversation with them because at the end of it, they realized that it wasn't that I think that they're living their life wrong. It's just that I'm going to live my life one way. And oh, by the way, if something works for you, then I love that for you.

I'm not judging that. And so another thing. after year one that I'm going to clear up you know okay so you had a hot couple hot takes on marriage that yeah I had a couple hot takes on a couple things man you know I'd say there's about five times that I can recall where you know either in the moment or whatever you know it's not that I particularly disagree what I said how I said it right I want to be graceful and classy and I want to be a gentleman and I think when you you live in an attention economy in this particular space, you know, it got away from me a couple

of times. Right. Doesn't mean I don't feel how I feel. It's just I want to make sure I'm sending the right message to the young man watching it. Right. You know, and, you know, me and Jenna Dyer talked about this when it comes to, you know, being a parent. What do I want? Yeah.

What I really want is to give my kids the truth of the world, give them the competencies to act on those things so they can create choice. If you have choice in your life and you choose to make a decision and it works for you, I'm not ever going to say that's wrong. Right. I could have, I said this to her. I said, I could have a little boy. He could be gay. I would still love him. Yeah. What I don't want for him is to be in a situation with a partner where he does not have choice or at a job where he does not have choice. If I have given them the truth about how the world works and then giving them the competencies to do something about it, whatever they choose to do,

I'm fine with, I love you anyway. I'm never going to stop loving you. And I feel the same way about my friends. You know, if that's their truth and that's their world and that's their choice, and they're not hurting me or anybody else, and I'm cool with it, you know? Yeah. Well, I think that's some, I think it is important to clarify your stance

because when you say so much good things, and then people can take something, maybe out of context or maybe not a well-developed thought and use that to discount everything else, that's not good. So I like that you're reframing maybe explaining your intention more because then it doesn't discount everything else. Absolutely. And I think that's a part of developing too. You need to be able to step outside yourself and say, okay, well, where can I get better here?

What can I do? Or in this particular case, what can I clear up for a kid that's in love and wants to get married? maybe he's very religious. Maybe that's the path. Maybe he saw it work with his parents and he wants nothing more. Dude, do it. Yeah.

You know what I mean? I'd watch out for this, this and this. Yeah. You know, here's the truth. You know, here's your risk. And here's what I would do about that risk. But outside of that, if that's what you want to do, man,

you know, because you know how it is. You can't tell a young man anything that he don't want to hear any damn way. Right. Yeah. So why am I going to tell him he's wrong? Yeah. He's got to make that decision for itself.

Yep. You know? Yeah. No, that's a, I think that's a good take for sure. One thing that you did, it caught my attention earlier also, was that text you had, I think it was regarding hate. What was that, the hate of the day or the? Oh, yeah. So one thing I do to kind of ground myself because I get a lot of positive, you know, you do so good.

Thank you so much, blah, blah, blah. We have what's called a list of hate. Okay. And it's a group text where I think. pay a guy to go through my comments. Yeah. And screenshot to me and my YouTube manager, anything negative said to me. Yeah. And the reason I do that is so I can reflect on what they said. So I can check myself to see if I feel like there's any truth in it. Right. And if there is any truth in our, then I know I can calibrate, but I just want to keep myself in reality. Yeah.

You know what I'm saying? And I think that's something that that's really healthy for me. Yeah. You know, because I get all this positive feedback. But if one in a hundred are, you're an absolute dickhead and asshole, I want to know. Yeah. And I really want to dig into why he might have said that or she might have said that. Yeah. And see if there's any truth. And a lot of times there's not.

Yeah. You know, but sometimes if I'm looking, a lot of the times, funny enough, I'm the one that catches it. Yeah. And I'm sitting here talking like it happens a lot. It really doesn't. Has there been one that you remember that you're like, hey, maybe I could do better on? Nothing off the top of my, it's a lot of avatars if I'm being honest. Yeah.

But what if there is one that comes? Yeah. And what if I can get better? And what if my getting better changes a message that helps a young man? Yeah, down the road. Right? Yeah. So I don't think I'll ever stop doing that.

That's one business system that doesn't make money, but I think is the most healthy system we have. Yeah. You know? I noticed the hate on my page too. And I've been, I've had to check myself because I've been quick to like go back hard and like that's just too much energy i know and just you know be it if it's a stupid question

and i'm a dick who wins now i don't win i mean i mean i was a dick to somebody probably made them feel stupid is that a win that's not really a win so i i've i'm pretty much not even sometimes i'll pin the hate because i just want everybody to see yeah you know you know i'm noticing this and it's all good and i'll pin it but uh yeah i

I don't know. I'm always rethinking on. I like that. When I saw that text, I like that idea. But because it, I think it is important to reflect and just to make sure, hey, did I miss something here? I'm like, I mean, nobody wants to get too full of themselves. I think usually the hard work keeps that in check for me. And all the failures keep that in check. But still, it's nice to have that. I thought that was a good idea. Yeah. I really like that system we have. It is very helpful to me. Yeah. And also, it kind of dumbs down. any fear I would have used to have had around somebody saying something, you know. Yeah. Oh, yeah, I understand that. So I think it's probably one of the most healthy things that I have in my online business. Well, I know starting off, you know, when you're working so hard

and you think you're doing so good and you're not trying to offend anybody, you're trying to put your best work out there. And then somebody who knows what they're going through, and you got one hateful thing that says something that judges you or takes a shot at you. It's almost like when it's early on and you haven't got a lot of it, it makes you want to just, I don't want to do this anymore. I don't like feeling like this. I'm just going to keep to myself and not have to deal with this. And so there is that time, of course, now it's easy.

You know, when you get 100 and one of them is negative, it's easy to ignore the one. But there was a time I remember when the hate actually hurt. You know what I mean? Yeah. It was like, was it, was it, I'm doing my best? Or was it somebody? No, it would just have to be, I remember, so this was about, God, 20 years ago, I used to, I was editor of this Bowhunting magazine.

And how it worked was I would write articles and I loved writing an adventure article. So those are generally long articles, sometimes seven pages on the magazine. Damn. And then because advertisers knew I was the editor and it was kind of this, we were a new magazine. They say, well, we're out. We will advertise, but we want cam in our advertisement. So it turns out I was on seven and a half pages of the magazine. Then I was on three or four ads in the magazine.

And then there's people, you know, because bow hunting and hunting is, you know, it's a male dominoe sport. Males have egos. I get it. They would see pictures of me. And they'd be like, fuck this guy. I want to kill a good animal and I want to make in the magazine. But he's on every damn page is kind of how the perception was. So this guy wrote this article or wrote this letter into the magazine and said,

if I see another picture of Cameron Haynes, I'm going to puke. Yeah. 20 years ago. Yeah. They sent me the letter. And I remember sitting there, it was, I think, Jeremy from Utah. And I remember that. And that, I mean, I was busting my ass because I was doing the editing after my regular job and like up all night and do my best.

I'm like, oh, these advertisers believe in me. And this is amazing. and then it's like, you know, shit like that hurts early on, you know? So, yeah, I mean, stuff stands out. What do you think Jeremy was going through, though? Yeah, I don't know. I mean, hunting is hard. So most people fail hunting.

So I get it. And killing something big in something that's so hard to do already and then getting pictures high enough quality to make a magazine, you're, you know, if you say killing a bull elk, 10% of the guys succeed, maybe one percent of those, or less, less than one kill a big bull, then maybe less than that percent of that one percent take good pictures, good enough for a magazine. So you already have to buck so many odds to make it.

Most people don't make it and it's not going to happen. So I understand that there is, there's jealousy and there's ego involved and that's kind of what happens. But when you're the guy busting your ass, all you, you take that personal. You know, in that particular situation, the first thing that comes to mind for me is that They were going to want to say that you're going on guided hunts or you're paying, you know, you're shooting them in a pen or whatever it is. And, you know, I wrote something in the war room the other day.

I told the guys, I said, you know, everybody was doing their end of year, what we call tails of victory. And I was talking about my real estate stuff. But one of the last things I left them with us, a gentleman, like just remember to stay in bounds while you're crushing it. A lot of people are going to think you're cheating. but what's really going to burn them is when they find out they're getting out classed. Yeah. Yeah.

And I think that's really true because people want to think that you're cheating sometimes, especially if they're hurting. Because a lot of those people are doing their best. Right. You know, and that's painful for them and they're living through that and they're angry. The dude wasn't angry at you. Yeah. He was upset with the situation. Right.

Yeah. You know. Or he was and maybe what happened that day, who knows. Right. And maybe he's a good hunter. Yeah. but he didn't have that it factor that you had or he didn't have the drive to write

and then catch that good photo. Right. You know, and for that reason, a lot of times, I feel like that's when people get attacked. Yeah. And it's like even me reading it, I wouldn't be that introspective

as you just were on trying to figure. All you're saying is fuck this guy. That hurts. I don't want to do this anymore. Also easy for me to say when I didn't get the letter. It's always easy when you're not sitting in it. Yeah. And at that time, I will say,

So you, yeah, people and many people have said, oh, you hunt private ranch, you hunt the best place. I mean, you mentioned Penn. I've never hunted, hunted in a high fence. But I've heard people talk about, not about you, but like that's what people say. For sure me. For sure, me. But yeah, yeah. And they will say that.

At that time, I will say all I hunted was public land. I hunted. And actually, Oregon is about the worst elk hunting state. Oh, you know that burn. You know that burn, Jeremy. Right. that Jeremy. So it's like first you had, Utah is so much

better than Oregon as far as hunting. So I had to overcome a shitty state, terrible elk hunting and still kill, I mean, that's my first six by six bull right there and it's a pretty damn good bull. And that took a lot of damn work. Anybody could have done a public land

over the counter tag. So yeah, I mean, you know, it's, but that's when it hurts the most because you're like, holy shit do you know how much the sacrifices i made to do this but that's just the way it goes you put your heart in it yeah so now now it's easier to to ignore because hey yeah i get it now i have more perspective on it i'm like i understand i actually i was somebody like that you know when i was

coming up bohunying it took me eight years to kill a big bull there was this guy in town who was killing big bulls every year and i think for like 12 or 13 years straight killed a six by six bull or bigger here in Oregon. I'm hunting in Oregon. So I can't say this is a worst state or whatever. He was hunting the same state I did. He was killing big bulls every year. I couldn't kill one.

He'd killed 12 or 13. And I'm like, oh my God, I hate this fucking guy. Yeah. I hate this guy. And there's no way. And it's like it drove me crazy. So I was that guy. I know how it works.

I know how I'm in operate. You know what I'll find, though, is that once you develop, people develop, that they're okay seeing other people win. Yeah. Oh, I mean, Rogan was the number one guy who taught me that.

Yeah. And I have that in my book where he said, because I explained to him, you know, how I see it and I'm against everybody and, you know, I want to win. He's like, he was, dude, there's enough cake for everyone.

Yeah. There's enough cake for everyone. You don't, just because you're getting cake doesn't mean he can't have cake. Absolutely. And so that, he was the one who taught me that, you know,

probably in 20, 14, which is I was way down the road of life to just learn that. But yeah. But that's how it happens. Yeah. You know, and I'll say this, that earlier today when you were talking about Joe's success, your face was lit up. Oh, yeah. So obviously there's been growth since then. Yeah. No, I'm very, you know, I'm happy for him. Just because I've seen, just saw you've seen Andrew Tate, you know the true Andrew. I've seen Joe and I've seen how generous he is, how supportive he is. And I've told him, I said, I wish I believed to myself as much you believe in me. You know what I mean? That's the type of person he is. So when, when I know he signs this big deal or he gets all the shine, I'm like, yes. It feels, it feels good to me. It's wonderful.

Yeah. And you know what that's a very pure feeling because I love watching Andrew win. Yeah. I fucking love it, dude. Wow. I bet. I bet because you know him. You know what, you know what decisions he makes and how hard he works. Mm-hmm. And I think that's true friendship. And but I also think it says something about even me, and I'm not trying to brag, but I do think that a lot of times it's substantially easier to be happy for a person when you've done well yourself. Mm-hmm. You know, just like you've clearly done well and you're clearly happy for Joe. It's just I do think it's easier to be graceful, you know, in those moments. I mean, just to give credit to the people that are still going through that, you know, that climb.

but yeah man i i love seeing him went and i like seeing you get happy about joe win in so it's a good thing man yeah it's well he's he's a big part of why i'm doing this right now you know and i think and you you did mention that in regard to me starting this the podcast and having joe in my corner is like having an ace in your hand right or a race in a hole um so i i wanted to turn that around and relay that into i asked you about this but it's like yeah of course I do have with Joe support is hard for this to fail you know yeah and but does everybody have an ace in the whole because of something they they know or have access to or can they turn something even if it's a little win into a big win in their life do you think everybody has access to something

that they're not really cognizant of I don't know if they have it at your scale but I think that if somebody works hard long enough everybody gets dealt a hand in life life. I think it's very important to sit back, look at the hand you're dealt, really identify which one of those things can get you to the highest vertical. And then you have to make the decision to do it. And over enough time and enough pressing, and I think networking is important. I think every person has the opportunity to put themselves in a great place. If you were to look at all the people that are famous in the world, I think that you would find at the end of the day, if you're you spent any kind of time with them, you would realize they were normal people that

worked really, really hard. And they might have had a gift here or there. And I look at like super, super great, like LeBron James, he was blessed by the gods. Yeah, right? But he still had to work hard. Yeah. But take somebody else in the league, the guy that's sitting on the bench that somehow got to the league just because he really worked hard.

I'll tell you, there's a guy named, he's from Baton Rouge, his name Kyle's Temple. he was never going to be a superstar, but he's been in the league for years just because he's a damn good man, you know, and he's a great teammate. He's a good leader, and he works hard. Yeah. And he learns offense.

He's in a professional. He doesn't have the gifts that LeBron has. Right. But he could also be working some nonsense job instead of playing for in the NBA. Yeah. I think with LeBron specifically being 6-8-260,

obviously that's a no-brainer but he wasn't always 2-8 or 6-8-2-60 he was a young boy who was obsessed with basketball right and worked on those skills incessantly yeah and then grew into that guy yeah you know but the the passion was their first right and then and then at the same time too like like look how long he's been doing it yeah 20 years over 20 years now yeah in the league and in my opinion is that NBA basketball players are the best athletes in the world yeah you know I would never take anything away from Brady, but I think it's more impressive that LeBron's done it so long. Oh, you've got to be explosive.

Yeah. I mean, Brady's not explosive. Brady's doing it with his brain. Yeah, never was explosive. No. But LeBron's, you know, these kids that come in. Yeah, bro, it's retarded. And he's still battling.

I mean, it's impressive. I mean, you know, everybody can can take shots at different political stances and different things because we've come up differently and believe different things, but you cannot take away from what he's done on the court. I mean, look, my vote is still MJ. Oh, yeah, me too. But I think that's also a generation thing.

But, you know what? After watching the last dance, you know, I always love Michael Jordan, right? But I fell in love with Michael Jordan as a man. Yeah. What, his winning mindset or what? How he carried himself. Okay. He was nice to the staff.

He seemed to be a good teammate. He took it. He took it very professionally. And I just liked the way he moved. I just like that he was obsessed with winning. Yeah. And he made up, so it's either you were obsessed like he was or you were gone. But that's like the shit we knew.

Yeah. Right. We knew that about him. Right. Yeah. So to see him move and interact in the small things, just like casual conversations, you know, with like playing dice with his guys, you know, before the game and stuff like that. That's true. That's true.

That's true. One thing that struck me the most on that series was when he got emotional talking about how much he wanted to win. And he's like, and if you didn't feel that way, you. You know, whatever. But he, but to me that just, I mean, he's been retired now for, I don't know how long, but he still was so connected and invested in that mindset that he still was getting choked up. And it's like, that fucker wants to win more than anything. I mean, so if you're around somebody like that.

So you mentioned something when I said, is everybody dealt a hand in a, they got an ace in the hole that can play. I think a big part of nowadays with this online society, societies like the war room. Before it was, if you weren't, like if I came from this small town I grew up in, if somebody around there wasn't, didn't have a winning mindset and like set these big goals, I was, how would I, you know, because that's all I knew. Now anybody, small town can join the war room.

Interact with somebody like you, Andrew Tate, Tristan Tate. And so you're, they say that, you know, the people you surround yourself with are going to dictate your future. I mean, the most successful people in the world as far as making money goes and you can interact with them. That's huge, isn't it? The world's smaller than this ever been, man. Yeah. You know?

And here's a crazy thing, too. I got something for you on the list of hate. Okay. To answer your question. I knew something would come up. There was, and I think it's very important. This guy made this comment. And he said something, I was giving business advice on something.

And he said, he said, something along the lines that you think you're this or that, but you're not Elon or you're not Bezos. And I immediately thought to myself, I need to make a video about this because he's absolutely right. I'm not. And the point that I would make is that those guys are such outliers that the point I'm really trying to make. is that if they're the stars shooting and landing on the moon will change. The gap and happiness between me and those two men, I would suspect, is very small. Right.

The money gap is huge. But any young man that wants to better his life, he can. And if he can get from where he is to even just under me, his happiness level and his freedom and his ability to come meet. and do stuff with a guy like you or be able to go fly over the world and see things and do things. It's just completely different. Yeah. So you don't have to be Elon.

No, you don't. You're not going to be. You're not going to be. Nobody. Yeah. You're not going to be. But that's okay. But you can, I'm telling you right now, I wouldn't trade places with Elon.

Right. Because Elon hadn't seen my Instagram inbox. I like that. But you know what I'm saying? Like, I would, like, and he deals with pressures. Yeah. That I don't deal with. Right.

And, you know, maybe our life is to some degree different, but man, it's a good life. Yeah, I mean, you mentioned your Instagram inbox. So, I mean, Brandlin always likes to, he asks me, like, you know, he wants to get, I guess, more of a connection. What foods do I like if I'm sad, you know? What? I don't know, whatever. Just ignore it. But anyway, so regarding your Instagram inbox, what do women want?

I think women want a man that knows who he is, a man that's going to take control of the situation, non-apologetically take the lead and respect them. And the respecting is something that I truly, with all my heart, believe you can do in a masculine way. You can't be out here just disrespecting women, you know, calling them bitches and hoes or whatever. I think you can sit down, be respectful, have a firm conversation. even if they don't get what they want, you can do that in the right way that leaves an opening for a relationship to be there, even if she doesn't like the structure.

Right. You know, and that's been my experience. And I think that if you can open up and have some kind of vulnerability with strength, then I think that you can really be successful women. How do you define vulnerability with strength? So you sit down, it got a hair on the table. I think you can sit down and then you tell them your truth.

Hey, listen, this is how I'm going to live my life. I respect you. So I'm not really trying to lie to you or play games with you or anything. I really want you around. I'd hate to see you go. But this is how it's going to be. You know, now it's, you know, it is your decision. I respect it.

Just be honest. I love you anyway. Right. And this is how it is. And then you got to hold your ground, you know. But you have to do that in a masculine way, which means that you're, I'm not going to raise my voice. Mm-hmm. You know, I'm not going to throw a temper tantrum.

Cry. You know, I'm definitely not going to cry. I'm definitely not going to cry. I said this on a show before. I believe that a man's job is to be the mountain that a woman's emotional waves crash into. Mm-hmm. If you can't give her structure like that, if you can't be the one that she can count on for safety provision, particularly emotionally. for me.

Obviously, physically and all those other. Monterially, yeah, sure. But emotionally is where I think most men miss. You have to be stoic. Right. You have to stand in it. You have to be the answer. Yeah.

An emotional woman, an emotional man is not going to help an emotional woman. No, he's not. It's going to exacerbate the situation. She doesn't need another girlfriend, bro. Right. Yeah. You know? Yeah.

So if she can respect you, she can love you. Mm-hmm. Andrew says it. this, I say this, I've experienced this. I can I have women that fucking hate me and they'll sleep with me. I'm telling you. Yeah. Punch me in the chest.

Why is that? Because they're not getting their way so they're throwing a temper tantrum. So when they're punching me in the chest, I'm literally the rock that their emotional waves are crashing into. I mean, but they have to respect you because you're not disrespecting them. Yeah. You're telling them the truth. They don't like it.

Yeah. You're holding your ground. Mm-hmm. I believe the woman lose respect almost immediately if she thinks she can roll over a man. Right. Push them around. And here's the thing. They call it shit testing, right?

Yeah. A woman's going to shit test a man. I haven't heard this. Yeah. So they say if a woman tests you, she's shit testing you. I think that women, I think it's naturally kind of this primal thing that women do to test you to see if you're going to be emotional or if you can't handle it. Because she needs to know that you can handle it. Because if you can't handle it, she needs to find somebody who can.

So it's not. intentional. No, I don't, I don't think so. Yeah. Yeah. And I think women get a bad rap. It's a red flag. Like subconsciously, she's like, pushes away probably if she sees that. Yeah. Like, you know, you ever, uh, George Strait table for two? Yeah. With candlelight and wine. Yeah. She didn't love them. Right. Yeah. She said, I've tried everything that I know of and I can't make the feeling go. It's not there. Yeah. She didn't love him. Yeah. He was sitting there simping with the ring. You know? I think that it. I think that it. If there's not like a gap between the man and the woman, if she can't look up to you and feel like you are the reason she is a better person, then I don't, I don't think she can fall for you.

I was going to tweet the other day is like, if she doesn't cry when you leave, you're in trouble. You know what I'm saying? I mean like, and I'm not saying a woman can't have her own life, but if you can in some way be her world, I think you're probably falling short because I think the most beautiful thing about love in the world is if a man can be the hero. And the reason I think that is because almost every fairy tale is written that way.

And women read these fairy tales. And they just want to get swept away and believe that he's going to be there and he's saving her from a cruel, cruel world because that's what it is. Right. Well, so what do you say with women and say, well, why can't women be the hero? it doesn't work that way. That's not how the fair tale goes. No, well, look, men and women are equal,

but they do completely different things. And I believe that where men are unhappy as they don't feel appreciated, you know. And if a man can't feel like he's doing something to be appreciating, he's valuable, I think that's not very fulfilling for a man. Every man wants to be the hero. Right.

And this is probably over the top, and I've said this before, but no man wants to be. woman he can't save from a castle and a dragon right that's the good stuff about it yeah and i don't believe a woman wants a man that she doesn't feel like it's doing that for her you know and that and that's just been my experience yeah yeah i mean if if that's what you've seen and that's what you've lived then who's gonna argue with that but like do you really does a woman really want a man she can't look up to and be like man he's competent he's strong when i need him he's there yeah i just and all these guys i think

they're going to cry on their girlfriend's shoulder. I just think that's a bad move. Yeah, I would agree with that. In every way, man. I think that's a bad move. You want to, you know, be upset, man. That's what you got your partners for. Because here's the thing.

What the fuck is she going to do about it? Yeah. You know what I'm saying? Yeah. Babe, you know, I'm behind on the schedule on this job. Do you think she's going to put the roof on for me? Yeah. No.

Yeah. And she's not going to stop the demand letter from the G.C. And she's not going to fix the crane. And she's not going to push the boys. Yeah. So there's nothing for me to talk about with her. Right. You know?

So that that vent, if people want to say, well, I was just venting. Well, vent somewhere else. Yeah, because it is impacting how she perceives you. You're telling her you can't handle it. Right. You're going to, you're this close to breaking. Yeah. Yeah.

And what happens when people jump off ships. Yeah. Yeah. I'm about to get off this horse. This ship sinking. That's a good point. And it's survival. You know, and, you know, they say, you know, women will tell you this.

I've had women tell me this. They're like, you know, I'm going to love you good or bad. in between and I think in my mind you're never going to know whether I have a good day or not right I tell them I can't have a bad day yeah and she needs to believe you're that strong it is your job yeah and is that politically correct probably not now but I think it's I think that if you look back at like the 50s or or back when you know men were a little bit stronger I think it worked in yeah yeah in a lot of ways well I mean I agree with that because to me I mean I had a hard time with that That's why I never called in sick one day at my job because I'm like, they do not care how you feel.

It doesn't matter what's going on. It doesn't matter if your car breaks down. It's like, be at work. That's all that matters. Are you going to be here when you're supposed to be here? If you're not, none of that other shit matters. So it's like, none of it, like you can say whatever you want. It doesn't matter.

You got to win anyway. It doesn't. It doesn't, especially in a man's world. Yeah. Yeah. Yeah. I mean, that's good. I don't know.

I don't know. Fame is important, man. It's very important. It's a tough time right now. I feel like men are under fire, but I also think that, I don't know, it's pretty clear on what's required of a man to me. It is to me as well. Unfortunately, I think the world's changed a lot in the last 10 years. A whole lot.

And, again, I think that's why this work is so fulfilling. Yeah. because what I'm hoping is that maybe somehow some way we can help enough young men that they don't have to step on some landmines that I think some people are probably stepping on right now. Yeah. Yeah. Yeah. I would agree with that. I would rather take an asswhip and then have a heartbreak. Yeah. You want to talk about it.

I mean, shit. A heartbreak last year, dude. Bro, yeah. Yeah, you're two years. And it's shit. And asswhip is a day or two. Yeah. I mean, you might be swallowed up for a couple months, man, but come on.

No, I know. Heartbreak. It messes everything up. Yeah, yeah. And it affects future relationships, too. All of it. So, yeah, if we can help people avoid that, then it's huge. And I do think I like your take on the man's role in a relationship.

I agree with that. I mean, I think it's our job to be stoic to not pass on all our reservations or worries. It's like, no, no, deal with it. It doesn't help. Yeah. I did remember too. I got some hate today. It was on yesterday's post and the guy said, he took a shot at me and Goggins. No, it was on the clip I put up a Goggins. How are you going to take a shot at Goggins, bro? He did, but he says, he goes, I'm just an overhyped bow hunter. So I remember that was a good one. And that was just today. So, I mean, I still notice.

Bro, you're like the most famous bow hunter in the world, bro. Get out of here. I guess that would be overhyped then, right? Not my opinion. You helped me. me shoot them straight bro. Well, hey. And so speaking of that, how good was that today? How good was our lift run shoot? I mean, this is going to be its own YouTube series.

So this is an addition to the podcast. But tell me about the lift run shoot day here in Oregon. All right. Let's start it off. So I fly on yesterday. I'm looking down. I'm like, well, this looks like God's country. So we land.

We go. You guys set me up with a bow, man. helped me get my hands right. Even when I was shooting a bow when I was in college, I wasn't shooting right. Wayne in to cut at the bow right. Got you down in. Wayne is the man.

Yeah, he is. I mean, you really got it to a science. You know, we were talking about, like, you know, how the arrows and the torque, like, yeah, spine, paper tune. He really interested in the, in the mechanics and the engineering. And so all that got dialed in.

And then we went this morning shot. I was grouping good. Yeah. And then we went out 73 yards and got to pop the balloon, man. Yeah. Got to use the bubble because we ran out of pins, which was incredible. A pin was 60 yards. Yeah.

So we got that done, man, made that shot. And then we started the hill part of the day, which is you trying to make me run up a mountain. You did run. Yeah, I did. And then I walked a bit, but whatever. It was a mountain. And then I get to the top. and I think it's over and you pull out a big ass boulder

and you're like, we're going to carry this boulder down a mountain. I said, well, y'all, cowboy, let's do it. Oh, you did awesome. Definitely a beast built for that. We got the boulder down the mountain. Loaded up in the truck came back. And then we had a hell of a workout. Yeah.

You've been testing my cardio the whole time I've been here. It was my first workout in 12 weeks. I had my shoulder surgery like eight days ago, 10 days ago. I can't remember. But yeah, my doctors will be pissed when they see it, but it'll be too late. Yeah. So, man, I had an incredible time. For sure.

Still having fun. So learning a lot. I like your structuring your setup, man. Oh, thank you. It's sick. Yeah. I mean, it means a lot to me that you'd come all the way out here and share this day with me, which, you know, it's hard to know what to expect.

People on Instagram are maybe not as they are in reality. I'm pretty much, it is what it is. It's what I do. And you came out here. You kicked ass and everything. I mean shooting at 73 yards is difficult. The mountain is difficult, let alone the rock. And then in the wait room, of course, I mean, you've been doing this your whole life.

So it's no surprise you were great there. But it means a lot to me to be, you come out here and share a complete day with me. And then we'd get fueled with Wild Game. We had deer steak chili. And then we had elk for dinner. It's like, can it get any better? No, no, no, no, no. To anybody that's coming, just knows it's going to be time to work, you know?

So for any of you guys come behind me, he's going on here and get ready, man. You might want to take a couple laps around the neighborhood before you come because it's going to be intense, man. But I enjoy it as well. You know, I don't look at myself as a YouTuber. I'm just a normal guy doing my best. Yeah.

You know. Well, that's what resonated with me, you know, on Jedder-Dia's podcast. You seemed that was it. It's like you just worked your ass off. And now you're, I mean, I don't know. I mean, it seems like you're at the pinnacle and you're still going. Man, you know what's crazy about, like,

you can if you don't continue to grow and you don't continue to move the goalposts, I think you'd be unhappy, you know, but I don't think I'm anything more than a normal guy that tried really hard. Yeah. You know, and I still fail and I still think everything I do is not enough. And I would tell anybody that feels like they haven't done enough, you know, you just keep working hard and look up in seven years. Yeah. See how you do then. Yeah. That's a hard, that's what people struggle with is keeping their hands. head down on working yeah they want that reward right now too quick right yeah and um i think i've been blessed in a lot of ways in my life because instagram wasn't as popular when i was 24 right around

you know and i have those old 80s baby roots right you know and um to any young men that are struggling with that man i think that every generation gets a new set of problems that come with a new set of opportunities. And I try to remember that when I look at the young guys because they grew up with it. And I didn't. It came and I was an adult already. Yeah. And so I had some of those kind of more old school, be seen, not heard, you know, talk with your pads, work hard, shut up. Yeah. You know, and I'm very grateful for that. And I'm not so weird. I gave you an advantage. Yes, sir. I'm not so arrogant to believe it didn't. Yeah. You know, and so what I would hope to do is put some of that and the guys that watch me and hope that I can give it back in that way.

Yeah. I don't think I'll ever be super polarizing. Mm-hmm. You know, I don't think I'll ever be anything other than somebody that just tells the truth and does my best while I'm trying to help them. Right. You know, because I'm still climbing mountains too, yeah. That's what I see you doing your best.

I mean, you did your best today. You almost fucking killed me. Oh, it was great. So if there's young men watching and so how much does it do, a Bugatti cost, do you know? I think Andrews is $5 million. Five million. Yeah.

Okay, so what does somebody do if they want to, if they're watching this as a young man and they want to drive a Bugatti? I would tell you that it's very likely that you'll find happiness long before you reach the wealth of Andrew and a Bugatti. Mm-hmm. And that kind of ties into what I said earlier. I personally would rather buy a property and make for Dancer. $5 million will buy a lot of doors. Yes, sir.

Won't it? We'll buy a whole lot of doors. And then I'll be making money for years. And that's where I'm putting all my M's right now. I'm just shoving them in a real estate. Yeah. And, you know, and really trying to make sure I'm doing the right thing. Because, you know, I think everybody has a window of opportunity in their life.

And I feel like I'm in my right now. And the number one thing I'm trying to do is not mess it up. Yeah. You know, and I'm really grateful to even have the opportunity to do it in the first place. So I love my Ford. Yeah. I do have a G-wagon. It's a nice little tax right off.

But I didn't trade that Ford in. Right. F-150, let's go. Yeah. You know, because if I'm being honest, if I had to pick one or two, I'd pick that truck. You can't show up to the job site in a G-wagon. Nope. And I have my gun under my seat and my whiskey and my console.

There you go. You're ready. Yeah. So put Aldean on. I'm going to take a drive. Oh. We talked about Al Dean. I love Al Dean.

Yeah, he's, bro. Him and George, bro. That's my favorite too. Yeah. Well, I mean, I just want to end this. First of all, with giving you. Ah, that's right. This. Yeah.

And officially welcoming you to the Keep Hammering Collective Bowhunting Brotherhood. There's your Hoyt. They keep hammering Hoyt that you shot so well today. It did. It went really well. So that that marks the end. of our lift, run, shoot experience and the day here in the studio,

doing all we do, doing podcast, and that's your boat to take home. And I just want you to know again how thankful I am that you came out here to Oregon. Appreciate you. It means a lot to me. I'm so grateful, and I really appreciate it.

I hope we get to find a way to work again. We will. We will. I mean, I'm paying attention to what you're doing. Keep it up. Love it. Thanks, man.

Thank you. You're an outlier. Appreciate it. Black Rifle Coffee Company is a company that's very easy for me to promote because I drink coffee all day, every day. But more importantly, they are a huge supporter of the veteran community

and are a veteran-known business, so they have my full support. Use code keep hammering for 20% off your first order and 20% off subscription to the coffee club, where you get exclusive coffee blends and merchandise. I'd like to mention a longtime partner of mine, Mount Knop Supplements. I take their products every day

and they keep me performing out my best year after year. I should also note that my son Truitt works for the company so I have first-hand knowledge of their focus on faith, family, and fitness. Makes it really easy to partner with the company whose values align with mine. They have a special deal for you guys right now for the podcast launch. If you use code Keep Hammering on a purchase of $75 or more, you get a free Keep Hammering BCAA and my new signature flavor pineapple.

I'm all about high-level performance, and the BCAs really help me perform.