Chewing the Fat with Jeff Fisher - Jeffy's Corner: Jeffy's guide to literature larceny

Episode Date: June 20, 2015

Jeff Fisher is live from 6am to 8am ET, Saturday. Listen for free on The Blaze Radio Network: www.theblaze.com/radio & www.iheart.comFollow Jeff at twitter.com/JeffyMRA Learn more about your ad choice...s. Visit megaphone.fm/adchoices

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Starting point is 00:00:00 You're listening to the Jeff Fisher Show. Hey, it's Glenn, and I want to remind you, peace of mind is tough to come by these days unless you have a Liberty Safe. With a Liberty Safe, you won't worry when you leave the house because you'll know your valuables are protected. And right now, you can get free delivery to your home on any Liberty Safe. Go to LibertySafe.com for factory direct pricing. LibertySafe.com made in the USA lifetime warranty and peace of mind. LibertySafe.com. What did you do last night? Stay home, put your feet up. Why?
Starting point is 00:00:29 why were you not at the Brad Meltzer book signing and talk in Lincoln Park, which is in Dallas, Texas last night? Why weren't you there? I was. Brad was. A few hundred other people were. Why weren't you there? And don't say to yourself, I don't live in Dallas, Fort Worth Metroplex. Huh. Yeah. Well, there were people that came from
Starting point is 00:00:52 hundreds if not thousands of miles away for that. You should have been there. It was actually really good. Brad has got his new book, The President's Shadow, that's just released, and it was really good to see him. He's a good guy, and he is really, you know, he's called like one of the greatest criminal minds of today. That's why I like him, okay? Because I believe that I am that person. So Brad can go ahead and have the title. Everybody can look at him, but I am the criminal mind of today.
Starting point is 00:01:30 Okay? so Brad can keep yap, yap, yaping about his crack the code and the president's shadow and, you know, watch me on H2. And I've got decoded shows and I've got little kid books and I'm doing comic books. But I am the greatest criminal mind. Okay? Okay. Let's get that. So if you have a chance, go to bradmeltzer.com.
Starting point is 00:01:54 I've got the new book out of Amazon. Or, of course, go to Barnes & Noble. Pick up that book today. Actually, the Barnes of Noble, you know, you think there's no bookstores anymore, but it was just in the last three weeks I've been in two Barnes and Nobles, and both were great stores. Both were really nice. And this one in Dallas at Lincoln Park was beautiful.
Starting point is 00:02:17 And they all, I mean, they put on a great show. It's got the upstairs for the speaker series. It's really nice. So if you have a chance to see Bradd, he's on tour. Go to Bradbiltre. dot com. See where you can stop by and meet Brad. Tell them keyword
Starting point is 00:02:31 Jeffie sent me. Try not to get kicked out. Okay. And I saw, you know, actually, at the one Barnes & Noble, now I'm thinking about Barnes & Noble, I saw the greatest way to steal books. You want to talk about a criminal mind? I'm going to give you a hint here. This is how you steal
Starting point is 00:02:49 books at these stores. So if you're, if you work at these stores, watch for this. Okay, because I saw this lady do this and I thought, Holy crap, that is a great idea. Okay? So she's got a bag and she buys a book. Okay?
Starting point is 00:03:08 And she's got a big purse. All right. So she goes through, she wanders around, and then she goes through the door, the alarm goes off. And she backs up like, what the heck?
Starting point is 00:03:27 Why is this alarm going off? and she picks up, you know, kind of half, you know, how you'd look at your bag that's on your shoulder, like, there's nothing there, and you hold up the bag, and you kind of go through it again, and the alarm goes off again, you back up again, and you go, oh, I don't know what the heck is going on. And then she has her shirt, okay, and she goes, oh, ha ha ha ha. And on her shirt, she has one of the tags that sets the alarms off. Right? And she goes, oh, I didn't come off my new shirt.
Starting point is 00:04:00 And she walks out. And it goes off again. And everybody at the store goes, oh, yeah, okay. She could have had $80 worth of the books in that bag of hers. In that carrying bag of hers. Nobody cared because they believed, oh, it's just going off because she forgot to take the thing off her shirt. Telling you, get one of those tags. Anytime you want a shoplift, that's a way to do it.
Starting point is 00:04:23 Now if they search, then you're in trouble. You got to pull it off. like she did and she pulled it off famously. Okay. So last night I'm on, I'm coming back from the Brad Meltzer event. And I drive by McDonald's and I didn't get a picture. I'm so mad at myself.
Starting point is 00:04:40 I should have, I should have had my wife turn around. Yeah, she drives me around. I don't drive, please. And it's my way of pretending I actually have a driver. And sometimes I even sit back just to, you know, go ahead, let's go. And, uh, so we can.
Starting point is 00:04:59 go by this McDonald's. And on the billboard sign out front is a sign they're advertising some new salad. And it says, it says new green Greek salad or new green salad is here, come in, whatever, some promotion of this big salad. And I wanted to take a picture of that. And I wanted to send it out on all my social media sites at Jeffrey M.R.A. Jeffrey Fisher, Fisher Files, all of it. Instagram, Jeffrey MRA,
Starting point is 00:05:31 all of it, all the social media sites to say, yeah, no. How about, I don't know, buy one,
Starting point is 00:05:41 get one free quarter pounders. How about free shake with every two Big Macs? Something. Some kind of deal that brings them in for the classic McDonald's food.
Starting point is 00:05:57 And so then I come in this morning. And I see a story talks about the McDonald's sales just keep falling and now they're closing stories. They can't win back America's love, so it's closing restaurants instead. Well, they could win back America's love if they would be McDonald's. And stop trying to be something. They're not. I get the idea of wanting to have salads and some kind of light food that isn't the McDonald's burger and fries and a shake. I get that. But that shouldn't be your focus. That should be off to the
Starting point is 00:06:35 side. So when the mom brings the kids in and she doesn't want to have the burger, she wants to have the salad, she can go, do happy meals, shake instead of the soda, or how about a, you know, we're going to get an ice cream cone after, but I want the salad over there, please. Okay, thank you. and their whole plan of being this new green restaurant is agonizing. Stop it. They're closed about 700 underperforming restaurants worldwide this year. That's amazing. McDonald's.
Starting point is 00:07:14 Now, you can say, well, maybe it's oversaturated, and there's, you know, there's all kinds of stores out there. I mean, you've got, you know, Burking Chick-fil-A and Wendy's, those top, and Taco Bell. and beer taco bell those four right McDonald's Burger King
Starting point is 00:07:30 Wendy's Chick-filet Taco Bell those five are the tops right I would say those are probably the fast food
Starting point is 00:07:37 and and they all are who they are now Burger King is trying to you know be a little bit different
Starting point is 00:07:48 with their new I see they've got their new red burger and they're launching alternative of burgers that are different colors, black, red. A couple of the colors look okay, and it might, you know, it's a cute little thing.
Starting point is 00:08:05 Black doesn't look good at all. I don't think I could do the black. I could do the black. But they're trying, you know, they're still, but they're still kind of burkeying. They're not trying to say, we've got better salads than McDonald's. No, they're not. Now McDonald's, why do I care about a McDonald's? Because I'm looking into buying a franchise.
Starting point is 00:08:27 No, I'm not. Good business, though. And trust me, I know that McDonald's is still making money. There's franchises out there that are making huge money. And sales might be down. But I bet you a lot of them, I'm going to have to look at some of the charts in this story. But I bet you a lot of them are projected earnings are down, which means they're still making a whole lot of money.
Starting point is 00:08:53 I love the projected earnings. You know, we lost $18 billion this year. It says that you made $5 billion. I know, but we projected that we were going to make $23 billion. Oh, so you're saying that you lost $18 billion.
Starting point is 00:09:09 Yeah, yeah, that's what we did. We lost. We lost money. The Jeff Fisher Show, the Blaze Radio Network.

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