Creating Confidence with Heather Monahan - Confidence Classic: Grit, Grace, and the Comeback Power of Resilience with Amberly Lago

Episode Date: July 16, 2025

What do you do when life gives you a 1% chance of recovery? In this episode, I am joined by Amberly Lago, a master of grit, grace, and unstoppable transformation. We talk about the connection between ...mindset and healing, how to reclaim your voice after trauma, and the unexpected gifts that show up when you refuse to give up. She breaks down the 5-step PACER method to build emotional resilience, retrain your thoughts, and get through the darkest moments of your life with power and purpose. Tune in to learn how to stop hiding your scars and start living your truth. In This Episode, You Will Learn How Amberly Lago turned a devastating accident into a GLOBAL MISSION. What the PACER method is and how to use it in your everyday life. The mental, emotional, and physical STRATEGIES to stay strong. How to MANAGE chronic pain and emotional triggers without losing hope. How to SHIFT your identity after trauma or loss. Resources + Links Get your copy of Amberly Lago’s “True Grit and Grace” HERE! Listen to Amberly Lago’s podcast “True Grit and Grace with Amberly Lago” HERE! Watch Amberly Lago’s TEDx Talk “The Pace of Pain” HERE! Learn more about Amberly Lago HERE! Contact Amberly at 818-214-7378 and text “GRIT” for downloadable Goals, Grit & Grace Playbook Sign up for a one-dollar-per-month trial period at shopify.com/monahan Download the CFO’s Guide to AI and Machine Learning at NetSuite.com/MONAHAN. Want to do more and spend less like Uber, 8x8, and Databricks Mosaic? Take a free test drive of OCI at oracle.com/MONAHAN. Get 10% off your first Mitopure order at timeline.com/CONFIDENCE. Get 15% off your first order when you use code CONFIDENCE15 at checkout at jennikayne.com. Call my digital clone at 201-897-2553!  Visit heathermonahan.com Sign up for my mailing list: heathermonahan.com/mailing-list/  Overcome Your Villains is Available NOW! Order here: https://overcomeyourvillains.com  If you haven't yet, get my first book Confidence Creator Follow Heather on Instagram & LinkedIn Amberly on Instagram & LinkedIn

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Starting point is 00:00:00 In today's rapidly changing workplace, HR must evolve beyond its outdated compliance-driven role into a dynamic force for building thriving human-centered cultures. If you're an HR professional interested in revolutionary change, then the HR renaissance is your essential roadmap. Jathan Janove, an organization development consultant and executive coach, brings his knowledge and practical insight to help HR leaders. Design a workplace where trust, respect, and appreciation flourish. Unlock employee potential through innovative people-centered strategies, improving hiring and promotional practices. Minimize harassment by focusing on civility versus the law. Become a catalyst for constructive organizational change. Whether you're looking to improve employee engagement or align your people's strategy with organizational success, the HR Renaissance is your indispensable playbook for necessary change in the modern business world.
Starting point is 00:00:51 If you want to make necessary changes in the modern business world, pick up a copy of the HR Renaissance today. There's always going to be naysayers out there. There's always going to be people that may disagree with you. There's going to be haters. Don't let that discourage you. You just keep being you and stay true to yourself. But it was hard when I first got like my first haters and it's all how you look at it. I remember I had just done the doctor's TV show interview
Starting point is 00:01:18 and I was surprised that people that are in my CRPS community were coming down on me. They're like, you can't get out of pain from being mindful or using your mindset. And I was like, no, you can't maybe get out of it. I said, but you can get through it and you can grow through it. I told my husband, oh my gosh, these people are like haters coming out of the woodwork and just a few, but it was those few that wanted to be really loud. And he was like, congratulations. I am so happy for you. It's about time you got some haters.
Starting point is 00:01:51 That's good. That means you're getting your message out there. I'm on this journey with me. Each week when you join me, we are going to chase down our goals, overcome adversity and set you up for a better tomorrow. That's a no-see, okay? I'm ready for my close-up.
Starting point is 00:02:07 Tell me, have you been enjoying these new bonus confidence classics episodes we've been dropping on you every week? We've literally hundreds of episodes for you to listen to, so these bonuses are a great way to help you find the ones you may have already missed. I hope you love this one as much as I do. Hi and welcome back. I'm so excited that you're back with me again today. Thank you for being here. Oh my gosh, so there's a lot going on.
Starting point is 00:02:32 First of all, can I just tell you that there is a soul cycle that opened up here in Miami on top of a roof. So you're outside, you're socially distanced. It's safe, but you're still part of a tribe, a community. And it is so amazing. I'm freaking out about it. I just got back from class and I am so blown away.
Starting point is 00:02:54 It's interesting because of course we took for granted exercise classes and seeing people before. But now it's amazing to just be near people and feel safe. It's just, wow, being outside, I feel really blessed to be in Miami. I know so many people are dealing with freezing temperatures all around the country and snow, which if my son got a vote, we would be living somewhere where there's snow. He's so over the hot weather, but I happen to prefer it. So vote for mom.
Starting point is 00:03:23 Mom gets the vote. We stay in Miami. So if you're not in Miami, it is definitely a challenging time right now for you. I'm sure staying inside, please try to get outside any way that you can. It just, gosh, it's so incredible going outside. And if you can't get outside where you are, come down to Miami. There's tons of tourists here. It's kind of insane actually, but anyhow, oh my gosh, I don't even know where to start. Okay, a couple of things.
Starting point is 00:03:47 So there's this thing in the publishing world called author prerogative. Now first of all, when I hear that, all I can think about is Bobby Brown. It's my prerogative. Remember that song? So my editor told me about it and I guess essentially what it means is that listen you partnered with your publisher Minus Harper Collins leadership because they're experts. They're light years ahead of you, right? They've had thousands of New York Times bestsellers. So you partner with them for their expertise However, there can be moments where you run into things that you're saying. Mmm, you know what? I need to go with my gut on this one.
Starting point is 00:04:25 So my editor was explaining to me because my publisher had kicked back on a couple of things they want to change. As you know, they cut eight thousand words from my book. Well, they they had me cut eight thousand words from my book. And then they had flagged a couple of things they wanted removed from the book. And I was telling my editor, but I don't want to remove that. He said, well, then it's your author prerogative. You don't have to.
Starting point is 00:04:46 So basically you have to challenge them and say, listen, this is really important to me. Well, wouldn't you know, I get an email about the cover and they were saying that they wanted just a basic cover with just writing and no images. And I was saying, no way I want to be on the cover. It's my book. It's my stories. It's my teachings. Not only my relatable, but I'm real. It won't be right if I'm not on there. But then there is this weird thing in the back of your head that says, okay, they've written thousands of New York times, bestsellers. I haven't,
Starting point is 00:05:18 maybe I should defer to them. Maybe they know something that I don't know. And the one thing I will say, HarperCollins leadership is amazing first of all to work with. My team is unbelievable. I love them. I can reach out to them anytime. They're totally real with me. They're amazing. With that being said, we don't always agree a hundred percent on everything, right? I had chosen my title leapfrogging villains. They tested it. Data always wins. Data doesn't lie. And I totally agree with that. My title didn't win.
Starting point is 00:05:48 And so I appreciate that they do the extra work behind things. Right away, they didn't love my title, but they didn't kibosh it until the data came back. What's funny is I decided to go on to social media today to test the titles and see what people thought and overcome your villains. The one that Harper picked is winning. And so it's kind of funny. I just wanted to do my own little test and they were right. So data doesn't lie. If you're not using data in your business,
Starting point is 00:06:16 oh my gosh, what a missed opportunity. It will direct you exactly where to go. So, you know, they were thinking of having a cover that's just writing and I really wanted to, you know, be on the cover. And, you know, I have a personal brand with recognition. There's recognition around my name and image and likeness. And I look at Rachel Hollis's book and I look at Marie Forleo and a lot of people, Jamie Kern Lima, her new book, Believe It, has her face right on the cover. So there's something to be said for when you have an established personal brand having that likeness on the book.
Starting point is 00:06:50 I also understand plenty of books do really well without the image and the image could be a hindrance. I get both sides. However, I really feel strongly about this. And so this is where my editor said, you drop the author prerogative. You tell them it's my prerogative. Bobby Brown wins on this one.
Starting point is 00:07:07 So it's kind of funny because you have to cross reference your gut and your intuition versus the expertise and years of experience and data that they have behind their decisions. And I spend a lot of time telling people this, don't take direction from someone who hasn't been where you're going. That's a big message of mine. However, they've been where I'm going, right? And they've been there thousands of times.
Starting point is 00:07:32 So it's sort of conflicting for me. But it reminded me today, I had dinner, I guess about a month ago now with a good friend of mine hadn't seen her in a while. She's a very, very famous author, sold millions of copies of books, written numerous books, all exceptionally successful. Holy cow. If this new book hits like she did, let's just say this people, we are going to be moving ASAP.
Starting point is 00:07:59 That's the plan. So anyhow, she's light years ahead of me. She's literally like a decade ahead of me. And we were having this great dinner and talking and I'm not going to say her name because I didn't ask her if I could share the story. So I will leave her name out of it. So she was saying, you know, she has a new book coming out and she shared, you know, the publisher doesn't really want me to write it. And I said, what are you, what are you talking about?
Starting point is 00:08:24 You're like such a famous author. You sell millions of, I don't understand. And she explained to me, it's sort of the same thing that I'm dealing with right now, that her publisher is so massive, they have so much expertise, and they were essentially saying to her, we're going to have quote unquote, ghost writer, write it and you can edit it.
Starting point is 00:08:44 And she said, I was really conflicted about it because I didn't agree. However, they have the data, you know, same thing that I'm thinking, right? They've been where we want to go. Maybe we should defer to them. Wouldn't she know it's so interesting that how the universe works. She was really conflicted because she really wanted to write it. And listen, this woman has proof that she should be the one to write it. And I frankly was a little shocked she didn't fight back and use the author to write it. And listen, this woman has proof that she should be the one to write it. And
Starting point is 00:09:05 I frankly was a little shocked she didn't fight back and use the author prerogative. It's my prerogative. And she didn't. And so I'm sitting there with her and I said, listen, you've got to kick back, forget this. And she said, well, it's interesting you say that. Yes, you're right. I should have. She said, but I didn't. However, the ghost writer didn't hit deadline. She said, so I just picked up the pen and I wrote the book and I sent it in and the publisher accepted it. So it all worked out in the end. However, she had herself in the same kind of situation
Starting point is 00:09:34 that I'm in. The difference is she sold millions and millions and millions of books, super famous author, right? And written multiple books. To me, it was so obvious when I looked at her that she should be the one that write it and use her author prerogative and fight back against them. However, when she was in it and in the weeds in it, it wasn't so clear. So here's what I want to remind you today. Your instinct and your intuition is your driving force. That is your light. That is your beacon, right? And when you
Starting point is 00:10:06 feel strongly about something, you've got to raise your hand. And I feel strongly about being on the cover of my book. And I am really going to challenge my team at HarperCollins to find a way to make this work. And who knows if it will be the image that I want or choose, but I really am going to advocate for a cover that I feel good about with my likeness on the cover. So there you have it. I don't know if I'm going to use author prerogative yet, as my editor told me to drop.
Starting point is 00:10:37 But I will be listening to Bobby Brown and jamming out for sure as I make these decisions. OK, I will keep you updated on what happens there. Holy cow, it will be interesting. So I'm excited today. I've had a few friends on my show, but this is a really fantastic person that I met about a year and a half ago.
Starting point is 00:10:57 I was in LA out there for my podcast and she had reached out to me on social media and asked if she could interview me for her new podcast, which was new a year and a half ago. My podcast was pretty new back then too, probably very new back then, about a year and a half ago. And I guess we both had just started our own podcast. Funny to realize that.
Starting point is 00:11:18 Well, anyhow, she came to my hotel and she ended up coming to my hotel room, hanging out with me. She's so cool, such a wonderful person. She and I have spoken at a lot of virtual events together. And now we're doing our new TEDx's together at the same youth event. I'm super excited about that.
Starting point is 00:11:33 Again, just so crazy how things work out. So today my guest is Amber Lee Lago. She is a health and wellness coach, a TEDx speaker, a podcaster, and a leading expert in the field of resilience and transformation. Oh my gosh, it's so true. She is the bestselling author of True Grit and Grace, and she empowers people around the world
Starting point is 00:11:52 by sharing her story, how she turned a massive tragedy into a massive triumph. Through her book, Coaching Methods and Workshops, she's curated unique tools to teach others how to tap into their superpower of resilience and persevere through any of life's challenges. She offers hope and solutions for anyone like her living with chronic pain to live to their fullest.
Starting point is 00:12:13 Amber Lee has most recently been featured on NBC's The Today Show, The Doctors, The Hallmark Channel, Good Morning La La Land, contributed to the magazines like Shape, Fit, Pregnancy, Health. She's a keynote speaker and she is a total badass and my friend. So I'm super excited for you to meet her. I'm gonna put all of her links to everything that she has in the show notes.
Starting point is 00:12:34 If you wanna check her out, I definitely recommend checking her out on social media. Her feed is pure fire and we're gonna be right back in a minute and you're gonna get to meet her yourself. Hold tight. A different guest each week. Place on the table. Confidence created.
Starting point is 00:12:49 And welcome back. I am so excited. It is not often that I have a guest on my show that I know in real life, that is a friend of mine in real life. And Amberlee, I am so excited that you're here with me today. Oh my gosh. I am so happy to see you,
Starting point is 00:13:07 even if it is through Zoom, and I'm just so grateful to be here and honored to be on your show. So thank you so much for having me. Oh my gosh, so we were just talking before we got on this show about when we first met, which now that's two years ago, right? It's about, it's about two years ago that we met.
Starting point is 00:13:28 Almost two years ago. And you were actually one of my very first interviews for my podcast. And I was so nervous because I was using some equipment that I had never worked with before. And the, you know, I had read your book and I had been listening to your podcast. And so I had basically been stalking you
Starting point is 00:13:49 and learning everything about you. And I was like, oh my God, she said yes to being on my show. And I remember I was like, and you said yes to meeting in person. And I remember being so nervous, like is this equipment recording? Oh my gosh, if it's not recording, I'm just gonna die, but is this equipment recording? Oh my gosh, if it's not recording,
Starting point is 00:14:05 I'm just gonna die, but it did. And everybody still, I still get people that reach out to me today and they're like, oh my gosh, Heather Monahan is amazing. And I'm like, I know, I love her. So. That's so funny. First of all, to your point about when you're traveling
Starting point is 00:14:20 with the recording, I had that recording kid too. I still have it, of course we're at home now and on Zoom unfortunately, but I remembered myself too, that pressure of, do I have this set up right? Is there volumes? I mean, when you're not practice or you haven't done something a bunch of times with technology that's new,
Starting point is 00:14:38 that can be so freaking intimidating. So I completely get where you were coming from. Oh yeah. And I'm like, you know, most people maybe would start with like a small guest. I'm like, nope, I want the biggest name out there. I'm going for Heather Monahan. Oh my gosh. Well, you know what's funny to me though is, you know, you're a very beautiful woman obviously. You're very successful. You have a huge social media brand, you're a major social media influencer. And so obviously I bedded you, of course,
Starting point is 00:15:10 before I went on your show or asked you to come to my hotel, right? So, you know, it's so funny that when I met you and I could tell you were nervous, and I remember thinking to myself, oh my gosh, this is so interesting. I wonder why, you know, those situations where, and it does make sense to me because of the recording
Starting point is 00:15:29 equipment, I really, I completely get that. But it is funny for ourselves when we put ourselves in certain situations, how even though we're confident in a lot of environments or situations, suddenly we lose our confidence for a moment. Yeah, and I think that confidence comes and goes and it can get just knocked right out of you. And so figuring out ways to build your confidence
Starting point is 00:15:54 back up again. And I think one of the only ways that really, the way that works for me is, cause I still get nervous about certain situations. Yesterday, I was so nervous, I had to record this video and just staring at myself on the camera. The only way that I get more confident about doing those things is if I just do it
Starting point is 00:16:16 and I do it again and again until it becomes easier. And so I look back at some situations where I've been nervous or intimidated and I'm like, you know, I'm just I just want to enjoy the journey more, you know, and just have fun and not take myself too seriously. And my husband reminds me not to do that. He reminds me to laugh at myself a lot. But but yeah, I was I was nervous and I was like, oh, please let this record, please. And it was, you know, and that was so nice of you to like invite me to your hotel to do it. So thank you. Well, thank you for being such a nice person. So it was such a pleasant surprise.
Starting point is 00:16:56 So I remember we talked, we were talking about the speaking business. We were talking about brand opportunities. And I remember that you were in a situation that I had been in previously, where we both had been so I don't want to say desperate, but wanting so bad to find success, wanting so bad to share a message, wanting to reach an audience that we're doing so much for free. And I know that you share with me that you've actually flipped that now.
Starting point is 00:17:25 And I'm so, so proud of you because clearly you should have been charging for a long time. Yeah, well, you know, when my book first came out, I had hardly any social media presence. And my publisher was like, "'We don't do any marketing for you. If you wanna sell this book,
Starting point is 00:17:41 it's up to you to do all the marketing.'" And so I had an Instagram account with, I think, like 412 followers. And it was like mostly people, you know, friends and family. And it was pictures of my dog or, you know, my daughter. And I thought, oh, my goodness, I got hired. Well, not paid, but booked, I should say, to go speak at an event for Lorna and Jane. And I remember they're like, well, here's your marketing materials. not paid, but booked, I should say, to go speak at an event for Lorna and Jane. And I remember they're like,
Starting point is 00:18:07 well, here's your marketing materials. And I was like, oh, wow, if I'm gonna be serious about speaking and a book, I'm gonna have to start marketing myself. So I had a year between the time I got the book deal and the time that my book was coming out. And so in that year, I grew my Instagram, like 10,000 followers, which was great,
Starting point is 00:18:27 because then I finally had the opportunity to do swipe-ups through stories. But I was doing a lot of things for free. I mean, anybody and everybody who would have me, I was like, you want me to speak at that coffee shop? I'll be there. You want me to speak at that meeting? Or whatever it was, I was like, yes, yes, yes.
Starting point is 00:18:46 And I had a publicist that was like, say yes to everything. Say yes to every blog, every podcast interview. And so I did. And it was very easy to kind of spread myself then. And then we were talking before we started the interview about how you really helped me when we first met because I loved your, you know, well, you have like this, you do have this command presence,
Starting point is 00:19:14 as my husband likes to say, this very commanding presence. It's the confidence. And I love that to meet a woman who is confident in herself because it's contagious. You're like, oh, I can be like that too. But you had said you were asking me about an opportunity and the questions you were asking were getting more clarity and made more sense. Like, did it grow your brand?
Starting point is 00:19:38 Did you make money? Was it worth your time? And so I really started to think in those terms, like, how is this going to benefit me? How's it going your time? And so I really started to think in those terms, like how is this gonna benefit me? How's it gonna be? Is it good brand exposure? Is it gonna fill my bank account? Is it gonna fill my heart?
Starting point is 00:19:53 So if it doesn't do one of those things at least, then it's a no, or if it doesn't align with my values, because there's so many opportunities. And I feel like there's more now than ever because so many people are doing online conferences and events and I feel like you could just speak all day. And I do want to share hope and inspiration with people but it also, you have to make sure
Starting point is 00:20:17 you're taking care of yourself and not getting burnt out. And so I think it's really good to ask those questions. Did you find it hard at first saying no after you had gotten yourself in a habit of saying, yes, it sounds like it would be a tough transition? It was a little hard at first. And then I feel like it's kind of empowering because you feel like you're really putting you
Starting point is 00:20:42 on your to-do list and you are putting, you know, you're taking care of yourself. And so at first it was really hard, but you know, I'm an overcoming people pleaser and it's like, you can't make everybody happy. It's impossible. And if you try, then you're just gonna be unhappy. And so at first it was hard, but like I said, it's in order to really be successful.
Starting point is 00:21:07 I think it's really important to get super clear with what your vision is so you can make the next steps to make those goals become and those dreams become a reality. Well, you have definitely done that. I mean, you have come so far from just starting your podcast only, just about, just about two years ago, to where you are today. What was the tipping point that you can point
Starting point is 00:21:30 to with your social media that you think allowed it to explode to where it is now? My husband did not my family was like didn't understand social media. They hated it. They were like, they thought I was just goofing around on social media. I'm like, no, this is this is a business for me. This is serious to me. I'm making connections. And they saw the power of social media
Starting point is 00:21:55 when I did my book tour and every single book signing across the country sold out. Now, I didn't know people in Kentucky or North Carolina. I have some family in Miami and I got, I had a book signing at Books and Books there in Miami. Yes, Books and Books. I had mine there too. I love that you did that. You did. I love it there. And I walked in and I had no idea there was going to be a podium set up and chairs set up and, you know, famous politicians do book signings there and celebrities. And so afterwards the guy came up and he said,
Starting point is 00:22:32 you sold out of books. He goes, that is very rare. He said, we have some celebrities and stuff that they don't even sell out of books. How did you do that? And I said, it's the power of social media. You know, that was for me, spending hours, I have to say, when I first started on social media, I would spend
Starting point is 00:22:50 hours a day, I'm talking like four hours of my life a day. I know that's crazy. And it sounds like a lot. But it is where you know, for me, my hub is Instagram. And so I don't have a huge following. I mean, I guess everything in comparison, but I have like true engaged family. I call them my Instagram family. And so throughout the book tour and every city,
Starting point is 00:23:20 I got to meet people in person that I had met only on Instagram. I actually booked my TEDx, my first TEDx on Instagram. It was a curator that had been watching me on Instagram, but she wasn't watching just what I posted. She was watching how I was responding to people. And so because of the way that I was responding to people, she reached out to me through a DM and I thought it was a joke.
Starting point is 00:23:45 I'm like, seriously, this can't be real. And I was like, okay, yeah, I'd love to do a TEDx with you. And I got the, I said, send her my email. And I was like, oh my gosh, this is the real deal. It was for Tex Berkeley. It was huge. I got to speak on stage with Mel Robbins,
Starting point is 00:24:04 Brandon Burchard, Lewis Howes and Jay Shetty through a DM on Instagram. I saw there was an event, I reached out through Instagram and I was like, I love what you're doing with your thought leadership and your positivity and this event you have coming up looks amazing. How can I be of service? How can I jump in and be a part of this?
Starting point is 00:24:26 Here's my phone number. Well, they called me and they said, well, you know, we, as you can imagine, we have it all booked up, but if you promote our event, we'll give you some free tickets. And I said, hey, look, I think your event is great. I said, I'd love to promote it.
Starting point is 00:24:43 I said, but my Instagram, my social media, I said, they're like my family. I was like, I don't wanna just try to sell them something unless I'm gonna be there and be a part of it. So can I at least come and just sell books in the back of the room? And like, well, we're not really selling anything, but let me get back to you.
Starting point is 00:25:01 What was that push that they were looking for? They said, yes, I got to go on stage. So, you know, a lot of times people think, oh, social media, oh, Instagram. I feel like find out where your hub is, where you connect with people. Like, Heather, oh my gosh, on LinkedIn, I see your posts go viral.
Starting point is 00:25:21 Like, it's crazy. I'm like, you're a rock star. And I'm like, my LinkedIn is not my main hub, but my Instagram is where for some reason, I don't know why that's where I get the most DMs, most engagement. But I feel like wherever you feel like you get your groove, like some people that's TikTok. And I don't know if you're on TikTok,
Starting point is 00:25:43 but I mean, TikTok's amazing. But I feel like my time that's TikTok. And I don't know if you're on TikTok, but I mean, TikTok's amazing, but I feel like my time that's the best spend is on Instagram for me. But now there's Clubhouse. So there's- And we saw each other there today. This is so crazy. I know.
Starting point is 00:25:57 First of all, I didn't know that's how you got your TEDx. That is amazing. And I love that you pushed back. I'm so proud of you for doing that, right? You led with service, but then you pushed back when they had the ask for you and that's how you made it happen.
Starting point is 00:26:11 My TEDx, and I know we were just talking, we're doing the same TEDx this summer and I'm so freaking excited for that. That is gonna be amazing. But for me, that was one of the scariest things I did. What was your experience like giving your TEDx? Oh my God, I was scared to death. And I thought that when they asked me to do it,
Starting point is 00:26:33 I thought, cause it was always on my bucket list, I thought that would be awesome cause it gives you credibility as a speaker if you're asked to go do a TED talk. And when I got the email and it was confirmed and it was a done deal, I sat on my couch on like, in a little ball, like, oh my God, what am I gonna share?
Starting point is 00:26:51 The most important message of my life, what is that? And I have 14 minutes to do it. And then I got even more freaked out because once the media was loaded on the website, so they sent us a link, we're looking and we're scrolling and my husband was like, wow, you realize you're the only person that doesn't have a PhD, right? And I was like, oh, thanks for rubbing it in.
Starting point is 00:27:16 So I was like, why I had that imposter syndrome, like, who am I to go give this talk in front of a bunch? It was booked out. They had 2000 people and it was their 10th anniversary at Berkeley. So it's one of the most prestigious TEDx stages. Cause I know there's a lot of different TEDx stages and this was like the most beautiful stage I've ever spoken on.
Starting point is 00:27:43 It was like two balconies and bucket seats. It was beautiful, but I was really nervous. And it was one of my very first big talks. I had done like small presentations and talks, but I had never stood up, especially on that infamous red circle in front of that many people before. And so I was practicing here in my office,
Starting point is 00:28:09 like pacing back and forth, nervous for a solid month before I gave my talk. But then when you do it, it's like, oh, I did it. Like, I'm so glad I did it. And why are we gluttonous for punishment? We're doing it again. That is hilarious to me. I know.
Starting point is 00:28:26 And I thought to myself, why did I say yes to that? And I said, yes, cause it's for youth. And I really want to impact youth. Cause I wish that I had someone when I was younger who would say, hey, these are the things that my biggest mistakes and this is what I've learned from it. So you don't have to do that, you know, and that was one of the main reasons I wrote my
Starting point is 00:28:48 book too is so people could learn from all my failures and my mistakes because I don't want anybody to ever hit rock bottom like I did. Why is taking mighture important to you? Let me tell you why it's important to me. I feel so much stronger in my workouts. I'm recovering quicker than before I took it. I have more energy. I want to proactively preserve my health, mobility, and strength as I am aging.
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Starting point is 00:32:22 and athlete and fitness trainer and you know, I ran track and was sponsored by Nike. So my whole life, I was a runner and active and everything changed when I was hit by an SUV. I was coming home from work on my motorcycle and a car t boned me and I was thrown 30 feet. When I finally came to a stop, my leg was completely shattered and my femoral artery was severed. But I really didn't know how it was gonna change my life. I had no idea just how serious it was.
Starting point is 00:32:54 And I started to realize it was more serious because people weren't running up to me. They were, one lady fainted, other people were walking slowly with like a horrified look on their face. Cause I just looked once, I looked down once at my leg and I could see how it was broken into pieces and I did not wanna look at it again.
Starting point is 00:33:13 Well, I was rushed to the hospital and they put me in induced coma because I was literally dying on the table. All my organs, everything was shutting down. I'd lost so much blood, I had gone into shock and they couldn't control my pain. So they put me in induced coma. And when I woke up, they said,
Starting point is 00:33:29 you have a 1% chance of saving your leg. We're so sorry, but we have to amputate. It's basically a war wound. And I thought, oh my gosh, one of the worst things you can hear is a professional dancer, athlete, trainer. I was doing fitness videos and modeling and doing the vitamin labels. And I was like, what do you mean you're going to cut my leg off?
Starting point is 00:33:53 And then all I could focus on was the 1%. And so I chose that 1%. And I thought, oh, you said 1%. Well, that means there's still a chance. So we need to find a doctor who will save it. And my husband, they had wanted to amputate it while I was still in a coma. And thank goodness he was like, no, we
Starting point is 00:34:14 are not going to amputate you. I want her to wake up and let that be her decision. I want that to be her decision. And so he started Googling limb salvage because he's a Lieutenant Commander with the Highway Patrol. And he was used to that kind of terminology. He's seen a lot of accidents in his life.
Starting point is 00:34:32 And so he Googled limb salvage. He found an amazing doctor at Cedars, but now getting me transferred was like, took an act of God because it was, you know, I was on life support and to get me from one hospital to another. Anyway, they got me transferred and it took 34 surgeries. I held on to that 1% chance.
Starting point is 00:34:55 It was my glimmer of hope. And surgery after surgery after surgery, they were able to piece by piece put my leg back together. And it changed my life because it led me to where I am now surgery after surgery, they were able to piece by piece put my leg back together. And it changed my life because it led me to where I am today. So I've had people say, would you take it all back? And I really, even though I still live with constant chronic pain from a nerve disease I was diagnosed with, I wouldn't take it back because I feel like pain has been one of my
Starting point is 00:35:23 biggest teachers. And so that inspired me to write a book, which I had so many naysayers, you know, people like, you write a book, you don't even have a college education. I didn't even own a laptop at the time. I hand wrote my entire book, then bought a laptop, then took a class at Apple, cause I didn't even know how to work a laptop, then took a class at
Starting point is 00:35:45 Apple because I didn't even know how to work a laptop or computer. That's just not I didn't run my business that way. My business was all word of mouth and took a class and the guy at Apple was like, Oh my gosh, I have to stop and just say for a minute. He goes, you know, I've never had anybody like you that wasn't embarrassed to ask a bunch of questions because people think they're going to look dumb. And I said, well, no, I'm not embarrassed.
Starting point is 00:36:09 I said, I need to know how to do this. And so I'm going to ask as many questions as I can so I can learn how to do it. I've got a book in me. I need to get out to the world. And so, you know, I use naysayers or people like, oh, you'll never do that. That is my fuel and my motivation to prove to myself that I can do something. But I still think, you know, I remember the look
Starting point is 00:36:35 on my husband's face when he found out that a publisher wanted my book. And he was like, are you kidding? Somebody wants your, okay. And then when I told him, we're gonna go, they want to interview me on the Today show, Megan Kelly wants to interview me. I think that's when he really was like, Oh, wow, she's actually doing this. And I think that I saw the biggest growth
Starting point is 00:36:59 when you asked me the question before with the social media. Once I started getting TV shows like the Today Show and the Doctors and Hallmark Channel and Good Morning La La Land, because those things give you more credibility. So people go, oh, well, who is that? Because there's just so many people, there's so many names out there.
Starting point is 00:37:23 And so I think that that gave me some credibility, but I never really imagined that it would take me to where I am now, where I would have the ability to connect with so many amazing people. And I really get my joy and my strength to keep going, because it's not easy living with chronic pain every day. It's not easy being an entrepreneur, but what gives me my strength and my hope is when I know
Starting point is 00:37:51 that I can connect with somebody and share things that I do to get through those difficult times. And they're like, you know what, you changed my life because of you, I didn't give up. Because of you, I've accepted all my scars too, or whatever it may be. So that's just a little bit about my story, but it sure has been a wild ride.
Starting point is 00:38:11 And I'm really grateful that it led me to you, Heather, because for a long time I had a friend of mine saying, you gotta meet Heather Monahan. You just gotta meet her. And I was like, who is this Heather Monahan? I'm like, oh, no wonder I had to meet her because you are amazing. And really you, oh my gosh, you can make me cry.
Starting point is 00:38:32 So many things that I want to reiterate that I just took from what you said. And for everyone listening right now, there was a glimmer of hope. 1% is a glimmer of hope. And that's what you hung on to. And I just, that's so powerful for today. There was a glimmer of hope. 1% is a glimmer of hope. And that's what you hung on to. And I just, that's so powerful for today
Starting point is 00:38:49 and for in the pandemic and you just getting out of flipping quarantine in LA and, you know hanging onto that glimmer is so inspiring and gives me so much hope. So thank you. Another thing that you mentioned that I really want to shine a light on. You talked about owning your flaws.
Starting point is 00:39:04 Amber Lee, you don't own your flaws, and it's not a flaw at all, but I know what you're referring to, your injuries, you rock them, you own them, you showcase them, and that to me, that is what draws me to your social. If you're not following Amberlee on Instagram, you have got, what is your handle on Instagram? Amberlee Lago Motivation. You have to go check out the feed because you make it cool to have an injury. You make it like people want to applaud you to have the injury. I remember when I first started public speaking, I shared in a speech, you know what, I have stinky feet. Yes, people, I have stinky feet and people go crazy for it. I really do have stinky feet. I don't love that I have stinky feet. However, and this is hardly a comparison to you,
Starting point is 00:39:49 but I recognize that the more real people can understand anyone is the more you can relate right because we all have struggled. We don't have the same one that you have right but we all have challenges and it's about how we show up and react to it respond to it and or reframe it, which you have done in a very powerful way. It's just mind blowing to see what you've created. The other thing that comes across very clearly to me,
Starting point is 00:40:14 your passion, your connection with your purpose, your heart and your passion. And you speak about your heart a lot and coming from your heart, not head, which is important to you, isn't it? Oh yeah, you know, I can get caught up in my head and one thing I've had to learn to do is really, instead of listen to myself, I have to talk to myself
Starting point is 00:40:36 because I have this inner critic that I'll be, I can be my own worst enemy, I can beat myself up and tell me how I'm not good enough and who do you think you are and all those things. So I have really learned to talk to myself from the minute I wake up. I think that one of the most powerful things we can do is shift our perspective on things.
Starting point is 00:40:58 And I mean, you know what, just this morning, you know, I woke up and I was, I heard my husband snoring and I was like, oh, good God, just stop snoring. And then I thought, no, I need to say, thank you, God, He's breathing, or whatever you want to say, universe spirit, who I have a higher power, but it's all how we view things. And we see things a lot of people may have seen the 1% as well, there's 99% chance. Those are the reasons I should give up.
Starting point is 00:41:28 It's so important to really get clear about what you're putting your focus on, especially now with everything that's going on with the pandemic and feeling like we're so locked up. I think it's especially important to focus on those things. And for me, I try to stay out of my head and into my heart because I can overthink things. And I think that if we can get out of our head
Starting point is 00:41:53 and just speak from our heart, you know, I might not say things perfectly. It might not come out just right or, but at least it's my truth. And I think if we can just speak our truth, then we're gonna connect to the right kinds of people. We're gonna connect to our kind of people. And that's what matters, you know,
Starting point is 00:42:12 is connecting to our people, not trying to say the right thing always or be like somebody else, but staying true to yourself. That's so powerful. Oh, well, thank you. And you know, it took me a long time to accept, you know, you're saying you rock your flaws and it took me a long time to do that.
Starting point is 00:42:32 I was so ashamed. I did not like, well, I hated myself. I hated the way I looked. I hated the pain. I was so embarrassed of the way I looked. And it's so freeing when you can let that go and just be an acceptance for who you are, where you are, what you stand for. And it's so much easier. And then when I'll never forget, I posted my first TikTok video and mainly because, you know,
Starting point is 00:43:02 my youngest daughter was like, mama, you're too old for TikTok. You do not need to be on TikTok. And I was like, oh, well then I'm definitely going to be on TikTok. So I like flipped the camera over and it was the first time I had put on tap shoes since my motorcycle accident. And she could see me struggling. I was like trying to fit my deformed foot in the shoe. And she's like, mama, I don't know if that's going to work. I don't think your foot fits in there anymore. And I was like, I am gonna get my foot in this tap shoe. And so turn the camera on, I did a little tap dance and I was like, I got emotional
Starting point is 00:43:35 because I was like, this is the first time I've danced tap danced. And that was like one of the biggest joys of my life. That was what I loved doing. And so to be able to do it again, I posted it and so many people were commenting and most of the things were good, you know, and that video got close to 600,000 views on that TikTok video. And let me tell you, thousands of comments and most of them were good. But sometimes that negative one is what sticks
Starting point is 00:44:02 like Velcro. And we're like wired to remember the negative ones. And it's like people can say one thing and all these nice things. And there was a guy that was like, can you please not post stuff like that? Cause it makes me want to throw up and I'm eating. And that was just like sticking with me. And then I was able to laugh about it,
Starting point is 00:44:23 but had I not really processed the feelings and gotten over the shame of how my leg looked, that would have devastated me. That would have crushed me. I probably never would have posted anything again. I probably would have never worn shorts again, ever. So I think it's really important to really let those feelings rise up and
Starting point is 00:44:46 deal with those feelings and process them. So you can step into your power and own it. So when somebody says something like that, you're just like, Oh yeah, I know. Look at this leg, isn't it? It's cool, right? How I can move the calf muscle in the front of my leg. It's like a crazy bar trick, you know, So you can start to like, just, you know, no matter what somebody says, you know who you are.
Starting point is 00:45:12 You stand in your truth and it's not gonna like completely derail you. Oh my gosh, I love that. Shining a light on shame takes all of its power away and you've put it to work for you. I feel like that's what I do with getting fired instead of living in fear of people finding out I was shining a light on it and saying,
Starting point is 00:45:30 let's put this thing to work for me. Very different situation, but I will tell you so powerful when you lead from the front with what those flaws are, it really separates you and frees you simultaneously. Well, I love that you did a post recently about that. I think I saw on LinkedIn where you were like shining a light on a comment that you got about, you know, you have a huge, I mean, such an honor to be asked
Starting point is 00:45:58 to teach at Harvard. And somebody had made a comment about that and you're like, oh, we're gonna shine a light on that. And I think it's, is important because when I did a video and I posted, there's a way on TikTok where you can actually show someone's comment and you can react to it. So you can answer questions or comments.
Starting point is 00:46:22 And I did it in a way not to come down on the guy, but to say to other people, look, there's always gonna be naysayers out there. There's always gonna be people that may disagree with you. There's gonna be haters. Don't let that discourage you. You just keep being you and stay true to yourself. But it was hard when I first got like my first haters
Starting point is 00:46:46 and it's all how you look at it. I remember I'd just done the doctor's TV show interview and I was surprised that people that are in my CRPS community were coming down on me. They're like, you can't get out of pain from being mindful or using your mindset. And I was like, no, you can't maybe get out of it. I said, but you can get through it and you can using your mindset. And I was like, no, you can't maybe get out of it. I said, but you can get through it
Starting point is 00:47:06 and you can grow through it. And I was like, oh my gosh, I told my husband, oh my gosh, these people are like really coming like haters coming out of the woodwork and just a few but it was those few that wanted to be really loud. And he was like, congratulations. I am so happy for you. It's about time you got some haters. That's good. That means you're getting your message out there. And I thought of it as yeah, and it's
Starting point is 00:47:33 gonna make you believe in your message even more or question it. And for me, it was like, I believe in my message. I know that it can change people's lives if they just do these like five things every day. They can be more resilient. And so, yeah, shine a light on the shame. I love that. Let me guess, you'd rather get a root canal than shop for car insurance. Yeah, you're not alone. It's a total headache. Quotes all over the place, confusing coverage, spam calls from companies you've never heard of. You'd think it was designed to be that frustrating. It doesn't have to be. Jerry does car insurance shopping differently and it's not just another comparison site. It's comprehensive car insurance app that does
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Starting point is 00:49:39 Not all drivers find savings. while drivers find savings. I asked you to try to find your passion. Let's get into pace there and what are the steps people need to take to turn their lives around? Well, this is something quickly to overcome adversity, pain, it helps me with depression, it helps me be resilient so I can get through
Starting point is 00:50:04 some challenges every day, whether it's with pain or just this pandemic and being the lunch lady, but virtual school. Zoom school lunch lady, worst job ever and we both have it. I'm with you. I know, like trying to be creative what's eaten. So I need something quick. I'm big on making lists. I'm big on like mantras and quick reminders. And so there's a few things I do every single day. And if I'm not feeling my best, it's because I've left one of these things out. So first Pacer stands for perspective, acceptance, community, endurance and rest. And perspective is, you know, we can't always control what's going on in our world, but we can control
Starting point is 00:50:46 how we view it and how we react to it. And for me, the quickest and easiest way to do that is to get in gratitude. And I mean, really practice it and feel it. And so I start my day with gratitude. I say a prayer first thing before my feet hit the floor and get grateful. I write about gratitude in my journal. There's something very healing about writing it
Starting point is 00:51:11 and feeling it. It's a way to process your feelings. And it's not always easy to be grateful when you feel like you have a never ending to do list or we're in a pandemic. And so I think it's powerful to have an accountability partner. And so I have an accountability partner.
Starting point is 00:51:25 And so I have an accountability partner that we write to each other every single day. And by the way, I think it's powerful to have coaches, mentors, be a part of masterminds, all those things, have somebody that you can connect with, you can be accountable to, because that's what's gonna help you keep that positive perspective.
Starting point is 00:51:48 The next part of PACER is acceptance, and that was really hard for me. I did not want to accept that I was gonna live a life with pain every day. You know, I was diagnosed with this disease, dubbed the suicide disease, because it is ranked highest on the pain scale, and there's no cure.
Starting point is 00:52:05 And I was in denial. I was doing everything in order not to look at that. And I think, you know, sometimes that comes across in our relationships when we don't wanna look at something that we're not happy with in a relationship or a job. And maybe we start eating too much or drinking too much or overwork or speed date or whatever it is in order not to look at that big white elephant in the room.
Starting point is 00:52:31 And I think to really be resilient, you have to take a look at what is going on in your life so you can take some action steps to make your life better. And it's not always easy, but it's possible. And I think that's possible with a community of people. It makes it a little easier. And that's the next part of Pacer community. I used to try to do everything alone.
Starting point is 00:52:55 I was self-reliant and I got this. And I realized when I was at my darkest place that I didn't, I couldn't do it alone. I needed help. I needed people. And I, you know, luckily I have some, some of my sobriety sisters, cause I went down a dark road for a few years there drinking. I've got sobriety sisters who loved me until I could love myself. I'm a part of a mastermind of entrepreneurs and some of the most successful thought leaders, authors, and accomplished entrepreneurs. And it's like we connect with people
Starting point is 00:53:32 who've already paved the way. And so you get that advice and collaboration. So I think a community on social media, I love my social media tribe. So community is powerful. We can be unstoppable when we have a force of cheerleaders behind us. And so, because it takes a lot of endurance and that's the next part of PACER. And I think that's where your grit and your grace really come into play.
Starting point is 00:54:00 And I think that's where I have to tap into, okay, what is my why? Why am I doing this? And that gives me the motivation to keep going, along with daily habits. I think it's really important to be disciplined. And some people don't like that D word, but I think that discipline is what allows us to have the freedom. And then the last part of PACER is rest,
Starting point is 00:54:21 which if we really wanna be resilient, we have to strategically stop And the other one is, the other one is, the other one is, the other one is, the other one is, the other one is, the other one is, the other one is, the other one is, the other one is, the other one is, the other one is, the other one is, the other one is, the other one is, the other one is, the other one is, the other one is,
Starting point is 00:54:38 the other one is, the other one is, the other one is, the other one is, the other one is, the other one is, the other one is, the other one is, the other one is, the other one is, to work out? When am I spending time with my family? Like basic necessities that I have to schedule in. So I think it's really important to shift it from resting being a luxury to really being a necessity, especially if you're dealing with chronic pain or anything like that. But if I am doing Pacer throughout the day, then I know. I will go down the list. Yesterday, I was like dying.
Starting point is 00:55:06 I couldn't even see straight. And I was supposed to record a podcast interview and I was like, what is wrong with me? And I went through Pacer and I was like, well, I haven't rested. I've been going nonstop for 12 hours straight and just taking a 10 minute not nap. I didn't fall asleep, but I laid down.
Starting point is 00:55:27 Then I felt like a new person. And so I really hope that that helps anyone who's listening, who may be struggling with just their business or being, you know, a mom and the lunch lady, or if you have chronic pain, whatever you're struggling with it, that you can think of that pacer and tap into your superpower resilience, because we all have it. It's just our ability to tap into it.
Starting point is 00:55:52 Oh, that's so helpful. Thank you for sharing those tips, Amberlee. So I'm super curious to know, and I know that recently you had an accident with your daughter, and I'm interested to know, what is your relationship with accidents, death, and fear around things that are so big since you've been right in the middle
Starting point is 00:56:13 of a huge fear for most people? Well, you know, it's interesting, because my husband says, well, you just won't die. Because I've been in like three accidents where I've been hit by a car on my bicycle, on my motorcycle, and then about six weeks ago, my daughter and I were on our razors and got hit as we were going through a crosswalk.
Starting point is 00:56:35 And I thought when I got hit for the third time, we're in the back of the ambulance. And once I knew she was stable, I didn't know if we hadn't done the cat scan yet and we're in the back of the ambulance. And it might seem kind of crazy to have this thought while you're in the back of an ambulance, but I was really like, okay, what am I learning from this? What did I not learn from the other times that I need to learn?
Starting point is 00:56:59 And so that's my default is not why me, why is this happening to me? Cause I feel like that gets you into that victim mindset. But my default is, okay, what can I do next? What's my next step? What are my options? And what can I learn from it? Because when you look at it from that perspective, it gives you hope that, okay,
Starting point is 00:57:23 well there are still possibilities, but if you hope that, okay, well, there are still possibilities. But if you're stuck in, oh, again, I got hit by a car or whatever. I mean, there is something to be said, like, I need to look both ways. But oh, my gosh, I had a friend that was like, you know, you should name your next book, look both ways. I had a friend that was like, you know, you should name your next book, Look Both Ways. And he goes, look, I'm kidding. I know it wasn't your fault, but you know, maybe look both ways.
Starting point is 00:57:52 And, but you know, I think that we can either live our life with fear of faith. We can't live, you can't be in fear. I don't think you can be in fear of faith. Yes, you can have moments of being fearful. You know, I've got healthy fears too. Like, I have a healthy fear of, I don't ever want to go and hit my rock bottom again. So there are things that, I am scared to do that. So I'm like, I won't drink again, because it's a slippery slope. I was doing that to manage my pain because nothing else was working.
Starting point is 00:58:26 I was self-medicating. So there are healthy fears, but I think when you have faith, there are no coincidences that things happen for a reason. People come into your life for a reason. And sometimes you're put in situations that are sometimes horrible.
Starting point is 00:58:42 And you wouldn't wish it on anybody, but your survival story, there's a quote about, your survival story might just be someone else's roadmap to live or to get through a tough situation. So I always ask, well, instead of why me, why not me? Maybe I can show somebody else who's struggling that they're gonna be able to get through a situation. My gosh, Amber, that is so inspiring and just mind blowing.
Starting point is 00:59:12 I can't even wrap my head around it. I'm so proud of you. Now, I know that you mentioned masterminds and I actually know you're launching your own mastermind. Can you tell us a little bit about that? The difference between, we can all be successful, but if you want to get from point A to point B, I think it's so important to surround yourself
Starting point is 00:59:29 with great experts, leaders, mentors. And that's why I originally got involved with the Mastermind because it's the difference between getting someone's opinion versus getting counsel. Like, for instance, if you want to write a book and you're like telling your family or your friends like I was, and they're like, good luck girl, you're not gonna write a book, whatever.
Starting point is 00:59:51 They've never written a book. So they of course would say those things cause they don't know how to write a book maybe. So when I went to a guy who had already written 75 bestselling books, I get counsel and he says, these are the next things to do to get from point A to point B. So that's what the mastermind is all about.
Starting point is 01:00:13 It's about surrounding yourself with people who are passionate, positive, who have written books, who have been on big stages, who have successful podcasts, or people who have managed to, you know, their pain and they're doing things instead of giving up. So it's really a hand-selected group of like-minded people because you're working closely together and you get in the hot seat or the opportunity chair
Starting point is 01:00:40 where you get to declare who you are and what your goals are. Then we go around and everybody in the group gets to ask a clarifying question. And then everybody in the group gets to offer their suggestions, and you just say thank you and take notes and you move on. And so you're learning from everyone in the group, and you're building these amazing relationships. And I have to say, I was inspired to do my own mastermind because I was so booked with clients.
Starting point is 01:01:11 You know, I've been coaching for 23 years and I'm booked with clients and I'm like, how can I still help people and make an impact? And so I went and got certified as a mastermind consultant with the Mastermind Association. And I am so excited to launch this mastermind consultant with the Mastermind Association. And I am so excited to launch this mastermind, which will be launching in about one month. I did one mastermind, which was just for chronic pain,
Starting point is 01:01:34 and this is gonna be for entrepreneurs as well. So I'm excited. Thanks for asking about it, because it's so powerful when you can connect with people who are doing the same things. It's like they speak the same language. Your advice around not taking direction from people who haven't been where you're going is my favorite favorite thing and one of the most crippling things and as I always say fire your villains not saying they're bad people but people that are
Starting point is 01:02:01 holding you back and surround yourself with the people that are lifting you up and that's exactly what a mastermind allows for getting rid of the opinions that don't count because they have no idea and adding in the people that can help you. It's such a profound difference so that people can achieve their goals. I'm so excited for you doing this. Thank you. I'm really excited about it. It's something that I've been working on and planned out. Now my mastermind is a little bit different. It comes with a 45 page workbook that I've spent, okay, I've spent like a year on this workbook. But I put my heart and soul in it
Starting point is 01:02:37 because I know that if you just have, I've wasted thousands of dollars in so much time, you know, doing the wrong things or asking the wrong people or just horrible. And I don't want anybody to have to go through what I went through, even with a publishing process, which is a whole other story. But yeah, so if I can share those tips and tools,
Starting point is 01:03:03 like the things that cost me the most money, and that can save somebody else money, then that's what it's all about. And I love also that it's an opportunity to have guest speakers come in and share their expertise. So it's not just about me getting up there, it's about the other people in the group and these amazing guests that come in
Starting point is 01:03:25 and drop their wisdom and knowledge and their experience. Well, Amber Lee, it's so clear that you are doing what you were born to do. Your passion comes through so powerfully and so does your heart. And just knowing you personally, I am so proud of you and so grateful that you shared all of this with everyone. Where can everybody find you and where can everyone find your podcast?
Starting point is 01:03:47 Please reach out to me. You can text me and tell me you heard me on the show. This is and we were saying this before the recording, but this I said, you're like my favorite female podcast. Your voice is maybe I should just say favorite podcast instead of female. But there's so many. But it's true. podcast, your voices, maybe I should just say favorite podcast instead of female, but there's so many. But it's true. I really admire all that you do. So let me know you heard me here. You can text me at 818-214-7378, or you can find me at Amberlee Logo Motivation.
Starting point is 01:04:20 My website's there. I've got free downloadable gratitude journal. And if you text me the word grit, you can get your downloadable goals grit and grace workbook that will have the Pacer method in it. So grit to 818-214-7378. And yeah, reach out. And it's me texting. So sometimes it takes me a little bit
Starting point is 01:04:43 just cause I like to connect with everybody. Please reach out and thank you, Heather. I just love you and I was so excited to get to talk to you. And we're gonna have to talk about our next TED Talk coming up and I'm just, I know. Thank you so much for having me on your show. It's really truly an honor to get to share with your audience. Thank you so much for having me on your show. It's really truly an honor to get to share with your audience.
Starting point is 01:05:07 Thank you for being here. Much continued success and everyone, we will be right back. I asked you to try to find your passion. I hope you loved meeting Amber Lee as much as I love being her friend and hanging out with her. She's such a breath of fresh air and she's the real deal. There's a lot of women out there in the world
Starting point is 01:05:27 that you might meet that are beautiful and look like they have it all together and they're fake and not real and she's not. She's so real, it's just the only way I can explain it. And she's just, she's such a good person. So definitely check her out. Okay, onto Q and A. Hey Heather, I enjoy your podcast about boundaries today. I guess that was last week's podcast. So if you haven't heard it, go check it out. Okay, on to Q&A. Hey, Heather, I enjoy your podcast about boundaries today.
Starting point is 01:05:45 I guess that was last week's podcast. So if you haven't heard it, go check it out. I have a question about what you would do in a situation I encounter frequently. I find myself having to pick up slack for coworkers or even other peers, maybe in group projects that need to get done or whatever the case may be. I know I have to pick up the slack or else my grade or job will be affected. Therefore I just say, okay, and I complete the task myself. This takes away from personal time as extra stress. What would you say or do in this situation? I heard you like to use these questions in your podcast. If you do keep this anonymous. Okay, you got it. So here's the thing. People will treat you the way you teach them to.
Starting point is 01:06:25 This person is saying this happens in her life frequently. She's allowing for it and she's teaching them to do it, right? Here's a quick story. 13 years ago, my son was born. 10 days after giving birth, the CEO that I worked for called me and he said, hey, I need you to jump on a plane and go give a keynote speech for me at my alma mater. I can't do it. And I said, okay, that's ridiculous. Okay, here's what I would do differently today.
Starting point is 01:06:49 I'd say, oh my gosh, so great to hear your voice. Did you not hear? I just had a baby. Hang on, I'm going to go ahead and email and text you the pictures over, call me back once you get them and let's talk about how cute my kid is. Oh, by the way, I'm sure there's someone on the team that would be better suited to make a flight right now. And that's definitely not me, right? That was easy. Okay. Now, if you haven't just had a baby, but you have no business and taking all the work on what it should be divided and equally spread. The first thing that I would say in that situation, I use this in any difficult situation that you don't want to be, you don't want to create additional conflict, but you need to call someone else. I always say this, I'm confused. Okay, that's
Starting point is 01:07:29 non-confrontational. However, we've got a problem, right? I've got a question. Hang on, I'm confused. When we started working together on this project, I was doing a third of the work, you were doing a third, Bobby Joe's doing a third. I've completed my task, Bobby Joe's completed theirs, and you have not been able to get yours done. As you know, you're responsible for that portion. If we hand this in with just two thirds of the work done, everyone is going to suffer. Where are you stuck that you're not able to produce this or get it done? Right? You've got to kick back in a non-confrontational way to remind people of expectations and take it a step back even further.
Starting point is 01:08:05 Are you setting clear expectations on the front end of work projects, of school projects to say, guys, let's get clarity here and let's assign some deadlines and some responsibilities and let's go ahead and put it in writing. Okay, here's what we've agreed to. A week before the project is due, everyone will have their part done so that everyone can review the other parts. You're responsible for A, you're responsible for B, I'm responsible for C. We meet together and reconvene in 10 days and we all come prepared to the meeting. Here's what that will entail.
Starting point is 01:08:33 Here's the deadlines, here's the responsibilities, and I'll follow up with an email. The more specific you are with people, the more you're going to be able to hold them accountable. Get agreement and buy-in from everyone on the front end, set those expectations clearly, and then those boundaries are really easy to hold because everything was in writing. I'm confused. How could you not have your portion of the work done here?
Starting point is 01:08:55 That doesn't make any sense. So definitely have to kick back there. And if it's happening frequently, it's because you're teaching people to treat you that way. Pump the brakes and stop. And PS, you should totally check out my confidence video course. Go to my website.
Starting point is 01:09:07 You'll see the link. I offered a special deal this week on it. Use code clubhouse at checkout. You get $200 off it and it's just $99, but that's definitely going to help you. Okay. Hey Heather, I just listened to you on Clubhouse. Oh, I was on Clubhouse all week. I have your book since it came out and I love it.
Starting point is 01:09:23 I wrote you a review too. Oh, thank you so much. I'm finally trying to get my book published and the question is about PR. Did you hire a firm to help you? Any advice would be appreciated. Listen, of course you want to hire a PR firm if you can, but it's a financial commitment, right? It's a big investment and some of the companies are very expensive. So if you can go all in, I also used an element through the publishing company that I worked with scribe. They have some options there that are a little less expensive. But if you have a community that you've already built on social media through an email list, you also want to leverage that opportunity.
Starting point is 01:09:59 You want to pitch yourself to go on podcasts, to go on shows, to get as much exposure as you can. Seth Godin was super smart about this. He did podcast guesting for months before his book came out. However, he would tell you, as he told me, you cannot drop this episode until, I think it was October 4th to October 10th. That's it, that's your window.
Starting point is 01:10:20 And so he had hundreds of podcast episodes come out right when his book dropped. So he didn't need a PR firm necessarily for that. He just had to put a lot of time and work in. So financially, if you can make the investment, of course, go all in and hire a PR firm. If finances are too tight and you don't have those resources, do the hustle. Put the time and pitch yourself for everything and anything you can and get everyone to agree to allow that, you know, a tight window around right when your book drops to come out.
Starting point is 01:10:48 Okay, hey Heather, I'm writing a book. All I ever hear about is, I have to know someone in the industry to get published. I'm not sure what steps you took to get published. Okay, first of all, to get published, you can self publish, you can just upload to Amazon. You don't need to overthink it. When I self published I
Starting point is 01:11:05 hired Scribe Media which I highly recommend go to their site check it out or I'll put a link in in the show notes and it's a la carte you can pick the services you need or don't need and it takes zero time I mean it happened so fast so people try to make it really intimidating Scribe for me really simplified it and it was a great experience. That was my first book. Now my second book, which is coming out in November, I went and pitched an agent first, then I pitched her 14 times on 14 different book proposals. Finally on the 15th time she said yes, then she went out and pitched 10 or 15 publishing houses during the pandemic.
Starting point is 01:11:45 We got back a few yeses. We met with the different teams. We decided on going with HarperCollins leadership. That whole process, as well as writing the book, this is the big difference, right? When I self-published, I wrote the book and self-published all within five to seven months. The book was out under a year, far under a year. It was very fast. The traditional way, which I'm going now, it'll be almost a year and a half, two year process. It really depends. If you want speed
Starting point is 01:12:11 to market, self-publish. If you are really hooked on this idea of wanting to be with a publisher, you've got to find an agent, start pitching yourself to different agents out there and get ready for your book not to be out for a couple of years. I hope that helps. I hope this episode helped. If it did, please leave me a rating and review. Hit subscribe and I need you to get these episodes every week. And if you could please promote it on social media. When you tag me, I always repost and retag.
Starting point is 01:12:38 And I can't wait to see you next week. I'll be creating confidence. Hope you will be too. I decided to change that dynamic. I couldn't be more excited for what you're gonna hear. Start learning and growing. Inevitably something will happen. No one succeeds alone. You don't stop and look around once in a while.
Starting point is 01:13:00 You could miss it. I'm on this journey with me.

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