Creating Confidence with Heather Monahan - Get Ready to Face Your Fears with Heather! Episode 312

Episode Date: April 12, 2023

Have you been wanting to work with Heather? Her annual elite mastermind is open NOW!   She is only accepting 20 participants this year! Click the link below to learn more and apply now if you are ...ready to go to the next level! https://bit.ly/hm-cc-mastermind In This Episode You Will Learn About:  How to turn your struggles into gifts  How to set your dreams HIGHER, and reach them!   Small changes to make major IMPROVEMENTS to your life  Resources: Overcome Your Villains is Available NOW! Order here: https://overcomeyourvillains.com  If you haven't yet, get my first book Confidence Creator Show Notes:  I’m so excited to welcome all the new listeners! You have so many amazing things to experience in this life and I can’t wait for all you are going to accomplish! Join me as I share what my childhood was like and how I overcame my own obstacles and developed the incredible work ethic I have now. I wasn’t sure what my future held but I kept pushing forward. Remember, life is full of surprises, and you never know what amazing opportunities could be lurking just around the corner. You don't want to miss out on this journey - trust me, you could miss it! Learn more about your ad choices. Visit megaphone.fm/adchoices

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Starting point is 00:00:00 When there's a penalty on the field, referees are there to sort it out. When there's an accident on the road... Sergeant Lindros, I'm glad you're okay. That's where USAA steps in. We help make the claims process easy, so drivers can get back on the road fast. Making the right calls. That's what we're made for. Membership eligibility and product restrictions apply in our subject to change. USAA means United Services Automobile Association and its affiliates and Antonio Texas. This episode is brought to you by GlobalX ETFs.
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Starting point is 00:01:07 for better tomorrow. After you're asleep, you're ready. I'm ready for my close-up. Hi, and welcome back. I'm so glad you're back here with me this week. Okay, so we've got a lot of new listeners, which I'm super grateful for.
Starting point is 00:01:21 By the way, when you share the show, when you share it on social media, when you share the link with a friend or with people you think can benefit By the way, when you share the show, when you share it on social media, when you share the link with a friend or with people you think can benefit from the show, it helps me so much. No one succeeds alone in this world. That includes your girl, me. And I really appreciate when you share the show
Starting point is 00:01:38 with anyone that you think can benefit from it. It's truly so helpful. So thank you so much. And we've actually recently been charting really, really well on Apple Podcast. We've been top 20 business shows on the charts and top 10 on the entrepreneur chart. So I'm super grateful for you sharing,
Starting point is 00:01:55 tagging me, posting about it. I always repost whenever I see it and I'm so, so grateful. And as always, you can send me questions, and DM me on any social media, go to HeatherMonahan.com, my website, you can fill out a contact me form and tell me what questions you have. I love to answer your questions, love to support you any way that I can. Okay, so since we have a lot of new listeners right now, I want to get into a story that
Starting point is 00:02:20 some of you have already heard, I hope to share it in a little bit more updated variation today that I'm hoping will encourage you. I hope that it will make you feel hopeful and really start to think about the possibilities and potential for you, for changing your life to dream bigger than you've ever dreamed, to go for more and to know that it is absolutely possible and probable for you if you're willing to step into the unknown. Okay, so here's where I came up with this idea.
Starting point is 00:02:56 I actually, I'm recording this on Easter Sunday and I was at church this morning with my son and we go to Voo Church, which is an incredible church and you don't have to be in Miami to go to Voo. You can catch Voo online. Anytime my son has basketball and we can't go, I always watch the service online. It's really just incredible.
Starting point is 00:03:18 And like anything, right, you have to find your home, your place, your people. This is definitely my place in people. And what's interesting is we only found them in May of last year. And the profound impact it's had on my life, on my son's life has been nothing short of miraculous, truly. And so I share that in hopes that you realize, sometimes small changes like finding a new church, right?
Starting point is 00:03:41 Can really completely change the way you see things, can open totally new doors for you, can allow you to begin to heal in ways you hadn't healed before, or thinking ways that you hadn't, or begin praying in ways you hadn't, you just never know what potential is out there, what massive opportunity could be ahead of you. And until you start asking yourself those questions,
Starting point is 00:04:02 what is it that I'm missing? What am I lacking in my life? What am I not happy with? What are those possibilities or opportunities that we could be sleeping on right now and let's stop sleeping on them? So for me, finding our headquarters in my amy in regards to a church that was a fit for us had not come easily.
Starting point is 00:04:21 And we started asking around, asking people, and it became very clear that boo was something that people were huge fans up and I said, well let's give it a shot. The worst thing that happens is we try it one Sunday and it wasn't the right fit for us, but you never know that could be getting you closer to one that is. It turns out it was the right fit for us. Immediately we knew it, it was incredible and now we share that story with our friends and hopes that they can give it a shot too to see how amazing the church can be in your life
Starting point is 00:04:48 when you find the right church with the right people. Okay, so it's Easter Sunday. We were at this incredible mass at boo, which I was so excited to be at because my son plays basketball a lot now on the weekends and there's many a time that we're not able to make it to church live, which is it's so exciting. It's so fun.
Starting point is 00:05:07 And PS, you don't have things that you're lit up about that are exciting and fun on your horizon. You've got to start scheduling some for us definitely going to churches. One of them seeing friends that we love doing fun things going to events, whether it be the heat game or even for me, just going for a run outside is something I always look forward to. Make sure you're scheduling things on your calendar that really excite you and light you up because then you always have something to look forward to and it just changes your perspective and energy on any given day. So we were in great moods heading to church today and they did not
Starting point is 00:05:41 disappoint incredible mass and the amount of work that goes in, wow, it just reminds me, you know, no one succeeds alone. It takes a massive team of people to put together a mass like what we in the service, like what we saw today. And the amount of work and preparation, you know, just even from our pastor, it's incredible and just really eye opening to remember, yes, there are people that are more successful than you or me out there, but 99.9% of the time, they are working so hard to make it happen, right? If success was easy, everybody would have it. The facts are, you've got to put the reps in, right?
Starting point is 00:06:17 You've got to show up and put the reps in. And sometimes you put the reps in and you get redirected to something bigger, and that takes a pause moment, a break moment for you, which is definitely what happened in my life. But, you know, I just wanted to share today where today is Easter Sunday. You won't hear this on Easter Sunday. You'll hear this a few days later. You know, it was just an incredible service to remember, you know, all that Jesus Christ went through for us, for our sins. And no one knew he was being resurrected, right? There was this, it's just, it's one of these great incredible stories
Starting point is 00:06:54 of renewal and rebirth. And you don't know that next miracle that's coming. And it was just, wow, you know, my cup run is over today, hearing this message and just being so blessed to have been there in person to hear the message, but then just so grateful for the church, so grateful for Jesus, just so grateful for it all. So I'm not going to give you a sermon. Clearly, I am not a pastor, but did wanna share that with you
Starting point is 00:07:23 that was really an incredible uplifting experience, and hope, and love, and the love that God has for you. So God loves you, no matter where you are in your life, no matter how you feel about you, I hope you know that you are not alone, and God loves you. National Security Experts are warning, our aging power grid is more vulnerable than ever. January marked a third time at power station, North Carolina was damaged by gunfire. Authorities are saying the attack raises a new level of threat. Authorities are now checking our grid for vulnerabilities. They've identified nine key substations. If these substations are attacked, power could be knocked out from coast to coast for up
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Starting point is 00:10:16 I was thinking about all the new listeners that we have and thinking about rebirth and renewal. And you know, just reminded me of my own journey over the last five years, which has been crazy. And just to back it up for anyone that doesn't know the story, I grew up poor and wisdom rastachusetts. My mom was a single mom with four kids. She worked three jobs. There was times we were on food stamps. Definitely not an idealic childhood.
Starting point is 00:10:44 It was a really tough childhood. Actually, however, you know, I started working when I was nine or ten years old and I developed a really strong work ethic. So there's so many blessings along the way, you know, whether it was when I was waiting tables or bartending or paper-root, I was learning customer service and sales expertise. So by the time I graduated college, gosh, I had had so many jobs and had really developed a very strong work ethic. I mean, literally stronger than most people I've ever met, but also doing all those different jobs taught me so many different things, putting myself in different environments, putting myself in different situations.
Starting point is 00:11:20 And again, I know a lot of people would look at that and say, oh, sounds awful. And believe me, there were some days it wasn't so great, but I'm grateful for it now when I look back. And you always have to remember this. You can't connect the dots looking forward. You can only connect them looking back. So now I'm able to look back and see that challenge and struggle as such a gift, which it really was for me.
Starting point is 00:11:42 So I took that sales expertise in that work ethic, went to work at the gallery, winery as soon as I graduated college, became a top seller. My first year, I just simply outworked everybody, which if anyone tells you that's not a strategy, oh, don't sleep on that one. It definitely is, especially in this day and age, by the way.
Starting point is 00:12:00 I feel like people are lazier than ever. You can totally outwork people and leapfrog right over them. If you don't know what your strategy is yet lean into that one and you'll start learning so much from the experience and you'll start developing expertise and then you can start promoting your brand. There's so many different things you can do. It's so exciting. Okay, so cut to, I was in the Gala Wine Rio as a number one sales rep in the company I became the youngest sales manager in the state. I was promoted and immediately my new boss started hitting on me It was horrible feeling and at that point in time I was not very confident. I was young I was 22 23 years old and I started blaming myself and just feeling bad about you know
Starting point is 00:12:43 Why was this happening to me and why was I getting picked on and anyways, I ended up quitting did nothing about the situation. I told the owner what was going on, but I just walked out. I said, this is not for me. This is not how I want to live my life. And I ended up finding my way to a networking event with my then boyfriend. And I was sat at a table with a man I didn't know started chatting him up because you got to get out there and meet people and immediately he said you need to work for me and I said you can't afford me and the next thing you know I went to work for Wilkes Broadcasting literally like the next day and I became his top sales rep in a year and then my boyfriend cheated on me. Mike
Starting point is 00:13:21 dropped moment again it's not rejection it's redirection people, and truly it was, it felt like a heck of a rejection at the time, but it was an incredible redirection. I would have never left Western Massachusetts had that man not cheated on me. So I'm so grateful to him. Thank you, thank you, thank you. And I took that rejection, I redirection, I went to work, it was a train wreck, and my boss said to me, who was my mentor at the time, he said, hey, what's wrong with you? And I told him, and he said, why don't you jump on a plane
Starting point is 00:13:52 with me, I'm gonna make you my partner, I'd already worked for him for a year and become his top seller. So he knew that what he was getting in regards to talent and work ethic and whatnot. And he said, I'll make you my equity partner, we're gonna buy this company for 25 million. You're gonna run it and you're gonna accelerate revenue
Starting point is 00:14:08 as fast as you can and we're gonna sell it. And I'm gonna make you a very rich young lady. And I said, great, let's get on the plane. And I would have never done that if I hadn't just had my heart broken. So it's weird, you know, these life changing moments that seem devastating at the time. You just don't know what blessing is going to come out of it yet. And this was a huge blessing.
Starting point is 00:14:30 And I jumped on a plane with my then boss, my then partner. And he dropped me off in Saginaw, Michigan, which is like, never, I don't even know where Michigan was probably on the map. As horrifying as that is, it's probably true. And I moved into an apartment and we bought this $25 million company. I ran it for just under three years and we sold it for $55 million. Now, here's what's interesting. During that time, so many of my friends were getting married. Everyone was in their mid-20s to late-20s.
Starting point is 00:15:01 Everyone's getting married, some having babies babies and I was in the grind hard. I never went on vacation, I worked seven days a week, you know, that's what I needed to do to sell that property. So that was a really focused, challenging time in regards to, you know, not really having, it was very linear and not social, it was just business. But I did really, really well, made a lot of money at a young age and that sale for a 30 million profit,
Starting point is 00:15:31 really put my name on the map and the media business. So again, you're gonna need to sacrifice sometimes if you wanna get ahead. It's just, it is what it is, right? So people aren't dropping blessings on your doorstep every day. Sometimes they might be, That wasn't the case for me back then, but you know, you might have to put your nose to the grindstone. You might have seasons where you have to really work your tail off to develop that expertise so that you can get
Starting point is 00:15:54 those new opportunities. And that's what happened for me. So I then, because I had earned my stripes, people wanted to hire me. And so I flew to Naples, Florida at the time, and started working for a publicly traded company. At that point in time, I took a step backwards. I took a smaller job, smaller role, for a lot less money, because I saw the bigger opportunity on the horizon. And sometimes you have to do that.
Starting point is 00:16:18 Sometimes you have to move backwards before you can leap forward. And in many ways, that was a great decision. So I became the number one operator in their company within six months. And once I had done that, I had seen a bigger picture idea in my mind. There was a job that didn't exist
Starting point is 00:16:34 that I knew needed to exist. Nobody else saw it, but I saw it. And so if people say to you, oh, you can't think you're the only person that thought of that idea or that job doesn't exist, you can't go for it. That is not true. Maybe that's true for them. Does not have to be true for you. And it wasn't true for me. So people told me that you can't pitch that. That's crazy. And I said, well, you know, crazy is me, I guess. So I'm going to pitch it.
Starting point is 00:16:56 So I went face to face with the president of the company. I pitched him on my idea of VP of sales and why it was going to make him millions and millions of dollars, make the shareholders so happy, drive stock price. You know, I talked him through all of the advantages that we would bring to the table and materialize and how it was such a win for him and he declined. So when I went back to work the next day, I just started dialing companies. I thought, okay, I wasn't married then. I did not have a child then. And I was only renting.
Starting point is 00:17:28 I believe I was only renting a home back then. I believe maybe I had bought a home then. I don't remember. Anyhow, irrelevant. I wasn't tied to that marketplace. I could leave. And so I found another job, a much bigger job back in Boston. And before I would sign the papers,
Starting point is 00:17:42 I said, let me just have one meeting. And I went to meet with that president of the company again. I said, have you rethought my pitch? And he said, no. And I said, well, then I'm here to resign. And that's when he stepped out of the restaurant, came back in and said, I'd like to offer you the newly created VP of sales position.
Starting point is 00:17:56 And I said, where did you just go? And he said, well, I had to go call my dad, the CEO. I couldn't make that decision on my own. And I learned such an important lesson that day. Never take a no from someone who can't give you a yes. And so I ended up sticking with him. He created that job. I passed on the Boston job.
Starting point is 00:18:15 And then I pitched the company that I was now VP of sales for for the country. If I could move to Miami because I did not love living in Naples. And I moved to Miami because I did not love living in Naples. And I moved to Miami. I bought a condo in Miami. My life in Miami started and my life as a VP of sales started and I started traveling every other week around the country and operating in large markets like LA and York and doing
Starting point is 00:18:38 some huge, huge deals. And over a 14 year period, we more than doubled that company's revenue from initially 100 million annually to an in excess of 200 million annually when I was fired. You should know what that means already. That's the best kind of notification. That's the sound of another sale on Shopify and the moment another business dream becomes a reality. Shopify is a commerce platform revolutionizing millions of businesses worldwide.
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Starting point is 00:21:18 university on Apple, Spotify, or wherever you get your podcast. Spotify or wherever you get your podcast. The end of 2017, I was named one of the most influential women in radio. And four weeks later, I was fired when the CEO I had worked for for 14 years. Who had promoted me three times, made me the chief revenue officer of the company. He became Elb and he decided to step down
Starting point is 00:21:43 and elevate his daughter to replace him. And during that time, she had really become my arch nemesis. I'd known she'd never like me, but I never. In a million years, thought she was going to fire me because I was so good at my job. I had built such a successful team and we were doing such a killer job. It was just, I couldn't fathom it. But yet again, those are those moments. Oh my gosh, it was so painful in the moment. But those are the blessings in disguise that you don't realizeathom it. But yet again, those are those moments, oh my gosh, it was so painful in the moment,
Starting point is 00:22:06 but those are the blessings in disguise that you don't realize it's not a rejection. It's a redirection is so much, something so much bigger that now I realize God was leading me all along this way. I just, back then I didn't have the faith, I didn't have the clarity, I didn't have the vision, I didn't have the understanding that I do have now. So I'm so incredibly grateful for that.
Starting point is 00:22:26 So no matter where you are, if you're in a struggle right now, if you're not sure where you're going or why you just got fired or why something happened, rise above that tiny fixated vision that you might be struggling to hold onto, let go and begin imagining what else could be out there for you. So a couple of things that happened right when I got fired is I posted online, I've just
Starting point is 00:22:51 been fired, if I've ever done anything to help you, I need to hear from you today. That post went viral and landed me on the Elvis Durant show. Halfway through that interview with Elvis Durant, he says to me, well, Heather, obviously, you're writing a book. I was not writing a book, right, well Heather, obviously you're writing a book. I was not writing a book, right? I had never even thought about writing a book. And I really had to deal with some of my own self-limiting beliefs at that point and some of the labels
Starting point is 00:23:14 I had hung on to since I was a kid. Right, I grew up the social one and my sister was the smart one. And I had to decide, you know, maybe I can be the social one and the smart one. Maybe I can to decide, you know, maybe I can be the social one and a smart one. Maybe I can let go of these labels altogether and start living my life landlessly. And if I want to write a book, maybe I can just write a book. And so I did. So I wrote Confidence Creator in under six months after that conversation with Elvis. And the first week that book came out on Amazon at Trump, Donald Trump for number one on
Starting point is 00:23:46 the business biography list. Forbes named it the top 10 books every woman should read in business last year in 2022. But it's so many crazy things happened with confidence creator. It was incredible. And then ultimately I signed on with Harpercon's leadership and wrote my second book Overcome Your Villains, which is a three-step process to overcome any adversity. That was featured in Forbes as well and many other publications. That was the number one bestseller on Amazon
Starting point is 00:24:11 and business and workplace culture. So my books have ended up doing really well. That led me to, I didn't know I'd have a podcast, but I googled how do you sell books? And one of the ways it was, it said was to create a podcast. So I created a podcast in 2019 and landed Gary Vee as my first guest and interviewed people like Sarah Blakely and Ed Mylett and so many incredible guests.
Starting point is 00:24:33 I'm so grateful for, would love for you to go back and listen to these episodes. The show has now been in existence from 2019, which is incredible. But it started with me turning a microphone on on day one, having no idea what I was doing. And all these things I'm walking you through right now, I had no idea, I had it within me.
Starting point is 00:24:53 Didn't know if it would pan out. And so many things didn't pan out, right? I met with so many brands. I worked on a skincare deal, that's in pan out. I've met with HSN five different times about different product lines and bringing it to life. That has not come to materialize yet, right? I don't know what the future will hold, but I know I'm just going to keep getting back up and swinging as long as it aligns
Starting point is 00:25:15 with who I am. As long as it can add value in some way to somebody else's life, I want to keep creating. And listen, it's always easy to say, oh, that's easy for you, that's not for me. No, it's scary and it's unknown. And I just, I'm in the process right now of launching my first mastermind ever and it's a whole new business for me. And every time I jump into a new business, I want to over-deliver for people. I want to do the most incredible job for people. And I know there's a lot that I need to learn on how to market the products.
Starting point is 00:25:45 And I really immerse myself in it, which can be super stressful, but can also be really, really exciting. So you have to be willing to take that leap into the unknown and to just trust that while we might not have the answers today, we trust and believe in ourselves to figure it out along the way.
Starting point is 00:26:04 And that is the key. That's the key I've learned with successful people. Life doesn't have to be completely linear. And frankly, it shouldn't be. Because if you're really challenging yourself and stepping into your potential, it's going to be more like an EKG machine all over the place with highs and lows and challenges and learning and getting really great at things and then taking another leap again. Don't just stay in that quote unquote comfortable place because that truly is death. That truly is not moving forward, not being reborn, not reinventing and reinvigorating yourself. You've got to be willing to step into that unknown.
Starting point is 00:26:41 So during all this time, I launched my public speaking career. I was named in 2020 the top 40 female keynote speaker of the year, and in 2022, I was named the top 50 keynote speaker in the world, which is crazy and incredible, and I'm so honored. But I'll tell you, I have put the reps in. I mean, literally, I have spoken for thousands of companies over the last five years, and I'm so grateful for the opportunities I've been given. But when I tell you the amount of work that's gone into it, it is massive.
Starting point is 00:27:13 But if something lights you up, it's all worth it, right? When you get these messages from people that something landed with them or changed their life because of something you created, it suddenly all becomes so worthwhile. I know that I found my passion, I know that I found my path, and it's funny when someone will ask me, oh, when you were a little kid, what did you think you were going to do? When I was a little kid, I wanted to be an actress, and I remember adults telling me, oh, that's a really bad idea, because only like one percent of the world actually can do it. You can't do that.
Starting point is 00:27:46 You have to do something else. And I thought, oh, okay, I'll get into business then, I guess. But isn't it ironic that now my business is walking up the steps onto a stage and speaking and delivering a speech? It's kind of crazy, right? It's come full circle. So if you're wondering what your passion and purpose is, maybe start thinking about what are the things that you used to love to do when you were a kid. What are the things that you would love to do today?
Starting point is 00:28:10 That even if you couldn't get paid for it, you'd love to find a way to make that happen. Take a step outside yourself and really try to look at it and remember what are those times in your life that you were the most happy? What were those things you were doing and who were you surrounding yourself with? You know, I go back to this. It's all about our beliefs, the action we take, and you were the most happy, what were those things you were doing and who were you surrounding yourself with? You know, I go back to this. It's all about our beliefs, the action we take and the knowledge we surround ourselves with.
Starting point is 00:28:30 Those three things, and that's a three step process in my second book, Overcome Your Villains. Those are essential to really setting yourself up to reach your potential, to find your purpose and your passion and stay on that path of constant reinvention and going for more. Which is so what I hope for you. In a world full of darkness and people with negativity, be that light, shine your light,
Starting point is 00:28:54 even if it looks different than everyone else. Hopefully, it definitely does look different than everyone else. I don't want you to be a B-rate version of me. I want you to be a A-plus version of you. And only you know what that can look like. be a B-rate version of me, I want you to be a A-plus version of you. And only you know what that can look like. And you might not know what that is, even going to look like today until you start stepping into that possibility, stepping into that unknown.
Starting point is 00:29:16 Reese's peanut butter cups are the greatest, but let me play devil's advocate here. Let's see. So, no, that's a good thing. That's definitely not a problem. Reeses, you did it. You stumped this charming devil. So I hope that gives you a little bit of some insight into how wild the ride has been for me in the last five years. And prior to that, you know, was in the same environment for 14 years. And things were very much status quo. So if today for you,
Starting point is 00:29:46 things seem status quo. If you don't feel like your light is shining, if you don't feel like the stage is you're taking your big enough, it's time for you to take a bigger stage. It's time for you to invest in yourself. It's time for you to go to more. This is your call to action. What is that next thing you can go for? Start speaking these things into existence, start believing it's possible for you and start surrounding yourself with people that share you on and stretch you to go for more instead of trying to hold you back. You are in charge of those decisions. You are in charge. The alternate ending that is ahead of you if you choose to take that pen and rewrite it in because
Starting point is 00:30:26 only you can make that happen. And if I haven't shared with you yet, my new mastermind, we still have a few seats left. I would love to have you in it. If you are looking to go for more, take your brand to that next level, take the big stages and really step into your confidence. Community is huge. And the 20 people you're going to be surrounding yourself with for the next year are going to guarantee you achieve your goals. And I'm going to be right there with you. Check it out in the show notes below or go to Heather Monahan.com and you can apply there.
Starting point is 00:30:55 I'd love to have you part of my team, part of my crew ride and die for the next year. Let's do it. All right, until next week, I hope you keep creating your confidence. You know I will be. You don't stop and look around once in a while. You can miss it. I'm on this journey with me. I hope you're enjoying this episode so far. I'm Jennifer Cohen, host the top ranking business and entrepreneur podcast, Habitson Hustle, apart the YAP media network, the number one business
Starting point is 00:31:41 and self-improvement podcast network. So most people live the life they get and not the life they want. And I'm here to change all that. My goal with each episode is to give you the habits and hustle tips you need to show up to your life better, bigger, and bolder. Tune in now, and I'll not only help you answer the questions like, what do you want most in life and why don't you have it, but we'll also only help you answer the questions, like, would you want most in life and why don't you have it, but we'll also help you make it a reality.
Starting point is 00:32:09 I also pick the brains of top thought leaders on how they've gone to the top and the advice they have to help you get there too. Head over to Happets and Hustle. Once you've done listening to this episode and get one step closer to boldness, one episode at a time. You're getting a diploma. You can't eat a diploma, but you can eat wings and charles.
Starting point is 00:32:35 Get 23% off any order of 30 or 50 piece wings when you use promo code 23 grad at char charlie's.com That's promo code 23grad at charlie's.com Charlies as wings

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