De-Influenced with Dani + Jordan - De-Influencing how Kay and Tay cracked the TikTok code

Episode Date: October 24, 2024

Happy THURSDAY, everyone!We are absolutely thrilled about this week's guests—TikTok’s BIGGEST and most beloved couple, Kay & Tay Dudley! Can you believe they’ve only been posting for under three years? Yet they've garnered over 10 MILLION followers? Yeah, you read that right. And only on this episode of De-Influenced will you get the inside scoop on how they did it.We also dive deep into their lives: childhood stories, faith, Tay's journey in the Air Force, their sweet love story, and how they went from being a Dental Assistant and Electrical Engineer to literal TikTok superstars.We also cover what it's like to work with your spouse, navigating cancel culture, and all the challenges that come with such a massive platform. Plus, they share where they see their social media career heading and even their plans for growing their family! (Hint, hint!)If you aren’t following them already, make sure you do! Kay and Tay socials: Tiktok: @kayandtayofficial Instagram: @kayandtayofficial Youtube: @KayAndTay Don’t forget to subscribe to our YouTube channel @deinfluencedpodcast and follow us on Spotify, Apple Podcasts, or wherever you tune in for your De-Influenced fix! Stay connected with us on Instagram and TikTok @deinfluencedpodcast.We love y'all! XOXO Curious about GLP-1s? Go to www.Ro.co/Dani to see if you're covered for free. Visit jshealthvitamins.com/dani and use code DANIAUSTIN to receive 20% off your order or first subscription order. Visit carawayhome.com/DANI for up to 20% off your next purchase Shop now at SKIMS.COM . After you place the order, be sure to let them know we sent you! Select 'podcast' in the survery and be sure to select our show in the dropdown menu that follows! Get up to 50% off when you visit shopbeam.com/DEINFLUENCED and use code DEINFLUENCED at checkout!

The following podcast is a dear media production. And welcome back to your favorite podcast, D.N. Inflins. Guys, that was so bad. Not bad. Not bad. No, I like it. We're going to keep it. It's raw.

Okay. Hello. And welcome back to your favorite podcast, G. implants. We are so excited to welcome this week's guest. They're a duo that have taken the internet by storm. They have more than 10 million followers on TikTok, 5.4 million followers on Instagram, and over 2.6 million subscribers on YouTube.

We are so excited to welcome this power couple, Tay and Kay. Wow, 10 million. When did that happen? Last year? Yeah. No, did we hit 10 million this year? Yeah, it had to be this year, I think.

This year sometime. It's so rare to be like so successful on every single platform. It's wild. I don't even, I have no words. I don't even know how it happened, to be honest. It's like we just started posting for fun one day. And all of a sudden we had like all these views. And it's so fun.

But I definitely don't. I couldn't tell you how it happened. It's wild. And so when you started posting on all the platforms, was it all like you were posting on YouTube, Instagram and TikTok all the same time? Or did one take off first? It was TikTok. Yeah, we started on TikTok.

And then we, I don't know, maybe like six months later started posting on Instagram. Did we start posting like the content we were posting on TikTok or did we backlogged it? I don't remember. So I did one thing really good at the beginning, and I saved all our raw videos. And so when we finally decided to post to Instagram, I was like, oh, I got like six months of videos. So yeah, we like just threw them all out there. We did the same with YouTube.

Which is so smart to just keep all the raw because we used to film everything on Instagram stories. And then it would disappear. And we were actually filming in the app. So I was like, why are we doing this? Then we have nowhere else to put it. Yeah. But that's when we started posting on TikTok, it was like the same thing.

You would just take our content that we were filming. and like repurpose it. Totally. And re-edit it. And sometimes like the stories were completely different. And I'm like, babe, you can't be posting a completely different story on TikTokers. Just wrapped it in a new narrative. Well, y'all have been so successful. You're killing it. I love how real and relatable all of your content is and that you guys are such a good example online and so family oriented. It's so sweet. So on this podcast, though, we like to kind of de-influence who we are interviewing. So I first want to. want to de-influence y'all's like childhood, your background, your upbringing. So can you tell us

more about each one of y'all's childhood growing up and like where you guys are from? Yeah. Yeah, me first. You go first. You go first. So me, I'm from Alabama. So just north of Birmingham. It was like a mix of like the city and the country, I guess. You know, you definitely had the lifted trucks and stuff. So did you have a lifted truck. It wasn't lifted. He did have a truck, though. My brother had a lifted truck. And everyone else did. has a lifted truck. Yeah, he does. Yeah, it was your typical, like, Southern, you know, kind of grow up riding four-wheelers and stuff. And it was really good time. I grew up in Oklahoma.

Pretty much the same thing, except just a little bit more like, like casinos and things like that. But really, it's the same thing, just very flat, no trees and small town. I basically grew up in a town that there was nothing for like 40 minutes in any direction. So you were really living in a bubble. So when I moved away from that town, I was like a fish out of water because I wasn't used to, I mean, I had a Walmart. I had some gas stations, a lot of Mexican restaurants, and that was pretty much it. Wow. Do you all have siblings? I do.

A lot of brothers. Yes, I do. It's all brothers. Were you close, Greg? No, not. I mean, I wouldn't say we weren't close, but they're much younger than me. So I was six when my youngest or my oldest brother was born. and then I was 14 when my youngest brother was born.

Okay, so big age gaps. Big age gap. Got it. Okay. And what about you, siblings? Yeah, I have one sister and three brothers. And closer age gap for my brothers, the two older brothers. So we were really close.

Are you all so close, like, in adulthood with your siblings? Yeah. Nice. I have, like, Snapchat streaks with Devin. They're unreal. Yeah. She's so, like, cool and young. They're keeping me hip.

I have Snapchat streaks with. pretty much like everyone in my like my mom, my dad, my grandma, my two of my brothers. Yeah, I have like several. They're getting in like four digits. Yeah. Like we're like up there. Wow. Yeah. So they all still live. Your families both live in Alabama and Oklahoma. So yeah. Yeah. Do you all go back and visit a lot? Oh yeah. Yeah. Well, my mom's actually in Texas, but she's up like in the Panhandle area of Texas. But we see her pretty often and we go back to Oklahoma to see my dad often too. So what do y'all siblings think about what you do online? I think they think it's cool. I don't know. They don't really talk a whole lot about it, to be

honest. But I mean, they've said in the past, like, that's really cool. Like, you're getting tons of views, you know, but. Yeah. They're supportive. Yeah, definitely supportive. Your brothers are too. Yeah. Yeah. It's so fun because that's how my brother and I, like, we grew up in Dallas, not too far from here, actually. But it was actually the one thing that brought us together. social media because we were so different. And then he started posting on YouTube and kind of introduced me to it. And so it actually was like something that brought the family together. Because like I never played video games with him.

I played sports growing up. We were just so opposite. And so it's actually really fun. And especially having like kids too. Like I know you have a daughter that's older. Yeah. And I mean, I don't know if she's into social media, but I feel like it kind of like brings everyone together.

Yeah. And so that's so sweet. Did you guys grow up religious at all? Yeah. So, yes, we both did. Well, I did, you can tell your story. I don't want to tell your story. Yeah, tell us your story.

You tell your story and I'll tell my story. Tell us your testimony. Yeah, no. Let's get deep. Both sides, my parents were divorced and both sides went to church. I was like typical Southern Baptist, like big Baptist church, you know, with all the orchestra and all the, you know, instruments and stuff. Yeah, and that was pretty much all the way up until I was 18 and went to the military. Oh, wow.

You went to the military. Yeah. Did you always want to join the military? the military? No, not really. I just... First of all, thank you for your service. Thank you. Thank you. I I wanted to go to college, but we didn't have the money for college. And so I was like, well, I could go to the military and then they would pay for the college. So that's pretty much it with why I went to the military. I want to hear more about your experience. First, you can tell us about your... I kind of like Taylor grew up, divorced parents, very young. I think I was two when they got divorced,

but they were both in church. Same as him. I grew up pretty much Baptist. I was. I was a went to a Baptist church growing up. And then as I've gotten older, I think it's more like non-denominational. It's kind of what I do now. But both my family's religious. Yeah. How much does faith play a factor in your like every day and your family these days? Oh, I think 100% like it's always, it's a big part of my life. I mean, we don't. Especially the music. Yeah. He's always jamming. Oh, I'm always like if I'm going through anything stressful or or scary in my life, like I'm jamming to some praise and worship music. That's just, it's always playing in our house.

We don't talk a lot about it, I think, on our channel, but it's definitely there. Like we have music playing in our stories sometimes. Do you all go to a church in Dallas? You should come with us to Watermark. Oh, you go to Watermark? Yeah, it's great for kids. And it's kind of in between us. Oh, okay.

Like we're close to, you know, in Dallas, central of Dallas. Oh, okay, cool. Yeah, we're still doing online. We're doing online right now. We were going in person to a church in Allen, but I got a little scared after having Ellie taking her to the nursery. And so we kind of just went back to watching it at home. But yeah, I think we would love to get back into a church. It's kind of nice to go to a big church too where like, okay, this sounds horrible.

This makes me sound like a horrible Christian, but I like to sneak in, sneak out. No, I understand. Especially when I did have a newborn. I would do like, because, you know, like during the music, it was two lads. We'd sneak in and then just pop out. And like, our friends are like, you want to come stay with us. I'm like, no, I love you guys. I'll see you later.

Yes, if you want to sneak in with us, you're totally welcome. Okay, I want to hear more about your military experience. How long were you in the military? Four years. Okay. And what was that? Air Force. Air Force.

Okay. What was that like? It was pretty cool. I mean, I think it was really good for me because, you know, they're really good at, like, I'm not going to say I was, like, reckless as a kid or anything, but they're really good at, like, getting you in line and, like, making you think, like, what do I want to do with my life? And I think it's because the military, like, kind of sucks a little, like, you know,

because you're always, like, getting yelled at. And there's all these rules that you're, like, punished for at all times. So you're, like, constantly thinking, like, what am I going to do with my future when I leave here? Yeah. What are the different, like, dynamics between each military branch? Like, don't army guys probably talk crap about Air Force guys. It's, like, police officers and firefighters. Like, we're all on the same team, but, like, we also have these, like, different nuances.

Oh, yeah. Like, what are the different nuances between military branches? I know like the Air Force is like the chair force. Like I've never heard that. That's funny. Like like y'all just sitting chairs all day. Yeah, yeah. It's actually true though.

But it's also like a little bit. Hardest to get into, right? I think Air Force or the Coast Guard. No, Marines are like the easiest. Well, physically or mentally. Like physically it's harder to get into the Marines. Academically, I would say maybe is what I'm thinking. I think like Air Force Coast Guard, I don't know.

There's like a Space Force now. Maybe that's harder to get into. That sounds tough. That's cool. Yeah. You should doubt somewhere. Maybe you'll go back and do space. Reenlist the space.

I wonder if the Space Force covers college tuition. Oh, I'm sure. It's above the branch, I think, all those benefits. Do you have any idea what the Space Force does? Something with space, I'm sure. No, I don't know. It's so funny because it was like right when everyone's talking about aliens, like I think it was Trump that like he launched a Space Force

and everyone was like, it's happening. It's coming out. I don't want to deep dive into modern warfare too much or anything, but I know like drones and satellites and all that. that nowadays is such a big thing. And so I could imagine that Space Force has something to do with satellites and surveillance. And even at some point maybe weapon systems being on satellites and things like that. You were an electrical engineer, right?

Okay. So did the Air Force influence you to want to become an engineer? Or did you want to become an engineer and so you went to the Air Force? I don't know if it was either. I didn't really even up until I kind of had an idea leaving the Air Force of what I wanted to do. But even as I left, I wasn't super sure. I went the electrical background because the computer, like software engineering and electrical engineering, kind of overlap a lot now.

And I liked to code at the time. And so it was just a good overlap. Did you teach yourself to code? Yeah. While growing up. How did you teach yourself to code? Did you just like tinker? Or was it like you were doing your Myspace profile?

Yeah. I know that's what we were doing. The HTML. Yeah, definitely HTML on that. But no, it was a lot of tinkering. Yeah, a lot of like, I want to make this thing happen and then try to figure it out. And then I ended up getting some books. And then I realized that was silly.

I shouldn't have done that because the books don't really help you. Like, you just have to code. You can't read your way into knowing how to code. What was the first brand of your, like your first computer? What brand was it? Compaq. Compact, yeah. That's what mine was too.

Were you coding? No, I wasn't coding. But it's so funny. Like we all remember these like old computer brands. that are never around. Like that's what we played like Freddy the Fish on and stuff. Yeah. Fred of the Fish.

Did you play Red Alert 2? Yes. Red Alert 2 was amazing. No. I do remind I remember having the big computer with, was it Minecraft? Oh, you played Minecraft? No, my brother played Minecraft. Yeah, he played Minecraft for sure.

And then I. And League of Legends. League of Warcraft. Yes. But yes, I did play with the Sims. I was on the Sims. Yeah, roller coaster tycoon. Do you guys remember that?

I remember that one was cool. That was cool. That was hard, though. I would get frustrated because it was hard to build roller cursors. I could never have been like an architect. Even in the game? What's so interesting, you should do this because you're an engineer. Someone should go back and like re-recode all of these old games that like carry so much

nostalgia value and just bring them back. Like, re-do it. Like I tried to play Red Alert too. It's so hard to play. Literally like last month, I was like, I wonder if you can do it. And you have to go through all these like coding things and I was like, I can't do this. So, so funny. Kay, what did you do after high school?

I got married. You got married? I got married at 18. I didn't realize you were married before. I got married and I had, so he was in the Air Force also. You all have to understand. You have a type. We didn't actually know.

I have a type. I have a type. Air Force. You have to understand. I grew up in this very small town that had an Air Force or an Air Force base in it. And pretty much unless you wanted to marry somebody from your high school, like the only other single guys were in the Air Force. I mean, that's just, that's all there was. Yeah. If that, if the Air Force base leaves that town, that town is going to be a dead town.

I mean, it's just, that's what is keeping it going. That's why we have a Walmart. They did have a Walmart. Yes. And so when I got out of, out of high school, I was more rebellious. I would say, I was very like, I went out of my mom's house. I want to do my own thing. It can't picture the side of you. I was trying to be very independent. I mean, but I, but I, but I, at the same. time, I just kind of wanted to do my own thing and be an adult. I felt like at 18, you're an adult. You know everything. It was very naive as a child or as an 18 year old child. But I did get pregnant with my oldest daughter, Kinsley, and had her at 19. And then we ended up

getting divorced at 21. At 21. So you all were together. How long did you guys date before you got married? Three months. Three months? Yeah. You're 18. Don't recommend it. I thought I was so in love y'all so was he older he was older two years older than me yeah so after the divorce where did what did you do after that to be honest um I was not in a good place when I got divorced I didn't I was staying with my grandma in her guest room I didn't have a job for a while and then when I did get a job I was making like $200 a week like it was really bad I had a car but I wrecked it and it was totaled so then I didn't have a car. It's not funny.

It was a bad time in my life. It's okay. It worked out. This is the character building stage of your life. It really was. It was just a really low point in my life, but it really did make me so much more appreciative of what I have now. And stronger probably.

Yes. I learned a lot. I really did. At one point, I moved two hours away to the city to Norman, Oklahoma City area. I was only there for about four months. And then when I moved back, Taylor and I had kind of been dating at that point. and when I moved back, we ended up moving in together. And how old were you when that happened?

22. 22. Okay. And where were you working when you met Taylor? When I met Taylor, I was working at a place called Factory Connection. I don't know if you know what that is. It's very, it's kind of like Ross, but very small, like way smaller than Ross. There's not a lot of them. That's the one that I was a key holder.

Oh, wow. So I was cool because I could take the key and lock the store up. But that's the one I was making like $200 a week. I mean, it was really bad. But I ended up moving to Norman, and I went and I worked at a barn grill as a waitress on campus corner over by OU. And then when I moved back, I went and worked at Sally's hair here. So I worked there for about two years until we moved to Alabama. And then how did you guys meet?

We met through mutual friends. So I had recently about six months or so been divorced. And we had like this group of friends. friends that we would hang out with on the weekends on the nights I didn't have kinslie i would go hang out with these friends and i noticed him with this group of guys that we knew one night in particular and i was like who is that cute blonde guy and they're like oh that's dudley they're like that's dudley let me introduce you so that was actually the first night that he had gone out from his like from getting back from his deployment so that's why i had never seen him before because he had been

deployed so yeah and then after that we were just pretty much inseparable and so that was how many years ago? 10 years ago, 2014. Wow. So you dated for how long before you guys got married? Two years. Where were you deployed?

Afghanistan. For how long? Only like six months or so. What was that like? It wasn't that bad. It was kind of fun. Really? What'd you do for fun?

Played Russ? Do you know Russ? No. It was a game. Wait. What's a computer game? Yeah, it was a computer game. Oh.

Yeah. He still plays that one. Yeah, we had Wi-Fi. What were you mainly doing? there. We were like, the mission was like, it's called like Guardian Angel mission. And so like these people would teach the Afghan military and stuff. And we would just stand around and make sure that either the Afghans didn't kill the people teaching the Americans, like the students, or people didn't come kill the students. Wow. Did it feel like a tense environment when you're over there?

At first, just because I wasn't comfortable with it. But right. And maybe this was just complacency, but towards the end, I was really comfortable. Yeah. Was it, culture shock for you, just being over there. Oh, yeah. Away from that long. Yeah. I mean, they, the military does a good job of like bringing things in that make you feel comfortable. Like I said, I had Wi-Fi and I brought my laptop with me.

And so when I wasn't working, which, I mean, we did like a six-and-one schedule. So six days on, one day off. So I could play, you know, video games or whatever. So, yeah. They had an Xbox and stuff in there. Where, are you so close with a lot of your, like, servicemen? No. I don't think so.

I feel like the brotherhood side is like the big part, right? It's really weird because you make you really miss it out. You make really good friends in that moment. Like I can think back to like every stage, like basic training and then tech school and then being at the base and being deployed. And I always had a friend that I was like super close with like call it battle buddy or whatever you want. Like I had someone that was like my friend. Yeah. But then the second you leave that stage and go to the next stage, you just like I never talk to him again.

Like every single time. Wow. Yeah. Do you think the military for you was like kind of a. But like there's almost like two different types of people. I feel like it's like the military for you was like, hey, I really want to go to school. This is a way for me to kind of serve my country and then be able to go to school.

And then there's others that are kind of like, this is what I was born to do, like this in my life. So do you think that like because for you, it was more of just like a means to an end? It was just like a chapter in your life versus like others. I feel like other servicemen we talk to, they're like, they're my brothers. Like, you know, like they're at my weddings and stuff like you call that like high speed.

Like those guys were high speed. High speed. Oh, interesting. So what does that mean? That's just like they're like gung ho. Like they're in it, you know. They're in it. Yeah.

Okay. The high speed guys are like the ones that were like really into the military, which nothing against it. Yeah. It's just a different. Honestly, I'd say that's better because you should try to be the best at everything you do. So maybe being high speed was the way to go. Yeah.

That is so crazy. So then you guys got married. Uh-huh. Okay. And so, and then what brought you guys to Dallas? When he graduated, he kind of applied all over, and he ultimately landed the job in Dallas. There were a couple in Dallas that he was kind of debating between, but ultimately the one that he chose was just the best offer that he had. It was actually the only two offers you had were in Dallas.

But he did apply to several areas, and this is just kind of where we ended up. Can I ask you a more personal question? When you started dating Kay, were you intimidated or scared that she had adopted? daughter before because you'd become kind of like an instant stepdad. I don't think so because we did take it so slow. So, you know, at first we were dating and we were both very standoffish and, you know, we're like, maybe this will go somewhere, maybe it won't and we'll try. And so I think because of that and because we dated for so long, it was a very like slow step

process. It felt very natural. At no point was I like, yeah. We also, we also didn't let Kinsley meet him for a long time. Six or seven months. Oh, wow. I really wanted to be sure because, like I said, like, I had jumped into something initially with my ex, and it was just, I didn't want to go down that path again. And so I wanted to be sure before anybody met my daughter. And he was the only person I've ever introduced to my daughter. And he was great. I mean, from the get go, they hit it off. I mean, they were just like little besties. It's, it was really sweet. I have some videos of them the first day. And we took her to feed the ducks. And he had her on on his shoulders. You know, she was only, she had just turned three. So she probably doesn't really remember much before you.

I've asked her, she said, I don't remember anything before Taylor. Like she only remembers Taylor. That's amazing. So that she really had like, and I know that she's close with her birth dad too. But it's like, that's really cool that she had you as well, her entire life. Like a bonus dad. Like a bonus. Yeah.

If you've ever heard of Ozzympic or we gobi, you've probably heard three things. They're effective, but they're expensive. and they're hard to get. That's where Ro comes in. We've talked about Ozambic here on the podcast as it took the internet by storm and proved to be really helpful for those in need. But with the heightened awareness of GLP-1s

and what they can do for people who are overweight, it became harder to access. That's where Roe body comes in. We're huge fans in this house about getting medical care and the support you need conveniently. And I know some of my relatives on my mom's side of family

have struggled with getting some of these drugs, and some of these things and their weight maintained. And so definitely support any medical care you're needing. Through Roe, you can access prescription compounded GLP-1s with the same weight loss ingredient as brand-name GLP-1s at a fraction of the cost. Roe has compounded GLP-1s in stock now. You can get it in one to four days if you qualify. Roe members have support throughout the process.

If eligible for medication, patients have access to their provider on demand for any questions. and you can see if you qualify from the comfort of your own home. This means no scheduling a doctor's appointment, no commute to the doctor's office, and no waiting rooms, which may eliminate a barrier for someone a GLP1 can help. It prescribed your medication ships directly to you in one to four days. Go to row.com slash Danny. The memberships start at just $99 for your first month. Medication costs are separate.

That's r. That's r.com. slash Danny. To learn more, go to row.com slash safety for black box warning and full safety information. compounded medication is not required to and does not receive FDA review or approval RX only. You guys know I hate wearing bras. I'm so particular, especially after getting my boobs done and now also being pregnant. Good intimates are so hard to come by, especially when your body is changing constantly and so sensitive due to pregnancy. Comfort is a must with these products. This is why I am so, so pumped to tell you guys about skims. It's the skims fit everyone intimately collection. Listen,

I was skeptical when they reached out because like I said, I'm so particular, but I tried their products and I am so happy that I did. I love it because not only are the bras and underwear comfortable, but they're functional with how many speaking engagements, work events, family events, and more I have going on in my life, especially the last couple of months. And then, like, being pregnant, you guys know I am always into maximum support, but also comfort.

I can't just have support. I have to have something that feels buttery and feels so good on. I want to specifically touch on the fits everybody crossover brawlett. I got because it seriously gives so much support now that I have things that I actually need to support. Plus, for my mom is out there,

this is going to be my go-to bra for nursing as well as it makes feeding a breeze. This fabric is so comfortable and breathable, which being pregnant in Texas heat is a necessary piece to get me through the day. And it matters what I'm wearing. I'm so over, boob sweat and all that, whatever builds up and I've never had that before.

And so now it's just really important that I have the right type of bra. Plus, let's be honest, I need some comfortable panties that won't ruin my outfits. And the fits everybody underwear is an absolute game changer for this. I wear them under everything for my sweats to my speaking engagement outfits and now also being pregnant. You guys know like you're always wearing clothing

that is tight on the bump. So it's like a tight dress or leggings, which means like I don't want my underwear to be showing too. What I love about the fits everybody intimate line is how they really do shape you no matter the shape or size. There is no gaping in my bra. Their band doesn't squeeze me in a weird place causing spillage and their underwear never rolls up. The fits everybody is available in sizes extra, extra small to 4x. You can shop now at skims.com. After you place your order, be sure to let them know I sent you. Select podcasts in the survey and be sure to select my show,

de-imluence in the drop-down menu that follows. Guys, I don't mean to brag, but I got a Ballerina Farms package, so I'm basically in my cooking or shall I say baking era? Well, in that PR package in my careway cooking set, I might be feeling a little too confident in the kitchen lately. I don't know, Jordan has been saying lately, I've been such a good little housewife. On top of all my other duties,

I've actually enjoyed spending a lot more time in the kitchen. With the fall weather, I've been thinking about trying to cook some more yummy fall recipes like soup or pasta, and with my careway pans being ceramic, means it's easy to clean, even for recipes that require hours of simmering and roasting. Their chemical-free ceramic coating makes cooking

and clean up easy and it's non-toxic. Y'all know we are always trying to use non-toxic cookware in this house, and this cookware set is completely non-toxic and is made without any toxic materials like P-F-A's, P-T-F-F-O-A, or other hard-to-pronounce chemicals. This means it's tornado approved too. Y'all know she's always sending me the reels and the TikToks about toxic ingredients and toxic tools. So tornadoes approved too.

As a mom, making sure I'm using non-toxic. toxic cookware in my home is a must. And this set makes me feel good about the meals we're giving our kids, not to mention, they're so cute. They're literally so cute. I feel like they're just a vibe. Like, I just want to have them on my countertop, even if I'm not even cooking. We got the cookware set and the white iconic color and I'm obsessed with how they look in my kitchen. The set comes with the saute pan, fried pan, Dutch oven, and sauce pan, plus lids for all of them, a canvas lid holder, which was really cool. I'd never seen one of those before. And magnetic pan rack for storage. It's the ultimate kitchen setup, and it will save you $150 because you won't have to buy the items individually.

But the holidays around the corner, the careway cookware set, is a perfect way to feel good about the meals you're making, not only for your everyday life, but for those big holiday parties too. And this cookware set is the perfect holiday gift for those who just moved into their first new home, newlyweds, first-time parents, or even grandparents. Fun fact, I remember, I think it was like, I can't, I think it was after having Stella. I did like a swipe up during the holidays to a Caraway set. And it was my highest clicked item for my whole year, like when I looked at my analytics because so many people were wanting this for the holidays. Visit Carawayhome.com slash Janney to see all of our favorite products and take an additional 10% off your next purchase.

This deal is exclusive for our listeners. So visit careway home.com slash Janie or use code Danny at checkout. Caraway non-toxic cookware made modern. Okay, so you guys got married. You moved to Dallas. How in the world did you were, were you working in Dallas? I was. What were you doing in Dallas?

I was a dental assistant. Okay. How in the world did you go from dental assistant electrical engineer to like one of the most famous TikTok couples ever in the world? Like how in the world? Do you feel like a famous TikTok couple? I mean, I've hung out with you guys multiple times. And I got to say, y'all are so down to earth.

We don't really play the barbell. And then I like read that. I'm like, oh my God, they have 10 million followers. I was like, 10 million. Wow. I was like, that's cool. That's huge. I definitely feel like, what is that? What is that when you don't feel imposter syndrome a lot? I don't feel like anything special. I just kind of feel like myself, how I've always felt. Obviously, I make more like wiser choices these days, but I do feel just very normal. Yeah. Well, it happened really fast for you all too, right? In the past two years, if I'm not mistaken. It's like two and a half years. It'll be three years. It'll be three years.

in January. Three years. So it's kind of hard to like even soak it in and realize what's happening because by the time you do, you've grown another three million followers. Yeah. It was just so wild. Yeah. It's happened very fast. But yeah, I just, I'm very, I'm just feel very thankful, very blessed. You know, that's why I do so many giveaways because I just feel like I want to give back. Because I was in a place before we started this where, you know, we didn't know how things were going to get paid. we were living in, you know, a little rinky-ding rent house. You know, I've been in hard times. And so I just like to give back and help because I don't feel like, I don't feel like

God's given me the success to just sit on it and like have it to myself. I want to do as much as I can for others. What do you all feel like is like one of the core purposes of your platform? Like, you know, you have 10 million followers. It's obviously been a huge blessing that God has given to you guys. What do you guys kind of talk about and think about every day of like, this is why we're here, this is why we're doing it? I think for me at least, and maybe it's different for you, but for me I feel like I see all the time in the comments, like, especially when I'm doing like a big surprise or something for Kay, like, I'm going to do this for my wife or I'm going to do this for my girlfriend or something. And I feel like it's, maybe it's a motivator to like have a healthier relationship or a better relationship. And I think that's great. Because I think like that's like the most important thing really if you think about it. Like, because you have to raise your kids right and you have to do that together. You can't have like the single parent household. the kid because like the two parent household's like so important you know and so if i'm like instilling

and like the young people right now like have a good strong relationship then there's got to be some crazy benefits down the road for that from that yeah it's it's it's cool because like as ticot has kind of blown up it's sort of created this like conveyor belt of content so you're just scrolling it's going to feed you this it's very different than i would say like when we you know kind of grew on instagram where it was like you had to almost like very intentionally decide who you were going to follow. And I think it's cool what you guys are doing because it serves up a sort of positivity on the conveyor belt versus what I typically get, which is not that. You know, it's, it's more like outrage or clickbait or, you know, rage baiting type of content. And so what is

your own demographic like? Is it mainly women? Definitely mainly women. Younger? Kind of all over the place. Like baby, like baby having age. mainly. This is the main, but we, we definitely have a big younger audience on YouTube.

I think YouTube shorts. It depends on the platform. Like, we'll be out in public and there's like seven year olds that'll recognize us.

I mean, we have a very young audience base on YouTube, but then, yeah, it definitely depends on the platform. I feel like Instagram is more like that mom's to older,

like maybe grandmother's age. And then TikTok is definitely like teens to like young parents. Yeah. That's really rare to be able to appeal to, a wide demo. I feel like it's because you have such a youthful energy to you. You could honestly be like 19 years old and people are like, people like, oh, she's my age. You know, it's getting

confused a lot of people. Yeah. They're like, you have a 13 year old daughter like what? Yeah, they have no idea. Trust me. It's, it's wild to me too because she's like, she wears my clothes. I mean, when you were talking about Stella taking your things, I was thinking to myself like, that's literally Kinsley, she'll come in my closet and be like, can I wear your shirt? And I'm like, Kinsley, I bought you the same shirts. Well, it's at my dad's. Yeah, straight up, I thought that that was your sister. Like, when y'all came over for the giveaway, I was like, oh, it's their sister. Do you tell people how old you are? Yeah. How old are you? 32. See, we're the same age.

Yeah, I wouldn't have thought that. You look like you're literally 19. Oh my gosh. Yeah, I'm so jealous. I would have said like 24, 25 is what my guess. I guess that time I wouldn't work out with what you said. But yeah, as I've gotten older, I appreciate that. But when I was a kid, like I was the late bloomer. I was not the one the boys liked because I looked like a child when everybody else was like looking all womanly. You know, and I never, I didn't get to that point until later. And it was just something I hated when I was little. I hated how round my face was.

I was like, I look too young. But as you get older, I think you appreciate it a lot more. People always tell you when you're younger, they're like, you're going to love it one day. Like, no, I want boobs. It turns out they were right. They were right. So when you guys got made. married and you, you know, started living together and everything. What did you guys see your life

looking like? Before social media? Before social media. What was the five-year plan? I mean, for me, I always had the dream of being at home with my children. But at the same time, I had always dreamed of being in the medical field, particularly dentistry. I think at one point, I wanted to go to be a dentist, but it was a lot of school. And by the time I got into dentistry, I felt like I was too old. And so I kind of settled with dental assisting, if I'm being honest, but I loved being in that field. So at that point, I was like, this is what I'm going to do. I'm just going to succeed and excel at being a great dental assistant. And I wanted him to obviously, like, go to school and do what he wanted to do. And I think what he wanted to do was, was engineering. And then really, I didn't,

I didn't anticipate having like, in a larger than life life. I guess I really just thought we were going to have a very humble, you know. Have a little house, have a picket fence. Yeah, that was my dream. You know, I think that's a lot of people's dream. And I just really wanted to have like my little family, my house, buy a house one day, you know, backyard and work. Yeah, I might forget this question.

So I want to ask you. Like, obviously your lifestyle looks way different now. Do you guys miss that dream of just a more simple life in the kind of hustle and bustle and pace of what it means to be a content creator? I think we keep it pretty simple. Yeah, I was going to say the same. I feel like even though like obviously it's a little less simple than what we could have had, I guess. I do try to keep it as simple as, you know, just raising my kid and doing fun things with a family.

I didn't show up in a Ferrari, you know? Yeah. Not yet. I would say it's more the opportunities, like you invites the, hey, fly here to do this. It's probably that typically I think. for a content creator makes the life less simple. We struggle with that a lot because if you truly want to keep your life simple, you have to say no.

To all those opportunities. Far more than most people have to say no, right? And so that's probably the hardest thing to protect it feels like to keep things simple as like we want to be home as much as possible with our kids. You know, oh my gosh, but this is such a cool thing. You know, it's once in a lifetime. Are you good at saying no to opportunities? Oh, yeah.

I feel like we say no to a lot, especially like brand deals and things like that. because for me, I, I turned down so many things because if I'm not 100% behind it, then I don't want to share it to my audience. Because, like, I was on the other side at one point. Like, I watched influencers and I watched their stories. I watched Danny Oz. She's so different, no. No, but I really did.

Like, I would be influenced by things. And sometimes I'd get it and I was like, this isn't that great, you know? And so when I was given the opportunity to, you know, share. things I like to people, I really do 100% believe in what I share. So we turn down things all the time. I mean, people send us stuff and I like, please, I want to work with you. And I just really didn't like the taste of that or, you know, whatever it may be. What about like extravagant trips to New York Fashion Week or concerts or things like that that are just, you know, they're so fun and it's such a cool opportunity. But a lot of times it doesn't really make sense with the everyday

lifestyle of being a mom. I'm asking more so because I struggle with that. And there's all these fun opportunities. I'm like, I want to go and I want to speak on that panel and I want to do this. But at the same time, like those things also really exhaust me and wear me out, even though there's such great opportunities and I'm so thankful. How do you pick and choose kind of like the more extravagant trips and opportunities? Hay's anxiety level. My anxiety. Really? No, I really do.

I feel like if we're invited to big things like that, we tend to say yes because we see it as as this is a dream opportunity. You know, nobody, nobody out there. If they tell you they wouldn't do it, they're lying. A hundred percent. They would do it too. And we look at it as building our brand, you know, and it's an opportunity that. And not only that, but if it's something we take the kids on, it's another opportunity to travel. And that's something that we really didn't get as children to travel and go places and see the world. And so I love that I'm able to give my kids that. And maybe it's not as simple as our life was growing up, but it's still amazing. And anybody would be doing it if they could. That's how I feel on that. So how did, because we kind of glazed over this,

how did y'all go from being a dental assistant, electrical engineer, to posting content? What was the inspiration behind it and what was the first video? I think it was him. It wasn't. He did it. It was a mix. Were you following influencers? No, no. Also. Also, okay, who did you follow? Who was your core rotation back in the day? I don't know if I want to say. Come on. They'd be so flattered. You have to. I remember one, it wasn't their name. It was, you know, back in the day when OG influencers would have a blog and they would have a clever word and that would be, and they would transfer that to Instagram. Yes. It was something like getting up buttercup or something. I followed her. I followed, I did follow you. Oh my God. I will say, and then I followed like Daryl-Land and

all of them. I had a, a, uh, a wide range of... What about Emily? Probably Emily, because they were like really good friends. Champaign and Chappelle. Oh, yes, yes, yes.

Yes, that's how I knew her, but I was champagne. Yeah, champagne show. Yeah. She was funny. Yeah. Yeah. So you follow up like the OG

Instagram girls. Yeah. So, bloggers, kind of. Yeah. Yeah. And then, okay, yeah, so tell us about the first video, She was like 19. And she was like, you need to download TikTok so I can send you all these funny TikToks.

And I was like, I'm not downloading TikTok. And it took her like three months of convincing me. And then I was like, okay, fine, I'll download it. And I don't, I wouldn't even say I was really hooked on it or anything. It was mainly so she could send me stuff. And then Taylor and I, we were coming back from Oklahoma from like a Christmas thing. And so something, side note, something that Tay has done with my youngest brother, one that I was 14 when my mom had him. Something that they've done every single year with

Kinsley is make like this home video. And it's like a movie. And it's a sequence. So there's been like seven of them. And they tell a story. And so every holiday that we're there, they add on to it. They add on to the story. And it's something that my mom and I get to sit and watch after two days of them working on it. And we like pop popcorn. It's just like a whole fun thing. So Tay had just finished editing that year's holiday movie. And, he was like, I'm in the editing mood. I want to edit something. So I was like, well, why don't we just film our trip back and we'll just film like, I don't know, random stuff, like going into a gas station. I mean, it was the most like random things. I thought it was going to be a hit. I was like

my 15 hour drive in 15 seconds. I was like, that's going to slap. Like that title is so cool. And then I was like, well, we can just post it on my channel and then, you know, just see how it goes. And I think it got like 10 views or something. It was like. So it didn't pop. It did not pop ball. But it was so fun. And that was like at the very end of December. And then I think like three or four days went by and then it was New Year's. And we were talking about New Year's resolutions. And I was like, you know, that was really fun. Why don't we make a resolution this year to do one video a day and just post one video a day and see what happens? Just for fun. Just for fun. Just for fun. Because we had so much fun together doing it. Even though it got no views, that really wasn't what it was for for us. It was just something that we found like, like, oh, this is a hobby we can do together. and our family enjoyed it, you know, like our parents. And it was just, it was very, very just silly and fun. And then I think after like a month, we started getting a little bit more traction on our views. Not anything like crazy.

I mean, like I'm talking like 700 views or something. Yeah. And I- It's a lot of people when you think about it. It is. I actually have, he has a video of me sitting on the couch and I was like, TAY, and I'm like, refreshing it. And I was like, it has 200 views. It has 350 views.

Yeah, one of them got 8,000 views. And she was like, I was freaking out. You know how many people that is? A lot of people. It's like, this is so crazy. And then, um, um, oh, he asked me, uh, how many followers do you think you want to have at the end of the year? And I was like, I don't know, maybe 10,000, but that's like a lot. I don't think we'll get that. And at the year mark, we hit a million. You are kidding me. No, it was insane. It was actually crazy. Did you even know what was happening? Like, were you, when you started posting, where you're like,

oh, people like this type of content or were you just posting and it was working? At first, I feel like we had no idea what we were doing. We just posted the most random stuff. And then we kind of started realizing like, oh, this is the, I think we did like the acting like my wife's for a while. And so he would act like me and those always popped off. I've never seen that. I've never seen that those from you. I mean, I've seen them online, but I didn't know that you did it. And they did pretty good. They had like four or five million on each. They're so funny. I love this. Those were, those are still like one of our most highly requested to bring back. Really? They're like, bring back the acting like my why it's. Oh, remember when

that series we had where we would, Kay would always get packages. And so I would go down there and it was, you ever seen those package lockers? Yeah. And then you never know which one's going to open. You like put in your number or whatever and then one of them randomly opens. And so we'd play this game where Kay would

put the number in and then I would hold my head up against one of the doors and try to predict which one was going to open so it would hit me in the face. And we did that. That one went really, really viral. I feel like that. And we did that one for a couple weeks, maybe even a couple months. It was a while. It was a series. Yeah, that one was fun. Wow. It really didn't turn into what it is now until, I don't know. Pregnancy? Well, right before pregnancy. We started filming more the way that we do now. But pregnancy, really. What year was

everything you just said? What year was that? 2020. Okay. This is so recent. Very recent. It's so recent. And then last year, we were at a million and then I got pregnant and it went. Oh my gosh. Like up to 9 million last year. So you transitioned to the type of content you're in now around 2023. They need to like run studies on y'all. Like what exactly was happening? Yeah, what was the kind of catalyst for transitioning to that type of content? It just fit into your lifestyle better.

It was timing. It was so much easier to just film randomly than to make some like skit. Yeah. And really it and it, I felt like we started building a really good community when people felt like they were getting snippets of our day and of our life, especially like on Instagram. But, and I think that's why the pregnancy content did so well is because people felt like they were on the journey with us and the good, the bad, all the crying that I look back on and I'm like, that was so cringy. But at the same time, it was very real and very raw. And I was okay sharing that because I had

so many people that would reach out and be like, I totally understand what you're feeling right now. And that made it worth it to me because I don't, I didn't want people to feel alone because pregnancy is, I mean, you know, it's a scary journey, your hormones. I mean, you, you feel all kinds of stuff. And so I just really wanted other women to feel like they had somebody who could publicly tell others, like, this is normal, this is what's happening when you're pregnant. And I just, I think that and the journey, falling along the journey really helped build up our community a lot. Yeah. So I think that the reason I pointed at you and said, I think it was you is so you guys were over here filming for a giveaway.

It was like Daryland, Danny, you, and someone else. And I watched you film that giveaway, and you were precise. So my thinking, it was kind of the first time I had ever been exposed to probably how much goes into a TikTok. But also you relate, because Jordan used to film all my content. Yeah. Like everything for two or three years. And even whenever you started posting on TikTok, like I didn't even have the app. And he built us to almost a million followers.

Yeah. Just taking all of my stuff. So I like when I saw, he doesn't do it anymore as much anymore because when we launched Divi, he didn't have as much time. Yeah. But when I saw you doing it, I was like, oh, this is deja vu.

Like I remember these days. But what was so interesting to me is that when we did it, it was like, it was photos. Like 2017 was all about like Instagram photos. And then they were launched, I think it's dead now, IGTV. You were big on that. Which was like long form.

and I loved that because like I loved editing just like you love editing. You loved it. I loved creating stories and like getting people engaged. But it was more long form because that was when Instagram was like, hey, we're going to compete with YouTube. So then that died out. And then Instagram stories came about and we got really good at that. And we just like learned how to integrate it into our lifestyle in a very like real way,

which I think what you guys did. We didn't even plan the content. It was just the whatever happened that day. And then Reels came out. And I think that for me it was hard to. comprehend like that attention spans were going to go plummet down. So I was like always trying to fit like I was like mad at reels because I was like I can't fit what I want to say in 60 seconds. So when you guys came over and you were leading the charge on filming this giveaway, I was like,

okay, this is a reel. This is going to be like 30 seconds. And you like, I don't know if you remember this, but you like knew how to kind of micromanage almost every second of where people were going to fall off at every moment. Like there was a time where they were like explaining or showing off the prizes and you were like, there needs to be something in the shot that like catches their attention. So I think that someone like threw dollar bills down. And so I agree with y'all's story that I think that you guys found a really natural like amazing way to capture your lives. But I think that there's a little bit more of a science and engineering to it. Yeah, for sure. That I don't think you get credit for, but I want to use

this podcast to give you credit for. So at what point did you, you start really kind of like diving into the science of editing and attention span? Like a few months in. I like started getting into communities and stuff. So 2022? Yeah, yeah, it was in 22. So during that zero to a million stage. Okay. Communities. Yeah, like Discord groups and things like that. Yeah. Yeah. Other creators that are trying to figure it out too. And yeah, I got into communities and don't give away your secrets. But like what kind of things would job? Or do. Honestly, they probably don't even work anymore because it changed. just so fast. It does. You have to be able to adapt. Yeah. Help us understand like, I think people

will be really interested in like what the conversations looked like in these Discord communities at the time. Is it like, hey, I'm trying. I got a million views by clipping it at this second mark or doing like two second intervals. Like what were some of the, what's some of the vernacular around those Discord groups? So like Danny said, it changes so much. So now the strategy is like dead that we had figured out. But we had figured out at one point, like on TikTok specific, specifically, if you got to this certain view count at this certain amount of time and like your ratios, like your share ratios, your like your like ratio's, your like ratios and all this stuff was good enough, it would, it would just go up.

Yeah. And so you would be like trying to figure out like in the video itself, like how do I edit this? How do I zoom? Whatever to get the like ratio and everything, you know, to that point. Did it have to do with a drop off time? So like, hey, if I can keep them engaged for, and it's so crazy, we're saying this because YouTubers are like, and I keep them engaged for a. minute, TikTokers are like, can I get them for three seconds?

Yeah. What was the second? Yeah, what was the second time frame you had to hold them to? I think, well, it was more of how the average person completes. So it was like how you needed like 50, 60% of the average person to watch the entire video. And like it didn't matter the percentage that fell off as long as at the end of the line, you were at around 50%.

Yeah. Right. That's changed so much now. But Danny, you'll kind of get this, I think. The biggest way for us that we found. is the idea. Like, if you have a good enough idea, you know this because you did YouTube.

If you have a good enough idea, you can have a really boring video. And like, the idea itself propels the video. 100%. It's always the most, it was always, for me,

at least the most mundane. I feel like when you tried too hard, it, like, wouldn't make it. But if it was just like a, it was a unique topic that was mundane.

Like, I don't know how to, well, it's very much like, like, YouTubers and like a Mr. this is like Mr. Beast is famous for this. It's like you have to know the thumbnail before you know anything else.

And so that's what- We always had the thumbnail and the title to our YouTube videos before we ever had filmed the content. We wouldn't even know what the content was going to be, but you liked the title of the thumbnail. But how do you apply that to what you guys do? Because y'all's is such real life that you can't, I guess you can kind of have an idea going into the editing. So like, hey, like I think that this is kind of what the story is going to shake out to be. Or do you know going into the filming? It's a mix. So like, for example, I might have a video that Kay and I think is really funny of Ellie doing this. Yeah.

How do I turn that into something that's going to get 20 million views? And so then I'm like, okay, well, I need, that first clip needs to have a certain text. And it could say anything. It could say, Ellie's doing a lip thing. But like, who's Ellie? First of all, so all those people that don't know Ellie, they're not coming in. So now it's our daughter. And like Kay's now my wife.

And, you know, like, I'm like broadening and making it more generic. So that's like one piece of it. And then it's like, where do we start? Like we filmed this moment and we have this moment. Where do I start the video to where people are going to actually see this cute thing happen? And so then it's finding that point in our filming that makes sense. It's just all those little details. It's like a puzzle.

Like I think that's what the fun of editing is. That's why I used to love to do it. It's like you're trying to take all this raw footage and piece it together into a puzzle that will make sense to someone who's never watched it before. It really is like the artfulness of editing. Why do you think y'all's videos that are so personal about your day-to-day get so many shares? Maybe it's like relatability. Like Kay's really good at just showing herself.

And I think a lot of people are like, I go through that exact same thing. And, you know, other people aren't sharing that. Yeah. Boyfriends, like, do this for me, you know, all the surprises and things that we do. That's another part. Like, so we have like the random moments that because we film every day, you know, you do stories. You end up with so much footage. you're like, which one's actually going to go on the story?

Right. Right. And we do that, except we have one more element. And we're like, which one's good enough to be a real? And then take that off and we're not going to put that on our story. And that's going to be a real. But then you also have the planning aspect of like, for example, our eight-year wedding anniversary. Like, I had already planned for a month.

Like, I know what I'm going to do like for K and like that surprise. You know what I mean? And like, so I like filled the room up with balloons and like hid the presents in the bedroom. Right. So like, it's kind of like I was saying that. ideas too you have to have those ideas ahead of time and totally yeah no i mean we we know that whole it's kind of weird because the the life of a content creator you end up realizing that the job is your life and your life is your job and so what was very odd and i think what burnt me out

um you know probably a year or two ago before divby even rip he used to help me film well so so so to be honest what burnt me out um was like us having kids because when it was just us, it was so fun to create these moments and it was like we were a team doing it. But when we had kids, I really felt like, and I think that I, in the same way that you are really good at the TikTok side, I think I was really, really good at like the Instagram story and just Instagram side in general. Like I really understood the science and the artfulness in that era. But what I realized was like, man, I feel like I'm contriving our lives. and, you know, to a certain extent, like with our kids, right? And so when our kids were really young,

it just psychologically I couldn't wrap my mind around it. Like I really struggled being like, okay, like am I planning this moment for- Not when our kids were really young is when they started to get older. Yeah, sorry. When they started to get older and like we're cognizant of like what was going on, I started to have a moral dilemma in my mind. And I think that you guys are doing it really well, to be clear. But I think a lot of creator couples and families go through this where it's like, Am I creating this moment for content or because it's like truly authentic to what my daughter or my wife want in the moment? And I just, I struggled through that. And I'm curious, like, do you guys ever feel like you struggle with just that natural nuance of being a content creator?

I think for now it's very natural. Like you were saying, it was natural in the beginning. We talked in the past about, you know, when Ellie gets old enough, if she's disinterested, you know, we'd probably just put her, you know, like she wouldn't appear in the content as much, you And because at the end of the day, like you said, it's our life. Yeah. And so if it's not fun, then that would suck because you have to do it every day. You know, like I put a video out every single day. And there's a difference between editing something that I'm really excited about and enjoy

and a moment that I'm like, I'm enjoying rewatching. And then like, I hate to say it, but like sometimes I do branded content and I'm not enjoying it. And I'm like, I got to chug through this. Yeah, because it's part of the job. You all know how important good supplements are to me, especially the ones that are meant to help me relax and unwind with my busy schedule. JS Health supplements have been a go-to for Jordan. I specifically their magnesium powder. It is one of their best-selling products and for good reason.

I actually have been going to the chiropractor and every time I go, they're like, are you taking your magnesium? I'm like, yes, I am. Each serving of the new advanced magnesium plus powder contains 400 milligrams of three different forms of bioavailant. Magnesium to support muscle function, muscle relaxation, and nervous system health. Plus, the magnesium powder is so versatile you can take it either post-workout like Jordan does or before bed, like I do. JS Health vitamins truly stand out from the crowd and is renowned all over the world for their transformational science-backed supplements.

They are an innovative wellness brand that creates their supplements by using the highest quality ingredients at therapeutic doses. Born in Australia and formulated by, there's a targeted bio, vitamin or supplement from skin, digestion, stress, sleep, and more. It's helped Jordan relax so well, especially on a stressful workday or after a tough workout. Plus, JS Health is vegan, non-GMO, and heavy metal tested. Scoop, stir, and sip for a daily wellness ritual, getting your dose of the highest quality magnesium every day has never been easier or as delicious.

Visit JSHealthvitamins.com slash Janie and use the code Danny Austin to receive 20% off order or for subscription order. Speaking of supplements that we love, y'all know Jordan's life changed for the better when we discovered Beam's dream powder. Y'all, he's so obsessed with Beam. I can't even tell you like we can't go anywhere without it. He's obsessed.

His obsession is why we are so excited to talk about Beam's dream powder, a science-backed healthy hot cocoa for sleep for the better. Seriously, he takes it every single night. He can't not have it. I take it as well, but to be honest with this pregnancy, I pass out pretty fast. I started taking it like before I was pregnant when I actually had a hard time going to sleep, but I'm so tired these days. Dream is tested for the high quality efficacy and formulated to ease your body into rest,

supporting all four stages of the sleep cycle to help you fall asleep faster and stay asleep longer. This is so important because sleep is the foundation of whole body health. When we sleep while, our minds and our bodies perform at their best. Good sleep is both mental and physical, and your daily performance depends on it, especially when your parents. Well, that's the truth. Another unique aspect about Beam that sets them apart is unlike most sleep aids,

which cause next day groginess, and sometimes they can be very addictive. Dream contains a powerful, all-natural blend of Rashii, magnesium, al-thianine, apigenin, that's fun to say, and melatonin to help you fall asleep, stay asleep, and wake up refreshed.

Plus, if you don't like hot cocoa, they have so many other healthy, guilt-free flavors. You can choose from like sea salt caramel, brownie batter, vanilla chai, and the Beam Dream Powder original flavor, cinnamon cocoa. And they also have limited time holiday flavors you'll definitely want to check out. It's so easy to make. All you have to do is mix a powder with hot milk or water, froth, and enjoy. Beams Dream Powder, a science-backed healthy hot cocoa for sleep, has single-handedly changed the way Jordan Ice Sleep. Right now, Beam is offering our listeners exclusive early access to their Cyber Monday sale.

This is the biggest sale of the year and my listeners can shop it early before anyone else. Get up to 50% off when you visit shopbeam.com slash de-influenced and use the code de-imluence at checkout. To try Dream for the lowest price of the year, head over to shop b-e-am.com slash de-influence into the code de-influence and unlike your early access. That's shop, bea-m.com slash de-influence and use code de-imluence for up to 50% off. Do you guys, so the dynamic I feel like is happening is probably similar ours where you all film during the day. And then you're probably with the kids. And then you go into your cave.

Yeah. And you probably edit until, you probably edit until like what, 12? 11 o'clock. So we kind of have like a good thing going right now. It always hasn't been like this. It's really been since we've been able to get Ellie on like a good routine. So she goes down a seven. Like if it's any later than seven, she is not happening.

like she's unhappy. So if we put her down at seven, we kind of use the evenings right now as like our us time to just really not film, not do anything. Like we just hang out together, whether that be like playing a video game together or whatever it may be. But we do that together. And then usually he'll edit like in the mornings. In the a.m. right now. So we. Interesting. Yeah. So. The first thing I do, I wake up and I edit. Do you feel creative in the morning? Yeah. After coffee and everything. I think. I could never edit at night.

Never. He used to. He used to. He used to. Because I feel like editors are typically, they'll go in a cave at night. And that's where they get their kind of like creative second win. Well, I think for me, it wouldn't work if like, Kay doesn't around me when I edit. I do go off on my own and do.

And that has to be that way. If Kay will come in and ask me a question, I'm like, Kay, I'm in the zone. Yeah, I totally feel that. I would like literally take my phone and I'd be like, okay, like family vacations, I just disappear. They'd be like, we're Jordan and it's like, oh, he's probably editing. Oh my gosh, I was literally in labor and I swear the nurses were probably like, gosh, this absent husband over here.

But I was like telling Taylor was like, do not stop editing. We have to have that video today. He's like, no, this is going to slap. I do the same thing. I'm like, you go do your thing, like leave him alone. Yes. Like he, like, I am very supportive of him just doing his thing as long as it takes. And then I'll just take Ellie, you know, Kinsley and go do our thing.

and not bother you. It's so funny because it's like this is just such like an insider inside baseball story, but it's like, you know, I, I think I, even in our family kind of got this reputation. Like when we go on family vacations with our extended family, I got this reputation of like, oh, like he's not present or he's not interested. And I really was. And like we would be able to watch this like content back and it was like such a fun, you know, I don't mean this in a bad way.

manipulated view of like what happened, but it was a more beautiful, like, wholesome view of it. And it was like, I was so proud of not what actually happened, but like the recreation and the storytelling of it, you know. And but I, it caused me to get this reputation of our family of like, oh, like, he doesn't care. And I'm like, it's a job. Like, doctors go off when they're on call, mom. He's just editing. Like, it's just, it's a job. And again, part of the dichotomy of just like the burnout that I think that I particular experiences, I was like, man, like, I want to be, like, if we're on family vacation, like, I want to be there, you know. Okay. I want to ask you all a question. What is it challenging working together? And if so, what is the biggest challenge? Especially

filming and editing together. I think, I don't think it's a challenge. And I think we do something that we did accidentally at first, but it ended up working, is Kay has ideas in her head for videos. And I have ideas. And we don't talk to each other about those ideas. Because it would ruin it. Like, if I tell Kay, to fill our room with balloons. Like, it's not going to be... My reaction's not going to be as genuine if I... And so we don't really talk about content ever. Kay doesn't even get on social media most the time. I mean, especially not TikTok or YouTube. Like, she really only uses Instagram. And so, like, we have this thing that we're doing every day and those like full-time, you know,

job and all these hours and all this stuff. But we don't really talk about it. Yeah. So you're saying you don't fight. No. Oh, we never have to... About content? Not about content. What are you, what do you fight most about these days? Well, I mean, we fight about all the time so. Just curious. What was our most recent argument? Let's see.

I thought Kay was going to be mad because it ended up not being a fight, but I really thought she was going to be upset because I got this thing yesterday and it was a smoke machine. Oh my gosh. And I was going to surprise Kay with a boo bath. And I ordered all this stuff on Amazon and it came in. And I have like this corner where I put my stuff and Kay just doesn't go over there. It's like my, I keep them in the boxes and I leave them over there. And so Kay was doing something with Ellie, and I carried everything up, and I set up this bath.

And I accidentally bought like an industrial smoke machine that you would use in like a haunted house. And I put it in our shower. And I was expecting to just fog the shower up a little bit because I had this funny joke that I was like, I thought Kay would really like. And so I turned it on. And it filled the entire room to the point where you couldn't see anymore with smoke. And I was thinking of myself the entire time. I was setting up the rest of the bath. I was like, Kay's going to walk in here and she's going to be like, what have you done?

Yeah. You didn't. No. But I really thought that was going to be something. I thought it was intentional. Like I thought you were wanting it to look like a haunted house. It was so smoky. It took so long to go away afterwards.

Yeah. Yeah. Yeah. It was rough. So it's not content that you guys, first of all, I, you know, I'm friends with a lot of, like, I would just call them Instagram husbands, but I think they're similar, like, creator husbands or whatever. And I find that the best dynamic that keeps marriage is strong in this space when your brand is like y'all as a couple is like very defined swim lanes of like, hey, I do this, you do that. And I think that like, you know, Danny and I had to figure out like where we trust each other and where we like, well, I can tell you where we fought the most with when it came to content is when he ever posted.

And if he ever posted anything that I didn't approve first, I, because I like, sometimes. Sometimes, especially because there's so many different platforms, but maybe like, let's just say it had something to do with like breastfeeding. And I knew that I wanted to stop breastfeeding in a week. And then maybe he would post something and be like, I love breastfeeding. I'm like, that's not true. Like, I hate breastfeeding. And you just told everybody that I like it. And like if we would have sat down and like, I know that you're going off and editing on your own.

And maybe I had told him that I liked breastfeeding two weeks prior. But like, that's not where my mind is at now. Right. And so it was things like that that we would fight over because I'm like, why didn't we just run this content by me? You know? Yeah, I don't like, I don't like to be managed though. Like I would always roll the dice and I'd be like, you know what? So do you all?

I'm the opposite. I give not only the videos every time to her, but then I give the caption to. And she approves it and spell checks it. Because we would have her husband. She would get upset sometimes because I'd have all these typos and she'd be like, you can't change it. Makes me seem like such an idiot, by the way. He smells me. Because we're a couple and we're posting.

on a couple platform, like, people don't always know if it's me or him talking. And if he puts all these typos, I'm like, that makes me look. I want to put peace of mind, but I spelled it P-I-E-C-E-C-E. I would have strangled you. I've been so mad. I'm like, I know how to spell and he's a horrible speller. And I'm like, you're making me look so dumb. Or like, just the, like, sometimes even the way he doesn't post for me anymore, but like we kind of used to be more of that couple content as well. And like the way you would block, like put the text covering the whole thing. I'm like, you're covering my shoes. Oh, yeah.

Things like that. You need to move the text up a little bit. And I shrink the video and make like a border in case like I hate that. Do not do that. I'm like, I want to see the whole thing. If you ever see it shrunk on our stories, it's because he's done it. It's vis me. Yeah.

But like how am I supposed to show your shoes? Because we didn't film it, right? And so. Seriously. It's so funny. It's like, if you're in the business, you know all these nuances. Like, I bet if I watch Jell stories or watch your TikTok, I'd be like, that has Tay written all over it.

Yeah. That has cable. I don't know. It sounds like y'all are more collaborative than Jordan was willing to be. He was not willing to listen. My biggest, I'm not a collaborative person. I'm a terrible collaborative. It makes it really hard to create content together.

So y'all don't fight over content. I'm like, we're fighting now. Like, this is why I quit. This is why we have a podcast now. That's so true. Okay, so I want to ask, what is your favorite platform? You said you're on Instagram most. What is your favorite platform to create content on?

And what is the most, what is the word lucrative? Yeah. My favorite is Instagram, hands down. I love the story aspect. I love that we can share just very raw, like, I don't know, like there's no editing that goes into stories. You just have a poster day. I really do.

I love stories. But I also love like that I feel like we have more connection with our community on Instagram. Not that we don't have a great community on the other ones, but I just feel like Instagram gives you a way that you can just communicate with everybody. Because I'm one of, people always ask me, they're like, why do you go through your DMs? Like, you should not be going through your DMs. But I go through my DMs and I reply to a lot of DMs because I feel like, okay, there's a reason this person sent this to me.

They want me to see this, whether it's advice or whatever. I love being able to reply to some of those people. But yeah, I just, I love the community. Instagram's hands down. I can't even tell you the last time I was on TikTok, like scrolling through. Like we, I get on for my page, but I don't scroll through. Why? I don't know.

The content, well, for one, we share. And so the content he watches is not really interesting to me. So the FYP page is just like all video games and stuff on our FYP. It's just not interesting. But then if you like on Instagram, that's where I scroll. And so it's all the stuff I like to watch. So I go on Instagram and he has TikTok. Yeah.

I was, I want to ask you guys about like the community and the difference. is in your TikTok community and your Instagram community. So one of the things that, like, there's no exact formula to this, but it's kind of a feeling, I have always felt that if you have, and I'm just going to put random numbers to this, if you have 500,000 followers on Instagram and they're very engaged with your stories and you have a meetup at a mall, I think that you could have more people there than someone who has 3 million followers on TikTok and even gets good views, right? Well, is that true? Do you feel that way?

It depends. So a couple of extra aspects. How long have you had the 500,000 followers and 3 million followers? Are they newer followers? Like if you have 500,000 followers that you've set on for seven years? Or did, I mean, is it, you know what I mean? Yeah. Okay, that's a real. So what are other variables that would factor into this?

The reason I say this is because on TikTok, no one unfollow. So if you have three million followers, you could have gotten a bunch of followers a long time ago. And no one unfollow. So you just have them on Instagram. You're constantly. battling the unfollow rate. You probably know. That's so true. And you're churning. You're churning followers at all times. Yeah. And so in that case, yeah, 500,000 meetup probably because you've held 500,000

followers for however long and churned new followers and the person with 3 million, unless they just got it, like right then. They're probably old and they may not even be active anymore. Go ahead. Is there, so that's a really good point about TikTok that you're not losing followers. People don't typically unfollow. They say like if you have 20% of your following on Instagram super engaged. Like that's really good. Is there like a percent

ratio on TikTok that is really good? Probably, but Kay and I just shoot for a million views on every video. That's like our happy point. We've never raised that bar. We've always just said, if every video gets a million views, then we're happy. Do you feel like if you shared

a meetup that you were going to do in Dallas just on TikTok, you would have as much of an audience come as if you did it on Instagram. Do you feel like Instagram is more powerful in creating that really engaged audience? Or at least for a local audience.

So going back to the other question, which do you feel like nowadays is more lucrative and what do you feel like will be more lucrative in the future? I don't know about the future aspect of it. I think TikTok is, well, it's hard for us now because, like you said, we have the audience on all the platforms. And so they bundle the deals.

Yeah. And so it's... As far as brain deals go. I feel like it's definitely bundled. TikTok was always really, like back when we did it ourselves, TikTok was always the best platform. Lookrative. Yeah, but nowadays, I don't know,

because they put it all together into a package. So what about like conversion rate, though? Because some brands probably like to measure exactly how many sales you're getting or clicks you're getting. Now you can, I'm still like out of the loop with TikTok, but you can put a link on TikTok now, right? Oh, I didn't know that. Oh, I don't know.

Oh, well, TikTok shop. Yeah, TikTok. Like, you would know how better than I would. Yeah. So I always told brands, like, if you want exposure, like TikTok's great for that. Yeah. And then if you want, you know, clicks, then Instagram. Like sales.

Yeah. Sales or Instagram for sure. That's what we're finding on the Divi side. I think that's why I'm so curious because we, we, I think every brand had this like fomo effect, right? Where it was like, oh my gosh, we've got to work with these TikTokers. They're getting so many views. I think that we're close to, if not there, we're at the leveling out experience where

it's like brands have devoted a lot of dollars to TikTok. And they realize that they get a ton of impressions, but it's not the same conversion or ROI is like working with an Instagram or on Instagram stories, which is probably why they're bundling with you guys. It's like, hey, give us the views over here. Give us the conversion over here. I don't know. I kind of like struggle with that because I think that there's so many brand deals on Instagram that it's so hard to trust people. And so I feel like the conversions are happening from TikTok. They just can't track them back. It could be. I just feel like it's like I'm so sick of seeing like the same brands 24 7 like I want to know like what mascara are you really like what do you actually use and when you're

just doing a get ready with me on TikTok and I'm like she didn't even talk about it. I just saw it sitting there like I'm going to go buy it at you know Albertsons because she didn't talk about it. She didn't talk about it. So that's why I want to buy it. So I do feel like it's like just kind of more challenging to measure on TikTok but what TikToker do you guys feel like has the most engaged TikTok audience outside of y'all. That's hard for both of us because we don't, I don't scroll. I don't do a lot of TikTok. I mean, I scrolled TikTok for entertainment, but I don't scroll, like, my brain's not turned

on when I'm scrolling to do it. Biggest follow. You know, Keith Lee has a really, like. Is he the food one? He's the one that does the food. And I know this because when he goes to places, like everyone comes to see him, right? And it could just be the way he's filming his content. You know, maybe he shows the big.

The Keith Lee effect. Yeah, maybe he shows the big audiences so that it gives the impression that there's big audiences. And, you know, if you want to be in a video, so next time he's in my town, I'm going to go. Yeah. Maybe that's why. But it appears that he has a really, you know. Are you guys, do you guys use TikTok shop? No.

Well, I did one time. What's the culture around TikTok shop? Like, why? Because brands are really starting to go there. I'm curious why some of the bigger influencers are not using it. You know, like on Instagram when a new feature comes out and you're like, I don't know if I want to touch that because what if it hurts my channel? my channel somehow. TikTok's like that, but like tenfold. There's stories on TikTok, but I won't use it because what if the analytics from that story affects my reels, like the overall analytics

of my reel and then hurts my real performance? It's like you guys have this really good thing going. I am not touching. That's why you don't see big channels doing TikTok shop because they are not touching. Yeah, like Alex Earle does not do TikTok shop. That's what I was going to say that's when you ask me the last question. Yeah. She is a real. Tiana Rovalard. I think she's going to be like T-T-T? T-T, yeah. No, that's Tia booth probably.

Tiana Robillard was she was, she's good friends with Alex. Yeah, I think she's just a hard worker. She's rising to the top. Like, I think she's super smart. Like, she actually worked for Daryland at nudes. Oh, okay.

She, like, understand, like, I think she's going to be a big deal. I like her. Yeah. Is she used TikTok shop? I'm going to have to search her up. She did once. So she did a, I think I've talked to this

about this on the podcast, but she's the first. person that I have seen. Oh, she just did. And it was so good. How organic she was. Oh, my gosh. She was so organic. And I was like that, that, that link converted so well. Was it to the jeans or what was it? The camo pants. I was like, dude, she just slung some camo pants. Oh, man. I almost bought them. And those don't usually get me. It was so just like nonchalant, like, oh, you guys have been asking a LinkedIn TikTok shop. That was it. And I was like, that's going to make people buy. Like, you're so smart.

Doesn't even describe them. She's just like... She just doesn't describe them. She was like, yeah. And like she wore them a ton. And like a lot of her... It seemed like she was really serving me. Like she was helping me out.

This wasn't about her. It was like, your friend. Like she was like, she got my back. And I was like... And then I think it's too, it's like when people do that, they just sprinkle it in there. Like, you're like, I want her to get the commission. Like, I want her to be successful.

You know? That's all. When you see these links 24-7, you kind of get like a little annoyed. But when they don't do it often, you're like, you get the bag, girlfriend. See, that's what I think. I think a lot of these TikTok, TikTokers are going to discover TikTok shop. And I think it will be kind of like when Instagram,

mommy bloggers discovered Instagram stories. And I think if the feature. Or LTK or something. Yeah. Okay. Let's go into some maybe misconceptions. Actually, this isn't really a misconception. I'm actually just personally curious.

How did you feel about moving to Dallas? you're technically in Dallas now, the Dallas Mommy Blogger community. So far I've loved everyone I've met. No. Genuinely, I really do like the community that is built up here. I mean,

I don't have a lot of experience meeting other groups. Like, I know there's like a Nashville group. And, but I feel like I'm so proud to be in Dallas with all of these girls because I just really think so many of you guys have been so successful and like such an inspiration to, some of us newer content creators.

So, yeah, I love it. That's so good. That's how I feel about the Dallas Mommy blogger community too. I feel like everyone is so supportive. At the same time, we all are prioritizing our family, so we're not hanging out every single weekend. Like I wish that we could because we're all so busy. But it's like when we do have those moments,

like we want to get together and we want to support each other. And so I'm glad that you're feeling the same way that I do. Anybody comes for you, you tell me. I'll go, I'll beat them up. I will tell them. But I feel like everybody's so genuine too. Yeah. Because you don't know, like, when you're on the other side of things, like, you don't know, like,

if that person's really like that. And then when you meet him in person, like, when I came to, I came to Stratton's birthday party. And to be honest with you, when we left, I was like, did you know all those people were like on Instagram and stuff? And he was like, no, like, everybody was just so normal. Yeah. Everybody was so real and genuine and normal. Yeah.

That I had no idea, like, I mean, some of them. them obviously I knew who they were, but there were several that I had no idea and I ended up following him after because I didn't even know that they were on there. And I just thought they were just the most kind people. And they welcomed me, even though I feel like I'm kind of like the new guy. Yeah. But I did feel very welcomed and I loved that. Oh, I'm so happy to hear that. Everyone keeps each other grounded. And I think kids keep you grounded too. You can never get a big head when you have a kid. I walk into Stella's bedroom and she's like, mommy, you're so big today. I'm like, thanks.

I actually felt like I was looking pretty good. Wow. Okay, let's see. Have you guys ever been canceled? I've been canceled twice. So there you go. I'll tell you first. Actually, at this point, I've probably been canceled seven times.

Like, it's like that's why I also don't get on TikTok as much because I figure out all these things that I'm doing wrong that I didn't even know I was being wrong. Instagram just seems a little bit more like they'll DM you something mean. But TikTok, it's like, like, like all the Jordan calls on the talking head videos. They're always like calling you out. And I'm like, oh,

I didn't even know that I, you know, strapped her wrong in the carcy or whatever. Like, yeah, they're brutal. Yeah, TikTok's brutal.

Don't have a lot of talking head videos. I feel like. We have a few. Yeah, we have a few. Yeah, that's good. That's when you know that you're doing well,

though. Like, you got to have some hate. You got to have haters. That is like what's crazy about, we talk about this a lot. Like, if we would have gone through the hate wave,

like we call the hate wave like 20, of like 2020 era because just everyone was mad. Well, I was canceled in 2018. Yeah. And so, but if TikTok was around at that point, because you create these talking head videos, then those go viral. And then people create more because it's a strategy

than to hate you. So it is a very vicious platform. It is. Yeah. Have, I mean, have y'all gone through the talking head videos? We had a period where there's a lot of people talking. But I feel like,

like saying like, were you canceled? Like it makes people think like they think actually they have the ability to cancel you, but you actually can't cancel anyone that keeps posting. Yeah. Unless the platform itself, you're not canceled if you're doing what you were doing. You're true. I'm still here. Exactly. So when you said you were canceled so many times, I was like, but you're doing so much. Yeah, you're right. You're right. Well, I guess, okay, I had to be honest, when I was canceled, the word canceled wasn't even really a thing that was like very new. Yeah. And so I didn't know if I was actually canceled or not. Like I didn't know if I would make a comeback. And like now,

I feel like enough people have been canceled that any time that I feel like, oh, it's happening again. I'm like, it'll be fine. Like at the day, like everything is okay. Yes, maybe I've made some mistakes from my past. That was so long ago. Like I've, you grow so much in just a year that I'm just like everybody, you know. They don't try and cancel you from posting. They try and cancel your will. Yeah. And it's the funniest part is, your mental state. We had so many views during our like cancellation or whatever that we had like the past cancellations it's like I made more money when everyone was talking bad about me oh the views were crazy keep it coming keep it coming please it's so hard to have that perspective but it's true like it actually does kind of help you grow

and it puts you on the map like I had never been written about by People magazine and all of a a sudden I was in there and I was like mom look we made it you put it on your wall I'm like then at first it took two weeks of crying in bed and then I was like but wait a minute I was in People magazine. Exactly. This is pretty cool. This put me on the map. Yeah.

Okay, so let's see. What does... You guys play video games together. Yeah. I remember you telling me that. That's cool. I feel like that's something that I can't get a lot of other women like to relate to me on that. I feel like I'm so like weird.

He's good. We're playing PubG right now. I used to play some games. You like play like shooter games. She plays real games. Yeah. I do. Well, okay, but to be fair, it was just something I started so that I would have something to do with Tay.

And I knew how much he enjoyed it. And I didn't want to be one of those wives that was like, get off your video game. Because I knew he thoroughly enjoyed it. Like, that was his wind down. That was his decompression is to get on his game. And I wanted to be able to enjoy that with him. And so I think it was a joke at first. He was like, you play with me. And then I actually enjoyed it. He gets into it. You like have a headset and everything. We have a matching set up. I'll have to show you a picture. Wait. Kay, why are you talking to? That's what everyone says. Why are you not streaming? Because I'm not good. You would kill it. But I feel like it doesn't matter.

I feel like you just have to look cute while you're playing games. A lot of people have suggested it. We have the whole setup. We might do it one day. I don't know. Maybe if you ever get burnt out of creating the relatable content, and you're like, I just need a break for my personal life. You could go into that.

Yeah. I'm definitely the gamer that, like, they'll be like, he's behind you and I turn the opposite. Like, I'm not good. I'm never going to claim to be good. But I do enjoy it. Well, honestly, like, And I'm just so curious if you all feel this, like, females in game chats and like, you know, if you're actually like talking, I feel like when females play in these games, like the culture is pretty ruthless in the game.

They're mean. They're so mean to women. Or they think I'm a little boy. Yeah. Like that hasn't hit puberty. Yeah. I get that all the time. We've been playing this game.

We've been playing this game where you're like in an office and you have to try to figure out. Dale and Dawson. Dale and Dawson. Yeah. So fun. And you have to try to figure out which ones are the slackers. Like think like Among Us, but like repackaged. And the men on that are so horrible.

Oh, I bet. And they all like role play as they're in the office. So they're like, yeah, it's just the worst. Yeah, it's not actually mean. It's like vile. Yeah. It's probably heard things about like said to you that you're like, because you're protected from amenity.

Like they can say whatever. Exactly. Babe. Try and think of the worst thing you could ever say to K. And times that by 10 and that is what they say to her in the game. That's why she handles the hate so well on mine because she's like, this is nothing. I've been doing this since 2015. That is funny.

I could try to learn some video games. I could tell you some fun ones. I'll tell you what I played growing up. I did play Mortal Kombat. I played Zelda. I played Mario Kart. 007 on N-64. I did too.

Gold Nye. I played that. I played all the super, like, Super Smash Bros. Super Mario, all that. I played anything that my brother was playing but I'll tell you where he lost me was like the Minecraft he lost me and then he lost me at

World of Warcraft. He was actually really big in World of Warcraft that was his thing. That one destroys family. Yeah, yeah. But I liked like double a seven and like some of those like shooter games because they weren't too like I don't know

grotesque and like too much but I was still like competitive. Yeah. But yeah so that was kind of my gym So anything in that realm. Are you playing Call of Duty? Not really. We've never really gotten into that one. We play Tarkov.

That one's pretty fun. Escape from Tarkov? It would take a long time to explain. Think a shooter game with extra steps. You guys play board games? I have a bunch of board games. Yeah, they love. We've talked about this.

They want to play Katana. That's fine. I switched over to Risk. Oh, really? I've not played that one. I love risk. I played that. Something I did when I was deployed.

A lot of risk. You seem like you would be into like niche board games. Yeah. Yeah. We didn't have a game board night. We should. We love game night. Okay, let's see.

Where do you all want to be in 10 years? If I could be exactly where I am right now in 10 years, that would be great. Obviously, I want to continue to progress and maybe make a brand or company like you guys have. But, like, I am just so content with our life right now that I wouldn't be mad if we just did exactly what we're doing right now for 10 years. Obviously, maybe pop more children out. Yeah. Yeah, I feel like I want to definitely the more children part. Wait a minute.

We can't skip over that. We're going to more babies. I want at least two more. Okay. I've always wanted four kids. And I feel like, and honestly, I could have a baby every year and be happy. Like, I love having babies. Like, I think it's the most fun thing.

It's the most rewarding thing. I mean, now, don't get me wrong. I don't love pregnancy. Like, I don't love pregnancy at all. It's the having the baby and seeing them for the first time, like, the just absolute high you get from like having a newborn. I love that part, too. It is just, enmeshed.

And then Ellie is just like. the perfect baby. I think she's good. She's good purposely so that we'll have more. And then they're going to be the worst. I've actually been blessed with two really good babies. Like, Kinsley was so good.

She's great now. Kinsley is amazing, y'all. Like, I know that she's not in your content, but I've had a chance of meeting her a couple times. That girl is amazing. She's so,

she's so much her. Like, honestly, she could be your mom. Like she has to keep me, you know. And she's like, you ask her any question.

And she really knows herself. And she's, She's confident. She's beautiful. Like, you've done such a good job with her. Like, I was just blown away the first time that I ever met her. I'm like, can we hang? Like, is that okay?

Is that weird? I feel like she's just very, she's just a very good kid. She has a great head on our shoulder. She's going to do big things, great things. She's not the kid that I'm ever going to have to worry about. And thank goodness she was the one I had at 19 because she truly was such an easy baby. Like, you could put her in her bed and she would just fall asleep. There was no sleep training from the game.

go, she was just easy. And the only thing I will say is she's the pickiest eater I've ever met. Like, for a while she was on the beige diet. So it was like chicken nuggets, french fries, mashed potatoes. I'm still on that diet. It was. That 32 is still going beige. But yeah, both having two kids back to back that are great and like well behaved. Like I could have like five more. But realistically, we'll probably have two more. Okay. Yeah. That's the goal. I love it. Let's see. What advice would you give to others getting into creating content right now? Anyone can do it as long as you keep your head in it at all times. Like momentum is everything.

And you guys know this. Yeah, consistency and momentum. That's it. I mean, ride the wave. We did, we've done a piece of content every day since we made our New Year's resolution. You know,

except one day. It really is a lifestyle change. I mean, you can't just expect to not make it like your life. Like, I mean, you think about content every single day. Yep.

You have to. If you want to be on top, if you want to succeed, you have to do those things. You have to be consistent. You can't go a month without posting. You know, like, not saying you can't come back and make good views, but you're not going to, you're not going to grow the same way. It is a lifestyle. It's not.

It's not a job. You got to love it. But that's what I love about this job is that it's really, like, integrated into just our normal life. I feel like I'm not working. I feel like I'm just living my life. And that's why I feel like when we, we, we, host very like, um, milestone content, like just slices of our day. And those are like memories.

And now, like, I'm thinking about LA turning one next month. And I'm like, but I have a whole year. Literally I'm going to have 365 days worth of Ellie content. Like, you know, not just Ellie, but just our life. For 365 days, I'm going to have that. And that is, that makes it worth it to me. Even if it wasn't about the followers or the money or anything, the perks, I get to have all of these memories and it is just so cool that we get to do that. I love that too. My mom's always like, you don't have photo albums. I'm like, mom, they're all over then or now. And you can access them anywhere that you are. Exactly. You have been very transparent about your autoimmune conditions. That's kind of what you call it. You started dealing with those about five years ago, I believe.

Can you tell us more about that? Yeah. So I actually have a family history of autoimmune conditions. My mom has Lupus. She's actually a, she was a nurse. She's disabled now. And so it kind of runs in my family. So about five years ago, I started getting very mild symptoms. Like not, if I didn't have a family history, I wouldn't have been alerted to go to the doctor. I mean, it was very, very mild, like maybe some joint stiffness in the mornings, but I just felt like, okay, maybe I'm getting old, you know. And so I started seeing a rheumatologist. And initially, they couldn't find really anything. My labs looked great. I looked pretty great. Didn't really have obvious swelling or anything. And then it just kind of remained the same for a couple of years and then it just kind of progressively

started getting worse and I would say in 2022 is when I finally started getting some of my labs started showing what I was feeling but not quite enough to get a diagnosis to match all of my symptoms like I haven't really said this online but my symptoms matched lupus like I have almost every single lupus symptom but it's a very hard diagnosis to get like incredibly hard and anybody who has it will tell you it took them five plus years to get diagnosed because you just don't you feel horrible you have all the symptoms and signs but your labs look fine and it's a puzzle you have to have both really to get that proper diagnosis so anyways i got pregnant i felt great during pregnancy and then at about seven weeks postpartum is when i i mean the worst i felt ever i didn't feel this bad

before um i've lost about 50% of my hair um actually have extensions now because it got to the point where, I mean, it was very hard to look at, I mean, so few hairs in my head. That on rash, on top of rashes, so I can't go in the sun because I get just rashes. I don't burn. I just get rashes. So I do fake tanner now and it's great. And then there's just so many symptoms, fevers, daily fevers. But yeah, so I just recently got a lab result back that is really the main piece that my doctor wanted to see before giving me this diagnosis, which I don't have, by the way, I'm not officially been diagnosed, but this is the one that she said for all these years, well, but this is negative, this is negative. And so now that it's positive, I feel like I have so much

validation, even though I haven't even spoken to my doctor about it, I already know. Like, I'm going to be able to walk in and be like, see, I told you, like, this is what I've known in in my heart is wrong with me. Because when it's yourself, like, not only you know your body, you know when something's off. When the doctor sees you for 20 minutes every three months, like they don't, they just see the pieces, right? They're not actually living with it every day. But I could be my own rheumatologist at this point because I've researched endlessly every single symptom, every lab test, all of it. And I can tell you without a doubt, like I know what's wrong with me. And so I just feel so much validation that I think I'm finally going to get

help and get the medication that I need. Because that's the other thing is insurance won't cover if you don't have the proper diagnosis, you can't get on the medication because they're like, well, she's not been diagnosed with this. And so they won't cover it. So that kind of stinks. And for me, like what helped me, what help it click is Kay has like diagnoses of different autoimmune conditions where the doctors just kind of like took a shot and they're like, I think it's this. I think it's this. And that kind of sucks to be like, because there's thousands of autoimmune conditions. And it kind of sucks for them to be like, I think you have these three or four things. But like, what if it isn't those four things and what if it's just lupus?

And so like Kay's like really research and like I don't think I have five different issues. I think I have one issue. I've been told I have rheumatoid arthritis. I've been told I have fibromyalgia and I've been told I have chogrens. And don't get me wrong, you can have like five autoimmune conditions. It's very common. If you have one, you can have multiple. So I'm not saying I don't have those other things, but there's so many of my symptoms that don't align with those.

And your mom has lupus? My mom has SLE lupus. She also has chogrin's and rheumatoid arthritis. Do those usually, is it genetic? Sometimes leopis? I think they've been found to be genetic. I don't know. There's a lot of science behind it.

Like it's, I think you have like a percentage. You have a higher chance if your mother has it. When you told your mom your symptoms, was she like, yeah, that's probably what it is. Oh, yeah. I'm literally my mom's carbon copy. Like everything. Everything I experienced, she's like, I literally get the same thing. So that's what's helped me keep pushing for this diagnosis because I know like my mom's experiencing it.

And it's been five years. That is exhausting. It is. And frustrating. And it just goes to show you you really do have to continue to advocate for yourself. Yep. Keep getting the test. Even if they're negative, they will turn positive if it's there.

It actually ended up coming off all of her medication. So like all the stuff that doctors had prescribed to help her with her pain and stuff or other autoimmune conditions, She just had to cold turkey all of it. I really think that those medications were what was causing my test to look normal because they were helping just enough that it wasn't able to show. And now that I've been just off of everything for like three months now, it finally started showing. And I was like, well, I had to have been it.

Did you ever deal with postpartum depression? I wasn't clinically diagnosed with that, but I would definitely say I had a lot of that and anxiety really bad. Same. And I think that I had never. taken a medication consistently like that, you know, if I had strap or whatever, flu, I would take something. But I feel like ever since I started that medication, it's so hard to track. Like, what is, why are the nights what's happening? Are they from that

medication? Are they from the pregnancy? Or are they from anxiety? Are they from, I'm just hot at night? Like, it's just so hard to track it until, and I'm so scared to go cold turkey, um, especially because I've had now three pregnancies in almost in four years. And so I'm like, don't want to get all my medication because these pregnancies are hard. But I will look forward to the day whenever I can just clear everything and start from scratch and really assess. But yeah, I'm sorry, that is for five years. That's a lot. But good for you for like keep fighting for yourself and for trying to figure out what's going on. And I'm hoping that you get that clear diagnosis. So we'll be praying. Where can people find you guys? I don't know. Which one do you want to

Which one do you want to shout out? Just Google them. You'll find all their links. Go to our YouTube. We're going to do long form at some point. Go to our YouTube. That's an answer to the 10-year question. I want to be making long-form content.

It looks so fun. Yeah, I want to do long form. Like, really bad. But not on our own. Like, I can't do it alone. Would you ever hire an editor? If we were doing long form and I would even hire someone to film. That's a thing because I don't know how you'd be filming for all platforms like that.

We couldn't. It's too much. We already feel like we're. We want to do long form, though. We were doing long form and TikTok and Instagram stories. At one point, we hired this guy. Remember Jack? Oh, yeah, yeah.

And he came over and filmed us. And it was just like the flow was so hard because it was just like three different storylines that we just couldn't figure out how to match up all the storylines into one. Yeah. You definitely have to set a day aside and like film the YouTube video.

Yeah. But when you're doing daily stories, that's really hard at the time. True, true. That was really, yeah. Yeah, any other projects you guys are working on? I don't think so. I mean, we have, like, branded stuff we're doing.

Yeah. You tell us? I have some new jewelry pieces that are about to come out, so I'm pretty excited about those. Shout out. Yeah, shout out to Rellery. They're amazing. They're so nice. They're awesome.

They'll actually be at the first birthday party. Really? Yeah, they're super sweet. You should do another event with them. Like a pop-up? Yeah, I bet people loved that. I know. Everybody keeps asking if we're going to do another one.

I would love, I loved doing the pop-up. We should do a joint pop-up. That would be fun. Is that a thing? Like, multiple creators do a pop-up together? I'll do it. Oh, yeah. We could do divvy and Rellery.

Get your scout massage. Get your cell massage. Let us know. Rose Gator. Yeah, we'd do that. Oh, yeah, for sure. Hey, let us know. Hey, I'll be available.

I'm not going anywhere. I got this baby that I got to deliver. Okay, well, thank you guys so much for coming on the podcast. And I hope that y'all are over and more playing some video games. Maybe. Not, sorry. Board games, not video games. Maybe video games.

People. That's PubG. That's a full lobby. Oh, Mario Party. Maybe you can convert. Oh, Mario Party. I would do that. I would do that. Get the whee's back now.

Yeah. Oh, my gosh. The Wii. All right. Well, thank you guys for listening to the rest of this episode. Make sure you leave a comment down below of your favorite part. Comment something that people wouldn't understand. And then everyone will be confused.

Yeah, yeah. Yeah. This guy hacks attention. He gets it. How about just tell a joke? No, no, no, no. No punchline. What he's saying is that you've got to get.

people engage, they're like, what are you talking about to get more comments? So what do people comment? Just in the podcast. He already said it. Okay, okay. Please note that this episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct or indirect financial interest in products or

services referred to in this episode.