Digital Social Hour - He kept His Employees through COVID and almost went broke | Brandon Bowsky Digital Social Hour #99

Episode Date: September 10, 2023

On today's episode of The Digital Social Hour we talk about the future of AI customer service, how Brandon spends $1M+ a month and how his EX GF turned lesbian. BUSINESS INQUIRIES: Jenna@DigitalSocia...lHour.com APPLY TO BE ON THE POD: https://forms.gle/qXvENTeurx7Xn8Ci9 SPONSORS: HelloFresh: https://www.hellofresh.com/50dsh AG1: https://www.drinkAG1.com/DSH Hostage Tape: https://hostagetape.com/DSH --- Support this podcast: https://podcasters.spotify.com/pod/show/digitalsocialhour/support Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices

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Starting point is 00:00:00 I was dating this girl, very successful, very smart, and she was like, don't buy another Rolex. And I was like, oh, but I really want it. Yellow gold, champagne, baguettes, blah, blah, blah. She was like, no. And I'm like, why? And she goes, it's fiscally irresponsible. I'm like, dude, I have $1,000,000 a week. What do you mean irresponsible? You still with her? Oh, no, God. She's a lesbian now. You or? No, not because of me.
Starting point is 00:00:22 Oh, my God. Yeah, she called me one day was like i figured out why we didn't work out i was like oh she's like i'm a lesbian all right welcome back to the digital social hour i'm your host sean kelly along with my co-host ari gold what's going on and our guest today brandon boski how we doing big bowski how we living bubba chilling baby life's good listen to that raspiness i saw this man out last night and let me tell you this guy knows how to get down but but but for everyone that knows how to party they know how to work hard and play hard so tell us man tell us what you do give people the background and tell
Starting point is 00:01:11 us how you got started in the space so uh got started well right did i own uh marketing company is probably my main thing that i'm known for so we do uh nine figures in health insurance marketing a year that's like the main bread and butter but before that i was in the insurance business and um i had an agency that i built from like 38 people to over 300 including offshore and uh went to my bosses i built this insurance product i was like yo we're gonna make a couple extra mil this quarter i want 200 grand more this year and they were like no absolutely no i was like you got so many millions of dollars they don't get it they did not care yeah they were like you can have 100 grand and i was like you so that's when you decided to start your own thing yeah so left
Starting point is 00:01:54 did my own thing started with six people i mean when the guy who lent me the money to start it came to the office the first time he was like well at least i know you didn't run off in caymans or something there you go and i was like yeah i didn't do that in Caymans or something. There you go. And I was like, yeah, I didn't do that. He's like, so I'm never getting my money back. Am I? And I had like my pants up all the time. I was like, oh, I better get to work. Yeah. But yeah, we grew.
Starting point is 00:02:11 We grew. We grew. I did really well. And then the way I got into the marketing side was I wanted to buy a watch. And I had like an iced out Rolex at the time. I've always like thought watches were cool. I was a smart watch guy for years because I had no money. And then it's a journey
Starting point is 00:02:25 it definitely it's a journey one but the watch game is a journey dude it's i feel like it's like collecting cars like you just gotta know and nobody really teaches you you just gotta you learn a couple times on your birthday you overpay a couple times and you never want to do it again i'm glad he said it we've all been we've all been yeah it's you know again lessons we learned yeah as long as we learn you figured just put the lube on first sure sure sure i was dating this girl very successful very smart and she was like don't buy another rolex i wanted to buy a present like your work and i was like oh but i really want it yellow gold champagne baguettes blah blah blah she was like no and i'm like why and she goes it's fiscally
Starting point is 00:03:05 irresponsible i'm like dude i make a million dollars a week what do you mean irresponsible and she was like brandon it's irresponsible are you break are you were you icing him down like what why was it irresponsible no no there was no there was no good reason it was a 34k at the time it went up to 50 i would have i would have printed if it's yeah but if it's bone stock what yeah the same thing as buying a bar of gold except it appreciates 10 times faster type of girl with millions of dollars that flew coach everywhere just yeah amazing okay karen brilliant shout out to karen you still with her uh no god she's lesbian now i can't be that amazing yeah you or no not because of me oh my god yeah she called me one day was like i figured out why we didn't work out i was like oh she's like i'm a lesbian
Starting point is 00:03:50 i feel way better about myself so anyway i wanted to uh want to buy this watch and i was like dude she's guilt tripping me hard like i don't know and i'm jewish bro we get we succumb to guilt jewish guilt jewish guilt that's why i literally called that i was like all right if i want to buy a watch and i make some money on the side you can't get mad yeah so i started like figuring out the way that i was successful in the insurance business was we focused on like really high tickets everybody else focused on low tickets okay so people were going for like volume of 200 deals but the acquisition cost didn't change based on how much the deal size was you were going for quality over? I was going for $500 deals where I was making three four times the money right and you know
Starting point is 00:04:29 My acquisition costs weren't any different so I was printing and I know partners So I was like, okay. Well my guys hang up on these low volume deals rather these low price deals So I was like, all right I'm gonna sell these to my friends and then they're gonna pay me and I'm gonna take that money and I'm gonna go to Vegas I'm gonna buy the watch I want and have a good time this next conference blah blah blah so i did it started off like two three grand a week then it was like five and it was like ten then it was like a hundred grand a week in profit i'm like it's a real business and then um you know covet happened we shut down ops i had a medicare agency that we sold to a private equity
Starting point is 00:05:01 firm pretty big one and then after that i was I was like, all right, now what? And I kept trying different. Like I tried a male and female enhancement gummy product. I tried a biohacking gym. I like burned a few million dollars trying like 10 different things. It goes to show you, you know how it is, but a lot of people don't see that.
Starting point is 00:05:17 They see the highlight reel. They see the private jets, they see the watches. They see the. Sean, you want to talk about some of our investment in the past two years like me dude it's a hells but nobody ever hears about the else i talk about a lot it's a learning curve again i feel like in every industry to become great you really just have to go through the bull first and learn nobody can teach you nobody can teach it's really difficult
Starting point is 00:05:42 i mean let me rephrase that there are some guys that are just super receptive to learning from you know a mentor and and and just you know figuring it on their own i just feel like most entrepreneurs that i know guys like us that are sitting here you really just gotta fend for your own and you know do it you just gotta figure out how to kill thank you baby that's it dude that's it so yeah, eventually I woke up in like a cold sweat. My ex-girlfriend's like tiny shoebox apartment in New York. And when I say like tiny shoebox, her bedroom was the size of our sitting area here. Yeah.
Starting point is 00:06:14 And I had anxiety from that just to begin with. So I woke up and it's like 3 a.m. I had a flight at 6. I was like, f***, dude. I'm not feeling this right now. I don't know what's going on in my life. I used to make a lot of money. Now I'm just like living on this. Like, dude, I wasn't crying poverty. I was I don't know what's going on in my life. I used to make a lot of money. Now I'm just like living on this.
Starting point is 00:06:25 Like, dude, I wasn't crying poverty. I was still making a million, two million. You were on cruise control. Yeah, I wasn't working. You were bored. And I was like, man, I got to get back to work. Right. And so we took the company from like 5 million to 13 pretty quick.
Starting point is 00:06:37 And then we did 70 this year. Let's backtrack there. Let's backtrack there. Talk us through that process. Talk us through those next 72 hours of that next month of those next six months after that after you woke up you're like you know what this yeah non-stop work just being like all right explain that to people because when you say non-stop work i'm not talking non-stop work and then saturday and sunday you're partying on the phone 18 hours
Starting point is 00:07:00 a day there was no partying there was no drinking there was gym as much as you possibly could it was just feel good look good eat the best you can, spend time with people that add value to your life, not people that take away from it. And it was just nonstop on the phone trying to put together decent sized deals or deal flow in general to make money in the future. And in the marketing space, it's as easy as just being like, yo, I have a product, do you want it? But you have to say that to a thousand people for somebody to be like, yo, I have a product. Do you want it? But you have to say that to a thousand people for them to somebody to be like, yeah, I want that thing. Or, you know, you have to have a really, really good product, which we were fortunate to. And on that 70 million, what's the profit on that?
Starting point is 00:07:34 I won't talk about that. I say to people all the time, like the hardest part about my job is I have to be really, really nice, really, really friendly, really, really generous. And I have to be such a great person that you have to like me so much that you have to be really really nice Really really friendly really really generous and I have to be such a great person that you have to like me so much that you have To be okay with me becoming really really rich. Hmm because everybody I work with Obviously all makes great money I love that but I have to make you comfortable with me making more money than you and a lot of people cannot stomach that Right a lot of people have like a jealousy problem and like at the end of the day ego it exactly it perfectly is ego and i like to build real relationships i'm not just like saying this where i'm like oh i try to make people feel good like no my job is really just to become such good friends with people i make money with that they're okay with me getting rich right
Starting point is 00:08:18 because a lot of people don't want the other person making money there's always multiple parties in the deal and some people don't want everyone to win i'm a guy where everybody has to win listen and i feel like that really goes back to what we were talking about earlier and it's just about surrounding yourself with people like you just said surrounding yourself with people that provide value and make your quality of life easier not take away from it and when you start surrounding yourselves with teams or groups that not only are looking out for each other or have their best interests it's like you know when sean calls me and he'll ask me for a favor like hey can you set up something for me i'm not even thinking in the back of my head like of an ulterior motive of like oh i'm gonna get him this and now i'm getting that back of my head it's like oh my homie needs this there i got the plug
Starting point is 00:08:57 for it here you go yep and and he'll keep asking and keep asking and i'll keep giving and giving because i know that no no no but i'm saying, no, no, no. But I'm saying that you're going to need something. Exactly. It's like, you know, you can ask, you know, 10 times over the year. And then that one time that I need something, I already know automatically. It's like, bro, what? It's not even a question.
Starting point is 00:09:17 I have to think about it. So it's like when you put yourselves in situations like that, you surround yourself with people. You can, I don't want to sound soft and sound like, you know, allow your guard to let down, but you, you allow more ease of access for people around you to be uplifted by what you're doing, because it's less, it's less like, you know, when you're in school and you're looking over like who's cheating, it's like, here guys, you see this, this is what we got going on. This, this is the formula. Who's in? You in? You in? All right, cool. Let's follow it. Oh, you got something to add to it? Do you think this is going to make it better? All right, guys, he said it's going to make it better. Come here.
Starting point is 00:09:52 Come look at this. Here's what we're going to do. You start game planning things out and delegating. That was one of the best things that I found out in my business was that I was trying to take over too much control of every aspect. And I was trying to have my hand in every single in every person's pot, thinking that like maybe I knew something better or could do it better. And you might have been able to do. I might. I might have. But the quality of life was so poor. And the stress that I was adding on top of my employees, it was like, you know, having your teacher look over your shoulder while you were writing an essay to your business. A hundred percent, a hundred percent. And once I learned
Starting point is 00:10:27 how to like give more power back to my employees and allow them the ability to grow and learn on their own and like make mistakes, like, yeah, you up. It's okay. You didn't blow the account. You didn't, you know what I'm saying? As long as it was something that could be moderately, you know, attended to and fixed, i don't have a problem with it i want you to make mistakes and learn and and be able to build but you know you have to you have to really attract positive people and surround yourself with people like that because they're hard to find few and far between yeah team is everything yeah um i had an opportunity last year to sell quite a lot of my company for way more money than i'd ever need and one of the biggest problems with it for me was my team was going to get dismantled and i've
Starting point is 00:11:09 got a lot of tech stuff that i'm working on a lot of ai stuff that i'm working on and it was like if i lose my team i'm right because i have like the dream team you build relationships with everybody everybody in my business knows they're family like it's not it's not employees it's family right right it's like it's like family military uh blood sweat we all carry each other right you know like one of my newer guys on the team was explaining like the work life and he was like it's like being in a family where if you don't do something your brother's gonna have to so you know you get it done right and that that was like the greatest compliment I've ever received. But, you know, that was kind of the turning point for me
Starting point is 00:11:48 was I was like, well, if I sell right now, and I'd be sick, but if I sell and I lose my team, what the f*** am I going to do? Who's going to help me with this next thing and these next projects? Is it worth it? And I realized, like, no, actually, like, you give me an extra you know
Starting point is 00:12:06 7 500 million dollars isn't going to change anything right I mean it's obviously life changing it'll change but at the same time you have to see the value that you have around you already what am I going to do differently it's like the grass is greener you know what I mean right anything I would I already can do everything I want right so at that point it's like what am I going to do differently that's going to make it worth it to lose my team and lose the potential future momentum of these new projects? Right. So I just had to fall back off that. And that was a huge thing to stomach. And that was around the time where I was in exact same shoes.
Starting point is 00:12:37 I'm going to delegate more. I'm going to let other people do their jobs. I'm going to stop trying to be on every call. Right. I'm going to get on where it's important. Make yourself less accessible. It was the best thing I ever did. Best thing I ever did. Now people
Starting point is 00:12:50 can't wait for me to get Oh my God, Ari's on the call. Okay, here we go. Here we go. Here we go. We got our CEO on the call. We got our CEO on the call. Hey everybody, how we doing? What's up? I love it.
Starting point is 00:13:04 I swear to God, the best thing I could do. Yeah. But like the best thing that I could have done was make myself more inaccessible. And I didn't realize that I was really just making it. I wasn't gatekeeping per se, but it was just like, you know, you got to watch, like you said, and everybody has that watch watch nobody really wants to watch at the end of the day you know there are those one of ones or one of tens or one of twenties that's on everybody's braille list it's kind of like people dude there's people in this world like elon musk you're not seeing him in every f***ing room but when you see him pop up in a room you're like here we go let's see what this is about you know it peaks curiosity next time you're one of those let me know i got you oh i got you i got you there's not many humans that i have like idol level respect for yeah that's the goal right there um i i do want to dive into the topic of ai and kind of what you're focusing on now because like you you know you just kind of tapped on you obviously have things in your mind that are coming
Starting point is 00:13:59 up next and that you're you know genuinely curious about or that you want to invest in talk us through you know what you see for ai AI and what the next steps in your business is going to be like. So for us, we sell phone calls. That's the majority of what we do, right? Sure. We get somebody to call about a product or service. They speak to somebody, they purchase it. With that call comes a ton of data.
Starting point is 00:14:19 We have conversational data. We have all types of analytics and intelligence on geos, ages, genders. I mean, you name it, tons of data points. And we look at all that stuff and we say, okay, how can we create a better model for qualifying prospects? Because right now you have tons of call centers that exist offshore, onshore, and their whole job is to qualify a person and then transfer them to an agent that's then going to qualify them again. It's completely broken. And if you've ever been like called about something cold called and then gotten transferred you've been asked the same question twice like none of that data is ever posted it's not a seamless or fluid experience right really uncomfortable yeah there's no
Starting point is 00:14:56 integration system that kind of right nobody really does a good job right and so except for you well soon what we built was a conversational AI product that works on text, chat, email, and voice. It's just gathering data. Yeah, so I'll ask you questions, but it's backed by, one, the data that we already have, and two, large language models behind it. So the GPTs of the world. Of course. But we can ask questions like, what's your annual income? And if you go, I don't know, I can say, okay.
Starting point is 00:15:24 It has a good response for it. It will say will say well how much do you make a week and if you go well i'm like a hundred or a thousand dollars by lately it'll say okay so you make 26 000 years is that right it does the math wow you know it'll ask you where your zip code is it'll confirm the city like wow it's it's just taking everything to the next level making it easier it's done right so when it gets to agent, that data's already been posted to their CRM or their dialer, whatever they're using. And they're able to just go do their job. Wow. And what's better about it is. Ease of integration.
Starting point is 00:15:54 That's what I was talking about, man. If you look at humans, you know, you look at offshore humans. A lot of people pay like six to eight bucks for an offshore human. Obviously, those that know, you can get them for like four bucks, three bucks, whatever. But they're going to be quality as garbage. Right. So, you know, if you assume that an onshore guy, somebody here in an office is going to be 15 bucks minimum an hour, you know, with payroll taxes, we're out the door for almost four grand a month.
Starting point is 00:16:15 I'm charging a thousand dollars a month for this product for a 40 hour week guaranteed uptime, one-to-one calling, texting, chat, et cetera. And you just add another agent if you need another agent wow so the goal is to replace those like low uh low skill and entry-level jobs and then we're taking a percentage of our profit and we're actually putting it into a fund and we're gonna scholarship for people that have had low wage or like low skill jobs for multiple years so that they can be entered into a raffle or a lottery for all intents and purposes so that they can go pursue whatever the next thing is,
Starting point is 00:16:45 whether it's being like, you know, an esthetician, a mechanic, you know, some type of- Educational fund, essentially. Yeah, exactly. The goal is to- The goal is to better yourself, to become- Yeah, to give people the opportunity to become more. Right, okay.
Starting point is 00:16:57 Rather than having like- I love that. A mundane, terrible existence, to actually go be what they wanna be. What gave you that idea to start that initiative? I'm curious. Honestly, I just thought there was going to be a lot of backlash. And I thought about the people that have worked for me over the years.
Starting point is 00:17:09 And during COVID, I don't talk about this to a lot of people. I bled through like $2 million in four months keeping people employed in a market where nobody was spending money. Grant Cardone fired his entire staff. And I was asked to go hang out with him on Tuesday. And I was like, f*** that. I bled through all my... I lost a lot of my net worth over that. And when I finally did have to make cuts and we did have to shut down ops, you know what
Starting point is 00:17:32 I learned? Nobody really gave a, they still thought I was a prick. And I'm sitting here like, you don't know what I did for you. Like you have no respect for that because people don't care. It's what have you done for me lately? And that was a great learning lesson for me. It wasn't what you do for me yet. What you did for me yesterday. It's what have you done for me lately and that was a great learning lesson for me it wasn't what you do for me yet what you did for me yesterday it's what are you doing for me today exactly and so i started thinking about all the jobs that i've had to like
Starting point is 00:17:52 get rid of that i could have automated and i was like man you know these people always had like dreams and ambitions and aspirations they just had like a crappy job and no like means because saving money when you have a low skill low wage job not very easy so to save for that next thing versus saving for like your kids christmas gift which one are you gonna unfortunately you're gonna prioritize the kid probably you know and i mean maybe not unfortunately you're a good parent so that's one uh one component the other is customer service so you can provide us with you you know, brochures, customer service experiences via either phone calls or emails. And then we can clone a customer service agent that can kind of do a lot of the lower level customer service work. Obviously,
Starting point is 00:18:35 somebody's pissed, screaming, cursing, you know, that's going to be the answer. Let me transfer you to it. Exactly. Exactly. Somebody that can calm you the f*** down, lady. Yeah, right. Exactly. But exact same pricing. And that's, you know down, lady. Yeah, right. Exactly. But exact same pricing. And that's, again, like a 75% reduction in cost. And yeah, it's getting-
Starting point is 00:18:50 Over time it adds up. Right. It's getting really good. Right, right, right. Oh, I mean, immediately. Some of these businesses have like a thousand representatives. Right. I mean, we're talking like saving them millions of dollars a month.
Starting point is 00:18:58 Easily. Wow. And yeah, I mean, that's currently my goal. That's my main focus. We also built a compliance product. So that one can help businesses ensure that their representative, salespeople, whoever, marketers are adhering to whatever guidelines they have. So we analyze the calls.
Starting point is 00:19:13 We see if there's any red flags or orange flags, yellow flags. Sean and I got plenty of people to introduce you to, man. I hope you got a great feedback program. Yeah, no, that call comply product is great. That's coming out in just actually a couple of weeks. The other product is about a month out. Call comply. We screen calls, we transcribe them,
Starting point is 00:19:31 and then we look for flags or like potential concerns or risks. So, you know, if you're an e-commerce business, you're worried about chargebacks and customer service interactions not being done right, we'll flag for that. If you're worried about your salespeople committing fraud, we'll flag for that.
Starting point is 00:19:43 If you're worried about people being lied to, we'll flag for that. You basically worried about people being lied to we'll flag for that you basically just give them uh yeah they tell us what they want yeah and you say what are the things around right exactly and then we do the work for them white glove so and that product's really cheap it's like three cents a minute it's like nothing fascinating how did you find the team to build out these ai products dude you know you just acquire people over time i'm a big fan of benchwarmers actually people think it's it's a crazy idea but I'll hire people that I have no use for because I don't hire based on need I hire based on aptitude so when people come across my desk and they're like really skilled really intelligent or really talented something I might not have a use for them today
Starting point is 00:20:19 I'll try to plug them in and see if they can add value to the existing organization but my goal is actually to get value of them later because I see talent and I'm like, okay, I don't know what I'm going to use you for yet, but tell me how much money you want. Right. And I've had guys that I've paid like 500 grand that have contributed nothing to my business. Wow. But I know that they will contribute in the future. And then they do. And, you know, sometimes I'm wrong, right? Your picker is going to be be off once in a while but not everybody's getting a number one draft pick to the Super Bowl all right I get it and sometimes that guy who's like fifth round ends up being a stud and you don't know it shout out Tom Brady 12th round baby so I mean I just accrue people over time and you
Starting point is 00:20:59 know most of my team are people that were service providers of mine or worked for me in some way yeah it's like a vendor where I, yeah, this guy really goes above and beyond cares. Caring is number one. We had to talk about this the other day, like my core leadership team, it's caring that is number one. Because if you care,
Starting point is 00:21:14 especially in like a sales or a biz dev environment, if you care, you're gonna produce much more than everyone else. Right. Do you look at any college? Because I saw you dropped out of high school. No, so we don't care. I don't care if you dropped out of high school no so we don't uh we don't care i don't care if you dropped out here if you went to school i don't care if you have an
Starting point is 00:21:29 mba give up my buddy uh my buddy brad lee who lives out here yeah he he one time i love brad brad's great dude one of the first times we were hanging out i was at his office i was kind of consulting him on him getting into insurance actually he's going like a while ago uh with his real financial project and i was he's like you know is this the real deal i was like i mean do you think i have money so he was like okay and um he said uh he was asking me he goes go to school i said no i dropped out he goes i got three mbas a doctorate and i'm like? And he goes working for me. And I was like, that was smooth. Yeah. Yeah. He said that a couple of times. Funny, but it's true. I, you know, what's funny is that over the years that I've been an entrepreneur and thank God for
Starting point is 00:22:17 this, because I, you know, obviously I feel like everybody in this room, you know, all of our parents probably instilled that, you know, whole thing. You need to go to school. You got to become Jewish. So you got to become a doctor or a lawyer to really be. And that's just how it is. And realistically, what we you know, what I ended up figuring out along the way was school was not for me. It never was. It never will be. And ironically, all the things that i went to school for the only subjects that really fascinated me were like the side classes where it's like sociology psychology human studies like that's why i dropped out you know and then so i i'm probably like a semester away from from
Starting point is 00:22:58 getting my i think it was like my master's or my bachelor's or whatever the f**k i don't know uh and just you know what? I've got so many other opportunities that I can go touch. If I take this diploma and I go try to work for somebody, now I'm going to be working for somebody for at least three to five years, maybe seven to actually work my way up a chain, pass that seven, then you branch off, you create your own business, then you have another three to five of figuring out your own path. That's at least 10 to 15 years kind of down the hole.
Starting point is 00:23:29 What the fuck? Why not start now and just see where it lands. Worst case scenario, I, you know, go work at McDonald's and, you know, I can, I can still pay the bills, but, you know, thank God things worked out. There's obviously lessons that you learn along the way, but I feel like it all comes back to what we said. You, you have to fall on face and, and you have to look at yourself and be like, damn, I look like an idiot. I need to step up. Or you got to have a self-realization where it's like, bro, is this life you want for yourself? Is this what you want? Or do you do you want?
Starting point is 00:23:56 Do you deserve better? Do you believe you deserve better? Or do you just think that you want it? There's a fine line. And when I talk to real guys that have dropped out, that it's always that one thing, like you said, they woke up one day, I don't want to be on the street selling anymore.
Starting point is 00:24:11 I don't want to be addicted to, I don't want to be addicted doing this and going at partying. And I don't want to be that guy that everybody's like, he's always faded there. All of those guys that had that realization that went, I need to change. It's always a full 180. And I'm going to shout out one of my guys, Kells, shout out Kellen Ness. Him and his wife have a really crazy story where, you know, he was addicted to drugs. He got a DUI, all this, you know, now every morning I wake up, his shit is the first fucking story I watch because he's on this 4 a.m. mission.
Starting point is 00:24:46 4 or 5 a.m. every fucking morning without missing a beat. 5.15 in the shower doing the cold punch, doing his 50 push-ups, 50 sit-ups at lifetime by 6 a.m. Every goddamn morning. And every morning I wake up and I feel like shit. I look at his page, I'm like, all right, I'm getting up. I'm up. I'm up. And that like, that kind of motivation, that kind of, of, of sustainability that you can create just by encouraging people or surrounding yourself with people that provide and add value. That's what make unbreakable human beings. I really believe that. And I feel like being an entrepreneur,
Starting point is 00:25:24 you just have to be, know pressed and pressed and pressed and pressed and pressed until finally you're a nice beautiful quality diamond then you're unbreakable but you know over time it's not an overnight thing and people see success overnight when it's really a 5 10 15 20 year journey of just being relentless, man. Yeah. I always say we're a sum of all of the experiences and interactions we've had with other people. For sure. And a lot of people, they see the outcome, they see the sum, but they don't see what, what addition went into that. The scars, my brother, the scars. But at 15, bro, I was,
Starting point is 00:25:57 it's funny you said that because I had skipped some grades and I was in an AP psych class and I loved psych, psych and and sociology that was my love yeah love it was the only thing i was great at i mean we're nerds dude what are you gonna do that you know what's crazy that i was the only person in my um in my college's history that got an a in micro and macro economics through some teacher that was literally rated like a neo-nazi of like supremacy when it comes to like you know being correct but what i found out is that he was wrong all the time the guy was on tenure and he literally just liked to with people's head and i was the only one that would
Starting point is 00:26:35 say i'd be like you're wrong that's i'm a small business owner you're wrong that's not right and i he'd be like okay challenge me and then i'd write out the exact solution of why he was wrong with that micro or macro business scenario and every day he'd be like but he couldn't i wouldn't do anything wrong it was just challenging the status quo and challenging the norms that society puts in front of you and guys like us don't like we choose not to accept that half the time and that's why why, you know, people like us, when we're put in these positions, I don't want to call us pioneers, but we're really just kind of trailblazing, you know, a new path for guys behind us that can come up and say, you know what? He didn't go to school.
Starting point is 00:27:15 He was addicted to D-B-B-B and didn't have a life. Now the guy's 35 and living like a God. Cool. So I went into class one day and i was always arguing with this professor because he was kind of like your guy he was tenured and i was like dude what you're saying is incorrect the book literally says this i know that to be true like this this isn't right the whole class would be like yelling at me i thought i was eggs thrown at me yeah like shut up shut up i'm like no it's wrong like it's wrong it's wrong you it's wrong and so the
Starting point is 00:27:45 guy was like you know since you know everything why don't you just quit school you don't need to be here and i was like okay light bulb went off i was good see ya what age was this uh 15 15 yes i like went and uh told my grandfather i was gonna do online school okay because my professor was an idiot right like okay cool i'm down he supported this yeah i never did online school though i got home i still all logged into one class i was like this yeah i'm not doing it and then i went uh i went top ten in the world in world of warcraft and played a lot of other games that was fun that was a fun one you know what's crazy is that like and i i i am envious to this like generation coming up because not only do they have it so much easier than us well oh my god relax sorry
Starting point is 00:28:26 uh but just the fact that people or kids can literally become millionaires and and create actual channels of diehard followers just off playing minecraft or playing uh uh fortnight playing boxing a toy unboxing dude look at aiden ross we just talked about him the other day 100 mil 100 million dollars and what are they doing fucking gambling every day and hanging out with with cool ass celebrities if guys like him can make it and prosper through all the that they've been through anybody can do it it's just all about mentality and mindset and i'm a believer i lived in a car for about six months back in 2016. That's tough, dude. You said 2016?
Starting point is 00:29:08 Yeah, I lived in a Honda Civic. That was pretty recent. Yeah. 2016, there was a part time where I was in Vegas living in my Jeep. Yeah. I lived in South Florida. 2016 was rough, dude. I was dating this really awesome chick.
Starting point is 00:29:19 She had a room rental that was like smaller than the New York apartments, about this big. Had like a twin bed and we had like a walmart plastic container thing that you could pull out like you're supposed to store your like groceries i don't know how it goes but there were socks and underwear in there and it was really hard to find my underwear versus her underwear it was like oh dude oh babe babe is your is this your thong or is this my thong seriously dude it was a problem babe is this is this your cheetah print or my cheetah print she was a tiny little like hundred pound like hispanic so you like him tight it was tell me what victoria's real secret is huh
Starting point is 00:29:55 but it made it pretty easy because i took out the two thongs i'm like oh this one's clearly bigger that's fine um yeah no i i don't uh i don't really care if somebody went to school i don't judge people i judge people not really by what they know by what i think their aptitude is to learn or to be good at something but then more importantly by how they treat other people i love your people always treat me really well right like there's very people on the planet to go out of their way to disrespect me because i'm a good dude i'm pretty decent at what i do and like i have a lot of good relationships giving them a reason to yeah i'm just i'm just a good dude but when i see people disrespect like bro i was i was restaurant business for nine years when people disrespect servers i go off oh yeah like i'll
Starting point is 00:30:37 light up my best friend and we're not best friends anymore type because the way you treat other people that don't have a value add that's that's one of the most uncomfortable feelings in the world is when you're around somebody and they're like i wouldn't even say complaining about food but like perfect scenario the other night we were all out and uh somebody we were with was just like god this is just so bad the food's terrible the service is terrible like what the f**k's going on i told him look around the room do you see a bunch of empty tables no every f**king table is slammed do you see any of these servers out here sitting down or on their phone no you see them all sweating their f**king asses off and then the server comes back
Starting point is 00:31:17 and he's like bro this this isn't what i ordered man this is i don't want this and i go you know what i'll take it don't worry about it. Thank you, brother. I appreciate it. Certain runs off. I looked at him. I said, bro, does he look like the chef to you? What did he look like? He can cook that meal in front of you. No. Okay. Then why are you complaining to him about the meal that was cooked? When that's exactly what you asked for. It's exactly the way it came. It's exactly how it needs to be made. If you have a real problem, one, take it up with the chef. But secondly, learn your place. You got something to say, say something to the manager, pull them aside respectfully, say, hey, look, it's not what I ordered. I want something different. Or then take it around that route. But by belittling
Starting point is 00:32:01 somebody on a public stage, you'll never get anywhere. And you know what that guy's going to do? He's going to go into the back. He's like, dude, table 56. Bring him his food. Or he's going to go and he's going to tell everybody in the back, bro, table 56 is just a bunch of d***heads. And now you and you are collectively added into that group of d***heads. And you didn't say a f***ing word.
Starting point is 00:32:24 Congratulations. How do you become a d***head? Surround yourself with one that's it bro it's like it's like it's like mold you put one moldy apple next to a group of good apples you're gonna have a bunch of fucking dogs talk about fucking berries and how you get berries you think they look great you get home there's one of them it's moldy and they're toast toast it sucks i happen to be i happen to be the other no no the worst is when you eat a strawberry because you look at one side it's like kosher yeah and why is it hairy hey like spit it out like it's blue all right i'm gonna die i'm pretty sure that's why i'm hadn't got covid though you know just eating molds we gotta wrap this up man it's been a pleasure
Starting point is 00:33:03 any thoughts where people can find you um at, at call Bowski on Instagram. Um, I'm pretty accessible. I answer pretty much everybody. I run an online group called Moda collective. It's just a group of entrepreneurs. Spell it out. Tell them where to find it. M O D a collective on Facebook. There's like 9,000 entrepreneurs. There's, you know, some certed billionaires in there. There's guys that are just figuring it out, but it's really awesome. I mean, it's great network, great resource, you know, pretty much anything you want to know is one message away.
Starting point is 00:33:29 Nice. Love it. Powerful. Yeah. I mean, billion and two. All right, there we go.
Starting point is 00:33:34 Sean, tell him where to find you. Sean, Mike Kelly. I'm Ari gold ETH. Thanks for having us. You need parts. O, O, O, O'Reilly! You need parts? O'Reilly Auto Parts has parts.
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