Digital Social Hour - How AI is Transforming Patent Protection! Must Watch! | Lee Richter #552

Episode Date: July 15, 2024

**Title: How AI is Transforming Patent Protection! Must Watch** 🚀 How AI is Transforming Patent Protection! Must Watch! 🚀 Discover how cutting-edge AI is revolutionizing the world of patent protection in this exciting episode of Digital Social Hour with Sean Kelly! 📺  Join us as we dive deep into the innovative software that's shaking up the patent industry. Our guest shares an incredible story about how AI scans the web for patent infringements, saving you time and turning potential conflicts into profitable collaborations. 🤖💡 Tune in now to hear insider secrets on patent protection, learn how to leverage AI to safeguard your intellectual property, and get inspired by the entrepreneurial journey of our featured guest. Don't miss out on these valuable insights that could change the way you protect and monetize your ideas! 💼✨ Watch now and subscribe for more insider secrets. 📺 Hit that subscribe button and stay tuned for more eye-opening stories on the Digital Social Hour with Sean Kelly! 🚀 #DigitalSocialHour #SeanKelly #Podcast #PatentProtection #AI #Innovation #Entrepreneurship #ApplePodcasts #Spotify #MustWatch #InfringementDetection #SeanKellyPodcast #AiTransformation #AiApplications #AiInBusiness CHAPTERS: 00:00 - Intro 00:39 - Lee's Patents 03:17 - Fear vs Happiness 06:27 - Lou Holtz's Impact on Your Money Story 11:39 - Investing in Yourself 12:31 - The Value of Masterminds 17:14 - The Car Accident That Changed Your Life 19:45 - How the Car Accident Changed Dr. Marty’s Career Trajectory 27:30 - What Else Are You Working On 28:14 - Connection Matters More Than Anything 29:44 - Positive vs Powerful 33:30 - How to Have Healthy Relationships 34:46 - Where Can People Find You 35:30 - Why You Should Protect Your IP 35:55 - Outro APPLY TO BE ON THE PODCAST: https://www.digitalsocialhour.com/application BUSINESS INQUIRIES/SPONSORS: [e-mail] GUEST: Lee Ritcher https://www.instagram.com/goasklee https://goasklee.com/ SPONSORS: Deposyt Payment Processing: https://www.deposyt.com/seankelly LISTEN ON: Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015 Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759 Sean Kelly Instagram: https://www.instagram.com/seanmikekelly/ Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices

Ironically, there's some really smart entrepreneurs out there, and one of them came to me and said, I created this software where I can put your patents in it, and with AI, it's going to go out on the web and see who's infringing on it, so you can go talk to them about either licensing or partnering, and not slap on the wrist, but more like collaboration. That seems really effective, because right now you've got to search for who's infringing, and you can't even find them all. Wherever you guys are watching this show, I would truly appreciate it if you follow or subscribe. It helps a lot with the algorithm. It helps us get bigger and better guests, and it helps us grow the team. Truly means a lot. Thank you guys for supporting,

and here's the episode. All right, guys, got Lee Richter here. She's known me for a while. You saw the early stages. Since you were a teenager. 18, right? That's a long time. I'm watching you grow up, and I'm watching you not only do great, impactful work, but you're adulting faster than anyone I've ever seen. I like that word. You're doing real amazing work as an adult, not as learning on the job, but actually applying

on the job. So thank you for being a pioneer that way, because it's inspiring for all of us. Likewise. I mean, you're crushing it with what you do too. Can't wait to dive into it. You got a lot of patents. I have. I have patents. It's amazing how when you protect your work, it becomes contagious. There's more and more. We do patent harvesting sessions. What's up? I go with my attorney on the top floor of his building in Boston, Massachusetts, and we sit and just run ideas by each other and we whiteboard it. And I'll go in there thinking maybe I have two or three patent ideas. I've come out of there with 20.

Holy crap. In one harvest session, because the way I think of it and the way they think of it are two different ways. And they want to protect it in many ways. And I'm thinking one linear and they're like, wait, and this and this and this. And so their talent plus my knowledge and ideas becomes a perfect match. That's cool. Has someone ever offered money for one of your bonds?

We're working on that right now. I'm looking for the perfect partners. I have several that have been passed even this year, some from last year. Nice. And so, yeah, right now that's what we're doing. Ironically, there's some really smart entrepreneurs out there. And one of them came to me and said, I created this software where I can put your patents in it. And with AI, it's going to go out on the web and see who's infringing on it. So you can go talk to them about either licensing or partnering and let them know they've had it for free up until now. But what could we do here in the future? And not slap on the wrist, but more like collaboration. That seems really effective because right now you've got to search for who's infringing

and you can't even find them all. But with AI- This is one of my favorite things. My friend Nick Sonnenberg brought me the expert. He's someone always looking out for the next trend and how to be really efficient in technology. He's one of my like secret weapons and ace in the hole because he's always on the forefront of what's next.

He'll do the work, might test three, four, five SaaS models, and then he'll tell me which one to use. So I'm very fortunate he brought me that software because it's changing the way I'm bringing the patents out to the world. Yeah, and you're going heavy in the AI space too, right? I am because honestly,

might as well be in it here. And in my generation, a lot of people are really fearful of joining it and they're scared of it. And I want to let them know if I can do it, they can do it. And let's all the generations be involved together. Every one of us don't leave anyone behind. Don't leave anyone seven-year-olds behind and don't leave anyone 70 behind, Like bring everyone with us. And so this is one way of doing it is I participate and then I show others that it's safe for them to participate too. I love that. I'm really careful with fear these days.

It's a low vibrational state. Very much. And it can affect your judgment. Interestingly enough, being in judgment actually is a fear-based emotion. Wow. I've learned like even vulnerability is a fear-based emotion. Wow. I've learned like even vulnerability is a fear-based emotion. There's actually a chart. It's a wheel and it shows six different reasons that we have emotions, right? We have happy, we have angry, we have, well, one of them is fear, right? And I've learned to look for the things that take me more in happy and away from fear.

For example, vulnerability comes from fear, but openness comes from happy. So I'm like, well, you can start being more open and optimistic. And now you're in the frequency of happy rather than being in vulnerability and feeling fear. So it's the same feeling to me being vulnerable and being open, but one leads me on a path of a frequency of happy. So I'm going to go that path every time. And I'm starting to teach other people, a friend of ours, I think you're friends with Gary Chupik. Yeah. And he and I are been explained, he came to my house. And one of the things we did was play around with this because when I was coaching him and mentoring him, I asked him to be vulnerable about something.

And he went from really, really strong to like bent over and weak. And I could see in that moment fear entered that wasn't there before. And so we explored this and looked on the wheel and we said, what else would be the same thing but take us a different path? And as soon as we did open and optimistic, he was blossoming. I'm like, wow, there's something to this. And now I've done it with about 15 people since that exact same thing, like taking them from a vulnerable state to an open state and just seeing them blossom rather than constrict. So the frequency of the word is actually very important. Something I talk about on a regular basis. It sounds woo woo, but it's really like 4,000 years

of principles about energy. There's something there for sure. Because I used to watch the news every day growing up and I had a lot of fear. And my parents got divorced, so I had fear with dating and relationships. And I look at my life now and I've eliminated most of my fears

and it's just a lot better. Because you're also surrounding yourself with people who have a hope for a better future. As leaders, that's the number one thing we can do for our community is give the people that follow us hope for a better future. And what you're doing is you're connecting with leaders and you're distilling the important things to think about. Right. There might be 100 things on the list when you start a conversation. But at the end, you're like, well, there's two or three we're really going to focus on.

And when you start doing that, now you're making an impact on the things that are important to you. Absolutely. And so, yeah, that's part of this adulting stage that we're in is choosing what we say a discerning yes for, and what we say a discerning no for. Yeah. Right. And so part of what you've learned is your hell yes is really helping you to grow your brand and grow your audience because when you're behind it and your frequency is behind it and your frequency is behind it and your energy is behind it, it's going to soar. Yeah, it's night and day difference for sure. So I'm a huge Notre Dame fan.

Yes. So when I saw Lou Holtz was your mentor, I was like, holy crap, that's awesome. He was my first mentor. I worked at the Twin Towers with Merrill Lynch in Washington, DC. And my very first mentor was Lou Holtz. I had him for two whole years.

There were 50 of us that worked with him and things that he taught me then still ring true today. And about three years ago, I got to spend time with him at Harvey McKay's house and who's his best friend. And he happened to be there. I didn't even know he was going to be there. And we reminisced about what it was like.

He remembered you? Oh, of course. Oh yeah. It was a very intense class for two years. He was resetting our mindset around money story. Wow. I was working at Merrill Lynch. I was one of the first group that they were putting through the CFP licensing, which is certified financial planners. And they wanted us to make sure we had money stories based on. Are you interested in coming on the Digital Social Hour podcast as a guest? We'll click the application link below in the description of this video. We are always looking for cool stories,

cool entrepreneurs to talk to about business and life. Click the application link below, and here's the episode, guys. Abundance, not based on lack. And a lot of people's money stories growing up from their parents, unfortunately, or grandparents or basically their entire family. A lot of them are like money's the root of all evil. Money doesn't grow on trees or who do you think you are? Get your head out of the clouds, like all these little stories. And what happened over the two years with Lou is we each would put those stories in the middle. Everyone in the group put their money stories in there. And then one by one, we dispelled them and we made them untrue. Wow.

And I see now, decades later, I'm the oldest of seven children. And I see, I think so differently than the other six. They're still in the family money story. They don't even know they're in it because it's just the way that they're operating. Me, I changed it at the age of 21. And now I see decades later, the difference in just the mindset around being in abundance or being in victim mindset, just around money. I see it with holistic doctors a lot because a lot of holistic doctors that I work with, both business and personal, they have this mindset of, I'm doing this for the goodness

of the planet. I'm not doing it for the money. And they'll say, I I'm doing this for the goodness of the planet. I'm not doing it for the money. And they'll say, I'm not doing it for the money. And then money's like, well, let me go somewhere else where they appreciate me more. And so a lot of these holistic doctors are doing great work, but either not enough people know about them or they don't have enough money to help enough people. And so I like to go in and help them with their mindset of, wow, as I make more money, I actually have more capacity to help more people. And just shifting that, just like Lou Holtz did with me. And I think everyone at 21 should go through a course around rewiring their thoughts around money for their best future self.

Because maybe some of the things we learned from our family were just to get by while we were growing up with them. But doesn't mean we have to take those same lessons into our future. Yeah. Why not take the lessons that help you win and have a better life? Absolutely. You know, this morning as I was in the shower getting ready to be here, I recited my daily affirmations and their abundant affirmations. And some of them are so much fun. Like I deserve to be healthy, wealthy, and happy. Wealth comes to me easily. My money bucket is expanding daily.

A part of all I earn is mine to keep. Like each one plays on something. And I love it when I get to say everything that comes to me is to help others as well. It doesn't just mean just for me. It means the more that comes to me, the more I have an abundance to share with others. And I think the more that we see it that way, the more we're in flow. And I feel it. I feel it. Agreed. You need a certain level of influence and money to really get across what you want, right? And having a healthy relationship. Like think about money as another relationship. And it's one you want to welcome. It's one you want to say, thank you for serving me. Now go out in the world, multiply and come back. Give it a job. When I sign a credit card bill, and I actually have friends I've taught this to that tell me they still do this. I sign a

credit card bill or I pay something with cash. I say to the money, thank you for serving me. Now go out in the world, come back to me multiplied. And I've practiced it. I remember when my husband, Gary was turning 40, he just turned 54. So this is 14 years ago. And when he turned 40, I bought him a 1962 MG convertible and it was $13,000. I bought it at the Volvo dealership. And I thought, oh, how cool is this? He and Abby, our daughter can have daddy daughter time and go for a ride and just have the two of them. And I just thought it was so cute, right? So I buy him this 1962 MG convertible. I pay $13,000 cash. Literally two days later, $56,000 coming into my account, unexpected. It was a dividend

from something. And of course it was exactly four times. So I could not look away. And that was when I was starting to really practice at a higher level, like go out into the world, come back to me, multiply. I've been doing it more and more since. And I got to say, the more I pay attention to it, respect it, respect money,

thank it, put it in play in my life, but also give it a purpose, the more it's showing up. Yeah, gratitude, giving, it all comes back, karma, right? And sometimes you have to invest in yourself. And it might seem like a lot at the time. Like I remember the first time I paid a mentor out of my own pocket and it was like probably $25,000. I think it was Joe Polish and the genius network and $25,000 to me, it was a car. It was a lot of money, but in the end,

it opened so many doors. It opened so many new relationships. He did the credentialing of everyone in the room. So everyone in the room was worth knowing and still is. And I'm just so grateful things like that exist because I could practice the skills in a safe environment that way. I could practice the skills of, hey, 10 of my friends, hey, let's practice these money situations. Go out in the world, come back to me, multiply. Does it work for you too? Now we have people we can actually have those conversations with. It's safe, it's fun, and we can multiply it. There's something there with masterminds. I know we were part of one that was 100K a year. I'm in one now that's 72K a year. And every time I go to the event, I come back so much better. Hey, wait, talk about the one we were in 100K a year. Do you remember we were at Justin Bieber's house? Yeah. We're hanging out with Dan Fleischman, who's one of my favorite people on the planet.

And he's responsible for us knowing each other. So I want to thank him for that. So many people because of him. And what? We're having a little conversation and some business ideas and you get an idea and run with it, right? So was it worth it to be in that mastermind? Was it worth it to listen?

Was it worth it to apply and then go make something that never would have existed if you didn't have those pieces? Yeah. I love that I got to witness that with you. I think a year later, we were in an NFT conference in Los Angeles and you were telling me about all the great things that happened since that meeting. And so many, were you just building things that you made up? Even today, people from that mastermind i still

do business with and talk to and because of that mastermind you and i are here right now and because of dan fleishman having a big heart and so many great connections and so generous we get to you know keep basking in that glory yep i've modeled a lot of my stuff out there dan i still am too and i'm so grateful for him i was just with. He asked me to be a mentor at the a hundred million mastermind. So the last couple of meetings, I was able to go as a mentor. I was able to support him as much as he wanted. I don't care what he asked for. I'm going to say yes to it. Right. Um, but we went to his farm in Temecula and just watching how he treats his animals and how he and his team really care about them. Maybe actually adore him even more because

he's showing up and really caring like he's buying organic food for the animals most people would go and beg for like leftovers or a restaurant to share stuff he's doing the opposite they're going and buying the best food for their animals they're taking the best care. They really, really care about it. And when I saw how much behind the scenes this was making him happy, it just made me, it humanized him even more. You know, it really showed, like, his heart is so big.

I watch how people treat animals because there's something pure about it, you know? And you know, I have veterinary hospitals, and my husband's the number one veterinarian in America. He won number one veterinarian in America, chosen for holistic medicine in 2019. I'm looking for a holistic vet actually. It changed everything for us. Yeah, I'm going to contact you about that. He's phenomenal. I've known him since,

what, 1988? We met in the Bahamas on spring break. Wow. Way back. And yeah, we've been together over 30 years. We're in our fourth decade. That's beautiful. And all he ever wanted to do is be a great veterinarian. And him learning holistic is what made him a great veterinarian because he learned how to integrate Eastern and Western medicine. And I think that's what we need to do for ourselves as well. For sure. And I think you're having a guest on next who's a woman holistic doctor. And I can't wait to hear her interview because I'm looking for someone just like her. Yeah. And I have had some male doctors do that, but I think women see a little differently around hormones. And so I'm going to add a woman to the mix. So I'm so grateful that you have someone coming on the show

that I can now meet because I know if they went through your credentials, they're awesome. I'm about it. The holistic way is my way these days. No more vaccines for me. I got so many growing up and I just got a blood test last week. I still have damage from those vaccines. It can happen. It's crazy. And my dogs have gotten like 20 each. And they're like, one of them's 30 pounds.

See, one of our things is we do very low amounts of vaccines, only what's necessary. And that was the first thing we did in holistic was change vaccine protocols way back. Only when they need it. And not just because it's prescribed, but we look at each case individually for that reason. It's important. It's very important. And if it's your own kid or your own pet, you really want to have the right advice

and do the least amount that you have to do to keep them healthy. For sure. Growing up, we didn't question it. We just got them to go to school. We needed to. But look at how many they're giving kids now and the quantity, it's crazy.

We don't know everything. And I think the only times that I had mercury show up was because of that yeah i had that too i still have some liver damage from them my liver actually was okay and i'm really glad because sometimes it's water sometimes it's vodka sometimes it's tequila um but that's another thing to really pay attention to is is alcohol is like the new smoking and sitting is the new smoking and yeah. Process meats are the new smoking. I cut process meat. I used to love a cold sandwich. Oh man.

Wegmans meat. Yes. When, when you come to Oakland, I will take you to a place that they do their own and it's not processed and it's mind blowing how good it can be. I love that. Cause I miss it.

A tube in there is worth it. Yeah. I miss it. But I just can't. When you come visit me, it's right next door to the Grand Lake Theater, if anyone wants to know. And it's worth the hour wait if you have to wait.

They make every one of their meats themselves. Usually it's a 24-hour process. And you taste the difference as soon as you have it. Nice. Can't wait. So was that 13,000 car the one you got in that accident with? No. Oh, the car accident.

That's a whole nother thing. Yeah. Let's see. I was actually driving to see a friend of mine in monterey california and it was 2001 and someone crossed a double yellow line hit me head-on it was 120 mile an hour impact uh i was going about 60 they were going about 60 head-on i took the impact broke a lot of bones 15 right? It was more than 15. We stopped counting at 15, but it was 15 major ones. Like both my legs, my ankles, my knees, my femur, my L1 on my back,

which is extraordinary because 93% of the population would be paralyzed where my back was broken. And I was part of the 7% that could still walk again, which is a miracle. And I've met other people in wheelchairs that broke the same bone and they cannot believe I'm walking because they're in it. A lot of them are football players and the L1 is like right in the center of the back. So mine was crushed and I had a back brace on. I didn't walk for a year. And this is how Gary, my husband learned holistic medicine is while I was in the hospital. He started learning it to put me back together. Wow. I had a team of 13 doctors. I was being sent to Stanford and in the air, they actually rerouted

me to San Jose because there was one doctor in the country that could save my right ankle. Holy crap. It was literally hanging by just the blood supply, which is like a little thread. And he did five surgeries and saved it. And the first day I thought, even everyone who found me thought for sure that was going to be gone. It literally was just hanging by one little tiny thread. And my husband saw it and he said, that's not good. But we went through five surgeries

and we went through a lot of physical therapy and he learned holistic medicine. He brought in things in the hospital for me, like magnet therapy and acupuncture and things that they weren't doing back then and got special permission and um yeah i was in the hospital for almost a year it was like a very long time for me to sit still that long is almost impossible high energy and that year is when the twin towers came down and my first job was in the twin towers and i knew a lot of people that were there.

And it was a pretty emotional time. I couldn't do anything but lay in bed. There wasn't Netflix back then. There wasn't like the same thing. You had to sit there and just stare at the wall for a year. Pretty much. And it was only regular TV. We could rent movies and put it on the computer.

And we did that. We were constantly renting movies. But I could only watch a couple a day. But yeah, I was pretty uh in the hospital recovering i learned how much resilience i have uh at that level i think it was a test for myself um to just really work hard at living and then once i live now every day is even more important what a journey kind of on bonus time yeah you didn't even know if you could walk again and and on top of it i got so blessed that we you know have a daughter abby that came three years later we adopted her oh

because of where my back is broken they said don't even think about it you will be paralyzed if you get pregnant really so that did change a few things but i call abby like my gift from the car accident she's such a gift that i never would have been matched with her unless I went through this. And since I did, everything makes sense. You know, they always say at the end, you can look back and see the gems or the things, even through trying, you know, challenging, um, experiences, you can look back and see the things and there are glaring things that came out that were gifts. And, uh, one is me exercising my entrepreneurship even more. You know, because I was in the hospital for that long,

I realized how much more I needed to give back to the world. Right, because you were a corporate back then, right? I actually had my own company and I had three corporations as clients, but my husband was working for someone else. 14-hour shifts, five nights a week, making like $70,000 a year in the Bay Area. Me, I had three clients a month,

20 hours each, that's 60 hours a month. And I was making 30,000 a month. Wow. So it was a big difference between him and me. And I was- You were probably happier too. Well, it didn't matter where the money came in from, but what mattered is that I wanted to see him have a better future. And I realized unless he had his own practice, he couldn't

do what he wanted. And when he came in the hospital, there was a few times that he was like, wow, this person came in with a pet and I really wanted to help them, but they didn't have enough money and the practice wouldn't let me help them. But my oath is to the pet. I was like, well, the only way you could do that is having your own practice. And so one of the things that came out of my accident was him seeing he had to go the entrepreneurial route to be a better doctor. Because if he was working for someone else, he has to do what they do. But because he had his own hospital, now he could have a pet and wildlife fund and help people in need.

Now he could integrate holistic medicine. So it just changed everything. While he went through the car accident with me, he learned better skills to help animals. That's beautiful. Two entrepreneurs dating. That's rare. He wasn't an entrepreneur then. He was a medicine man and the talent, I say. I was the entrepreneur, but he's turning into an entrepreneur now in a really big and beautiful way. Yeah. You said he's the number one holistic vet? The number one vet in America. He was chosen by what's the veterinary, they call it the Council of Elders. And so he didn't even know he was on the list.

And frankly, when he won, he was 49 years old. Most of the people that win that, they only pick one practitioner a year, a holistic practitioner a year. And usually they're like in their 60s or 70s and they've been doing this for years. He was 49. He didn't even know they knew his name. So when they called him. He was 49. He didn't even know they knew his name. So when they called him, he was shocked. It took him about six months to actually own it that people saw him like that.

He didn't just, hey, look at me. He was more like, oh my God, they know who I am. What do I do now? He got a little more like mellow and humble and actually just kept adding to his education and adding to his education. And now we've partnered with Craig Clements in 2015 with Golden Hippo. And now he's got over 40 products and he has three books from Hay House. And all these things happen after that car accident and him learning holistic in a new level. And because of that, now he's a different veterinarian than almost any other veterinarian on the planet because he can see animals differently.

He can see like where a cardiologist might say this animal only has six months to live. He's had cases where the cardiologist might say that, but then he gets it. Now they're seven years later because he'll do things like hyperbaric oxygen. He'll do stem cell therapy. He'll add things like brain octane. He'll do stem cell therapy. He'll add things like brain octane. He'll do things differently. And now what he's seeing is like, even with animals, you can do a ketonic diet, no sugar, no carbs, which I want to tell everyone, if your pet is seven or older, no sugar, no carbs, please. Cause it feeds cancer cells. And as they come out, which they have them

in their body, but if they become active and you're feeding it with carbs and sugar, then you're making the cancer grow faster. So just, especially at seven, because they're basically turning senior citizen at seven, which is hard for us to think of them as senior citizens when they're that young. But I tell my clients, seven and older, do not give them bread. Do not give them rice. Do not give them table scraps. Just give them greens and protein and you will see them have a healthier life. And we just had a cat live to 23. And part of it is we did stem cells for her. We did hyperbaric oxygen for her. We loved her. We gave her the best food. 23 is amazing for a cat. And she was a rescue cat. We didn't get her until she was about 10. So we didn't even have her in the beginning. But she picked the right place to go because she picked the veterinarian.

And the veterinarian literally gave her the longest life that I could expect. And at 16, we thought we were going to lose her. So look at all those extra years just from doing holistic medicine. The stats on cancer in dogs is nuts. It's like one in two right now. But part of the reason is, is we changed our food system back in the 1970s to include a thing called kibble, which is that little crunchy dog food that you usually see. Now, when you put everything in and you have the ingredient list, it might look good. But then when you heat it up to the temperatures that you need to do to make it into kibble, you lose that nutrients.

You lose a lot of that. And they're not testing it on the outside when it's finished. They're testing it before it goes in. So Craig Clemens actually worked with Gary around how do we create food that's not that way and actually helps with longevity. Because if you look at the average length of how pets live back before the 1970s, they were living an average of 18 years. Damn.

Now, since we added this new food in the kibble, the average is 13 years. What changed the most? The food system. Just like with people. It's the same with us. We're going to the shopping center and we're getting all this stuff that somebody else boxed and put away for us. That is not good for us.

It's hurting America. The best thing to do is farm to table as close to the source as possible. What's the same for animals? as close to the source as possible. What's the same for animals? As close to the source as possible. If you can do greens and protein and no carbs and sugar, they're going to have a, unless something happens otherwise, they're going to have a healthier life. Yeah. I mean, unless they're hit by a car or they're lost or a fox comes and gets them, that's not going to be in the story. But if you're just doing based on nutrition, you do want to look at giving them the best food possible.

Sometimes that kibble is like giving them McDonald's every day, but they don't have a vote to say that they want that. I got to stop giving them kibble. What do you give your dogs then? Well, we have our food, which is through Craig Clements. It's ultimatedoghealth.com. And it's a freeze-dried protein food, and you just mix it with some water.

It's great for travel too. I actually used it for travel recently. And then there's another one I love called the farmer's dog. I love how they send it. They just reached out to sponsor. Absolutely include them. I think it's a great company. I'm my husband met the owner years and years ago. They spoke on a TV show together and I like the way they care. And they, they're so funny because even their patch packaging and they send it to you, they care. But when they send the packaging, it says,

if you don't like this or your dog doesn't like it, send it back to us. We'll eat it ourselves. And I just like the way they're silly, but fun, but very much effective. And they really care too. They're like you.

And they're like my husband, Gary, like they want to do a good job, not just look at profits, not just look at growth, but look at impact. I love that. What else are you working on right now? Most of the patents. Okay. My daughter, who's 19 and in college, I'm planning a summer trip with her to Portugal, possibly Spain. And then with our friends, I'm going to Budapest. So I have a few good trips coming up. And then with our friend, Gary, we're doing some masterminds. He and I have been doing Game Plan for Life, which is phenomenal.

He does great work with that. And we thought, what if we did it for each other and then invite some people to come with us? And so we're doing a couple masterminds, one in Maui and one in Japan. Whoa. And we'll invite 10 people on those. And so that's super fun. It's something that Gary and I want to do anyway, and everyone wants to work with him. So I'm like, why don't we do it? We can invite a few people. They can come along and it'll be more fun for us. Yeah. Sounds like

a blast. You believe connection matters more than anything. Absolutely. I learned that from a friend of mine, Jesse, many, many years ago, he used to end the meeting. Connection matters more than anything. And I just believe that it's technology connection. It's people connection. It's connection to ourselves. It's connection to the meaning, connection to the moment, connection to the mentoring. It's so many different ways that we can look for connections. And ironically, recently in the Bay Area, everyone's microdosing mushrooms. It is a big thing. And I've been doing mushrooms since my 20s because I went

to a lot of Grateful Dead shows. I'm actually grateful to my husband for that. I actually told him recently, I'm like, hey, Gary, you know what? I want to say thank you for helping my brain expand in my 20s. Because in the beginning, I used to think he was corrupting my brain because I trusted him so much. He's in medicine. And actually actually he was helping me expand my brain and fill it with love. And now looking back, I could see, wow, how powerful that is. I'm seeing a lot of my friends right now in their forties and fifties doing their first mushroom journey. And it's taking me back to when I was in my twenties. And I'm like, wow, that was really opening my mind. That was really expanding. But it was making new connections.

They have shown that. I had a PhD out of San Francisco at my house recently. And he was showing under mushrooms all the new connections that happen in your brain the following 7 to 14 days. And so you have to even think about integration for 14 days after. How do you keep your brain optimized and as positive and powerful as possible? So what I've done now is when I have those events, they're scheduled, a PhD comes in and leads it. Four people led the last one. We had 10 people participate, but at the end we did intentional integration. And now I realize like how important it is for

us to expand our brain, but also to be open to things, but also to be very careful of what goes in it, curating the things that are most powerful. Yeah. Marshall Silver took me on stage and had me eat fire. Were you there that million mastermind? We're still talking about it because I was still like, I can't believe I ate fire on stage in front of like all these people, but Marshall Silver invited me up and he taught me, it's not really negative and positive. It's like pause on the negative,

like negative feelings or negative self-talk or negative victim mindset or whatever it is, but it's not play on the power. It's not play on the positive. It's play on the powerful. So now when I actually swallowed fire with him on stage, he had me stomp my feet and say powerful and then eat the fire. So now it's imprinted. Crazy. Now it's imprinted. Powerful. And I used to think it was positive.

And what I learned is, no, it doesn't have to be positive to be powerful. It just has to be what's best for my best future self. And so that gave me a new way of looking at choosing the frequency of words is also what's for my best, most powerful self. I had to break an arrow on my neck at Anik Singhal's Mastermind. Oh, you did? I was so scared. And what happened was we would go in groups of people and the first group went and they did it. I'm like, all right, let me.

Because I was going to back out, honestly. I was going to go to the bathroom and skip it. But then the second group did it. So I'm like, all right, I need to do this like so i ended up doing it and just felt so confident after it's like a rite of passage but also you can trust yourself more because you're like i did that i accomplished it and in front of people and with support yeah it's really a lot of things that was the part i was scared of it wasn't like the arrow hurting me it was just the people judging me if i couldn't break it exactly and it's funny because you bringing up judgment again, which I told you

was that frequency of fear and not good. And one of the things I learned in this last eclipse was to actually do a three day ceremony around releasing judgment of myself and releasing judgment of others. Since then, I've done about 10 circle masterminds. And in each one, I said, one of the things I want to do is release judgment in this group of ourselves and of others. And it's been a real rite of passage for everyone taking an intentional stand of being neutral and Switzerland rather than judging themselves and others. And it's so much more important to not judge ourselves because we're so much harder on ourselves. Yeah.

But since the eclipse, which was just a couple months ago, I've really released so much judgment. Wow. I didn't know I had that much because I actually am usually a neutral person, I thought. But I noticed that I've been a lot lighter ever since I've had the intention of releasing judgment. That's interesting. And if I notice I'm doing it, I immediately undo it. Yeah. When I'm speaking with friends and I, or just anyone, and I see them judging people, I'll try to like transition, but if they, they won't, then I'll leave the conversation because it's really harmful actually. It is. And you know, you just said a big,

big thing right there. I'll leave the conversation rather than letting someone pollute it or even being in it. You're now protecting your brain and going somewhere where it's going to be better for you. And that is one of the things, you know, Michael Singer talks about that too. Like our brain really wants to be calm. Really wants to be calm. So if we're adding ripples in it, which means anything we're thinking about positive, negative, powerful, whatever it is, why not add the ripples in it of what you really want? And so you're protecting it

by walking away from the conversation. Absolutely. One of the things Joe Polish says is every conversation, the person is thinking, I want more or I want to get away. It's always one or the other. And if they're leaning in and they want more, that's a great conversation.

But if you know they want to get away, give them an out. Yeah. Give them an out easily. For sure. Yeah, I used to partake in gossip and stuff when I was younger, but it's damaging. It's not even worth our time. It comes back to you. It's such a waste of time. It's unbelievable. Yeah. I have three rules. I learned them from Lisa Nichols. Three rules for all relationships, especially ones we

care about. And the first one is nothing to protect. The second one is nothing to hide. And the third is nothing to defend. So when you're in your conversations, if you can stay there, nothing to hide, nothing to protect, nothing to defend, then you're in a really good place. As soon as it turns into like you're defending something or hiding something or I don't want to say it, or that's when you know it's unhealthy. And so my most healthy relationships, there's two things I do. One is we abide by that. Nothing to hide, nothing to defend, nothing to protect. And we talk about it. If someone's getting defensive, hey, wait, our rule is you don't have to defend that. How do

you really feel? It's okay. You're safe. The other thing is, you know, just always trying to do your best, right? If you're really trying to do your best and you're working on doing your best all the time, then you're just going to do your best and people're working on doing your best all the time, then you're just going to do your best. And people will expect it. Yeah. Lee, it's been fun. Where can people find you? Let's see.

We created a Go Ask Lee, G-O-A-S-K-L-E-E brand a long time ago because so many people ask me questions. And so GoAskLee.com is my regular website. And GoAskLee.com slash connect is some free goodies there for people today if they would like. One of the things as I'm creating this IP and the patents and more trademarks and copyrights, I'm learning all of us need to start doing it earlier. My husband started his legacy planning in his 20s, my daughter in her teens. I didn't start to my 50s and it was way too late. And what I'm realizing is I want to bring other people along and start in their legacy earlier. So one of the things I'm putting in the goasklee.com slash connect is top 10 reasons why to

protect your IP. Start thinking about it now, because if you're writing patents or copyrights or trademarks, these are things that can live in your legacy beyond your life. These are things that can live in your legacy, in your company, in your family, in your community. And I'm learning them now at a higher level. And what I'm doing is sharing them with my community. And so I'd love to share them with yours too. Love it. We'll link below. Thanks for coming on, Lee. Absolutely. I love watching you share genius, bring people together and just be your authentic self all the time. So thank you for sharing you. I love watching you grow up.

And keep me in the loop. I will. I will. Have a fun weekend. Thanks for watching, guys. Check out the link below. See you tomorrow.