Digital Social Hour - How I Made $45K a Month with Faceless YouTube Channels | Devon Canup DSH #533

Episode Date: July 3, 2024

🔥 How I Made $45K a Month with Faceless YouTube Channels | Digital Social Hour with Sean Kelly 🚀 Ever wondered how you can make serious money on YouTube without even showing your face? Devon ...Canup shares his incredible journey from making $30K-$40K in college to pulling in $45K a month with faceless YouTube channels! 💸 Tune in now as Devon reveals the secrets behind his success, the grind of daily uploads, and the life-changing moment when his channel hit 1.4 million views in a single day! This episode is packed with valuable insights on how to leverage YouTube and turn it into a money-making machine. 💡 Join the conversation and don’t miss out on Devon's unique experiences, from his father's entrepreneurial struggles to his own breakthrough in the digital world. Watch now and subscribe for more insider secrets. 📺 Hit that subscribe button and stay tuned for more eye-opening stories on the Digital Social Hour with Sean Kelly! 🚀 #DigitalSocialHour #SeanKelly #Podcast #DevonCanup #YouTubeSuccess #FacelessYouTube #Entrepreneurship #PassiveIncome #MakeMoneyOnline #YoutubeStrategy #MakeMoneyYoutube #YoutubeMonetization #FinancialFreedom #FacelessChannelTips CHAPTERS: 00:00 - Intro 0:41 - Growing up 3:56 - Making money in college 9:00 - Starting a YouTube channel 10:08 - Dropping Out of College 14:05 - The Importance of Consistency 17:04 - Finding Faceless YouTube Channels 22:58 - How Much Money YouTube Pays You 27:04 - How much does it cost to make a video 29:35 - How AI is changing the world 31:47 - Where to learn more about starting a YouTube channel 32:18 - Outro APPLY TO BE ON THE PODCAST: https://www.digitalsocialhour.com/application BUSINESS INQUIRIES/SPONSORS: Jenna@DigitalSocialHour.com GUEST: Devon Canup https://x.com/devoncnp https://www.instagram.com/devoncnp https://www.facelesschannelacademy.com/theacademy SPONSORS: Deposyt Payment Processing: https://www.deposyt.com/seankelly LISTEN ON: Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015 Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759 Sean Kelly Instagram: https://www.instagram.com/seanmikekelly/ Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices

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Starting point is 00:00:00 Hey Billy, why don't we tell them what we're about, man? So we're here to welcome you to the Madhouse Chronicles. It's a talk show with myself, Billy Morrison. And me, Ozzy Osbourne. This man, Prince of Darkness, and we watch and react to the maddest internet clips. What do we discuss, Ozzy? Drugs, rock and roll, aliens, all that kind of shit. Drugs, rock and roll, aliens, and all that kind of shit.
Starting point is 00:00:22 Come and join Ozzy and myself. Visit osbournemed media house.com to get special access to come on what do you say do you think it's the wildest show on the internet my dad on the other hand i think he was he was kind of like failed entrepreneur you know he still never had like a big break next to an entrepreneurship eventually he gave up and went back to the corporate world like he i think he didn't want his life to be my life yeah projecting almost yeah yeah that makes sense because he tried for x amount of years sounds like a lot of years and failed so he didn't want you to go down that same path wherever you guys are watching this show i would truly appreciate it if you follow or subscribe it helps a lot with the algorithm it helps us get bigger and better guests and it helps us grow the
Starting point is 00:01:09 team truly means a lot thank you guys for supporting and here's the episode all right guys we got devin knupp here from colorado right yeah well i've moved 20 times in my life by the time i turned 20 so damn colorado i feel like, is the most easy for me to say. Yeah. 20 by 20. Yeah. That is crazy. All by choice or kind of forced?
Starting point is 00:01:34 Well, growing up, it was my parents, and my dad was one of those guys that he just could never sit still. Yeah. We weren't military or anything like that. I think he was always trying to like level up his life so always moving and trying out new places and then watching them lose everything with like the recession too and stuff like that so then they had like all sorts of plans and changes and stuff like that they've always tried to figure out over
Starting point is 00:01:58 the years so that sounds pretty traumatic you lost everything uh traumatic i would say i mean yeah you could call it that way but it was like i'd say it's inspiring oh wow what a what a perspective to take on that yeah because you know it's like you see uh you know you see somebody want it so badly you know and just see their hopes crushed many times but they like they keep like showing up over and over again yeah and i think like something about that i think like got hard hardwired into me it made me the way that i am and it was just like i would view it more as a blessing and a gift than it was like yeah and trauma that's true because some people will get hit like that and not recover but your dad just kept kept fighting yeah yeah for sure you kind
Starting point is 00:02:37 of took that and we're like all right yeah i've seen a lot of the like characters along the way too that like you know gave that that space for them like somebody to like for him to have a like a place to um stand back up on his feet yeah and i think like seeing all the all the characters along the pathway that were able to do that as well like that's what was really inspiring for me So he had a lot of entrepreneurial friends around? No, it was little things. It's a little bit touchy for me on one of them. I just went to a funeral for the person this weekend. Sorry to hear that.
Starting point is 00:03:15 But yeah, just people. They would open their homes to us. We lose income and just being able to have like somewhere to stay you know yeah three months six months a new place a new beginning or i remember there was this one time we went on like i was big into like baseball and traveling and competitive sports and i remember my uh you know like we couldn't like my parents couldn't afford to go on the trip someone gave us like i don't know how somebody knew maybe they heard they weren't going they gave us those like we came to our car and there was like an envelope there it had like they opened it up and there's five hundred dollars in there wow that five hundred
Starting point is 00:03:52 dollars probably you know maybe it meant something to that like it was a lot to that person maybe it was effortless you know and that person that was maybe it was a little bit more of an effortless action to them was something that like allowed for my family to go yeah that's crazy it must have been a teammate honestly because yeah so seeing all those people along the journey you know it's like that's the inspiring part yeah all the little you know those little kind of like things that you know maybe it wasn't that big of a deal to them but it was it made the whole life for my family yeah well i believe in karma man so i think you guys were just putting out good energy and getting some of it back yeah a thousand percent that's cool dude so when did you start making some some real money that was quite the intro for a podcast i know right we got deep you just gotta go with it
Starting point is 00:04:39 sometimes but um yeah so then when did i start making real money uh i guess my first real money i guess what would i classify it as i mean i made like i i started making i made like 30 40 000 my sophomore year of college that's a lot as a college student yeah uh i did it like i was just i just wanted to like make money like i just wanted like freedom i guess you know it was for me so for like where i grew up it was like to go pro with like playing baseball you know and i did you ever like try to go pro like sports no i knew i was never good enough to be honest i treated sports as like just just fun and exercise yeah i was pretty realistic with myself okay yeah so that was like you know especially like that was for us it was like you had to be this like athlete was like the way out, you know?
Starting point is 00:05:25 Yeah. Maybe some communities it's to become like a rapper. Some communities it's to go pro basketball or football or sports and stuff. So, yeah, it was always I just wanted the money more than like my love for baseball is what it was. But you were nice, though, if you were playing college. Yeah. Yeah. I got to play a division, too.
Starting point is 00:05:42 Okay. College. I was able to make it. What position? I pitched. Oh, yeah. college yeah yeah i got to play a division too okay uh college i was able to make what position i pitched oh yeah yeah i was left-handed and that was kind of like my if you know anything about baseball it's like i think it's like 80 of pitchers are right-handed yep so to pitch left-handed you have a you know slight edge yeah slight edge yeah and what was the fastest you've ever pitched yeah so i was the thing i wasn't good at like the speed part i was like maybe 82 or so it's pretty good yeah it's like yeah i guess relatively you know
Starting point is 00:06:08 it's like i'm comparing to you guys these guys throwing like 96 yeah you know and seeing that it's just like crazy i'm sure the average guy can maybe hit 60 yeah at best yeah i always go to the carnival ones i don't know how accurate those are but But yeah, so for me, my first serious money, I always was looking for some opportunity to try to find some way of getting that opening or that opportunity. And so for me, it was like I found this. It was like I was watching all these things and all these different ways of making money.
Starting point is 00:06:45 And I just always had the mindset instilled from my dad. And for me, it was like, at first it was sales. So I did door-to-door sales. Like I was like selling vacuum cleaners in people's houses. And so I saw that and there was a bunch of people that had that entrepreneurial spirit. So everyone's like, you got to have a side hustle. So I was like, okay, I'll do a side hustle. And so I was like looking up, I was like, okay, what are side hustles?
Starting point is 00:07:04 So I remember I looked up a blog blog it was like 101 side hustles and on there i'd like went down the entire list up and down multiple times and then i found there was like i picked three yeah three in there i've been on that list that's hilarious yeah that 101 because everyone was like you need a side hustle you need like something most of them just don't even make sense but i i remember that list and so i picked three it was uh there was like i think flipping cars that sounded cool to me because i like cars at the time yeah there was i think drop shipping t-shirts i think like that sounded easy i was like okay flip t-shirt and then there was real estate wholesaling so i did like maybe a couple hours into each like kind of seeing which one and i decided on the real estate wholesaling so that's
Starting point is 00:07:46 i was like okay so i'm gonna do the sales job and then while i was doing sales job i was like i'm gonna do my side hustle you know i gotta build my thing right so that's how you made 30 to 40k yeah so then yeah i just started doing that and um bought a course i think it was like five grand told my dad i think he was about to kick me out of the house yeah those courses were expensive on that topic yeah like the real estate yeah like yeah like uh you know they're killing it like props to these guys and stuff like cody sperbers and like those guys was it cody's course uh i was looking at his the one i did it was like are you interested in coming on the digital social hour podcast as a guest we'll click the application link below in the description of this video we are always looking for cool stories cool entrepreneurs to talk to you about business and life click the application link below and here's the episode guys i can't remember
Starting point is 00:08:33 actually this guy tom kroll i think i've heard of him too yeah i can't remember he had this podcast at the time and i think the podcast just like it you know i felt like it felt relatable to me a lot more so was there roi on the course uh yeah i made eight grand in like a month i left the house in minnesota at first oh so you weren't even living in the town you flipped it in yeah well my parents i moved 20 times my parents at one point moved to minnesota i've been there once actually it's cold yeah it's it's different for sure yeah it's cold it's the summers are beautiful there yeah i wasn't there in the summer really yeah it wasn't my vibe there. Yeah, I wasn't there in the summer. Really? Yeah.
Starting point is 00:09:06 It wasn't my vibe in the winter. I'll try it again in the summer. So yeah, I did that. And then when I went back to school, I went there for the summer. I did the sales job in Minnesota for the summer. Flipped a house while I was out there. I was like, oh, okay, I got the perfect concept down. Did it over while I was in school, while I was in baseball.
Starting point is 00:09:20 While I was in classes, I would take calls of these prospects that would call into like want to sell their house and i'd flip it uh and so i just went and uh yeah so i did i flipped i think it was like five houses or six houses while i was in college nice yeah and then from there is that when you got into the faceless youtube channels yeah so then that translated to i was like okay this is cool i was having a tough time being consistent with real estate because it's like you know they're more high ticket so like i make 20 grand in a month wouldn't see anything for like six months and stuff so i was trying to close that gap of consistency and i was a beginner business so it was like you needed to be a businessman i feel like to kind of like build
Starting point is 00:09:56 that but i had the skill of like the gift of gab and like sales and so i used that skill set and so but then i saw a lot of the guys that i learned from these courses we were talking about they're expensive i was like all these guys are selling a course you know and or like they all had youtube it was like they were all like that's how they were really like making a lot of their money so i was like okay i need to do youtube and so i decided i was like okay i'm gonna talk about the real estate deals that i was doing and so i did a video every single day on youtube for it was like a year and I got to where I was making a couple grand a month it wasn't you know I wasn't like rich or anything
Starting point is 00:10:31 like that but at the time I it was enough I started making a couple grand called my parents up told them I dropped out of college I was like I'm gonna make this work somehow I don't know how after a couple grand a month you dropped out yeah wow that's pretty early yeah i waited till i had 100k in revenue probably like 20k profit really yeah but that might have been too late it's all relative i was uh sophomore in college so what is that 20 yeah i was i was finished my sophomore year and then it was that summer yeah i dropped out yeah so about the same time what did your parents think about that when he did that so my mom was pissed obviously she's asian and so from her point of view like she used education to get out of poverty right so i get it now looking back at it but at the time we used to fight about
Starting point is 00:11:15 it all the time because my girlfriend we just went through that together last year so yeah i feel yeah like she cared a lot about it she's uh she's latina you know oh yeah mexico and that's how they escaped their first she's first immigrant you know with them right so for immigrants it's like important to get good grades and everything yeah so for that yeah and like college is like you know sports for the average white dude that grew up in a small town yeah so it's like immigrant families it's like you become a doctor or you know a therapist or something you know like a lawyer or something like that like some kind of status in those cultures you know yeah but your parents took it rough you said they took it rough like your parents took you
Starting point is 00:11:52 dropping out pretty rough yeah my mom always like my mom was one that she was just like she was that person in my life that told me i was special you know i feel like everybody has that person in their life and for me that was my mom she always told me you're like she's just growing up she's like you're special you're gonna do something you know that's cool and i feel like anybody that has success they had somebody you know like in their life tell them that you're worth something you know so for me it was my mom so my mom she was like supportive of it my dad on the other hand i think he was he was kind of like failed entrepreneur you know he still never had like a big break next to an entrepreneurship eventually he gave up and went
Starting point is 00:12:29 back to the corporate world you know i say give up he's doing great now but you know it was definitely i just dream stomped and crushed right and couldn't progress anymore and then so i think he was afraid of me doing the same exact thing ptsd him it was like a big deal for sure yeah was like for him to see me like he i think he didn't want his life to be my life yeah projecting almost yeah yeah that makes sense because he tried for x amount of years sounds like a lot of years and failed so he didn't want you to go down that same path yeah thousand percent yeah but you were able to make it work, man. So when you dropped out, you were doing $1,000 to $2,000 a month,
Starting point is 00:13:07 and it's scaled a lot since, right? Yeah, I had a couple of real estate deals I was still going through. So it was like the YouTube was consistent. That was the income. I knew with sales and real estate that I would always find a way to make money. Yeah. Yeah, so I did that. Got it to where, and then after a few more months,
Starting point is 00:13:22 I got it to like $3,000, $4,000 a month. Nice. So that was, and it was YouTube. It's like pure profit as well yes you don't have any production costs so what's it at now it's at three to four grand a month now yeah exactly yeah i make three to four grand a month now and yeah no no no no um yeah and then i came across so i was like freaking grinding i know it's like you're on here it's like dude if something happens to you like god bless you know knock on wood like hope that doesn't happen but you know if you can't show up there's no digital social hour anymore right so i came to the realization of that that you know it's like
Starting point is 00:13:53 you can make money with youtube and a lot of these youtubers that crush it there's so much you know we live in a day and age where attention is the new oil it's the new economy where it's like the person with the most amount of attention is the person that makes the most amount of money. And if you can capture eyeballs, then you can convert those into sales with advertising and advertisements and stuff like that. And so I came to the realization, though, I was working my ass off. Like I would stay up till midnight just to try to get these videos out every single day. And if I didn't get a video out, then it wasn't growing, you know, know and i wasn't able to generate an income there is some evergreen ability with these platforms you know you probably uploaded a podcast six months ago that's like yeah some of them pop off late
Starting point is 00:14:32 but not not usually yeah but it's like the volume of it's probably you know it depends on the channel and the niche that you're in but typically it's like 80 of its new content 20 of it's probably like old yeah agreed so you got to kind of you're on the freaking dance monkey like conveyor belt of like content you know i feel bad for all these i gotta drop daily yeah like all these influencers these days that are becoming like tiktokers or whatever the hell it is these days you know like they may be able to make it work but now they're on this like train and inevitably until either they fall apart or unless they can figure out how to build a business around it and you see that burnout with creators right yeah so that's that's what
Starting point is 00:15:10 i saw like i started to get that this was in like 2018 you know um i'm actually happy there's not short form content because short form content it's pain in the try to even make money on it unless you know how to do business yeah but so i was able to do longer form content so it was like more a little bit more consistent like income wise and then so i came across there's you know i started seeing all these youtube channels blowing up they were long format and they had they were just like no brand behind it you know but they started up like a few months ago and i was watching the videos and i was like these people are making 20 30 grand a month and they're not that hard to make like i sucked at video editing and production and stuff like that and i just had the basics and i was like i couldn't make those so i saw these videos and i was like they're not that complicated you know so then one
Starting point is 00:16:03 day like and i saw behind the scenes like you know you could look at social blade or those softwares and i saw that they were making a good amount of money so i decided i was like you know what i'm gonna do this every day for a month i always do that i do like when i started my youtube channel or when i did wholesaling i was like i'm gonna do this every day for i think it was 90 days yeah or i'll do i'll pick between 30 and 90 sometimes in my life but and then when i started my youtube channel i was like i'm gonna do this for 60 days my personal brand and after 60 days i think i hit a thousand subscribers or something like that i got montes and i was like hell yeah and so with this face of the youtube channel i did the same thing i was like i'm gonna give myself 30 days i'm gonna give like i'm gonna
Starting point is 00:16:37 do this every single day you know and i'm gonna do it every day for 30 days i i like to riff off of things that are like where the energy is at but i will say like that's where things are heading with everything content is like realness you know the ai technology all this stuff especially like all of the like like things going on in the world with like people having to cough a lot and stuff you know that's like it's just people crave that like intimacy with people and stuff so i think like realness these days is like, I think awareness is the currency, but then secondarily, it's like that realness of behind the scenes. I like that.
Starting point is 00:17:12 For sure. The celebrities of the past are no longer attractive. Yeah. You ever watch a 2000s movie? Yeah, I do actually. Like 90s? It's like... That's all I watch because I don't trust the modern movies.
Starting point is 00:17:23 I can't watch modern movies either myself. It's like brainwashing. But yeah, you see them and it's like that's all i watch because i don't trust the modern i can't i can't watch modern movies either it's like brainwashing but yeah you see them and it's like dude like you watch it now it's like botox and like all this like all these things to you know make people more attractive but yeah that's crazy i've been watching a lot of 90s movies they're really good but the story we were talking about before this uh is i was i was saying like my first uh my first big break right like my first uh i was making break right like my first uh i was making three to four grand a month i dropped out of college and what happened was then i found these things called faceless youtube channels basically uh i found these youtube channels or the i was on school on youtube one day and i was watching these videos i was like huh okay let me
Starting point is 00:17:59 watch this video i started watching it and it was like this basic content was like telling stories you know from uh from reddit specifically at the time you know and it was like telling these stories and it was just like i was like this content's lame they had a text-to-speech voice it was nothing like the ai voices that we have these days yep you know these days you can make it sound like you know morgan freeman's talking it sounds like realistic these days back in the day it was like r slash ask reddit how many times have you had to call your boss and sick and what was the craziest story you know i used to watch those yeah and it was like i don't even know how people stood listening to him after because the stories were good but the voice was just cringe yeah and that's
Starting point is 00:18:44 that's the cool thing about how social media and content works. If it's a good idea, you know, if you have a video of Taylor Swift punching a baby, like how many views would that thing get? Yeah. A lot. Yeah. Like a billion views overnight. It would be crazy.
Starting point is 00:18:55 But anyway, so with this channel, I started uploading videos and I saw like these channels that were doing it and it wasn't anything like that crazy. And I was like, i can make those videos so i decided for 30 days i was gonna go and upload i was gonna go and upload a video every single day and i was gonna try to figure out see if i can make this work and so day one i decided uh i spent 12 hours 16 hours uh making this first video you know the videos were easy to make but i was having to like try to understand the basics and all this stuff and i got the video done and i uploaded it and i got five views and i most people they would look at that and they'd just be like oh you know it's like you put 12 hours and you got five views that was a waste of time you know the way i view social
Starting point is 00:19:39 media and and beginnings of new things is that it's a start. You can't turn the car in the right direction if you don't have it on and drive. If you're not moving, you can turn the steering wheel all that you want, and you're not going to ever get anywhere. So I always view it as whenever I start something, as long as I'm making progress first. So I upload a video, and I have this mindset. I upload a video, I got five views. Cool. Progress.
Starting point is 00:20:03 Next day, I upload a video. Instead of it taking 12 to 14 hours to make that video it took me six hours and off after six hours i upload the video i got like 20 views or something like that and i think maybe 10 of those were myself watching you know and then after that i uploaded i started doing it every single day and i think after like day 10 i hit hit 1,000 views in a day. 1,000 views in a day on my previous YouTube channel where I was talking about real estate, it took me about I think around 100 videos before I hit 100 days or so, like three months, four months, to get to 1,000 views a day.
Starting point is 00:20:39 I think that was the highest I hit actually at that point after a year. It was like 30,000 views a month or 50,000 views a month. So I was basically already on pace after like a few like after 10 days and then the next day uh i got it was like 10 000 views which you know it rpms like how the math works out how youtube pays you it was about 40 i made 40 a day off something i just started like you know a couple like not even two weeks ago yep the next day i i go and check it after you know continuously uploading a video every single day i look at it and i got 30 000 views i wasn't monetized yet so i wasn't making
Starting point is 00:21:14 money yet you have to have a thousand subscribers four thousand hours of watch time but i was on my way i think i had like you know 800 subscribers i woke up i looked at i was like whoa i had 30 000 views in a day which is 120 is is kind of how the math counts out. The next day, I had 100,000 views. It's $400 in a single day of videos that I just started making a couple weeks ago. And then I applied for monetization. I was able to get approved. So I hadn't made any money yet.
Starting point is 00:21:42 You don't get paid on the back uploads. But I had the momentum. I had things to get approved. So I hadn't made any money yet. You don't get paid on the back uploads, but I had the momentum. I had things moving. And then the next day, I looked at it, and I had 300,000 views, which is $1,200 a day. And the next day, I hit a million views in a day. And then the next day, it was like day 14, day 15, I hit 1.4 million views in a single day. So if you do the math, it was over $4,000 or $5,000 a day. Solid.
Starting point is 00:22:04 And that's how much i was making a month at that point off of youtube of being one of those you know dance monkey influencer creators like trying to upload every single day i was able to do that in two weeks a i didn't have any of the embarrassment of when i started it out because no one knew who i was i was you know i was behind a screen you know like no one knew who i was my voice wasn't in it right and if i wanted to if i could just get someone else to make the videos for me i could go to like bali indonesia for for you know a month two months three months not not edit videos as long as i had someone else doing it and i could still be making money because it didn't require me to be there yeah and actually
Starting point is 00:22:42 that's what i did i actually got it so to where I was doing $40,000 a month within a couple months. Dang, not quick? Yeah, it was like three months. I had to maintain the momentum, so I got it back to where I was making. I made $45,000 in a month after three months of starting this channel. And I went to Bali. I just met some people that I've known online. I knew them for maybe in person like a week or two. They're like, I've known him for, I knew him for maybe like in person, like a week or two.
Starting point is 00:23:07 They're like, Hey, we're going to Bali. And I was like, they were like, do you want to come with me? Yeah, sure. That's the power of a location freedom when you have a business like that. Yeah. So I just went out there and I hung out with monkeys and, and, uh, you get Bali belly. I did not. They were already, they've been to Bali before.
Starting point is 00:23:24 So they knew like, they warned me about it. They're like, don't drink the water there. They've been to Bali before, so they warned me about it. They're like, don't drink the water there. Nice. Most people get it, man. Yeah, they had it last time. I got to stand on their shoulders. How accurate are those Social Blade revenue numbers?
Starting point is 00:23:39 Yeah, that's a question I get all the time. I had this freaking fantastic answer for you guys watching. Sean doesn't edit this. But no, this is like a great question. So, you know, most people – so the thing with how Social Blade was started was they created this – they've had this software out for a long time. So those numbers that they show on Social Blade were from like six years ago. It says on there it's like the range that they do if you hover over it like when it shows a dollar amount.
Starting point is 00:24:07 It's a big range. It will show a YouTube channel that makes anywhere from like from like five dollars to like 50 grand a month it like doesn't make sense yeah i know it's a bit of an over exaggeration but it's like it there's a big range it's hard to tell how much the channel makes um but those numbers 25 cents to four dollars 25 cents is pretty typical of like a music channel but most channels these days actually make way more than four dollars per thousand views if you know what you're doing on youtube and so with that being said like you know most channels that i run or like as long as it's like it's a concept like you're you're you're talking about a concept you're showing something it's not just music and like meditation videos as long as it's not that you know and there's actual like value in the content there's actual like substance and it's like a made for an american audience or like you know america
Starting point is 00:24:49 western europe australia new zealand um canada like those audiences like typically most channels are making like four to ten dollars per thousand views and so that thing is actually undervaluing a lot of channels in in the wow yeah on youtube that's interesting i thought it was the other way around honestly yeah that's cool imagine getting an ad on a meditation video yeah dude yeah you can't even run it you're just like in the middle like you're not praying but like you're in the middle of like your meditation all of a sudden it's like an ad i listen to those i i do the wim hof one every morning that one's pretty good and it has like 80 million views i think there's pre-roll ads on it is yeah pre-roll is fine i use the app that's pretty cool which app he has a wim hof oh he does oh yeah i have it but i think it's paid
Starting point is 00:25:36 i think i did like the five free ones and then didn't want to pay for it about how much those yeah i use an app called what's it called it tracks all your monthly apps forget what it's called oh like how much you pay for everything yeah it's absurd
Starting point is 00:25:50 no it's literally absurd it's like in the thousands you don't even realize yeah I looked at how much you pay in software last month it was like 15 grand I'm like dude what the hell
Starting point is 00:25:58 15 just in software what do you use go high level and stuff no I don't use that I use the fancy one HubSpot oh HubSpot's that much? Yeah, it's like five.
Starting point is 00:26:08 Damn, they're a sponsor of the show. Shout out to HubSpot. Are they actually? Yeah. Oh, there you go. A bunch of their podcasts pay to come on the show. It's like cross-platform promotion. Yeah, they're growing their podcast network. What do you think about podcast network?
Starting point is 00:26:23 Is that something you'd ever start? Podcast network? Just that something you'd ever start? Podcast network? Just a podcast in general. Oh, I think it's a great opportunity. I've thought about it. I feel like anything I do, I have to go all in on. Yeah.
Starting point is 00:26:38 That's something you have. I would have to really have a five, 10-year vision personally if I were to do a podcast. I don't know. That's how my mind works with one of those. I feel like I would have to. have like a five ten year vision personally if i were to do like a podcast i don't know that's how my mind works with one of those i feel like i would have to like i don't know i feel like i mean that's how you have to think with it yeah you'd like something like a podcast you know yeah it's a full-time thing that's why like basis youtube channels is like
Starting point is 00:26:55 you could be like not interested in the at all anymore and you still make money off of it and like not care do you post videos that you know nothing about yeah dude we have like we have like history channels travel channels you know space like different stuff like that and i'm like it's cool i like learning that stuff but like to consistently like talk about like you know like what happened in ancient egypt is not i've probably seen some of those to be honest yeah yeah like or what happened i fall asleep to those ancient documentaries yeah they're they're cool and i love learning these things and kind of bringing these concepts with me. And I'm interested in it enough that I'm like, oh, this is cool.
Starting point is 00:27:30 And I know how to make it cool and interesting. But it's not enough to where I'm like, I could see myself doing it every single day and making that my entire life. How expensive is it making a video? The market's kind of inflated a lot lately. I would say like a few years ago, it was pretty easy to just hire somebody and there was just no one knew what things were worth. But I think now with like Upwork and Fiverr
Starting point is 00:27:56 and sites like that, they're just, dude, they run like Super Bowl ads and stuff like that. What? I see them like when I was at like a restaurant and there was a sports game on and like they're running like big advertisements and stuff like that. What? I see them, like, when I was at, like, a restaurant that was a sports game on, and, like, they were running, like, big advertisements and stuff. So the gig economy and, like, people working remote is, like, a big movement right now for sure.
Starting point is 00:28:13 But, yeah, it's just, like, even these people in India, dude, they used to be, like, let's say $20 a video. There's some pretty quality work you can get out of India, you know? Mm-hmm. Like, especially, like, Eastern Europe for, like, editing. Like, there's some good editors you can get from Eastern Europe. Yeah. They used to be pretty cheap, but now it's, likeia you know um like especially like eastern europe for like editing like there's some good editors you can get from eastern europe yeah they used to be pretty cheap but now it's like you know you pay like 200 for like a video for some wow that's a lot yeah so i typically you know i recommend paying for a video you're getting started 80 on the low end if you're doing that
Starting point is 00:28:40 you're probably gonna have to be a little bit more involved or just have really good ideas. We're talking about the text-to-speech voices. The voices sucked, but the ideas were good. So if you have good ideas, it doesn't matter how good the quality of the content is. They can still go viral. So I've seen people make $10 a month with $80 videos. Typically, $100 to $200 is a pretty normal range. That makes sense.
Starting point is 00:29:03 Yeah. And there's a lot of ways. Well, now you can actually get a way down. That's if you hire people. You can always get it down with like 11 Labs or that's like an AI text-to-speech voice thing. Or you can use Midjourney to make some pretty cool images or like OpenAI.
Starting point is 00:29:19 Yeah. Chat GBT. Chat GBT is pretty good at like writing scripts nowadays. It's not like really just write the script on, you know, what happened to the Nazis after war ii and it just spits out this like you got to prompt it a bit yeah you it's more of a tool yeah it's more of just like helps with like okay let's structure like the structuring of getting the thing down
Starting point is 00:29:37 and then probably like 10 20 quality control yeah it's gotten pretty good these days no for real there's some really cool ai these days man yeah there's one on uh on dropbox now dude dropbox summarizes all my podcast episodes for me now really yeah so we'll take the whole episode and just give me like a three paragraph summary yeah i know like zoom does that and uh there's like yeah it's nuts and i use ai to to study my guests now too really yeah so i did it on you, and I went through some of your interviews, and it'll just summarize the videos. Interesting. It's pretty insane, man. Yeah. Yeah, it's pretty good.
Starting point is 00:30:11 I use it pretty frequently now these days. Daily? Yeah. Yeah. Like in some way, shape, or form. Like if I'm writing, you know, I still do write video scripts and stuff sometimes just to kind of. I use it to travel now. Really? Yeah. So if I use it to travel now. Really?
Starting point is 00:30:25 Yeah. So if I'm going to, say, San Francisco for three days, there's this site. I forget what it's called, but you tell it what you like, what type of cuisine, what type of activities. And it'll plan your restaurants. No way. Your excursions. So the issue I had to kind of go on this tangent a little bit is I always look it up on Google, up on google and it's like freaking it's always affiliate you know yeah no i can't trust google anymore like this one is not so this is like purely it's just like it's able to get yeah it just shows you the
Starting point is 00:30:53 website of the venue the website of the restaurant i mean they probably have affiliate built in but it's still pulling your interests into the software interesting yeah okay yeah because i was always that's the one thing i don't like about google anymore is yeah it's like i don't monetize those top 10 lists are all bs yeah that that part yeah yeah i don't trust those anymore yeah that's the value of like making videos these days and educational content yeah then you're able to like get like where do you learn all of your stuff majority of the time it's tough yeah i do podcasts i don't do news outlets anymore yeah yeah so it's like youtube and youtube's like one of them i know it's getting suppressed a little bit but yeah youtube's a good one for the most part some people are paid off
Starting point is 00:31:34 on youtube yeah there is that but yeah it's like there's still like good actual information like actual content yeah it is also moving more documentary i would say on youtube too yeah i noticed that too logan paul just dropped his on youtube oh did it yeah everything like video like things so like video game documentaries to like uh yeah documentaries on people yeah the drake bell one i just saw on youtube yeah i think well it's like you know there's a i think youtube has i think like 56 of all streaming uh eyeballs on their wow live streaming no just like streaming in video streaming oh okay so it's like 56 percent of like the online content that's like long form has been watched through youtube that's insane so they really have to compete with like
Starting point is 00:32:18 they're trying to keep eyeballs on from all platforms pretty much yeah onto them you know devon where can people learn about how to set up a faceless YouTube channel, man? Where can they learn? I would say go to, just check me out on Twitter, DevinCNP. Just look up Devin Knupp. And then, yeah, I have some trainings out there. Cool. You'll find them if you follow me.
Starting point is 00:32:41 Yeah, I have, like, some content content there and that like have a bunch of stuff i give away and then also i have a couple channels like just look up devon can up on youtube and twitter and you'll find a bunch of yeah we'll link it below anything else you want to close off with our promo man no dude thanks for having me on dude you're killing it i like i love seeing people win and i just you know i think this world's such a weird place that it's like so easy to get sucked into oh it's all ending and stuff but it's like you look for it there's so many people that are killing it i love seeing people kill it and crush it and you're one of those people that's just like i hope you just keep going on the up and up you too man thank you so much appreciate it
Starting point is 00:33:15 thanks for coming on dude yeah yeah thanks for watching guys check out the links below otherwise see you tomorrow

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