Digital Social Hour - Importance of Focus & Energy I Fam Mirza DSH #437

Episode Date: April 26, 2024

Fam Mirza comes to the show to talk about the importance of focus and energy. APPLY TO BE ON THE PODCAST: https://forms.gle/D2cLkWfJx46pDK1MA BUSINESS INQUIRIES/SPONSORS: Jenna@DigitalSocialHour.c...om SPONSORS: Deposyt Payment Processing: https://www.deposyt.com/seankelly LISTEN ON: Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015 Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759 Sean Kelly Instagram: https://www.instagram.com/seanmikekelly/ Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices

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Starting point is 00:00:00 Are you a lover of all things dark and creepy, of graveyards and monsters, haunted houses and spooky legends? Then welcome to Lore. I'm Aaron Manke. For close to 10 years now, I've been sharing history's darkest stories with millions of listeners around the world. Tune in each week as we explore the folklore, ghost tales, and local legends that delivered the chills you're looking for.
Starting point is 00:00:24 Learn more and subscribe today over at LorePodcast.com. folklore, ghost tales, and local legends that deliver the chills you're looking for. Learn more and subscribe today over at lorepodcast.com. And everybody dresses a little bit differently, but it is said in a multitude of studies that the way that you dress, okay, people will judge you before they even hear you talk. That's true. I pull up to certain places in sweatpants and I don't get talked to, you know? Yeah, you're definitely not. Yeah. But then I roll up my sleeve and I pull out the AP and it's a different story. It's a different conversation. Wherever you guys are watching this show, I would truly appreciate it if you follow or subscribe. It helps a lot with the algorithm. It helps us get bigger and better guests and it helps us grow the team truly means a lot thank you guys for supporting and here's the episode
Starting point is 00:01:08 welcome to the digital social hour i'm your host sean kelly i'm here with my co-host wayne lewis what up what up and our guest today fam mirza how's it going my man what's going on can't complain in the building mr energy himself he's all dressed up right mr mobster oh you walked in i was like oh where the drugs at man oh man man give people the rundown on your journey yeah the rundown on the journey yeah um man serial entrepreneur founder of a lot of uh ddc brands um the journey continues the marathon split jerseys yeah that's how we met that's how that's how we connected yeah Jersey guy yeah he used to make split jerseys they were in the Super Bowl right mm-hmm big events oh
Starting point is 00:01:56 for real yeah yeah honest fires are those ones the parents where we're got the separate sons or those are the ones that like hove or those are the ones that fab or those are the ones that yeah a lot of different artists oh okay well yeah and you got huge in the music industry yeah yeah yeah i think that that was at a point where we were at um you know the cusp of what was what was the brand identity of the music industry um and that you know the jerseys took a form at that point in time. They did. It was hot. And I'm not going to lie. I am the founder of the split jersey, but I didn't really wear jerseys like that. I didn't feel like that.
Starting point is 00:02:35 It was a trend, and I always felt like it was a trend. But, you know, yeah. So you're the originator of the split jerseys. Wow. That's a big deal. That's the Nelly. Everybody, that was, like, the thing. Split jerseys still to this day.
Starting point is 00:02:48 Like, people, you still see them around. For sure. When I did the two-chains jerseys, he wanted a split jersey style. Really? Yep. Chains? Yep. That's what's up.
Starting point is 00:02:54 Yeah, so wild. I like chains. And then from there, you got involved with Spotify, right? Mm-hmm. And then you helped bring big artists to them? No. Man, it was a lot of different things, you know? Things were going through a transition um it came out with custom made gear after split jerseys after i sold out of the split jerseys
Starting point is 00:03:11 um everybody wanted things customs right um what hove said on that track hove said hove said i don't i i don't wear jerseys i'm 30 plus give me a fresh pair of kicks and some button ups right and that was um at a point in time where it was like the S.Carter's. The cufflinks. Yeah, and the cufflinks and all that. So that was an interesting time. And it went to the custom era, and then it came to the Kanye era, where people are dressing much more normal nowadays.
Starting point is 00:03:38 So that was interesting to see where culture has gone. Where, you know, fashion is an art form the way that you dress today you know it it gives off the personification of who you are right so fashion being an art form that was at the art form that you know hip-hop was at at that particular era and everybody dresses a little bit differently but it is said in multitude of studies that the way that you dress okay people will judge you before they even hear you talk that's a fact that's true i pull up to certain places in sweatpants and i don't get talked to you know yeah you're definitely not yeah but then i roll up my sleeve and i pull out the ap and it's
Starting point is 00:04:25 a different conversation yeah so it is best based on appearance because like you said fashion is our form of speaking without being it's speaking without speaking how you how you look is definitely important your appearance is always got to be but then it's another another conundrum when steve jobs said that i don't have enough thoughts in a day to figure out the outfit I'm going to wear in a day. And to the greatest of all time, you know, for him to say that, I thought it was very interesting. You know, there's only 60,000 to 80,000 thoughts that a human has in a day. So what are you thinking about today and then what are you focused on today is pretty much what constructs your reality within 5 10 15 20 years the interesting thing that i always i always read studies i was talking to you about um you know a few things and you said
Starting point is 00:05:18 that i don't listen to music um and i respected that because it depends on what type the content that you intake today is the content that you output today. As far as your performance goes, as far as who you are as a being and as far as who you are becoming as a being. OK, so if you listen to the wrong music and if you listen to things like how you pull up to the party and you bring't bring the perks things like that these are nonsensical messages that affect you that affect you and that affect your energy as a human being because then you have that resonating through you you said to me on the phone you said i don't listen to music i only listen to podcasts and i only listen to you know books audiobooks and so on and so forth and i and i and i took that to heed and i and i really respected you for that that's real yeah you know books audio books and so on and so forth and i and i and i took that to heed and i and i really respected you for that that's real yeah you know when we were in music it was a bit different you know i bet dmx is turning in his grave today this is nonsensical music like how
Starting point is 00:06:17 you didn't pull yeah very low vibration but just very nonsensical messages how you pull up to the party and you didn't bring the perk. Like that, I don't want my daughter listening to that. Yeah, people laugh, but I don't want my daughter listening to that. My son thinks it's hilarious. You know, my son's 14. But it's one of those things where it's that energy that follows you throughout the day. The music that you listen to follows you throughout the day. The people that you talk to follow you throughout the day.
Starting point is 00:06:44 The thoughts that you have follow you throughout the day. The people that you talk to follow you throughout the day. The thoughts that you have follow you throughout the day. And if you only have 60,000 thoughts within a day, I would highly recommend that you focus on every single one of those thoughts that you have within a day in order to create your future. Because that's what anxiety is. Anxiety is thinking about the future and not creating the future in your present moment. And that's what anxiety is. Anxiety is thinking about the future and not creating the future in your present moment. And that's what depression is. Depression is thinking about the past because there's no way to change the past moments. So the only thing that you should be thinking about is being focused on the present moment and how you will turn the present moment into your future.
Starting point is 00:07:23 Because that is all that we are in, right? We are in a time continuum. The most valuable asset in your life is time. It is not money. It is absolutely not money. As to the people that are listening to this, it is absolutely not money. It is time.
Starting point is 00:07:45 Every billionaire will tell you, every single billionaire, and two of my mentors are billionaires, but every billionaire will tell you that they would take their money to buy more time. They can buy anything. Yeah, right. But they need more time. They're not telling, you know. Are you interested in coming on the Digital Social Hour podcast as a guest? Well, click the application link below in the description of this video.
Starting point is 00:08:11 We are always looking for cool stories, cool entrepreneurs to talk to about business and life. Click the application link below. And here's the episode, guys. That makes sense. So how do you stay focused with all these distractions? You got girls, you got parties. You know, how do you stay focused with all these distractions? You got girls, you got parties, you know, how do you stay locked in? There's a lot of different techniques that you can use to stay focused. You know, the Pomodoro technique I feel like is very interesting. So here emails every five minutes. Okay. Nowadays, people check their social media much earlier than that.
Starting point is 00:08:49 They check their social media every three minutes. But as far as emails go, every time you check your email every five minutes, it takes 64 seconds of time to bring your focus back to the level that it was at before you checked your email. Okay. So you wasted one minute out of every six minutes that you have had. to bring your focus back to the level that it was at before you checked your email. Okay? So you wasted one minute out of every six minutes that you have had in a working day or in your full day. Okay? Wow. So 64 seconds to come back to that state of focus.
Starting point is 00:09:17 But you'd be better off to learn things like the Pomodoro Technique, which states that if you do a focused task for 25 minutes, you take a break, and then you do a five-minute break, and then you come back to the task, you do it again for 25 minutes, you take a 10-minute break, you come back to the task, you do the 25 minutes again, and you do a 15 minute break that is what progresses your main larger cohesive goals a lot further than you checking your emails interesting i do check my emails a lot to be honest i gotta work but i think what he's saying is absolutely true because even with us you know potting as much as we do we're off our phones a lot of a lot
Starting point is 00:10:06 of the time in a day and after too much don't check it like as often as a as a no i mean there's a difference right there's a difference between focused attention or fragmented attention right the emails the social media the text messages so on and so forth that fragments your attention right my phone stays on focus mode all day. I'm usually on do not disturb mode, as you probably know, for over six, seven, eight hours a day. Wow. Right?
Starting point is 00:10:34 That's what keeps your focus because you have to see what your larger cohesive vision is. You have to see what your larger cohesive goal is. That's what I was talking to you about, about the marshmallow study. Yeah. So describe that study for people that don't know it. Yeah. So, I mean, the marshmallow study pretty much states, you know, there is a – and it is done by Stanford, 1970s.
Starting point is 00:10:57 And kids were offered one marshmallow or two marshmallows, okay? You can get the one marshmallow immediately right now or you could wait for 15 minutes and get two marshmallows. You can get the one marshmallow immediately right now or you could wait for 15 minutes and get two marshmallows. Only 22% of the kids got to the point, 15 minutes, where they took the two marshmallows. Those kids were visited again when they were 30 to 35 years of age and it was found that those 22 percent of kids were much more financially stable they were much more healthier and they were much more happier in life
Starting point is 00:11:31 because they had that delayed gratification but it was also found the conclusive data that study was it was because of their cognitive ability to focus that led them to that. It was their cognitive ability to focus to release their desire of the end object and to also see their larger cohesive vision at the end of it. For them to see their future goal, they needed to focus on their future goal. Their future goal was to garner two marshmallows. So they waited to face him. And they did that. Yeah.
Starting point is 00:12:06 Wow. But that was very interesting to see that, you know, 30 years later, you're talking about a very long span of time. That is a long time. Do you believe everyone
Starting point is 00:12:17 can stay focused and locked in and become millionaires? Or do you think only a certain segment of the world has that capability? I don't think focus is an ability. I think focus is a skill that can be trained. And for people to stay focused in the present moment,
Starting point is 00:12:38 they have to be trained at that. There's a lot of different things which they obviously don't teach you at schools or maybe there's not even courses about it or whatnot. But in order to stay focused, it's about your habits. It's about the Pomodoro Technique. It's about Eisenhower Matrix. It's about time blocking. It's about creating milestones, sub-goals.
Starting point is 00:12:59 You have to have all these things. No one ever walked around and ended up at the top of mount everest no one ever walked around and ended up at the top of mount everest there is road maps there's clear tangible goals there's sub goals micro there are a lot of things that you have to hit in order to get to the top of mount ever. So with that said, you have to focus on what gets you that clear, larger, cohesive vision at the end of it. How do you hit the pinnacle at the top of Mount Everest? I've got to the top of the Rockies. Now, Mount Everest, much harder task.
Starting point is 00:13:47 People die on the way there. People definitely die. Most people die on the way there. I've seen documentaries on it. It's crazy. So how do you feel like, what purpose does money serve in your eyes? And do you feel like you can buy happiness with it or is it a good down payment
Starting point is 00:14:12 i don't you know as to the mentors that i have who are billionaires i would not say that they are my mentors who are the richest they are the richest of them um but who are the happiest of them i would say the happiest of my mentors are not the richest of them okay so as far as being a millionaire hey does it buy happiness it absolutely does not well buy happiness that's what the on it it absolutely does not buy happiness money to a certain extent buys happiness but at the same time after a few million it's all the same brother what are you gonna do you're gonna get a bigger jet you're gonna sleep on a bunch of beds on jets what are you gonna do with it right but as far as billionaires go it doesn't buy have i don't i don't i don't think and i and you know i think this is an interesting study
Starting point is 00:15:11 um i don't think anybody's done it yet but this would be interesting to see um i don't think that as far as billionaires go if you were to research how a billionaire became a billionaire, I would say that under 1% or maybe none would have set the goal to be a billionaire. Wow. Why?
Starting point is 00:15:38 Billionaires don't do it for that. Billionaires do it for the fact to impact the world. When you make money, as to the money that I've made, you know, multi- world when you make money as to the money that i've made you know multi-millions of dollars as to make money you set out to impact the world i would not have been a millionaire or multi-millionaire had i not touched 10 20 100 000 a million people that would not have been the case had I only set out to sell billions. Let's say that my customer is recidivist. Let's say that my customer never comes back.
Starting point is 00:16:10 Let's say that my customer, you know what I'm saying, right? Think about it this way, a very easier way to put it as far as an analogy goes. It costs a lot more to get your first customer than it does to repeat sell your second customer. Right? Yeah. Used to be 74%. I don't know the exact data on it now. Right.
Starting point is 00:16:31 But it costs a lot more. Right. So it doesn't make any sense. Yeah. So you've made millions. But let's talk about some else. What's the most you've lost in a day? The most I've ever lost in a day.
Starting point is 00:16:47 I'll never forget it, too. I'll never forget it. Man, Fidelity paperwork. Right. 768,000. 768,000. 860-some-thousand. That hurts.
Starting point is 00:17:01 It's almost a milli. Almost. Yeah. But it was interesting. I mean mean everything is a learning curve right and everything is about listen man the average human only lives 28 000 days every day that you ever take an l is only about learning from it you learn from it and you move on we are all failures The best of us are. For them to say Thomas Edison did over a thousand experiments to achieve the filament and the light bulb, that hits home. If you are an entrepreneur, you are an innovator, you are a thinker, it's always about achieving something, but you always achieve something after you have failed.
Starting point is 00:17:45 Because only when you have failed can you learn the lessons that that has taught you in order to actually achieve and make it to the pinnacle of Mount Everest. Hey, maybe I shouldn't have stepped there. Hey, maybe I shouldn't have created that particular concoction. Hey, maybe I shouldn't have shot the shot like that. That have hit the last um that would have been the last shot of the game michael jordan you're in the jerseys for example mike michael jordan the greatest right the greatest of all time the undisputed greatest of all time nobody has ever the undisputed greatest of all time the undisputed greatest of all time the undisputed greatest of all time the undisputed greatest of all time. The undisputed greatest of all time. The undisputed greatest of all time. I have to say that the greatest of all time.
Starting point is 00:18:29 Anyways, I digress. The undisputed greatest of all time, Michael Jordan, did not win six years into the league. He did not win his first championship. Now, after that, he figured out the formula, and he got it to the three-peat. He retired, came back, still got it to the six-peat. And, you know, he did what he did.
Starting point is 00:18:48 But, you know, to be the greatest and not get it there for six years. Very interesting. Did he figure it out or did he have the right pieces around him that helped him figure it out? Because Pippen just made a statement on this. Well, I think you need the right pieces um around winning because obviously i feel like in this um it's a team sport right but the team isn't too much highlighted because the focal point was michael jordan you know michael jordan without him do you feel like they still would have won championships if you kept the team
Starting point is 00:19:26 and removed Michael Jordan so that happened when he took a year off and they got second in the East they didn't win though see so you bring Michael Jordan back
Starting point is 00:19:33 you win so he was he was the guy of that team he still needed his team though for sure you always need a team
Starting point is 00:19:43 yeah but he was a great leader. That's the difference. When you scale companies and you scale a multitude of companies, it's still about leadership. And that might be there. But the thing I always found interesting about Mike, and if you watch The Last Dance, the documentary, you'll see that at the end they always talk about his level of focus. And it's always that he always lived in the present moment. You asked the question earlier
Starting point is 00:20:05 hey is a billion um garner you happiness yeah and i said no it doesn't garner you happiness a billion dollars um what is rich subjective i think it's go ahead what i think it's money, health, happiness. I think rich for me, I think it's time and freedom. So no money? What's yours? I feel like it's subjective, but rich, obviously money is going to allow you the time to do what you want to do. But I feel like ultimately it's time and freedom. That's the ultimate rich.
Starting point is 00:20:46 What's yours? Rich is the freedom to do what you want to do when you want to do it. So that's one. But rich is also different for each and every individual. Rich could be spending time with your kids. Rich could be traveling for five days to Vegas to blow all your money on the craps table and just lose. And you still had a great time because you're in Vegas. Okay. What's interesting about Vegas.
Starting point is 00:21:16 We're in Vegas right now. I thought this was very interesting about Vegas. And I told you this. What's interesting about Vegas to me. It is a city of false hope. I have a friend that comes here once every month and spends about $100,000 to $250,000. Last time I was here with him, he was like, oh, man, you think you can lend me $10,000? And I said, for what?
Starting point is 00:21:45 He's like, oh, no, I'm just down on blackjack right now. I got you as soon as I come back up. And I was like, what? I was like, David, what are you talking about? And he was like, man, you got it. Just give me the $10,000. I was like, what are you stating? He was like, oh, I'm going to go play this blackjack table and I'm going to come back up.
Starting point is 00:21:56 And I said, you've already lost $270-some-thousand. For you to believe that you come back up and it's the next $10,000 is a little bit baffling. But what's baffling about the whole thing about Vegas is that how did Las Vegas Sands make $2.38 billion last quarter if they're handing out millions of dollars to everyone in Vegas? Yeah, it wouldn't be profitable. This guy wants to borrow $10,000 from me so he can play blackjack one more time. So he can make money.
Starting point is 00:22:29 And it's the city of false hope. And it's interesting that when you study Americans, only 32% of Americans have actually traveled abroad. So to the people who come to Vegas or the people who go to these particular destinations within the United States, okay, for them, it is that. It is the pinnacle of what the U.S. would be. But when you travel abroad and you have a lot of different experiences, I would not say that Vegas would be the hub of where I would go for vacation.
Starting point is 00:23:06 Domestically or internationally? I've been to over 580 cities. Jeez. That's the most I've ever heard. Wow. What cultures were you fascinated by and impressed with? Man, they have square watermelons in Thailand. Wow.
Starting point is 00:23:24 I didn't know that. Yeah, I didn't know that. I'm on the full moon beach party. They have square watermelons in Thailand. They have holy festivals in India. They have Rio, Rio, Rio Carnival in Brazil. Where were you when you were riding a car like a skateboard? Oh, yeah, yeah. What was that?
Starting point is 00:23:46 You saw that video? I don't know if it was real or what I had to look at. I'm like, yo, this is real. Oh, yeah, it's real. He was standing on top of a car. No, no, no, no, no, no. It wasn't just standing on a car, bro. The car was tilted this way.
Starting point is 00:24:02 He was on it like it was a skateboard. Yeah, yeah, yeah. That takes balls, man. No, that takes more than balls. It takes a lot of focus. Yeah, if you fell on that, it was going to be nasty. No, yeah. Yeah.
Starting point is 00:24:14 Because the car was going pretty. Definitely would have broke something. Okay, so my thing is. Car's going about 40. Wow. Getting on it maybe would have been easy because I see them guys do it all the time. But what was the getting off of it? How did you manage to, what did you do to get off this?
Starting point is 00:24:30 Because that's the. I had a particular amount of, you know, that was a thing. The guy that's driving that car, he's a champion of the world in doing that. And he told me not to do that because people fall off of this thing. If the car goes down, I don't control where the car goes down. If it goes down on your arm, then it goes down on your arm. You understand. So it was one of those things where I had to time it.
Starting point is 00:24:54 I did it one time. I timed it. And I'm a professional. I've done a lot of weird stunts. I've lived my life, man. I live in the present moment. That's crazy. So I had to time it. And I'm like, okay, I've lived my life, man. I live in the present moment. So, you know, so I had to time it.
Starting point is 00:25:07 And I'm like, okay, I have about 18 seconds. I have 18 seconds to get up on the side of that car to do whatever I'm going to do. And I have 18 seconds to get back in. And I did that. But I was like, listen, he was a professional. I was a professional. And I did that. And it was interesting because it was literally about that.
Starting point is 00:25:28 Think about it. It was only 18 seconds on the clock. And it might miss by two seconds. That car might land in 16 seconds. So you got to go as soon as those wheels go up. But that was my amount of focus. As soon as those wheels went up, I'm out of that car. I am out of that car.
Starting point is 00:25:43 When those wheels, as soon as I see those wheels even getting close to going up, I'm out. I'm out of that car i am out of that car when those wheels as soon as i see those wheels even getting close to going up i'm out i'm out of that window and i am full eagled out and i am a i am embracing the wind that's great and i am fully focused on the wind and where i am at and my balance that's what was that feeling like though well do you remember it was amazing it was a man you were terrified i felt i felt like an eagle you were scared you ever seen the eagle on the united states flag yeah yeah have you seen the eagle on the united states flag no that's how i felt like that like that like that eagle and the blue part is there wow we should know this which which flag right like the governmental flag oh yeah there's is there
Starting point is 00:26:20 eagle on there okay yeah is that the united states symbol eagle yeah that's how i felt is that the craziest thing you've done and if there is not an eagle on there? Mm-hmm. Okay. Oh, the United States symbol, eagle. Yeah. That's how I feel. Is that the craziest thing you've done? And if there is not an eagle on the United States flag, it's somewhere. It's an eagle somewhere. Either way, it's an eagle. I really feel like, I think it's for the Homeland Security.
Starting point is 00:26:36 Oh, Homeland Security, the blue one. I haven't seen that one. Is that the blue one? Yeah. Okay, okay, yeah, yeah, yeah. The governmental flag. They have their crest, and then they have the eagle. But yeah, I felt like that, man. I felt like I was soaring with the eagles damn she loves doing crazy stuff basically i love
Starting point is 00:26:50 living my life i love living in the present moment so as you asking like what rich is rich is that you absorbing the present moment and how focused you are in the present moment if i am playing a game of picnic with my daughter that that's rich. Okay. If I am surfing on the side of a car, that's rich. If I am jumping out of an airplane, you know, to skydive, that's rich. If I'm wearing a particular set of custom jewelry that my jeweler made me, maybe that's rich. But everybody has a different definition of what rich is. But rich is always living in the present moment and absorbing your life as that. Because if you are not happy in the present moment, then that is not being rich. So you basically don't think about the past or future.
Starting point is 00:27:39 You're very much in the present. I am very much in the present. I don't think about the past. Thinking about the past is depression. Thinking about the past is depression. Thinking about the future is anxiety. But when you live in the present, you should create the future. That's how you become rich. That's how you become wealthy.
Starting point is 00:27:57 You understand? Yeah. That's what it is. That's the secret. The secret is not drop shipping or Amazon Fba nfts or stocks or algorithms that'll change your life it's not any of these nonsensical things and i'm tired of these kids dming me after they buy this okay to be honest like invest in yourself that is what riches if you invest in yourself that is how you will become rich but in order to invest in yourself you have to invest in the skill sets
Starting point is 00:28:36 which you need to have to obtain the life which you need and i will argue that focus is the number one skill which you need to have to obtain anything in life wow it is as simple as that yes bars but it's very it's it's extremely annoying and i say it like this i don't mean to be hostile but it's extremely annoying for these f**ktards to be selling f**ktard things about hey man drop shipping okay listen i'm i'm a guy that has scaled a very large multitude of companies i'm a guy that sits with mahmoud khan and jernoi and like a lot of large corporate OK. OK. Here, we'll discern it like this. Dropshipping, Amazon FBA, Airbnb flipping, so on and so forth. These are all very fly by night algorithms which worked at a very short, minuscule amount of time. So for you to sell the masses, the algorithm, which doesn't work today. Hey, man, when you were dropshipping, okay, bad. That might have worked for you.
Starting point is 00:29:54 Maybe that worked for you for a month. Maybe that worked for you for two months. Oh, my God, you might be the greatest of all time. Maybe it worked for you for three months. But now that it doesn't work, now you want to flip it and sell the courses on the shit that doesn't work as being a scammer. And that's not being true to life. That's not, you know, then you're just fooling people. You know what I mean?
Starting point is 00:30:18 And that's really what happens here. Okay? Because I have never. Oh, my God. Let me get get back all right i this is funny i have never i'm trying to get as professional as i can for this um you still remain a professional she's just popping off i'll fix his shirt. He's about to fall. You know, I have never been involved with a company that had any type of proprietary technology, proprietary technique, or proprietary methodology that has sold it to the masses and remained successful. Trying to think of something? Obviously, that would not make sense. If I am
Starting point is 00:31:07 the only one who knows where the gold mine is at, why would I tell you where the gold mine is at, brother? There is only a particular amount of gold in the gold mine. So if I released it to you and you, I was like, hey, man, here's the latitude and longitude of where this gold mine is at. All right. There you go. All right, buddy. You got it? All right, cool.
Starting point is 00:31:28 Yeah, you're sending us on a dummy mission. Yeah. So why would I give you the latitude and longitude of where my gold mine is at? This is simple common sense. And the fact that people don't understand really baffles me. It extremely baffles me because they're selling you. You think I'm going to give you the latitude and longitude of my gold mine so you could raid it? So what do you think, Aladdin?
Starting point is 00:31:48 What about the bird? The parrot? Iago? He's not cool with that. You can't have the latitude and longitude of the gold mine. And instead of people bettering themselves as a person and as to improving their focus as to what they can do in their lives, they would rather follow these nonsensical tactics there is no such thing as getting rich easy this wasn't easy i never got rich easy
Starting point is 00:32:15 you know the jerseys the custom-made gear the af1s any of that the the the bed and tutor the diddy parties like everything was a struggle every everything had some type of um problematic um you know uh synthesis within the formula but nobody has the right formula to tell you hey this is how you're gonna make a million dollars you do this dropshipping course you're gonna make a million dollars right here that is nonsensical and i'm tired of people talking about it. The number one thing you need to invest in is yourself. You know what I mean?
Starting point is 00:32:53 I feel you a thousand percent. The number one thing you need to invest in is yourself. That is the highest ROI that you're going to have in your life. Those are the skill sets you need to invest in. Yeah. For example, focus. If you learn the skill set of focus, that is actually the number one skill set that then dis-earns every single ability you have under it.
Starting point is 00:33:15 And you take that focus and you put it to wherever it is that you want. But it's about learning those skills. Yeah, people trying to get rich quick and they're just looking for an easy out, I think. Well, even with those, with the get rich quick, there's no such thing as a get rich quick. I've never got rich quick. I mean, everything takes time. I mean, look at what we're doing now.
Starting point is 00:33:39 Everything takes time. But just like you said, it's the instant, and then it's the 15 minute the marshmallow test that's what life is absolutely yeah so you don't believe in courses no he's not saying that i don't i'm definitely not saying that i don't believe in courses i am saying i am against all courses that will tell you that you will be a millionaire within a certain amount of time if you do this okay okay i am against all courses that are against that. I don't believe in that. I believe in more of building yourself as a human being.
Starting point is 00:34:16 I believe in the courses that build you as a human for the tactical skill sets which you need in order to accomplish your larger cohesive goal. Okay? And I also don't believe that any human being that has found the exact gold mine will tell you the latitude and longitude as to where it's at. How they found it is different. Okay? Hey, man, this is the focus i needed to have to figure out where
Starting point is 00:34:46 this gold mine was that's one thing but in order to say hey this is where the gold mine is and if you go into the gold mine you'll be a billionaire tomorrow it's a very different thing right that is ridiculous it is absurd you know yeah he's basically saying like you know you're telling people to go to the gym and work out but not telling them about the diet and not telling them about discipline it's a lot of other things that goes into self-improvement and the regimen of a lifestyle versus just like the directions and plus like how do you give someone a roadmap to success yeah it's all subjective and everybody's role to success is different like what works for me in marketing won't work for your product won't work for his product and so on and so forth it's
Starting point is 00:35:30 all catered to the business absolutely readjusted and you can't give an overall just a template of life and success and anything like that because it's exactly it's a recipe for disaster. Failure, actually. And usually what I find is that the courses that sell this, the courses of these coaches that sell this, these are tactics that are not working anymore. That is what they're selling you. They're selling you outdated tactics. Do they sound great? Yes, of course they sound great. But there are different strategies and methodologies and techniques that build human beings, who you are as a human being. That's what you need to learn. These are strategies that have been around since civilization.
Starting point is 00:36:21 Since civilization was created you think that you could take on a woolly mammoth if you didn't have the right focus in order to throw that javelin into his eye of course not you would die a lion would maul you okay a lion would i don't care if you're you know if you're as big as matumbo or if you're if you could fight like khabib a lion lion would maul you. It's not happening. You are not the apex predator. Human beings are not the apex predator because we are the strongest of them. We are not. A lion would maul you, right?
Starting point is 00:37:01 A human being is the apex predator because of our ability to learn skills and our ability to adapt to those skills. Fam, I've learned a lot, man. What's next for you? In this space, in the informational space? I think the sky's the limit. I don't know. You can say what's next. I think the sky is.
Starting point is 00:37:20 Man, Focus Institute. We're really focused on that. I've never never and you know me for jesus you know me for over 10 years and there was a lot of people around us and i think i always said i was always talking about people who sold informational products um but um you know focus is true i really do believe if there was one skill set that any human being can learn it is focus that literally leads you down a roadmap and a path of where you need to go.
Starting point is 00:37:49 Here, I'll tell you something before I leave. There was a Dixon study in 2016. And the Dixon study found that all people who are clinically depressed have one thing in common. And that one thing was that they do not have clear goals. They don't have a clear vision of what their large cohesive goal is. So they never hit their small goal, small goal, small goal in order to get to their big goal. And because they don't
Starting point is 00:38:17 hit those small goals, they go into this ruminating pattern of negative thoughts and that's why they're clinically depressed wow so there's a way to develop a clear methodology a clear focus methodology of how do you create this larger cohesive vision of what your actual life should be and what would make you happy in life because everybody being happy is subjective to everybody around you you know so that i thought that was very interesting some people happiness is family minds it's taking care of the family so it's like i was on two different aspects it's like i want a family yeah but you got to take care of it yeah i have you know i got i have two kids i have two kids yeah i was telling brad you know brad asked me an interesting question when i was on bradley's podcast I have two kids. I have two kids. I was telling Brad.
Starting point is 00:39:05 Brad asked me an interesting question when I was on Brad Lee's podcast. And he was like, man, you know you got money, but it must still be hard with the kids. I was like, the hardest part is time. You're constrained by time. Everything in your life is constrained. Time is the most valuable asset in your life. So as far as having kids, it's like, how much time can I give here? How much focus time can I give here? How much focus time can I give there? You know, it's cool
Starting point is 00:39:29 to have kids and it's cool to watch your kids. And it's a different thing to spend time with your kids. And it's a different thing to spend valuable time with your kids. And it's a different thing to teach your kids valuable lesson, right? That is a difference between focus and unfocused parenting absolutely wayne any closing thoughts nah fam killed it you're speechless oh man got it for sure all right guys digital social hour thanks for tuning in see you next time peace

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