Digital Social Hour - Justin Waller Believes Parents of Obese Children Should Be Arrested | Digital Social Hour #117
Episode Date: September 28, 2023On today's episode of the Digital Social Hour Podcast, Justin Waller talks about how he invests his money, how his steel business does $30M a year & why the parents of obese children should be punishe...d by law. BUSINESS INQUIRIES/SPONSORS: Jenna@DigitalSocialHour.com APPLY TO BE ON THE POD: https://forms.gle/qXvENTeurx7Xn8Ci9 SPONSORS: HelloFresh: https://www.hellofresh.com/50dsh - Use code "50dsh" for 50% off plus 15% off the next 2 months! LISTEN ON: Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015 Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759 Sean Kelly Instagram: https://www.instagram.com/seanmikekelly/ Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices
Transcript
Discussion (0)
People are too soft these days too.
Yeah.
They have too many feelings.
They take things way too personally.
People have forgotten that just 15, 20 years ago,
that's how men bonded, was calling each other names.
Oftentimes even racial names.
I mean, health is going down the drain.
Obesity rates are at an all time high.
I saw you talk about kids being obese.
That's child abuse, bro.
If you have an obese child, it's child abuse.
He doesn't have a f***ing thyroid problem.
You're feeding him horrible food and you're allowing it.
Welcome back to the show, guys. I'm your host, as always, Sean Kelly. We're here on the Digital Social Hour. I've got a very special guest for you guys today, Justin Waller. How's it going,
man? Going well, man. Glad to be here. Absolutely. I know you're sick, so am I,
but let's power through this. Yeah, man. COVID. COVID, right? Psych. I got it four times. Did
you? Yeah. Bro, I have no idea. I don't even get tested for it. The only time I've ever been tested for COVID was in Dubai.
Yeah, they made you get it.
They made you test so you could get on the plane.
It's the only time I've ever tested.
Yeah, I usually just avoid it if possible.
Yeah.
But anyways, what you've been working on, man?
So you're traveling all over?
Yeah, man.
So we've been doing a lot of podcasts.
We're doing three a day while we're here.
I think we're doing six in two days.
Nice.
And then I shoot back to Louisiana.
We have a real estate closing.
Okay. So doing that. And we have a construction company and everything with the channel and everything we're doing six in two days. Nice. And then I shoot back to Louisiana. We have a real estate closing. Okay.
So doing that.
And we have the construction company and everything with the channel and everything we're doing
with the real world.
Yeah.
Trying to help those young men make some money, make their lives better, get them off to a
good start.
And, but right now I'm here.
Dude, amazing.
And I was researching the construction company.
Seems like it's doing very well.
Very well.
On pace for 30 million this year, right?
Yeah.
Yeah.
And that's incredible.
I mean, how were you able to scale that dude 10 years the first i would say the first
eight to ten years where it was really figuring out how to get it all put together get the systems
get the right people get everything in place and uh we'll be in year 14 in march and so um man i
have really good management staff in place.
That thing runs like a top.
I'm super proud of it.
We build buildings, but we
also built a business.
And I couldn't be more proud of it, proud of my people.
We worked really hard
at it. We work hard at it every day, man.
We're always building on top of it, always adding to it.
But
it has really good systems the cogs are
running it's smooth we have the right people in the right seats on the bus man so it's been really
good to me it's my baby that's incredible man so how do you balance all these businesses like
what percent do you give to each one or do you go all in on one at a time yeah so i'm a big believer
in you know water water a plant until it bears fruit and so one thing that i think i really
did right in my career early is put a large amount i'm talking 95 plus effort into that
construction business and um once we got it to where it was really really running i was buying
real estate but i wasn't buying it like i am now. Now I'm buying it in big chunks.
It's big acquisitions now.
So I really focused on that thing until it was spitting off the money I needed to go buy that real estate and scale.
And now the online thing.
So for me, I believe that you can't really manage more than five or six people at a time, not directly.
And so I have somebody that runs each of those businesses that i trust that are very confident right and i spend my time talking to them and
maybe a layer under them and then of course i love to spend time with my guys when they're around but
you know we work all over the country so even like when it's a christmas party it's hard to
get everybody in the same place because people live in different parts of the country there's
guys in texas there's guys from california that work for us it's not all louisiana based so you know doing doing my best
to touch as many people as i can or providing a scenario where their direct manager like our
general superintendent right can spend quality time with them and make sure that you know he's
taking them to dinner you know being around them we try to keep up with their birthdays
things like that we definitely keep up with their birthdays, things like that.
We definitely keep up with all of the superintendents or foreman's wives' birthdays
and try to get their names done.
Yeah, man.
So the thing about that is, man, it's like when you hire a man,
you're hiring his wife also in a way.
If you don't have her on your side and you need him to go out of town for six months,
you could have a hard time.
Right.
So acknowledging her, telling her just how important she is and you need him to go out of town for six months, you could have a hard time.
So acknowledging her, telling her just how important she is and how much you value and appreciate the fact
that she lets her husband go on the road and work for the company
I think is something that is really important and critical for us.
Absolutely.
Just acknowledging that way because the truth of the matter is
everybody thinks that there's a split between work and personal life, and i just don't think that's true man i've seen it way too
much god gets in a fight with his wife he sleeps on the couch or he goes and gets drunk over it
and he takes that to work the next day yeah you know if he's got if he's upset about something
or he thinks he's going to go through a divorce or something of that nature or he's having trouble
at home you know he's not the same man on the job. Right. And that's regardless of the job that you have.
It could be any job.
You could be hanging metal buildings
or you could be selling insurance.
It doesn't matter, man.
If that woman has a piece of that man's heart,
then the best thing that could happen for us
is that we have a good relationship collectively with her
and that we support anything we can
for him to have a good relationship.
Right.
I've sent wives on the road with guys before.
Yeah?
Oh, bro, yeah.
Guy's been on the road too long?
Man, we'll fly his wife out there.
You know what I mean?
Yeah.
It just makes sense, man.
People, I really believe people make the mistake
of separating the personal life and the business.
And I believe that as long as you stay a certain size,
it's possible to, you know, beat that.
Right.
I'm a big fan of that book, Small Giants, actually.
I think I love it.
You know, where he talks about keeping it small,
keeping it in-house, you know.
Yeah.
And you can keep it kind of a family.
You see the Amazons and things like that,
which we don't even compare to. It's not even a comparison, a comparison right but at the same time we're able to have that human
factor and i think for that reason we get people to get behind us in a different way yeah so it's
been good for us a lot of people in their 20s and 30s see you as like a role model right and i see
you give advice to them all the time about not getting uh not having kids until 30 right I think that's
probably a pretty solid you know idea at least get to 30 you know well because and you have to
understand too man it's like I'm not going to tell a man that's not fully set himself up to have kids
and be able to step into that role properly because I'm still learning myself at 30 at 37
I'm still learning myself now there's a point where if
you can get yourself financially kind of set up you're stable I think that's the time to have
children and I think a lot of people don't and then that little bit of extra effort can kind of
get in their way to becoming what they want to become now I will say i don't think it's acceptable to blame any lack of success on a child
like i look at that as a cowardice thing to do because if you look at the math of it right let's
say you have a kid at 24. yeah on accident okay boohoo why if you actually hit the goal that
you're setting out to hit you could have had 10 kids at 24 and it won't matter you're saying what i'm saying like so if you get yourself in a place where
you're actually financially successful that child will just be a little bitty bleep in your budget
you know so never so for all the guys out there that have had kids at a young age i would just
tell you man it shouldn't stop you it shouldn't you. If you actually get to where you want to go, that child won't be a huge burden on you at all.
In fact, it'll add to your life.
Right.
You know?
And I've also seen you speak about putting children on medication and you're not a fan of it.
Bro, it's child abuse straight up.
Yeah.
That happened to me.
They tried to put me on ADD medication when I was 10, I think.
Yeah.
I got put on it in elementary school. I might have been like got i got put on it uh in elementary school i might
have been like i put on riddling at like eight or nine i guess or ten some some early age like that
yeah and um you know they they have these curriculums in schools where little boys don't
want to sit still and they want to tell them they have add and then they want to pump drugs into them
and then they create this construct in their mind that there's something wrong with them
mentally right you know and um it's kind of like the whole transgender thing it's like why why are
you going to try to affect a child that's still trying to figure out you know so many things about
what's even going on yep in life at such an early age i watched a uh a video this morning of a kid his
dad sat him down at a table and he put ten thousand dollars cash on the table and he put two oreos on
the table and let the kid pick what he want kid picked the oreos what yes he. And so to think that you're going to let that same kid, that same age, choose to cut their genitals off.
If that's dude, if that's not child abuse, I don't know what is.
Yeah. You know, and I also find it disgusting that parents build social media platforms over their child's transition.
Really? I didn't know. Oh, man, I've seen it, man. I've seen it on TikTok, man.
Oh, we're going today. And, you know know they're smiling with their kid and all this nonsense they want
attention you know it's just it's disgusting yeah it's awful absolutely disgusting so are you
worried about raising kids in america it crossed my mind i'm more worried about public schools yeah
the way i look at it man i don't think my kids are going to go to school right they'll homeschool
they can learn how to read at home and all the math they need to know they can
learn from daddy you know there's a bunch of math i learned in school you know financial education
is the math that they need to be learning right it's just like we're talking about you know taking
out debt at zero percent for 18 months and the fact you could put it in a short-term t-bill
like that's real world math i couldn't do an algebra problem right now to save my life.
I couldn't read a P&L.
You know what I'm saying?
And I understand a work in progress and billing excessive costs,
cost and excessive billing in my construction company.
There's cash flow.
There's things like Robert Kiyosaki talks about the balance sheet,
the P&L, statement of cash flows, all these different things, man.
So my goal is to give,
give my children a real world education in every Avenue and set them up to be graceful
and give them the tools they need to win, give them the competencies they need to win.
Right. And then from there they can do whatever they want. I just want them to have choice.
I love that. Absolutely. And I know you're strict on not doing business with your family,
right? But will that change with your kids?
I don't know if I said that or not, but I'm open to doing business with my family.
Oh, you are?
Yeah, yeah. I feel like most people that aren't willing to do business with their family, they just can't get along with anybody long enough to make any money.
Right. So I'm open to that. Now, my family, maybe not.
But that has nothing to do with the fact that they're family.
I just don't think that we'd be good partners in business.
Right.
There's not very many entrepreneurial people in my family.
Yeah, because you grew up, you know, in a trailer park setting, rough environment, and you kind of left that behind, right?
Yeah, man.
In fact, if you were to put me next to all my siblings, you wouldn't think they my brothers and sisters i stick out like a sore thumb man how do you stick out uh well you know
they're pretty overweight oh yeah this is south man so morbid obesity at a minimum right you know
and uh you know i love them uh nothing against them but we live completely different lives completely different lives
you know a lot of times in life i feel like people see what's going on and they either go one or two
directions they either become what their surroundings are or they decide that's what
they don't want to be and in my situation i decided that's not what i wanted to be
and i i'm not saying I'm better than them.
I love them so much.
Right.
You know, I have no beef between me and any of my siblings.
But I will say that we are quite different in the past that we took.
And I love them where they are.
And if they ever call me, I'm there.
I'm oftentimes a bank.
Yeah.
But, you know, I chose that path. I chose to be the man. Yeah. But, you know. I chose that path. I chose to be the man. Yeah. And with that comes a great opportunity of loving people sometimes, maybe even when it doesn't make sense.
You know, so when you were in that setting, what was that turning point for you mentally? Like, did you see a video or something that really inspired you to want to leave that environment well man what you have to understand is you know i was i was going
through school you know in the early 2000s so youtube wasn't really a thing right for us the
way it is now um but i use sports to get into the other kids house house. So I would be really good at sports, particularly football and baseball.
I did play basketball as well,
but it was mostly football and baseball
that would get me into other houses, other neighborhoods.
That gave me more consciousness.
And so I'd say these people were probably middle-class people,
but it was a substantially different setting
than what my home life was.
Right. substantially different setting than what my home life was right you know so um you know I don't
I don't look back at my childhood or my upbringing and think it's anything special I actually think
it's quite common most people especially in 2023 are struggling you know of course there's broken
homes there's probably a bit more violence in my childhood than maybe a normal person. But it also gave me a really strong view of reality.
And so everything that's ever happened to me that the world might deem as negative,
I feel like I've been blessed to be able to turn that into a superpower for me.
And my understanding are how I choose to frame it or the relationship I have with it. And I think that
when people can change their mindset from, you know, this happened to me to this happened for
me and this is how it serves me now is really how you can start to change that whole mental
programming into what, you know, like a positive momentum. Right. And I think if you can get there,
man, there's not a lot you can accomplish.
I agree.
Your mindset's so powerful.
When did that sort of change for you?
Because I assume growing up,
you didn't have that positive mentality, right?
I mean, when I was a kid, I was just sad and upset
and didn't understand why things were happening
the way they were.
Right.
You're a f***ing kid.
Yeah.
As a grown man, I can look back at it and say,
you know how people are always like,
oh, well, this happened to you as a kid,
so you must have these traumas.
I don't feel like I have traumas.
I look back at it and I say, okay, that happened.
What was going on in that scenario?
Maybe between my mom and my dad.
My dad didn't understand female nature.
Not his fault.
He came up in a family where if you go to church
and you marry a woman you stay
with her forever there's no social media there's no there's no permiss you know promiscuity in his
family right between his mother and his father and so he married a girl that was 19 in the wrong
phase of her life and that's a little bit you know and uh and he married her twice bro and and twice yeah man he
divorced her once and married her again that never works yeah she's got skills bro she's a master of
what she does but um you know every generation has a new set of problems and opportunities
right you know and most of the time the generation that came before the generation
that's like in their prime now will talk badly about it yeah you know and um and the way i look
at it is you know like maybe my generation looks at the generation right behind us how are you 26
right so i could look at you and be like oh you know you didn't come up like me pulling trailers
running forklifts on jobs you You started off in this digital world.
It, you know, you don't understand hard work.
That's bull that's not true.
You had an opportunity that is gonna give you a new set
of challenges and problems that you're gonna face
that I didn't face, you know?
And who am I to say that if I was 25, 26 years old,
when crypto came around, that if I could have caught a pump at 25, that I wouldn't have took, I'll tell you right.
I would have took it.
You know what I'm saying?
So every generation has new sets of problems and new sets of opportunities.
Yeah.
You know, um, I have a little sister in high school, man.
I couldn't imagine having social media in high school, you know?
Yeah.
I couldn't imagine. I caught the tail end of it. Yeah. Yeah. Instagram came out when I media in high school. You know? Yeah. I couldn't imagine.
I caught the tail end of it.
Yeah.
Instagram came out when I was in high school.
Yeah.
Look, it didn't exist.
My freshman year of college, I was seeing this girl.
I was in the girls' soccer dorms.
I had like a little girlfriend that played soccer.
And she made me a Facebook.
And I was in college, man.
And Facebook wasn't even really like the thing yet
myspace myspace was yeah and so we were all making myspace pages and all this other stuff but you
know it was about who was in your top eight you know and it seems like a hundred years ago and
it'll change a hundred more times in the next 10 years yeah tick tock's blown up now that's like
tick tock's crazy yeah tick tock's crazy like people come up to me all the time like i saw you on tick tock i'm like
cool i don't have a tick tock exactly and people used to make fun of it when it came out everyone
yeah they hated it so do you think social media has been a net positive on humanity i mean we make
a living off of it but how do you see it overall from a consumer perspective i think i think people
made a lot of money off of it yeah i think it's been good for people to actually get real life information on
what's going on.
I think it's horrible for marriage and relationships.
I think it's very bad for that.
I think it's good for,
uh,
keeping up with people that you used to know.
Right.
I don't find that to be a very positive thing.
Like I don't really go,
I don't go, I don't watch people's stories. Really? I don't watch stories and I don't find that to be a very positive thing. Like I don't really go, I don't go, I don't watch people's stories.
I don't watch stories and I don't like scroll to see how the people that I went from high
school are doing.
If I open my Facebook, I tell you what, I just wrote a comment and I try to do this
just because I'm doing it for me.
I'm doing it for my soul.
But one of my college teammates, Josh Boudreaux, he'll probably won't see this, but he played
tight end with me and it's his birthday today.
So I'm like HBD brother, you know, whatever.
So I'll go in there and try to love people up a little bit, but I'm doing that for me,
you know?
And then as far as like keeping up with people a whole lot, not really, man.
I got to do.
I don't watch stories.
I don't scroll Facebook very much.
It's hard enough to manage my inbox, you know with opportunities just like you you i'm looking for guys like you that are
going to reach out to me and say hey let's do some work let's collab let's put some ideas in the air
and see if we can help some people see things in a better lens or you know promote what we're doing
to help people etc you know i'm not really going to go in there you know to see what my buddy from high
school is right doing on vacation just don't yeah it sounds like you have control over your social
media but for most people it's the opposite right yeah why do you think the way they designed it i
think they hired the best people to make people addicted you know what i mean like they do with
anything they're good man and you know what i don't even get mad at businesses yeah there are times where i'm out of business and they will do something that locks me in to spend more money and i'm like touche
yeah yeah and i think people should think like that also yeah so instead of getting mad at the
business pay attention to what they did i'll give you a great example. The Wall Street Journal went from,
however, I think they probably paid somehow,
but they went subscription-based.
Okay, so now you're locked in to pay a subscription
that you'll likely forget about even if you don't use.
Am I going to get mad at the Wall Street Journal for that
or am I going to be like, touche, that's a good move?
I'm not mad at them.
And if they're valuable, you don't cancel it.
So if there's an
equal exchange of value then i'm cool with it and in fact that's one thing that like let's say i'm
talking to a sales guy and he's like what's your budget he's like bro i hate that question i hate
the question i'll tell you why is because i would rather spend 200 of what I was going to spend and get 100% of what I want than spend half and get 90% of what I want.
Because that 10% is going to get on my nerves.
You know what I'm saying?
Yeah.
And so asking me what my budget is, why don't you show me where the value is and let me spend the money accordingly.
I love that.
You know?
I hate that question, man.
As soon as I get asked that, it's such a turnoff. Yeah. Like they're just trying to get every dollar out of
you. What's your budget? You know, what's your product and how can it help me? Yeah. You know,
what is it going to do for me? And I think that people forget that too. You know, I get all these,
all these messages in the skies talking about, you know, Hey, I want to do a bit, you know,
a business, or I think that this will happen, but they don't ever tell you, you know, when, when they want to partner with you,
what's, what's in it for you, right? What's the return going to be? If I, like I have a call,
um, Sunday with an investor from England, he's going to invest in one of my real estate deals.
I'm not going to get on the phone with him and ask him what his budget is. I'm going to get on
the phone with him and tell him, Hey man, give me this million dollars these are the projections of the returns you're gonna get
this is the internal rate of return here are your cash flows you know right this is what you should
expect in a seven to ten year time frame yeah you know over the course of that project here's the
long-term whole play this is what you should expect not you know man you really
should do this and like be vague about I'm gonna be very intentional about what I'm telling him
with real numbers and math and I'm sure my goal is to show what's in it for him you know and um
people forget to really dig into that when they're either selling or trying to persuade
someone to do something with them. And I think it's, it's a mistake. I think it's an innocent
mistake, but a mistake nonetheless. Yeah. I mean, people probably love that you're so straight up
with them, you know, cause so many people beat around the bush. Yeah. Right, man. Look in business
to me, being honest and just telling them exactly what you want is one of the best
things you can do absolutely and the same thing with women and the same thing with friendships
and the same thing you know with your relationship with your family and people you care about it's
look you just tell them you know and and i find that oftentimes people find it refreshing yeah
you know and they're like well at least i know the truth you know because if not your relationship is is oftentimes
80 because you know they're telling you 80 of the truth but you can feel that 20 that's under
a veil yeah you can feel it from them and people and people call it your gut i think it's your
subconscious picking up on micro-expressions.
For sure.
You know what I'm saying?
And they know that there's something more there.
And for that reason, they can't fully commit to you.
For sure.
So you don't believe in lying even if it's to kind of help someone.
I think there's a level of Machiavellianism that it could sometimes make sense to have right but only if a person only if
you know the person can't handle the truth if they can't handle it right it would just destroy
and if it destroys them then what's the net positive it's kind of like did the tree fall
in the woods thing yeah yeah you know but i can't think of a scenario where
i'm going to lie to somebody it's tough to think of one yeah i can't think of a lie that i have out
with somebody right now right you know where i'm like well they can't handle it maybe there's
things about my life that i don't put on social media because i think that the people in the
comments can't handle it you know because as you know people can be ridiculous and right you know even saying that
word triggers some people oh yeah yeah grow up you know people are too soft these days too yeah
they have too many feelings they they take things way too personally you know i in fact if i can't
call you and not have to worry about how you're going to respond to it,
or if you're going to get butthurt about it, then we're, I don't look at you as an actual
friend of mine. I look at you as an acquaintance, you know, I can't tell you how many of my friends
would call like not on camera, but would call me a slur name. know i've got friends that call me all kinds of work you know
and and we're saying that to each other yeah but people have forgotten that just man 15 20 years
ago that's how men bonded was calling each other names yeah oftentimes even racial names you know
yeah it was normal when i was a kid i caught yeah i tail end of that. Yeah, like back in the 80s and stuff.
And not even to be offensive.
You know?
There's slur names for all kinds of different.
Like, there's not just the N-word.
There's things for Spanish guys.
There's things for white guys.
There's things for, you might call some,
like say a guy has a certain sexual preference that's not really true.
Yeah.
We all know, like guys know.
Yeah.
Locker room talk or even guys that are at war
together fighting and bleeding together for their country they're calling each other names all day
long for sure and nobody's hurt about that nobody nobody has to write a hurt feelings report you
know we actually have a hurt feelings report my construction company has anyone ever done it yeah
we've done it yeah oh yeah yeah oh bro men can be children like
adults are nothing but children with money yeah you have to remember that sometimes people stop
developing at an early age and you know they'll finish high school and they don't they decide to
stop developing and they work and they don't work on themselves and so you can have a grown-ass man
45 years old in a 15 year old mind you know and he'll act that
way and part of being a leader is being able to have the patience and the grace to navigate them
through that and you know set some of those guidelines and boundaries but um i think the
generation or where we are in society right now is championing hurt feelings.
I think and also think that children are finding themselves quite confused
over the fact that we're making heroes out of people
that either have a certain sexual preference
or want to go a certain direction with their gender
instead of who's performing.
And the best thing about America is that we used to, and in some way, in many ways still do, pay the people and acknowledge the people that perform.
And that's what makes a country great.
That's what would make a school great.
That's what would make a classroom great.
That's what would make a school great. That's what would make a classroom great. That's what would make a team great. When we start taking the performance and the accolades of people that are working hard
and doing their best to achieve things and replace it with things like sexual orientation
or gender or pronouns, we're teaching the kids that the way to get attention, the way to move up the ladder is by is by something that has no basis of worth in the world.
Yeah. You know, I don't give a if you're gay. I really do care if you're good at your job.
You know what I'm saying? That's true, man. Being a kid, there's so many harmful things you got to dodge.
I feel like between public education between social media just seems like
it's easy to fall into that trap you know what i mean right without the right guidance
right thousand percent man yeah because even like movies these days like hollywood movies
that can kind of leave some impact on some of these yeah man it's all i i said this on a podcast
recently i was sitting in romania with my friend andrew, and this kid sends me a poster.
It's a picture of two posters.
It's in his room.
One of me, one of him.
And I show it to him.
I said, bro, this used to be Rambo.
He goes, bro, seriously.
And when I think about the things that we say online,
I don't think it's, for me, it's common sense.
You know?
Like, what do you mean?
Of course you're supposed to work hard. Of course you're supposed to be kind to people but not care about things that don't
matter you know yeah so it's a different time we're in I feel like we're working hard to do
our best to shine a light on it and I think that's why we get the following we get. But at the same time, if nobody does these things,
I just think society will be in a very rough place.
Yeah, man.
I mean, health is going down the drain.
Obesity rates are at an all-time high.
I saw you talk about kids being obese.
That's child abuse, bro.
Right.
If you have an obese child, it's child abuse.
Yeah, because that's the parent's fault, right?
Yeah.
He doesn't have a thyroid problem.
Like you're feeding him horrible food yeah and
you're allowing it oh it's expensive to eat healthy no it's expensive to have an obese child
that gets picked on and never has a chance at life when a kid is obese before his life even starts
his whole head space is going to be messed up right how he feels about himself he or she how
they feel about themselves inside just
because you didn't achieve it doesn't mean your kid can't turn around and maybe you should turn
around for your kids so it can be a good example yeah so yeah when i see an obese kid you know i i
always say it's child abuse and i think it should be punishable like a court i really do yeah it's
a reflection of the parenting you could take that same kid and put him in a tribe somewhere,
and I promise you he wouldn't be fat there.
He won't have the little debbies to eat.
It's f***ed up.
Your kid doesn't have a metabolism problem.
You're feeding them sugar.
Yeah, it's pretty bad, man.
I mean, when I was growing up, there was a few,
but I feel like now it's just, what, like 30%, 40%, something crazy?
Yeah, 1,000% too.
And it's really an American, Western world thing.
You know, all these guys that talk about going to Eastern Europe, right?
Girls are so much prettier in Eastern Europe.
No, they're not.
They're just not fat.
There are beautiful women all over America, and you'll never know it
because they're under 40 to 60 pounds of extra fat
and you can't even see the jawline that's true they're not prettier women over there
they're just not fat yeah period all right great you also talk about speaking of travel the
importance of travel and how it shapes your mindset your perspectives why do you advocate
people to travel the world i think it's really important to get out of your hometown because you can break mental constructs you know when you grow up in one place and all you it's kind
of it's kind of like you're in the weeds and you can't see the bigger picture of things yeah so
i didn't travel internationally a whole lot until you know a few years ago but i was going to
california miami new york city like i I was definitely traveling America a lot in my 20s.
And I'd leave a couple times the States.
But what it allows you to do is see that the world is such a bigger place than what was presented to you.
I think that getting out of your hometown can inspire you.
It can show you other opportunities it can show you that there's obviously people out
there that might accept some of the things that you don't agree with in your hometown
so I think it's very important to get out and see those things so you can have that greater
understanding of the world and how it's so much bigger than that little town you're from absolutely
yeah so when you joined the war room was that the first time you left to go internationally no i'd done it a few times before okay but it really
ramped up at the war room because you know we're doing events and things like that yeah and you
know getting out there and of course the podcast and everything that we do it's nothing for us to
you know go out 30 days and hit five or six countries and do a bunch of podcasts and things
like that nice you know as a part of work but it's it's a or car rallies you know we did i think last year the year before we did
london france spain portugal marbella we went to the white night mickey beach yeah beautiful
yeah so it's like getting out and seeing those different parts of the world and seeing how other
people live is really amazing and i tell you when go to Europe, I tend to come home leaner.
I can eat pasta every day.
It's what's in the food.
For sure.
The ingredients are real, you know.
And I think the ingredients are really, are the things that are put in the foods like
the MSGs and things like that.
Those are the things that really kind of set it up for it to be hard for somebody to stay healthy and, and, and not be, you know, overweight, you know? So,
um, I really liked that about Europe and Dubai as well. Yeah. I feel like the same thing. You
love Dubai, man. I see you there all the time. Yeah. I like it. You know what? I don't know
that I like Dubai more than I like, you know, Spain and Europe. Okay. I really appreciate the
architecture and everything. Everything that's broken about it makes it beautiful it's kind of
like new orleans in a way yeah you know the buildings lean in the bill there's a crack but
there's a you know a flower or something growing out of it it has uh it has character right you
know and and i believe that cities have souls you know like vegas definitely has a soul bro
for sure you could feel it when you land yeah yeah it's electric right and so there's there's
some places that i've been that i really feel like have souls you know like i like marbella
a lot where's that it's in spain oh yeah i haven't heard of it a really cool place um columbia's cool um what else do i really like i mean i do like to buy
i like romania when i go oh you did yeah but you know in that situation in all situations i would
say it's not really about the city it's about who you're with i always say i don't care about the
boat i care about who's in it yeah you know you go to the coolest most lit city in the world you
come to vegas if you don't have your people with you it's nothing oh yeah i've done it sucks yeah
it's trash man yeah so i love that and how much did joining the war room joining a mastermind
really impact your life it was incredible for me man you know i had done a lot of like business
groups like vestige and things like that yeah and i just felt out of place you know they'd be like crying and
boohooing about you know their wives or you know something with their kids i didn't enjoy it i felt
like it was soft i didn't feel like it was very realistic you know and if i'm going to be truthful
sometimes i'm truthful to a fault enough to piss people off or upset people but I have a hard time turning my head
to things that I don't agree with and if they feel like it's if I feel like it's I have a really hard
time not saying that is or at least trying my best to respectfully tell them that is yeah you know so
um I have nothing against that particular group but the war room for me
was a really good thing you know i i quite enjoyed it um i think i was you know when i started i think i was you know there at its peak but um it's doing great now as well and we're doing events all
over the world we're about to do an event this month this coming month in miami oh nice so we're doing events all over the world. We're about to do an event this month, this coming month in Miami. Oh, nice. So we're going to have a feast and bring a bunch of guys into Miami and do a day or two of, you know, interaction, courses, some teaching, things like that.
Love that.
So it's going to be exciting, man.
It's really good.
Yeah, I recommend every entrepreneur to join a Brotherhood or Mastermind because it changed my life when I joined my first one, honestly, because I was so lonely before that.
I couldn't relate to anyone in New Jersey.
Entrepreneurship's not that big there.
But when I joined that first mastermind,
I made like 10x my investment,
and I met some life-changing friends.
1000%, man.
And that's one of the really good things about joining a group.
If I join a group or I go to an event,
all I'm really looking for is one or two people.
And oftentimes,
the other 99% of people I probably won't connect with.
And I'm okay with that.
Or I'm looking for that one thing
that I learned
that I'll have in my tool belt
for the rest of my life.
And I feel the same way about books,
courses.
I still take courses.
Still?
Oh, f*** yeah.
Wow.
I'm not done developing.
I'm never done.
When is it over?
Never.
When's enough enough? Never. The fun part done developing. I'm never done. When is it? When is it over? Never. When's enough?
Enough?
Never.
The fun part about life to me is the growth.
I'm going to f*** up money.
Not really.
Cool.
I got a couple of watches.
I have a Lambo, G-Wagon, big houses and stuff.
Building a big house in Dubai right now.
F*** that house.
You know, f***.
Like, I lit a cigar in the Lamborghini the other day.
And I had my buddy with me.
He goes, bro, you can't smoke that in here.
I'm like, bro, f*** this car.
You know what I'm saying?
And man, the truth is, if I didn't like the game so much, I wouldn't do it.
I could retire right now.
I wouldn't live a life the way I live.
But I could go pay one house you know one of my
houses off get an rv travel the country all the time do whatever the i want i like it i like
working i enjoy it all the happiness in my life has always been climbing the mountains i agree
and i always say the most dangerous thing that you could ever do is get to the top of a mountain and
not have anywhere else to go yeah you know when i hear guys talking about millions of dollars on on one deal or a hundred
million dollars i i don't look at them like oh you look i'm like i get inspired by it i'm like man
that's awesome yeah you know because i grew up in a place where the consciousness wasn't a million
dollar company that you could make online.
The best goal that I could think of in the neighborhood that I was growing up in would be a guy that would build houses or have a construction company.
That's not the best business model to make Ben Shapiro money or to make this big money.
There's better business models out there.
What I always say is the only way we knew how to make doctor money money, right? There's better business models out there. What I always say is like,
the only way we knew how to make doctor money was in boots.
But then you get to the point
where doctor money ain't enough.
I'd be pissed if I made doctor money.
It's not enough.
No.
Or the president, you know.
What do they get?
I think they get like 400K.
That's not enough.
I would be furious, you know?
And again, it's not about the material things you know i always say this
about online it's like i can have as many haters as they want to throw at me i'm completely cool
with that doesn't get to you ever no bro because my real life is so good in real life my real day-to-day life is so good that i could never
let it affect me my identity is not tied to my social medias right at all you know so i'm
completely cool with it and i and you know one thing that i think people forget in life is that
it's not really about how many people like you or don't dislike you.
It's about how many people love you for who you actually are.
If there's 8 billion people on the planet,
I'd rather have 7 billion people absolutely hate me
and have 1 billion people that actually love me for who I actually am 100%.
No mask, no veil, nothing.
I love you for you.
And if I can get that, man, I'm successful.
You can't please everyone.
Yeah, because most people don't have anybody
that actually love them for who they are
because they don't even show who they are
because they're scared of the judgment in the first place.
I say those people can get ****.
Yeah.
It seems like you really found your level of comfort and happiness.
And for most people, money is really high up there.
But for you, it doesn't even seem to be top three.
I think there's buckets.
Yeah.
You know, I think that you can fill buckets in life.
I'm inspired by the opportunity to make more money,
but I wouldn't put it in front of my fitness or my health.
I wouldn't put it in front of the relationships I have while making the money.
You know, I wouldn't trade a relationship I have
to snake somebody to make more money
because what would the fun in that be if I can't
do it with the people I love?
And yeah, they might
not be family by blood, but they're family
to me.
I think it's about keeping things in
perspective in regards to
how you want to make your money, how you want to have
your relationships, and making sure that you're being true to yourself all the way and allow the people that don't want
to agree with you, not agree with you, but find the people that will love you for who you are,
because then you can live a very free life. There's a whole lot of weight that will come
off of a person's shoulders when they can just be who they
are and live by their truth and have the people in their life either accept it or not but there's no
there's no hiding anything love that so much i sleep like a baby at night because there's
no skeleton in my closet bro right you know you didn't anyone over no and
i ain't lying to nobody i'm not tricking them yeah you know what i'm saying and so for that reason
man i feel like one of the luckiest men on the planet you know i've never been happier in my life
yeah you know and it's always a journey and it's never enough you know i have that voice in my head
just like everybody else no matter what i do it's you know that voice in my head said well you could
have done this yeah you know good it's also my biggest it's also one of my biggest gifts absolutely
i love that man because so many people try to fit in right and they they really aren't themselves
they're putting on a mask and that's like everyone i went to high school with honestly
yeah a thousand percent you know and it's also very human yeah because because you know at
homo
sapiens right like we want to be accepted by the group right but the good thing about the internet
is there's a group out there for everyone so whatever you feel in your heart whatever
you think is right for you the internet provides an opportunity for you to find those other people
and i think it's very important to find that people that your souls align with that are like-minded that can actually love you for who
you are. Because if you have that, you'll have more family than anything. I can go in the war
room right now and say, I need a place to stay for the next year. I would get invitations from
70 plus countries. Wow. Zero doubt. It's the best network in the world. There's people from
everywhere there. Everywhere. That's awesome. Everywhere. And you know what? And the other
thing about that is if I got that message from that person i know what to expect
because the culture is set up in a way where i know the cut of the man that i've got a message
from you wouldn't have to be weirded out or anything no it wouldn't be weird at all yeah
you know that's awesome one of your most viral clips which i saw you got a lot of hate for was
you said you couldn't be friends with someone unless you made money with them yeah do you still have
that stance i can be friends from a distance you know i'm not gonna be rude uh i'm friends with my
high school friends that i've been friends with 20 years but you know now i'm getting messages
from people either that i went to high school with that I didn't even hang out with in high school.
Right.
Or people that I used to know or people that I don't know that want to be friends.
And if they are not and I am not adding value to their life, I don't think I'm a very good friend.
I don't have time to go to dinner with you just to chat or to do fantasy football.
So I very non-apologetically feel that way.
How am I a friend to you?
If I'm not creating a better life for you so you can be the man in your
house,
have a better life for your kids,
have your wife look up to you,
make you the hero of your own house.
How am I helping you as a friend?
I'm wasting your time is what I'm doing.
Yeah.
And I don't want any,
any part of that at all.
I'm not interested in it. I'm not interested that at all. I'm not interested in it.
I'm not interested in fantasy football.
I'm not interested in meeting you for a beer.
You know?
Yeah.
Like we're either going to get a bag together,
become better together,
create a better life for ourselves
and the people that we love.
We're going to wave and hug
if we see each other at the store.
But other than that, bro,
we're not hanging out.
I like that. There's nothing like making money with a friend it feels like being a kid on christmas yeah and bro i love speaking
of christmas like talking up like staying up with the guy and talking about business
it's like christmas morning to me yeah i love it you know it lights me up inside you know people
talk about you know what are you passionate about i don? I don't know how passionate I am about it.
I'm not still trying to find my passion,
but I do pay attention to what gives me energy.
And I try to follow the things that give me energy.
And I also try to set people up in my life
to do things that we're working on together
that give them energy.
For example, if I have an employee that doesn't have energy for people
but has a lot of energy for detail,
they're probably going to work in accounting.
They're probably going to work in estimating.
I'm not going to ask them to go do something that is counterintuitive
to the natural energy they have for certain tasks my job is to
set them up to be graceful and so i want to put them in a seat on the bus where they can do that
you know yeah and i also don't do it for myself there's very many times when i step out of myself
and i look at justin and i said what should justin be from? And then I write the roles and responsibilities of whatever thing that needs to be done.
And I hire a person that has the energy for it.
And so I think it's really important to know yourself.
You know, a lot of people try to swim upstream because they think they're good at it.
Or they think if they were being responsible, they would do this thing that they hate to do.
I think that's bull.
I think you should find somebody that has the energy for it
and set up strong systems with statistics that are manageable
so they know what the expectation is,
and then manage from there.
But just because you think it's an important part of your business
and that you would be more responsible for doing it
doesn't mean that you're actually going to do it.
You could be the best one to do it. you could have the best skill in that particular area and not have an energy for it
and for that reason you don't do it yeah and the way i look at that is if i can get a person to do
85 to 90 as well as i would have and i can 10 of them, then why wouldn't I do that?
Yeah, it's impressive you're that honest with yourself
because most people think they're good at everything.
Bro, if you really want to succeed
and really want to know how to build
the airplane that's going to fly you to the moon,
the rocket ship,
one of the first things you need to understand is yourself.
For sure.
And really look at it.
Like if I build an org board, I'll never forget.
When I built the org board for my construction company,
the way I did it is I made a list of everything I was doing every day.
And then from there, I would put next to each thing like project manager,
estimator, sales guy, accounting, all these different things.
And then I identified which of those things that either I did not have the correct skills for or I didn't have an energy for and those were my
first hires and then I slowly and then you slowly build yourself out of it I don't work in the
construction business I'll probably spend less than that the only way I can say I actually work
in it is I talk to my
people every now and then wow you know every few days I might talk to them but I get a daily report
I know everything's going on you removed yourself yeah I'm not even in the business I'm just doing
30 mil without you bro like I don't yeah that's impressive I'm not in there but I'll tell you this
I have a report and the way the report gets made for each business because I get three reports a
day from each business and uh the way you test it is imagine that you're in the Bahamas or you're on
a you're on a an island somewhere on the beach drinking margaritas all day at the end of the day
the gentleman that's been bringing you your drinks all day brings you a piece of paper. There's five to 15 statistics on that piece of paper.
If those statistics can, and you can look at them and you feel good enough about what they say,
because you know your business and you know what, what those statistics need to be. If you can look
at that and hand it back to them and stay another day, your business is running correctly. Right.
That's incredible. And that's how, you know know you can sell it also because a lot of businesses are unsellable because the entrepreneur is so attached to it that's right and listen it can
happen in even if you're disconnected because if if it's still all sitting on one leg you know
then you still have a problem right because it could it could be your your number one you know that
turns into that for you yeah so it's very important to look at the business from a risk perspective
and say okay what pillars in the business need to be multiplied because if i don't multiply this
pillar and it falls the whole thing falls you know yeah so a lot of people are one person away from you know
that happening wow i actually have a business with that going on right now and look i'm not
upset i'm not going to lose that person that person's at a great place in their in their
career they're in a life cycle um i would say that the business is in prime and that person is in
prime but our main focus right now is not to replace them but to multiply them and for that
reason we've been recording their day for the last 80 hours last two weeks we record everything
they've done all day like you sent a person to his house i sent a person to the office yeah to record
that individual everything they do wow and what we're going to do, that individual and I are going to go back and do reaction videos like
YouTube as training and cut it into snippets.
Wow.
As a training.
So smart.
I've never heard of that.
Because what we do,
like what we do in that particular business,
very niche.
Yeah.
And it wouldn't make sense just to like go buy a course or something like
that.
So we're going to have to do it internally,
but I'm paying attention to, you attention to what can knock the plane down,
understanding how to read the dials,
and really understanding where to put each person in each seat
is, in a nutshell, how I look at making a successful business.
And systems are great.
People are better.
Think about it like this. Use Dion for an example. Right. And systems are great. People are better. You know, yeah.
Like I think about it like this,
like use Dion for an example,
take the swag out of it,
bro.
You can look like an incredibly smart coach if you've got all the best
players.
You know what I'm saying?
Yeah.
So of course you have systems always,
and you have statistics that you're going to measure,
but it doesn't hurt to have good people.
Particularly our first core value is intention i'll take intent over everything because there are scenarios where some of your most talented people do not have correct intention
and they can be the best player on the team but if their intent is bad
and they don't make the grades or show up to class they can't get on the field
anyway right you know we just had to let go one of our best guys yeah he is an absolute savage
on the job site but he gets drunk in company trucks liability what are you gonna do i either
have to get rid of him or keep him and continue to have that exposure for every other family that works for me.
I have over 200 men in this business, so that's quite a few families.
That's a lot, yeah.
And you think if each of those guys have two kids and one wife, that's a lot of people.
You're taking care of 1,000 people.
Yeah, it's a lot.
And that's just that one and so i can't have this guy make a mistake that is going to make our insurance higher that makes
us less competitive and now we can't win the work and now the guys that were doing what they're
supposed to do don't have a job to go to anymore right because we got beat by the guy that kept his house in order.
And when you fire somebody,
there's a couple of different ways that I might let somebody go.
The first one is protecting other families.
The second one is I don't like to keep people that don't perform
even if they're trying really hard because there's a
certain point if they can't do the job even if they have intention that because they can't do
it it's this constant feedback loop of them failing and if you really care about them you
won't allow them to continue to suffer in that way. So there have been some people that I've let go that I did it out of pure love because
I don't want to see them suffer over and over and over again, failing at the task that they're
trying to achieve.
Wow.
So there's, there's, there's definitely ways to love people even when they're on the way
out.
Yeah, man, that's powerful.
And you mentioned earlier, you got to call this Sunday.
So are you working seven days a week?
Bro, I work every day.
Every day is Tuesday to me.
No days off ever?
No.
Holidays?
No.
No, the holidays surprise me every time I get so f***ed.
Bro, I'll call.
Dude, first of all, I'll call somebody.
It'll be Sunday.
My people know this about me.
Okay.
And they're cool with it because I'm really good to them.
Really good to them.
They know I forget what day of the week it is.
They know I'm asshole,
like cowboy.
Let's go.
Yeah.
Every day is Tuesday to me.
And I'll be honest with you,
man.
Like one,
one like checkpoint to look for one buoy to look for in success is that I'll
like,
if you forget what day of the week it is,
I take it as a good sign for sure.
You know? Yeah. Cause it doesn't matter. No, you know, I take it as a good sign for sure. You know?
Yeah.
Cause it doesn't matter.
No,
you know,
I'm going to do the same thing every day.
Now I might be in Vegas.
I might be in Miami.
It might be in Louisiana.
I could be in London.
Doesn't matter.
I'm working every day.
I like it.
And I think my people respect and appreciate it at a minimum.
And I'll call my operations manager.
I'll call Renee.
And I'll be talking to her for 45 minutes.
And I'll be like, okay, cool.
Then, okay, just print that out real quick and scan it to me.
She goes, Justin, you know it's Sunday.
I'm like, oh, yeah, do it in the morning.
She'll laugh, bro.
You know?
Funny.
And one thing that I love about that, and her particularly, is that her intent is so high she's so in it with me that she didn't give a f**k it sunday yeah most
employees would have been like it's sunday why are you calling me yeah they wouldn't answer the phone
yeah you know i'm calling any of my people anytime and they're gonna answer you know you build a
great culture thousand percent i if i don't have anything i have culture you know um you know you build a great culture thousand percent if i don't have anything i have culture you know um you know like the boys that work on the youtube team and do all the online sales
brother they work 24 hours a day in fact there's two of them in my house right now they live with
you in louisiana no they can like they came into town one of them's doing the recordings
for the company i was telling you about yeah and the other one's just selling and he's just there
and when i get there we'll get right back to work.
And then we'll all go back to Miami.
I pull all my teams together a lot.
I like to cross collaborate the families
because you already have the cost of doing the dinner
and showing up in the time.
So they end up cross collabing.
My online team does a lot of marketing
for my construction company.
And my online team does a lot of marketing for my construction company and my online team does a lot of property acquisition work.
And so they are all separate teams, but they can kind of integrate and help each other in a lot of ways.
And we spend a lot of time together across all three businesses.
For sure.
Love that.
Justin, it's been super fun, man.
Honestly, a great interview.
Anything you want to close off with or promote?
Yeah, man. Honestly, great interview. Anything you want to close off with or promote? Yeah, man. For any young man or any person, man or woman, anybody at any age, if you want to join
the real world, there's 18 wealth creation vehicles in there. And there's somebody in there
today, 24 hours a day that has a business teaching you how to make money in that business in real
time. And they actually do that work every day.
It's the best school in the planet.
And there's a lot of camaraderie in there and there's a lot of community in
there.
And we see guys winning every day,
men and women winning every day.
And we'd love to have you there.
I don't think there's a better education platform on the planet and not for
not definitely not for $50 a month.
Yeah. You want to follow me? You can follow me on Instagram. a better education platform on the planet and not for not definitely not for $50 a month. Yeah,
you want to follow me and follow me on Instagram. Justin when Waller seven on Instagram Waller seven
J on Twitter. I have a daily newsletter on telegram J Waller daily. And that should do it.
Love it. Thanks for coming on, man. I really enjoyed it. Absolutely. Thanks for watching,
guys. I'll see you next time. Peace.