Digital Social Hour - Making $3 Million Off Patio Covers and The Pursuit of Happiness | Clark Wagaman DSH #257

Episode Date: January 31, 2024

Clark Wagaman reveals how he became a millionaire off patio covers, gives some advice to people in their 20s and his quest in regards to the pursuit of happiness. APPLY TO BE ON THE PODCAST: https://forms.gle/qXvENTeurx7Xn8Ci9 BUSINESS INQUIRIES/SPONSORS: [e-mail] SPONSORS: Stop wasting money on things you don’t use. Cancel your unwanted subscriptions by going to https://www.RocketMoney.com/DSH LISTEN ON: Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015 Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759 Sean Kelly Instagram: https://www.instagram.com/seanmikekelly/ Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices

Get 15% off a set of Brake Mess Select, Select Pro, or Import Direct Brake Pads and 2 Rotors now at O'Reilly Auto Parts. Oh, oh, oh, O'Reilly Auto Parts. When I got your Facebook ad and I saw what you were up to, I was like, patio covers, and you're making millions with this? I gotta learn more. If you're an attorney, or you're a doctor, and you go to a party and you talk to your family or friends, and they're like, oh, you're a doctor? Oh, you're making millions with this, I got to learn more. If you're an attorney or you're a doctor and you go to a party and you talk to your family or friends, they're like, oh, you're a doctor? Oh, you're an attorney? I'm like, what do you do? I'm like, well, I build patio covers.

They're like, yeah. Or if I'm like, I'm a general contractor. They go, oh, you're a general? Do you build houses? I'm like, no, I build patio covers. They're like, what? Yeah. Wherever you guys are watching this show,

I would truly appreciate it if you follow or subscribe. It helps a lot with the algorithm. It helps us get bigger and better guests, and it helps us grow the team. It truly means a lot. Thank you guys for supporting, and here's the episode. Welcome back to the show, guys. Today, I have a very interesting guest for you guys in an industry you probably know nothing about, actually. Clark Wagaman. How's it going? Hey, good, Sean. How are you? I'm good, man. When I got your Facebook ad and I saw what you were up to, I was like patio covers and you're making millions with this. I

got to learn more. What is this? What is this? This is ridiculous. I know that's that's that's my point with it. And that's why we're well, we have the franchise, which I suppose we'll get into. But we're franchising in Vegas. We're out of Sacramento. And that's like what I do. Like if you're an attorney or you're a doctor and you go to a party or you talk to your family or friends, they're like, oh, you're a doctor. Oh, you're an attorney. I'm like, what do you do? I'm like, well, I build patio covers. They're like, okay. Yeah. Or if I'm like, I'm a general contractor, they go, oh, you're a general. Do you build houses? I'm like, no, I build patio covers. They're like, what? Yeah. You build what?

So like such a niche thing, yeah aluminum patios are like they have no idea what it is the cool thing about that is like the opportunity is huge right for someone who would like to get into that who's handy or who's a contractor right i think it's great for that person right yeah and you were able to generate three million in just one city right well yeah i mean we do um i mean my company now does like over we do about five and a half million a year in Sacramento. And so like the start of it, when I was working out of my truck, I just had a trailer and my logos and stuff like that.

And I just started advertising a little bit. And like the first year we tracked, I did $680,000, then $1.8 million, then $2.2 million. That was one, two, three. Year three, like in three years. Wow. It was very fast because there's not, like I hate to let the cat out of the bag, but there's not a lot of super professionals in that industry.

Plumbing there is. Electrical, you'll find that around in your town here. They're everywhere. They know how to advertise. With what we do, they don't know. How did you even develop that skill? Were you working for someone else first? Oh, yeah. I started in 2000. I i was in the navy got out of the navy my buddy got me a job building patio covers it's like sure let's give it a shot i wanted to be a chef that's like i was making

like eight bucks an hour cooking yeah i'm good i'll go back to patios make two grand a week as an installer i hated installing i felt like there was like i could do more with myself than install patio covers so anyway i worked my way up through the ranks and company and uh you know did the projects uh designing and engineering and wow eventually i got fired like 2008 or 9 or something like that i was a prima donna like yeah all patio guys are prima donnas because we know nobody knows how to do it and we're like huh find someone else and so i was a punk right and so i started kind of doing my own thing and the company didn't have good direction so long story short i get fired i'm like all right i'm already on craigslist advertising when craigslist was the thing back in the day yeah when you can still get stuff on i got one of my dogs on craigslist

actually it didn't end up well though i did too actually yeah i think my that didn't end well either yeah there's a reason they're on there. It didn't go right. Yeah, exactly. I don't even know if Craigslist is around, but who knows. Anyway, I started on Craigslist, and then I met an advertiser, started doing some mailers and stuff like that, and then found an SEO company. They're actually out of Vegas here.

Nice. Yeah, Ring Ring Marketing. They're great guys if anybody wanted to check them out. Then, boom, started just like I couldn't even answer my phone. Then you hire one person for the office. Then you hire guys to install patios. The next thing you know, you need a location. It's just like crazy.

Wow. Talk to me about the importance of SEO. So if someone's in your town and they Google patio cover installation, are you on the first page? For sure. Yeah, for sure. We've been with Ring Ring since, I mean, for like 12 or 13 years or something like that. So a long time. So Welton Hung is the owner's name. and he really knows what he's doing especially with windows

patios home improvements and we started a long time ago so we're grandfathered in which is cool yeah um but yeah i mean plus my website is sacramento patio.com that's a good domain yeah right so and he was like when he came to me he's like how did you get this domain i'm like i when i looked it up and it's like sacramento patio is available well that makes sense i'll buy that and i'll buy sacramento patio vegas and i'll buy sacramento patio it's like let's have some domains right and if that's the field you're going to be in i like your business man because these don't get these old school businesses don't really get shout out to today's sponsor rocket money guys you ever feel like money's just flying out of your account? Well, this app might be able to help you

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And I found a ton of stuff that I don't even use, honestly. I had an Xbox game pass that was being charged monthly. I don't even play games. That one was years old. And they also lowered some of my bills. My phone bill and my Wi-Fi bill were pretty high. They were over 150 bucks a month and they were able to cut down on those prices. So all in all, shout out to Rocket Money. Great product. money on things you don't use cancel your unwanted subscriptions by going to rocketmoney.com slash dsh that's rocketmoney.com slash dsh link will be in the description below the spotlight it's all about these newer trendy businesses on social media well and i was watching your stuff and i'm like dude i'm so out of place with like nfts and all this jackson and i were talking about like what the heck is all this stuff yeah i wish i knew more about it but i don't have the bandwidth i'm like i'm too old for it now i'm like i'm a blue collar guy like mike rowe that's what we do that's where we're from you

know i grew up in a construction family so but you're right like there's a lot of opportunity there because nobody's really considering that it's not a focus anymore right so have you seen it work in other cities, or do you think it's just excelling in Sacramento? No, no, it's big there. It's huge in LA. It should be really huge here. There's a new manufacturer in town.

I mean, they've been here like five or six years. So I started a manufacturing company with the leverage of CW Designs in Sacramento. So I have C to Loon Manufacturing there also. So we manufacture patios. So it's like all, all that industry needs is someone to show others how to do it, how to, how to build a patio, how to design, how to sell, how to get the permit. And that's why we're franchising here, because if we teach people, then it'll grow that industry faster. It doesn't grow. It's not growing fast enough. You can't advertise too much right now like yeah industry so you said permit so who

needs a permit the homeowner yeah well if you're a contractor uh you have to get a permit to build a patio over a certain size if it's attached to the house oh got it yeah i remember drake had to get permission to expand his house in toronto of course well i mean you don't have to but you probably should you want to sell it and like get money back out of your house or not get in trouble if your neighbors aren't aren't nice nice people, they could turn you in. That's the problem. Then they're like, tear it down or get an engineer that'll sign all this off. That's a huge mess.

What's the most expensive patio you've built? I got away from commercial because commercial is a whole other entity. I see a lot of people take everything on. I think that's a mistake. If you specialize, you can do really well at that one thing and make sure that you're netting, like you're making money, right? Not just bringing in cash flow. Cash flow is good, but we've got to bring something home, right?

Well, the commercial job that we did the last one was $116,000. Damn, just for a patio? Yeah. And that's normal. Really? So we're going to open up the commercial again, especially because my AeroLuv line, the opening Louvre roof that I designed and patented,

there's a lot of them out on the market. Ours is the least expensive, the most, I wouldn't say it's the least expensive, it's the most affordable and most high quality, the least moving parts, the easiest for the contractor to install because it was designed by an installer, right? So we're really pushing that.

That's like the latest and greatest. They've been around a while, but it's really popular right now. Opening louvered roofs. You go to restaurants around here, they have these louvered roofs that open and close. You know what I mean? Starting to see those. Yeah. And I mean, those projects, when you look at it on a restaurant, I mean, that's like a quarter million dollars.

Easy. They've got heaters and tvs and all kinds of stuff lighting right wow yeah how long does it take on average to build these like and do you need a full team or can you do it by yourself well i i'm not a good example but i also i have good experience i did work alone for like six years wow because i just wanted to make all the money okay now my body's kind of paying the price for that a little bit because running up and down the ladder like 125 times a day is brutal. Wait, so you were going up a ladder with no one holding it? Yeah, well, I would just build it myself.

So it would be a ladder. So when you build a patio, you've got the front and the back. So you're running up and down, running up and down, running up and down. It was like 125 times a day. So a little brutal on your body, but I made all the money, and so I was happy with that. And once I finally did get a helper, usually it's a team of two. Even bigger projects, we'll leave it alone like that.

If we have a project with tons of footings, big, huge footings, we might bring another crew in and have them help with that. The average project would probably be two days. Wow. A medium or small house project is. Okay. It's pretty quick. And let's say the app, well, the average this year in Sacramento is $11,000 is the average purchase price for our sales. Wow. That's a really high average order value. Right. So, and of course, that's up a lot since 2012. And it's like at least doubled or something. Material cost went up.

Just everything. Yeah. Right. Exactly. And what we have to offer is just, it's, it's, it's like at least doubled or material cost went up just everything yeah exactly um and what we have to offer is just yeah it's it's well over and above everyone else like we take care of people wow that makes sense how you're doing five million a year then yeah i didn't know they were that expensive and if you're doing a couple a day yeah we've got four crews we do about 450 a year something like that yeah yeah. Yeah. Yeah, that's impressive. Yeah. So, I mean, the last, you know, the last year we kind of took the Alex Hermosi, you know, his last book kind of took some of that and went, you know what? Great book. Let's offer more. Yeah.

Let's offer the most value possible that I can find within what we have that we're not already selling. Yeah. Which is stupid. And we found that, you know, and let's charge more. Yeah. Let's take care of people. When something happens, let's just say, look, we got you.

Dude, one of the best books ever. It led to me making like a million dollars. A hundred million offers, right? Yeah. Yeah. I thought that one was better than his new one. Really? Did you read the new one?

Not yet. It was good, but. Harry got it. Harry picked it up. Yeah, it was good. But a hundred million offers, I mean, that changed my mindset. Right. Because you want to just make as much as you can

but you don't realize the more value you give the more you can make yeah well the more value you present and of course i tie that in with branding like obviously that's the huge gary v thing right or anyone who's knows anything about advertising like if you can advertise like crazy yeah and your brand is everything then you don't need specialized salespeople you just need a nice person that knows what they're doing to close the deal because your branding is already there and available. So that also will net you a whole lot more rather than paying. Yeah. So what's the plan to scale this to an eight figure a year business? Now you're doing franchising, right? Exactly. Yeah.

I don't think we're tapped in Sacramento. We can do more, but I'm also doing the manufacturing, and I've developed the products, and we're doing personal social media, and so I'm pretty thin now. So I see the franchise as a better way to go to – it's another business, really, but we already have the mothership. We'll have the partnership of the franchisee come up and spend two weeks with us to learn everything that we're doing, and then I'll go out and see them a couple months later,

and we'll take care of them. We'll be in contact the whole time. I think the franchise is the way to go. Not only does it build CW Designs as CW Designs franchise, but it also builds the manufacturing side because they'll be buying the CW patio cover materials as well. well so it's like a vertical integration right nice yeah i've seen a few of your clips on on instagram you talk about the importance of mental health and meditation right yeah oh yeah did you have some struggles early on oh yeah for sure um i mean i'm a gen

xer i don't i don't know like how everyone else feels out there it's kind of a thing out there right gen xers or this or that. I haven't even heard about it. I mean, I'm definitely like the epitome of a Gen Xer, latchkey kid and all that from the 80s. Parents were great. They did the best they could. They're good parents, but it was a split marriage.

They split up. It was real messy when I was a kid. Right. So I just kind of came out of that all a little goofed up. I started in the self-help realm with tony robbins like when i was 22 so that would be like 95 6 no 94 94 and just started diving into that stuff because i knew that i could do better and think and have a better way of thinking and not be so explosive with my, like you've got to get a hold of your ego is what it is.

Like our egos can make or break us. The ego is a great tool, but if it leads you, then it's like you're just like on a carriage with a horse out of control. Just, wow, going crazy, and there's nothing. But you've got to be able to turn that off. So another long story short is I like to cover stuff that helps helps people just daily and hopefully some people get something out of it what i'd really like is people to respond and like message back and and say hey this that or the other i agree i disagree i like that conversation i think that's healthy for us to all like talk

about these things rather than everything we see is just like money money money go out there do everything you can buy buy fancy cars. It's like... Materialistic. Maybe for some people, but for the majority of us, that's not going to do jack. No, it's so temporary. It's totally.

It's not sustainable. No, no. Yeah. Well, like we were talking, it's like you watch like, can we even say Grant Cardone? Like the dude is everywhere, right? Controversial. Oh my God, so controversial, yeah.

I think the reason I got canceled, like we got a violation for, what's his name? own like the dude yeah everywhere controversial oh my god so controversial yeah and we even i think the reason i got canceled like we got a violation uh for uh what's his name uh uh zuckerberg no what's the dude i was talking about cigars i'm like i'm not a cigar oh tate so tate so i'm like andrew tate's got cigars schwarzenegger's got cigars community violation tiktok like why because i said Tate. Wow. It's not because I said cigar. Yeah. It's gotta be Tate. You know what I mean? Yeah. So I'm like, Hey Jackson, next time don't spell his name. Andrew Tate, spell it something else. You know what I mean? Cause maybe the spelling is part of it, but, uh, um, we're just trying to have fun and, and, and, you

know, make things fun and share with people like that. We're human. I'm not inhuman. I don't, you know, we're not going to go out and like to be able to to run a business and and be an introvert like me you really have to like you're going to go through some hard times probably like i had days where i was so stressed out where i felt like i i would just like cramp up and like shake are you interested in coming on the digital social hour podcast as a guest we, click the application link below in the description of this video. We are always looking for cool stories, cool entrepreneurs to talk to about business and life. Click the application link below, and here's the episode, guys.

Wow. Because I was like, what am I doing? Because your emotions were just bottled up. Yeah, something. It was like nuts. I was like, did I get bit by a rattlesnake? What's going on here? It was crazy.

Yeah. I think maybe some people are more wired for it. I'm not, did it and i know everyone can if they want to you know run a business get in front of people train people be a leader yeah you know to some degree you just have to do it you have to be willing to be nervous and get used to it the intro for a thing really fascinates me because a lot of people that are successful are introverts and a lot of people that have come on this podcast are introverts, but they are able to kind of tune into another side of them when they need to. Yeah, yeah, I agree. I kind of have a theory on a lot of that where like ultra driven people can tone back and

live a life that's more harmonious, whereas people that don't come out of the gate with that drive, I just don't know how they're going to find the drive. So it'd be interesting to kind of look into that and see if there's a way to help people find drive. But like you say, what you're saying, the introverts, does it tie into the C group people? I'm a C student for sure. I barely got

through high school yeah i'm like dude i'm looking out the window i don't want to be here like i got a's and p and that was it i was my favorite class too everything else like screw it yeah so like that's true like a lot of successful people are like c groups like 2.9 average got barely got out of school introverted um why is that that's super interesting yeah it is it's kind of like they don't want to be in the system right almost yeah and that's what makes you successful yeah because you want to do everything your way or at least another way not like everyone else yeah so that is helpful like with the social media thing people talk about don't be on social all day don't get carried away scroll scroll scroll well we're not because we're wire hardwired to see it and go oh cool i'm not gonna do that yeah i'm not gonna do

that i'm not gonna do that i'm gonna do my thing it's cool you did that but i'm gonna do this and that's really what life is like it's your own thing you have to do your own thing and appreciate yourself because no one else is going to yeah everyone else is only worried about themselves and that's not a bad thing that's just real yeah it took me a while to realize that because i used to try to please everyone and i realized no one gave a about me so that was like a big wake-up call i think you know yeah to be a little more selfish when did you when did you realize that late man like 20s really 20s yeah my whole life i was pleasing everyone i was that nice guy i got no girls and I just

realized I need to be more selfish. Right. You know, was there like one thing that triggered it? Um, no, I think it was just accumulation. And then I just realized like, this isn't working. Right. You got to be a little selfish. Yeah. Yeah, for sure. Yeah. Which is hard if you're someone who does like to please people and you're like my birthday for instance my birthday comes up i just want my whole family over that's all i want i don't want anything i just want to be with the people i love right and just share that time that's all i want so if someone else has a birthday and they're like i want to go do this or that i'm like how do you not want to just be with everyone and you know and that's the that's like the just the love that's, we all have that.

We all need that. And so the sooner we tap into that and realize it and get back to that. Yeah, that's cool. There's a show on, I think it's, it's probably Netflix. It's like about, it's called like people that live over 100 years. I don't know if you've seen it. Oh, it just came out, right?

The Blue Zones. Yeah, I want to watch that. Yeah, super fascinating. Like these people like live forever because not because they go work out hard not because they eat the right thing or whatever of course some of it is diet right they're not eating donuts yeah every day they have a little wine uh they get up they work in their yard they do yard work they clean by hand they don't have sofas and chairs they sit on the floor they do hard hand labor work until

maybe 11 in the morning or noon and then the rest of the afternoon they just enjoy each other's company and so that's that more fruitful like happy uh we all want to be around each other together rather than today we are getting carried away especially in america with just like i've got this i've got that this is my next is my, where are you at next? Well, dude, that, that, that, that stress, that path is never going to end. And like the higher you go on that path, the harder you drop once you realize you don't, that's not really for you. Yeah. There's a balance, man. Yeah, there definitely is. I mean, I used to work way too long, 18 hours a day, and I realized I'm probably taking years off my life. Right. So I was like, yeah, let me take me take a step back you know you never know when your last day is right what do you do for enjoyment

basketball play with my dogs uh i do like some movies i'm watching suits right now on netflix it's a good show um and i like uh stuff that makes you think like escape rooms right um yeah stuff like that what about you like puzzles like things that are like puzzling. Because my dad has the Alzheimer's gene, so I always, I play chess every day, actually. You got to watch that show then, because they talk a lot about that too. Yeah.

Yeah, and there's a lot of, there's always something new out there, right? But I do think it's just like, we don't have any idea what we're supposed to be eating. Everyone's confused. Even the latest is like just another fad. It's always new thing right oh exactly who's the guy that did the um he does like uh i forget his name he's a doctor he's very popular online and he did uh with chris helmsworth he did he did that uh was it david sinclair uh joe dispenza not Joe Dispenza I know that it's about he's what he's gone to

is he realized it's the fasting thing right so it's like fast every week fast oh sad guru

sad guru I like that guy too but does he fast probably I think so yeah anyways like he's like

basically he says I'm fasting I take it back I'm fasting too much this is too much okay so my point with that is that

nobody really knows. Right. We're all experimenting. Yeah. And then we're talking about experimenting. And then you put it on social and people go, oh, that's what I'm going to do now. That's what I need to do. Like, just do your own thing, right?

Exactly. I think the best way to do it, just take a blood test and see what you need to do. Right. Not everyone's the same. Right. Right. Yeah. I'm also a dietician, so that's a good thing, but it also makes it more confusing.

We have supplements, like, everywhere. Mm. All over the place. Yeah, that's a whole otherian, so that's a good thing, but it also makes it more confusing. We have supplements everywhere, all over the place. Yeah, that's a whole other thing, right? The quality of the supplements. Is it natural? Is it man-made? Yeah, it gets complicated, man. There's no one solution. No, no.

It does get confusing, so it's like just enjoy your life and have that balance everywhere. I think that's the best anyone can do. Just enjoy yourself. As far as me, I fly. I like to's the best anyone can do. And just enjoy yourself. As far as me, I like to fly. You're a pilot, right? I got my pilot's license a few years ago, so that's cool. Although it does take a lot of time to do it well and not hurt yourself because I want to be there for my kids.

Music, I was a musician when I was younger. I kind of sacrificed my musicianship for building patio covers and making money, right? Well, and it served me very well. I've done very well. What type of music? I want to get back to music because I think it's missing, you know, that creative outlet. I was in hard rock bands as a bass player, heavy metal, but my thing is acoustic rock. I can play acoustic rock music.

Nice. I like to write. I've got tons of songs I've written. I'm play acoustic rock music. I like to write. I've got tons of songs I've written. I'm getting back into that. That's the direction I need to go back to. And I just know that's what I need to do right now. And I'm not here to like show anybody that I can continue this, that or the other. I'm just doing my thing. And that's what everyone should do, whatever they want to do. And let's talk about like singing in the car. Who likes to sing in the car, right? When someone comes up next to you, you're like, oh, about like singing in the car who likes to sing in the car right when someone comes up next to you you're like i'm singing in my car but if you're to sing in your

car and someone sees you do that you're they're gonna give them joy by them seeing you do that that's true so why not be brave who cares wow i'm gonna do that next time man they're like dude this guy's going at it yeah you're right why should i care that they're looking at me you're right you're actually gonna give a put it give a smile on their face, like, unless they're super angry, like, whatever. But I bet you later that day they're going to go, man, I just want to be the dude in the car singing. Yeah. That's awesome, man. So when you see younger people, like in their teenage years, 20s, what advice are you generally giving them? If I had to give them advice, I would really say take the opportunity to do what you want what really

is in your gut that you feel um it's hard to get support for that a lot of times your parents want you to college and all that stuff and they just want what's best for you mainly don't ride motorcycles on the street you did that take them to the racetrack don't go on the street it's way too dangerous i'd rather you were alive than like yeah i did it's like it's just so sketchy everyone i know that has one has been in that it's not good like i was really lucky i had lots of them rode them for a while got away from it and thank goodness nothing you never got an accident no i mean it was close a few times but it was usually my fault you know um but anyway it's like that's it's just it's so bad like if you're gonna get in an

accident at least make sure it's on four wheels like in a car right or a big-ass truck or bmw because they're really you know i guess tesla's the strong i've been tesla yeah yeah that's a good frame hopefully let's not let's not get an accident right um but but like i would just say to kids just just do what you want to do. Like how they don't definitely don't be in a hurry to get married and have kids and all that. You can be with someone, you could get married if you want to just take time. Like I'm, I have a two and a half and a four and a half year old. I'm 49. So like you've got a lot of time. Like I sound ancient to these kids for sure. But I feel like like them like physically i feel young yeah you

know i feel good was that a choice to wait until you were 45 to have kids or was it kind of planned i mean i wasn't ready like i burned so many relationships you know just goofing around lots of girlfriends wanting to get with as many as i could it was just as i wasn't in the mindset so i wasn't ready it wasn't as much a choice as maybe I was making choices and maybe in a way that was a choice. I just wanted to have fun and just be a dude. And unfortunately, now I look back and I realize it's way, way, way more healthy and it feels better to have a really great solid lifelong partner right and

just things just get way more intense on both sides yeah mostly in a good way yeah that's great yeah that's something that's overlooked in today's culture like it's it's cool to hook up with a lot of people almost i hear that i don't know that i really don't talk to enough younger generation i have they work for me but we don't i mean really don't talk to enough younger generation people. I have, they work for me, but we don't, I mean. You don't talk about that. No, it's just like, why are you late? Or make sure you do this, make sure you do that. I'm just a boss.

Yeah. I like to be more, less. I do have trouble with like the boss thing, right? Like, are you just an authoritarian boss? Or are you a nice boss? Or you cross a line, you can't really be a friend. What kind of boss are you? Well, I think I'm, I would say I'm too nice.

Oh, you're too nice. Yeah, I'd say I'm too nice. Okay. But people that know me, like my longer employees, they know there's a side of me that like, don't let that out of the cage. Because I will lose it. And what you need to learn is,

as someone who's really passionate, and maybe that allows, you know, the ego could get out of the box a little too easily. When I was younger, drinking too much, I stopped drinking like a year and a half ago. You'd learn how to like control it and use it as a tool. So it's another tool you can use to go, look, I'm getting fired up here. And they go, whoa.

So if you can, let's say if you're always crazy and mad and yelling, then they just know you're always crazy, mad and yelling. So there's, there's no effect. It's just normal. But if, if you tone it way back and you're, and you're chill and you come across respectfully in a mature manner, every once in a while, someone needs to get lit up a little bit. You go into that red zone just for a touch and they go, Ooh, I didn't see that coming. And you go back and you go, see, I don't need to stay there. I'm still chilling. I can manage myself. Yeah. That's a trait that's difficult if you don't have it already, but it's very important. And other people respect that whether they know it

outwardly or not, it's very respectful to see that you can do that. That's a leader. Yeah. I like that. My favorite video of you was, uh, you said it's hard to make a lot of money if you're a d***. Yeah. What did you mean by that? Did you come up with that one? Jackson. Well, I just think like what you give out to the world comes back to you. So obviously I say everything from the screen that is Clark Wagaman, right? Just like we were talking about a minute ago. It's only about what we see and what we know. So I want to be as kind as possible to people as I can and give, and you get back. If you're constantly taking, and, you know, it could be an actual mean person

or someone who's just sales, sales, sales, take, take, take, money, money, money. One day that blows up and burns out. It always does. And that's being a d*** also, in my opinion. If it's all money, people see through that. You're going to take advantage of a bunch of people. And eventually they're going to get pissed. If something's going to come down, it's not going to work out.

Some regulatory service is going to come along and say, whoa, whoa, whoa, that's not right. Right. And then boom, you get cut. Yeah. You saw that with the guys selling like those passive income courses. They all got like shut down. Yeah. I mean, these courses, all these courses have been around for ever. I mean, I bought a course back in the day. It was like in the 80s. And this guy was hilarious. He was a great actor on tv and he sold this booklet these booklets on how to become a millionaire millionaire like he did his name was dan oh god i can't remember but it was place your these little ads in classifieds free classifieds all over the country

because classified ads are free yeah so place these free classified ads for like a dollar 25 sell anything sell plastic spiders sell anything you can find and just do it a zillion times and make a million dollars you're like yeah sure okay yeah that makes sense that doesn't sound fun at all no and then you're right you just buy his crap his 60 dollars wow there was courses in the 80s oh yeah oh yeah how'd you buy it like Like over the phone? Don LaPrey. Don LaPrey. That was his name. He ended up, I believe, he's no longer with us.

And I won't say how or why because I really don't remember. But I think he just had enough, if I remember right. But yeah, he had to be a rented mansion and rented cars. Wow. So this was pre-social media people were doing. Oh oh yeah on tv interesting for sure it's been around forever wow there's nothing new yeah i thought it was like a social media thing no i saw it and i'm like here we go again yeah should we should we go rent a lambo i mean and then people are like you know whoa this dude must be the shit yeah and i just i just like my more i can't do it like i

could but i would i would have to like tell them what's up on camera i'd be like just kidding yeah i rented this thing this is authentic man when you're renting the luxury car renting the house and then acting like you own it right i just can't get behind that there's a lot of that right almost everyone that's almost everyone yeah exactly that's what i'm saying it's this this, I don't know. Yeah, I mean, I don't, you rub elbows with some people. And I could have went down that path and launched a course and made millions, but I just felt like if you're making more money off the course than what you do, that's not authentic to me.

Right, right. You know what I mean? Yeah. It's good you're able to realize that early on. And that's why I like Hormozy so much. Because he doesn't have any of the paid courses, but the value he's providing is just massive, life-changing stuff.

And he'll make it back from relationships he makes. And that way you actually make more, in my opinion, than a course. Oh yeah, there's a lot to be said about giving out the value, giving out the value, giving out the value for free and waiting until the very last moment that you have to sell something or then you finally have something to offer.

In his case, I guess now he's just really into other businesses and helping other businesses grow. And that's how you become a billionaire, through equity. So now that he's investing in all these startups, I think he's going to become a billionaire. Yeah, he might be one. He's one of those special people that we're not going to see again for a while. It's when he talks, you're like, dude, dude how smart are you i think i'm pretty smart like you should think you're smart because we need to be confident in ourselves right but that dude is on another level he's different man especially in his early 20s he was like already already making 10 million

yeah what is going on in his 20s um yeah man amazing. Yeah, man. So what's next for you? Where can people find you? And what do you want to close off with? Yeah, well, we're everywhere. Clark Wagaman, Clark.Wagaman, at Clark Wagaman on Instagram. And I own Sacramento Patio by CW Design. So sacramentopatio.com is the website.

In Sacramento, we'll be franchising. So Clark Wagaman Designs Franchises, plural, is also a website.'ll be franchising. So Clark Wagonwood Designs Franchises, plural, is also a website. We're franchising. I've got my manufacturing business, Cetalume. We're building patio covers, you know, from scratch up there in Sacramento. And we're growing that business by franchising and getting our materials out there. We have our air loop opening roof system. So we will be pushing the air loop opening roof system out um you know with more ads as well we're working on that right now so we're pushing that out all over the place and we just want people to know it's the best system that they can get their hands on and i

just want to get out there and do my personal brand stuff just have a good time and kind of see where it goes and i just want to share with people and have fun with it and say hey this is what i've done maybe you can do that or maybe not. Do you agree? Do you disagree? Just enjoy it and feel good about it, right? Love it, man. Yeah, I'm buying a house out here, so I'll hit you up if I ever need a roof. Right on.

Can't wait to see what you do next, man. Right on. Yeah, thanks for coming on, Clark. Yeah, thank you, Sean. Great to meet you, man. Absolutely. Thanks for watching, guys, and I'll see you next time.