Digital Social Hour - Selling Sunshine: The Rapid Rise of Simple Solar with Moe Falah | Digital Social Hour #44

Episode Date: July 11, 2023

Hold on to your headphones because this latest podcast episode is a goldmine! Listen now as I dive into an engaging conversation with Moe Falah, the ingenious mind behind a rapidly growing company that ranked 44 on Inc’s Fastest Growing Companies list. Mo delves into his entrepreneurial journey, revealing how he brought his company to a nine-figure valuation! A narrative that bubbles with ambition, persistence, and knack for success. This episode takes you through the roller-coaster ride of Mo's experience balancing stellar growth with personal relationships. And, she gives a hard truth about it: there's no balance during the ascent. It's a captivating lesson about temporary sacrifices for long-term victories that you need to understand. Dive in as we dissect different personalities in the industry. From the similarities and contrasts between Andrew Tate and Jordan Peterson to the controversial cancellation of Jordan Peterson. Partake in this spirited dialogue that touches on societal issues and personal philosophy. Mo encapsulates the essence of valuing relationships, the intrinsic value of hard work, and takes you behind the scenes of his powerful sales strategies. From maintaining curiosity to the nuts and bolts of solar panel sales, it's a wealth of industry knowledge, right at your fingertips! Hear about Mo's unique journey of selling his company and the emotional turbulence that comes with mergers and acquisitions. Gain insights from his mentorship from Grant Cardone, and his steadfast belief in aligning every decision he made to his ultimate success. Don't miss out as we wrap up with a deep-dive into issues that touch on freedom of speech, societal responsibility, and the importance of standing up for your beliefs. It's a wealth of knowledge, sizzling insights, and inspiring takeaways bundled in a must-listen package. Buckle up, get your favorite beverage, and click play NOW for this enriching conversation! --- Support this podcast: https://podcasters.spotify.com/pod/show/digitalsocialhour/support Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices

So you're growing the company rapidly. It was number 44 on Inc. Fastest Growing Companies. How do you balance that with family and relationships? You don't. Yeah. That's what I thought. You don't. I remember just one time I was in class and the professor brought up, you know, you're going to graduate soon, you're going to get your degree, and then you're going to go and

get a job. And when he said that, it was just like, literally at that moment, I was like, what the f*** am I doing here? Don't take advice from people you wouldn't trade places with. What do you think of Andrew Tate, though? Because that's a whole nother level. I think he's a dumbed down version of Jordan Peterson. Welcome to the Digital Social Hour, guys. I'm your host, Sean Kelly. I'm here with my guest today, Mo Falah. How we doing?

I'm doing well, man. How are you? I'm good. I'm in your city. You're in my city. 305. You just moved here, right? A couple months ago.

How is it? It is the best. Yeah? Yeah. I lived here in 2018, and I left because I wanted to go build my company. So, but I've ever since, like literally since the day I left, I've wanted to come back and we opened up an office here recently, so it gave me the good opportunity to make it here. Absolutely, let's dive right into it. So, was this company your first journey in the entrepreneur space or were you

doing stuff before? So, I've always kind of been entrepreneurial before it was cool before i even knew what it was uh the idea of like getting a job and getting paid to do something never made sense for me um what always made sense to me was if i could buy something for 10 and sell it for 15 i can make that five that always made sense to me um growing up like when i was asked like what do you want to be when you grow up there was never a job description there was never an idea of it it was just like i just want to be like successful but that's it so um and i just found my way always winning on margin yeah dude you've come a long way when i first met you you were one year into the company and i think you had 20 million in sales yeah 28 and a half 28 and a half and now you're at over nine figures right yeah it's insane

i mean how did you i guess let's take it year by year the first year how did you even get to 28 million um i mean belief uh it was it was when covet hit so it was 2020 when covet hit and everyone was panicking and it was like, you know, Grant Cardone's a big mentor of mine and something he said that I told my entire, my team, uh, it was like when everybody contracts, you expand. It's like the perfect opportunity for you to expand when everyone's contracting. And at that time there wasn't like a crazy amount of leadership in the United States. Everybody was kind of cowering and contracting. And I was like,

we're not going to let this thing get in our way. First of all, it was my three months intoing and contracting. And I was like, we're not going to let this thing get in our way. First of all, it was my, I was three months into starting my company and I was like, I'm not going to let this thing fall because of some virus. You know, I'm not, I'm just not going to allow that to be the reason why I fail. And so I just pushed, I pushed heavy and I, I kind of ignored everything. And I was just getting loud as like, Hey, like, has your job displaced you? Have you not, do you not have work? Do you not like working in your office anymore? Are you, are you having to relocate, find new work? And, um, I just kept on pushing and promoting like a ton of promotion of opportunity and, and freedom and earning great income. And a lot of people got attracted to that. And I just kept

pushing despite everybody else was kind of contracting. I just kept pushing and making a lot of noise and promoting the company. Yeah, I mean, it's all door-to-door. We've never spent a dollar on ads. We've done over 100 million, 100% organic door-to-door. That's crazy. And this is solar, right? Mm-hmm.

Yeah. So from year two, you went from 28 to how much? It's 72. 72. So you doubled pretty much second year. And was that just more of the same thing you were doing? Yeah, it was more of the same thing. Bringing great people, you know, having great leaders.

We expanded. Now we're in four different markets. So L.A., Houston, Tampa, and Miami. Having great leaders that actually care about the vision and are aligned with you. And them, you know, really, really just caring about the company. Caring about, you know, great. I think you don't have to wear, like, have a C title to be an executive. An executive is somebody who's competent, can see things through to an end, and cares about not only themselves or the employees, but also the company.

You have to be able to care about both, and you can't be too one-sided on either way. If you care about the growth of the company and you care about the growth of the people both collectively you you make for a great executive and I think that anyone who can run and manage a team has the qualifications and abilities to be an executive and so we empower the team leaders in our organization to really treat it like it's their business they get to make you know we don't micromanage the way that they do things they have authorities on being able to make decisions for themselves. You know, we give them guidance on, you know, what to do, what not to do.

But we let them go out there and we let them try and fail. And if they fail, we come in, we provide coaching and correction. But we really let them treat it like it's their own business. And they get to plug into our platform and we provide all the support and resources. So I think bringing in really, really great people. And, you know, after the first year we were like, holy crap, like we did something pretty, pretty big. We just kept on adding more power into that. And I think, I think that's what helped us grow even bigger.

I like what you mentioned about caring about people, because I feel like a lot of solar companies are just a numbers. It's a numbers game for them, but you really care about your team. I see you doing team building activities all the time. you even just went on a yacht and took them all out right and last year i think you went to columbia or somewhere with them so we did peru we did a charity trip to peru peru went built an orphanage there took uh 15 team members um made the donations on their behalf took them there we've done uh we've done the virgin islands we've done tulum we've done cabo we've done um you know where we bre done Tulum. We've done Cabo. We've done Breckenridge. We just did Breckenridge.

We did Yosemite. We've done a bunch of things because bringing the team together and making money is freaking awesome. It's cool, right? But it's like if you don't have great people that you can spend time with and enjoy those moments with, it's like having you know, having relationships is just so fricking important. And when you're able to not only make money, but also have great relationships and experiences with people, it's like, dude, nothing tops that. It's like, I'd rather like, I I'd rather have a great

community around me and less money than a crap ton of money, but nobody to, to spend my time with. Interesting. So where would money rank on your list? Uh, and what's the list? Let's say like family, friends, food, whatever, like important things in life. I mean, the reason I make money is for food. So yeah, no, I'm kidding. Um, you know, money's very important. It is really important, but, uh, I think, I think relationships probably is number one. Relationships is number one. I think family is probably number two.

And when I say family, I don't necessarily mean your parents, your brothers, your sisters. I think more family that you create, which would be your spouse, your girlfriend, your husband, wife, and then your children. So you put relationships, friendships before your significant other? Relationships, they kind of fall in. They fall in together. Got it. It's relationships that you have with people. Yeah.

And then family, like the family that you create. But relationships, I mean, they're all kind of. It's similar. Yeah, it's kind of similar. But, you know, if I had a family today, if I had children today and a wife and all that, that, that'd probably rank first, but right now I don't have that. So yeah. Yeah. So you're growing the company rapidly. It was number 44 on Inc fastest growing companies. How do you balance that with family and relationships? You don't. Yeah. Yeah. That's what I thought. You don't,

you can't, you know, balance comes after right? Temporary imbalance to create long-term balance. Right. So you're sacrificing your time now to get it back later. Yeah. Trading, it's the same thing that I do with money. So you trade your time now for more time later, and you trade your money now for more money later. Right.

So the further I can push my money out into the future, the better it ultimately is because money tomorrow is worth more than money today. What do you mean by that? If I can take $200,000 today, it serves me $200,000 today. But if I can go invest that and place it somewhere where in maybe let's call it five years comes and spits out, you know, $350,000. That's more valuable. Got it. Have your money work for you. Of course. So you went to college. I'm curious what your experience was like and if you would go back knowing what you know now. You know, I went to college for a couple of years. I dropped out, I think like three years in

a full ride tuition. My father was a professor, so he was an academic. So I didn't have to pay for my tuition or anything like that. There was a period where, I don't remember what kind of class that I was in, but I was already making good money. I was in real estate. I was doing wholesaling. I was flipping cars.

Anything I could get my hands on, I was doing to flip. And I was making like, you know, I was probably like 19, 20 years old and I was already making, you know, a six figure income. And there was a professor that brought up, um, I remember just one time I was in class and the brought up, the professor brought up, you know, you're going to, you're going to graduate soon. You're going to get your degree and then you're going to go and get a job. And when he said that, it was just like, literally at that moment, I was like, what the fuck am I doing here? I was like, I'm not interested in getting a job and going and working for someone. And I'm already making, you know, a six figure income at this point, just

scrambling around trying to flip whatever I can. I was already doing, you know, fairly well for a 19, 20 year old. And I was, you know, I was making more than some of the college professors and you know, there's this, there's this other line that sticks with me and it's like, don't take advice from people you wouldn't trade places with. And a lot of these individuals were just not people who I would want to trade places with. Like I have huge goals and aspirations and if they've never done it before, why would I listen to them right interesting and when you were doing solar door-to-door i mean you're getting denied all the time was that like was that a toll on you

mentally or were you just embracing no no i mean it's it's all part of the numbers right like like let's say you let's say it takes you 50 no's to get a yes. And that yes pays you $10,000, for example. Every time someone says no to you, you're going to pay $200. So I was calculating every time someone said no to me, I'd be like, yeah, $200. If I knock on the door and they open it, not interested, close it, I'm like, fastest $200 I ever made.

So there's safety in numbers, right? The more numbers you do, the more cold calls you make, the door and they open it not interested close i'm like fastest 200 bucks i ever made so it's it's there's safety in numbers right like the more numbers you do the more cold calls you make the more people you interact with the you're you're safe but if you're if you keep your numbers low you're just you're unsafe you're you're playing way too much of a risky game so the thing for me it was never it was never any like crazy talent that have. I'm not super great at technology or software or really understanding things. I'm a super, super hard worker. I don't give up. And I think it's my grit is what ultimately allowed me to go.

I just work so freaking hard. I wish I had the talent of Jeff Bezos or Mark Zuckerberg or Elon Musk. I wish I had that type of talent. For me, I don't have what they have. I just can freaking work. You got the work ethic. That's it. It's really the work ethic.

It's the grit and never letting anything get in your way. So, yeah. I mean, no. It's not even really rejection. It's just part of the game. That's just it. What was your go-to line when you were doing door-to-door? Yeah.

This was a while ago. Unlock on the door. So we use software. We use software that tells us the name of the homeowner. Oh, really? Yeah. Whoa. Yeah.

So it's public record, public information. Okay. So you click on the home. It has the address. It shows their credit score, their income. No way. Yeah, everything? Yeah. Whoa. Yeah. So it's public record, public information. Okay. So you click on the home. It has the address. It shows their credit score, their income. No way. Yeah, everything. Wow.

So you knock on the door, and it says the last name. So you knock, and you step away, and you go, hey, is this the Jones residence? And when you communicate like that, and your tone is a certain way, it sparks curiosity. So curiosity, one. And two, it's like there's authority figure there. How do I know that their your tone is a certain way it sparks curiosity it's a curiosity one and two it's like there's authority figure there how do i know that their last name is jones i'm not just some random door-to-door knocker right right i if i know this person's last name it's probably something important why i'm there but like yeah so the reason i'm stopping by is just a little bit different that's just my opening line it's just a little bit different because what it does

is it just captures their attention i know their last name uh i. It's just a little bit different because what it does is it just captures their attention. I know their last name. I'm here for something a little bit different. And I'm just, I'm trying to capture their attention and spark curiosity. If you can keep somebody curious about something, you can keep them engaged. Like, you know, if, if that's why, that's why, you know, you think of an animal, you think of a cat, if there's a loud bang that happens in another room, your cat's going to get up and it's like, going to try and figure out what the heck is that. It's because curiosity is what sparks people to move forward down a path and so my whole entire goal

is to keep them curious interesting yeah that's crazy if someone pulled up to my house and knew my name i'd be definitely curious yeah is this a kelly residence yeah like what are you doing here yeah and i like who are you i like solar because it's a win-win honestly you're helping them save money the only people who lose is the utility company yeah the only people who lose and that i don't i don't mind them losing yeah they already have a ton of money they do i mean like you're giving you're giving power back you're giving power back to the people you're getting money back to the people there's there's no possible way that when someone signs up that you can hurt their situation unless you lie to them.

Right. Like, if you keep – if you just tell the truth, they will buy. Right. If you lie, like, you know, they'll probably buy too, but then they'll end up in a worse situation. You don't have to lie. Yeah, it's an easy sell. I mean, you're saving the money in the long run. After how many years would you say they're breaking even? Uh, most of the time you're one

what's like day one. Oh, that's a no brainer. Yeah. So it's like, cause we finance it, right? We'll finance it over 25 years. They don't have to put any money down. Um, if they're paying 200 bucks a month for their electricity or they'll pay 150 bucks to own the solar. Yeah. So day one savings, they own the asset payments never go up. It's equity. If they sell the house, they transfer it just like they transfer the utility bill. Increase the home value. Doesn't increase your property taxes. It's like there's no way you can possibly hurt someone's situation.

And they're saving money immediately. Yeah. One of my best friends in Jersey growing up had solar panels and he was like the only one in my town and everyone thought he was crazy. I didn't know you're from Jersey. Yeah. That's cool. You from there?

No. Ohio. Oh, okay. Well, I was born in Toronto, but I grew up in Ohio. Okay. Yeah. What States excite you for solar? Like any upcoming States? Are you sticking with the four you got now? Yeah. Well, we're in the, we're in the top three States. So, so Florida, Florida, Texas, and Cali for the last four years in a row were the top three. Okay. Um, that's where we're at. There's a lot of inventory, a lot of sunlight. Yeah. Those three are really great.

I think that the Northeast is super underrated and untapped, like the tri-state area, Massachusetts, Massachusetts, Connecticut, Rhode Island. Yeah. Those three right there, I think there's a ton of promise. The government provides SRECs, which is solar, solar renewable energy credit. And basically, for every so solar is measured in kilowatt hours, right? So for every 1000 kilowatt hours your system produces, and I think there's like 15 states that offer them. So every 1000 kilowatt hours your system produces, the government will pay you about like, let's call it 250 bucks for every,

every thousand kilowatt hours you produce. So average system there produces, um, let's call it 10,000. And that goes to the owner, goes to the homeowner. So they get, and it lasts for 10 years.

So homeowner going solar, they're going to get 25,000 bucks from the government paid in 2,500 bucks a year. Wow. And then they're going to get 30% tax credit. So the government's going to pay them, you know, let's call it $25,000.

So you can get 50,000 bucks back literally just for going solar. And your system is going to cost you, I don't know, like 55 to 60 K. Dude, that's a no brainer. It's it's yeah. And it's,

it's, it's ridiculous. That's crazy. Like, like a $60,000 system, a homeowner is getting it for $10,000. Wow. Nevada's got to be a good market, right? I think Nevada was better than it is now.

The utility company doesn't buy the electricity back at the same rate. Oh, Southwest Gas, yeah. They got a monopoly out there. They're like the only energy company there. Yeah, Envy Energy as well. Yeah. You sold the company, right? I did, 60% of it.

What was that process like? Probably the hardest thing I've ever done. Really? Tremendously difficult, yeah. How come? You know, it took me from start to finish, it took about eight months to go through. All the due diligence? And the hard thing is, is like, you know, going through M&A is my first time ever doing,

and thankfully, you know, I had a really great team to support me. It's like a full-time job. Just going through M&A and having to collect everything and be in conversations and communicate with investors and explain why certain things are happening. And while I'm doing all of that, it's very emotional, too, because at any moment they could just be like, oh, no, pull it. And you're so invested in getting something done and you're so excited. And it's like there's so much emotional like turbulence that goes through that but on top of having to navigate that i also have to consistently make sure that the company's producing and going up step month over month over month because anytime it could go down it could raise a flag and affect the valuation

of course absolutely and so so i had to continue to push my company for a nine-month period to just keep doing better every single month while also – and that's hard alone. That's very hard. It's very hard. I mean I've got 130 people in the company. Yeah. So it's very difficult to do that on top of putting all of your attention – I was just doing two full-time jobs at once. Yeah, that sounds stressful. And two very like mentally draining, mentally exhausting full-time jobs at once.

But it probably ended up paying off. It was great. Yeah, we were the first solar sales-only org. Because we were sales-only, right? We don't do our installs. So we're the first solar sales-only org to get acquired. Wow. Did they approach you or did you approach them?

I approached them. Interesting. It was at the, what's it called? Avengers? You know Avengers Mastermind? Yeah, it was at the, what's it called? Avengers, you know, Avengers Mastermind? Yeah, it was at the Avengers Mastermind. I saw this guy speaking on stage. It was in Carlsbad. And he was just a broker and he talked about, you know,

buying and selling businesses. And he said, you know, well, you know, you come in, you can get an investor and that person knows how to do things better than the current CEO. And that person can take the company to way higher levels. And at that moment, just something that had a cognition in my head. I went to Dan Fleischman afterwards

and I was like, hey man, I'm going to sell Simple Solar. And he's like, that's cool. You know, Dage is very like, yeah, that's cool. He's always so level-headed. And he's like, I'll connect you to a couple people if you want.

You know, just the super connector. I know a few companies he's helped sell. Yeah. Big ones. Yeah. So I hit it. Yeah. And I just had. So I hit it. Yeah. And I just had that cognition of doing it.

And we brought our new CEO, which is awesome. Nice. So I'm no longer the CEO. I just focus on what I do best, which is sales. And so I just get to work with my sales team pretty much all the time. That's awesome. It's a better fit for me. Yeah.

Because you were probably juggling so many hats as CEO. Probably doing everything. And I could do everything, but not everything like really well. Right. You know, I was doing just enough to be acceptable as CEO. Well,

that's amazing. That just shows the power of masterminds. I mean, you just sold a nine figure company by attending a mastermind. That's incredible. Literally. Yeah. Would have never,

I mean, would have never just had that thought unless I saw somebody talking about it. And I was like, huh, let's do it. And that guy helped you find the buyer. Uh, Dan, spoke on stage no no no um i do you know do wealth yeah yeah yeah so i hit them they they manage all my stuff oh sick yeah so i hit them up and i was like hey i'm thinking about selling the company and then they they went and built a pitch deck

for simple solar they went and pitched it to a bunch of different people and then they're like hey i think we found someone wow and that. Yeah. You invest a lot in your education and your networking. You've also paid Grant Cardone half a million dollars to be mentored by him. Would you say that was a good move? It was. Yeah. I mean, like, this is a thing, like whether, you know, whether it's a good move or not, it's like every decision that I made got me to where I'm at. And I'm super happy and grateful for where I'm at. So it's like you can't I don't think you can really look back and be like, oh, it was a bad decision. Because if you're happy with where you're at in your life, then.

You know, how could something be a bad decision if it got you to somewhere, if it got you a different result that you never had before. And so, yeah, I mean, I'm happy about it. I've made a great connection. I've learned a ton. I've learned a lot about myself. And it just got me to think bigger. That's awesome. What were some key things Grant Cardone told you that really opened your eyes?

You know, there was a time I lost 50% of my company overnight. Just had some people in my company that I think ego got in the way. And aside from ego getting in the way, there were things that I could have done better as a leader that I neglected to do. And I wasn't able to get on common common ground with some people and they ended up leaving they ended up leaving starting their own thing and uh it was my first time ever losing that many people it was like you know it was like 50 people overnight wow and uh

literally overnight I was like whoa um reality check and I hit him up and um we got on a zoom call and he said he's like yeah he's like you know one day he said one day you're gonna lose 500 people overnight he's like you just gotta 10x your problems so you just gotta have bigger problems that he's like the the problem is that you had was that you just don't have enough people if you had enough people he's like losing 50 wouldn't matter to you and so it just it just got me like thinking bigger um there was a time where there's a time where i was like really concerned about tax i was spending a lot of time on on taxes and trying to figure out like best place for taxes and he's like he's like dude he's like you don't have like he's like you don't have a five hundred thousand dollar tax problem he's like you need to be thinking like how do you how do you pay five million dollars in

taxes and i was like like i'm focused on the wrong target like i'm putting my attention on like the expenses and the taxes and i'm putting my attention on the expenses and the taxes, and I'm not putting my attention on the income. Because I'm sure a lot of people would rather spend $5 million in taxes than $500,000. It means you're doing quite a bit more. You're making way, way more. That's crazy. I liked what he did with the

jet purchase to write off the taxes that year. On December 31st. Yeah, that was genius. He was like the first person that I saw do that. And now everyone's doing it. Yeah. He's great. He's a good dude. What do you think of all the hate he gets?

It's required. It's required? Yeah, it's required. It's, you know, if you, if, there's this quote that, there's a quote that I saw. It's like, if you want to, you probably know it. I can't think of it exactly, but it's like, if you don't want anyone to talk on you,

then, uh, say, say nothing, say nothing, do nothing, be nothing. Yeah.

It's like, yeah, if you want, if you want to avoid the hate, say nothing, do nothing, be nothing. But as you grow,

you're just, you're automatically getting, get people. It's just, it's, it's a, it's like a prerequisite to success. Yeah.

You're not successful unless you get some hate. Yeah. Yeah. And the more, I mean, and hates, hates just like a twisted version of love and they're not hating on you they're more so hating on themselves that they gave up it's a problem that they have with themselves it's not a problem with you at all it's never a problem about you it's a problem about themselves that they're angry that they just didn't do it themselves and they don't know how to accept responsibility for that and so they like to shove and push blame onto others.

That's deep, bro. Yeah, I never thought of it that way. But that's facts. Like, they don't have a problem with you. No. They don't know you. No, not at all. And if you probably met them,

they'd probably really like you. Probably. There's guys I meet online or in person that have that persona online of flexing and stuff. And they're always the nicest dudes. They're just doing it for branding. Like they're flexing the cars, flexing the jets.

But when you meet them, they're a good dude. They're family oriented. Like, yeah. Yeah. I've noticed that. Uh,

what do you think of Andrew Tate though? Cause that's a whole nother level. Uh, I think he's, uh, I like him. You like him? I do.

He just got out of jail. Yeah. I mean, I think, uh, I think it's good. I think he's going gonna bring out some fire content yeah you have you got three months alone in a single room you're gonna especially if you're

a guy like that you're gonna think of some stuff to to say um you know he says it how it is um he says it how it is he's he's very direct he doesn't care he doesn't care about the opinions of others. And I think he inspires a lot of people. I mean, I think he says a lot of really, really great things. He inspires a lot of, especially in this world that we're in today, I think there's a lot of suppression around individuals going out there and just, like, making it for themselves. And people are often put in a position to think smaller,

to do less, to create justifications for their failures and not accept responsibility for them. And I think what he does is he kind of, he just says it as it is, that it's not acceptable to be in that position. If you want to change your life, it's up to nobody but you right and and you know i think um you know i think it's funny uh i think he's uh i think he's a a dumbed down version of jordan peterson i see similarities now that you've said that jordan pet Peterson is very sophisticated in his

communication and not everyone can understand him like you have to have a certain intellect level to understand him but he says very similar if not the same things that Andrew Tate says

but Andrew Tate just dumbs it down so everyone can understand it and that's why that's why Andrew Tate is bigger and more people know him because he can it's easy to

understand and comprehend, but him and Jordan Peterson say the same exact thing. Very similar. I would love to see them on a podcast together. That'd be hilarious. What do you think of Jordan Peterson getting canceled right now? It's, it's, you know, I'm, I'm Canadian. Um, and I've seen a lot of things happen in Canada that, you know, makes one not super proud of the country. They shut down everything more severe than almost any country in the world. And it's like somebody who was very well respected and well admired and was placed on a very high rank

was brought down because of his beliefs. And it's like everyone's entitled to of his beliefs. And it's like, you know, everyone's entitled to their own beliefs. You know, somebody can believe what they want to believe, and they should have the right and ability to communicate about what they believe. Because it's like, if you believe in something, and you know it to be true, and you know it's for the betterment of society, but you refrain from communicating that and you withhold that information for fear of what other people will think, it's like you're doing a detriment to society because if enough people there are way more people that think the same way that Jordan Peterson think that just don't speak up because they're afraid of what other people are going to say.

But I really think that you're doing a detriment to society if if you're not speaking up and and just being very real about what's happening. Absolutely. I agree. Mo, it's been a pleasure, man. Any closing comments? No, man. I, uh, I appreciate you having me on here and, uh, we gotta, we gotta do some bad-ass dinner sometime. Absolutely. Where can people find you? Instagram, follow the leader, my last name, the leader. All right. You heard it here, guys. Digital social hour. Thanks for tuning in. See you next week.