Digital Social Hour - The $30 Smoothie Secret: Marketing Genius Revealed | Hal Elrod DSH #1013

Episode Date: December 25, 2024

Discover the $30 smoothie secret and uncover marketing genius with Hal Elrod! 🥤💡 Join Sean Kelly as he dives deep into the world of high-end organic smoothies and brilliant branding strategies. Hal shares his incredible journey from a near-fatal car accident to becoming a bestselling author and speaker. Learn how he developed the Miracle Morning routine that transformed his life and millions of others. 🌅✨ Packed with valuable insights on: • The power of morning routines • Overcoming adversity with a positive mindset • Marketing strategies that make $30 smoothies irresistible • The importance of organic ingredients and health-conscious brands Don't miss Hal's take on AI, public education, and the value of family connections. This episode is a smoothie blend of inspiration, marketing wisdom, and life-changing habits! 🚀 Tune in now and join the conversation! Hit that subscribe button and stay tuned for more eye-opening stories on the Digital Social Hour with Sean Kelly. 📺 Watch, learn, and level up your life and business game! 💪 #jimrohn #mindsetmentor #selfimprovement #lifecoach #motivationalspeech #habittracker #healthcoach #holistichealthcoach #themiraclemorningreview #productivity CHAPTERS: 00:00 - Intro 00:30 - Hal Elrod Interview 01:34 - Impromptu Speech Techniques 02:45 - Prognosis vs. Fate 07:01 - Opportunities for Personal Growth 09:00 - Stress and Disease Connection 11:28 - Importance of Preventative Scans 11:56 - Good Energy Book Overview 13:56 - Yuka App Review 18:19 - Benefits of Living Near Family 21:08 - Tucker’s School Insights 22:57 - Impact of AI 25:48 - Miracle Morning Routine 31:12 - Power of Gratitude 32:11 - Starting Your Day Effectively 34:37 - Benefits of Nature 35:38 - Finding Hal’s Book and Movie APPLY TO BE ON THE PODCAST: https://www.digitalsocialhour.com/application BUSINESS INQUIRIES/SPONSORS: [e-mail] GUEST: Hal Elrod https://www.instagram.com/hal_elrod www.youtube.com/@HalElrod LISTEN ON: Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015 Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759 Sean Kelly Instagram: https://www.instagram.com/seanmikekelly/Hal Elrod Learn more about your ad choices. Visit podcastchoices.com/adchoices

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with iGaming Ontario. Sun Life Organics, you familiar? Yeah. Yeah. And there's one now in Vegas, I just found it right down the road. There is, I love that company. Yeah, Organic to the T. Yeah, and there's one now in Vegas. I just found it right down the road. There is. I love that company. Organic to the tee. Yeah, even though some of their smoothies are $30.

Yeah, exactly. I like it there. There's the billion dollar smoothie. Yeah, that was like $40. Yeah, on Uber Eats, I just thought it was $47. The law of contrast, right? You're like, whoa, a billion dollar smoothie for only $40? That's a deal.

Right. The marketing. Yeah, he crushed it with that brand. All right, guys. Hal Elrod from The Miracle Morning here today. I just finished your documentary, man. It was great. Thanks for coming on.

Oh, thanks for watching the movie, man. Absolutely. Thanks for having me. It's been a year that we've been trying to get this scheduled, so we finally did it, man. Yeah. Yeah. I'm glad we made it happen, dude.

And your book, honestly, I've never had more people mention your book that have come in the studio. Really? Because we got like 10 books laid out there, but they always have read yours. That's cool. Over 2 million copies sold, so no joke. Yeah, that's cool, man.

No, that's always, it's just a trip. I feel like for, I don't know if you're this way, but for me, like when you find out your work helped people, you're like, even though you hear it over and over, you're like, each time I hear it, I don't know, for me it's new. I'm like, really? Oh, that's so good.

I'm so glad to hear it. That's the thing with social media, cause you see all these time I hear it, I don't know, for me it's new, I'm like, really? Oh, that's so good, I'm so glad to hear it. That's the thing with social media, because you see all these views on your phone, but you never actually think about who you're helping. Especially with podcasts, or with a book, right? But when I speak at events, I'm a keynote speaker, then people are coming up to you and they're like, oh my gosh, that impacted me.

But with a podcast, you're like, people listening to this? Or is it working? You see the numbers, but like, that human interactions, crucial, it's missing in that regard, yeah. That's why I go to in-person events and I host events because it's easy to get wrapped up with the digital numbers. Totally, yeah. You just spoke at Pineda's event, right?

Yeah, yeah, it was impromptu. I was, he had me on his podcast yesterday and then right before we started recording, he's like, hey, I got a mastermind in the other room that I'm going back, you mind just going up on stage and talking for 20 minutes? I'm like, sure. Wow, and you had nothing prepared.

Nothing prepared. And it's funny, and I literally walked up there to talk about the Miracle Morning. And as I was walking up, I just was like, nope, totally from mess that you need to get right now. And I just went in a totally different direction. Interesting. Yeah.

So you kind of felt out the energy. Yeah, yeah, yeah. It just, yeah, I feel like, you know, call it channeling or whatever, but it felt like when I'm speaking like often, what comes out of my, yeah. It just, yeah, I feel like, you know, call it channeling or whatever, but it felt like when I'm speaking like often, what comes out of my mouth, it's like, oh, I'm like, I don't know where that even came from. Sometimes you'll say things that I'm like, oh,

cause like when I prep for a message, it's typically like, I'll literally say a prayer. God, fill me with the words and the energy and the humor and the, you know, the levity to meet these people where they are and make the impact that I need to make with them. And so, and I'll say things, the levity to meet these people where they are and make the impact that I need to make with them. And so, and I'll say things, I'm like, I've never said that before, you know?

I don't know where that came from. I love that. I mean, sometimes when the talk is too scripted, it's like robotic. Totally, yeah, yeah. And it doesn't resonate as well. I agree, yeah, mine's so unscripted. I go all over the place, you know?

Yeah, which it usually works out, but yeah, sometimes I go a little too far off on the tangent. What's the core messaging out of all your talks though? So there's two parts to it. So when I was 20 years old, I was in a major car accident. I was hit head on by a drunk driver at 80 miles per hour, 70 miles per hour, and I was found dead at the scene. I broke 11 bones, was clinically dead for six minutes without a heartbeat and in a coma for six days. Came out of the coma, was told I would never walk again.

And I just had this really positive mindset. I'd been in sales for a year and a half and I learned like, you accept what you can't change and you keep moving forward. And I applied that to like, Hey, I am going to walk again. Like if I never walk again, I'll be at peace in a wheelchair. I'll be happy. I'll be grateful if that's my life, but I'm not going to accept the doctor's prognosis as like my fate until it's proven otherwise.

And I took my first step three weeks after the crash. And when I was in the hospital, my dad came in and he said, hey, I just talked to the doctors and they're concerned. I said, oh, what's going on? It's like two weeks after the crash, one week out of the coma. He said, they said that every time they interact with you, you're always smiling and laughing and joking.

And they said, that's not normal for a 20 year old young man that just broke 11 bones and is being told he's never gonna walk again. So they think that you're not accepting your reality. Like you're delusional. And I said, no, dad, it's the opposite. I said, I learned in my cutco sales training, it was called the five minute rule,

which is like you set your timer for five minutes when something goes wrong and you yourself five minutes to be upset about it. And then when the timer goes off, you just say, I can't change it. Like there's no point in wishing it didn't happen. It happened. So now how can I move forward as positively as possible?

So anyway, the first part of my keynote is sharing my story, the car accident and the lessons that I learned from that. And I've been speaking on that for 20 years. And then now the second half is the miracle morning. And then I go deep into what the miracle morning is and why everyone should start their day with a morning ritual and what are the six practices

and unpack that whole thing. See, I love that man. And the doctor's prognosis, a lot of people take that diagnosis or prognosis as a fact and they start manifesting what they say. Totally, I remember telling my parents, I told them, I might've been that same conversation. I said, dad, the doctors might be experts in medicine,

but they're not experts in meat. And that's true for every human being, right? There are countless stories of people defying the odds, defying the logic of doctors and go, it's a miracle, right? There's a great, I had a guy on my podcast, Dr. Ben MGM, authorized gaming partner of the NBA, has your back all season long.

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your basketball home for the season. Raise your game to the next level this year with BetMGM, a sportsbook worth a slam dunk and authorized gaming partner of the NBA. BetMGM.com for terms and conditions. Must be 19 years of age or older to wager. Ontario only. Please play responsibly. If you have any questions or concerns about your gambling or someone close to you, please contact Connex Ontario at 1-866-531-2600 to speak to an advisor free of charge. BetMGM operates pursuant to an operating agreement with iGaming Ontario. This holiday season, the Center for Addiction and Mental Health is counting on your support.

CAMH is on a mission to make better mental health care for all a reality. And they've made incredible strides forward, breaking down stigma, improving access to care and pioneering research breakthroughs. But now is the time to aim even higher. You can help create a world where no one is left behind. Donate at CAMH.CA slash donate now from December 23rd to the 31st and your gift will be tripled for three times the impact. Dr. Bernie Siegel, he's a famed cancer surgeon

and he said in his book, Love, Medicine and Miracles, he's operated on like 3000 plus patients. He said, he's seen many patients that were given a diagnosis like you have a very aggressive cancer, the odds are you're not gonna make it. And he said, then a lot of people had like, oh, you got a very aggressive cancer, the odds are you're not going to make it. And he said, then a lot of people had like, oh, you got a slow growing tumor.

We can handle this. No problem. And he said, it was the number one thing that was the determining factor in people that died of a cancer, whether it was an aggressive one or one that they should have beat. It was always mindset. He said, the people that beat their cancer,

whether it was an easy one or a hard one, they, they had their mindset was like, oh, I'm going, no, doc, I don't care what the odds say, I'm going to live and beat cancer. He's like, and then they did. And then there were people that had cancer that they should beat no problem, but they're like, oh my God,

I knew this was gonna happen, my mom died of cancer. It was just a matter of time. And they're like, no, no, no. He's like, you're okay, you can make this, you can beat, no, no, no, this is the end for me. And then they died. Crazy. Right? You know, it's the power of the mind

and body and the connection. Yeah, I think doctors should be careful giving timetables. Totally. On diagnoses. Totally. Because then you can actually manifest it, right? Yeah.

So when they say you have a month to live, what are people gonna do? Yeah, yeah, no, I agree. I was seven years ago, I was diagnosed with a rare aggressive form of cancer and given a 20% chance of surviving. And that was this, I told my wife that day, cause she was terrified looking at these numbers. I said, sweetheart, I know you're, you're scared.

I said, and I'd be lying if I said, I'm not a little bit scared, but for the most part, I said, I I'm telling you, there's a 100% chance that I will be among the 20 to 30% of those that survive and beat the cancer. I said, that's a global statistic based on people that give up hope, that eat terrible diets, that aren't disciplined to do.

I'm like, I'll do everything that a human being can possibly do to beat this cancer for you and the kids and me and, and make it through. And, you know, um, again, so it's like, we decide our statistic, right? You know, it's like, if there's a statistic that, you know, that is globally, you're like, okay, well there's a hundred percent chance that I'll be on the positive side of that stat. Right. Damn, you've been through some stuff, my're like, okay, well there's a hundred percent chance that I'll be on the positive side of that stat. Right. Damn, you've been through some stuff, my man.

Near death experience and cancer. Yeah. Wow. Do you see those as, how do you view those now looking, looking backwards at it? The greatest opportunity for growth. Wow. Honestly.

And, and I actually, when I had that conversation with my dad back in the hospital and he said, the doctors are concerned, you're in denial, yada, yada. I said, dad, I said, you know, ever since I started selling Cutco, that's how I got my, a year and a half before the car accident, I was selling Cutco. And I became one of their top sales reps.

And they put me on stage immediately, like, all right, hey, teach people how you're doing what you're doing. That's how I got my start in speaking. But then it was free. They were just, I wasn't getting paid by them. They just, you're a top rep, come speak at our next conference. And I told my dad from the hospital bed, and this is a week before I ever knew

I could walk again, and I said, dad, I said, you know, I've wanted to be a keynote speaker ever since I started, you know, selling cutco and speaking at events. But I never had like adversity in my life that was major. Like I got bully, just normal stuff. But I said, you and mom were good to me. I had a pretty normal life. Maybe that's why this car accident just happened to me. Maybe that I'm supposed to overcome this

so that I can help other people overcome their challenges. I can speak on this and moving forward. And last thing I'll say on that, Sean, I think it's so important is we often, for almost anybody, you can look back on your adversity and go, oh, in hindsight, I see there was value in that. I learned from it, I grew, I evolved, or I left that relationship, or I become a better parent

because my parents were terrible for me, or whatever it is. In hindsight, we look back, and my encouragement for anybody listening that's going through something difficult right now, or to keep in mind for the next thing around the corner, don't wait for hindsight to see the benefit in the adversity that you're facing.

Like if you can go, oh my God, this is the worst thing that's ever happened to me, around the corner, don't wait for hindsight to see the benefit in the adversity that you're facing. Like if you can go, oh my God, this is the worst thing that's ever happened to me, like my cancer. This is, I have a 20% chance of surviving, this is the worst thing that ever happened to me. So while I'm going through it, I'm going to be the most at peace I've ever been, the happiest I've ever been, the most grateful I've ever been, and I'm going to be

learning and growing and evolving and actually grateful for this challenge because I know there's a better version of me on the other side of it. That's powerful. They say stress can cause disease. Totally. Oh, it's the number one killer, right?

I've heard that before. Yeah. Yeah, yeah. And so for me, like when I was with the cancer, I'm like, there's no place for me to be in a state of stress. That's just gonna damage my body further, yeah. Do you think that was stress induced when you first got the diagnosis?

Possibly, so I mean, you know, they like a lot of cancers. This particular one, they say, they don't know what causes this. It's very rare, very rare cancer. I think there's 6,000 people alive in the United States with this cancer out of 1.5 million people with cancer, right, so it's very rare and it's a blood cancer. So it attacks, it shuts your organs down.

When I went in the hospital, my heart was failing, my kidneys were failing, my lungs were collapsing. Whoa. But, sorry, what was your question again? Do you think it was like, do you think the cause of it was stress for later? Yeah, so I, they say it could be from all of the blood transfusions I did when I had my car accident,

radiation that I endured from my car accident, from all the, you know, like the scans and our x-rays and all that. I took, like car accident, from all the, you know, like the scans and X-rays and all that. I took, like for me, the thing is I believe in, you gotta take responsibility for your life, right? You can't go, oh, well, they don't know. It wasn't my fault.

Well, if it's not. Two freshly cracked eggs, any way you like them. Three strips of naturally smoked bacon and a side of toast. Only $6 at A&W's in Ontario. Experience A&W's classic breakfast on Now, dine in only until 11 a.m. My fault then I have no control or influence or agency in changing it, right?

So for me, I went, what's everything I've done in my lifetime, car accident, that might be it, okay, but what's everything I put in my body that is not natural, that maybe could cause cancer. And so I looked at everything I've ever done. And I was like, man, when I was in my twenties and I was vain, I was working out all the time. And I was taking every GNC supplement that had all sorts

of red dye and blue dye and yellow. I mean, all sorts of cancer causing chemicals. That was my, I didn't know it at the time, but maybe that's what caused it. I took Adderall for like 10 years. Damn. And again, that's one degree off or one molecule away from the street drug methamphetamine.

Right, so could that have been it? Absolutely. Are the drug companies that prescribe that studying if that causes cancer and gonna come tell you that it does when they're making billions of dollars off? Of course not, right? So anyway, I looked at everything that I did.

And yeah, I was a workaholic for sure. And, and, and although I had a pretty good mindset that I didn't have a lot of stress, I'm sure I had a lot of underlying stress and pressure that I wasn't aware of as I was meeting deadlines and, and this and that. So it could have been any one of those things. And so now it's like post-cancer. So I never happens again. I just make sure that I do everything in my power

to optimize what I eat, you know, the, the, any, eliminating any toxins from my body, minimizing my stress, you know, so on and so forth. I'm getting a Pranovo scan next week. Have you seen those? No, what is that? Full body MRI preventative scan for cancer screenings, all metabolic diseases and everything.

No, what's it called? Pranovo. Yeah, it's a newer company, but they use AI to analyze all your results. Oh, wow. And they're finding out 5% of scans so far have had really harmful health conditions. I'm surprised it's only 5%, I would think it'd be. Yeah, yeah, yeah.

Yeah, that is true. Yeah, with like the standard American diet and stuff. It's so bad, 80% processed food. Yeah. It's terrible. Oh my gosh, I just watched, you know that book, Good Energy? Have you seen that? No. You gotta look up Casey Means. Oh, he's been on watched, you know, that book, Good Energy, have you seen that? No.

You gotta look up Casey Means. Oh, he's been on the- No, it's a she. Her brother's been on the show. Oh, her brother, oh really? Yeah, Cali. Okay, there you go. So yeah, they were on, it was actually Tucker Carlson

and it was talking, but that interview, it blew my mind. Like it was just explaining, you know, every American needs to watch that interview on YouTube. I've seen that one. Yeah, yeah. That was seen that one. Yeah. That was a great one. Yeah, totally. And they just testified at Congress.

Did you see that? No. Yeah. No. Both the Means and a few other health and princess. Food Babe I saw, right? Food Babe was there, Courtney Swan, a few others. No, that's awesome. It's cool.

Yeah, hopefully it makes a difference, but it is more people are awake now, I think than ever. Like when I was a kid, like healthy was like low fat, right? Like it was, you know, right? It was like, there was no awareness of all of the harmful chemicals that we were putting in our body. It was just totally normal.

Oh, Ices, Coke, Pepsi, fast food, like that's just normal, right? No, there wasn't this awareness of what it was doing to us. So that's positive. I used to think being vegetarian was healthy growing up. Yeah. You know, beyond meat. Now there's seed oils in that. Totally.

Oh yeah, yeah. Yeah. Any fake foe meats for the most part. I was same thing. I was vegan for a long time, ate tons of foe meat, you know, with all sorts of chemicals in it. In fact, and that's another thing with cancer.

I thought I was healthy, but I had, you know, and I was vegan and I had, yeah, by the way, vegan and then got cancer. So there's in correlation, but I would eat, you know, it was like, oh, I'm all vegan. And so I'm eating vegan ice cream. It has tons of chemicals and you know, crapping it to. Was that the avocado one or something else?

No, it was pretty, again, this was like, you know, this was 10 years ago that I was eating. So they didn't have the, there wasn't an avocado ice cream back then. I won't lie, That one's actually good. Yeah. It's called Cato. Oh yeah. I've heard of it.

Yeah, they're good. I like avocados. But now it's like literally looking at, throwing over the ingredients. I'm a, you know, I'm an ingredient Nazi, right? Like, you know, looking for seed oils, looking for any dyes, looking for artificial sweeteners, all of that.

There's an app that does it now. Yeah, Yuko? Yuko, yeah. And there's one, I just found out that does it for on body products. Really? I forgot what it's called. If you search Youco, I'm sure it'll probably come up.

It's one called on something, but like shampoos, deodorants, all of that. Yeah, I had to switch from Old Spice, man. Gillette, oh man, I grew up with that stuff. That's funny. Axe body spray. Yeah, no, me too. Yeah, now it's like my deodorant.

And I found the natural ones that work. Dr. Bronner's, right? I don't use Dr stuff. That's funny. Axe body spray. Yeah, no, me too. Yeah, now it's like my deodorant and it works. And I found the natural ones that work. Dr. Bronner's, right? I don't use Dr. Bronner's. I'm trying to think of the one. Native? Native's decent, but it has some iffy stuff. Yeah, exactly. Yeah.

And you know, it's too good to be true. Cause when you put on native first time, you're like, oh my God, this is the smoothest, best selling, I mean, best smelling natural deodorant. And then you look at the ingredients, like, eh, there's some like, you know. They started doing Girl Scout cookie collabs. Did you see those?

No. Now they got thin mint flavors. Oh, shut up. Yeah. So I was like, I'm a, I'm on top. When so many of these companies that start out healthy sell out to big corporations, like Siete, did you see they just sold to PepsiCo?

It's 1.2. Yeah. Right. It's not good though. Yeah, I mean, in my hometown in Austin, I'm in Austin, Texas. And when I moved there, there was a, you know, I was used to Jamba Juice.

And then when I learned about, like, once I became aware of, oh wait, Jamba Juice is like a giant pesticides drink, right? You know, tons of sugar, pesticides, et cetera. And so I stopped drinking smoothies essentially, because there was no healthy ones. I would just make my own. And then I moved to Austin, Texas and there was a place called Juiceland.

And Juiceland was all organic. And I'm like, oh my God, this is heaven. I'm so happy. And then I realized a year ago, I'm like, nothing says organic anymore. Do you guys, they're like, no, we sold the company and they, yeah, they increased profit margin by taking out organic.

So Sun Life Organics, you familiar? Yeah. Yeah, so I know the owner, Kaleo Rafiti, he is in Austin and there's one now in Vegas. I just found out right down the road. There is, I love that company. Yeah, so that's organic to the tea. Yeah, even though some of their smoothies are 30 bucks.

Yeah, exactly. I like it there. Yeah, yeah, yeah. There's the billion dollar smoothie. Yeah, that one's like 40. Yeah, on Uber Eats, I just thought it was 47. But they, I was gonna say like, it's the law of contrast, right?

You're like, whoa, a billion dollar smoothie for only 40 bucks? that's a deal. Right, the marketing. Yeah, he crushed it with that brand. Yeah. Whenever I'm in LA, that's my first stop. Yeah. And he, I've talked to him.

I mean, he will not, like, if they don't have, like a lot of places do mostly organic and you know, he's like, no, we are, if they don't have organic blueberries at the grocery store, then no smoothies with blueberries are available or whatever, right? like he's super strict. Shout out to him, man. That's cool.

Not a lot of companies are that health conscious. No, no. Yeah, there are, yeah, like you find a company, there are very few, but like you find a company that actually cares about the ingredients and the customer, you know, like you ever to Cafe Gratitude? No.

It's my favorite. That's a raw, it used to be raw vegan, now it's a vegan restaurant. But I know the owners, the founders, and they're in like, start in San Francisco and then they're in LA and Santa Monica. But they are, yeah, 100% organic and same thing. If they don't have it, they won't,

then it's off the menu. A lava. Because there's also, in my opinion, a spiritual component to food. Totally. Like when you kill a cow and it's stressed, that's going in your body. Totally.

Like you're feeling that. We know, so we just picked it up two days ago, a whole cow. So we buy a whole cow at a time and put it in a deep freeze. And we've gone out, we know the rancher, we know how she treats her cows, we've gone out there to see the pastures where the cows graze, right?

You know, so. Wow. And that's what you have to be doing these days. Cause if you go to the grocery store, that cow is in a factory. Totally. In a slaughterhouse. Yeah. And even I found, even like, you know, I will only do grass fed, but I've, I've learned.

And you, it's like, you can't be perfect, but, unless you do what we do and go visit, but like, you know, I always order only grass fed beef, but I realized that they can do grass fed beef, but it could be in a, you know, confined, right? Like not, but I realized that they can do grass-fed beef, but it could be confined. So it's gotta be free-range grass-fed, and grass-finished. Grass-finished is the key.

There's all these labels. You never know. With the eggs, there's like 50 different labels. And that's why, so my wife and I moved out to a 30-acre ranch a few years ago, because we just saw the trend. And I think a friend said it to me. He goes, man, we might get to a place, a point where the only way

you can eat healthy food is if you grow it yourself. And that like, that hit me in the gut. I was like, dude, you're right. And I talked to my wife, I was like, hey, what do you think about like getting out somewhere we can grow our own food, raise our own animals? And, you know, so my wife's become a full-brown rancher farmer.

I always say I'm the financier. You know, I help her on the weekends, but she does most of the work. That's cool though, 38, it sounds beautiful, similar to Tucker Maxx, then. And so my wife's become a full-brown rancher farmer. I always say I'm the financier. I help her on the weekends, but she does most of the work. She's amazing. That's cool, 38, sounds beautiful. Similar to Tucker Maxx, then. Tucker's 13 minutes from me. In fact, Tucker is part of the reason,

yeah, I was telling a friend that we were looking for land. He goes, dude, do you know Tucker Maxx? Yeah, I said, but back then we didn't know each other well. This was like five years ago. And they're like, oh, he's doing the same, call him. So he and I started talking, we started sharing properties, you know, and then we ended up moving that 13 minutes away from each other. That's awesome, dude.

That's goals, right? That's friendship goals right there. Dude, yeah, it's cool. Living next to your friend with acres of land. Totally. That's the old days. That's how communities used to be. Man, I mean, don't even get me started, right? But like, I always think back to like,

how are we meant to live? And then, you know, we'll rewind five, or rewind a hundred years, right? You know, and when it was like a village, I think one of the saddest things, again, not to go off on a tangent, but when is like, my biggest regret is that I didn't engineer my life to live near my parents

and my sister for the rest of my life. My dad lives in California, my sister lives in Northern, he lives in Southern, she lives in Northern, my mom's in Washington, and I'm like, nothing matters more right now that I'm 45 and I've got two kids. I'm like, why are my kids not growing up with my sister's kids?

Why do they live states away? You know? And it's like, we've been taught that like, the most important thing is the college that you get into. Move away from your family if you can get into a good college because college is more important than family. You know? So, anyway.

What messed me up was I saw this graph about how often you see your parents after college. Oh wow. And it was like barely anything because once you move away, you only see them once or twice a year for holidays. Yeah. So you only see your parents like 50 to a hundred more times.

And you think about how it used to be, right? We lived in villages, right? It was like the great grandparents and the grandparents and the parents, right? And it's like you lived with your family. And again, if I could do it all over again, and I've tried to make it happen now, but people are where they are

and they don't wanna move to where I'm at. But yeah, I know my entire life. And so if you're listening to this and you're young, and you may not get it when you're young, because I didn't get it when I was young, but let me plant that seed, engineer your entire life to keep your family together and to be near your parents,

unless of course, there's a toxic relationship near your parents. Unless of course, you know, there's a toxic relationship with your parents and they're abusive or whatever, but like, yeah, man. Like it makes me so sad that I don't see my dad every day and my mom every day and my sister every day. I cherish my time as I get older with my mother. I used to avoid her in college. Like I would call her like once every two months.

Yeah, yeah, no, totally. Yeah, I call my mom every other day. Mom and dad, probably every other day. You know, if not every day. Yeah, it's important. I mean, they took care of months. Yeah, yeah, no, totally. Yeah, I call my mom every other day. Mom and dad probably every other day, you know, if not every day. Yeah, it's important. I mean, they took care of you. Yeah, that's it. And then when you become a parent, you a parent yet?

Not yet, but soon. Oh yeah, awesome. Yeah, we're getting married next year and we'll want kids in the next two years probably. Awesome, man. Yeah, now that I've got my daughters, 15. Wow. And like all those parents tell you when they're little,

they're like, oh, it goes so fast. You're like, it's actually, they're going slow, man. These kids are, they're tough. I can't wait till they're a little older and change their own diaper or whatever. But now, man, yeah, like 15, you're like, oh my God, where did it go? My little girl, you know?

So. That's beautiful that she got to grow up on that ranch, dude. Yeah. She's probably awesome. Yeah, she's amazing. She's, so she's 15 and my son is 12. Nice.

You didn't send them to public school, right? No, they've been, actually, they've been in private school their whole lives. Nice. And like, actually Tucker started a school. Yeah. Did he tell you that? We talked about it. So we went to, that's actually why we moved out there

to go to his school that he started. It was like, it was nicknamed the Freedom School. But they, but my, we just put my daughter in public school for the first time ever in eighth grade. And she wanted to give it a try. We're like, we'll give it a year. And we were nervous because of how crazy public school for the first time ever in eighth grade. And she wanted to give it a try. We're like, we'll give it a year. And we were nervous because of how crazy public school has gotten.

She is thriving. Really? Yeah, and she actually struggled in these other little schools because there wasn't enough structure and accountability. It was kind of, they were kind of hippie-ish, I guess. They weren't like a private school you'd think where it's like really structured.

It was like a private school, like Acton Academy and some of these others. But so she went to public school and she went from being like a C student to a straight A student. Whoa. And the teachers love her. Like she's building her communication skills,

relationship building skills. She's thriving in theater now and like, yeah, man. So she's thriving in it. Okay, so maybe I overgeneralized. I'm sure if you're in a good neighborhood, the public school system is better. Totally, yeah. It depends on where I was at.

Like, and we did a lot of research into that school and their philosophies and their rules. Like for example, when they go into, so she's in the high school now, so she right across the street at the high school, you have to turn your phone in before every class starts. Wow. So the students have to turn their phone in

and they go in a cubby and then that's how they take roll is they go to one phone at a a time and if a phone's missing, they'll go, hey, Johnny, you hear Johnny? No, Johnny's gone. Sarah, oh, you are here? Sarah, your phone's not here. And she runs up, puts her phone away. So yeah, it's like, you know, they're just,

it's a very thoughtful, I feel like it's a very thoughtful school. Yeah. Yeah. My one thing is I didn't like how a lot of schools kind of put AI as like a villain. Okay. Yeah. Did one thing is I didn't like how a lot of schools kind of put AI as like a villain. Okay. Did you see that? No.

They were like discouraging kids from using AI. You know? Yeah, I think that, and that's one other topic as well, but the bottom line is it's here to stay. And so we either avoid it or learn how to work with it. And at this point, you know, you've got to learn to work with it. And at this point, you know, you've got to learn to work with it. I agree.

I use it almost every day. Yeah. Are you using it pretty often? I was slow to it because I just, I think there are, I think there's a lot of negative implications, right? Like in the wrong hands, you know, and deep fakes and just, I mean, there's so much that's kind of out of control. So I was late to the party,

but I just actually recently started using it. I had Jeff Woods on my show, you should have him on. He wrote the AI Driven Leader and how CEOs and leaders specifically can leverage AI and entrepreneurs. And so I was like, all right, Jeff. I'm like, I'm the avatar that, I'm not the early adopter with this.

And I know people are scared of it and taking over jobs. And I'm like, so ease our fears. And long story short, he explained it in a way. I was like, all right, and I know people are scared of it and taking over jobs. And I'm like, so, you know, ease our fears. And long story short, he explained it in a way where he was like, all right, I'm gonna start using it. Nice. There we go. What was his line that made you kind of turn over? Part of it was, he's like, wow, he's like,

people didn't understand, right? It's not going anywhere. It would literally be like, he goes, so this is all he had to say. He's like, he goes rewind 20, 30 years, whatever it was. He said, and imagine when the internet came out, if you're like, ah, I'm not gonna mess with that. I'm not, right?

He's like, you know, how far behind would you be on everything? Like it wasn't going anywhere. And it became central to every part of our lives. He's like, AI is the exact same. I was like, oh, that's all I needed to know. So AI is the next internet. I could see that. Yeah.

I mean, it's saving so much time. Well, I mean, literally like most people, I know, you know, they don't Google anymore. They chat GPT it. And they ask the question that they would have typed into Google now to chat GPT and they get a consolidated list of answers based on multiple resources and sites, as opposed to having to scroll page after page

to find those answers. Yeah, also Google has been compromised too. Like when you search certain things, oh, yeah, yeah. You could tell it's censored. Totally. Like when I look at top 10 restaurant lists, like I know all those spots paid to be on it.

Yeah, yeah. No, you're right, yeah. So I go on Reddit for that type of stuff. Reddit people don't lie. Ah, I like that. Reddit is very honest. Google is, yeah, it's like everything. It's like everybody sells out, you know?

Yeah, I mean, I get it from a business owner point of view. Right, they're gonna go where the money is. Yeah, totally. But dude, you should check out Reddit. I don't spend time on Reddit. Really? I need to, yeah. Oh. People are almost too honest on Reddit And you just search a topic of like what do you think of this restaurant? Like how do you use it?

Yeah, use it for restaurants use it for like reviews of someone you're looking to go into business with. Okay Yeah, super personal stuff like that. People are just super raw because I think people are like that on Reddit because there's no Profile picture. It's all anonymous. So people don't know who you are. Yeah, yeah, yeah. And I feel like Reddit and Twitter are the most honest platforms right now. Nice. Twitter's pretty honest too.

I'm with you on that. Yeah. You still running marathons? No, man, that was a one and done. It was because I started doing the Miracle Morning in 2008 and my first focus with the Miracle Morning was, well, actually I, quick backstory. So 2008, I was an entrepreneur.

I had started my own coaching business in 2006 and I had grown it to, I was at about $80,000, I think a year, it was, you know, just moving up. And within six months of the economic crash, the great recession, I lost over half my clients, therefore half my income. I couldn't pay my bills. My house was foreclosed on, living on credit cards, like I was a mess and I got really depressed and scared and wasn't exercising.

And a series of events led me to figure out what are the world's most successful people do every day that I'm not doing, that if I did it, it would enhance my mental and emotional wellbeing, first of all, so that I could be more effective, get back to who I used to be and turn my financial situation around. And I kept coming across morning routines and I'm like, I'm not a morning person, like

what else could I do? And finally, this one article got me, it just, it simply said that how you start your day is one of the most important decisions that you can make because it sets the tone for the rest of the day. If you have a focused, productive, growth-oriented, goal-oriented morning, right, you win the morning, then you put yourself in a peak physical, mental, emotional, and spiritual state, then you can win the day. And I'm like, I got to try getting up a little earlier and do this. And then the question was, well, what do I do for that morning?

So I was like Googling, all right, well, what's the number one morning routine? What can you do in the morning? And I came across six practices. It was meditation, affirmations, visualization, exercise, reading, and journaling. And I was like, well, I can't do all of these. Like which is the best one? And I'm like trying to read articles and this and that. And I finally came across, or I had the light bulb.

I was like, wait, what if instead of picking one of these practices, what if I did all six of them? What if I woke up an hour earlier and even that was like, oh man, I already get up at six, like 5 a.m. Okay. All right. I got to do this. I got to try it.

And did 10 minutes of each of the six most timeless proven personal development practices that the world's most successful people have sworn by four centuries. Like that would be the ultimate morning routine, right? Not just one of them, but all six. And so I do this morning practice, the very first day I'm like, I'm on fire, dude.

Ah, this isn't hard, I'm excited, I want to do this every day. Within two months, I doubled my income. And that was at the height of the great recession. Wow. So by focusing all six of these practices, which are now known as the SAVERS, it's the acronym, S-A-V-E-R-S, silence, affirmations, visualization, exercise, reading, and scribing,

I focused all six practices on increasing my income. And it worked so fast that I told my wife, sweetie, it feels like a miracle this morning routine just doubled our income in two months. She goes, it's your miracle morning. I go, I like that, miracle morning. It wasn't a book I did though. I just like sort of write my schedule miracle morning.

Then I taught it to my coaching clients. It worked for them. And then I was like, I have to share this with the world. So that's kind of the origin story of that. Well, the second year of doing it, I was like, what it got me focused on was like, okay, on a scale of one to 10, I want level 10 success and fulfillment in every area of my life.

I think anybody listening, that's true for every human being on the planet. You wanna be as happy, healthy, you know, harmonious in your relationships as you possibly can be. So I would set these level 10 goals. I'm like, what's a level 10 goal? So the first one was doubling my income, done. And then I was like, I thought, what would challenge me

more than anything else to where I would have, it'd be so difficult that I'd have to stretch and grow and evolve and become the person that I'm not now, that I would need to be to achieve that goal that would then carry me the rest of my life for every goal I set. And I had a friend that had run a 52 mile ultra marathon and I hated running.

I still hate running. And so I was like, I'm gonna commit to a 52 mile ultra marathon. And so I started, so then I applied all six of my savers to training for and running that ultra marathon and I completed it. And then I checked it off the bucket list and I hate, I still hate, I don't like running.

I don't, wow. I don't enjoy it. I don't, wow. I don't enjoy it. I don't plan on ever doing another marathon again. I said marathon. I did not know it was an ultra marathon. That's two of them. Yeah, you just run one and then you run, keep running. Yeah. Keep going.

That by the way is the hardest mental point because like we started at like 3 a.m. to be able to finish the marathon. It took me 15 hours. Holy crap. So running for 15 and jogging, walking, little bit of everything, taking ibuprofen. I mean, right?

Like it was a struggle, but the hardest thing mentally with an ultra marathon is when you finish mile 26 and you are like, I feel like I want to die and I have to do this again. Yeah, that's nice. I'm only halfway there. I have to keep doing it. I can barely walk.

I got 26 more miles. Jeez. Did you just blank out at that point? Dude, it was the, like I can barely walk. I got 26 more miles. So, yeah. Jeez. Did you just blank out at that point? Dude, it was, it was the, yeah, it was, it was the hardest thing I've ever done. And I, and I was, I was in a wheelchair the next day, literally, I could not walk the next day.

Wow. Yeah. Yeah. And I did have to, I had to pop ibuprofen like every, I don't remember how often, like every two hours. Holy crap. I have to take like 400 milligrams ibuprofen. You were in that much pain? Well, and part of it too is my car accident, right?

Like I had, I have a pelvis that was broken in three places. I had a femur that broke in half. So like, I'm not, I'm not working with like fresh, you know, equipment, right? Like, yeah. So yeah, it was, it was that painful. You might need some stem cells, man. Dude, I just, I just got my first. Oh, you just got them?

Yeah, I did a few months ago. Do you fly to Mexico or Costa Rica? No, I did him in Salt Lake City. Oh. Yeah. And if I got a guy, I mean got my first. Oh, you just got them? Yeah, I did. A few months ago. Do you fly to Mexico or Costa Rica? No, I did them in Salt Lake City. Oh. Yeah, and if I got a guy, I mean, they make sure they're clean and non-tainted. And anyway, so yeah, I got a good guy in Salt Lake City. You still practicing gratitude every morning?

It's part of the miracle morning. And it's really the first S, silence. I will meditate in a state of gratitude very often, not every day, but often. And then it's the first part of my scribing practice, the last S and savers is I will write down three things I'm grateful for. And then the most important part of that though,

is how deep you allow yourself to feel that gratitude. So I always say there's like intellectual gratitude, which if you ask anybody, what are you grateful for? They would just check boxes. They look up to the left and be like, my family, my house, right? Like, it's just like a checklist. That's different from deep, heartfelt, soulful gratitude

where you might be in tears when you're really thinking about how much your spouse or your parent or your child or your whatever or God, whatever means to you. And so every time I write down what I'm grateful for, my hand goes on my heart and I close my eyes and I just, I feel, and I've like, it's easier now because I've done this for so long, but I just allow myself to feel that gratitude

for like 30 seconds and just really feel it and smile and then move on to the next thing. Wow, I love that. And in such a fast paced world, it sounds like you've been able to slow down. The miracle morning enabled, like, it's the linchpin of my life, of my day, right? I've done over 4,000 miracle mornings in the last 15 years

and I still do it, you know, six to seven days a week. And yeah, you think about it, the opposite of that, right? If you don't have a morning ritual, then you start your day reactively. Like, you know, the alarm goes off and you grab for your phone, you immediately, like, so your brain is in a state of reactivity. You're reacting to the notifications on your phone.

If you take it out of airplane mode, you're reacting to the text messages coming through, right, you're reacting. And so you literally start your day in a state of reactivity. And that carries on through the rest of the day. But if you wake up before you have to wake up, then that'd be an hour.

You can wake up 15 minutes and do a short, there's a six minute miracle morning. You can do a 30 minute miracle morning, whatever, but you start your day with that practice and you're creating your day. You're calming your nervous system. You're getting clear and reminding yourself of what are your highest priorities?

What are you committed to doing today? Not to be busy, but to be productive and move the needle toward your highest aspirations. Wow, you've inspired me to, yeah, cause I wake up right now and go to my phone and it feels terrible to be honest. Yeah. Like I'm straight up, like you said,

reacting to texts, to DMs. And by the time I'm done, it takes me an hour to go through all the messages and DMs and emails. Yeah. And then my day starts. And the beauty of it is you just wake up 30 minutes earlier than that time

and you do a miracle morning, right? You do your savers and then grab your phone, right? But like think about, you're like, at that point, you're at peace, you're grateful, you're centered, you're focused, you have total clarity on what you're committed to in your life right now. Because most of us were, you know, not only you're reactive when you start the day,

but you're just busy. You're busy, like you're just, you're reacting to your emails and like you said, you know, all the notifications and right now we're inundated with more than a human being is, you know, it was designed to respond to. Yeah, dude, my screen time is gnarly.

What's yours? I honestly don't know. I mean, it's weird cause I have, I don't know what the actual number is cause I have no, there's apps like that run in the background all day. Oh. Right? So, and then it counts those and you know, so I have no, there's apps like that run in the background all day. Oh. Right? So, and then it counts those and you know,

so it's like, it's hard to know. Yeah, if you leave a video playing sometimes. Yeah, yeah, yeah. I know what you mean. Podcasts or whatever, you know, but it's high, it's probably six hours or seven. I don't know, it's way too high. Yeah, I'm at eight.

Yeah, okay. Yeah, that's way too high, dude. We need to disconnect and get in nature, touch some grass. I was just gonna ask you, how much time are you in nature every day? Not enough. Yeah. I'm making it a goal this every day? Not enough. Yeah. I'm making it a goal this year to do it more.

Yeah, I mean, that's what we're designed to do, man. Like, it's funny, I'm speaking, I'm speaking at the biohacking conference, Dave Asprey's conference in next year. And I was thinking, I've been thinking about like, how I'm gonna give my message. And I was like, hey, how many of you have like a red light therapy?

Raise your hand and be like, all right, you could just stand in the sunshine in the morning for five minutes and save yourself 2000 bucks. How many of you have a PEM light therapy, raise your hand and be like, all right, you could just stand in the sunshine in the morning for five minutes and save yourself 2000 bucks. How many of you have a PEMF machine, pulse light, right? And be like, oh yeah, that's called grounding. You just stand on the ground and let the earth's energy, right?

And then how many of you, you guys, I'm gonna save you all 10 grand if you just- You're like the anti biohacker. Yeah, yeah, totally. Well, it's funny, I actually, I have some of that equipment I've realized, like why do I have this? I should just be nature has everything.

People lived tens of thousands of years without having to buy all the devices. I think it's the way we're framed here. We just want a quick fix to everything. Totally, totally. Just to buy it and forget about it. Oh yeah, it's way easier to turn on the thing and then go outside and take your shoes off.

God forbid, you gotta go outside. I know, yeah man. Hal, it's been fun, dude. Where can people find the book, find the movie and everything? So, miraclemorning.com is the hub. And I will say that the Miracle Morning app has become, that's like the future of the Miracle Morning.

Like the book is the foundation, but there's, gosh, 5,000 reviews, 4.9 out of five stars for the app. And people are finding that that's the easiest, fastest way to complete a Miracle Morning because you literally hit play and it guides you through all six of the savers in, you know, five, 10, 15, 20 minutes, you pick the duration, right.

And, uh, and then you're done, but miracle morning.com. You can watch the movie for free. You can download the app for free. Uh, and you can buy the book wherever books are sold. Love it. We'll link it below. Thanks. Come on, man.

Thank you. Thanks for watching guys. Check out the links below. See you next time. Thanks for watching guys. Check out the links below. See you next time. Driven or driving is a decision that could change your whole world. Things will never be the same if you ever get a DUI because legal fees and time in court are just the beginning. Getting into a crash is another way that your world can be turned upside down. Your vehicle may not be the only thing that gets damaged in that crash.

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