Digital Social Hour - The Hidden Truth About Social Media Reach: Platform Changes Exposed | Ryan Pineda Part 2 DSH #904

Episode Date: November 19, 2024

🔥 The truth about social media reach EXPOSED! 📉 Ryan Pineda reveals shocking insights on platform changes and the hidden realities of digital influence. From Instagram's mysterious algorithm shi...fts to YouTube's evolving landscape, get the inside scoop on what's really happening behind the scenes. 🤯 Ryan shares his personal experiences with drastic reach declines and opens up about his spiritual journey. Discover how faith impacts his business decisions and why he's pivoting towards more meaningful ventures. 🙏 Plus, learn about Ryan's new lead generation company for real estate investors and why he's scaling back on events to focus on deeper impact. 💼 This eye-opening conversation covers everything from the challenges of social media growth to the importance of staying true to your values in business. Don't miss out on these game-changing revelations! 🚀 Watch now and hit subscribe for more insider secrets on navigating the ever-changing world of social media and entrepreneurship. Join the conversation and level up your digital strategy today! 💪 #socialmediaexaminer #leadgeneration #digitalmarketing #realestateleadgeneration #facebookadsforrealestate CHAPTERS: 00:00 - Intro 00:25 - Ryan's New Company Lead Kitchen 03:16 - Controversial Podcast Guests 04:17 - Scaling Back Events Strategy 06:26 - Building a Christian Community 10:36 - Exploring Spirituality 16:08 - Impact of Faith on Business 17:57 - Religion and Parenting Perspectives 19:50 - Meaning of Life Discussion 24:25 - Mental Effects of Pornography 32:08 - Benefits of Homeschooling 33:51 - Political Discussions 37:30 - Trump vs. Joe Rogan Controversy 38:23 - Real Estate Insights 39:06 - Effective Ad Strategies 40:57 - Upcoming Events Announcement APPLY TO BE ON THE PODCAST: https://www.digitalsocialhour.com/application BUSINESS INQUIRIES/SPONSORS: Spencer@digitalsocialhour.com GUEST: Ryan Pineda https://www.instagram.com/ryanpineda/ https://wealthyinvestor.com/ LISTEN ON: Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015 Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759 Sean Kelly Instagram: https://www.instagram.com/seanmikekelly/ Learn more about your ad choices. Visit podcastchoices.com/adchoices

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Starting point is 00:01:24 See our charity's impact at ymcagta.org slash charity. So walks up to me and she was like, you know, Ryan, I really look up to you as a Christian entrepreneur and somebody on social media. My question is, who do you look up to? And I was like, huh, who do I look up to? I was like, I don't know. I'm like, I don't think there is anyone that I would say that I really look up to that's
Starting point is 00:01:47 like me and Then it was like God spoke to me and he was like exactly Alright guys Ryan Panetta is back. It's been about a year and a half. Thanks for coming back, man. It's really been that long That's crazy. That's nuts, right? Yeah, you got a few new companies since then Tell me about it lead kitchen. That's the newest one. Right? right? Yeah. You got a few new companies since then. Shh, tell me about it. Lead Kitchen, that's the newest one, right? Yeah, yeah. What's that about? We're doing lead gen for real estate investors.
Starting point is 00:02:11 You know, I've been running Facebook ads for my own company. I mean, I've been running Facebook ads a long time for years for all my companies, but I started doing marketing to sellers for homes this year and it was very successful. And I was like, man, you know, like this is where it's at. Cause I've, you know, I've spent so much money on leads over the years.
Starting point is 00:02:32 And so many people started to ask me like, dude, how do you do it? You know, like leads are going up, cost is going up. And you know, can you teach me? And I was like, ah, I mean, it's a totally different business running ads and digital marketing, just you're in real estate's a totally different business running ads and digital marketing. Just you're in real estate.
Starting point is 00:02:46 You don't need to like learn this stuff. They're like, well, can you just run the ads for me? I was like, well, I guess. And so I did a little beta test back in like March, April. It was successful. So then we launched it like in May or June. And yeah, dude, now we're just running ads all over the country.
Starting point is 00:03:06 They're my ads, my face, all over the country. They get the leads and it's going good. Wow. So you have your own ad agency now. Pretty much. Holy crap. Yeah. It's like the 10th business you got too.
Starting point is 00:03:18 I know. I know. But yeah, I'm excited about this one because it's easy. You know, like we already have the ads. They're proven. Yeah. We just got to run them, you know, in Dallas and Denver, whatever the case is. And, you know, just teach people how to work leads. Teach sales. A lot of people are struggling with leads right now. Oh, yeah. I mean, cost per lead, everything in every industry is going up.
Starting point is 00:03:40 Attention is getting more and more expensive. So if you don't figure out how to get your lead costs down You're not gonna be profitable. Yeah, even organic attention is getting a lot harder to do everything. My views are down a lot Yeah, every platform everything YouTube's getting crushed right now Instagram. I think I'm shadow banned. I Mean the people I have on so I'll do it, you know Yeah, and so whether it's organic whether it's paid everything is going up and getting harder. Yeah, that's social media though But I think the tough will survive this this kind of it's been like feel feel like the past few months It's been like that really tough. You know it's been going on a lot longer than that you think so oh yeah Wow I was consistently getting 20 to 30 million accounts reached per month on Instagram
Starting point is 00:04:21 Mm-hmm, and then two months ago right after the sneaker thing just shot down 70% I haven't been able to get back to 20 30 mil. Mm-hmm. It's pretty nuts. Wow. Yeah I don't know if that's cuz of him or something, but Yeah, cuz he's banned oh is he yeah, have you heard of that kid? I've heard the name I don't really know what he does Nika. Yeah, I mean it's part of the game You don't really have on controversial people show on your show I noticed yeah, not a ton. I don't usually want to talk to him. Yeah Yeah, you stay in that well. It's not even that I
Starting point is 00:04:53 Don't want like I just don't even know who's crazy. Mm-hmm. You know like I've had Controversial people on but like I'm not like looking for him right Right. Yeah. Yeah you have on like successful people and for the most part they're just doing normal businesses. Yeah. Who have been some recent guests for you? Um dude you know recently I've been doing a lot more solo podcast and I mean obviously I've interviewed a lot of people over the years but I found myself wanting to do more solo stuff. It's number one, it's easier obviously.
Starting point is 00:05:26 But number two, it allows me to talk about different things that I haven't been able to talk about because when you're interviewing a guest, it's usually about what they got going on. So yeah, I found myself doing more solo, but yeah, I mean, I don't even, I've interviewed so many people like you, so I can't even, pretty much anyone.
Starting point is 00:05:45 Yeah, you're deep in. You're crushing it with the events though. Every quarter you're having one now? Well, we're actually scaling that back. So, you know, we were doing WealthCon every quarter for the last, you know, many years. And I'm gonna go down to just a couple of big events a year. And, you know, I think less is more in many cases, even with businesses, like
Starting point is 00:06:07 you're mentioning, you know, I have less businesses today, but going deeper in those businesses, you know, do less big events. And, you know, when we do do them, do them even crazier than before. Yeah, events take up a lot of bandwidth, right? So much bandwidth for the entire team. You don't realize it because we've been doing it for years, but then you take a step back now and I'm like, oh wow, we're way more productive. BetMGM, authorized gaming partner of the NBA, has your back all season long. From tip-off to the final buzzer,
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Starting point is 00:07:46 This is what BHP has committed to Canada. The future is clear. It's happening now at BHP, a future resources company. To discover how, visit bhp.com slash better future. Like focusing on just, you know, all the other things. Yeah, no, I feel that way too. Sometimes when I film too much, I'm like, I need to take a step back and just focus on working.
Starting point is 00:08:08 Oh yeah. Yeah, events, I mean, you have a whole sales team, you got speakers. Well, you got, I mean, you think about what it takes to throw an event, right? I mean, on the logistical side of the event, you have the venue, you have the food, the catering, the speaker lineup, how much time they have,
Starting point is 00:08:23 the atmosphere, the after parties, you know, all how much time they have, the atmosphere, the after parties, all those things that have to happen at the event itself. And then you have everything that leads up to the event. You have all the sales, the marketing, I gotta make all these ads, we gotta spend all this money, you gotta front all the expenses, you have to have an events coordinator, you've got to handle all the ticketing and the support
Starting point is 00:08:44 and the check-in and the follow-ups. and there's so much that goes with throwing an event. We've done it super successfully, almost better than anyone, but you just look at the resources. Oh, and then the media side of it. The media team's got to constantly make speaker videos and trailers and all these things. And, you know, whenever you're focusing on something, that means you're not focusing on another thing. And so, you know, you just start to look at what's the best use of your resources and you got to constantly evaluate that. Yeah, yeah. Events are a tough game. Most events lose money, you know? Yeah, most events are trying to just trying to break even. But you're playing the long game out here and you've crushed that building community, especially with the Christian stuff. I've noticed. Mm-hmm
Starting point is 00:09:28 Like you've probably built the biggest Christian community in Vegas We'll see and we'll see how long you know, how far we take it you know, we have wealthy kingdom, which is our nonprofit and You know, my vision over there is I want to have a thousand small groups across the country. So You know these small groups are in people's offices, entrepreneurs' homes, whatever it is. And I think we have 70 of them right now. And, you know, I think we can get to a thousand here in the next few years. But, you know, part of doing less, you know, I'll just say secular events, is so that I can do more Christian events too. And I mean those are
Starting point is 00:10:05 all just nonprofit stuff, so those are just out of pure purpose and passion. Wow. And yeah, I'm excited for where that's gonna go because you know we've seen hundreds of people give their life to Christ and you know it's been more fulfilling for me than anything. Really? Yeah, I've noticed you've taken a big step towards that route lately. Yeah. Rather than just the business stuff. Was there like a specific moment that caused that?
Starting point is 00:10:30 Yeah, it actually happened two years ago when I was at an event, my event, and this girl walks up to me and she was like, you know, Ryan, I really look up to you as a Christian entrepreneur and somebody on social media. My question is, who do you look up to you as a Christian entrepreneur and somebody on social media. My question is who do you look up to? And I was like, huh, who do I look up to? And so I started to think about it and I was like, well, you know, I got a lot of pastors and people that
Starting point is 00:10:54 I really like. And, you know, I have Christian friends and business people and stuff like that, but like who's big on social media, like being bold, talking about it, living it the right way, you know. I was like, I don't know. I'm like, I don't think there is anyone that I would say that I really look up to that's like me. And then it was like, God spoke to me and he was like, exactly.
Starting point is 00:11:18 And, you know, like this phrase that's now kind of defined the ministry, like just popped in my head, if not you, then who? And it's like, if not you, then who? If you don't do it, who's gonna do it? Who's gonna throw these Christian business events? Who's gonna launch these Bible studies? Who's going to create this community, like you said, because no one else is doing it, and people are craving it, so who's gonna do it? And I was like, I guess I gotta do it.
Starting point is 00:11:48 Because I know how to do it, I know how to throw events, I know how to do these things, I just haven't done it. So yeah, two years ago, that was the spark, and that's what then made me start throwing worship services during WealthCon and bringing pastors and other things into a secular event. And yeah, it's just kind of evolved the last two years. Yeah, well done. You've really embraced that. Did you get pushback from incorporating the Christian
Starting point is 00:12:13 stuff into the WealthCon events? Not really. I mean, most people kind of know where I stand anyways, just with content. And so I don't think anyone's ever surprised. And I think, and I don't even put it in the schedule anymore like it's just Oh, it's just there. You'll just be at the event. You're like, what's good? What are they? They're bringing a band out What's going on here? Then boom, we're just doing worship music But I think that what I've seen is so many people walk away from WealthCon and they're like You know the business and stuff like all that stuff was great But like I've realized there's this spiritual side that I just have been neglecting.
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Starting point is 00:13:18 Conditions apply. I never felt it until now. Like it's their first experience, you know, being in an environment like that. And, you know, a lot of people who've thought about church and everything else, they've maybe grown up like thinking it was like Catholic church and like very just structured and, you know, strict and all those things. Then they come to WealthCon and they're like rocking out and like, the pastor has got a message that's very applicable to what they're going through in their business and
Starting point is 00:13:49 everything and they're like I would go to this if this is how churches and I'm like this is how churches really there's plenty of churches that are just like this I might have to give it another chance then yeah I haven't been since I was a kid well we're gonna take you to church yeah I might have to go yeah you're out here in Vegas this Sunday I will say the spiritual stuff is important. Yeah, I was atheist most of my life. Hmm But I would say I do believe in something now what changed for you I've had three near-death experiences. So it could have been that my dad passed away recently And that was kind of traumatic. Yeah, I think it was just a multitude of things
Starting point is 00:14:21 But also having these podcasts to be honest just having on on, you know, Erwin McManus, people like that really changed my perspective on things. Yeah, you hear just different people's journeys and stories and. Yeah. Yeah, I think number one, I'm glad you're open now, right? Two, I think that faith is, in more cases, an experiential thing. You know, I think a lot of
Starting point is 00:14:48 times with atheists and, you know, I don't know how hardcore you were with atheism and everything, but a lot of it is like logical based arguing, debating and everything else, right? And even on the logical side, I would say it actually takes more faith to believe there is no God than there is a God. You know, just based on a number of things. But in the end, like whenever you're just debating with logic, you're ignoring the spiritual side of things. And so, which is what God is, you know? And so logic can lead you to being open to experiencing the supernatural and everything, which is where it kind of sounds like you're headed, which is great. And so now that next step is like, you know what? I don't fully understand this, but I'm just going to be open to it and see what happens. Yeah. Well, I studied the top guys and a lot of them have some sort of faith. Yeah. Like
Starting point is 00:15:42 there's very few top guys that are atheists, I noticed. Oh yeah. I study the top guys and I'm looking at their personal lives, their faith, their business, and trying to piece together things. Yeah, I don't know many atheists that live lives that I would want to emulate. Right. I mean, I don't know many atheists in general
Starting point is 00:16:00 that are really successful, to be honest. Yeah. I can't think of any. Yeah, and I think there's a reason for that. Yeah But it's cool guys like you Ed Mylete Are really pushing this agenda. I think it's impactful. Yeah, you know, it's funny when Ed and I met I had him speak at wealth con and I went to his house and Where we at Laguna Beach? I think so I went to his house in Laguna Beach before we filmed a podcast literally right on the beach
Starting point is 00:16:23 like his house on the beach. We got to know each other and he didn't know a ton about me before that encounter, but we ended up talking about faith and other things. And he was like, bro, however I can help you on this mission, I'm game. And I'm like, all right, just know, I'm gonna hold you to it. The moment you tell me you're in, I'm gonna get you. And so, you know, he spoke at WealthCon, our friendship developed more and more. And then I was like, hey, I'm gonna throw this big Christian event called the Kingdom Summit.
Starting point is 00:16:53 It was here in Vegas. And, you know, I want you to speak. And I was like, and I can't pay you your fee, you know. 150K, right? Yeah, I'm like, so, you know, it's all nonprofit. I'm literally losing money throwing this event. I lost a hundred grand. Wow. Throwing it. Because there's no sale. There's nothing to sell. I'm selling salvation.
Starting point is 00:17:12 Right. I'm like, yo, give your life to Christ. And, you know, he came and spoke for free because he's so behind the mission and, you know, had a bunch of other, I think you've had Ruslan. Ruslan came and spoke. Yeah, that was an interesting one. Yep. So Ruslan was at that event, great buddy of mine. We had Girls Gone Bible. They were great. A ton of people. And I even think with Ed, he even is... He's been a Christian, but I think he's starting to even become more bold in his faith. Mm-hmm. Ruslan or Ed? Oh, Ed.
Starting point is 00:17:44 Yeah. Wow. So you're willing to lose money to push this. Yeah, that's huge man. This is really believing it Yeah, I mean like the nonprofit I've self-funded it for the first year, you know I mean it cost hundreds and hundreds of thousands to dang fund the staff. So this is like your main passion then I just freaking try and make money over here To go accomplish the mission. Hmm Did you find when you've reached a certain level of wealth where where that fire kind of dissipated a little bit or no? Dissipated in terms of like your drive your motivation. Yeah, I think
Starting point is 00:18:21 I've always been a motivated person and don't get me wrong. I still want to go make a boatload of money But Even when I was broke and I was a minor league baseball player, and I grew up in the church, my wife and I got married early, we always wanted to make God a, I used to teach Sunday school 10 years ago. Wow.
Starting point is 00:18:33 Yeah, like I've been doing this stuff forever. It's just now out in the open. I used to teach Sunday school, I led mission trips to build houses in Mexico, I've done a whole bunch of things behind the scenes, bought churches and other things. And now it's just like, all right, God's given me the resources to do so much more.
Starting point is 00:18:58 Resources include money, resources include talent and skill to go throw events. Resources include relationships to go get guys like Ed and say, hey, I got this opportunity, dude. We can go make a big impact if you're willing to come. Resources with my team and my company where they're equipped and they're behind the mission too. And so I think it's just more so like this momentum
Starting point is 00:19:23 has been building for the last decade. And now it's just like here. Right. And I still don't I still think it's building. It's not even close to what it will be, hopefully, in the next five to 10 years. Nice. And how do you approach the Christian stuff with your kids? Because here's the reason why it kind of scared me. Like I felt like it was forced when I was a kid. And I felt like I felt like you know every Sunday they forced me to go and some days I didn't want to and I kind of like strive away from it. You know what I mean? I get you did your parents force you to you know eat your vegetables and you know actually my mom used to She watches every episode. Yeah, yeah, just get pissed. Yeah, what else did they force you to do?
Starting point is 00:20:00 You know clean your room go to school do, you know, are good for you. Yeah. So you think just so why is, you know, I would argue why was this different than all the other things you were forced to do? Well, don't you think it should be a choice for the kid to go? What am I going to leave them at home on Sunday and I'm just going and then they're home alone? What if they don't want to go? What if they don't want to go to school?
Starting point is 00:20:23 What if they don't want to go eat their vegetables? What if they don't want to listen to my rules? So discipline, just disciplinary style of parenting? I just don't think it's any different than anything else that you know when somebody's living in your household, especially a child, why is it any different than any of the other scenarios that we're talking about? I get that. Yeah, that makes sense. I mean, if I'm giving you your money and, you know, like there's rules, you know, if you're, if you're an employer, you have employees and they don't listen to you. You fire them.
Starting point is 00:20:54 You get rid of them. Like, now you can't get rid of your kids, right? So what do you do? You know, if you can't get rid of your kids, I mean, in extreme cases, you send them off and but you know, I've never just understood. So for me, obviously I'm a spiritual guy with faith, but I'm also very logical and tactical and other things. And so I have three kids, five and under, but it's like, why is one different than the other? Pete Slauson Yeah, I just, I don't know, I just didn't like the church to be honest when I was
Starting point is 00:21:27 growing up. Yeah, and I get it. Yeah, and that... It could have been the church, it could have been a lot of different things, could have been the teacher, who knows. Yeah, and I think too, with faith, another thing is like, clearly you didn't have a great experience in church, and what kind of church was it, by the way? It was Christian, but it was all Asian people. So I don't know if there's a specific branch or something. My wife grew up in a Korean church. She's from Korea. So I know exactly what you're talking about. But I think that there's a number of reasons
Starting point is 00:21:55 why people have a bad upbringing in faith. One could be the church and the environment and the pastor, and there could be scandal and all this stuff, right? You get mistreated in the church, that happens, right? Another could be your parents, right? And I'm not saying this is what your parents did, but you see this happen a lot. Parents are telling you to do XYZ and then you look at them and they don't do it. And it's hypocritical and you're like, I mean, if this is what being a Christian is, why am I going to want to do this? You know, nobody's actually doing what they say
Starting point is 00:22:25 they should be doing. What we have to be really careful of is realizing that, you know, people are always still flawed and still are going to sin and mess up, even when, you know, they're Christian. But that does not negate what Jesus did, who He was, how God made us and intended us to be. We just choose to screw it up. It doesn't make God bad. It doesn't make Jesus bad because we still have free will, you know? He was loving enough to give us free will
Starting point is 00:22:54 to make stupid choices. Yeah, I was also naturally rebellious as a kid, so that played a role for sure. So probably- I can acknowledge that now. Yeah, so probably anything they wanted you to do, you probably would have been like, nah. Yeah, I did the opposite. Yeah. Yeah. I was in the principal's office often. Yeah, if they were like, dude probably anything they wanted you to do you probably would have been like nah, yeah I did the opposite. Yeah, I was in the principal's office. Yeah, if they were like dude, we don't go to church. That's wrong I'm going to hang out my friends at church
Starting point is 00:23:12 Yeah, yeah No, it was definitely I definitely played a factor in it for sure and it takes maturity as you get older to Like realize a lot of things. Yeah, so growing up though, you went pretty pretty oh, yeah Yeah, I mean I grew up in the church and went to church every Sunday I liked it You know even when I went off to college and stuff like I wasn't one of those guys that rebelled finally getting away from her Right, you know like I stayed true to my beliefs. I still you know did all the right things and by no means am I perfect but like
Starting point is 00:23:44 You know, it's just like I've lived life trying to, and I say trying because no one's ever perfect, to follow, you know, the way that God calls us to live. And now being, you know, I'm 35. So like, let's say I'm halfway through my life, you know, and I've had a lot of experiences and business and life and I have kids now and I've been married over 10 years. So like I have a lot of track record and experience of like hindsight now.
Starting point is 00:24:12 And I've seen so many people live life a different way, you know, they live life, let's just say the party lifestyle, the sleeping around lifestyle and all these things. And I've interviewed a lot of these guys and it's fine. And then I've seen people who, you know, try to follow Jesus. And then I've seen people who, I call them the, I always call them like the mindset guys, like they're spiritual guys.
Starting point is 00:24:39 They don't subscribe to a religion, they're just ultra spiritual, right? And in the end, as I've evaluated all these people and have seen behind the scenes, kind of similar to you, you just kind of look at the grand total of it all and you're like, I don't really like what their life is leading to, you know? Yeah, yeah.
Starting point is 00:24:58 I don't like that, you know, they're still messing around trying to find the next girl and they're 40 years old. Like at what point does it, like you realize it's just this endless pursuit of nothing. But. You know, and you know, you see things like even in the Bible where it talks about it, guys like King Solomon, the wisest person ever walked the earth. You know, he had hundreds of wives and you know, in the book of Ecclesiastes, he literally says, it was all worthless. I did it all. I had more money than anyone, more women than anyone, more fame,
Starting point is 00:25:32 more status, literally the best of the best the world can offer. And it was all meaningless. And that book is, you know, it'd be a great book for you to read because the whole book is talking about how meaningless life is. And if you were to read it as a Christian, you would be like, wait a minute, this doesn't seem right because life, life's supposed to be joyful, life is supposed to be peaceful, we're supposed to, you know, appreciate things. And he's like, it's all meaningless, none of it matters. And at the end of the book, he's like,
Starting point is 00:26:12 he basically comes to this conclusion after having it all. And he's like, you know, all that really matters at the end of the day is following God and just doing what he says. He's like, that led to the most fulfillment and happiness in my life. To summarize. Interesting. And he's like, and then also too, just enjoying the normal everyday things of life. He's like, enjoy the nice weather, enjoy the sunny day, enjoy nature. He's like, those things, just enjoy them. That's what life's about.
Starting point is 00:26:43 Right, that's important, because guys like us have such big goals goals and sometimes we don't take time to really enjoy the moment. Yeah, like I've been sitting out in my backyard the last couple of mornings because it's like perfect weather in the morning right now. Even though Vegas is super hot, like in around 6 a.m. Yeah. It's still, there's no sun in my area and well, it's like shaded out and stuff So it's like 75 degrees and dude. I just sit out there I pray my kids actually wake up early and they're just running around the backyard and like I get what he's talking about
Starting point is 00:27:17 because I'm I'm sitting back there and I'm like Wow, this is what life's about like look at I and I'm like, wow, this is what life's about. Like look at, I have kids. They're just running around, having fun, enjoying life. The weather's great. I'm just outside. And then you wonder why people are so depressed just watching social media, watching porn,
Starting point is 00:27:39 comparing themselves to everyone else, like complaining about their spouse. And you just realize like, yeah, I understand why your life you think it sucks right because you don't do the right things yeah the porn stuff is nuts oh yeah it's real bad what did you cut that out entirely yeah dude I mean I I've talked about this before you know growing up I was celibate because I wanted to wait till I was married. Oh, wow.
Starting point is 00:28:07 Yeah. And so, like I said, I tried to do everything the right way. And, you know, by no means was I like perfect, like I said. But, you know, I thought once I got married, you know, porn would go away. Right. You're like, oh yeah, I mean, dude, I'm going to be having sex all the time.
Starting point is 00:28:23 This is going to be great. You know, that's what I've been waiting for. And sure enough, you realize like it's still there. And so I dealt with that for many years early on in my marriage. And at the end of 2017, I was in a Bible study, which is why I'm so passionate about starting small groups and Bible studies all across the country because it changed my life. So I'm in this Bible study with a bunch of business guys and everything else and one of our leaders was like, hey, I wanna talk, like I've been praying
Starting point is 00:28:54 and I'm gonna scrap our study that we were supposed to talk about. We're gonna talk about porn. Wow. And it's like obviously a touchy subject for a lot of guys. And he's like, a touchy subject for a lot of guys, and he's like we're gonna break, you know chains today and we're gonna confess if it's something you struggle with you're gonna share it and
Starting point is 00:29:19 You know, let's go. And so I mean it was all majority of the room. Damn This is in Bible study, you know Like myself included as a guy who's been trying to do things the right way, and I can't break free from this thing. And so, for the first time in my life, I publicly confessed, you know, to all these men. And I was like, yep, I've been struggling with this thing. I can't break it. I feel terrible every time I do it. I feel like I'm letting my wife down. I'm letting God down. It's shameful. Like, I need to stop. And dude, literally that night, you know, we prayed over each other, you know, the confession and like I had felt something I had never felt before. It was like this spiritual cloud had lifted and this fog had subsided. And literally, ever since that night, I have never watched porn again.
Starting point is 00:30:14 Seven years. Congrats, man. Yeah, I'm four years in and I feel incredible. Dude, four years is tough. Yeah, no, it's tough. And dude, like the fog fog the haze like My mind got so much more clear you know and it's like You know before if you just see something on Instagram you see some girl. You're instantly like triggered, right and Now it's like that trigger is gone. You know you still see the stuff and you're like alright. I got a like
Starting point is 00:30:51 Not not look at that, but it's not this instant thing now that it used to be where it's like alright Like let's see what else is going on. Okay, maybe later tonight. Whatever. Yeah, you could control it now Yeah, yeah, I know old friends of mine that used to you know do that three times a day That's crazy, and they would be honestly depressed because that that really affects you mentally. I don't even know how you have time three times a day That's crazy just like You must not have a lot going on if you you got time for that Yeah, cuz it ain't like some two-minute thing well some people are that some people are and like Yeah, it's crazy. Yeah, no it's it's interesting man cuz I've been with the same girl for seven years I see all my friends go down these these routes of hooking up red pill all the stuff. Yeah, there's mentally drained
Starting point is 00:31:28 Well, you know like I've had a lot of the red pill guys on my podcast. Yeah, you have fresh and fit Yeah, yeah, I've had them What else have I had Justin Waller? Sartain Sartain. Yep. I've had a lot of them. Um Sosnik. Mm-hmm, he's like kind of. And it's funny because we talk about it and none of them are, they all have their belief system and it's funny, like most of them are like,
Starting point is 00:31:54 yeah, dude, people told me that you wouldn't even want us on your podcast. So I'm like, I'll talk about anything. Just because we have different opinions on life doesn't mean I don't wanna hear what you have to say. actually do want to hear what you have to say to show you another way mmm, because you you know Most red pill guys and whatever just they live in a echo chamber, right? and so, you know, we just talked about it and everything else and
Starting point is 00:32:19 Yeah, I just don't really agree with anything. They say as far as women goes you know because I think like the typical red pill agenda is I just don't really agree with anything they say as far as women goes. Because I think the typical Red Pill agenda is it's really hard for guys right now. Like all these sevens are getting hit up by all these dudes from everywhere. And so now it's so hard for anyone who's not a nine, 10 dude to stand out. and I'm like that's just not true like Bro, the 910 dudes been doing whatever they want since the beginning of time. Yeah, social media didn't change that
Starting point is 00:32:53 Yeah, you know if you're born good-looking you got status and money and different things you were gonna win in any era it does not matter that social media exists and You know if you had no skills and no game and none of those things, you were going to lose back then too. Just like you'll lose like it is what it is. And so to me, it just hasn't changed at all. Like the cream always rises to the top in every era of life. And it's just more pronounced that, you know, these guys are having struggles. Yeah, it's interesting. I remember when I was, you know, in high school and college and I wasn't hooking up with girls, I felt a lot of shame. You know, I saw my friends
Starting point is 00:33:35 getting laid or whatever. And looking back at it now, I'm glad I didn't go through that phase. Well, that all comes back down to identity because I wasn't getting laid. Right. But you were by choice. Yeah. That's a little... But it's identity though. Right. Right? Because if my identity is in Christ and I want to do those things, then... People still made fun of me. Like I could have easily felt shame. Like, bro, are you gay?
Starting point is 00:33:59 Like people would ask me that. Like, why aren't you sleeping around? I'm like... Right. Right. Yeah, because you're an athlete. D1 athlete. Yeah. Like, I'm turning yeah, cuz you're an athlete do you want athlete? Yeah, like I'm turning down girls all the time, right and I'm like no, I'm not gay and You know, it's just like at the end of the day. I didn't let other people rattle my identity I knew who I was and why I was doing what I was doing, right? And so most people who feel shame it's an identity thing. Yeah, I didn't know who I was doing what I was doing. And so most people who feel shame, it's an identity thing.
Starting point is 00:34:25 Yeah, I didn't know who I was. I was trying to fit in. That really wasn't who I was, sleeping around like that. Exactly. And that's what I think a lot of these men are attracted to the Red Pill stuff because, you know, in men culture, it is this thing of, you know, go get girls and whatever, period. Athletics, you know, just normal frat boys, whatever the case is.
Starting point is 00:34:46 And so there's very few cultures with men where it's not. Christian would be the only one. Right. You know, like, and so, you know, I lived, I grew up in secular culture, playing pro sports and all these things. And so, yeah, I was always in the same boat, but I just had a different perception of my identity Mmm, so you really waited somewhere. Yeah. Wow. Well done man. Thank you like that's a rare thing these days They're super rare like I can't name anyone else So well done. It wasn't easy. I bet not so you were what 25 or 24 24 damn, dude
Starting point is 00:35:21 Yeah, now you got how many kids three there we go. I've had sex at least three times You want more? Sex four times. Yeah, so hopefully, you know, we'll see four or five. Yeah, okay all daughters, right? Now I have two boys and two boys and a girl and last time we talked about homeschooling that went viral Yeah, it did. How's your opinion on that change? Well, you know my oldest he's five and he has special needs and it actually has reinforced my belief about home school even more because He has special needs and like he doesn't even qualify for a lot of schools Like most private schools will not take him Wow
Starting point is 00:35:58 the only school that would take him would be public because they have to and then he would be with You know like 20 kids and he get bullied sure too. Yeah, like it's a have to. And then he would be with 20 kids and one teacher. He'd get bullied for sure too. Yeah, it's a tough situation. And so home school is a necessity for us even before that. And so I just think homeschooling is going to become more and more popular as time goes on. I mean, you're already seeing it. More and more people are doing it,
Starting point is 00:36:24 especially in Christian circles. Christian circles are really big on homeschooling. Oh, you're already seeing it. More and more people are doing it, especially in Christian circles. Christian circles are really big on homeschooling. Oh, I didn't know that, wow. Oh yeah, because of just crazy worldviews at school that they're pushing on kids and everything else, whether it's all the gay stuff, whether it's just weird leftist stuff. So it's just like, you know, it is what it is.
Starting point is 00:36:46 And so most, like not most, but many, many Christians, I would guess, I don't have the data to back it up, but I would guess that there's a super high percentage of the total homeschool population are Christian. Interesting. But yeah, I think you're seeing more even non-Christians like entrepreneurs and stuff realize like dude I don't need to be sticking my kid, you know for seven hours a day in this place. That's gonna like I
Starting point is 00:37:15 Don't say brainwash them, but you know, whatever Why can't I just teach them what I want to teach them exactly? Yeah, you get involved with politics at all I noticed you haven't really posted much there. Yeah, I posted some when Trump got the assassination attempt and lost some followers. But I just honestly, it's weird to say, I just don't care too much about politics. Really?
Starting point is 00:37:38 You don't see the effect though on you? No, it for sure affects me. I just don't think I have much control over it. So it's just like, what am I gonna get mad about? You know you yourself can impact millions. You know what I mean? I Don't think I can really impact who gets elected Like you don't think you have a little bit of a say because your audience is tens of millions of people. Yeah, but like I Mean sure. All right. I I could have a little effect
Starting point is 00:38:04 I would guess most people who follow me already are voting for Trump. Oh I could have a little effect I would guess most people who follow me already are voting for Trump. Oh you have a very right audience yeah yes Sam so you know it's just like all right guys I'm gonna vote for Trump cool you know like it just is what it is and it's funny because actually this is a funny take so you probably clip this one it's funny I actually this is a funny take so you'll probably clip this one. It's funny I when Trump had the assassination attempt I I posted about like bro. This picture is crazy. Yeah, it's like the coolest picture ever and Like one dude just took a bullet just got up fist in the air Like the most iconic American picture ever.
Starting point is 00:38:45 And then you have this other guy who's currently the president, who doesn't even know where he's at. He's like walking around like a corpse and this guy leads the country. And it's not even like, and nobody can debate that. It's just like two opposite ends of the spectrum. One guy just got shot and is just like rallying people
Starting point is 00:39:04 right after getting shot. This other guy can't, he literally has no idea where he's at half the time. And so people are like, well, I'd still rather have this guy. And I'm like, are you serious? How could you want this guy? I don't care what you think. Like just give me somebody who knows where they're at. Right. I'll take that over anybody, you know, that this guy.
Starting point is 00:39:28 So that was that. And then it was funny because so many people were defending Biden for whatever reason, right? And then, you know, it gets announced that he's going to step down because nobody thinks he's capable of being the president. Yeah, that debate was brutal. Yeah, and I'm like, do you realize how bad
Starting point is 00:39:51 if you were a Biden supporter that makes you look? Like you're defending this guy the whole time when everybody says he's like gone, so far gone. And you're like, he's not gone, he's the guy, he's our guy. And then literally everyone in the Democratic Party is like, no, like he's not gone. He's the guy he's our guy and then literally everyone in the Democratic Party is like no like He's gone. We cannot have this guy. Yeah, it's nuts like how bad does that make your opinion look terrible But now they're just supporting Kamala, so I have the next but it still doesn't discount how bad their opinions been yeah Well, yeah, I don't forget shit like that but a lot of people do. You know. But you know, it is what it is. Yeah. What are
Starting point is 00:40:29 Christian people leaning towards from what you've seen? Trump? Yeah. Yeah. Wow. I mean like there's, you can be Christian and Democrat, like it, you know, there's nothing wrong with that. And there are plenty of Christians that support Kamala because they don't like Trump. And for, you know, once again, for good reasons, Trump has, you know, a crazy history. He went out Rogan today, which I thought was a terrible move. He what? He went out Rogan. Oh, you went out?
Starting point is 00:41:00 Yeah. So Rogan said on a show that he likes RFK yesterday, and then Trump put on Truth Social Today that he doesn't like him anymore and and then Trump put on truth social today that He doesn't like him anymore and you should boo him at the next UFC event So that's a that's a bad enemy to pick Patrick bet David choose your enemies wisely. I would not go against Joe Rogan Yeah, that's that Well, Trump don't give a crap. So that's that's one thing people love about him He just he you don't have to worry about if he's like telling the truth or not He is going to tell you literally
Starting point is 00:41:25 how he feels. Yeah. Yeah. And so I'd rather have somebody who's 1000% just like straight up than somebody who's not. Yeah. And if I agree or not. But yeah, you know, there are Christians who don't like him just because of his antics and rightfully so. And so, you know, you do got to look at that and be like, all right, you know, like, he is, he's crazy, you know, to a degree. But he's pro real estate. And speaking of real estate, you still pretty, pretty passionate about that. Still buying properties out here. Yeah, yeah, we, we're doing a lot of wholesales and flips. I mean, like I said, that's where lead kitchen came from, because, you know, I've been doing this for the last decade,
Starting point is 00:42:08 flipping and wholesaling. And, you know, it's like, I've had to adjust my strategy every year, really, for how we're gonna get deals. And, you know, I was running TV commercials out here for so long, and then, you know, now we're doing the Facebook thing and it's working great. I actually think like the next year we'll probably make more than we've ever made. Wow.
Starting point is 00:42:29 Just because we've got it really, really dialed in. And so, yeah, I'm excited about that, man. Yeah, dude. Can't deny that. I see your ads every day. There we go. You're killing it, dude. So they're working. No, you're killing it. YouTube and Facebook.
Starting point is 00:42:40 Good. Yeah. Good. I'm crushing it, man. And not a lot of people can run ads successfully, so you've really developed a good system there. Yeah. Thank you. I think at first you could run any ad and make money like five ten years ago. Yeah. But now you really need a good system on the back end. Well you need everything to
Starting point is 00:42:55 be good at ads right? You need good creative, you need great funnels, great landing pages, great sales process, great products. So, you know, 90 plus percent of people who run ads will fail. Just like events, you have to be really good. Any business. Any business. Even podcasting. But you know, like, when you're in other businesses
Starting point is 00:43:14 where you don't have to run ads, like, so most businesses rely on organic traffic in some way, right? Hey, let me get some referrals. Hey, let me get some affiliates. Hey, word of mouth. Hey, you know, whatever, right? Hey, let me get some referrals. Hey, let me get some affiliates. Hey, word of mouth. Hey, you know, whatever, right? So you can get away with that because you have no risk
Starting point is 00:43:32 when you have that model. So, you know, whenever people, I don't do a ton of affiliates because I have my own companies that I would rather promote. But like, you know, whenever people are like, dude, you know, just affiliate my thing and whatever. I'm like, yeah, it's easy for you to say.
Starting point is 00:43:48 You don't have to spend millions of dollars building your brand and, you know, talking about it and all this stuff. You have nothing to lose if I promote. Why don't you put some skin in the game if you want me to do something, you know? I feel that. People pitch me affiliate deals all the time
Starting point is 00:44:03 and it's usually like a turnoff They have nothing to lose nothing like put some skin in the game if you want to you know, go do something, right? And that's you know But but once again, right if you're starting a business and all you do is all organic free stuff You have nothing to lose as far as like I guess time But like you could still have success in business following that model because it's the least risky model. Yeah, absolutely. When are your next events, man?
Starting point is 00:44:29 And where else can people find you? I don't know if this is gonna air, so. Two months. Two months, okay, so a bunch will have already passed. Dude, you know what's crazy? For as many events as we throw, they are not planned out very far. Yeah.
Starting point is 00:44:47 Okay. So we'll link below maybe all your events and- Yeah, yeah, yeah. By the time this goes out, there's gonna be some definitely events that are out there. Cool. Thanks for coming on, man. That was fun.
Starting point is 00:44:56 Yeah, I appreciate you, man. Yup, thanks for watching, guys, as always. See you next time.

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