Digital Social Hour - The Power of Investing in Commercial Resl Estate: A Conversation with Ben Reinberg | DSH #79

Episode Date: August 19, 2023

Hey there, podcast lovers! Brace yourselves for an episode that will truly make you question how you're living each day. In our latest episode, I sit down with the incredible Ben Reinberg, a man who understands the value of time like no other. With limited time left in his life, Ben delves deep into what truly matters and shares his wisdom on making the most of every moment. But that's not all - we explore Ben's fascinating journey, from his career as a real estate investor to his focus on medical office properties. He spills the beans on his expertise and the secrets of his success. And get ready for an eye-opening conversation about the power of gratitude and the importance of surrounding yourself with positive influences. We also touch on the mind-body connection and how prioritizing our health not only improves our personal lives but also enhances our leadership abilities. Ben's disciplined lifestyle and his commitment to self-improvement will leave you inspired to take charge of your own well-being. But it doesn't stop there! We dive headfirst into topics like trust, respect, and the beauty of diversity. Ben's thought-provoking insights will encourage you to reflect on how you perceive others and find a common ground of understanding. So, why wait? Tune in now to gain a fresh perspective on life, success, and the true meaning of happiness. Join us as we explore every corner of Ben Reinberg's incredible journey from success to significance. You won't want to miss this enlightening and empowering episode of Digital Social Hour. Listen now and embark on a journey to unlock your full potential! Follow Ben Reinberg at benreinberg.com for more incredible content and insights. And don't forget to visit alliancecgc.com to learn more about his insanely hot Alliance Medical Property fund - a game-changer in the world of wealth creation. --- Support this podcast: https://podcasters.spotify.com/pod/show/digitalsocialhour/support Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices

I'm 53 years old. If the average life, now obviously it's growing, but let's say it's 77 years old. So you take 77 minus 53, 24 multiplied by 52 weeks. That's the amount of weeks left in my life. I think it was like 1492 or whatever it was. If that's true, if I'm dead at 77, Wayne and Sean, how am I going to live that 24 times 52 left? Who am I going to surround myself with? What podcast am I going on? What employees am I going to associate with? Am I going to not take that vacation I wanted? I could be dead tomorrow, Wayne.

So I got to live every day to the max. Every conversation. Grateful for every moment, whoever I meet. I got to look at things differently. So you think about these things and you start putting together the numbers and the time. You realize, wait a minute, I got to value these moments. Starts making you think about what's important in life.

Welcome to the Digital Social Hour. I'm your host, Sean Kelly. I'm with my co-host, Wayne Lewis. What up, what up? And our guest today, Ben Reinberg. How are you? Thanks for having me, guys. Absolutely. Appreciate it. Flew in today, right? Yeah, flew in today from Laguna Beach. Oh, it's nice out there right now.

It's beautiful. It's 65 degrees and sunny sunny and it's the same temperature all year round I'm not used to this heat coming from Chicago where I was born and raised and where my headquarters are and lived there for I'm 53 years old I've lived in Chicago for 52 years I just moved to California so wow I get back into this heat it feels like like Chicago in the summer. Wait, so Chicago gets hot, hot? Oh, Chicago, it's really hot. We'll get 90, 100 degree temperatures. And there's a tremendous amount of humidity in Chicago. And it's right on the lake.

And so you're just sweating instantly. Here, it's a dry heat. But in Chicago, you get not only 90 degrees, but it feels like 110 because of the humidity. Wow. So you've achieved massive success with real estate obviously but what were you doing before that i've always done real estate it's something i started i'm a cpa i'm an accountant when i got out of college i graduated from indiana university a huge basketball fan and uh i realized that I wanted to build wealth.

So I had to take a step back and say, well, how do I build wealth, guys? It was through investing in assets that produce cash flow. So I started buying commercial real estate. That's my expertise. I am an expert in office, industrial, and retail real estate around the United States. That's what we own. That's what we invest in. So when I was 23 years old, I started my company Alliance, consolidated group of companies. We've grown

tremendously. I've been doing this for almost three decades. We started syndicating commercial real estate. My first deal was an industrial warehouse in the Chicago area. When I started the business, the internet wasn't as prevalent you know it was shoe leather it was going out and hustling and meeting people and raising equity and canvassing properties and looking for deals and asking for help and being vulnerable and all these traits that carry forward with me that now we're in this technological age where our our business has changed drastically. This past week, there was something called ICSC, which was in Las Vegas,

the largest shopping center conference in the world. It takes place here. They take over the city. I didn't come in for it because we focus more on medical office now these days. That's one of our expertise. But I've owned anywhere from retail shopping centers grocery anchored uh net lease to industrial flex distribution manufacturing warehouse around the country to office buildings high rises to medical office which about 90 of our portfolio now guys is medical office because

well you know there's the human body is never going out of style. And so about 19 years ago, we decided with our investors, where do we want to pivot to? We saw healthcare. We thought with Barack in office, we're going to go more towards socialized medicine. We took a step back and said, nah, human body's never going out of style. We're going to start buying medical properties. And we did extremely well. We got into dialysis facilities, surgery centers, orthopedic. Anything that you and your family would go see the doctor or physician or a hospital for, that's what we own in the country.

We own here in Las Vegas surgery centers. We own clinics. We own West Coast and what I call the smile states. We start up in Maryland. We draw a smile face. And we go up all the way through Mountain West, certain parts of the West Coast, and that's what we own in about 30 states now in the United States. So I have 200-plus years of leadership team experience in my company.

We have a great staff. And what makes up my company are the people. We're a people-first oriented type company we've done some unique stuff we brought in a human behaviorist to sit with everyone and find out so say you wayne you'd fill out a playbook and i'd look at your playbook and you're like you know i'm into health and wellness right i want to spend more time with my family i want to spend more time with my significant other right i want to get into mentoring. You know, we basically would know everything about you, Wayne. And I would say, okay,

how does my company alliance? How can we align with Wayne to make him filled in life on a personal and business level? What people struggle with in business that they want to miss, especially employers that I learned a long time ago ago is that we're all human and our personal lives and business lives bleed into each other. And when you can understand that as an employer and you're looking at saying, well, why is this person struggling at work? What's there? Something's going on in the personal life. Could be a toxic relationship. Could be just, you know, stress going on with their kids. Someone's sick in the family. so we started looking at this and we're saying well if we don't get involved in people's personal lives

how are we becoming how are they becoming the best version of themselves and so it's not a it's not a topic that a lot of people want to go into because they're worried about people filing claims and litigation but we looked at a different way, wait a minute, if we can build loyalty in a community, in our company, how great would it be for someone to walk in the office and know wherever they are around the country and they work for Alliance, they're being supported, their growth where they want to be. There's no ceiling for their growth. They can make more money and live a more full life that builds more loyalty, more trust, a better community, more productivity

and that's what we learned so we do different things in my company compared to other companies especially in commercial real estate so we were one of the first companies to start investor portal for years we're mailing out checks and with stamps and envelopes and people weren't cashing their checks can you imagine sending someone a thousand dollar check for a distribution and they wouldn't cash in and then they'd hold it for 90 days and so we had a whole staff that would had a deal with our investors and nowadays it's direct deposits it's all electronic you could see things 24 7 our business has become more transparent which is what i like you can go kick the bricks and mortar on everything we own you want to go Las Vegas you want to go in the medical district in Charleston Boulevard and see our pristine property you can go there

and see it if you're an investor so what I like is I am the largest investor in what we do because I love the transparency side of what we do there's not many assets or investments better than real estate, especially commercial real estate, because you get tax benefits. It's transparent. You know what you're getting into. You see who the tenants are. It's intelligent type investing. So we have investors from all over the world now because they can go and they see the transparency. We communicate with them on a frequent basis every quarter at least with narratives and financial statements. So if you invested in our fund, our brand new fund we launched, you feel comfortable because you say, okay, they have 200 plus years of leadership team experience. Ben started this company almost 30 years ago.

They have a great track record. They show it to you. Right. What's the track record? Like what returns on average? Let's look at medical office. Overall of our whole portfolio, probably high 20ss irr which is pretty good in my career i'm really proud of the people that have gotten us here for medical office we're mid-20s internal

rate of returns irr so what that shows you it's about two and a half times multiple on your money so our minimum commitments our fund is a hundred thousand it's a call fund we call it over time and so let's just say you committed a million dollars in this new fund you probably walk away with two and a half million Wow tax math a year not a year at the end when you look at the whole investment okay so you'll get a preferred return six to eight percent depending on what class you come in it's all depend on your commitment quarterly annually it's quarterly preferred return payments okay it's like interest payments and then at the end when we sell it you get your money back any outstanding return and you get a proportionate share of the proceeds that's not bad so how do you

feel about the state of the economy right now and are we headed to what some would say is a worse recession that we've seen thus far? I think we're headed into a recession. My take when I look at how I gauge things, I look at our business. Our business for years has always lagged behind the stock market and what's going on in the world. I'm starting to see a lot of tension and tightening in our business with the lenders. So lenders aren't as robust getting capital on the street. Their interest rates are higher than they've been accustomed to the last three years. And so they're looking at and they're saying, well, we're going to kind of batten down the hatches and get a little bit tighter on who we're going to lend to, how we're going to lend, and what we're going to lend on. What's great in this environment is they

look to experience. So our business is an experienced man and woman's game. And with that being said, when they go and they look at lending to a company like Alliance or a Ben Reinberg brand, they said, good experience, good fiduciary of our capital. We trust them. They're not going to over leverage. We'll ride with them. I think it's harder. It's challenging in this market for folks is when you're getting started how to get a loan because they're going to be more scrutinized. They're going to look at your experience and your track record. So for us, one of the benefits of our funds is not only the purchasing power

but the cost of capital. We're able to get great cost of capital in this market because we have a lot of experience and we scale. We have enough volume for a lender to wrap their arms around so in this market to answer your question wayne is i think we're in a recession i think we'll get deeper i feel that uh there's a lot of folks out there in residential as well as commercial real estate that won't be able to finance there's going to be businesses that have loans coming due. And what ends up happening is they end up becoming in default. So if they're in default, people will start buying loans or taking back properties.

And that's where you start seeing trouble. Will you start seeing people file for bankruptcy in this market? Absolutely. But what I love about this market from a selfish person standpoint is when there's chaos in the market, there's opportunities. So when you have a lot of experience, we're raising money right now. We're actually adding staff. We just hired 15 new people. We're hiring more to join our company.

We have closers and setters. We have acquisition department, investor relations, property Administrative Staff, we've added in California as we're growing that office where I sit. And what I love about this market is that when chaos happens, the players step up and take advantage of the opportunities. So that's what we're looking to do. We're looking in this market and we're saying, okay, we're the best place to invest. Where can we feed our new Alliance Medical Property Fund?

How do we generate great returns and how do we benefit the employees that have been with us that grind every single day that we're grateful for so that's what i do for a living that's my expertise um we started my personal brand a year ago i didn't know what a personal brand is i didn't know what social media is i have three kids and i would watch them on social media and i was learning and and i was always on linkedin jeff weiner from linkedin from chicago where i'm from and so i knew when he started and i got on that platform and so i have a lot of followers on linkedin but i look at your instagram and it's amazing how many followers you

i want to ask you for advice because I started literally, we launched Instagram and all these platforms a year ago. And I now have about 110,000 followers. Which is pretty good. That's pretty good. So I'm growing. And we started my podcast, Ben Reinberg, I Own It, which is about success to significance. We about health wealth relationships we have celebrities and ultra high net worth individuals come on my show but with that being said what i've learned is that the personal brand is like its own animal yeah you know it's different entity yeah i had a i had to take a step back and say what's the time commitment saying it's a lot of time so i have

a staff that handles it and my podcast. And I realize how beneficial it is now to be able to give knowledge and content, my experience. But also, guys, I also looked at it and said, you know what? This is kind of fun. I'm enjoying it. Where do you get to network with people on a podcast? I'm one-on-one. We swap contact information.

People call me all the time for advice on business or commercial real estate that was on my show or I was on their show. It's rewarding to me. I love it. And it's cool. It's great. And the thing is, I ask them questions, you know, resources or, hey, I'm in this situation. How would you handle this? So the collaboration and the networking is phenomenal for the podcast.

I enjoy it. But the personal brand stuff was so new. It's interesting how where it's going now, it's developing. What I love about it is that it gives great exposure to my company and my team back all over the country where they can say

Ben's out there promoting Alliance Consolidated Group of Companies. Ben is out there pushing us in the forefront to make change and what we want to do and to help our business grow. And I'm excited. We have a lot of cool things coming down the pike in commercial real estate. We're going to be at the forefront of the blockchain.

We're looking into how to implement that into our business. We're looking at all different types of technology. That's good. And so we're not stopping to grow. You know, there's a saying in my business is you spend the first third of your career on your back when you're in your 20s and 30s. Then as you get older, you spend the next third on your feet. Then the last third is on your stomach. It's like you're swimming.

You can navigate through things. Outside of real estate, what other things are you into in regards like maybe investing or what things you curious about I get getting into or like what moves you outside of real estate hmm well now living in California I've gotten into USC football because my kids go there I'm the season takeover and I love Caleb Williams I'm big fan I'm crazy about it I don't have a sports team out in California I'm a huge sports fan coming from Chicago I'm a Bulls blip Bears Blackhawks Cubs you know kind of guy I grew up around sports my whole

life I played sports my kids do I was very athletic as a kid you play college what's that I do not play college. But I love sports. And being from Chicago, that's all we did as kids because there wasn't the internet. You go to the park and you play. The good old days. Yeah, I'd tell my kids, go to the park and play. I caught the tailwind of that when I was like 10. Yeah, so with my kids, they had no idea what a park looked like. But we would go to the park and play baseball and football.

And they'd freeze over the park and play hockey. I mean, we did everything. It was like, you played every sport in New York, it's soccer, you name it. So, so what I love to do is I do love investing in, in companies and other things. I do some technology stuff, investing. Uh, I invest a lot in what we do in real estate. I build my own portfolios, a portfolio within the company as well so I love that and I want to do different things like as I age and I'm winding down and I'm let my leadership team kind of lead more and I'm delegating more I'm getting into the personal brand space which I

really love I'm gonna start speaking more and helping and creating an impact I'm looking into teaching commercial real estate no one's really taught it and being from yeah I've never heard everything's residential absolutely and so one of things I learned is a friend of mine said you should teach it I said well I gotta look at my schedule and see if I so if I'm gonna do something I like to go all-in I don't like to do things happen yeah it's just not my personality right so i realized okay well if i teach you what's going to entail and we're looking into that but the reason why what interests me is i

come from chicago south side of chicago is one of the most dangerous roughest areas in the country we have more homicides it's sad wow and i and i took a step back and i said what if i could take a young man or woman from a south side of chicago doesn't have an opportunity doesn't have parents or the guidance they need i could take that young man or woman and create a legacy from show them how to invest in commercial real estate how many lives would that person change grandparents parents maybe a significant other she has significant other kids uh friends uh more job opportunities for colleagues around the area and then take that person impacts 30 people 50 people 500 a thousand how cool would that be and i realized that's why i was put on this earth is to help people and to give back

and i said if i could take that young man or woman and create a life for them how great would that be to create a mentorship that's great so whether I do it on a mass scale or I do it on a private client scale I want to look at doing that because no one did that for me right the baby boomers about me I'm a gen extra I'm 53 years old no one said Ben here's how you're going to do it here's the roadmap it's easier now with the internet you can find mentors you find coaches you can kind of lean into someone you can call a guy like ben reinberg and say how did you do it what's your story how do you deal with failure how do you deal with your mindset how do you personally well how do you deal with failure how do you deal with how i deal with it do you still experience failure yeah of course i don't i have failure going on right now employees aren't happy or i have uh relationships with agencies in my personal brand that maybe

we're not satisfied with that we want to look at exploring opportunities we're always growing failure what i love about failure is growth now when, when I was in my 20s, guys, I thought failure was like, oh, I suck. Who is Ben Reinberg? Nothing. But as I aged and grew, I realized failure is everything to grow and get better in business and life. I failed at a lot of things. I've had deals that haven't been perfect. I've had employees I didn't handle well.

I had situations and disagreements I didn't like about myself. That's that some people look at as failure. I look at as growth. If I have a failed relationship or a relationship doesn't work out as well or a deal or a business or whatever, that's growth. If you take a step back, one of the things i teach people is if you could seek the truth and what someone's saying and not have this lens of everything you do is right but you can learn from others you'll grow tremendously business personal it's listening because when you really listen to someone and find out what's behind them and understand like what's the truth and what wayne's really saying to me what can i learn from him right and so when someone's criticizing me I look at that as growth I say thank you appreciate it because they freak out they're like what the hell

you time on thank you thank you because I'm looking at saying okay yeah I can get better at that and I always tell people i said this to a friend earlier today if you could look in the mirror and be honest with yourself because i look at stuff and when and uh and i i won't swear but i've effed up on things where i look at things i'm like oh bad you really effed up on that one i can or i laugh now i laugh at myself because if you could laugh at yourself be like didn't handle that one. That sucked. And like the way I wrote that email.

That sucked better. But when I could say that to myself, I can grow. And I laugh. That's how I deal with it. That's how I do it. So failure to me is growth. It's opportunities to learn. If you don't fail, okay, you're not in business.

If you don't fail, you're not going to be successful. Because I don't care okay you're not in business if you don't fail you're you're not going to be successful because i don't care who you are you can be ben reinberg elon moss richard branson sean kelly it doesn't matter who you are in life you're going to fail if you're around long enough as you get a new age you will see that you'll have relationships business personal whatever they don't work out yeah you know why? Because the basis is you're going to know, guys, your values. So I have deal breakers. So I had to learn about myself.

And I went through a deep dive on who Ben Reimberg was. So my deal breakers are respect. I don't like when people don't respect me because I respect everyone and love everyone. That's my attitude. I'm a Midwestern value Chicago kid. That's who I am. I look for people that keep their word.

They're honest with me. So I have these deal breakers of what's important to me. And if you're outside the deal breakers, it's hard for me to gravitate with you, to love you and trust you. Trust is huge for me. Being reliable and consistent are huge things for me and my employees where people say well ben what's upset you when people aren't consistent and reliable because everyone goes through these like different things as a

kid like i went through abandonment when i was a kid so if you abandon me subtly because like you say hey i'm gonna show up at noon and you show up at one. I'm going to start questioning my relationship. You know, when you say to me, hey, you know, I'll do this and this. And I turn around and say you work for me. It doesn't happen. That's trust. I will go 120 percent for a person when they hit my core values.

And that's what you'll see in life. And the reason why you struggle with relationships is because the standards you have, either you're breaking your standards and you're saying, Wayne, okay, well, I'm going to let my significant other, when she tells me something that's not true, and I'm going to stick with her. Is that what you really want in life? Someone that you can't trust? You know what I mean? And so now all of a sudden you're breaking your own rules. You're not loving yourself. And so you look at these things and we say, well, why do we struggle?

We struggle because we have standards and our deal breakers and we're dealing with people in our lives that don't adhere to that. So it doesn't matter where you're from it doesn't matter what religion the color skin whatever we're all people we all have minds or hearts human what what differentiates us is what are our values and our standards we're living to live with I had to realize that because I was letting people in my world it was getting effed up and I was like I was like what am i doing yeah like this this person came and tell the truth mmm so I allow this person my life why so how do you my worried about how do you manage balancing you know work family success and like what's that dynamic like if there is one because you know most

people say that once you reach a level of success, there is no balance. There is no work life balance. What there is, here's the secret. You have to do what you love, not what you're passionate about. What you love. What you love. You got to know what your mission is in life. Okay.

And what you're going towards and see it and understand it, what you're trying to achieve. I think a lot of people is they feel like they go to a job, they got to go home, have dinner with the family, which is fine. I respect that. I do that too. And they got to do all these things. But what they do is they sacrifice who they want to be and what their mission is. There's trade-offs in life.

There's a cost to everything. You want to be a billionaire? There's a cost. You want to be a commercial real estate icon, mogul like I am? There's trade-offs in life. There's a cost to everything. You want to be a billionaire? There's a cost. Oh, yeah. You want to be a commercial real estate icon, mogul like I am? There's a cost. You got to give up a lot. Jamie Reinberg had to deal with a lot of days of me traveling where she was taking care of the kids.

God bless her heart. What a saint. She was able to see my growth and what I want and allow me to do it. It's hard to find that support. Right. But I'll tell you, you need that support as you go through life. You need a lot of support and you have to be very grateful for the people that get you there. But to me, work-life balance is kind of a myth.

What it is, is are you doing something you love? Because if you're doing something you love, everything will balance in your world. You know, I'm an avid i work out seven days a week i train with the trainer five days a week in california wow health is important to me um i've done everywhere from stem cells i eat right i intermittent fast um i am uh they've gauged i'm about 32 year old and a 53 year old man's body oh you did the biological age yeah so that's what i am right now wow wow so i am your 32 year old yeah i'm a 32 year old so's body. Oh, you did the biological age? Yeah, so that's who I am right now. Wow. So you're a 32 year old guy. Yeah, I'm a 32 year old. So you're 32. He's younger than you.

I got gray hair. You're 32 though. Yeah, I'm 32 in my life. So how did you manage to do that? Well, I started on a journey where my kids were calling me Fat Ben. And that's when they were younger. And I got into my first, so I used to work out a little bit in high school and college being an athlete. And I was very active. But lifting weights wasn't as prevalent as it is now or promoted. You know, Arnold Schwarzenegger was big and Tony LaLanne and all these people when I was a kid.

But it wasn't like now with the technology I go to the gym my gym in Chicago is second to none they train athletes pro athletes turf fields and we're pushing sleds and we're hammering things you name it now here in California it's more bodybuilding type stuff I'm doing but at the

end of the day I started getting into my health I got into beach body products like p90x when i was in my i was 30 years old and i looked at myself and the kids were young and you know i was eating off their plate and desserts and ice cream and all that in chicago we polish hot polishes and hot dogs and pizza ribs and you name it food in chicago is amazing deep dish pizza we have every type of food in the world in chicago so eating is i'm foodie and so i saw myself i'm like man you're fat bad and so i uh i took it on me and i cranked out p90x i did it saw myself i said this is the version I want to be.

Hired a trainer. Started training. Started doing spin classes. Now we have Pelotons at our house. But it's been a journey for me. And then I got into a friend of mine is a famous doctor. He got me into stem cells. So I started doing that about a year ago.

And that helped a lot. Lowered inflammation. I don't wear glasses anymore from stem cells from stem cells I guess you just did shots in the brain you didn't have any problems with you didn't have any problems in regards to prior to getting stem cells you just got them no I have celiac I'm gluten-free okay and part of my lineage is my father had colitis and gastro problems. And so it carried down to me. And so I do do gluten free. I mean, I think with StemCy, I don't know if I have it anymore. I should be tested soon for CELAC. But I looked at it and I said, well, if I can continue to improve my health and have the resources and knowledge, I will continue to do that. So I'm on

that journey because I want to live as long as possible. I want to be able to help people. And I realize the biggest key to my health was if I'm not healthy, what kind of message do I send to my employees, my leadership team? What kind of message do I send to my kids when they look at dad's a fat slob? But when dad's disciplined and he's successful and he works hard and he takes care of himself, that's a good message to send your kids. And I recommend that to everyone is how you show up is how you show up in life.

And so I'm extremely disciplined. I get up at the crack of dawn. I meditate. I go work out. I have an evening routine as well. I'm very disciplined. That's how I create success in my life and whatever that means to people. But at the end of the day, health is so important to me because that's all we have.

But it also sets the tone of how do I show up in life? How do I balance my emotions? How do I deal with things when the chips are down? That's how I look at a man. I say, when things are tough, how do you react? How do you deal with things when the chips are down right you know that's how I look at a man I said when then things are tough how do you react how do you deal with it because life's not perfect we talked about failures life's not gonna be perfect I look at the character person is when things are tough how did they deal with it right so it goes to your question of what do I invested I look at a lot of the sponsors and the people I'm backing. Anyone can pay you

a preferred return in my business, but I look at how do you solve challenges? Are you solutionary oriented? When things are tough, you lose a tenant or half the building burns down. We've had people at medical facilities that push on the gas bell and they go right through the window at the front of the building. We've seen it all You know, we've seen it work. I mean you name it we've had issues and Hurricanes we've been through tornadoes and you look at this and you say okay Am I gonna rise to the challenge or am I gonna be fearful and back on and be worried about all this negative stuff? That happened at this particular property or situation in my life. Instead of taking a step back and saying, okay, what can I learn from this?

How do I deal with this? How do I bring in the resources? When you're solution-oriented and you can focus on that positive side of you, your whole world changes. Because everyone focuses. I'll give you an example, Wayne. Do you ever ask yourself what your wins are every day? I haven't so let's

start let's start with today we'll be a wind is we're doing a podcast together yeah we have to meet each other absolutely to hang out yeah you know did you wake up today you did that's a way I think we I see those are wins but I think I think just being human to be honest I think we kind of all take that for granted. We're used to waking up. We're used to walking. We're used to being healthy. We're used to this kind of environment that we're in. So it's like it's like a lifestyle. But you're right. Those are all wins because, I mean, there's somebody who didn't wake up today and wasn't able to make it to work or wasn't able to you know or aren't able to do the things that we do right so so you learn to be grateful for that i mean it shows it's the

little things we take for granted it's crazy all the little things so we're redoing our kitchen right now we're going to buy appliances and we went to a place in um in laguna and the guy working at the front had like no arms okay by was completely deformed smart guy he was checking us out I gave him my credit card checking us out and you know he's typing a certain way his arms are to here I mean I've never seen it propose as well he was he was happy as can be mm-hmm and and I said to myself I said this is what life's about this guy takes a situation where he doesn't have arms he could barely function with his hands and he's happy and he appreciates life and i realized that's what's about that's what this is and so you like you every moment in your life take a look and be aware of me like what's going on

yeah what I get I get to meet Sean Kelly I got to meet you Wayne I guess sit in this cool studio I'm in Las Vegas mmm I get to be out of my office we take all this for granted it's like right I write down every day five things I'm grateful for yeah I gotta start doing it more in the moment too yeah absolutely it's it's like right i write down every day five things i'm grateful for yeah but i gotta start doing it more in the moment too yeah absolutely it's it's just acknowledging like i do that too i'll write in the morning like it's usually like my family employees could be a day i had a day yesterday but i look back and i'm like man without that person or that moment who knows what would happen well you know what being one thing i don't do is take the people around me for granted i don't take nobody for granted like i don't hurt i don't hurt my friends i don't say anything to put them down or anything like that i'm like a uplifting guy i'm always

there for them so i think i show gratitude by action not really too much like what you said like kind of saying the words of affirmation to myself. But you probably should do both more because you need to hear that also. It's also the thoughts. And it's why I tell employees and friends, I'm like, be careful who you surround yourself with. Yeah. Because you'll be a product of what I am telling you. There's a weird thing that goes on. I've seen women that are surrounding themselves with bad toxic people

and all of a sudden like they might have been beautiful a month before and i look at them like they're not looking good it's like weird it's it's but it's something about the people that are pouring into you and and it will totally change your body physiology, your mind. And I see that. And I think the employee side and the colleague side of mine is when people have stress in their life or challenges, I look at them and I just say to them, what can I do to help you? Why do you say that? I could just see it. You know, the human body is such a strong indicator of what's going on in your life it's amazing how we communicate right what you're saying to me right um what's your lips and eyes and your you know people go like this because they're not comfortable you can see how people interact

with you and if you can learn that skill you could see how to help people it's really interesting so i see that a lot i see a lot of the mind and body connection and why I got into it, because I realized if I can understand that I can be a better person to people and help people. Yeah. And so you mentioned trust is super important to you. Super important. What do you do when you catch an employee or a family member telling you a lie? Oh, man, Sean, it's such a hard thing to explain i you know i pray all the time it doesn't happen but it does um some people i've given second chances to sometimes i look at it i'll look at say an employee of mine and i'll say why are they lying to me and i have to go

deeper okay it could be we have a parent-child relationship between Ben Reinberg and that employee or that colleague of mine. And so they feel like they have to lie like I'm the parent in order to be safe. So that's an issue they're having. A lot of it is what I find when people are lying to me is they have to work on their inner game. They have something going on from their past that they're hiding from me, that they can't be honest. And that's what it's about. And so I acknowledge that.

So I realize it's them, or is it Ben not giving them a safe space to have an honest conversation? So it's my fault too. So I look at it and I say, okay, well, what's really going on here? So I first take a step back and say, assess them. Are they a good person or are they this? But if it continues to happen, I don't want that in my life. So I'll cut them out.

I'll cut them out and figure out how to get rid of that toxic relationship. Wow, so you'll cut people out just for lying. Yeah, if I have to. I have to. You know, Sean, you have to realize in commercial real estate, we're dealing with millions of dollars of investment capital of our own or others. And that's a big responsibility when you're a fiduciary for others. So if you have bank accounts and people's personal information

and Ben's personal information and credit cards and all these things we do in life, and if you don't trust the person that you're going to war with every day it's hard well knowing that here's the thing that no one thinks about you're taking so much mental space okay imagine if you guys had a significant other a girlfriend have you ever had like a girlfriend you didn't trust her at some point like she's hitting on guys or or you ever go through a situation where you didn't something yeah yeah and it's never okay go back and remember that moment you don't have to tell me what it is tell me that moment right think about that moment are you thinking about it for me i don't i don't

i don't reintroduce the situation i'm done with it because i feel like once your trust is done when it comes to right a woman right it's a significant other it kind of spills over into everything and i don't like babysitting right exactly that's not my job so i just kind of you know just be over so think of that moment with someone you're with and you lost trust think how much mind space you spent in thinking about like what did she do who is she with why why is she not telling hours was everything right so this whole thing a lot right so think about it you don't get that time back yeah and so now you're spending all this mental capacity thinking about something that's not in your control and it

doesn't serve you wayne doesn't and so you look at it and so these are all the things we do in life so you look at employees and friendships and you know your peers and your colleagues all these people you hang around with and if you don't have trust also you're spending all this mind space like can i trust that person with my bank account can i trust that person that we're gonna have dinner together i'm they're gonna live up to the word so if wayne tells me he's meeting me at uh you know at mastro's for eight o'clock and we have a steak and a drink together and hang out and he's not going to be there how's it going to affect me it's it's not it's not loving yourself so surround yourself with

people that care about you yeah and i'm real adamant about time like i'm even i'm always here hour 30 minutes early yeah you're here early yeah time is you're smart yeah that's how you should do it it's I feel like it's the way to show that you don't respect someone is to uh disrespect their time that's so oh yeah we should phrase that yeah let me tell you something we did a study my this is really cool so we had our whole leadership team in Newport Beach at my West Coast office last week. And we talked about time. Time is all you have.

It's the most valuable asset. I'm 53 years old. If the average life, now obviously it's growing, but let's say it's 77 years old. So you take 77 minus 53. Okay, what is that, 24? You're right there. And 24 multiplied by 52 weeks. Okay, that was at 24 near right there and 24 x 52 weeks okay that's was at nineteen hundred and forty eight weeks or whatever that is I think it's 14

whatever it is whatever the amount of weeks is if that's true that's a amount of weeks left in my life I think it was like 1492 or whatever it was. And one of our employees in the room, she has like 2600. That's a lot more than me, right? So I looked at it and I said, okay, how are you going to live? If that's true, if I'm dead at 77, Wayne and Sean, how am I going to live that 24 times 52 left?

Who am I going to surround myself with right what podcast am i going on uh what employees am i gonna associate with am i gonna not take that vacation i wanted i could be dead tomorrow wayne right so i gotta live every day to the max every conversation grateful for every moment whoever I meet I gotta look at things different and when you look at that you do that exercise how old are you 34 34 take 77 minus 34 look at your weeks and say to yourself what are you gonna do if that's your timeline and when you can look at that and you look at time every moment ever because because that's all i could think about is that 1400 weeks left in my life so by the way look at your parents look at your mom or dad

how much time do you spend with them let's say you guys are here in vegas and say your mom lives in new york okay and you go see her twice a year and let's say you're me let's say it's my mom and it's twice a year and let's say my parents live in chicago and i go see him twice a year and let's say you're me let's say it's my mom and it's twice a year and let's say my parents live in chicago and i go see them twice a year so wait a minute 24 twice i got 48 more times to see them in their lives maybe not they might only be around for 10 more years so i got 20 more chances to spend time with them how effed up is that right so you think about these things you start putting together the numbers and the time you realize wait a minute i gotta value these moments i gotta i gotta increase the frequency maybe not two times a year maybe i should go back to chicago five

six starts making you think about what's important in life yeah and no one does that so we went through an exercise with everyone in my company about time and so it's like so if ben has less time than you and he's generating the most revenue you better respect his time one of my uh biggest mentors uh he was adamant about time but he had uh he had dementia he had uh, not Parkinson's. What was the other one? Alzheimer's? He had oncoming Alzheimer's and he was really, really big on time. He like got on me about time, time, time, time, time, time, time, time, time. And it stuck with me because he said, one day I'm not even going to remember who you are. That's right.

Wow. Yeah. That's powerful. He said, as crazy as I sound, i'm not even going to remember who you are that's right wow yeah he said uh as crazy as i sound i'm not but the time that we have right now is what matters in the time that i'm putting into you so he was like i mean he would just pour into me every single day it was this constant constant constant and that that did something to me when it comes to time. So that's why I'm never disrespectful when it comes to time. Never. I give myself time for everything. Airport, showing up to places, being early.

Because being early is on time to me. So it's like it gives me that gap to do whatever it is I need to do. Or if there's any mishaps, flat tire or traffic or whatever. People value when you show up early yeah i have a strong value for employees that show up on time what drives me nuts people like what's your biggest pet peeve is when people don't show up on time dinner appointment coming to the office meetings because i think it's a respect factor. There's something about showing up on time,

showing you respect other people. It's just the courteous thing to do. And so whenever I have a call or a Zoom call or someone wants to interview me, I always say, or I'm interviewing someone on my show, I say, how much time do you have? Because I honor their time. What do you have? Because I honor their time. What do you have? Are we doing 45 minutes, half hour?

You know, and then we go. But for most people, they just don't have that gratitude or appreciation for other people. And when you can take a step back and say, well, why am I here? What am I doing? What's my purpose? You know, you can kind of figure out what, what's important to you. And you have to also realize that we all have our own DNA. We're all different. We're all upon this earth differently. And you have to respect that.

I think a lot of people think that everyone has to be like that. Well, that's never going to happen in the world. There we go. It won't. There we go. It won't. Right. It won't. We're all different. We have different ways we look at things. You know, I could say to you, what color are my shoes? You'll say they're white, but they're kind of cream.

Yeah. You might say beige. Right. He might look at it a different way in the light. You might say tomato. Yeah. Just be yourself. Right.

So we look at things differently. Right. And you have to respect that we have different lenses we we also have different experiences when we're kids so we look at things differently you know we look at we might look at a car accident completely differently that's why you know they put someone in a lineup and no one knows because we have different ways of looking at things and analyzing data and emotions get into it. But when we can respect that others have different opinions than ours and we can open up that filter, that conversation,

your whole world changes. What's the problem in this country is that we don't listen to each other. We don't understand we're all different. And if we did, man, we'd live in a great world. It would not be about skin color. It wouldn't be about religion. It would be about respect factor because people like to go those angles, but it's not what it's about.

What it's about is we need to listen to each other and respect each other and realize we're all different. And when we can do that but we all know if we cut each other open we're bleeding the same we all have hearts we have minds you know we're just different that's okay some are shorter taller fatter thinner more muscular we're different different bodies different minds that's what the hardest part of human body and the human nature in our society is that we don't know how to deal with our mind because no one taught can you imagine when you're going through elementary school as a young man

you would someone say you know what i'm gonna bring you aside and teach you how the human body and the mind works so when you go through challenges and struggles you know how to deal with things when you deal with people that are different than you you know how to treat them can you imagine if we did that with kids why don't we i wish we don't we don't do it and it's crazy because if you think about it's like wait a minute we're not going to teach you we're going to teach about what goes on inside of us to help us become better in society we're going to ignore that that's what we do we ignore it said we we feed drugs into our body yeah to help get over here it's just the transparency is lacking in this country it's a shame it is so then i've learned so much it was

such an honor having you so much for real estate i know right we didn't even touch on that i'm literally gonna look into the uh stem cells for my eyesight yeah i didn't know about that that's awesome yeah um any closing thoughts for the crowd no just uh if you are interested and you're a credit investor and like to invest passively and produce wealth uh go onto our website it's alliance cgc.com and click onto our alliance medical property fund it's the hottest fund in the United States right now. It's a great way to build wealth. Feel free to follow me at benreinberg.com. And you can follow me on all the social media platforms. We're putting together great content.

And then if people want to listen to our show, it's Ben Reinberg, I Own It. It's from success to significance. It's celebrities and ultra-high net worth individuals that have had success or created significance in their life. We talk about health, wealth, relationships, business, commercial real estate. We touch them all. It's kind of like on your show we just did. We talk about topics that on this holistic basis in your life also feeds into becoming a successful businessman. Love it.

Wayne. Thanks for watching the Digital Social Hour. See you guys next time. Thanks for tuning in. Peace. Ryan Reynolds here from Intmobile. tuning in. Peace. I bet you get 30, 30, I bet you get 30, I bet you get 20, 20, 20, I bet you get 20, 20, I bet you get 15, 15, 15, 15, just 15 bucks a month. So, give it a try at mintmobile.com slash switch. $45 upfront payment equivalent to $15 per month.

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