Digital Social Hour - TikTok Bans? OWN App Is the Future of Social Media!| Katia Zaitsev DSH #1229

Episode Date: March 10, 2025

🚨 TikTok Bans? Katia Zaitsev talks about the future of social media! 🚀 In this jam-packed episode of Digital Social Hour with Sean Kelly, we dive into the buzz around TikTok bans, censorship, and the challenges Katia faces—and introduce the game-changing OWN App! 🌟  OWN App is a creator-first platform that’s all about YOU. 💡 Imagine owning 100% of your followers, content, and revenue while utilizing a bot-proof system and merit-based algorithms to go viral, even with zero followers. OWN App is the future! 🔑 Say goodbye to unfair payouts and hello to tipping, licensing, sponsorships, and more ways to monetize your creativity. Join the conversation as we discuss the rise of AI in social media, the dangers of data privacy, and how OWN App is empowering creators worldwide. 🌍 This episode is packed with valuable insights you don’t want to miss! 💬  Watch now and subscribe for more insider secrets. 📺 Hit that subscribe button and stay tuned for more eye-opening stories on the Digital Social Hour with Sean Kelly! 🚀 Let’s OWN the future of social media together! 💼✨ CHAPTERS: 00:00 - Intro 00:29 - Katia from OwnApp 01:36 - TikTok Ban Discussion 04:58 - Today's Sponsor 06:00 - Privacy Concerns: They're Listening 09:48 - ChatGPT Overview 11:27 - Understanding Deepfakes 14:35 - Introduction to OWN App 17:54 - No Censorship in Media 20:55 - YouTube Creator Payments Explained 21:53 - TikTok Creator Payments Overview 26:15 - The Creator Fund Payment Structure 28:17 - Future of the Creator Fund 29:30 - South By Southwest Activation Insights 32:30 - Earning on OWN App 34:30 - Getting My OWN Hat APPLY TO BE ON THE PODCAST: https://www.digitalsocialhour.com/application BUSINESS INQUIRIES/SPONSORS: [e-mail] GUEST: Katia Zaitsev  https://www.instagram.com/katiazaitsev_ https://www.iown.app/ https://www.instagram.com/own.app SPONSORS: SPECIALIZED RECRUITING GROUP:  https://www.srgpros.com/ LISTEN ON: Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015 Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759 Sean Kelly Instagram: https://www.instagram.com/seanmikekelly/ Digital Social Hour works with participants in sponsored media and stays compliant with Federal Communications Commission (FCC) regulations regarding sponsored media. #ad  #affiliatemarketing #influencermarketing #socialmediamarketing #digitalliteracy #socialmediamanagement

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All right guys, got Katya here from own app. Thanks for joining us today. Thanks for having me. All right, guys, got Katya here from OWN app. Thanks for joining us today. Thanks for having me. Absolutely. It was cool meeting your team at the event. Yes. During CES, right?

It was such a good event. I'm so happy that we got to meet. What a busy week. Oh my gosh. I went to like four events in a day. It's just, it's all scattered. Yeah. Out too, right?

So you don't really like, essentially know where you're going, right? You had to pick and choose your battles. It's the one we were at with, at Turpin's house was kind of far from everything. It was. So I was like, all right, I'm not, after this, I'm not going anywhere. Yeah.

Also it was really cold. Freezing. I was just in DC and it was brick. Oh, how was DC? It was fun, but it was nine degrees. It was snowing when I left. They had to de-ice my plane. It got delayed for like three hours.

Yeah. But I like to be around the energy, you know? Yeah. So much is happening. I know, I filmed some good episodes out there and a lot's gonna be changing in the social media space, which we're gonna dive into today, right? Yep, a lot's gonna be changing.

I mean, in technology in general, right? Health space, financial space, but yes, for sure the social media space and why I'm here to talk to you about it, right? You know, we all know about the recent events, right? So TikTok's all over the news. Is it being banned? Is it not being banned, right?

It's created a fear of unknown that's caused a huge ruckus and people are looking for new options, right? It's created a fear of unknown that's caused a huge ruckus and people are looking for new options, right? And it's good in a way that, you know, me personally, I've been fighting this fight for a while in terms of data ownership and content ownership. But it's good to see that But it's good to see that individuals, creators, and small businesses are understanding the fear or the problems associated with not owning the content that you create, the audience, right? And especially when you're dedicating your whole entire livelihood, right? There's over six million Americans lost their livelihoods and small businesses that evening. And then they regained access over 12 hours, but some actually deleted the app so they couldn't redownload it. But if they kept that app,

they lost their current revenue streams, in-app purchases, and so on and so forth within the platform. And so it's created this whole craziness that happened during January 19th that is I think a lot of creators realize it's time for a change. Yeah, I know phones are selling for $10,000 now. They have TikTok.

Starting, starting. I'm wondering how that would actually work if you had like with your Apple. Apple ID. Apple ID. You can, I think you could turn it off and like sign into a new account. And you still could have that.

It's so crazy. Start at 10 K. So not, it's not. I'm tempted to honestly, I got to talk on like four phones and I don't use a couple of times. Just a quick, you know, turn around, 20 grand. Let's go. Let's go.

Right now. I've heard some interesting stuff that tick tock isn't the same. Apparently they're censoring stuff now. So if you look up certain topics, I know the recent one I saw was like free Palestine. You can't even type that or something. Yeah. And it's, I mean, they were always censoring

all the platform censor in some kind of capacity, right? But yes, there, it's more and more now. And, you know, people are hoping that it's going to be bought by an American company, right? But then in reality, it's just a data transfer or a content ownership transfer. So you have access to that data and IP, right? So yes, it's all controlled by obviously a Chinese entity,

but then even if it does get bought by an American entity, they'll regain control of that as well. And so hopefully it's to a good party if that happens, but yes, they are censoring more, always they were a little bit depending on different political views and products that you want to sell and so on and so forth. And that's one of the dangers currently with social media in general.

Yeah. And then there's always that theory of they're listening to you while you're not using them. Oh yeah. I think Apple, was it Apple? One of the big ones. All right, shout out to today's sponsor, Specialized Recruiting Group. Navigating the professional job search is hard.

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I don't know if you saw that meme. They're like, Oh, everyone's afraid that TikTok is going to be banned, but Alexa is just listening around the corner. I've seen the undercover FBI agent meme. Yeah, it's just, well, that's the thing, right? They are listening. And I think what everyone should understand, it's not just creators, right?

When you create an account with any type of platform, not only social media, you are signing two contracts with them, right? Privacy policy and terms and conditions, right? And when you open, when you click those check marks, you have to read them, right? It's like 80 pages. It's like 80 pages, right? But you have to understand them because you're signing essentially access to stuff that is your content or your data, whether it's your email, phone number, but the ones in TikTok in particular, you're giving, I don't know if you've read

it before, you're giving them access to your phone, to your text messages, your email, all the content that you create, you're giving them irrevocable license to do whatever you want with your content. But Meta has the same thing. It's just owned by a US entity. That's so nuts. So it's really nuts. And I think that one, we need to educate, but also more and more now because your online identity is so important currently, right? Probably in two years, maybe sooner, it's going to be more important than your offline identity, right?

So if we don't have the right infrastructure put in place where you're in complete ownership and control of that, then you're really in trouble, right? Because it's not only if you decide to become a content creator. If you're opening any type of business, you need to have an online presence, right? You need to build your brand. You are your brand, right? You are your new media, right? And we're seeing it happen every day right now, especially with the rise of AI, right? We're getting roocalls all the time, and that's all because we don't have control of our data online. It goes on with such risks that

we need to regain that because fine, you and I maybe we'll figure it out because we're in the space or maybe more educated on it, but? But the average individual that might be, you know, making maybe a couple grand online, right? They're not gonna know how to stop that and they're not gonna be able to regain control and that's when the troubles really start. Agreed. Yeah, I'm glad you brought up the Robo Calls. I'm on Do Not Disturb all day.

Yeah. I get 20 calls a day. It's, yeah, and I even download that. There's like a Robo Killer app, right? And that prevents that, but that's because we're subscribing to things and then we're not reading the terms and conditions and they have, we're just pressing it because for convenience, right? And there is, I spoke to an executive at Google and when she looked at what we were doing and so

on and so forth. And the problem is, is that currently right now, how everything is structured The problem is, is that currently right now, how everything is structured in the age of technology, in the age of speed, right? We want something, everything to be easy, accessible, very quick, right? We will sacrifice our privacy for convenience, right? And essentially, that's why we're checking those boxes because it's just convenient, easy,

you wanna get through, right? But until there's a solution out there, right? Or solutions out there, because I believe that all companies need to be structured this way. And there's a solution that is completely secure, but also convenient, users will move. Agreed. Yeah.

I might have to start using ChatGBT to summarize some of these terms and conditions for me. Yes. Well, and that's the thing. That's another thing. Don't put your IP in chat GBT because if you read that one, but it's good for in terms of definite legal and ease of use. But yes, summarize those and especially with social media.

I mean, meta is not any better. It's a little bit better than TikTok, but it's just so funny. I don't know if you saw Red Note, the rise. Yeah, I heard about it. I didn't get it. Don't get it, because it's even worse. If you delete it and you post,

they have unlimited license to do anything they want with your content and your data. Wow. They can make advertisement, AI agents, whatever. I remember when I used to use dating apps when I was single and like, like you would delete the app and you'd still be there. Yeah?

Like they still have all your data. Oh my God. Your profile is still there. Even if you delete it. Yeah. Is that legal? Cause people would send me screenshots of my profile while I was dating someone.

And it's still there. Maybe someone created another profile. No, it's a fake profile. Oh, it could have been a fake one. Well, that's an issue now I heard on these apps. I heard there's a bunch of fake AIs sending people to their adult content sites or whatever. Yep.

That's exactly, we're seeing that all the time. We have some influencers that have pages on TikTok or other platforms and same thing. They did an ad and the next day they're seeing an AI agent create a whole different advertisement for a certain product to sell on Instagram. It's crazy. And they can't get it out.

You have to go through so much loopholes to really get that content back and put down from those platforms. The AI has gotten so good. What people are doing now with my most popular guests is they'll have them talking, they'll change the way their mouth moves and like pitch their product, but they're acting like they're on my podcast. Isn't that crazy? It's insane. Like they're doing that with Rogan too.

Yes and Rogan too. And also I don't know if you've seen how they put different celebrity characters in like the trailer of Severance. No I didn't see that. Oh my God. I actually, they put like, I forget the actor's name, John Wick's character within Severance. Oh, Keanu Reeves? Yeah, Keanu Reeves, yes. Within the main character of Severance. And honestly, I couldn't tell. It's getting, and it's getting more accurate

on daily basis. In a year, two years, five years, forget it, right? Deep fakes, and it's gonna be dangerous because overnight we're gonna year, two years, five years, forget it, right? Deep fakes and it's gonna be dangerous because overnight we're gonna see, the president of any country, declare war, right? And it could be an AI. Wow. Right? And then what?

That's crazy. And then what? People believe it and it's gonna start chaos. So we need to get under control. As a business owner, you gotta prepare. So there's actually podcasters that are AI now. And these companies offer to buy my podcast so they could train their models.

They're offering me like hundreds of thousands of dollars. So basically in a few years, a lot of podcasts will be AI. Yep. Wow. Isn't that crazy? That is crazy. I don't know if we want to get into the topic of also AI girlfriends and boyfriends. I've seen that. I've seen that. There's, I think they're going to say one in like five men will have an AI girlfriend. I can 100% see that because like the stats on virgins are crazy now. It's like 40%. And I saw the one at CES. Did you see that one? I didn't see it. There was an AI robot companion. Oh, how did it look?

Not that good yet, but I feel like in like a few years, it'll be like Black Mirror. Yep. Or that one new movie on Netflix with Megan Fox. Did you see that one? That's a good movie. I could see that happen. I could 100 see that happening. And also, especially that's the dangers of AI. They're trying to put emotion, human emotions into it. And it's true, it can do exactly what happened in that movie.

Wow. And obviously not tomorrow, but within five, 10 years, 100%. I mean, just learn so fast. Yeah. It's already the best thing at chess. It's the best at video games. You can do that in every industry. Yeah, yeah.

So it's dangerous and there needs to be protocols set in place where there is some kind of, you know, control or restrictions in terms of what, how capable it can get, right? Or else we're gonna be in a lot of trouble. I, that's fearful. First of all, I'm not, you know, an XAI get, right? Or else we're gonna be in a lot of trouble. That's fearful. First of all, I'm not an XAI person, right? Because I use it too, right?

And I think it is good to utilize AI to make your life easier, right? And be more productive and stuff like that. But to replace the human race, that's when it gets really dangerous. Yeah, it's gonna be scary. Going Terminator in a few years. It's...

Man. Yep, we'll be in CS in a couple of years and be like, ah! So that's a good segue with the own app. Like, are you gonna allow AI on the platform? We're gonna be utilizing AI, right, on the platform. And that's going to be... So I guess I could, you know, maybe give a little overview of what Owen is. Yeah, let's explain it first.

Yeah, explain it. Yeah. So Owen is a new social media app for the new era for content creators. It's a creator-first platform where every user on Owen owns 100% of their followers and audience and also 100% of the content they create. We pay up to 50% more, we're zero bot proof, and also we have a new algorithm that's based on merit rather than users' data. And what that really means, it means that you can go viral with zero followers,

and also for the user, since it is bot proof as well, it's gonna give you true content discovery based on what you really wanna see rather than having biased algorithms or paid to play ads kind of target you, right? So it's a completely new system for the new era of the growing creator economy. Will we allow AI individuals?

So the person that creates, so we have multi-level technology on our app, right? So anyone that creates a profile on own has to be a human being, right? So how you want to represent that brand is, or that profile is up to you, right? It could be a company, a brand and so on and so forth, but the person has to be a human being.

And how we verify that is through our own ID, zero proof identity layer, right? And it's a multi-level system utilizing blockchain technology, right? That verifies that you are who you are. And also those individuals actually follow me and I follow them. And every content that I post is tied to my identity.

So every time it's reshared or reposted, you could track to the original content creator. So it solves a major IP issue and also provides monetization opportunities that if someone does reshare it or creates a reaction video, the original content creator gets paid for that as well. Oh wow. Yes. That's cool. So it's yeah, which has not been done before. Everything's going to be automated in that sense. In terms of AI, of course the app is going to be utilizing AI, it's going to verify if one it's going to be using in two folds.

We have zero censorship on our platform, but we're not going to allow any illegal content. That's going to be on our platform. So the AI will detect that and essentially then report a ban or a warning and so on and so forth. So that's how we'll be leveraging AI. Also, we're partnered with Digital Twin, where they're going to be creating AI agents and integrating AI agent within the app for the influencers to communicate with our content creators as well. So there's going to be multiple ways that we'll leverage AI,

but again, to better the platform and not to replace humans and so on and so forth. Yeah, it's gonna be interesting to see which platforms will adapt to this new era. I think X has done really well. They're getting the most traffic they've ever gotten. So I think the truth, like you said, no censorship is what's next.

And you're seeing it because Facebook just announced that no more fact checking, right? Yeah. Because they were probably losing a ton of users, I'd imagine, from the fact checks. I was, some of my videos were getting shadow banned, you know, fact checked. Yes. It was crazy. Yes. It's, I mean,

you saw probably the Rogan episode with him, right? And I mean, shout out to Zuck for apologizing and, you know, moving with the new the new wave. He's a smart businessman. He's smart. I'm not going to say anything bad about anyone. I think that you're going to really tell in the next couple of years who are going to be the leaders in the new wave, because technology is evolving, people are evolving and it needs to match, right? There needs to be education, but also the platforms need to accommodate this new wave. But it's true, it's gone out of control, the censorship of these platforms.

We had influencers that were partnered with, but also just some stories that they shared with us. For example, there's this one girl who has a clean tampon brand. Oh, no artificial stuff? No, they can't. Yes, no, yes, no artificial stuff. And they couldn't say the word blood anymore. Really? Yes. Wow. And so that, they have to say red stuff. That's a new one for me. So on TikTok, right? So, and you know, this girl's making 20 million in revenue a year. Damn. From that, right?

So, and she can't, and she's trying to normalize it, right? So it's just, it's unnecessary. Why should that happen, right? And it is, it's the new wave and yes, platforms need to come accustomed with it. You know, everybody has an opinion, right? But just because I don't agree with you, it doesn't mean that you're wrong or I'm right.

Right. Yeah. I couldn't say vaccine the first year of the podcast. Especially on YouTube. I bet, especially on YouTube, right? I mean, nobody was able to talk about it until just like recently. Yep. I think, especially on YouTube, right? I mean, nobody was able to talk about it until just like recently. I think just since Trump got elected,

there's a lot more that people could probably even talk about right now, right? I couldn't mention autism. I couldn't mention J-6. Vaccine, any cure for diseases. That's crazy. Yeah, it was nuts. So how was Joe Rogan able, he was able?

He's in a different category because he's so in there with Spotify. Okay. So like, I don't think that he can't really, they tried to cancel him. They tried to, I forget what happened. It was like a year ago, but. I mean, you're pretty good at, you're like up there.

I'm up there, but I still got to play by their rules because YouTube has a three strike system. Okay. So I've gotten a couple of strikes. If I lost to YouTube, it'd be a big loss. Yes, yeah. I'm at their mercy for now. Yeah. So YouTube has been quiet during this, all this TikTok ruckus, I feel like. They've been quiet. I know their CEO passed away, right? Like last year. So they're under

new ownership. We'll see how they pivot. But I think they'll be forced to, because you got apps like Rumble and Kick that are gaining a lot of traction right now and upcoming apps like yours, I'd imagine. So yeah, exactly. Right. And you know, I think it is, there's a new race and now you could, you could speak about YouTube or Instagram and X, I guess. And TikTok, of course, as the social media legacy apps. Right? Just like the legacy media, NBC and so on and so forth. Right? So they're either going to evolve, right?

Or fall, right? The thing is that, you know, censorship bots, AI is one piece of the pie, right? But also, you know, it's the way their infrastructure is structured. They're going to have to really revamp to make it more creator-friendly because there's apps like mine that are coming out that are offering better opportunities, like paying them more and so on and so forth, because it's more than just ownership and censorship is giving creators the opportunity to make higher revenues as well. Yeah, there is a lot of friends with a lot of creators. You are too.

There's a lot of frustration with some of the payouts on certain platforms right now. It's a lot less than what it used to be apparently. And I've seen the numbers myself and it's interesting, right? It's a lot less. We have creators that used to make four or five times more than they used to. And it's anywhere in between, one, it's becoming a little more oversaturated, right? But also lack of transparency that these platforms

are offering to the creators. So you don't actually know what you're going to create, right? One, it's not equal around the world, right? I don't know if you know, but the TikTok creator fund is not paying all creators all around the world. Only US and certain regions around the world have access to it, right?

And also recently, same thing, they're getting paid significantly less than they used to. I think it's like $20 per a million views, right? When creators are the new brand, they are the new media, right? And so, you know, that all just needs to shift right towards them. I get a hundred million views a month just off Instagram.

Wow. Yeah, 40 million unique accounts reached a month and I get $2. No, you're joking. Yeah. On Instagram. $2 a month, yeah. And I talk to other people big on Instagram and it's similar numbers.

Oh my God. It'll make like five bucks or whatever. Oh my God. I don't know if that's partially cause the video length, I'm not sure cause my clips are under a minute, but either way, it's still crazy. It doesn't matter, that's a huge reach.

Yeah, and even TikTok, I used to make like 2000 a month, now it's like a couple hundred. So it's down like... And you're getting how much on TikTok? At least 10 million a month on TikTok. Yeah, and that's their creator fund structures. How's YouTube paying you?

It's a few thousand, but it's way less than it used to be, especially like long form on YouTube. You used to be able to make a living just off YouTube. Now it's like super tough. It is. It is. And, you know, it's, I can't believe, I can't believe I'm hearing that saying that from you because you have a huge following.

I know, so luckily I'm able to monetize in other areas, but the average creator, exactly. But the average creator doesn't have that. Yeah. They're relying on views for money as their number one source. Exactly, right? So it's really tough to make a living just on views right now.

And then, you know, not everyone has the business acumen to also get the opportunities for the business sponsorships and negotiations. Yeah, it's not an easy thing to do. No, you need to have the right managers and make sure the right managers are the right managers and, you know, there's individuals that go viral overnight and you're not essentially able to get the right payment structures. And that's something that we're hearing on a daily basis. We had a random viral moment of just talking

about what we do on TikTok out of all places. And we were hearing all these stories, right? And everyone's asking, how can I monetize? And I'm from Canada, I'm from Mexico City, do I have access to the monetization opportunity? And I'm just gonna go through with them, right? We have five different revenue streams for our content creators.

Number one, we're going to market with tipping and we are going to allow the creators to have 80% of the tips rather than taking over 50% that TikTok takes. Licensing, users can license their content on our platform. When you sign that terms and conditions and privacy policy with us, we don't have co-licensing opportunities or any access to that content that you create. You can license it to brands and so on and so forth on our platform. Number three, we have sponsorships and ads. There's a matchmaking that we'll have

that will matchmake you with the sponsorships and different advertisers that are based on the type of content that you create. Number four is owned shops. We'll have the owned shops within our platforms, the e-commerce platforms, any affiliate links, or your own shops to sell merch and so on and so forth,

they'll be available to your followers. And lastly is our Crater Fund. As we were just talking about and I thought it was a great segue to discuss it because it's so important. I still can't believe how you told me how you got paid $2 for your 100. And that's common on Instagram.

Oh my God. I've never heard of any big pay common on Instagram. Oh my God. Yeah. I've never heard of any big payouts on Instagram. That's yeah. So what we're doing here is providing fair and equal opportunity, no matter if you're in the US, Mexico City, Canada, Africa, India, wherever the case is, but also fair compensation. So our Crater Fund is different. It's a tokenized Creator Fund.

And the way it'll operate, it's an engagement and analytics platform. They'll be integrated into our platform called the hashtag Create Fund. And what it will do is read out your engagement on our platform. So your likes, comments, shares, and so on and so forth, and create this merit score engagement rate that will pay you out via tokens. And you don't need

to have a minimum of certain amount of followers or a minimum of certain engagement to even qualify it. You are from day one, get certain amount of views, you'll be paid out via our system. Wow. Right? So, and it's gonna be simple for the ones that don't understand tokens. It's gonna showcase all on USD. It's a three-step process.

You can withdraw super easily. My chief creative officer and co-creator Sarah Mick designed the app. She also created Tinder and Bumble. And yeah, invented the Tinder Swipe. So we're making sure that the user experience, the individual is not going to know that it's a decentralized platform or there's tokens. Actually, we don't even like to say it, but it's the only way to move forward and to provide equal fair opportunity and payment structure globally and worldwide is through this model.

I love that. Yeah, that sounds like a creator fund we can all get behind. Yeah, well, that's the thing. And in the future, that's why we called it Create Fund is because later on we hope that other platforms are going to adopt it. It's a global creator fund. So if YouTube wants to utilize it, Twitch, X and Instagram or whatever new platforms that come up there, it's gonna be open as an SDK to all.

So we could actually make an impact in the creator economy. That's awesome. Payout creators and small businesses fairly on the engagement that they work. Like how many years did you work to get that 100 million monthly views? Started Instagram in high school. So it's been 10 years. Yeah, we got our 10 year reunion. Yeah. Well, congratulations. Right. And that's 10 years of you working your ass off to get to this place. You should be compensated for it. And

that's what we're doing here. I love it. You're going to do a South by Southwest activation too? Yes. And we're having an event. We're having an event together, yes. So our office is in downtown Austin, or a little bit East downtown Austin, 10 minutes walk from the convention center. It's a complex and you're going to love it. There's a bunch of pods in the back, but yes, we're turning it into a crater house.

So we're going to have multiple events from the seventh onwards. We're going to have multiple events from the seventh onwards. We're going to have an event together with you on the 11th. It's already almost sold out actually. That's amazing. Yeah. So it's going to be packed. It's going to be packed.

Um, it's going to be super fun. Um, and yeah, it's, I'm super excited because this year's focus, I don't know if you know, I mean, well, it's a trend with a lot of conferences. They are, um, there's a trend with a lot of conferences. There's a creator economy focus, right? So they're flying in so much creators and different opportunities that are going to be handed out to different. There's literally a creator economy conference in Vegas.

Yeah. Is that on May or sorry, April 5th? Or is that another one? It's during affiliate summit week, which is February. Okay, okay. So there might be another one. There might be another one, yeah. This year, I'm seeing them everywhere.

They're inviting us to come in and so on and so forth. So it's a huge, it's a big year. Well, like you said, it's a big problem. So they need to find a solution. Everyone's looking for solutions. And usually when it happens, there's conferences, get togethers that are created for brands, advertisers, creators to come together and figure out a solution

because there's no actually proper way to, for either to monetize properly and efficiently. Yeah. Right. And that's the problem that we're solving. Yeah. I mean, people would be shocked that how many creators I know that are broke or struggling right now, just because they have millions of followers and get a ton of views doesn't mean they're making money.

It's insane. And so that's why I love that you say that is because I was on a call this morning and they're bringing that up to me like, well, you know, there's so many creators that are making so much money. I'm like, they're not making money. That's like they used to, right? But they're not making money. That's like they used to, right?

But they're not anymore. So everyone's like, where do I go? Yeah. Right. And then I go there and then I have to play by the rules and I get censored, I get banned or whatever the case is. And I'm not even making money. Your guys are putting so many years, hours in creating, editing, posting

and then you're not getting paid for it. So it's probably why everyone's going to OnlyFans. Yeah, for real. No disrespect, but. No, you brought up a good point because it's also that suppression factor. Yes. Because they used to be able to guarantee these brands

a certain amount of views, but now those posts are getting shadow banned, are not shown to their followers, maybe 1% of their followers. Yep. So like having followers is almost irrelevant on certain platforms. It is, it is.

It's a pay for play mechanism that these platforms have designed and is actually moving more towards because they're losing money too, right? So they're designing in a way that to get visibility and reach, you have to pay ads, pay for play to get that proper reach. But even so you pay it and you get the views but you're not getting compensated.

So what are we doing here? For real. It's enough. Yeah, it's a vicious cycle. Cause if you don't pay for it, your views are down. Yep. If you do pay for it, you can get your views back but you're not making money.

And then you need to go show the brand sponsorships to get that, this, that, that. So it's just like a back and forth game that, you know, just needs to be solved. Absolutely. Anything, it's just like a back and forth game that, you know, just needs to be solved. Absolutely. Anything you want to close off with here? That was fun. Yes, that was fun. Um, yeah, I would, you know, love for right now we are in our VIP beta list. So go on www. uh, www. Oh, I, I'm sorry. So yes, this is super fun. I would love everyone to go download the app. We're currently in our beta stage. We have a bunch of individuals signed up. We're launching in

February. We're also launching our Creator Fund in February. So, and right off the bat, when we're launching, and also a big splash during South by Southwest. What we're doing and what we're hoping for is, you know, to give a kickstart and a relief to creators on our platform. Not only in the US that are being affected by the TikTok ban, but everyone in the world. So with our creator fund, we are, I would like to announce here that we are giving away

a hundred million tokens to content creators. And how that's, how you're able to allocate it is to download the app, receive your affiliate link, and share that link with your friends, your followers, and every person that clicks on that link and downloads the app, you get a token. So share it with your millions of followers. You get one token per download. And you can get thousands and millions of tokens, of course, depending on your reach and how many individuals that you have.

But even if you do get even a couple, but we want to kickstart our app by giving back, right? I think that's important. And starting to build that trust of the creator first platform rather than the platform first platform. And yeah, that's what we're doing. I love it.

Well, we'll link the app below for you guys to download and I'll see you guys at South By, right? Yes, and also I'd love to give you this gift. Oh, thank you. And I love you to start owning your on own. Yes, feels good. Yeah. These views and not getting anything, you know, yes. Thanks so much

You got a hoodie got a funny hats Yes, yes, so All right, thanks so much thank you so much. Yeah, have a good one. Okay girl guys peace