Two In The Think Tank - 32 - MySpace

Episode Date: June 1, 2016

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Starting point is 00:00:00 Hey everybody, Jess and Dave, just jumping in really quickly at the top here to make sure that you are across all the details for our upcoming Christmas show. That's right, we are doing a live show in Melbourne Saturday December the 2nd, 2023, our final podcast of the year, our Christmas special. It's downstairs at Morris House, which usually be called the European beer cafe. On Saturday December the 2nd, 2023 at 4.30pm, come along, come one, come all, and get tickets at dogoonpod.com. Why don't more infant formula companies use organic, grass-fed whole milk instead of skin?
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Starting point is 00:01:48 You could start your new career in months, not years. Take classes online or on campus, and financial aid is available to qualified students, including the GI Bill. Now is the time, mycomputercareer.edu. E-go-on Podcast I'm one of the people that will be talking to you for the next little bits and I'm going to be joined by you You're gonna you're gonna be talking. I'm not just the voice over man. Okay, great. Even though that would be a cool job Hello, I'm on a podcast. Yeah cool job man. Yeah. That's right. I am I've got six figurative pages coming in weekly Matt hello, let's do it. I'll say hello to you. Hi, I'm also just for the listener. I'm also gonna be one of the people talking but not
Starting point is 00:02:54 Just the intro. No, yeah, no for I mean in general sure, but Also on this podcast great and there's gonna be a third voice I don't want to freak people out I don't know some people on the like duos, but we We really thought about this but we are a trio. We are a trio and I am Jess Perkins. I am the back announcer I will a back announcer all the songs also the back-up dancer we have songs on this podcast right and Dancers. Yeah, we do we edit them out, but we'll keep the back announcing in this time of your life Yeah, if you wouldn't mind you get it out of songs, but we'll keep the back announcing in this time of year. Yeah, if you wouldn't mind. You can edit out the songs, but...
Starting point is 00:03:28 You can back announce our Indian Curry. You can edit out the songs, it's just you. That was the Bee Gees. Yeah, that was the joke I was going to play through the whole podcast, and now you've kind of ruined it. So thanks Dave. No, I'll edit that out. Future, future, not edit out Dave. Fucking up Jess's sweet joke again. That was the Bee Gees. That's quite funny. Thank you. You'll have to add that out too, but for you, for you too. The trio.
Starting point is 00:03:51 Anyway, I guess we'll just start talking again here. How are you back in answer and, I guess, front in answer. Front in answer, yeah. Back in front together, we are a whole in answer. We're one in answer. Yeah. We're a package too. You're right, I'd call you a mid-an-answer day.
Starting point is 00:04:06 It's a mid. It's full of mids. You're a little mid. I'm well, I'm very well. You're a little mid. I say a little mid. Here we go, first hashtag out of the gate. You very much UI well, Jess.
Starting point is 00:04:15 I am well, thank you. And you? I am a mid, a mid. You're hungry, you're waiting for our Indian food to arrive. Oh, I cannot wait. Kofto, have you had one of those listener? I hadn't before a couple of months ago, and now it's changed my life, so.
Starting point is 00:04:27 Wow. It's a little tip, Matt. Yeah, I've had Kofto before. Well, we were going to be sharing it. Yeah. Oh, boy. God, we paint such an adorable image to our listeners. I mean, we're all hanging out, sharing some Indian food.
Starting point is 00:04:42 Oh, exotic. I'm really hyped up. I'm sorry, I had sugar in the car. Oh great what kind of sugar. I had a doughnut and then I remembered there were cool mints in my stomach. No, not time, no. Alright that is, now I want, is it too late to change? From a cough to a doughy. Probably. Oh man imagine if you could get donuts delivered though. Imagine if you could just get anything delivered. God, be obese.
Starting point is 00:05:09 No really, I think- I don't want to tell you about some new development delivery. There definitely is some people that will deliver anything. Anything? Yeah. Anything. Anything though. Anything.
Starting point is 00:05:22 But like, okay. They've got to be able to get it, right? Yeah, that's good. That's the thing. So it would be difficult to get doughnut sometimes. No, no, no. Because the... I have to go to 7-11 and have a contract with Chris Bigman.
Starting point is 00:05:35 Yes, but Matt, this is revealing too much about how bad I was feeling tonight. I went to 1-7-11 to get doughnuts. I didn't have it, I went to a different 7-11. I should have taken it as a sign to not get a donut, but I went to a different 7-11 because I was so desperate. But the thing is, Jess, you jogged there with those arm band weight things. And I was carrying a large man. And carrying a large man. And towingwing a truck one large man equivalent of two
Starting point is 00:06:07 Dave Hornakes, that's right. I actually feel three actually probably three would be a large I'm not on the side of one large man from this Indian restaurant so Side of one large man Delicious It's the best part anyway enough about enough about that It's time to do a goddamn report and that is you this week Matt reporting on something to Jess and I. Yes. It's a food based. That was the shins with new slang. You're all do go on pod. Do go on pod. That was a like a jingle button I pressed. Okay. All right. It's contagious that
Starting point is 00:06:41 commercial commercial radio voice Do you just come on the word commercial and professional? I think so you commercial commercial You're on commercial radio Question is what was the most visited website in the United States in June 2006 surpassing even Google June 2006 I feel specific but I Feel like I think that maybe you have Was not porn hub was it
Starting point is 00:07:14 My space was having a great great time people as my space Really yeah, you're in my top eight friends today Dave. Oh my goodness. I was just Through my space out there. My backup guest is going to be YouTube because I knew that I was taking off about the same time. But my space was the number one ranked. Yeah, number one with the bullet. This is according to the Alexa rankings.
Starting point is 00:07:35 Not the Alexa is according to Com something. Com something. Com something. Tom Petrovsky. No, that wouldn't be right. I'm just saying words that I remember. Wow. For enough. This one comes in from Twitter user and listener Hayden Bevis. Cool, cool. All right. For a second I was thinking of the movie but that was about Facebook.
Starting point is 00:07:58 The social network. I'm really going to say I was about to say and you know what, it's great when I say I was about to say this dumb thing And I'm going to tell you exactly that dumb thing about to say you have some known rival movie production companies have similar thing like two Steve job movies or there's like ants and bugs. I was thinking that but Someone roll the dice on the workspace movie and just lost heavily and we just haven't heard of it. I'd watch it Well, you're in this one Tom. What happened to Tom? You'd actually you'd have Someone playing Justin Timberlake other than Justin Timberlake playing someone very good. Oh sizzle. Hello. That's pretty cool Okay, I get Sean Parker who he played in the social network to play him in my space movie. That's too much
Starting point is 00:08:40 No too much Dave. Stand down Stand down. Sorry. Stand down Dave. Why is he standing on his chair? Get off your chair mate. No, somebody's had sugar. I'm going to stand on two chairs for balance. If nothing else.
Starting point is 00:08:57 Okay, here is my report on my space. So we did all have my space. Is one of established that? Oh yeah, big time. You're big on my space? Okay, did all have my space, just want to establish that. Oh yeah, big time. You'd be on my space? Okay, we were all familiar with the platform. Um, but I don't know the history at all, and why that became the first big one. Or maybe you even wasn't.
Starting point is 00:09:14 Matt, over to you. Ah, so, so it was- Apparently there was a way we could find out. Well, I guess we'll have to go to bed. No. Alright, not everybody. No, no, no. Oh yeah, we've lived here now as well. Yeah, oh yeah. We all share a really to bed. No. Not everybody. Oh yeah, we live here now as well.
Starting point is 00:09:26 Yeah. We all share a really big bed. But mine's a bunk bed. I'm slightly higher than all of you. Alright mate. You've really got angry when we said he couldn't have the top bunk and we gave him. We always did. He's credit quite a scene.
Starting point is 00:09:41 In our bedroom. And I was trying to rest. Yes, it's got homework to do, Dave. In August 2003, so it was only, you know, not that many years before they went huge. A group of employees at the company E Universe, which later became intermix media, had accounts on the social media site, Friendster. Here to Friendster? Oh, it vaguely rings a bell when I don't remember it at all. That was, I guess, it's,
Starting point is 00:10:14 I mean, if you're gonna talk about what the first big one was, I mean, Friendster was pretty big, but wasn't as big as my space became. Yeah, there was quite a group of them from a university or on Friendster, and they really like some elements of it, like some of the social elements of it. And rather than the media elements. Yeah, they hated it.
Starting point is 00:10:33 They thought the media was not good. But the social, if only there was a way we could interact in person, the way we do on social media, anyway. Anyway, back to my computer. So they decided to take the elements that they liked and create their own social networking site and they had it ready to go within 10 days. What? Yeah.
Starting point is 00:11:00 Wow. And a few people or quite a few people. Well, there was a couple of key. Sorry Dave. What's the distinction there? Like where do you draw the line from a few to quite a few? What's the number? I would say a few is like three or four.
Starting point is 00:11:15 Quite a few. You're talking 17 plus. OK, what about that gap in between? Doesn't exist. LAUGHTER So one of the other everyone knows that. Three or four. Clearly you've never. I like it's all three or four or seven two. Plus you've never started a startup have you. I'm the entrepreneur here. That's true. I started 18
Starting point is 00:11:36 social networks which is quite a few. And none of them have done well. Maybe you had too many or too few people. Maybe you needed eight people. Yeah. Impossible. That's comparable. What if what if what if okay here we go hang on Matt. What if Matt had a small startup of four people. Yeah. I also had a small startup before people and then we joined them. You're gonna jail for text fraud. Wow. Yeah. It is illegal in every country. Well we did, we definitely didn't do that there. No, we definitely didn't do that. Fuf.
Starting point is 00:12:09 The key players in the project were Brad Greenspan. He was the founder of E universe. That is a great name. There was also Chris DeWolf, who became my space's first CEO and a guy called Tom Anderson. Oh, Tom! He was the first president MySpace's first CEO and a guy called Tom Anderson. Oh, Tom! He was the first president and also everyone's first default friend.
Starting point is 00:12:31 MySpace Tom. Tom from MySpace? I don't know what he's up to. And you know what? His photo wasn't even that good. Now is that weird sort of over the shoulder? Yeah, it's not a good photo. The white tissue.
Starting point is 00:12:40 But you also never updated it. He's about 45 now and quite a handsome man. Hello, looking him up. He's a... I love quite a handsome man. Hello looking him up. You see I love a super fox I like an older man and he now travels the world He has a Facebook account that'd be funny. I think he does I think it's not from my space and it's quite popular. It's got quite a few followers But he yeah, he just goes around the world now I was in he
Starting point is 00:13:04 Sorry He just goes around the world now. Oh, he's taking photos. Oh, isn't he? No, I'm sorry. I'm sorry. Well, Matt has different tastes to jazz. We're discovering that live. Ew, he looks like he's in a boy band. What do you say him? He looks like Pete Wentz. I mean, one likes him, one doesn't like him. Why doesn't Pete Wentz?
Starting point is 00:13:15 I mean, Pete Wentz is better than Tom Anderson. He looks like he could be a rival to you, but he's wearing some sort of wig that's been super good. Yeah, he's hair is no good I think that photo is out of date he doesn't look 45 there He needs to be more of a silver box I love that a photo if you google image him live later in gentlemen you can join in on the fun about the 15th image down his Bill Gates so
Starting point is 00:13:39 Not bad not bad Pretty good Pretty good so Nice thing corrected So the top is what, we've got... He's dog ugly. We've got a wonder, he had that shitty photo. No, we didn't want people getting in too close with ugly face.
Starting point is 00:13:51 No, we just... So we've got Brad Green's band, Crystal Wolf. Yeah. Future, precious. We'll see you. Translates to Chris the Wolf. Oh. I believe.
Starting point is 00:14:02 I'm speculating, man. The wolf, you say. I'm the wolf. What's that he used to say when he came in the office? As soon as they felt, they were like, he's got a bit of a zero. Yeah. Yeah, this guy, he's got the wolf power.
Starting point is 00:14:15 Yeah. And he called his employees the wolf pack. And then he made them all hell. Yeah. Oh. That was when things started. And chug a bee. hell. Yeah. Oh. That was when things started. And chug a bee. Yeah.
Starting point is 00:14:27 For my space. Initially, my space users were just a universe employee. And that's quite a few, I imagine. Yeah, that was quite a big company. And they held in-house competitions to see who could sign up the most users knowing that the site success hinged on having high uptake. Oh, hey, that sounds like they're working for free. Yeah, yeah, yeah. It convinced you, hey guys, it's a really fun game if you promote something that's going to make me...
Starting point is 00:14:58 Give you a chocolate, several hundred million dollars. A universe had the advantage of 20 million users and email subscribers, which helped give my space a sweet jump start. Yeah, Dan. Heaps. It would have been nice to have that when we started this podcast. Yeah, if we could have just had 20 million listeners to start, it would have saved us the last 30 weeks of work.
Starting point is 00:15:22 And now we'd be up to 50 million instead of only 30 million. Yeah, imagine. I mean, that 20 could have even, you know, maybe you could extrapolate from that to more than just 20 million. So 100 million would have. Yeah. Yeah. That's what it's, yeah.
Starting point is 00:15:38 Easily. How well? And that's on the bad episodes. Not to be. Which ones are the bad ones? Well. This one? No, I love him very much. Why were you looking at this episode when you said that, Dave?
Starting point is 00:15:52 The baddies. Get down from your bunk bed. You like it up here. I love that I'm standing on a chair and on a bunk bed in this episode. Yeah, we've got really high ceilings. We do, yeah. Anyway, at first I didn't know what,
Starting point is 00:16:07 I know what, at first I didn't know what to name the site until a friend of DeWolf reminded him that he had a year earlier bought the URL MySpace.com which he was going to use as a web hosting company or like a data storage company or something like that. Oh, wow. So they just said the wolf. Remember you pull that.
Starting point is 00:16:26 Yeah. Remember you got this thing? That's so cool. Well, that works. That'll work for this. And to me, it's like by far the best name for one of these. Better than Facebook. Facebook's like the, what is that? What does that mean? It just sounds like an idiot thought of it. It sounds. It's very like an idiot thought of it. It sounds...
Starting point is 00:16:45 It's very basic. So dumb. I've, you know what I've just accepted it as a word, but now I want to think about it. Facebook. Facebook. There's a word. Facebook. We're all saying it. Facebook. Facebook. Facebook. Facebook. My space. Oh. Oh. It's got a ring. Yeah, but it seems to have made sense as well. So this is mySpace. This is mySpace. Keeps some of my stuff. Like my Faces and my Books.
Starting point is 00:17:13 I'll hang on. So, subcategories. The popularity of MySpace grew really quickly, especially amongst teens and young adults. And in 2004, speaking of our man, Zuckerberg and his Facebook, did he come up with it? Zuckerberg. Maybe he can type away some code, but naming things,
Starting point is 00:17:38 I don't think so. He's got a dog, right? And he's called his dog stick dog. He also has a child. What did he name his child? Yeah man you know you just read his biography. What's his child called? His child's called his child. The first thing he says is what it names it. they're like oh you know we could rename it now my rule is first thing I say that's what is called Siktok
Starting point is 00:18:09 Come flour. I come for us quite pretty Quite pretty for a girl his wife is so But rich so she she's okay with it. Oh She's a mate a little judgment on a person. I don't know very quickly there. I know what I named a child come flour I think you're okay. I'm just basing on myself if If my partner was a multi-billionaire, I'd be happy for them to call Child come flour or whatever the fuck they like sure am I getting billions of them? Am I going to work tomorrow? kill my kid whatever the fuck you are
Starting point is 00:18:46 Call it a fuckhead if you like. That's the deal. I'm cool. That's the deal. Do I get a work tomorrow? No? Time for school fuckhead It's growing on me. You know what? I didn't think I wanted kids that Time for school fuckhead one of my favorite sentences ever Brush your teeth fucking Alright mate Fuck head come on There we get this from stick dog
Starting point is 00:19:50 Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! Ah! 2004 a year after the founding of MySpace, Mark Zuckerberg founded his own social media platform called Space My. That would definitely exist, so I wanted to register that when it was really private space My.com. Or MySpace but start with an eye. Miss Space. Miss Space, you're on the space. Miss Space is Space. Okay Spice is Spice. Okay, well that got racist. Alright. That was my impression of an Englishman.
Starting point is 00:20:10 It was not very good at impressions. We've established that on the show. Do you show in Conway? Resperish, I've gone. It's not bad. I think you've improved on that. I've repressed. It was actually called Facebook.
Starting point is 00:20:23 Oh, I'm here. Right, so a year later. Yeah, a year later. And about a year after Facebook began, DeWolf held talks with Zuckerberg. I normally say Zuckerberg, with Zuckerberg feels nicer. Okay. What's the real way? I feel like sure with Zucker. All right. So he held talks with Zuckerberg about buying Facebook. But the wolf. About buying. Yeah, they chatted about it, but the wolf balked it. Zuckerberg's $75 million asking price.
Starting point is 00:20:57 That's amazing. That is amazing. That's amazing that he's that confident. Wasn't he very young, was it? Yeah, like 20 years old I look about yeah, and how old were the other guys? Would they quite young as well? The wolf is now in his 50s. Okay, so what's this?
Starting point is 00:21:14 So yeah, it was it was a fair bit older would have been early 40s. Yeah sure I just find that really interesting Because I was hoping they were also young and then I could imagine like like young people trying to hold a business meeting I find that very funny like if somebody was like Jess you and I need to have a business chat. Oh, I like do I wear a tie? I don't know how to I don't know business. I've seen you play business people Jess Very convincingly. I look like a child at a wedding like I look like a kid a baby in a in a tuxedo I would pay to stop numbers So look someone in the eyes and seriously ask for $75 million. Yeah, imagine I want $75 million
Starting point is 00:21:55 I would just love I would love it's And it would have been it would have been an obscene amount at the time, but but now it's an incredible incredible Steal potter My best we're gonna just take it and be like shut you down, we're cool. He had to say what, he was so aware of how big it was gonna be. I guess he was just aware of all
Starting point is 00:22:14 competitive around. Oh Zuckerberg. Yeah. I think it was just like, he was a pretty confident, probably remains that way. And it turns out, I mean he was right.
Starting point is 00:22:23 Yeah, so what's the difference between arrogance and confidence is if you can back it up it's confidence is that right I think the difference between arrogance and confidence someone once explained to me and I agreed was that you like confident people right so the same thing just arrogant people you just don't like it yeah it's not about attitude uh anyway so yeah um Facebook I don't know what ended up of them but he didn't buy it probably just to fiddle about. No deal. I would definitely be bringing the no deal from deal to no deal to my business meetings. Yeah I don't you have to. Yeah. No Sims though.
Starting point is 00:22:55 Business, no deal. No deal. You drink a lot of latte? Hold up the arms. Big cross. Revenue. Yeah. Capital gains. Yep. I'd often be asking if we could talk numbers. Let's talk numbers. Oh, you said there you keep saying that. That's great. I didn't think of that one. That's a good one. Hi guys. Do you want any coffees to start? Let's talk numbers. One. Three. Three sugars. Three sugars. Three sugars. In two or three minutes time. Yeah to this table number six And I want to double double cup it please because I've got very Delga hands In July 2005, so my space is going quite well and in July 2005 they've attracted
Starting point is 00:23:40 News Corp Who get keen they want to buy it and they end up. Would you say, hashtag keen for pain. Yeah, they're keen for mypane.com, which they couldn't get, but they settled for my space. And they purchased it for $580 million US. What, and what do you use this, 2005? $580 million. And just what a year or two before he'd asked for 75. No, that's Facebook asked for that. This is my space.
Starting point is 00:24:13 This is my space. You just can't tell the difference between the words. No, I wasn't listening. So that's newscorp. Newscorp. That'sp so that's root. Yeah, it's big. Well, my system's $580 million. $580 million. And their plan was they were thinking they were going to be able to drive, use it for advertising, get the kids,
Starting point is 00:24:37 and then advertise all their evil products, box and all that stuff. So, and a Brad Chris and Tom still involved after that if they disolven gone. Thank you very much. and a Brad Chris and Tom still involved after that, if they disolven gone. Thank you very much. We have very much. They decided, at least I'm not sure about Brad,
Starting point is 00:24:51 but Tom and the Wolfman both stayed on in their roles. Oh, okay cool. So that's very cool. Yeah, so they got cash. They both became multi-millionaires, because it wasn't entirely their thing to sell. Yeah, sure, I'm happy about that. Because there was still an E-Universe product, but they bought equity in it. And do they have big investors when they were starting out as well?
Starting point is 00:25:17 You know, most of these people are like angel investors or something. Yeah, like I'll, early on, I'll give you, you know, ten million dollars as like seed capital, I believe they call them to start up and then you know so many good business terms. Let's talk numbers. Fuck, that's great. How many seeds? In exchange for like, I'll give you that much money, but like when you get big, I want 10% of everything. Yeah. Wow. Imagine checking your bank balance and your multi-millionaire. I've thought about that. What was the first thing you do?
Starting point is 00:25:47 And not like- Just look at the number, it would just be insane. I once heard, and I don't know, this is true at all, but it's a great story, so let's say anyway, that went oasis, because they became English band group. So they became an English band. They became an English band. Which was, some would say, a stroke of master.
Starting point is 00:26:05 Master's stroke, if you will. No, when they, they sold lots of, they became huge straightaway. They became the biggest band in all of the UK and then waited for a long time. But straightaway, but then it took a while for the money to trickle through and then one day one of them, one of the main Gallagher brothers, checks their bank account and it's like four million pounds or suddenly in there. Like, and they've growing up very working class, or their lives and suddenly it's like, oh fuck. That is remarkable.
Starting point is 00:26:32 The main is just bags of cocaine. That's what I'd be doing. Bags and bags. You're doing bags. Bags and bags of cocaine. If I'm no Gallagher, imagine that's probably... Coged by the bag. By the bag.
Starting point is 00:26:44 One bag please back pack I So if you're gonna ask somewhere for coke are gonna bankers a pretty good spot You've just made me announce your bank balance at the entire bank was that not enough? Can you please just leave one bag of coke and I'll leave? Was that not enough? Can you please just leave? One bag of coke and I'll leave. Oh, alright. We'll go to the manages office. There's gotta be some coke there. But tell me how many millions in pounds that is, oh, for fuck's sake.
Starting point is 00:27:15 I'll have a million pounds of coke now. I reckon what I'd actually do would be book a flight somewhere and just, I can go. My mom always says if they win the lottery, like that's a they win like 75 mil. It's always use a 75. I just want a million. She could have bought a million. A million.
Starting point is 00:27:35 She could have. She could have. But mom's always like if you ever get a text message from me that's like me at the airport in an hour, we've won the lottery. Like she's just going to message my brother, his wife, me, come at the airport and then we're all going on holiday for a couple of weeks and we figure it out when we get back. That's awesome. I love that. I love it too. Can you deal with me in? Yeah, you can not. If I send you a message conversely, saying meet me at the airport in one hour, assume that something horrible
Starting point is 00:28:02 has happened. Like, yeah, I need to get out quick. Yeah. And for some reason, we have to go with you. That's right. Please bring bags of cash. And coke. You bring the cash. No. No. Okay. Dave brings the tapes. Matt, cash, Jess, coke. Okay. They're not going to ask me at the airport for security. Look how adorable I am. Yeah. We're flying South America. Okay. so yeah, now Rupert owns my space. Rupert. This cool online company. Rupert sounds like a cool name.
Starting point is 00:28:35 Bought out by... I wanted the most difficult... Oh, old. Stiff coloured. Which is... I'm talking about Rupert withers, my old neighbor. Yes. Yeah, you didn't realize he was involved in all this.
Starting point is 00:28:48 I didn't know when he was very humble. You never know, he's still out there watering his garden and suddenly morning, wanting to ask a basketball. He's a really nice guy. He'd always ask a basketball when. Then he'd throw me a bag of cocaine. He does sound like an ask guy, down to earth. Yeah, he's cool. He's secretly owned my space that whole time.
Starting point is 00:29:04 Grounded, very grounded. On August the 9th 2006, in the Netherlands, the 100 millionth account was created. Ah. So, so, so, Rupert's bought in, but it's still getting bigger. It's still, it's still blowing up. He like, he jumped on it a pretty good time. Yeah, wow.
Starting point is 00:29:22 So 100 million people in 2006. Yeah, I mean obviously any time before that Anytime before he got on would have been at better time, but when he got on was before it really peaked and Say in 2006, would you guys have been unbound then? I reckon it's probably 2007. Yeah, I think 2007 I probably signed up I don't know I had no idea that I was on RIPPET's network that all time. I signed up to Facebook in 2006 and I was already on MySpace. So I think I was maybe on MySpace. Why, you have Facebook on 2006? I was on Facebook on about I think end of 2007 or 2008.
Starting point is 00:29:58 I definitely through, oh maybe 2007 actually, yeah, shit. So maybe 2006 was MySpace. Yeah, I think because I was definitely MySpace first. Actually, no, you're right. So maybe 2006 was my space. Yeah, I think because I was definitely my space first. Actually, no, you're right. Definitely was my space in 2006. Because that's when I met some of my current friends and I met them through my space. Top eight.
Starting point is 00:30:14 Top eight. Oh, we're gonna hear more about that. I'd like to hear more about that. Yeah, that's an interesting space. But that was kind of the point of my space and a lot of ways, I think connecting people with similar interests and stuff. Google, did you know Google had also tried
Starting point is 00:30:27 to start their own social media network in 2004? Early on, no, what was it called? Can we guess? Is it bad? Oh, you will not guess. It's not called like Google friend, doesn't it? It's not a pretty name, but it's called blah blah blah blah blah blah blah blah blah.
Starting point is 00:30:41 Orcate, ORKUT. I was close. ORKUT. Yeah. I was close. O-R-K-U-T. I find it very funny that right now, we think that to me that sounds so bad, but if that had taken off in Facebook, I'd be like, yeah, Orcate, yeah, that's the thing. Yeah, Orcate, yeah.
Starting point is 00:30:54 Orcate, yeah. Orcate, yeah. Yeah, Orcate. It was named after the Google employee who created it, his name was Orcate, bio-curtain, with three or more,lats, no less. I can't, I can never say Oml out, Oml out, Oml out, Oml out, Oml out, three Oml out in his surname, and a mad dog. So many Oml out. And despite being very popular in Brazil, Orkut proved
Starting point is 00:31:21 to be a Parchee's name, is that why they they're all because they know what it means I like yeah cool. Or could where I like once that yeah means Good good time Good time. Yeah, maybe it means hang out in Portuguese means hang out in Portuguese. I mean hang out If I mean that it's just the guy's name. Yeah, his name is hang out on loud But that's that's what you think would equal success for a website? Yeah, hang out. It's why we're not. If only someone had thought of hangout.com.
Starting point is 00:31:50 So why we're not internet tycoons. Hangout.com has to be a thing, right? What about fun hangout? Come on it. Oh, now I'm interested in why you picked up. OK, we try to buy Googling first. Look up hangout.com for me. Hangout.
Starting point is 00:32:01 I'm about to mention pedophilia. Can we get on to that later? Do you want me to Google pedophilia? Hang out dot com is definitely a thing is it for It's for nearby night clubs and bars. That's fine. That makes sense. All right, so please go on with you one more fun hang out This is gonna there's gonna be a penis on this one access denied Interesting, what does that mean? I don't know. It doesn't exist. I've been blocked by the FBI. All right, Matt, do you want?
Starting point is 00:32:29 So, despite being really popular in Brazil, Ockert proved to be a failure for Google. Eventually, they dissolved it in 2014. But not before, quite a bit of controversy. At one point, 90% of pedophilia complaints in Brazil came from Google's orchid. Oh my God, 90%. Yeah, so it's just like a lot of,
Starting point is 00:32:54 like grooming, I guess. Oh, that is awful. I'm a 90%. I would really hurt orchids, the real one, the Omelette orchid Omelette. Oh, imagine creating something like that. You're on that and then it becomes like a bloody pedophile hangout. Well done, then.
Starting point is 00:33:08 And then after yourself to be fit, oh, there she goes, she turns. She turns. Yeah. Now, it could jump. It's a brilliant jump. Judo Googles failure with their own social media network. They led the Open Social Alliance, which was made to promote a common set of standards for software developers to write programs for social networks.
Starting point is 00:33:32 We have a shit one. Now make it like ours. Here are common set of standards for pedophilia. Number two, name it after the creator. Dave. Everyone, just Dave. Welcome to Dave. Just Dave me. In no, no, Dave, you baby. November 2007, my space and Bebo signed up for this alliance. Joining existing members, Fransta, high five, LinkedIn, Plaxo, Ning, and Sixa Part.
Starting point is 00:34:01 LinkedIn's been around that long. What is Sixa Part? Sixa Part was from even before And six apart. Link didn't spin around that long? What is six apart? Yeah, Link didn't spin around that long? Six apart was from even before a friend star. And I didn't look into it, but I imagine it would be something based on the, you know, the six degrees of separation. Oh, that makes sense. Yeah, that's very clever.
Starting point is 00:34:16 That was my guess. That's a good guess. Facebook remained independent. They didn't join up. Facebook are like the bad boys of social media. Yeah, they didn't join up. Facebook are like the bad boys of social media. Yeah, they don't. So what are the kind of my space, whereas my space was sort of seen as being a bit,
Starting point is 00:34:32 it was part of their undoing, was that they were seen as being a bit of an un, and it ended up being seen as a bit of an unsavory place. But I late 2007, my space was the leading social networking site and consistently beat out Facebook in traffic. Yeah, and then Facebook as it started, when it started out it was just for uni students. So it didn't really make a dent
Starting point is 00:34:54 in my space of popularity. I remember thinking Facebook was super boring when I first got it, because I still had a MySpace, but MySpace is kind of on its way out. But with MySpace, because you could customize it a lot. Yeah that's right.
Starting point is 00:35:06 And you could have like a song that played so then like you'd choose a song that reflected or that made you look cool really. I mean you were feeling that kind of thing. The song you could have a background. Yeah I always had like a mood. I liked a black and white cityscape background and then I'd have like my about me would be like oh I'm so artistic. If I met a 10 year old me now I would punch that bitch in the face.
Starting point is 00:35:28 Oh, that's really unfair. She's full of them. She means well. I just remember the first time I used to have like your profile and then I would say last login and I would say when you lost Logged in, like when that person had lost logged in, man, I'd love to go on my now and say when the last log in was. Yeah, but then it's kind of like when you're on Facebook messenger now and you can see when they were last, when they were active, like active 54 minutes ago, or if they've seen your message or not, and you're like, why haven't they replied?
Starting point is 00:35:54 You were active four hours ago, but I messaged you five hours ago. You've seen my message. Why haven't you replied to me? Get back to me, my space, Tom. Do you not like me? Oh my God, oh my God, I've been weird by sending you a message and you haven't replied.
Starting point is 00:36:05 Oh my God, you think I'm, oh they replied, okay, everything's fine. We've all been there. I'm there every day. They reply, what have they said? Oh, leave me alone Jess. Oh, okay. Okay, every day.
Starting point is 00:36:16 Every day. The someone's like their copy and pasting that response to his service. That's weird. Now it just says, thank you for contacting me. Do you think the way it was so customizable? It's like it made it kind of a bit messy? Definitely.
Starting point is 00:36:32 And maybe that was. Yeah, but I think that at the time, 10 years ago, stuff didn't look, obviously every 10 years. No, everything every 10 years technology looks slick so you look back 10 years. Yeah. Oh, like if you watch any sporting game from the year 2000. Sporting game. I was just going to say, like, have you seen like a classic AFL or cricket match or something?
Starting point is 00:36:52 It's in standard definition, it looks terrible. The graphics that come over the top saying the score look bad, but whatever you're used to now in 10 years or that same way. And I think that maybe my sweat didn't keep up with the slickness that Facebook and stuff started. Yeah, and I think it was also an age thing because it was really fun at the time. I used to spend hours picking a new background.
Starting point is 00:37:14 And you'd find the websites where you could download the background, you'd copy the link into your, and it was so complicated. Do you remember that? You had to copy the link and go to your body and the coding. It was coding. Yeah Yeah, really. Yeah. Yeah. That's cool. You had to like copy the coding into your... Like hash hash hash BBB and it's like, oh that's one line of black or something like that. You're right. And that's how you, yeah, and if you wanted
Starting point is 00:37:36 to put something in your in your bio that was like bold or bigger or you had to do that yourself. Yeah. There wasn't like, you didn to just highlight and hit boldly, you had to actually... That's right, I really just remember that then. Put stuff out of the side, which is fun, but now, I'm 25, I don't have time for that, that sounds boring now. I'm 25, I don't have time to bold shit. Yeah, look, that's what he's holding his briefcase. This is a business meeting, is it not? Let's talk numbers.
Starting point is 00:38:03 That was, let's talk numbers. That was, let's talk numbers by the clash. Wow, wow, never heard that. He's actually a song. They got co-op or didn't they? And lighty-yous. Most weight loss programs are short-term fixes, but managing your weight needs a long-term solution. And that's what makes NUME different.
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Starting point is 00:40:26 Addits, Addits, peak in 2007, my space was valued at $12 billion. With a B. With a B. What was that, sorry? 2007. Wow. So we've reached the peak. And they've bought
Starting point is 00:40:46 so Rupert's bought in 2005 for half a billion and now it's worth 12. Yeah. So that would it if it if he was playing beat the bomb I'm one of those commercial radios there. Yeah you want to pull out now. Now to be a good time. He did not pull out now. Oh dear. I'll tell you you got a cum flour. Cheers to cum flour. Do you think Rupert still create a cum flour? Yep. I mean, we're talking 10 years ago, so maybe. Yeah, when he was only 19.
Starting point is 00:41:16 He was only 102. Alexa, who you mentioned before, which I hadn't heard of before. So how do you know about Alexa? They just rank the websites on how popular they are at the top one thousand I think it is like Google Usually in most countries some countries not but it's the number one Alexa rank which means it's just the most visited That month right well According to Alexa on April 19th, 2008, Facebook overtook my space in their rankings.
Starting point is 00:41:50 And since then, my space has pretty much continually lost ground. So it's like, and then never got that spot. It wasn't like jostling. It was like, no, we're now. Yeah, there's no jostle. And you look at the graphs and Facebook is just like climbing a mountain and my space is sort of just plateauing, like a negative plateau, an oxymoron, but what else would you call it? You know that sort of yeah just a long slow decline. My career. No, everything's going great guys. A former my space executive suggested that a $900 million
Starting point is 00:42:28 $3 advertising deal with Google was a key mistake. Oh, so I didn't know what's that deal. That deal was that they would display ads on MySpace. Actually more ads than they already were, and it was already a little bit overcrowd. I don't really remember the ads, you guys remember ads? On my space. Maybe on the homepage when you're logging, but that's about it. Yeah, you're right, but I don't really remember them being on the actual pages themselves.
Starting point is 00:42:59 Apparently, apparently they just made it quite an overcrouted space. Maybe it was after we'd all jumped off. I think I was already switched over. I do vaguely remember, yeah, I remember. So one of the effects of this extra advertising was that it made the site a lot slower and more difficult to use. So the wolf, our man, the wolf has... The wolf!
Starting point is 00:43:22 Oh! He has since said that the salt was monetized without considering user experience and this was driven by the parent company's sales team so the so root but root ribbons boys. Yeah, that was just pushing it They're all about that going sweet sweet cat. It's monetized it forget like why we have this product in the first place Is it because it was something that people like to use. And D'A'Wolf, is he still CEO though? At that stage he was, yeah.
Starting point is 00:43:54 So apparently he was trying to tie us, he could stop it, but you know, root it's a big powerful man. Whatever. Another issue was that my space made all their apps in house. At the same time, Facebook was allowing outside developers. Which I guess is probably isn't necessarily a problem, but... It was like handmade, handmade apps. Handmade. You know, like, that's nice. The wolf is still...
Starting point is 00:44:23 I think people appreciate that. Not the wolf himself, but his people. Like that, you know, quite... No to wolf is still I think people appreciate that to all for himself But his people like that, you know quite no no him himself That a few thousand employees. Yeah, I imagine that at the peak the problem was that they Try to do too many things and they didn't their quality control wasn't so good like my career I could hear you're inside. I was just inside of your face. I could hear you. Something like that.
Starting point is 00:44:54 Can't wait to hear that back in time. You know, like you're allowed to laugh. It's like you were stifling a laugh. I will not laugh. Never. You will not break me with your jokes about your career. Their former Myspaces, my spaces, that's a weird way to say that. My spaces. My spaces, former head of marketing and content, his name is Sean Gold. He said that, as a quote, we went with a lot of products that were shallow and not the best products in the world
Starting point is 00:45:28 And these included instant messaging Classifiers a video player a music player a virtual karaoke machine Apparently Tom and the wolf Used to just just spend all their nights on just browsing through or my space, you know, different pages and stuff. And they found someone had posted this karaoke clip. And I was like, you could, it sounds like such an easy thing now, but apparently it was exciting at the time. You do, you'd sing a song, karaoke style on this app and then upload it to your page. Tom saw this, Tom Anderson saw it, I was at the wolf, one of them saw it and they were like, oh I like this.
Starting point is 00:46:10 I think it was Tom, he used to be in a band, he used to sing in a band called Swank or something like that. And he, so he was like, yeah, I like this a lot. Anyway, he called up... That was karaoke by Swank! He figured he, he found out who had made it, and he flew them over to LA. And what? And bought the app off him.
Starting point is 00:46:34 Yeah. Right then and there. So they, they don't, as an app, or they just don't have any idea of them doing karaoke and something, they're in LA. They're like, what is happening? Well, no, it was, it was, yeah, it was an app. It was already a developed app. and so they bought it and integrated into the mySpace
Starting point is 00:46:49 there's also was a self-serving advertising platform all those profile editing tools you're talking about. Jesus security systems privacy filters book lists. But they're doing it all in-house is that we what you're saying? So they're doing them all in-house, and it ended up on the cheap. Yeah, and they just didn't spend enough time developing them properly. So they ended up having a lot of bugs, and they'd just be a bit shitty
Starting point is 00:47:14 all slowing the side down further and just making it more annoying, experience for users. While Facebook has got this clean thing going on, it's fast, and you've got heaps of people from the outside developing it. It's like opening up to the free market sort of thing. So my space was Communist China and is that? No, I might be wrong. I was really waiting. Dave's given me the don't say mousey-dong. He's don't say mousey-dong. He's just signal and that signal is very specific. I remember how hard we laughed at mousey-dong.
Starting point is 00:47:48 Mousey-dong. Yeah, his hair and the color is just faded. He used to be a beautiful amber dong but... With age. Amber turns to mousey. But dong stays Dong. Dong stays strong. Dong stays strong. I remember one of the songs I had in my MySpace page. I remember a song I had. Back in the outset. It was Hunting Wales by The Checks.
Starting point is 00:48:18 You're on DGO. The Checks. You're on DGO. The Checks. They supported Jett. I went and saw Jett. This is when I was in a band too. So I was kind of into rock music or like I wouldn't even call it rock pop rock. I went and saw Jett and the I think they were a UK band called Jett.
Starting point is 00:48:34 And I had one of their songs because it made me feel like I was so in with like the indie underground music like you don't even know. You'd never heard of them. But I had them away and I say it's hash. Wow. That is very cool. Thank you. So now I'm still impressed. 17 year old just was so much cool than 25. I'm just... Mousey-Dong. I'm leaving that in out of context. In 2006, Connecticut Attorney General Richard Blue Menthel. So many fucking good names. Blue Menthel? Blue Menthel? Blue Menthel. Blue Menthel. Blue Menthel. Blue Menthel. In 2006, Connecticut attorney General Richard Blumenthal launched an investigation into children's exposure to pornography on my space. Oh no.
Starting point is 00:49:32 This resulted in a lot of negative media attention. It's like plunk call over again, whatever that one was, the Brazilian one. Yeah, plunk. The fuck did you pull that from? The last time from? Or could plunk. No. Oh my god. Where fuck did you pull that from? Plunk, or could Plunk? No. Oh my god. Where'd you get Plunk from?
Starting point is 00:49:48 Uh. So I'm gonna call you Plunk from now on. Sounds like an IKEA couch. Plunk yourself down there. Where? Onto the Plunk. Oh. No.
Starting point is 00:49:59 No, not there. Um, unfortunately my space was unable to fix the problem in it particularly well. And they really struggled to create a decent spam filter. Joe, I think I vaguely remember this more and more bullshit and I just got more and more clogged with bots and... I think bullshit's the correct technical term. And bullshit.
Starting point is 00:50:22 They did try and change a lot of things. Yes. Towards the end, so there'd be, instead of, I remember the way you instantly message people changed a few times in like... I don't remember instant messages. Oh, yeah, there was like a messaging. So for a while, you'd do a status
Starting point is 00:50:38 and then you started messaging and I don't know. Yeah. It was like, basically, you could write on each other's walls, but there was also private messages, wasn't there? Yeah. But I don't remember them being instant, because I was still using MSN at the time. Fuck, I love MSN. Oh, that's a whole episode.
Starting point is 00:50:55 Around this time, their members were starting to flow across to alternative networks, like Twitter and Facebook. Facebook obviously started very strong with the uni students, the college students in America, but they proved to be much more successful than my space at attracting older users as well. Maybe it's because it wasn't so wonky and colourful, it was just clean and... Yeah, and... Which at the time was boring to me. Right. This looks like shit. Because, yeah, Facebook's never been that popular with kids as much, I don't think. Not like- What alternative do they have now?
Starting point is 00:51:29 Apparently, I was talking to someone recently and apparently the teen ages sort of groups are more into, I mean this is based on anecdotal sort of stuff. Snapchat. Yeah. And like these Instagram Instagram I think maybe, but they're certainly Snapchat is very popular. So a lot less. There's a lot less content. Well it's just pictures then. Yeah. They really focus on the pictures. I'm interesting. Yeah I found that interesting as well. I prefer Facebook over all the others.
Starting point is 00:52:05 Facebook and Instagram are my two favorites. They're the same company, right? Facebook bought Instagram, I think. Yeah, yeah. Or I think $1 billion. Wow, right. Brussels, sprout. In your gout.
Starting point is 00:52:21 But if you're gonna try, you're gonna try. We're gonna try out. All right. Go right, man. No, hang on, there's gotta be another one. In your gout, but if you're gonna try you're gonna try out all right Now hang on is gonna be another one Wow could be in there Gonna roll out spout bounce up Don't get them all out so flat. I'd have you take them all just off. Yeah, I'm done
Starting point is 00:52:40 Grout if you said grout Cool Sorry man out. Cool. Sorry Matt. Yeah so the Facebook's Facebook's taken all the users. They're all going across in 2009. By then it's all over from us but surely. Tom Anderson and Chris DeWolf leave the company. Leave country they're out and they also the company also laid off 600 employees which is a huge chunk of that was about I think it was over 30% of their staff in an effort to halt the slide the site underwent drastic redesigns, but it's now thought that those backfires, people don't like change.
Starting point is 00:53:31 Yeah, for sure. And not like constant change. So the people that were hanging around started going, oh, I mean, I liked it. The people who stayed did like it, but so even them, they sort of fucked off. But they also try to reposition themselves as a social entertainment website rather than a social networking site. Is that when they started to focus a lot more like music? Yeah, music movies.
Starting point is 00:53:55 Yeah, that was strange, wasn't it? That's a lot of reading stuff. The CEO, Mike Jones, said at the time that this man that Facebook was no longer a rival and that my space was now complimentary to Facebook. So you could get like a my space app on Facebook I think so you could use them both together and they were just really trying to go like, now they're not beatness. Yeah, no, we're not beatness. We're just, we're not even against them. Now we're not even mind. We, hey Facebook's fake. When you leave boredom in the early days. We could have.
Starting point is 00:54:27 Which is not too good of a shit. What have we done? Ack. They're not making a movie about us. No, they're not Tom. No, they're fucking not. He takes good photo, they check. You gotta look at some of his photos.
Starting point is 00:54:44 Very nice. Oh, photos he takes. He takes not of himself. you gotta look at some of his photos very nice. Oh The photos he takes. Yeah, not of himself. No, no, that's what he's very A-behind the camera right like my career It's behind the camera Not in front. I'm gonna go into directing in March Mostly all right more less do less put clothes on go home go finish finish your education March. Corn mostly. All right. More less. Do less. Put clothes on. Go home.
Starting point is 00:55:07 Go home. Finish your education. That's a wrap, everybody. We're done. I think my porn director's more of a life coach. Hahaha. In March 2011, CommScore, I was that thing I was trying to say before,
Starting point is 00:55:21 not Tom Bysrofsky. In March 2011, CommScore released figures suggesting that my space had lost 10 million users in the first two months of 2011. 10 million. Oh no. In two months. That's approximately 5 million a month. And then that's over a million a week. And I've lost a bet. A lot.
Starting point is 00:55:42 That's over a million a week. And I've lost a bet. That's a lot. So that was probably the peak drop. They'd lost about 30 million in the 12 months prior. Wow. So it really picked up and that's just like a crazy drop. So 12 months prior to that, that about 95 million. I think I've seen so many different figures,
Starting point is 00:56:01 but I think they were peaking it over over a hundred million users. Right. Their peakers never been anything like what Facebook ended up getting to, which was way more than that, specifically way more. Due to these numbers, advertisers that had remained with them were becoming increasingly reluctant to sign on, so they were just struggle and make anything happen by this stage which is crazy because no one knew they still existed like it's 2011 yeah wow so it's funny that anyone was still there's been no decisions to be made it's funny that they still had 10 million people to lose yeah I just thought it was just sort of disappeared but you know there were people who would stuck fat, as they say. I'm looking at my space now. Oh, it is. I just looked at
Starting point is 00:56:49 it to the afternoon. Very different. Very different. I mean, it's still it gets sold two more times before. Oh, wow. Yep. But we're getting towards the end. In late February 2011 news call put the site up for sale and Their reserve price was a hundred million dollars. Oh, what so they've had it. They've bought it for 580 million Yeah, got it up to 12 billion worth. Yeah, and then sold it for 100 million. I Didn't say sold it. Oh, they asked for that. That was there was a press. Oh no. It's estimated. It's poor poor million. Don't you feel bad for a rip at Merdoch? It's really struggling. It's an estimated value at the time was between 50 and 200 million. Right and they were like just
Starting point is 00:57:42 give us a hundred. Anything over a hundred will take it losses from the last quarter of 2010 were 156 million dollars in a one quarter one quarter which was more than double that of the previous year The deadline for bids was set at May 31st 2011. Oh, we missed it. And they did not receive any bits. Oh, they asked for a hundred really no one at all. In June 2011, a couple months later, wait, May June, a month later. Rukinaama. June 2011. It was announced that my space had been bought by a specific media and the sale figure I think all specific media. Yeah, I thought you meant just a specific 25 dollars 35 million close
Starting point is 00:58:36 I had there was a five isn't it's funny to be in a place where 35 million is just an embarrassingly small number No, it is embarrassing this small. I just want one million. It's crazy loss. Just one million. Is all I want. I'd buy a house. At right? Never have a mortgage. Except for life.
Starting point is 00:58:53 What a dream. Could go on a holiday as well. I'd have so much money for rent. I wouldn't miss a rent, but I never. You wouldn't buy a house. You wouldn't buy a house. You wouldn't buy. It's still rent. But you could rent a really nice place. You wouldn't buy. You wouldn't buy. You wouldn't buy. You wouldn't buy. It's still rent.
Starting point is 00:59:06 But you could rent a really nice place. You could rent anything. I'm going to rent here for you and then there for you. You're going to buy a house like a chump. That's a great point actually. Oh, I have a house I can meet. Oh, moving house. A caravan.
Starting point is 00:59:21 Caravan. Got it. That's the billionaires dream. You're going to be a real fancy one. I'm going to tow a spa a caravan. Got it. That's the billionaire's dream. You'll be a real fancy one. I'm going to tell a spa bath at the back of it. So, specific media was also partnered with a man called Justin Timberlake, Chazzy T. So he was a part owner in 2012. JT tweeted a link to announce a redesign MySpace, which was referred to as the new MySpace.
Starting point is 00:59:55 It's like a new Coke. Those bags of Coke we were buying earlier. Yeah, new Coke. Guys, I got some new Coke. That old stuff getting a bit stale so I wouldn't have been because we got so much of it early in 2013 the new MySpace had it sort of like a soft launch and showed that it was featuring career. Soft-logged to porn. That's not a good way to do it. You want to hard-launch to the point of anything. So now the site featured written editorial content. Oh right, so now
Starting point is 01:00:39 they're like, will be a blog. Yeah, it's a blog with radio stations and videos and stuff. Oh, I hope that karaoke thinks still there. There was no, but there was a music player. So you could stream music from the bottom of the page. So they're trying to do everything now. Yeah. Sort of, I mean, they're streamlining it a bit, but- So the new art, my space was everything. Yeah, I think that was a problem towards the end.
Starting point is 01:01:00 Like, there's only too much. They're trying to just have everything. That launch though, obviously trying to create a bit of buzz that day, but unfortunately the unveiling was overshadowed by Facebook's announcement on the same day. Ah! They were launching a graph search function. Ah!
Starting point is 01:01:17 Ah! Ah! Ah! Ah! Ah! Ah! I made a custom template, like, well, I'm pretty sure I'll be getting the New York Times and I know what'll be on page one.
Starting point is 01:01:30 Graph function. What the fuck? I don't even consider how fucked that is. Who's ever used a graph on Facebook? Let alone wanted to search one, but that is more interesting. Can you still do a graph so Facebook let alone wanted to search one but that is more and you still do graph So I don't even know that feel so much like the episode the Simpsons where home is like all right finally It's my chance. I'm gonna be employee of the month and it goes to the carbon rod
Starting point is 01:01:59 I'm about to show a close up of the rub on the graph search function It's so high on the graph search. It could be so pissed off. Who the fuck uses the graph search function? Zuckerberg's just like, I made it up. It's not even a thing. We don't even have graphs. We still made the page one. That's so great.
Starting point is 01:02:18 That's great. Doesn't Tim Black could be by a graph search function. Yeah, you'd think he would have had some pool. The official launch of the new MySpace occurred in June 2013 and included the launch of a corresponding mobile app which provided users access to streaming radio stations curated by artists and also you could create your own radio station stuff. It sort of almost sounds like an early Spotify, right? Yeah, Apple Music in it now.
Starting point is 01:02:51 But what I'm thinking is, where the fuck's the graph search function? Yeah. So like something, sounds like they did have some good ideas. I just weren't able to do it. Yes, but... Could I search for a pygraph anytime I wanted to? I don't think so. So then fuck off my space.
Starting point is 01:03:08 So if this idea was represented by a pyjard, it would be red and red equals shit. No, 100% shit. Yeah. See, like no your audience, you know? Cater to my chart needs. OK. Now I can't.
Starting point is 01:03:24 No. Whoa. Whoa. No, that's fair. Yeah, cunt. Whoa. Well, second time ever, we've... Yeah, dropped the cunt bomb. I'm in a sea bomb. Third time ever. Third time. And of course, I was inspired by a graph function.
Starting point is 01:03:36 Well, that thereof. I mean, there's some graph function really gets people passionate. Oh, yeah. As part of the discontinuation of the classic MySpace and the launch of the new platform, the user content from the old MySpace was deleted. Did you know that? It's gone. Yeah. So even if I logged in now, it's gone. Apparently. So my photos and stuff are gone. Yeah. I don't even like a cool time capsule room. Yeah, that's right. Well, they MySpace received a lot of flack from users about this.
Starting point is 01:04:06 So it's sort of well, they, my space received a lot of flack from users about this. So much that they locked the discussion thread because it just couldn't handle it. Complaint, this is a bit sad. Complaints on the thread described the loss of poems. Could have been your mate, a Bonnie. She was on there. Oh yeah. I just remember that I message or I wrote on Josh Thomas's wall at like 16 or 17 and his show was called Please Like Me and I wrote Please Marry Me and he said okay. And I was like it's okay. You don't you don't have to.
Starting point is 01:04:37 Like I was just kidding. And he said no, no promises. No promises are promise for getting married. Josh Thomas said that to me and now I can't prove that. Oh, that sucks. That would have held up in court too. As well as poems, they're also personal notes and proposals. Photos of dead friends.
Starting point is 01:04:56 Yeah, that would be intimate. It's a weird thing to upload, isn't it? But you should show. If you've uploaded them, you probably have those photos still anywhere, right? Hope so. Yeah, like you've been them, you probably have those photos still anywhere there, right? Hope so. Yeah, like you've been took a photo of your... On your... On your...
Starting point is 01:05:08 On your... It's not a big bit, it's still I was... That was my job. Did you get that, mate? I did it. It's in the middle of it like... Oh, shit, Matt's died. Tch!
Starting point is 01:05:18 Straight to face, but it's... It was taught... Dave was basically saying corpse as... C corpse as long as... Yeah. I get it now. Thanks so much, if was basically saying corpses. Cops as long as. Yeah. I get it now. Thanks so much, if you get a cloud.
Starting point is 01:05:29 Very slow. Just, if I had a graph search function, I could explain it, but I just don't. Yeah, thanks, Myspace, you dickheads. This still sounds like a pretty impressive number to me. But apparently in October 2013 my space set it had 36 million users. There's still quite a few people 2013. Yeah So we're hanging on to people still and I've seen number since then
Starting point is 01:05:55 That might have grown a little bit but it It's just depends on how you count and stuff but anyway Did you know, I like, I don't remember seeing this in the news, in Feb, just a couple of months ago, 2016, was announced that my space had been sold again. This time, it was bought by Time Inc.
Starting point is 01:06:17 Oh, wow. You know, like, that's a huge company. Apparently, a couple of months ago, I'm not sure how much they paid for it, but I'm imagining not a heap. Let's guess. $3.50. $5.50.
Starting point is 01:06:26 Oh, steep. But they are talking it up. This is from Variety.com. Time Inc. whose media properties include people, sports illustrated, install, and time magazines. Seem to think it can do better with my space and use corp did. In a release announcing the purchase, timing said it plans to use the company's assets
Starting point is 01:06:51 to target online ads, link usage on devices with people and convert ads spending to actual sales. This acquisition is game changing for us, said timing chairman and CEO John Rip. Marketers. John Rip, every name? Letter Rip. This have been a big, amazing name. changing for us said timing chairman and CEO John rip marketers John rip every name letter rip this is a big yellowing names all the time like before he does anything you've been ripped let a rip and then he starts of course what top 50 CEO doesn't anyway Joe said, marketers are selecting media partners
Starting point is 01:07:26 that have either data-driven capabilities or premium content. We will be able to deliver both in a single platform and will stand apart from those that offer just one or the other. So he's feeling confident. So what are the two things again? Just let it die, guys. Let it die.
Starting point is 01:07:43 Data-driven capabilities or premium content. So the premium content I guess is the music and the and the editorial pieces and all that sort of stuff. And they've got they've got a huge catalog of music signed up. At different points they started a record label. Yeah, remember there was some because I mean their whole thing was supposedly you know bringing the music industry to the people remember Tila Tequila Yeah, she was a my space artist. Yes, I had her in reality show and things like that. Yeah
Starting point is 01:08:11 I did not remember she was huge on my space like had millions of friends. I didn't know that but I yeah And that's what she launched this off from that I Only I read about that researching this report, right? I was wondering why she was a thing. But that makes sense. Good social media. Yeah, huge on that. I can't, I think her songs were awful. Right.
Starting point is 01:08:33 Anyway, so I mean, right now, there's still some hope for my space. All right. Let it die. It is crazy that they just keep throwing money at it. Because I feel like the only way that these things can succeed is if they offer something that the others can't. Yeah, so give us a little bit of that money. We offer what others can't.
Starting point is 01:08:49 Yeah, our social network is great. Our people won't. We've got three people in our social network. That's all you need. It's more than my space, possibly. It's a network. Top three. Top three.
Starting point is 01:09:01 Mike Jones, the former head of my space, was interviewed by Business Insider and asked the question, why was Facebook able to dominate social media despite coming after the wildly successful MySpace? According to him, it was simple, the real problem was that the world had been trained by MySpace that social networking was interesting, but the actual product had been perfected by Facebook. Mmm. That's... I...
Starting point is 01:09:28 I think that's a great point. He also said that Facebook's killer feature was that it replicated the real world by forcing people to use their real names, whereas MySpace uses pseudonyms and candles and stuff, so he thinks that, you know, I was making it like this is... Oh, did you? It was not your name? Yeah, I thought I reckon I use my name on my space But I think you didn't have to a muddig his nicknames or and I think on Facebook you really they're pretty strict on that When my space started the concept of giving you real name or you know, you're right identity your photos to a website was
Starting point is 01:10:01 Considered risky. Yeah, I reckon you're a bit more cautious with that fast stuff, because you're like, oh, where? This is really going, yeah. Yeah, that's right. And now we've just become so close. Yeah, now it's like, yeah, awesome. Oh. So it was saying, my space began the process
Starting point is 01:10:14 of convincing people to move past that fear and Facebook ended the discussion. Yeah, Facebook was waiting at the finish line. Yeah, yeah, sort of. With the checkbook. So they were kind of doing some of the work for them, desensitising people to that sort of stuff. Once people had become accustomed to that idea, though,
Starting point is 01:10:32 says Jones, people realised that the software needed to do a social media correctly was Facebook, not MySpace. The training of the world to use social networking led to the growth of Facebook, which led to the growth of Facebook which led to the demise of my space He said yeah, it says well, I yeah, I think that's a really interesting. Yeah, it is interesting It was probably quite accurate without my space maybe Facebook wouldn't have Yeah, I don't think so being what it was yeah, but my so my space I mean they just had to make a Lot of different decisions. I think we're open-mute
Starting point is 01:11:03 I mean, they just had to make a lot of different decisions. I think Rupert Moor tweeted after selling it something like, when he was asked what went wrong, he said we basically did everything wrong with this. Really? Wow. They did a lot of stuff and just made a lot of... I suppose it's pretty unknown territory at the time, so you don't really know what is gonna work and what isn't. And their business was, you know,
Starting point is 01:11:24 newspapers and TV channels. Yeah, like old media. So old media. And they were coming into the start of new media. Yeah. So yeah, that's pretty much the report. I've got, so I don't have any fun facts. But I thought I'd finish with just a short list of musicians
Starting point is 01:11:40 who got their start or had a hand from my space in getting their start. You said Taylor to Killa, she was one. Do you know any others? I didn't realize that. Humphrey Bebeer. No, the resurgence of Humphrey Bebeer. Humphrey Bebeer, the silent, no, the children's character. He relaunched himself as a dirty grime rapper. I stand by my answer. I'm reckon I'll remember because I was pretty into the music scene at that time.
Starting point is 01:12:08 So I think... Nicky Minage. Minage. Nicky Minage. She began working as a backing singer and started putting her own music on my space, where it was picked up by the CEO of a New York record label, who signed her. Wow, okay, that's cool. Oh, Lily Allen, I believe.
Starting point is 01:12:25 Lily Allen got popular on my space, definitely. The Wiggles. I'm not gonna be. Why, you're really picking the wrong era. No, I'll get it. I'll get it. Skrillex, he released his first EP for free on my space in 2010. Oh, yeah, Sunny Moore, is that guy's name?
Starting point is 01:12:42 John Lennon. No. Alright, of course. When Adele was still in high school in 2006, a friend posted her demo on my space. And soon after, someone from Excel recordings discovered the demo and offered her a recording contract which got her started working on her debut
Starting point is 01:13:07 album 19. She became a worldwide smish. Daffy Duck. So close. So close. So close. The final one I've got here wasn't Daffy Duck but a good friend of Daffies. Okay hang on, yep. Good friend of Daffies, alright. The Arctic Monkeys are they big on my space? Yeah, I reckon that was around the right time. It was a very clear, very deafy duck. It was a Vichy. Oh, fuck you.
Starting point is 01:13:32 He originally spelled his name A-V-I-C-I. And you know how he spells it with two eyes? Yeah, but I had to... Which water is it? Double-I-C-I, I had C-W-I. I think it's double-I at the end. He had to add the second eye because the single eye was already taken on my space. Oh.
Starting point is 01:13:50 So the only reason he's spelt that weird way. Wow. Do you know what it means? Apparently it's named after a Buddhist tell. Oh, Vici. Vici. Hmm. But not Duffy Duck. No, good friends are Duffy.
Starting point is 01:14:05 No, but you're sure he didn't launch his music career? I'm not sure that he didn't. I remember reading that. This list is by no means exhausted. It's not exhausted. I'm very confident. It's exhausting. I'm exhausting, definitely, but.
Starting point is 01:14:18 Just like your career. Yeah, no, it doesn't work as well. That was a good one. Let's try that. So the start of your career then, that joke. Subtaining finger guns. Hello, the Wiggles. It always comes back to the Wiggles.
Starting point is 01:14:32 How do I have everything, Dose? Hey, should we go to our beds now? Yep. I'm already in line. But finally we could bring all the listeners with us. Guys, yeah, I'm gonna... Crawl into a big, big bed. You're gonna do some directing wasn't it? I just want to get all the listeners and we'll just
Starting point is 01:14:52 all pile on like a group of puppies. Oh we should have a sleep over here. Sleep over with 50 million puppies because remember. I hate that. How many people could we fit in the studio? This one here? No, the one at the back. The one at the back, legally or? Yeah. I think we can have a 360 odd in there.
Starting point is 01:15:15 High ceilings and we double up and make it like bunk beds on bunk beds. Are there any of them acrobats? Easily. Yeah okay well that's it. Statistically yes. So you can probably go, I reckon we're going to get a shoulder on shoulder. We could probably go by three.
Starting point is 01:15:30 Sorry, yeah, maybe a couple hundred. Fuck yeah. Well, if you want to be one of those. How squeeze in, are we going to be? No, cozy, but not uncomfortable. All right, 500. Great. If you want to be one of those 500 distances right to us,
Starting point is 01:15:41 a PO box locked back, remember locked back? What is locked bag? What was that? I still don't know what a locked bag is. On TV, like at the end, like Disney, like cartoons would be locked. What was the crozeness? Right to us.
Starting point is 01:15:53 Lock bag. Pirobox 706. I just always assumed it was something. Piro, but what I always like. I think it's like a Piro box. No, I'm like, yeah. I'm like, it's a locked bag. You know, that's just a secure mailbox.
Starting point is 01:16:04 Yeah. You mean like every mail like? But I'm a, I'm always bag, you know, that's just a secure mailbox. Yeah. You mean like every mail, like... But I'm imagine, I always imagine like a Hessian sack. Yeah, it's a sack. With a padlock on it. It's a mail sack. The kind of thing that... I have a mail sack. An old school magician would...
Starting point is 01:16:17 It's a scrotum. Be tied up in and dunked in the water. A scrot. It's a scrotum. I used to get buried in barrel today. A scrush. This is scrush. I'm being scrawled today. I'm being scrawled today. I'm being scrawled today. I'm so sorry. I'm also not. You did two acquaintance land and...
Starting point is 01:16:30 Yeah, it's changed me. And Victoria, so... For the better or for the worse? You be the judge. A true name next week on Do Get One Plod! That wouldn't really matter, I'm sorry. I was stuck in the... That hurts so much.
Starting point is 01:16:43 Whoa. Alright, doing a wrap it up. That hurts so much. Oh. All right, doing a wrap it up. Is that really hurt? Yeah, I'm sorry. I need you to wrap this up. Well, that brings us to the end of another tale told by Matthew Stewart. Thank you, Matt.
Starting point is 01:16:59 Thanks, Dave. Thanks for listening, Hayden Bevis. Bevis. Thanks, Jess. What a guy. He's sending some good suggestions. Yeah, my special guest. I hope hats comes out of the hat. Be too.
Starting point is 01:17:10 That will be a great day for all of us. If you want to contribute to the hat, get one of your topics. Something you thought you want us to talk about. You can email us. Do go on pod at gmail.com. I'd love you to pull out of the hat one time soon, Dave. I will.
Starting point is 01:17:24 You two Jess, you've never dipped into the hat I do hug the hat a bit. I will oh next week I'm gonna bring the hat in I'll bring the hat in and you can dip in next week. I will hat We will be wearing the hat your turn then I will hat we'll have Hats back to back back to back hats hashtag back to back hats It's getting pretty full. I could use your help I'm digging out. We want to keep filling up with we're on Twitter at do go on pod Facebook.com slash do go on pod and of course myspace.com slash do go on pod
Starting point is 01:17:51 We'll probably come up with an error message But if you mean our top friends if you would like to create a myspace page for us. That'd be awesome I don't do that. I don't do that. With all the different colors like yeah What color did you want? Just blue favorite color I'm a green man green blue and green should never be seen though unfortunately, so unless there's something in between Oh, which is Dave Wonicky's color hot pink all the way Every delicious every you know we have blue green and yellow on our logo. Yeah, you chose my design Yeah, I did design that you fucking idiot as I'm great actually just blue and yellow isn't it
Starting point is 01:18:26 This is so irrelevant. Thanks so much for listening guys You know it's review us on our chains that is cool, but until next week. I shall say a goodbye Later's got a bad fucking Are you working way too hard for way too little? There's never been a better time to consider a career in IT. You could enjoy a recession-resistant career in a rewarding field, with plenty of growth opportunities and often flexible work environments. Go to mycomputercareer.edu and take the free career evaluation. You could start your new career in months, not years.
Starting point is 01:19:23 Take classes online or on campus, and financial aid is available to qualified students, including the GI Bill. Now is the time, mycomputercareer.edu.

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