DOUBLE COVERAGE PODCAST - Mike Majlak Reveals All on SteveWillDoIt, ROASTS Logan Paul’s Hair & Unveils New Podcast AI Business
Episode Date: September 27, 2026Mike Majlak joins Mystic Zach on Double Coverage alongside Jingle Jared to reveal what really happened during SteveWillDoIt’s infamous Impaulsive appearance, roast Logan Paul’s hair, and break dow...n his newest venture in the podcast business. New DraftKings Customers turn five bucks into one hundred and fifty dollars in total bonuses, paid over 14 days. The Crown Is Yours! Sign up using https://dkng.co/dbl or through our promo code "DBL". dkpartner Mike opens up about nearly eight years and 500+ episodes of Impaulsive, what makes Logan Paul different from other celebrities who enter podcasting, and some of the wildest situations the show has faced — including walkouts, lawsuits, killed episodes and guests threatening them over what could air. He also explains why they cut significant portions of SteveWillDoIt’s controversial episode and what viewers didn’t see behind the scenes. Mike and Jingle Jared then introduce Rebel Audio, their AI-powered podcast platform built to simplify everything from clipping and titles to descriptions, distribution and podcast production. They discuss why so many podcasts fail, the future of AI in content creation, creator businesses, networking and building culture. Later, Mike gets personal about overcoming heroin addiction, 16 years of sobriety, his plans for Mike’s Bikes, his thoughts on fame and internet culture, relationships and marriage, plus the expansion of 10/10 Burger in Los Angeles. Timestamps 00:00 Mike Majlak Reveals What Goes Wrong Behind the Scenes 02:01 Mike Majlak & Jingle Jared’s New Podcast Business 05:12 Why Mike Joined Rebel Audio 08:56 Why Most New Podcasts Fail 11:13 How Podcasting Has Changed Forever 13:22 Logan Paul & 500+ Episodes of Impaulsive 15:00 Mike Majlak ROASTS Logan Paul’s Hair 19:17 What REALLY Happened With SteveWillDoIt on Impaulsive 24:26 Controversy, Brand Safety & Surviving as a Creator 29:41 Mike on Fame, Addiction & “Internet Cool” 34:13 MD Motivator & Using Influence for Good 37:13 Pod U & the Future of Podcasting 38:52 Mike’s Bikes & His Battle With Addiction 42:24 Mike Majlak’s 10/10 Burger Expansion 43:26 Todd Graves, Raising Cane’s & Building Culture 56:03 Mike on Marriage, Dating & His Next Chapter #MikeMajlak #Impaulsive #SteveWillDoIt Learn more about your ad choices. Visit podcastchoices.com/adchoices
Transcript
Discussion (0)
I saw you with Steve Will Do It and Logan.
Yeah.
Was that the most left the show is gone?
No.
We've had walkoffs.
We've had lawsuits.
We've had people kill episodes.
If this show goes out, you'll, you know, you're done and blah, blah, blah.
My friends had a lot of talk, Zach, you can't marry the bottle girl, but it's so alluring.
Dude, the Latina bottle girl is like, that's like the highest archetype.
I'll say whatever I want.
Yeah.
I just don't personally have a major problem with the dude.
But I was going to say, you double.
Double coverage is presented by Draft Kings.
The crown is yours.
What's up, guys, Mr. Zach here.
Welcome back to season two of double coverage.
Today I'm joined by one of my old buddies,
podcasting pioneer, Big Mike Maylack.
What's all going on?
And then Jingle Jared is his partner in this new business
and this new creation.
They have Rebel audio.
We got the hats, you got the sunglasses.
You guys are pros.
I don't want those there.
Yeah.
Get those hats and sunglasses out.
I'll take them with me.
You know what it feels?
Dude, because I don't like props, dude.
You had a double coverage.
like prop there and we oh no dude we went total rebel at look at yeah we're there yeah i heard that
ron jeremy used to go shirts with his face on it everywhere whatever happened to him when i met my
he's dead he's dead he's dead oh he's dead now oh okay eh so i was 16 i pulled up with a bunch of i pick
win shirts and i gave him out yeah and actually my plan was to leave him at the house and i thought
you guys would rock him it didn't it didn't work out that way but it was a good strategy i thought
we did dude you'd be surprised how many shirts we get dude honestly almost all the
stuff that gets sent to my house goes to the shelters. I pick out the stuff that I like and then the rest
goes in a box to donations. It's every brand's favorite thing to send. And it's kind of cool, dude. You just
end up with a ton of shirts and a ton of hats. But like how much stuff do you need? You only have so much
closet. So are the I pick win shirts at a shelter somewhere? Yeah, there's some dude probably in like
Tuscaloosa right now. Rockin. I pick wind shirt. He has no idea what it is. A lot of homeless guys.
But it fits nice. But he supports it and that's important. That's right. So Jared, you create this
company, right? And I first read, I hadn't talked to you guys, but I saw the press release,
and then I saw you guys had tabbed Mike to help head this up. And I couldn't think of a better
person. Obviously, who shot more podcast than you and who was earlier in kind of this infusion
of culture, entertainment, and podcasting. So Jared, talked to me about your vision you had with
Rebel Audio and why Mike fits in so well. We just kind of like accidentally bumped into
each other in the universe. And like, that's the way my life has been almost the entire way through.
But I bumped into Jeff Levin.
I was going to Sugarfish in the middle of the day.
I said, I'm starting this new thing.
I was like, what do you got?
You put Mike and I together.
We had a martini at, where did we go, Avra?
And we sealed this thing a few days later, and we just got to work.
The reason we wanted to work with him is he's someone who actually has done the 10,000 plus hours of creating content, gotten his hands dirty.
He knows that making content is like impossible, like to keep up with that regiment, but also all the things that happened after.
There's just so much stuff that goes into pre and post production on podcasting that people have no idea about.
They think it's just like sit down.
There's a guy behind it with a camera and you put it out.
There's obviously so many different parts of like pre-production and writing descriptions and thumbnails and thumbnail testing and descriptions being written and clipping and translating the different languages, which a lot of us still don't do a great job of and all of these different things that need to happen.
And it's obviously like as you know, 50,000 layers deeper in that.
And so Jared and his team brought me a tool that handles all of that and more and uses AI to kind of enhance the experience and drive the experience with this AI powered tool.
And so for me, it made a ton of sense to bring my expertise, tweak the product, utilize my network and my Rolodex to get that kind of extended out to my inner circle and then really use my platform to market the product.
And so, yeah, Rebel Audio.
So when are we launching?
We're like in public beta right now.
We're about to go public public very soon.
Give us a date, Jared.
I'm going to just pick a date right now.
Let's just say Pod You.
We're going to say October 16th.
We're going to hit public.
But I will say the thing that made everything possible, it's such a buzzword right now.
But AI, I had like an AI epiphany where all of a sudden it was like strapped on the iron suit like in that movie Pacific room.
And I was like, oh my God, I can do everything faster.
And I like woke up one day in my feed.
I keep talking about my feed because like it floods.
you with information at different times, but last year was, I'd say mid-2025 was the hack your whole life
using these simple tools and get my clod code. But I really dug in. I was fortunate enough for like,
look, even though I look like a cowboy that's like just walked off the streets, I, you know,
I'm an inventor. I've hold patents. I'm the Thomas Elva Edison of my time. Yeah, I feel like you're like
one of those people that almost needs to like be qualified. Yeah. Because it makes no sense.
You almost get disqualified by the cowboy. You know what I'm saying? Yeah, no, 100%. Like a Canadian Jewish cowboy,
walks into a bar. It's like the beginning of a joke.
100%. But you know
you can pull it off because of
what you've done in the past and what you've created and
the credibility you have in the industry.
I mean, I think we probably should take a second to
really like talk through what he's done in the past
and the things that he's created, you know.
Because something is what I was to say is that
obviously the same way you get pitched on all the merch
and you have your pick of the litter and someone
can send shelters. Same way with business ideas. Like you
get pitched so much shit, I'm sure
related to podcast and content AI.
Anything you can imagine. Something about Jared and what
Rebel trying to create caught your attention and made you want to go with them.
You always are looking at two things from an investment standpoint, right?
And both investment and being any kind of advisor, strategic whatever.
The product and the jockey, right?
Those two things.
And people fail to really understand how important is that you have the right jockey
and the right person running the project, the funding and talking about it.
So when I saw the product itself, I said, this is awesome.
Everybody, there's like something like a, well, like a million new podcast.
900,000 new people are going into the podcast space every year or every month every month every month
globally so it's like this like ongoing continuing to grow a place obviously it's saturated but
would you look at a tic-tok or an instagram and say it's oversaturated no it's just a place for everybody
to have a voice everybody to have something they want to share and i think there's just so much left
on the b-to-c bone and the b-to-be bone and podcasting like hey i don't want to give up too much stuff here
but like hey i'm a realtor who runs a realty agency and i want to create a long form uh weekly
podcast to talk to agents that work with me in my agency, right? And I want to be able to teach
them different tools and tricks that I'm learning where hotspots in the market are and really
produce this really cool podcast that goes out weekly to 1,500 people or to 2,200 people. Okay, cool,
I have no idea how to do that. I don't know how to shoot it. I don't know how to edit it. I don't
know how to clip it. Well, we've got this tool that does everything for you. And I've lived inside of
this product. We've done a lot with it. We've worked on it and seen the product work. It does
everything. It does everything for you. Upload your video. It titles it. It describes it.
Clips it, narrates it. Uploads it. We have native partnerships with Spotify with Apple that other
people don't have so that we have a native video integration. So when I saw it was the right product,
then I needed to meet the team. And when I met Jared and understood what he did and got past the
cowboy hat and the cowboy boots and some of his other strange intricacies, I realized, wow,
this is a company that could actually win. And then it was time to raise money, which that's what he's
very good at. Look, all ideas right now are floating in the ether. There's no reason
why anyone can't invent anything at any moment right now because of a truly it comes down to execution
and by the way there's a lot of people in s f this is why we raised money completely outside of sf
new york and l.a because people in l.a are going to wait to see if something's good and then they're
going to buy it in new york it's just a totally different mentality it's really private equity
mentality but in s f if you don't fit into a 16 or y combinator as being a technical founder like
i look like a crazy person so like i literally how we won the west together of this go around was
Is it possible to do this using frontier models just by hot rotting it and building our own engine?
Yes, anyone can do that.
Do we have the ability to market?
And that's where Mike came in.
Like, I'm pretty shameless when it comes to the fundraising stuff, but this guy's an incredible marketer.
But then together, I saw Mike's other superpower is like, I'm incredible at raising money.
I just like the way we cowboyed it through Middle America, through this hill billionaire, chicken finger billionaire circuit.
Mike is one of the most deeply connected people, not only across media, celebrities.
He's on, like you, in his own way, he also, in, there's a compliment.
You don't like to pre-plan and like, he'll just show up somewhere and it'll all fall in line.
Even though I seem like I'm Lucy Goosey, I'm very type A.
And, you know, they say in jazz, make the easy parts look hard and the hard parts look easy.
That's why people probably look at our lives and like these.
They're just like crushing it all the time.
But like there's a lot of like pre-planning in my brain.
Even how we did can this year.
We won Can Lion without, you know, just by the activities that we did.
But I was thinking about that two months in advance and seeing Mike,
just how are we going to get into this?
How we, like, because doing business is sometimes just being affiliated and being seen
and being qualified as you're raising money.
And you did that, like, masterfully, especially in Cannes.
That was crazy.
Two really important points.
One, the 900,000 new podcasts every month stat.
Out of those 900,000, I would say 895,000 aren't doing it right.
They're not ABC testing.
They're not timestamping.
They're not.
They don't even know what that means.
They don't know what any of it means.
They've been told to start a podcast.
And because it's saturated, right?
You need to hit every single mark.
you're not going to get the correct CTR, you're not going to drive engagement.
So that's where they all struggle.
And that's why there's also a huge percentage that don't make it to month two.
I think that's more than 50%.
So there definitely needs to be a tool to help bridge that gap and educate people on the things that you need.
Right.
And a one-stop shop is a great option.
And then two, on top of that, there's so much in podcasting that can be taken from TikTok
and Instagram and X.
And what we're doing on social media, that can be taken to pot that hasn't been done yet.
Right?
Like so much that I've done that I'm like, why aren't other people doing it?
It seems so easy.
I'm 24 years old.
Podcasting a lot of it's won by the older people.
Sorry, Mike.
And by the way, how many people are discovering your podcast through other media?
And I steal impulsive all the time.
Their thumbnail style.
Caleb's great.
He puts out content.
I use his clod prompts.
I steal the best people's shit because that's what you got to do.
Yeah.
No, you have to.
You feel like an artist.
Yeah.
100%.
To that point, we do a great job.
And it costs us dearly.
You know what I'm saying?
It costs us financially.
It costs us time.
time-wise. We've got, you know, many, many people behind the scenes and in front of the scenes
that work on the podcast. We've got people that shoot it, they go and edit it and they clip it
and all of these different, you know, people that actually go and upload it and it's a massive
team that costs us a lot of money, the average person creating a podcast that they only really
care that maybe a certain amount of people listen to it or they just want to tell their story
or X, Y, and Z. They're just not going to have that money to be able to support that those,
those, you know, disciplines and capabilities. And so that's where this tool comes in handy. And
One thing I've been working on the front end with is actually coming up with in tool pre-production stuff as well.
That will help you prepare for guests.
That will help you create the right show flow so that things, you know, feel like they're flowing the right way.
Right.
And so if you have this one tool that really allows creators to put together a podcast that looks and feels like it's high production, it's pretty awesome.
So I think that's what we have here.
And what's been the biggest difference in the podcasting landscape when you entered it
versus now.
Because you've been on top of the game the entire time.
Well, I think a couple of things.
I mean, certainly, first and foremost,
the era we're in right now is a era we're clipping rule supreme,
reign supreme, right?
And so everything is clipping now, right?
Like, what made Logan such a good partner?
Because he's a superstar.
He starts impulsive with you,
and he's continued with you throughout the journey
when you asked how they would say,
oh, Logan's not going to continue with that.
He's going to get too wrapped up and whatever else.
But as far as eight-less people...
I mean, there's been some of the time that I've had to...
For some...
But A-list people, who's been more consistent
the last seven, eight years of podcasting?
Literally, to his credit,
I mean, I'm sure it might be a...
It's a little bit, but he's got a family now.
But like, what made him different
in terms of a partner in this podcast?
One, I think the mistake
the studios and the A-Listters themselves make
is assuming that since they are A-List in one medium
that they could be A-List in another medium as well.
Okay? And so, if I were to ever start act,
I wouldn't go to my guy at CAA and be like,
hey, I'm trying to get in the remake of Inception.
I want you to put me in a commercial for Colgate in the background.
You know what I'm saying?
Don't give me $7 million.
That's too much.
Let me learn.
Let me figure out how I fit into this mold if I like it, if I'm good at it.
And so what a lot of these people did is like the studio said,
okay, this is Tom Cruise, right?
Like, not him specifically.
I can name names, but I don't have to run.
But this is Tom Cruise, man.
Top gone, dude.
Like, he's the biggest actor in the world.
So he's going to be the biggest podcaster in the world.
or he's going to be the biggest content creator.
Podcasting fits very neatly into the bubble of content creation.
You're driving your own ship.
You're creating it.
You're producing it.
You're writing it.
You're forming all the conversations.
It's much more aligned with YouTubeing,
being a YouTuber or TikTok or whatever in that lens,
as opposed to having someone give you lines
to working in this high production environment.
So people figured out really quickly,
like there's just not a one-to-one.
It doesn't work with basketball stars either.
Logan is a content creator.
Logan has been creating,
content since he was, you know, 14, 15 years old, you know, I, I'm fine and all these other platforms.
Logan also works harder than anyone we know. You know what I'm saying? He's the hardest working
person I've ever met my entire life. There's very few people that I know that work harder than me.
He wakes up. He works all day. That's all he does. Here we are eight years later in November will be
our eighth year of doing impulsive, 540 episodes. You know, it's still going. But like I said,
I'm sometimes dragging them along, you know? You guys own all those episodes? Like, own, like,
I don't even know who owns shit. Because that's the future syndicating.
We have a buyout with fanatics right now.
Right.
So they, sorry, I believe truthfully to be fully transparent, like I said, when I sit down,
you could ask me anything.
I think Logan probably owns the IP for the episodes, but I'm a revenue partner.
And, you know, I'm like, remember how they called you coin operated?
Yeah.
Yeah, same thing, man.
Like, dude, you, like, bro, you want IP, have IP just, here's my routing number.
So how is the flow of the show change now compared to eight years ago?
Now that it's, I don't want to call it more, I mean, it is more corporate, right?
I mean, you have fanatics of you to be working with all these massive sponsors.
Are you less hands on now?
Are you just strolling to set?
Are you still in the weeds?
To Jared's point, for me, I'm always a show up and blow up kind of guy.
You know, I definitely do a certain amount of prep work depending on the guest.
But I mean, a lot of the guests, like I'm securing through nights out, through personal relationships.
I mean, like he said, you know, regarding my network, it's expansive.
And I do a lot of work to continue to build that Rolodex out with everyone and anyone.
And so for me, it's creating rapport with potential guests, building those relationships,
maybe trying to find those people to come on when it's possible, probably being like the
overall, like, driver of the conversation, I would say.
Your point card.
Yeah.
Yeah, that's what I would say.
And he's more of like, he's more of just like, he's like a pretty face.
He'll dunk at home.
Yeah, he's got to cut his hair, but no, no.
The hair cut his.
A little wild.
He's not a lot of involved.
Yeah.
I'm like, he's just trying to, you know, it's like his, it's a thing right now.
Yeah.
I will say, but he knows it.
He needs to cut it.
He knows he needs to cut it.
I think he's finally come around to it.
I actually had started a change.org petition that I was going to get loaded up in the past,
in like the next few days if he didn't cut it.
My mom will sign.
Yeah, I know a lot of, dude, dude, dude, dude, dude, I mean, there's people out there who are,
I don't know if you guys can see those plants that are hanging over the desk.
Is there a way to?
That's what his hair looks like.
I've seen the pictures.
It just looks like a plant that's wilted.
He was at the White House.
The comments were crazy.
Here's the thing.
With him and his brother, you could give him long hair, short hair, no hair, a hat, an astronaut's helmet.
Everyone's going to hate him anyways.
It doesn't matter.
They're the easiest people in the world to hate, whether it's out of jealousy, whether it's out of liberal disease, or conservatives are mad, or the Pentagon's mad, or Biden's mad.
Someone will always be mad at the Paul brothers.
That is just the way the world works, whether you want to say it's deserved, undeserved, whatever.
It does not matter what those two do.
They can cure cancer, stop, save the world from hunger.
They can do everything under the sun.
They still will find something to pick at, dude.
That's just the way it goes with them.
And so I can only advise them on that's obvious.
Like your hair looks like a rat's nest, dude.
It's horrifying.
You're scaring the kids.
You got a daughter.
And it's spooky season.
She's not even going to need to go to a haunted house.
She's got to wake up in the morning.
And look at you.
It's horrifying.
He can't go to your guy in Turkey or what?
Like, it's not even the, it's not the damn balding.
It's elaborate.
Hey, man, I'm still doing all right.
That's the Jew, dude.
Mine's a little greasy right now, but it's hanging in.
It's, I don't know what it is.
People don't, it's like they got some sort of others, you know, insider thing going on there.
I can't talk.
We can't talk about it.
Well, Jake's Jewish.
Yeah.
Is Jake Jewish now?
Yeah, his grandmother.
Yeah.
No, there's been Jewish by birth and, like, you don't go to synagogue.
Well, if you look at Twitter, I mean.
mean, the Judaism is what's causing him to get in all these spots.
Oh, is that what they're saying?
And that's part of Hollywood.
Yeah.
Oh, got it.
Actually, him and Netanyahu are tight.
Right.
Yeah, I read that yesterday.
Well, see, those jokes used to be normalized at some point, like you would make NetNahu jokes.
And then Nelk actually had him on the show.
Yeah, no, it really happened.
They really like kind of.
Beavie, what's your favorite burger?
No, that was hilarious.
One of the craziest things I've ever seen in my life.
But they're hilarious for that.
By the way, the whole show up and blow up thing of him, again, they don't talk about
this in fundraising.
I hear stories and I'm a sponge.
like, again, smart people borrow genius of steel.
I remember, again, Quibi's not a great example because it went bust.
But when he was pitching, hey, you know, he was already big, Jeffrey Katzenberg, he opened
up a book and he said, these are all the people that I know.
And I just thought to myself, so what?
Like literally, those are the same people who I know.
He knows.
If you put our networks together, the selling point was that people don't talk about it.
Like, it's people like write a business plan.
What's your valuation?
All that stuff.
But it's like, how quickly can you get there through the network effect?
And that's really, I think, the strong suit of like, why.
we brought him in because he's one night away from exiting this business just with a random
conversation with like some sheik or something like i don't know like it is the amount of people that
have taken interest in the business through and i don't even really use social media at all for
anything personal like i'll just people will be like oh look where mike was the other day this
this is our partner got in checks from crypto and gambling and spots you don't know exactly
where it's coming from somewhere um some fountain of money let's talk with you
I haven't been lately, to be honest.
But at one point.
I have.
I've done everything.
I've had every gambling contract.
I haven't taken them lately as much.
I'm working on this second mountain, dude.
And the second mountain for me is really working with people who deal with the same
type of demons that I do and substance abuse problems, mental health problems.
And I would like to be more of a contributor to good than bad.
That's one of the things about podcasting people don't warn you about, right?
is do you take that temptation and take that money?
Another is the Rolodex.
And then third is like when shows go left,
how do you deal with that?
It's like when you're really trying to get
the best content creators
or the most explosive personality,
sometimes they go left,
we had, I don't even want to say the name,
we still have a good relationship with him,
but someone very scary
who like went left on me
and my Bruce Remarie, he's right here, he was there.
And then I saw you with Steve Will Do It and Logan.
Yeah.
Was that the most left the show is gone?
No, no.
I mean, we've had, dude, that was,
we were, we were so.
versed in those type of situations now.
We've had walkoffs.
We've had lawsuits.
We've had people kill episodes.
If this show goes out, you'll, you know, you're done and blah, blah, blah.
We've had the president on the show.
We've had extremely volatile things happen.
The Steve episode, you know, got out of control.
He was trashed on the show.
And his, the way that he looks at life is very different than the way that Logan looks at life.
And Steve is a work in progress.
And he would say the same thing about himself.
We all are.
Don't get me wrong.
But I think he's very,
he's still figuring things out.
And we caught a lot out of that episode.
That's what I,
that's what I've had to tell people.
Because like, same with Logan's hair.
It's like people ask me about that all the time.
Like they were actually, from my understanding,
protecting him.
Like people will get on Logan like,
like, why is you acting like that?
I'm like, no, I don't.
I think you're reading it totally wrong.
Listen, there's two vastly, vastly different parts of this industry.
There's what people think and what we
know. And they, those two rarely, rarely align. They're two very, very different things. The audience,
commentary community are always misaligned with what's actually happening. And, and we, we, you know,
there were stuff in that episode that, that even Steve would have been bad for Steve. He, I don't
think that his YouTube channel would have survived it. And we cut all that stuff out in a, in an attempt to,
I asked him to come on as a guest. And I did not want him coming on as a guest our show and us having a
bad episode to create a problem for him for the rest of his life, which it was some really,
really nasty stuff was set on that show. I love Steve. I like him. He does not say no to the deals.
You know what I'm saying? He's in a bit of a different world than I am. Bro, my friends are in Vegas.
They run this company. They do sliding last doors. They have someone who works with them. I think,
I believe he's an former addict. I don't want to speak out of time. But you know, whatever. He drives the
truck. He does this thing. He's a good guy. And he calls him. He's like, yo, I'm going to Seahawks Patriots.
This is week one.
Yeah.
And they're like, wait, what do you mean?
The guy, I'm gonna get on Steve Will Do Do its private jet.
He found me out in public in Vegas.
He likes me a lot.
He's slime me out in a private jet.
I'm like, wait, what?
I'm like, so you can't pick me up from the airport
because you have to drive the truck today
because Steve will do it, picked up your guy
and it's taking a private jet to see, like that's exactly what happened.
No, but that's what makes him awesome.
Do you know what I'm saying?
That's what makes Steve awesome.
Who else would ever do that?
It's weird because in my normal life, I would.
But for some reason, he is so able to,
to weave the oddities into the content.
And the way, the reason he's able to do that
is because he doesn't give a fuck.
He doesn't care what you think.
He doesn't care what happens.
He doesn't care if an arrest is made.
If someone's doing, you know, Tusi in the back.
None of that matters to him.
It doesn't matter because he's going to put out
the content that he wants to put out.
Even if it results in a ban, a law sponsor,
you know, people saying bad things about him in the community,
it doesn't matter.
And you have to respect that.
You have to respect that, dude.
He is exact, um, who he,
presents himself as behind the camera.
Now I am to the exact same person.
You know that, you know that exactly who you see on the show
is exactly who you're gonna get in real life.
But I have a responsibility to certain communities
that I want to provide the right storyline.
So maybe he's, maybe he is a little bit more quote unquote real.
You know, I guess maybe.
And by the way, that's, I don't want.
You can't get more real than that.
You know when they say when being real goes wrong?
Yeah.
I've always tried to avoid you.
He doesn't.
He steers right into it.
But that is the difference between the creator world and the corporate world.
And sometimes those two, it's a very hard meat in the middle.
Oh my God.
When my business,
you imagine him trying to work in the corporate world?
I'm telling you, like,
that's why private equity has been scared of certain things.
Like it wasn't until recently that you saw people like fanatics and draft kings.
Like those are big, massive companies that work with creators,
but the creators aren't the founders and the owners of them.
When my business got bought by WME, there was one thousand,
we were wild when we started.
like we were just a bunch of kids and we started business and accidentally became successful.
Like if someone said, what's your point?
There was no plan.
We were, and then all of a sudden it became corporatized.
And the day that we got bought, Ari Emanuel, the real Ari from Entourage looked at me.
And the day before I signed my deal with him.
He said, congratulations.
He's like, now every single person your company hates you and you're a target.
And I didn't even think about that.
And he goes, we have a thousand one ways that we're going to fire you if this thing doesn't
perform.
And he goes, so all you got to do is just be on your best behavior, keep making money.
And that's why these creators, I think, have had a hard time, like, being fans.
Like, look, that guy's probably made more money than any of the companies I've started.
Like, there's no doubt about it.
Yeah, maybe.
But he's also lost more money than me.
He's definitely spent more than any money.
He's also lost more than any of the things.
But I feel like that's the thing that I saw with Mike is now these first wave creators
are, it's maturing.
And you can see the agencies are now getting interested in what they bring to the table,
which is real currency of like culture.
Another part of it, dude, would Steve as an example, is, and he hasn't.
But one thing that I noticed, and, and,
by way of also like coming up during problematic Paul era,
is those creators that do that style,
no holds bar,
we're putting the d'Hs on camera,
we're putting the on camera,
we're doing it all.
You could see my,
I'm borrowing $7 million from Bob Menry's neighbor.
It's usually like a 12 to 16 month total career.
Yeah.
You're in jail in the Philippines.
You lose your money.
You overdose and die.
You some girl, whatever, right?
I didn't really want that because, because blowing up and selling quick is one thing.
But if you're a creator, there's no one to sell to.
Okay.
So in the creator world, longevity, longevity is very, very fucking important.
Okay.
Being able to do what you're doing for the next 10, 20 years and not saying, you know what,
saying, you know what, saying the Jews is hot right now.
I'm going to roll into that space.
It's hot right now.
Hot right now.
What's it going to look like in 18 months?
You know what I'm saying?
Or yes, you want to be real.
But you also want to look at this to an extent as a business, as a career, as a, as a your own little corporation.
Yo, this is, I want to put my best foot forward and my best face out.
There's a lot similar with the rap world because I used to say there's no oldie circuit in the rap world.
Now there is.
But like that's why people went so hard to like establish just insane amount of credibility and territory and culture cachet.
And, you know, most people really make their money in music on the back half of their career.
It's like the Rolling Stones, the Beatles.
Now hip hop has Jay-Z and Nas.
like these people who have been able to.
Were you start a podcast?
Yeah.
I mean, truthfully, there is an only circuit now.
Listen to what he's saying right now, right?
Like, imagine I just rolled fully into taking those million dollar a month gambling
deals, right?
And the whole time it was just, and I had them.
I mean, dude, I was, I don't remember.
It was half a million a month, something like that when I was on the Rubetti.
I don't remember what the actual number was, but it's like, say I just kept doing
that.
Maybe when the billion dollar deals come around, right?
They're like, oh, this dude just, a gambling.
He just all he does is gamble.
It's all he does, right?
So you have to have long-term vision in the space.
You need to think through, okay, is this deal right now worth it as it pertains to me building
these deeper things?
And you walk the line.
Dude, my shit is not brand safe.
I still do whatever the fuck.
I still do what I'm known for the, I mean, Lana Roads.
Girls are in general.
You're wild safe.
You're not like putting your, as far as I know.
In the past.
In the past, yeah.
I've been thinking about it.
I didn't do that deep, deep of a tie.
But you've gone.
all out. For the most part, dude, I'll say whatever I want. Yeah. I don't just don't personally have a
major problem with the Jews. But I thought. I was going to say I appreciate that. Thank you.
You got I just don't. I mean, listen, you want to get into the geopolitical theater here and what's going on
if you want to do it. Thank you. This is the back hour for that.
Some of your people. Yeah. I may have something to say about how things are being done specifically,
but I'm not a big, I'm not a, I'm not a, I'm not a, I'm not a, I don't get it. Me either.
Okay?
Just not.
This next segment is presented by Draft King.
Zach, Raiders are 2 and O shocking the world at this moment.
Heading in New Orleans this week.
Who do you like?
Well, it's a great matchup.
Like you said, the Raiders have definitely shocked the NFL world starting 2 and O.
Who had that in their bingo car?
I mean, there's a reason why they ended up with Fernando Mendoza, right?
Obviously gone from the league's worst.
They're tied for first, right?
2 and 0 star, Ashton Jentie bin, a massive fire plug really ascended in year two here.
And by the way, they even have Brock Bowers.
and he's really their best player, he's their Shining Star,
he's arguably one of the league's most first-tile weapons
that they've been without, which we expect them to have.
Not only are they 2-0, but they're actually technically undermanned, right?
Kirk Cousins has really taken control, found guys like Trey Tucker and all sorts of,
just like this nucleus, it's almost like bad news bears like.
I mean, you couldn't pick them out of a hat if they walked around L.A.
without a helmet, no one would recognize them, but they're getting it done.
But on the other side, I really wanted to highlight this game because the New Orleans Saints
are headed by a quarterback named Todd.
Tyler Shuck. I think mischaracterized coming out of the NFL draft. A lot of people were down on him.
They said that Chodor Sanders, who I like as well, but they said that it was a joke that he had been taken ahead of him.
Sainte had made a big mistake. He was 24, 25 years old coming out of the draft. He had a lot of injuries, things like that.
I'm here to tell you, Tyler Shuck is here to stay. He's one of the best young quarterbacks in the NFL.
And right now, there are not 10 quarterbacks I'd rather have leading my franchise than Tyler Shuck.
I love what I see in this kid. I texted some people I know. I said this Tyler Shuck kid is special. He reminds me of a young Tony Romo.
What does he do? He goes out there. He comes back and beats the Baltimore Ravens. They were big-time
underdogs. And they were down early. This is after he was down three touchdowns since the Detroit
Lions came back, almost forced to win. They were a two-point conversion away. Him, Chris I
Alave, this giant receiver they have, Velae, who they got from the Broncos, Juan Johnson,
Travis Aitane, who they got from Jacksonville. They've got a lot of interesting pieces here.
I think Tyler Shuck, to me, the most underrated player in the NFL right now, because a lot of
People don't even know who the guy is if they're not really paying attention to the NFL.
But you're going to start to know him.
And it's going to start this week when he beats Las Vegas Raiders.
The Saints go to 2-1.
The Raiders go to 2-1.
And the Raiders get a little reality check.
And Tyler Shuck gets on some more people's radars.
Love the pick.
A lot of promise there.
Sorry, Raiders, fans.
I'm Mr. Zach, and I'm buying a lot of Tyler Shuck stock.
It's going to the moon.
People watching, they probably know your background, right?
You blow up.
You're really getting this in your 30s.
You battle the diction went through that stage, right?
as opposed to kind of the wide-eyed, bushy-tailed, 18-n-olds to get into this,
get the brand, those thrown at them.
You already had experience in a different way through the streets
and just different mental health battles.
Battles you'd kind of already been through the ringer when you blow up.
Is that the experience that's helping you now,
or is it just kind of being in the creator ethos?
All the different parts of my life have helped me.
Everything that I've been through makes me who I am today, right?
But it also alienates me.
Because I don't relate to any, I don't relate to a lot of these kids that are,
I respect them.
I think they're working their ass off.
But like, I get to see all of these big streamers
and these like super enthusiastic in front of the keyboard guys
out at night or out in the street
and how they're like, what they're like in real life.
And it's always like, can you get them in at the door?
Can you go, yo, so-and-so's at the door.
Can you go get them in?
Or like, yo, do you have a plug at this place?
Or like, hey, how are you so good talking to girls and stuff?
Where's all that when you're talking about how you're the shit
and like you're the biggest and like this.
So like I don't relate to anyone in this.
There's no, there's maybe a couple people in the space
that I really look at as like someone who I would want to kick it with
or start a company with or like do or work with, right?
All of those experiences that have given me this like real life cool
alienate me from people who are internet cool because I don't fuck with them.
I don't, I don't want to create content with you.
I don't want to.
You know what I'm saying?
I came here.
I've known you a long time.
I think what you've done is incredible.
So like I'll do it with people that I like in real life.
You know what I'm saying?
But I don't know.
I guess I took a bit of a turn there,
but it's all of the things I've been through
and the life that I live prior to all this
that makes me the person I am.
This is not, your career doesn't define you.
Your success as a streamer or TikToker
doesn't make you who you are as a human.
And I think there's a lot of people out there
in the space right now who act as if those view counts
and those subscribers are some sort of credibility tool
in the real world.
I don't go up to people and say like,
oh, I've got 15 million subscribers.
I've got the show.
We've interviewed the present.
I'll talk about it.
If we talk about it,
I say,
I wrote a book about addiction.
I beat addiction.
That 2% of the people do that.
Like I got cleaned 16 years ago.
Now I work with people to try to help them get out of that.
That's what I lead with.
It's not Lana and Logan and this.
You are sneaky humble because sometimes I'll like talk to him.
Like, I've like,
Hey, Mike, I want to connect you with this dude.
And then like, he won't say anything.
we'll go and they like they just say high five and I was like I know each other
they absolutely know he might. Well the network thing is tough it's hard to introduce me to
Mike I'm about to introduce you to a real big person my favorite is one that people trying
to introduce me to girls yeah and then all of us yeah exactly you and banks bro no there's there's
no girl that yeah you can't go out with a girl in L.A. and then you don't eventually
see them in the background of one of you guys really quick okay his network's local okay
I'm a global guy you are a global guy his he's listen shout out banks
I'll see some of my past girls who are totally, I thought we're in remote locations,
but no, they're hiking with Mike.
So, by the way, here's anything can happen.
Here's a note to anybody out there who's about to marry their high school sweetheart
or some girl they met at a club somewhere.
Just check with Mike first.
You might be able to give you the street papers.
That's their next company after Rebel.
Just verify because some of these people present.
There's certain things in my, like, path that I have been good at.
that like I'm not even, I don't know, I've changed a lot there too.
I still do, you know, know them and talk to them and hang out and we do dinners together
and go on trips and this and that.
But like as far as like actually how I act like when the cameras are off and at night,
I've definitely like, we had the most chill.
Like we had a good turn up in Cam, but honestly it was as someone who's my life is a thousand
miles an hour in a different way.
Like I have five kids, divorce center of my belt, all this stuff.
I actually was the most, those dinners that we had with MD Motivator, like you guys
actually like not to sound like cheesy, but like I was like emotional.
like moved just the good group of people we had like we had our own mission there but then we did our own fun stuff like after but I feel like you are from all the stories I'd heard I just assume that you were some maniac
see that's what I'm working on you're not you're you're a human being when did that shift happen no it's always been there I think what I've done not the best job of has been balancing the storylines because go going back to Steve sells money losses and win sell dirty laundry sales expensive trips to a bees
and private jets and how the fuck did they get on a triple seven like like sells right so for me it's
balancing that first mountain of like creating this like viewership funnel and these businesses with
doing good deeds and really like telling that secondary story and like no one no one has done it
better than than MD I mean what what Zach has done with with MD Motivator um is is just I can't even
begin to describe it I mean he is his his viewership is insane he's changing people's lives
in the most creative, culturally relevant ways.
And the difference with Zach and any of these people
who make money off gambling, give a little bit back
and it becomes this like whatever, right?
Zach bleeds this shit, bro.
Yes.
He, it is his soul.
You see someone walk up to him when he's not shooting
and tell him a story from their life.
He's got to get a tissue.
He's got his.
He's like a healer.
He is, but he is so, he is the empath that I,
wish that I could be.
The difference is this old cowboy
who's been into a thousand rodeos, hopefully this is my
last rodeo, then I'll hang it up. I can spot a
fake. I'm like really, like I
gamble in my own way, but I gamble
in life and on people and stuff like that. There's some
people that present sometimes to be something
and then they're not. With like these guys,
I like the good, the bad, the everything.
And like with someone like Zach, like this
I don't believe in much these days.
Like, you know, I believe in myself. He got me
to pray in a real way. At like
when we went to that dinner at Colom Doran, I was like kind of
moved. Like I was like, I wish somebody could like see this, but I was like, you know what?
No one needs to see this. I'm experiencing it right now. And that's what he does.
Like the idea of like doing good as a brand, but not you're going to read something bad about
this person later on. Like he's just authentically who he is. He's just an awesome person, dude.
He wants to make the world a better place. If anybody, you know, hasn't already seen his stuff,
he, you know, he's just, he's just incredible. I hooked him up with some, with John
Summit for one of his videos with this little kid whose mother was terminally ill. And he just
John Summit was his, you know, greatest inspiration to be a DJ.
It was like eight years old and his mom was dying, right?
And so they met out in Calgary and did a whole video together and it's got 30 million views on it now and on Instagram and probably another 20 million on TikTok.
And it's like him being able to weave these storylines and break through what has seemed like an impenetrable wall of negativity lately with these positive stories.
is extremely meaningful.
And I will go as far to say it's,
I believe that both myself, Jared,
manager Jeff and my circle will be in some way
heavily intertwined with Zach and Sam
and his team over the next five years
because they're working on a level that
from a positivity standpoint, mental health standpoint,
that no one else is on right now.
Jared, talking about podcast, you.
Yes.
Right?
So you're taking a page out of,
I don't want to say, you know, guys and ads book.
Yeah, why not?
It is stream for you.
You guys are on podcast, you.
October 16 in Nashville, right?
We are, we can't say too much about it, but A, you're invited, for sure.
B, we're Mike and I are going to figure out exactly what we're doing over the next, like, two or three days with programming.
But I will tell you this, you know, when my brain has shifted a lot over the last little while,
obviously, shameless self-promoter, I want to do stuff that's going to promote our business, obviously.
I haven't changed that much.
But when they were like, how do we program this thing out?
It's like, of course we want to do something with, like, Mike's charity and MD's thing.
If you would have said several years ago,
was this even on the list of things that were like,
I'd be like, let's put out the shirts, the hats,
let's make sure everyone signs up.
But like, I think what I'm seeing is like in this impenetrable insane culture
of just like negativity,
there's nothing wrong with trying to do something good
while you are building this business.
And I think if you're doing the story,
the right way authentically people want to be there.
But the whole day essentially is going to be lists
like Allen and Co,
Sun Valley think tank for the brightest creators,
specifically that are confused about how podcasts
get monetized, how to get discovered, the tools that are available, and just, you know, the masterclass
that I've digested by hanging out with Mike and other creators over the last of the while, putting,
you know, some exciting people, some boring things together and just flowing a day that will
end with like, you know, people walking away going, oh, that's where the future is going with
podcasting. But somewhat of a spectacle, but also hopefully some charity stuff and also some fun.
Yeah, I have two, I do have two other things. He keeps bringing up the charity. One is Mike's
bikes. So Mike's bikes is, I don't even know if I'm, it's, it will launch in November. I wanted to
launch it in October, but we've been working on this for a long time, which is a foundation,
5013C to, uh, get bikes into the hands of people in early recovery. So you get out of, you know,
you've been addicted or, or in some sort of mental health state for a long period of time. You've
gone and you've done treatment. You're getting out. You have no way to get to meetings. You have no way
to get to job interviews. Um, we're going to work with sponsors and with bike companies to get bikes into
the hands of people in earlier, which is something that changed my life.
When I got clean in 2010, I was 285 pounds.
I was overweight, I had no self-confidence, I had no self-worth, and I had no way to get
to any meetings, I had no way to get to job interviews, and somebody gave me a hand-me-down
bike, and that changed my life.
It got me where I needed to go.
I lost 85 pounds, and I made friends with another Mike in Connecticut, my friend Mike
Crokey, and we rode everywhere together, you know, became best friend, and he unfortunately
passed away in uh in 2021 on a motorcycle and so i told his mom when i went back for his funeral that i was
going to create this um this organization called mike spikes which was really to honor his his life
and and what his life meant to me and so we're going to start giving thousands of bikes back to people
who need ways to get around that's beautiful i love to be a part of that as well thank you um if yeah i
never talked about this on camera or with you but growing up i you know had a family member
afflicted by addiction and i think that forged my path more than anything else i've ever experienced
And one, the fact that it's not this thing where they're bad because they do that, right?
I mean, it's a constant battle.
The addictive personality perseveres through everything, and it remains no matter what.
It can be a snack.
Like, they have to have six bags rather than one.
And it's something that my mind can't relate to.
I've never tried, I never had alcohol.
I've never had a drink.
I don't have any desire to.
But I know they're a great person deep down.
And it's not, they're not trying to hurt me when they're partaking.
And it hurts them more than it hurts me.
And it hurts them if I ever open up at how it made me feel.
You know, like that's like torture for them.
And but nothing made me stronger than getting through that and seeing them get through it and be better than ever is inspiring to me.
As someone who hasn't battled that, what excuse do I have?
You know what I mean?
If you can battle through that, that demon will come out the other side stronger.
I'm not, I don't even have that.
I don't have any, I've never been afflicted by anything mentally or physically.
I mean, I'm so healthy and young and there's no excuse for me not to go out there and kill it.
You know what I mean?
That's an awesome mentality.
And I think it's, obviously, I wish it never happened.
I wish they weren't afflicted by that.
But I think they and I are both grateful, like, the lessons and the challenges that you get through that.
You can't get it any other way.
I just want to provide tools to empower people when they come out the other side.
Anybody in recovery will probably tell you, they're thankful for the process.
They're thankful for the journey that they were on.
I mean, the person that I am, as we said earlier, is based on the time I spent on the streets or in courtrooms or watching all the horrible things.
happened and losing friends, it gave me a perspective and appreciation and empathy for other people
in life that I wouldn't have had otherwise. It represents a large period of my life. It gave me,
you know, a story that, you know, any person that comes up to me and wants to talk about all the
fun stuff that we talk about and interviewing Shaq and all this stuff and Lana and different
girls, that's great. But you come up to me and you tell me you read the Fifth Vital and it made
you understand why your mom might have taken her own life or your father was a addict.
and neglected you and it was a moving experience for you
because it gave you an inside look at what it's like
to actually struggle and to fall into that addiction
when all signs say you shouldn't have
and you had a life that usually wouldn't lead there.
That's more meaningful to me than anything else in the world.
Hearing that I was able to actually impact someone's life in that way.
Mike's bikes will launch, we'll get bikes back to people in recovery
and it's, I'm really excited about that.
And then also 1010 burger as well.
So the first 1010 burger opens.
I've had it.
They're fucking incredible.
Yeah.
Hollywood opens on 1010.
That's predictable, which is awesome.
You got a big month.
October's a massive month.
We was already in Saudi.
So we had a pop up in Saudi, Turkey.
We had a pop up there for Boulevard, but we have a full-time operating store in Dubai right now.
Our Hollywood location will be our first 10-10 burger for smash burgers, chicken sandwiches,
which none of you guys have tried yet.
And they're phenomenal fries and cinnamon toast crunch milkshakes, which we need to get done by the time the store opens.
So Hollywood, Toluca Lake will come.
a month later and then downtown LA
within two months of that. So we'll have three L.A. locations
in the next. Now that you're in the chicken
business, does this make Todd Graves a mortal enemy?
Todd Graves is no.
You guys, there's no West Coast.
Whatever Todd Graves will forever be in my good grace.
Okay, good.
Whatever Todd Graves says goes.
The chicken finger billionaires, those are the,
that's literally as we were raising money,
I described the people that we like met through Middle America.
In every town, there's somebody like a Papa John
or somebody who like just has like total immunity
in their in their mattress max.
Exactly where they could like shoot a machine in their back.
I'm Papa John. I know it's like talking.
Like there's people like that all through America.
That was the drawdown of how we met our investor base.
You ever seen the movie Roadhouse?
We're looking for guys that are going to drive a big foot through a car dealership.
Like this insane people.
But no one, no one is fucking with Todd Graves in the food space.
The food or the culture space.
What Todd and Keynes have done with that business is in.
insane.
7, 8, 9, at some point soon, maybe 10 plus billion dollars a year in revenue.
No, no.
Close 2024 was the last time there was like public figures and it was like six or seven billion, I think.
It'll be over 10.
Selling just chicken.
Texas toast, Coleslaw, French fries and soda.
Right?
Or maybe some other couple items.
Shows you what I know.
Someone would show me that business plan.
I would be like, I don't get it.
Not only through the food.
You'd have to meet Todd.
Not only through the food, through the culture.
somehow are talking about the most elite circuit body,
and I'll explain what that means,
that exists in all of these circuits.
When I say the circuit, I mean F1, Super Bowl,
con-lions, Ibiza, Santerb.
All of those things that happen throughout the course of the year,
there's no more sought-after group to be with than Raisin-Kanes.
I mean, if you're in that Raisin-Kane's box
with Jessica Alba, Leonardo DiCaprio,
Toby McGuire, every athlete, every rapper,
They're all in one box.
There's no trip, and I'm in as a wild car.
I'm in as like a make a wish.
You know what I'm saying?
Like, I'm friends with Cam Fordham,
who's run their, you know, a lot of their marketing for a while,
and I've become really close with Todd now,
and I'm close with Alba now,
and I'm close with all the people there
because I've done a lot of the trips.
So now I'm friends with everybody,
but when I was first led into it, I was there like,
hey, guys, it's me, you know?
Talk about a weird way to experience the U.S. Open, you know,
and watch the fun.
the US Open than to be flanked by Alba.
I was like this.
Becky G on the other,
21, like watching 21 Savage and Alex Earle interact.
I love that.
He's like,
he's like, hobby album a podcast.
Do you know what I'm saying?
Like, it's like only Keynes can put that together.
Yeah.
Only can't.
Reuben.
Those pooh.
And Rubin.
Yeah.
You're right.
I should.
I should say that.
But,
but what's,
but I will say this.
What's happened is you've started.
to see these companies almost claim this territory.
So now Ruben's crew, it's always going to be Travis, Jay, and certain athletes that are...
Kevin Hart and LeBron, for sure, and like people that fit into that.
Walbert.
Bro, when you got Liano Messi to come before the World Cup final at Fanatics Fest, what is he?
Ruben and Fanatics, aka my boss, right?
Ruben, that what they do is like, is crazy.
Messy before the World Cup final?
Like, what?
Not, dude.
But look, that's why, again, this pod, you think, just a swing for the fence is, like, look,
I see lots of potential anytime I've discovered things in my life.
Like, early in my career, I discovered Little Dickie, jelly roll, things like that.
See, he says that so quietly at the end, and that's what I wanted to talk about in the beginning of the show
is the fact that he, like, kind of fouled.
You've got a good eye for cool white guys.
But, again, with this guy, you know, I look at, like, he's, he sometimes is joking and, like,
be, like, bearing the lead.
You're not the world's most famous plus one.
Like literally we're going to build our own culture around Pod.
You like, I even like, look, Nashville's a funny small town.
We're like, I've been there for a minute.
People who love me or they hate me.
It's like literally down the middle 50-50.
But like the effect of like, you know, I've been there a billion times.
That's where we're headquartered right now with our business.
But after we did our little run there during CMA Fest this year, you know,
just people put a bit more respect on it knowing that like Mike is in the gang with us.
And even, you know, Cam, who I really wanted to say hi to in the past,
he came up to the table last time.
and video and stuff like that.
Like, it's culture building.
And you can't force that.
That's why it's like, you can't buy your way into culture.
You can't, you can't pay a celebrity show up to your party.
You're paying influence, but they don't, they're not ride or die with you.
Like, you need to really build it from the ground up.
And like, I feel like this pod you thing.
Just step one.
It's like, what are the goals for this?
People have asked it was like, just make it a good vibe.
Go, this go around.
Then other people will tell someone else, like, you've got to go to the next one.
You got to go.
And then next year it can instead of us being at the fanatics party, which is great.
We want to have our own thing and pull up there with our people.
and like it's not about not discluding other people.
It's just about building our own things
so we don't have to be, you know,
chancing at the gate all the time
being like, are we going to get in?
He's talking about himself.
I'm in.
He's in.
I just showed up like an asshole like Cowboy hat.
No, it's funny because I'll walk off sometimes.
I'm like, dude, can we, you know, we're in can't?
We're in Cannes or like this place or that place.
I'm like, is there any chance you can take the hat, the cowboy ad?
He was 50-50.
The first part of we went to, he's like, maybe hang back a second.
Let me see what I do at the door.
And I was like, oh,
Gee Willekers, is this a fanatics party?
Listen, this is a known thing,
and this is one of the things I really pride myself on.
And I'll, I mean this to the ends of the earth.
I don't care what party it is.
I don't care if it's a white party.
I don't care if it's fanatics I can.
I don't care if it's, you know,
Altman's party at Basel.
If my whole squad's not getting,
I'm not going to the party.
He's Navy SEAL.
Some people are out of, he's no man left behind.
He's like, we'll find another one.
Don't do it. I love that.
If I roll up with 12 people and there's one random fat person
I've never met before in the 12 slot.
And he can't get him not going to the party.
Yeah.
Because you want to know what, dude, it doesn't matter.
That's real life.
Maybe I was talking to myself, okay?
But what I'm saying is this, there is nothing is that cool.
Nothing is that cool.
That is nothing pisses me off more than this like air of like coolness.
Door goblins.
Dude, it's like get a life, dude.
You're talking about a place that you can go get fucked up with a bunch of people that everybody
already knows.
Stop.
Okay.
if you want me there, but now I've gotten smarter about that.
So like, I'm generally not going to roll up plus 11 to a white party.
You know what I'm saying?
Yeah, yeah.
Like, like, if you're in L.A. or you're in the scene, like, Mike is an unskivable character
in the VIP area at any given party.
I've run into Mike in more spots than anyone else in the world.
And literally the other day, my friend's sitting up from the airport and they're like,
oh, yeah, it's big Mike and the escalade behind us.
I'm like, wait, what?
Where were we?
We were at L-AX.
Oh, yeah.
I'm like, we'll stay you tell.
I'm like, no, I didn't know you know.
I'm like, all right, whatever.
Like, everyone knows.
My friend's like, I have a cell.
Like, wait, why do you have a cell?
I've been, you don't even change numbers, do you?
Dude, he'll give his number to anyone.
Because Mark's, I think it's the same cell.
Like, oh, no, it is.
Everyone's got Big Mike sell.
That's an open secret.
He's like, I'm going to call.
I'm like, don't call him.
What?
He could.
By the way.
We didn't get names.
Like, maybe my number's not saved.
Or he doesn't, you.
Yeah, Earl.
It's definitely not saved.
Yeah.
Well, I do, but I will.
And it's a funny situation.
It's like, and this has happened.
And I'm not proud of this.
But it's like, oh, yo, I met you at a tongue and groove in Atlanta at Jake's after party in 2019.
And I'm like, oh, yeah, dude.
Like, good to talk.
I don't remember that.
But like, good to see you again, dude, right?
But sometimes it's like, hey, I'll go up to a girl.
It'll be like, oh, good to meet you.
And I'm like, good to meet me.
We bang.
What do you mean good to meet me, dude?
What is that supposed?
I'm like, ah, kidding.
Yeah, kidding.
You know, to be fair, who's met more people than you?
And then I'm screwed because they go, okay, what's my name then?
And then I'm like, I need a smoke bomb.
So what I do, this is really crazy.
This is like, this is like S-tier, like weird network or stuff is hopefully this happens in front of somebody.
And before it gets to that point, I'll say, hey, meet my friend Jared.
And then that's it.
You say, meet my friend, Jared, that's it.
Because what's going to happen next?
He's going to reach his hand out and say, Jared, good to meet you.
And she's gonna say her, and it's like a suit,
and she knows she's screwed when she looks over.
And she's like, Talia.
Yeah.
Good to meet you.
And she knows.
I'm like, hey, Talia.
Yeah, that's right.
Of course I remember your name.
You know what I'm saying.
It's a great move.
There's a couple of ones that you pick up.
I'm Jake's go-to guy when he's out and someone's bother him.
Like, oh, talk to Zach.
It's my assistant.
Like, wait, what?
I'm listening to this guy's, like, here's my numbers.
What I do?
I'm like, oh, yeah, I'll get it right to him, bro.
Yeah, thanks, Jake.
And then Jake's over there.
I'm over here and then I got to pull the Jared and try to get over there and explain why I should be in that section.
But this is just the convolution of being in this scene.
And by the way, the door power is like Spider-Man with great power comes great responsibility.
There was one moment in my life when I first sold to WME, it was like the Make a Wish Foundation where they're like, you can do whatever you want.
I was like, I want to do a TED Talk.
I want to go to the Academy Awards.
I remember I went to the Ari's Oscar party in the backyard and literally David Spade, who I'd known just very vaguely was like, you're going to be one and done here.
I can tell.
my God. I was hammered because I was a baby when I sold the business. And I get excited. He knows,
now I'm better at like managing the excitement. But like I wanted to talk to, like, I wasn't
even using their real names. I was like, I wanted to talk to. Hermione. I wanted to swing dance.
Who was it? Who was like, obviously some like, you know, powerful people there for it. And like he's,
who was it? I don't know. But he'll like ask me sometimes. He's like, yo, do you think X, Y, Z would
like, do this for us? And I'm like, bro, what? You know, same. I do this a lot. Yeah.
But that night, the punchline that story was-
That ambition will get you far, though.
At the very end of the night, Ben Affleck, who's like, when he tells you to chill out,
you know, you should chill out.
But he's like, who are you supposed to be?
Like, everyone there was an agent or an actor or somebody super fucking important.
He goes, like, what are you supposed to be?
I was wearing a cowboy hat in a tuxedo.
I said, I'm a Jewish cowboy.
He goes, look around you.
He's like, it's Arieman.
Is anyone here acting at all the way that you are?
And I was like, no.
And then in the morning, I was married at the time.
In the morning that I weirdly left.
and went to a strip club by myself because I was so sad because
Affleck just told me to like chill out.
And in the morning, just I got a call from
the people who ran W.E and they were just like,
bro, they thought it was hilarious because they don't give a shit.
Somehow in a matter of 12 months, I managed to get myself
banned from the Oscar parties and the WME box.
So Spade was right. Spade was like, he goes,
you're not, you're way too geared up.
There's no way you can't handle this responsibility.
Hey, hey, hey, I'll tell you and you probably already know this,
Spade is not want to talk.
Yeah.
Spade is not want to fucking talk.
That dude, I, I,
I've heard about 18 different 64-second voice memos to the hot Instagram models.
No comment.
They're like, David Spade, said me this.
I love him, I swear by him.
Of course, I may not love Richard from Tom
Yeah, dude.
Dude, you also, you can't talk to growing in LA who hasn't talked to Taiga.
Yeah.
There's a few, like, there's a few unskivable bosses.
That's, that's, that's, that's,
who's new?
I retired, I'm 24, I got too old.
It's not everyone.
Country music, people keep it on the low-low,
so they're not as audacious.
But I'm also not going to call,
I'm also not going to call out the main offenders.
No, that's not even that.
I don't think is that, is it that bad?
I don't know.
DM bandits?
Well, no, but it's just, well, I think there's,
listen, there's a huge difference
between what I call,
what I call outbound guys and inbound guys.
Outbound guys are, Tyga was always an outbound guy.
He was.
Every girl's got the message of like the little eyes emoji, right?
They'll flex it to you.
Right.
Me, I've always prided myself on only being responsive.
Like, I'm not, I don't shoot all.
My shots that I shoot are like way out of Neptune.
Like, you shouldn't ever even shot that.
You know what I'm saying?
Like, because I'll just be having a fun night one night and be like,
I wonder if Embrada will respond to this 3MDM of like a mailbox.
Remarkable confidence.
You know what I'm saying?
And like, of course she doesn't, right?
But like, there's a huge difference between the two where it's like,
okay, this is some, this is just me just like responding to these other messages
versus actually like sending like flexing arm emojis.
Or like whatever the people.
TIGA's walked so that 49ers guy could run.
You know what I mean?
Chad, you are.
No, but no, but there's a huge difference there
because Tiga actually has the, he is what he said.
You know what I'm saying?
But it's confused people into believing that they could date.
No, 100%.
I love Tiga's music.
Trust me, at my funeral.
They're going to play loyal.
That's my aunt.
I'm like, it'll be,
do, do, do, do, do.
All my ex-wives crying.
Like, oh, my kids. Shout it to Jed York.
Two in a bit.
You ever thought I'm giving it up, maybe?
I'm a eternal optimist.
I do believe, like, and if suppose we're on a date, someone asks me, I'd be like, yeah,
it's, I don't even say anything's possible.
It's probably for certain that I'll get married again.
And if it doesn't work out, I'll do it again.
Dude, I've almost seen it happen, like seven times.
Yeah.
Have you ever proposed?
Me?
Yeah.
No.
You would be a great dad, by the way.
I don't know what a husband.
Maybe you could be a great husband.
You never went ring shopping or thought about it, contemplation.
Dude, bro, everything I know about relationships is horrifying.
Like, my introduction relationships was my mom smashed my dad's windshield with a baseball bat.
Okay, like, I don't, you know what I'm saying?
Or like, or like me standing at the bottom of the stairs to go to Six Flags, like,
is Mommy hitting Daddy?
You know what I'm saying?
Like, I know I'm making joke of it, but like, then my first real relationships were all like,
hey, I don't know what I'm going to have to do to get this today, but we really need,
you know what I'm saying?
Like, I've had really fucked up past understanding of relationships.
I've done a really good job turning it and getting close.
I'm not a cheater, I don't, but I really, really, really value autonomy.
Waking up, doing whatever the fuck I want.
If someone calls me to like, bro, you won't believe it,
but we got the corner spot for the Monaco Grand Prix.
The yacht's there, the Saudis are on it.
You don't have a plus one.
Getting on a plane and flying there and not having to tell anybody about it.
That's freedom.
Not having to ask permission.
Oh, what do you mean?
there's going to be girls on the bowl. Why can't I? I like my life the way that it is.
Now, is there a potential that I meet a girl that's very, very secure and wants to just be
supportive and I support her and she supports me and there's not all the question asking
and this thing and that thing and maybe it won't be a Latina.
They'll always, no matter who you date though.
I'm not being completely honest with you. They always pitch it as like, no, I'm not like that.
They're like that. They're like that. But no matter who you date, they're always going to be
I keep going back.
People are all, no matter who you date because of who you are, no matter who it is,
someone's always going to be a little bit curious, but what's happening in the phone and
like in your life as you travel?
Because like you, it's only human nature.
Like that's just, especially with the, like, my friends fed a lot of talk, Zach, you can't
marry the bottle girl, but it's so alluring.
Dude, the bottle girl is like, that's like the highest archetype.
That's, that's the elite archetype.
It's like, dude, like he proposes like, I, like, like, like, he proposes like, like, like,
all I go for. He'll propose like a girl over like an old fashion at the Benjamin
like in like you know what I'm saying like at the Benjamin bar for me like I've met my wife
numerous times in the cluster at live. Yeah. Like dude so like dude like you hand me that menu and I like
I look down at the 42 for a second of what the prices and as soon as I look up I'm going to be
looking at my wife. They're just perfect. They're perfect. They're just a little off course right now.
But they're in that they're in that bottle girl the only fans to real estate funnel in Miami. And
I'm going to try to grab them right as they get into the real estate phase.
You know what I'm saying?
Like right, right there, like 27, right?
When they're just like, we've got a great house on Delito ad for sale.
It's $3.4 million.
Sold.
Wait, didn't you bring out a boat with a bunch of bottles of Dom on it last week to the
cluster at live?
Yeah, but no, that's my old life.
Dude, I'm a real estate agent now.
Okay, sick, dude.
My type of girl.
It's algorithm.
This is why we're in the same dating pool.
We're 17 years apart.
Don't give away too many secrets.
It's not a secret.
Clearly, I don't have any secrets.
No, there's no secrets left after the fifth vital, right?
I mean, that was...
Well, no, I need to write a new one.
There's more.
It haven't...
Dude, when I ended that book, I was like,
all the crazy stuff is finally out.
It's like, dude, now we're talking about,
you know, stuff we talked about before I sat down today.
House...
And chasing people, mass intruders would guns
and who they end up being
and up meetings would...
traffickers by accident in Dubai and
nights out with Dave Chappelle in Australia
and how me and Lana broke up
and how that kid happened with that NBA player
and all that I have enough shit for two more books
like I could put out another absolute
banger dude whenever but I just need to write it
and that takes time it took me years to write that first book
if people are starting a podcast for the first time
I know Rebel Audio.AI sign up
we're about to go public with our offering
some big announcements happening and we're gonna have you
at PodU
and we're gonna work out what the hell is we're doing.
Rebel audio.
My last point on it is I hate talking to people
about the technical parts of it and trying to...
I like getting behind products
that I never have to pitch.
It's been cool talking about it,
but when you see how this thing works,
no, we don't have to sell it anymore.
Like the same thing is like 10-10-Bergut.
Bite in a 10-10 burger.
Go bite into it.
Tell me how much I really have to sell that thing.
Talking is over.
Rebel audio coming soon.
Big Mike, jingle Jared.
We out.
Man, fuck.
Bro, I'm on it.
Double coverage is presented by Draft Kings.
The crown is yours.
