Drink Champs - Episode 123 w/ Kenny Burns & Casanova (Part 1)

Episode Date: April 5, 2018

N.O.R.E. and DJ EFN are the Drink Champs. In this (Part 1 of 2) episode the guys drink it up with veteran branding guru Kenny Burns and Roc Nation recording artist, Casanova. The guys talk early Bad Boy, early Roc-A-Fella, lifestyle, branding and curation of the culture. --- Support this podcast: https://anchor.fm/drinkchamps/support Learn more about your ad-choices at https://www.iheartpodcastnetwork.comSee omnystudio.com/listener for privacy information.

This is an iHeart Podcast. to, yeah, banana pudding. If it's happening in business, our new podcast is on it. I'm Max Chastin. And I'm Stacey Vanek-Smith. So listen to Everybody's Business on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts. The Medal of Honor is the highest military decoration in the United States. Recipients have done the improbable, the unexpected, showing immense bravery and sacrifice in the name of something much bigger than themselves. This medal is for the men who went down that day. On Medal of Honor,

Stories of Courage, you'll hear about these heroes and what their stories tell us about the nature of bravery. Listen to Medal of Honor on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts. I know a lot of cops. They get asked all the time, have you ever had to shoot your gun? Sometimes the answer is yes. But there's a company dedicated to a future where the answer will always be no. This is Absolute Season 1, Taser Incorporated.

I get right back there and it's bad listen to absolute season one taser incorporated on the iheart radio app apple podcasts or wherever you get your podcasts why is a soap opera western like yellow song so wildly successful the american west with dan flores is the latest show from the Meat Eater Podcast Network. So join me starting Tuesday, May 6th, where we'll delve into stories of the West and come to understand how it helps inform the ways in which we experience the region today. Listen to the American West with Dan Flores on the iHeartRadio app, Apple Podcasts, or wherever it's your boy N.O.R.E. He's a Miami hip-hop pioneer. One of his DJ EFN. Together, they drink it up with some of the biggest players.

You know what I mean? In the most professional, unprofessional podcast. And your number one source for drunk facts. It's Drink Champs motherfucking podcast. Where every day is New Year's Eve. It's time for Drink Champs. Drink up, motherfucker. What it could be, hopefully it's what it should be.

This is your boy N.O.R.E. What up, it's DJ E.F.N. And this is Drink Champs. Motherfucking happy hour. Make some noise! It's Drink Champs 2 year anniversary. Make some noise! That's a beautiful year anniversary So I bought some expensive red wine But we're going to get into some great whiskey talk

But right now We have a person who curates hip hop We have a person who comes in And gives lifestyle to the brand A person who I don't want to say behind the scenes I want to say on the scenes You know what I'm saying? Because there's a lot of people That's behind the scenes. I want to say on the scenes. You know what I'm saying?

Because there's a lot of people that's behind the cameras that won't ever get on camera. He is not a person that won't ever get on camera. He's a person that's on the scenes. And I think you kind of invented that position. The guy's been around. He's worked for the likes of Jay-Z. He works for the likes of Dame Dash.

He's worked for the likes of Puff Daddy. And he's the only person I've seen. It was like Bloods and Crips to Ciroc and Grey Goose at one time. And it was so crazy to see them go at it. But if you don't even know who we're talking about right now, we got Kenny motherfucking Burns. Hey, Jay! Now, I heard you say, who going to open a red wine?

That you're like a lifestyle coach. Yeah, lifestyle specialist. Lifestyle specialist, okay. Open that up. I'm one of Bo Jackson's, the orange and blue. That's how I go back on my guy. You know what I'm talking about? Speak about going far back. Because I can't,

as I'm searching your history, so your history comes from Puff Daddy first. Well, I'm from D.C. And I met Puff first when I was little. How were you? Yeah, when he was at Howard. I was in high school. Okay. I heard you had a jacket.

Yeah, yeah, yeah, because we was young hustlers trying to figure it out, and Howard was the thing. You know what I'm saying? D.C. is a drive-thru. D.C. is its own world, by the way. It is. It's its own world. It's its own world, its own thing.

Go-go music, the whole thing. And I saw Puff one night outside of this club called The Opera. And I was like, I got to meet dude. You know what I'm saying? He got to know who I am. I'm feeling like I'm young. I'm doing my thing in the street. And, you know, he's like, come on in the club.

You know what I'm saying? So we went in the club, 16 years old, seeing what they do. And the rest is kind of history. So we stayed in contact throughout, you know, the time. And at this time, there's no Arista. There's no none of that. Well, no. He's at Howard University.

Like, I think he was working for Uptown going back and forth. He looked like Jodeci. Okay. That's why I spoke to him. He looked like he had on a white and black Pele, Pele jacket, some army pants with the Doc Martin boots. I was like, you look like the Howard cover. So he's like, oh, yeah, that's my group. I'm working with this legend.

Oh, so he said that to you, that is my group? Oh man, his energy was radiant then. You know what I'm talking about? He knew where he was going. Wait, so Puff was going to Howard while he was interning at Uptown? He was going back and forth. That's incredible. I didn't really realize it was like that.

So let me ask you something. That's something that's crazy because that means you got to see the growth. Have you ever thought that you would think that Puff would be like, to the extent that he's at now? You know what, man? I'll never forget a conversation I had with Puff

maybe two years, three years after that. It was in front of Bad Boy Studios. He had a studio on 44th in New York. It was me, Chuck Bone, Lou Tug, it was a couple of us out there. And he was talking, and he was almost like preaching, right? You know, he has that quality, right?

He's almost preaching. He's like, I'm not here with you right now. He's like, what the fuck you mean? You standing right here? No, no, I'm hovering above you. He's foreseeing his future. I mean, he was on some, and it was so outlandish and fucking crazy, but you believed him.

You believed what he had to say. And if you think about what he made happen and the things he did, I mean, he was a hype man. Pope was a hype man. Pope was a hype man that turned into a rapper by default. You know what I'm talking about? But he always had the pivot. He was ready to pivot at any moment. You know what I'm saying?

So you got to respect that hustle, man. Yeah, absolutely. So how did you make your position in hip hop? Because the thing about it is, so many people want to be the actual front guy in hip hop. They actually want to be the guys that want to be in front of the camera. And it's one of the reasons why I love to interview people like yourself. Because like I said, you're not only behind the scenes, but you're on the scenes. But a lot of people... Oh, yeah, let me get a good glass. Yeah, let me get a good glass.

It's to your anniversary, Fancy. So what I'm trying to say is, people like you, I like to promote your position a little bit more. Because you're a guy, like I said, you're not only behind know, people like you, I like to promote your position a little bit more because you're a guy, like I said, you're not only behind the scenes, but you're on the scenes and you curate so many different things, but how does a person even get to your position? Like, if there's a kid right now that's from DC,

that's from New York or from Miami and they want to, they don't want to be, they don't want to be on camera. Right. You know what I'm saying? But they got something to offer. They got something to offer. So how do you create your position?

So for me, man, it was about, you know, I never could rap. I never could sing. But I always, you know, I was a hustler. And back in the day, all rappers and singers wanted to be around hustlers. And they wanted to be a part of that life. And, you know, I'm talking about the women and things that came with it. And so my transition was identifying another hustle. You know, I was just be a part of that life. And, you know, I'm talking about the women and things that came with it. And so my transition was identifying another hustle. You know, I was just having a conversation.

I'm speaking in Baltimore on Saturday to, you know, how to beat the trap. The trap is thinking it's only one way to get it. The trap is what you're taught and not doing research on your own, trying to learn other things. So what I would tell a young'un trying to figure it out, trying to make it, is like, look, if you can hustle one thing, you can hustle another. And I really didn't know what I was doing.

You know what I'm saying? A lot of times, people tell you, God ordains your steps. He puts in your life what you're supposed to have. And that's true to fact with me. You know what I'm saying?

I just kept moving forward. The one thing I never stopped. That's the most important part. And that's what people do. They get discouraged. They feel like, yo, like, this is crazy. Like, people just bugged out how I left all that money with Puff recently. You know what I'm saying?

But it's like, it ran its course. We launched Revolt together. You know what I mean? Deli on tequila together. Apple Ciroc was my launch. You know what I'm saying? So, you know, we did these things, and it's time to grow. Step into another chapter.

But that's what life's about. You're not supposed to be still right you know i'm saying if i wanted to stay in the drug dealing mentality and be in the streets that was a one-way that was a one-way street there wasn't no growth in that but you come into the music business you were like oh wait i could tell you certain things about your demeanor and your style to stand the third and that's gonna help you propel to the next level oh okay boom and then you start realizing, okay, I have a more special gift than just people, like my ability to deal with people.

I can actually market and brand, right? And I want to encourage people, man, you might not know what it is you're going to do, but if you stop, you will never know. Stopping means if you pause, if you take a deep breath, if somebody else is waiting to get in front of you in line, you got to just keep going,

and it'll all be what it's supposed to be. You know what I'm saying? And big testament to all the people that are like, Puff, man, the one thing I always say about Puff and Jay, we got to hold them in high regard. Yeah, we have to. We have to keep them lifted, man. There wasn't no jobs like this

for brothers like me before Puff. It's because of Puff I got to wiggle in the game the way I did. What year did you start working with Rockafella? Rockaway? Rockafella, yeah. I was the second

black designer in Saks Fifth Avenue with Ryan Kenney. We did that deal through Rockaway. But I got what, I gave you the fucking movie you was in.

We was just talking about that shit. Pay the full. So AZ, I was working with Dallas Austin. I thought that story was ill by the way.

Yeah, and AZ who worked with, I'm sorry, Dallas Austin. I was working with Dallas Austin. I thought that story was ill, by the way. Yeah, and AZ who worked with, I'm sorry, Dallas Austin. I was working with Dallas Austin, and AZ came in there with this kid named Shep from Uptown. AZ the rapper or AZ the street? AZ the mob style. Mob style. Yeah, the gangsta. Okay, okay.

Not Nas, AZ. No, no, no, yeah, that's what I wanted to clarify. Yeah, so he comes in, you know what I'm saying? They got this whole story. I'm like, yo, this shit is crazy. You know what I'm saying? I want to do it. I'm telling Dallas Austin. this whole story. I'm like, yo, this shit is crazy. Like, you know what I'm saying? I want to do it. I'm telling Dallas Austin.

He's in business with this dude, Kevin Zinger. Big dude, you know what I'm saying? But they didn't know the story. They didn't really. He wasn't with the culture. So Dallas Austin had in on this? It came to Dallas Austin's office first. That's a crazy, like, leader, man.

But they didn't know what to do with it. Oh, you're talking about AZ and them. AZ, yeah. Dallas Austin. My man, Shep from Harlem, brought AZ to the office to see me. Wow. Brought him to Dallas and Kevin Zinger like,

yo, I'm telling you, this is the story. The outboat niggas involved, Rich Porter, this is the story. Yeah. Damn. Yeah, so then,

and this is on 23rd Street in a company called Free World. Can you go downstairs again on Casanova? Yeah, you know, a company called Free World. So long story short, I was like,

I know some dudes that can really fuck with it. And I took them to meet Dame and him, and the rest is history. And all I asked Dame for was a part in the motherfucking movie. And I see this nigga. Yo, you didn't see me. I didn't see you. I hollered at you.

Me and my wife was just watching it Easter Sunday. Yeah, yeah, yeah. So, all right. What year was you working with Rockefeller? I came in right... Was this the Buggy Eye business days? Okay, so let's start way back now. I started working with Rockefeller.

I set up their street teams with Ray Ray. Y'all remember Ray Ray? I set up their street teams nationally with Ray Ray. I was one of the street team guys in Miami. Who did we deal with? Ray Ray. It had to be Ray Ray. Who was it?

Did you get paid at Western Union? No. So it's before it's before that's how he was I was Def Jam days I was Def Jam days I'm talking about

Rockefeller records on John Street payday you're talking about not payday what's the label they were on priority

priority freeze downstairs freeze freeze that's what I'm thinking of freeze so we paid street team through Western Union

right so but it was it was a whole thing man like them was my guys Clark Kent introduced me to Jay and Dane I'm talking about 560 State Street We played street team through Western Union. Right. But it was a whole thing, man. Like, them was my guys. Clark Kent introduced me to Jay and Dane. I'm talking about 560 State Street, Black Blacker Furniture, fucking, you know, Station Wagon, Honda, Cor, Buggy Eye Bears, Lexus.

Like, I'm them days. Right. And I was just a young'un because Clark would take me on the road, and I was the hype man when Clark DJ'd. But did you ever see Jay and Dane separated? Never. Let's just keep it real. I left Rockefeller Records

because of the split. Nobody knows that story. I mean, Dame was starting to do things that was not normal to me in our relationship. And I told Dame, I said, first time you ever yell at me like you yell at the rest of these niggas, I'm out of here. But all the shit in the separation, you know what I'm saying, started happening.

And I just didn't feel right because, I mean, you know what I'm saying, Jay is Boogie didn't feel right because I mean you know what I'm saying Jay is Boogie's godfather like it was too much history that I saw that I was a part of to like stay in a business that was dwindling anyway the music business

was fucking over when I left but what I'm saying is did you ever see it like it going this far never like even like cause you know

as business partners you know you've seen you and Puff, there's footage of y'all like going at it. Right. But then, you know, y'all be kindling

y'all relationships. That shit's hot, though. It just seems like this relationship is just done, though. Like, am I wrong? You talking about Dame and Jay? Dame and Jay,

from looking from the outside in. Am I wrong? Because it seems like everybody's back around. Emma Reid. And they still not together. Bigs, bigs. And it's like,

the only person missing is is that comment i'm just gonna say this man the ego is a motherfucker yeah i'm saying man's pride everything you know i mean and and you built too much together right historically built i'm talking about like sean john came first but rocker where tore the motherfucking door you know i mean like and even when they tried with armadale like they had a lot of things that were the new blueprint yeah you know i'm talking about so to see them not be able to work that out it drives me nuts i just feel like that they built too much and have too much as well they did the film thing like yeah yeah i mean the medal of honor is the highest military decoration in the united states recipients have done the improbable showing immense bravery and sacrifice in the United States. Recipients have done the improbable,

showing immense bravery and sacrifice in the name of something much bigger than themselves. This medal is for the men who went down that day. It's for the families of those who didn't make it. I'm J.R. Martinez. I'm a U.S. Army veteran myself, and I'm honored to tell you the stories of these heroes on the new season of Medal of Honor, Stories of Courage from Pushkin Industries and I Heart Podcast. From Robert Blake, the first black sailor to be awarded the medal, to Daniel Daly, one of only 19 people to have received the Medal of Honor twice. These are stories about people who have distinguished themselves by acts of valor, going above and beyond the call of duty. You'll hear about what they did, what it meant, and what their stories tell us about the nature of courage and sacrifice. Listen to Medal of Honor on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts.

A lot of times the big economic forces we hear about on the news show up in our lives in small ways. Three or four days a week, I would buy two cups of banana pudding. But the price has gone up, so now I only buy one. The demand curve in action. And that's just one of the things we'll be covering on Everybody's Business from Bloomberg Businessweek. I'm Max Chavkin. And I'm Stacey Vanek-Smith.

Every Friday, we will be diving into the biggest stories in business, taking a look at what's going on, whyall Williams, and consumer spending expert Amanda Mull will take you inside the boardrooms, the backrooms, even the signal chats that make our economy tick. Hey, I want to learn about VeChain. I want to buy some blockchain or whatever it is that they're doing. So listen to Everybody's Business on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts. Each episode, I'll be diving into some of the lesser-known histories of the West. I'll then be joined in conversation by guests such as Western historian Dr. Randall Williams and best-selling author and meat-eater founder Stephen Ranella. I'll correct my kids now and then where they'll say, when cave people were here. And I'll say, it seems like the Ice Age people that were here didn't have a real affinity for caves.

So join me starting Tuesday, May 6th, where we'll delve into stories of the West and come to understand how it helps inform the ways in which we experience the region today. Listen to The American West with Dan Flores on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts. I know a lot of cops, and they get asked all the time, Apple Podcasts, or wherever you get your podcasts. Across the country, cops called this taser the revolution. But not everyone was convinced it was that simple. Cops believed everything that taser told them. From Lava for Good and the team that brought you Bone Valley comes a story about what happened when a multibillion-dollar company

dedicated itself to one visionary mission. This is Absolute Season 1, Taser Incorporated. I get right back there and it's bad. It's really, really, really bad. Listen to new episodes of Absolute Season 1, Taser Incorporated on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts. Binge episodes 1, 2, and 3 on May 21st and episodes 4, 5, and 6 on June 4th. Add free at Lava for Good Plus on Apple Podcasts. Binge episodes one, two, and three on May 21st and episodes four, five, and six

on June 4th. Add free at Lava for Good Plus on Apple Podcasts. I mean, I just, I can't believe, you know, um, um, just me not seeing that, that be around. And, um, well, they're the last of a dying breed. There will never be other organizations like that. Even like when you look at QC doing their thing. But Rockefeller, you know what I mean? That bad boy, Rough Riders, that was a whole generational thing. You know what I'm saying? Like where it spawned on the QCs.

Let's pick up TDE. I love TDE. I love TDE. I think TDE took everyone else's mistakes. I feel like they learned. They learned from everyone else's mistakes. I just think they're the wave. They're the moment. And the TDE, QC, you know what I mean?

You got, you know what I mean? They're really doing it. But it feels like Top Dog really did learn from other people's mistakes. And he stays low key with the way he operates his business. I love how he stays the fuck out of the way. You know what I mean? Hit with SZA, hit with Kendrick.

You know what I mean? Schoolboy had a couple hit records and he stays. Shout out to J-Rock, man. J-Rock. That's a really paved the way for them. Yeah, I actually just saw D-Nice post this footage. I think it was J-Rock and Kendrick early. What's your favorite part of the game?

My favorite part of the game, man, is the discovery, man. You know what I mean? You got to imagine how we got around before social media. Okay, what do you mean by discovery? Discovery is always something new. When Flex was going on Amigos and Yachty and whoever else he was going on, I was like, bro, are you listening to the

melodies like I'm listening to the melodies? Because it was reminiscent of Bone with me. If you listen to Cadence and Melody and everything they had to offer, I'm like, yo, these kids, they in it. They in the pocket. You know what I'm saying? Can I understand everything they're saying? Do I identify with it?

I'm not part of the drug culture like usage culture. And it might not be a part of us. It might not be for us. But you got to respect it. The music, the beats, the melodies, it's still melodic. It's still listenable music. They're the best thing, songy generation in hip-hop. Right.

On a lot of levels. Right. You just might not be with the topics of discussion, but you got to give them melody-wise, these motherfuckers. I mean, because it's Drake. Yeah. Like, you know what I mean? I had this conversation on my show the other day. I'm like, who's better, Drake or Kanye as a rapper? Okay.

And I said, Kanye, hands down as a rapper, but if you're talking about a song, it's Drake. No, but if you're talking about a run, I think Drake's run. I think he, for the last 10 years, every second single he had was on the billboard. I mean, every damn one of them. Yeah, but nobody goes out on a limb like Kanye. Kanye is the most. As an artist. He's the most important artist. nobody goes out on a limb like Kanye Kanye is the most as an artist he's the most important artist he goes out on a limb

and he'll risk it all but no he'll risk it all to be creative to be creative he risks it all and to push the envelope he'll risk it all

he risks it all and they had this Avengers thing I know everybody saw that shit I saw it and I'm looking at the Avengers shit they had Saha the Prince there now we gotta relax no but that's what I'm saying like how you gonna have an Avengers shit. They had Saha the Prince there. They got to relax. No, but that's what I'm saying.

Like, how you going to have an Avengers? You had Kanye. You had Jay on the side in the corner. And then I'm like, bro, where's Puff? He don't rap. I'm like, he don't have to rap. He's hip hop. But my point is, it's like, that's what needs to happen.

There's no order in the game. And I feel like to your point about the TDs and the QCs the ones that are doing it right and then even the ones that came before them there was order in the game there was a certain level of respect and a certain level

level of appreciation you ain't got to like what a motherfucker does I ain't got to like stir fry but that shit in the club like a motherfucker but I love stir fry

I'm not saying but you get what I'm saying and so that's why I try to tell my friends. That's respecting each other's lane. Exactly. Because hip-hop used to be respectful. You would battle the shit out. And that's your point about me and Puff.

We done had no blow-ups. No, I love... You know what I'm saying? But we still be there for each other when it's time for the culture. I watched you in the breakfast club. So I recently... So I went back and pulled up the thing.

But I also heard what you said on the Breakfast Club. You was like, yo, you know, it was kind of, not kind of your fault, but it was like, you know, you had a Grey Goose ad in front of Justin. Yeah. And I was like, wow. And I remembered that, but I didn't know that it was you at the time.

It was me holding the bottle. I was like, yeah. So, and I'm like, but this is somewhat your mentor. And you know what, man? That's what we were raised to do. Hold on, hold on, hold on. You got to describe for these young kids. Yeah.

That how is that? Like, you know, you worked with this guy, and then you're out on your own, and you're actually with a competing brand. Yeah, yeah. And he comes to your town. Let's remember. Yeah, yeah, yeah. You actually went and set up in Atlanta

when whatever things wasn't going right or maybe they were going right for you, but you went to Atlanta, you set it up, and he comes to your market. Compound is the name of the club. Yeah, it's the club. I remember this.

Yeah. And you in there with this Grey Goose bottle, and I can't hear what the fuck you're saying. Yeah. But I know it ain't cool, whatever you're saying, and I know whatever he't cool. Whatever you're saying and I know whatever he's saying back. So growing up,

like I said, I met him at 16. And being in the streets, you know, you want to figure something else out. Like if you really want something in life. I looked at him as that muse. And there were several things leading up to that. Like I brought the Big Mac thing to Atlanta. You know what I'm saying, to the warehouse when I was in college.

Now, when you're saying Big Mac people, he's talking about the Biggie Smalls and Craig Mac. Yeah, promo. Promotional thing. One of the biggest promos ever. We'll get to Craig Mac and we'll get to a little bit of that later. That was genius. That was genius. Yeah, so he come to Atlanta and all of a sudden I see Gucci, Mark Pitts getting drugged down the steps.

And it's a big ass thing about to happen and Wolf and everybody, they about to jump. I run over. I'm like, security needs. Wait, Mark Pitts was getting drugged down the steps? Yeah, Mark Pitts was getting, he got in a fight with the steps. And it's a big ass thing about to happen and Wolf and everybody about to jump. I run over. I'm like security. Mark Pitts was getting drug down the steps. Yeah, Mark Pitts was getting, he got in a fight with the security.

Wow. So I'm running, Ron G was on the fucking turntable. Ron G, the legendary. Yeah, so I'm a motherfucker. Which for people that don't know, Mark Pitts is Biggie's

manager at the time. Biggie's manager. Yeah, one of the biggest executives in the game now. And he's also a manager right now, Miguel, who's got me that Miguel. Chris Brown's projects as well

yes so but my point is i'm running i'm like yo chill pay the dude you go through the back door these motherfucking new york niggas about to stomp you out like chill so puff comes over he's like yo what the fuck ah you know how puff used to be wow and so all of a sudden he says tear the club up now mind you it's freak nick my nigga you understand, it's freak Nick, my nigga. You understand me? It's freak Nick, my nigga. Like, this is my money. I'm fucking 19 years old. You my idol.

I got Big Mac and this motherfucker like, how, why? So all of a sudden, I go outside and I just had a Ford Explorer, Mickey Thompson's, new grill,

the whole grill smashed out, the barricade down and the rest is history. You can Google that. But from that time, like I'm like, yo, I want to see, dude. I go to New York New Music Seminar the last year, that, and I'm looking for, I want my money. You come to look for me. I mean, we went through things, you know what I'm saying?

But the point was, I was hurt because you're my idol. I look up to you. So it was like a David Goliath type of thing? It was always a big brother thing. Right. You know, because even when the whole thing happened with the car and I went to New York and all that, the whole thing ended up, man, we black men out here got by, you know, Puff got a real magical ability to Jedi mind trick you out of what you originally were talking

about. So we get into the good space, you know, and over the years, like I signed a girl group dream to Puff. That was my group. You know what I'm saying? So we was always in and out of my group you know what I'm saying so we was always in and out of business you know what I'm saying

but by the time it comes to the Grey Goose you know Surratt Wars right it was like alright I gotta show my power

because that's what hip hop was if you the best you know what I'm saying you gonna show that you the best it's like a battle you know what I'm saying and I know 100% knew that

that was your campaign the Grey Goose they were showing videos I was making I did a La Voyage video please youngins going to show that you the best. It's like a battle. You know what I'm saying? And I know 100% knew that that was your campaign. He knew that. They were showing videos. I was making, I did a La Voyage video. Please, youngins, go watch the La Voyage video where Grey Goose took us to Paris. I take the whole thing. It was 11 minute, 12 minute, little mini doc that was playing up.

And Diageo, like, well, how is he doing this? Why he, he don't, you know what I'm saying? And I knew this because people calling me, giving me information. And Diageo is the company that's supposed to be. That's the parent company of both Sarai. That's part of the company. And Deleon, correct? 100% correct. So long story short, when he came to Atlanta, I just wanted him to feel it.

I didn't want to, if he wanted to, he could have told Alex, yo, don't sell no Grey Goose. I'm hosting. But I mean, it could have been a lot of things. But what Puff did was the old Puff daddy came out of nowhere. He throws ice. He hits a dude in my booth and, you know, facing the ice. And this T.I. just comes home from jail. He's like, yo, let them do this Kenny Burns house.

He's like, don't do that. So he's on fire. And I'm like, Puff, chill. Now, mind you, I'm here. You're like my guy that got hit in the thing. T.I.'s right here. Puff's over there. So it's 100 people in between us.

We're not this close. So I'm trying to get over to talk to Puff. You know what I mean? I never forget Rube, because I knew Rube, but I didn't know Rube. And so I'm coming up to Puff, and I come up on the thing.

I'm grabbing Puff. They're like, yo, who's this nigga grabbing Puff? So Rube's coming out the back. They're like, no, that's Kenny Ray. It's like, all right. But my point was, I'm telling Puff in this. I'm like, do you know this boy

make $35,000 a year? You just hit him in the face. This is me, and I'm talking about in the hecticness of hecticness. Now, mind you, like you said, the billboards doesn't happen. All this shit around the park. My booth is blocking his booth. Every time you bought a Balsa Rock, I bought three Grey Goose. But I'm in his ear.

I'm thinking about the culture. Like, there's 6,000 motherfuckers in here. What you think going to happen if one of your niggas jump over this motherfucking rail? You know what I'm saying? So we got to the, but we always go to the extreme to come back to what's most important.

What was your worst period? The warehouse. The warehouse, the Big Mac thing. The Ray Goose? No, no, no. That wasn't the worst. The worst was in college.

No one knows that story and I'm going to leave that for the book. Oh, okay. That's good. Because everything got, everything got for the book. We was young and we was all stupid. You know and I'm going to leave that for the book oh okay because everything got for the book we was young

and we was all stupid you know what I'm saying so everybody it was a whole bunch of stupid shit and God will and everything came out good

but it's been a big brother little brother thing our entire career you know what I'm saying he just shouted me out for the Uncle Nears thing congratulating me you know what I'm saying

so you know what I mean when he got issues and things you know I got my superpowers I can help move the culture for himulating me, you know what I'm saying? So, you know what I mean? When he got issues and things, you know, I got my superpowers. I can help move the culture for him. So, I mean, you know, we're going to be there. And we have to be there for those types of individuals that are still left, you know what I'm saying? For all that they've contributed to hip-hop.

Right. Even though they have shortcomings and do things that aren't, you know what I'm saying? But who doesn't, right? Who doesn't? How many family members we got? Right, right, right. You know what I'm saying? That we just be like, I can't stand my fucking aunt. You know what I'm talking about? My uncle ain't shit.

You know what I'm talking about? My cousins. But he did help me that one time. But y'all at Christmas dinner, y'all breaking bread. You know what I'm saying? So now the Uncle Neris is a crazy story about a slave,

from what I gathered, about a slave who, I gathered about a slave who and you know I'm paraphrasing who actually taught Jack Daniels how to make whiskey Jack Daniels went on in his life how is it y'all like it?

it's good it's good I feel like I might wallow but the thing about it is we got so many stories of black people doing things for white people in those days. And these white people not actually recognizing. This is a different type of story. This Jack Daniels actually has a book. He gave him props?

50 times in the book. He mentioned them 50 times in the book. So I just thought it was dope. And even the town Lynchburg, I just thought it was a horrible name. It's a horrible name. Change your name, Lynchburg. There were actually

cases of police actually killing other people because they were defending black people. This story is so movie ready, you know what I'm saying Because if you think about slavery times It's fucking slavery times

There's no way around it Black people were not free They were not treated as equals There's no niceties in that story There's no niceties But as much as there could be There was in this particular town Like a lot of people think

Jack Daniels You know what I'm talking about Was you know The slave owner But Jack Daniels was a chore boy He was on the field doing chore shit, milking goats and shit. Picking up pigs.

Yeah, all types of shit. And the preacher then called at, you know, basically, owned Uncle Nearest, Nathan Green, and also, you know what I'm saying, like, was the, you know, boss of the orphan, because he was an orphan.

Jack Daniels was an orphan who came to work on his farm. You know, he put them together and was like, yo, Nearest, can you teach him the game? I'm a preacher. I can't really be in the liquor game. Although he kept all the proceeds. You know what I'm talking about? Even when he left it. Because that's how they did.

But it was a respect. It was a mutual respect. A lot of people don't know this too. Uncle Nearest was much older. They got a picture right now on the internet where they show a picture and everybody says it's Nathan Green but it's not it's not it's his son yeah so but it's a dynamic story man I mean they really were I mean Nathan Green was the biggest landowner in that community at the time right you know I'm saying part of the distillery Jack Daniels on now was owned by Nathan Green like he was one of the richest black people

in that whole community 100% facts 100% he was even rich to other white people. Absolutely. Absolutely. But, you know, the whole thing with this Uncle Nears thing that really attracted me, you know, after blowing up all these companies and doing all this, I never had equity. You know what I'm saying? Right. And when Fawn Weaver and her husband Keith Weaver were like, yo, we have this opportunity. Actually, my friend was doing the raise. They were raising $10 million.

And he called me. He's like, yo, I'm putting this money into this thing. I think you need to be involved in it. I said, well, if I can't be a partner, I don't even want to know what's good. You know what I'm saying? But then they were like, yeah, let's come to Tennessee, see what we're doing,

and we can talk about the equity play. And when I went, man, you know, standing on those hollow grounds, hearing those stories, and stories that you don't hear from that era of equality and actually black people doing good. You know what I'm saying? And then they started the Nearest Green Foundation where seven descendants are in

college right now. Full rise. I'm talking about through bachelor's, master's, and however far they want to go in school. That's part of my marketing budget. I say, how much marketing do I get? You know, whatever. And then... And you're a motherfucking partner. Let's make some noise. Yeah, yeah, yeah. We got my boy Casanova in the building. Yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah,

yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah,

yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, So Cash, you know Kenny Burns? You know Kenny? I heard some good things about him. Yes, yes. Kenny Burns get to the back. I heard you got a lot of money. In short term, he's the plug. Let me get something for the host, bitch. I'll be married 19 years in October. I thought I heard you say 20 years. 19 years this October coming.

Okay, I'll be married. That's the name. I got to say that because you said that because she's watching. Okay, okay. So, all right, now that cause she watching. Yeah, yeah, yeah, okay. So, um, all right, now that I got two people here, right? Um, what I normally like to do, hold on. What I normally like to do is projectively ask you guys,

just random industry questions, right? Being at Casanova, you're one of the first new artists that ever came on here. We always have- Thank you. It's okay, real niggas- I knock your teeth out! Real niggas gotta have you. It's okay. I knock your teeth out! I knock your teeth out! We niggas got to have a cheat code, too.

You know what I'm saying? So listen, I want to ask y'all, from an outsider looking in, when I look at the Jewel Santana case, what is the first thing that pops up to you guys' mind? This is generic.

It's industry talk. What is the first thing? Let me see that lighter. Industry talk? The first thing is knowing what he's been through to get caught up in that bullshit. mind this is generic industry talk what is the first let me see that like industry talk the first thing is knowing what he's been through to get caught up in that bullshit i mean you know what i'm saying like like how do you talk about the airport situation yeah the airport situation i just i just i just see that him you know him and the whole dipset been through i mean he's been in shootouts they've been in all types of things and made it

up out of it and they get jammed up on a technicality blazing you forgot what was in your motherfucking bag. It's a tragedy. It's also a testament to if you don't cut some of that shit out at some point, it catches up with you. 100%. Cass ain't question. Me, I just

feel like I think it's bad karma. You know what I'm saying? I feel like when stuff like that happened to me, it just like paid for the old things you did. It's certain stuff that happened to me in my life when I'm like, fuck. You know what I'm saying?

You get away with the body, but you don't get away with the gun. You know what I'm saying? You get caught for it. It catches up with you. The shit you don't think you would get caught for. Like, what's his name? OJ. You get away with murder. Stop. You get caught for pissing. The shit you know where you get caught. Like, what's his name? OJ.

You get away with murder. Stop. OJ ain't do that. My blackness never has made me admit it. Let me just throw that out there. My blackness has never admitted that OJ has did it at all. I've never felt like that. I think OJ almost admitted it.

He wrote a book saying he did it. He wrote a book. Yeah, he was in my hood. I swear to God. I swear to God. That was the biggest get off in the history of getting off. I swear to God, I don't think OJ did it. Listen, after hanging out with OJ, I don't think he'll hurt a kid. I swear to God.

OJ is 95, nigga. Listen, man, we still got that story. He said he was murdering you. Hey, stop, man. Stop. He said he was murdering you. That was a joke. Stop, stop.

It's not a joke. It's facts. Don't spread that rumor. Don't spread that rumor. It's facts. Hey stop man, stop. It's not a joke, it's facts. He did that, he said I'm a murder unit. God bless Johnny Cochran. But don't we miss the days, I guess with the facts that I brought up Jewel Santana because I remember at one point, regardless if you was on a record label, regardless or not, a rapper would not stay in jail for more than three days. Like, you get locked up, I don't give a fuck what it is, a record label's coming to get you, and you got bail,

you got a lawyer, you got everything. Nowadays, they don't give a fuck. Do you remember them days? Yeah, you know, but I think at the end of the day, it's like mandatory minimums. They must have locked up 900 times! It's like mandatory minimums.

It's like mandatory, remember when mandatory minimums was It's like mandatory minimums. It's like mandatory, remember when mandatory minimums was introduced? Like, I remember when I first got in trouble, they had just did the drug-free zone. But guess what's by

every fucking school drug-free zone? A project. And what are they doing in the projects? Yeah, they giving you time for that, though. You feel what I'm saying?

No, I'm serious. Those drug-free zones are serious. If you're like 20 blocks away, you still get hit with that crime. But to your point to your point though they're creating things to keep you now.

If you look at pre-Reagan it was 41,000 inmates. You know what I'm saying? That was black or brown. After Reagan 500,000. Yeah, Reaganomics changed it all.

500,000 you know what I'm saying? So they want that. They make money off that. Don't get me on my conspiracy theory shit. I mean, it's not even a conspiracy. It's facts. It's a business.

Prison system is a business. So now, Cass, recently, we see the move that you're from, you're like mainly rock nation now. Yeah. It's mainly rock nation. And then we was out to dinner

with you the other day where people from Def Jam was trying to make you fully Def Jam. I knock your teeth out. They were trying to sex shit. They were trying to sex shit. That sounds like sex shit.

I totally forgot what they were doing. That's what I was witnessing. I didn't know what to say. That's sex shit, man. But how does it feel to be in that system? You know what I'm saying? It feels good, man, especially coming from where I came from. You know what I'm saying?

This wasn't part of the plan, and I'm just enjoying life. Like, this is great. It's a blessing. Right. Especially, you know, being from Brooklyn. Right. When you with the king of Brooklyn, it's just like, it's dope. That's like somebody, you know what I'm saying?

The godfather. Yeah, you know what I'm saying? So it's dope. It's a blessing. I still sometimes got to take a deep breath when I could just walk straight in the building I'm saying and then the other dudes that supposed to be somebody got a way downstairs for somebody to get them Yeah Steroids nigga This nigga is onyx

Thank you Like I really I want to tell you this young blood Like I think it's like Hip hop needs that aggressive Fucking just energy That just overwhelms you And makes you act out of character

And I'm not talking I'm talking about This is like He could be a rock star Right You know what I'm talking about Talk that shit Ken I've been around a long time Yeah I've seen a lot of different things You know what I'm talking about? Talk that shit, Ken. I've been around a long time.

I've seen a lot of different things come and go. Talk that shit. But you got an energy, B, and I think you're focused. I don't know you well enough to say you're focused from leaving the bullshit alone, but you really got a lane. I'm focused, though. But these niggas is out here fucking the money up. I can't fuck it up. These niggas is fucking the money up.

What am I going to do? I'm going to go rob somebody? No, it ain't worth it. I can't do it. It ain't worth it. I can't do it. It ain't worth it. I can't do it. They're going to blow me up now.

I can't even see around no more. I knocked your teeth out. You know what I'm They knocked your teeth out. I just got knocked

niggas teeth out. I can't do nothing crazy. I know I'm going to get a little bullet for that. But you got rock star quality.

Thank you. I appreciate it. Rock star shit is what carries you over the hump. I'm telling you. Thank you. I'm telling you.

Run DMC was rock stars stars DMX was a DM? I love DMX DMX No time. I'm just saying I got hype a little bit. Yeah So We gotta put my ad-libs in here We set a trip in We set a trip in So Another thing that's happening Recently Is

We all got love for the brother But it's something that's been floating around In this society And I just would have to ask You know as a person Like how does a person recover from something like something Fab is going through right now? Like, we all love him. There's no disrespect.

We ain't getting in nobody's business. We ain't judging. And we're not judging. That's not what we do over here. But, you know. I think she lying. Point blank period. Okay.

That's it. I think she lying. All right. That's it. So, okay, so we ain't seen no video of him touching her. I think she lying. We saw a video where she was terrified, though. So that holds some kind of...

You could fake a terrified. No, no, she was terrified. She was terrified. Let me show you something. Let me show you from my point of view. Yeah. Just jail nigga time, looking at cases and certain things of that nature. We all been there.

Cool. Somebody's recording the whole time she's talking from the house. Right. That's upstairs, right? That's upstairs, right? Which was probably her oldest daughter or whatever. Somebody's recording, right? So now you've been with your wife 20 years, right?

Yeah, yeah. You know, she knows what to do to piss you off. Am I correct? Yeah. Boom. Which she don't do. All right. Did you see how she pulled out the phone?

To get him while she was talking to her pops. And his heart was crushed. You might not even have looked at that. I get that. He said, you pulling out the phone? Yeah. You recording me? Yeah, I get that. Like this, like right? You recording me? Yeah, I get that.

Like, right there, it must have clicked. Oh, this is a setup. Yeah. This is a setup. So, this is him leaving the facility. Yeah. You know what I'm saying? I don't see no blood on no teeth.

I don't see teeth out. I made it up. Teeth out? Right. You going to the doctor. You going to the doctor. going to the doctor You hurt You can't talk You know what I'm saying

So I just think It was a personal situation That went left And you call the cops People get locked up For Dumb shit Like every time

You know what I'm saying But I think this I think there's some shit That's going on With these sucker ass niggas and these fucking thots that be targeting. Like, it's motherfuckers that be targeting your girl or your man, you know what I'm saying? And I'm talking to them hoe-ass motherfuckers because that be the sucker shit in this industry. You know what I'm saying? If you know somebody that's they motherfucking baby moms or that's they motherfucking living They spouse You violating

You know what I'm saying Let me tell you something Not to cut you off Nobody wants Somebody nobody wants 100% fact If it wasn't your girl Nobody wouldn't want her

But at the same time It's gotta be fucking rules Damn Cass Where the rules at I'm just saying Respectability You've been out the game 20 years That's what I'm saying You've been out the game 20 years Y'all youngins is different Where the rules is gotta be understand respect Okay, some dirty dick niggas out here I know what you're saying.

You know what I'm saying? That ass though. You look at it. Every girl, each and every one of us wanted beforehand was somebody else's girl. I guarantee you. Before marriage, you looked at somebody's girl and was like, damn, if I had her, I'll be lit. And then when they fall on your lap, you really don't care. If this is not your man, this is on your lap, you really don't care if this not your main This is not your friend who gives a fuck. Yeah, it's wrong when it's your friend, but in this industry we learn

You know soon as you drop a Nigga ready to pick her right back up when she left off at and it's correct It's bad because we have girls and we understand like if a motherfucker try that shit is fucked up and when you have a girl you'd be like now I won't do that that's some girl you know I'm saying that's fucked up because if somebody do that to my girl I'm gonna be tight right but when you just mingle in and shingle and you like how does he bounce back in the me too movement with right that's all at his comments and it was like bad. Yeah, it's hard. That shit come with

the territory. Okay. And me personally, you know, I've been through so much shit, man. I can fucking be on this shit for 30 hours

explaining to y'all what I've been through. But me personally, I think that he gonna be alright. You know why? Because that's the shit you have to go through, man,

to be who you are. Anybody that's great went through it. Tragedy. You mean a tragedy. A tragedy. A tragedy. But like he said, though, this is a different kind of era.

This Me Too shit is unbelievable. Right. You know what I'm saying? It's almost sexist on their part in a lot of ways. The pendulum swung the other way completely. So my point with Fab is, let's talk about it. He's 40 years old. He had one of the longest runs in hip-hop.

You know what I'm saying? To be as relevant as he is. Can he bounce back? Without any scratches. Yeah, tragedy. No real tragedies, right? So this is his first real scar on his record. Do I think it's going to end him?

Nah. Because nothing has come out to show, like Rihanna. Rihanna came out with a motherfucking Frankenstein face. Frankenstein face. And this nigga went on to sell fucking 25 million more records.

Right? And he don't have the respect. Chris didn't have the respect that Fab got. So I don't think it's over, but I do want to put in perspective. He got more fans than Fab. Plus, I think there is a slight difference R&B and being rap. I think the difference is, I think Fab, the women trusted Fab more than they trusted Chris. I'm just keeping it 100. The Medal of Honor is the highest military decoration in the United States.

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Let's skip to something else, man. No, Chris. This is Michael Jackson. Let's go. Let's go. Yeah, love Chris. Let's go. But we're talking examples.

We're talking examples. Just examples. Are we saying that? Because I think... Because I never see someone... I never see someone go for me. Let's shoot. Let's shoot the shit over here.

You're going to have another man come along. That shit. That shit. That shit. For one day. For one day. The next day. I said nothing wrong about Chris. No, I'm just saying. No, I'm just saying. No, I'm just saying. But I respect that. Because if that was my man, I wouldn't have...

The feeling just like that. 100%. Just like that. I'm talking about the honest face. I wouldn't talk about Chris. But we get what you're saying. But what I'm saying is, is it because the females trusted Fab longer? Is that the case? Or it's just... This is just the movement. This is the era we live in right now. I think it's the females trusted Fab longer? Is that the case?

Or is this just the movement? Is this the era we live in right now? I think it's the era. You're guilty as long as you choose. But my point is, like he said, if you get your teeth knocked out, there has to be some dental work. There's got to be some things happening.

It would have been leaked already. And that's what I'm saying. TMZ, we're having that shit out. If the video from the house was leaked, best believe your face busted open would have been leaked. I agree with that. That's how I feel. You know, I've been a dude like, again, I'm just talking not even from the street, nigga. I'm jail shit.

I've been in the law library. When you pass these cases, you just want to read them. I've been in the box in solitary confinement for like 36 months. So I read all of these cases, you know what I'm saying? Just by myself in a box in solitary confinement for like 36 months. So I read all of these cases, you know what I'm saying? Right. Just by myself in a cell. So even with that,

where's the proof? Yeah, me too. Cool. But where's the proof? If you could just slander somebody's name like that in their career... That's the error we're in.

That's the error. We're in the era that a rumor has more weight than a fact, right? You can't use it for... Listen, you know, Aziz, you know, Aziz, that's saying that Aziz, he brung up the kickback, That's the error we in. That's the error. We in the error that a rumor goes more way than a fact right now. You know Aziz, that's saying that Aziz he brung up chick back, he ate her pussy and she didn't like the way he ate her pussy. And then she flipped on him for that. So Z said, I mean I'm paraphrasing like a motherfucker.

But it's boiled down to, she said he br broke up back to his crib. He ate a pussy I guess he you know what he's doing in here. You know me Hey, no, but anyway, and I'm just saying that part was like wow when I heard when I heard that, I was like, obviously I'm paraphrasing. You know what I'm saying? But this is the era that we live in. It's a little. We wish him the best. No, we wish everybody the best.

We wish her the best. The family. Everybody. Yes. The family is really hard to come by. Yes, yes. And there's some things you can and can't forgive. I really pray that that family can continue in some way as a human.

That's right. That's right, man. That's breakup with no makeup. Right. That's breakup with no makeup. That's breakup with no makeup. You know why? Because it hurts. It hurts. It hurts. It hurts. It really do. Because you share

all your information with who? Your wife. You tell every secret you hold with your wife, with your girl. So it's like treason. You come in, you get stabbed. You know what I'm saying? When you do things like that,

and again, it was premeditated murder. I always use that word because it was premeditated. It was like... Nah, record. Record your husband, your baby father, mad. Shit, you get me on video, shit, I might be

me too. Cause I'll be on there like, you stupid fucking, you know what I'm saying, cursing, and she be like, motherfucker, fuck you. Shit, I'll be caught her ass in and then blow her ass up. You know what I'm saying? But this is what we live in. We expressing ourselves. Freedom of speech, right?

So, me, even looking at that video, I'm like, girl, if your head was busted or your mouth was your teeth out, blood everywhere. Your teeth out? There's blood everywhere. And I feel like

it's to the point where it's like, you know what? This nigga won't play with me. I got something for him. And that's how all these girls is doing. You know what I'm saying? It's like five niggas going through them situations and it's fucked up. But we good because we got girls.

So we alright. But when you don't, it's kind of fucked up because you got to go in the room now. You got to take girls' phones. You got to make them sign certain shit now. Because everybody's trying to get money. It's not even... They want the clout on the internet.

You know, just like the shit with... What's his name? Usher. Yeah, I was about to say. Come on. Come on. Usher? He didn't get that.

He took the direction. Shout out to the big girls, but Usher... Come on. Usher don't need't get that. He couldn't even function. Shout out to the big girls, but Usher, Usher don't need you to call him to the room. Come on, man. To the best West End team. It was the best West End. And Usher came to your room. To your room, boy. I'm not coming to your room.

I'm not coming to your room. I'm not coming to your room. You know what I'm saying? Me. I don't care if it's fourth quarter and I'm down three. I'm down three. I'm down three. I'm down three.

I'm down three. I'm down three. I'm down three. I'm down three. I'm not coming to your room. You know what I'm saying? Me. I don't care if it's fourth quarter and I'm down 30. I'm not taking a shot. I'm passing that to my man over there. He's going to do the job for me. I'm coming to your room. And especially, he's been doing this for years. You know, his cameras, his tricks.

He can get set up. You know, that's another thing. Dudes is getting set up in a hotel Oh, man Yeah, you know I'm saying so especially I should been doing this for years you telling me I should came to your room my mom At the best Western though. There's the whole idea. The best question. Nah, I ain't going there. Y'all ain't going there.

Come on, son. Come on. That's how I feel. And I feel like anything they want to do, they can do. You know what I'm saying? And that's fucked up. Yeah. That's fucked up.

On a lot of levels. That's fucked up. I don't think it's anything that they can do. I think that they have some truth to some of their story. Like most of them. No, no. I think it started with Bill Cosby and I think a lot of them were just like jumping on board but a lot of them were, I don't know if Bill was really a pill-popping animal.

Like I don't know. Like I don't know. But look, this is what I'm saying. He sounded like the rappers now. OJ killed it. The way they describe Bill, he sounded like the rappers nowadays. OJ did not kill nobody. OJ killed nobody. way they describe Bill. He sound like the rappers now.

OJ killed. OJ did not kill nobody. OJ killed the ladies. My thing is this, right? This is how I feel. I'm not rich. Again. Good.

I'm with my girl all the time. His pussy getting thrown at me left, right. I'm not rich. You the new Wesley Snipes, man. Bill Cosby is rich. Right. You the new Wesley Snipes. You telling me he got the pop of pill in your joint no bill Cosby is rich You knew this telling me he got the pop appeal in your joint This is he's been rich the host of the yes back then been rich been a millionaire

He can buy any girl he won, but maybe he just didn't want to work. God. Yo, yo, I'm going to say this. I'm going to say this. I'm going to say this. Y'all day. I'm going to say this. There's a lot of sick motherfuckers out there, though, bitch. I'm just saying there's a lot of sick motherfuckers doing

sick shit. He's been sick, period. Listen, I've been up, but you still got to work a little bit. You still got to be like, you know, shorty, I'm going to Saks Fifth in the morning. This is a long time ago.

No, no, no, no, no, no. This is a long time ago, way before I met my, no, no, no. This is a long time ago. Way before I met my wife. Listen, before you met your wife, cool. But I mean, I was a guy. When you was lit, you didn't have to work like that. I didn't have to work like that? No way.

I don't think I had to work like that. Exactly. I had to work, though. I had to work, guys. But you don't got to work. This is our work. Let's say it. Okay.

I'm way, I'm not even on your level and I hope to get on your level Come here, I get my friends pussy look come on you fuck everybody here You fucking the dress we fucking right everybody's fucking the managers fucking the assistant manager fucking What work you really have to do Because you see back in the days word of mouth was almost powerful more powerful than this My word of mouth was the problem because just think about it Think about there's no footage of pop. There's no footage of DMX when they had they said it was just all word of mouth So word of mouth back then kinda was damaging you a little bit more is because everybody just believed it because we couldn't see it So nowadays it's kind of a little bit less than they say if the footage don't exist any happen

You know so it's a little Movement is moving without footage. Yeah, that's a fact. It's a little, cause it gotta be fluid. No, but the Me Too movement is moving without footage. Yeah, that's a fact. It's just rumor and it's already damaging. And even if you don't get legally like dealt with, the rumor's already out that your career's been damaged already. You know what I'm saying? Right, right. You know how much girls really be like, yo, after, like, perfect example. I'm in Vegas.

I'm at the poker table. I'm lit. Mm-hmm. Set tripping. I'm set tripping. I'm late a girl on me She's feeling me look fatty. Oh, she's feeling me After the game, you know, I'm talking to her we talking about a bar is all good She like 250 for her 500 You didn't even call. Nah, I don't call that. Yeah. Yeah, them niggas don't got no money. They fronting. Yeah, I'm not doing that.

I'm thinking I'm a man. By the time I got to the bar, talking to her, thinking she really liked me, I'm looking for a kid's name. She hit me with the price. But let me show you. There's some girls that don't say the price.

So when you go upstairs, and you bang, bang, boogie, and she turn around, and be like, this is 250. And you be like, bitch, you don't get the fuck out of here. Dishy man. Oh, you got money. It turns into something else.

You raped me. Rape? Yeah. Rape? Rape? Listen, I go to jail for a murder other than a rape. This is the first time Drink Champs is talking about this. Oh, rape? We're going uncharted territory right now.

We're here. We're here. This is the first time Drink Champs is talking about this. Oh, really? We're going uncharted territory right now. It's awkward, but we're here. We're here. We're uncharted territory. We're uncharted territory. Big shout out to all the females that are rightfully charging these niggas. No, absolutely.

That's the problem. All the women who have been wrongfully touched, whatever, all we're not saying nothing about you. This is what I'm trying to tell you. We're talking about the ones

who are not doing that. In jail, the rightfully accused, if you copped out for rape, any sexual charges, we on your ass. You know what I'm saying? Wrongfully accused in jail,

niggas is still on your ass. You still done. If you go in jail and be like, yo, yo, what's your charge, homie? Where your paperwork? And they be like, yo. So you think Pac had a bad time in jail? Hell yeah. No. Hell yeah. You know So you think Pac had a bad time in jail? Hell yeah.

No. Hell yeah. You know why he didn't have a bad time in jail? He had a bad time. He was isolated. Yeah, he was isolated. You know, you got to get it. Once you, once your celebrity is isolated.

In the movies, they try to act like he wasn't in population. No, but he was isolated. No, he had population. No, we had population. I thought they were trying to say he was in population. I thought he was in population. It don't matter about population. It matter about the state. Because you see, this is how it goes. You know, nor had population. I thought you were trying to say some population. It don't matter about population. It matters about the state.

Because you see, this is how it goes. You know, Nori know. It goes like this. It's the whispers. Yo, it takes like at least 72 hours. Yo, listen. This nigga said 72. Niggas be like, yo, that's something right there.

That ring shorty. Right. That ring shorty. Niggas chill. It passes on. Yo, that's something right there. Yeah. Youy. Right. That rape shorty. Nigga's chill. It passes on. Yo, that's something right there, yeah. You good. You get your package, you're chillin', and then boom, you just...

Nigga's fuckin' you up, yeah. Oh, you're done. You're done. But, like I said, with Tupac, he was so amazing back then that... R.I.P. Tupac. He had to be in peace. He had a lot of problems. You have to put him in isolation.

I go in isolation as soon as I get to the joint. And he was in. But he had a lot of problems because of Jimmy and Haitian Jack in jail. Well, not yet. There was some New York niggas on him. I'm just saying. And I'm mad about that. He had a survival article.

It wasn't at first. It wasn't at first. But he had issues, though. I'm talking about the rape. It wasn't at first. I'm saying, but he had issues, though. I'm talking about the rape case on. I'm saying, because remember, he got convicted. I'm talking about rape case on. Yeah, rape case on. He got convicted.

But you're saying after the vibe article, which is after some time in his state. No matter who, if you're a lit person, you're an influencer, once you're an influential person, they're putting you in a box. Like Big Meech. They let him rock for a couple months. Soon as he start buying niggas sneakers and all that, he ain't start no trouble. Nah, you got to go. Because if you snap your fingers, the whole jail is in chaos. And that's what's going on.

Tupac, they put him in isolation. Guaranteed. You know why? Because you can't really is in chaos. And that's what's going on. Tupac, they put him in isolation. Guaranteed. You know why? Because you can't really sue in jail. That's why some people tell and some people tell in the street. Because you can sue if you're in a place that you're supposed to be protected and you get cut or stabbed. There's no knife supposed to be in jail. So most of the people do.

They get cut. They tell on everybody. And they get their little $20,000, $30,000, $40,000. And they come home and be lit. You know how was the biggie smalls crack mac era how was that yeah let me know about it was my history it was it was one of the most incredible eras because and that's why like i was telling puff because you know puff was doing these records with french and he was doing them with Meek. And they were sounding like French and Meek.

And I'm like, this is the Money Making Mitch thing he was trying to do. He was playing me these records. And I'm like, you shouldn't do that. You got to go on tour. People want bad boy. Bad boy, it will never be another era like Big, Craig Mack, Lil' Kim, 112, Total. You know what I'm talking about? People want that. Shout out to that.

We got it. Shout out to that. Shout out to that. Little Kim 112 total you know I'm talking about people want that and honestly Puff tried his damnness to get Craig on the tour I'm talking about damn it to the middle of the tour he was like yo come out here come to this market your record was number one he was trying and I wish he could have felt that love

because I feel like he died not rest in peace Craig Mack but that era was so special because it was defining what business would be in hip-hop See people didn't really realize the business acumen that was going down You know time out like puff really had a real label had real money They was making quota cuz you know that whole shit was smoking mirrors unless she was making quota They was making quota Craig Mack sold more records than Biggie did at first. Nobody really know that.

You know what I'm saying? Flavor In Your Ear was the biggest fucking record on Bad Boy. You know what I'm talking about? So until Juicy, you know what I'm saying? That's because, you know,

Party and Bullshit, none of that shit was really connecting like that. You know what I'm saying? You feel me? So the era was special because what they did is they went fucking hood to hood.

Back then, they went to hood to hood. Puffin' them would go get with all the gangsters in every city and it'll be a fucking Love fest I heard Biggie's first album. He's just he's to give it out on st. James for free And when people get out there and they said the big water will give him out your album for free So yo everybody in the whole neighborhood is playing my shit. The nigga who's not playing my shit seems like a herd. And I was like, oh, that was genius. Stop that. That was the best

conversationless storytellers you'll ever meet. That's why he got so much pussy. You know what I'm saying? Goddamn, let's make some noise for Biggie. Yeah, Biggie's cool. Biggie was one of the best fucking, like, conversationless.

I mean, I can't really go into that. But he always had Kimma Faith, so it would be weird. But my point is, like, he really was a good dude. And he took care of a lot of people. You know what I'm saying? Like, people don't know the real story about how and what. You know what I'm saying? But everybody around, the whole Junior Mafia was on.

Like, when he said they was on, they was on. They was always on tour. They always got a bag. what you know I'm saying but everybody around a whole junior mafia was on like when he said they was they was on it was always on tour they always got a bag it was you know saying so it was one of the most kindest most gentlest motherfuckers you had me it was gangsta at the same time did you guys see the post that scratch did about Craig Mack where he was talking about puff and giving someone so much props to puff for signing Craig Mack as he said Craig Mack was a part of Hit Squad, which is EPMD's crew. Redman, EPMD, Dazafect.

He was on the road with them. He said he was mistreated. At the Hit Squad? In the Hit Squad, he was mistreated by them. I don't think y'all remember how big Flavin' Ye was. Huge. That was the biggest record in that era.

Even more, you gotta think about it. That was the biggest record of that era. But no, even more, you got to think about it. We know Bad Boy as a shiny suit label, but when you think about it, they'd sign Craig Mack and Biggie, two not so obvious artists that you would put out as your first artist. And they're lyrical and all that, and this is the foundation of Bad Boy. I think it's incredible. Puff put that motherfucking sauce on that thing. You know what I'm talking about? With the records and them samples.

Everybody remember that. I mean, them samples was fucking unbelievable. You know what I'm talking about? And that brought the rhythm to hip hop. They brought the rhythm

and then they carried that shit. Let me ask you something because then I want to ask a little bit of something. Who's harder to work for? Dame Dash, Jay-Z, or Puff Daddy?

Puff Daddy. 100%. 100 Jay-Z, or Puff Daddy? Puff Daddy, 100%. 100%, big shout out to Puff. It's like tripping. It's like big shout out to Puff. It's like tripping. No, I'ma tell you why, I'ma tell you why. Puff has been historically. And you said you worked for,

what's the other nigga from Atlanta? Let me put it down. That's all I'm saying. The only guy I worked with was Dr. Dre and Eminem. You know what I'm saying? OK, so all them niggas. All them niggas. And they all have similar traits.

OK. Because you have to be a selfish motherfucker on a lot of levels to build an empire. Right. You understand what I'm saying? I never had. I had certain. Hold on.

You do. You do. Hold on. Don't let that go over your head. Don't let that go over your head. Don't let that go over your head. Yeah, don't let it go. You just glared at me just now. Yeah, yeah, I got you.

I need, I'm, I'm, I'm soaking it up. I'm sick of it. You have to be a selfish motherfucker to run an empire. You got to. To run or build an empire. Because guess what? It's about you and your vision and what you gotta make happen. And if you don't make your shit happen, it's like a, I say this shit all the time.

All these young niggas out here All these all these young niggas out here creating characters You got to live that motherfucker and you got to look in the mirror every day and fight your character Because the people want the character so that's why you see these niggas You've heard of 27 Club by Jimi Hendrixrix, Janet Joplin, all these motherfuckers dying at 27. It's motherfucking shit they couldn't control and handle because it was things created that wasn't

them. So imagine you got to keep up with that shit. You know what I'm saying? Like this nigga, if he wasn't a knock-your-teeth-out nigga and a set-tripping nigga for real, it'd be hard to hold that up because niggas can smell unauthentic shit. No matter what you... in this generation, they go Google your motherfucking ass, punch

some keyboard shit and they can find what they want. That's why I be trying to tell niggas be you. Some niggas ain't really built for the leadership role. You know what I'm saying? To be a leader, you got to be ready to motherfucking go through some other shit to get there. And God took puff through all that shit.

That's why you see all the love. He can finally sit back and be like, I fucking did everything I could do. He ain't doing no more business. It's going to be Christian and fucking Justin

and Quincy. And that's what you see him doing. Now, he's supporting that. So that's what, you know what I'm saying, you hopefully end up getting. But most people don't even make it to that point.

A lot of niggas die trying. Real talk. You know what I'm saying? And if you ain't ready to die, no pun intended, some of that shit ain't for you. I mean that. Hold on. Hold on. Say that last part again.

If you ain't ready to die, shit might not be for you. I mean, and that's why even like 6ix9ine, the Tekashi kid. You know what I'm saying? That nigga, and I'm going to say this, that nigga is going about it the wrong way because he got rock star qualities too. If you making that much motherfucking noise and people are with this shit and you doing all the wrong shit, imagine if you did the right shit. Respect is saying what's up. Respect is giving respect to a nigga That's holding down their market

Blood, sweat, tears, all types of shit In they fucking cities That's rightfully so in earned And you should respect that But I just want to tell these youngins Don't be doing the make believe Don't be out here in these streets with that shit That you can't really finish with

Because it ain't a long life You burn out or you die. It's real. You burn out or you die. Drugs will take you the fuck out of here. All you niggas leaning and popping pills and all that shit that tears your organs up, that ain't weed. That ain't even cocaine, nigga.

That's motherfucking, I'm breaking your immune system down and nothing can help you live. Why you think niggas is having seizures every two weeks? Why you think niggas is having falling the fuck out

in performances and shit? Niggas is fucking functioning crackheads. There ain't no longevity in that shit. This a real business. You can get a lot of money if Puff and Jay

and them niggas ain't show you how to get real money. Look at Ross. You can say what the fuck you want to say they got 800 chicken wing spots

nigga 800 they got 800 cougar rolls the nigga got fucking checkers but he said this is my lane

but it's business it's like a motherfucker telling you not to support Dutchmaster you smoke way in the Dutchmaster I'm not smoking in the Dutchmaster

right now right now right now not to promote liquor you I'm telling you. I'm smoking weed at Dutch master right now, nigga, right? You said you had to promote liquor. You got me! You know what I'm saying? You got me! It's business. It's business, man.

So, you know. Shout out to Dutch master. They helped me down, too. Shout out to them. We got you some more. Dutch master's nigga's here right now. Knock your teeth out! What you want?

Say the truth, nigga. This is my French champagne, right? Because this is the one that came from the Frasier. Oh, okay, it's a little cold. Because when I realized, when I used to go to France... Hold on, motherfucker. You set me up? No, I never got you. You said you made me post that shit.

At Mr. Chow. That's right. You ain't say it was your shit. You motherfucker. You owe me some money. You owe me some money. You owe me some money. I need 5%. He got you. No, no, no, not my shit being owned. No, this is what happened. I used to go to France so much.

You ain't promoting nothing that ain't, you ain't got nothing at all. No, I ain't got nothing to do with that. Nah, nah, I don't believe you. I want that dick. You doing G-Money deals, nigga. I owe you a dick. Keep speaking that shit. You doing G-Money deals, nigga. Tell him I own that shit. We got a nigga in the chat. I did you can see money do

Like you know we think Moet and all that shit that that we go to their clubs and they'll drink that. Yeah. No, no, no. These motherfuckers just looking at us laughing at us. Like, we don't drink that. 100%. And I'm like, yo, what the fuck? You don't drink my wine. Your shit coming down the block. Them niggas like, nah, don't pull it out.

Don't bury y'all. Them niggas just laughing at me. But then this is the drink that they be drinking. It's a quiet taste. But what is it, champagne? Yeah, the champagne. What's the quiet taste. What is it? Champagne? Yeah, the champagne. What's the name of it? From France. I can't pronounce that shit. Laurent Perrier. I dropped out of 7th grade,

my brother. You know what I'm saying? That's right. Cuvée, rosé, champagne. I told you that the cold one. Thank you, Lee. We appreciate you. We appreciate your contribution today. Let me chase a little bit. Give it up for Lee, my nigga Lee. Yeah, yeah, Lee. We appreciate you. We appreciate your contribution to the game. Let me chase a little bit. Give it up for Lee, my nigga Lee!

Suavemente! See, Mr. Childs, they sell this by a hundred a bottle, Mr. Childs. And the clubs, you get this. You told me $2,700, man. $2,700 clubs. I'm about to say you trying to trick me, man. I put my money in. I'm about to say give my shit back, man. You can't even do that.

You can't even do that. You know we had like twice. We had like twice, man. We had the P's. Yeah, let me tell you something. No, fuck that. Shout out to motherfucking Nori because he really a real nigga, right? So, you know, I'm in the era of scammers, you know what I'm saying? So, you know, when you got your scammer friends and you inviting girls out and everybody out,

you be like, yo, who got the pieces that's working, right? So, you bring the scammer friends that can swipe the bill, right? So, me and Nori chilling other he's like y'all listen Nigger got the piece Are you sure he said nah he got the corporate piece. I said, hold, let me get another shot. It's lit. Let's go shout out to him because he's a motherfucking holy shit. You know what I'm saying? Just so you know, there's swipe, there's legal swipers. Legal corporate piece. Meaning, like I, for years straight, I only call out the niggas with the piece.

If they got the piece, I don't invite them to do that. You weren't supposed to put that out there. That boy, you were supposed to keep that. I'm not going to put that out there. I'm going to put that out there. I'm going to put that out there. I'm going to put that out there. I'm going to put that out there.

I'm going to put that out there. I'm going to put that out there. I'm going to put that out there. I'm going to put that out there. I'm going to put that out there. I'm going to put that out there. I'm going to put that out there. I'm going to put that out there.

I'm going to put that out there. I'm going to put that out there. I'm going to put that out there. I'm going to they got the peace, I don't invite them to do that. You weren't supposed to put that out there. That boy, you were supposed to keep him straight up. But yo, listen, for a year straight, I used to be like, when I go out for lunch, I wouldn't pay for lunch in Manhattan for a year straight because I would just come out. All them niggas want to leave the office anyway. You just call them niggas and be like, yo, what you doing? Niggas be like, I ain't doing shit.

Man, let's go to Paul for lunch. And them niggas be like, I got it. And the nigga, I want to come out the office anyway. I got it. And they think you invited them before you know it. They're like, I got this, Nori. Show me your up. Yo, I'm telling them all, you know,

big up to Beckos, because Fat Joe's shitting on Sean Beckos, by the way. But I knew Beckos from Tommy Boy, and he was a swank, but I'm a big fan of Sean Beckos. By the way, I knew Beckos from Tommy Boy and he was a swiper. Let's make some noise for Sean Beckos. Let's big up to Sam Cresco. Sam Cresco was a swiper. Let's big up to Benny Swipes right now from the boat. We literally don't know his last name.

The nigga's last name is Swipes. I want to say this. Yo, your record with Carl Thomas was my crew's anthem. You know what I'm talking about? I love my life. You know what I'm talking about? I wore the Bo Jackson's. I'm talking about we used to play that every day to the strip.

Because we had bigger dreams than the neighborhood Be but your song was that motherfucker soundtrack so two years Super proud of you Jess probably up. Yes, thank you. I thank you man because um, this is all we want to do is we want to Preserve hip-hop give me something. Can you help me? I don't know what it is Yeah, cuz it look at somewhere there messed up messed up I got you. Um, so we want to be Big up to my man etn from etn from Paris as well. So what is your- Hold on, hold on, stop. Who's ETN? He a swiper.

He a swiper. He more than that. ETN Paris. He more than that. He more than that. He just- He definitely more than that. I'm on him.

I'm on him. He trying to slide shit in with the liquor. Google that shit. We gonna Google ETN, nigga. I'm putting that shit on the gram, nigga! ETN is the real one. He's tucked out military in Paris. That's the real one!

As soon as you come to Paris, you gotta get down with him, because he got all your shirts bootlegged. So it's like, he's glad, he's like, yo, you're casual. But you already got the bootlegs, I'ma cut you in. I'm in. I'm in. And he's from Africa too.

He's from that Africa, Africa. He's a real nigga. What's your favorite part of the game? What's your favorite part of the game? You've been listening to the Drink Champs podcast. Drink Champs is a weekly podcast created by DJ EFN and NORE. And it's produced by DJ EFN and NORE. is produced by DJ EFN and NORE. Sound engineered by Hazardous Sounds.

You can also watch us on Revolt TV every Thursday night at 10pm Eastern as well as online six days following the TV premiere of an episode. Schedule may vary depending on special releases or off weeks. For everything Drink Champs including Drink Champs merch powered by 8ix9ine Clothing,

log on to drinkchamps.com. Follow us on Twitter, Facebook, and Instagram at Drink Champs. Follow DJ EFN at Who's Crazy on Instagram at DJ EFN on Facebook and Twitter. And follow Nori at The Real Noriega on Instagram at Noriega on Twitter and Facebook. Look out for new podcasts coming out under our podcast network.

Also be sure to subscribe, rate, and comment on iTunes and everywhere else our podcast is available. We also post audio on SoundCloud and YouTube, so search us, find us, subscribe, like and comment there as well. Thank you to our Drink Champs Army for continued support. And if you are new to the Army, thanks for joining the family. A lot of times, big economic forces show up in our lives in small ways. Four days a week, I would buy two cups of banana pudding. But the price has gone up, so now I only buy one. Small but important ways.

From tech billionaires to the bond market to, yeah, banana pudding. If it's happening in business, our new podcast is on it. I'm Max Chastain. And I'm Stacey Vanek-Smith. So listen to Everybody's Business on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts. The Medal of Honor is the highest military decoration in the United States. Recipients have done the improbable, the unexpected, showing immense bravery and sacrifice in the name of something much bigger than themselves.

This medal is for the men who went down that day. On Medal of Honor, Stories of Courage, you'll hear about these heroes and what their stories tell us about the nature of bravery. Listen to Medal of Honor on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts. I know a lot of cops. They get asked all the time, have you ever had to shoot your gun?

Sometimes the answer is yes. But there's a company dedicated to a future where the answer will always be no. This is Absolute Season 1, Taser Incorporated. I get right back there and it's bad. Listen to Absolute Season 1, Taser Incorporated on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts. Why is a soap opera western like yellowstone so wildly successful the american west with dan flores is the latest show from the meat eater podcast network so join me starting tuesday may

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