Drink Champs - Episode 180 w/ Master P

Episode Date: October 19, 2019

N.O.R.E. & DJ EFN are the Drink Champs. On today’s episode we Make Em' Say Ugh, as the champs chop it up with legendary music mogul, Master P! Being inspired by Moguls such as J.Prince, Luke Sky...ywalker (Luther Campbell) and St. Charles; Master P shares how the Bay Area played an influential role in his independent roots.Master P shares stories about the first No Limit Records store that he opened at the age of 19 and how he transformed it, into a multi-million dollar empire with his No Limit Records imprint. Allowing his No Limit Soldiers to share their war stories and put New Orleans on the map!In this episode Master P aka Mr. Ice Cream Man shares classic No Limit stories, talks about rebuilding The Calliope Projects, dealing with Suge Knight, and signing Snoop Dogg to No Limit Records. Master P also shares stories about working with the late great Nipsey Hussle.The conversation gets real as Master P gives his opinion on how media should shed more light on the positive things an artist does, rather than focus on the negativity that can cloud the career of an artist.Master P preaches our Drink Champs motto and how we should give praise to our legends while they're alive. Giving them flowers while they smell them, drinks while they can drink them and trees while they can inhale them... and much much more!*Disclaimer: This episode of Drink Champs was recorded prior to the release of Master P's new film "I Got The Hook up 2" | Available on all streaming platforms*Follow:Drink Champshttp://www.drinkchamps.comhttp://www.instagram.com/drinkchampshttp://www.twitter.com/drinkchampshttp://www.facebook.com/drinkchampsDJ EFNhttp://www.crazyhood.comhttp://www.instagram.com/whoscrazyhttp://www.twitter.com/djefnhttp://www.facebook.com/crazyhoodproductionsN.O.R.E.http://www.instagram.com/therealnoreagahttp://www.twitter.com/noreaga--- Support this podcast: https://anchor.fm/drinkchamps/support Learn more about your ad-choices at https://www.iheartpodcastnetwork.comSee omnystudio.com/listener for privacy information.

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Starting point is 00:00:00 This is an iHeart Podcast. Why is a soap opera Western like Yellowstone so wildly successful? The American West with Dan Flores is the latest show from the Meat Eater Podcast Network. So join me starting Tuesday, May 6th, where we'll delve into stories of the West and come to understand how it helps inform the ways in which we experience the region today. Listen to The American West with Dan Flores on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts. I know a lot of cops. They get asked all the time,
Starting point is 00:00:38 have you ever had to shoot your gun? Sometimes the answer is yes. But there's a company dedicated to a future where the answer will always be no. This is Absolute Season 1, Taser Incorporated. I get right back there and it's bad. Listen to Absolute Season 1, Taser Incorporated on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts. I'm Clayton English. I'm Greg Lott. And this is Season 2 of the War on Drugs podcast. Last year, a lot of the problems of the drug war.
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Starting point is 00:02:36 He's a Miami hip-hop pioneer. One of his DJ EFN. Together, they drink it up with some of the biggest players. You know what I mean? In the most professional, unprofessional podcast And your number one source for drunk facts It's Drink Champs motherfucking podcast Where every day is New Year's Eve
Starting point is 00:02:51 It's time for Drink Champs Drink up motherfuckers What it good be, hope it is what it should be This is your boy N.O.R.E. What up, it's DJ E.F.N. And this motherfucker drink chest, motherfucker yappy hour, make some noise! When we started this show, we said we wanted to give people their flowers while they can smell them. Their trees while they can hell them.
Starting point is 00:03:22 Their thoughts while they can think them. And their drinks while they can drink them. We also want to salute legends and people who've been in this game for 10 years or more because so many people when we when you're in this game after you have 10 years or more they want to say you washed up or say you old but there's people out here that's out here flourishing like the person that we're talking about right now from calio projects to richmond california selling out his out his own truck of his car, making other black people and other entrepreneurs successful.
Starting point is 00:03:51 True independence. Laying it down. This is the first. We was coming from New York. We didn't understand. Like this guy, who is this guy with the ice cream truck and all this? And he's still relentless. He's still out here giving people their flowers.
Starting point is 00:04:04 He was mentoring from people like Nipsey Hussle to Kodak Black. He has so many artists. this and he kept he's still relentless he's still out here giving people they flowers he was mentoring uh from people like nipsey hustle to kodak black he has so many artists he's dropped so many albums i remember going broke one year because every year every week the nigga dropped the album and i was like god damn it what the hell i can't keep up and if in case you don't know who i'm talking about motherfucking master p by the way, I don't know if you know, you're one of my favorite
Starting point is 00:04:28 entrepreneurs. I appreciate it. Like, where you come from and how you orchestrated what you did. I believe we even
Starting point is 00:04:35 had Baby on here and he gave it up to how much, like he had to look at you first because you was the first one to do. How did you develop
Starting point is 00:04:43 like that independent mind state? Well, you know, I grew up in the project with uh live with my grandparents so they had 12 kids in the house me and my brother made 14 so 16 people in a three bedroom project and i'm like whatever i do i gotta make some money that we all could eat like i couldn't just have no regular job like i never had a bed until I went to college. People don't know, even though I come from the streets. Wow. I played basketball.
Starting point is 00:05:09 Basketball got me to college. Came back home, hustled. After I got hurt, did what I had to do. And from there, I said, I'll never be broke again. I'll go back to that type of life. And I got to get out and do something. I got to hustle. I got to grind.
Starting point is 00:05:24 And when I got an opportunity, I said, I don't want to live like this no more on the streets. I got to do something legit. That's how I got into the music business after watching Lil' J. People don't know, I went to Houston University. Houston played basketball over there. I seen Lil' J walk in there from Rap-A-Lot.
Starting point is 00:05:42 J Prince. I seen him walk in the club I was in with a mink coat on, fly. I said, man, what you do? Mink coat on in Houston. It's hot as hell out there. You know he getting money. It's for real. Exactly.
Starting point is 00:05:56 So Jay Prince was an inspiration to you. Yeah, yeah. You know, in Uncle Luke. Uncle Luke from- Luke Records, yeah. Yeah. The Skywalkers. You know who's in the pinnacle? That's true. I seen that. Them Luke from... Luke Reckless, yeah. Luke Skywalker. You know who's independent too?
Starting point is 00:06:05 That's true. I seen that. Them being from the South, everything was about the West and the East Coast. And I said, man, if I'm a hustler, I got to hustle for the South. Wow. And nobody knew about New Orleans at that time. Right. And I just went hard by me living in Richmond for a little while.
Starting point is 00:06:24 Got a chance to see Oakland and San Francisco, seeing how they hustled in the Bay. Yeah, because they got their independence period heavy out there. Man, my OG was St. Charles. He fought it. So he showed me the game. And when he showed me the game, I took it back to the South. And, you know, my homies in Richmond, man, I love them.
Starting point is 00:06:41 I respect them for opening doors. I mean, they was on the grind, man. You had guys like JT, the bigger figure. You had RBL Posse. Had this guy named Herm Luke that really was out there, you know, with the E40s and the two shorts. I had a record store. You know, now I'm 19 years old with a record store. I didn't know it was yours.
Starting point is 00:07:03 I always thought it was a family member of yours, but it's actually it was yours. You opened it yourself. So I was too young old with a record store. I didn't know it was yours. I always thought it was a family member of yours but it's actually it was yours. You opened it yourself. So I was too young to have it. People don't know my parents was still in New Orleans. But you had to be 21
Starting point is 00:07:13 because you know you sold the like the the naked movies and stuff in the record store back then. So I opened the store I always tell the guy
Starting point is 00:07:21 at the distributor I say man look I'm picking up the music from my daddy, so he always give it to me. I made it happen from there to where I did that on my own. And it was
Starting point is 00:07:33 a family business. It took a couple people. I had a good team. Wait, so how old are you when you opened? 19. 19 when I opened a record store. Come on, make some noise for that, goddammit. Oh, yeah. 19. 19 when I opened a record store. Come on, make some noise for that, goddammit. So yeah, I had everybody coming through there from Tupac to, I mean, every artist from the Bay that came through that store.
Starting point is 00:07:56 And that was in Richmond? That was in Richmond, California. I seen it when I first came to Richmond. I seen a store called Jones and Harris, but they sold R&B and gospel. And I said, man, ain't got no hip hop in here. It's nowhere. I found a little spot, opened it up, and went from there to where I invest my money into it. I had 10 grand from my grandfather's settlement.
Starting point is 00:08:24 And just, man, invested back in the store, slept in the store until I made some money. So people always think you got to have a lot of money. You don't have to have a lot of money. Right. You know what I'm saying? I had really nothing. Like, I went in there, did what I needed to do. A lot of vision.
Starting point is 00:08:38 A lot of vision. Like, I tell people it's the power of words. Right. So, you know, you speak negativity, negativity come. I say there's going to be no limit to my success. I name myself Master P because I'm going to master what I do. You know what I'm saying? Right.
Starting point is 00:08:52 And I'm going to give back to my community if I make it. That's funny because that was my next question. Yeah. I was asking my first question was, did you ever receive, like, flack for calling yourself master? Like, you know what I'm saying? Like, you know, because I get what you probably use don't like the masters of the uh the music but you know the word master like you know when we think of
Starting point is 00:09:13 that we didn't say yeah I mean when I hit masters golf I think it's late shit well you know sometime in life man like I say I just I was looking at it as just master what I was going to do. You know what I'm saying? Like whatever I do. Like mastering art. Yeah. Like you got to be an expert at whatever you do to win.
Starting point is 00:09:32 People don't understand in business, you know, you have to be an expert, the ones who are going to win. Okay, so you're from Richmond, California. You're bouncing around, but you say you're going to start your label in New Orleans. You say you want to go back. And now you had Mia X, you had Kane and Label, you had Skulldugger, you had these people, or you... But the store was already called No Limit, right? Yeah, the store was called No Limit Records.
Starting point is 00:09:56 So it was a retail store. And so when I got into the music business... Before Priority? Yeah, before Priority. It was before Priority. Okay. And I end up, so people don't know, like I had a deal at first. They offered me a deal with Jimmy Iovine.
Starting point is 00:10:13 It was a million dollar deal. Wow. Because you was already moving. Was that Interscope already? Yeah. So this was the beginning of Interscope. That was the beginning. They had Sugar and Puff at that time.
Starting point is 00:10:23 They'd say, if you sign this deal with us, then we'll have the South, we'll have the streets. Wow. And I was in there with C, me and C. You know, C was like, take the million dollars. I mean, you say C, you're talking about C Murray. Yeah, my brother. Okay. He said, take the million dollars.
Starting point is 00:10:37 I said, nah, man, I'm going to go get some lunch. I told Jimmy, I mean, I'm going to go get some lunch. I come back. He said, if you don't come back, you'll never get a deal in this town so I left me and see on the plane about to fight we on Southwest Airlines I was curious what did you eat for lunch peanuts in a coat so you know what I'm saying I'm next I'm now next to see it he he mad because he won't take the money let's go take over the project you know what I'm saying I'm like, if this white man offered me a million dollars, he don't know me. How much you think I'm worth?
Starting point is 00:11:09 Yeah, exactly. 10, 20, 30, 40, 50. You know what I'm saying? He's undervaluing you. That's when we just got quiet and said, man, let's go on back to the project and do what we got to do. And I just started selling CDs out the trunk of my car, moving from city to city. You know, I went to New York, to Chicago, Texas, everywhere, you know, pushing CDs with those Bloods and Crips. I mean, I went in one neighborhood in Arkansas.
Starting point is 00:11:35 I got a blue shirt on. It was a Bloods neighborhood. And they said, what you doing? I said, man, look, I'm from Louisiana, dog. I'm selling CDs $20 he said CD man you got you can't come back over that show I said man I ain't no bro for real man he said well how much I said 20 I said man he said man I got 10 I said give me 10 man don't shoot give me 10 you know what I'm saying so that's how hard I was putting up posters on my own, man.
Starting point is 00:12:05 I was in New York and Harlem and I'm putting up a poster. The dude said, man, that's you. I said, nah, man, we all look alike down south. So because I know if I paid somebody, they was going to just throw my posters away. I couldn't compete with Biggie or Tupac.
Starting point is 00:12:22 They was just too big. They was everywhere. So I'm like, I had to go do this on my own. I shoot dice. I'm in Brooklyn shooting dice, playing basketball. So I beat them in basketball, make a couple of dollars, and I shoot dice, and I'm back in my car, and I sell CDs and head back home. So that's really how New York really started taking toll on me
Starting point is 00:12:43 from the South, because they really wasn't listening to southern hip hop. But not only that, we were always, and I'm from New York so I can say this, we were always running to record labels. So it was amazing to see a person, like you know what I'm saying, and here you had like a 70-30 or 80-20 deal. 80-5-15. God damn it, let's make some noise for that. Goddamn it. You know, my friend Dave Weiner from Party, he was at Strange.
Starting point is 00:13:09 He signed Mayday to Strange. And he was telling me about when he first came across you and he had to go back to the label. He's like, yeah, we can't just give this guy a normal deal. When I first seen Dave Weiner, man, I thought he was a police. He come in the hood. Great dude, by the way. Man, I could have been made. You know,
Starting point is 00:13:26 two years before he came back there and hollering at me, I called one of my boys. I said, who that is? Five-0. He was like, I don't know, man.
Starting point is 00:13:34 So I said, man, he kept coming looking for me. Your boy knew he was from a record label. He still said, I don't know. He don't look like him. We didn't know.
Starting point is 00:13:41 He'll tell you. So he come back there trying to give me a couple, a a couple years, and I'm like, man, look. I finally say, man, you know, you keep coming back, and who is you? He said, man, I'm from Prod and Records. I said, man, come on, man. I knew I was like, all right. And I told him, I said, people don't know. Sometimes you got to invest in yourself.
Starting point is 00:14:00 So I went to Michael Jackson, an attorney. So everybody wanted to be in the music business But you need to know Your business Right At that time The business of the music Yeah so I went to Michael Jackson
Starting point is 00:14:09 Was the highest paid Entertainer at that time At 22% of record And I said I went to his attorney He said man If I'm going to sit down What's going to cost you
Starting point is 00:14:18 $25,000 That's what the attorney told you That's his retainer Or just a sit down A sit down I can't afford this nigga still He's an expensive ass But you're happy I'm sorry So I give him the $25,000 Ernie told you. That's his retainer or just a sit-down? A sit-down. I can't afford this nigga still. That's an expensive ass sit-down. Look at that, P.
Starting point is 00:14:27 I'm sorry. So I give him the 25. I went and sit down with him. He said, man, look, the only way you're going to get a deal bigger than Michael Jackson is a distribution deal. And it's an 85-15 deal. But then you're going to have to come up with about $200,000 or $300,000. For each project? No.
Starting point is 00:14:44 He just said that's what you need for marketing. If you're going to get that deal, I'm like, dude, I gave you $25,000, tell me I need $200,000 to $300,000. But this was probably the best $25,000 I spent in my life. Because after that, that's all I wanted. I wanted distribution. Every record company
Starting point is 00:15:00 that came at me said I wanted distribution. Then when Prodigy came, they said, if you're then when when project came you know they said if you're gonna pay the marketing right we're gonna give you that deal and that's what happened i ended up i ended up making more money than the record company wow wow so so from us in new york at the time right yeah we had heard the records but we didn't get to see the visuals. What took us over was the movie. Yeah. Bout It, Bout It? Was Bout It, Bout It.
Starting point is 00:15:32 It was because we only heard how crazy the South is. Like, we didn't really know. Like, we didn't know, know until we seen I'm Bout It, Bout It. What made you even think of that? What made you say, you know what, I'm going to film myself? Because you did this all on your own yeah would that be considered the first like hip-hop indie movie yeah I believe so I believe this is before streets is watching yeah no definitely I mean this crush groove and things like that but that wasn't independent and it
Starting point is 00:15:57 wasn't by the artist for that I think was about you know you this thing was fool early yeah so what was you sitting around watching Scarface and said, I'm going to do this shit too? So I watched a lot of movies that I felt like even now that we don't own none. So at the time, I made Independent Filmmaker of the Year. Spike Lee was like, man, Pete don't make no real movies. He makes street movies. But that's all we knew. This is where we come from.
Starting point is 00:16:25 That was a movie to us. Yeah. But the thing about it is nobody from the streets ever took it to say, let's show the world how real it is in these streets. Instead of us killing each other up, let's come together. You know, and my whole thing was, you know, I want to show my community the hood where I come from. And then one day I want to be able to be the person
Starting point is 00:16:46 if i do our own movies and finance it we're gonna get the bigger cut from it and one day i want to be able to you know be somebody somebody to say oh man that dude brought the projects has something to do with helping the projects i don't know if you know when Bowdy came out every street in New York City was tuned the fuck, and I'm sure out here in Miami Charlie came from the army with that videotape and he was like you gotta watch
Starting point is 00:17:16 this shit, listen it was this and the R. Kelly tape was the most shit bootleg in the hood, I'm just throwing it out there I'm just being honest my nigga, like yo Bowdy, I definitely didn't have a real copy just throwing it out there. I'm just being honest, my nigga. Like, yo, I definitely didn't have a real copy until later on in life. I'm just being honest. I had a bootleg.
Starting point is 00:17:28 But that's how ill it was. People were stealing my bootleg. Shit was, it was the first time I seen, well, we seen, other than Outkast. Other than Outkast, because you know what I'm saying.
Starting point is 00:17:37 You mean visually seeing, like, like, like, like, visual of the South? Like, yeah, but people didn't really,
Starting point is 00:17:42 like, like, accept. We didn't know what the fuck was going on in the South. Yeah, I mean, a lot of people, New York wasn't really never fucking with the South? Yeah, but people didn't really accept. We didn't know what the fuck was going on in the South at this time. Yeah, I mean, a lot of people... Well, New York wasn't really never fucking with the South, except Outkast. Right, yeah.
Starting point is 00:17:51 The South was being left out. I'm just being honest. I mean, at the time, the ghetto boys was big, but they wasn't connecting in the East Coast. You know, they wasn't connecting. I looked up to them guys to where they made great music, but it wasn't club music. Right. So it was like more of the vibe, you know, the mind playing tricks on me.
Starting point is 00:18:13 Right. You know what I'm saying? That's a Bushwick bill. Yeah, yeah, yeah. That's a Bushwick bill, man. Bushwick, man. You know, a lot of people, that's what I tell people all the time, man. We don't appreciate the ones that paid the weight.
Starting point is 00:18:24 And we don't get it. Because like you say, they say, oh, they done. But then you don't know the real stuff people are doing for the community. Like for me, it's a blessing to be able to come out those projects, man, and to be able to be a part of rebuilding the projects. Because people don't know this, man. In 2009, they was trying to get rid of the Caliope Projects after Hurricane Katrina. Right. Me and a guy, I'm talking about an expert, a black guy that understand development of buildings.
Starting point is 00:18:52 That's what we got to grow with this. Right. A guy named Keith Keyes, he don't get the proper respect he need to get. But this guy helped me. We raised $118 million to rebuild the Calio project. So to actually come from hip-hop to be able to do that. Goddamn it.
Starting point is 00:19:12 By the way, I don't know if you know, I don't know if you know, I went to the Calio one time to look for you. For some reason, I thought that you guys would just be hanging out. It was so hot at the time.
Starting point is 00:19:21 I went there. I knew I was going to get killed because a nigga just looked at me. He just looked at me. He didn't say nothing I said let me get the fuck out of here but um yo so that's crazy you rebuild
Starting point is 00:19:31 and now is it going to be like luxury home? it's done y'all see it right now it's done so it took us a while so we had to do this
Starting point is 00:19:38 through hub I know a lot of people say so you're keeping the whole like the residence in place oh yeah no it's done
Starting point is 00:19:44 we did it through hub but it was stages to raise the money So you're keeping the whole, like, the residence in place? Oh, yeah. No, it's done. We did it through HUD, but it was stages to raise the money to be able to do this. So this developer who I'm talking about from Pittsburgh, this is a bad dude. You know, me and him as friends to be able to come from the projects and grow. Because he did it in Pittsburgh with his projects. Oh, wow. And he was like, Pete, we could do the same thing in the Cali. I said, man, we need to do this because they was trying to get rid of it.
Starting point is 00:20:06 Like I tell people all the time, man, stop thinking about the small stuff. We got to think about the big stuff that we do, that we can do if we make it
Starting point is 00:20:14 and be successful. Like, nobody never gave me nothing, man. Like, even the drug dealers when they was there, they all, look, man, you know how to bag up? Then I'll get you,
Starting point is 00:20:22 this is how you make your bread or whatever. People not going to give you nothing. For us to be able to do this at that level and to rebuild this, it's incredible, man. Like, to be honest with you, I don't know if it's ever been done with anybody in any hood to understand that part of the game. That'd be crazy. Like, Nas go buy a Queensbridge. Man, guess what?
Starting point is 00:20:43 You know what? But we all need to come back together because now we know how to do it. It's been the psychology behind who owns your project. You really brought back the hood. That's hard. That is hard. Nigga got to clap again for that. God damn it.
Starting point is 00:20:59 I'm sorry. That's hard. That is hard. That is really hard. Man, let me tell you something. It felt so good to go back there and cut the ribbon to make this thing look so good. Was it red? Was the ribbon red?
Starting point is 00:21:09 In my mind, I felt like it was red. I felt like I saw it. But you know what? To be honest with you, man, we are uneducated. Even though we come from the streets, me going to college was probably the best thing happened to me. To where I know a lot of stuff that I wouldn't do if I just made money. Because anybody can get money. You lose money, get it, come back if you're a hustler. That's how
Starting point is 00:21:28 it go. My thing is, I thank the man up above for giving me a billion dollars worth of knowledge. God damn it. Let me just say something. I just felt richer as he said that. As he said that, I felt richer. But let me change the subject a little bit. Let's get into some of your rum, if you would. This is amazing. It tastes amazing, I felt it. But let me change the subject a little bit, right? Let's get into some of your rum, if you would.
Starting point is 00:21:46 Yeah, this is amazing. It tastes amazing. I see it. They said that two days before Nipsey had passed away, he was in the studio with you recording a record for I Got The Love. So let me tell you how this happened. Nipsey is such a real dude. Me and him probably recorded over 17 songs together like I
Starting point is 00:22:07 Went to his hood because he was a stand-up guy. They don't make them like that. I called a lot of artists I'm working on I got the hook up to You know how people man I'm gonna do it. I'm gonna get it Nipsey straight big dog what you need right bam so on here ready to go I met Nipsey Drew Lowe, a dude from Chicago. Okay. Years ago. Okay.
Starting point is 00:22:30 Lowe with 1500, Raz, man, these some stand-up dudes. Right. Ever since we built that relationship, Nipsey always asked me, man, how you do this? How you do that? And I always, man, look, go do it. Let me show you. Let me give you a game.
Starting point is 00:22:44 You can hear the respect that he has for you through his music. Yeah. Continue. I'm so sorry. how you do that and I always man look go do it let me show you let me give you the game you can hear the respect that he has for you yeah through his music yeah continue I'm so sorry yeah nah man it was it was a terrible loss for us so but were you and the guys in the studio two days before no no we wasn't in we wasn't in the studio two days he sent the record as soon as I said look man I need a record oh okay bam wow he just got done. But we've been in the studio a lot together. I've seen footage. Yeah, we've made a lot of records, but that was, like, you know, you hear some of these guys that act like, but talking about Nipsey, what I don't like about this situation.
Starting point is 00:23:15 Okay. The hood, us killing each other. Yep. We're going to kill the people that's going to put the bread in the hood and take away the main guys. Who else you going to have? You're going to kill the plug for what? Right. Because this man feeding families.
Starting point is 00:23:26 You know what I'm saying? Why you running off to open a plug? Yeah, we got to stop that. How we going to grow? So you got to look at, too, the craziest thing. Nipsey, my biggest thing was with him that I told him. His record, when he was alive, sold 52,000 copies. Now after he passed, it sold millions.
Starting point is 00:23:47 Why is that? the same music now people running around bumping the music and doing that that ain't cool because this man had great music while he was alive right you know even bt i love bt i i appreciate it but you showcase this man funeral would you showcase this man birthday party or would it let's be honest this man's funeral. Would you showcase this man's birthday party? Right, right. Let's be honest. This man probably was trying to get records on BET, on the video channel. I didn't say that about Prodigy as well, so continue. Prodigy, I'm saying Bushwick. I'm just saying, yeah, we need all these outlets, but at least recognize we could do more. If you did that, that man probably wouldn't even have been in the spot he is.
Starting point is 00:24:22 Let me tell you something, Master P. That is the reason why we started this. Because you know why? We didn't realize this was going to be a big platform. We didn't realize we was going to make it to television. We just said, you know what? Me and him, we're stubborn fucking hip-hop people. We're like, you know what? I'm mad that
Starting point is 00:24:38 you know, Daz Dillinger got 12 years in the game and people say, well, something is, you know, he's not the guy no more and he's still making the same thing and the crazy thing is from the day one
Starting point is 00:24:48 we started this, all our fans kept saying, yo, Master P's preaching the same thing on his Instagram. So this is, I'm sorry.
Starting point is 00:24:55 Yeah, no, but I'm going to tell y'all that's the importance of what we got to do. We got to celebrate positive things because you think about it,
Starting point is 00:25:03 after you get so far, you're going to go out and do negative stuff because nobody see the negative. They see the negative, don't see the positive. And that's what I tell my son. I say, Romeo,
Starting point is 00:25:11 bro, the best thing that you could do is being straight and doing what you got to do. It's going to come back. Don't worry about this other stuff. You're going to be big
Starting point is 00:25:20 as anything in the world because you're doing right. You know, even though the system don't want to show like because if you're in the hood and you knew I ain't got to be a drug dealer. I can go make money the right way. You're going to go do it the right way. It's going to last longer.
Starting point is 00:25:33 You're going to last longer. You're going to live longer because you do it the wrong way. You're going to end up dead in the penitentiary. Some of us got lucky and escaped a lot of this. I got my brother dead. I got a brother dead and a brother in the penitentiary so it's real. Rest in peace, Kev, right?
Starting point is 00:25:47 Yeah. Where was you at when you got the Nipsey, Nipsey News? Man, I was, I was, I was filming
Starting point is 00:25:54 and it just hit me because, I got the hookup too? Yeah, I was filming, I was filming some, In Cali? Yeah,
Starting point is 00:26:00 I was in Cali. So people don't know, my basketball team is in that same neighborhood so I've been having a basketball team for 19 years in that community. What? Yeah, I do. I had Brandon Jennings, DeMar DeRozan when they was in the seventh grade.
Starting point is 00:26:13 They come through my program. So that same hood. Right now I got the same team. As a matter of fact, my kids play for that team. I have a son that's in the 10th grade that's nice in basketball, but I make sure he play, you know, on that team, on that Cali Soldiers team. So he's there.
Starting point is 00:26:32 That team we practice at Washington High School is probably one of the most dangerous places, but I always go there because I want them kids to see if I can make it out, y'all can make it out. And the neighborhood respect it. Same thing back at home in New Orleans. The neighborhood respect it because they know. I tell them, man,
Starting point is 00:26:49 I ain't there for the streets. I'm there for the kids and the baby. I don't owe nobody else nothing. But I'm going to come there for them kids and the elderly. So, you know, we've been doing that for 19 years, man. We got a couple guys in the NBA right now. Did you think it was like a rumor when you heard, like,
Starting point is 00:27:08 you got shot in his own hook? Yeah, so let me tell you something. What's crazy, as long as I've been knowing Nipsey, I didn't even know he had a brother. His brother. They had a twin. They had a twin. I didn't even know it until I didn't know it until I took
Starting point is 00:27:25 you know man and Black Sam really been holding it down for the family man and uh that's when I finally said yeah man
Starting point is 00:27:33 Lo was like man you gotta holler at Black Sam man you know this shit real cause I asked Lo he was like man
Starting point is 00:27:39 yeah this shit real dog and uh man it's crazy how that just it really told something out of me yeah me too because this dude you know i'm up close hands with him and you saw how pure he was yeah oh no he i'm telling you man when this man so let me tell you how how nipsey is right so
Starting point is 00:27:58 we had just did that uh rap niggas remix and uh me boozy uh, Jeezy, and I think Jay-Z was supposed to be on it. Right. And so we just did that. We was about to shoot that video pretty soon. And it just was like, damn, bruh. Always the good ones that's really trying to do something and it's gone. You're like, well like well man maybe he got
Starting point is 00:28:25 shot it'll be over that's what i thought you know what i'm saying when i first when i first heard he got shot i thought it was it was that it like he's gonna you know recover yeah hospital but yeah but but it's man but i ain't gonna lie man his death and brought so many people together i seen bloods and crips walk in that neighborhood and I never- Rob Markman And the Latinos too. Rob Markman Oh, the Latinos. Let me tell you something, man. The Latinos loved him. They love me. They love my music. Man, I seen everybody come together. Because normally everybody was just segregated like, man, I ain't- Rob Markman Especially in Cali too, right?
Starting point is 00:28:58 Rob Markman In Cali, it's real. People don't know. Rob Markman That was the only show I ever went through, 2E, that I pulled up and I seen every single gang. And I rolled out. I said, oh, shit. All right, cool. We got to be on point. And then two minutes later, there was a shooting on the other side.
Starting point is 00:29:13 I said, I knew what happened. And I just left out because every single gang. I'm serious. I kid you not. And they all saluted me. There was no problem. But that's what I'm saying. He brought peace to it.
Starting point is 00:29:21 Oh, man. Let me tell you something. Did you see a lot of him in you? Because in a lot of ways, you did the same thing. Yeah. The one thing I wish I could have told him is how you got to get away from a neighborhood that you live in. That was my next question for you.
Starting point is 00:29:37 So, you know, for me, I'd rather know my enemies because I play defense. I'm going to play defense. That's just the way I go. You know what I'm saying? But you know when you get comfortable. Because that one time I got comfortable in my hood to where, you know, I know this is the safe zone for me. No matter whether.
Starting point is 00:29:55 I don't care where it's at. I know once I get to the hood, I'm straight. And you got to stop thinking like that once you get money. Because this is the evilness of having money being in the hood. You let your guard down. You let your guard down. You let your guard down, but guess what? Everybody else don't have money.
Starting point is 00:30:08 Right. So you cheese for the rats. That's what people don't realize. I don't care how much they know you or whatever. One time I'm in the hood, man, one of the homies said, man, why you keep
Starting point is 00:30:18 coming around here? I said, what? Man, I put this on the map, but you know, oh, cool. I got it. Now I ain't carrying one, I'm carrying two now. You know what I'm saying? And this is Master P, Master P?
Starting point is 00:30:33 This is how I live, because the jealousy is real. Right, right. No, it's real. I ain't never asked nobody to do nothing for me. If I ain't got to do it, then it don't need to be done. Right. The American West with Dan Flores is the latest show from the Meat Eater Podcast Network, hosted by me, writer and historian Dan Flores, and brought to you by Velvet Buck.
Starting point is 00:30:54 This podcast looks at a West available nowhere else. Each episode, I'll be diving into some of the lesser known histories of the West. I'll then be joined in conversation by guests such as Western historian Dr. Randall Williams and best-selling author and meat-eater founder Stephen Rinella. I'll correct my kids now and then where they'll say when cave people were here. And I'll say it seems like the Ice Age people that were here didn't have a real affinity for caves. So join me starting Tuesday, May 6th, where we'll delve into stories of the West and come to understand how it helps inform the ways
Starting point is 00:31:31 in which we experience the region today. Listen to The American West with Dan Flores on the iHeart Radio app, Apple Podcasts, or wherever you get your podcasts. I know a lot of cops, and they get asked all the time, have you ever had to shoot your gun? Sometimes the answer is yes. But there's a company dedicated to a future where the answer will always be no. Across the country, cops called this taser the revolution. But not everyone was convinced it was that simple.
Starting point is 00:32:05 Cops believed everything that taser told them. From Lava for Good and the team that brought you Bone Valley comes a story about what happened when a multi-billion dollar company dedicated itself to one visionary mission. This is Absolute Season 1. Taser Incorporated. I get right back there and it's bad. It's really, really, really bad.
Starting point is 00:32:30 Listen to new episodes of Absolute Season One, Taser Incorporated, on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts. Binge episodes one, two, and three on May 21st, and episodes four, five, and six on June 4th. Add free at Lava for Good Plus on Apple Podcasts. And it's going to take us to heal us. It's Mental Health Awareness Month. And on a recent episode of Just Heal with Dr. J, the incomparable Taraji P. Henson stopped by to discuss how she's discovered peace on her journey.
Starting point is 00:33:06 So what I'm hearing you saying is healing is a part of us also reconnecting to our childhood in some sort. You said I look how youthful I look because I never let that little girl inside of me die. I go outside and run outside with the dogs. I still play like a kid. I laugh. You know, I love jokes. I love funny. I love laughing. I laugh at myself. I don't take myself too seriously. That's the stuff that keeps you
Starting point is 00:33:32 young and stops you from being so hard. To hear this and more things on the journey of healing, you can listen to Just Heal with Dr. J from the Black Effect Podcast Network on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts. AT&T, connecting changes everything. Your gut microbiome and those healthy bacteria can actually have positive effects throughout your body. Not just your gut, but your mental health, your metabolism, your immunity, your risk of cancer, heart disease, almost any disease under the sun. Yep, you heard right. Probiotics might actually impact everything from your brain to your heart. So what's science and what's just really good marketing?
Starting point is 00:34:16 On this episode of Dope Labs, me and Zakiya cut through the hype and get into the real deal behind probiotics with help from gastroenterologist Dr. Roshi Raj. So yes, bacteria is definitely having a moment and I'm very excited about that. From probiotic drinks and gummies to face creams and pillows. Yep, we said pillows. The probiotic boom is everywhere. But how much of it actually works and what does it all mean for your gut, your skin, and even your mood? Join us on Dope Labs where we break it all down in the lab like only we can. Listen to Dope Labs on iHeartRadio app, Apple Podcasts, or wherever you get your podcasts. To be honest with you, you know, and I just think that as long as you get money, you come from the hood. It's not like how white people that have money could live.
Starting point is 00:35:03 You have to know how to survive with money as a black man coming from hip hop. Look at Chink's Drugs. I'm sure you're familiar with that. You know, it's like sometimes Jam Master Jay. It's like a lot of the times rappers get killed in their own environment. People are with their friends. Well, because that's where they're most comfortable. Shit, ballplayers,
Starting point is 00:35:25 look at Big Papi and Dominican Republic. You know what I'm saying? Yo, Big Papi out here smashing other niggas' girls. I'm throwing it out there. I'm throwing it out there, man. I'm going to throw it out there,
Starting point is 00:35:34 Big Papi. Man, shout out to my... That's my nigga. Let me tell y'all something, man. Well, I read that. I read the story. But you can't shoot the man for smashing no girl.
Starting point is 00:35:42 I'm just saying. That ain't even cool. Because you know why? You know why, B? Because guess what? Now somebody else going to smash you. Yeah, listen. I'm just saying. That ain't even cool. Because you know why? You know why, man? Because guess what? Now somebody else going to smash him. Yeah, listen.
Starting point is 00:35:48 That's a fact. You should have got me. You should have got me. Come on, man. You got to have some rum. You got to have some rum. Man, look, man. Okay, let's talk about this rum.
Starting point is 00:35:58 Man, first before we get on that, I got to shout out to my boy in the DR, Gangsta Millie Young, man. The No Limit Soldiers over there, man, because... You got a DR? Man, I got... shout out to my boy in the DR gangsta million man the no limit soldiers over there man because you got a DR man my home is holding it down no no limit soldiers for real. The niggas got guns over there. The big thing is they got the long guns.
Starting point is 00:36:17 Trust me I know I spent $50 one day I had a nigga just he stood around me and he said shit. He had a machine gun I said holy shit this is the best $50 I ever spent in my life. Let me tell y'all something about over there. Yo, Pete, you can pass with Dominican. Yeah. We're going to let you be Dominican today. We're going to let you be Dominican today. That's the Creole.
Starting point is 00:36:37 That's the Creole. Yeah, man. My homies over there holding it down. No, we're the soldiers for real, man. So, yeah, we just did a video over there. Santo Domingo? Yeah. Yeah, and we brought Boosie over there, man.
Starting point is 00:36:50 We got some big records over there, man. My homies over there. Wow. Man, true. They holding it down. Wow. So, yeah. And they coming.
Starting point is 00:36:57 They the next up, man. They the next up because they going hard how we went hard. Like, they really want this music thing. And, man, i shout them out because i'm like man y'all y'all gonna do something that ain't been done internationally yeah you know what i'm saying that international money you know i don't want to water but listen listen now we also had snoop on here and snoop he broke it down he said man he looked at us and for some reason
Starting point is 00:37:27 like he both of his eyes looked at both of us at the same time he said a lot of people was fronting but when P
Starting point is 00:37:35 yeah that's facts and he said yo and people was scared to death of Shug he said no one would touch him at the peak
Starting point is 00:37:43 he said of death row like you know when he peak of death row. When he was leaving death row, he said not a soul would have a meeting. They were scared to touch him like he had chicken pops. But they said Master P came through like Superman. Black Superman, in my opinion. You had a black cape. In my opinion.
Starting point is 00:38:04 Did you have a purple one like Prince? Nah, man. But I know you had a black cake in my opinion did you have a purple one like Prince no but I know you had a cake you know what I'm a man of God and I realize you don't need to feel no man but God that's it so when we did that deal people don't know I went to visit him in prison. Whoa, whoa, whoa. Stop right there. Wait a minute. I don't think I've ever heard that part. Snoop said that on the podcast? Oh shit, my bad. Let's keep it going. So I went to sit down with him.
Starting point is 00:38:37 No, no, Snoop didn't say that. He went to prison. I believe Dream Chance. So he had some deals for Snoop on the table. You know me, I'm a country boy. I'm like, well, look, do my money spend? How much they going to give you?
Starting point is 00:38:54 He told me the number. I said, well, I'm going to give you $300,000 more than whatever the deal you got on the table. And that's what we did. In the prison. So you signed Suge like he signed Pop. You mean Snoop. Well, it wasn't like that. It was like Suge was in prison.
Starting point is 00:39:14 Right. And I was like... You did with Suge what Suge did to Pop. I don't know about that. No, no. Pretty much the same. Because you say Suge gave you the number. Yeah, he owned the company at the time. that. No, no. Pretty much the same. Because you're saying Suge gave you the number. Yeah, he owned the company
Starting point is 00:39:27 at the time. Yeah, because Pac's thing, it was the label doing that. It wasn't Pac dictating the number. I thought it was Pac. No, no. Pac needed that to get out of that deal.
Starting point is 00:39:37 Yeah, he needed that to get out of jail. And he needed the money to get out of jail. So, but at this time, go ahead, continue. Yeah, so we did the deal. And I think we
Starting point is 00:39:47 probably had one situation. With you and Cheryl? Yeah. Maybe two. And after that, we handled it. And then we had no more problems. I want to get right back to that. Let me tell you the craziest thing.
Starting point is 00:40:02 I told you it was something. We'll get back to that. Let me tell you the craziest thing one time. I told you it was something. We'll get back to that. Let me tell you the craziest thing one time. This is when I knew, like, black companies is powerful. I forget who it was. Was it Jimmy Iovine or Leo Combs? But I was meeting them in Vegas, and I met with them, and they said, yo, did you just see how No Limit Records walked through?
Starting point is 00:40:26 And I said, no, I didn't see them. And he said, there was 24. Everyone with a diamond Rolex on. It's the first time I ever seen it. And this company was great. No one's seen that before. You know what I mean? Well, my thing is with us, man, is about making sure your team eat and straight.
Starting point is 00:40:50 You know, now, after a while where people don't manage their money, that's on them. You know what I'm saying? You can set them up, but you can't carry them on the hand. Man, I want my people to be straight. I want them looking good. But if you want to go just blow all your money in a strip club, but you're gonna get out here everybody money I don't know you see that Remember you know I did 51st tour people don't know that
Starting point is 00:41:20 So I've been 51st got in the game. He'll tell you, I paid for his tour. Yeah, that's when that first record that was hot that he put. Wow. In the club? Yeah, I ran him through the South, through everywhere. I knew he was going to be a star. No, that's right. And was your first tour with Pac? Yeah, so people don't realize the story with Pac, so I had the store. They'll come in my store and see me.
Starting point is 00:41:45 They know I was about having money. So they invited me first just to come hang out. I'll go on the road. And then by the time they, you know, back then you don't get the money until you do the show or finish the show or whatever. So we always go shopping. They know I had breasts. I'll pay for everything.
Starting point is 00:42:02 Then after the thing, they'll probably give me like a check. Like you fronted everything. Yeah, yeah. so they were like man we gotta get Peter come out on the road you know what I'm saying they wanna keep
Starting point is 00:42:10 that energy going energy good so that's how I really started and it was like I didn't really know I could rap but I know I've been
Starting point is 00:42:18 through so much and I really live this I'm on the streets and this is what I do so I'm like I'm like man I really live this so in the stuff I was saying you know it's solid it's for real so I'm on the streets and this is what I do. So I'm like, man, I really live this.
Starting point is 00:42:27 So in the stuff I was saying, it's solid. It's for real. So I'm like, I'll be out there on the bus saying some of this stuff, even in my store. So people come in the store and be like, what the hell is that song? I was like, I was just saying it. You know what I'm saying? And so that's how I really know that I could do it. And so I started making little stuff and putting it out.
Starting point is 00:42:49 But then, you know, I went from opening up for Pop, because after a while, they was like, P, you got a song now, you can open up. What was it, the Ice Cream Man? Yeah, right before I was doing the Ice Cream Man, the Body Body stuff. The Ice Cream Man. People thought it was like, man, I'm in the West Coast with that.
Starting point is 00:43:03 Right. I got gold tea dress. You're confusing the shit out of me. It don't work. It don't work, dog. Not the whole thing. That's how it looks, dog. You changed everything.
Starting point is 00:43:11 You changed everything, man. So I remember being out there, man, and I'm on the road. So they bring me out before the lights, while the lights on. So the white guy always introduced me because I told him I'm from New Orleans. He said, Mr. P, the lights on. So the white guy always introduced me because I told him I'm from New Orleans. He said, Mr. P, the country singer. I said, dog, hold up, man.
Starting point is 00:43:30 You're the first little Nas X? But it didn't go down like that. I pulled him to the side. I said, look, bro. I'm really from the street, dog. I'm not no country singer. You know what I'm saying? So he ended up,
Starting point is 00:43:44 he fixed it. But man, I had it but man I had I had one fan I had one dude in the audience just singing my music and everybody was like man where's Pac at
Starting point is 00:43:53 so I said I'm like man I'm going to turn that one fan into millions and that's what I ended up doing man I went out
Starting point is 00:44:01 through the audience like 20,000 people and shook this man's hand and gave him a T-shirt. So people don't know my whole marketing scheme was I had no limits. I appreciate you if you appreciate me. Yeah, that's it. So I ended up, I got every CD I hit, I put out the no limit T-shirts. Right.
Starting point is 00:44:17 I don't care if you're homeless or whatever. Every drug dealer, hustler I see with a fixed up car, I give them a free CD. Right. You know what I'm saying? That's what my street team, that was my marketing. And so you got to realize you got to start small man I started small now I appreciate them for letting me open up for them how many shows you think you did with them I did a lot like I ain't I ain't counting on me they wanted me to come I don't care if I was doing shows and not I was just on the bus it was that guy yeah That's crazy. So, was there any flack?
Starting point is 00:44:45 I know we spoke on that earlier, like, after you signed Snoop. Like, after you signed Snoop, like, when you came to Cali, was they, like, trying to, like... Yeah, I got a phone call from Suge one time. He's out of prison at this point? Yeah, he was out of prison. And now y'all lit. Y'all lit. Yeah, we lit.
Starting point is 00:45:03 See, I think people thought that Snoop was going to come over and that was it. But you had a single with Dre on your link. Mm-hmm. Like, with Dre, man. Yeah. Did that go? That was crazy. Okay.
Starting point is 00:45:17 That was crazy. Yeah, yeah. Yeah. Oh. So. So you got a call from Suge. Did anything, like, transpire from that? Oh, he said
Starting point is 00:45:26 Cal ain't big enough for me, him and Puffin Oh wow Wow I said when you moving because I just bought a house You said you had that phone call Yeah Was there any worries on your behalf? Because You said you had that phone call. Yeah. Was there any worries on your behalf?
Starting point is 00:45:50 Man, I grew up in the galley of your project. Ain't nobody going to solve the press meet, man. I don't care who you is. You know what I'm saying? I'm going to work with you. You're another black man. Be honest with you. So when you go back and look at hot Boy, I got a little cousin this big.
Starting point is 00:46:08 We don't care about size or none of that. Like, R.I.P. to him, man. That name was for real. You know what I'm saying? And I think I probably saved half of the people in hip-hop that you know. That I'm like, nah, man. Let these dudes make it. And that's the thing that I don't understand about hip-hop right now.
Starting point is 00:46:29 Like, if it's beef, it's beef for real. You know, like, and if it's not. Then it's not. It's not. It shouldn't be. You know what I'm saying? I understand, you know, somebody might be offended I'm moving into Hollywood, man. I'm not moving into your hood.
Starting point is 00:46:44 Right. So you shouldn't have no problem with me. Those white people got business on every corner. Why we can't have it? We killing each other up for nothing. Anything I got, I'm gonna be all see. That's the shoes of Minyatis. You know what I'm saying? And you got a fancy word
Starting point is 00:47:00 to go with them. Minyatis. Come on. Why can't we fuck with Balenciaga? We got Minyatis. Come on, why would you fuck a Balenciaga when you got Minyanis? Come on. That's the Bugatti and Schultz. Come on, sing it for us. But that's what I'm saying. We don't own nothing.
Starting point is 00:47:11 So I didn't take that note to offense when Schultz did that. Right. I just like, maybe he don't really know me. Right. Though I figure like,
Starting point is 00:47:19 if you take your time and we can sit down and have a conversation, you know. Right. You know who I am. Right. Like, I know who I am. I don't disrespect people.
Starting point is 00:47:30 I say, if you want to get respect, you got to give it. It just made me feel a little different about them. Man, if you want to do that, you do that in person. Did you ever connect with him after he came home? Face to face or no? I don't think I ever seen him after that.
Starting point is 00:47:47 You know what I'm saying? Some of my people did. But you know I told them we good. It ended there. Because I already knew that's how it go. You know what I'm saying? Maybe somebody don't know me. I'm a man of God. But I'm going to hold my own.
Starting point is 00:48:04 You know what I'm saying? So I know the devil is real. That's what people got to realize. You know, even you believe in God. If God is real. If God is real, you got to know the devil is real. So I'm like, it just made me feel a different kind of way that I wouldn't have did, that I would have opened up. Man, come to Cali.
Starting point is 00:48:22 There's enough. Rap a lot. Jay, all y'all, come to Cali, man, because this Hollywood, this is where the money at. Yeah, Hollywood, straight up. Man, come to Cali. There's enough Rapper Live, Jay, all y'all. Come to Cali, man, because this Hollywood, this is where the money at. Yeah, Hollywood, straight up.
Starting point is 00:48:29 You know, like, I just think, if you look at it, this is what we're talking about shoes. These companies on every cone in the same block.
Starting point is 00:48:35 Yup, Nike, Adidas, New Balance. Oh, going to mall. Yeah, and they ain't beefing. They not beefing. We don't need to be doing that. That's what I want. That's why I never said
Starting point is 00:48:43 nothing to them. I wanted to tell that to them Personally when I see them Alright You know It reminds me of Like because Like I said
Starting point is 00:48:50 We had a bird man Sitting in the same chair And it was the Calio Against the Magnolia Or something like that Magnolia Project Man I mean people say that
Starting point is 00:48:59 But dog You gotta imagine I'm gonna be honest with y'all Okay My dad lived in the Calio That's why I lived in the Calio with my dad. My mom and my dad split. I went to Calio.
Starting point is 00:49:10 My brother, my sister, they went to the Magnolia. My mom lived in the Magnolia. So I went to both. I went to both projects. After my mama got a little job, she moved in a house on Pennison Street, right up the street from the Magnolia. So I got family in the Magnolia and family in the house on Penison Street right up the street from the Magnolia so I got family in the Magnolia and family in the Calio
Starting point is 00:49:29 so I mean it really wasn't no beefing with us it's just that because it reminds me of what you said, hot boys earlier and you guys had a hot boys well my hot boy was a different you'll see it in the movie
Starting point is 00:49:45 In the King of the South Ice Cream Man movie My cousin man He had a good heart But he was about that life So you know I almost lost my life with him Wow
Starting point is 00:49:56 God bless You know Yeah I almost lost my life With him As a kid. And so he ended up going to prison, and I ended up going to college. So, yeah, you know, and, man, you got to want to change.
Starting point is 00:50:16 So I let people know, and you're going to see this in my movie. I knew God had a way for me that day. So I'm faking I want to be like hot boy my cousin he's a man back there in the project where i live but i'm shooting dice i got like 1500 on me you know i'm nickel and diamond he's a man he got about 20 30 g's on him i'm in high school this is my senior year so all the shooters are high schoolers. Your goal is to literally be 19 at that time for me. That's where me and my brother go. My brother died at 19. My homeboys that go to school with me, eight of them jumped out of Cutlers and said, P, you know what it is. And Hot Boy, he the man. He say, man, whatever.
Starting point is 00:51:09 I threw my money up in the air. I couldn't run. Like they was trying to rob you, you say? They come with it. Why? They come with it. It's four on each side. We in the project shooting dice.
Starting point is 00:51:19 You only can run up the steps. If you run that way, they going to shoot you in the back or whatever because you try to run through the codeway. I wanted to live. I run up the steps. If you run that way, they're going to shoot you in the back or whatever because you try to run through the cold way. I wanted to live. I run up the steps where it's dark. So I'm telling somebody, throw me my gun,
Starting point is 00:51:30 throw me my gun. I start grabbing the door rattle on the door and I lay down. They shoot up the door. Bop, bop, bop, bop, bop. Oh, shit.
Starting point is 00:51:39 Wow. I come downstairs. They hit hot boy eight times. He's still living. I hear the car drive off. I run downstairs, jump in the Boy eight times. He's still living. I hear the car drive off. I run downstairs, jump in the car, take him to the hospital. And I knew, like, God had something else with me, but I thought that was it. I had to do what I had to do.
Starting point is 00:51:58 I'd never seen him. They went to school with me, never seen him. Hot Boy told me, man, go on to college. You're going to be something. You're going to be a star. First day I i got to college he caught all eight of them and he went to prison so after that i knew that god had a way for me that i need to change my life and and and and that's when i said i gotta do something legit right you something legit. I believe in that man up above, man. He'll change your life, but you got to change your mindset.
Starting point is 00:52:29 A lot of us don't want to change our mindset. We don't want to grow. We don't want to get up out these communities. Even if you're going to stay there, you got to be a better person, especially if you have kids. I thank Romeo for me having him at 19. Man, I left. I left the project. I said, man, man, I left. I left the project. I said, man, I got a son.
Starting point is 00:52:47 I'm going to Cali. And I end up in Richmond, California. So because of my son, because I wanted to see him grow up and go to college. I didn't want him to live like that. People don't know Romeo really from the gutter. So all Romeo friends, they monsters. They monsters. They in Beverly Hills.
Starting point is 00:53:04 They in Beverly Hills. ain't in Beverly Hills no when we go back and see oh okay you know they the dead or in prison Romeo friends so you know my friends
Starting point is 00:53:13 where they at you know what I'm saying so that's when you that's when you gotta really start looking at the people around you
Starting point is 00:53:22 and figuring out how you can change them I have guys around me like now that I took from when they was young. They hang with me. Like Big Court, he been around me. Juggie, my own big buys. It's like, man, I'm like, y'all got to make changes in y'all life. If y'all want to be around for us to see our kids grow.
Starting point is 00:53:40 You know, and from crazy, you know, to tweeze, it's like, bro, get your real crew and you love them. You know, me and Silk, man,
Starting point is 00:53:51 we brothers. We go through thick and thin. Me and C, we brothers. All that fake stuff they be talking about, man, me and C,
Starting point is 00:53:57 brother. Like, I put my, I pay for lawyers, all these other people, man, I love you, C.
Starting point is 00:54:02 Well, pay for my lawyer, then. You know, me and my brother gonna get into it. We been doing that. Let I love you, C. Well, pay for my lawyer then. Me and my brother going to get into it. We've been doing that. Let me tell you, C was a wild boy. I used to have to tie C up after I beat him up when we was little.
Starting point is 00:54:15 Because he going to get a gun or a knife or something. You know what I'm saying? I had to tie him up. Take it yourself. I got to protect my blood. I got to make sure I tie him up until my parents come. You know what I'm saying? Then we'll work it out.
Starting point is 00:54:26 But I love it, man. Me and C will be mad at each other and beat somebody up the next five minutes. Get into it like, man, hold up. And that's the way it's supposed to be. You know what I'm saying?
Starting point is 00:54:35 He always... Man, C, let me tell you something. C wild, but C got a lot of love in his heart. Yes. He got a lot of love
Starting point is 00:54:44 in his heart. And y'all don't realize, man, we got a lot of good brothers, but you got to imagine how it go on the streets. When it get real, it get real. You know? I stopped C from doing a lot of stuff, man, to where, you know, and that's why a lot of people don't like to be around me because I ain't no yes man.
Starting point is 00:55:01 Even my own family. So they want me to be, yeah, man, do this. You know, like, back in the days days I don't know you know what this rapper pastor Troy yeah so remember Pastor Troy yeah so he made this I don't know pastor I never met him get the fuck out now I was supposed to be I never met him but check this out what happened right right? Okay. Greg Street called me for the radio and said... Greg Street. Yeah, the radio.
Starting point is 00:55:29 This is all Atlanta, right? Pastor Troy's Atlanta as well, right? Pastor Troy's Atlanta as well. Yeah, so he was like, look, P, blah, blah, blah, I want to sit down and talk to you and wave the white flag. I said, I don't know nothing about that. I don't know the man. Like, you make records, you got to know what you're dealing with.
Starting point is 00:55:44 Right. So I just said, he said, what can we do about it? I said, just walk on the other side of the street, you see. I'm not looking for you or nothing. That ain't me. I'm a man of God. But just like, two mountains may not meet, but two men will. You know, and that's like, man, you know,
Starting point is 00:55:59 you know what you're doing. Clap my hands. We're going to make a t-shirt out of that song know, you got to know what you're doing. I want to clap my hands, but I still don't need them no more. We're going to make a t-shirt out of that song. Yeah, no, but you got to know what you're doing. And C went to a concert he had. Oh, I already know what it's about. Oh, damn. And it went bad.
Starting point is 00:56:16 I think C probably got the wrong dude to do what he thought was him. You know what I'm saying? Wow. So, but he was on go and I said, see, it could have got real. Right.
Starting point is 00:56:29 And all other dudes around from Hot Boy to whoever, I said, it was like, what's up with this dude? I said, man,
Starting point is 00:56:35 that dude a rapper. Right. They didn't be a rapper. I never beefed on records. I never rapped But you understood what he was doing, right? Yeah, I understood
Starting point is 00:56:42 what he was doing. He was, y'all was the hottest thing out. And he was just... Because if you actually listen to it, now that I'm thinking about it, you actually listen to it. He was like going at the tank, but that was it. He was going at the actual tank. He was specific with his disses.
Starting point is 00:56:55 But the thing about it, though, I think he thought I was going to rap backwards. That's what he wanted. That's what he wanted. In my belief. Yeah, I don't do that. Right. I've never done it in the height of of everyone thinking maybe because I'm Birdman also denied this but
Starting point is 00:57:11 but maybe everyone maybe it really was us but in the height of you guys both at the height of you no limit yeah cash money we we looked like this is this is Tupac big all over again but it's even more personal because this is this is Tupac big all over again but it's even more personal because this is from the same city it's from the same town and
Starting point is 00:57:30 some of the artists is from opposite projects it was almost like Wu-Tang like teams yeah you know what I'm saying so let me let me tell y'all something
Starting point is 00:57:40 we a couple blocks up from each other right do you think if it was beef it would have been a walk let's be honest i like them dudes man i was happy for them even though we just don't get out together we don't get out like i don't fake it with people if i don't know you i ain't hang out wish i don't do that you know so i don't i don't do that like dude you see i showed them dudes love everywhere i got out shout out to cash Money Man for doing what they got to do.
Starting point is 00:58:08 I respect that they come from my hood. I want to see them win. I want to see them eat. That's what we saying. Why we can't be on every block like the Gucci and Versace and all that shit, man? It's the same car. They come from the same car. Real shit.
Starting point is 00:58:22 Real shit right there. You know, but the system want to show that. Like anyway, if you don't own your record company, we killing each other for what? I ain't never seen
Starting point is 00:58:32 nobody beef with Jimmy Iovine and the other dudes, Leo Korn. Let's be honest. That's what Freddie said. Why y'all never beef with them?
Starting point is 00:58:39 So I tell these youngsters anyway, the money that they think in the music business now, we still living off the money we had think in the music business now we still living off the money we had 20 years ago i don't have to do shows when i go do shows this be for what i want pay it to me right right now so i tell people when you're in the music business so y'all dealing
Starting point is 00:58:57 with downloads and streams now right so how you make your money. So if you get a million downloads, a million streams at a penny, how much you have? Yeah, shit. Think about it, Norah. How much you have? I have no idea. I ain't making money off streams neither. I ain't a stream nigga. $100.
Starting point is 00:59:19 Wait, you got $10,000. So think about it. We sold a million records. You know how much. If I'm getting $19 a record, please be honest. A record versus the streams. Let's be honest. I'm saying why are we killing each other up and you got a 360 deal?
Starting point is 00:59:35 So that's $10,000 you got to split with the man who owned the company? Right. Let's be honest. Why are we killing each other up? In most of the hood rappers right now, it's not going to get a million streams. Okay. Let's be honest. Why are we killing each other? In most of the hood rappers right now, it's not going to get a million streams. Let's be honest. How many no-namers going to reach a million? So they're telling me.
Starting point is 00:59:55 So that's the reason why they still live in the neighborhoods they live in. But we can fix that. We got to start by owning stuff. If we own it, the money coming to us. We don't need to do all that. You don't have to go out and sell CDs out the trunk of your car like I did. It's all social media, but social media is a gift and a curse. Because you got the haters going to shoot it down before you even get there.
Starting point is 01:00:15 You got to know how to harness it. You a work in progress, but you going to let the haters stop you. You know, and that's what I'm saying, man. We got to know our business. We don't have to go sell our soul right now. You know, and that's the thing I was, man. We got to know our business. We don't have to go sell our soul right now. You know, and that's the thing I was trying to do with Kodak and everybody. I'm helping you in this. Let me tell you something.
Starting point is 01:00:33 This nigga's a genie. Every next question I was about to ask, this nigga asked me before I asked him. But thank God, if he would have listened to what I said, he would have been dead. Break it down. No, break it down for all of us. You know what we did. So this is what I want to He'd have been down. Break it down. No, break it down. You know what we did. So this is what I want to say. Okay, yeah.
Starting point is 01:00:47 So this is where the media takes stuff. Because Kodak, you know, he a young dude. He might say something, but he might not say it. But I love and respect him. Of course. I want you to make it, though. Of course. I don't want you to make the mistakes I made.
Starting point is 01:00:59 Right. So my thing to him was like, look, if I go get this deal for you, old boy giving you $100,000 right now, I know the man who owns the this deal for you oh boy giving you a hundred grand right now I know the man who owned the company I'm gonna get you a meal and you're gonna give me the same percentage you giving that dude I just want that just give me the same percentage that so so I'm a black man you're giving this white man the bread but I'm just saying I don't want your money but I'm gonna help you and show you what you need to do to get more money right and down the line don't give me nothing I fly you around do whatever but
Starting point is 01:01:30 when it's time that we can make some money let me make a little bread why not that's it but I think what people get it caught up there because they don't look at the big picture and even about giving back people try to come in and divide and conquer. Because I told them at the time, I said, with the backpacks. You know how Kodak is. I said, let's do some backpacks, do it in the community. You need to get out.
Starting point is 01:01:51 I've been doing this for 20 years. But us coming together and you as a youngster, you don't have to worry about the man having to pay to get you out of jail. You're making your own bread, and you're giving back to the community. So let's change that mindset. But you don't see that because soon as social media gets something they say a little part of it yeah and they take it out and mix it up and edit it so you never know what really happened right i never asked a man for a dime right why i gave what i spent 45 grand in that community i don't
Starting point is 01:02:22 even know because i gave the kids my word that I'm going to be there. And I'm going to help them. Yeah. And so I think what happened was the lawyer guy he had, you know, when Kodak talked, he said, yeah, big dog, I want those. It was some kind of backpacks. It was like jam sports. Jam sports, yeah. But the dude got backpacks for $6, but it's not jam sports.
Starting point is 01:02:43 You know what I'm saying? But that's what he said. I got to get that for $6. Yeah. You can't get jam sports for $6, but it's not jam sports. You know what I'm saying? But that's what he tells me. I got to get that for $6. Yeah. You can't get jam sports for $6. Mm-hmm. Now if you go to the Chinese,
Starting point is 01:02:51 probably the lowest you're going to get is $25. That's what I'm trying to tell him. I said, you know what? Since we promised the kids that I'm going to just pay for it. I've paid the money, but I wish him well.
Starting point is 01:02:59 Right. And he a good dude, but at the same time, this is what the system do. They play on us while we get in trouble. So they pay our bill, get us out of jail, make them think they really with us, but you really spending your own money.
Starting point is 01:03:10 So don't be afraid to audit them. So that's my thing to the youngsters. Don't be afraid to audit these people. Let me go audit them to see how real. What you need to audit me for? I'm saying because that's his man business. No, you know, let me tell you something I'm gonna be honest with you what you're saying is the most genius thing ever but you have to be at least like in your 30s to
Starting point is 01:03:38 comprehend but that's why they bring people around us to help you do that. That's why he should have had OGs. He should have had OGs. You're going to see bars right now. The light-skinned dude, that's my OG. If he say, sit your ass down, sit your ass down. Till his day. Till his day, because I know he's going to lead me right. So my question to you is,
Starting point is 01:03:57 did Kodak have any OGs around him that you could have talked to? Because you know that. The thing about it is, I'll give you a great example. When I first started doing reggaeton, I was telling these people about publishing. Stop right there. Stop making excuses. I started my business at 19. Don't say they're young or whatever.
Starting point is 01:04:16 The charts are on you. You got to make those decisions. Do you want to be bigger or you just want to be regular? You got somebody that know how to make hundreds of millions of dollars out of the music business. You got an expert. I can show you how to get the money. You just want to be regular. You got somebody that know how to make hundreds of millions of dollars out of the music business. You got an expert. I can show you how to get the money. You just got to use me. So if you hardy, see him in prison
Starting point is 01:04:32 right now because he didn't listen. He didn't commit this crime. See innocent. We fighting for him. We shouldn't have to be fighting for him if he listen. So you won't be a man that's like me. I'm telling you, my grandfather told me a hard head make a soft ass. That's it.
Starting point is 01:04:46 Straight up. You got to go out there and do it. You know? No, you're right. You know what? You're right. I was making excuses. The thing is, I'm trying to give, because you know what it is, P?
Starting point is 01:04:56 Lord, would you be alive right now if people made excuses for you? No. Think about it. You might bump your head. Yeah, let us go bump our head. But you ain't got to bump your head if I already did it five, ten times. But the thing is, Pete, when we came out in the 90s, it was a lot harder for us to come out. It's a lot easier for these kids to come out.
Starting point is 01:05:12 So you're saying this is going to be different. What I'm saying is they have a lot less guidance with them. That's all I'm saying. I'm not making excuses. You think when a guy took him to jail, you think he worried about how young he is? Yeah, that's true. Let's be honest. You go into prison with everybody else.
Starting point is 01:05:26 Right. You're going to have to, even with me or you, they don't care how old or how young you is. It's about doing what's right. Are you right? If you know you're not a thinker, then go find you a thinker. You know what I'm saying? If you know that you don't want to do the work, then you go find somebody that's going to do the work for you. Right.
Starting point is 01:05:42 But if you find a yes man, you're going to end up dead or in prison. Right. To be honest, because certain things you don't need to be doing. Especially if you're big. This man got hit records. He huge. He shouldn't be in prison.
Starting point is 01:05:53 He should be on the streets. He's a star. NBA boy is a star. He shouldn't be in prison. He shouldn't be on the streets. So at the same time, and then if I come to you and say, man, I need you to do this for me,
Starting point is 01:06:04 but then I'm paying him money, but I won't pay it to you and say, man, I need you to do this for me but then I'm paying him money but I won't pay it to you. It's trash. That don't make no sense. So check this out. If a rapper come to me, the hottest rapper right now, what do you think they're making? 400,000 an album to put out? So this is how the record
Starting point is 01:06:20 company get them. I'm going to give you no, I'm going to give you 2 million to do 5 albums. how the record company get them. I'm going to give you, no, I'm going to give you $2 million to do five albums. That's $400,000. So, but let me or you, $400,000 album. But if I say, look, man, I'm going to give you- Recoupable. Listen, it's recoupable. It's your money. It's recoupable. But what if I say, I'm going to give you $400,000. Would you do an album for me? Man, I ain't about to do, man. P got me for $400,000. He know all the money he got. He made it. What they got to do man. P got me for full under that. You know all the money he got he made it
Starting point is 01:06:47 What they gotta do with that you right? It's the same Tell you I'm gonna tell you the reason why He's right Sometimes you're just hearing it from a person that's not from the same environment as you it's it seems like it's like sugar and then you hear from somebody and then you you feel like they're in your business that's the that's the thing is why we gotta stay in your business that's what i'm saying we gotta stop you're never gonna sit down and eat with them all these people i'm gonna going to eat with and hang with them. People tell me, why you come from the hood?
Starting point is 01:07:26 How you keep coming back to the hood? So now you got guys that live in mansions, live in the big neighborhoods that don't come back. You know why? Think about it. Then you got the ones that come, you question it. So who's supposed to help y'all? It's lose-lose. Let's be honest.
Starting point is 01:07:43 I should have just stayed my ass in my mansion and never come back. Y'all be happy with that? I could tune y'all out on social media. I got my money already. Block, block, block. You know what I'm saying? That's the thing is, you didn't have to, like, be a mentor to Kodak. You didn't have to be a mentor to Nipsey.
Starting point is 01:08:01 What makes you, I forgot the other fat boy guy. Dominican Republic. The Dominicans, man. Pepsi um what makes you um I forgot the other fat boy guy Yo, I done lost my thought of questioning I don't know what the fuck I was at but um first off Pete yeah but you said why I come back no cause that's the thing here's the deal
Starting point is 01:08:34 and I'm gonna pass it right back to you that was a big thing about people when Nipsey got yeah murdered was thank you a lot of us was sitting back and saying even when we come and give back to the hood,
Starting point is 01:08:49 sometimes it's better to take the hood with you and get out of the hood. Is that true or no? Well, it all depends. I mean, when you in the hood, think about it. If you a drug dealer in the hood... Are we taking shots a piece yet? Hold on.
Starting point is 01:09:03 Yeah, yeah, yeah. If you a drug dealer in the hood, you know how to survive. Hold up a second, Paco. When you stop learning how to survive, then you shouldn't go back to the hood. Like, thank him, buddy. If you was playing defense when you was in the hood, you might as well play defense when you out the hood. God damn. You know, offense going to come.
Starting point is 01:09:21 Offense will come, dog. Like, this ain't. I've learned how to play defense before I played offense. I'm going to get the ball. Let me tell you something. Again, I want you to know. Hold on, hold on. Our show is about giving our people what they love now.
Starting point is 01:09:34 Let me tell you something. You're one of the biggest moguls in drink champs history and hip hop history and black people history. Black people. It got deeper. It got deep like that. And we want to salute you now. We want to tell you who the fuck you are now. We know you know who you are, but guess what?
Starting point is 01:09:54 We want to tell you because it don't take nothing away from me for big you up, my brother. And I'm going to continue to big you up. We appreciate you. Whether you're here or you're not here. And this is Sugar Skull One. The American West with Dan Flores is the latest show from the Meat Eater Podcast Network, hosted by me, writer and historian Dan Flores, and brought to you by Velvet Buck.
Starting point is 01:10:20 This podcast looks at a West available nowhere else. Each episode, I'll be diving into some of the lesser-known histories of the West. I'll then be joined in conversation by guests such as Western historian Dr. Randall Williams and best-selling author and meat-eater founder Stephen Rinella. I'll correct my kids now and then where they'll say when cave people were here. And I'll say, it seems like the Ice Age people that were here didn't have a real affinity for caves. So join me starting Tuesday, May 6th, where we'll delve into stories of the West and come to understand how it helps inform the ways in which we experience the region today. Listen to the American West with Dan Flores on the iHeartRadio app, Apple Podcasts, or wherever
Starting point is 01:11:06 you get your podcasts. I know a lot of cops, and they get asked all the time, have you ever had to shoot your gun? Sometimes the answer is yes, but there's a company dedicated to a future where the answer will always be no. Across the country, cops called this taser the revolution. But not everyone was convinced it was that simple. Cops believed everything that taser told them. From Lava for Good and the team that brought you Bone Valley comes a story about what happened when a multibillion-dollar company dedicated itself to one visionary mission.
Starting point is 01:11:44 This is Absolute Season 1, Taser Incorporated. I get right back there and it's bad. It's really, really, really bad. Listen to new episodes of Absolute Season 1, Taser Incorporated, on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts. Binge episodes 1, 2, and 3 on May 21st and episodes 4, 5, and 6 on June 4th. Ad-free at Lava for Good Plus on Apple Podcasts. And it's going to take us to heal us. It's Mental Health Awareness Month, and on a recent episode of Just Heal with Dr. J, the incomparable Taraji P. Henson stopped by to discuss how she's discovered peace on her journey.
Starting point is 01:12:31 So what I'm hearing you saying is healing is a part of us also reconnecting to our childhood in some sort. You said I look how youthful I look because I never let that little girl inside of me die. I go outside and run outside with the dogs. I still play like a kid. I laugh. You know, I love jokes. I love funny. I love laughing.
Starting point is 01:12:53 I laugh at myself. I don't take myself too seriously. That's the stuff that keeps you young and stops you from being so hard. To hear this and more things on the journey of healing, you can listen to Just Heal with Dr. J from the Black Effect Podcast Network on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts. AT&T, connecting changes everything. microbiome and those healthy bacteria can actually have positive effects throughout your body, not just your gut, but your mental health, your metabolism, your immunity, your risk of cancer, heart disease, almost any disease under the sun. Yep, you heard right. Probiotics might actually impact everything from your brain to your heart. So what's science and what's just
Starting point is 01:13:41 really good marketing? On this episode of Dope Labs, me and Zakiya cut through the hype and get into the real deal behind probiotics with help from gastroenterologist, Dr. Roshi Raj. So yes, bacteria is definitely having a moment and I'm very excited about that. From probiotic drinks and gummies to face creams and pillows. Yep, we said pillows.
Starting point is 01:14:02 The probiotic boom is everywhere. But how much of it actually works? And what does it all mean for your gut, your skin, and even your mood? Join us on Dope Labs where we break it all down into the lab like only we can.
Starting point is 01:14:14 Listen to Dope Labs on iHeartRadio app, Apple Podcasts, or wherever you get your podcasts. This is dangerous right there. Just throwing it out there. I immediately want another shot. Yeah. That is dangerous.
Starting point is 01:14:25 It's good. Yeah. And it's 900 degrees in this motherfucker. So if I want another shot of that, that's bringing the Puerto Rican out of me, right? I heard my cousin. My cousin back there, he's a little Puerto Rican. Carlito, you got to try this, bro. We're going to bring this to Puerto Rico, guys.
Starting point is 01:14:40 Yeah. Yo, but there's so many businesses from like your sneaker company to your rum company. You walked in here and you said something. Film companies. Film companies. You walked in here and said, have you got something to do with that?
Starting point is 01:14:55 By the way, we went all over Miami trying to find this. There's nowhere to be found in Miami. We want to throw it out there. We got you. So how can we change that? We got you. But when you made the request. We went.
Starting point is 01:15:05 We said, holy moly, no one can find this. But then we realized this is his shit. We're going to get this shit in every store of mine. But the thing is this. You preach ownership. Yeah. So man, let me tell y'all something. We're doing a movie.
Starting point is 01:15:22 I got to hook up too. They trying to stop us. Is Black and Blue coming back? Black and Blue is back. July 12th. Is the crackhead with the white mink coming back? Everybody coming back. All right. AJ coming back.
Starting point is 01:15:32 AJ coming back. Boom, boom, boom. What's my man? Oh, yeah. Mr. Boom, boom, boom. You know I watch that shit all day. John Witherspoon coming back. John Witherspoon.
Starting point is 01:15:38 I call him Boom, boom, boom. I'm sorry. Big Tiny Lester coming back with his nephew. Deebo? Deebo Jack and Thangs with his nephew this time. Okay. Jesus. Cookie Monster.
Starting point is 01:15:48 I was going to hit you for a roll. I didn't know how to go about it. I'll get you in three. Give me in three. Let me tell y'all what happened with this movie. We talk about ownership.
Starting point is 01:15:55 Why people need to go see this movie. And I seen the trailer. You using real cameras. You using Hollywood. You using Steven Spielberg cameras. Let's make some noise for the nigga
Starting point is 01:16:03 using Steven Spielberg cameras. Shit looks like Star noise For the nigga You was a Steven Spielberg camera Yeah Shit Shit was like Star Trek out here Let's go Come on It was clear
Starting point is 01:16:10 And we did this on our own man It was a lot of work A lot of hard work Me and Romeo Financed the film together First time He the police Yeah he playing
Starting point is 01:16:18 He playing the detective In there Just the first time My father and son Paid for a Hollywood movie Like this Coming from hip hop That's real dope You know And I I'm first time a father and son paid for a Hollywood movie like this coming from here. That's real dope.
Starting point is 01:16:28 I'm going to tell you something. I went at basketball players, football players. They can't say we don't give opportunity. Right. Everybody, yeah, I got you. But you made Romeo pay his side? Romeo paid his? God damn it, that's the real boss.
Starting point is 01:16:39 Romeo boss. My kids, everybody be listening to this because you're paying your way too. God damn it. Romeo boss, man. We went half way, too. God damn it. Yeah, wrong with your boss, man. We went half on this project. That's hard. We're producers, executive producers of this film, and we're starring in it. As far as the sun coming from here, that means we've come a long way.
Starting point is 01:16:56 He's trying to arrest you, because he's a detective, and you're still black. Yeah, I'm still black. Okay. So, the thing about this, though, man, we gave 126 people speaking roles in this film. This is like the 2019 Harlem night. We are for the Guinness Book of World Records for the most speaking roles in a film. Wow.
Starting point is 01:17:15 Yeah, man. And it's like, we don't own Black Panther. We went to the movie theaters. We need to go to the movie theaters to see this because this is our hoods. This is for us. We know how to make funny for us. And we need to laugh now, man theaters to see this because this is our hoods this is a for us we know how to make funny for us and we need to laugh now man we did a lot of crying i feel like it's time for something to make us laugh and so even at that man they trying to stop us i need
Starting point is 01:17:35 everybody to hit their theaters up they trying to limit us on theaters you know we might have to put it out on vod the same day we we trying to figure it out. That's all. Same day, in theaters and on demand. On demand. If that's what we got to do, we're not going to let them stop us. Well, if you need us to host a screening, we'll do it. Yo, listen, we'll do whatever we got to do. Just in case you ain't know that, man, listen, Master B, we are the biggest supporters of you because not only of what you've done, but what you're doing right now.
Starting point is 01:18:03 Yeah. Because our business is so much what have you done lately, but what you're doing right now. Yeah. Because, you know, our business is so much what have you done lately, but you're still doing what have you done lately as a week. Every other,
Starting point is 01:18:13 every time I see you out there fighting for it, and I want you to know you got support here. Yeah. When you want to announce your next sneaker, your next rum,
Starting point is 01:18:20 your next, when you join in three on three, because I feel like you're going to join three on three at some point. At some point, I feel like you're going to bust somebody's ass and I feel like you're gonna join three on three at some point at some point i feel like you're gonna bust somebody's ass i feel like you still got it man i won't tell y'all like so the toronto when you come here yeah that's my next question man they really they they in the championship nobody believe no you played i played for that i played for that team
Starting point is 01:18:41 so you played for the rappers and the's make some goddamn fun of it. So you played for the Raptors and the Hornets? Yeah, the Raptors and the Hornets. And the Hornets. In a real game? I was dead. You can pull it up. All right.
Starting point is 01:18:53 One game, I had like 17. You can look it up. I played with Vince Carter and Tracy McGrady. But we used to be a four-hour time. You know, we used to be a four-hour time. No Drake, none of that. There was no Drake. It's like that. It's like that.
Starting point is 01:19:03 You like the hip-hop Bo Jackson. You had no Tory Lanez. Nah was no Drake. It's like that. It's like the hip hop Bo Jackson. You like the hip hop Bo Jackson. You rap to him. You had no Tory Lanez. Nah, but man, it was a lot of hard work. Hey, hey, hey, hey, comedians, Canadians,
Starting point is 01:19:12 hey, they had no Tory Lanez or Drake. I went to the bar. I guess it's time. I guess it's time. I was just dealing with the NBA. Huh? I was just dealing with the NBA.
Starting point is 01:19:20 It was good because the thing about it was so what got me out of the NBA people don't realize was my music That's why I tell people you never know how your pass a couple 360 deal in the NBA. No So I went to GM office right I knew what it was gonna let me go he had the Ice Cream Man album sit Okay, hold on with the team Cream Man album sitting on his desk.
Starting point is 01:19:46 Okay, hold on. What team is this? That's with Charlotte. Okay, all right. That's with Charlotte. I'm up in Charlotte now. The Bob Banzer, GM, he said, boy, you're a hell of a player, but your music is pure filth. Oh. Filth.
Starting point is 01:19:58 He was filth. He said, this is a Bible-built city. Oh. I said, okay. He said, but then he asked me, he said, why you not scared of Andy Mason? Because I'm scared of Andy Mason. You know, Andy Mason was on the team at the time. Rest in peace to Andy Mason.
Starting point is 01:20:12 Anthony Mason? Yeah, Andy Mason. Oh, Anthony Mason, he from Queens. Yeah, I was on that team. I know that nigga very well. I went to basketball camp with that nigga. Me and him ended up being friends because he was the man at that time. You touch Andy Mason amazing you had a
Starting point is 01:20:25 problem he told me one time I was in the gym he said look don't nobody touch me you know I'm from uptown I gotta touch him so I touched to be say little man when I get in the back I'm gonna beat you. I'm 6'4". He's 6'10". Oh, I have no idea. You know what I'm saying? So I'm the park guard on the team. And in there, you might be looking at TV looking like people small. But the other dude's 7'4".
Starting point is 01:20:53 And 7'6". I had a dude on my team 7'6 at the time. That's true. So he called me. Look, little man, when we get to the back, you know his own. Wow. I stopped and I asked Coach. I said, Coach, whatever happened in the gym, stay in the gym. He said, yes, sir. little man when we get to the back you know his own wow i stopped and i asked coach i said coach
Starting point is 01:21:05 whatever happened in the gym stay in the gym he said yes sir i said well let's do this right now right here like y'all gonna let you beat me when we get in the back we get in the back he said man you crazy i like you we end up being friends that was that was a good dude man that's a real dude. And he's very intimidated. I actually went to... Let me just clarify what I said. I said I went to a basketball camp with him. He was the coach of the basketball camp.
Starting point is 01:21:33 I was the younger dude. Right. So we covered the cash money. We covered everything. We covered... Hold on. I got another one. I got another good one.
Starting point is 01:21:45 Hold on. you got something? Yeah, I want to know how you discovered Beats by the Pound. So, I was in Richmond, and I feel like my music was West Coast. It wasn't South. So you felt that your music was West Coast at the time because you was there? Yeah, because I was there. And then when I said I got to get back home, so I went back home. I seen my cousin in Dallas, Moby, and I had KL and Mr. Servon hook me and KL up.
Starting point is 01:22:25 KL, see ya. Yeah. Went back to the West Coast. Went back to Richmond. Started working on some stuff. And then I found Mia X. You know, KL was talking about Mia X. We went back and got Mia X.
Starting point is 01:22:39 We brought her to the West Coast. You know, Mia X, she all south. She's like, look, I like this, but I got to get back home because we need to put some of that New Orleans in the music. And she could spit, man. Oh, she could spit. She was from downtown.
Starting point is 01:22:51 So people was telling me, man, you know, I'm from uptown. You got to go downtown to get Meg. I said, well, I'm going downtown. I'm going downtown.
Starting point is 01:22:58 Talked to her. We worked it out. And then when we got to California, the California meal was like, everything good, boss boss but we need we need this music back in the south the beats you know the beats we need that bounce in there
Starting point is 01:23:11 yeah and then everybody we went back home i i brought a a building back home and we went to work all the magic happened after that so we we left the west coast went back to the south and we went from selling no records to selling over 100 million records independent noise for the hundred motherfucking million they produced everything beats by the yeah at that point yeah yeah geez so um it's crazy that um this is my next question And you have the actual opinion though Yeah The first time we ever heard
Starting point is 01:23:48 The ice cream man First time we ever Now you got Jeezy the snowman You also have Gucci man Yeah Was there ever a time You thought like It kind of bit my shit
Starting point is 01:24:00 Nah I used to manage Gucci man I just don't talk about it Get the fuck out of here. Yeah, Gucci Mane, my dude, man. And my whole thing was, when Gucci was going through his problems, you never know who's going to change. You're going to turn around.
Starting point is 01:24:14 Man, shout out to Gucci Mane for turning around, man. Shout out to Gucci Mane, god damn it. The man turned around. Yeah, he's definitely turning around. Yeah. And, you know, the Ice Cream Man, for me, I always looked at the, when I first came into hip-hop, everything was black. The ghetto boys was dark.
Starting point is 01:24:29 N.W.A. was dark. Everybody wore black. And I said, I got to be different. If I'm going to be different, then I put the white dickie suit on. And, you know, so that's where the whole ice cream. So in that case, do you feel like Pharrell bitches shit? Nah, man. I told you I was a dumpster.
Starting point is 01:24:44 You started beating up. I know, I'm being honest. To be honest with you, I don't care. If you could make some money off it and I already made my money, go ahead bro. To be honest with you. It ain't no, I want another black man to be successful. Guess what, they gonna steal it from us. So man if you could make something, that's what I tell people all the time, everybody think an idea. If you got one idea then you ain't important. To be honest with you, you ain't about no, if you could make something, that's what I tell people all the time. Everybody think an idea. If you got one idea, then you ain't important. To be honest with you, you ain't about no money if you just got one thing. You could have multiple motherfucking ideas.
Starting point is 01:25:11 Exactly, because guess what? So people don't realize how I stay relevant. When that ain't happening, I got this happening, I got that happening, I got a thousand other things happening. To where even in movies, we could promote anything we want. We don't need to be companies no more. I could promote my shoes. I could promote my shoes. I could promote the room. I could do things that we couldn't do back in the days
Starting point is 01:25:29 because we never owned nothing. And so I even could lift my homeboys. So let me tell you, let's talk about Jeezy. You know, me and Jeezy got a record coming out. It's called Gone. On your eyes or his? It's on mine. Ice Cream Man and Snow Man.
Starting point is 01:25:44 Okay. On I Got the Hook Up 2 soundtrack You about to hear us for the first time So we say it's going to be a cold summer It's going to be a cold summer So you're going to get the snowman and ice cream man That's all Can you get Jeezy
Starting point is 01:25:58 And Gucci man on the record together You think you can make that happen Man I don't think no one can I gave you a long shot Gucci Mane on the record together. You think you can make that happen? Man. I don't think no one can. You're going long with that. I gave you a long shot. I gave you a Hail Mary.
Starting point is 01:26:10 You know what? You just never know. You never know. You never know because, you know what? I've been both of them friends. You are both friends. And I tell them, you know, all your friends ain't my friends. All my friends ain't your friends.
Starting point is 01:26:24 I just had that same conversation with Young Dolph. You know, because I know your guy. I've been knowing your guy before I knew Young Dolph, but I really like Young Dolph. We built a relationship. I would never put them together, but like I told you. You don't like Young Dolph. I like your guy. He my dude. But like Young God. I like Young God. He my dude.
Starting point is 01:26:47 But Young Dolph? I like Young Dolph. But I'm going to be real with them and say, look, dog, I'll never be around both of y'all at the same time because I see what y'all got going on. That's between y'all. That ain't between me.
Starting point is 01:27:00 I got music to make. I got movies to make. Whoever want to work with me, y'all work with me, right? I'm gonna get y'all to real you know what I'm saying? I wish y'all I wish we could change all this We live in the same communities. We don't need to be Doing this and I think about you. Let me just show you the respect that you deserve see um You know growing up in the hood. Yeah, most of the time we don't listen to the OGs unless the OGs are still
Starting point is 01:27:25 lit. And the thing about it, it's not a goddamn soul of hip-hop, gotta say. But we still ain't lit. That thing, nigga, you know, we see you every year out here doing what you gotta do, looking good, posting videos in Mr. Rogers' neighborhood. Who are the haters in your neighborhood? In your neighborhood. By the way, that is not... This is in your neighborhood. In your neighborhood. This is not a damn man's soul that shouldn't listen to you.
Starting point is 01:27:50 But you know what? It's real, though. I can relate. I keep youngsters around me. That's what people don't realize because I feel like I'm a coach. I'm a life coach. A coach saved my life. That's what basketball did for me.
Starting point is 01:28:01 I've been a team player. There's no I in team, dog. I don't want to take this with me. That's why I was trying to give it to Nipsey. I'm trying to give it to Gucci, man. Trying to give it to Jeezy. Trying to give it to Dolph. Trying to give it to Yo' God.
Starting point is 01:28:11 Trying to give it to Kodak. I'm going to give it to the ones that take it. The ones that don't take it, I'm already going to make sure my kid's straight. I got to do that off top. Romeo going to have all the game he need. That's why he where he at. He listening. I'm not doing this for me.
Starting point is 01:28:24 I'm doing this for my kids. I'm about to build a generation of them. I'm going to knock all the girls down in Hollywood. All of us where he at. He listening. I'm not doing this for me. I'm doing this for my kids. I'm about to build a generational world. All the girls down in Hollywood, all those we know, he knocking them all down. I think he's doing it. For Romeo,
Starting point is 01:28:31 for Romeo living out his life, God damn it. I be hearing about Romeo, I was like, did I say that out loud? Maybe I shouldn't have said that out loud. P, I got notes, P. I got notes.
Starting point is 01:28:39 You got another one? You got to hear what he said. He said trying to build generational wealth. Generational wealth. Which is, I think, one of the most key important things that people don't understand is making generational wealth. We got to hear what he said. He said trying to build generational wealth. Generational wealth. Which is, I think, one of the most key important things
Starting point is 01:28:46 that people don't understand is making generation wealth. We got to make our kids wealthy. We got to make the people around us wealthy. Right. Not the ones that don't listen, dog.
Starting point is 01:28:53 Look, that's on them. If I give you something saying if I give you some money and you blow it, I'm not going to keep getting, I got relatives. Even dudes in the streets and dudes in my hood
Starting point is 01:29:02 that's come, Pete, help me. First, I got to help my people first I already did what I could do for y'all I done rebuilt the projects go look it up you could go
Starting point is 01:29:11 back then in 2009 they didn't have social media so nobody know about that but if you google it you take your time you say man I'm the reason y'all land in these places cause I went found a man
Starting point is 01:29:21 that showed us how to do this and it didn't be just me it's a team effort me and Bob still like that because we keep it 100 with each other a lot of these dudes do not keep It 100 and they want you to keep wanting more in real what's being real me not making it out me dying in the project But if see that's real no that ain't gonna happen Me shooting it out with one of them that don't want to see me get what I got to do to help the kids That's how it's gonna be if I going to make CNN, I'm going to pop something. Right.
Starting point is 01:29:47 To be honest with you. Right. But I come in good spirit that I come in peace. Leave me alone. I'm trying to help these kids. Right. I ain't got time. I'm trying to build stuff.
Starting point is 01:29:58 I'm trying to develop, trying to help the next generation. I'm trying to make it better than what we have. So guess what? You want to kill that? We killed the man, that dog, that was going to help Crenshaw. That was going to help L.A. He was the king of that.
Starting point is 01:30:13 But now people saying he got all kinds of shit put up, walls and murals. He needed streets while he was there. Think about it. But that's what we got to tell this generation. Even the ones in the hood. Man, pull them little crazy ones on. Man, look, this man doing this, helping y'all community. I got the million dollar question.
Starting point is 01:30:33 The ones that's mad, what have y'all done for the community? Who did y'all give something back to? How many kids you took care of? You in the hood, destroying the hood. When you going to wake up and say, man, okay, keep your mouth closed if you ain't got nothing positive to say. Especially if you ain't doing nothing.
Starting point is 01:30:51 Because it's easy to talk. I tell people all the time, if you hating, you ain't getting no bread. People getting bread, they hating, they happy, they smile. You see, I live in a mansion. I told the gangs out there in Calvary, I don't have to be there by y'all.
Starting point is 01:31:04 I come out of mansion, man. I'm coming because I love y'all I don't have to be there by y'all living. I come out of mansion, man. I'm coming because I love y'all kids. I ain't coming to give y'all nothing. I'm coming to save y'all kids. I'm going to give them kids whatever they need. Make some noise for that. Make some noise for that. Let me just tell you
Starting point is 01:31:19 something, man. I pay attention to everyone's reputation. I pay attention to everyone's, and everyone everyone is you're a stand up person you've always been I think you always will be and I'm a fan I'm just a fan of what you did
Starting point is 01:31:35 I tell people all the time nobody's perfect I ain't perfect I made mistakes nobody know but this is what people say black men don't cheat though I don't know if you made mistakes. No, no, no. Ain't nobody say that. Ain't nobody though, but this is what people say. But black men don't cheat though. I don't know if you know that. Black men don't cheat.
Starting point is 01:31:48 Charlemagne Tha God. We do not cheat. Continue, continue, continue. Come on, make some noise. Black men don't cheat. What about Latinos? You are black, motherfucker. Latinos are black.
Starting point is 01:31:56 We ain't separated. So what people don't... The thing that people don't realize, man, that we all got 24 hours is what you do with yours. If you spend your 24 hours right, you will make some bread. You will come out of poverty. You will. Well, I don't care how bad you're doing. Do something right. You smoking and drinking 24 hours.
Starting point is 01:32:18 You ain't going to have nothing. Think about it. You don't have no job, no business. This is what the hood want us to do. They want you. They see you on the show. They want you to come back in your hood and just you I do this your job You got the drink champs you but you there you can't go in in New York and just sit on a poach and hang out We're the order to make this job. You have to work to celebrate
Starting point is 01:32:39 That's what I'm saying, but you celebrate you celebrating the people that come through there, right? So my thing is they want you to come back home and just hang out with them. So how you going to do anything if you ain't real if you ain't hanging out? See, murder the realest thing when he in prison. That's my brother. I went to visit him in the projects. Thank him by. When he was see murder.
Starting point is 01:32:58 He was see murder. He still see murder right now. You know what I'm talking about. I'm talking about like a good mom. He was in a rap game and I said, he said, yo, come see me and I'm in the W Hotel downtown and he goes, so I'm thinking he going,
Starting point is 01:33:08 he's like, see a real, let me tell you something. Yeah, yeah. Sometimes, see too real for itself. That's why he's where he's at. I pray for him every night.
Starting point is 01:33:16 I love him. God bless you. But if he just, yeah, man, if he just listened to a little thing, he wouldn't be there because it ain't,
Starting point is 01:33:25 see, see, see, see, got a good heart, but it's the people you bring, which sometimes you got to cut the people off that you have that don't think the way you think. You know what I'm saying? If they don't think the way you think, people always say,
Starting point is 01:33:35 you know, you like the people you around. And that's, that's what you got to realize. I don't care how much money you have. That ain't going to stop you from going to prison. Cause when, when they wanted somebody in that club, they going to stop you from going to prison. Right. Because when they wanted
Starting point is 01:33:45 somebody in that club, they wanted C. That was the biggest ticket. They didn't care who did it. They let the dude go who did it. Now you got to fight for your freedom. And that's what I'm saying,
Starting point is 01:33:55 but he done been through this a bunch of times. And so, so the thing about this, man, that we got to look at what he's going through and hopefully to save a bunch of these other kids
Starting point is 01:34:04 because that's what he want to come home and do show these kids that this ain't all with it how many appeals is he on the man he on a lot man he they just don't want the system in louisiana y'all know it's a different kind of system man so even when they got no facts or whatever they make facts right you know they create it on the black man think about it this is the worst thing to be a black man in america and be 18 because it's for real for you every time you walk out that door i done walked out that door with a police like put your hands on like come on man for real right you know and then then if they don't know who you is you in trouble yeah me too so so you got to know how to survive out here in the real world. That's why you got to have your stuff together.
Starting point is 01:34:46 My grandmother told me that when she was alive, I didn't get it till she died. You know, she said, you better have your shit together when you walk out this door. And you better make sure the people around you have their shit together because you might not be coming back home. You know, and we're afraid of the truth. So if you don't want the truth, don't talk to me. I tell you nothing but the truth whether you like it or not. I'm looking at your wrist and it looks like you have what DJ Khaled
Starting point is 01:35:11 calls a chandelier. Is that what's going on? That's a chandelier. Holy moly. Yo, you've been getting a lot of money for a lot of times. And you know what? We're proud of you. You know what? Let's proud of you. Yeah. You know what? Let's make some noise for that.
Starting point is 01:35:30 And throughout your whole career, it's always been an attachment to making someone else great. Yeah. And you know, that's something that I would love to take from you. Yeah. Because I want to just keep continuing to, me make someone else great. EFM make someone else great.
Starting point is 01:35:42 Capone make someone else great. Ching Bing make someone else great. Mike Booth make someone else great. Capone makes someone else great. Ching Bing makes someone else great. Mike Booth makes someone else great. And so on and so on and so on and so on and so on and so on and so on. But I've learned that lesson from you. Yeah, so you think about how we... Did you drop 300 albums in one year? Man, the man is wishing...
Starting point is 01:35:58 I make records. I never wrote a record that pour out me. It got to pour out me. Wow. So the thing is, I tell people, you got to be able to celebrate
Starting point is 01:36:07 other people's success if you want to be successful. Right. Sir. Yeah. Because hate, hate, you can't,
Starting point is 01:36:17 where hate going to get you at, man? Hate going to get you nowhere. You're going to be mad, angry, dead, or in prison. You know what I'm saying?
Starting point is 01:36:24 Like, you mad at this man because he's successful. You should, and when I see a dead or in prison you know what i'm saying like you mad at this man because he's successful you should and when i see a guy driving a nice car what i'm saying damn that's a black man be inspired i could get this yeah what's up homie how you doing that's how i be right damn man look at it look old boy he got him he got a biz he got a billy man a black man and it motivates me dog right these haters motivate me, too, to go hard. You know, every time you hate them, I'm like, okay, let me go do this on them then. Let me go show them this then.
Starting point is 01:36:50 You know, because you really don't... And people say, why you entertain the haters? They need to be entertained. That's the only way they're going to change. It's a disease, man. It's a sickness. You hating because you ain't got nothing. When I was in a project i'm like i
Starting point is 01:37:05 need to figure out how to get out of here bro help with next thing yeah yeah but first you gotta figure out how you would get out yeah you gotta think about you know you're in a bad place if you keep fooling yourself oh i live in a project but i'm in a mansion hold up dog it don't make sense i knew i ain't had no money i'm in a project right like i'm hungry i live in there my grandmother got 12 kids everybody eat before me I'm getting leftovers I appreciate it But I'm like
Starting point is 01:37:28 Damn I gotta change this I'm not gonna fake it Like it's all good You know man It's cool to be in the hood Who Who want to be in the hood The people in the hood
Starting point is 01:37:38 Don't really want to be there They saying that Cause they there If they had the opportunity To get some money They gone Let's be honest Yep That's real shit Man I had relatives When they got a little money They saying that because they there. Hell no. If they had the opportunity to get some money, they gone. Let's be honest.
Starting point is 01:37:46 Yep. That's real shit. Man, I had relatives when they got a little money, whether it was an accident or whatever, man, they changed up. Hit the numbers. Hit the numbers. Thank them by. Hit the numbers. If one of them hit the lottery, watch.
Starting point is 01:37:55 They going to switch it up. Not the lottery, the numbers. The regular numbers in the hood. Like, you know, $150. They out of here. Yeah. Man, let me tell you something, dog. I got an auntie.
Starting point is 01:38:03 She was cold, man. I come by, and I know she a gangster because she tell me, look here, little nigga, I need, dog. I got an auntie. She was cold, man. I come by and I know she a gangster because she tell me, look here, little nigga, I need some money. I said, all right. I got your auntie.
Starting point is 01:38:11 I give her 10 grand, right? She ain't never had 10 grand in a long time. I never gave my auntie 10 grand. I'm just talking. I just made me go back and forth.
Starting point is 01:38:18 So look, before I hit the freeway, a couple hours later, she called me, yeah, you know they robbed me back here and there for you. I said, well, you had your money and I had it in my purse. before I hit the freeway, a couple hours later, she called me, yeah, you know they robbed me back here, and they're for you. I said, well, you had your money,
Starting point is 01:38:29 and I had it in my purse. I knew she was lying, she keep her money right here, you know. So she said, no, I went to the boat and spent it, but I need some more money. The boat was at the casino?
Starting point is 01:38:39 Yeah, the casino. So I'm like, that's what we got to start realizing. When you get something, you never know when you're going to get it again. You got to make the best. That's what I gotta start realizing When you get something You never know when you're gonna get it again You got to make the best That's what I did I took that 10 I had And went turning it to a million
Starting point is 01:38:50 Somebody give you something You gotta take Take real control And say man let me do You're never gonna get it back Never you might not Somebody give you something Who really give you something
Starting point is 01:39:01 In the hood Unless they want something Even the women out here Think about it A woman come to you You're gonna be like Okay I'm gonna give you something now in the hood? Unless they want something. Even the women out here. Think about it. A woman coming to you, you're going to be like, okay, I'm going to give you this. But all right, what are we talking about? In your mind, just think about it. If she's bad, you're going to be, well, look, what I'm getting.
Starting point is 01:39:15 You already know when you're asking that man, you're already ready to give something. Same way in the hood, you coming up to a dude, talking about you need something. He wants something too. Well, what coming up to a dude, talking about you need something, he want something too. Well, what you going to do for me? That's the God honest truth. Stop faking like everybody going to give you something and they don't have an agenda. That's why I don't ask nobody for nothing.
Starting point is 01:39:37 I'm going out there and get it. The same way them dudes did it. And sometimes if you taking a penitentiary chance, because you have to, go do it. But you taking a penitentiary chance because you have to go do it. But you taking a penitentiary chance and you don't have to
Starting point is 01:39:48 that's stupid. That ain't keeping you 100. Nobody want to be on the block that don't even the drug dealers I know they don't
Starting point is 01:39:55 want to be there. That's a bad bet. Man they want to get why you think people start crying when they go to prison? They want to get out of jail and be with their families. They start realizing, man, I should have hung with my family.
Starting point is 01:40:09 I wouldn't be, because you don't see that. You don't appreciate it until it's gone. Think about it. People really don't appreciate what they have until it's gone. You know, I done seen more people posting up Bushwick Bill now. Like, man, Bushwick Bill was out trying to do stuff. He knew what his situation was. How many people really stepped up? I'm talking about
Starting point is 01:40:30 the people that... I'm sorry to cut you off. You know what we could step up right now? Yeah. And we could show our gratitude. It's Scarface is running for office. Yeah. Let's help him win. Let's help him win. I forget what check I had coming in.
Starting point is 01:40:45 City councilor. Tell you what city councilor. What check I had coming in, I'm endorsing it. Yeah. I didn't want to say it out loud. Let's do it now. Whatever check I had coming in, I'm endorsing it. And this to be honest.
Starting point is 01:40:55 Am I supposed to say it so other people do it? Because I'm not trying to floss. Let me tell you the problem. Let me tell you the problem. You keep thinking everything you do is for clout because people say that. So what you should do? Nothing? Right.
Starting point is 01:41:09 Everything is for clout? Do whatever the fuck you think is right. Let's think about this. That's ill. That's ill. Let's be honest. Did the record company, Atlanta, stop putting Nipsey Hussle records out? No.
Starting point is 01:41:18 His album was out an hour after he died. They're making money still. Let's be honest. Yeah. Why we ain't mad at that? But I hear rappers say, man, I don't want to put
Starting point is 01:41:27 the record out yet because people might think I'm... For what? If you did the song with him, that's what he want. Right. Put it out.
Starting point is 01:41:33 Let the world hear. He's self-indulged. Like, what you hiding? That's the only way we going to make him live his legacy live. We keep worrying about what people think
Starting point is 01:41:41 because social media got us thinking crazy now. You know what i'm saying social media should be a business if you're both and if you have the right thought in mind and never mind what the fuck anybody else is thinking man look we need to stop there letting them make all the money off us and we're not doing nothing right and we don't even expose them that man how you think he sold millions of records so they should have waited over album that came out last year and nobody said nothing about it bt got him up there 40 million people seeing his
Starting point is 01:42:20 funeral we can't get 10 people to watch his video when he was alive man come on man stop stop that i ain't like dog you ain't i've never played my stuff i don't care i'm gonna make money i'm gonna just say by ownership i don't just i'm'm going to make money. That's what I say about ownership. I'm going to tell the truth. And I like BET, but it's the truth. They need to know the truth. To be honest with you. You know what I'm saying? Don't wait until we gone to be like, oh, I'm going to put y'all on spot.
Starting point is 01:42:37 You don't need to play my music when I ain't here. Big up to Revolt. Big up to Tidal. Big up to Revolt. Big up to Title. Big up to Mass Appeal. Because we out here being fully black media out there. You going in already out there? No, I'm saying. I'm just saying.
Starting point is 01:42:54 But it's the truth, though. We got a whole little economy. So they say, why are we so ignorant? Because they only show negativity. They don't show positive. They don't show this, what we're doing in here. We're getting together. We ain't killing each other up. We talking. We having a conversation. Having fun. Think about it. And sal't show positive. They don't show this, what we're doing in here. We're getting together. We ain't killing each other. We talking.
Starting point is 01:43:05 We having a conversation. And saluting each other. And saluting and celebrating each other. But if we was doing negative stuff, oh man, we'd be front page. TMZ. It would be. I got another shot of that Master P shit in me. What is it called?
Starting point is 01:43:21 Sugar Scar Rose. Pause. Pause. Pause. Damn. Don't think like that. Come on, my brother. Oh, you do it all theull Rolls. Sugar Skull Rolls. Damn. Don't think like that. Come on, my brother. You do it all the time. You had an artist sign, Skull Duggery, the penalty record. How did you realize that you could take any artist
Starting point is 01:43:37 and put them on any company? How did you figure that out? Did you do that before Rizzo or that was after Wu-Tang? No, whoever did it. Okay, yeah. It's all good. It's all good.
Starting point is 01:43:49 It's all good. My thing is giving artists that would never get an opportunity to be on a major label, coming from the hood, because people want real street music. And Mystical was on job. Mystical was on job. We got Mystical off of job. Hey, Pedro Zunda, bro. What the fuck, bro?
Starting point is 01:44:08 I thought you had one. He don't know respect. I'm going to take a logo. Beam. P like, these niggas done turned Spanish on me. Peaking views. Yo, solid. Yo, solid, my brother.
Starting point is 01:44:22 That's just good. That's some good shit. That's just good. I know it's going to hurt me later on. That's some good shit That's just good I know it's gonna hurt me That's some good shit We gonna keep this going Nah but think about it though If you
Starting point is 01:44:29 You giving all these Big artists record deals Why we can't give The ones that had Just real talent But just raw That's what I looked at I always deal with
Starting point is 01:44:38 The underdogs Same thing with the movie If you look at a DC Young Flying Fat Boy And P.O. They would never be In a big movie like this I got to hook up to But D.C. Young Fly and Fat Boy and P.O., they would never be in a big movie like this.
Starting point is 01:44:46 I got to hook up, too. But P.O. is a real star, man. D.C. Young Fly is a real star. Come on, P.O. Little, little guy. He's the bad guy. Yeah, he's the bad guy and I got to hook up, too.
Starting point is 01:44:57 So, you know, P.O. ends up... He's the stick-up guy. Yeah, he ends up driving a UPS truck filled with phones. And y'all know that my phone's a thousand dollars a shot
Starting point is 01:45:09 at the time. So 300 phones, that's 300 grand. So he go in. You know, and everybody looking for him. And you know, he connected to the Colombians.
Starting point is 01:45:18 And you got the Juju girl in there. Man, Juju is hot. She's in there. Erica. You got Erica Manor? Yeah. All right, big hug. Big hug. Boss, you got a name. Come on, come on. Juju is hot. She's in there. Erica. You got Erica Manor? Yeah. Okay, all right. Big her up.
Starting point is 01:45:26 Big her up. What else you got in there? Come on, come on. Help me out. Who? Big Girl Mama. Okay, I don't know what you said. You got to speak up.
Starting point is 01:45:34 Big Girl Mama. Big Girl? Okay, all right. I have no idea. Yeah. Big Girl Mama. We got... She funny.
Starting point is 01:45:44 She funny. Michael Blacksman's the police funny Michael Blacksman Michael Blacksman Oh he funny as shit Yeah Webby Webby Oh okay
Starting point is 01:45:50 He told me some shit I see it He came We can't understand What the fuck he told me That's good So think about it Jeezy in the movie
Starting point is 01:45:57 Jeezy What is Jeezy Jeezy changed his life Like so he's selling Like some type of Helpful He used to He used to use the hustle
Starting point is 01:46:05 that's but now you got a truck selling health food and we trying to get some roll-ups from he ain't got no roll-ups the more like man come on you know so AJ kind of going off on them you know blue blue after blue like man I know you ain't really changed you know what a roll-up is it all right you know so yeah now man this is but but in the movies about ownership, we own this restaurant called Big Papa's. Okay. Big Papa's? Big Papa's.
Starting point is 01:46:28 It's a real restaurant. In real life? In real life in New Orleans, but my uncle own it. So it's like this, we're showing that we losing the business. And what we have to do to come together as a family to save that restaurant. That's the movie. Is it reflecting real life, though? Yep.
Starting point is 01:46:45 It's like a family-owned everything. Let's make some noise for this family. That's all. So in the premiere, we're doing a premiere in New Orleans instead of Hollywood. Right. We're taking Hollywood to New Orleans July 5th in New Orleans, doing Essence. Oh, the Essence Festival. The Essence Festival.
Starting point is 01:47:06 We're having a big premiere down there everybody coming it's going to be crazy can we do a Miami premiere? yeah let's do a Miami one we got you and in New York
Starting point is 01:47:14 we can do both we got you let me just tell you something man because there's so many people so many artists and so many platforms
Starting point is 01:47:21 that would you know beat you up you know I want to tell you man beat you up you know when I want to tell you man everything you did for hip-hop everything you brung the hip hop everything you contributed to hip-hop has to be saluted whether if you a New York nigga whether you for a South nigga where you for a West Coast
Starting point is 01:47:38 nigga whether you feel a nigga whether you feel not even a nigga. Yeah. You deserve this. This is real shit. Like, I just remember just... Listen, by the way, my first time in New Orleans as a grown man, I didn't even realize Latinos was there. Yeah.
Starting point is 01:47:57 Because I looked at that body, and I said, it ain't a Latino in silence. Yeah, yeah. And hoy de. It came. And I I looked and I stood. Man, Latinos in New Orleans. I had no idea.
Starting point is 01:48:12 Once I went to New Orleans and I said, holy shit, there is Spanish. New Orleans is not like the rest of the country, period. It's the melting pot. A lot of people think New York is the melting pot. French, Spanish, everything. But I would have never thought about New Orleans. I would have never went to New Orleans.
Starting point is 01:48:28 I would have never visited if it wasn't because of your movement. But your movement is not just powerful to me. I want to just tell you how big it is. You change people's lives. Everybody. You literally had people living the same lives as you, following the same footsteps. Just in case you didn't know, I want to tell you this face-to-face, man-to-man, eye-to-eye, that you are so appreciative of hip-hop and hip-hop wouldn't be hip-hop without you.
Starting point is 01:48:58 I appreciate that man. Listen, let me tell you something. There's so many artists, from a Jeezy to a Rick Ross to a... I can name 1,500 people that if it wasn't for you, it wouldn't be a them. So in case you didn't know that, I wanted to tell you that face-to-face, man-to-man, eye-to-eye, you're appreciative. You're one of the biggest legends, and you're one of the people that's super rich. Yeah. We got to listen to you so if you tell me not to wear pink again look I got on pink today I don't know why
Starting point is 01:49:31 I tried to like get like impressive but if you tell me not to wear any I'ma listen because I know you made it to a promised land you made it to the place that and you know what? My job is to salute what you did, where you come from.
Starting point is 01:49:50 What you're doing. And who the fuck you are. Yeah. Nah, man, but that's how it is. And I enjoy it. I enjoy giving my time. This is where it started, man. And I ain't finished.
Starting point is 01:50:02 I got some people that I really want to take to the next level. I got a guy named King Roy out of Toledo, Ohio. I think he's the next big star. Toledo, Ohio? He would never have been done before. I got some girls called OSOS. They're the next big street girl group, and they got a lot of hot records. The name of the group, what I like about them, I say,
Starting point is 01:50:22 what OSOS stand for? They say, own some other shit. I say, that was it, right? Let's go. Like, they really, you know, one from Louisville, which never been done. One from the Bay. Kentucky? Yep, Louisville, Kentucky.
Starting point is 01:50:37 One from the Bay and one from New Orleans. So, yeah. So, they're going at the young you know young Miami City girls in the oh no the thing about this a lot of room for everybody though see what I'm saying that's I keep telling y'all look at this we could put shoes all around everybody got a business yeah we know so we only gonna see one group but think about how big Carla B was the year before that it was Nicki Minaj it was you know me and X them. It just keep going.
Starting point is 01:51:05 Mia X is one of the best female rappers that ever fucking lived. We need Mia X on our tables. Let me just say something. How much of a bigger fan I am for Mia X. I don't know if you know. She's on Eastbound and Down on HBO. You know that? You got to be a real Mia X fan.
Starting point is 01:51:22 So let me tell you something. Mia X is a real gangster. fan. So let me tell you something. Mia X is a real gangster. She was, let me tell you, her and my cousin Hot Boy, that was a boyfriend. No, I had no idea. Look at this. Yeah, yeah. And Mia Hart is so pure, man. Like she going to tell you what's on her mind.
Starting point is 01:51:43 Whether right or wrong. That's what I like about her. Even if I'm doing shit, I'm going to look. She going to tell you what's on her mind. Whether it's right or wrong. That's what I like about her. Even if I'm doing shit, I'm like, look, she going to tell you. And that's the type of people I want around. And that's why, you know, matter of fact, we're doing a reunion tour. We're doing a reunion. No limit. Me, Mystical, Silk, Milla, Fiend, Crazy.
Starting point is 01:52:00 We're starting off in Denver on August 2nd. So y'all can see us. You'll be high as hell. Yeah. Yeah. You'll be'all yeah yeah you can smoke all day that's smoke chance right there we got the smoke chance right here i'm smoking on shine all day and i've been smoking on smoke chance it's going down um i'm sorry go ahead continue yeah man i was just saying like this is the year of the females you know shout out to uh to to city girls all of the i mean you got a female group yeah yeah oh man the girls that are out now oh megan stallion
Starting point is 01:52:34 stallion yeah she out here man she nice man all right um junkie who we Cash Dog Cash Dog oh Cash Dog in the movie yeah Cash Dog and I got the hook up too that's me who said it first y'all get for it Rhapsody and Sarag and we got some dope
Starting point is 01:52:52 lyricist females out there but you know we ain't gonna we might miss somebody but I'm just saying like for us when I say Cash Dog I like the way
Starting point is 01:53:00 she carry herself she came on the movie set she was a lady she was 100. She sent me a song for, she redid Mystical, Here I Go. Oh shit. Yeah. For a female, I'm like, hold up.
Starting point is 01:53:13 And you own all the rights. You tripping, but when I got the record, I said. And you own all the rights. Yeah. She don't got to hit Jimmy, I mean. No, no, she good. She don't got to hit Ted Lucas, she got to hit you. She good. The record's nice too. God Lucas. She got to hit you. She good.
Starting point is 01:53:25 The record's nice too. God damn it. Yeah. Make some noise for that. Come on, Chick Mane. Come on, Chick Mane. You want to come over here and say something? What?
Starting point is 01:53:33 Is that new C music coming? Yeah, well you know right now he got to fall back because C kind of got in trouble for doing that, putting music out like that. Yeah? got in trouble for doing that, putting music out like that. So we just, yeah, like we really just, we just praying and trying to let this time go by so he could get opportunity
Starting point is 01:53:51 to come home. So yeah, we can't put no music out right now. Well, also, you know, when Sip Murda, like, you know, said a couple of things
Starting point is 01:54:01 about 2 Chainz. Yeah. I was the one that called 2 Chainz And I said No response needed Yeah Cannot Now I like to be honest with you man
Starting point is 01:54:12 2 Chainz is probably one of the most Talented brothers And the greatest dude He's a great dude I wanted to reiterate that Yeah No let me tell you something Yeah
Starting point is 01:54:20 2 Chainz I definitely want to do some work with him I want to get in there Do something Do something with 2 Chainz Because want to do Some work with him I want to get in there Do something Do something with 2 Chain Because He keep it 100 I mean he
Starting point is 01:54:30 That's what I'm saying He had an intimate conversation About C-Man Even like I told C is like What? I don't care Let that man do whatever
Starting point is 01:54:38 He good do man You can't do nothing With it right now Right You know Let's be honest Let somebody do something With he keeping your legacy going Well shit You know At least keeping right now. Right. You know, let's be honest. Let somebody do something with it. He keeping your legacy going.
Starting point is 01:54:46 Well, shit. You know, at least keeping the name out. Well, shit. You know, so that's how I look at it. I don't know. Man, let's make a positive out of it. That's true. You know, like, if that's the case, if we get mad at everybody, we got a problem.
Starting point is 01:54:56 There ain't going to be nobody here. Right. Yeah. You know, let's be honest. If you really living like that. Right. But if you faking, yeah, man, stop all that. You just making a whole be honest, if you really living like that, but if you faking, yeah, man, stop all that.
Starting point is 01:55:07 You just making a whole bunch of commotion for nothing. I don't mind telling a dude, you stepped on my, man, I'm sorry, bro. But I'm going to end it like this. Yeah. Because, Master P,
Starting point is 01:55:16 you've been one of the most emulated artists ever. Yeah. People really literally take what you do and you can actually see, like, that's Master P. Yeah. You've literally take what you do and you can actually see like that's Master P. Yeah. You've never once been like a little bit like offended?
Starting point is 01:55:31 Never. Never? Never. Man, I... Even when you see somebody in... Never. Because I made my money. What I need to give...
Starting point is 01:55:39 You got money, you happy. If you ain't got no money... You flatter. You flatter. I'm flattering. Man, thank you you You keep me going Come on everybody Keep me
Starting point is 01:55:47 Yo that's real shit Keep me going though Like Man to see what's happening Out here right now With this generation man They supposed to do What they gotta do
Starting point is 01:55:58 Man we gotta stop That's why I can still Hang with the youngsters Right They know I ain't What you gonna be Some grumpy dude Because It ain't your time no more. Look at Michael Jordan.
Starting point is 01:56:08 He ain't playing the NBA. They happy. They making money. Right. Yeah, I don't mind sitting on the sideline watching the youngsters, man. Smoking a cigar. Go do it. Yeah.
Starting point is 01:56:16 You know what I'm saying? I did it. Right. Matter of fact, I want y'all to do it better than me. That's when I know we going to build a generation of wealth. We can't build no generation of what would everybody be in Pope I don't know what more to ask this nigga I did it you think it done killed it my nigga listen let me tell you something as a P let me just hold on before they break clap when we started
Starting point is 01:56:37 this podcast we wanted to interview people like you who's been in this game it's been relevant because a lot of people use that word relevant that word relevant is the fucking foul fucking word because a lot of people use that word relevant. That word relevant is a fucking foul fucking word because a person would, it's a foul word. Relevant is irrelevant.
Starting point is 01:56:50 Because relevant is relevant to the people who's relevant to the relevancy. Meaning, if you ask Soulja Boy fans is Master P relevant,
Starting point is 01:57:00 they'll say no. Then you ask Master P's fans is Soulja Boy relevant, they'll say hell no. Then you ask Drink Chance fans, it's Soulja Boy, brother. They'll say hell no. Then you ask Drink Chance fans, and so on and so forth. It's so stupid. Relevant means nothing. It's to the people who you're in the world with.
Starting point is 01:57:15 And I don't focus on they world at all. I stay in my world. But if you put your trust in God, you ain't got to worry about that. You the motherfucking God of my world. And I got to beg you to fuck up. Yeah. Because you deserve it. And the shit you did, nigga, I wanted to go to New Orleans.
Starting point is 01:57:34 Yeah. Nigga, I never been to Jamaica, Queens at this time. Yeah. I'm from the other side of Queens. Yeah. My goal was to go to New Orleans. Yeah. The Calio Project. Yeah. I almost got killed. Yeah. Trying to get Orleans. The Cali Yo Project. I almost got killed trying to get a Bowden verse.
Starting point is 01:57:50 Let's make some noise for that. And I really didn't know that there's killers outside of New York to that moment. So a nigga said, what are you out here for? I said, I'm looking for the Bowden, Bowden nigga. That nigga just's stuck there with me. Nah, man, but we got, like you said,
Starting point is 01:58:08 we got to change that mindset, man, because even I look at New Orleans a different way now that I'm not there because at that time we was the murder
Starting point is 01:58:16 capital of the world. Yeah, what's the murder capital? We had 300,000 people. Chicago had 8 million. We had more murders than Chicago.
Starting point is 01:58:24 That don't make sense. Yeah, yeah. Like, we got to stop that because we ain't using our brains. Think about it. people. Chicago had 8 million. We had more murders than Chicago. That don't make sense. Like, we got to stop that because we ain't using our brains. Think about it. When we start using that, now we know how to get money. We don't know how to keep it. And we don't know what to do with it. And we don't know how to spend it. So we have to educate
Starting point is 01:58:39 ourselves on financial literacy, but we have to grow. You know, people always use that word that they're in the ghetto. Man, how you get out the ghetto? You got to out-think the system. Especially if you got to want to change. I tell people being broke is a mindset. So when we start changing our mindset and start growing,
Starting point is 01:58:58 we could do it, we could build big old buildings. We could come back and rejuvenate. We could go buy stuff. You know, we could buy clothing, start clothing companies. You know, back then I had aate. We could go buy stuff. We could buy clothing stores, clothing companies. Back then, I had a dog. They thought I was crazy. Man, you're going to make a dog to make him say, I'm dog.
Starting point is 01:59:14 You know I'm country, dog. You could gentrify your own neighborhood, basically. Exactly. That's what this movie I got to hook up to is about, too, man. Gentrification. What date is that out? July 12th. July 12th, motherfuckers.
Starting point is 01:59:28 If you motherfuckers ain't out there, we doing it. Yo, Master P, I can't thank you enough, man. Listen, let me tell you something. I'm so blown away that you came in. You did what you had to do. Thank you so much. It's an honor, man. I really, and let me just tell you something.
Starting point is 01:59:41 Anytime you want to promote anything, because I don't know if you understand the power of this shit because this is hip-hop controlling hip-hop it's the first show controlling hip-hop like we are on i know the owner of every fucking person of this no one no one other i just want to tell you this before i leave man i'm proud of you my brother oh thank you for doing what you do yes continue this let's keep building yes you know let's not forget about the next generation and the only way we're gonna keep this going is we have to do it it's us helping us yep and so i'm proud of what you're doing taking your time bringing brothers together yep you know what i'm saying i feel like everything happens in god's time yep you know what i'm saying? And this is something that needed to happen. You know what I'm saying?
Starting point is 02:00:27 And sugar skull rubs, goddammit. This shit is fucking me up. We got to do a couple drops. Yeah, yeah. And then we're good. I know a lot of cops. They get asked all the time, have you ever had to shoot your gun? Sometimes the answer is yes.
Starting point is 02:00:45 But there's a company dedicated to a future where the answer will always be no. This is Absolute Season 1, Taser Incorporated. I get right back there and it's bad. Listen to Absolute Season 1, Taser Incorporated on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts. Why is a soap opera Western like Yellowstone so wildly successful? The American West with Dan Flores is the latest show from the Meat Eater Podcast Network. So join me starting Tuesday, May 6th, where we'll delve into stories of the West and come to understand how it helps inform the ways in which we experience the region today. Listen to the American West with Dan Flores
Starting point is 02:01:33 on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts. I'm Clayton English. I'm Greg Lott. And this is season two of the War on Drugs podcast. Yes, sir. Last year, a lot of the problems of the drug war. This year, a lot of the biggest names in music and sports. This kind of star-studded a little bit, man. We met them at their homes. We met them at their recording studios. Stories matter, and it brings a face to them. It makes it real.
Starting point is 02:01:58 It really does. It makes it real. Listen to new episodes of the War on Drugs podcast season two on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts. I'm Michael Kassin, founder and CEO of 3C Ventures and your guide on good company. The podcast where I sit down with the boldest innovators shaping what's next. In this episode, I'm joined by Anjali Sood, CEO of Tubi. We dive into the competitive world of streaming.
Starting point is 02:02:23 What others dismiss as niche, we embrace as core. There are so many stories out there. And if you can find a way to curate and help the right person discover the right content, the term that we always hear from our audience is that they feel seen. Listen to Good Company on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts. This is an iHeart Podcast.

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