Drink Champs - #Throwback Episode - w/ Naughty By Nature | (Ep. 54)
Episode Date: February 21, 2025N.O.R.E. and DJ EFN are the Drink Champs. In this Throwback episode, the guys sit with the legendary Naughty By Nature! Vin Rock, DJ Kay Gee and Treach talk about the early years of their career..., their take on the current state of hip hop and the keys to longevity. Make some noise for Naughty By Nature!! 💐💐💐🏆🏆🏆 -Originally published on January 6th, 2017: *Subscribe to Patreon NOW for exclusive content, discount codes, M&G’s + more: 🏆* https://www.patreon.com/drinkchamps *Listen and subscribe at https://www.drinkchamps.com Follow Drink Champs: https://www.instagram.com/drinkchamps https://www.twitter.com/drinkchamps https://www.facebook.com/drinkchamps https://www.youtube.com/drinkchamps DJ EFN https://www.crazyhood.com https://www.instagram.com/whoscrazy https://www.twitter.com/djefn https://www.facebook.com/crazyhoodproductions N.O.R.E. https://www.instagram.com/therealnoreaga https://www.twitter.com/noreagaSee omnystudio.com/listener for privacy information.
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This is Drinks Champ Radio, where every day is New Year's Eve.
Let's go!
Hey, Hank Sangria, hope you're Sabia.
This is your boy, N-O-R-E.
What up, it's DJ E-F-N.
And this is Drinks Champ's motherfucking podcast.
Make some noise!
And right now, I have to introduce one of the most phenomenon groups in history.
Not in just hip hop, but in history.
These guys made countless hits repeatedly, back to back. And when I heard DJ Khaled the other day say that he was the anthem king,
I had to test him.
I had to be like, I'm sorry.
But every record the Easy Brothers had that was a hit was an anthem.
Anthem, straight up.
And I had to say, like, you know, it wasn't no hate,
but I'm just saying, like, okay, you might be the second anthem king. But I had to say, like, you know, it wasn't no hate, but I'm just saying, like, okay, you might be the second Anthem King.
But I had to keep it real.
I had to say, I think Naughty was the first Anthem King.
These brothers, just like me and Capone, went through problems,
trials and tribulations, came back together,
and stuck together through brothers.
They out here right now on a New Year's Eve special.
I'm sure they doing
something phenomenal.
Oh, yes, we are.
By the time we drop this episode,
they'll be already out.
So they out here with Pitbull.
God damn it.
That's right.
I think...
It's the 305.
What's the nigga?
Clive Davis just took
Pitbull's room in Prime 112.
It was a little wild over there.
Oh, right.
Yeah.
But these brothers...
Clive's still getting pussy there.
These brothers have, you know, stuck it out time, and they're still here.
They're still relevant.
They're still a part of what's going on, what's now.
One of them is a phenomenal producer, produced R&B.
The other two is phenomenal MC lyricists.
Yes, sir.
With the tribe coming back and doing their thing, and De La Soul coming back and doing their thing And De La Soul coming back and doing their thing
I can't wait for a new Naughty Naughty Naughty album
And right now with no further ado
I would like to introduce some people that I look up to personally
Naughty by motherfucking nature
Hold on before you make it clear
It's not KG and Tretch
It's not Tretch and KG It's not KG and Tretch it's not Tretch and KG it's not KG and Vinny it's not Vinny and Tretch
it is all motherfucking three members
I'm so much of a fan of you guys
I had to go research
Like a couple of interviews
I haven't seen interviews
With all three of y'all
In a minute
Am I bugging?
No you're not bugging
Okay
It's been a minute
Okay
This is a moment
A lot of radio stations
Don't have it
That's why we banned
Some DJs
We ain't radio
Some DJs can't even come to New York
Yeah
We don't get to that
They don't invite us
To the station no fucking way.
So we wait outside with the hoods.
Fuck it.
We come to the real shit here.
Okay, so look, let me ask y'all.
Because all of y'all are from East Orange, correct?
All three of y'all.
But are y'all from different parts of East Orange?
Well, pretty much the same hood.
The same hood is about a five-block radius
from each other.
I'm from 15th Street.
K is from 18th Street.
Trutch is right across under the bridge
at Grove Street right there.
But you could moonwalk to each of our homes
when we were kids.
Three square mile radius of the whole hood.
Different middle schools and everything else.
But everybody was there funny
story i'm born in norc so a lot of my family's from norc right there me and red man we was little
little homies that we hated each other just because i was from east orange and he was from
a block over in norc i always thought you're not alone no we was little now turned to, no, when we was little. I learned something just now. Okay.
You feel me?
We got cool,
me and Redman got cool because we was a little.
No, but I'm asking the hoods.
The hoods?
No, the hood.
Never got it all?
It's so close.
Newark is the biggest city
in Jersey.
But after the riots
and everything else
in the 60s and everything else,
a lot of people moved out of Newark
so they either went to East Orange,
West Orange, boom,
everything else.
But our whole family is Jersey,
one of the smallest cities
in there, but it was the most
ghetto city
out of the smallest cities there
at three block radius.
So you guys
knew each other growing up?
Yeah, junior high school,
football, playing Rams,
and then high school,
we met up. Vin used to beatbox.
So I knew Vin
first. We in high school.
I would think KG would be the one that used to beatbox.
Vin and K grew up 15th Street
and 18th Street, three blocks away.
Keep it real.
So this nigga do what I'm doing with the machine.
We went to the same high school out the bar, but Vin,
I met him, and then we
used to just, he used to beatbox.
We used to rock out
in health class all the time.
So I used to break dance
and beatbox.
So I would beatbox.
Actually,
our brother Jabril Peppers,
Michigan Wolverines,
they play in the night.
But his father,
I used to break dance
with his father.
His father told me
how to break dance.
So I have to break dance
and I beatbox,
but KG live right
across the street from me.
I used to go beatbox for K.
And then in health class, Tretch,
he always had, he was a fan of Freddy Krueger back in the day.
So this kid had a hand on long nails.
And every day, this kid just had mad long fingernails.
With razors underneath.
And Freddy, yo, he used to call himself the Freddie of rap.
Every day this kid would come with new lyrics in health class.
Instead of fucking around with health, he would spit new bars to me every day.
So I told K one day, like, this kid in my health class is the truth.
We all, you know, linked up, did this talent show, and that was it.
It was the new staff.
Wait, so when y'all did this talent show, that was as a group or y'all was doing it separately?
We wasn't really a group at that point.
Yeah, we wasn't.
We just came together.
We were just coming together because I'm a year older than them.
So it was my senior year in high school and they were having a talent show.
And like Vince said, I was DJing and I wanted to get in and do something.
So I was just like, well, dad, if you beatbox and I scratch, we're going to need an MC.
And then that's like he said, he brought Tretchen to it. So we just went like, well, dad, if you beatbox and I scratch, we're going to need an MC. And then that's like,
he said he brought
Tresh into it.
So we just went in
and we weren't even a group.
I just scratched in.
We just,
we put together a routine.
We didn't even have a name.
We didn't have a name
or nothing.
I need to,
we didn't have a name
or nothing.
So,
in our routine,
we was just practicing
and we'd be up in like
in my sun porch up there.
Like Vince said,
I used to be across the street.
So he would hear me practicing in the sun porch so up there we would practice for this talent
show and I part of our routine scratched in the beastie boys it's the new style so we have a name
and he's like we needed it like that day what's the name new style new style new style and that
was after the talent show Went over well
We killed the talent show
And we was like
Yo that whole shit
Kinda worked
And we started off
With the new style
Let's call ourselves
The new style
Wow
And let me tell you
Something else
Okay
Let's do what he is
I'm learning hip hop history
His family is from Queens
You know
I know that
We gonna get into that
Oh whoa
South Jamaica
Left rack Left rack Yep Oh whoa South Jamaica Left rack
Left rack
And left rack
And Jamaica
South
Family
So he
Coach Sean
We said we gotta go to town show
We gotta have
Coordinating shit
We the new style now
So he took us over
Shirt kings
Shirt kings
And we got the new style jackets
Oh classic
From shirt kings
Okay
And boom So all of that was going on.
I'm trying to connect with everything.
So who shut down new style?
Who said we can't be new style?
No, we didn't.
You know what?
No, who shut that?
That was actually Shaquem and Chris Lighty.
Oh, Shaquem Flavor Unit.
Flavor Unit and Shaquem Flavor Unit and Chris Lighty.
All right, wait a minute.
Let's get in the story. All right, wait a minute. Let's get in the story.
We ended up being on Sugar Hill Gang Records,
which was Bon Ami.
With New Style.
So y'all see that picture of us
with the New Style?
K had the high top fade.
We had the Gucci suits.
That was signed up
for Sugar Hill Records.
Wow.
Bon Ami. So we actually signed. Not Bon Ami. Bon Ami. That was signed under Sugar Hill Records. Wow. Bon Ami.
So we actually signed.
Not Bon Ami.
You talking about Bon Ami.
Bon Ami.
That was the name.
After all the Sugar Hill artists
sued them and got off the label,
they had another label
called Bon Ami.
So anyway,
we signed a contract
with our calling lawyers.
We sued the Sugar Hill gang
and signed it.
Right.
And underage.
Right.
And got robbed for everything.
Right.
So the good thing that happened was I had my homie Moo Brown, Big Moo Brown. He had And underage. Right. He got robbed for everything. Right. So the good thing
that happened
was I had my homie
Moo Brown,
Big Moo Brown.
He had the quantum
and everything else.
We had to get off
the contract.
So we was riding
down Route 4
to T-Neck.
Tech nines
and everything up in there.
We going to make
these niggas sign us off
on a napkin.
Wait till my sugar hill.
Okay.
You motherfucking right.
Right.
We caught an accident.
Hmm.
Had all the guns,
everything up in here.
He said,
hey, yo,
I ain't got no license.
The police about to come.
We got these bags of guns,
everything else.
I said,
well,
you go that way.
I'll take these shits
and I ran the fuck away and left.
We was going to get our shit released like that.
And it was a God blessing that we didn't
because we was going to do some real nasty shit
to get our release.
But when we came, we was like,
yo, how we got with Flavio on it,
try it out, boom, boom,
Patsy, rest in peace.
Patsy, rest in peace.
We got a sign, two Flavio units.
So are you basically telling me that
you guys changed the name because
Sugar Hill
No no no no no
See what happened is like
When we were New Style
Tell a whole story
We got with Flavor Unit
And they
And we were
Actually we were doing talent shows and all that
So everybody around the hood
All through Jersey and all that
We had already started building a name
Everybody knew they were doing talent shows
And we were coming there And they would have the crowds judge Tell a whole story They would let the crowds judge it Jersey and all that, we had already started building a name. Everybody knew they were doing talent shows.
And we would come in there and they would have the crowds judge it.
They would let the crowds judge it.
And we would win every time.
So then they started feeling like we were coming with our own built-in crowd.
So they changed and started bringing celebrities in, like Biz or some different people.
And we still kept winning.
So we were just like, man, we got to start spreading this out and start getting real with it.
Through that whole thing, Flavor Unit, 45 King, Tretch was already dabbing over there with them.
They were like, yo, what's up with this group?
New style.
And at the time, they had Flavor Unit MCs, but they didn't have the management company at the time.
So they were just starting the management of Flavor Unit management.
Shaquem and Latifah were starting that.
And they wanted to get some new groups to sign.
And we were one of the first ones. Especially from Jersey.
They both from Jersey.
Especially from Jersey.
And they brought Apache over to us.
And Apache co-signed us.
And then we threw a party for ourselves at Upsala College out there in Jersey.
And we invited them over.
And they came and saw us perform.
And they loved what they saw.
So then they took us on from then.
And we started, you know, working on stuff and doing stuff they started shopping our demo we had most of our records
even recorded we had opp already on there wait wait wait wait wait prior to shopping your demo
you already recorded yeah yeah yeah yeah yeah we we went to the studio on the other side
y'all made opp before y'all got signed we was signed? We was out in the block, man. We was out in the block.
We was 18 years old when that record was written.
Oh, my God.
Oh, my God.
It ain't even come out until like 90, 90 years.
But how did that name Naughty by Nature arrive?
That's what I'm getting to.
That's what I'm saying.
In between all that, we was dabbing out.
We was dabbing out in the block and doing whatever we had to do.
So we was in the studio.
We recorded our demo.
We had everything.
We had, like you said, go to Shirt Kings.
We did all that stuff.
We was building it up, building it up, doing the grind, doing the grind.
And we actually even had shopped our demo with Tommy Boy before Flavor Unit.
And they turnt us down.
The same exact demo now.
OPP, all that on it.
And then you went back
But once we got
the politics behind us,
actually Tommy Boy
never even signed us.
Warner Brothers signed us.
Benny Bedina signed us
to Warner Brothers.
Why are you
skipping stories now?
Right.
Why?
How it went from
Naughty by Nature
to New Style.
No, no, because
we didn't get to that.
No, you went past
when we Warner Brothers brother signing shit.
Can I tell how it went from new style hot top fades and all of the fucking rallies?
Go ahead, go ahead.
All right, we had the biggest drug block in Jersey.
I mean, these days, we're talking shit.
He's always talking to old man Dave, rest in peace, up there.
He's like, why you always talk to the old man over there, man?
Like, you always talk to the old heads.
I'm like, you don't know the jewels that they have.
Nigga, I'm over here looking.
Old man Dave told me one time.
He got legs out.
He was in the war, all that kind of thing.
He said, let me tell you something, little son.
I don't know who exactly, but if somebody on this motherfucking block,
it's probably one of them old bitches over there.
Just saying what colors y'all got on.
And anytime you see when the cops come, DTs come,
you know, they go to y'all and roll right up in the alley.
It's one of them old bitches or something up there.
I said, for real?
From New Style to North.
All right, shut up.
Now, all the motherfuckers in the phase,
I'm trying to say how we was clean looking,
and we was fresh in the late 80s.
You know, you had to be fresh.
We had the Bally's, the Suede Suits,
Gold Nugget, nigga, the Gucci Lynx,
the motherfucking real gold,
not from Canal Street, 18th Street.
Old man said, I said,
yo, anybody have a meeting?
I called him, I said, yo, anybody have a meeting? I called him out.
I said, yo, somebody out here is saying what we got knowing we got.
From this fucking day on.
Yo, man, get this chain off of you.
We taking a look.
Yo.
You robbed the old man?
No.
Everybody all black.
Okay.
Everybody dirty as fuck.
15th Street down there.
All of them.
They had Benz's,
they was looking like Payton Ford.
All the heat on them,
everything else.
We was dirty.
That's when the phase turned to braids.
Everybody came in black.
Grandmama's kids,
the DTs roll around.
What they got on all black?
Easy motherfuckers,
and you're pushing strollers
and the baby all black.
Everybody all black.
I go to the coffee, I feed Dollar.
They're like, oh, that's a fiend block.
From New Style to Naughty.
They're big and dirty.
They raiding everybody else all the fuck around.
So that's when the, and we had a song from New Style
and it was like, I was just looking through titles.
I'm like, yo, we need a name.
Fuck New Style, that's the 80s when we had,
and the name of one of our songs was Naughty by Nature.
I said that. Yeah, Naughty by Nature was the name of a New Style.
Hold on.
I like my Normie Lighter that he gave me.
He gave me a year ago.
This is a commercial break.
Let's make some noise.
Let's make some noise.
I didn't even know I was going to be here
That's what's up
So Naughty by Nature
What's the name of the song?
When we were new style
We had a song called Naughty by Nature
So when we got the flavor unit
The flavor unit was like alright y'all are new style
And y'all signed to this old Sugar Hill label
We gotta dead all of that
So we didn't clear it
Tommy Boy had to go Cause we didn't, we didn't clear it. Switch that name.
Tommy Boy had to go
because we ain't tell Tommy Boy
that we was on contract
over there in New South.
And the crazy thing about this.
They bought him off.
Crazy thing about this,
back then, right?
And this is what's crazy
about the evolution of,
you know,
the hip hop executive.
Real bigger shit.
Back then,
we used to be on the block.
So when it was time
to change from New Style to Naughty by Nature, when we was first pitching the name Naughty by Nature
to Shaquem and Flavie, they was like, it's too long, it's whatever, but you know who
was there with him? We had Shaquem from Flavie Unit, Chris Lighty, and Jimmy Henchman. All
three of those guys were on the block with us.
They pulled up in that truck. Jimmy henchmen all three of those guys were on the
In that truck
Anybody all black just come out on another
They like hold the fuck up
Where's the group they say's them three niggas. Them niggas there?
We was very niggas.
70 deep rolling clubs, nigga.
If we said we was from Jersey and motherfucking Spice,
we'd get motherfucking booed.
We said,
we got booed one time.
Nigga,
we going to New York.
70, 80 fucking deep.
You had to back then.
You know,
you couldn't be from Jersey and go to're talking... Man, they was so deep,
they was robbing their own niggas, by myself.
Like, nigga, we coming in.
We Jersey, goddammit.
Let me ask y'all, so you're saying that you did
the actual OPP record
prior to the demo?
That was like the demo?
Yeah, I was like, what the record?
OPP, like,
everything's gonna be alright. A couple of songs off the first album, like, R was like, what's up with the record? OPP, like, everything's going to be all right.
A couple little songs off the first album, like Rhyme Will Shine on.
Well, no.
The songs with Afro on it.
No, everything's going to be all right was done when we were working on it later.
That was done when we was working on it.
I was 17 years old.
I was fucking this broad.
My first pussy I had, I fucked in the park.
And it was this other nigga bitch that I didn't like.
And he just was hating on me. And I was like, OPP, like, it's your first, it ain't come
like all of them, and we had the truth.
You were too fast, hold on.
I got my first piece of pussy in Raleigh Park, in Raleigh Park, R-I-L-E-Y, I was homeless,
I was sleeping there, hustling all night, everything.
East Orange, up the hill.
And I got my first
busy pussy up in there
that was this motherfucker.
I was never fucking,
it was like sisters.
And then he was all like
a little dirty ass nigga,
boom, boom, boom.
You know,
I had the braids all over.
He's sleeping in the park,
nigga,
this motherfucker,
boom, boom, boom.
And he just can't come by.
Yo, I fuck this bitch
in the bark.
In the fuck.
And it was like
OPP
And Mo Brown
That we was talking about before
He used to always say
Yo I'm down with OPM
And then
He
Made up OPP
What's OPM
Other people's money
Money
Cause he was like
The big homie
Yo I'm down with OPP
So we always like
And then Vince was like
We always back
And we come back here
And Vince was like
Well I'm down with OPP
He said what's that
Other people pussy Hey our reality is And then I had We always bagged them. We always bagged them. And we come back here, Vince like, well, I'm down with OPP. He said, what's that?
Other people pussy.
Hey, our reality is when I had the round,
I was way into it.
I heard the hook,
I said,
would you?
You had the hook?
No, he said that.
I said OPP.
He said OPP.
He said OPP.
He said OPP.
But I had a verse already
about fucking this nigga bitch
that was pissing me and shit.
Anything else,
my pussy, that was other people's pussy.
And I said, oh, let me make it for the girls.
Yo, that song went like 10 years, motherfucker.
Before they even knew what it meant.
Because they wouldn't have never played it.
They was bleeping out.
They was bleeping out.
OPP, God damn it.
I remember a lot of babies was made.
I remember making that record. We made I remember even making that record
Like we was sitting on 18th street
In my bedroom
And there was bunk beds in there
And I remember Trey sitting there with his arm on the top of the bunk bed
With it and just with the notebook up there
And saying it to me
And I just remember that day I was like
This is crazy
You knew it was going to be a hit?
No I didn't
Because at that time you had never
You probably made hit records No I didn't. I just thought it was dope. Because at that time, you had never, like, you probably made hit records, but I'm talking about.
No, I didn't make hit records.
We were out.
I was making hit records, but it wasn't.
I mean, even the subject matter, you couldn't imagine the subject matter.
Yeah, we came out.
Right, I just was like, dude, this is so clever.
I was just like, dad, this is dope.
Because wasn't that the first hip-hop record that MTV broke?
Like, really, really broke?
Well, no.
It really got behind it because...
MTV?
No, first of all, ho, ho, ho, ho.
I'll never tell you ho, ho, ho, ho,
before MTV broke.
I'm going to give it to my motherfucking forefathers.
Take another shot.
Right alert.
Run DMC.
Really, you got to ask Tretch to take another shot.
Run DMC.
Rock Box.
That's true.
Walk this way and open that Fucking shit
For hip hop
Or MTV
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You ain't never You know what you say, you talking about a record that MTV did a real campaign for.
They were paying for this record.
Yes, yes.
They were all down with MTV.
Did y'all tell a real fucking story?
Did MTV tell a real story?
Nigga, what made that shit?
Orlando Brown out this bitch.
Oh, man, tell me a story.
Ain't really much shit to tell you.
I tell these motherfuckers.
Damn, I already got charges, nigga.
Nigga, I'm going to go in here. Listen, man. They got like, nigga, I'ma go at you.
Listen, man.
What turned this shit around was video jukebox.
Jukebox, yeah.
That is true.
We changed the whole shit.
That is true.
Anytime you fall in, the video play.
Yep.
OPP played 24 hours all day.
They said, we got to change the play.
And that was based out of here.
Oh, you talking about that?
The box.
I thought you talking about Robert Daniels.
Bro!
No, the jukebox.
The video jukebox
when you call in
and every time you call in
you're on your way to work the hit.
Man, Ralph is the OG.
He played our shit before.
We played new style shit.
You know what I mean?
But the video jukebox
when you paid
99 cents or whatever
to see the video all day.
It was 24 hours
a fucking day, right?
Yo, they had to change the format.
Like, wait a minute, man.
These motherfuckers is getting every play.
That's why MTV jumped in.
Yo, MTV had to end.
Fat 5 Freddy, Dr. Dre, and Lava.
Yo, MTV Raps.
Down with MTV, yo.
Yo, MTV Raps.
When yo MTV Raps came out with MTV, yo. Yo, MTV Raps. Yo. When your MTV Raps came out,
then we got everybody.
We was doing the spring breaks,
whatever you did.
Type 1.
Yeah,
Charcoal Quest,
Buster Bull,
and so on and so forth.
Everything.
All of that.
You feel what I'm saying?
So with them opening the doors for us,
it was like when we came in,
he was a genius
where he just had the substitution tracking and put a fucking ABC.
We was like, how are we going to clear this?
And it's Warner Brothers with Benny Badini.
He's like, well, you probably just won't have no production.
You have writers, but 100% publishing are going to go to the Jackson 5.
Did you just say?
And we say yes.
Yes.
Was Sample by the Jackson 5?
No, they said, yeah.
I always thought, I never thought y'all cleared that, Sample? No, they sampled, yeah. I always thought,
I never thought y'all cleared that, Sam.
Oh, no, we cleared that.
Oh, that's true.
I always thought it was chopped up.
They took a lot of attention.
They took a hundred percent of our money.
He's trying to test your business, man.
You were re-experienced.
No, I said, hey, look.
He took his business.
Hey, Norris, you know how Premier
will chop it up. Nah, you ain't getting away with that. I'll tell you what, hey, look. Hey, Norris, you know how Premier will chop it up.
I tell you what, then I'll be out.
Nigga, we'll still be selling dope on 18th Street.
I tell you what, then I'll be out.
We wasn't getting no paper on that business.
We ended up getting sued for Hip Hop Parade.
Hold on, hold on, everybody.
Hip Hophop parade!
Ho!
Hey!
Ho!
Hey!
Ho!
Hey!
Hip-hop parade!
Ho!
Hey!
Ho! Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey!
Hey! Hey! Hey! Hey! Hey! Hey! Hey! Hey! Hey! Hey! Hey! Hey! Hey! Let me just be clear. Hold on, one thing. Let me be clear to all three of you brothers. You know, there's a lot of platforms out there where the people interview new artists.
There's a lot of platforms where artists can get broken off of these platforms.
You know, I looked at me and my partner.
I looked at inside the NBA, and we see, you know, that's Elliott Wilson train.
Don't worry about that.
It's a hater guy train.
Yeah, Lawrence Williams.
Don't worry about that.
It's a track, nigga.
But listen, it trains all the time.
Nigga, you ain't from New York. We looked at Jersey. We looked at inside. ain't on the track. But listen, it's all the time. Nigga, you ain't from New York.
That's a jersey.
We looked at inside.
As long as we ain't on the track.
Why you want to do that shit?
Like, we worry about some training.
All three of y'all.
Listen, so we looked at inside the NBA.
And we said Charles Barkley.
And we seen Shaquille O'Neal.
And we seen my brother from Left Rack City, Kenny Smith.
And we said, damn, there ain't a platform for hip hop to do that.
Right, right.
But not only that, even with them, they will interview new artists.
This platform is to continue to salute our legends.
Listen, man.
We want to give them flowers.
Shag is from Newark.
And this nigga was a truthful snake.
And we want to give them trees when they can inhale them. Exactly. You understand what I'm saying? Because we want to give them flowers When they can smell them And we want to give them trees When they can inhale them
You know what I'm saying
Because you know why
So many of us
When it comes to a certain time
In our life
So many people
Want to write you off
You got five years in the game
You got ten years in the game
You can't do it again
You got fifteen
Twenty years
And they just always
Want to write us off
I want this to be a platform
That our artists
Our legends
Can always come on
And we can salute them
And praise them
Exactly
And we don't ridicule people
And we don't talk about
If you got caught
With this chick
On 13th street
We don't do that gossip shit
All we do is
Salute our legends
And we want you to know
That tonight
We are saluting
Naughty by nature
And homegirl with the glasses
Please chill out.
We hear you a lot.
Make some noise!
Naughty by Nature.
I'm with him like,
chill out, man.
He be in shit all in here.
Thank you, I'm so sorry.
He be in shit all in here.
I can't take you nowhere.
That's why I take you everywhere.
Everywhere.
So, hip-hop and's right i think i think
the thing is what you guys are doing here and and you know you create a platform where cats like us
could come through man that's right people need to understand about longevity you know even djs mcs
longevity creativity brand management but because a lot of people don't have it is
disposable nowadays and I want to be the exact opposite of that I'll continue
what you say well the thing is is like look we just coming from rehearsals with
a cat like Robby's it takes to shop the whole video that record came out in the
80s man and cats look at Robby's and they think, yo, he don't work, he not eating.
That nigga still touring.
He still touring.
He's grossing millions
of dollars a year
and just touring alone.
You know what I mean?
So the thing...
Not the hotel.
Yeah, yeah.
But look,
this is the thing
about veteran artists.
We out here, man.
There's tons of them
out here.
We eating.
We're on this package
right now.
It's called
I Love the 90s Tour, right?
So, Salt-N-Pepa and Vanilla Ice,
like Cat said, people, Vanilla Ice,
you're not thinkin' about this, Cat.
Yeah, I am.
The reality is, is that Salt-N-Pepa
and Vanilla Ice just headlined a tour by themselves.
All arenas and amphitheaters, 110 dates,
this is the 20th.
Salt-N-Pepa who?
Why you gotta put my baby mama in it? Salt-N-Pepa and Vanilla Ice. Why you gotta put my baby mama in it? Salt-N-Pepa and Vanilla Ice.
Salt-N-Pepa and Vanilla Ice.
They sold over 600,000 tickets.
600,000 tickets.
Over 600,000 tickets sold in 2017.
So this is what we about to re-up on in 2017.
It's two legs of this joint.
And not only that.
We're just pushing out mad dates.
Let's also just big up other legends that drop music nowadays.
Because it seems like the music is coming back to the realness.
Right.
And we have to salute people like De La Soul.
That's right.
Who hit number one.
Yeah, I'm doing that.
That's right.
Who are independent.
That's right.
Then we got to also turn around and also salute Tribe Called Quest.
For doing not only
A phenomenal album
That sound like
1990 now
Exactly
Like it sound like
What's happening now
But it sound like
It sound like our shit
Because every time
We
We describe
Real hip hop
People will say
That's that 90s shit
And I think that's ageism
You know what the problem is
I think that's ageism
Can I have translations
Let's go.
You got these radio stations
and program directors, man.
Mm-hmm.
They let you,
after 30 in hip-hop,
like, you gotta retire
like you knew these dads.
Mm-hmm.
Like, you ain't got it no more.
And it's a whole thing
instead of a mixture
and everything else.
When you chop off
the head of the elders,
the younger and wild.
Yep.
Exactly.
Like Chicago.
Like, in my opinion. Just in run wild. Exactly. Like Chicago.
Like, in my opinion. Just in the music as well.
In my opinion, when Chicago locked up Larry Hoover,
and they locked up all of these big gangsters in Chicago,
look how crazy Chicago is.
So I understand what you're saying.
I'm sorry.
Trust me.
No, you are exactly right.
Because it's like the animal in the kingdom.
When you see the elephants and anything else,
or the big bulls, they kill them for the touch bone.
The bulls, the little ones, run wild
because they ain't got the mail.
They don't listen to the moms.
It's the same thing when you take the head off of hip-hop.
You kill the culture,
and then the young ones is running wild,
and they ain't talking about nothing
because they just about the paper instead of the culture.
So when the program directors don't have a mixture,
it used to be a time when you go to West Coast you hear 70% West Coast music
spent on with everybody else man where's your head liberal East Coast you hear 70
cent yellow you know who you at you turn on the radio now everywhere you turn the
radio down south right and they think't boom, boom, boom. Well, that's because it's become corporate and all those radio stations
are on
the radio
station.
Translation.
Mothfuckers
start getting
checks.
So they
have one
radio playlist
that's spread
across the
board on
all of their
stations.
So it
don't matter
what city
it's in,
it's the
exact same
format.
Corporations,
gifts and shit shit start playing all
the shit the same sound fucking shit.
And they're syndicated as well.
Not only are they playing the same records,
they sound the same. You don't have
nobody that's homegrown.
But listen, that's the beauty
of today's technology
and tools.
I'm not the guy that plays the old school game
and say records, labels, and radio stations.
You have the internet now.
You have podcasts.
You have social media.
And the reality is that the labels,
they did the work for us.
You know, they did the work alone.
I gotta disagree.
I gotta disagree.
They did the work work with us.
Tell they first, so how the fuck was we running up in there with snakes and rats, dropping them off in there, pulling plugs, having releases on napkins for translation?
So what you have now is, you can do it all yourself, win, lose, or draw.
They still play our catalog every day.
So it's not about what's playing on today's 9 to 5 radio.
You got satellite radio.
You got all kinds of radio.
You're going to direct the fan, too.
Right.
You're going to direct the fan.
When you have this type of wave that y'all put this message out.
And it's coming back to direct fans and everything.
So it's a do-it-yourself business.
I like to play the South Pizzeria joint.
We built this joint with our head.
And now the internet gives us a chance to just keep managing our brand by our hands.
It's fun, too.
In my mind, I own do-it-yourself records.
Exactly.
You can just post anything and the whole world
see it.
So it's like,
it's so the labels,
you're like,
fuck y'all now.
Right.
We've had a lot of
singles.
But the good thing is too
as well is that we came
before that whole
360 time
and all that other thing
of all of that
because
I did too.
Exactly.
A lot of us did
and that allowed
record companies
to spend millions of dollars on our brand.
Like, you look at our logo.
And when you stayed in it, you would stop doing business.
And they can't take that money back.
There's no time.
And that's what I'm saying.
You did your solo. It stayed out there.
They kept the whole hip-hop.
Like, we still here.
Like, they spent millions of dollars
on our logo. They spentions of dollars On our logo
On this
They spent millions of dollars
To help us build this
And now we walked away with it
Right
Yeah
You know
You can't do that
When you get 360
You can't do that today
You can't do that today
And that's why
The model is changing
They're going to lock you in
If you want
If you want to do a podcast
If you want your own liquor
If you want anything
But you know what they call it now
They're going to get a translation.
It gives them an offer they can't refuse.
They're not calling it 360 deals no more.
They're calling it content deals.
Right.
Content deals.
So it sounds a little bit more lenient.
Yeah.
But you know what?
Leo Combs was the person that invented the 360.
Exactly.
And it stuck with him.
So that,
but now other people are doing it,
but they're doing it understated.
You know what 360 is?
I can't translate it still.
Nah.
You know what 360 is? Still. Yo translate it still. You know what 360 is?
Still.
Yo, fucking circle.
You got to have one.
I don't drink.
You don't drink at all?
Nah, you don't drink.
I don't drink.
They don't drink, curse, fornicate.
None of that, baby.
We good.
You need one of those guys on your team.
You need somebody close to you all the time.
Yeah, yeah.
You have to tie a big old ass motherfucker.
I tell you this, don't know me.
I can put on my businessman hat, and I'll understand because of the transition that happened in the record industry game.
I could kind of understand the 360 deal because, you know, back in the day, they got paid off for physical content.
That was the albums, the CDs, the cassettes.
That was tons of money.
Tons of money. It's too lazy to go to the store. Tons of money. Tom Silverman told us,
look, when I financed your album,
I made, y'all sold over 2 million copies
of a cassette, a $6 cassette.
You sold over 2 million copies,
that's $12 million.
I already recouped your album
long before I even put it out.
I was the rest of the money.
That's why I had to go up in that motherfucker
and tell the whole translation, motherfucker.
But that was because you had albums,
you had cassettes, you had CDs,
you had physical content.
Now with everything streaming and
you know, once you go up on the internet
it spreads like wildfire.
So music is basically a loss leader
right now. You're basically giving, well
back then. It's disposable.
Back then. It's not. Back then. It's the original version of that.
It's not the way now, though.
Or the live show.
But back then, it's like you was moving a lot of money.
Translation, the average 150 shows for the past 25 years,
25 year anniversary for Naughty by Nature.
Let's make some noise, guys.
So, translation, he was saying,
the hustle, you're hustling, you're hustling. Let me put it like this to you, because remember was saying the hustle, you hustle and you get the hustle.
Let me put it like this to you.
Because remember back in the days, a person would come out with an album and you would live with it.
Like nobody really said Illmatic was a classic when it came out that week.
It was the next week.
They digested it.
They digested it.
I don't know where you was at.
Nowadays, everybody just says.
Something in Linden, they threw us, and Left Rack threw us.
You hear the eyes say, oh, shit.
Yep.
I was in the first gate, motherfucker.
Let's toast to that.
I don't know where you was at.
Come on, where you at?
But what I'm saying is, what I'm saying is, right now, people don't do that.
People don't analyze the album.
People just look there, and people will be so much stans, meaning there's so much fans of these people, that they'd
just say their album's a classic and their album
been out 72 hours.
A lot of people don't even do that now because it's been
more of a singles game the past decade.
What the term you're talking about,
right, the term you're talking about
is back when we came up, when you
created an album, it was called The Body
of Work. At first, it was an album.
It was a song for the without fast forward and every song without fast forward
because when we talk about albums, right?
We talk about the skits, the everything.
And R.I.P. to our brother, Ricky Harris, the comedian.
Oh, that's right.
Ta-da.
He's one of the best hit artists.
You know, skits with Death Row and all of those cats, man.
So we got to big up Ricky Harris.
Let's make some noise for Ricky Harris.
We just had T.K. Kirkland on here.
But see, that's the difference from our era.
Like, I remember about maybe four or five years ago,
I just wanted to shop an album
because I always, you know, created our own music.
And we make it and then we shop it from the beginning.
So I had went, and this is like four or five years ago,
and I went to a company, and they offered me a good deal.
But when I sat down with them, they said,
play me this, and I played it, and they played me this,
and I played it, and they was like, all right, cool, we'll make the deal.
And I was like, you don't want to hear the B-sides?
Right.
You don't want to hear the belly? Right. You don't want to hear the B-sides? Right. You don't want to hear the belly?
Right.
You don't want to hear the gum under the table?
You don't want to hear my fingernails off of my big toe?
That's the whole, what is it called?
A body of work.
So you got to hear my whole, hear the top of my head.
But they only wanted the two singles.
They heard me have some.
You get all institutionalized, right?
They had you at hello.
Yeah, I know.
That motherfucker,
they heard you at what?
Is it?
Oh, come on.
You said they gave us a business check.
No, no.
This is not working.
It ain't getting there.
I ain't got to hear no more.
I think right now,
even...
And you're swagging and everything.
They like...
Hey, Norby,
I think right now, even with what you guys are doing, Norby, even back then, four years ago when you were shopping that demo, you may not have known the importance of your brand until you do the podcast.
You may not have realized how many motherfuckers out there love you because you're still shopping the demo instead of going straight up the middle?
I'm going to be honest with you, man.
What it was was I had did so much projects independent and I started spending so much of my own money, 15,000 at a time, 50,000 at a time, 75,000 at a time.
And what we just found out is that people, this payola shit is being shut down in our city and i i gotta applaud that
you understand i'm saying but back then i didn't know that and i'm independent so i'm doing that
so i'm like i don't want to spend my own money no more let me go back to her i know this label
don't exist i harassed her let me go back to her epic let me go back and when i did that but this
wasn't that this was one of them new labels and they you know
I had a little buzz at the time and they said let me hear the single and I played them and said let
me hear the number two and that was it but I had a whole body of work I want to play I love my life
for Carl Thomas and you know that might not make radio, but the streets is going to feel that.
Shit you poured your heart into, yeah.
But look, the money you put, guess the fuck what?
What you said, the money you invested in there,
and motherfuckers don't know to invest in they self.
Everybody want a deal or big shit.
When you did, you see what it did?
All over.
Y'all was known.
Like, you put it in The station boom
It all worked
And then the radio station
Don't play us
Fuck that
When they call us
For they motherfucking shows
We charging triple
I mean do you think
About even now
Like a record label
We might have a day
We can fit in
We can't even go to
A record label now
They don't play our shit
Charge them triple
And just shop a demo
It's all business
No more
You gotta build
You gotta see it again You have to build. You got to see it again.
You have to build it.
You have to have that fan base.
That's right.
And you got to have followers.
You don't need them.
You don't need them to start a new business.
Let me ask you that, KG.
So when an artist does build his own following, why do you need them?
Why do you need them?
You don't.
You don't.
You don't need them.
Now, now, now. No, no, no, no.
But if you, unless you want him and they throw a bag of money at you, then take it.
Why not?
This a bitch and ho, though, not a bag of money.
Let me tell you, we're going to have these cousins over here.
We're talking about crazy money.
They write you a crazy check.
If they write you a crazy check, you know it.
Take it.
I think
hey Normie
my thing is
we own our shit
veteran artists
when you're creative
with your brand
once you're established
we're all musicians
we all have
classic hip hop shit
hip hop is about
the diverse hustle
it's not only
the liquor
it's not only
the podcast look at what 50 is doing what power all of these guys went Hip hop is about The diverse hustle It's not only the liquor It's not only The podcast
Look at what 50 is doing
With Power
With
All of these guys went
It's about
Being creative
With your brand
You create another lane
You don't need to go
To a record label
You can come straight
Up the middle
Look at Drink Champs
Right now
You can drop
Whatever the fuck you want
Tell them god damn
Don't make noise
To Drink Champs
It's evolving
We gotta keep evolving Yeah Yeah Yeah Yeah Yeah Yeah Yeah Yeah Yeah Yeah Yeah Yeah Yeah Tell them goddamn, let's make some noise for JT. Yeah! We're involved in it.
We gotta keep involved in it.
Yeah!
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So what you doing, I was here last time.
I sat through it, man.
For you guys to travel the world and go in different pockets from Brazil to Vietnam.
And your father was a war vet.
I thought he was going to die in Haiti.
Right, just to see all these different hip-hop cultures around the globe, man.
It's crazy.
But it's being creative
With your brand
Yeah
It's being creative
With your brand
Because the thing about this
The thing about it is this
Right
I can tell that
Everybody here
At some point
If we wouldn't have got paid
For what we love to do
We would have continued
To do it
Right
Anyway
I would have continued
Like in the beginning
Yeah but we would have been
in some houses
tying motherfuckers
up getting
safe at the
time because
this shit was
fucked up.
Let's make some
noise for
Trey.
We're talking
about hip hop
enough but
he wasn't
tying his up.
Hip hop
saves a whole
life.
It's definitely
saving a whole
life.
We had shit
to do god damn it. And that's what the love of hip hop is. It's definitely saying that a whole lot of people because
and that's what the love of hip hop
is like the other day
they had a hottest MC
list
a lot of people were offended
and I understood
why a lot of people were offended
because
but then the way they break it down they say the hottest mc
list well we have to take mc out of there you just gotta say the hottest rappers artists
you know how they trick the whole gang you can't have a top 10 in hip-hop you gotta have like a top
50 yeah that's true that's's true. But, but.
You'll cut the whole lot of motherfucking chatter
on the side.
You disrespect it.
That's what I'm saying.
That's what I'm saying.
That's what I'm saying.
Man.
Lyrics, I don't get to that.
K-R-S-1 could take
a live motherfucker
straight off the dome
without even writing
nothing down.
They'd be making,
like, what MCs
you talking about?
Right, right. And that guy, I could what MCs you talking about? Right, right.
And that guy,
I could bring to the motherfucking show
and everybody just stand
and tear asses.
The thing is,
when you get into that,
it's a never-ending argument
because it all depends on
how old you are,
where you live at.
Wait,
when you say hottest,
what are we talking about?
Like,
just like your top five or top ten
when you get into any of that.
It all comes down to
who you from.
It's an objection. It's an objection.
How old you are, what kind of music you went to, and where you grew up at.
You can't ask a guy from Cali or expect a guy from Cali to have the same list as a guy from New York.
Let me ask y'all something.
Recently, a guy named Lil Yachty said he thought that Biggie was overrated.
I absolutely didn't take no offense to it.
Not because I don't love Big.
Of course I love Big.
He wasn't raised on Big.
But he wasn't raised.
It's like if you ask me if Joe Louis was ill.
And I'm going to tell you, yeah, from Joe Lewis is ill from the replays I saw.
I've never seen Joe Lewis.
I'm going to tell you,
Floyd Mayweather is the greatest boxer I ever seen, period.
Because that's the truth.
But I doubt if you would have said he was overrated, Joe Lewis.
I would have said he was overrated.
That's a new generation.
But I think the problem is...
My big brother Mike Tyson was the best. I think the problem is
if you're asking another
current lyricist
see Lil Yachty
he does his music
Kendrick Lamar
or
James the Rapper
or J. Cole saying
you know what?
I think Biggie was overrated.
Because now you look that,
you know what?
You're a lyricist
and you know that.
You know in comparison.
There's different languages.
We say,
that part right there.
That part.
What's my nigga name
that sing that shit?
That part. That's my nigga. That's right there. That part. Big up. What's my nigga name that sing that shit? That part.
That part right there.
That's my nigga.
Man, man, man.
That's the lyricist.
I respect you, Schoolboy Q.
That's N.O.R.E.
And you started following me on Twitter.
I respect that.
I seen the follow.
Yo, nigga.
Yo, nigga.
Yo, man.
Yo, nigga.
Yo, nigga.
Yo, nigga.
Yo, nigga.
Yo, nigga.
Yo, nigga.
Yo, nigga.
Yo, nigga. Yo, nigga. Yo, nigga. Yo, nigga. Yo, man. No, no, no. We build it. We build it. We build it.
Man, listen.
Half of the hip in hip hop need a hip replacement.
You feel what I'm saying?
I don't know what you mean, but I love the way you said it. Yo, man.
It was hard.
Half of the hip in hip hop need a hip replacement.
Because we trying to say we build it.
Because that shit crippled these men.
Sabiehito.
You understand.
Fuck the world.
Don't ask me for squat cause I'm strapped with them
shots that'll make
your pop lock
you ain't it to
win it don't
make me to
give me some
top of the line
and tint it
ain't that damn
thing winning
stay in line you
bitty hoe
right from the
get it gone
wanna see a
bitty float
toast ass and
titty show
make a dirty
city glow
can't stand a
shitty show
fuck who that
bitty know
let your
hunk of
mini know
we smoking
enemies like
chimneys
holla Hennessy
the industry got four or five mini me's the home of stolen cars and new tags Let your ho-ga-mini know. We smoking enemies like chimneys. Holla Hennessy.
The industry got four or five mini-me's.
The homer stolen cars and new tags.
Buddha bags and do-rags.
They trade one ring for two jags.
And if you ever hear them hip-hop niggas like,
tell them the T-throw three-three to the C-throw they just back.
Let's goddamn make some noise for Webber.
That was hot.
That was hot. That was hard.
These niggas can't do this.
Niggas said, can I rhyme for you?
I was with my baby mama's dropping off some money and shit in the Bronx.
And he was like, I was like, do you know, punk?
I said, if you can't say this, I don't even want to.
Dead in the middle, little Italy, little Italy, little Italy, little Italy.
All right, I want my box. Yeah, exactly.
I want my box.
I want my box.
You know what they want to say?
They want to say.
They want to say.
Let me go see my box.
You know what they want to say?
I'm late already.
I'm on that lane.
My jeans mean.
I'm on that lane.
If you too high to battle, yo, you get fucked up saying some shit.
That's how they run live now.
I'm all fucked up.
I'm all off the couch in that lane.
You get fucked up in your history.
I'll be fucking wrong.
Guess what, Bill?
Guess what?
This is what I caution.
This is what I caution.
I wish the nigga wore like a kitchen cabinet.
What?
This nigga.
That was hard.
That was hard. What did you just say? What's the other one? Nigga, the promoter be like, you there, what? cabinet they go fuck him up he said what we all we all must be careful we all
know Diego my boy you got it.
Come on.
Hey, Norby, I want you to hear this too.
I think we all must be careful, man, because one thing's for sure is things evolve.
Music evolves.
And we need to pay attention to hip-hop music, what we know it as.
A lot of people are complaining because they hear it sonically, lyrically, evolving beyond what we grew up on.
It's the same thing from bebop and Cab Calloway days.
That was all young music.
So are you saying...
Hold on.
You fast forward to disco music or soul music, Teddy Pendergrass and all of those.
Disco music.
Hip hop took out disco music.
So that whole genre, if you watch Unsung, all of those guys
that were hot back in the day and they
tried to do it, by the time you try to redo
it, it's evolved onto something
else. That's why you feel like you don't
have an ear. Well, I would like to
say... What we need to understand
is that we need to cherish
and really protect hip
hop, man, because if it evolves
off into something else,
you're going to be stuck, like in a time war.
And what he's saying in translation is,
these motherfuckers would play a whole lot of different shit,
because when you see them out of that range,
they got talent, but they think they got to make it all,
and all of the shit you hear sound like one fucking song.
All the 70s, 80s, 80s, 90s, all that shit,
everybody's shit sound different.
They got it.
Now they got them all sounding.
Got to sound like that to be there.
They want to sound like one fucking track.
Because guess what?
One of your new, your next level of Lil Yachty and those next guys are like, my music ain't even hip-hop.
I don't know what y'all talking about.
But you were saying genres took over genres.
The difference with hip-hop is it's cannibalizing itself.
Yeah.
It's changing within the same genre.
And it's a lot of hot new music that don't sound like it as well.
It's just like biology cancer cells.
It's definitely going to evolve into something different.
No matter what.
Even if it's cannibalizing itself, the eventuality is that it's going to evolve into something different.
That's why all the EDM cats is um, you know blowing up and a lot of hip-hop DJs I know that for the last five years a lot of hip-hop DJs just went straight EDM
But what's your name now they bail? Yeah
But let me ask you a question or three our question, but shit hip-hop be categorized like, you know
sub genres within
sub genres in
Classic authentic. I mean we do it to ourself anyway
You cannot cage you can't box in creativity
Yes, you can't tell hip-hop what it is and what You can't tell hip hop what it is
And what it can't do
All you can do is add to the bricks
It's like the pyramid
You're going to have a little pyramid
Some of them fucking pyramids are so big
So many people worked on that pyramid
It's bigger than yours
It's bigger than yours
So never try to catch creativity
You don't ever want to do that
You can put your own stuff out
be your independent self. That's the evolution of humanity
itself. And own yourself.
And here you ain't got to bait
nobody off. You can't be from
Africa and go to Europe and combine
cultures and come up with some
fly shit to move global
humanity forward. No.
Stay over here because
this culture is that, that's that.
That's what. Translations, stay over here
little nigga boy. That's what.
Little nigga boy, stay over here.
This is what we're saying.
And look, and
and he's
the other thing.
And he's the other thing though.
Then you get into
and you're crazy.
Then you get into but then you get into Then you get into
But then you get into this
Look
Hip hop is born from wherever it's born
Exactly
So many people from so many different cultures
Regions
Ethnicities
They all participate
Love
Absorb hip hop
And then when they try to regurgitate it
This Asian nigga shouldn't be rapping
White boy shouldn't be rapping This guy shouldn't be rapping The white boy shouldn't be rapping
This guy shouldn't be rapping
That's not fly
Can't do that
Translation
Fuck you radio station
Don't wanna play niggas
Go independent
I translate for you
Fuck y'all
We got shit like this
We got it We ain't all ourselves. We got shit like this.
We got it quick.
We ain't got no gifts. We got gifts too.
Oh, shit.
Is this nigga studying translation?
Yo, Ray, translation.
Translation.
I already sent those gifts.
I'm just showing y'all how
we bringing in the new year, y'all.
Yeah, you better be leaving some of that work.
That's all.
You're going to get jacked pulling this shit out, nigga.
And those are the...
What size you wearing?
I'm ten and a half.
Yeah, yeah.
I sent them.
It's supposed to be your size.
You better act like you're in the camera.
Your size.
Give me whatever size.
I ain't going to lie.
If I got those, I'm framing those.
I'm not wearing those.
I'm putting that in my...
Oh, shit. You're not wearing once. I'm putting that in my kitchen.
I'm putting that in my kitchen.
Yeah, in the kitchen.
We got that footwear work.
We bringing in the new year like this.
See, listen.
I don't know if y'all know this.
I only support rapper shit.
So I look, look.
Besides Hennessy, they're going to cut a check eventually.
But everybody else, they either cut a check or they rap.
We support rap.
We got F and vodka. I don't know why they didn't bring out the F and vodka or at least more round. We got f'n vodka
I don't know why they bring out the f'n vodka
But we won't take another shot
Security oh you are security ready
G this is y'all why you you pour it? Because I'm about to say it. We're working on it.
We're working on it.
I even put Rafa in stuff.
I was like, who's next?
We're rapping on smoke, right?
Now you want more hot sauce and mushroom?
Nah, I'm not trying to eat you.
Some of us pour hot sauce and shots.
Come on.
You sneaky ass nigga.
I'm getting me shit.
Oh, you're not taking a shot. I'm sorry. You got a shot? You take a shot of syrup. You can ass nigga. Nah, I get it. I get it. That means shit. Oh, you're not taking a shot.
I'm sorry.
Nah, I'm not.
You got a shot?
You take a shot of Ciroc.
You can take a shot of Ciroc.
You been on white.
Don't switch it up.
Yeah.
But that's a mixed drink, right?
That's a mixed drink.
So here.
Not a drink.
We're going to call that drink.
That's Blue Dot.
Oh, you do Blue Dot.
And I got a big up.
I got a big up Diddy.
Booyah.
Diddy D-Rock and the Ciroc family.
Big up.
We did a 25th anniversary pool party and shit.
So Ciroc came through.
Let me show you how we do it.
Hey, you came to one of the cookouts in the past.
Of course I did.
I remember you too, bro.
I came to one before nobody knew me.
And you know KO'd the brother, poof.
That's right.
That's right.
Come on.
You was over in West Harbour for a minute, right?
I used to live in West Harlem.
Yeah, yeah.
You got that shot of what?
Could you look at this motherfucker?
Do this look like a double shot of water?
Look at me, too.
Don't talk to me like that.
You know it's a guy.
Yo, translation, man.
Translation.
There's shit in this motherfucker.
Let's go.
Yo, real quick.
Fun fact.
Y'all told us not to be crazy. Fun fact. And I told videos the last time. Y'all told us not to be crazy.
Fun fact, and I told videos the last time.
Y'all had to remember the craziest video, the remix.
Yeah, the remix.
I'm in the remix from the Miami.
The Miami niggas is the craziest.
Oh, okay, yeah.
It's me and my crew.
Oh, yeah?
Why don't we show Broward County?
We showed on the license plate.
You found us out, because you showed the Broward County license plate.
Yo, that ain't Dade County, my nigga.
That, we was showing all the rivers in Chicago.
Tell that boy.
Tell that boy. We found this out because you showed the Broward County license plate. That ain't Dade County, my nigga. That, we was showing all the biz in Chicago.
Tell that part.
I mean, that's when we all in here.
I mean, yeah, yeah.
Remember on the Fonso Party Records?
I don't remember.
That's the homie that used to roll with y'all back then.
Oh, word?
Yeah, yeah.
Those regionals.
I'm going to tell you some funny shit.
I'm in Japan, right?
It's got to be like 99, 2000, maybe 2001.
In that area though, not anywhere above that.
I meet this, I'm in Japan, just randomly.
Dude come up to me.
I said, what you doing?
He said, Michael Hyatt bing bong?
He definitely said Michael Hyatt bing bong.
But he said, I said.
What the fuck?
Translation.
Translation.
Translation. What the fuck? I'm not going to go with that man. Yeah, But he said, I said, What the fuck? Translation. Translation. Translation.
John Nickson.
You know what that means.
Yeah, yeah, yeah.
Translation.
Translation.
Let me tell you what the thing is.
I'm explaining.
I said,
I said,
yo,
homie,
like,
you seem like you from the town.
Like,
the way you talking,
your swag.
He said,
yeah,
I came out here with Naughty by Nature
a year ago.
And I never came back ever since.
I was London.
London.
I was London.
I was about to go to L.B.
Japan was London.
That was London.
My bad.
Excuse me.
I'm meddling in Japan.
Translation.
Translation.
That's how homie out.
I'm meeting niggas all over the world.
When you travel all over the world, nigga, you might not get the right spot.
This nigga pass for a B-Pippin.
Tell him that.
Tell that boy. Tell that boy that's how.
You know I'm not bullshit.
LP.
Little Nice Can Be High.
One of our regional radio reps, she worked for Tommy Boy and she was the London regional.
We took him out there, he bagged and
knocked her up and never came back.
Yes, he came back. Y'all know how that regional
game works. When I was out there, he ain't
come back. He said, no, he ain't
coming back.
He's spending different type
of money.
Translation.
This motherfucker will come back and get
deported from the country he's from, which is the U.S.
Because this nigga, they like, LP?
Oh, no, leave his ass in London.
But he living in London.
He's been over there.
Yeah.
He'll come back.
I think, I think, like, you're talking like, nigga, you up from the hood, nigga.
But you're not.
But you know how a lot of times you meet somebody and somebody be like, yo, I'm down with these niggas.
And you want to call them?
I ain't even call none of y'all niggas.
I know he's a fish.
I know he's that niggas.
He's a fish.
The way he was moving, I said, that niggas.
He's a fish.
He grew up with us.
Hold on, let me talk with us.
Yo, have I ever called any one of y'all?
No.
I knew this nigga was a fish.
I saw the nigga, I said, the way you, a couple of my niggas was like, yo was official. I saw the nigga, I said.
You know how one of your relatives?
A couple of my niggas was like, yo, yo.
I said, nah, he good.
I believe every word that nigga just said.
You know how one of your relatives, your relatives on every region,
when he touch, yo, we all got the eye like,
ah, shit, I heard on this side, he got it tatted on the wrong side.
But he like, yeah, I just wanted it over here.
What?
Like, he like that.
Like, he just touched.
Right.
But, yo, he touched.
That's my man.
Yo, that's my man.
Big him up.
LP.
LP.
I already knew his story was the truth.
I've never asked him.
Definitely.
I've never seen him for 10 years straight.
I've never even brought it up. Right, right.
Because I just knew when he said it to me, I was like, I believe you.
You ain't got to...
But listen, okay now,
KG, so you
produced for the group,
you produced for
New Style, what's it called?
New Style.
New Style.
Then you produced by Naughty by Nature. What makes you say
I'm going to branch out, start my own
label, and
incorporate R&B?
Because that's what it felt like your label was.
That nigga was a hustler.
What you talking about?
Keep it real with me.
That nigga had groups.
He's going to kick up.
Who the Hawaiian?
Go big.
Nobody going to see me. Listen, man, once we got on board, I'm telling you. Oh, real bad. Who the Hawaiian? Go big. Go to nigga on the mini, man.
Nobody gonna see me.
Listen, man.
Once we got on board, man, I was running.
I was running.
So what happened?
Arista came to you and Arista, because that's where your label was at first, right?
Yeah.
Well, no, no.
Motown.
Motown.
Jhane was the first group, and that was on Motown.
Hey, Mr. DJ.
Fan for the Rotten Rascals on there.
That was on Motown, yo. I mean DJ. Fan for the Rotten Rascals on there. That was on Motown, yo.
I mean, I always loved R&B from the door.
Like, even if you listen to, like, the first Naughty by Nature album, like, the way that it was done.
There was a lot of musical stuff on there.
Even if you go back and listen to new style stuff.
I mean, I was sampling the Eagles, a bunch of different stuff like that.
Like, I always listened to a bunch of different records like that or off or to the side.
I mean, as a producer, you have to anyway.
But growing up, especially R&B and soul music,
like, my parents is originally from the South,
and then that's when my whole Queens thing came in.
They got together, and they grew up in Queens.
So my family's from Jamaica.
My father, Jamaica, Queens.
Grew up in Jamaica, Queens, yup.
South side.
Yup.
South side. 110, 21, and Wood Street. Right there, Jamaica, Queens, Jamaica, Queens. South side. South side.
One, 10, 21 in Washington.
Right there.
Jamaica, Queens, man.
100% got boys.
Exactly.
Robby's new family.
All right.
Keep face.
And then the little one.
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why?
Why? Why? Why? Why? Why? Why? Why? Why? Miami, what up? Yeah, yeah, yeah. And, um, like, during my, during my, yup,
my little cousin,
Koshan,
is out there,
like,
Koshan,
yup.
Cool, cool.
Like,
and,
and we,
you know,
we,
they,
like I said,
they grew up in the South,
so my,
um,
my grandparents was down there,
and some of my,
um,
my father's,
like,
sisters,
so we would go to the South,
always playing,
and my father always just played
a bunch of soul music.
That's my younger brother right there,
like,
he sang, you know every record
Every record every movie and that's all because I mean cuz of growing up like when my father is like that's all he did it
They just lay those records. He's a king star. This nigga's a genius. Yeah, no, no. He's a genius. They beat us in the head. He's a champ.
That's why he about to fall asleep.
They beat us in the head growing up.
So when I got the opportunity to do that, man, I wanted to do something different.
Because I just said, you know what?
I'm going to flip the script and I'm going to shock people because I'm going to come
left field.
Everybody's going to expect me to do hip hop.
But I'm going to come and do something that's hip hop influenced.
Who's the first?
Who's the first?
Who's the first?
Who's the first?
Who's the first?
Jhane.
Jhane. Jhane's first. Jhane. Jhane. Next. And Jaheem. But I'm gonna come and do something that's hip-hop influence What do you feel when you when you see next and then you see the um the guy why you always lie
Personally now I feel like it keeps the record alive.
Because that was your show.
And you know what's crazy about that.
Translating, walk to the mailbox, get the check, and you're fucking putting in your fucking deposit.
I'm bigger than that.
That's my whole thing.
I'm going to walk to the mailbox.
And that's the thing.
Like, eventually, my thing is just like, man, we got to put in the hard work now just to put on our flip flops and walk to the mailbox and ain't got to work no more.
Yeah, see? So, people. Yeah, he's got to.
So people like that, people like that, people like that, like the white always lying, and
even these movies, like if you look at a movie like The Office Party.
I'm going to send you the check.
We got flip-flops and walk to the mailbox and I'm switch. Kenny, slow down. You're not going to make the noise. You're going to make the noise.
You're going to make the noise.
He went like, yeah, mailbox.
You're going to the mailbox with those, man.
Yeah, mailbox.
Did I show y'all my movie, Lighter?
Yes, yes.
Let's make some noise.
And you can see, he's going to throw the right-handed
sliders, because Tres threw my lighter.
Yeah, go on.
Let's make some noise.
The statute of limitations of. this is Linus because Tresto my light up yeah go on let's make some noise the statue of limitation up
I can't get a charge
if you look at movies
like Office Christmas Party
that just like
basically took and remade
like we was talking
about earlier
on OPP
Office Christmas Party
remade that
and licensed that
like you talking about
like when they did
Down on MTV
they said why you
always lying like that
so I say like
I'm not mad at
Stuff like that that keeps it going keeps your brain alive
It keeps your publishing flowing and going and allows you to walk to that mailbox
When his when his views like when that guy
His views go up what happens the publishing company call you or you are why the situation
like that
the original record
over the internet
it makes it more
it becomes a
recurrent record
and the thing is
there has been
that money
on promotion
and the thing
that's weird
and crazy
about that
right
my daughter
I have a daughter
that's 16 years old
so she was
playing that record
the viral video
the viral that's why you're always lying so I said you know what so she was playing that record. The viral video. The viral, that's why you always lying.
So I said, you know that record,
I said, that's my record.
She's like, get out of here.
Describe this moment.
She didn't even know.
She's like, get out of here.
I said, yes it is, that's Nex's record,
like the group Nex.
She was like, really?
I was like, yeah, and I played it.
She was like, oh.
Give me the other one.
She's like, whatever with that.
And that's what I'm saying, but that's the cool part about it.
It introduces you to a whole different audience as well.
So it allows you to bridge the gap, like you said, and it becomes recurrent.
Okay, so now I'm going to twist the turn.
Even though I know, Tretch, you wasted.
Fool.
In a good way.
You said Tretch, you're wasted.
You're wasted.
You're my brother, though.
You know that.
You're wasted.
Well, I'm the Bomberama that's giving you baby mama drama talk about his final three.
Final Bomberama.
Holy Toledo, Jack in New City, biddies and baddest nino throwing C-load fuckers in.
He know we do, baby
Damn, dirty ass, he killa silly, crafty, pappy
After I creep, they try to trick or treat
Nigga now, who's back with the new guy? Who's drag, man? Or who that?
They better burn, better run the nigga till he move back
I got the jilly, knockin' down po-po like Roger Billy
Illy-Yally's got me silly, if you feel me, split a Philly
Really feel me, spillin' in infinity
The prime flows, company and coochies In the condom combos
Of prime pro
Mind flow
Mind flow
Anything less
To be a test anymore
Only the nine notes
Take still and after
Nine shows of fine foes
Mind full bond
Blow shit shows
That time shows
How long this nigga
Been like that
Did you ever
Say I was famous
I'm just about
Just spit around
Forever
I told you
I had the bottom Block of I had the bottom Block ofga. I told you. I had to buy my block of money.
I had big mamas in the Bronx, nigga.
I had them niggas was on out.
Come on out and they come through and they like, what's up?
Ha ha.
He was like, translation.
Translation.
Translation.
I got you.
What's that translation?
Translation.
I had to run my way through the Bronx.
They was like, oh, that's Tracy.lation. I had to run my way through the process.
And I know that's translation.
Trigger, yeah.
There's a record I need to know the making of.
Uptown Anthem.
Please tell me the making of Uptown Anthem.
How that came about.
I didn't even like it.
I didn't even like it at first.
Translation.
Oh my God.
That was one of my favorite records of all time. It was the skeleton of all time. No, it was the skeleton of the beat I didn't like.
The skeleton of the beat I didn't like.
It's gonna be the Uptown Anthem from Juice.
Juice.
Yeah.
I said, what happened to this track?
He had like a thing.
It was in the garbage.
I said, yo, this is what-
Wait, wait, translation.
Translation.
I went to jail because of that.
We had to do-
They came up.
This nigga came up.
This nigga came up.
He translated in the track.
I said, what happened to that music?
No, no, no.
You came down the block.
You came down the block. You came down the block. You came down came up, they were, they were. This nigga is in translation. He's translating.
He's translating down the block.
I said, what happened to that music?
No, no, no, you came down the block.
I don't understand the translation.
He came down the block.
He said, yo, Tommy Boy is on us.
They want us to do a record for this Jew soundtrack.
What are we going to do?
What do you want to do?
I said, I don't know, man.
And I start playing.
The movie's already done, though?
The movie was done, but.
So he's already in it.
He's like, it's already done.
Yeah, yeah, That stuff was done.
But it's not out yet.
It wasn't out.
But Tommy Boy
wanted us to do a record
and they said,
we need to get a record for it.
So they came up there
and I was just like,
ah, I got this one joint.
I was like,
but it's a skeleton.
I don't really like it
or whatever.
And I played it
and I was like,
I don't really like it.
I put it in real quick,
took it out,
then start playing some other stuff
and he was just like,
no, no, no, no, no, no, no, no.
Go back to that other one. Go back to that. Which took it out, then start playing some other stuff. And he was just like, no, no, no, no, no, no, no, no. Go back to that other one.
Go back to that, which one?
No, go back to that other one.
This?
Yeah, that's it.
Boom, boom, boom, boom, boom.
How'd that verse start?
How'd that verse start?
Oh my God.
You can play the clip or the
high.
Oh, I love the touch.
You know what it is?
That's an A. That's a T.
Oh, I be happy.
You know what's happy?
You should be happy.
Me and this black, white, scarred, thin, flat-sleeved, loose-fitting, We'll be right back. I'm supposed to be hurt with a dick And I don't wanna read your brother's shit Sporting all the i-bop, reading the nationwide
Shinshin and the flim flam
You can run but you can't hide
You can't go far, no matter where you go
Here you go, you're gonna break
You're gonna crash, you're gonna break
You're gonna die, you're gonna break
You're gonna die, you're gonna live
You're gonna die, you're gonna live
You're gonna die, you're gonna live
You're gonna die, you're gonna live You're gonna die, you're gonna live Yeah! Yeah! Yeah!
Yeah!
That's such a close one.
Everybody was just fighting each other.
Everybody else was cool.
And then we got sued.
Was that right?
We got sued for that one too.
Yeah, we got sued for that one.
That one was the...
Well, we said it without a score. We got sued for that. That one was the... Well, we settled it out of court
because, God damn it,
that roll was going to...
We settled it out of court
because, God damn it,
that roll was going to...
Everybody settled out of court
with me, God damn it.
We settled it out of court
with me, God damn it.
Motherfuckers.
They settled it out of court
when they fucked with me.
They don't fuck with my brother.
Yeah, it wasn't out of date.
Oh shit, I think we want to drop this.
It's a gang of little niggas and hoopties outside that just keep following me and shit and everything.
It's just saying dredge, dredge, dredge, naughty, naughty, naughty, love you, love you.
I don't know.
Let's drop this lawsuit.
Who is these motherfuckers out there?
Ain't true story, statue of limitation.
So, I want to ask you some serious shit.
Translation, statue of limitation, some serious shit.
Trash.
I want to ask you some serious shit.
Translation, some serious shit.
All right.
Who did you meet first, Big or Pac?
Pac.
Yeah.
Pac introduced me to Big.
When Pac and Big died, nigga, I died with him him I'm just here haunting niggas with the truth real deal then was my niggas so and now when did you
meet pop I'm at pot we were doing um rolling Flavio everything And on the road It was Queen Latifah
Heavy D
Public Enemy
And Digital Underground
So he was doing a Humpty and a Ham
With Digital Underground
And I was a roadie
No see that
That was the part
Translation
That's when they told him
Get this nigga crazy
Off the block
He was dreading
Like you hear him on the road
He's like
We're in the road And they like, where him on the road?
He's on the road.
And they said, take him out on the road.
He would just be drifting around the hood.
We was just like, you know what?
I said, who said what, so, nigga?
We stable. We cool.
We going to hold it down.
You talking about this nigga?
Yeah, they said, get him out the hood.
You know what, man?
Let me tell you something.
Let me tell you something about this nigga.
He ain't going to take your blood. This nigga is translation. You know how you grow up in the something. Let me tell you something about this kid. Look, this kid grew up in a hood.
You know how you grow up in a hood and you got your hood?
My brothers.
And you know you got cats.
Like, yo, these niggas are some wild niggas, right?
Tretch has always been that cat.
I've been in denial all these years.
I'm like, yo, Tretch is a wild nigga, but Tretch ain't really that wild.
This is a wild fucking, but Tretch ain't really that wild. This is a wild
fucking nigga
right here,
man.
I'm just learning
about this guy.
What you need?
Don't worry about it.
Yeah,
I hear you.
But you know,
like,
they all,
when we were
in the beginning stage,
we skipped that earlier,
though,
but in our beginning stages
of Wit Flavor Unit,
we were naughty by nature
at that time,
and we were starting
to get everything together,
and Latif and them was going on tour,
and they was just like, we was just like,
yo, just take Tretch, let him be a roadie,
just take him.
All right, translation.
Just take him.
We all, us hustlers, we don't have to go.
We brought everything up.
Everybody played their position.
Nobody never killed nobody from the homies and nothing.
Nobody snitched on nobody, nothing.
It was codes, rules, everything else.
Everybody played their position.
I was the motherfucker.
We peaceful.
They didn't force it.
If anybody fuck with my motherfucking brothers and I'll hold click.
You feel me?
They did their part.
They do their, everybody played their fucking position.
And the niggas come.
I'm just saying no more.
They said, oh, fuck that.
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A lot of times the big economic forces we hear about on the news
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But you remember the first day I met Pop, though?
The first time?
Man, when I met this nigga,
yo, they had the...
We was on the road.
We was roadies.
What roadies are, people?
We got a little per diem.
Per diem is what you get paid
a week or something.
You know.
And you're carrying bags.
And you happy.
You happy.
Yeah, we wasn't there.
You happy because they sent me out.
You were on the road with Latifah.
Yeah, they sent me out.
And that's how I met Paco.
I'm too wild on the show.
When we signed with Flavor Unit Management, right,
we were still on the block, basically.
But when we signed with Flavor Unit Management,
they took Trekshaw on the road so he could go
and freestyle in the middle of La Tenta.
They forced me.
These my brothers, they said,
niggas, they shot that deal.
We got business to handle.
Get him out of here.
We got to get him out of here.
This nigga looking for a nigga.
He already a winner.
This nigga a girl.
This nigga looking for a nigga 10 years ago.
He already a winner.
He the way.
He the way.
He the way.
He the way. I'm getting old. He the way. I'm getting old.
We all get old.
He's like, translation gold.
We translate gold.
Let me tell you something about this nigga, man.
We used to be on the block, right?
So everybody, we would shut down the block for the day.
We go on a great adventure, Nardi.
We go on a great adventure for the day.
This nigga would stay back.
Nobody's on the block. He's out there setting his own prices double the rate cuz nobody's out there everybody's
The fuck up translation Oh real nigga I said they say yeah, you can't get these just for 20
I'll say yeah, I've been getting these. You ain't been getting... I said, we up in the fucking park.
It was like, motherfucker.
I said, yo, I'll take y'all vacating.
Them niggas going, I'm taking them.
They call me Trigger.
I go serve shit with them piss. He never wanted to go to Great Adventures.
Fuck that, nigga.
Niggas going...
Let's make some noise for Tress never going to want to go to Great Adventures.
He is a foul nigga. I ain't going to take y'all back. He is a foul.
Somebody going to take out
every chance I get.
They going to go up to hell,
get the shit.
I can't wait to go to
great adventures.
Right now, today.
Fuck that, nigga.
They go there to block.
Hell, come on over here.
We was in all black.
We locked down the block so you. We was in all block L. Hey, buddy, all black.
We locked down the block, so you remember
all kind of music coming around.
So you never go nowhere.
All the niggas used to come around, go to fly events.
We just anchored down on the block, just getting it.
But we're translating this music.
Nigga, y'all want to go to great events?
Y'all want to go do shit?
No, look, we was beefing.
We was beefing with our.
We was anchoring in. We was beefing beefing. We was beefing with our. We was acting it.
We was beefing with our.
We was beefing with our.
We was acting it in on the block.
We wasn't going nowhere.
Translation.
There's nobody out there.
Translation.
Translation.
We was talking out there.
Everybody all black.
We was.
We was beefing with our relatives.
We wasn't going nowhere, y'all.
We 18th Street, 15th Street.
They fresh as hell.
They looking like they fresh out of motherfucking P4, Alpo and shit.
They got the BMW, big change.
We dirty as shit on the block.
And when they get raided, they want, yo, can we come over here?
What the old man from Friday say?
No.
Like, nigga, nigga, y'all niggas is hot, nigga.
We dirty.
Y'all ain't coming over here and bringing them Benz's and all that shit and them gold chains. Nigga, you see all these niggas is hot, nigga. We dirty. Y'all ain't coming over here and bringing them Benz's and all
that shit and them gold chains.
You see all these niggas here and where? Yeah, they be
over there when we go out. We got our minks
and shit and all our motherfuckers in the goddamn
Gucci suits and the balance.
No, y'all not coming.
So we were
trying, everybody that tried to come through the block
from the OG
ski and
all of us,
everybody would have motherfucking got dance to that.
Even if it's from somebody, it's for their grandmama.
Yeah, like you are a nigga trying to take the block over there.
Just there.
I got a question.
What is that multi-colored logo?
Hold on, hold on, hold on.
Oh, shit, yo.
He is a multi-colored logo. Hold on, you can't control this
Let's get this King well guess what and Jews got kicked back and then we throw this guy back I was not with the
like I was a fucking they said you was from I was from Washington I was Dominican we we are Yeah, we 50-50. I know how shit can get lost in translation. You know what it is to represent hip-hop.
To represent every race.
Because on the real, you know,
I watch, like I say,
Drink Champs is
this type of podcast.
It really isn't. Drink Champs is just for
every culture.
It's hip-hop. That's why I feel like
hip-hop should be its own race.
Like, I feel like, I know this is retarded, but it might be genius.
I think that the next presidential race, people should run as hip-hop candidates.
Yeah, they say Kanye, but...
Okay.
And, I mean, maybe we need somebody else.
I knew I was going to hear you.
You was for Kanye before.
I was for Kanye. I'm confused right now. You was for Kanye before. I was for Kanye.
I'm confused.
It's just their thing.
But there's people like David Banner.
Killer Mike.
There's people, Killer Mike.
There's people, what's my other brother that was on Def Jam?
Young Brother.
On Def Jam.
Big K.R.I.T.
Big K.R.I.T.
Big K.R.I.T. On Def Jam. Big Crit. Big Crit. Big Crit.
On Def Jam.
There's people that we can,
hey, listen,
maybe we don't got to rush them
to the presidency.
Okay.
Maybe we'll take them to the mayors.
But why not?
But maybe with David Banner.
Like David Banner,
I suggested that, you know,
he did it in Mississippi.
I suggested that when Talia Kweli sat here,
you went for Brooklyn Council. Right. And the thing is, a lot of us, it in Mississippi. I suggested that when Talia Kweli sat here, you went for Brooklyn Council.
Right.
And the thing is,
a lot of us,
because I remember
when I was a tour guide
to Russell Simmons.
A little bit of status.
I remember I toured
to Russell Simmons.
I was in
Hip Hop Summit.
Remember back in the day
when Russell Simmons
was doing Hip Hop Summit?
Yeah.
So Russell Simmons,
I did like 17.
And at just one point,
I was like you're russ
i know it's enough right you're getting me out here because he because wherever i'm at he's
pulling over my whole bus because he's like i'm a death at the time right come on wherever we're
at like your show is canceled tonight you got to do a hip-hop summit this is right it's like
you're russ at some point what we doing, can you give us back that?
And Russ is like, he's like, so what do you mean?
I said, why don't you run for president?
And I know I said this story on the podcast a couple times, but I'm going to say it again.
He said, no, I mean, I smoke dope.
I said, hey, buddy, smoke weed, Russ.
He said, nah, I smoke heroin.
Bush did coke.
But back then
I understood. I was like, you know, Russ,
alright, cool, you smoke heroin. Cool.
Right now,
if Donald gave us anything,
he gave us the hope that they don't give
a fuck. Right. As long as you
create your following. Yeah. Right.
It's just like Kanye. I mean,
whether you agree with Kanye or don't agree
with Kanye, his followers still
follow him.
That's what happened with Trump. He used
social media to make him
the social media president.
I said it from this podcast from the beginning.
What did I say Trump turned
politics into? A smack
DVD.
They didn't care about what he was saying was factual or what not. It was the better
line. Line for line. It don't give a fuck. You can tell
this factual. You can hit them with facts on a smack DVD.
You got the better line. Translation.
Donald Trump was ignorant as a motherfucker.
As opposed to hip hop. Donald Trump was ignorant as a motherfucker. And everything he said, everybody was like, this nigga ignorant as a motherfucker.
I'm going to fucking build a wall.
Can't we hear something?
Hear something, Normie.
Hear something, Louisville.
Yo, hop in here.
He was saying what the majority of the voters was going to say.
Who?
Trump.
Yeah.
We got to protect this.
We got to go this.
We got to have this.
We got to be for us We gotta move on
We gotta build
You know what I mean
The separation
And everything else
And everybody was gonna
But here's another thing though
Norris
And build the economy up
Not only do
I think
The better play is
For all of us
If we're involved in politics
Or whatever
It's just like you
Putting on the next artist
Mike relax It's just like you Putting on the next next artist Mike relax it's just like you put political means they tell them it's not like it's
not like you put in on the next artist you just co-sign in the next urban
politician or your next young politician so we provide the mouthpiece we
provide that international connection when you're talking about hip-hop as a
race it's gonna be a global race it's gonna be multicultural multi-ethnic it's
one voice so what we need to do is we need to keep doing what we're doing
because we're connecting the dots and we're cosigning the people who are going to be there entrenched.
Look, let me say this.
Look, no, no, no.
They mostly, like they'll do, like I say, we play our parts.
He's great with the, you know, the politicians, all that boom, boom.
I'm in the streets with homies.
I'm having homies doing games together and everything else.
We got to play games with the rivals there.
Put on the lights in the city.
No, we pull the cars up, put the headlights on.
Everybody got waters, bombs, uniforms.
We have different blood in the Crips.
It ain't bloods against Crips.
It's like teams switched all up.
Wow.
So when you break bread together,
you see,
in the streets,
and they go back out.
Right.
Now you know,
that's my people.
That's my people.
You know what I mean?
Because that's what we need
in a black community.
Like a little bit
to just put back
to the community
when you have
any type of connect.
That shit goes far,
and hip-hop
is all within it.
You feel me?
Right, because you know the point I'm kind of
trying to get at
is sometimes us
still being in the hood and still being
involved with the hood and still being around the hood
and we're not giving something
back the thing about it is
we have to
push it forward because
the era that we live in with black men being murdered every day.
Slaughtered.
Chicago.
That's self-inflicted genocide.
I'll get to Chicago next, but I'm saying, you know, just on the streets getting pulled over for a traffic light.
Getting pulled over.
Like, we're at genocide already.
Yeah. How can we commit our own genocide that's right so like i can't i don't really want to be for anybody i don't want to have
problems you have to be with anybody you have to have problems because we at fucking war
what i'm saying within ourselves i'm saying within ourselves it always hurts and always
it always hits home because it's like damn I guess what
Don't don't we have the same news station?
No, no me know we have the same in and how we still be fin when we came up all of us
We have 40 ounces
We had a little bit.
I got too political.
I got you.
I'm sorry.
We did a different thing.
These kids now, they getting high off shit.
Yeah, sure.
That I'm the motherfucker.
It was like Sherman all right there.
They have home sales and Laney.
Oxi-Cot.
Yeah.
Yeah.
Percocet.
Them niggas wake the fuck up and say what?
Sandys.
In jail for life.
Like, what happened?
Oh, you killed three motherfuckers.
Two was your homies.
Then once I'm like what?
They so hot, like we wasn't on that type of shit.
Like we.
It wasn't cool to be a fucking fiend.
Translation, it wasn't cool to be a fiend and then killing.
Guys are just scared to just have a fair one
and just walk away from it.
Like that's what it used to be.
Because that's how y'all solved y'all problems, right?
Yeah.
Like, y'all all went to the park.
Why'd you walk away from it?
Yo, take the gun and tell them.
I'm not talking about overall.
Put up them dick beaters.
That's how me and Gabon solved our shit.
I mean, but if that was the mentality.
Oh, we got gift basket.
Oh shit.
That thing is gonna stop showing off,
we showing off back.
Oh shit, we got drink cap bags?
I never seen that.
I never seen that one.
Yo, yo, yo, see drink cap bag.
Translation.
Translation.
Translation.
Translation.
You ain't getting this one.
What do you mean you ain't getting this one
That's right
That's what I do
You got it without the gifts
You got it without the gifts
Let me just say something
We're going to get back to everything that we were talking about
But you know what
You guys raised not only me
Not only EFM but you raised hip hop
You guys stood there, you stood strong
You consistently Stay stayed the same.
No matter, I don't care.
When I'm going to hear a new Naughty record,
as long as KG is on the motherfucking beat.
Exactly.
As long as, nigga.
As long as Tresh is kicking that shit
and then Viddy is coming in there
with that butter on that bread,
that's exactly what it is.
And hip-hop needs to continue to surprise you.
I said surprise.
Let's roll with that.
Surprise, surprise.
Surprise.
Translation.
Surprise.
Surprise.
Surprise.
Surprise.
Surprise.
Surprise.
Surprise.
Surprise.
Surprise.
Surprise.
Surprise. Surprise. Surprise. Surprise. Surprise. Surprise. Surprise. Surprise. Surprise. Surprise. Surprise. Surprise. Surprise. Surprise. Surprise. Surprise. Surprise. Surprise. Surprise. Surprise. Surprise. going to ask you. Oh, Braves. I'm going to ask you. I'm going to ask you. I'm going to ask you.
I'm going to ask you.
That one's good.
That one's good.
That one's good.
Let's go, Braves.
Oh, it's just the Braves.
It's the Braves.
Oh, Trey, Trey, Trey, you drunk right now.
No, no, I'm drunk.
Listen, you know what?
You know what, Trey?
You're a drunker.
I can't take you nowhere.
That's why I take you everywhere.
Listen, you know what it is?
So many people, when they ride off our legends,
and when I know the real deal,
because I'm in the field and I walk around and I know that I see Tretch and Roof Chris,
and then if he go to the bathroom, I take care of his bill.
If I go to the bathroom, we take care of my bill.
And we out there living good and just having fun.
And it's like, I didn't want him to just tell that to me.
I wanted to tell it to the world that we out here still living.
Just because you don't see a person on the hottest MC list don't
mean he ain't the hottest MC.
Right, right.
Oh, niggas, first of all, niggas ain't
working at UPS or shit
and working out there. I'll tell you a funny
story. UPS, I got relatives,
but yeah, niggas all
around worldwide. Passport
Peppitt, translation. Passport, that's what
I was about to go to. That's right.
Listen, let me just tell you something.
1998,
I was number one record
in the world, you know,
platinum album. I go
to London,
or something like that, and I see De La Soul.
This is my favorite group, like
at the time, like Pajos in my lawn,
it's my shit. now I'm on Tommy Boy
they telling me
fuck Tommy Boy
right
I don't understand them
cause Tommy Boy
gave me a million
so I'm out there
like what
and I see them
and I say
yo what you doing
out here
they said we got a show
like two weeks from now
and I laughed at them
I literally was like
what
you just out here for two weeks?
Because I was so young, I didn't know
what happened.
So, alright, cool.
I went platinum, whatever, whatever.
But when things went down
and I was just in Europe for a month.
Oh, that's what they were doing.
That's what they were doing.
I understood. Right, right. I understood.
Right, right.
But I was so young at that point that when they said,
like, you're just chilling in Europe for two extra weeks?
I have no idea about features.
I have no idea about hosting mixtapes.
I have no idea.
But I'm sitting there because to me,
Europe at that time was like, why be here?
I can be in Harlem. Right. I can, why be here? I can be in Harlem.
Right.
I can be in New Orleans.
I can be in Miami.
I can be in L.A.
And then years later when I sat back, and you know what?
Hip-hop might live.
Real hip-hop.
The hip-hop that we're all talking about might live more in Europe than it does in the United States.
Currently it does. Currently it does. I do shows in Europe than it does in the United States. Currently it does.
I do shows in Europe.
These niggas is out there
at 6 o'clock in the afternoon.
I'm like, yo, what time to close the club open?
They're like, 9 o'clock. I'm like, wait a minute.
Why are they out there while I'm out soundcheck?
They're like, because they want to be the first people
in there. And they're out there breakdancing.
These niggas doing graffiti. I'm talking about
at the fucking venue.
Yeah.
The best thing about our era
when they got that
where you can see
the old school
or the throwback
the 90s,
they down.
Say this,
like America
and this is like
the world
like compared to
us,
our era,
we could go
all over
and tour.
If you ain't got
that content like that, yo, you got Japan. could go all over and tour. If you ain't got that content like that,
you got Japan.
Yeah.
They breakdancing still.
Yeah, they breakdancing still.
They look at you.
Germany, they breakdancing still.
They don't know speed.
No English.
Everywhere they're at, you say some bullshit.
Here's one thing I want to tell you guys,
and I want to tell the rest of the audience, man.
Do not take your own backyard for granted.
Because like we told y'all those new style stories, we got fucking established as the new style right there in our backyard.
It was our high school auditorium where we got our first audience.
Then we mastered our backyard and then we took it where we took it.
Don't keep letting people or don't let people tell you
all the money is overseas.
When we have all of these,
we have the whole United States right here.
Like right now, I'm telling you.
Let me just say this real quick.
Let me just tell you this real quick.
I'm going to drop it on you.
2017, we will be doing easily
100 amphitheaters and arenas in the United States.
That's not going to Canada.
It's not going nowhere.
8,000 to 10,000 people, man, on this I Love the 90s tour.
Working with our agency, and the game is evolving.
The game is evolving.
These package dates are the shit.
But how about these new artists, right,
who throw out a record and it's hot on the Internet?
And the good thing and the bad thing about the Internet
is when it's hot on the Internet,
it's hot in places we don't know.
Right.
They can't really build a foundation.
Like, I forget this guy.
He's a white guy.
He said, the white guy He said The white guy
All he needs is a good booking agency
Nor you know that
No not Post Malone
The guy he said
He's not about that life
Oh Slim something
Slim Jesus
The little white boy
Well Slim Jesus put out a record
His record blew up
He couldn't even
Even if he wanted to build up
His own hometown
He couldn't because
When he threw it up on the internet,
it blew up everywhere else.
So how about these guys?
So you get a booking agency,
and you look at where the record is popping,
and they don't pay you to go.
I know what you can do, too.
Even going back to just farms relating to us
and going to piggyback on what you're talking about.
It's like even with us.
We felt like, I guess my point I'm trying to say is even with a slim Jesus or anybody like that, you have to continue to plan and continue to build.
Like you said, you can still build that home as well as outside, even with us.
We locked our hometown down at home and our our city
and in our state but then our we we said we said it's time to spread out now and we went in new
york and the first time we went in new york it was red alert's birthday party they booed us out of
that place and we thought we was the bomb who birthday party red alert we thought we were the
bomb just because we said we from jerseys it was red alert's birthday party right Red Alerts. We thought we were the bomb. Just because we said we from Jersey.
It was Red Alerts birthday party,
right? So back then, and this was the 80s, we were the new style. We weren't even
naughty by nature yet. So there's
De La Soul, Tribe Called Quest, Queen Latifah,
KRS-One, you name it, you name it.
All of these at Red Alerts birthday
parties. We come there because
K's brother was managing us at the time
and he knew the promoter who was
throwing a party. So he's like,
we'll put y'all on as the new style
just open up before whatever else
happened. We got up there
and this was the craziest shit
in December.
We got up there.
Even if I was first,
I'm saying that we're from
Naughty by Nature, we're from Jersey.
We got booed before we even dropped the racket.
Then when we dropped the racket, they booed us out the building.
The craziest part is when we pulled up, the streets were clear like this.
By the time we got booed and had to drive back to Jersey,
it was like three feet of snow out there.
Oh.
And we got the longest drive to Jersey and all of you niggas like, yo, why the fuck you say we from Jersey? the Jersey is like three feet of snow out there never happened again can't say we went back to the drawing board
we went back to the drawing board
and we're going to do it right
we went back to the drawing board
that's why like till this
fucking day man I don't care about
what yo we got the brand
we got the legacy we got the love of the
people you have the internet you have the
proper tools to own and operate
a business roll Roll up your
fucking sleeves, invest in yourself,
stay on top of your shit,
and you can manage and
build and maintain and diversify
your fucking business.
That's the fucking way, Larry!
Look at what you're doing!
That's the fucking way!
Because that's what it takes!
Nigga, Larry, you know it.
Niggas would count you out a million times.
They say, I'm not trying to hear that shit.
You banging out with Capone, trying to figure out new music.
You came left on these niggas with drink champs.
Whole different lane, man.
All right.
And that's what the game is about, man.
We had a guy in Texas.
We already voted for you, man.
I'm supposed to
buy the brand
and stay on top
of your shit.
Anybody can do
every fucking thing.
Absolutely.
We already voted
for you already.
We already know,
nigga.
That's how I roll, man.
And it's still
how you want.
Yeah, yeah, yeah.
It's a politician
like a motherfucker.
We do this shit, man.
We've been doing this shit for years, man.
What moves a drop?
We had a man before we went in New York
that said,
don't say we from Jersey
because the dick is going to trip.
Who the fuck going to go in there
to go we from Jersey?
It's hard shit.
It's a mouthpiece.
We from Jersey.
We in the army.
There we are. We going Jersey. We in the army. There we are.
We gonna rock.
We gonna be hard.
Do not say we from Jersey.
Let's rock that motherfucker.
Yo, niggas in hip-hop don't know, man.
If you wasn't from them five boroughs back in the day,
I'm going for him for president.
What year are we talking?
What year are we talking?
This was like before.
This was 80s.
So that's the 80s.
89.
We signed the flavor unit In 90s
And then OPP came out in 91
88, 89
He was 18, 19 years old
You couldn't be from
Fucking Jersey
Ever
One day
One day
Run DMC was sort of like your inspiration?
Oh, you're sick of it.
Everything about it.
You see how happy he is?
It was all a dream.
I had three world events.
I had three world events.
I had three world events.
It was the same shit.
Every Friday night, we're at the Tech Lab.
We're at the New York. Let me tell you this, too. We did all of same shit. Every Friday night, we're at the Tech Man's with a new book.
Let me tell you this, too.
We did all of that shit.
We were wearing a trench coat
in middle school
with a briefcase
with Mercedes in that motherfucker.
You said it on the radio.
You said it on the radio
playing motherfucking
motherfucking rock pop
fucking season shit
and all that and motherfucking
it's like yo
this is a
watch this
Lord
no
but you know
like you said
you get out there
and start feeling yourself
LL was my shit
I was Lord LL
fuck that
we came out
when we came out
I was mad
cause Kumo D
was like he took out
dark skinned niggas
but I love LL
you feel me
I'm like
my husband
for Modi too but then dark skinned niggas man he's like I'll be sure all these niggas man But I love that loud, you feel me? I'm like, no, my eyes root for Mody, too.
But then, Darcy and Niggas, man, he's like, I'll be sure all these niggas, man, man,
if you need Darcy and Niggas, come back.
You know, I'm just saying, man, Big Daddy came with a chocolate bag.
But you know what?
Speaking of Run DMC, like, we've always been, like I said, we've been,
everything we do is built off of Run DMC. We call've always been, like I said, we've been, everything we do is built off of Run DMC.
We call it, like everything's after them.
Like we, but when we came out in 94, no, 93, we came out with Hip Hop Array.
Hip Hop Array!
Oh!
Hey!
They said we would never top O.B.P.
Hip hop already
Hip hop already
Hip hop already
We gonna backtrack to that record
The creation of that
And the evolution of it
But even with that
Like you said about feeling yourself
We came out with that
After our first album we sold millions of records
We come out with this we back on top We sold millions of records We come out with this We back on top
We got our own tour
We like yo listen
We love Run DMC
This is who we came up on
And at that time
People were starting to sleep
On Run DMC
Like oh they over
We put them on tour
We put them on
We put them on
We want Run DMC
But now listen
What we were saying to ourselves
But
Our audience
Gonna come see us.
We're going to murder them.
All right.
Man, the very first show,
Richmond, Virginia.
Radio City.
No, Richmond.
Before we got there.
Tell the whole story, yo.
They said no.
Man, tell it, man,
motherfucker, man.
I'm talking about us out there.
I said no.
We don't want Run DMC.
We said fuck it.
Cancel the tour.
Run DMC can't come out.
I'm not.
I said that. No, you ain't tell the whole fucking story. Anyway. We came outC. We said, fuck it. Cancel the tour. Run DMC can't come out. I'm not. I said that.
No, you ain't tell the whole fucking story.
Anyway.
We came out there.
We said, yeah, tell that, motherfucker.
We was out there.
We was like, yo, our show is crazy.
We going to go out here.
They can do whatever.
We going to kill them.
Man, Run DMC went out there and killed us.
The very first night.
And every show after. Murdered us. Nigga, we ain. The very first night. And every show after.
Nigga, we ain't going to hope.
We're going to go before.
We're going to play our position,
going before them niggas.
Because you're going after one of them niggas.
That was the headline.
We're going after one DMC.
If you let somebody set you up with that one.
They're going after one DMC, nigga.
You better rock it up, nigga. Oh, man.
You better lock it up, nigga.
You don't want to do that.
You don't want to do that.
You don't want to do that. And a lot of people don't want to go after us.
You can't.
A lot of people, they like, yo, you can't go after Nori.
Brandon C.
Brandon C. is one that we like.
We on the billboard.
We not going.
I don't think anybody can go after him. You can go after him. I don't think anybody can go after him. You can't. You can't. You can't. You can't. You can't. You can't. You can't. You can't. You can't. You can't. You can't. You can't. You can't. You can't. You can't. You can't. You can't. You can't. You can't. You can't. You can't. You can't. You can't. You can't. You can't. You can't. You can't. You can't. You can't. You can't. You can't. You can't. You can't. You can't. You can't. You can't. You can't. You can't. You can't. You can't. You can't. You can't. You can't. I was actually my first deal.
I was on Tommy Boy, then Def Jam inherited me.
Because I didn't like Tom Silverman.
He kept coming to the meetings with eyeliner on his life.
I just thought it was weird.
Translation, he was doing a homo promo.
Translation, he was doing a homo promo. Yeah, I love it. Translation.
He was doing a homo promo in your office.
Hey, hey, Norby, you grew up with some girls.
Translation.
You grew up on the Norby, Russell and that.
Yeah, and Nas and Akineli and Vegas.
Yo, and he had one of them little closets.
He came out, came out of the closet.
But where, and he got away.
Anytime I came in here looking for
niggas. He definitely had allies at home
for no reason.
He just met me.
Oh, he met you like that?
Nah, that nigga.
He ain't there when he close.
Whatever you are, you are.
What do you guys think of the game today?
What do you think it is?
You know what I think of the game?
The half of hip-hop, it needs a hip.
I think half of me says,
they're not doing real hip-hop,
but then the other half of me says,
they said the same thing about you when you were doing it.
I listen to what my kids want to listen to.
I listen to that.
I see the good shit in there.
I say it all the time.
When we first came out, a lot of people were looking at us like, no, I'm like that. I'm to that. I see the good shit in there. I say it all the time. When we first came out, a lot of people
was looking at us like,
no, I'm like that.
No, I'm like that.
I'm into it.
I don't know.
Because it's certain shit.
I'm like, ooh.
You know,
I like the gutter shit.
You feel me?
It's the shit.
It's like,
you know what happened
one day was
I went to a club.
I started living here.
I started living here
and no matter what, you go to a club and the club here I started living here And no matter what
You go to a club
And the club
They play the young nigga shit
Right
So
You know I'm cool
And then one day
My son
Big up Nassim
I love you
I miss you
He's in basketball camp
Motherfucker
Call me
You know
He don't want to call me
Because he's
Translation yo
Call daddy
He miss you
God damn it
Translation
Are you playing ball
Anyway Yeah he ain you playing ball?
Yeah, he ain't playing ball.
So anyway, I used to walk past my son in the room,
and I used to hear the shit that I heard in the club.
So now I started to get curious.
And I started to be like, all right, well, why is he listening to this?
So I would tell him, come out.
Yo, here, take the Beats pill.
And he'll be like, you don't want to hear my shit pop.
I'm like, first of all, don't call me pop.
I'm dad.
Dad.
Dad just seen my flicker.
Dad sound cool.
Yeah, yeah, yeah.
Pop sounds like you're here.
Pop sounds like I got pop. Pop sounds like my eyebrows is great.
You know what I'm saying?
Pop's tripping.
And then I started to, you know what?
I'm not going to judge my son.
Because my parents ain't judging me.
So I'm going to let them listen to what they fucking listen to.
And that's what kind of got me into the new generation.
Like, acceptable.
Like, I could care less.
I'll be in a club.
I was about to say so be live, but you you know That's a long Time ago
But
What's happening
Oh
Ivy
Dream
Story
And I'll be in there
And I'll be like
And I'll find myself
Loving this shit
Not even liking it
Loving it
The same music
That I know
That if I was to listen to it
In the 90s Or in Or if you go on the left rack And listen know that if I was to listen to it in the 90s or in...
Or if you go into left rock
and listen to that shit.
No, but here's the deal.
Amongst your peers.
No, amongst my peers, no.
Yeah.
But here's the deal.
The kids, baby, you have it rockin'.
In left rock.
The young kids and kids
and the young kids everywhere,
they are listening to this.
Yeah, they are.
So instead of me being like a dude
like, ah, fuck that,
I started to listen.
Right.
You know what I mean?
No, no, no.
No, no, no.
But the thing is, you know what it is?
I think a lot of people,
not all of them, but I think some
or most of them that do have
the total
shut out of it and just be like,
ah,
that,
that is that because they don't have kids.
If you have kids,
they will start to understand,
start understanding because you see how they react to it.
And you listen to them,
listen to it.
Like you said,
the same thing was,
you said,
I can relate.
I was 17.
Translation.
Let's go.
I have a 17 year old son that's been playing that stuff for years.
And I just hear him playing it.
And I hear him playing these songs two, three months before they even come out.
Because all those kids do, they explore, they get off the internet,
and then they play it in their rooms.
And then all of a sudden, the radio starts playing it later.
But you've been a herd.
Them playing it for months.
Exactly.
It's internet hit had the motherfucking new motherfuckers do a project we got the old
throwback tracks from the era Have them rhyme on there
Kazi
Our nephew there
He had a hit
And all that
You got Arsenal
On the bell
Arsenal battle
Rats
Arsenal my nigga
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't
I can't I can't I can't I can't I can't I can't I can't I can't I can't I can't E.G., you got a question? I got an answer. Let me ask you this, Nori. Yes. Today, would you make a song
incorporating that side,
that style of music,
if you, today,
if you were making a record?
The new music?
Oh, I did already.
Funk Flex.
I actually went crazy on my new record
because I know you got certain feelings.
And it's Younger New Style.
No, it's not Younger New Style. No, I'm asking you that. I'm listening to the. And it's younger, new style. No, it's not
younger, new style.
No, I'm asking you that.
I'm listening to the section.
I'm listening to the section.
I'm sorry.
That's what I'm saying.
I'm sorry, what?
He's saying,
I'm saying.
When you make
a fucking trap beat today.
I did.
I did, I did.
I did about two years ago.
And I didn't like it.
Translation.
I didn't like it.
Translation,
I didn't like it.
I did it,
it wasn't me. And translation, if you mention thelation, I didn't like it. Right, right. I did it. It wasn't me.
And translation.
If you mention the certain motherfucker we don't fuck with, nigga, you get your money
with that.
We don't fuck up your money or anything.
We got something over here that he gets.
I understand.
Don't go through boundaries.
I understand.
You feel me?
You get yours, don't say, and we rolling with you.
Two years ago.
Yo, let's do a project.
You played yourself.
You played yourself.
You played yourself.
You played yourself. Thank you.. You played yourself. You played yourself.
Thank you.
I wasn't comfortable in that.
You know what?
You know what?
You don't have to do that.
You don't have to do that.
That's a bridge.
That's a bridge.
That's a bridge.
That's the biggest podcast in the world.
No.
I did it five years before that, though.
I hope to be in all of these niggas.
That's a bridge.
I tried trap music.
It didn't work for me. I'm not saying it's trap. It didn't work for me. I did. I did though. I'm keeping it real. I hope the middle home of these niggas. My hands are green. I tried trap music. It didn't work for them.
I'm not getting trapped.
It didn't work.
I did.
I did trap.
I did.
You did.
You did.
It's like a whole mom movie.
Yo, you had to connect.
Who else fought for it?
You never let us in.
You got to connect.
Why don't you fucking use the connect and blow up?
You come straight up the middle.
You don't be sharing.
Yo, you a stingy.
No, you with Favell. Go get him. You come straight up to the middle. You don't be sharing, yo. You a stingy. No, you with Pharrell.
Go get him.
You come straight up to the middle, yo.
Pharrell just text me,
oh, marry,
what that shit up?
Merry Christmas?
We going with like
a thousand Jersey niggas.
Yeah, nah, nah.
North Train Candy, yo.
Just go down.
You know what I'm just saying
for the video.
Yeah.
Show them like,
we gonna do it.
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A lot of times the big economic forces we hear about on the news show up in our lives in small ways.
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I know a lot of cops, and they get asked all the time,
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But not everyone was convinced it was that simple.
Cops believed everything that taser told them.
From Lava for Good and the team that brought you Bone Valley comes a story about what happened when a multi-billion dollar company dedicated itself to one visionary mission.
This is Absolute Season 1, Taser Incorporated.
I get right back there and it's bad. It's really, really, really bad.
Listen to new episodes of Absolute Season 1, Taser Incorporated, on the iHeartRadio app, Apple Podcasts,
or wherever you get your podcasts.
Binge episodes 1, 2, and 3 on May 21st
and episodes 4, 5, and 6 on June 4th.
Ad-free at Lava for Good Plus on Apple Podcasts.
Noreen, what's the relationship with the homie?
Who?
Pharrell.
Pharrell, that's my brother.
He just texted me, Merry Christmas.
I wished him a Merry Christmas.
I've been texting a wrong number because my iPhone hasn't been backed up in 36, 38 weeks.
38 weeks.
And it's because I'm a bozo.
I'm a guy from resource room, from special education that'll kick your ass
in science class.
How you gonna
elevate a special education
on the storage right now?
I'm good at two subjects.
I knew he was about to...
I'm the nigga that
fell every other class
when I was good at two subjects.
You ain't gonna get thrown out
of the court.
Translation.
Translation.
You full of shit.
I know how to communicate.
I know how to communicate, but you know, I know how to keep it in the cake.
But, you know, that's the homie.
I haven't spoke to him because what happened was we were doing this.
That's always been my thing.
So what happened to the tracks we done when we was in the studio?
I thought he was going the whole side of your house.
Yeah, that's enough.
Hold on, man.
We got a question.
It doesn't matter.
I threw that in existence.
I was making that up.
I'm going to say this.
You don't have to make that up, but I couldn't say it.
And he hit me.
What are you doing?
I said, I ain't over.
This is me on the board of the bosses.
Sometimes you gotta throw things.
It happens.
This is me on the board of the bosses.
Excuse me, this is me on the board of the bosses.
What happened to all of us?
What happened to all of the in-jokes?
Look at each other. Nigga, we fight each other just to get the hard space. boys have one the web no we gotta say and it's called pie p-i-e and this is what you all need
to understand p-i-e positioning is everything. It's how you position yourself.
And without giving up too much, Norby,
you're doing your thing, blah, blah, blah.
How has the podcast and journalism game helped you?
I saw when you saw, you're like,
you went to, I follow you on social media.
You're going to one of these fucking journalism media events.
You're like, you know what?
I'm really seeing, this is my first time showing up at one of these motherfuckers as a journalist.
Yeah, it's true.
So what's the experience, the diversity?
People need to learn from you, too.
How do you work that brand, diversify that brand, find other avenues to reinvent yourself? Vent yourself. Well, I'll just reiterate what I was kind of saying earlier,
was the brother that sits right there, DJ EFN, my brother,
he kept telling me, yo, we should do something.
We should do, because we had a radio show at first.
And then this is when Sirius Satellite and XN combined it,
because remember, at first, Sirius Satellite and XN combined it because I remember at first, Sirius Adelaide and XN
was separate.
So we had a radio show
and it did pretty good.
But then when they merged together,
I believe I had just moved to Miami.
And they was like,
yeah, I could do the show
if you do it in New York.
I forget exactly what it was.
And then we stopped doing it.
But EFM,
he sort of knew what we had when we did the show.
So EFN kept reiterating it to me.
He kept saying, yo, let's do something, let's do something.
And I did a podcast, you know, long story short.
And then we started doing this. And then our idea was, fuck it.
I listened to Hot 97.
I listened to Power 99 out here.
I listened to all that.
And all these platforms is based on the old nigga that's hot or the new nigga that's hot.
Why don't we praise our legends?
Or Salada in between.
Why don't we sit there legends or it's a lot of in between why don't we sit here
and say
and say you know what
yo listen
listen I know we quoted some of y'all records
but you can go through your albums
I know your words
word by word
yo they still got
old school and new
they used to have that
they do have that
they do have it
the reality is
we understand that
it's business
look Norrie what you're saying. The reality is, we understand that it's business. We was the best.
Look, Nori,
what you're saying is,
the reality is,
with corporate America,
all the corporate radio stations,
it's business.
It's not personal.
We all know,
all of these programmers,
people who run these stations,
they would love to do more,
but they have to follow the order of the day.
And it takes cats like you,
who you know this side of the game,
to bring a Nori in
and create your own.
My favorite quote is
if it doesn't exist, create it.
So that's all it takes.
You listen to all of this shit.
You see what's going on.
You say, you know what's missing?
And that's what Pac said.
Keep the weakness in the game
and sew it up.
And there's so many people
that I know that's real hip-hop lovers.
You used to complain about hip-hop.
And the thing is, I love what they were complaining about, but I didn't want to complain.
I wanted to do something about it.
So me and my partner got together.
DJ EFN.
Eric, I don't know how to pronounce your last name.
That shit is like German.
It's Italian.
No, see, I mean.
But I say, yo, let's, you know, we interviewed KRS-One.
Niggas say, oh, y'all niggas crazy.
And you know what we did?
TMZ picked our shit up.
Picked it up, right.
And I'm like, it ain't about if a nigga hot
got a project out.
You know what it's about?
Praising what the fuck
I grew up loving.
Right.
Praising what the fuck
he grew up loving.
That nigga got a beard on
because he know
that's not hip-hop V-Dot.
Right.
To him.
You know how when
your little relative
from Queens
He still play vinyl.
Translation.
Vinyl.
Purist, purist, purist.
Vinyl. I want to know what happenedus, Pyrus. Vinyl.
I want to know what happened to all the tracks we did.
You know how, like, your relative from Queens come to Jersey and shit,
and then you're missing some of your old school CDs.
I got that hard drive.
Well, yeah, where the fuck are you supposed to send that shit?
Tell that shit right now, nigga.
What happened to all this?
You had my favorite.
You had records together?
Yeah, yo.
I think me and my family. It's a great ocean. Hold me back, yo. Yeah I know, I know. I know her.
So look, look Nori, here's another thing.
Talk about some-
This is my wife right here, y'all.
Just a kiss.
Hey, wifey.
In the bottle, god damn it.
All right, split.
Put it in the bottom, bottle break.
This is Apple, it's already cracked.
You can measure it, it's your bag, I'm JNL. Pairs later, we'll cut that bottle Apple, it's already cracked. The commercial is Shabak and Jandell,
pay us later,
we'll cut that bottle
out of it.
Go ahead, baby.
You won't even see it.
So look, Norrie,
we have a Jersey-Queens
connection.
Yes, we do.
And Kay's family,
we got Southside Jamaica-Queens,
and then we have
Left Frack.
Yes, you do.
So y'all gotta try
to chop that off
and talk about
that similarity. Then my big mama was Southside Pepper from Salt-N-Pepa, you know, So y'all got to try to chop that off and talk about that similarity.
Then my baby mom was Southside Pepper from Salt-N-Pepa.
You know, she's Jamaican.
Let's give it to your baby mom.
God damn it.
You keep bringing it up.
Baby mom.
Let me tell you something.
Let me tell you something.
Straight up, straight up.
They from Kingston, Jamaica.
Jamaica crazy.
You already know.
Ain't Kenny Anderson got one?
Spenderella.
Spenderella.
Listen.
Don't be making up shit when you're talking about my baby.
Look.
You said Kenny Anderson.
You heard some shit.
I ain't even thinking about it.
Kenny Anderson?
Man, don't be making up shit when you're talking about my baby.
All right. When the song paper come out, what do y'all think? But yeah. Let's estimate. Anderson man I'm even impressed when you talk about my baby alright when the
song
come out
what do
y'all think
but yeah
let's
estimate
showstopper
that had
to be
82
83
showstopper
might have
been when
he was in
high school
that came
in 86
87
but hear me
out
87 88 showstopper 82 83 so now listen Okay, so listen. You're not listening to this. 87. But hear me out. Hear me out. 87, 88.
Show started.
Okay, 82, 83.
So now listen.
The year I was born was 77.
And we born in 70.
So when I'm looking at these females.
I'm a young boy.
I'm sorry.
Not really.
I'm a young boy to you.
All right.
Continue this story.
I'm 900. It's the. All right, so continue the story. No, I'm not.
It's the reason to break for me, nigga.
Where the fucking songs we did?
We'll continue the story.
I said, damn.
Kenny Anderson died.
Spend it, brother.
Tres died.
I said, it's old for me.
I'm seven years old.
So I was my kid. Hell yeah. Oh, for me? I'm seven years old. That game's over. You know why after that?
Soren Pepper was my kid.
Hell yeah.
Right.
I swore I was going to marry one of them motherfuckers.
Right, right.
I ain't even, I never met Soren Pepper.
You never did?
Soren Pepper or Spinner Brother.
We all out tomorrow night, man.
We doing this shit.
Come on in.
Go backstage.
You need to go.
You got to get in play.
You coming with us. God damn it. Translation. We doing to go. God damn, Clint. You come with us.
God damn it.
Translation.
We know we're pit bulls.
We know we're pit bulls.
We know we're pit bulls.
We know we're pit bulls.
Take you right into my baby mama and all them dressing room.
Nigga, and then when I go out and do what you just talk to him, take the selfies and everything.
Do an interview all night.
Check his numbers all night, God damn it.
But you smashed a lot of, a, that's a lot of You put my business
You out the door
It's a big
Motherfucker
Take another shot
Let's get you loosened up
You smashed a lot of
It's been over seven years, god damn it
Over seven years, god damn it
I might have broke the record
In them motherfucking Magnum condoms like just to have them and
shouldn't use them with the goddamn wet and they ain't got down.
Let's make some noise for him.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why.
I don't know why. All six kids I got, I wanted them. No, no, Trojan. Trojan the Breaker.
Like a Magnus with the wet, nigga.
Trojan.
All my six kids, I wanted them.
God damn it.
Wow.
That part.
That part.
Ain't no more mischief.
Ain't no mischief, it's splashing.
Ain't no just all over the station board, it's just raw splashing, you know.
Donate a bottle.
You got some more ice over there?
Yeah, we got ice, nigga.
Give him the ice.
Tell me, where the hell is the song when you going to email like the three of them we did?
We had like two nights we was there.
It probably is like five songs.
You niggas.
He a politician.
These two niggas.
I'm telling you.
Y'all can take over all the Spanish world.
This motherfucker can take over there.
And y'all niggas is good.
So KG.
Y'all niggas good, nigga.
Did you ever picture.
You see he still ain't answering my shit.
No, no, no.
I got a KG question.
I ain't sure if I.
So KG.
Paperwork.
Did you ever picture yourself as top five producer of hip hop of all time?
Nah.
They be cheating them, man.
This ever is where you go, and he always was like, nah, man, fuck that, man.
Listen, all them niggas, they stop rating shit because I took it personal,
and I went the fuck up to their little rating spots and said,
for real, y'all disrespectful, and showed them the top that I think with it and no and he
ain't on there you motherfuckers stop doing this shit if you ain't gonna keep
it funky tell that part you don't consider yourself top five he is god damn
he number one in my motherfucking shit so that's what I'm saying you go the fuck
up that's all that matters that part part. No, you know what matters?
I don't go for number one.
I ain't nervous.
I don't go for number one.
Listen, I'm going to tell you something that really matters.
Because all these lists exist.
It's the motherfucking publishing checks.
That's what really matters.
Y'all can debate all you want, sit in the goddamn
barbershop, do all these things.
Sign on,
buy my ass cap, and look
at the work. Alright, well look at the
translation. This is a numbers game.
Look at, hold on.
The numbers don't lie. Look at motherfucking
any fool to anything.
Loyalty has no expiration date
Look at naughty by nature you see you produce and written no matter what anybody share from that shit
Family that stays together get paid together for life
We got all our publishing and producing together no matter whoever rolled up reduce anything. We got it all
So how'd you back pepper? How did this go down?
Nigga, let me tell you
how I got this one.
Because, you know,
like, everybody was like
all out of state with me.
You ain't hit Janet, right?
We just got like,
oh, spring break.
You ain't hit Janet, right?
Oh, I can tell you that one.
I was chasing Janet.
Is that true?
No, I was chasing Parker
out of first.
He was...
After the AIDS test
and it didn't happen,
then Parker ran up in.
Ah, man, I'm going to just tell about different things that happened with him.
Anyway, I know I did.
I would tell you about Hocktoe in the one time.
But never.
No, no, no.
But you tried.
Everybody got to try Janet.
It's Janet.
Come on.
No, I never got to close to her.
Come on.
My wife is Janet right here.
My wife would tell me.
Go ahead.
It's Janet.
God damn it.
You don't choose Janet.
Janet is Jane Lowe.
Your wife would tell you that?
No, I'm just playing.
I'm just trying to get it out of you.
I'm trying to get it out of you.
You say, can I get Janet?
She say, nigga, you want Janet?
Right.
And the gun I just gave you.
No, but, but, but.
Yo, she like, nigga, go get it.
But how was it you met Janet?
I was at a many, yo, it's.
We met Mike, yo.
Listen.
Tell us the Mike's.
We met Mike.
What are we going to do?
Janet, Mike, or Mike over Janet?
No, Janet first. Janet first a Janet? No, whatever.
Janet first.
Janet first.
Let's go, Trash.
Put me on a planet, damn it.
Just stop it, man.
She always was walking in the right spots of the spots of the clubs that I was in the back.
And it's kind of dark and stuff.
So we spoke sometimes.
You ain't got no incriminating stuff.
I'm telling you.
That's your limitation.
And I ain't telling no nasty shit
Nigga
You know what I'm saying man
And we kept it you know
And bam and cool
And that's all I got to say
About my lord
Oh yeah
Kumbaya my lord
Kumbaya
Kumbaya Kumbaya My lord Oh my God. Oh my God. He's trying to say,
Oh my God, my Lord.
You been lying about sending me
that goddamn 500 songs.
We just made that up right now.
Yeah, yeah.
We just totally made that up.
But nah, let me tell you something.
Naughty by Nature,
y'all had an illustrious life.
You missed the Michael part.
Yeah, Michael.
No, I was going in on the Michael part. I was going into the Michael part.
I'm sorry, but let's go straight into it
because your man says he's a go.
Well, the time we met Mike, it was like
here, another triple OG
in hip hop. Would everybody
please give it up for the
overweight lover MC Heavy D.
Rest in peace.
So y'all in
Heavy D's session?
Hev was the reason we met Michael Jackson.
Break the story down.
Hev did the Space Jam.
First of all, rest in peace Heavy D.
Rest in peace Heavy D.
Hev did the soundtrack to Space Jam, the Michael Jackson little Bugs Bunny movie, right?
Yeah.
All right?
So he was out there. Hold on, time out. I've never heard somebody describe it
as Michael Jackson, Bugs Bunny movie,
and leave out Jordan.
I respect that.
I continue to continue to comment.
I've never heard anybody leave out Jordan
in my whole life.
In my whole life.
The way it went down, that's what happened.
So our manager, Quinn Latifah's manager, Shaquem,
he fucked with Hev real heavy, real, real heavy.
So he was out in Chicago with Hev,
and they was shooting the video to the soundtrack, Space Jam.
So it was Hev, Michael Jackson, Jordan, they was doing all that.
Space Jams early.
Shaquem, and this is the importance of branding.
We always flooded our whole family with just naughty merch. doing all that early shock him and this is the importance of Brandon we always
flooded our whole family with just naughty merch so shock him had on the
black pilot jacket with the naughty by nature logo embroidered on it Michael
Jackson hit him was like hey I know those guys I managed them. I managed Green Latifah. I'm here with Hal. I like those guys.
I can get them out here.
Yo, Mike made the call.
Shaw made the call to us.
We flew out to Chicago.
Wait, you met Michael Jackson in Chicago?
Yeah, we got what you call a ooh, wasn't that.
We were there all day.
We filmed for hours.
We were there for a half a second.
Ooh, wasn't that naughty?
And then another shot. Ooh, wasn't that? That's a half a second. Who wasn't that naughty?
And then another shot.
Who wasn't that?
That's what we call a who wasn't that in a music video.
I digged it, too.
But we did get the music, Bubbles.
That's when we got Mike.
The monkey.
The monkey.
Bubbles.
Bubbles got a pair of naughty by nature boxes.
You remember the naughty boxes?
Yeah.
We laced them.
Yo, that motherfucker was sharper than me. Yo, and I don't know what you talking about.
Yo, we gonna do business, homie.
But these, I call them the Michael Jackson gloves, though, for the feet.
Because I'm rocking these.
This is air.
This is how I'm bringing in the new year.
These are the Michael Jackson gloves for the feet.
If you give me those, I'm not gonna wear those, because there's way too many niggas I shot
that's gonna feel disrespected.
Yo, that's the clown wig.
That's the clown wig.
That's the clown wig.
That's the clown wig.
That's the clown wig.
That's the clown wig.
That's the clown wig.
That's the clown wig.
That's the clown wig.
That's the clown wig.
That's the clown wig.
That's the clown wig. That's the clown wig. That's the clown wig. That's the clown wig. That's the clown wig. I'm not going to wear those because there's way too many niggas I shot that's going to feel disrespected.
Yo, man. In my kitchen, my wife is here. I love her. Yo. I love her. I'm Nary Norby.
We are together forever.
But I can't wear those in public.
Because if I wear those in Queens, niggas going to be like, that, the nigga that shot you, son.
That good bitch.
We have to go to the station.
It's an emergency.
I see you, son.
I see you, man.
Just brother to my niggas.
I know, man.
No, no, man. Statue of Libertation. I'm standing in. Just brother to my knees. I don't make no money.
Statue of Libertation.
I'm ready.
We good.
Statue of Libertation.
I said it right?
Statue of Libertation.
Statue of Libertation.
Yeah, you said Statue of Liberty, nigga.
No, it ain't Statue of Liberty.
Statue of Libertation.
I ain't never killed nobody.
You said it ain't Statue of Liberty.
You said Statue of Liberty.
Statue of Liberty, nigga.
You can't lock his ass up.
This nigga got it, nigga.
Yo, but listen.
Statue of Liberty. Lordy by nature. I'm pleading Statue of Liberty. You can't lock his ass up. This nigga got it. But listen. Statue of Liberty.
Lordy by nature.
I'm bleeding.
Statue of Liberty.
You can't.
Are you bleeding?
Statue of Liberty.
So give me a story about Big.
Give me a story about Big.
Here's my story about Big.
If you follow my Instagram at UncleVimRot, deep down inside, I have a picture.
One of those Polaroid joints that they print out, slide the joint in.
Of Biggie.
This was when he was first coming out.
Very early 90s.
Partying bullshit?
Before that?
Somewhere in there.
But somehow, me and Biggie were down at Howard University.
And we was fucking with DJ Ron G.
Ron G will tell you this story.
Get Ron G up here. will tell you this story.
Get Ron G up here.
Because that's the classic mixtape thing is and all of that shit.
But Ron, he was doing a party down in Howard.
Somehow me and Big was down there.
And Ron needed help with fucking crates, yo.
His crew wasn't even right.
We were already rolling as naughty.
So I had crispy Timbs.
If you look up this picture,
Big had little nasty Timbs on. He was still
in that, he was signed, but he
was in the stage for that first
joint. Man,
and we helped Ron
G carry his fucking crates
in that Howard joint.
You and Big. Me and Big.
And Big knew who I was,
and we knew who Big was.
He came to one of our shows,
but Big linked up with me.
In North Carolina, y'all.
And then once we helped Ron G,
he was like, yo, Vin, let's take a picture.
So we took the pictures,
snapped up twice.
He took one,
and then he gave me one,
and he wrote down his beeper
and his fucking home number on the joint.
Hold on.
Time out. Let's make some
noise for Vin having
Big's beeper number.
That's hard.
Check my Instagram. That ain't a
story. That's facts.
That ain't a story. That's facts.
You know, listen, whenever a nigga say
beeper number, you just gotta just shut
the fuck up. Just listen.
And it's Big's handwriting.
Big wrote that shit.
Give me a big story.
All right.
Well, this was like 95, Romans 96, where it was like tension between East, West.
Talking big, bro.
We on tour, Naughty and Bad Boy.
Wait, tell me. Wait a tell me Let me just describe this
You're going to let me finish the motherfucking story
No, no, no
I have to think about this
This is the middle of the East Coast
Pop got shot in New York
And it is fucking time
Came out riding on East Coast
West of all
And you on tour with Bad you were on tour with Bad Boy.
We were on tour with Bad Boy.
And Pac, I'll do it.
Let me just shut the fuck up.
Well, for the first three, four nights.
That was their first major tour.
Translation.
For the first three, four days, I'm like, yo, man, we in San Antonio.
Yo, where y'all be at, yo?
Why you don't go out to these parties?
Me and me and Su No, you too buggy. Do you know I said?
My my brother to book
When you saying this you talk about I'm in the hotel we say this a hotel
Relationship with the fucking back. Why are you a motherfuckeruckers, they got to be like this at camp?
The doors open, they in the hotel, never going nowhere.
Why y'all never go to the party when we're, man, shoot.
I'm like, man, let me get this goddamn phone.
That's when you had the phones like that and shit.
Yeah, the long joints with the.
You know what I mean?
You put the speaker on.
I'm like, yeah, man.
Yo, what's up?
Hey, what's up, man? Who the chick? Oh, yeah, this shit. What's up? I'm like, yeah, man. Yo, what's up? Hey, what's up, man?
Who the trick?
Oh, yeah, this shit.
What's up?
I'm like, what pocket?
Oh, right here.
You're like, what's up, man?
Like, man, these niggas, I don't talk with these niggas, man.
These niggas don't even want to go party with me or nothing, man.
These niggas are like, yo, man, what the fuck?
Man, tell them bitches, like, tell them bitch ass niggas go out with you.
We ain't going to fuck up your money, you relative and family and everything else.
And all the rest, Pac going to make some records.
We're going to bomb them out.
He going to make records.
We going to make money.
Tell them motherfucking bitch ass niggas to go out with you.
Like I don't speak them.
Them niggas came out.
They was coming out with the shiny suits that we show.
Like, you know that shit?
After that, them niggas came out with Timbo boots and naughty boxers.
With their ties on with no shirts.
Junior Mafia.
I got Big and Kim, Lil' Team Junior, Junior Mafia going on the hood with me.
All right.
All right.
And strip joints and shit, all of us.
And East Coast.
Oh, yeah, we was on tour.
Coast to coast.
Bigged them up.. Big them up.
Big them up.
Get the fuck out.
You're just being there
every fucking night
with Puff and them
fucking gals.
Son, let me ask you something.
Yeah, but Puff,
you still ain't come back
with that last fucking sack,
nigga.
You got real slick.
Lucky the mama cones.
You know that's OG,
y'all.
Slap boxing, y'all.
You that big bag.
It would be nice to get again, Puff Daddy. You know, that's OG, yo. I slapbox you, yo. You that big bag. It would be nice to get again, pup daddy.
You know, that's my relative.
That's how we talk, man.
Translation.
Translation.
Translation.
Translation.
I'm a part of it, love.
I love you, daddy.
I love you, daddy.
I slap back.
Welcome to Play It, a new podcast network featuring radio and TV personalities
talking business, sports, tech, entertainment, and more.
Play it at play.it.
We're back to Drink Champs Radio with rapper N.O.R.E. and DJ EFN.
So let me end this conversation with this.
I want to big all three of you brothers up.
And I want to say that, again, like I said in the beginning of the interview,
when they said we're going to get naughty, I said, yo, who are we going to get?
Because sometimes naughty can be KG, Tretch.
Different configuration.
I ain't
his motherfucker.
This is my motherfucking
family.
Let me keep
beating you up.
Come on, Tretch.
Come on.
Relax.
Translation.
Let's finish translation.
I love you too.
I love you and make me cry.
Listen, let me
I'm going to tell you this.
I'm going to tell you
what you got.
I'm going to tell you what you got. I'm going to tell you what you got.
And everybody in social media and all of this shit,
I'm going to tell y'all what y'all got.
When Naughty, we had the problems a couple of years,
my two brothers, they went up to the breakfast club
and they did an interview.
So ever since then, this is the first interview.
Yes, it is.
All three of us doing this kind of fight.
Yes, it is. So we about you, baby. Yes, it is. interview Yes it is On this kind of platform So we about you baby
Yes it is
And it's positioning
So you brothers are doing your thing
I understand what y'all doing with your podcast
I understand the platform
Understand all of that
I understand advertising
I'm coming through with the sneaker company
We going to put up that sponsorship
money and do the right
fucking thing.
And let's rock.
And let's rock out, man.
It's about being creative, yo.
It's about being creative.
We got the tools, Nori. It's about being
creative. It ain't about blaming
nobody.
So when the translation he going to be in the office with them and with the mayor and all that shit.
Roll up them sleeves and put them in the work.
I'm being the ghetto.
You got the warriors.
So, when you ready, we do this whole movement, all this shit.
We all roll together.
We deep, and we going to have studio sessions.
And everybody in this motherfucker and everything else is going to take it to the station. They going to play a translation. All the fans are going to ask. Everybody in this motherfucker and everything else. Some hustlers. Take it to the station.
They're going to play a translation.
All the fans are going to ask.
That bar right there.
When is the next Naughty Al?
Motherfucking one.
Because KG got all the beats.
Can I get a copy of the fucking tracks that we fucking did?
Can we really get back to that before we close out?
My time is five.
You're very right.
Here we go, y'all.
Let's do it.
One, two, three.
Give it up.
Give it up.
Give it up, baby.
Let's rock.
Give it up, baby.
No more time.
No more time.
No more time.
The fans are going to kill us.
When is the next Real Naughty by Nature?
And listen, let me just tell y'all something.
Don't cut me off
because I know you're
about to cut me off.
I ain't cutting my ass off, nigga.
I ain't cutting my ass off, nigga.
I ain't cutting my ass off, nigga.
I can't cut you off.
I've been quiet as shit, right?
Fuck you.
Don't put me on this.
I can't cut you off.
But listen,
we need the next
Naughty by Nature album.
And we are aware of technology.
So we are aware.
The reason why music sucks now, because back in the days when we made music, don't cut me off, nobody.
Nope.
Niggas ain't driving.
Niggas ain't driving. Listen, the reason why the music was so great back then
is because I couldn't send you
an email.
You know how big them
rails?
Niggas ain't want to bring them rails.
The rails.
So you had to go to a person's
studio
to make that music.
Just listen. This is why music is
disposable nowadays.
Because even what you recorded on
is disposable.
Back then, you couldn't
throw that Dorf away. That nigga was a Dorf.
Translation.
Norby missed us and he wanted us to come
to Queens.
I want y'all To do a real
Nori
We can do it
We can do it
We can do it
I want y'all to email us
I mean
I've been in the hood seven years
First single translation
First single translation
Fuck up man He want us to come to the hood And I'll be in seven years more First single translation First single translation With three chaps
Fuck up man
You want us to come to the
Yeah I'll be here
Seven and more
Unless KG is producing
That's what I believe
And somebody that
Motherfucker
People
And that's real
So
Some people will argue
If you hear Wu-Tang record
And RZA didn't produce it
It's not authentic
Wu-Tang
I don't care if RZA don't produce it
as long as RZA arranged it.
Oh, fuck that, man.
Dre ain't do a lot of that.
RZA put it together
and that's how I feel about it.
That it was great new producers
he put it in there.
But yeah,
you know what I'm saying?
Yeah, he was one producer in there.
That makes sense.
It's different.
It's the brand that fixed
what it does.
We ain't doing this forever.
Why?
That's like an original Eagles with a hip-hop Eagles I love Philly. I love Philly. I love Philly. Let's go Big Blue! Are we Eagles fans going to fucking try and make it?
You think I'm an Eagles nigga?
You what?
I didn't want to be the hip-hop Rolling Stones.
I was making noise for Tretch being the drunkest nigga in the building tonight.
And we love that.
Oh shit!
How you the drink champs tonight?
Where's my boy?
Yo, it's always the drunk nigga to put it on you and run the show and shit.
I see how slick you are.
There's a show called Drink Champs.
And he drunker than me, he won.
Bro, you know what?
I'm not drunk.
I'm not drunk.
I'm not drunk.
I'm not drunk.
I'm not drunk.
I'm not drunk.
I'm not drunk. I'm not drunk. I'm and then run the show and shit. I see how slick you got.
There's a show called Drink Champs.
And he drunker than me, he won.
What?
He won.
I'm usually the drunkest nigga in the building.
What?
You want me to run the show?
You can't drunker than me.
No, he won.
He won.
You won.
You won.
We put this logo right there.
Yeah, yeah.
Yeah, look.
Oh, Puff took our shit?
Listen.
Oh, you want me re-bond the
chalice
yeah
we used to have
a little chalice
like the nigga
that won
but Puff
came here
like a trophy
like a trophy
and he took
every drink
from every table
but we don't have
the foulest shit
that we had
before because
we were
statute of limitations
right
and he took it with him.
He's a foul nigga.
He poured every alcohol
on the table in there
and we all...
And we all...
A question.
Has this motherfucker here
that I know
all this goddamn time
for these decades,
has this motherfucker
ever won
the drunkest motherfucker shit?
I'm seeing...
Yeah.
All right, well...
I won it with you
and then you got kicked out
of the hotel because I told you you couldn't smoke.
Do you remember that?
Translation.
You remember?
Translation.
Translation.
You didn't get kicked out.
You didn't get kicked out.
You didn't say that in front of all the people.
That's what you're saying.
All the fuck up.
You didn't get kicked out.
I love you.
You got charged.
You ain't telling that guy.
Now, this is first 48 hours.
First 48 seconds.
You didn't smush me.
Man, you brought some old shit up. Yo, niggas, you say we low. You made me miss my flight three times.
I remember this too.
I made you miss your flight?
You did.
Because you was in the room smoking with me.
You told me not to smoke it.
I gave you the good weed and you rolled it.
How can I leave you?
I just need to speak with you.
I know this weed is good.
Are you in the real smoking with me. Oh, you was, yeah, in the room smoking me,
saying, nigga, I'm smoking you.
No, no, no.
I told you not to smoke in the room.
Yeah, why you was in the room smoking?
And what did you tell me?
You said, smoke in the room.
Why you in here smoking with me then?
And then you went and smoked in the room.
You in here smoking with me then.
And then we went downstairs and then they charged me.
I said,
I told you so.
He act like I was
asking him for money.
I was just telling him
they charged me.
Fuck it.
Yo, tell the whole story.
You piece of shit.
Tell the whole story.
Tell the whole story.
Yo, man.
Yo, tell the whole story,
you piece of shit.
Yo, listen.
Vin,
Tretch,
KG,
on behalf of hip-hop, DJ, year friend, drink. Vin, Tretch, KG, on behalf of hip-hop, DJ, EFN, Drink Champs, Hazardous Sounds, Drain, Rich Blanco, Mr. Lee, you know, Sonny D, BET, you know, pray for DC Twin, everybody, you know, all my people, Hakeem Green, you know what I'm saying?
We want to salute you for what you did to hip-hop for raising us.
Most of us wouldn't have been raised right if we didn't know that there's other
people's pussy out there.
Bam!
Boing, boing!
So relax.
It's not your pussy.
It's other people's.
Don't catch filth.
We would have never been raised right if we didn't have Hip Hop Parade.
We would have never been right without your music,
without your contribution to hip hop.
And hip hop owes you, and we're going to salute you that.
And we're going to continue keeping hip hop going because that's what we do.
And I don't know, our puff gave us this tequila with this heavy,
very heavy top.
Yo, Puff, you ain't give me that
last bag and you got bottles
like this is out.
Yo, Puff, yo.
I got eternal
love for him.
We did a 25th anniversary pool party
to meet uptown Slapbox
and to break canvas man this shit is sick
pick up Denny D-Rock but I could never thank you brothers more Hakeem Green thank you I
will never forget you for bringing cameras one to us I'm over here throw something in
here Hakeem Green yeah why don't you, East Stars High School talent show. Talk to the mic.
1986, East Stars High School talent show, right?
You had KG and Tretch about to wreck it down.
Sound system goes out.
Vinny, who was the host of the talent show, starts beatboxing.
Tretch just goes in.
And I started dancing.
Let's hear your beatbox for the record, man. Just for the
record. Let's just hear how
it go, boss.
Let's just hear more.
Let's just get some water.
Double shot of water.
I bet you trust me.
I bet you.
When you talk
about the essence of hip-hop,
the essence of hip-hop, to see it
go down in 1986 in front of my eyes, we went to high school together.
We went to high school together.
So to see it go down in front of my eyes, the next thing you know, four years later, I'm here at OPP.
I'm at Irving, Texas.
Because you're from Jersey, too, right?
I'm from East Georgia.
We went to high school together.
We graduated from Joseph's, right?
Yeah, me and him was in middle school together. We graduated in same high school. I know him with Jackson Cain. I know him with Jackson Cain. Man, me and him was in middle school together.
The first time I heard of KRS-One, I walked in a homeroom class and he's holding an album
up like this.
What's these cats doing?
We was in middle school together, man.
Guns to joints is out.
And you got fake blue eyes, right?
Cool.
Is that real blue eyes?
We got fake up there.
We don't fake.
We don't fake.
Let me check those out.
Nah, this is real.
Yo, they ain't really saying, you know, we went translation.
We went translation.
Went to school with us, nigga.
You say you got fake.
You get jumped out of Jersey for it.
We don't go to commercial.
We check for voices, too.
Where you at?
I've been playing for 25 years. I've never seen you have blue eyes, nigga.
We don't have to talk over here.
That's blue eyes for real.
You fucking niggas say that nigga had contact there?
You've never been in right of hours, bro.
He ain't got to, nigga.
As soon as he go, nigga, we call him nigga.
You know you're my nigga.
He is always.
Could have never been in jail with those. Yeah. Oh my nigga. He is always. Never been in jail with those.
Yeah.
Whoa.
Whoa.
Don't go in front of the camera.
Okay.
Hold on.
Hold on.
Everybody has to do this.
Everybody has to do this.
Everybody has to see this.
Don't go in front of the camera.
That's all.
Keep coming back.
Wait.
Wait.
Normie.
Normie, this was going crazy.
Turn that whole thing out.
All up there. We got pretty niggas with us right now. Wait, Norby, Norby, this was going crazy. Turn that old man out.
Hold up, man.
We got pretty niggas with us right now.
And Norby, man, we can't do that shit right now.
Go ahead, man.
Hold up.
You're gonna make some noise for Daddy Boy Nature.
Oh, my God.
This is a rock and roll game.
Let's do it. We're doing a picture. Drink Champs is a Drink Champs LLC production,
host and executive producers, N-O-R-ORE and DJ EFN. Listen to Drink
Champs on Apple Podcasts, Amazon Music, Spotify, or wherever you get your podcasts.
Thanks for joining us for another episode of Drink Champs hosted by yours truly DJ EFN
and NORE. Please make sure to follow us on all our socials. That's at Drink Champs across all platforms.
At TheRealNoriega on IG.
At Noriega on Twitter.
Mine is at Who's Crazy on IG.
At DJEFN on Twitter.
And most importantly, stay up to date with the latest releases, news, and merch by going to drinkchamps.com.
The Medal of Honor is the highest military decoration in the United States.
Recipients have done the improbable, the unexpected,
showing immense bravery and sacrifice in the name of something much bigger than themselves.
This medal is for the men who went down that day.
On Medal of Honor, Stories of Courage, you'll hear about these heroes and what their stories tell us about the nature of bravery.
Listen to Medal of Honor on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts.
A lot of times, big economic forces show up in our lives in small ways.
Four days a week, I would buy two cups of banana pudding, but the price has gone up, so now I only buy one.
Small but important ways.
From tech billionaires to the bond market to, yeah, banana pudding.
If it's happening in business, our new podcast is on it.
I'm Max Chastin.
And I'm Stacey Vanek-Smith.
So listen to Everybody's Business on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts.
I know a lot of cops. They get asked all the time, Have you ever had to shoot your gun? Apple Podcasts, or wherever you get your podcasts. Incorporated. I get right back there and it's bad. Listen to Absolute Season One,
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