Endless Thread - Hype Cycle
Episode Date: May 10, 2024The Vision Pro is Apple's new $3,500 virtual reality headset. Since its debut in February, users have found new ways to use this latest iteration of a decades-old technology: scrolling TikTok at wo...rk, driving Tesla's Cybertruck, recording their kid's birth. But can VR truly integrate into our daily lives? Or will it forever remain a niche technology for geeks and gamers? Endless Thread dives into the history of VR and its potential for the future. ===== Credits: This episode was written and produced by Cici Yongshi Yu. Mix and sound design by Emily Jankowski. The hosts are Ben Brock Johnson and Amory Sivertson.
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Emery, how do you feel about face-based technology?
You're going to have to get more specific,
or we're going to be here for a while.
I mean, I think your glasses are face-based technology, you know?
That's true.
Or like a nose warmer is probably face-based.
I'd benefit from one of those.
All right.
I'm talking about virtual reality, mixed reality, extended reality, augmented reality, all the extra realities.
Am I augmenting your reality right now?
Yes, you are, because I live in the real world bed.
All right, so let's hear from a guy who brought face-based technology to one of life's most intimate experiences.
I thought that it would just be awesome to start capturing that footage from literally,
minute one of my child's life.
Whoa.
Yeah, this is Robert Calvin.
Two months ago, he and his wife rushed to the hospital to welcome their newborn baby girl,
Nova Joy, into the world.
And before they left, along with that go bag, that baby go bag, Robert grabbed his Applevision
Pro.
The labor process ended up being about 14 hours long.
The main reason for wanting to bring it into the labor room, as I did.
knew this was going to be a long process is to honestly have some entertainment, but why also
being able to stay involved as well.
Now, for those who haven't seen it, the Applevision Pro is Apple's $3,500 brand new virtual reality
headset.
And as Robert said, he mostly brought it to the hospital for some entertainment, you know,
because labor can take a long time.
And when you're the dad, you're just like sitting around.
What do you have to do?
But the other reason he brought these giant VR goggles to the operating room slash the baby wing slash whatever you might call it.
He really planned to record himself cutting the cord, the umbilical cord.
I had the Vision Pro set up beside me, had it already turned on, had the camera app pulled up so I wouldn't be fumbling around with it.
I mean, that's really something he's going to go back and watch.
I don't know.
I've never even watched my wedding footage before.
You don't watch, you don't rewatch your parents' recording of your umbilical court getting cut?
You guys don't sit around the living room and rewatch that all the time?
Believe it or not.
We don't.
That footage does not exist, and I'm not the least bit mad about it.
Well, that would make you different from Robert, who, when the time came, popped on the
luxurious but cumbersome headband and...
It was a quick, maybe 50 seconds in the headset.
Put it on.
They passed me the scissors.
Oh, God, we're going to watch this.
Maybe it was like to be right.
Oh, man.
Oh, my little.
You're able to see this?
Yeah, yeah, I'm good.
Where am I at?
Okay, so you can see this, like, first-person view.
He's, like, flipping the scissors around.
They're all laughing.
Oh, and there he goes.
He snips it.
His wife looks thrilled, by the way.
Surrounded by like half a dozen people all up in her business.
You know, six or seven people in her business.
Wow.
Robert says he wanted to be able to share this moment with his daughter when she's older
because, you know, who doesn't want to see an immersive video of their own birth?
I think that's just something we can look back when she's old enough and even laugh about just how I trust me,
I do realize how insane and ridiculous it looks to be in the labor and delivery room with ski goggles on, essentially, digital ski goggles.
And all of us, can I just say we've now all seen this if this was supposed to be intimate footage.
Sorry, sorry, daughter.
Sorry, Nova Joy.
As a self-described super-duper tech enthusiast, Robert thinks if this VR technology stays around, it's going to grow with his daughter, Nova.
And I would just be ecstatic if that does happen.
And it's like, hey, Nova, 25 years ago, when this was just super duper first-generation technology, I made this crummy video.
In 18 or so years when Nova has become an adult, Nova, if we're still making this show, I'd love to have you on and see what you think about your dad recording this and showing the world.
And this, this gets it something.
Because for decades, virtual reality tech has been through major ups and downs.
And it's never quite reached the level of popularity or utility that Robert is describing imagining in the future.
But now, again, with Apple's Vision Pro and other VR headsets on the rise, interest is, again, percolating.
And more people, experts even, say that we may have finally arrived
at VR's moment.
Did we, though? Did we?
Let's find out.
I'm Amory Mixed Reality Sieverts.
I'm Ben Face-based technology Johnson,
and you're listening to Endless Thread.
Coming to you from WBUR, Boston's virtual NPR station.
Today's episode...
The hype cycle.
Cycle, cycle, cycle, cycle, cycle, psych.
Introducing Apple Vision Pro.
The era of spatial computing,
is here.
Apple announced the Vision Pro
its first foray into virtual reality
on June 5th,
2023 to thousands of
black turtleneck-loven fans.
Earlier this February,
it became available for purchase.
A single piece of three-dimensionally
formed laminated glass
acts as a lens
through which the cameras and sensors
view the world.
Unlike other VR headsets,
Apple's new operating system
does not require traditional controllers.
to choose an app, a tab, or anything, just look at it.
That's like using your eyes as a cursor almost.
Then to select it, just tap your finger, a little pinch.
And, you know, it's almost like you're clicking a mouse button.
You navigate with your eyes.
Simply tap to select, flick to scroll,
and use your voice to dictate.
It's like magic.
In the first 10 days, Apple reported more than 200,000 pre-orders
for the headset in January.
Sales were forecasted to be up to one million headsets this year.
I would have thought it would be higher.
Is that weird?
It's a good question.
But if we think back to the first iPhone,
Apple sold over 1.4 million iPhones in 2007 when the phone was launched.
And we are now at the 15th generation of iPhone,
and freaking everybody has one, except me.
I'm not a sheep.
I'm an Android user, so I've got to,
come with skepticism. Yes. Yes, you do. However, I believe I have the working cell phone right now.
Yours is having some troubles. It's fixed. It's fixed. I swear. All right. Well, we still get along,
so it's okay. Emery, one true test of popularity may be truer than sales is memeability.
And as we all know, that is the metric for success around here, at least at endless thread.
The Apple Vision Pro has proven itself very memeable. So Amory, click on this link below. What do you
Okay. This is in R-slash Pix. The title is not a single phone in sight, just two people living in the moment. And it's two people sitting at a restaurant of some sort, both wearing Applevision Pro right next to each other, eating their meal.
Okay. Okay. Go on.
It's bizarre. That is objectively bizarre to see two people in their own worlds, in their own.
virtual realities. And yet the first thing that comes to mind, honestly, is like the stereotypical
older couple sitting across from each other, each reading different newspapers, not looking at
each other or talking. So this just feels like a dystopian 21st century version of that.
I love that example because it's a good reminder that all new personal technology at some
point has been considered isolating. The guys in this photo are Patrick and Isaac. And we wanted to get a
virtual immersive experience of them. So we called Patrick up.
My name is Patrick DeMaso. I am in Toronto and I am a internet uploader. I guess you could call
that. I haven't heard that one before. I feel like that's a new one. You're not a content
creator or... Yeah, yeah. I'm trying to avoid that that word everyone tries to avoid.
When the Apple Vision Pro came out in February, Patrick and Isaac, these two internet uploaders,
self-described, took a road trip to Buffalo, New York to pick up their headsets.
On their way back to Toronto, they brainstormed how to use their new toys to create good content, aka good internet uploads.
I was like, you know, I'm just going to play with it and sort of see what happens.
Like, it just has to sort of come organically.
And he's like, yeah, I'm going to probably walk around the city with it because I don't think anybody's walked around with it.
And he's like, I think we might go get Chinese food tonight.
Wow.
And this post got 8 million views on X.
And I can only imagine there are even more views on other platforms.
It just sparked way more conversation than I had ever anticipated.
This isn't my first time where something's, like, done well.
But this is one where, like, you're hitting the refresh, and it's, like, thousands at a time are adding in.
And you're like, okay, this is a real one.
This is going to be, like, part of the conversation.
Patrick wasn't the only one with his Apple Vision Pro memes blowing up.
There was the guy wearing one while driving a cyber truck.
There was the woman with the headset one day after buying, with, of course, a cracked screen.
AVP no longer meant the Alien versus Predator movie franchise.
it meant Apple Vision Pro.
But was it a sign that people were into it or just making fun of it?
In the tech world, the intensive publicity that Apple Vision Pro has been getting signals that we are at the latest virtual reality hype cycle.
A hype cycle is this idea of a promise and this push for something futuristic, something new, something interesting and engaging.
But the dip in that hype cycle is something not living up to expectation or overpromising.
This is Kachina Studer.
She's an extended reality and AI Research Associate at Harvard and MIT.
I've been in VR for almost a decade now.
And I've seen a lot of...
You've been in VR for a decade.
Your eyes must be tired.
They are tired.
And actually, I think that's a great point.
I spend so much time in different headsets.
So the hype cycle is this concept developed by tech consulting firm Gartner in 1995.
And it describes the journey of new technologies through several stages.
And to understand this, Amory, I think we have to create some auditory virtual reality here.
Are you ready?
Ooh, ready.
Okay.
So pretend you and I are standing in front of a big whiteboard with an X-axis.
into y-axis.
And I take out a colorful marker,
whichever color you pick, Amory.
Orange.
All right, so I'm going to take this orange marker.
And the first stage of the Gartner hype cycle
is the innovation trigger.
And that starts, you know, left and low in the corner.
And what that really looks like on this whiteboard
is this intense jump of the line
that goes sort of like straight up
and a little bit to the right.
It's this steep cliff up.
So the innovation.
happens. And then there's this jump because everyone's like, oh my God, we can use this for so many
things. That sounds like what's happening with AI right now. Like everyone is talking about chat
GPT and trying to figure out how to use AI to make things better, faster, stronger. Yeah. And this
peak, it's called the peak of inflated expectations. Oh, I'm getting lightheaded. Not a lot of oxygen at
this peak. No, there's not. Brain cells are dying fast. Yeah. And that is why the peak of
inflated expectations is immediately followed, Amory, by the trough of disillusionment.
Oh, I've been there. I've been there, baby. I'm there right now with this whole description.
All right. Stay with me, Emery, stay with me. And this is where we come painfully back down to earth as a
bunch of the things we thought technology would do. Well, it doesn't. An investors start to walk.
The money dries up. Nobody opts in. And now that the correction has happened, we're in just plain old
reality, right? Or the gentle slow of enlightenment, which happens slowly after this high peak.
People start to figure out that there are actually things you can do with this technology and they
start doing them, they start investing in those things, people start buying the technology both
literally and figuratively again.
Hmm.
And that feels like what 5G is now, maybe?
Or like when it was first announced and everyone was talking about like, eh, do we need this?
And why should I care?
But now the phones, the routers, they all got that 5G.
Definitely.
And this is where the tech adoption really starts to pick up and reach to the stage of the
plateau of productivity.
Sounds like an oxymoron.
The plateau of productivity.
You know, it's just inching up slowly over time, but it is ever inching up.
Okay.
So where is virtual reality on this roller coaster of technological innovation and adoption?
All right.
I'm going to put the cap back on the marker now that we've drawn at the whiteboard.
VR has been through this cycle before, Amory, a couple of times.
It was coined back in 1986.
this term virtual reality by this artist and computer scientist named Jaron Lanier.
1987.
It doesn't seem all that long ago.
Well, the actual concept of virtual reality can be sourced all the way back to the 18th century
where stereoscopic viewer-enabled people see 3D photos through a pair of binoculars.
And later, we have the Viewmaster that adopted the idea and turned it into an entertainment product in 1939, one mostly about tourism.
Have you tried the Viewmaster, Amory?
Oh, I've messed with the Viewmaster.
That's like the 19th century version of virtual reality.
Ranging from the Grand Canyon to scenes from Disneyland and popular TV shows have been viewed through the Viewmaster.
All right.
So now let's fast forward to the 1980s.
That computer scientist artist named Jaron Lanier steps into the scene and now into our podcast as well.
I have some kind of a special relationship with virtual reality.
I made the first one that looked modern, that was head-supported and color and all that.
In fact, if you put a 1980s iPhone, which was spelled E-Y-E phone, next to an Applevision Pro, they look very similar.
We talked to the legend.
He founded the first company to sell VR goggles, which, yes, was called an iPhone, if you can believe it, E-Y-E phone.
Wow.
Yeah, it's pretty impressive.
Yeah.
You got the guy.
We got the guy.
In 1987, he envisioned VR as a step beyond the virtual world concept that was really introduced by computer scientist Ivan Sutherland,
the man who created the first virtual reality and augmented reality headset in 1968.
When Jaron coined the term, he had two visions.
One of them was to make it a shared or social experience with more than one person at a time.
The other thing that Jaron envisioned with virtual reality was,
was creating an improvised shared experience that is more fluid
so people can adapt and change the virtual environment collaboratively
while they are also immersed in it.
But despite being a legend in the VR world,
he is not so sure about this latest hype cycle
that is happening around the Apple Vision Pro.
I'm charmed to see so many generations later
that there are people interested in it.
It's nice that it's still grabbing attention and enthusiasm.
I have a bit of a different feeling about it than many of the people who are enthused now.
I love that he's skeptical of this. I love it.
Yeah. Yeah, me too.
When Jaron first coined the term, I think people got excited about it and then they forgot about it numerous times.
And we are going to get into why it fizzled and why some enthusiasts might think this time is different.
We'll talk about that.
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It's showing me like a little mask with green eyeballs and now a green check mark.
Oh, this is pretty cool.
All right, I'm interested.
Digging so much into the history of VR made us want to try these Applevision goggles for ourselves.
And eventually we did.
But it wasn't easy.
I got my hands on the digital goggles first, courtesy of VR researcher Kachina Stuter,
who brought a pair to the WBUR studio.
Is it asking you for a password?
Yes, it is.
Let's try it.
Yeah.
Okay.
This is convincing.
I'm sold.
I'm sold.
Where do I buy this?
I'm in.
I'm in.
I'm totally in.
Okay.
So when I first put this headset on, I get to HomeView, where I can see different Apple
applications like Apple TV, photo album.
keynote, et cetera. And I'm sort of like eye gazing to select which app we're going to go into.
You want to see some dinosaurs?
Always.
Okay. All right.
All right.
Encounter dinosaurs. Oh, I see a little butterfly on the T of Encounter.
And it's flying towards me.
There's a tiny little four-legged dinosaur chasing a butterfly.
And is it going to eat the butterfly? We don't know.
It's like a baby dinosaur.
No, it's just chasing the butterfly.
Okay.
Hey, bud.
And I got to say, compared to other virtual reality headsets I, you know, have experienced,
Apple Vision Pro is pretty impressive.
It feels like very immersive.
It's beautiful in terms of like what it's putting in front of your face,
but also like the thing that is on your face.
They're both like very pleasurable to look at.
It's, you know, typical Apple design functionality and ability.
it's pretty cool. I was into it.
I'm fascinated to hear you say that because you are, I mean, let's just face it, between the two of us, you are the more tech savvy person. You have been the more tech forward. And, you know, you've been around a little longer than I have.
Hey, been old men. So I'm interested to hear you say that because you just have more experience with this stuff than I do. So how does this feel different and better?
That's a great question. And I think actually,
you're faster with technology, but I'm, I think that's what it is. I'm better and you're faster
and together, we're amazing. That's how I feel. When I grew up in the 90s, Amory, I saw like a number
of VR headsets on the market, right? Like, I remember seeing Nintendo's video game console,
Virtual Boy with this like early attempt at VR headsets. You would actually need to place
your face into this like goggle-like viewfinder and it would be mounted on a low tripod stand.
Virtual boy?
Virtual boy.
There's only one problem.
It needs.
See it now in 3D.
But Nintendo discontinued the virtual boy,
less than a year after its release,
because of the underlying technology
for this generation of VR
just couldn't quite meet
consumer expectations.
The device's failure
has been attributed to its at the time
high cost, $179.
was quite a lot back then, although these days it ain't nothing now that Apple's on the scene.
But, you know, it had this limited red and black display.
It was sort of underwhelming with its 3D effects, uncomfortable in its design,
its lack of genuine sort of portability.
So the VR headset market went quiet for almost two decades after that.
The next big moment in history of VR sort of arrived with the Oculus Rift in 2012.
Already a much better name,
Oculus Rift.
Yeah.
And that was introduced by Palmer Lucky, who is widely credited with reviving the VR reality industry.
What we're doing at Oculus is trying to create the world's best virtual reality headset designed very
specifically for gaming.
In the 2010's investments from Google, Facebook, which is now meta and the other big
companies brought more than 50 VR products to the market.
We got Google's Daydream, we got PlayStation VR, Pico,
Neo, Oculus Quest 1, 2, and 3. There was also Google Glass, which I would put in here.
I think Google Glass is the only one of those that I have even heard about. So in true form,
I might be living under my cozy rock, but were any of these good? Did any of these come close
to what you experienced with Apple Vision Pro? I mean, I think they're all interesting, right? But, you know,
they have these problems. First, they're expensive. The Oculus Rift originally went for $600. You
needed this really powerful computer to run it. They also weren't comfortable. The price of the
Oculus series got cheaper, but they were still heavy. You know, it's like 500 grams, which is like having
an 11-inch iPad Pro like strapped to your face, which Amory, I know you just love to do in your free time.
And another noticeable problem for older generation VR headsets was that the resolution of the screen was
pretty low. So, you know, this kind of like tracking, if you're like looking around in an immersive
piece of video or something like that.
The content looked heavily pixelated.
It would kind of like stutter when it was catching up.
It wasn't as immersive and convincing of an experience.
That's probably the reason why I don't see a lot of people around me going crazy for VR
headsets.
Not like they went crazy for the first iPhone.
I remember people wanting to be in line.
Like people that I knew, not just the tech people, but, you know, everyday people
could not wait for the iPhone.
and I kind of forgot the Applevision Pro existed before we started working on this.
Another reason that has contributed is these VR headsets, they just weren't targeting us,
and specifically probably not you, because you're not like a gamer,
and you're also not working in this, like, heavily industrial field
where you need to, like, move containers around on a container ship or something,
which is another kind of application that people talk about with things like virtual reality.
And a lot of times people would purchase a VR gaming headset, you know, play a few games,
and then kind of like set it aside on the shelf, forgetting about it, collect dust.
You know, and that was true for me too.
Like I have a PlayStation VR.
I was like really psyched about it.
In the beginning, I like wanted to show everyone.
And then over time, it's kind of like just been relegated to like the back of the closet
unless somebody like really wants to try it.
And then I'll like take a half an hour to set it up and show it to them.
But have these really just been used?
used for video games, or at least mostly used for video games up to this point?
So, like, that is what most people have been using them for.
This is according to a survey from New Zoo, a company that provides gaming industry statistics.
You have some other niche non-amory applications like medical training or military training.
And also, apparently, more than half of VR users also use them to watch movies and attend
virtual events or go on virtual tours.
Hmm.
Sounds a little wholesome.
to me compared to how we think about people using a technology like this.
Well, I've got good or slash bad news for you, depending on how you feel about this.
There's also the porn industry, right?
Besides video games, the first industry to really lean into VR was the adult film industry.
The 2021 research study has found the global value of the VR adult content market is expected to increase significantly from 700
$116 million annually in 2021 to $19 billion in 2026.
Not the least bit surprised that that's how this is being used.
But okay, interesting.
Okay, Amory, you want to try the Apple Vision Pro now?
Do you want to?
Want to or not?
Here I go.
So I'm in Yosemite.
And I'm looking at, I'm looking at, I,
I've never been to Yosemite, so I'm just looking at some big mountains.
It's nice.
Oh, it's beautiful.
It's kind of like a dream state, you know, when you're like, yeah, I woke up and I was in Yosemite and I was by myself, but you feel nothing.
You feel empty inside?
Is that what you're saying?
Yes, I feel empty inside.
How do you like this technology?
I didn't immediately see the application in my life when I tried this out a couple weeks ago.
It did just feel, I don't know.
know, like surface level, like a lucid dream that I couldn't actually really enjoy, if that makes
sense. They would have to make this like a pair of glasses, not this big chunk and thing on my face
for that to be the least bit enjoyable, even just to walk around, I think. Like, I'm so aware that
there's a heavy piece of equipment on my face. Bulkiness is definitely a problem. Yeah, and also,
I would not personally spend $3,500 on this product.
I'm not going to buy a computer on my face and walk around with it all the time.
The price point definitely limits ubiquity.
Not everybody is going to be able to afford that price point.
It's about seven times the cost of what Meta's Quest 3 is.
When I talked to Kachina Studer about Apple Vision Pro in the studio,
she told me one point that prevents this product from becoming a mainstream consumer product
is the learning curve associated with, you know, the new operational system?
People don't really love change, right?
They're excited about new technology, maybe, but they don't love change.
And, Amory, do you remember the shift from flip phones to smartphones?
Oh, yeah.
It took about five to ten years for this to become ubiquitous,
even though we think about pulling out our phones every day and using them,
and it's second nature to us at this point.
Now it's smartphones to Applevision Pro, right?
We're talking about mastering a whole new,
language of interactivity with the emergence of 3D environments and virtual reality, people need to
understand and integrate this new level of information overlaid into our environment.
Everybody needs to be able to develop that sense of interactivity, that sense of being
able to connect and that sense of community. So there is a hurdle there to create clear
interactive design between applications. All right, did you master Applevision Pro's operational
system in the 20 minutes you tried at Emory?
No, I barely got into the system.
It took me forever just to enter the password with my fingers in the air.
Well, I think like one of the big things about VR is that it doesn't really, as far as we
know, have a consumer facing killer app yet, right?
You know, I just, I think one of the challenges that I hear over and over with VR, and
And then I'm still hearing about with Applevision Pro is really just not having enough content.
And I think that's the only way this stuff can fit into your everyday life.
And I don't think it does.
And because of this and, you know, the low demand from the general public, you know,
some renowned analysts are now claiming that Apple has slashed its shipment forecast for the remainder of this year.
which, by the way, includes Christmas shopping,
and may not release a new device in 2025.
So this hype cycle of Applevision Pro may not actually sustain.
It may stay forever in the trough of disillusionment.
I could see VR headsets being used for educational purposes,
like for students to get a better view of bees or flowers or fly to the moon
or anything where you might actually benefit from a more immersive, close-lens environment.
I could see this being used in therapy, where you might overlay another environment or reality onto your own
and just try to focus on your breathing.
So I guess I'm wondering, who is this for?
Who is this being marketed to?
Like the everyday Ben and Amo, or is it to go to Yosemite or to do what?
According to Apple, this bulky pair of, you know, ski goggles like headset is marketed to everyone.
It promises to bring the, quote, remarkable entertainment experience, like watching a movie with a massive screen and surround and sound, you know, taking spatial video like what Robert did with his child's birth.
Another selling point, supposedly, is that the Vision Pro will be your ultimate computer and boost your productivity because you, you know,
You can easily pull like five different tabs on the screen for you to multitask.
I am skeptical of this.
I think the screen resolution is definitely better than other headsets I've tried.
But one thing that's stuck in my head is like, what is the purpose of having these things on our faces?
I think you'd use briefly either for a particular practical reason, like to understand a problem or for art.
Jaron, the artist and computer scientists who coined the term virtual reality kind of made this point that, you know, doing things like virtual reality art or other things that he imagined were really these like these things that you would do for just little stints.
Like it wasn't something you'd wear all the time.
Using it sporadically would give you a contrast with regular reality. And these days, there seems to be a bit more of a feeling of who we should be in it all the time. And the headsets should become like.
like glasses or disappear entirely.
And I also thought that that was a misguided notion.
Can you say more about why that's misguided in your view?
There's a real question about what a human being is as we make more and more digital technology.
Because one attitude you can have is that people stop being anything special.
Do you think virtual reality will be an integral part of daily life ever?
Or is it going to remain sort of a niche market?
is that for the best? I hope it remains a niche market and it doesn't become an ordinary
music like part of daily life. I want it to be special and cherished like a fine wine or a
wonderful violin. I don't want it to be, you know, the stupid social media app you're addicted
to. Yeah. I really, really, really hope it's niche. I think that's a better world. That's a more
beautiful world. So my fondest hope for it is that it doesn't succeed on the terms that some
people wanted to succeed on. I think they have the wrong model of success.
Jaron represents one major viewpoint about this technology, a more pessimistic view that we should
hold off on the mass adoption of VR in our lives. But team optimists like VR researchers
think that the adoption of VR headsets for everyday use can happen. And this current hype cycle can
maybe, you know, be the hype cycle that makes it happen.
Is that the goal to make this part of our daily life?
I see it as replacing our cell phone as an interface.
I see in some ways when it's imperceptible to the contact level or glasses level.
This is Josh Whitacombe, a visualization laboratory assistant at Harvard.
It's a really nice guy, but we totally disagree with him.
What is the potential that you see for a device like this to actually improve the world?
I think ultimately presenting you with more information in the world and more is going to be the primary focus of this,
the primary benefit of using this in your day-to-day life.
Josh said VR headsets can present information in a way that really hasn't been possible before.
Having heads-up displays, having things that kind of show you the world in different light,
adding and augmenting it with data, adding different directions or, like, unfortunately, it's going to be ads as well.
Like, there's those dark sides of it, too.
but ultimately, like, it can be a thing that enhances your ability to navigate the world to gain value from that.
There's the dark black mirror part of this, too.
You look at people's faces.
You can get their name.
You can get, like, all these, like, little blurbs about them.
There's both sides of that.
How we're going to implement it is ultimately going to be up to us.
I don't know, Amory, like, I feel like we're both, you and I, we're equal grump on this one, I feel like, you know?
Welcome.
Welcome to my...
Yeah.
to my grump zone.
I mean, here's the thing, like, virtual reality is so cool, right?
I can sit in central Massachusetts and throw my buddy Rory a frisbee, and he can catch it
and throw it back to me in virtual reality.
And that is cool.
That is cool.
It helps also, I think, with, like, potentially increasing empathy.
That's, like, one of the other promises that we tell ourselves about new technology,
especially technology that allows us to feel more connected with people who are not directly
in front of us. I see the promise of this stuff. And at the same time, I'm kind of in Jaron's
place where it shouldn't be this thing that is like seamlessly interwoven into our lives,
just like our stupid phones are. Right. No offense to phone lovers anywhere as I am one of them.
But it's like a really mixed relationship that I have. And I don't, I don't really want
a VR headset to be part of a similarly mixed relationship.
Yeah.
I mean, it already makes me upset that if I leave my phone somewhere and I don't have it on me,
that panicked feeling that sets in that like, well, you just, you're going through this right now,
not having a working phone.
Just the fact that you can't reach people, you can't check your things.
I don't want us to be moving more and more in that direction personally.
I think technology can do amazing things, and I also would never trade any of that stuff for the real thing.
The same way that I don't think that you would trade virtually throwing a frisbee to your friend for actually throwing a frisbee.
Right?
I would always prefer spraining an ankle to like never seeing my buddy Rory.
That's for sure.
Yeah.
Amory, would you like to invest in my new bar?
that I'm making.
Your new bar?
Yeah, it's a virtual reality bar.
And people can show up and strap something onto their face and just like hang out.
And they have like really long straws that go into drinks.
And they just like drink their drinks while they have VR headsets on.
And do you know what it's called?
I can't wait to hear.
What?
The trough of disillusionment.
And with that, yes, take all my money.
Endless Thread is a production of double.
WBUR, Boston's NPR Trough of Enlightenment.
This episode was hosted by Ben Brock Johnson and me.
Amory Siebertson, that is, of course, and written and written, and written.
By our dear podcast fellow CCU.
Mix and sound designed by Emily Jankowski.
The rest of our team is Sumitajoshi, Grace Tatter, Dean Russell, Matt Reed, and Paul Vikis.
We also want to thank Kachina Studer and Josh Whitacombe from Harvard Visualization Research
and Teaching Laboratory for showing us around their VR theater, their sandbox, and all the
cool things that are augmenting their reality and eventually ours.
And most importantly, they let us use their Apple Vision Pro.
Also, a huge thank you to Arzu Koltikin, a professor of human computer interaction and
extended reality in Switzerland, who gave us a ton of insights about spatial computers.
computing and virtual reality.
If you have an unsolved mystery and untold history or another wild story from the internet,
you want us to tell, you can hit us up, endless thread at wbUR.org.
And yeah, we're going to go back into reality now.
We'll see you guys later.
