Epic Real Estate Investing - Finding A Good Cash Flow Market | 577
Episode Date: January 29, 2019To you who are too busy, or maybe inexperienced, to take on investing, today, we are giving you the clues to finding a good turnkey market and advising you where and how to invest safely and wisely. S...tay tuned and learn where to invest, what a good cash flow market is, and how to find a reliable property manager. Learn more about your ad choices. Visit megaphone.fm/adchoices
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This is Terrio Media.
So you want to be a real estate investor, but you don't want to do the work.
If there were only a way where someone else could do it for you, now there is.
Tune in here each and every Tuesday on the Epic Real Estate Investing show for Turnkey Tuesdays
with your host, Mercedes-Torres.
Hello and welcome, welcome to Turnkey Tuesdays, the podcast brought to you by Epic Real Estate
investing. My name is Mercedes Torres and I am privileged enough to be partners with Mr. Matt Terrio.
Mr. Terrio is the one that created the epic real estate empire and how lucky I am to be his partner.
If this is your first time here, glad you made it. Make yourself at home. If this is not your
first time here, let me just tell you a little bit about the purpose of Turnkey Tuesdays.
Now, I created this show specifically because I saw that there was a growing demand in the market,
specifically for that busy professional that was looking to dive into real estate investing,
but didn't want to learn every single detail that there is to learn about investing.
The show caters to that busy professional who understands the importance of real estate
doesn't have the time or doesn't have the desire to learn at all.
but rather wants to have someone hold their hand through the process. That's exactly why I created
this show. And before I go further, I do want to say that I've received a couple of emails about
last week's episode about getting out of the rat race. I shared with you that if you went on to our
website, you can download the rat race escape plan. And when you go to the website, it actually, the
button there says frustrated investors guide to passive income. So in order to download the rat race
escape plan, you actually have to click on the button that says download frustrated investors'
guide to passive income. Got a lot of emails about that and thank you so much, my listeners,
for sharing that with me. And hopefully, this clarifies it just a little bit better. Cool.
All right. So turnkey real estate investing, that's what this show is all about. You know,
having cash flow investment grade real estate acquired, rehabbed, tenanted it, and managed for you.
And the idea, or the typical client, rather, is someone who may know about real estate investing
themselves, but, you know, they don't have the time or desire to do it.
Or two, is someone is just getting started in real estate investing, doesn't have a lot
of experience or knowledge in real estate, but still doesn't have the time or doesn't want to
learn how to do them themselves. So while both of these clients are idea for a turnkey property,
one of the most common questions I get, I mean on a regular basis is, why do you invest there?
You know, why are you investing in Indianapolis or St. Louis, Cleveland, Birmingham, what have
you? And the inspiration from this question, I feel, seems to come from a variety of
places, but most commonly, the reason for that question is the client's mindset, and specifically,
the difference between a consumer mindset and an investor mindset. For example, a client may reject
a property, let's say, in Dayton, Ohio, because they've been there, and it isn't a place where they can see
themselves living or visiting again. Or a client may reject a property because the front yard is ugly,
or because they're not happy with the neighborhood because they can't possibly see themselves living there.
And all of these reasons for rejecting a property will primarily come from a consumer's mindset.
And there's nothing wrong with a person indeed with that mindset, but it's important to set your
as their real experience with real estate is likely limited to the purchase of their own primary
residence. So things like neighborhood, location, curb appeal, it's super important to them.
And not that these things aren't important for an investor because they absolutely are, but for
different reasons. The consumer looks through the eyes of a home buyer. The investor looks through the
eyes as an asset buyer. Huge difference. The consumer is taking into consideration more their
quality of life if they were to live there. And the investor is taking into consideration the
performance of the asset. Big difference here. So what side of the coin do you find yourself in?
Are you more the consumer mindset? Or are you more the investor mindset? Well, I speak from personal
experience, ladies and gentlemen, because at one point, I did have the wrong mindset. So to be
successful in cash flow real estate investing, the mindset of an investor must be adopted. So that's
step one. You know, do a checkup of yourself and see where your mindset is.
The inspiration of this original question, you know, why do you invest in Memphis, Birmingham,
Indianapolis, whatever market? And the second level of this question would be concern or doubt
about what makes a good cash flow market. So let's go over that. When it comes to buying cash flow real
estate, a lot of people think you have to start somewhere close, somewhere close to where you live,
that is. They think that they have to have their property within driving distance or in their own
backyard. And honestly speaking, guys, that's just not the case. Our model, Matt and I specifically,
is you live where you want to live and you invest where it makes sense. You live where you want to
to live and you invest where it makes sense or where dollars make sense, even better.
So maybe the question is, well, what market should I invest in?
Now, that's going to depend on your criteria.
Being a cash flow investor, I look for the cash flow numbers.
I look for the markets that has a really solid rent-to-purchase price ratio.
where I can get a solid return. Now, I personally want at least a 9 to 10% cash on cash return.
Sometimes I will consider anywhere from a 7 to 8% return if the property is a newer property
or a nicer neighborhood. But generally speaking, I kind of target that 9% tiled cash on cash return
if I can get a 10, even better. You see, I'm addicted to my monthly pay.
paychecks. I think that's a good addiction to have anyway. The bigger, the better. And the more
consistent, the better. This is where a solid market really comes into play. So I look for the
markets that can produce that without me doing any extraordinary effort on my part. Then, in those
markets, I look for all the basic indicators, indicators such as a strong economy, diverse
industries, a healthy growing employment, stable or growing population, anchor companies.
You know, I do look for, you know, Fortune 500 companies or companies that are up and coming
or growing. Now, when Matt and I started cash flow savvy, Matt created a proprietary algorithm
that pulled information from government census. You know, his brain is out of control. But this algorithm
pooled information that was medium household size and medium household income, purchase price to rent ratio.
Those were the things that we knew were going to give us a solid, stable return.
Now, we look at migration numbers.
I look for government participation or developments in the areas because I know that if areas are maintained or up,
upgraded, people are going to want to move there. So I definitely look for that in addition to all my other
indicators. So all must be in place to my satisfaction. But ultimately, I will not go into a market
unless I am confident in the team that's going to manage my properties. I talk at nauseam,
guys about how important it is to have a strong and solid property management team that understands
the investor and the investor mindset. It is critical that your property management is on the same
page as you. And I will not go into a market, even if all the economic indicators are there,
if I do not have a team on the ground, specifically a management team that I trust and that I am
confident in. I've got to have a relationship in place before I step into that market.
And if it's not a personal relationship, then I have to be referred by somebody I really trust
and respect to make this introduction for me to this property management team that could
potentially serve me and my clients.
Because the reality is, you can have the best house with the best numbers.
But if you have bad property management, it doesn't matter.
Your property will likely not perform at its optimal level.
Same for the markets.
You can have the best economic indicators that gives you like a massive thumbs up for that market.
But if you don't have a property management team, then it doesn't matter either.
So make sure, and I am preaching this every single day, that your property management team is on point.
It's like building the best motorcycle in the world and then having someone race it that's never been on a motorcycle before.
That's what it's equivalent to.
It's still the best motorcycle in the world.
But that newbie is going to crash it and it's going to burn to the ground the first time, regardless of how.
great that motorcycle is or how new it is. That's what's going to happen. Same thing with your property.
If you acquire a property, however, you're buying your properties and you're getting the best price
and on paper it appears to be amazing cash flow. But if you hand it over to the wrong person,
you're shooting yourself in the foot. What happens on paper and what happens in reality
aren't always the same thing. I speak from experience, ladies and gentlemen. Keep that in mind.
What happens on paper isn't always what happens in reality. So make sure that a property management
team and a team on the ground is solid before you invest in that market. Cool. So what constitutes
a good market depends on the criteria such as the basic economic indicators I mentioned, and
the kind of return you want to get, but it also has to do a lot with the solid property management
team that is going to take care of your property in that market. Now, realize this. In the U.S., at any
given time, there are 300 to 350 cash flow investment markets and sub-markets that are
considered really hot cash flow markets. And statistically,
your backyard is probably not one of them.
So why I mentioned this, you managing your own properties is probably not going to be an option
if you're looking for the highest return.
And so, that property management relationship that I speak of at nauseam,
for that area, you have to have it in place, an absolute must.
To answer your question, what makes a good cash flow market? Well, there are two things in my opinion.
Number one, you need all the economic indicators that I pointed out previously.
And number two, you need a good property management team that will cause your asset to perform to its optimal level.
So let's take this a step further now. How do you find a good property manager?
Well, networking and referrals are hugely important when you're investing in cashful real estate
in markets outside of where you live. Now, when I got started, I belonged to an educational
network, which unfortunately is no longer around. It was phenomenal. But that network had about
30,000 students all over the country. I was blessed to be a part of this amazing network at his
peak, and I was able to create some pretty strong relationships across the country. So,
a network that is still solid for me today is our mastermind group. And it's not just really
about the referral. And it's not just about the property managers, but I also depended
on my network for realtors, contractors, inspectors, all of that with these fellow investors.
When we got our first out-of-state deal, which was eventually a group of deals, it was referred to
us by a fellow investor. And through that experience, I was then referred to another investor that
introduced me to the Memphis market, and that's where we bought our first multifamily building.
And through each of those relationships and referrals, I kept getting referred to other people that in turn introduced other markets and other professionals.
And that's originally how I started to build our national team.
So it was originally through referrals and other networks and real estate professionals through our network.
And because we had created that algorithm that I pointed out previously that helped us with all the key indicators that were important to us, we purposely sought out connections in those markets.
And bam, I started creating an awesome team.
Now, having said all of that, the referral system, it's not always a foolproof system.
it's just a starting point, if you will.
Because I think actually, now that I think about it deeper,
all of those original referrals that were sent to us,
I don't think we're working with any of those anymore.
But what it did is it introduced us to different markets,
different people, different opportunities.
All of this was referral and networking,
and then backed by the algorithm that met,
had created for us. So once I got more involved in the communities of our markets, we got to learn
a little bit more about the markets. We met other people. We were able to upgrade, if you will,
the quality and caliber of our teams. And then we were able to increase. And we're still upgrading
our relationships. That never happens or that never stops happening. And we're still optimizing
at every moment that we possibly can.
So back to answer the original question,
how do you find good property managers?
From my experience, most of the time,
you just have to pick one.
Keep close on them.
Keep your eyes and ears open always with your current property manager
and then always keep your eyes and ears open for a better one.
But start with referrals.
start with turnkey operations that already operate in certain markets. And definitely, feel free to
interview them before there is nothing wrong with interviewing property managers. I will caution
you when you're in the process of interviewing, the property manager is going to tell you
everything that you want to hear. Be weary of that, simply because you're going to have to
dig deeper. So always kind of count on a referral that's going to help you with that selection.
Until you have a network of investors to tap into yourself, tap into a turnkey team as a starting
point at the very least. The likelihood that their investors is probably going to be high.
If they're not investors, I encourage you to look for somebody else.
the investor mindset is critical to not only you the consumer, but also to the property
management team on the ground and to the turnkey team that you are using.
What location, location, location is to the value of real estate, management, management,
is to the performance of your cash flowing asset.
That's it for today, my friends.
I'll see you next week on another episode of Turnkey Tuesdays.
Does your money work for you as hard as you do for it?
If not, no worries.
You do not have a money problem.
You merely have an idea problem.
We're cashflow savvy.com,
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